As we step into fall, I can’t help but pause and wonder where the year has gone. It feels like we were just celebrating the start of summer, and now here we are with the colors of autumn peeking in. This season has always been one of my favorites. After the long, hot days of August, I welcome the golden afternoons and the crisp, cool evenings that bring such comfort. There’s something magical about opening the windows at night and letting the fresh air remind us that a new season is here.
In our home, the start of September also means back-to-school routines. The boys are settled into their classes, and with that comes a fresh rhythm of homework, sports, and busy schedules. There’s always a certain energy this time of year—one that feels both grounding and invigorating.
This issue of Atascadero Magazine is filled with stories that celebrate our community, its people, and its traditions. We begin by honoring San Luis Obispo County’s agricultural and wine industry leaders. These hardworking individuals are the backbone of our local economy and a huge part of the culture we are blessed to enjoy. Their dedication to the land and to their craft sustains more than businesses—it sustains our way of life here on the Central Coast.
We also highlight the many ways our community comes together to support local nonprofits. The heart of Atascadero shines brightest in its generosity, and we are grateful to share the stories of the people and organizations who dedicate themselves to helping others.
On our cover this month, we’re thrilled to celebrate the Atascadero Community Band’s 40th Anniversary! What a milestone. Digging into the band’s history and sharing photos from its early days has been such fun. It’s a reminder of the joy that music brings and the importance of preserving traditions that connect generations.
We’re also excited to share that the Atascadero Vintage Market has opened in our former space downstairs. Meanwhile, we’ve moved back upstairs—so if you haven’t stopped in yet, this is the perfect time. The Vintage Market is a treasure trove, and you can read more about its story on page 23.
This issue also brings you one of the sweetest love stories we’ve ever had the privilege of telling. Maxine and Riley Elkins are celebrating an extraordinary milestone—eighty years of marriage. Their journey together is a beautiful testament to love, faith, and commitment that has spanned nearly a century.
Last month, we covered the heartbreaking loss of the Templeton Feed and Grain, and we were deeply touched by the many readers who reached out to thank us for honoring its legacy. The Jermin family continues to feel the support of this community, and we will continue to share their story as it unfolds.
As always, my greatest joy is sharing the heart of Atascadero with you. This is a place where tradition meets progress, where families thrive, and where neighbors lift one another up. As we move into this new season, may we all take a moment to soak in the beauty around us—the cool nights, the warm friendships, and the community spirit that makes Atascadero such a special place to call home.
We hope you enjoy this month’s issue of Atascadero News Magazine.
Hayley Mattson hayley@13stars.media
if thou wouldest win immortality of name, either do things worth the writing, or write things worth the reading. — Thomas Fuller, 1727
This month’s edition of Paso Robles Magazine is brought to you by all the local advertisers that fill our pages. Thanks to them, we are able to bring you your local Hometown Magazine.
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September 10, 2025
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Falling for Atascadero: September’s Small-Town Magic
Ihave to admit, out of all four seasons we have, fall is my most favorite! There is something about how the sun comes in at a different angle that makes the light seem so magical in Atascadero. As a jeweler, I speak to many wedding photographers, and they all say that fall is the best light to take photos in. Fall officially begins on September 22 this year, and I am excited about enjoying the great events Atascadero has!
The 12th annual Brew at the Zoo is happening on Saturday, September 6, at the Central Coast Zoo. Standing in front of a wild, exotic animal while sipping your favorite adult beverage is not something very many people get to do! The Friends of the Zoo will be selling tickets for some great prizes as they raise money to expand the tiger habitat in honor of the late Malayan tiger Menderu. You can get tickets for Brew at the Zoo at VisitAtascadero. com and you might see a familiar face! As the president of the Friends of the Zoo, I would be remiss not to mention that you can also donate (tax-deductible) directly to the tiger habitat expansion at CentralCoastZoo.org/Donate
The Atascadero Chamber is hosting the Fall Sip and Shop on Friday, September 26, from 5:30 to 8 p.m. This will be the first Sip and Shop with our downtown infrastructure
complete, making it easy and safe to access all the great shops and wine stations on either side of El Camino Real. It is a fun way to discover stores and restaurants that you haven’t visited before. When I was a board member for the Atascadero Chamber, I volunteered during this event, and it was amazing how many long-time residents had no idea the abundance of stores and restaurants Atascadero had to offer! Even if you don’t drink, like myself, it is fun night to hang out with your BFF or loved one while perusing the stores. You can get tickets at atascaderochamber.org
Bring the kids down to the 9th annual Cornhole Tournament in Sunken Gardens on September 27 and 28. If you feel like you have the skills to become the cornhole champion, you can even sign up to participate! Competition may be fierce, but they are worth the cornhole bragging rights.
Every Wednesday from 3:30 to 5 p.m., Farmers Market at the Sunken Gardens is the place to be! Fresh, in-season fruits and veggies, yummy pie, and spending time outside in our beautiful, September weather is what awaits you. Sometimes, we need time to ourselves, and sometimes, we need time with a friend. Farmers Market offers opportunities for both nourishing the mind and the body at the same time.
Atascadero has small-town charm and is full of ways to connect with your friends and family this September. I will be celebrating with my family for my dad’s 70th birthday this month. I am so grateful for my parents.
ANGELA CISNEROS
THE NATURAL ALTERNATIVE NUTRITION CENTER VITAMIN C SEPTEMBER
20% OFF VITAMIN C PRODUCTS
Vitamin C is one of the most popular supplements mentioned when on the topic of immunity. Many take it as their go-to when sick and even to prevent getting sick altogether. This is why we’re happy to announce that our monthly promo will be 20% off Vitamin C this September!
With the return to school and the weather changing, boosting our immunity is important for both children and adults. We know that being deficient in Vitamin C can weaken the immune system so supplementation for this fact alone is important. According to PubMed, randomized trials have shown that Vitamin C can help shorten the duration of a common cold with individuals that either had mild to severe symptoms. Vitamin C has also been linked to boosting antioxidant levels, lowering blood pressure, and even reducing heart disease along with boosting immunity. Vitamin C is an essential nutrient that our bodies can’t produce on its own so we need to obtain it either through diet or supplementation. It plays an important role in tissue repair, collagen formation, and the production of specific neurotransmitters. It also plays a big part in the proper functioning of our immune system, helping the body to
fight off infections.
Since there are different forms of Vitamin C, you may be wondering which one to try. A popularly purchased one is our Liposomal Vitamin C capsules by Dr. Mercola, which are 1,000 mg per serving. Vitamin C in the Liposomal form is better absorbed and more easily used by your cells. We also have a liquid Liposomal C by DaVinci Labs that is 1,250 mg per serving. Liquid vitamins in general are thought to be more easily absorbed by the body, so to even better enhance your Vitamin C intake this would be a good option to try. Another form of Vitamin C is the buffered version, which is thought to be better for those with a sensitive digestive system or compromised gastrointestinal function. “Buffered” means that the Vitamin C is buffered with minerals, reducing the acidity and improving tolerance. Buffered supplements usually contain a combination of calcium, magnesium, and potassium along with the main vitamin. If you’re interested in Vitamin C supplementation, stop by this month to receive this discount and we’d be happy to answer any of your questions! We’re located at 1213 Pine St. in Downtown Paso.
Happy Fall, The Natural Alternative Team
Atascadero’s 32nd Annual Hot El Camino Cruise Nite
Downtown Atascadero roared to life Friday, August 15, as the 32nd Annual Hot El Camino Cruise Nite rolled through El Camino Real, officially launching the city’s beloved Cruisin’ Weekend. With 350 car slots selling out early, crowds gathered to admire the mix of classic hot rods, muscle cars, and custom vehicles. Families lined the sidewalks with lawn chairs and blankets while children waved at passing chrome-filled parades, soaking in the nostalgic energy. The weekend continued Saturday with the 34th Annual Mid State Cruizers Car Show at Atascadero Lake Park, followed by the ever-popular Dancing in the Streets downtown. This year saw record attendance, boosted by live bands including The Molly Ringwald Project, which kept the crowd dancing into the night.
Founded in 1989, the Mid State Cruizers have helped shape this Atascadero tradition. The club not only preserves classic cars but also gives back, donating proceeds from its annual car show to local nonprofits. Last year’s event raised $12,000, and members will soon decide where this year’s funds will go. From roaring engines to community spirit, Cruisin’ Weekend highlighted both Atascadero’s love of cars and its dedication to supporting local causes, cementing the event as a summer favorite.
Photos By Rick Evans/ANM
WELCOME BACK TO
THE GEARHEAD CORNER!
Back to School, Back to Basics: A Lesson on Tires
As the school season returns, it’s the perfect time to sharpen your knowledge — whether in the classroom or under the hood. At Shift N Gears Auto Repair, we believe auto education should be accessible to everyone. So today’s lesson? Tires. They’re round, they’re rubber, and they’re the only part of your vehicle that actually touches the road. But have you ever stopped to think about where they came from?
A Quick History Lesson
From Wooden Wheels to Wireless Sensors
Tires have a surprisingly cool history. The first wheels were solid wood—think ancient chariots and wagons. Then came leather, iron, and eventually, rubber. In 1888, John Boyd Dunlop invented the first practical air-filled tire, changing transportation forever.
By the mid-1900s, tire innovation exploded—especially with the creation of radial tires, which offered better grip and longer life. Manufacturers even got a little wild with their ideas. Did you know that in the 1960s, Goodyear experimented with tires that had internal lights? That’s right—tires that literally lit up from the inside using small bulbs embedded in clear rubber. They never made it to mass market (for obvious reasons), but it shows how far creativity in tire design has gone.
And today? We’ve got smart tires that talk to your car, monitor air pressure, and optimize performance in real time.
Why Tires Matter
Tires aren’t just rubber donuts. They’re a finely engineered safety system. Here’s why you should care: Traction & Grip: Good tread helps your car stay connected to the road in all conditions—wet, dry, or icy.
· Fuel Efficiency: Underinflated or misaligned tires reduce gas mileage.
· Braking Power: Worn tires dramatically increase your stopping distance.
· Ride Comfort: Proper tires help absorb bumps and vibration.
· Safety: Tire failure at high speeds can lead to accidents, especially blowouts from poor maintenance.
What You Can Do
Going “back to basics” means checking tire pressure monthly, inspecting tread depth, rotating them regularly, and replacing them when they’re worn or aged (even if the tread looks okay). Tires typically last five to six years, depending on use.
Just like any subject in school, understanding the basics helps you make smarter decisions. So if your tires haven’t had a quiz in a while, bring them by Shift N Gears—we’ll make sure they pass with flying colors.
MONDAY
TUESDAY
Skye Davis crowned 2025 Miss California Mid‑State Fair Queen
By Camille DeVaul
Eighteen-year-old Skye Davis of Paso Robles claimed the crown of 2025 Miss California Mid-State Fair (CMSF) Queen on opening night of the 79th annual CMSF on the Frontier Stage. The recent Templeton High School graduate earned top honors for her standout archery performance set to music and her “Kindness Corner” proposal — a wellness-focused space aimed at supporting the emotional well-being of CMSF visitors. Her victory marked the start of a yearlong role as ambassador for the CMSF and the community, kicking off an evening that also featured the crowning of her court, the annual ribbon-cutting ceremony, and a sold-out Jon Pardi concert.
Skye, who graduated from Templeton High School (THS) in June, tells Paso Magazine that while participating in the pageant wasn’t something she expected herself to do, she is beyond happy that she did, “It has definitely been something new. I’ve never done anything like this before. I’ve never really seen myself as a girl who would voluntarily do a pageant, but I’m just so glad that I did because it has been such a great, fun, new experience.”
Growing up going to the CMSF, Skye says she was always excited to see the pageant girls. With encouragement from her dad, this year felt like the right timing for her to put her hat in the ring before she heads off to college in the fall.
“The queen is such an amazing title. It’s got a lot of responsibility, of course, but you get to represent the fair for a whole year. And it goes beyond just the two weeks of being on the fairgrounds. I’m representing this community as a whole, and it’s just such an honor,” says Skye.
For her talent, Skye showcased her archery skills, a skill she has been honing with her dad since she was young. While attending THS, Skye was named Scholar Athlete of the Year, having been on the basketball, volleyball and track and field teams. This fall she plans to attend UC Berkeley.
Skye encourages anyone interested in participating in the pageant to go for it: “I think any girl in the right age range, and if they can qualify for this, and if they’ve got the time to absolutely do this pageant. It is such a great experience for any young girl. It builds confidence. You get to meet girls and genuinely create a sisterhood. Because this year, I had some of the best people that I got to meet and become friends with.”
Joining Skye on the 2025 Queen’s Court are two outstanding young women. Amelia Olivo, 18, of Paso Robles, was named First Runner-Up Princess. A recent Paso Robles High School graduate, Amelia showcased her musical talents with a lively alto saxophone performance of “Happy” by Pharrell Williams. Her proposal, “Peace of Mind, One Child at a Time,” offers
resources to help parents and guardians in the event they are separated from their children during the Fair.
Morgan Ruiz, 18, of Atascadero, earned the title of Second Runner-Up Princess. A Cuesta College sophomore this fall, Morgan wowed the crowd by demonstrating her skill in MIG welding and presented her idea “Honoring Our Heroes, Celebrating Service and Sacrifice,” which aims to recognize and pay tribute to veterans of San Luis Obispo County.
Also honored during the evening was Emily Joy (EJ) McNeal of Paso Robles, who received the Miss Congeniality award. McNeal, an 18-year-old Paso Robles student attending Cuesta College for Nursing and athletics, is a decorated leader, lifeguard, and artist, competing again for Miss CMSF with a literacy-focused proposal.
The 2025 Queen’s Court was selected from a field of nine remarkable contestants, including Neelan Adams, Estrella Berrelleza, Ashlyn Daugherty, JoDee Jones, Emily Joy McNeal, and Sydney Jo Zandt, each of whom brought talent, dedication, and enthusiasm to the stage.
Over the next year, the CMSF Queen’s Court will appear at many of the community’s most beloved events. Be sure to snap a photo with the Queen and her Princesses, and join in celebrating these outstanding representatives of San Luis Obispo County.
Atascadero Avenue
Discover Atascadero Avenue at the Atascadero Vintage Market
Shop our curated collection of vintage goods, antiques, clothing, and unique home treasures. Whether you’re hunting for timeless pieces or adding character to your space, you’ll find something special
Visit us at the market for a chance to be entered into our FREE item giveaway on October 1st!
Tavat has an industrial edge with old world patina. Each frame undergoes more than 100 handmade steps in 5 different Italian locations by master craftsman using traditional techniques, while incorporating modern materials. Frames are made in limited batches and can take up to 9 months, or longer to produce.
by Camille DeVaul
THonoring SLO County’s Agricultural and Wine Industry Leaders
hree leaders in San Luis Obispo County’s agricultural community were honored at the California Mid-State Fair’s annual Cattlemen and Farmers Day on July 17. This year’s honorees were Marty Settevendemie, Agriculturalist of the Year; Debbie Arnold, CattleWoman of the Year; and Jill Twisselman Heely, Cattleman of the Year.
Presented by the San Luis Obispo County Farm Bureau, CattleWomen, and Cattlemen’s Association, the awards recognize individuals who have made outstanding contributions to local agriculture and ranching — a tradition dating back to 1963. “Every year, San Luis Obispo County Farm Bureau, San Luis Obispo County Cattlemen’s Association, and San Luis Obispo County CattleWomen select an individual who has served the agricultural industry and our community through farming, ranching, and advocating for agriculture. This tradition started in 1963,” said Farm Bureau Executive Director Paul Clark. “These recipients are all outstanding contributors to our agricultural economy and culture. For three consecutive years, San Luis Obispo County total crop and livestock value has exceeded $1 billion.”
Marty, the 2025 Agriculturalist of the Year, is the county’s agricultural commissioner and sealer of weights and measures. He has worked for the Department of Agriculture/Weights and Measures since 2000, becoming commissioner in 2011. A Cal Poly graduate in forestry and natural resources management, his career spans marine resource management, agricultural research, and regulatory leadership. Widely respected for balancing agricultural needs with environmental stewardship, he is the 37th recipient of the Agriculturalist of the Year award since its inception in 1988.
Debbie, the 2025 CattleWoman of the Year, has been a dedicated rancher, educator, and public servant for decades. Raised near Fremont, she came to Cal Poly as an animal science major before marrying Steve Arnold in 1975 and joining his family’s Pozo Valley ranching operation. Alongside ranch work, she ran Small Wonders Preschool in Atascadero for 17 years and later served as a legislative assistant and Fifth District Supervisor (2012–2025). A member of the SLO County CattleWomen since 1980, she has contributed to scholarships, outreach, and industry events. She is the 60th recipient of this honor.
Jill, the 2025 Cattleman of the Year, grew up on her family’s Bitterwater ranch and later had a successful career in health-care administration before returning to manage Lazy JT Land and Cattle. Since taking leadership, she has expanded operations to 30,000 acres across SLO and Kern counties, managing 400–600 Black Angus cattle. Her tenure has brought infrastructure improvements, adoption of rotational grazing, and industry leadership roles. She is admired for innovation, mentorship, and community service, and is the 60th Cattleman of the Year honoree.
The San Luis Obispo County wine industry took center stage on Friday, July 18, as the Central Coast community gathered to celebrate the SLO County Wine Awards at Mission Square during the California Mid-State Fair. Guests sampled wines from more than 40 wineries and honored this year’s top contributors to the region’s viticulture and winemaking.
“This year’s SLO County Wine Award winners truly embody the spirit, dedication, and diversity of our wine community,” said Executive Director of the Paso Robles Wine Country Alliance Joel
Photos by Brittany App
Peterson. “From vineyard to glass, their contributions reflect the strength and talent found across the entire region. It’s an honor to recognize individuals who continue to elevate SLO County as one of the world’s great wine destinations.”
The Paso Robles Wine Country Alliance presented awards for Winemaker of the Year, Winegrape Grower of the Year, Industry Person of the Year, Winery of the Year, and a Lifetime
Industry Person of the Year was awarded to Chris Taranto, who has served with the Paso Robles Wine Country Alliance for 18 years. Known for his behind-the-scenes work promoting Paso Robles as a premier wine region, Chris is recognized for his dedication to supporting the region’s people
Winegrape Grower of the Year went to Aron Nevarez, honored for decades of farming excellence and sustainable practices. Aron credits Paso Robles’ diverse soils, long growing seasons, and climate for its unique advantages, and emphasizes detailed, respectful stewardship of the land to ensure its legacy for future generations.
Winemaker of the Year was awarded to Molly Bohlman of Niner Wine Estates’ Edna Valley property. With nearly 30 years in the industry, Molly focuses on vineyard-driven, intuitive winemaking. She is known for her hands-on approach, creativity, and willingness to experiment to improve quality.
Lifetime Achievement Award was presented to Libbie Agran of the Wine History Project. Since founding the organization in 2017, Libbie has documented the county’s wine heritage through books, oral histories, films, and exhibits. Her work highlights multigenerational farming traditions dating back to the 1850s and the community’s collaborative
Through decades of service, innovation, and passion, each honoree has played a vital role in shaping San Luis Obispo County’s wine identity.
SUPPORTING COMMUNITY
THROUGH LOCAL NONPROFITS
By Camille DeVaul
Committee for Atascadero Public Schools (CAPS)
Established in 2007, the Committee for Atascadero Public Schools (CAPS) is a volunteer-run 501(c)(3) nonprofit comprised of parents, educators, retired teachers, and community members. Their mission is clear: enrich the educational lives of Atascadero Unified School District students by funding grants that cover unmet needs due to budget shortfalls. Over nearly two decades, CAPS has awarded close to $1 million in grants for essentials like field trips, musical instruments, iPads, science equipment, photo book projects, marching band uniforms, pottery wheels, and outdoor learning during COVID. Through donations and fundraising, CAPS empowers educators and supports student learning across the district.
Committee for Atascadero Public Schools (CAPS) info.atascaderocaps@gmail.com atascaderocaps.com
Our communities thrive when local nonprofits step in to support education, culture, animals, veterans, and historic preservation. From enhancing classrooms and library programs to rescuing animals, honoring veterans, inspiring children, and revitalizing downtowns, these organizations strengthen the fabric of daily life. Groups like the Committee for Atascadero Public Schools (CAPS) and the Friends of the Paso Robles Library provide vital educational resources, while Central Coast Herding Dog Rescue and Woods Humane Society care for animals in need. Honor Flight Central Coast California honors veterans, the Paso Robles Children’s Museum sparks youthful curiosity, and the Downtown Paso Robles Main Street Association preserves community character—all powered by volunteers and dedicated supporters.
Paso Robles Bearcat Boosters
The Paso Robles Bearcat Boosters is a volunteer-driven 501(c)(3) nonprofit dedicated to supporting all athletic teams at Paso Robles High School. By fundraising and fostering community involvement, the organization provides vital resources—from equipment, uniforms, and awards to facility improvements, scholarships, tournament support, and CIF postseason costs. Booster members help create a strong foundation that empowers studentathletes at every level. Profits from their branded store— offering gear like calendars, apparel, and accessories—go directly toward enhancing athletic experiences. Through spirited teamwork and community pride, the Bearcat Boosters lift both the athletic program and school spirit.
The Friends of the Paso Robles Library believe a strong library builds a strong community. Since 1978, this all-volunteer nonprofit has worked to support the library by funding programs, events, and extra materials that go beyond the city budget. Donations of gently used books and magazines are transformed into treasures for sale in the cozy Library Gift Shop or at the Backroom Bookstore downtown, raising over $30,000 each year. With memberships starting at just $10, anyone can join in, volunteer, and help keep the library a vibrant place for learning, connection, and discovery.
Friends of the Paso Robles Library prcity.com/269/Friends-of-the-Library
Woods Humane Society
Founded in 1955, Woods Humane Society is a privately funded, independent nonprofit animal shelter serving San Luis Obispo County through locations in San Luis Obispo and Atascadero. The organization provides humane care to homeless dogs and cats, rehoming up to 3,000 animals annually and achieving adoption rates as high as 99%. Committed to reducing pet overpopulation, Woods operates robust spay/neuter programs and offers obedience training, youth humane education, and behavior support services. Supported entirely by donations, grants, and fees, Woods ensures that every animal receives compassionate care until finding a loving forever home.
Central Coast Herding Dog Rescue (CCHDR) has been giving herding breeds a second chance at life since 2007. Based in Paso Robles and run entirely by volunteers, the nonprofit specializes in breeds like border collies, Australian shepherds, and Australian cattle dogs—matching them with loving forever homes. Each year, the rescue saves and rehomes around 300 dogs from overcrowded shelters across California, while also raising awareness about the unique needs of herding breeds and the importance of addressing pet overpopulation. What started as founder Wendy Hoffman’s childhood passion has grown into a life-changing mission that, over the past 16 years, has helped nearly 4,800 dogs find families of their own.
Central Coast Herding Dog Rescue (805) 238-1446 info@cchdrescue.org cchdrescue.org
Honor Flight Central Coast California
Honor Flight Central Coast California is dedicated to giving back to those who gave so much. Since 2014, this volunteer-run nonprofit has been providing local veterans with an unforgettable, all-expenses-paid “Tour of Honor” to Washington, D.C. There, they can stand before the memorials built in their name, reflect on their service, and receive the recognition they deserve. The organization serves veterans from Southern Monterey County through Ventura County, and thanks to community support, hundreds have already experienced this meaningful journey—with many more eagerly awaiting their turn.
Honor Flight Central Coast California
info@honorflightccc.org
(805) 610-4012 honorflightccc.org
Paso Robles Children’s Museum
Since 2003, the Paso Robles Children’s Museum has been inspiring kids and families with hands-on, learn-through-play fun. Housed in the historic Paso Robles Volunteer Firehouse, the museum opened its doors in 2007 and has been a place of imagination and discovery ever since. Designed for children ages 1–13, its interactive exhibits—like El Mercado, Hero’s Park with a real antique fire engine, and Newton’s Playhouse—spark curiosity, creativity, and joy. The museum also gives back through school programs, family days, special events like the beloved Cioppino & Vino fundraiser, and community partnerships that provide free access. Even better, the entire museum runs on solar power, making playtime both fun and sustainable.
The Downtown Paso Robles Main Street Association has been at the heart of keeping our historic downtown alive and thriving since 1988. What started as a California Main Street “demonstration city” has grown into a nonprofit dedicated to preserving, promoting, and revitalizing the district we all love. By bringing together local businesses, property owners, volunteers, and community members, the Association helps create a vibrant, welcoming place for everyone. They’re also the ones who keep Paso’s beloved traditions alive, hosting many of our favorite downtown events year after year. Nationally recognized and accredited by Main Street America, the Association shines as a model of how history, community pride, and economic vitality can all grow together.
What could Windows 1.0, America Online (AOL), Jordan Brand (Air Jordan), and the motion picture
“The Goonies” possibly have in common with our own Atascadero Community Band? This year, they all celebrate their 40th anniversary! Just think, in 1985, as many of us were learning how to use Windows, whether for school or work, Anne Tognazzini (baritone saxophone) approached Bob Best, the Department Head of Parks and Recreation for the City of Atascadero, hoping to start a community band. The Recreation Department announced the band in local media, and the rest, they say, is history.
Creating a community band did not take a Herculean effort, just a few people with the desire and tenacity to simply begin. Tognazzini connected with Gil Dovalina (saxophone), who was on staff with the city recreation department. Together, along with a small group of interested musicians, they met for the first time at Atascadero High School in September of 1985. Earliest members would have included Charlie Buck, Linda and Chris
Preston, Donna Feaver, Chuck Wilbur, Irene Bishop, Ken Cave, Ken Schmutz, and Gil Dovalina. By 1988, there were about 30 members. An early band motto was “Bring a friend!”
The membership of the band grew steadily following that initial meeting, mainly through word of mouth. Rehearsals switched to Atascadero Junior High School. The first performance took place in December for the downtown Tree Lighting Ceremony, and was conducted by Charlie Buck. (Atascadero News, Dec. 11, 1985) By the following June, the band had named the first Director of ACB: Sam Shliff. That same month marked the first performance of the band at the Atascadero Lake Park, on a Saturday afternoon. The Atascadero News reported that about 200 people attended a free concert, part of the 1986 Concert in the Park Series offered by the Atascadero Recreation Department, and the wineries of Paso Robles. That afternoon, the band played pieces by John Phillip Sousa, Henry Mancini, and others.
As requests to perform all over the county increased, and
Celebrates its 40th Anniversary!
membership of the band grew, the founding members of the band pursued incorporation as a tax-exempt entity. In 1991, the Atascadero Community Band became an independent corporation as a nonprofit 501(c)(3) Public Benefit corporation.
Over the years, the band has had the good fortune to welcome many conductors to the podium. From 1986 thru 1993, Schliff directed the band. In 1994, George Beatie, a retired music professor from Cal Poly, took over the directorship. Beatie led the band in a more sophisticated direction, purchasing new music and even working in collaboration with the Atascadero Kiwanis to build the existing bandstand at the Atascadero Lake Park. This has been the gift that continues to give each and every summer, as many bands take the stage in 90-plus-degree heat. In the new millennium, Ernie Kapphahn, Ken Schmutz, and Charlie Buck shared conducting honors. Buck directed the 70-plus-member all-volunteer band through four thematic indoor benefit concerts, a joint Atascadero Middle School and ACB performance, and of course the magical Tuesday Evenings in the Park, a 10-11 week summer series of one-hour performances on Tuesday nights at the Atascadero Lake Park.
Atascadero High School band room.
Since September of 2023, the band has welcomed guest conductors from the local area for each concert. In 2024 and beyond, the band’s newly reformed Artistic Committee continues to select fantastic and exciting new thematic programs, attracting a wonderful array of local present and retired band directors as guest conductors for the ACB.
How does a community band continue to drive membership, along with a loyal and generous audience for 40 years? Everyone is welcome. There are no auditions to participate, it is free to join, and there is no baseline for skill level other than knowing how to play an instrument and read music. There is ample encouragement for everyone, whether a musician is a current professional, someone who has stepped away from practicing for 30 years, or is a current student. That simple decree — everyone is welcome — is what attracts so many to the band, and keeps so many returning, year after year, whether audience member or musician.
After Buck’s retirement, rehearsals were moved to the AHS bandroom, and guest conductors were invited to direct the band, and then from 2016 to June of 2023, Randy Schwalbe could be found at the podium. Schwalbe led the band through the turbulent COVID times, challenging the band to continue rehearsing even outdoors, through extremes of summer heat and winter weather, until the county allowed the band to return to its “home” in the
2025 is no exception, as the band triumphantly completed its 39th summer season at the Atascadero Lake Park. The formal, indoor concert season will begin with a 40th Anniversary concert extravaganza on October 26 at 3 p.m. at the Atascadero Bible Church. Mark your calendars, and prepare to take a little trip down memory lane as the band rediscovers its own history, celebrates the journey thus far, and enthusiastically welcomes the next 40 years ahead.
For more information about joining the band, attending concerts, or supporting the band, please visit atascaderoband.org
Business • Atascadero Chamber of Commerce
Your Voice is Powerful & can Transform our communiTY
By Josh Cross • CEO/President Chamber of Commerce
NEW CHAMBER MEMBERS
JM Construction jmconstruction.com
Royal Family Kids' Camp North County facebook.com/people/RoyalFamily-Kids-Camp-NorthCounty/61576897790084/#
Have you had an amazing experience at a local shop or restaurant right here in Atascadero? Maybe the service was incredible, the product was perfect, or it just felt good to shop local and support a neighbor. We’ve all been there! But how often do we take a moment to share that positive feeling?
It’s more important than you think.
When you talk about your good experiences with an Atascadero business, whether it's online or offline, you're not just giving a shout-out— your voice can help change the landscape of our community. Your voice could lead dozens of new customers to a small shop. The small shop may grow to become a big local shop and hire your family, friends, and neighbors in the community. That big shop may start buying more goods from local artists and producers, resulting in benefits for multiple other businesses. The more successful local businesses are, the more they can donate to school fundraisers, youth sports, and community nonprofits.
One voice—your voice—effectively helped a business grow, hire more local folks, support surrounding businesses, and increase donations to community-centric organizations and events. Here at the Atascadero Chamber, I’ve seen this cycle play out time and time again. Your voice is a crucial part of a thriving and happy community.
What are the ways you can share your voice effectively? You don’t need thousands of
UPCOMING
followers online or a super large friend group. The most impactful recommendations happen in everyday conversations, like when you’re talking with folks in your book club or sharing with your neighbors. Here are two easy ways you can talk about local businesses in Atascadero and beyond, both online and offline.
• Online Reviews: A glowing review on Google, Yelp, or social media is gold. It’s a powerful recommendation that helps people discover fantastic businesses right here in our backyard. Your words help others feel confident about where to spend their hardearned money, keeping it local.
• Word-of-Mouth: When you tell a friend, family member, or colleague about a great experience, that personal endorsement carries a lot of weight and trust. It’s how we’ve always found new favorites, and it’s still one of the most effective ways to support our businesses.
So, the next time you have a positive experience with a local business—and I hope that's often—take a moment to share it. Write that review, post that photo, or simply tell a friend. Your voice matters more than you know! After all, we're not just customers and business owners—we're neighbors, friends, and partners in building something beautiful together. Every shared experience, every positive review, every recommendation is an essential part of our Atascadero community.
PROGRAMS & EVENTS
Register for upcoming events at atascaderochamber.org
Women of Influence North County Luncheon
Thursday, September 11 | 11:30 a.m. to 1:30 p.m.
SpringHill Suites by Marriott in Atascadero | 900 El Camino Real, Atascadero
Membership Mixer At Santa Lucia Sportsmen's Association
Thursday, September 19 | 5:30 to 7:30 p.m.
Santa Lucia Sportsmen's Association | 10400 Santa Clara Rd.,Atascadero
Fall Sip & Shop
Friday, September 26 | 5:30 to 8 p.m.
Downtown Atascadero
A Fresh Spin on Vintage ATASCADERO VINTAGE MARKET
By Hayley Mattson
When you step through the doors of Atascadero Vintage Market, the atmosphere is unmistakable—creativity, nostalgia, and a spark of community energy fill the air. That feeling is by design. For founder and owner Crystal Bergman, the new downtown destination is more than a shopping spot. It’s a gathering place where people can connect, discover, and be inspired. Together with assistant manager Cheri Pehrson, Crystal has created a marketplace that blends affordability, artistry, and vintage charm while filling a gap in Atascadero’s retail scene.
Crystal says the timing felt serendipitous. “Atascadero has a momentum right now,” she explains. Recent upgrades to streets and parking, combined with the relative affordability of retail space compared to Paso Robles, Morro Bay, or San Luis Obispo, set the stage for her idea. When the chance to lease a historic downtown building presented itself, she knew it was the right moment. “It felt like a dreamy, fun venture,” she recalls.
But it wasn’t just timing—it was vision. While Atascadero already had thrift shops and consignment stores, she wanted something different. “We wanted to bring a new flavor,” she says. By calling it a vintage market rather than an antique mall, she set the tone for a more modern, approachable space. Her goal was to appeal especially to shoppers between 25 and 45, a demographic often overlooked in traditional antique retail. “It’s a hipper look,” she explains, though she emphasizes that there’s something for everyone.
28 hand-selected vendors, each bringing a unique style and perspective. Shoppers can find everything from mid-century modern décor to trending vintage fashion. “Vintage is a big umbrella,” she notes. Items more than 20 years old qualify as vintage, while those older than 50 years are considered antiques. The mix appeals to everyone—teens looking for retro clothing, young adults furnishing apartments, and older shoppers rediscovering familiar treasures. Among the standout vendors are Revamped the Collection, How the West Was Worn, Hollyhock Finds, Union Haul, Bell House Vintage, and Golden Girls Vintage. Each contributes to the market’s eclectic mix, where affordability and creativity go hand in hand. To keep the space family-friendly, she intentionally curates items, avoiding anything that doesn’t align with a welcoming environment.
Crystal’s confidence came from a lifetime surrounded by small business. Her grandparents ran a restaurant and gift shop at Los Angeles’ Union Station, and her mother operated a health food store, dress shop, and restaurant. “I was running the register from a young age,” she laughs. She credits her “scrappy Irish business people” roots with giving her both resilience and comfort in retail.
That foundation grew during her 15 years as a vendor at her parents’ Treasures Antique Mall in Morro Bay. There, she refined her skills in refinishing furniture, curating finds, and managing booth spaces. The experience doubled as a teaching tool for her daughters, now teenagers, who learned both the value of secondhand goods and practical lessons in financial literacy. “It’s a good business model,” Crystal explains. Vendor-style markets offer flexibility and creativity for small entrepreneurs while spreading costs and responsibilities. That model is thriving in Atascadero. The market currently features
For Crystal, the market is about more than transactions. It’s a creative hub where vendors showcase their talents—whether sewing, refinishing, or reimagining old pieces. For customers, the experience is part shopping, part inspiration, and often what she calls “shopping therapy.”
In a world dominated by online buying, she believes physical spaces matter more than ever. “We don’t want to forget the experience of touching the actual book, smelling the paper, or listening to the scratch of vinyl,” she says. She envisions Atascadero Vintage Market as a place to revive that small town USA vibe—where people stroll through shops, discover unexpected treasures, and enjoy face-to-face conversations.
Though Crystal is the driving force, she is quick to credit her team. Assistant manager Cheri, whom she met through estate sales, has been instrumental. Their complementary skills and enthusiasm made them fast partners. Other friends contributed as well—a bookkeeper, a graphic designer, and trusted supporters who helped bring the dream to life. Crystal also acknowledges her husband’s steady encouragement and the daily involvement of her girls, who work alongside her in the shop.
With a website on the horizon and an already strong social media following, Atascadero Vintage Market is quickly becoming a beloved downtown fixture. But at its heart, Crystal says, the mission remains simple: “It’s about bringing back that community vibe and giving people a place to connect, create, and find something unique.”
Atascadero Vintage Market is located at 5850 El Camino Real, downtown Atascadero
Specs by Kyla
Named one of ‘America’s Finest Optical Retailers’
By Camille DeVaul
Beloved local optical boutique Specs by Kyla not only celebrated its four-year anniversary in July, but has also been named one of America’s Finest Optical Retailers for 2025 by INVISION, a national magazine serving eyecare professionals. The recognition honors independent eyewear shops for excellence in design, community involvement, and dedication to the optical craft.
Owner Kyla Skinner learned about the award the day before the Atown Getdown Block Party and was overwhelmed by the news.
“The magazine called me the afternoon before the Atown Getdown Block Party,” said Kyla. “I was stunned and just overwhelmed. I slept about two hours that night, I just couldn’t relax my brain. My employee sent me home to take a nap the next day!”
Now in its 12th year, the America’s Finest contest celebrates standout independent optical shops across the U.S. and Canada. A panel of industry experts scores entries on everything from interior and exterior design to individuality, brand curation, and online presence.
INVISION’s Editor-in-Chief Deirdre Carroll praised Kyla’s blend of style and service: “As one of our industry judges said, Kyla is a ‘champion of independence’ ... The charm and hospitality of her business, coupled with her personal touch, complements her masterfully curated collection of independent brands and delivers that rare blend of authenticity, optical expertise, and boutique elegance.”
For Kyla, the recognition is both personal and professional.
“With all the changes in the world, I kept worrying about whether my business would survive,” Kyla told Atascadero News Magazine. “It feels like this acknowledgment is a foundation for permanence, to realize if I keep doing my best, that is enough.”
She also sees the award as a win for the entire community: “To have Atascadero recognized nationally makes me so proud of our town. So many people have shown up for me and for cool eyewear.”
Specs by Kyla is known for its focus on independent eyewear brands — a conscious choice Kyla made early on.
“Independent eyewear lines are smaller companies, better quality, not mass-produced,” she said. “In many cases, I’ve met the owners and built a personal connection with them. They have a passion for what they do and care about how the product fits and holds up for you, the client. They are small businesses just like me, and put their heart into their lines and frames. You are paying for quality, and not brand names, with a company that will back that up.”
Since opening, the shop has evolved in both inventory and style.
“I look back at old photos and think how empty the shelves were. I think I was worried about how funky styles would be received in our small town, so I went a bit more conservative and classic. But the bold styles I brought in flew out the door, and I loved to see it,” said Kyla. “We’ve embraced the bold, the unique, and the
fun, and it is a blast to help people express their individuality through their eyewear.”
Over the past four years, she’s also added two employees, crediting them with helping the business grow and evolve.
“I really couldn’t do it without them,” she said. “They help me see things with a different light and make me more efficient every day.”
Looking back, one of the most pivotal moments for Kyla was being named the Atascadero Chamber of Commerce “Woman of Influence” in 2023.
“I was shocked to see that I could be perceived to make a difference in the community, but what an honor and encouragement that was, to do my best every day to show up in my shop and our community,” Kyla shared.
Her journey hasn’t been without its challenges — from floods to tariffs and everyday business hurdles — but Kyla has learned to take each moment as it comes.
“When a challenge happens, I know I can figure it out, and that I will be stronger and smarter on the other side ... I didn’t expect to succeed. I know that sounds awful, but wrapping my head around the fact that this is my business and my life is a lovely reality,” she said.
As for what’s next? Kyla hopes for steady growth and a chance to find more work-life balance.
“I hope for slow and steady growth. Maintaining what we have built, with consistency,” said Kyla. “I’d like to carve out more time for myself, to work on things behind the scenes, perhaps from home one day a week and let my employees continue to build their own relationships with our clients and keep the company culture rich and welcoming and caring.”
Kyla was featured in a multi-page spread in the July/August issue of INVISION and has the opportunity to receive her trophy on stage at Vision Expo West in Las Vegas this September.
And as always, she’ll be right here in Atascadero — helping customers find frames as bold and unique as they are.
SETTING MARKET EXPECTATIONS
One of the few constants in real estate is change. Market conditions fluctuate regularly due to factors like interest rates, inventory levels, economic shifts, and local demand. This means that the experience of buying or selling a home today will likely differ significantly from your last transaction, even if it wasn’t that long ago. That’s why setting realistic expectations based on current market conditions is absolutely essential.
Before jumping into the market, take the time to educate yourself about what's happening locally—trends in pricing, average days on market and buyer or seller competitiveness can all shape your experience. Working with a knowledgeable, local real estate agent can make a big difference—they’ll understand the nuances of your specific market and help guide your decisions with up-to-date insight. So, how is the local real estate market shaping up so far this year? Let’s take a look at some key statistics.
The Central Coast housing market—particularly San Luis Obispo County’s North County—showed signs of becoming more balanced in the first half of 2025 thanks to rising inventory and steady activity. Across Atascadero, Paso Robles, and Templeton, the supply of new listings has grown compared to the past four years, helping to ease the highdemand pressure that shaped previous market conditions. In that January–June window, Atascadero saw 178 homes sold in 2025 compared to 187 in the same period in 2024, a decrease of approximately 5%. Paso Robles recorded 320 homes sold in 2025 versus 315 in 2024, representing a modest increase of around 2 %. Templeton had 54 sales in the first half of 2025, down from 56 in 2024, a decline of roughly 4%. These local results align with broader trends: while overall sales remain close to prior-year levels, inventory growth is creating more negotiation opportunities for buyers.
North San Luis Obispo County saw a slight slowdown in typical sales, reflecting broader trends of rising supply and more cautious buyer behavior. Specifically, Atascadero’s median days on market remained unchanged at 15 days in both 2025 and 2024. In contrast, Paso Robles’ median days on market saw a notable increase from 19 days in 2024 to 27 days in 2025, a roughly 42% jump. Meanwhile, Templeton held steady with a median of 28 days in both years. Overall, while Atascadero and Templeton maintained stable turnover rates, Paso Robles experienced a meaningful slowdown, aligning
with county-wide trends showing lengthening days on market as market conditions normalize.
During the first half of 2025, median home prices in Atascadero, Paso Robles, and Templeton moved in different directions. Atascadero experienced a 9% increase, with the median sales price rising from $675,000 in 2024 to $732,500 in 2025. Paso Robles also saw growth, with a 5% uptick from $643,000 to $672,000. In contrast, Templeton recorded a slight decline—prices fell 4%, from $815,000 to $784,500. These trends are seen throughout South San Luis Obispo County as well. Some markets are experiencing modest adjustments amid rising inventory and buyer caution, while continuing to see relative strength in pricing. Even with some uncertainty due to higher interest rates, monthly reports note that median sales prices in San Luis Obispo County overall remain relatively stable or show slight gains year-over-year.
As of July 27, 2025, housing inventory across North San Luis Obispo County has shifted notably compared to July 8, 2024, signaling a broader trend toward a more balanced market. In Atascadero, active listings jumped to 72 homes, up from 35 a year ago—a 106% increase. Paso Robles saw a similar surge, with inventory rising to 174 homes, compared to 92 in July 2024—an 89% increase. Meanwhile, Templeton remained largely unchanged, with 28 homes available in 2025 vs. 29 in 2024, a slight 3% decrease. These local figures mirror county-wide patterns: San Luis Obispo County’s total active listings climbed by nearly 23% to 30% yearover-year through spring and early summer, giving buyers more options and driving the market toward equilibrium. In May, inventory was reported to be nearly 30% higher than last year, while April saw a 23% increase in active homes available across the county.
While housing inventory on the Central Coast has seen a significant year-over-year increase, especially in markets like Atascadero and Paso Robles, the overall health of the real estate market remains strong. Median sales prices are up, indicating sustained buyer demand. Additionally, despite higher inventory levels, the median days on market have remained relatively steady compared to the same period in 2024, suggesting homes are still selling at a healthy pace. Supporting this local strength, the National Association of Realtors (NAR) reported a 4.7% home price appreciation nationally in Q1 of 2025, reinforcing broader market resilience. Together, these indicators suggest that the Central Coast market continues to perform well, offering both opportunities and stability for buyers and sellers alike.
Numbers for this article were pulled from the California Regional Multiple Listing Service (CRMLS).
JAIME SILVEIRA
Crazy Cool Cats
TJAMES BRESCIA, ED.D
COUNTY SUPERINTENDENT OF SLOCOEDU
he California Central Coast is rich in arts and often serves as a refuge or haven for artists from the Bay Area and Southern California. Tourists and locals enjoy this beautiful part of California, located between Los Angeles and San Francisco. Our county extends over 70 miles along the Pacific Coast and reaches inland through the desert and mountains to Kern County, covering 3,616 square miles with a population of just over 284,000. Major economic drivers include agriculture, tourism, construction, knowledge and innovation, advanced manufacturing, health services, and energy. What do these economic drivers have in common? “Arts-Based Leadership.” According to the Oxford Academic Community Development Journal, the arts are often considered peripheral to the community development process and play only a minor role in regenerating areas. Is this all there is to the arts in a community? Despite increasing globalization, communities are beginning to recognize their own identity, culture, traditional art forms, and the value of working together locally. Take a look around each Central Coast community, and you will notice that the local youth often create that art.
Academics and business leaders acknowledge that arts-based instruction is an interdisciplinary approach to learning. Several firms on the Central Coast are using the arts as a pathway to explore non-art topics, such as leadership, change, and business innovation. San Luis Obispo County is fortunate to have growing Arts Partnerships for many of our schools, districts, and communities. Involvement in the arts helps us quiet the mind and provides space for inner wisdom. The Arts create bonding experiences that facilitate collaboration and accelerate examining an issue from alternate perspectives. Arts-based activities can develop a sense of belonging, build trust, find shared values, and shift perceptions. Ultimately, arts-based learning, combined with whole-brain creativity and design thinking, can enhance creative skills. Local arts organizations continue to partner with the San Luis Obispo County Office of Education to support arts outreach. Our partnerships promote the arts by providing students with opportunities to experience and participate in the arts alongside professional artists.
The Libretto Jazz Conservatory, sponsored by the San Luis Obispo Career Technical Education Foundation, local donors, and Libretto owners Corey Jordon and Kate Smith, is a new after-school music program for high school and college students. Libretto and the SLO CTE Foundation collaborated with the Los Angeles-based Michael Ragonese School of Music to bring world-class musical talent and instruction to the next generation of musicians here in San Luis
Obispo County. Michael is a highly accomplished jazz pianist and composer based in Los Angeles, with over 25 years of experience in the music industry. After graduating from CSU Northridge, Ragonese has become one of the most sought-after pianists of his generation, performing, touring, and recording with legends such as Barbara Streisand, Walter Smith III, Mark Turner, Chanett Moffett, Bennie Maupin, Dave Kos, Rick Braun, Norman Brown, Alphonso Johnson, Jonn Daversa, Tierney Sutton, Stanley Jordan, Bob Sheppard, and others.
Michael debuted as a bandleader in 2019 with the release of "Day to Day," featuring Walter Smith III. His second album, "Stracci," was released in 2023, paying homage to his Italian heritage and classical training.
This summer, Michael led the student jam session at Libretto in Paso Robles and the CTE Foundation Encore Center. Libretto hosts a monthly evening jam session led by Michael and his trio, which is open and free to any student musician in San Luis Obispo County. High school, college, and even middle school students have participated in playing alongside professional musicians like Michael. Jazz legends Luca Alemanno and Mark Ferber have also occasionally joined the Conservatory. We invite arts organizations interested in collaborating with our local schools to strengthen our community. It is an honor to serve as your County Superintendent.
“The only thing better than singing is more singing.” — Ella Fitzgerald
IWHEN CRIME COMES IN WAVES
A JULY OF UNPREDICTABLE CHALLENGES FOR SLO COUNTY DEPUTIES
By Ian Parkinson
f there’s one thing I’ve learned over the years, it’s that crime has a rhythm of its own. It doesn't follow a schedule, it doesn't happen on a neat timeline, and it often shows up in clusters that seem to come out of nowhere. Some months are quiet. Others remind us how unpredictable and complex public safety work can be.
This past July was one of those months. A stretch of time where multiple high-profile incidents occurred across the county in rapid succession. Each event was different, each serious in its own right, and together, they serve as a reminder of the ever-changing demands on our deputies and investigative teams.
Late on the night of July 1, we responded to a potentially dangerous situation involving a man reportedly armed and known to be violent. The caller, a woman who knew the individual, feared for her safety when she believed he was near her home. Deputies arrived just after midnight on July 2 and found the man near the residence. When deputies attempted to make contact, the subject presented a handgun. In response, deputies discharged their service weapons. The man, a 40-year-old from Chowchilla, was struck and later pronounced deceased at the scene. Our deputies immediately rendered medical aid, called for backup and medics, and handled the situation with professionalism under immense pressure.
Just a few days later, on the Fourth of July, the Templeton Feed and Grain building caught fire. While we initially responded to assist Templeton Fire with the investigation, it quickly became clear that the circumstances were suspicious. Through the efforts of our detectives and the help of community members who provided information and surveillance footage, we identified a group of juveniles involved in the incident. One of them, a North County resident, was ultimately determined to have started the fire.
Then, on July 8, we received a call reporting a domestic violence incident in Paso Robles. The victim, a woman who sustained injuries, had managed to escape the home. The suspect had barricaded himself inside. Deputies set up a perimeter and deployed our Crisis Negotiation Team, Special Enforcement Detail, and drone unit. After hours of attempts to communicate, the suspect surrendered peacefully and was taken into custody. Incidents like this reinforce the value of specialized units trained to defuse volatile situations without resorting to force.
We also faced the troubling case of a missing 16-year-old girl from Nipomo. She was reported missing on July 10 and was considered at-risk. She was last seen leaving her home that morning. Based on tips, we
believed she may have been seen in San Miguel and Santa Maria and might have been attempting to leave the state. Our investigators worked tirelessly alongside her family and partner agencies to locate her. Thankfully, she was found safe and has since been reunited with her loved ones.
These incidents are very different in nature — an officer-involved shooting, an arson investigation, a domestic violence standoff, and a missing juvenile — but together, they demonstrate the diverse and unpredictable landscape of law enforcement in our county.
In some months, the call volume may be lower, and the nature of the crimes less serious. In others, like July, we experience a spike that tests our readiness, response capabilities, and community partnerships.
What I want the public to take away is this: the safety of San Luis Obispo County depends not just on law enforcement but on all of us. It’s the residents who report suspicious activity, share surveillance footage, provide tips, and look out for one another who help us make this a safer place to live.
I am proud of the men and women of the Sheriff's Office and their unwavering commitment to keeping our communities safe, especially in moments when unpredictability turns into action. July was busy, and at times intense, but it also reminded us that we are never alone in our work.
San Luis Obispo County Sheriff
SLO County Farm Bureau
Women’s Member of the Month
Jan Hurl
By SLO County Farm Bureau Women
Jan became a Farm Bureau Woman thanks to an amazing woman, Ellen Schroeder, of Shandon. Ellen was well-known for training school bus drivers and for her many years of driving a bus for Shandon schools. Jan was privileged to be Ellen’s care provider until Ellen “went to heaven.” A dedicated Farm Bureau Woman, Ellen was passionate about supporting students in agriculture—a passion she passed on to Jan.
Jan was born in Santa Ana. Her father’s family emigrated from Holland to California in the late 1800s, establishing a dairy in Santa Ana and operating a trucking business, Osterkamp Trucking.
Her mother’s father, Sewart Skieveke, emigrated from Germany with his family. German was spoken only at home, while English was spoken in public. The family farmed oranges, avocados, and walnuts, and raised small farm animals. Jan’s grandmother lived through the Great Depression, when nothing was discarded until it had no possible use. She and Jan were close, and she taught Jan to sew on a treadle sewing machine.
Jan and her brother grew up in Garden Grove, attending Garden Grove High School, just like their parents, who met there as students. After high school, Jan worked several different jobs. She has two sons—her oldest, Terance, and her only grandchild, Theresa, both live in Anaheim, while her youngest, Nicholas, lives in Arizona. They are a great blessing in her life.
Jan moved to Shandon in 2003 and, in 2005, married the man of her dreams, Ed Hurl. Ed’s grandmother’s family settled in Shandon in the 1800s on San Juan Road. Hughes Canyon in that area is named for family members. They were ranchers, dryland farmers, and owners of a mercantile store in San Miguel.
Today, Jan is an active member of Farm Bureau Women, with Ed’s full support. Together, they collect community donations, help set up yard sales, and manage the Farm Bureau Women’s booth at the Three Speckled Hens Antique Show twice a year at the Paso Robles Event Center, as well as annually on Cattlemen’s Day at the California Mid-State Fair. All funds raised go toward annual scholarships for high school seniors and college students pursuing agriculture.
For many years, Farm Bureau Women were famous for selling corn bristle brooms, though they are no longer available. Today, they sell assorted dry beans in gift-quality packages, complete with two recipes for “a very tasty meal.” Their newest venture is publishing cookbooks. After the successful sale of two editions, they are now working on a third, titled “BREADS and BRUNCH,” which will be released soon. A few copies of the “JUST DESSERTS” edition are still available. All recipes come from Farm Bureau family favorites.
San Luis Obispo Farm Bureau Women meet every second Monday of the month from September through June. If you’re inspired by these stories and would like to learn more about becoming involved, contact Susan Sonne at (805)610-1375 or shortsuecakes@gmail.com
MAKE-AHEAD MEALS FOR BUSY DAYS
Well, here we are, going into month number 9 of a very busy year. Kids are back in school, vacations are memories, and if we are working moms, we're beginning to juggle meal-prep planning again. How well I remember those days when having something ready to pop in the oven or having the crockpot full of the
night's meal took the pressure off of feeding a husband and three growing boys. The following recipe can be made ahead and reheated, put in a slow cooker, or frozen for later use. There's a little taste of sweetness from the brown sugar that is something different than the traditional Sloppy Joe mix.
Sloppy Joe's Sandwiches
Ingredients:
2 pounds ground beef
1 large onion, chopped
1 1/4 cups ketchup
1/2 cup water
1 tablespoon brown sugar
1 tablespoon white vinegar
1/2 teaspoon salt
1/2 teaspoon ground mustard
1/2 teaspoon chili powder
1/4 teaspoon ground allspice
8 sandwich buns, split
Directions:
In a Dutch oven, cook beef and onion over medium heat until meat is no longer pink; drain. Stir in ketchup, water, brown sugar, vinegar, salt, mustard, chili powder and allspice. Bring mixture to a boil. Reduce heat; simmer, uncovered, until heated through, 35-40 minutes. Spoon about 1/2 cup meat mixture onto each bun. Makes 8 servings
Note: Yes, you can top the meat with a slice of American cheese if you must! I always serve these sandwiches with a slaw or a hearty mixed green salad.
This next recipe calls for a beef chuck roast and your slow cooker—always a great combination. You'll be using an affordable cut of meat and the "cooker" will do the rest.
Spanish Rice and Chicken
Ingredients:
1 broiler/fryer chicken (3 pounds) cut up
1 teaspoon garlic salt
1 teaspoon celery salt
Directions:
1 teaspoon paprika
1 cup uncooked rice
3/4 cup chopped onion
3/4 cup chopped green pepper
1/4 cup minced fresh parsley
1 1/2 cups chicken broth
1 cup chopped tomatoes
1 1/2 teaspoons chili powder
1 teaspoon salt
Preheat oven to 425 degrees. Place chicken in a greased 13×9-inch baking dish. Combine garlic salt, celery salt and paprika; sprinkle over chicken. Bake, uncovered, for 20 minutes. Remove chicken from dish. Combine rice, onion, green pepper and parsley; spoon into pan. In a saucepan, bring chicken broth, tomatoes, chili powder and salt to a boil. Pour over rice mixture; mix well. Place chicken pieces on top. Cover and bake until chicken registers at least 165 degrees and rice is tender, 40-45 minutes. Makes 6 servings
Note: Garnish with additional chopped parsley sprinkled over chicken and a few wedges of lime.
Spanish Rice and Chicken
Ingredients:
1 broiler/fryer chicken (3 pounds) cut up
1 teaspoon garlic salt
1 teaspoon celery salt
1 teaspoon paprika
1 cup uncooked rice
3/4 cup chopped onion
3/4 cup chopped green pepper
1/4 cup minced fresh parsley
1 1/2 cups chicken broth
1 cup chopped tomatoes
1 1/2 teaspoons chili powder
1 teaspoon salt
Directions:
Preheat oven to 425 degrees. Place chicken in a greased 13×9-inch baking dish. Combine garlic salt, celery salt and paprika; sprinkle over chicken. Bake, uncovered, for 20 minutes. Remove chicken from dish. Combine rice, onion, green pepper and parsley; spoon into pan. In a saucepan, bring chicken broth, tomatoes, chili powder and salt to a boil. Pour over rice mixture; mix well. Place chicken pieces on top. Cover and bake until chicken registers at least 165 degrees and rice is tender, 40-45 minutes. Makes 6 servings
Note: Garnish with additional chopped parsley sprinkled over chicken and a few wedges of lime.
79th annual California Mid-State Fair
The 79th annual California Mid-State Fair wrapped up July 27 after 12 days of music, livestock shows, rodeo thrills, and classic fair fun — drawing 366,216 guests, a 6.5% boost from last year. Despite cooler weather, the fair saw strong community turnout, with over $3.1 million raised in livestock auctions and $234,900 from the Industrial Arts Auction, showcasing the hard work of 4-H and FFA youth.
The Michelob Ultra Concert Series brought in 83,000 fans, highlighted by Keith Urban’s return and Don Felder’s “Evening of Music & Wine.” Rodeo fans packed the stands for the 805 Beer Country Rodeo Finals, where Cody Mora, Josie Pereira, and Danny Leslie claimed top honors. The festivities closed with a high-energy Monster Truck Takeover.
by Derek Luff /ANM
Food and beverage sales hit $3.3 million, while carnival rides brought in $1.69 million. Over 100 sponsors contributed $1.3 million, and Friends of the Fair volunteers donated 2,715 hours. This year’s Supreme Champions included Maddox Rodgers (Market Hog) and Ahna Treder (Market Steer), among others. The Paso Robles Police Officers Association also purchased its 4th Annual PRPA Fair Animal, supporting local youth.
As the lights dimmed, the fair left behind lasting memories — and excitement for next year’s 80th celebration.
Photos
Atascadero Printery Foundation 4th annual ‘North County Has Talent’
On Friday, August 8, the Atascadero Printery Foundation lit up its outdoor stage with the fourth annual North County Has Talent showcase — and it was a night to remember. More than 120 attendees gathered under clear summer skies to cheer on nine impressive acts, ranging from singers and dancers to unique variety performances. The event featured two divisions: youth (15 and under) and adults. In the youth category, Wanda Kennard wowed the crowd and judges to take home first place and $200. In the adult division, Jacy Miller earned first place and $400, followed by Morgan McEntire in second with $200, and Dianne and Wally Greenaway in third.
But the evening wasn’t just about applause — it was about purpose. With help from ticket sales, concessions, donations, and commemorative brick purchases, the foundation raised more than $2,500 toward restoring the historic 1915 Printery building. Funds will go toward the Print Studio/Museum renovation, part of the Red Tag Removal project. Organizers credited the night’s success to the talented performers, supportive audience, and hardworking volunteers. Events like these keep momentum strong for the Printery’s transformation into a vibrant cultural hub.
Photos by Rick Evans/ANM
SEPTEMBER
Calendar of Events
SEPTEMBER 6
12TH ANNUAL BREW AT THE ZOO
CENTRAL COAST ZOO
5-8PM
Enjoy craft beer, spirits, live music, and fun contests at Brew at the Zoo! Dress as a "Party Animal" for a chance to win prizes and take home a glass.
SEPTEMBER 11
WOMAN OF INFLUENCE
NORTH COUNTY
LUNCHEON
SPRINGHILL SUITES BY MARRIOTT
900 EL CAMINO REAL, ATASCADERO
11:30AM-1:30PM
Celebrate three extraordinary women nominated from our North County community for the Women Of Influence North County (wINC) program.
SEPTEMBER 20
26TH ANNUAL TASTE OF DOWNTOWN
DOWNTOWN PASO ROBLES
11AM-4PM
Experience and Savor of what downtown Paso Robles has to offer and relish in this annual event that invites merchants to open their doors for one-on-one sampling. Come early and be sure not to miss Arte de Tiza — the sidewalk chalk art event on Pine Street where you'll find some of the best local artists at work.
ECHO'S LONG WALK HOME
6370 ATASCADERO AVE, ATASCADERO 10AM-2PM
Join us for a day of community, fun, BBQ music and more as we walk together to raise awareness for ECHO and those we serve throughout our community.
SEPTEMBER 26
FALL SIP & SHOP WALK DOWNTOWN
DOWNTOWN ATASCADERO
5:30-8PM
Sip & Shop in Downtown Atascadero features 20+ stops with wine, cider, beer, and treats — perfect for sipping, shopping, and strolling! Tickets at atascaderochamber.org
SEPTEMBER 27-28
9TH ANNUAL SHOWDOWN CORNHOLE TOURNAMENT
SUNKEN GARDENS, ATASCADERO
All ages and skill levels are welcome to play at the annual cornhole tournament.
SEPTEMBER 28
PRE-PIONEER DAY KICK OFF PARTY
ESTRELLA WARBIRDS CAMPUS
4251 DRY CREEK RD, PASO ROBLES
4:30-10PM
Proceeds from the kick-off help to pay for Pioneer Day and all of the Pioneer Day events, plus to maintain and restore the
fine tractors, wagons and other equipment that belong to your Community.
OCTOBER 11
95TH ANNUAL PASO ROBLES PIONEER DAY
DOWNTOWN PASO ROBLES
10 A.M.
Bring the entire family and enjoy viewing running antique tractors, horse-drawn wagons, marching bands, mounted equestrian groups, dancers, floats, fire engines, vintage cars, and more. And the best part? It's free!
WAYNE COOPER MEMORIAL GOLF TOURNAMENT
CHALK MOUNTAIN GOLF COURSE, ATASCADERO
7AM
Support LIGHTHOUSE Atascadero while enjoying a fantastic day on the greens. Whether you’re a seasoned golfer or a beginner, this event promises friendly competition, great prizes, and the chance to make a meaningful impact in our community.
OCTOBER 18
THE ANNUAL COLONY DAYS
DOWNTOWN ATASCADERO 10AM-3PM
Enjoy the parade and activities throughout downtown and Sunken Gardens with tours of City Hall and the Colony House in celebration of the early days of Atascadero. For information, visit colonydays.org
SUBMIT UPCOMING EVENTS TO:
editor@13starsmedia.com
ANNUAL GOLDEN OAK HONEY AND PUMPKIN FESTIVAL AND KIDS’ FLEA MARKET
DOWNTOWN CITY PARK, PASO ROBLES 10AM-5 PM
Bask in a fun day of honey, demonstrations, antiques, arts, crafts, pie-eating contest and a variety of merchandise to purchase, including at the Kids’ Flea Market.
OCTOBER 24-25
ZOO BOO
CENTRAL COAST ZOO, ATASCADERO 4:30-7:30PMI
The event promises Halloween-themed adornments all around the Zoo, along with a medley of carnival games, a costume competition, Halloweenthemed undertakings, a haunted house, and a collection of tricks and treats to relish. With over 200 residents the Central Coast Zoo is the backdrop for this engaging and unforgettable Halloween celebration.
OCTOBER 25
PASO ROBLES DIA DE LOS MUERTOS FESTIVAL 10AM-4PM
Downtown City Park, Paso Robles
Join in the cultural celebration that will include educational and children’s activities, food, dance, music, vendors of cultural wares, and more.
Wednesdays Saturdays Tuesdays Saturdays
PASO ROBLES 11TH & SPRING, PASO ROBLES, CA 93446 9am–11am
ATASCADERO 6505 EL CAMINO REAL, ATASCADERO, CA 93422 3pm–6pm
TEMPLETON CROCKER ST & 6TH ST, TEMPLETON, CA 93465 9am–12:30pm
On August 23, Maxine and Riley Elkins celebrated something few couples ever experience: 80 years of marriage. At 95 and 97, the longtime Atascadero and Morro Bay residents reflect on a lifetime of love and perseverance that has spanned nearly a century.
Their journey began in 1945, in the uncertain years of World War II. Maxine was just 15, Riley only 17. The two met in high school in Placerville — he a senior, she a freshman. After several months of friendship, their relationship blossomed into something deeper. Like many young couples of the time, they were acutely aware that the war cast shadows over the future.
“A great many of the young people were getting married because they didn't know whether or not they would get back together, you know?” Maxine shared.
So, in the summer of 1945, they did something bold. Borrowing Riley’s brother’s old truck, the teenagers drove over the Sierra Nevada from Mt. Shasta to Carson City, Nevada. There, in the courthouse, they eloped.
“We left notes,” Maxine recalled with a laugh. “I left a note, and he told his brother, and his brother told his mother the next morning that he was gone to get married. And my folks found my note ... we came back from Carson City very bravely and stood up in front of them and said, ‘we're going to stay married, and if you bother us, we'll leave and we'll never come back.’ And so they were just astounded, you know, but it worked out very well, and we're still together.”
Eight decades later, their determination proved true.
After their marriage, Riley joined the U.S. Army as a supply sergeant. He served stateside during the Korean War era, stationed at Fort Lewis, Washington. Meanwhile, Maxine graduated high school and began supporting Riley in his work.
When the war years ended, the couple settled in Hermosa Beach, where Riley learned the building trade. That skill would become his life’s work. Over the decades, Riley built 55 homes and several apartments throughout San Luis Obispo County, particularly in Morro Bay and Atascadero, and Southern California. Many of those houses still stand today, testaments to his craftsmanship and care. He also contributed to significant state projects, including the rebuilding of the historic Sonoma Barracks, and later taught building skills to prisoners preparing for release, giving them the tools to create better lives.
“I think everyone who bought one of his houses was very pleased,” Maxine said proudly. “And we're friends with all of them ... we have known them all the way through from the building to them until now.”
Maxine supported Riley’s work while also carving her own path. Together, they worked as real estate agents, and she often handled
the behindthe-scenes logistics — calls, appointments, and paperwork — that helped Riley’s building business flourish. The Elkins made their permanent home on the Central Coast more than 60 years ago, raising their only son, Michael, in Atascadero.
“We were married 10 years before we had Michael,” Maxine explained. “Because we needed to grow up. We didn't have to get married. We just wanted to.”
Today, their family includes granddaughter Jordan and a greatgranddaughter, both carrying on Riley’s name as their middle name.
Fishing was Riley’s favorite hobby when he wasn’t building homes. He spent countless hours at local lakes and coastal streams, rod in hand. Together, the couple also enjoyed cruises, marking anniversaries with trips abroad. At their 50th wedding anniversary, they celebrated aboard a cruise ship, smiling together in photographs that remain family treasures.
Despite the challenges of age, Maxine’s reflections on their life together remain filled with gratitude.
“He's been the fine kind of a man you want to be married to in every way. He's been considerate and nice and helpful in any way you want to name,” she said. “He's been the top kind of a fellow. I can't put a time on him because over the years, those things have expanded into more and more. And that's really what love is. It doesn't start out bang. It starts out, and it grows. It grows with all the care and consideration and help you can give it. And time and love.”
From surviving the Second World War, ration books, and the shock of Pearl Harbor, to watching the moon landing, the assassination of President John F. Kennedy, and decades of change in their hometown, the Elkins have lived through some of history’s most defining moments — always together.
Their favorite song, fittingly, is “Always,” with its refrain: ‘I’ll be loving you, always.’ For Maxine, it sums up their story.
Through all the decades of marriage, raising a family, weathering wars, and building a life on the Central Coast, Maxine says their faith has been the steady foundation beneath it all, “We are very grateful for our relationship with God, for it has always helped.”
