This report is compiled from data provided by the following chalet operators and ski/travel agents from the 2021/22 winter season
CHALET OPERATORS
AliKats www.alikats.eu Consensio Chalets www.consensiochalets.co.uk Elysian Collection www elysiancollection com Le Ski www leski com Matterhorn Chalets www.matterhornchalets.com Mountain Exposure www.mountainexposure.com Mountain Heaven www.mountainheaven.co.uk Premiere Neige www.premiere-neige.com Ski Verbier Exclusive www.skiverbierexclusive.com TG Ski www.tgski.com
The Boutique Chalet Company www theboutiquechalet com White Mountain Chalets www.whitemountain chalets.com
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CHALET OPERATORS AND AGENTS
Alpine Answers www.alpineanswers.co.uk
Chalet Spa www.chaletspa.com Fish and Pips www.fishandpips.co.uk
Meriski www.meriski.co.uk Ski Solutions www.skisolutions.com
SKI AND TRAVEL AGENTS
Carrier www.carrier.co.uk
Firefly Collection www.firefly-collection.com
Luxury Chalet Book www.luxurychaletbook.com
Mountain Beds www.mountainbeds.com
Oxford Ski Company www oxfordski com
Signature Ski www.signatureski.com
Simply Val d'Isere www.simplyvaldisere.com
Ski In Luxury www.skiinluxury.com Ultimate Luxury Chalets www.ultimateluxurychalets.com SkiBoutique www.ski boutique.co.uk SNO www.sno.co.uk
Summers & Winters www summersandwinters co uk The Chalet Edit www.thechaletedit.com
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WHAT FACTORS MOST INFLUENCE A
CLIENT'S BOOKING?
1. 2. 3. 4. 5. 6. 7 8. 9. 10.
Resort
Location (ski in/ski out, near lifts e
Price
Size of chalet
Your advice and suggestions
Facilities Service
Food & beverage quality
Transfer time
Travel inclusive
The resort has remained the most influential factor for clients, with price and location swapping second and third positions since 2018/19. 'Your advice and suggestions' remains important whilst the size of the chalet has increased in influence from 6th place to 4th when compared to the 2018/19 season.
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WHAT IS THE AVERAGE SIZE OF GROUP BOOKINGS?
STS
E CHANGED PRE-COVID?
er: 18%
e: 71% ler: 11%
ze was 9, which is age size reported in panies reported that sed in size, 11% okings decreased in hange.
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WHAT IS THE % SPLIT OF HOW YOUR CLIENTS TRAVEL TO THEIR SKI HOLIDAY?
As in previous years, an overwhelming majority of clients used a scheduled airline to travel to their destination. However, this proportion has decreased from 78% to 72% compared to 2018/19 This decrease is due to an increase in clients preferring to selfdrive
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EasyJet and British Airways continue to be the most popular airlines despite a considerable decrease in popularity for Easyjet The decrease in EasyJet's popularity is reflected in increases for all the other airlines.
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WHAT ARE THE TOP THREE EXTRAS THAT CLIENTS PURCHASE OTHER THAN LIFT PASS/SKI HIRE?
Private ski guides remained the main extra purchase for clients, with group lessons also increasing in popularity. This season saw a decrease in nanny, spa and activity purchases This is potentially due to guests wanting to reduce the number of third-party individuals in the property to reduce the risk of covid
2021/22 2018/19 0% 10% 20% 30% 40% uides chool anny ments Wine vities
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42% of companies reported that they were doing none of the listed sustainability changes 12% are now measuring their carbon footprint and 15% have set targets towards reducing it, 15% are switching bathroom amenities to more sustainable options. 8% are offsetting and 8% have switched to electric vehicles. Reducing plastics in the kitchen has also been adopted by some companies.
0% 10% 20% 30% 40% 50% Measuringyourcarbonfootprint Offsetting Settingtargetsforreducingcarbonfootprint Switchingbathroomamenitiestomoresustainableoptions Switchingtoasustainablepensionfund Switchingtoelectricvehicles Noneoftheabove WHAT (IF ANY) SUSTAINABILITY CHANGES HAVE YOU RECENTLY MADE?
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HOW DO YOUR CURRENT BOOKINGS COMPARE WITH LAST YEAR?
As Covid travel restrictions have eased and clients felt more comfortable with travelling again, we have seen a large increase in bookings.
Up 68% Same 25% Down 7%
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HOW DOES THE OVERALL SPEND PER GROUP COMPARE WITH LAST YEAR?
Up 75% Same 18% Down 7% In addition to the number of bookings increasing, the overall spend per group has increased for 75% of bookings PAGE 11
WHAT % OF YOUR CLIENTS ARE REQUESTING PLANT-BASED MEALS/CATERING?
10% OF GUESTS
This is the first year reporting on this, so we have no comparables, but it is reported that 10% of clients are requesting plant based meals.
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WHAT % OF FOR 2022/23
The biggest percentage of bookings are made by UK nationals, over three times more than any other nationality group. 0% 25% 50 UK European Americas RestofWorld Russian PAGE 13
Covid Brexit
Covid continues to have the greatest impact on businesses, followed by Brexit and staffing challenges. The crisis in Ukraine is having the least impact.
WHICH OF THE FOLLOWING HAS HAD THE GREATEST IMPACT ON YOUR BUSINESS?
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ARE YOU SEEING AN INCREASE IN CLIENTS STAYING MORE THAN ONE WEEK?
43% of operators and agents have reported an increase in the number of clients staying more than one week.
Yes 43%
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DO YOU STILL HAVE COVID CANCELLATION IN PLACE FOR WINTER 2022/23?
Over three-quarters of companies are still offering Covid cancellation terms for this coming winter season, with 28% of guests enquiring about Covid cancellation terms before booking.
Yes 76% No 24%
TERMS
WHAT % OF GUESTS ENQUIRE ABOUT COVID CANCELLATION TERMS BEFORE CONFIRMING BOOKING? 28% OF GUESTS PAGE 16
AGENT-ONLY RESPONSES
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HOW IMPORTANT ARE FLEXIBLE COVID CANCELLATION TERMS TO YOUR CLIENTS WHEN CONFIRMING A BOOKING?
The operators and agents who responded to this survey placed the importance of flexible Covid cancellation terms to clients at 4 3 on a scale of 1-10 where 10 was very important and 1 was not important at all.
4/10 PAGE 18
There is very little change to the order of popularity of the resorts in France. The top four resorts remain the same as they were in the 2018/19 season with only Courchevel and Méribel swapping positions. In the 2018/19 season, Val Thorens was trailing behind Tignes and Megève and has now jumped ahead of them in popularity
WHICH ARE THE TOP FIVE MOST POPULAR RESORTS IN FRANCE RANKED IN ORDER? PAGE 8 Vald'IsèreCourchevelMéribelMorzineValThorensTignesChamonixMegèveLesArcsAlped'HuezLaTania StMartindeBellevilleLaRosièreLaPlagneLesGets 75 50 25 0
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WHICH ARE THE TOP FIVE MOST POPULAR RESORTS IN IN ORDER?
There is very little change to the order of popularity of the resorts in Switzerland. The top three resorts remain in the same order as they were in the 2018/19 season. In the 2018/19 season Crans Montana was mentioned in the list for the first time; this resort has continued to increase in popularity and is now in fifth place
SWITZERLAND RANKED
PAGE 8 VerbierZermattStMoritzGstaadCrans-MontanaWengenKlostersSaas-FeeAndermatt ArosaEngelbergVillarsNendazDavosGrindelwald 75 50 25 0 PAGE 20
The percentage of clients booking chalets remains relatively constant at 60%. However, the percentage of clients booking self catered apartments has increased from 14% to 21% which has been reflected by a similar decrease in hotel bookings.
WHAT % OF YOUR CLIENTS BOOK CHALETS VS HOTELS AND SELF-CATERED APARTMENTS? PAGE 8 2021/22 2018/19 0% 25% 50% 75% Chalets Hotel SelfCateredApartments
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WHAT % OF YOUR CLIEN COMPARED TO NON-CA
Potentially due to the impact of Covid, the percentage of clients booking non catere has increased from 21% to 27%.
2021/22 0% 20% 40% Catered NonCatered
PAGE P8 AGE 22
If
When quoting from this make reference to:
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report, please
'Luxury Ski Insights 2022' from Consensio Chalets
