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Nigel Beighton VP Technology & Prodcut Rackspace

John Considine CTO Terremark

Simon Crosby Co-founder & CTO Bromium

Who should visit? IT Professionals from enterprise, public sector and SMBs making both cloud investment and strategy decisions and developing and executing specific projects. CIOs/COOs/CTOs/IT Directors

Line of Business Managers and Directors

IT Management

Security Professionals

IT Architects

Data Centre Managers

As well as Business and Technology leaders, CTOs, Channel and Partner Managers, Business Development, Analysts and Infrastructure Teams from Cloud Service Providers, Telecommunications, ISPs, ISVs and the IT channel and Industry serving the cloud community.

Why visit? Jody Goodall Head of Architecture Solutions & Innovation William Morrison’s Supermarkets

Chris Kemp Founder & CEO Nebula

Jean-Christophe Martin Cloud Architect ebay

Jesse Robbins Founding CEO Opscode

Daniel Beazer Director of Strategy FireHost

Duke Skarda CTO SoftLayer

Simon Wardley Senior Researcher CSC’s Leading Edge Forum

Plus speakers from: Amazon Web Services, BAE Systems, Close Premium Finance, Domino’s Pizza, easyjet, Financial Times, KPMG, MandM Direct, Met Office, Microsoft, Morgan Stanley, Nasstar Nephos, Nokia Siemens Networks, Orange Group, Policy Exchange, Starbucks, The Co-operative, UEFA and University of Oxford to name a few.

Register to secure your FREE tickets now at

Cloud Ticket A5 10pp 08.indd 5

gathering of cloud thought leaders, visionaries and practitioners in Europe

Get practical “how to” advice from 150 leading international suppliers

Source the leading cloud technologies and services in our major exhibition

Discover what is behind the hype surrounding the cloud and how to harness the power of the cloud for your business or organisation

Be inspired by the 130 world-class speakers in a 9 stream seminar programme, all completely free of charge

Benefit from Cloud Expo Europe’s expanded show features, introducing Cloud Service Provider (CSP) Europe and Big Data Expo Europe

Determine how you can revolutionise your business securely, save money and improve efficiency

Learn first-hand from 50 case studies including major blue-chips, the public sector, as well as dynamic SMEs

Gain the latest thinking from the most definitive Andrew Robinson Head of Digital Media & Technology Liverpool Football Club

Exhibitors and sponsors • 4sl Group • Abiquo • Accent Software • Actifio • Adaptive Computing • AeroHive Networks • Alfresco Software • Ancoris • Appcara • AppsCare • Arista Networks • Aspera • Autotask • BCS • Boston • Box-it • Britannic • Brocade • C4L • Capacitas • CensorNet • ChannelCloud • Citrix • Claranet • Cloud4SOA • Cloud Computing Intelligence Magazine (CCI) • CloudFounders • Cloudian • Cloud Industry Forum (CIF) • CloudLock • CloudSigma • Cloud Technology Solutions • CohesiveFT • Coraid • Daeja Image Systems • Damson Cloud

• Databarracks • DataCore • DataDirect Networks • Digital Realty • Dimension Data • Esna • EuroCloud • EVault, a Seagate Company • exoscale • Fifosys • FireHost • Flexiant • Fstech • Fusion-io • Giacom • Gnodal • Google • HP • i-Virtuals • IASO Backup • Inktank • InTechnology • Internap • Interoute • Interxion • Kognitio • LuxCloud • Microsoft • Mimecast • Nasstar • nativecore • NaviSite • Nephos Technologies • Network Utilities • Nexenta • NSFOCUS

• NTT Europe • Outsource Magazine • Over Achievers Ltd • OW2 Consortium • Parative • PEER 1 Hosting • Phoenix • Ping Identity • Proact • Progress DataDirect • Pulsant • QLogic Corporation • Rackspace • RightScale • RISE • SAA Consultants • Savvis • ScienceLogic • Selection Services • SMART Storage Systems • SoftLayer • SolidFire • SSE Telecoms • SunGard Availability Services • Talend • Techgate • TelecityGroup • Telehouse • Vista CCTV • VMTurbo • Volta Technologies • Vtesse • Vyatta • WiSys

The show takes place at the National Hall, Olympia, Hammersmith Road, London, W14 8UX. 29th - 30th January 2013 National Hall Olympia London

For all your travel and accommodation needs, please go to our website at


The show opening times are: 10.00am 5.30pm Tuesday 29th January and 10.00am - 5.00pm Wednesday 30th January 2013. where europe’s service providers and cloud ecosystem meets

Sponsors premier event sponsor

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code of practice village sponsors

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We’ll explain it so you can exploit it at Cloud Expo Europe 2013, the cloud event for business.

Supported by event partners

Google Apps Village


Mike Royle IT Director, Enterprise Computing, IT Infrastructure Services Unilever

Hear from and meet with 150 leading suppliers. Participants including:

1 at 20 / w ts no ke om er tic e.c p st E gi RE ro Re r F oeu ou xp r y de fo lou .c w w w

All the issues raised. All the technology displayed. All the hype dispelled. All the jargon explained. All the potential revealed. All the more reason to come.

Cloud Expo Europe Keynote Speakers 2013

expert partner

media partners

Find new relationships, partnerships, investment opportunities and business models Network with your peers and industry leaders

featuring the following partners:

What you will see Backup & Disaster Recovery • Big Data & Analytics • Cloud Analytics • Cloud Applications • Cloud Clustering • Cloud Databases • Cloud Lockin vs. Cloud Interoperability • Cloud Standards • Cloud Testing/Monitoring • Collaboration and innovation in the cloud • Compliance • Compute & Storage • Connectivity • Content Delivery Networks • Datacentre Services & Solutions • Desktop as a service (DaaS) • Disaster recovery as a service (DRaaS) • Elastic Computing • Hardware as a Service • HPC in the Cloud • Industry Associations & Groups • Infrastructure as a service (IaaS) • Leveraging cloud based technology • Managed Services • Managing and Building Cloud based infrastructure • Networking • Performance monitoring • Platform as a service (PaaS) • Public, Private and Hybrid Clouds • Scalability • Security and Governance • Software as a service (SaaS) • Storage Architectures • Unified Comms and Mobile Cloud Solutions • Virtualisation Technologies • Virtual Private SaaS (VPS) • Web-scale monitoring


Be inspired by 130 world-class speakers in a packed multi stream seminar programme, all completely free of charge

Learn first-hand from over 50 killer case-studies including major blue-chips, the public sector and dynamic SMBs

Get practical “how to advice” from 150 leading international suppliers

Get the latest thinking from the most definitive gathering of thought leaders, visionaries and practitioners in Europe

Whether you are running an advanced private cloud, involved in initial projects or looking to adopt a cloud strategy, this is the one event in 2013 you need to attend!


Co-located events Cloud Camp

Big Data London Meet Up

Both these events take place after Cloud Expo Europe closes, in the evening of Tuesday 29th January. Register to attend through the Cloud Expo Europe registration form:

Hundreds of pounds worth of world-class conference quality content – and a major exhibition. All FREE! Register now at

organised by

29th - 30th January 2013 National Hall Olympia London incorporating

where europe’s service providers and cloud ecosystem meets

28/12/2012 18:23

Cloud to clarity

RE NOW GISTER FOR FR YOU www EE TI R C .clou K E dexp oeur TS! ope /2 013

Cloud Expo Europe is the compelling “how to” event for businesses and public sector organisations – big and small – seeking to harness the power of cloud computing. Cloud Expo Europe is NOT about yet more abstract theorising. Rather, it offers hundreds of pounds worth of practical content and proven expertise from a stream of fresh-thinking speakers – many of them running IT in organisations just like yours – covering all the major technology and business issues, from Security & Governance, Big Data Analytics to Virtulisation and dedicated content for Service Provider’s. It encompasses all options from public cloud services to private and hybrid cloud. And it is all absolutely FREE of charge.

Wherever you are in the cloud... Whether you are running an advanced private cloud, involved in initial projects or looking to adopt a cloud strategy, you will find plenty of credible, authoritative content in the 9 streams in 8 dedicated theatres and amongst the 150 leading suppliers – many appearing for the first time in Europe. For IT decision-makers and technology leaders, plus their executive colleagues, there are over 50 real-life case studies to choose from featuring organisations like yours who have faced – and overcome – similar challenges, and who are already deriving measurable benefits from cloud technology and services. Whether you are visiting from business, a public sector organisation, a cloud service provider or technology company, Cloud Expo Europe is simply one of the most powerful gatherings of cloud industry expertise from across Europe.

World class speakers include... • Financial Times • FireHost • IBM Cloud Services • KPMG • Liverpool Football Club • MandM Direct • Met Office • Microsoft • Morgan Stanley • Nasstar • Nebula • Nephos • Nokia Siemens Networks • Opscode

• Orange Group • Policy Exchange • Press Association • Rackspace • Starbucks • Terremark • The Co-operative • The Isle of Man Government • UEFA • Unilever • University of Oxford • VMware • William Morrison’s Supermarkets to name a few...

To view the full programme visit:

Cloud Ticket A5 10pp 08.indd 10


sponsored by:


Forget the hype, the cloud wash and the cloudy claim. Come to the place where everything will not only be made clear, but where it will be made real.

• 451 Group • Amazon Web Services • Bank of America Merrill Lynch • Bromium • BAE Systems • CERN • Charities Security Forum • Close Premium Finance • CSC’s Leading Edge Forum • Domino’s Pizza • easyjet • ebay • Ernst & Young LLP • Eucalyptus

Conference programme

Simon Wardley, Senior Researcher, CSC’s Leading Edge Forum Situation normal everything must change John Considine, CTO, Terremark The cloud of tomorrow Chris Kemp, Founder & CEO, Nebula Joe Weinman, Senior Vice President, Cloud Services & Strategy, Telx Cloudonomics: the business value of cloud computing Daniel Beazer, Director of Strategy, FireHost Cloud versus dedication Jesse Robbins, Founding CEO, Opscode Changing culture and being a force for awesome… Jim Foley, Senior Vice President Market Development, Flexiant and guests The ultimate private vs. public cloud debate Duke Skarda, CTO, SoftLayer Evolving cloud computing models: comparing public virtual, bare metal and private clouds Jean-Christophe Martin, Cloud Architect, ebay Cloud at eBay: for developer and business agility Colin Rees, CIO, Dominos Migrating to the cloud: the Domino’s experience - so far Simon Crosby, Co-Founder & CTO, Bromium Building “Trustworthiness” -- new security models for consumerized IT Andrew Robinson, Head of Digital Media & Technology, Liverpool Football Club Football in the cloud - you’ll never surf alone Nigel Beighton, VP Technology & Product, Rackspace Mike Royle, IT Director, Enterprise Computing, IT Infrastructure Services, Unilever Technology alone is not enough Jody Goodall, Head of Architecture Solutions & Innovation, William Morrison’s Supermarkets Daniel Marion, Head of ICT, UEFA Rob Fraser, Cloud CTO, Microsoft UK

130 speakers, 8 theatres, all packed with the industry’s leading thought leaders, visionaries and practitioners Virtualisation, Infrastructure & Platforms Evangelos Kotsovinos, Executive Director, Computing Strategy, Morgan Stanley Virtualization: blessing or curse? Rocco Labellarte, Director of Operations for LGSS, Cambridgeshire and Northamptonshire County Councils - Shared Services Reaching for the clouds – is the public sector ready? Bernd Erk, Managing Director, Netways GmbH Open Source Data Center Virtualization with OpenNebula Niall MacLeod, Technical Marketing Director, Fusion-io Fusion ioN Data Accelerator – software defined storage

Management, Services & Applications David Germain, Chief Operating Officer, Close Premium Finance Malcolm Carrie, Head of Global Strategy & Architecture, BAE Systems plc Lightning strike or silver lining Mark Wiginton, Vice President - Orange Cloud Services, Orange Group Steering a global juggernaut through the clouds Stefan Haase, Divisional Product Director - Cloud Services, InTechnology Let the cloud weather the storm

Joe Baguley, Chief Technologist, EMEA, VMware Using IT as a weapon once again

David Wallom, Associate Director – Innovation, Oxford eResearch Centre, University of Oxford Supporting research with flexible federated resources, why standards matter and the need for hybrid cloud

David Grimes, CTO, NaviSite Cloud 2.0 – new paradigms extend the elasticity of cloud beyond compute

Panel Discussion with Cohesive FT Adapt or Die: why the least important thing about cloud is Technology

Jagdeep Bhambra, Head of Software Development, Financial Times

Peter Clarke, CTO, The Isle of Man Government Infrastructure, services, security, speed, cost - is IT better?

Andy Caddy, Chief Technology Officer, easyjet easyJet in the cloud Pierre Aguerreberry, EMEA Alliances Manager, DataCore The power of deploying a software storage hypervisor within the private cloud Pete Hudson, Director of IT Services, Coventry University The Virtualisation Road Trip – a journey of discovery Neelan Choksi, President & COO, Tasktop Technologies Cloud ALM: connecting the development team to the new deployment destination from the start Graham Benson, IT Director, MandM Direct True life story - I moved my website to the cloud Eric Pulier, CEO, ServiceMesh How a major global bank leveraged the cloud to transform IT from cost center to innovation center Martin O’Donnell, Director - Cloud and Hosting Services, Phoenix Transition to the cloud – a practical guide for success Shannon Williams, VP of Cloud Market Development, Citrix Lessons learned from 100 cloud deployments ‘Charles Black, Chief Executive, Nasstar plc Driving efficiency and flexibility at the desktop’ James Henigan, Product & IT Services Director, RISE The role of cloud within your business strategy Paul Clennell, CTO, Dock10 Connecting a community

To view the full programme visit:

Shahar Raz, General Manager, Raz Technology Services Where does my money go? – budget and capacity In the age of Cloud computing Chris Yiu, Head of Digital Government, Policy Exchange The Big Data opportunity: making government faster, smarter and more personal Hans-Kristian Moen, IBM Certified Cloud Computing Solution Architect, IBM Securely Connecting to the public cloud Lee Cooper, Chief Information Officer, Close Premium Finance David Anderson, IT Director, Superbreak Charles Ewen, Head of Technology, Met Office WOW - a case study cloud application Dan Rossner, PA Consulting WOW - a case study cloud application

Security & Governance

Brian Shorten, Chairman, Charities Security Forum Security & governance in the cloud Vladimir Jirasek, Research Director, UK Chapter, Cloud Security Alliance Security architecture and cloud computing, are these mutually exclusive? Zohar Alon, Co-Founder & CEO, Dome9 Security The practitioners guide to Cloud security

Tim Couper, Technical Director, Britannic Cloud enablement of telephony: the reality behind the hype

Frank Jennings, Cloud & Security Lawyer, DMH Stallard LLP Data security best practice Ian Walden, Centre for Commercial Law Studies, Queen Mary University of London Accessing data in the cloud: the long arm of the law enforcement agent Mac Scott, Associate Director & Head Infrastructure and Architecture Capability Group UK, KPMG Everything to the cloud? Is this vision achievable? What are the big issues facing firms looking to move aggressively into the cloud? Lee Biggenden, Director, Nephos How to extend your security to the public cloud Esther Spanjer, Director of SSD Technical Marketing, SMART Storage Systems Endurance enhanced SSDs: driving the next generation cloud Dave Wright, CEO & Founder, SolidFire How to run your Tier 1, high performance applications in the cloud Mark Thomas, Solutions Architect, DataBarracks How to run your Tier 1, high performance applications in the cloud Ruediger Dorn, Public Sector Cloud Lead EMEA, Microsoft

Martin Wright, Managing Director, Techgate Business continuity and cloud services

Michael Clifford, Country Manager, HP Cloud Group Convergence of Business and IT - cloud, the opportunity for CFO’s

To attend this world-class conference, register for your free tickets now at

Tarek Nseir, Founder and CEO, TH_NK Pottermore in the cloud

Ryan Atkins, Online Director & Founder, The Distance Visible protection from cybercrime gives design and development agency, The Distance, two distinct business advantages

Raj Samani, Vice President, Chief Technical Officer, McAfee EMEA & EMEA Strategy Advisor, Cloud Security Alliance Security and assurance in the cloud of tomorrow

Stefan Paychere, Director, epyx SA exopoint - Increase your event’s visibility!

Stavros Isaiadis, Assistant Vice President Electronic Trading Technology, Bank of America Merrill Lynch Real time data challenges in algorithmic trading

Ciaran Dynes, Senior Director of Product Management & Product Marketing, Talend The next five Big Data ‘killer apps’

Gerrard Austerberry, Director, Accent Software

Katy Ring, Research Director IT Services, 451 Group Cloud adoption: moving workloads from playground to production

Rashmi Joshi, Assistant Director - Forensic Data Analytics, Fraud Investigation & Dispute Services, Ernst & Young LLP Big Data - a forensic data analytics approach

Janson Hoambrecker, Director, Cloud Disaster Recovery Product, EVault, A Seagate Company

Martin Maisey, CTO Consulting Division, BJSS Why and how enterprises should adopt DevOps

Phil Wainewright, Cloud Strategy Consultant, Boston How I learned to stop worrying and love the cloud

Big Data & The Cloud

Andy Dancer, CTO EMEA, Trend Micro Cloud Security: Just another day at the office? Andrew Hindle, International Business Development Director, Ping Identity Building Identity Bridges - industry trends in cloud identity management Julian Box, CEO, Calligo Your data in the cloud - residency, security & protection Jason Goode, Regional Director EMEA, Ping Identity Who’s in your Cloud? How Europe’s major organisations are putting Identity at the heart of their cloud security strategies Conor Ward, Partner & Group Manager, Hogan Lovells International LLP

Nick Crane, Network Manager, Family Mosaic Cloud enablement of telephony: the reality behind the hype

Cloud Industry Forum (CIF) Theatre

sponsored by:

The CIF conference stream has something for everyone, filled with practical case studies and insights from the latest research into key trends impacting adoption of cloud services. As well as guidance on how to ensure you are best informed on the active governance of software, regardless of the IT deployment method used (on-premise, cloud or hybrid). Whether you are a user looking to introduce or extend your utilisation of cloud services, or a service provider looking to improve your customer service and focus, the CIF conference stream will provide best practice guidance and outline how the Code of Practice for Service Providers enables business users to identify and measure key factors when comparing suppliers.

John O’Donovan, Director, Technical Architecture & Development, Press Association Big Data products and the Olympics

sponsored by:

where europe’s service providers and cloud ecosystem meets

Ric Telford, Vice President, IBM Cloud Services Platform as a Service (PaaS) in a hybrid cloud world Jim Darragh, CEO, Abiquo The rise of the cloud broker

Keao Caindec, CMO, Dimension Data Collaborating to build a global cloud exchange

Alistair Forbes, General Manager, GFI software Save money and make money with online backup

Renaud Larsen, Chief Architect, Cloud Computing, Juniper Networks

Ian Bird, Worldwide LHC Computing Grid Project Leader, CERN CERN: Big Science Data and the cloud

Mark Banfield, Managing Director – International, Autotask Cloud based business management for IT providers

Ryan Shuttleworth, Technology Evangelist EMEA, Amazon Web Services Amazon web services - Big Data in the cloud

Tony Lucas, SVP Product and Founder, Flexiant The future of data centre automation and the 3 innovations that make this possible

Richard Harris, Chief Information Officer, ARM Ltd Is Big Data a Big Thing? Bernino Lind, COO, CloudSigma Big Data in a public cloud: maximise RAM without paying for overhead CPU and other price/performance tricks

Mike Foote, Global Alliances Manager, CLDSAL – UK, Europe & EMEA, Infosys From red herring to reality: an all in one secure IaaS solution for enterprise applications

Jonathan Sharp, Sales & Marketing Director, Britannic How to achieve cloud telephony with full functionality and control Richard Heitmann, Vice President of Marketing, Aspera Transforming cloud infrastructure to support Big Data storage and workflows Alex Lochhead, Executive Chairman, SAA Consultants Ltd incorporating:

To view the full programme visit:

Melissa Di Donato, VP of ISV Programs, EMEA, Salesforce The future of enterprise apps

Marco Houwen, CEO, LuxCloud Cloud Automation as a Service (CAaaS) or how to instantly increase sales to your existing customer base

Pat Kerpan, CEO, CohesiveFT “Bring It All” - How Service Providers can improve customer satisfaction, decrease manual support, and increase customer retention through the Bring Your Own revolution

Henrik Hansen, Director EMEA Marketing, QLogic Next-generation I/O architecture for big data

Bill Strain, CTO, iomart Cloud Services – how customer expectations are evolving

Simon Ellis, Managing Director, Box-it Out of the box and into the cloud

Chris Jagusz, Managing Director, SSE Telecoms Cloud infrastructure – does connectivity drive the value of a data centre?

Polly Gowers, CEO & Founder, EveryClick Using the cloud for good

where europe’s service providers and cloud ecosystem meets

Sergio Cozzolino, VP, ICT Mobile Solutions, Telecom Italia How to move to mobile cloud solutions

Rob Bath, Director of Engineering, Digital Realty, Europe Next generation connectivity for data centres supporting the cloud

Matt Aslett, 451 Group Big Data and the Cloud: a perfect storm?

sponsored by:

Olivier Maes, Senior Director Cloud Platforms EMEA, Citrix Cloud services platform for Service Providers.

Mark Thomas, Solutions Architect, DataBarracks Using Multi-provider hybrid clouds for freedom of choice and flexibilty

Malcolm Box, CTO & Co-founder, Tellybug Putting the X Factor into Big Data

Cloud Service Providers & Ecosystem Business

Markku Lepistö, Principal, Cloud Computing, Mobile Broadband Portfolio Management, Nokia Siemens Networks Cloud transformation for telecoms - a unified approach

Jelle Frank, Senior Vice President of Cloud Strategy, Interxion No cloud is an island

Radcliffe Cole, Head of Client Services (Multi-channel), 20:20 Technology Peer 1 Hosting sponsored session - Management Services & Applications - all the cloud without the fluff - eCommmerce lessons learned from John Lewis, Waitrose, Debenhams, JD sports

Mobile, Communications & BYOD

Cloud Service Providers & Ecosystem Technical

Matthew Finnie, CTO, Interoute James Henigan, Product & IT Services Director, RISE Cloud education for SMBs - whose job is it anyway? Dominic Anschutz, Head of Cloud Operations, Exponential-e Days not months for go live of self-service private cloud proposition for enterprise Tony Lucas, SVP Product & Founder, Flexiant Don’t federate - differentiate Ruediger Baumann, Chief Executive Officer, Zimory Is a neutral marketplace for cloud computing going to influence the development of cloud services Paul Byrne, Managing Director, ChannelCloud Channel Members: embrace cloud or die Andrew Brewerton, Regional Director, West EMEA, EVault, A Seagate Company René Oldenbeuving, CEO, IASO Brian Garvey, Director of Distribution and Channels, Flexiant Growing your cloud services business through resellers Rory Duncan, The 451 Group Len Padilla, Senior Vice President of Cloud Strategy, NTT Ian Kilpatrick, Chairman, Wick Hill Group Security is this the silver lining for the cloud?

Ian Massingham, CTO, EMEA - Service Providers, EMC Architectures for cloud storage services

Steve Holmes, Partner, Baker & McKenzie LLP Cloud-based managed services: Legal issues and what they mean for the contract with your customer

Graham Starkins, Cloud Strategy, UK, Verizon Consuming services via platforms

Paul Holt, Vice President of EMEA Sales, Eucalyptus Hybrid Cloud use cases with Eucalyptus and Amazon

Steve Hughes, Principal Cloud Services Specialist, COLT Will the future CIO be technologist, strategist or service provider? The real impact of cloud computing Matthew, Johns, EMEA Product Marketing Manager, Brocade Stephen Hurford, Cloud Services Director, DNS Europe Ltd From software to cloud services

Register now to secure your free tickets at

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