Carrot Country Winter 2020-21

CarrotCountry.com Winter 2020-21

Buyers’ Guide

18 Varieties

For the Advertiser Index click here

New Harvester Paying the Price Grimmway Gives

Magazines For Maximum Yield

PO Box 333 Roberts, Idaho 83444 Telephone: (208) 520-6461

www.carrotcountry.com Carrot Country Contacts Editor Denise Keller

editor@ColumbiaMediaGroup.com

Publisher / Advertising Dave Alexander dave@ColumbiaMediaGroup.com Director of Operations Brian Feist brian@ColumbiaMediaGroup.com

EDITORIAL INFORMATION Carrot Country is interested in newsworthy material related to carrot production and marketing.

Contributions from all segments of the industry are welcome. Submit news releases, new product submissions, stories and photos via email to: editor@ColumbiaMediaGroup.com, or call (509) 697-9436.

Vol. 28, No. 4

Winter 2020-21

In This Issue:

4

Carrot Variety Buyers’ Guide

8

Paying the Price

The Cost of Beet Leafhoppers in Columbia Basin Carrot Crops

11 Grimmway Gives

ADVERTISING SALES For information on rates, mechanics, deadlines, list rental, direct mail, inserts or other information, call (208) 520-6461 or email: dave@carrotcountry.com

A representative of Hidden Harvest hands out bunches of carrots at a drive-thru food distribution event in Coachella, Calif. Cal-Organic Farms supported Hidden Harvest with 3,800 pounds of organic produce to give away.

SUBSCRIPTIONS U.S................... 1 year $16 Canada ............ 1 year $24 Foreign ............ 1 year $40 Payments may be made by check, Visa, MasterCard or American Express.

Subscribe online at: www.carrotcountry.com or call (503) 724-3581.

Email address changes/corrections to brian@ColumbiaMediaGroup.com or mail to: Carrot Country PO Box 333 Roberts, ID 83444

Carrot Country magazine (ISSN 1071-6653), is published quarterly and mailed under a standard rate mailing permit at Idaho Falls, Idaho and at additional mailing offices.

Produced by Columbia Media Group PO Box 333, Roberts, ID, 83444.

Copyright 2020. All rights reserved.

No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, for any purpose without the express written permission of Columbia Media Group.

For information on reprints call (208) 520-6461.

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See story on page 11.

On the Cover: You’ll find 18 varieties from four companies highlighted in our annual Carrot Variety Buyers’ Guide.

See pages 4-7.

Departments:

12 New Products 15 In The News

Carrot Variety Buyers’ 1972 Silver Spur Place Oceano, CA 93445 (805) 473-2199 www.bejoseeds.com info@bejoseeds.com

Adana

Adana is a new early-maturing bunching carrot with the same great flavor and texture as Mokum, but with better uniformity and a bit more length. Tops hold up well to cold fall weather, and roots hold well in the field without much oversizing. The variety has intermediate resistance to Cercospora leaf blight and cavity spot.

Naval

Naval has long and uniform roots with strong, healthy tops that make for a great standard market display. Plus, this variety has excellent flavor right out of the field. Naval has intermediate resistance to Alternaria leaf blight, black rot and Cercospora leaf blight.

Adana

Naval

Navedo

Istanbul

Jackson

Canberra

Navedo

Navedo is a late Nantes. The variety is a jumbo type with cylindrical roots 8-10 inches in length. Navedo has intermediate resistance to black rot and Cercospora leaf blight.

Istanbul

With good flavor, Istanbul is a nice uniform carrot for cellos and slicers. It is an Imperator type with strong tops and 9- to 11-inch roots. Well adapted, the variety performs well on both mulch and mineral soils. Istanbul has intermediate resistance to Alternaria leaf blight, black rot and Cercospora leaf blight.

Jackson

Jackson is a new early-main maturity jumbo carrot. The variety is vigorous and upright with healthy tops and 9- to 11-inch jumbo-sized roots. Carrots have a smooth and attractive appearance. The variety has intermediate resistance to Alternaria leaf blight.

Canberra

Canberra is a very productive mid-late variety with improved tops and long storage.

The variety has intermediate resistance to Alternaria leaf blight, black rot and Cercospora leaf blight.

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Guide

701A LaGuardia St. Salinas, CA 93905 Phone: (831) 455-3000 www.rijkzwaanusa.com contactusa@rijkzwaan.com

Ellis

COMING SOON! Ellis (55-247)

Set to become commercial in 2021, Ellis is a Nantes-type hybrid for fresh market and suitable for long storage. This variety needs 120-140 growing days for full blunt length. The variety is strong against breakage and splitting and has strong foliage for mechanical harvest, stress and disease pressure. High carotene and Brix value are maintained through storage.

COMING SOON! Hestan (55-246)

Hestan

Set to become commercial in 2021, Hestan is a Nantes-type hybrid for fresh market and suitable for long storage. The variety takes 130-150 growing days for full blunt length. Strong against breakage and splitting, this variety is a very uniform and good yielder with strong foliage for mechanical harvest, stress and disease pressure. High carotene and Brix value are maintained through storage.

COMING SOON! Ymer (55-414)

Set to become commercial in 2021, Ymer is a Berlicum/Nantes-type hybrid for fresh market and suitable for long storage.

Reaching maturity in 130 growing days, the variety features strong, dark green foliage, and a nice cylindrical shape, growing to 8 inches. High carotene and Brix value are maintained through storage.

Ymer CarrotCountry.com

5

Carrot Variety Buyers’ SVDC1978

Orange Blaze

800 N. Lindbergh Blvd.

Saint Louis, MO 63167 Phone: (314) 694-7375 www.seminis-us.com emily.standley@bayer.com

SVDC1978

SVDC1978 has good root shape and size uniformity in combination with good top attachment and plant vigor. Long roots with excellent tops make SVDC1978 an attractive cut-and-peel carrot in the Seminis portfolio. With tolerance to powdery mildew and the combination of root quality and top vigor, growers will be rewarded with a high yield potential.

Orange Blaze

Orange Blaze has demonstrated adaptability with good quality as a cello/jumbo carrot for multiple growing regions across the U.S. and eastern Canada. It makes a smooth, cylindrical, high quality root that continues to size and create a high percentage of jumbos. This easy-to-harvest carrot has a strong top with intermediate Alternaria blight resistance, providing high yield potential.

SVDC2089

SVDC2089 is a cut-and-peel variety with excellent plant health, good root uniformity and eating quality that provides a high yield potential to growers. This variety can be grown in all cut-and-peel carrot growing regions in the U.S., especially in the organic market where health is very important. SVDC2089 has good tolerance to powdery mildew, as well as a superior root with good length and uniformity. Its excellent texture, flavor, clean top, root length and uniformity make SVDC2089 a great option for growers.

SVDC2089

SVDC4193

SVDC4193 can be used in the cut-and-peel market throughout the U.S. and eastern Canada and as a slicer with reduced populations. This product offers high yield potential and great value to the customer.

It has excellent root quality with long, smooth, uniform roots that give growers a high quality carrot. SVDC4193 has vigorous tops with a strong attachment and produces a high pack-out at harvest.

SVDC4193 6

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Guide P.O. Box 548 Buffalo, NY 14240 (800) 263-7233 www.stokeseeds.com stokes@stokeseeds.com

SV2384DL

With a maturity of 68 days, SV2384DL produces high quality, 12 inch-long, thick, cylindrical roots for mineral or muck soils, along with strong 15-inch tops. Roots have semi-blunt tips with small cores and a good taste. The variety produces a darker orange color on mineral and muck soils. Use for cellos or slicers.

SV2384DL

Maverick

Maverick is an early maturing variety with high quality, uniform roots that have excellent interior color and taste. The variety has strong foliar disease tolerance and is widely adapted.

Apache

Apache

Maverick SV4128DL

At 65 days maturity, Apache produces roots that are dark orange, average 10 inches and are very smooth. Use for early cello packs.

Bolero

Use Bolero (56-66 days) as an early, long Nantes or for fresh market and storage, or fully mature for slicing and dicing. This variety produces smooth, bright orange, 7to 8-inch blunt-tip roots and 15-inch tops.

SV4128DL

SV4128DL is well adapted for mineral soils and produces nice, smooth, tubularshaped, extra-long roots. Strong tops have good disease resistance. The variety is easy to mechanically harvest.

Bolero CarrotCountry.com

7

PAYING THE PRICE The Cost of Beet Leafhoppers in Columbia Basin Carrot Crops

By Gina Greenway, Greenway Research

T

he COVID-19 pandemic has shifted America’s eating habits. It’s hard to predict if any of the changes in consumption patterns will be sustained long term, but for now a lot of folks are cooking more, spending more time at home and shopping less frequently. With fewer trips to the grocery store, frozen and canned vegetables may be substituted for fresh more often than in the past. I don’t know if consumers will eat more frozen and canned carrots in 2020 and 2021, but it’s interesting to think about.

According to the USDA, frozen carrot consumption has ranged from a low of 1.19 pounds per capita to a high of 2.83 pounds per capita in the last 49 years.

Canned carrot consumption peaked back in 1972 at 2.42 pounds per capita, but looks to be trending upward since reaching a low of 0.68 pounds per capita in 2015.

Maybe 2020 and 2021 will look like 1996 when consumption of both frozen and canned carrots was high. But even if consumption hovers around the average, the job of providing the processed market with a stable supply of high quality raw product remains an important one met with a variety of challenges.

One of the most unpredictable and costly challenges impacting carrot and other vegetable and vegetable seed crops is pest pressure. I am always trying to learn more about the economic impacts of sucking insects, their interactions in vegetable crops and how the research community can provide tools to help make managing these pests less costly. One of the first steps has been to establish economic benchmarks for key pests in different crops.

Surveying the Field

To gain insight into the impacts of beet leafhoppers in carrot crops grown for processing in the Columbia Basin, I conducted an expert opinion survey of growers and consultants in the region.

I hoped to better pinpoint the number 8

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A phytoplasma disease transmitted by leafhoppers can cause purpling of the leaves and malformation of taproots, as seen here. Photo courtesy Silvia Rondon, Oregon State University

of beet leafhopper targeted applications typically made per season and to identify which products are used most often to manage the pest. I also wanted to gain a better understanding of the impact of beet leafhopper transmitted diseases on yield.

Results of the survey highlighted esfenvalerate, cyfluthrin, imidacloprid, thiamethoxam and methomyl as key active ingredients used for beet leafhopper management.

After determining which active ingredients to focus on, the next step was to get a better idea of the frequency of use. To do this, I asked participants to estimate the number of beet leafhopper targeted spray applications typically made per season. About 20 percent of folks who responded reported making one beet leafhopper targeted spray application per season. Another 20 percent of respondents reported typically making two beet

Leafhoppers are found throughout the western U.S. and are known to vector phytoplasma diseases in vegetable crops. An immature leafhopper, as seen here, is a better vector than an adult. Photo courtesy Silvia Rondon, Oregon State University

These purple leaves are a sign of a phytoplasma disease vectored by beet leafhopper. Photo courtesy Silvia Rondon, Oregon State University

leafhopper targeted spray applications per season. An estimated 60 percent of survey participants reported making three beet leafhopper targeted spray applications in a typical growing season.

The frustrating thing about pests like leafhoppers is their ability to raise the cost of production and damage revenue at the same time. To better quantify the impact of leafhoppers on revenue, I asked survey participants to estimate how much yield would increase if beet leafhoppers did not exist. Responses ranged from 1 percent to 15 percent.

I also wanted to try to gain insight into perceptions of leafhopper mitigation strategies. I asked participants to estimate the percentage increase in yield that could be achieved if they were able to improve the execution and timing of beet leafhopper targeted insecticide applications. Results ranged from 0 percent to 10 percent.

FULL

WASHING AND GRADING LINES

Estimating the Expense

To arrive at dollar value estimates of the cost of beet leafhoppers in carrots grown for processing, results of the survey were combined with pesticide label information, pesticide pricing information, and planted acreage, price and yield estimates reported by the USDA. Application costs were omitted based on the assumption that the majority of beet leafhopper targeted applications would be tank mixed.

The overall costs of insecticides were estimated to range from about $3.50 per acre to $32 per acre but will

www. r i e t ve l d e q u i p m e n t .com 815|936|9800 john@rietveldequipment.com CarrotCountry.com

9

PAYING THE PRICE Per Capita Processed Carrot Consumption 1970-2019 3

2 1.5

Canned

2010 2012 2014 2016 2018

0.5

1984 1986 1988 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008

1

1970 1972 1974 1976 1978 1980 1982

pounds per capita

2.5

Frozen

depend on application rate, product choice, environmental factors, individual preference and pressure from other pests.

Yield was assumed to be 38 tons per acre, planted acreage was estimated to be 6,100 and price was estimated to be $84 per ton.

Expenditures on beet leafhopper targeted insecticide applications were estimated to range from about $154,000

to $220,000, depending on product choice and pressure. Estimates of the value of lost yield attributed to beet leafhopper transmitted diseases will likely be a little bit different for everyone, as was indicated by the variation in survey estimates. It would be difficult to quantify how much yield is lost with a high level of precision, but considering how much different

scenarios of yield loss could cost the industry is worth thinking about. If 20 percent of acres planted are impacted by a 15 percent reduction in yield because of beet leafhopper transmitted disease, the foregone value rings in at $584,000. If 60 percent of planted acres experience a 7 percent yield loss, the forgone value would be about $817,000.

The next logical step is to consider what can be done to reduce yield losses.

One key tool is better information for improved decision making. Many survey participants believed proper timing and execution of insecticide applications could improve yield. If half of all growers in the region were able to increase yield by 5 percent as a result of the ability to make better decisions regarding timing and execution of insecticide applications, the benefit to the industry would be just under half a million dollars. Coordinating and expanding pest monitoring efforts in multiple vegetable and vegetable seed crops can help growers make proactive and effective management decisions, helping to reduce the costs of pests in the Columbia Basin.

KERIAN SIZER

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It can even be used in the field!

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701-352-0480 • sales@kerian.com Fax 701-352-3776

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GRIMMWAY GIVES

F

rom drive-thru giveaways in the Midwest to hand-delivered donations in Kern County, California, Grimmway Farms has committed to showing support for people affected by the COVID-19 pandemic by giving away fresh carrots and CalOrganic Farms vegetables. Since mid-March, the company has donated more than 1 million pounds of fresh produce to food banks, hospitals and non-profit charities across the country.

In partnership with Kern County hospitals and California food banks, the company has engaged in relief efforts that have provided fresh produce to families in California, as well as Illinois, Indiana, Iowa, Nebraska, New York, Oregon, Pennsylvania, Texas and Utah.

After recognizing a need to increase public food assistance, Grimmway team members worked with local and state organizations, industry partners and customers to find creative ways to use existing distribution channels to deliver produce to communities in need. This strategy reduced the logistical footprint of each produce donation, minimizing both costs and contact along the supply chain.

This spring, Grimmway supplied more than 80,000 pounds of carrots to charity efforts in partnership with Midwest supermarket chain Hy-Vee. They focused public donation efforts around packaged whole carrots as they offer a long shelf life while maintaining their quality. The company also worked with charity networks to distribute over 70,000 pounds of whole carrots to urban communities.

In addition, Grimmway worked with longtime partner Hidden Harvest, a produce rescue program that employs farmworkers to harvest surplus crops in the field and transport the produce from packing houses throughout Coachella Valley, California.

“Our goal is to deliver fresh food to those who need it the most,” said Jeff Huckaby, president of Grimmway Farms. “We connected with organizations that share that responsibility. We’re all working toward a common goal to keep our communities safe, and we’re committed to seeing this through together.”

As the largest of Grimmway’s donation efforts during COVID-19, the company has provided over half a million pounds of carrots to the California Association of Food Banks (CAFB) since the start of the pandemic. CAFB is a network representing 42 food banks reaching 47 counties in California.

Grimmway plans to continue supporting communities locally and throughout the country as they face the continued effects of the COVID-19 pandemic.

“Our founders promised to provide good value and service every day of the year,” Huckaby added. “This year looks different than most, but through strong partnerships and a shared mission to feed the hungry, we’re still able to deliver on that promise and ensure fresh food is available to those in need.”

Exploring nature never stops

BEJO CARROTS ADANA New early maturing bunching carrot!

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The same great flavor and texture as Mokum, but with better uniformity and length.

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Tops hold up well to cold fall weather and roots hold well in the field.

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Resistance IR:Cc/Ps,Pv

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NAVAL Early maturing Nantes type.

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Long and uniform roots with strong healthy tops make for a great standard market display.

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Excellent flavor right out of the field.

NAVEDO Late Nantes.

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Jumbo type with cylindrical 8-10 inch roots.

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Resistance IR: Ar/Cc

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Resistance IR: Ad/Ar/Cc

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bejoseeds.com f CarrotCountry.com

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New Products Univerco Launches Patent-Pending G-Force Harvester Univerco has turned customer feedback into the latest addition to its harvester lineup.

Manufacturing carrot and root crop harvesters since 1978, Univerco strives to continually develop products best suited for growers of different sizes and at different stages of growth. In recent years, the company has received numerous requests from growers in many countries for a two-row harvester that would be three-point mounted so that it could be compact, yet have a high harvesting capacity. This led to the design of the G-Force carrot harvester.

Two high-flotation tracks allow the machine to operate in any field conditions and provide superior stability when going through bumps and rough patches, according to Univerco. These tracks are directional; therefore, there is no need to lift the machine when turning. Univerco has invented a unique, patent-pending motorized track that is placed behind the pickers. The track is automatically synchronized with the front pickers.

Because the machine is three-point mounted, the operator has excellent visibility

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on both pickers and the loading conveyor.

Having an ergonomic design was one of the priorities in the design of the G-Force. The combination of ergonomic, compact design and the directional tracks makes it very easy to maneuver when entering and exiting the rows for each pass, saving the operator time.

According to Univerco, the G-Force can be operated by a tractor most farmers already have on the farm, avoiding the need to invest

in a dedicated self-propelled machine, thus offering a faster return on investment.

A fully automatic electro-hydraulic proportional system for the row finders and picker height control is designed to make operation easy. All functions are linked to a controller with an LCD screen, ready to adapt to future technology.

Visit www.univerco.com.

Biological Insecticide Receives Label in California

BioSafe Systems’ BT NOW biological insecticide is now labeled to manage target Lepidoptera larval infestations in California crops. BT NOW controls larvae by using a novel strain of the bacteria Bacillus thuringiensis ssp. kurstaki (Btk) in a water-based formula.

Once plants are thoroughly coated with BT NOW, feeding pests ingest the bacteria and it binds to receptors in their digestive system. Within hours, the pest stops eating and dies days later.

In root vegetables including carrots, the product can be used to control pests such as cutworms, webworms, armyworms and caterpillars.

BT NOW can be applied the same day as harvest and doesn’t produce harmful byproducts, according to BioSafe Systems.

Visit20-12 www.biosafesystems.com.

Carrot Country-.5H page.v1.pdf

APE Adds Water Treatment Products

Automated Produce Equipment (APE) has formed a new partnership with water processing company AquaHD. According to the company, many pack houses are looking to decrease their water usage and reduce wastewater tariff costs through the reuse of process-water. When attempting to handle these water streams, solids separation becomes the main challenge in the treatment process.

AquaHD’s products fit these needs with hydrodynamic separators, static screen filters and rotary drum screens to filter particles and solids. These products are featured among other produce machinery and packaging solutions on Automated Produce Equipment’s (APE) newly redesigned website.

Visit www.automatedproduceequip.com.

Organic Crop Enhancement Product Hits Market

1

Agnition has launched Generate, a crop enhancement product meant to boost soil and plant health for organic production of a wide range of crops including carrots. The OMRI-listed product is the latest in an extension of Agnition’s organic line.

Generate is a natural product that utilizes patented Microbial Catalyst technology to stimulate existing microbes in the soil by unlocking enzymes and releasing more nutrients from fertilizers that could otherwise remain tied up in the soil and unavailable to the plant. This can result in improved emergence, greater root mass, larger biomass, taller plants, improved stress tolerance, increased yields and improved plant and soil health, according to Agnition.

2020-11-06 7:31 AM Visit www.agnition.com.

CarrotCountry.com

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WORLD CLASS VEGETABLE HARVESTERS FOR YOUR BUSINESS

ASA-LIFT CARROT HARVESTERS BUILD FOR AMERICA ASA-LIFT is a leading international company developing, producing and distributing vegetable harvesters.

For more than 80 years, ASA-LIFT machines have been sold all over the world, and more than 20 years of experience, on the US market.

www.asa-lift.com

ASA-LIFT US OFFICE 14 Carrot Country • Winter 2020-21 ASA-LIFT . Metalvej 2 . DK-4180, Soro . Denmark . Phone: 01145 5786 0700 . asa@asa-lift.com . www.asa-lift.com

Miller Farms, Hancock - WI P. (715) 249 5160 pmillerfarms@gmail.com

In the News Farming Takes Top Spot in Opinion Poll

For the first time in Gallup’s 20 years of tracking Americans’ views of various business and industry sectors, farming and agriculture is the clear leader. The poll asked respondents to rate their overall view of a list of business sectors. Farming and agriculture was already among the toprated industries, but this year it moved to the number one spot with a 69 percent positive rating, up 11 percent.

The former top-ranking industries – restaurants and computers – remain in the top four, with the grocery industry rounding out the group. This year’s rankings reflect significant changes in the ratings of six industries, three of which are delivering vital goods and services to Americans during the pandemic. These three – healthcare, farming and pharmaceuticals – are all rated more positively this year than in 2019.

Organizers Plan 2021 International Symposium

Amid the many event cancelations in 2020, organizers have announced plans for the third International Symposium on Carrot and other Apiaceae, set for Oct. 4-7, 2021, in the UK. The symposium will include sessions and seminars held at the York Racecourse and a gala dinner at the historic York Railway Museum.

On the final day of the event, attendees will visit a carrot field near York to view carrot varieties, machinery demonstrations, agronomy plots and a trade exhibition. The organizing committee is inviting seed producers to enter their varieties in the field trial.

For more information, visit www.carrotsymposium.com.

American Takii Hires Head of Sales, Product Development

American Takii Inc. has chosen Kimberly Kuden to fill the newly created position of head of sales and product development. Kuden will lead the North American vegetable sales and product development departments as well as oversee product life cycle management.

She comes to American Takii with a Ph.D. from Northcentral University, San Diego in organizational leadership. She has held positions focusing on global production and supply and most recently worked for Sakata Seed America Inc. as senior sales manager.

Stokes Seeds Trial Evaluation

Researching the best for our customers since 1881.

ORANGE BLAZE

70 days. 9-10 in/23-25 cm quality cello/jumbo with smooth, cylindrical, vigorous roots. Adaptability to muck, mineral and deep peat soils.

ENVY

66 days. F1 hybrid. Early jumbo.

12 in/30 cm long with 1.5-1.75 in/ 3.8-4.5 cm diameter, smooth bright orange roots with blunt tips.

Tim Clark

Contact Your Area Territory Manager:

WI, MN, IA, NE, IL

Tom Dauria NJ, VA, PA

608-609-5884 908-489-4896

Tom Jacobs MI, OH, IN

SV2384DL

68 days. High quality 12 in/28 cm long, thick cylindrical roots for mineral or muck soils. Strong 15 in/38 cm tops.

Roots have semi-blunt tips.

MAVERICK

63 days. For early cellos and jumbos.

Smooth 9-10 in/23-25 cm roots, strong tops. Excellent interior/exterior color and taste. Slightly tapered root.

Randy DeMay Karen Grybko John Hoffman Bryan Hannigan New York

585-747-3379

Dominic Levari Blake Myers New Jersey

616-307-4322 856-777-0817

NY, PA, MA, CT

585-303-3252

ME, VT NH, RI, MA

OH, IN, IL, MO

Tom Pagels

James Young

609-247-7140

616-250-0329

603-654-5362 NJ, MD, DE, PA

419-388-6731

NJ, DE, MD

609-440-3685

MI, OH, IN

— Quality Seed Since 1881 — 800-962-4999 │www.stokeseeds.com │ 13031 Reflections Dr Holland MI 49424 CarrotCountry.com

15

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