SESSION
CSMA J-DAY 2022 DESCRIPTIONS
Leading with Love Editors, Castle View HS RoomEDITORS304-306
Branding Your Verbal with Strong Themes
Gavin Weiskopf, Photo Editor, Castle View HS RoomPHOTO322
The Full Video Story Package Adam Dawkins, Regis Jesuit HS RoomBROADCAST312
Covering Tragedy Ben Reed, Monarch HS RoomGENERAL300
When do I eat lunch?
Demystifying Design
Alex Hager, KUNC NEWS, BallroomBROADCASTD
Jake Sherlock, CSU RoomGENERAL308-310
Kris Kodrich, CSU RoomNEWS 322
Best of Design
Schools from M - Z eat during Session 4 (12:15-1:00pm)
Karla Shotts, Englewood HS RoomBROADCAST300
Opening Ceremony 8:45-9:20am Awards Ceremony 1:15-2:00pm
12:15-1:00pm
LUNCH: Schools M-Z
You may have brought lunch, but the Lory Student Center food courts, located on the two floors below the Grand Ballroom, are open. Some may choose to wait to eat after the closing session (if you can hold on until 2 p.m.), but to keep the food court chaos to a minimum:
Investigative Reporting in TV News
LUNCH: Schools A-L
Broadcast Stories that Work Patrick Moring, Rampart HS RoomBROADCAST322
We Just Can’t Cover It All Jack Kennedy, Former Adviser RoomGENERAL300
Angela Banfield, Odyssey BallroomPHOTO A
Nick Oxford, Photojournalist
Storytelling for Journalists
Editor Roundtable RoomEDITORS304-306
Take a guided tour of the Rocky Mountain Student Media facilities! Sign up at the CSU table in the exhibit area. Tours begin at the start of Sessions 2 &3. J-Day Insider Tip: Always have a back-up session planned in case your first choice is full. There is a 10-minute “passing period” between sessions, so have your LSC map ready and arrive on time.
We Got You Covered Andrew Ross, Walsworth Laurel Wicke, Drake MS RoomYEARBOOK308-310
Best of Photography
Beyond A-Roll/B-Roll
Bear Gutierrez, Photojournalist PHOTO, BallroomGENERALBC
20 Tips for Every Photographer
Winning Photojournalist
Quick Hits for Readers in a Rush Kristi Rathbun, Rock Canyon HS NEWS, YEARBOOK Room 312
Generating Story Ideas
New Tech for Video Storytelling
Patrick Moring, Rampart HS RoomBROADCAST322
Improve Your Interviewing Skills
2022 Pulitzer Prize
Humans of Your School T. Cleavelin & P. Griffin, Jostens YEARBOOK, NEWS Room 308-310
Next-Level Stories
2022 SESSIONS AT A GLANCE
Photography that Works Angela Banfield, Odyssey BallroomPHOTO A
Matt Varca, Grandview HS NEWS, BallroomYEARBOOKD
Writing for Broadcast
Why Words Matter
Jess Hunziker, Castle View HS Kristi Rathbun, Rock Canyon HS NEWS, YEARBOOK Room 312
Steve Weiss & Ryan Crist, CSU RoomBROADCAST304-306
Jess Hunziker, Castle View HS RoomGENERAL312
Justin Daigle, Brighton HS BallroomYEARBOOKD
10 Ways to Have a Better May Annie RoomGENERAL,LongmontGorenstein-Falkenberg,HSYEARBOOK308-310
Molly Bohannon, The Coloradoan BallroomGENERAL BC
Schools from A - L eat during Session 3 (11:20-12:05pm)
Rebecca McGrath, Herff Jones RoomYEARBOOK304-306
Matt Gohl, CSU NEWS, PHOTO, BROADCAST Ballroom A
Kati Weis, BallroomBROADCAST,CBS4ONLINEA
9:30-10:15am
11:20-12:05pm
Writing for Radio & Podcasts
Anastasia Harrison, Legend HS Gina Claus, Cresthill MS NEWS, BallroomYEARBOOKD
Superhero Storytelling
10:25-11:10am
It’s a Plan!
Friend Sponsor
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THANK YOU to ourBusinessLeadsponsors!SponsorsSponsorsScholarship
8:45am - 9:20am
Rocky Mountain Media tours Lunches
Closing Assembly
7:30am - 1:00pm
All school media that took advantage of our All-Colorado critique service last summer will receive their rating certificates.
Registration and Information
Constitution Day Did you know Constitution Day is September 17? Capture--and share--your J-Day experience with photos on social media with #WeThePeople#JDay22 Check out constitutionday.com for more information and ideas!
• Official welcome to the confer
Opening Assembly in the Grand Ballroom
Learning Sessions
1:15pm - 2:00pm
9:30am - 1:00pm
We close with the presentation of our Best of Show awards.
Sponsors’ Exhibit Area
Visit with J-Day sponsors. If you miss making the rounds of our exhibitors, you just don’t get the full J-Day experience.
•enceCSMA Adviser of the Year and Administrator of the Year award •presentations.KeynotebyNick Oxford and Bear Gutierrez, photojournalists.
Speakers’/Advisers’Lounge Exhibitor Area Registration There’s more to CSMA than J-Day! Keep up with all the goings-ons throughout the LoryrunningAdvisers:year.considerfortheBoardthisspring!StudentCenterEventMap Food Courts on Level 1 & 2
TheRoomGENERAL308-310wordswechoose
Covering Tragedy
Why Words Matter
High School community was devastated by the Marshall Fire last winter. Hundreds of students lost their homes, thousands of people were evacuated, and everyone in the school was changed forever by the most destructive wildfire in Colorado history. When students returned to school, the journalists of MoHi Media were faced with an impossible challenge. How do we cover this event? This session will look at how they found strength to create meaning and capture history for their community.
Jake Sherlock, CSU
New Tech for Video Storytelling
Nick Oxford, Photojournalist Bear Gutierrez, Photojournalist PHOTO, BallroomGENERALBC
9:30-10:15am
to report the news do more than just communicate the news -- they can introduce bias, sexism, racism, ableism and more. In this workshop, we’ll examine how to use language effectively to communicate the news in an inclusive and thoughtful manner. This isn’t just for “writers” -- if you use the written word for video scripts, captions, graphics or other multimedia, this is important for you, too.
Ben Reed, Monarch HS
TheRoomGENERAL300Monarch
2022 Pulitzer Prize
Steve Weiss & Ryan Crist, CSU TechnologyRoomBROADCAST304-306isconstantly pushing the art of video storytelling forward. Find out what the latest tools are and how you can put them to work to engage your audience in your video productions.
Winning Photojournalist
Matt Gohl, CSU NEWS, PHOTO, BROADCAST Ballroom A
will learn strategies for organizing coverage, developing and implementing production cycles, and a revision process that honors individuals while producing a professional product. Participants will leave with tangible tools to get and stay organized for the coming year.
Storytelling for Journalists
9:30-10:15am
copy establishes two things: the voice of your book and the story you are going to tell. Study strong examples and learn key methods that will help you on your way to powerful theme copy.
ParticipantsRoomGENERAL312
Feature322writers
It’s a Plan!
Next-Level Stories
Branding Your Verbal with Strong Themes
want to tell a news story with creativity and flair. This session will discuss the use of narrative writing and other literary tools while delivering important and interesting factual information. These techniques will help you engage the reader with your stories.
Jess Hunziker, Castle View HS
So you’re a storyteller. That’s great! But do you ever wonder if anyone actually sees or cares about your content? Well, you should. In this hands-on session, we will learn techniques to take your stories to the next level through cell phone video production techniques, podcasting from anywhere and getting your content in front of the right audience by asking the right questions and having a clear purpose in mind. Get ready to take your content to the next level.
RoomNEWS
Justin Daigle, Brighton HS YourRoomYEARBOOK324theme
Kris Kodrich, CSU
Tina Cleavelin & Peter Griffin, Jostens YEARBOOK, NEWS Room Stories308-310surround
us. Learn strategies to find the personal stories of the students in your school. Learn interviewing techniques and strategies to uncover the unique angles that will make your publication a true reflection of your community.
Improve Your Interviewing Skills
Do you prefer “Avengers” or “Iron Man”? These are different examples of storytelling. The first is a group coming together to save the world, the second is the story of one central character. Weaving your broadcast story around one central character can give your audience the emotion of the event or activity. How do you start? What does a central character story look like? We dive into it.
Patrick Moring, Rampart HS FrequentlyRoomBROADCAST322the
Molly Bohannon, The Coloradoan StudentsRoomGENERAL324can
learn tips and tricks for interviewing people of all kinds, from experts to peers to those even younger than you. We’ll review key interviewing tactics, how to prepare for interviews and be prepared to ask follow-up questions, and how to be comfortable when you’re out of your comfort zone. We’ll also go over ways to find sources to interview.
10:25-11:10am
Karla Shotts, Englewood HS RoomBROADCAST300
Humans of Your School
Beyond A-Roll/B-Roll
Writing for Broadcast
key to a good broadcast is the writing, but this is not like your average English class. We’ll use professional and real student samples to discuss how good writing can improve your production value and what it looks like in the broadcast setting.
How to take effective photographs that work. Make sure your students know the in’s and out’s of photography for production from this presentation.
10:25-11:10am
Anastasia Harrison, Legend HS Gina Claus, Cresthill MS NEWS, We’llBallroomYEARBOOKDreviewandanalyze
Best of Design
some of the top design entries from the spring Best of Colorado 2022!
Leading with Love Editors, Castle View HS EditorsRoomEDITORS304-306fromyearbook and newspaper staffs will share how they create community in the media classroom while establishing a culture of belonging and excellence. Participants will leave with “right now” ideas for improving the culture and work ethic of a staff.
Jess Hunziker, Castle View HS Kristi Rathbun, Rock Canyon HS NEWS, YEARBOOK Room Student312journalists are more than reporters--they’re superheroes! Learn how to activate your super senses to tell the ultimate stories of the citizens of your school. You’ll leave with a renewed understanding of yourself and your audience and with ideas for storytelling-from the Have To’s through the Want To’s.
Photography that Works
Angela Banfield, Odyssey BallroomPHOTO A
Superhero Storytelling
Investigative Reporting in TV News
Kati Weis, InBallroomBROADCAST,CBS4ONLINEAthissession,you’llhear
We Just Can’t Cover It All Jack Kennedy, Former Adviser
Quick Hits for Readers in a Rush Kristi Rathbun, Rock Canyon HS NEWS, YEARBOOK Room 312
about the ins and outs of investigative reporting in a broadcast journalism setting. You’ll learn more about the research and writing process, as well as the video shooting and editing systems to make stories visually compelling for air and streaming.
There’sRoomGENERAL300just
Rebecca McGrath, Herff Jones HaveRoomYEARBOOK304-306youeverfound yourself looking through other yearbooks, and wondered, “How’d they do that?” Taking your graphic design to the next level is attainable for every staff, and we will share 5 practical tips you start using now.
11:20-12:05pm
so much happening, all the time and it’s all potentially news. What we end up doing is curating all that information and most of it does not appear in our yearbooks, magazines, social media posts, and videos. This is a session on coverage and finding the most effective platforms to use in sharing what we have chosen to highlight. We can’t do it all, but we can certainly do some things much better.
It’s the little things that matter most-even in writing for publications. Leave this session with the basics for writing the short stuff: solid captions, headlines, leads and quick reads. Ensure that readers in a rush will walk away with new information.
Demystifying Design
Alex Hager, KUNC NEWS, AudioBallroomBROADCASTDjournalismlets
It’sRoomYEARBOOK308-310allaboutgetting
Gavin Weiskopf, Photo Editor, Castle View HS InRoomPHOTO322thissession,
people in our yearbooks! This class will focus on: 1) Why emphasizing fair and far-reaching coverage is important to your program. 2) How to gear up to tell the wider stories of your school. 3) How to plan for strong coverage, and 4) Tips for getting more students on a spread.
you tell stories like no other medium. Conversational writing and creative use of sound can help you grab a listener’s attention and keep it, whether you have four minutes for a radio story or an hour for a podcast. Alex Hager has been using audio to help people understand the environment through his reporting on the Colorado River basin and will be sharing tips and tricks to write for your own voice and keep listeners curious and engaged.
11:20-12:05pm
Writing for Radio & Podcasts
participants will hear from a yearbook director of photography and learn 20 ready-to-go tips for improving a publication’s photography.
We Got You Covered Andrew Ross, Walsworth Laurel Wicke, Drake MS
20 Tips for Every Photographer
12:15-1:00pm
YourRoomGENERAL,LongmontGorenstein-Falkenberg,HSYEARBOOK308-310yearbookstaffspendsthe
Angela Banfield, Odyssey BallroomPHOTO A
The Full Video Story Package
Matt Varca, Grandview HS NEWS, SlowBallroomYEARBOOKDnewsday,week, month, or year?
LearnRoomBROADCAST312howto
In this session, learn how to find extraordinary story ideas when nothing out of the ordinary is going on.
Editor Roundtable
Best of Photography
entire
10 Ways to Have a Better May Annie
make short video stories by shooting exceptional b-roll, getting the most out of your interviews, writing great voiceover, and editing it all together into something your viewers won’t swipe or click away from.
Generating Story Ideas
We’ll review and analyze some of the top photography entries from the spring Best of Colorado 2022!
year creating a book for your community to enjoy. In this session we will discuss the things your staff should be doing now (and throughout the creation process) to ensure you have a great distribution season.
Adam Dawkins, Regis Jesuit HS
Broadcast Stories that Work Patrick Moring, Rampart HS RoomBROADCAST322
peers and talk about the joys and issues you face this year as student leaders in student-driven discussion at its finest!
It’s getting more difficult to reach and grow your broadcast audience in a high school community. This session uses real student samples to examine the ingredients that reach a high school audience and bring your community together.
GatherRoomEDITORS304-306withyour