48944_Design Services Technical Statement

Design Services.

Design Services.

Graphic design/ typesetting/ motion design/ branding/ communications contracts/ print procurement.

Our team include graphic designers, motion designers, illustrators, typesetters, print buyers, brand and contract managers.

We are qualified Adobe Certified Professionals, specialising in InDesign/ Illustrator/ After Effects/ Acrobat, ensuring the highest level of technical expertise on every project.

We take a collaborative team approach, leveraging corporate knowledge and experience to deliver a high quality service to Welsh Government Ministers and officials.

Team roles

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Welsh Government standards

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Design Quality standards

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Design Council principles

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Collaborative working

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Our systems

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Our services

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Supporting Communications Teams

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© Crown copyright 2025, Welsh Government, WG48944

Contact: Design Services Strategic Communications First Minister’s Group Welsh Government

design@gov.wales

Team roles.

1. Head of Design Services Oversees the work of Design Services, having overall responsibility for the quality of final technical and creative output.

The Head of Design Services reports to the Deputy Head of Strategic Communications and is the professional lead responsible for the effective delivery of specialist in-house graphic design and associated services.

The Head of Design Services takes an active role in embedding best practice and professional development, keeping abreast of technology and making efficient use of resources by critically reviewing and monitoring systems to deliver efficiencies and put in place controls across design, typesetting, print procurement, contracts and brand guardianship.

2. Graphic Design Manager (x2) The Graphic Design Manager serves as the primary point of contact for clients, managing projects from inception to completion.

The Design Manager takes the client’s brief, discusses and agrees desired outcomes, reviews marketing plans and communication objectives, and briefs the project team.

They quality check work against the team’s technical and design quality standards and provide regular updates to clients at all stages. They foster close links with portfolio area communications colleagues with regular meetings to discuss priorities.

3. Motion Design Manager (x1) The Motion Design Manager coordinates requests for motion design work, interpreting scripts and briefing designers accordingly.

They are responsible for the quality of motion graphic work across the team and take a lead role in motion graphic production and training. Additionally, they provide insight to senior managers on developments in the wider motion design community.

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4. Designer / Illustrator (x7) This role shoulders the responsibility for design, illustration and motion graphic tasks, adhering rigorously to Design Services technical standards, Welsh Government brand and accessibility guidelines and creative direction from senior managers.

5. Typesetter (x5) This role provides vital support to the graphic design team by undertaking demanding typesetting tasks for a wide variety of bilingual documents and marketing materials.

6. Print buyer (x4) Print buyers manage external print procurement. Buyers liaise with external print providers and secure competitive prices using an all Wales print framework to organise print delivery and distribution. They also advise and approve print specifications for external design agencies.

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7. Contracts Manager (x1) This role leads on the establishment and management of communications contracts ensuring compliance with Welsh Government procurement procedures.

They provide advice on communications contracts to the Head of Design Services, Welsh Government officials and external agencies.

8. Brand Manager (x1) This role provides guidance on the correct application of the Welsh Government logo and supporting brand family. The Brand Manager makes recommendations to the Head of Design Services on the approval of new logos and is responsible for securing trademarks to protect Welsh Government intellectual property.

Welsh Government standards.

Welsh Language: The Welsh Language Standards are a set of legally binding requirements which apply to the Welsh Government and the wider public sector. They clearly set out our responsibilities in providing compliant bilingual design services.

We adhere to the principles of the Welsh Language Commissioner’s Bilingual Design Guide.

Accessibility: All our materials are compliant with Welsh Government accessibility standards to ensure as many people as possible can access our information. ​​​​​​​Welsh Government design is produced in accordance with the recommendations of the Royal National Institute of Blind People (RNIB).

Branding: As brand guardians of the Welsh Government logo we have developed strict guidance relating to size, placement and permissions for its use. We advise officials, stakeholders and agencies on the correct application of our logo.

Welsh Language Commissioner Bilingual Design Guide

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September 2014

Bilingual Design

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Design Quality standards.

Design quality standards are an integral part of our commitment to excellence. These standards describe a set of principles for various facets of design, including compliance, execution, and aesthetics. We follow these principles and evaluate the work of our team against the following quality standards:

1. Alignment with Brand Identity at Organisation or Campaign Level: Brand compliance is paramount to ensure visual consistency and brand recognition.

We align our work with brand identities at organisation or campaign level.

3. Value Enhancement: Our design input extends beyond aesthetics: it is essential to elevate a final designed outcome to a professional level. We strive to add tangible value and create impact to deliver effective communications.

2. Regulatory Standards: Welsh Government communication materials must comply with Welsh Government Accessibility and Welsh Language Commission Standards. Our commitment to regulatory compliance ensures our work meets the highest standards of accessibility and inclusivity.

4. Interpretation: Rather than merely producing literal or formulaic designs, we champion creativity and interpretation. Our designs are the result of clear thinking and innovative problemsolving, ensuring unique and insightful solutions.

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5. Comprehensive Consideration: We delve deeper than the surface of a brief, examining broader issues and propose wellconsidered solutions. Our commitment to comprehensive thinking ensures our designs address not only immediate requirements but also overarching strategic objectives.

6. Precision and Accuracy: As custodians of our clients’ trust, we take the responsibility of ensuring the accuracy and precision of our work seriously. Every design is scrutinised for accuracy, ensuring they are true, error-free, and reflective of the highest technical standards.

7. Demonstrating Expertise: Our team of trained designers are dedicated to demonstrating the highest degree of knowledge, skill, and precision in the execution of their work. We adhere to industry best practices and continually refine our craft to uphold the highest standards.

8. Aesthetic Excellence: Aesthetics, is a core design principle, that plays a pivotal role in defining a design’s pleasing qualities. In visual terms, aesthetics encompass factors such as balance, colour, movement, scale, shape, and visual weight.

Our designs are meticulously crafted to achieve aesthetic and functional excellence, ensuring they engage the audience effectively.

By upholding these standards, we ensure our work meets the highest quality standards to reflect our commitment to excellence in the field of graphic design.

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Our process follows Design Council principles.

1. Client Meeting: We instigate client meetings to establish project parameters, objectives, and deadlines. We assemble a project team and devise project plans.

4. Develop: In the ‘Develop’ phase, ideas are explored, and designs are further refined to a stage where they can be presented to the internal review team.

7. Final checks: All work has a final check, and print PDF’s are printed out at our studio space in Cathays Park, Cardiff and checked by design managers prior to release.

2. Discover: The ‘Discover’ phase is marked by rigorous research to gather insights that form the baseline of our creative work.

5. Review: To ensure strict adherence to our technical and design quality standards, preferred designs undergo a thorough internal review by design managers before release.

8. Deliver: Final completed work is provided to clients or released to print contractors.

3. Define: The creative process commences during the ‘Define’ phase, involving brainstorming and refinement of initial design concepts, closely aligned with initial client feedback.

Discover

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6. Proofing: Proofs are presented to the client for approval.

Define

Develop

9. Project Evaluation: Feedback is requested following completion of every project. Feedback is reviewed and suitable recommendations for improvement are implemented.

Deliver

Collaborative working.

We use in-person, online and digital platform solutions to collaborate with officials and colleagues. We have established ‘anchor days’ twice a week when the team meet and work in-person at our studio space in Cathays Park, Cardiff. We also take advantage of SmartSpace areas around the building for team building and quiet working.

Project Management: Each project is entrusted to a Project Manager who has the responsibility to plan, track, and oversee project delivery.

Managers serve as the primary point of contact for clients, ensuring open lines of communication, promptly addressing any concerns that may arise.

Proofing and Sign-off Procedure: Our work is subject to a meticulous proofing process before release, ensuring every detail is considered and refined. This critical stage includes draft design proposals, client signoff, and final file checks conducted by Design Managers and team members, serving as an additional quality assurance step.

We use online communication tools such as MS Teams and Basecamp to connect with clients.

Regular Monitoring: To maintain oversight over our projects and priorities, our team actively participate in regular internal production meetings and take part in portfolio meetings with communications and marketing colleagues to ensure our work remains aligned with shared goals and client objectives.

Well-being and Professional Practice meetings: We have a robust system in place to support our team. Weekly 1-2-1 meetings are conducted, providing an essential opportunity for staff to feedback on their well-being.

We also offer clients the opportunity to use Milanote, which is a collaborative mood board platform we use to share ideas and comment on project development.

Our Communication and Marketing System (CAMS) allows clients to provide instructions, upload files and leave feedback.

Translation: All Welsh Government materials are bilingual and conform to standards set by the Welsh Language Commissioner. Translations are supplied by Welsh Government Translation Services or by Welsh Government approved suppliers.

Additionally, we conduct monthly 1-2-1 Professional Practice meetings to evaluate an individuals contribution to projects and engage in discussions regarding individual performance relative to our Technical and Design quality standards.

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Our systems.

1. Communication and Marketing System (CAMS) Approval System: CAMS is a centralised Welsh Government on-line approval system used by Communication Teams to evaluate requests.

It allows Design Services to prioritise assignments, facilitate task allocation, track projects, record time spent on tasks, and generate cost analysis. Following project completion, the system requests feedback from clients, enabling us to refine and improve our service.

2. Adobe Production System: Our production team use Adobe Creative software, which provides a fully integrated workflow solution for graphic design, typesetting, illustration, and motion design.

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3. Tools and Equipment: Our infrastructure includes high-specification Windows laptops for remote working and high-resolution 27’’ touch sensitive desktop screens situated at our studio base in Cathays Park, Cardiff. In addition, we have a large format, high-capacity printer/binder that has enhanced in-house proofing and printing capabilities.

5. Artwork Security: Artwork security is of paramount importance.

We employ a highly secure storage and archive system via SharePoint. One Drive ensures real-time collaboration with automatic updates for remote changes to artwork, providing the team with access to up-to-date artwork versions for seamless collaboration on projects.

4. PDF accessibility: We uphold a commitment to accessibility, aligning to Welsh Government accessibility guidelines to ensure our work is accessible to as many people as possible. Our output PDFs comply with W3C’s Web Content Accessibility Guidelines (WCAG) 2.1 - Level AA. Prior to release of artwork our PDFs are given a thorough visual sense check to align with RNIB standards.

6. BrandKit Asset Management: We manage the Communications Media Toolkit asset management platform which hosts and shares communication and marketing assets to Welsh public bodies and stakeholders.

Our services.

Welsh Government brand guardians Cadw brand champions Accessibility champions In-house campaigns Publication design Typesetting Graphic design Illustration Motion design Digital asset design Digital asset management Display and exhibition Print procurement Contract management support

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Welsh Government brand guardians.

Welsh Government Photographic style

Helping us create the story

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Welsh Government logo variants

Welsh Government logo

Contact us

Our logo is a dragon and bilingual title, separated by a horizontal line.

Requests for our logo should be made to: brandingqueries@gov.wales

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Welsh Government label

Acknowledgement logo

No logo

The label is used on publications, marketing communications and display materials delivered by Welsh Government.

To acknowledge a specific relationship to Welsh Government.

Behavioural change campaigns where a Welsh Government logo is seen as a barrier to delivery.

Welsh Government logo

These elements are in a fixed relationship to each other, which must not be altered in any way.

Our logo colour is either black or white.

No other colour is permitted.

Welsh Government Distributional Analysis of Devolved Public Spending in Wales

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Or simple descriptive line if deemed suitable: This project is funded by the Welsh Government

August 2025

This report presents analysis of the distributional impact of devolved resource public spending in Wales for 2025-26.

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Permissions

Written permission from the Welsh Government must be obtained before an external organisation can display our logo.

Any Welsh Government official can give approval. External organisations should seek approval from their sponsor branch or by contacting: brandingqueries@gov.wales

Welsh Government label

The following criteria will apply: • Our logo must be used on publications and materials where the Welsh Government is a significant contributor.

• Our logo may also be used on all types of work produced for, or on behalf of the Welsh Government.

When placed alongside a partner logo, it must be sized with equal prominence.

Please ensure there is sufficient clear space around our logo.

Our logo is used on Welsh Government publications, marketing communications and display materials.

Minimum width: 22mm

To ensure consistency across all our communications our logo is positioned within a ‘label’.

There is no maximum size restriction.

The label is a fixed area of flat colour, sized in proportion to the material on which it is placed.

The Welsh Government logo and label are centred with each other.

The proportion of the label to the Welsh Government logo should not be altered.

Position The label must always be located along the top edge of materials.

Size When positioning the label on documents, posters, leaflets and displays you may use your judgement to size the label appropriately to the size of the item on which it is being placed.

Minimum width of label: 30mm There is no maximum size restriction.

Building Capacity through Community Care – Further Faster Welsh Government Statement of Intent

Social media assets The same principle as above applies to social media assets but without the minimum size restriction.

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In-house design and publishing.

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Comisiwn Seilwaith Cenedlaethol Cymru National Infrastructure Commission Wales

Preparing Wales for a Renewable Energy 2050

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October 2023

PR EPA RI N G WA LES F O R A REN E WA B LE EN ERGY 2050

Crown Estate Cymru 11. By 2030, The Crown Estate’s functions in Wales should be completely devolved to a new body that has as its principal aim the reinvestment of all funds in Wales for the long-term benefits of the people of Wales in the form of a Sovereign Wealth Fund.

Wales is the poorest constituent country of Great Britain.53 The current system sees a transfer of wealth from fees arising from The Crown Estate’s commercial activity in Wales, to England, an illogical and bizarre outcome.

A report from the National Infrastructure Commission for Wales (NICW)

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PR EPA RI N G WA LES F O R A REN E WA B LE EN ERGY 2050

On 1 April 2017, The Crown Estate Scotland was formed to carry out the functions and duties of The Crown Estate in Scotland.54 The revenue that arises from The Crown Estate Scotland is paid directly to the Scottish Government. The Arup report highlights that “Another key difference is that the Crown Estate in Scotland is devolved, giving the Scottish Government control over revenues raised from seabed leasing. In 2020, Crown Estate Scotland distributed £9.7 million to island and coastal local authorities.”55 We note that the revenue arising from The Crown Estate activities in Wales is paid directly to the UK Government for deployment in England, Wales and Northern Ireland, and there is no guarantee that Wales receives an equivalent amount back. We understand that the scale of the benefits available to Wales will not be the same as that of Scotland.

However, there is potential for greater control here in Wales over investment on the Crown Estate.

The potential devolution of the Crown Estate to the Welsh Ministers could also offer opportunities to retain more value from offshore developments.56 The Arup report linked this issue to the creation of the Welsh Government renewables developer.

However, we believe that arrangements should be made to devolve the functions of The Crown Estate to a new body, The Crown Estate Cymru, that had the sole duty of improving the well‑being of the people of Wales according to the well‑being Goals and Ways of Working, would ensure that all commercial activity arising from The Crown in Wales would be invested for the benefit of the people of Wales in a Sovereign Wealth Fund.

We believe that there are many specific examples of these funds which Wales could draw upon, including the Republic of Ireland,57 all of which bring significant investment and economic benefits to their nations. A Wales fund, invested and applied alongside the ethos of the Well‑being of Future Generations Act, could make significant strides in addressing some of the economic inequalities, giving back to our communities which, for generations, have supported energy generation industries in Wales.

53 www.statswales.gov.wales/Catalogue/Business-Economy-and-Labour-Market/People-and-Work/Earnings/ medianweeklyearnings-by-ukcountryenglishregion-year 54 www.crownestatescotland.com 55 Arup Report, Page 25 56 CAT/CSE/Dulas Report, Page 5 57 Ireland Sovereign Investment Fund

48040_NICW_Renewable Energy Report_E.indd 40

3 CertifiedPDF®for digital print

Welsh Government ISO-15930 PDF/X-1a:2001

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No proofs required

Solar energy farm, South Wales.

10/10/2023 11:25:38 48040_NICW_Renewable Energy Report_E.indd 41

3 CertifiedPDF®for digital print

Welsh Government ISO-15930 PDF/X-1a:2001

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No proofs required

10/10/2023 11:25:39

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Wales and

EMPOWERING WOMEN, TRANSFORMING LIVES

EMPOWERING WOMEN, TRANSFORMING LIVES

Africa

PROMOTING GENDER EQUALITY AND CLIMATE ACTION Size of Wales, working with partner organisations in Uganda, designed a project that empowered rural women to tackle climate change and sustainability issues in their communities.

In the Mbale and Masaka districts of Uganda, women often find themselves marginalised in political, economic and social life. In a year-long pilot project, Size of Wales aimed to strengthen the role of women and girls in tackling climate change and managing natural resources sustainably – helping them become agents of change.

EMPOWERING

WOMEN TRANSFORMING LIVES 14

With funding from a Gender Empowerment Grant, Size of Wales co-designed the project with three partner organisations: Mount Elgon Tree Growing Enterprise, Masaka District Landcare Chapter Leadership, and the International Tree Foundation.

Their work included a range of initiatives to make a positive impact on the lives of women, their households and their communities.

One of the most effective activities was the training of 44 gender champions – 25 women and 19 men.

They were able to improve their communication, team work, coordination and networking skills.

In addition, 40 women were trained in leadership and decisionmaking, and were able to pass their training on to a further 664 women. Gender champion Deborah Nabulobi says: “Before, we were very shy – we couldn’t speak in public.

We now have the confidence to speak as women, and we can address issues of gender, divorce and domestic violence.”

“The project has given us leadership training and the confidence to address issues that women go through.

I would like to stand as a leader of women: by doing so, I can advocate for women and children, especially girls.”

Deborah Nabulobi

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Welsh Government Leadership Development Programme

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Section 1:

Welsh Government Leadership Development Programme

Welsh Government Leadership Development Programme

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Section 2:

Progression Through Our Organisation

Inspiring, inclusive leaders who motivate and empower their people to succeed are the corner stone to any successful organisation.

What to expect …

That’s the leadership ethos of the Welsh Government Civil Service and we are looking for ambitious, passionate and driven leaders who want to accelerate their leadership journey to join our Leadership Development Programme and work towards joining our senior leadership team.

If successful in your application, you will enter the organisation on a permanent contract at the top end of our Management Band, in one of our established mid-level leadership roles as a Senior Executive Officer. From here you will start your three-year Leadership Development Programme.

This is a three-year structured development programme for anyone with the ambition to develop their leadership style to the highest level. It’s aimed at people from all walks of life with an established track record in leading successful teams and projects by demonstrating personal resilience through their lived experiences.

Welsh Government Leadership Development Programme

Section 3:

The Development Programme in Detail We work hard to create a supportive and inclusive environment for all staff to grow, develop and perform to the best of their ability.

Your structured three-year development programme starts with introductions to the rest of your training cohort. Together, you and your cohort will support each other and work collaboratively towards achieving a successful outcome throughout the programme duration.

On completion of the programme, having enhanced your leadership skills and developed essential knowledge and understanding crucial to running the organisation, you will have the opportunity to progress by applying to enter our Executive Band as a Grade 7. The Executive Band is the gateway to our Senior Civil Service and the experience gained at this grade will be essential to equipping you with everything you need to progress into our most senior roles.

You will spend your first few weeks of the programme working through your corporate induction. This will include a mix of live and self-directed learning activities to build your knowledge and understanding of how we work as an organisation, what the development programme entails and formal learning on a number of skills.

Following this, you will join your new team to start your new leadership development role, where you will stay for the first 18 months of the programme supported by further training opportunities. For the second 18 months of the programme, we will match you to another leadership role within the organisation where you will gain greater expertise and exposure to different parts of the business.

Honing your leadership style

Your development activities will be based on the following areas:

Join our three-year structured development programme to enhance your leadership skills and take the first steps to joining our senior leadership team.

Establishing a supportive network Building your knowledge of the business Understanding the government context Creating positive change Enhancing your personal impact Using your Welsh language skills

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Welsh Government Leadership Development Programme

⊲ Enhancing your personal impact Negotiating, influencing, relationship building, communicating effectively: these are all skills we can learn through exposure to impactful leaders, through self-reflection to develop our own personal style and through structured opportunities to put these skills into practice.

We’ll offer you a formal learning programme to develop your personal impact, followed by opportunities to put the learning into practice. ⊲ Using your Welsh language skills We’re aiming to become a fully bilingual organisation, leading the way for other public sector organisations within a Wales where the language is more visible and more frequently used. Meeting this ambition starts with developing the language skills of our own people. As an aspiring leader we need you to develop a positive mindset around bilingual working and commit to using more Welsh words and phrases in your everyday work.

Speaking Welsh is not a pre-requisite for joining this scheme; we do not expect any candidate to have any knowledge or experience of the Welsh language so you can join us with or without existing Welsh language skills.

Once in post, we are committed to helping you develop your confidence and abilities from whatever base level you have and to help you develop the leadership mindset we need to create the welcoming, encouraging, professional environment within which the language will thrive.

During your induction, you will receive several days of language training bespoke to your learning needs and style. For those of you completely new to the language, this training will help you develop confidence and ability to use simple words and phrases interchangeably with colleagues once you begin your role. For anyone more confident using the language, you’ll take proficiency training to apply the language in the Welsh Government context.

We have a learning package to suit everyone, no matter what your learning style, so we will work closely with you upon appointment to find a solution that works for you.

Welsh Government Leadership Development Programme

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Section 5:

More about us You will work in a positive, inclusive environment where your work will directly contribute to supporting the First Minister and Welsh Ministers to build a fairer, greener, more equal Wales now and for future generations. While this contribution to public life may be job satisfaction enough, we also offer a competitive benefits package.

Promoting positive work-life balance Is your work-life balance important to you? It is to us too! We are supportive of flexible working and tailoring working patterns to individual circumstances.

We offer:

31 days paid annual leave as well as 10 public and privilege holidays.

Salary and pension We offer our Senior Executive Officers (SEO) a competitive starting salary of £40,100.

Grade 7s, which is the next level up from an SEO, are offered a starting salary of £51,380.

You’ll also automatically enrol onto a Civil Service pension from your start date.

Other benefits

We are committed to creating a positive environment where Welsh is used frequently and normally. In addition to the learning opportunities we’ve already mentioned, you’ll have access to a range of bilingual working tools, technologies and networks to help you make the most of the opportunities bilingualism presents.

Our competitive benefits package also includes:

For further information about this scheme, please click here: Leadership Development Programme

Family-friendly working options and flexible working arrangements such as full-time working, part-time working and job-share opportunities. For applicants seeking part-time working, we will support you to complete the three-year development programme over a longer period should this be required. Term-time working, compressed hours and remote working can also be considered where appropriate to the role.

Focusing on your well-being We know that a healthy, motivated workforce is a committed and productive workforce. All our people have access to our Occupational Health Service and Employee Assistance Programme which are there to provide practical advice, guidance and support if you need it.

Welsh Government Leadership Development Programme

Bilingual working environment

Access to salary sacrifice schemes such as Cycle to Work and Green Car schemes once you have been in post for a minimum period.

Access to a range of Welsh Government and Civil Service wide sports, social and networking groups.

A social partnership working arrangement with our three recognised Trade Unions.

Thriving staff diversity networks for members and allies supported by senior champions including Disability Awareness and Support Network; Mind Matters, Minority Ethnic Staff Network; PRISM (LGBTI+); Women Together, and other informal networks such as Neurodivergence Network, Carers Network, Adoption and Fostering Network.

Maternity, adoption or shared parental leave with up to 26 weeks full pay followed by 13 weeks of statutory pay and a further 13 weeks unpaid. Statutory paternity leave of 2 weeks plus an additional week of departmental paternity leave, all at full pay. © Crown copyright 2022, Welsh Government, WG45788, Digital ISBN 978-1-80364-732-6 Mae’r ddogfen hon ar gael yn Gymraeg hefyd / This document is also available in Welsh Rydym yn croesawu gohebiaeth a galwadau ffôn yn Gymraeg / We welcome correspondence and telephone calls in Welsh

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Planning for Dark Skies in Wales

Model conditions Conditions and planning obligations can enable development proposals to proceed where it would otherwise be necessary to refuse planning permission. Policy and guidance on applying conditions to applications is set out in Welsh Government Circular 016/2014: The Use of Planning Conditions for Development Management.

The intention of the model conditions outlined below is to act as a reference point for local planning authorities when drafting conditions to attach to a grant of planning permission. The list does not provide conditions for every possible development scenario but acts as a best practice guide to be used in conjunction Circular 016/2014. The conditions contained within the list should therefore not be applied without careful thought and must be proportionate to the development and its potential effects. Regard must always be had to the six tests, conditions should be: (i) necessary; (ii) relevant to planning; (iii) relevant to the development to be permitted; (iv) enforceable; (v) precise; and (vi) reasonable in all other respects.

Planning for Dark Skies in Wales

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Model conditions for a scheme of lighting, and reasons, might be as follows: Major development/Development of National Significance: Condition A: [The development shall not begin until/Prior to the installation of any external lighting on the site] a scheme for the external lighting of the development has been submitted to and approved in writing by the local planning authority. The scheme shall be informed by a site-wide lighting assessment and shall be designed to comply with the lighting standards [for Environmental Zone [E0 (Protected)/E1 (Natural)/E2 (Rural)]] set out in ‘Guidance Note 1 for the Reduction of Obtrusive Light’ (2021) and/or ‘Guidance Note 8 ‘Bats and Artificial Lighting in the UK’ (2023) from the Institute of Lighting Professionals. The external lighting shall thereafter be installed and retained in accordance with the approved details for the lifetime of the development.

Reason: In the interests of [e.g. visual amenity/ protected species] and to promote opportunities for the enjoyment of the [e.g. tranquility or other special quality] of the [National Park/Landscape], and in accordance with policies [] of the [] Local Development Plan and policies 9, 17 and 18 of Future Wales.

Minor/householder development: Condition B: No external lighting shall be installed or operated on the [e.g. building hereby approved], including emergency or security lighting, until the written approval of the local planning authority has been obtained of the details thereof, including a light mitigation strategy which specifies measures to limit [upward] light spillage [onto foraging habitats for bats as identified in []]. The scheme shall be carried out in accordance with the approved details and retained for the lifetime of the development.

OR: Condition C: All external lighting must be hooded and angled downwards to ensure no upward light spillage.

Reason: In the interests of e.g. protected species and to promote opportunities for the enjoyment of the [e.g. tranquility or other special quality] of the [National Park/Landscape] [in accordance with policies [x] of the [x] Local Development Plan].

Planning for Dark Skies in Wales

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Foreword by Cabinet Secretary for Economy, Energy and Planning Ahead of Wales’ Dark Skies Week, I am delighted to publish this Good Practice Guidance document on Planning for Dark Skies.

reflecting the absence of boundaries in the night sky and the wider opportunities presented by a consistent dark skies approach.

Our connections to the night sky are ancient and Wales is incredibly fortunate to have the highest percentage of protected dark skies in the world.

When star gazing, I am always struck by the awesomeness of the night sky and how it creates a tangible connection to generations past who observed and experienced the same sky.

I am very grateful for the hard work of the Dark Skies Working Group which has collaboratively written this Good Practice Guidance, and their organisations (Natural Resources Wales, Eryri and Pembrokeshire National Park Authorities, Clwydian Range and Dee Valley and Ynys Môn National Landscapes, and Conwy Local Planning Authority) for generously giving the time and expertise of their officers to co-produce this excellent and much needed piece of planning guidance. The Well-Being of Future Generations Act specifies collaboration as one of the five ways of working and this guidance document is an exemplar of the benefits of following that approach. As a result, we have robust, practitioner-focused guidance that will deliver improved outcomes for the night sky in Wales.

Working together, we can address light pollution and promote the important role of dark skies in biodiversity, human health, energy conservation, heritage preservation, and astronomy.

Planning for dark skies is critical. Good design and appropriate lighting choices bring benefits for society and nature. This Good Practice Guidance provides a national approach to planning for dark skies,

My expectation is that this guidance will be used across Wales by all those involved in the planning system, with the aim of letting people experience the wonder of the natural night sky and allowing ecosystems to function naturally by avoiding and removing light pollution across the country. A dark sky approach does not mean the use of no lights, but using better, dark sky friendly lights. Whatever our role and however big or small our development, our responsibility to ourselves and our future generations is to contribute positively to the well-being of Wales – this includes planning for dark skies.

Rebecca Evans Cabinet Secretary for Economy Energy and Planning Welsh Government

Nash Point Lighthouse and Milky Way © Ben Anscombe

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Welsh Government’s Well-being of Future Generations Continuous Learning and Improvement Plan 2023-2025

Our Economic Resilience & Reconstruction Mission

Prosperous

Green

Welsh Government’s Well-being of Future Generations

Continuous Learning and Improvement Plan 2023-2025

Equal

Version: February 2021

gov.wales

Welsh Government Leadership Development Programme

Building Capacity through Community Care – Further Faster Welsh Government Statement of Intent

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Cadw brand champions.

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gov.wales/cadw

Discover Caerphilly Castle

Caerphilly Castle CF83 IJD

Where to visit next...

‘Giant Caerffili’ is a big castle — the biggest in Wales.

It’s almost complete and is surrounded by a series of moats and watery islands.

In Wales, you’re never too far away from a historic adventure. Here are some other legendary sites in South Wales.

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Wales’s largest and most menacing castle

Join Cadw and enjoy unlimited access to 130 sites

St Davids Bishop’s Palace Lamphey Bishop’s Palace Pentre Ifan Burial Chamber St Dogmaels Abbey Cilgerran Castle Laugharne Castle Kidwelly Castle Weobley Castle Oxwich Castle Dinefwr Castle Carreg Cennen Castle Margam Stones Museum Ewenny Priory Castell Coch

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Caerphilly Castle Tretower Court and Castle Montgomery Castle Blaenavon Ironworks Caerleon Roman Fortress and Baths Grosmont Castle Raglan Castle Coity Castle Caerwent Roman Town Tintern Abbey Chepstow Castle Strata Florida Abbey Dolforwyn Castle

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Aberystwyth

Did you know?

• The ‘leaning tower’ leans even more than the famous leaning tower of Pisa.

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• Gilbert de Clare, who began Caerphilly Castle in 1268, was known as ‘Red Gilbert’, reputedly because of his red hair.

04 05 03

How to find us

1 March – 30 June 2022 9.30am–5pm

Caerphilly Castle, Castle Street, Caerphilly CF83 1JD.

1 July 2021 – 31 August 2022 9.30am–6pm

For site information and help booking tickets, please call: 0300 025 2239.

1 September – 31 October 2022 9.30am–5pm 1 November – 28 February 2023 10am–4pm

42717 Cadw Discover Leaflets_without qr codes.indd 1-3

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Bike NCN Route No. 44 (200m/219yards).

Facilities

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11

St Davids

20 18

06 02

Opening hours

10

01

07 08 09

Ffordd Cambria The Cambrian Way

Swansea 22

12 13

14

15

24 21 19

Cardiff

Ffordd yr Arfordir The Coastal Way Ffordd Gogledd Cymru The North Wales Way

Closed 24/25/26 December and 1 January

Visiting our sites by bus or rail?

Find travel information at: Online: www.traveline.cymru Call: 0800 464 0000

Last admission to site 30 minutes before closing

A range of special events take place at Cadw’s 130 sites throughout the year.

Visit gov.wales/cadw, find us on Facebook, follow @CadwWales on Twitter or download our free app to stay up to date. All information correct as of February 2022.

No proofs required

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25

23

© Crown Copyright 2022 WG42717

• Edward II briefly took refuge at Caerphilly Castle in 1326 as he unsuccessfully fled from the army of his wife, Isabella, and her companion, Roger Mortimer.

17/03/2022 10:13:51

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The Cadw Handbook A guide to over 130 historic places in Wales

Introduction

One of the greatest medieval fortresses in Britain

Begun in 1283 on the orders of King Edward I, Caernarfon Castle and the walled town beside it helped to consolidate the English conquest of north Wales and became the principal seat of government for the territory.

While the castle and town were still under construction in 1284, Edward I chose the castle as the place where his son, the future Edward II, was born. This royal association was revived in 1911 and 1969 with the investiture of modern princes of Wales inside the castle.

But Caernarfon already had a distinguished history, both in fact and in legend. The new fortress, on the site of a Norman castle, replaced an important court of the princes of Gwynedd and stood close to the remains of a Roman settlement and fort.

The castle’s grandiose design was never fully executed. Castle and town had a chequered history. Both were damaged during a Welsh uprising in 1294, endured sieges in the early fifteenth century and in the civil wars of the 1640s and underwent periods of neglect.

But the town’s pre-eminence in north Wales grew and Caernarfon saw periods of prosperity as a port for the shipment of slate.

Welsh historical writings and myths associated Caernarfon with the emperor Magnus Maximus (the Emperor Macsen in the Mabinogion) and these inspired the design of the new castle with polygonal towers, striped stonework and sculpted eagles, evoking the architecture of the Roman Empire.

The battlements of the Eagle Tower and its turrets are still decorated with medieval sculpted figures of humans and eagles.

Decorative sandstone banding can be seen most clearly on the castle's south front.

The town remains the political centre of Gwynedd and a proud stronghold of Welsh culture and language. In 1986, as one of the ‘Castles and Town Walls of King Edward in Gwynedd’, Caernarfon Castle and Town Walls achieved international recognition as a World Heritage Site.

Unusually high curtain walls make the castle feel oppressive.

A huge sloping stone apron covers the motte of the earlier Norman castle.

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Proof

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45595 Caernarfon Guidebook v12.indd 2

THIS PDF IS FOR PROOF CHECKING ONLY - do not send to the printer. Please check carefully before signing3off CertifiedPDF®for digital print Welsh Government

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ISO-15930 PDF/X-1a:2001

07/06/2023 16:47:15 No proofs required

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07/06/2023 16:47:23 No proofs required

Castell Cas-gwent Chepstow Castle

Cadw— er lles pawb.

For us all, to keep.

Noson o Straeon Ysbrydion An Evening of Ghost Stories 23, 30 Hydref/October 18:30 – 19:30 20:30 – 21:30 Gwisgwch yn gynnes a chymerwch eich sedd yn hen bantri’r castell am noson o straeon ysbryd a chwedlau lleol.

Oedolion yn unig.

£15. Rhaid archebu tocynnau ymlaen llaw ar-lein £15. Tickets must be booked in advance online

© Hawlfraint y Goron / Crown copyright 2025 WG52841 01

Wrap up warmly and take your seat in the old castle pantry, for an evening of local ghost stories and legends.

Adults only.

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cadw.gov.wales

Membership benefits include:

How to become a member

• Unlimited admission to all sites in Cadw’s care.

Join Cadw Unlimited access to 130 historic places in Wales

Join at any Cadw staffed site

• Free or discounted entry to a wide range of historic events — from medieval history encampments to sword and archery lessons. Plus, first access to limited edition events and bespoke tours.

Visit: gov.wales/cadw/membership Freephone: 03000 252239

• Half-price admission to all English Heritage and Historic Scotland attractions, upgrading to free entry if you renew with us next year.

Annual subscription rates 2023–24

• Unlimited entry to Manx National Heritage properties.

Membership category

Price

Renewal

Adult (age 21–64)

£56.60

£44.90

Joint adult at same address (age 21–64)

£83.10

£68.50

Family (2 adults & all children under 18)

£86.70

£69.60

Family (1 adult & all children under 18)

£61.00

£47.10

Senior citizen (age 65+)

£45.00

£31.90

Joint senior citizen at same address (age 65+)

£74.70

£59.00

Adult and senior citizen at same address

£81.00

£62.00

Young person (age 18–20)

£30.70

£24.70

Student (valid student ID must be shown on entry)

£30.70

£24.70

Junior (age 5–17)

£23.60

£18.00

Life membership Become a Cadw life member for a lifetime of family adventures — the ultimate membership for those who care about Wales’ historic environment. Take all your children and grandchildren (under 18 years old) and one adult guest free to Cadw, English Heritage, Historic Scotland and Manx Heritage sites.

Senior citizen family (2 seniors and all grandchildren)

£79.70

£63.30

Senior citizen family (1 senior and all grandchildren)

£53.10

£41.70

Life

£1,100

Joint life at same address

£1,500

Gift membership Cadw membership makes the ideal gift for people who love exploring. Give your friends and family the key to travel back in time and enjoy unforgettable days out.

Senior citizen life (age 65+)

£720

Joint senior citizen life at same address (age 65+)

£950

• Complimentary Heritage in Wales magazine, featuring news and stories from across Cadw’s 130 sites.

• 10% off purchases in Cadw’s gift shops.

• Discounts with a range of partners, including 10% off RCAHMW publications and The National Library of Wales and Amgueddfa Cymru — National Museum Wales shops.*

What we do Cadw is a Welsh word that means ‘to keep’. As part of the Welsh Government we protect Wales’s historic environment, including significant buildings, ancient monuments, historic parks, gardens and landscapes and underwater archaeology. We’re fully committed to conserving our past and safeguarding it for our children’s children. It’s a big ambition. But with your support, we can help more people understand and care about Welsh heritage.

*Terms and conditions available at gov.wales/cadw/membership. RCAHMW — Royal Commission on the Ancient and Historical Monuments of Wales

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Your membership fee will help to protect and preserve our iconic sites for future generations to enjoy, such as the conservation of Coity Castle. View here:

Free entry for children under 5. Prices are valid from 1 April 2023.

As a Cadw member you help us to safeguard Wales’ historic places for future generations. Plus you can enjoy unlimited days out, discovering over 100 monumental castles, majestic abbeys, burial chambers, Roman ruins and inspiring industrial sites.

© Crown Copyright 2023 WG46914

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Logos, graphics, illustration and infographics.

The Icons A suite of icons that can be used alongside the content of your newsletters and presentations.

Forestry

Flooding

Animal Health & Welfare

Farming

Bovine TB

Rural Events

Key Dates

Food Production

Agricultural Pollution Regulations

Farm Inspections

Consultations

Land Management

Agricultural Workers Minimum Wages

Seasonal Update Booklets

Single Application Form Submission Deadline

Farming Helplines and Charities

In Use

Black

An example of the Gwlad logo in use. The logo works best in the top left corner of the screen so that it attracts the attention of the viewer straight away.

#231f20 R:35 G:31 B:32

For use as main background colour for headings, and front covers. Pair with white, orange or yellow.

Brown

#3c3a2d R:60 G:58 B:45

For use on the body of your e-comms and presentations.

White text to be used for body copy.

Orange

#f15a29 R:241 G:90 B:41

For use on Headings and Subheadings, and to highlight important information

Yellow

#ffde17 R:255 G:222 B:23

For use on Headings and Subheadings, and to highlight important information

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Dydd Gŵyl Dewi Sant St David’s Day

01 03

Dydd Gŵyl Dewi Sant St David’s Day 28

01 03

Dydd Gŵyl Dewi Sant St David’s Day

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Monitoring tidal energy devices and interactions with marine animals

National Forest Structure

Forest Environment

Forest Society

Forest Economy

Actions

Creation Management Adaption

Access Identity Engagement

Circular economy Green services Enterprise

Outcomes

Soil condition Water Carbon Storage Wildlife Air quality

Well-being Equity Participation Satisfaction Sense of place

Green economy Sustainable destination Resilient infrastructure Resource use Net zero carbon

Themes

Monitoring interactions between marine animals and renewable energy devices is often needed to meet legal requirements to protect species, it also builds our understanding of animal behaviour around devices.

Key messages from the review Monitoring can be challenging and costly. However, there are a range of technologies suitable for use in Welsh waters to monitor interactions.

Understanding such interactions ensures our important marine life is protected and it can unlock the renewable energy potential of our seas, enabling a cautious, stepwise approach to consenting.

Technologies available include hydrophones to detect vocalising animals, such as dolphins and harbour porpoise and sonar equipment capable of detecting seals and seabirds.

A review of monitoring methodologies and technologies suitable for deployment in high energy environments in Wales

builds confidence in our abilities to monitor interactions and to take action, if necessary, to protect marine animals from significant impacts.

Practical issues should not be overlooked – deploying and retrieving monitoring technologies, storing and sharing of data are important considerations.

There are challenges with the physical environment – technologies are often deployed in strong tidal currents, combined with low visibility in Welsh waters, it makes certain monitoring approaches difficult.

Corrosion from seawater and biofouling where animals settle and grow on objects also adds to the challenge, requiring monitoring equipment to be cleaned and maintained adding to project costs.

A critical message identified by the review is that opportunities exist to advance monitoring technologies to overcome challenges and enhance our capabilities to monitor animal behaviour, and detect any risk of collision between marine animals and marine renewable energy devices.

© Crown copyright 2021 WG42542

The Integrated Modelling Platform (IMP) The IMP is a computer model built to support the development of new polices focused on natural resource management, land use and agriculture by simulating the effects of policies and external factors on agriculture and the natural environment in Wales.

Mae 22 o safleoedd sentinel, wedi’u lleoli ym mhob rhanbarth awdurdod lleol yng Nghymru. Lansiwyd y prosiect hwn gan Lywodraeth Cymru, ac mae pob safle’n cael 2 ymweliad y flwyddyn gan Arolygwyr Iechyd Planhigion a Hadau APHA. Mae’r 22 o erddi a pharciau yn ffurfio Rhwydwaith Sentinel Cymru ac maent yn safleoedd monitro pwysig sy’n gweithredu fel system rhybudd cynnar ar gyfer plâu a chlefydau planhigion gan ffurfio rhwydwaith gwyliadwriaeth yng Nghymru.

Scenarios The IMP informs policy development by providing rapid, integrated assessments of the impacts of changing policy or economic scenarios on agriculture and the natural environment. It has investigated the impacts of post EU Exit trade deals on land use, agriculture and public goods and is directly supporting the development of Welsh Government’s Sustainable Farming Scheme (SFS).

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The IMP simulates...

Natural capital assessment, the monetary valuation for changes in carbon/GHGs, water quality and air quality

Impacts of agriculture on ecosystem services based on land use and management, climate and other drivers, e.g. GHG emissions from livestock

Optimised short-term farm management changes based on constrained profit maximisation or weighted multiple objectives for current farm types

Long-term agricultural changes by comparing the profitability of alternative farm types and the constraints for change

Water quality changes based on agricultural losses of sediment and pollutants

WELSH GOVERNMENT ARM’S LENGTH BODIES

PARTNERSHIP GROUPS FOR ALBs (those in remit of Public Bodies Unit) as of 30 June 2022

There are 22 sentinel sites, located in each local authority region in Wales. This project was launched by the Welsh Government, and each site receives 2 visits per year from APHA Plant Health and Seeds Inspectors. The 22 gardens and parks form the Wales Sentinel Network and are important monitoring sites acting as an early warning system for plant pests and diseases forming a surveillance network in Wales.

Air quality changes and their subsequent health impact based on changes in air pollutant emissions and their uptake by trees, which result from land use change

Changes in bird and plant species abundance based on land use and management, climate and other drivers

Changes in forest timber production, economics and carbon accounting for a range of forest types, according to tree species suitability, forest management and site conditions

Ynys Môn – Plas Newydd Anglesey – Plas Newydd

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Castell-nedd Port Talbot – Parc Margam Neath Port Talbot – Margam Park

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Gwynedd – Castell Penrhyn Gwynedd – Penrhyn Castle

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Pen-y-bont ar Ogwr – Parc Gwledig Bryngarw Bridgend – Bryngarw Country Park

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Conwy – Gardd Bodnant Conwy – Bodnant Garden

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Rhondda Cynon Taf – Parc Aberdâr Rhondda Cynon Taf – Aberdare Park

4

Sir Ddinbych – Bodelwyddan Denbighshire – Bodelwyddan

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Merthyr Tudful – Parc Cyfartha Merthyr Tydfil – Cyfarthfa Park

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Sir y Fflint – Parc Gwledig Loggerheads Flintshire – Loggerheads Country Park

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Bro Morgannwg – Gerddi Dyffryn Vale of Glamorgan – Dyffryn Gardens

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Wrecsam – Castell y Waun Wrexham – Chirk Castle

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Caerffili – Parc Penallta Caerphilly – Parc Penallta

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Powys – Castell Powis Powys – Powis Castle

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Blaenau Gwent – Parc Bedwellte Blaenau Gwent – Bedwellty House and Park

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Ceredigion – Llanerchaeron Ceredigion – Llanerchaeron

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Caerdydd – Parc Bute Cardiff - Bute Park

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Sir Benfro – Gardd Goedwig Colby Pembrokeshire – Colby Woodland Garden

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Casnewydd – Tŷ Tredegar Newport – Tredegar House

Sir Gaerfyrddin – Yr Ardd Fotaneg Genedlaethol Carmarthenshire – National Botanic Garden of Wales

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10

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Abertawe – Gerddi Clun Swansea – Clyne Gardens

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Rhwydwaith Sentinel Cymru

1

Climate Change and Rural Affairs

3

5

Sir Fynwy – Gerddi Linda Vista Monmouthshire – Linda vista gardens

Careers Wales Children’s Commissioner for Wales Education Workforce Council Estyn (HM Inspectorate of Education and Training in Wales) Higher Education Funding Council for Wales National Academy for Educational Leadership Qualifications Wales Student Loans Company Welsh Language Commissioner

Regulatory Board for Wales Transport for Wales Welsh Development Management

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Economy, Treasury and Constitution

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Cwmni Egino Ltd Development Bank of Wales plc Global Centre for Rail Excellence (GCRE Ltd) Industry Wales (Sector Development Wales Partnership Ltd) International Business Wales Ltd Life Sciences Hub Wales Ltd National Library of Wales National Museum of Wales Royal Commission on the Ancient and Historic Monuments of Wales Sport Wales WGC Holdco Ltd

Arts Council of Wales

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Mewn partneriaeth â

Torfaen – Parc Pont-y-pŵl Torfaen – Pontypool Park

Education and Social Justice

Design Commission for Wales (DFCW Ltd) Hybu Cig Cymru Natural Resources Wales Independent Remuneration Panel for Wales

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2

In Partnership with

10 9

14 11

15

18 17

12 13

22 21 20

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© Hawlfraint y Goron / Crown Copyright 2022 WG44071

45580 Welsh Government ©Crown copyright 2022

Health and Social Services Older People’s Commissioner * Social Care Wales

Office of the Chief Operating Officer Covid Recovery and Local Government Local Democracy and Boundary Commission for Wales

Centre for Digital Public Services Future Generations Commissioner Welsh Revenue Authority * Funded through Education and Social Justice Group budgets

Details may change

Gall planhigion estron goresgynnol hefyd achosi problemau difrifol. Gallant ledaenu clefydau planhigion a phlâu, a gallant effeithio ar ein bywyd gwyllt brodorol. Gallwch helpu i ddiogelu’r amgylchedd drwy atal eu lledaeniad o’ch gardd. Mynd at Wraidd y Mater.

© Crown copyright 2021 WG43339 Welsh Government

Invasive non-native plants can also cause serious problems. They can spread plant diseases and pests, and can affect our native wildlife. You can help protect the environment by preventing their spread from your garden. Be Plant Wise.

44071 Interpretation Board A1_PRINT.indd 1

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18/03/2022 15:29:02

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Harnessing the power of ‘Welshness’ To attract more shoppers and guests, increase sales, and increase loyalty

Welshness in Food Service…

9/10

Yet only

guests think it’s Guest important that need gap venues have a good range of dishes with Welsh ingredients. guests think Welsh products

2/3

of businesses think it’s important to have a good selection of Welsh food and drinks.

10

9/10 and dishes should

4/

be promoted in venues.

guests would pay more for dishes with Welsh ingredients.

50% of guests would like more dishes with Welsh ingredients on the menu.

1/4

would be discouraged from visiting if there was NO Welsh offer.

1/2

More than of guests from England and Scotland would like to have more Welsh products available when they eat out at home.

Welshness in Retail…

8/10

More than half

%

54

3/4 Welsh shoppers would choose Welsh for top products (Like for Like).

of Welsh shoppers would pay more for Welsh.

Welsh shoppers say it’s important for their retailer to stock a good range of Welsh products.

3/4

shoppers 2/3 Welsh would like their retailer to stock more Welsh products.

of English shoppers think that it’s important their retailer has a great range of brands with Welsh, Scottish and English provenance.

© Crown copyright 2023, Welsh Government, WG48963 Mae’r ddogfen hon ar gael yn Gymraeg hefyd / This document is also available in Welsh Rydym yn croesawu gohebiaeth a galwadau ffôn yn Gymraeg / We welcome correspondence and telephone calls in Welsh

32

SINGLE USE PLASTIC PRODUCTS WALES: STATUTORY GUIDANCE

Mae Llywodraeth Cymru yn bwriadu gwahardd y cynhyrchion plastig canlynol:

The Welsh Government intends to ban the following plastic products:

Caeadau cwpanau a chynwysyddion bwyd tecawê wedi’u gwneud o bolystyren

Cup and takeaway food container lids made of polystyrene

Cynhyrchion plastig ocso-ddiraddiadwy — mae cynhyrchion a wneir o’r math hwn o blastig ar y farchnad yn cynnwys bagiau siopa, sachau sbwriel, cyllyll a ffyrc tafladwy, cwpanau plastig, ffilmiau tomwellt amaethyddol a photeli plastig penodol Bagiau plastig (meintiau penodol) — gydag esemptiadau, gan gynnwys bagiau ar gyfer pysgod, cig neu ddofednod amrwd a bwyd heb ei becynnu Rhowch wybod inni os ydych chi’n meddwl y byddai’r gwaharddiadau hyn yn cael effaith ar y rhai sydd â nodwedd warchodedig mewn unrhyw ffordd.

Sganiwch y côd QR i lenwi’r arolwg.

Mae eich barn yn bwysig i’n cynorthwyo i sicrhau nad yw’r gwaharddiadau hyn yn effeithio’n anghymesur ar y rhai sydd â nodwedd warchodedig.

Os oes angen rhagor o gymorth neu gyngor arnoch ynghylch y gwaharddiadau hyn, cysylltwch â ni: e-bost: plastiguntro@llyw.cymru

Oxo-degradable plastic products — products made from this type of plastic on the market include shopping bags, refuse sacks, disposable cutlery, plastic cups, agricultural mulch films and certain plastic bottles Carrier bags (specific sizes) — with exemptions including carrier bags for raw fish, meat or poultry and unpackaged food

Please let us know if you think these bans would impact on those with a protected characteristic in any way. Scan the QR code to fill out the survey. Your views are important to assist us in ensuring those with a protected characteristic are not disproportionately impacted by these bans.

If you would like further information on these bans, please contact us at: e-mail: singleuseplastic@gov.wales

Provide insight into how woodlands will respond to disturbances and conservation measures

Identify potential areas to grow or restore woodlands in the Welsh landscape

© Hawlfraint y Goron / Crown copyright 2025 WG52214

1

Understand which types of woodlands should be promoted to achieve benefits from the National Forest e.g. increasing green spaces for mental well-being

Model the state of woodlands in the next 50 - 100 years

FLOOD

Provide descriptions of existing woodlands and identify their ecological, social and economic significance

33

Motion design.

Milanote Motion Design Process: Week 1*

Week 2*

Week 3*

Week 4*

Week 5*

END OF PROJECT

START OF PROJECT

Initial Meeting / Discussion / Brief

The Script

Research and Development

Styleframes / Storyboard

Feedback / Changes

Prepping work for production

Production

Tweaks / Amendments

Deliverables

*Please note that this timeline is a rough estimate. A project can

Tasks:

often exceed 5 weeks. The time

Once the English and Welsh proof videos have been signed off, the finalised video files can be sent over to the client for usage across their chosen platform(s).

1.

taken can either be shortened or extended depending on variables such as: Complexity of project Changes in policy / objectives Client response time (this timeline assumes that the client responds within 1-3 working days, for example when giving feedback for the storyboard)

Explain the Motion Design process, what it's useful for, whether it's suitable for the client's objective Establish the brief

The amount of approvers, the more people who need to sign off / approve of each step of the animation, the more time it generally takes

Discuss ideas, themes, concepts, deliverables

Motion Design Team current workload

Look at and/or start writing a script

Show examples of existing work and what is possible

One more thing to note is that the various phases shown in this timeline are a guideline and can

Another option

differ depending on the nature of each job.

If we're short on time or an explainer style video is not necessary, we can look at creating a short video(s) or animated gif(s) that pushes your message, brand or campaign, often just as effectively [see link to examples below] Furthermore, if it's a new brand/campaign you are looking to promote, we can also create a logo reveal animation to create engagement and intrigue [see link to examples below]

When writing the script, try not to go into too much unnecessary detail, it can of course be informative but keep the sentences short and straight to the point The purpose (and to get the most out) of these videos are often to engage the viewer in your subject area so that they’re aware of the most important messages/info

Involves researching elements of the brief, gaining inspiration from existing works and generating ideas How vigorous this phase will be can often vary from job to job depending on the brief

It's also worth thinking about the shelf-life of the script, if you'd like it to last then it's worth avoiding writing things which are subject to change as this will affect the longevity/relevancy of the video when posted out into the world (but of course there's many cases where this is unavoidable.)

For big jobs we may start with a "styleframe" or the first part of a storyboard to make sure we're heading in the right direction in terms of the style / feel of the animation

This is the most important stage for the client to make sure that they're happy with what they see, any changes will take significantly more time if requested during the production phase

Example of a storyboard (with feedback / changes)

Completely finalised script and translation?

canvas_storyboard-teasertrailer-sequences230928_1041.pdf 1.0 MB

canvas_inspiration230929_0911.pdf Download - Open

2.0 MB

Aspect ratio / Dimensions

the R&D phase of a project in order to gain inspiration for the look, feel and direction of a project.

It's important to understand that different social media platforms / devices can utilise different aspect ratios / dimensions for videos We often go with the 9:16 (landscape) aspect ratio as this is very common for an explainer videos and this dimension can be used across many platforms, but upon request we can go with for example a square ratio which is often used on social channels

Logo Reveal & Brand Launch Inspiration https://www.youtube.com/watch?v=6h28_ir

What is an explainer video?

https://www.columnfivemedia.com/easy-gu

How to Write a Great Explainer Video Script in 8 Simple Steps

�� If you really want to go to town with your script writing then this article may be worth a read �� Script Example.docx 37 KB

Script Example 2.docx 29 KB

Example of how the wording of a script was broken down and refined to better suit a motion graphic explainer video:

OLD SCRIPT.docx 28 KB

REFINED SCRIPT.docx 28 KB

This stage involves any of the finer details of the animation which need attending to such as the sound and timing, there should be no major changes needed at this point

Establishing a voiceover artist

Welsh Version After the storyboard has been signed off we will begin the production phase This involves animating all of the sequences that were presented on the storyboard as well adding in the audio (background music, sound effects, voiceover)

�Above PDF� example of a "moodboard" during

Writing the script

Examples

Once we're confident that the client is happy with the storyboard we'll start prepping the artwork so that it is ready for the production phase

https://vimeo.com/showcase/9550085

The viewer can find out more if needed through a call-to-action which can be presented with the video

Animated Gif / Shorts Inspiration

34

Once we're clear on the direction of the project we'll start creating a storyboard for the motion graphic animation

At this stage we may also start creating rough ideas of the style and content of the animation

We can also go a step further to produce all three common aspect ratios: 9:16 (landscape), 16:9 (portrait) and 1:1 (square) This is difficult and time consuming to change later on so it's important to know as soon as possible if the deliverables might be needed in different or multiple dimensions

By this point the script should be completely checked by everyone / finalised and then sent off to translation by the client, the sooner the script is finalised the better, ideally at the very start of the job NOTE: when sending off for translation it is important for them to understand that they are translating for a narration not text

We'll want to establish if a narration will be needed for the video and if so who will be performing the voiceover.

Once we're confident the script is final we can look at producing the voiceover

Once any necessary adjustments are made and the English video is signed off we'll start producing the Welsh version Ideally there will be no more tweaks / amends needed at this point otherwise we'll need to update two versions at once which will take time

Example of English to Welsh Translated Video Make sure everyone is happy

If there is anyone else who will need to check and approve of the content for the job, please make sure this is done throughout the whole process, from script, to styleframe, to storyboard and to the animation itself This will give them the opportunity to make any necessary changes sooner rather than later so that there's no major pushbacks towards the deadline

�Above Image] We use Adobe After Effects to create our motion graphic animations.

https://vimeo.com/829378305?share=copy

Working with the Central Design Team

https://vimeo.com/829381947?share=copy

Gweithio gyda'r Tîm Dylunio Canolog

Welsh Government Motion Design Services

One last thing...

If we could be supplied with the links to the animations when they're posted that would be great!

35

Explainer Animation Examples:

Short Animation Examples:

Brand / Logo Reveal Examples:

Fairwork

We’re Fixing Main Roads

Map Data Cymru

Senedd Reform

Waiting Well

Period Proud

Map of Cadw sites

36

Display and exhibition.

37

38

39

SGANIWCH FI! SCAN ME!

40

Supporting Communications Teams.

We recommend Communications Teams seek advice from Design Services when considering external agency support.

We will advise if work can be completed internally, or where necessary, how we can work effectively with an agency by providing design support and technical advice and guidance relating to accessibility, Welsh Government branding and Welsh language standards.

Involving our team early on allows us to give expert advice at the right stage of your project.

1. Briefing: We are briefed when there is an intention to outsource design to an agency.

2. Tender stage: We assist with evaluation of tenders.

3. Kick-off meetings: We attend ‘kick off’ meetings with agencies to confirm awareness of Welsh Government standards.

4. BrandKit: We make preparations to add agency assets to the Communications Media Toolkit, asset management platform (BrandKit).

5. In-campaign design support: We offer practical design support to relieve pressure on budgets and review agency design proofs to ensure compliance with Welsh Government branding, accessibility and Welsh language standards.

6. Design files: We recover and archive native design files from external agencies.

7. Follow-on design support: We provide follow-on design support to Communications Teams to relieve pressure on budgets.

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In-house campaign for ‘The Visitor Levy’

Legislation enabling local authorities to introduce a visitor levy was enacted in September 2025.

Councils in Wales can implement a visitor levy after consulting with local residents and businesses.

Council representatives indicated that materials outlining the potential benefits of a levy targeting the general public would be very useful given current demands on limited resources. Policy colleagues in Welsh Treasury wanted to provide consistent messaging across Wales which would support councils conducting consultations.

Design Services created a suite of assets for local authorities to use, including a poster, leaflet, digital film and social media content explaining the rationale for the levy and key facts. These resources are intended to be shared so councils can add their own logos and additional details relevant to their region. The assets are part of a wider toolkit for local authorities which includes detailed guidance branded with the same look and feel.

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In-house campaign for ‘Help to Stay’ and ‘Help to Buy’

Help to Stay is a scheme which offers financial assistance to people who are struggling to pay their mortgage.

The campaign consisted of organic social media posts with a burst of digital advertising in March 2025 to reach a wide audience.

The messaging was provided by the housing communications team and the campaign assets were created by Design Services.

Design Services are also currently working on campaign assets for the Help to BuyWales scheme, which offers help to people who want to purchase a new build property up to a value of £300,000. These will be used for organic social media posts as well as some paid for activity in autumn 2025.

YN CAEL TRAFFERTH GYDA’CH MORGAIS? Peidiwch ag aros nes i chi fethu taliad, mae cymorth ar gael I WYBOD MWY, EWCH I

LLYW.CYMRU/CYMORTHIAROS

TRAFFERTH GYDA’CH TALIADAU MORGAIS? NID YDYCH AR BEN EICH HUN Mae help ar gael

Peidiwch ag aros tan bo chi’n colli taliad Gall cymryd camau cynnar amddiffyn eich cartref Dim llog am 5 mlynedd Cyngor ariannol wedi’i deilwra Cymorth pan fydd ei angen fwyaf arnoch

I WYBOD MWY, EWCH I

LLYW.CYMRU/CYMORTHIAROS NEU FFONIWCH: 0800 587 4140 © Hawlfraint y Goron 2025

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Llywodraeth Cymru

WG52558

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In-house campaign for ‘Waiting Well’

The Waiting Well campaign is a good example of a successful collaboration between Design Services and the Health Communications team. This initiative aims to inform patients about how they can maintain their well-being while awaiting their procedures and operations.

In response to the request from officials which carried zero-budget, the Health Communications team and Design Services delivered a meaningful and impactful campaign. Despite the financial constraints, the objective was to run a concise campaign that empowers patients with knowledge to stay healthy during their waiting period.

•

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The Health Communications team took the lead in crafting a detailed brief. This outlined the goals, target audience, key messages, and desired outcomes of the campaign.

•

Design Services translated the brief into a visual campaign. They developed a cohesive and engaging style that could be applied consistently across all materials and platforms.

The assets created for the Waiting Well campaign were primarily for social media and Welsh Government channels.

Additionally, these resources were shared directly with health boards.

The campaign assets were designed with accessibility and clarity in mind, ensuring a broad reach and significant impact.

The Waiting Well campaign exemplifies how collaborative efforts can overcome budgetary limitations to deliver valuable and impactful health communications.

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In-house campaign for ‘The Special Procedures Act’

This was a collaborative project between Design Services and the Health Communications team to support the implementation of the new Special Procedures Act. The act is set to go live at the end of November 2025. Policy officials required a comprehensive suite of assets to inform practitioners and customers about new changes in the law and the steps necessary to get their practice and practitioners licensed.

Primary objectives of the campaign: • • •

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To inform stakeholders about the new regulations under the Special Procedures Act. To ensure that all practitioners and practices are aware of the licensing requirements.

To create engaging social media assets that effectively communicate the key messages.

The collaboration ensured that the assets produced were visually appealing, informative, and aligned with the overall goals of the campaign.

This included: • • •

Developing a set of engaging social media assets.

Ensuring that the assets were clear, concise, and visually appealing.

Working closely with the Health Communications team to ensure that the messaging was accurate and effective.

The assets created by Design Services will be disseminated through official channels of the Welsh Government and local authorities.

This will ensure a wide reach and effective communication of the new regulations.

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In-house campaign for ‘Make the Call’

The “Make the Call” Children’s Safeguarding Campaign is an initiative aimed at encouraging individuals to share their concerns if they suspect a child or young person is being abused.

The campaign used a mix of social media and paid for digital advertising to reach a broad audience. The limited budget available was allocated for media buying through Golleys and collaborations with external social media influencer companies such as Netmums and Days Out With the Kids.

All campaign assets were created

by Design Services, with the Health Communications team providing the messaging, ensuring they were impactful and would resonate with the audience.

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Follow-on design support

Design Services provide design support where work has been commissioned externally, offering savings, fast update to assets or creation of new assets.

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Digital asset management.

Brandkit is the digital platform we manage on behalf of Communications to organise and share brand and marketing resources with your teams, stakeholders, partners and collaborators. https://assets.service.gov.wales

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Design Services.

Design Services.

Graphic design/ typesetting/ motion design/ branding/ communications contracts/ print procurement.

Our team include graphic designers, motion designers, illustrators, typesetters, print buyers, brand and contract managers.

We are qualified Adobe Certified Professionals, specialising in InDesign/ Illustrator/ After Effects/ Acrobat, ensuring the highest level of technical expertise on every project.

We take a collaborative team approach, leveraging corporate knowledge and experience to deliver a high quality service to Welsh Government Ministers and officials.