The advancement of technology and the increasingly dynamic environment have permeated all aspects of all our lives in simple and complex ways – even for children at young age which raises the question: To what extent has this changed parenting to-date, and what will raising children and the interaction between parents and their children look like in 20 years from today? Parents face many questions nowadays: What role does technology play for our child, and does this change the relationship between our child and us? What leisure activities and education should our child pursue at what age to be prepared for its future? How do our family values evolve? What way can we ensure to fulfil our responsibilities as a parent while looking after ourselves? This report identifies current trends that affect the future of parenting in the next twenty years and derives four future scenarios as well as five related business ideas.
