D E L L I H C E SERV NEW BUY it Now!
… s r u o v a l f g n i h s e r Ref Fused.Sorted. time to launch
INTRODUCING… • Sourz Fusionz, the new RTD from the Number One Non Cream Liqueur in the UK, growing at 21%*.
10 MILLION CAMPAIGN • Sourz Fusionz will be supported with over £10 million investment. Activity includes national TV advertising and partnerships with MTV and Capital FM from April to September, as well as a full trade marketing support plan.
sourz.co.uk facebook.com/sourz Sources: *Nielsen MAT to 4/2/12. **Sourz Internal Research.
• 51%** of Sourz consumers already drink RTDs and with the category worth £635* million, now is the time to launch.
READY TO DRINK • Sourz Fusionz is available NOW in two zingy flavours: Apple Bite and Purple Twist. 4% ABV. 330ml sleek cans, 275ml and 700ml bottles.
Contact Maxxium customer services on: 01786 430 500