Clutha City Lights Festival

Sponsorship Opportunities

Clutha City Lights Festival 2021

The Clutha Trust

At the Clutha Trust our main focus and objectives are to help develop, encourage and showcase young people’s talents. In particular young people who feel disadvantaged or have not had the opportunities or chances afforded to others.

Inclusivity is at the very core of the organisation and a pathway to improved social inclusion and mental well-being be promoted at these public events. Promoting a positive example to the young and to all our communities.

This is achieved by working with other charities, community groups and educational organisations.

Clutha City Lights Festival

During the COP26 conference held in Glasgow from the 1st of November to 12th November 2021 the Clutha Trust will be holding a fringe event on Clyde Street in Glasgow’s city centre.

The event will allow local charities to showcase their work. Charities such as the Citizens Theatre, HA African Orchestra, CAST, Spirit Aid, The Clutha Kids, Co-op Brass Band, Foodbanks, Dress for Success, Scottish Homeless Project, Hazelwood School and many more.

With the support of our charity partners our social media reach would exceed 1 MILLION

Light Show

Clyde Street is historically the main entrance into Glasgow city centre and our aim is to use the history and old buildings of this area as a video mapping light show.

The light show will be the principle draw to the festival and will use the latest video mapping techniques.

Mobile Stage

In addition to the facilities at Morrison Street the Clutha Trust has a 45ft mobile stage. Our intention is to use this for touring performances including drama and music. This allows us the advantages of ‘open air’ performances adhering to any government restrictions.

We have a close relationship with New College Lanarkshire, working with their Drama and Music departments. The pandemic has obviously curtailed their activities and has restricted any showcases and exhibitions for their students. They recently approached us looking for assistance/ideas with the view to holding an Arts festival during the COPS 26 conference.

Street attractions, Static Exhibitions & Charity Showcases

The Clutha Trust mobile trailer stage will be situated under the railway bridge on Clyde Street. This will be the main focus before and after our video mapping program. Performances will include live music, short plays, comedy, African orchestra and Opera.

Given the winter conditions each performance will be given a 30/45 minute time slot.

The street festival and audience spaces will include street food vendors, pop-up recycling shops, and some good, old fashioned fairground attractions.

The festival will utilise the unused hall of the Briggait complex. This will be used for performance, interactive plays and live music. We will work with our charity partners to provide a wide selection of interesting pop-up shops and exhibition spaces for local artists to showcase their work.

50,000

We envisage midweek audiences of 20,000 people per day rising to people per day at the weekends.

Video Mapping Program

Clyde Street is historically the main entrance into Glasgow city centre and our aim is to use the history and old buildings of this area as a video mapping light show.

The light show will be the principle draw to the festival and will use the latest video mapping techniques.

Multiple projectors will project on to various buildings in a synchronised light show. The main theme of the programme will show archive footage of Clyde shipbuilding and images of local people throughout the years.

1. Clutha Bar Projection above the Clutha bar on to gable wall will have two ‘screens’ L/H blank wall will project from dusk to 10pm from 29th October to 12th of November. These images will contain program information and sponsor advertising.

The Charles Rennie Mackintosh gable wall will project as part of the show.

2. The Merchant Steeple will form part of the show and sponsor advertising.

3. Briggait Building images will be projected on to and from within.

4. The Glasgow Union Railway Bridge is the Star of the show. An animated projection will show images of ships being launched, step by step of the bridge building upwards, a train crossing over the bridge and finishing with animation of the bridge crashing into the river. Sponsors advertising at end of the performance.

Running time of the animated projection will be around 8 – 10 minutes. The complete synchronised program will last around 30 minutes.

Get Involved

There are plenty of opportunities to get involved with The Clutha City Lights Festival.

To have your brand featured on one of Glasgow’s iconic landmarks, see our Video Mapping Program information for locations and running times.

Reasons To Believe

• The mainstream media always have a keen interest in the Clutha Trust and the Clutha Bar, more so at this time of year which will be close to the eighth anniversary of the helicopter crash. We would expect full coverage from TV, Radio and Press.

• The Clutha Trust alone has, over various social media platforms around 500,000 followers and with the addition of the various other charities our social media reach would exceed 1 million

• The video mapping and live music performances will be broadcast live and will also be available on YouTube for a worldwide audience.

A survey carried out by Glasgow City Council indicated that the ‘opportunities to see’ passing the junction at 10 million per annum

The Glasgow Green Fireworks display – on the middle Friday – during COP26 attracts around 50,000 people.

We envisage mid week audiences of 20,000 per day at the weekends.

The Clutha City Lights Festival will be a free event.

The Clutha City Lights Festival will be Free to all