14 MEET SALLY RAMIREZ: With a career spanning over 30 years, she exemplifies resilience, visionary thinking, and a steadfast commitment to inclusivity and community engagement—truly a maestro in the media landscape!
06
EMPODERANDO A LOS NEGOCIOS HISPANOS A TRAVÉS DE LA CERTIFICACIÓN ESTATAL
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DR. STEVEN MENESES EXECUTIVE DIRECTOR, MANUFACTURING MATTERS AND MTEC - DALEY COLLEGE CHAMPION OF EDUCATIONAL EQUITY AND INNOVATION
18
CELEBRATING HISPANIC HERITAGE MONTH: SHOWCASING LEADERS WHO HAVE EXCELLED IN THEIR CAREERS
39 HONORING NORTHEASTERN UNIVERSITY COLLEGE OF BUSINESS TECHNOLOGY
What a wonderful milestone it is to celebrate our journey! Over the past 36 months, it has been truly remarkable to witness the unwavering support for highlighting more than 100 Latinos As we continue our collaboration, can you imagine the numerous inspiring stories of Latino leaders and resilient Latinas who overcome challenges and forge ahead on their paths?
Young professionals, students, and aspiring leaders have reached out to express how Chicago Latina Magazine has motivated them to pursue their education, gain certifications, and attend college They found hope and were able to see themselves reflected in the leadership stories that were published AMAZING!
Thank you to the wonderful Sally Ramirez, Vice President of News at NBC 5 Chicago & Telemundo. As I entered Sally’s office you can feel the passion of her work, the countless hours of dedication, and the tone of excellence. Her steadfast commitment to elevating Latino voices in media has been nothing short of inspiring
As we look toward the future, our mission remains clear: to continue amplifying the voices of our community, celebrating our rich culture, and encouraging the next generation to dream big. The stories we share are not just about success; they are about perseverance, community, and hope. Each article, profile, and feature is a testament to the vibrant spirit of the Latino community in Chicago
EDITORS NOTE
On page 40, CHIAGO LATINA pays a tribute to Northeastern University' Illinois College of Business Technology.
This heartfelt tribute honors the work Dr Bedell is leading at the department, College of Business Technology Dr Bedell has believed in Latinas from day 1 Through his visionary leadership, their steadfast commitment as a department is consistently fostering a safe environment that inspires both me and their students
Thank you, Dr Bedell and the entire team at Northeastern University for investing and beliving in CHICAGO LATINA Magazine.
This timeline has been challenging to observe, often leaving me feeling a sense of helplessness However, I eventually came to understand that ‘voter education’ is crucial for fostering inclusivity.
I encourage each of you to ensure you are registered to vote, get to know your elected officials, and engage actively beyond just protesting We must adopt innovative strategies. While protesting is a powerful way to voice your opinions, it’s equally important to take the initiative by:
Launching a support/prayer group Donating funds to families in need Partnering with local organizations to contribute to relief funds Supporting Latino businesses
Together, we can make a meaningful difference
As we turn the page to another chapter, let us remember that our strength lies in our unity and diversity Together, we can break down barriers and build bridges of understanding and acceptance Here's to more years of storytelling, empowerment, and growth!
Thank you for being a part of our journey Let’s keep working together to make a difference
With Gratitude,
Happy Birthday, Chicago Latina Magazine!
conectarnos
Mary Buitron, Real Estate Broker
The first time I was featured in this amazing magazine I was starting in my career, I appreciate the opportunity Linda and the magazine gave me, I knew challenges and obstacles were going to be there but my intention was never to give up. A couple years into my industry, real estate; I faced ups and downs but more than that very blessed from my own community who still trust me and come to me to help them achieve the American dream of owning a home.
As a person who had ITIN and then became a DACA Dreamer I know how hard it is, that’s my specialty to help and assist people with ITIN and those who had doors closed at banks because of their status or English barrier. I’m proud to say that most of my clients are Latinos, people that came here like my parents for a better future for us Some of them are not only first-time home owners, but they are investors who own more than one property and are building generational wealth for their children.
The situation in the country at the moment is very hard, it is affecting a lot of us in so many ways, our mental health has been affected, we are scared, we are intimidated, we are shy to speak up but something that characterizes Latinos is that we never give up That how we will keep doing it, either to invest in a property or achieve other goals we will succeed, because the word “fear” is not to stop our community to grow and reach goals and dreams.
Empoderando a los Negocios Hispanos a Través de la Certificación Estatal
CELEBRANDO EL MES DE LA HERENCIA HISPANA CON LA COMISIÓN DE EQUIDAD E INCLUSIÓN DE ILLINOIS
Durante el Mes de la Herencia Hispana, honramos las vibrantes contribuciones de la comunidad hispana al panorama cultural y económico de Illinois Este año, la Comisión de Equidad e Inclusión de Illinois (CEI) se enorgullece de aparecer en Chicago Latina Magazine para destacar dos programas poderosos que pueden abrir nuevas oportunidades para los negocios propiedad de hispanos: el Programa Empresarial (BEP) y el Programa de Negocios para Veteranos (VBP).
Por Qué la Certificación Es Importante
Muchos empresarios hispanos desconocen los beneficios de obtener la certificación con el Estado de Illinois. Esta falta de conocimiento significa perder oportunidades de crecimiento, visibilidad y acceso a contratos lucrativos de adquisiciones. CEI está comprometida a cambiar esta realidad.
Al obtener la certificación BEP o VBP, tu negocio obtiene: Visibilidad en el directorio público en línea de CEI, utilizado por profesionales de adquisiciones del Estado y contratistas principales.
Acceso a oportunidades exclusivas de contratación en todo Illinois.
Reconocimiento por parte de municipios y organizaciones que valoran la diversidad de proveedores.
Y lo mejor de todo: la certificación es completamente GRATUITA.
Misión y Visión de CEI
CEI alinea sus esfuerzos para impulsar un cambio positivo y fomentar un entorno de adquisiciones diverso, equitativo e inclusivo. Nuestra misión es maximizar la diversidad de proveedores asegurando acceso justo a oportunidades de contratación y ofreciendo apoyo, educación y mentoría. Nuestra visión es ser líderes pioneros donde la diversidad de proveedores sea celebrada y accesible para todos, impulsando el crecimiento económico y el impacto social.
Wrought Iron Gate Repair Chicago
Empoderando a los Negocios Hispanos a Través de la Certificación Estatal
CELEBRANDO EL MES DE LA HERENCIA HISPANA CON LA COMISIÓN DE EQUIDAD E INCLUSIÓN DE ILLINOIS
Capacitación y Recursos
CEI ofrece una amplia gama de recursos para apoyar tu proceso de certificación:
Horas de Oficina Virtuales: Asistencia personalizada gratuita en inglés y español.
Capacitación en Línea: Guías sobre certificación, cumplimiento y procesos de adquisiciones. Visita cei.Illinois.gov para explorar estos recursos.
Conoce a Tu Equipo CEI
Carlos Gutierrez, Gerente de Certificación
Johnny Rodriguez, Gerente de Alcance Comunitario 115 S. LaSalle St., 4.º Piso, Chicago, IL 60603 (312) 814-4190 o (800) 356-9206 cei.equity.inclusion@illinois.gov
Cómo Obtener la Certificación
¿Listo para dar el siguiente paso? Visita el Portal de Gestión de Diversidad de Proveedores para comenzar tu solicitud. Enlace: supplierdiversitymanagementportal.illinois.gov/home.aspx Estructuras Empresariales Elegibles:
Empresa Individual
LLC
Corporación
LLP
LP
Que este Mes de la Herencia Hispana sea el momento en que tu negocio descubra nuevas posibilidades. CEI está aquí para guiarte, apoyarte y celebrar tu éxito. Juntos, podemos construir un Illinois más inclusivo y próspero.
Sociedad General (Nota: Las organizaciones sin fines de lucro no son elegibles) Categorías de Diversidad de Proveedores:
Empresa de Mujeres y Minorías (MWBE)
Empresa de Mujeres (WBE)
Empresa de Minorías (MBE)
Empresa de Personas con Discapacidad (PBE)
Pequeña Empresa Propiedad de Veteranos (VOSB)
Pequeña Empresa Propiedad de Veteranos con Discapacidad de Servicio (SDVOSB)
Requisitos Clave:
BEP: 51% de propiedad por una persona minoritaria, mujer o con discapacidad; ciudadanía estadounidense o residencia permanente; ingresos brutos anuales ≤ $150 millones
VBP: Residencia en Illinois, DD-214 válido, 51% de propiedad y control por un veterano, oficina principal en Illinois, ingresos brutos anuales ≤ $150 millones
SDVOSB: La discapacidad debe estar relacionada con el servicio militar y documentada por el VA o el DD-214
Empowering Hispanic Businesses Through State Certification
CELEBRATING HISPANIC HERITAGE MONTH WITH THE ILLINOIS COMMISSION ON EQUITY AND INCLUSION
During Hispanic Heritage Month, we honor the vibrant contributions of the Hispanic community to Illinois’s cultural and economic landscape This year, the Illinois Commission on Equity and Inclusion (CEI) is proud to be featured in Chicago Latina Magazine to spotlight two powerful programs that can unlock new opportunities for Hispanic-owned businesses: the Business Enterprise Program (BEP) and the Veterans Business Program (VBP)
Why Certification Matters
Many Hispanic entrepreneurs are unaware of the benefits of becoming certified with the State of Illinois. This lack of awareness means missed opportunities for growth, visibility, and access to lucrative procurement contracts. CEI is committed to changing that.
By becoming BEP or VBP certified, your business gains:
Visibility in CEI’s public online directory, used by State procurement professionals and prime vendors.
Access to exclusive contracting opportunities across Illinois.
Recognition by municipalities and organizations that value supplier diversity. And best of all—certification is completely FREE.
CEI’s Mission and Vision
CEI aligns its efforts to drive positive change and foster a diverse, equitable, and inclusive procurement environment. Our mission is to maximize supplier diversity by ensuring fair access to contracting opportunities and offering support, education, and mentorship. Our vision is to be a trailblazing leader where supplier diversity is celebrated and accessible to all —fueling economic growth and social impact.
Wrought Iron Gate Repair Chicago
Empowering Hispanic Businesses Through State Certification
CELEBRATING HISPANIC HERITAGE MONTH WITH THE ILLINOIS COMMISSION ON EQUITY AND INCLUSION
Training & Resources
CEI offers a wealth of resources to support your certification journey: Virtual Office Hours: Free one-on-one assistance in English and Spanish.
Online Training: Guidance on certification, compliance, and procurement processes. Visit cei.Illinois.gov to explore these resources
Meet Your CEI Contacts
Carlos Gutierrez, Certification Manager
Johnny Rodriguez, Outreach Manager 115 S. LaSalle St., 4th Floor, Chicago, IL 60603 (312) 814-4190 or (800) 356-9206 cei.equity.inclusion@illinois.gov
How to Get Certified
Ready to take the next step? Visit the Supplier Diversity Management Portal to begin your application at supplierdiversitymanagementportal.illinois.gov/home.aspx
Eligible Business Structures: Sole Proprietorship LLC Corporation LLP LP
Let this Hispanic Heritage
Month be the moment your business steps into new possibilities. CEI is here to guide you, support you, and celebrate your success. Together, we can build a more inclusive and prosperous Illinois.
General Partnership (Note: Nonprofits are not eligible)
Supplier Diversity Categories:
Minority Women Business Enterprise (MWBE)
Women Business Enterprise (WBE)
Minority Business Enterprise (MBE)
Person with a Disability Business Enterprise (PBE)
Veteran-Owned Small Business (VOSB)
Service-Disabled Veteran-Owned Small Business (SDVOSB)
Key Requirements:
BEP: 51% ownership by a minority, woman, or person with a disability; U.S. citizenship or permanent residency; annual gross ≤ $150M
VBP: Illinois residency, DD-214, 51% veteran ownership and control, home office in Illinois, annual gross ≤ $150M
SDVOSB: Disability must be service-connected and documented by the VA or DD-214
DR. STEVEN MENESES CHAMPION OF EDUCATIONAL EQUITY AND INNOVATION
EXECUTIVE DIRECTOR, MANUFACTURING MATTERS AND MTEC - DALEY COLLEGE
Born and raised in Chicago, Dr. Steven Meneses has come full circle, returning to his roots to serve as the Executive Director of Manufacturing Matters and MTEC at Daley College In this pivotal role, he spearheads the Manufacturing Workforce Initiative program with the State of Illinois, driving forward a mission of educational equity and industrial innovation With a rich tapestry of cultural influences his mother hailing from Ukraine and his father from Mexico City Meneses has woven a deep appreciation for family and community into his professional ethos, particularly valuing the growth and success of students
Growing up just two blocks from Daley College, Meneses's journey was deeply influenced by his environment. Despite his parents not having attended college, they understood the transformative power of education, moving the family to access better schools in Chicago. “We were the first Mexican-American family in the public school system in the neighborhood,” Meneses recalls, highlighting the determination of his parents to provide their children with opportunities
His parents' dedication extended to enrolling him in an all-boys Catholic high school, believing it would offer the best preparation Their sacrifices working double shifts to afford tuition instilled in Meneses a profound respect for education His path to higher education began at a community college, where he balanced academic pursuits with his passion for soccer. Eventually, his athletic and academic talents earned him a scholarship to a university in Washington, where he completed his degree.
Upon returning to Chicago with his degree, Meneses initially entered the finance sector, later launching his own business to help small enterprises secure loans His entrepreneurial spirit flourished, expanding operations nationwide However, the 2008 economic downturn prompted a reevaluation of his career path, steering him back toward education a field that had always resonated with him
Pursuing a master’s degree in servant leadership, Meneses embraced the mission of community colleges, places where anyone with the desire to learn could find a welcoming door This passion led him to the Doctor of Management in Community College Policy and Administration at the University of Maryland Global Campus, equipping him with the skills to make a substantial impact on students' lives
Today, as the Executive Director of Innovation in Manufacturing with City Colleges of Chicago, Meneses focuses on bridging educational gaps and aligning curricula with industry needs By forming advisory councils with local technology leaders, he ensures that programs at Daley College are tailored to meet the demands of a rapidly evolving job market This approach not only prepares students for future careers but also supports local businesses in need of a skilled workforce.
A Vision for the Future
Looking ahead, Dr. Meneses aspires to expand his influence by becoming the president of a community college system, where he can continue to champion education for first-generation college students His leadership style shaped by his entrepreneurial experiences and academic achievements focuses on fostering inclusive environments that empower underrepresented communities Dr Meneses’s work is deeply intertwined with his personal journey As a firstgeneration Mexican American college graduate, he understands the barriers many students face. His advocacy for equitable policies and practices is fueled b d i t f ilit t
I OFTEN FELT CAUGHT BETWEEN TWO WORLDS. AS A YOUNG GIRL, MY NAME, MY LOOK, EVEN MY ACCENT MADE ME FEEL DIFFERENT. BUT THAT TENSION BECAME MY FUEL. IT TAUGHT ME TO BE ADAPTABLE AND PROUD OF WHO I AM.
RAMIREZ'S STRATEGIC VISION FOR NBC 5 CHICAGO AND TELEMUNDO CHICAGO IS CENTERED ON BUILDING AND MAINTAINING TRUST WITH THE AUDIENCE AS WELL AS SECURING NBC 5 CHICAGO AND TELEMUNDO CHICAGO'S ROLE AS A TRUSTED NEWS PROVIDER FOR OUR COMMUNITY. THE MEDIA LANDSCAPE IS RAPIDLY CHANGING AND NONTRADITIONAL NEWS OUTLETS HAVE BECOME OUR MOST USED SOURCES FOR INFORMATION. UNDER RAMIREZ'S LEADERSHIP, NBC 5 CHICAGO AND TELEMUNDO CHICAGO ARE ALSO FOCUSING ON CREATING A SEAMLESS BILINGUAL MULTI PLATFORM EXPERIENCE THAT INTEGRATES BOTH STATIONS ACROSS TELEVISION, SOCIAL, DIGITAL AND MOBILE PLATFORMS. A NEW STATE-OF-THE-ART NEWSROOM WILL COMPLEMENT RAMIREZ'S STRATEGIC VISION FOR HOW OUR COMMUNITY WILL RECEIVE THEIR NEWS. EQUIPPED WITH THE LATEST NEWS GATHERING TECHNOLOGY, FROM ADVANCED LIVE PRODUCTION SYSTEMS AND FULLY INTEGRATED DIGITAL WORKFLOWS TO ENHANCED REMOTE CAPABILITIES. THEY WILL ALSO BE ABLE TO PRODUCE AND DISTRIBUTE CONTENT FASTER AND MORE DYNAMICALLY THAN EVER BY UTILIZING TV , SOCIAL, STREAMING PLATFORMS, WEBSITES/APPS AND OTHER INNOVATIVE TOOLS SUCH AS VIRTUAL WEATHER GRAPHICS AND AUGMENTED REALITY TO CREATE A MORE IMMERSIVE EXPERIENCE.
It was a historic day in May 2023 when Sally Ramirez joined NBC Chicago, Telemundo as its Senior Vice President of news “Sally is an exceptional leader with the strategic vision, experience and passion to guide our talented news teams and continue to innovate how we produce and deliver our extensive local journalism and storytelling in both languages,” Kevin Cross, President and General Manager of NBCUniversal Local Chicago stated to NBC 5 & Telemundo staffers after Sally first joined the team
When Sally Ramirez walked back into her hometown of Chicago in 2023, it wasn’t just a homecoming, it was a full-circle moment After more than three decades of shaping some of the most respected newsrooms across the country, Ramirez returned to lead and redefine two of Chicago’s most prestigious media powerhouses: NBC 5 Chicago (WMAQTV) and Telemundo Chicago (WSNS-TV).
For Ramirez, a first-generation Mexican-American who grew up in Chicago’s Bridgeport neighborhood, the journey has been anything but ordinary The daughter of hardworking parents who taught her the value of perseverance, she transformed those lessons into a career defined by innovation, courage, and purpose.
Before taking the reins in Chicago, Ramirez made waves on the national stage as Executive Producer for CNBC’s The News with Shepard Smith There, she led a groundbreaking newscast that became the first in NBCUniversal News Group history to seamlessly integrate content from every NBCUniversal property and platform
The result was a program that reimagined what a modern, connected newsroom could look like, and one that grew its audience in the process. One of the most challenging moments in her career occurred during her tenure as Executive News Director at KHOU-TV from 2016 to 2020 Ramirez was tested in unimaginable ways when Hurricane Harvey devastated Houston, even the station’s facilities were destroyed
Under her leadership, the team didn’t just survive, they reinvented themselves. She guided her newsroom through relocation, recovery, and ultimately rebirth, creating a State of the Art, multi-platform operation designed to meet audiences where they are “Sally didn’t just rebuild a station,” one colleague remarked, “She built a vision for the future of local news
Her impact extends far beyond one newsroom or one city. Ramirez’s career includes roles at WGN-TV in Chicago and KGW-TV in Portland, where she spent 17 years rising through the ranks and has been a masterclass in leadership She’s also a living reminder of the importance of representation in media and the power of Latina leadership, there is so much strength and value in our perspectives as leaders ”
As a bilingual Latina, Ramirez has spent her career bridging communities and expanding perspectives in an industry where diverse voices are more essential than ever Her list of honors is long, five Edward R Murrow Awards, four Emmy Awards, and the prestigious Alfred I duPont-Columbia University Award, but her true legacy lies in her ability to inspire others. A proud graduate of Whitney M. Young Magnet High School and DePaul University, where she recently received the Distinguished Alumni Award from the Center for Journalism Integrity & Excellence, Ramirez embodies what it means to rise, give back, and lead with integrity
Sally and her team strongly believe the future of news is fast, flexible and multiplatform. Now, more than ever a news outlet that is fast, multiplatform, and bilingual as well is an incredible resource. WMAQ/WSNS is the only local news duopoly in Chicago who serves audiences in English and Spanish They understand trust is earned by genuinely representing voices and experiences from all 77 Chicago neighborhoods and our suburbs Covering issues that impact real lives education, public safety, housing, health, and local leadership Therefore these news outlets are not only a tool to stay up to date, but a life saving resource.
During this administration, mountains of anti-immigrant executive orders and ice enforcement operations have put our community in an unspeakable amount of danger NBC 5 Chicago and Telemundo Chicago have covered recent immigration enforcement operations in our city, often as breaking news.
As a duopoly, meaning both news outlets have joint operations, they can cover more ground, mobilize more platforms, and broadcast more real time updates to our community Telemundo Chicago has reported in depth, interviewing families reporting on community impact and investigating overall how our community has been affected NBC 5 Chicago and Telemundo Chicago have also partnered and worked closely with local advocacy groups to ensure accurate information is being reported and also to help our community understand their rights if the unthinkable should happen For NBC 5 Chicago and Telemundo Chicago, speed is important but in their words “trust is paramount ”
At the heart of Sally Ramirez’s leadership is a deep commitment to community As the head of news for both NBC 5 Chicago and Telemundo Chicago, she sees journalism not just as a profession, but as a public service “At NBC 5 and Telemundo Chicago, we don’t just deliver news, we listen,” she explains That philosophy has guided initiatives like Making A Difference and Marcando la Diferencia, sister programs that spotlight uplifting, solutiondriven stories and highlight everyday heroes from across the city
Through these efforts, Ramirez and her teams ensure that the communities they serve see themselves reflected not just in the stories being told, but in who’s telling them. A cornerstone of that mission is connection. Ramirez works closely NBCU Local Chicago Community Relations Director Carmen Vega on their Community Action Board, a group of more than 300 community members representing health, education, faith, entrepreneurship, and youth development to better understand the issues that matter most “When we listen to our viewers, we learn how to serve them better, not just with news, but with impact,” she says.
This intentional dialogue has built trust across neighborhoods and generations, proving that representation isn’t just about being visible on screen it’s about being present, accessible, and accountable off screen too
Ramirez’s approach to leadership is shaped by her own story as a first-generation Mexican-American woman. Growing up in a Spanish-speaking home on Chicago’s South Side, she learned early the power of perseverance and the importance of using her voice “I often felt caught between two worlds,” she admits “As a young girl, my name, my look, even my accent made me feel different. But that tension became my fuel. It taught me to be adaptable and proud of who I am. ” That same strength now fuels her mission to uplift others, especially young Latinas who are finding their way in spaces where they may feel unseen or underestimated Her leadership style blends heart and strategy, empathy and excellence Ramirez knows that being a Latina in a position of influence comes with a responsibility to lead authentically, to mentor generously, and to make space for others to rise.
“Our stories aren’t just valid, ” she says with conviction “They’re powerful ”
In
a vibrant neighborhood bustling with life, the streets began to hum with the rhythm of salsa and the aroma of freshly cooked tamales. It was the start of Hispanic Heritage Month, a time to celebrate the rich tapestryof cultures that span across Latin America and Spain.
Marisol, a young girl with a spirit as bright as her embroidered dress, eagerly joined her community's festivities Her abuela, with stories etched in every wrinkle, recounted tales of their ancestors’ journeys, their struggles, and their triumphs "We celebrate," she told Marisol, "to honor our past and inspire our future "
The plaza was alive with color and sound. Stalls showcased crafts from different regions, each piece a testament to the artistry and heritage passed down through generations. Musicians played traditional melodies, and dancers moved with passion, each step a tribute to their roots.
Celebrating Hispanic Heritage Month is essential because it acknowledges the contributions and influence of Hispanic Americans in shaping society. It’s a moment to reflect on diversity and unity, to embrace the stories and traditions that enrich our world. As Marisol danced under the stars, she felt a deep connection to her heritage, knowing that her culture’s legacy was alive and thriving.
Estefanía Roa stands as an inspiration and transformation in the world of construction. As the CEO and Owner of L.B. Hall Enterprises Inc., also known as L.B. Hall Fireproofing, she leads with purpose and passion, reshaping what it means to succeed in an industry often defined by tradition and barriers. Based in Chicago, her firm is currently spearheading one of the most ambitious projects in the city Bally’s Casino Chicago marking a significant milestone in her career and the history of her company.
Estefanía’s journey is not just a tale of business acumen; it’s a narrative woven with faith, transformation, and the relentless power of self-belief From the outset, Roa understood she was not meant to fit into pre-existing molds but to create something that didn’t exist yet Her entry into the trades was not just about choosing a career; it was about creating opportunities where others only saw limitations
As a Latina woman with an accent, Roa faced numerous challenges The lack of a roadmap or safety net didn’t deter her; instead, it fueled her determination to prove that leadership is about purpose, not privilege Every doubt cast her way only made her rise taller, transforming closed doors into motivations to build her own pathways For Roa, construction transcended mere work; it became a powerful symbol of transformation, a testament to the idea that change is built, not awaited.
Navigating the construction industry as a Latina presented unique challenges There were times when Roa felt invisible, moments when the system suggested she wasn’t enough not educated, connected, or standard enough. Yet, these barriers became the canvas on which she painted her story of resilience. With grace and grit, she led with intelligence and strategy, refusing to let financial challenges or systemic barriers bend her spirit
Roa’s journey is a testament to her unwavering determination She chose evolution over quitting, driven by a vision larger than herself. Her leadership style, defined by clarity, connection, and value, has propelled L B Hall Enterprises Inc to exponential growth, completing hundreds of projects, both private and governmental
Estefanía’s motivation extends beyond personal achievements. Her drive is fueled by the desire to inspire young women to believe in their potential She wants her story to be a beacon of hope, showing that leadership and strength are possible, even in rooms where no one looks like you Her mission is to impact future generations by leaving behind a blueprint of courage and conviction, proving that success is about how fiercely you decide to rise, not where you start.
An advocate for equity and mentorship, Roa serves on the Board of Directors for Chicago Latinos in Construction (UNIDOS), championing opportunities for the next generation of Latino professionals Her journey embodies resilience, faith, and the belief that our greatest power lies in the legacy we build for those who follow.
Estefanía Roa is not just a business leader; she is a trailblazer, proving that Latinas have a rightful place in decision-making spaces Her story is a powerful reminder that when one person breaks a ceiling, it opens a path for others to follow As she eloquently states, “We were not born to stay small. We were born to build, to lift, and to lead. Our voices matter, our stories have power, and our legacy begins the moment we decide to rise ”
“We were not born to stay small. We were born to build, to lift, and to lead. Our voices matter, our stories have power, and our legacy begins the moment we decide to rise.”
ESTEFANÍA ROA
Cabrera carried these lessons with her to Florida International University, where she pursued a degree in International Business & Marketing It was here that she discovered her passion for marketing, a field that allowed her to blend creativity with connection, transforming abstract ideas into tangible actions
Early in her career, Cabrera believed that a robust strategy was the key to success However, she soon realized that even the most brilliant individuals were often hindered by fear and doubt This epiphany led her to delve deeper into understanding the human mind, recognizing that emotion and mindset play critical roles in decision-making and success.
Cabrera’s unique approach merges her love for marketing with her expertise in mindset mastery This fusion is the cornerstone of her career, helping clients overcome internal barriers like visibility fears and sales anxiety She empowers them to embrace their voices as authoritative, bridging the gap between potential and accomplishment.
Vanessa Cabrera leads with a blend of directness and warmth, a reflection of her Latina heritage She firmly believes that wealth and success are community projects, where one person ’ s achievements can have a ripple effect, lifting others in their wake. Her leadership philosophy is rooted in presence being fully engaged and recognizing others’ truths This approach fosters trust, the essential bridge to meaningful change
Vanessa Cabrera stands at the intersection of innovation and empowerment, a beacon for ambitious women seeking to redefine success
Recognized by CEO Weekly as one of the Top 15 Business Coaches in the nation, Cabrera combines her expertise as an award-winning social media strategist and a Master-Certified NLP business coach to transform the landscape of success Her journey from Miami to Chicago to Austin is a testament to her resilience and her commitment to making a lasting impact.
Born in Miami and raised in Chicago, Vanessa Cabrera embodies the spirit of determination and grit Her parents, who immigrated to the United States in 1969 with little more than hope and determination, instilled in her the values of hard work and resilience. They navigated language barriers and educational challenges, eventually becoming American citizens and active community contributors These foundational experiences shaped Cabrera’s outlook on life and success.
To Cabrera, presence is an act of respect, allowing for honest conversations and genuine connections Her leadership style emphasizes trust, clarity, and courage, encouraging others to step into their power and embrace their potential
Cabrera’s definition of success extends beyond traditional metrics For her, success encompasses freedom, impact, joy, and legacy She measures freedom by her ability to make choices on her terms, impact by the tangible changes in her clients’ lives, and joy by the laughter and connection in her home. Her legacy is measured by the difference she makes and the inspiration she provides to Latina entrepreneurs and her son
Her schedule reflects her values, prioritizing meaningful client work, personal growth, family time, and community service Cabrera’s approach to time management is intentional, ensuring every moment counts and aligns with her vision of success.
Vanessa Cabrera's achievements are a testament to her transformative approach She helps clients achieve remarkable milestones, such as reaching the $1 million mark within 18 months of launching a business, securing substantial corporate contracts, and commanding high-value international keynotes Her influence extends beyond individual success, fostering communities of empowered women who continue to multiply their impact.
As a dynamic keynote speaker, Cabrera shares her insights with prestigious organizations, including American Express and the International Coaching Federation Her journey is not just about personal success but also about creating pathways for others to follow
Cabrera is redefining what it means to be successful Her blend of heart, strategy, and resilience is not only transforming individual lives but also reshaping the narrative of success for future generations.
VANESSA CABRERA
As the founder of Très Jolie Medical Spa & Wellness Center, Dr Perez is redefining the standards of beauty and wellness through a unique blend of medical expertise, entrepreneurial spirit, and a deeply personal commitment to empowerment and authenticity
Dr Perez’s journey into aesthetic medicine is anything but conventional Trained in Family and Community Medicine at the University of California, San Francisco (UCSF), and armed with a Master’s in Public Health from the University of Illinois at Chicago, her career has traversed urgent care, hospital medicine, research, and now aesthetic medicine This diverse background laid the foundation for her transition into aesthetic medicine a field that she passionately believes is more than just skin deep
Dr. Perez, aesthetics is not about vanity; it is a powerful tool for empowerment By helping patients achieve confidence and authenticity in their appearance, she views aesthetic treatments as an integral component of wellness and self-determination Her approach is rooted in the belief that beauty should enhance, not alter, an individual's unique features Dr Perez emphasizes natural results, safe and evidence-based treatments, and a personalized approach that rejects the "cookie-cutter" standards often seen in the industry
As a Latina physician and business owner, Dr Perez carries a profound commitment to community and resilience Her work at Très Jolie Medical Spa & Wellness Center goes beyond the superficial, embodying what she describes as the “primary care of beauty ” She sees aesthetics as a means to maintain selfesteem, confidence, and opportunity in everyday life Her dedication to fostering a supportive and inclusive environment has made her a trusted figure within her community
Dr. Perez’s impact extends far beyond her medical practice. Throughout her life, she has been deeply involved in philanthropy, initially as a volunteer and now as a generous donor She actively supports local non-profits, contributes to scholarships, and champions health and wellness initiatives within the community Her philanthropic efforts reflect her lifelong dedication to uplifting others and nurturing resilience.
Dr Perez’s vision for Très Jolie Medical Spa & Wellness Center is to continue offering a sanctuary where patients can embrace their individuality and find empowerment through their personal wellness journeys Her holistic approach to beauty and wellness is anchored in authenticity and an unwavering commitment to her patients’ well-being.
In a world where beauty standards are constantly evolving, Dr Elizabeth Perez’s pioneering approach to aesthetic medicine shines as a testament to the power of resilience, empowerment, and authenticity Her work is a reminder that true beauty is not just about appearance it is about confidence, selfdetermination, and the courage to embrace one ’ s true self. Through her innovative practice, Dr. Perez is not only transforming the aesthetic landscape but also inspiring a new vision of beauty and wellness for all
“As a Latina physician, I know what it means to fight for a place at the table and I want to give my patients that same sense of empowerment through beauty.”
DR. ELIZABETH PEREZ
Millie M. Adan stands as a beacon of inspiration and leadership in the healthcare industry, currently serving as the Chief Executive Officer (CEO) of Healthcare Alternative Solutions (HAS) With a decade of experience within HAS, Millie has ascended through pivotal roles, including Chief Operating Officer and Vice President of Human Resources & Corporate Compliance Officer. Her journey reflects a blend of strategic acumen, cultural advocacy, and an unwavering commitment to community service.
In her tenure as Vice President of Human Resources, Millie implemented comprehensive strategies that revolutionized recruitment, training, and retention Her initiatives were not merely procedural but transformational, aligning with the organization's mission to foster a nurturing and inclusive environment. Millie's approach to human resources management was holistic, ensuring that every employee felt valued and empowered to excel.
As a Hispanic Latina, Millie takes pride in representing her community at the helm of HAS She is the first in her family to graduate from college, a milestone that underscores her dedication to breaking barriers and setting precedents. "I don’t let my past define me, " she asserts, embodying resilience and the courage to inspire young women in business. Millie’s cultural heritage is not only her identity but also her superpower, enabling her to connect deeply with those who identify with her experiences
Under Millie’s leadership, HAS has transformed into a sanctuary a judgment-free zone where individuals are encouraged to be their authentic selves Committed to addressing the stigma surrounding mental health and chronic addictions, Millie has spearheaded the creation of outreach teams comprising nurses, counselors, and case managers These teams work tirelessly to develop sustainable communities through education and support
The “living room concept” is a testament to Millie’s innovative vision. It provides a space for individuals to decompress and feel at home, with locations across the Chicagoland area. The initiative focuses particularly on programs for domestic violence survivors, both men and women, aiming to instill character and values that foster resilience and renewal
As CEO, Millie’s responsibilities extend to formulating and executing comprehensive business strategies. Her background as an operational manager and strategic thought leader equips her to design cross-functional systems, operationalize plans, and maintain a humancentered focus Her previous roles, including Chief Human Resources Officer at SOS Children’s Villages of Illinois and various positions at United Parcel Service, Inc (UPS), have honed her ability to drive policy development and enhance workplace performance
Millie’s educational achievements include a Master’s in Business Administration and a Master’s in Strategic Human Resource Management and Development from National Louis University, along with a Bachelor of Science in Business Administration from Saint Xavier University. Her credentials are further bolstered by certifications from the Society for Human Resource Management (SHRM-CP) and the Human Capital Institute (sHRBP), as well as expertise in nonprofit management and marketing
Beyond her professional duties, Millie dedicates her time and expertise to various boards, including serving as ASI Board President and a Board Member for Lakeside Community Committee and Hamdard Community Health Center Inc Her volunteer work with organizations like Latinos Progresando Inc and Oak Leyden Developmental Services highlights her passion for community empowerment and advocacy.
Millie M Adan’s leadership at HAS is characterized by a blend of strategic foresight, cultural empathy, and an unwavering dedication to community service Her journey serves as an inspiring narrative of purpose-driven leadership, paving the way for others to follow in her footsteps
"Your past may shape you, but it does not define your future.
Embrace your heritage as your superpower and let it guide you to inspire and lead with purpose."
MILLIE M. ADAN
KAREN CAÑADAS
Karen Cañadas holds the position of Vice President at Wintrust Community Banks With more than 20 years of experience in banking, sales, and client relationship management, she is a highly accomplished professional in the financial services sector Her strategic approach to customer engagement, dedication to excellence, and proficiency in delivering tailored financial solutions are key to driving both client success and organizational growth
Karen began her career at Fifth Third Bank, where she progressed through a series of roles, each with increasing responsibility. Her robust background in banking operations, customer service, and team leadership ultimately led her to the role of Financial Center Manager In this position, she effectively managed branch performance, devised business strategies, and nurtured essential relationships within both consumer and small business segments
Passionate about helping clients reach their financial objectives, Karen excels at cultivating long-term partnerships and fostering small business growth. She has a knack for identifying opportunities, connecting clients with appropriate resources, and generating value through customized financial solutions
Karen’s professionalism, leadership skills, and community-oriented mindset have established her as a trusted advisor in the financial services industry Outside of work, she is a proud mother of a 19-year-old daughter who is pursuing a nursing career at Dominican University, serving as her greatest motivation in life
ROBERTO ARISTA
Roberto Arista serves as a Vice President and Business Development Officer at Wintrust Financial Corporation, where he plays a pivotal role in partnering with multiple Wintrust Community Banks to support businesses throughout the Chicagoland area With an impressive career spanning over 26 years in the financial industry, Roberto has established himself as a trusted advisor and relationship builder, passionately committed to helping business owners succeed
Roberto's career began at LaSalle Bank, where he spent a decade advancing through various roles while serving the North Shore community. Following Bank of America's acquisition of LaSalle in 2008, he further honed his expertise, leading to new opportunities with New York Life and Byline Bank Today, at Wintrust, Roberto leverages his extensive experience with a community banking approach that emphasizes personal connections and tailored solutions
Specializing in working with small to mid-sized businesses, Roberto supports business owners as they navigate both opportunities and challenges. He provides customized banking strategies, including lines of credit, commercial real estate financing, and day-to-day business banking solutions designed to help companies flourish
Roberto's dedication goes well beyond his professional duties He is actively involved in community and nonprofit leadership, serving on various boards and committees. As the current Vice President of the Hispanic Business Network, he also dedicates his time and expertise to organizations such as Chicago Tap Theatre, Alliance 98, and PODER His passion for fostering entrepreneurship, mentorship, and economic empowerment is evident in his advocacy for Latino-owned and women-owned businesses
As both a connector and a community leader, Roberto invests countless hours in volunteering, advising, and bridging gaps between people and resources His career showcases not only his financial expertise but also his belief in the ability of business to strengthen communities Arista notes that Roberto's mission is to equip small business owners with the essential tools for success and sustainability. “It’s incredibly rewarding to witness my clients' businesses grow and thrive as I help establish a solid foundation with resources like lines of credit, commercial real estate loans, or expansion advice while also educating them to make wise financial decisions ” Roberto measures his success by the growth and progress of the businesses and individuals he supports He attributes his achievements to providing honest, valuable advice, regardless of whether it is implemented. Throughout his career, he has embraced management roles that allow him to mentor and guide others on their professional paths As a Latino leader, he recognizes the importance of representation and is committed to empowering the next generation with confidence, skills, and opportunities
Roberto considers his father to be his greatest role model, having instilled in him the values of integrity and service. "My father taught me that doing the right thing and helping others would open doors in our careers, " Roberto reflects This principle has served as the foundation of his professional journey, guiding him through pivotal moments One significant moment occurred in 2008 when he took on the dual role of Branch Manager and Business Development Officer This experience ignited his passion for helping individuals and businesses grow while being an integral part of the communities they serve Roberto's commitment to building trust and cultivating relationships has been the driving force behind his career advancement, ultimately leading him to his current position at Wintrust
For Roberto, legacy is not defined by titles or positions, but rather by living out core values each day and creating opportunities that uplift the community for future generations If he can inspire other Latino leaders to lead with these principles, Roberto will know he has made a meaningful impact
“Banking is more than numbers—it’s about people. I am passionate about helping business owners achieve their goals and giving back to the communities that have given me so much. When
businesses succeed, our neighborhoods thrive.”
Marisa L. Rodriguez born in Durango, Mexico, as the eldest of her siblings and the only daughter in her family. Her journey from a small town in Mexico to establishing a thriving construction company in Chicago is a testament to her resilience, determination, and unwavering belief in the power of dreams
Growing up in Mexico, Marisa completed high school with a technical diploma in Computer Science and Systems At the young age of 18, she married and moved to Chicago with her husband. The move was filled with challenges, especially the language barrier, which prompted her to study English. Her dreams were big, and her supportive husband encouraged her every step of the way
Marisa worked for 12 years in a company where she honed her language skills An inspiring manager at this company encouraged her to continue her education, leading her to St Augustine College There, she earned Associate of Science degrees in Business Management and Accounting During this period, Marisa and her husband launched their own construction company, MJV Concrete, in September 2018. The family-run business specializes in commercial and residential concrete services, with Marisa managing daily operations and ensuring customer satisfaction
Despite facing numerous obstacles, including the loss of her youngest brother and the challenges posed by the COVID-19 pandemic, Marisa persevered Inspired by her father, who earned his degree despite many limitations, she pursued further education, earning a Bachelor of Science in Finance from Northeastern Illinois University Balancing her studies with family responsibilities and managing a business was not easy, but Marisa's dedication and faith in God kept her moving forward.
Marisa's deepest motivation comes from her family her husband, son Julian, daughter Valeria, and her beloved parents A promise to her late brother to be the strong woman he believed her to be fuels her determination He fondly called her "la chingona," a testament to her strength and resilience
Concrete work is traditionally a male-dominated field, but Marisa is proving that women are equally capable and passionate At MJV Concrete, the team doesn’t just pour concrete they build trust, create lasting results, and take immense pride in every project. Marisa's goal is to empower other women to achieve their dreams, demonstrating that with faith, effort, and dedication, anything is possible
Marisa L Rodriguez's story is one of inspiration and empowerment, showing that no challenge is insurmountable with perseverance and belief in oneself. Her journey is a beacon of hope for women everywhere, encouraging them to break barriers and redefine possibilities in any industry they choose
“With faith, effort, and dedication, no dream is too big. Break barriers, redefine possibilities, and remember: ‘La chingona’ spirit lives in us all."
MARISA L. RODRIGUEZ
Yaneth Medina stands as a beacon of inspiration for many, embodying the spirit of resilience and empowerment As a first-generation Latina, she overcame numerous challenges to emerge as a prominent business leader, author, and philanthropist Her journey from humble beginnings to becoming the President of Elgin State Bank, a Wintrust Community Bank, is a testament to her determination, authenticity, and leadership
Born in Mexico and raised in the United States, Yaneth's bicultural identity has been pivotal in shaping her leadership style. She didn’t grow up with the privileges of established networks or country club memberships; instead, she worked tirelessly to carve out her path Navigating the corporate world was one of her most significant challenges, particularly in building networks and fostering relationships both internally and externally Yaneth emphasizes the importance of not only excelling at work but also cultivating trust and connections a skill she mastered over time.
Yaneth’s journey is marked by her fearless embrace of challenges Her mantra, “Fear became my friend,” illustrates her positive mindset and willingness to step outside her comfort zone This courage allowed her to find her voice, which she now uses to create opportunities for herself and others. Her leadership philosophy revolves around authenticity showing up as oneself, staying true to one ’ s values, and leading with passion and purpose
Yaneth’s leadership extends beyond personal success; she is committed to uplifting her community. She played a pivotal role in establishing the Latinx Community Awards through Wintrust Community Banks These awards recognize Latinx leaders who are driving positive change in their communities, honoring their contributions and commitment to making a difference In 2025, the awards celebrated 42 winners at an annual ceremony, a testament to Yaneth’s dedication to recognizing and empowering her community.
Her passion for serving others is further reflected in her involvement with organizations such as the Advocate Sherman Hospital Board, Illinois Hispanic Chamber of Commerce, and Humboldt Park Health Foundation Through these roles, she supports minority businesses and fosters environments where everyone can thrive.
Yaneth’s contributions have not gone unnoticed She has received numerous accolades, including the 2023 Women of Power award from the Quad County Urban League and the 2021 Outstanding Commitment in Community Service from the Illinois State Treasurer. Her recognition as one of the Top 10 Corporate LATINA Executives by Latina Style Magazine in 2019 underscores her influence and impact in the corporate world
As an author, Yaneth has shared her insights and experiences through publications like "Today’s Inspired Latina Vol II" and "Hispanic Stars Rising Vol I: The New Face of Power " Her book, "Authenticity," delves into her leadership philosophy, advocating for authenticity and gratitude as pillars of effective leadership. Despite her professional accomplishments, Yaneth remains deeply rooted in her family values Her family, including her three sons, parents, siblings, and niece, Mia Grace, serves as her constant source of inspiration and support Yaneth’s journey is not just about her ascent but about paving the way for others to rise alongside her. Her message is clear: “Si se puede! We can do this Dream BIG Dreams do come true ”
Yaneth Medina’s story is a powerful reminder that with hard work, passion, and a commitment to authenticity, success is within reach for anyone willing to pursue it Her legacy is one of empowerment, community service, and the unwavering belief in the potential of others.
“Si se puede! We can do this. Dream BIG. Dreams do come true.”
YANETH MEDINA
TIFFANY JIMENEZ
Tiffany Jimenez stands as a formidable force in the real estate industry, embodying resilience, leadership, and advocacy for Hispanic homeownership As the 2025 President Elect of the Women’s Council of Realtors® Chicago and serving on the CAR Board of Trustees from 2023 to 2025, alongside her role as the 2024 Executive Treasurer for NAHREP Chicago, Jimenez is not just a leader; she is an inspiring catalyst for change within her community and beyond.
Jimenez's journey into real estate began in the lending sector as a Mortgage Loan Originator This foundational experience endowed her with a deep understanding of the lending process and the intricacies involved in pre-approving buyers However, her curiosity and drive for a holistic understanding of real estate transactions inspired her to transition into sales. By doing so, she not only embraced a broader role in guiding clients from pre-approval to closing but also became an advocate for community homeownership
Tiffany Jimenez stands as a formidable force in the real estate industry, embodying resilience, leadership, and advocacy for Hispanic homeownership As the 2025 President Elect of the Women’s Council of Realtors® Chicago and serving on the CAR Board of Trustees from 2023 to 2025, alongside her role as the 2024 Executive Treasurer for NAHREP Chicago, Jimenez is not just a leader; she is an inspiring catalyst for change within her community and beyond
Jimenez's journey into real estate began in the lending sector as a Mortgage Loan Originator This foundational experience endowed her with a deep understanding of the lending process and the intricacies involved in preapproving buyers However, her curiosity and drive for a holistic understanding of real estate transactions inspired her to transition into sales By doing so, she not only embraced a broader role in guiding clients from pre-approval to closing but also became an advocate for community homeownership.
As a Hispanic woman, Jimenez encountered the challenge of limited representation in leadership positions within the industry This lack of visible role models could have been discouraging, but she remained steadfast, motivated by her mission to enable families to accumulate generational wealth and create opportunities for others. Her involvement with NAHREP Chicago has been instrumental in advancing sustainable Hispanic homeownership, allowing her to contribute to a movement that uplifts her community
Her bilingual ability plays a crucial role in her work, enabling her to bridge language gaps and facilitate homeownership for Spanish-speaking clients This skill has not only enhanced her effectiveness as a real estate professional but has also empowered her community to build wealth through property ownership.
Jimenez understands the importance of representation and strives to pave the way for future Latina leaders in real estate She actively mentors Hispanic professionals, encouraging them to realize that there is indeed a place for them at the table In 2024, the formation of 676,000 new Hispanic households underscored the buying power and resilience of the community. Initiatives like offering disclosures in Spanish through the Chicago Association of Realtors® further remove barriers, fostering confidence among Hispanic buyers
These efforts are indicative of a positive trend toward greater inclusion and accessibility, which Jimenez believes will continue to benefit Hispanic communities As more resources become available in Spanish, and as advocacy for inclusion grows, the impact on homeownership and generational wealth will be profound
Jimenez's journey reflects the power of representation Her recognition as a Hispanic role model in a city with over 16,000 Realtors® showcases her influence in breaking the glass ceiling for other Latina professionals By sharing her experiences and successes, she inspires the next generation to see themselves as integral players in the industry.
To young Hispanic professionals aspiring to enter real estate, Jimenez offers sage advice: invest in yourself through education, seek mentorship, and surround yourself with inspiring individuals She emphasizes the importance of remaining true to one ' s purpose, leading with service, integrity, and a passion for community. By doing so, success will naturally follow.
Tiffany Jimenez’s story is one of empowerment, advocacy, and transformation Her leadership not only elevates the real estate industry but also enriches the communities she serves, proving that when perseverance and passion align, the possibilities are limitless
JOHNNY RODRIGUEZ
In the realm of workforce development and community engagement, Johnny Rodriguez stands as a beacon of leadership and innovation. As the Outreach Manager for the Illinois Commission on Equity and Inclusion (CEI), Johnny leverages his extensive background in marketing and event organization to drive meaningful change. A U.S. Army veteran with a degree in General Studies, concentrating in Human Resources from Southern New Hampshire University, Johnny’s career is a testament to his unwavering dedication to equity and inclusion.
Johnny’s career within the State of Illinois government has been marked by impactful roles across various state agencies, including the Illinois Department of Revenue and the Illinois Department of Employment Security His experience as a Veteran Employment Representative was particularly noteworthy, as he demonstrated a profound commitment to assisting veterans in their transition to civilian careers This role provided him with a platform to showcase his skills in organizing and managing outreach events, emphasizing his ability to facilitate connections between veterans and potential employers
In every position, Johnny has been guided by a mission to empower individuals and communities His strategic approach to marketing and event organization has consistently advanced workforce development and inclusion initiatives Johnny’s work ensures that all individuals, regardless of their background, have access to opportunities for personal and professional growth.
For Johnny, his role at CEI is deeply personal. His passion for increasing the number of small businesses certified through the State of Illinois Business Enterprise Program (BEP) and Veterans Business Program (VBP) is rooted in his own experience as a business owner “I faced significant challenges navigating the certification process due to the lack of accessible resources and guidance for new entrepreneurs,” Johnny shares This firsthand experience fuels his commitment to dismantling barriers and expanding access to resources for veterans, women, minorities, and persons with disabilities
As CEI’s Outreach Manager, Johnny is dedicated to eliminating these obstacles and connecting small businesses to statewide programs that can transform their prospects. By guiding business owners through the BEP and VBP certification process, he aims to empower them to compete, grow, and secure contracts that were previously out of reach His work ensures that these businesses not only survive but thrive in a competitive marketplace
Johnny Rodriguez’s vision for an inclusive future is one where equity is not just an ideal but a reality Through his work at CEI, he strives to create a landscape where every entrepreneur, regardless of their background, has the support they need to succeed His efforts to increase awareness and provide guidance are paving the way for a more equitable business environment in Illinois.
In Johnny's own words, “Being part of CEI means being part of a movement that is committed to breaking down barriers and building bridges of opportunity ” His leadership is not just shaping policies but also transforming lives, as he continues to champion the causes of equity and inclusion for all.
Johnny Rodriguez's story is an inspiring reminder of the power of determination and the impact one individual can have on creating a more inclusive society His work with the Illinois Commission on Equity and Inclusion is an essential part of a broader movement towards a fairer, more equitable future for everyone.
“Being part of CEI means being part of a movement that is committed to breaking down barriers and building bridges of opportunity.”
Luis Puig, the dynamic CEO of All Construction Group, has carved a niche in the construction industry by focusing on projects that create a positive impact on communities Under his leadership, the company has transformed from a specialty contractor into a full-service construction firm, tackling largescale projects that resonate with purpose and community upliftment A prime example of this is the Humboldt Park Health Wellness Center, which stands as a testament to the company ' s commitment to building spaces that enrich the lives of residents
One of the standout projects spearheaded by Puig and All Construction Group is the Humboldt Park Health Wellness Center This project has been a game-changer for the local community, providing residents with a welcoming environment dedicated to health and wellness It offers a space where people can focus on their health, access vital resources, and participate in fitness and wellness programs “It was rewarding to be part of something that goes beyond just building a structure,” Puig reflects, emphasizing that the project is about fostering a healthier neighborhood and bringing people together This endeavor encapsulates the essence of what All Construction Group strives to achieve creating spaces that support and uplift communities
Luis Puig's passion for development is deeply rooted in his heritage and the legacy of his father, who immigrated from Cuba and established what is now All Construction Group. Puig's father’s journey of building a successful business from the ground up taught him invaluable lessons about hard work, perseverance, and the importance of community “Carrying on what he started is very meaningful to me, ” Puig shares Every project undertaken by All Construction Group reflects this legacy, prioritizing the creation of opportunities and the upliftment of neighborhoods
The transformation of All Construction Group into a full-service construction firm came with its challenges As the company took on larger projects, the complexity of coordination and responsibilities increased Puig navigated these growing pains by embracing the lessons learned from his father: staying focused, humble, and continuously learning. He built a strong team, listened intently, and adhered to the company ’ s core values. This approach not only helped the company find its rhythm but also established trust with clients, enabling them to handle more impactful projects
As All Construction Group continues to contribute to Chicago's revitalization, Puig is excited about the future The company is committed to creating spaces that reflect and uplift the communities they serve. “We’re looking forward to working on more projects that bring long-term value,” Puig states This includes ventures like affordable housing, health-focused developments, and community centers, all aimed at sparking positive changes in neighborhoods Innovation and sustainability are at the forefront of their future endeavors, ensuring that construction is both inclusive and environmentally responsible.
Among the upcoming projects that excite Puig is the redevelopment of Northwestern’s Ryan Field This project is more than just a stadium renovation; it’s an opportunity to blend innovation, community, and tradition The new venue promises to be modern, accessible, and sustainable, serving not only Northwestern but also the Evanston community. Puig is particularly enthusiastic about the scale and impact of the project, envisioning it as a space where people will gather for sports, music, and community events for decades to come
Luis Puig’s leadership at All Construction Group is defined by a deep-seated commitment to community, innovation, and resilience. His story is a powerful reminder of the profound impact that thoughtful construction can have on shaping vibrant, connected neighborhoods
"Building isn't just about structures; it's about shaping communities and creating spaces where people thrive. At All Construction Group, we're dedicated to projects that uplift and unite neighborhoods, leaving a legacy of positive impact."
LUIS PUIG
Breaking Barriers: A First-Gen Latina Building Community
Sisterhood in Northwest Indiana
When I think about Hispanic Heritage Month, I think about resilience, culture, and the power of creating spaces where our stories matter My name is Illiana Melgoza, and as a proud first-generation Latina, I’ve made it my mission to empower women in Northwest Indiana through connection, personal development, and sisterhood
My journey hasn’t been a straight path There was a time when I battled depression and felt completely lost uncertain of my place in the world and disconnected from my own power. What pulled me forward was advocacy and nonprofit work. Serving women who had faced trauma and hardship gave me not only purpose, but healing In showing up for others, I began to rebuild myself
In 2024, I founded Big Sister Hour (BSH), a growing women ’ s networking and empowerment community. What started as a simple idea to create a safe, inclusive space where women could gather, learn, and uplift one another has blossomed into something much greater BSH is rooted in diversity and inclusivity, ensuring that every woman feels seen and valued Our workshops are designed to be financially accessible often free so that cost never becomes a barrier to growth. Whether it’s professional development, entrepreneurship, or mental health workshops that prioritize well-being, BSH offers women the resources and confidence to show up fully and authentically
Beyond our workshops, I’ve had the honor of speaking at Indiana University Northwest and Purdue University, connecting with younger women who are eager to break generational curses and rewrite their stories These moments remind me why representation matters why it’s so important for Latinas to see themselves reflected in leadership and empowered to claim their place
This work has not gone unnoticed. I was recently named a finalist for the Northwest Indiana Influential Women Association awards, a recognition that reaffirms the impact of building spaces where women can grow, heal, and thrive together
BSH is about more than networking It’s about building a culture of sisterhood celebrating our stories, sharing our truths, and reminding each other that we don’t have to do this alone.
As a first-gen Latina, representation is everything I know how powerful it is to see someone who looks like you leading, thriving, and creating opportunities That’s why I’m committed to making waves not only in NWI but also in surrounding communities like Chicago, bridging gaps and expanding access for women of color who are ready to rise
My journey is still unfolding, but one thing is certain: I am here to open doors, to hold space, and to honor the generations before me while building a brighter future for those who will come after. This Hispanic Heritage Month, I celebrate the power of community, culture, and the unshakable strength of Latinas everywhere
In today’s world, aesthetic medicine is advancing at lightning speed. Patients no longer have to choose between invasive surgery or doing nothing at all. At Tres Jolie Med Spa, we believe the best results come from combining science, innovation, and artistry to create individualized treatment plans for every patient.
As one of Chicago’s few multidisciplinary, physician-led medical spas, Tres Jolie takes a comprehensive approach to beauty. Our patients are looking for more than a quick fix. They want healthy, glowing skin, confidence in their appearance, and treatments that respect their natural features That’s why our philosophy blends skin health, wellness, and injectables ensuring every treatment is customized to a patient’s unique needs and long-term goals.
LEADING WITH INNOVATION
The aesthetics industry is in a new era of possibilities, and Tres Jolie is at the forefront Our latest addition, the Quantum RF, is a revolutionary treatment that delivers sculpting, tightening, and contouring without general anesthesia, long downtime, or surgical costs
Using advanced radiofrequency technology, Quantum RF targets deeper layers of tissue to melt fat and contract skin, creating a firmer, more youthful contour Early adopters of this technology are seeing results once thought possible only with surgery For patients who are too young or not ready for a neck lift, facelift, or tummy tuck, Quantum RF offers a safe, physician-delivered alternative
“We’re only the third provider in Chicago offering Quantum RF,” explains Dr Elizabeth Perez, founder of Tres Jolie “That exclusivity matters because patients are looking for treatments that are innovative, effective, and performed with medical expertise.”
Quantum RF pairs beautifully with treatments like Morpheus8 radiofrequency microneedling and laser skin resurfacing, creating layered results that smooth, tighten, and rejuvenate the skin At recent national conferences, leading physicians are showcasing combinations of Quantum RF, Morpheus8, and laser resurfacing with outcomes approaching surgical results without the scars or extended recovery
SCIENCE. BEAUTY. REAL RESULTS.
What sets Tres Jolie apart isn’t just our menu of treatments, but the way we design them. Each patient receives a unique treatment plan based on their skin type, lifestyle, and goals Whether it’s a first-time Botox visit, a series of laser treatments to reverse sun damage, or a full sculpting plan using Quantum RF, we focus on results that look natural and last. As Dr. Perez emphasizes, “Patients today are informed and selective They want treatments that work, providers they can trust, and outcomes that enhance their own beauty, not erase it That’s exactly what we deliver ”
A TRUSTED SPACE FOR THE COMMUNITY
While Tres Jolie is a center of innovation, it’s also a welcoming space where patients feel seen and supported The spa reflects Dr. Perez’s vision of combining medical integrity, cultural inclusivity, and artistry under one roof For Chicago’s diverse patients, that means having access to advanced technology and a provider who understands their concerns from melasma in Latina women to natural facial balancing for patients of all backgrounds.
DISCOVER WHAT’S POSSIBLE
Aesthetic medicine is evolving, and so are the options for patients. At Tres Jolie, the future is already here. With cutting-edge treatments like Quantum RF, Morpheus8, and advanced laser technology, patients can achieve youthful contours, smooth radiant skin, and renewed confidence all without unnecessary surgery.
For those ready to explore what’s possible, Tres Jolie offers a new standard of care in Chicago aesthetics
312 929 4508 | 901 W 18th st. Chicago, IL 60608
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FOUR EASY MEALS
Elemento Health empowers individuals to attain healthy food options through culturally grounded, bilingual, and virtual nutrition care By merging scientific knowledge with traditional practices, they make evidence-based nutrition accessible and sustainable for every stage of life
“Banking is more than numbers—it’s about people I am passionate about helping business owners achieve their goals and giving back to the communities that have given me so much. When businesses succeed, our neighborhoods thrive.”
A LEGACY OF SERVICE AND ADVOCACY
Michael D. Rodríguez, the Alderperson of the 22nd Ward in the City of Chicago, has dedicated his life to serving his community through his roles as a community activist, non-profit leader, and youth mentor. With a focus on uplifting the working-class residents of Chicago, Rodríguez has consistently advocated for progressive change within the city.
“The future of the Latino community is rooted in the strength of Latinas, because when Latinas rise, we don’t just uplift families; we ignite transformation across entire communities,” he passionately asserts
Rodríguez's tenure in the Chicago City Council is marked by his progressive initiatives He was the chief co-sponsor of the Fair Workweek ordinance and played a significant role in strengthening Chicago’s Welcoming City Ordinance. As the Whip of the Chicago Progressive Reform Caucus, he has been instrumental in pushing forward policies that benefit the city's diverse communities. Similarly, his efforts with the CHICAGO LATINO CAUCUS have focused on elevating Latino leadership, including advocating for Latina representation on the Illinois Supreme Court In addition to his role as Alderperson, Rodríguez serves as the elected Democratic Committeeperson of the 22nd Ward and holds the position of Executive Vice Chair of the Cook County Democratic Party His leadership extends to his role as Chair of the Chicago Latino Caucus Foundation, which funds leadership development programs and scholarships for aspiring Latino students Rodríguez also serves as Vice President of the 22nd Ward Independent Political Organization and is a dedicated board member of both the Juvenile Justice Institute and Self-Help Federal Credit Union.
Before his political career, Rodríguez was the Executive Officer of the Cook County Medical Examiner’s Office, managing legislation, budgets, and human resources for an office handling thousands of cases annually His commitment to public service is further exemplified by his tenure as Executive Director of Enlace Chicago, where he achieved significant milestones in violence prevention and community planning
Rodríguez's academic credentials include a Master of Arts from the University of Chicago’s School of Social Service Administration, where he was awarded the McCormick-Tribune Fellowship. He also holds a BA in Marketing from DePaul University and an Executive Leadership certification from the University of Notre Dame
His dedication to leadership development is evident in his involvement with the Civic Leadership Academy, Leadership Greater Chicago, and the W K Kellogg Foundation Community Leadership Network His work has focused on racial equity and improving the lives of vulnerable children in the United States He has also served as Vice President of the National Council of La Raza, now UnidosUS, and was appointed to the Illinois Juvenile Justice Commission.
Rodríguez's contributions have earned him numerous accolades, including the Elizabeth Butler Distinguished Alumni Award from the University of Chicago and the Community Impact Award from Neighborhood Housing Services In 2012, President Barack Obama recognized him as one of the national “Champions of Change” in Youth Violence Prevention
Known to his friends and family as Mike, Rodríguez is a lifelong resident of Chicago’s Little Village community. He resides there with his wife, Jacqueline, and their children, Sophia and Diego, just a short distance from his childhood home, embodying a deep-rooted connection to the community he serves
How One College is Shaping the Entrepreneurs of Tomorrow
Discover how a particular college has evolved to cultivate the next generation of entrepreneurs.
Shaping tomorrow's entrepreneurs, the Collage of Business Technology at Northeastern Illinois University offers a course, "Be Your Own Boss" led by seasoned business leaders, instructors, and experts at the BIG Center, located near Hyde Park neighborhood
This flexible 12-week program is designed for students aged 18 and older, featuring hybrid learning options that include both inclass and online sessions Students meet once a week and complete homework that culminates in a presentation at the course ' s end, shared with peers, friends, and family. Grants are awarded to those who deliver a well-rounded presentation evaluated by three judges
Through the innovative "Be Your Own Boss" program, the university provides students with essential tools and insights to transform their ideas into thriving businesses.
This 12-week initiative is a vital part of Northeastern's mission to cultivate a new generation of business leaders, poised to create economic opportunities and inspire innovation
The "Be Your Own Boss" course is meticulously designed to guide students through the foundational aspects of entrepreneurship
Over the span of 12 weeks, participants delve into essential topics such as:
Business Planning: Understanding how to create a solid business plan that can attract investors and provide a roadmap for success
Market Research: Learning the importance of identifying target markets and understanding consumer behavior
Financial Literacy: Gaining insights into financial management, including budgeting, forecasting, and securing funding
Networking Skills: Building relationships with mentors, industry experts, and fellow entrepreneurs
Pitch Development: Crafting compelling pitches to effectively communicate business ideas to potential investors and partners.
By the end of the course, students emerge with a comprehensive understanding of what it takes to start and run a successful business
Central to Northeastern's entrepreneurial ecosystem is the Business Innovation and Growth (BIG) Center. The BIG Center plays a pivotal role in nurturing future entrepreneurs by offering: Mentorship Programs: Connecting students with experienced entrepreneurs and business leaders
Workshops and Seminars: Providing additional learning opportunities on topics ranging from digital marketing to intellectual property.
Networking Events: Facilitating connections with local business communities and potential investors
Resource Access: Offering tools and resources, such as coworking spaces and prototype development facilities
The BIG Center's comprehensive support system ensures that students have everything they need to succeed in their entrepreneurial endeavors
"As the Dean of the College of Business and Technology my purpose is to identify and provide the resources needed for faculty and students to work together to develop the knowledge and skills necessary in the worlds of business and technology today. NEIU CBT serves students from all neighborhoods in Chicago and -- as industry increasingly looks like Chicago -- NEIU provides a singular advantage when it comes to understanding people from all walks of life."
- MICHAEL BEDELL PH D , DEAN AND PROFESSOR
College of Business & Technology - Northeastern Illinois University
Diana Valdez: Championing Student
Success at Northeastern Illinois University
Diana Valdez, the Associate Director of Program Development for the College of Business and Technology at Northeastern Illinois University (NEIU), is a beacon of inspiration and dedication. A proud double alumna of NEIU with degrees in Spanish and Higher Education Leadership, Diana also holds an MBA from the University of Illinois at Chicago. With over two decades of committed leadership, she has significantly contributed to advancing student success and promoting inclusive excellence
Born in Mexico and a first-generation college graduate, Diana's personal journey is a testament to her resilience and determination Her experiences have imbued her with an unwavering commitment to creating educational pathways for underrepresented students. This mission is evident in her strategic initiatives focused on student learning, interdisciplinary collaboration, and co-curricular engagement. Her previous roles in NEIU's Division of Finance and Administration, where she oversaw risk management and communications, further exemplify her versatile leadership
Diana's leadership style is characterized by empathy and collaboration, qualities that shine through in her role as a trusted advisor to the Association of Latino Professionals for America (ALPFA) NEIU Student Chapter. Her contributions have not gone unnoticed, earning her membership in Beta Gamma Sigma and the heartfelt "Raices y Alas" award from her students a recognition that means "Roots and Wings " This award holds a special place in Diana's heart, symbolizing her impact on students' lives
Diana's favorite quotes reflect her philosophy: "Education is the most powerful weapon which you can use to change the world," by Nelson Mandela, and an anonymous but resonant thought, "Talent is distributed equally, opportunity is not." These quotes drive her work and passion for bringing transformative opportunities to students
Outside of her professional life, Diana finds joy in parenting her two energetic children alongside her husband, Rafael Together with their lively dog, the family balances life through community involvement, travel, book club nights, and nurturing their children to be kind, compassionate individuals ready to contribute positively to the world
When asked about her future aspirations, Diana humbly states she has no particular title in mind Instead, she is focused on growing her impact, one student at a time She wishes to be the guiding force she needed two decades ago, finding the most rewarding moments in witnessing students' successes and their journeys to giving back to the community. Diana Valdez embodies the spirit of dedication and the profound impact of education Her work continues to light the path for many, ensuring that the seeds of opportunity she plants today will flourish into the successes of tomorrow is
Cassaundra Garcia: A Shine of Resilience and Ambition
Cassaundra Garcia embodies resilience and ambition as she navigates her path as a first-generation college student. Pursuing a Bachelor’s degree in Marketing at Northeastern Illinois University, Cassaundra is not only a scholar but a leader, driven by a desire to create meaningful change in her community
Cassaundra’s journey is marked by the strength and determination instilled in her by her family Inspired to create a better life, she has embraced resilience as her guiding force "I do not have a road like the first generation," Cassaundra reflects "My aspiration has been my resilience, tools, and the drive my family built in me to have a better life " This mindset has empowered her to take risks and remain hopeful that her hard work will pay off.
Northeastern Illinois University has played a pivotal role in Cassaundra's academic and personal development The university community has uplifted her, providing an environment where she could dream big and reach high. The support from scholarships has been particularly significant, granting her the freedom to focus on her studies without financial burdens "The scholarships give me the freedom to focus on my school," she shares, highlighting the importance of such support
With a 3 7 GPA and a position in the Honors Program, Cassaundra exemplifies academic excellence However, her impact extends beyond the classroom. Her passion for mentorship, inclusion, and representation drives her to uplift others Cassaundra believes that impact begins with showing up and standing out, a philosophy she actively embodies
Cassaundra credits the many professionals and friends who have supported and believed in her "Other professionals help me, believed in me, and extended their friendship that has been the foundation of my success, " she notes She considers these individuals her mentors, who have guided her in working hard and advancing herself
As a peer of Northeastern Illinois University, Cassaundra is committed to giving back to the community that has supported her journey Her dedication to contributing her success back to the university showcases her gratitude and desire to inspire future generations of students
Cassaundra's favorite quote, "Seek Discomfort" by Yes Theory, encapsulates her approach to life. Through resilience, leadership, and a supportive community, Cassaundra Garcia continues to reach for new heights, determined to make a lasting impact on the world around her
Alicia Manzanares: A Trailblazer in Both Corporate and Creative Realms
Alicia Manzanares wears many hats with grace and tenacity. As the Assistant Vice President at Citi, she has orchestrated the successful implementation of numerous technology projects Yet, her influence extends far beyond the corporate sphere Alicia is also the visionary CEO behind Alicia Michel Jewelry, a brand that redefines elegance for women of color
The inception of Alicia Michel Jewelry was born from a personal quest for self-expression Alicia's love for bold, statement pieces led her to create a line that speaks volumes about identity and celebration She saw a gap in the market for unique, non-traditional jewelry that resonates with women of color, especially for weddings and special occasions. Her pieces are not just accessories; they are symbols of diversity and empowerment
Alicia’s commitment to inclusivity is evident through her collaborations with brands like Momma Boss Swim and Sport Her jewelry has graced the runways of Paris Fashion Week, showcasing pieces that empower women of all shapes, sizes, and ethnicities to feel confident and radiant.
Navigating the beauty industry as a Latina presents unique challenges, yet Alicia has met these head-on with resilience Her journey through beauty pageants and entrepreneurship has taught her to trust her instincts and skills, honing her abilities in real-time problem-solving and media navigation She has learned to code her own website and adapt to the fast-paced demands of the industry, proving her mettle in an arena where she is often underestimated.
In her role at Citi, Alicia is not only a project management powerhouse but also a champion for diversity and inclusion She actively contributes to Citi’s Hispanic Latino Heritage Network, fostering initiatives that promote cultural awareness and representation
Alicia's passion for mentorship and education is unwavering. She dedicates her time to speaking with high school students about the transformative power of education and resilience Her efforts extend to the Executive Council of the College of Business and Technology at Northeastern Illinois University, where she guides students in their professional journeys
Alicia Manzanares is a proud Latina and immigrant who uses her platform to inspire others, demonstrating that underrepresentation is no barrier to success. Her accolades, including being crowned Mrs Illinois American 2024 the first Latina to achieve this title and Miss Hispanic Unity Group 2017, underscore her commitment to breaking barriers
In Alicia's own words, "When people underestimate you, they unknowingly free you from the weight of their expectations. Your worth and success aren’t tied to what others think about you so do your best to let it go, rise above, and continue to shine bright like you always have " Her journey is a testament to the power of self-belief and perseverance
