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SALUTE! South
Get the inside story on local businesses and organizations in your community
February 21, 2013
Going local: the secret to big success BizFACTS Colorado Community Media 9137 Ridgeline Blvd., Ste 210 Highlands Ranch President/Publisher: Jerry Healey
In the increasingly fragmented media world, newspapers reach the highest-quality citizens. Despite the notion that newspapers are dead or dying, community newspapers with their hyper-local news, enjoy a sustainable readership. Residents report reading their local community paper from cover to cover, and find the news more relevant than in bigger metro papers. Colorado Community Media embraces all things local. We are nearly one year into our new venture, combining 22 Denver area community newspapers and media sites covering more than 185,000 residences. Often, our papers reach readers that big daily papers do not, creating a better and more profitable response for
our advertisers, large and small. In 2012, our publications won more than 90 awards in the Colorado Press Association Better Newspaper Contest. Better content is drawing more readers to both our print and online outlets. Our stories cover local policymaking, high school sports, new business openings, special events and more. We cover the big stories, too, but always include the impact on your community.
Introducing ShopLocalColorado.com
Colorado Community Media recently launched Shop Local Colorado in support of local businesses and of businesses that operate in our wide coverage area. The program includes all print advertisements in an online directory, making it fast and easy for residents to find the newest community services, deals and events. Colorado Community Media is both a locally owned business and an advocate for keeping your spending dollars local. Our primary focus is on businesses owned and operated in your community. However, we also understand the
value of large companies locating in our communities and the positive impact they can have on our tax base and our employment. Local businesses and locally operating businesses are also more likely to give back to the community through sponsorship of local activities and events.
Keeping it local can have tremendous pay-offs Colorado Community Media champions news, actions and businesses in our local communi-
ties. Our growing suite of advertising products and services seek to help our local colleagues succeed in business, and our friends and neighbors to find those businesses. • Readers actively seek out new local events, activities and deals in our papers and our web and social media sites. • We create new awareness of your company and brand to a highly affluent group of readers. • We help you get your ad created... at no charge. That’s right. We still hold the belief that your desire to
find new local customers should be supported by our local advertising expertise. We’ll help you determine which papers and sites to advertise on and design an ad that will reach your desired audience.
We are most satisfied with our jobs when we are keeping our local readers informed, whether it’s breaking or feel-good news, the latest event, a new store opening, or a can’t-miss deal. If it’s local, we’re on it. Join us in keeping it local.
When our readers shop local: Happy customer tells 2 neighbors who tell 2 more neighbors...
Scan here to Shop Local now!
Introducing ShopLocalColorado.com Visit ShopLocalColorado.com for the best local deals and services. To get your business listed on ShopLocalColorado.com contact us today at 303-566-4113.
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