KAINO GmbH

KAINO

CONNECTING THE OLD-SCHOOL WITH THE GREEN-SCHOOL

KAINO

KAINO GmbH: ConTech Start-up

Towards an industry with a lower carbon footprint

Denis Lvov

Guilherme Reis

Mina Abadier

Nikhil Segal

Thomas Cote-Miller

To accelerate the adoption of modern, sustainable technologies in the construction sector.

Matching construction needs with optimal sustainable tech solutions.

Mission Vision Values

Comprehensive information, transparent partnerships, and collaborative ecosystem.

Connecting ambitious builders with sustainable suppliers.

Do you have a breakthrough construction method that are you are struggling to get onto the market?

Are you a builder needing a suitable replacement material with a short lead time?

We’re here to help!

Denis Lvov CEO / President Mechanical Engineer, Specialist in Energy Efficieny and Comfort of Buildings

Too Many Options? We’ll Sort Them For You!

In the race against climate change, innovative companies are producing new technologies at a tremendous pace The selection of materials and methods that a builder can use for a construction project is often overwhelming, and brilliant innovators struggle to get their products past established subcontracting relationships.

Our online platform will ask you for the parameters of the building that you wish to build or renovate, and for the system that you need to design It will then provide you with a list of technologies or materials that are appropriate for your application, letting you sort them by location, price point, carbon footprint and other critical parameters.

Guilherme Reis

Industry character

The market research paints a clear picture. Nearly 90% of respondents crave an online tool comparing construction technology providers While some prioritize carbon footprint (only 28% proactively track emissions), cost, health & safety, and lead times are also crucial factors Interviews reveal a disconnect: providers need better visibility, while project managers (seekers) require earlier access to providers and a holistic view beyond just carbon emissions when making informed decisions KAINO is perfectly positioned to bridge this gap

“Those who want to be pioneers in the carbon removal market need these platforms for exposure. The buyers need to be able to know and compare the new offers out there”

Sepanta Golpin ecoLocked

KAINO

Our product leverages digitalization to empower project managers (seekers) facing time and budget constraints. Our platform streamlines the search for innovative green construction technologies, eliminating the need for extensive research and paperwork Beyond profit, we prioritize the collaboration within the industry and creating job opportunities We minimize our environmental footprint while connecting seekers to providers offering low-carbon solutions

Our delivery

KAINO's launch prioritizes a robust provider database for seekers Future iterations will expand revenue streams by offering accurate cost estimation tools, integration into popular design software, global reach, and life-cycle assessments for carbon impact comparisons Financial projections based on conservative cost and profit estimates indicate that, with careful execution, we can become profitable within 1 year of operation..

Key Dates and Milestones

BOARD OF DIRECTORS

The Dream Team

The founding members of our team come from a diverse background - we are architects, engineers and construction project managers with construction-related work experience on five continents Some of us have field experience with labour force management, others carried out contract negotiations and design coordination from their offices. Some are skilled at CAD design adn technical work, while others enjoy interacting with clients to learn about their problems that need solving. All of us are fascinated by buildings, passionate about sustainability, and ready to support each other on the way to a successful business venture

Professional mechanical engineer

Building Commissioning Professional with ASHRAE Experienced in project management and comfort testing and energy performance of buildings

Visionary

Project Management

Resourcefulness

Working for a startup, experience in the construction industry, Has experience in coordinating with regulatory bodies

Architect from São Paulo, specialised in Critical Regionalism theory In parallel, spent years in Australia, working in the hospitality industry, developing customer relationship, events organisation and team management

Communication

Graphic Design

Curiosity

Civil Engineer with 7 years of experience working as a Technical and Integration Engineer on megascale projects in Dubai, Egypt, and Congo

Project Management

Cross-Cultural Expertise

Technical Integration

Civil Engineer from Montreal, experienced Project manager on Construction sites Witnessed first-hand how alternative technologies can save time and money against the old school mentality

PRODUCT SPECIFICATIONS

Solution Concept

The platform addresses the need for efficient supplier matching and project management in construction by integrating project specifications, sustainability requirements, and supplier qualifications into a single interface

Product Overview

This platform is a comprehensive tool for construction project managers, designed to streamline the supplier matching process, ensure sustainability compliance, and improve overall project management efficiency

Technical Information

Interface:

Division

Subdivison

Project size

Budget

Location + more

Embodied CO2

Dropdown menus, input fields, sliders, checkboxes, maps, and calendars for easy data entry and retrieval

Information Architecture:

Organized into clearly defined sections for efficient data location and input

Content:

Detailed project specifications, sustainability requirements, logistics, technical specifications, vendor qualifications, financial capacity, and user ratings

Navigation Design:

Top navigation bar for major sections with accessible side menus for subsections

User Experience (UX):

Step-by-step guides, tooltips, and responsive design compatible with desktop and mobile. Real-time feedback and progress indicators enhance usability

Features:

Automated supplier matching, manual search, integrated messaging, quote requests, contract finalization, project monitoring, real-time feedback, and supplier reviews.

PRODUCT DEVELOPMENT

Brainstorm with project managers, suppliers, and tech teams using mind maps, SWOT, and user journeys This generates a comprehensive list of platform features and improvements

Establish technology environment Prototype built with core features: user accounts, project setup, basic supplier matching, and data storage Delivers a working model for core functionalities

Extensive testing ensures a functional and reliable platform Components testing and security checks to verify all features work as intended, handle expected loads, and mitigate vulnerabilities

Workshops with crossfunctional teams using MoSCoW prioritization (Must-haves, Shouldhaves, etc) refine brainstorming ideas into a prioritized list of features and user stories

Refining wireframes, we create high-fidelity mockups with detailed navigation, forms, and responsive layouts for desktop and mobile Usability testing ensures an intuitive interface for the final prototype

Post-testing analysis prioritizes identified issues Implement fixes, enhancements, and regression testing to ensure improvements without introducing new problems

Low-fidelity wireframes to visualize basic platform structure and user flow These wireframes serve as a blueprint for the more detailed prototypes that come next

Beta testing with a select group gathers feedback through surveys, interviews, and analytics This feedback allows us to refine the prototype and ensure it aligns with user needs

Usability testing with diverse users utilizes task analysis, A/B testing, and heatmaps This feedback refines the UI/UX design, guaranteeing an intuitive and user-friendly platform

TARGET GROUPS

Target Market

KAINO's target market encompasses 2 sides of the same coin, acting as their medium These major groups can be categorized as: Providers and Seekers

Providers are the innovators of green construction technology. They share a desire for exposure and market entry to implement their ideas. KAINO bridges this gap by providing a platform for them to showcase their work to potential buyers

Seekers represents the demand side of the equation They are early adopters of sustainable tech KAINO’s focus on three segments of this group - primarily on project managers, then property developers, and finally independent individuals (builders and home-owners)

Target Audience

Early adopters of KAINO’s services are primarily male, aged 35-55, and actively working in the construction industry, encompassing both on-site workers and office personnel This group also include individuals within green technology startups.

This audience is driven by a desire to make a positive impact on the environment. They recognize the potential benefits of new technologies but face challenges in finding and implementing the right solutionsWhile politically diverse, a generally conservative approach may lead to a reluctance to embrace change KAINO aims to bridge this gap by demonstrating the practicality and ease of adopting sustainable practices

BERLIN,2024

CUSTOMER BENEFITS

Resistance to Innovation

The construction industry is at a crossroads Despite challenges adopting new technologies (77% according to a 2020 global survey by IT Brief), a whopping 97% of professionals anticipate increased digital investment, especially in project management software This sector is clearly yearning for efficiency while clinging to tradition

Companies acknowledge the need to modernize 40% of construction firms admit they need to be more tech-savvy. However, concerns about cost, training, data security, and integration with existing systems act as significant hurdles.Businesses are hesitant to invest without a clear ROI.

What we offer

Seeker Benefits:

Cost Reduction and Contracting: AI facilitates connections with sustainable suppliers, saving time and reducing expenses

Safety and Liability: Detailed supplier profiles assist in making informed decisions and minimizing risks

Increased Collaboration: Real-time feedback sharing and a secure messaging system enhance collaboration

Smooth System Integration: Seamlessly integrates with existing software systems with extensive support

Focus on Sustainability: Reduce carbon footprint by selecting eco-friendly suppliers.

Budget

Liability

Compatibility

DataSecurity

Exposure

Provider Benefits:

Increased Visibility: Reach new, qualified project managers actively seeking sustainable solutions

Streamlined Communication: Simplify project communication and collaboration through a centralized platform

Industry Responsiveness: Access to valuable data and insights on market trends and project needs.

MARKET ANALYSIS

Industry Outlook

A recent analysis of global construction trends reveals a concerning disconnect. While an overwhelming 97% of construction professionals anticipate a surge in digital investment within the next three years, particularly in construction project management software, over 70% of construction companies currently face significant challenges implementing new technologies This data suggests a potential bottleneck hindering the industry's digital transformation

The construction industry is a well-documented contributor to global carbon emissions and resource depletion As environmental consciousness rises, a paradigm shift is underway, driving demand for sustainable construction practices and technologies These advancements aim to minimize a project's carbon footprint and enhance resource efficiency.

2010-2020 Enterprises in the Broad Construction sector +41.6%

2010-2022

Job vacancies in the Narrow Construction sub-sector +156.9%

Germany's construction industry holds substantial economic clout, contributing 6% to the nation's GDP (Statista) This figure is poised for further growth However, a labor shortage looms large, prompting the industry to seek innovative solutions for streamlining operations and boosting efficiency.

KAINO functions as a two-sided marketplace, attracting project managers (seekers) and ConTech providers In 2019 alone, 29,735 new companies were established in the German construction sector. This presents a significant opportunity, as these new firms would be ideal users of our platform.

2010-2020

Project Managers in the Narrow Construction sub-sector +37.9%

2010-2019

R&D expenditure in the Narrow Construction sub-sector +52.7%

Kaino strives to be the bridge connecting a new generation of construction professionals (seekers) with pioneering technology providers Cultivating a network of companies at the forefront of shaping the future of the construction industry.

MARKET SEGMENTATION

This section analyzes the results of a market research survey conducted to assess customer receptivity The survey, distributed via a questionnaire to a targeted sample size within our professional network, specifically focused on understanding the needs and openness of this segment regarding solutions that address carbon footprint reduction in construction projects.

Question 1.

Does your firm strive to keep track of carbon data for each project proactively, before legal limits are put into place in the construction field?

YES NO MAYBE

Question 2.

Would you consider using a website that connects you to local contractors, suppliers and distributors and ranks them in terms of their carbon emissions but also shows other important choice factors (eg lead times, cost, health and safety, ratings)

YES NO MAYBE

Question 3.

Once legal carbon limits are put in place in your respective country, do you anticipate these carbon limits being adhered to by the construction industry?

YES NO MAYBE

Question 4.

Would you prioritize a subcontractor that limits their carbon emissions, but has a slightly higher price point than their competitors?

YES NO MAYBE

STRATEGIC PLANNING

S

STRENGTHS

Our innovative technology offers tailored solutions for the German market, providing a competitive edge with reduced carbon emissions, cost savings, and accelerated timelines Strategic partnerships and regulatory alignment enhance credibility and compliance Our skilled team ensures highquality solutions and support services, driving successful implementation and client satisfaction

O WWEAKNESSES

Weaknesses include high initial costs, limiting appeal to cost-conscious clients; limited market penetration amidst competition, requiring targeted marketing; dependency on external factors like policies and economy, demanding adaptability; technological risks

TExpanding sustainability-driven market opportunities across sectors, diversifying products, and accessing government incentives Leveraging technology for efficiency and exploring international expansion for sustained growth OPPORTUNITIES

THREATS

Intense competition and market saturation may lead to price wars and margin pressures Economic uncertainty, including downturns and budget constraints, poses risks to revenue. Regulatory changes and supply chain disruptions require flexibility and compliance. Additionally, technological disruption demands continuous innovation for competitiveness

COMPETITOR ANALYSIS

Why choose KAINO?

We put the effort into collecting and sorting accurate, detailed information about Providers of technologies and materials, so that Seekers receive a trustworthy comparison of reasonable options.

PRODUCT ASPECT

Price for Providers and Seekers

Data Security

Plug-In Capabilities

For Providers - Pay for promotion For Seekers - Free Monthly fees Free Monthly fees

Depends on user’s security protocols

Depends on user’s security protocols

Depends on state/province of operation

Fully compliant with EU and German laws None

CAD integration planned for future development

Personalized Curation

Searchable Providers

Geographies Served

Quality of User Interface

All who self-regiser

Familiar, welldeveloped Appears cumbersome and outdated

Our competitive advantage from a Seeker’s point of view:

Highly developed Highly developed

Roofing contractors only All who self-register

(Glxpansion planned)

developed, intuitive None Highly developed, intuitive

Streamlined access to a curated selection of innovative and sustainable construction technologies

Simplified decision-making with sustainability ratings, safety certifications, localized sourcing information, and cost estimations.

Expert advice and assistance from KAINO's team to ensure successful technology implementation

Our competitive advantage from a Provider’s point of view:

Increased visibility and market reach through KAINO's platform

Direct connections with potential clients actively seeking innovative solutions. Access to valuable data and insights on market trends and project needs

MARKETING MODEL

Product character

KAINO operates in the B2B space, acting as the bridge between Seekers and Providers - connecting the traditional construction industry with the future of sustainable building practices.

We see KAINO as an enhanced productivity tool We streamline the process of finding, evaluating, and implementing new technologies, saving valuable time and resources KAINO empowers Seekers to embrace sustainability while providing Providers with a platform to reach relevant clients and drive market adoption This win-win approach fosters innovation and paves the way for a more eco-friendly construction landscape

Project Manager

Property Developer

Independent Individual

Suppliers Innovators

Consultants

Planning System

Our market analysis reveals a strong demand for innovation and technological solutions. Construction companies are eager to embrace new technologies, but face challenges when it comes to sourcing and implementation Our marketing strategy will use a multidimensional approach: virtual and real

Social media advertising and targeted online campaigns will reach project managers, and other Seekers Developing high-quality content, showcasing our past achievements, to educate and establish an innovation-prone mentality At the same time, by participating in conventions and incubator events to better connect with our audiences

KAINO's goal is to use a mix of digital and physical marketing, as well as to track campaign performance to ensure optimal allocation of marketing funds in the future

TARGET PERSONNA

Personalized profiles, ideal for KAINO to connect with Ideal Customer Avatars:

Results-Oriented

Tech-Savvy

Risk-Averse

Weneedtofindwaystoworksmarter, notharder Iftherearesolutionsthatwill savemetimeandmoney Imallears J O N A S

Ourtechcanseriouslyreduce the arbonfootprintofbuildings Itshocks methatitisn’tmandatoryyet

novation

arketing-Minded

ollaborative

A B

verylikelythatcost-effectivegreen nologywillattractenvironmentally conscioustenants

ward-Thinking

get-Conscious

nt-Focused

howouldntwanttolower citybillwithrennovations ontbreakthebank?

ious Experience

ntally Aware

ANNUAL SALARY

€87K

ANNUAL SALARY €49K

ANNUAL SALARY €71K

ANNUAL SALARY

€45K

MARKETING CHANNELS

Brand Identity

Developing a brand identity that embodies sustainability, innovation, and efficiency. Simple yet strong font to convey ease of platform usage and straightforwardness

Exploring the use of clean lines, green accents (sustainability) around blue tones (working class), and geometric shapes of architectonic character

Digital Domain

Targeted Facebook, LinkedIn, and Google Ads will reach key demographics. Heavily focused on SEO towards a German audience, making our platform the go-to resource. The main focus should be targeted marketing email, with informative content (blog posts, case studies, industry updates)

Lastly, as the main goal is to educate and cultivate a mentality of technological innovation, video content will be explored in our socials Albeit, not being the main channel for our demographics, it is innevitably today’s dayand-age strongest method to reach a wide audience.

Customer Benefits

For seekers, highlight the struggles of navigating new technologies and limited access to sustainable solutions For providers, address the challenges of reaching potential clients

Position KAINO as the "miracle" solution: a timesaving platform that bridges the techno gap and empowers both sides

Personal Touch

Virtual Physical

Beyond the digital, we will take part in industry events, like trade shows and conferences, allowing us to network with potential clients and partners, showcase the platform firsthand, and solidify brand awareness.

Strategic partnerships with German architecture firms and academic institutions to broaden our reach, giving us access to industry professionals and innovators already inclined towards sustainable construction

Tracking the performance of the campaign, to optimise budget allocation across channels, and leverage verified case studies and testimonials to build trust with our audience Transparency is key in order to make KAINO the trusted tool for enhanced efficiency in ConTech start-ups in Germany

CAMPAIGN OUTLOOK

Short Term Goals (6 months)

Achieve 20% increase in website traffic through SEO and targeted ads over the first 3 months, compared to first-month traffic

Generate 20 qualified leads through social media and email marketing campaigns

Secure at least 5 initial partnerships with architecture firms or construction associations.

Long Term Goals (18 months)

Achieve targeted brand awareness score of 2% among construction companies, and 15% among green con-tech start ups

Generate 100 qualified leads (seekers) and secure partnerships with 20 prominent green technology providers

Increase email open rates by 10%

Convert 5% of free trial users to paying subscribers and secure 1 prominent construction company as a paying client

BUSINESS OPERATIONS

The following organizational tree demonstrates the key value-creating activities of our business, and the positions assigned to these functions These primary responsbilities have been selected based on individual skills and competencies, and mutually agreed by all members of the team Our Operations

Strategic development

Stakeholder interaction

Teamwork facilitation

Data collection and security Client acquistion strategy

Risk management Bookkeeping

Data presentation, web design Client retention Legal compliance Financial reporting

Seeking expansion opportunities

relations

Future Hires

Our target market is conservative and predominantly operates in the German language Our most fluent German speaker is currently studying at the B2 level Therefore, our lack of German language proficiency is a clear gap that will need to be filled with strategic hiring Our financial plan includes the salaries for two part-time employees - an enthusiastic marketing specialist and a skilled web developer, both of whom will need to speak German at a minimum level of C2 To further promote diversity on our team, we will be delighted to hire at least one non-male employee

STRUCTURE & LEGAL

Our Home: Berlin, Germany

Berlin fosters a dynamic startup ecosystem with a supportive infrastructure for new businesses The city fosters an environment where networking and collaboration are always taking place.

Plans for expansion are in the books, as KAINO is a borderless platform We look forward to what the future holds

Management + Ownership

Our founding and managing team members will provide a total initial investment of 50,000 EUR, with the following breakdown:

Denis Lvov (CEO) - 25%

Nikhil Sehgal (CTO) - 24%

Guilhereme Reis (CMO) - 17%

Mina Abadier (COO) - 17%

Thomas Cote-Miller (CFO) - 17%

Legal Structure

To protect the personal assets of the founding members, KAINO will be formed as Limited Liability Company (Gesellschaft mit beschränkter Haftung - GmbH).

Legal Compliance

Most critically for legal compliance, our business will involve the exchange of sensitive client information, including banking details We will comply with the applicable laws of Germany and the European Union:

General Data Protection Regulation (Regulation (EU) 2016/679) Federal Data Protection Act of June 30, 2017 (implementing the GDPR)

OPERATIONAL MILESTONES

Our Formula

Prioritizing the 3 Ps of Sustainability: we will provide a nurturing and collaborative work environment for our People, promoting modernization of the construction sector for the benefit of our Planet, while maintaining a strategic market position that will enable us to generate Profit

Short-Term Goals (0-1 Year)

Secure initial funding

Build our core team

Develop the product

Establish customer relationships

Improve our understanding of the market

Stabilize monthly expenses to minimize risks

Reach and sustain profitability within the first year of operations

Continuously improve our service to match the demands of the market.

Our Objectives

The product will begin as an online database that offers detailed information regarding Providers and their solutions to Seekers, but it is intended to expand beyond this initial format. Throughout the development of our service and our business, the KAINO’s goals will echo our values:

Comprehensive information: we will build a highly detailed database of Providers, eventually expanding our operations to include new regions and emerging construction-related markets

Transparent partnerships: we will ensure that the Providers and the Seekers that we work with are reputable and reliable

Collaborative ecosystem: we will strive to build a supportive company culture while promoting collaboration within the construction industry

Long-Term Goals (1-5 Years)

To broaden the capabilties and revenue base of our platform, we will expand it to include:

Accurate cost estimates for procurement, delivery and installation; Integration as a plug-in into common design and planning tools such as Revit, Autodesk Construction Cloud, Procore; Multiple geographical regions; Life Cycle Assessment to show exact carbon costs of each alternative.

Customer Relationship Management tools for Providers

RISK MANAGEMENT

Risk Identification

Risk management is a critical process for any business, particularly in the construction sector Precisely the same conservativism that we wish to target by effectively connecting Providers and Seekers may prove to be too difficult to break through We have identified and mapped the following 10 risks that would be most critical to the operation of our business:

Risk Response and Control

to become profitable after 1 year of operations

of supplier data - inconsistent or incomprehensible content in our database

establish relationships offline and leave our platform

Our risk management process will be continuous and iterative It will target the identification, assessment, and mitigation of risks to ensure that our business can achieve its goals and sustain growth.

Green Risks

Risks that tend towards low cost and low probability will be designed out of our business model through proactive planning of business activities

Yellow Risks

Risks with mid-level likelihood and cost are most abundant. They are related to market understanding, and thefore their mitigation will require consistent monitoring by the team.

Orange Risks

Risks that tend towards high cost and high likelihood will need to be addressed with drastic measures immediately upon being identified, such they can be pushed into the yellow and green zones.

Filters

Filters available in qu

Instant Quote

Immediate quote estimate generated for all contractors

Carbon Footprint

Comparison of carbon impacts of suggested technologies

Materials

Description of all materials used

Reports

Search results generated into a report shareable by email

AI advice

Automatically generated recommendations

Reviews

Client reviews and past project information available

ECONOMIC ANALYSIS

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Funding & Investments

Our initial financial plan is based on reasonable personal investments and a conservative balance of projected costs and profits We will seek funding from additional investors through Venture Capital pursuits to help accelerate the development of our database, user interface and marketing capabilities Greater investments would allow for strategic hiring of full-time employees that would carry out these functions.

Future Outlook

The largest and most variable share of our costs will consist of employee salaries As our business grows and we hire beyond the first two working students, our monthly costs will increase significantly The deciding factor for additional hiring, however, will be significant profitability growth after 2 years of operation, and a clear incentive to expand our product offering to new functionalities and regions.

B U S I N E S S M O D E L C A N V A S

S e g m e n t s

C l i e n t

T e c h n o l o g y P r o v i d e r s : M a n u f a c t u r e r s a n d s u p p l i e r s o f b u i l d i n g m a t e r i a l s a n d

t e c h n o l o g i e s t h a t c a n b e d e l i v e r e d a n d i n s t a l l e d w i t h i n G e r m a n y T e c h n o l o g y S e e k e r s P r o j e c t m a n a g e r s i n c o n s t r u c t i o n c o m p a n i e s . A r c h i t e c t s a n

C l i e n t R e l a t i o n s h i p s

R e l a t i o n s h i p s w i t h P r o v i d e r s : W e p r o v i d e a 6m o n t h g u a r a n t e e t h a t a p r o d u c t o r s e r v i c e P r o v i d e r i n t h e c o n s t r u c t i o n s e c t o r w i l l b e c o n n e c t e d t o a p a y i n g c l i e n t

V a l u e P r o p o s i t i o n

1 O n l i n e p l a t f o r m f o r c o n n e c t i n g

S e e k e r s a n d P r o v i d e r s o f s u s t a i n a b l e

c o n s t r u c t i o n t e c h n o l o g i e s

2 U S P : d e t a i l e d d a t a a b o u t

s e r v i c e / p r o d u c t , a n d a b i l i t y t o

u i l d o r r e n o v a t e a c o m m e r c i a l o r r e s i d e n t i a l b u i l d i n g o f a n y s i z e .

R e l a t i o n s h i p s w i t h S e e k e r s : W e g u a r a n t e e t h a t a S e e k e r w i l l r e c e i v e a n a c c u r a t e e s t i m a t e o f t h e e f f e c t i v e n e s s , c o s t a n d c a r b o n f o o t p r i n t o f o n e o r m o r e t e c h n o l o g i e s b a s e d o n s p e c i f i c p r o j e c t c r i t e r i a

c o m p a r e p r o v i d e r s b a s e d o n m u l t i p l e

c r i t e r i a ( e g e m b o d i e d c a r b o n

b u d g e t , p r i c e p o i n t , l o c a t i o n )

3 A c c e s s i b i l i t y o f i n f o r m a t i o n a b o u t

s u s t a i n a b l e t e c h n o l o g i e s i n t h e

c o n s t r u c t i o n s e c t o r

4 . P r o v i d e r s g a i n a c c e s s t o n e w

c l i e n t e l l e S e e k e r s g a i n i n f o o n

C h a n n e l s

K e y A c t i v i t i e s

W e b s i t e m a n a g e m e n t D a t a c o l l e c t i o n .

D a t a p r e s e n t a t i o n N e t w o r k i n g I n t e r v i e w i n g a n d v e t t i n g P r o v i d e r s . P r o m o t i n g w e b s i t e a n d P r o v i d e r s t o S e e k e r s

K e y R e s o u r c e s

i n n o v a t i v e a n d s u s t a i n a b l e

t e c h n o l o g i e s , a n d a r e e m p o w e r e d t o

m a k e e d u c a t e d c h o i c e s o n w h o t o p r o c e e d w i t h f o r s u b c o n t r a c t i n g

P l a c e s w h e r e c o n t a c t i n f o r m a t i o n

o f P r o v i d e r s a n d S e e k e r s c a n b e

f o u n d :

G o o g l e

L i n k e d I n

C o l d c a l l s t o P r o v i d e r s a n d

S e e k e r s .

E m a i l s t o P r o v i d e r s a n d S e e k e r s L u n c ht i m e p r e s e n t a t i o n s t o

P r o v i d e r s a n d S e e k e r s , i n p e r s o n a n d o n l i n e

“ T h o s e w h o w a n t t o b e p i o n e e r s i n t h e c a r b o n r e m o v a l m a r k e t , n e e d

t h e s e p l a t f o r m s f o r e x p o s u r eT h e

b u y e r s n e e d t o b e a b l e t o k n o w a n d

c o m p a r e t h e n e w o f f e r s o u t t h e r e . ”

S o u r c e o f I n c o m e

C o n f e r e n c e s

B i l l b o a r d s o n c o n s t r u c t i o n

s i t e s .

P e r s o n a l c o n n e c t i o n s w i t h i n t h e c o n s t r u c t i o n i n d u s t r y a n d r e l a t e d a c a d e m i a

K e y P a r t n e r s h i p s

I n d i v i d u a l s a n d o r g a n i z a t i o n s t h a t

o r g a n i z e a n d p r o m o t e t h e

n e t w o r k i n g o f c o n s t r u c t i o n p r o f e s s i o n a l s : O r g a n i z e r s o f c o n s t r u c t i o nr e l a t e d c o n f e r e n c e s ( e g E U R E F C a m p u s ) . S t a r tu p i n c u b a t o r s U n i v e r s i t i e s h o s t i n g s u s t a i n a b i l i t y a n d i n n o v a t i o n w o r k s h o p s ( e g T U B e r l i n ) D e v e l o p e r s s e e k i n g t o c o n s t r u c t s u s t a i n a b l e b u i l d i n g s w i t h i n a r e a s o n a b l e b u d g e t . M u n i c i

C o s t S t r u c t u r e

V O I P d i a l i n g S a l a r yw e b d e v e l o p m e n t s p e c i a l i s t S a l a r ym a r k e t i n g s p e c i a l i s t C o s t o f b a n k l o a n s G o o g l e A d s O n et i m e a n d s u b s c r i p t i o n p a y m e n t f u n

R e c u r r i n g m o n t h l y p a y m e n t s :

W e b s i t e h o s t i n g

S e c u r e c l o u d s e r v e r M o b i l e p h o n e p l a nu n l i m i t e d c a l l t e x t a n d d a t a ;

SOLUTION IDEA REPORT

Is the market real?

89%ofsurveyrespondentssaythatthereisacurrentneedforanonlinetoolthatcompares technologyProvidersbasedoncarbonemissions,leadtimes,cost,healthandsafety,ratings Only28%ofrespondentssaythattheirfirmstrackcarbonemissionsrelatedtotheirprojects proactively

Only61%ofrespondentsbelievethattheconstructionindustryislikelytoadheretocarbon emissionregulationsevenaftertheybecomeamatteroflaw

IS IT REAL?

Is the product real?

Ourprotoypeshowsthat,inprinciple,awebsitebasedonadatabankissimpletodevelop

CAN WE WIN?

Can the product be competitive?

Seekerslooktospendlessmoneyonadministrativeandplanningefforts,asingledatabank ofvettedProviderswillsimplifytheprocessoffindinganew,efficient,sustainable technologytouseonthenextproject

Prioritizingthe3PsofSustainability:fosteringcollaborationwithintheindustrywhile providingjobopportunities Thisfocusonsustainability,alongsideauser-friendlyplatform andclearROIdemonstration,positionsKAINOforprofitabilitywithinthefirstyear

Can our company be competitive?

Thecompanyiscomprisedofanagileteamofprofessionalswhowillkeepcoststoa minimumandputpersonaltimeandeffortintobusinessexpansion Wewillhireadditional personneltofillgapsinGermanlanguageskillsandwebsitedevelopment

Will the product be profitable at an acceptable risk?

Financialanalysis,basedontypicalnecessaryexpendituresandthepricepointofcompeting products,showsthatthebusinesscanreasonablybeexpectedtobecomeprofitablewithin1 year,givenaninitialrunwayof1yearand2months

IS IT WORTH DOING?

Does launching the product make strategic sense?

TheproductwillbeginasadatabasethatprovidesdetailedinformationregardingProvidersto Seekers Inthefuture,theproductandrevenuebasecanbeexpandedtoinclude: Accuratecostestimatesforprocurement,deliveryandinstallation; Integrationasaplug-inintocommondesignandplanningtoolssuchasRevit,Autodesk ConstructionCloud,Procore; Multiplegeographicalregions; LifeCycleAssessmenttoshowexactcarboncostsofeachalternative

KAINO

Our goal is to connect

WITH THE HTIW

EHT O L DS C H O O L G R E E NS C H O O L

KAINO