CBR CBGL Global Marketing Program Brochure

Global Marketing Program

THE LUXURY ADVERTISING PROGRAM

Coldwell Banker Global Luxury® is recognized as a world leader in the marketing of exceptional properties.

The luxury advertising program offers comprehensive advertising opportunities providing a competitive advantage for marketing and selling the world’s finest homes, including pre-negotiated rates for top-tier print and digital publications that cater to an affluent audience.

34 LUXURY LIFESTYLE

- Boating BOAT International, Cruising World, Sailing World, Yachts & Yachting

- Condé Nast Luxury Group Architectural Digest, Bon Appétit, Condé Nast Traveler, Golf Digest, GQ, The New Yorker, Vanity Fair, Vogue, Wired

- Dwell

- Elite Traveler

- Equestrian Equestrian Living, Horse & Rider, The Plaid Horse, Practical Horseman

- James Edition

- Ocean Home

- Robb Report

- Decanter

- Mansion

83 FARM & RANCH

- Land.com

- The Land Report

89 INTERNATIONAL

- Condé Nast UK Real Estate

- Hong Kong Tatler

- Juwai

- PropGOLuxury

- Le Figaro

- Simply Abu Dhabi

CONTACT INFORMATION

Sky Advertising is the contact for all opportunities provided in this brochure unless otherwise noted on the advertising opportunity page.

- The

Janine Jones, Executive Vice President 212.677.2714 | Janine@SkyAd.com

Paula Davidson, Senior Account Executive 212.677.2671 | Paula@SkyAd.com

Sara Heleni, Account Executive 212.674.2402 | Sara@SkyAd.com

Jimmy Cintron, Account Executive 212.677.0083 | Jimmy@SkyAd.com

PRINT ADVERTISING | NATIONAL FEATURES

PRINT ADVERTISING VIEW MAGAZINE

Current as of 3.23.23

DOMESTIC SECTION NATIONAL AD VIEW MAGAZINE

Each month, the Coldwell Banker® brand’s proprietary VIEW magazine print editions are distributed to over 1 million readers across 13 states, plus get exposure to a digital audience on CBView.com and social promotion on our company Facebook pages. Now, you can advertise your $5M+ Global Luxury properties in the Domestic section of each VIEW magazine nationwide! What better exposure than tapping into our own reach from coast to coast to promote your luxury properties.

MARKET DISTRIBUTION

Arizona

Chicagoland (Illinois, Indiana, Michigan, Wisconsin)

Florida

Greater Los Angeles

Orange County & Riverside County (California)

Pacific Northwest (Washington and Oregon)

San Diego

Tri-State (Connecticut/Westchester, New Jersey, New York)

Utah

TO ORDER: To place an a la carte Domestic ad for your $5M+ properties and pay directly by credit card, log on to Desk and click on the Data Based Ads app to order.

Agents in areas without access to Data Based Ads (CPA, OH, PITT, STL, HOU) must email their order request to Luxury@TheStudioRealEstate.com. Ad content will be collected by our Global Luxury team and an invoice will be emailed through Stripe.

Each month, the Coldwell Banker® brand's proprietary VIEW magazine print editions are distributed to over 1 million readers across 11 states, plus get exposure to a digital audience on CBView.com and social promotion on our company Facebook pages. Now, you can advertise your $5M+ Global Luxury properties in the Domestic section of each VIEW magazine nationwide! What better exposure than tapping into our own reach from coast to coast to promote your luxury properties.

ISSUE DATES AND ORDER DEADLINES

TO ORDER: To place an a la carte Domestic ad for your $5M+ properties and pay directly by credit card, log on to Desk and click on the Data Based Ads app to order.

Agents in areas without access to Data Based Ads (CPA, OH, PITT, STL) must email their order request to Luxury@TheStudioRealEstate.com. Ad content will be collected by our Global Luxury team and an invoice will be emailed through Stripe.

MARKET DISTRIBUTION

ARIZONA

CHICAGOLAND (ILLINOIS, INDIANA, MICHIGAN, WISCONSIN) FLORIDA

GREATER LOS ANGELES

ORANGE COUNTY & RIVERSIDE COUNTY (CALIFORNIA)

SAN DIEGO

TRI- STATE (CONNECTICUT/WESTCHESTER, NEW JERSEY, NEW YORK) UTAH

NATIONAL DOMESTIC AD SECTION

ISSUE DATES AND ORDER DEADLINES

CUSTOM TARGETING: DIGITAL

1 MILLION IMPRESSIONS

This simple banner advertising program targets premium local and global whitelisted websites at highly reduced rates. Get the most out of your marketing dollars with guaranteed impressions and click-throughs as well as precise targeting.

Typical Costs

1,000,000 Impressions $2,450 per month

500,000 Impressions $1,625 per month

250,000 Impressions $1,195 per month

1 MILLION IMPRESSIONS

Targeting

Reach the right buyers.

• Target by geography

• Target by lifestyle

• Re-target

The Process

Ensure efficiency with detailed reports and the ability to adjust for optimum performance.

• Completely turnkey

• Campaign planning

• Ad creatives provided for approval

• Launch Report

• Monthly Delivery Reports

FACEBOOK

Get your key properties in front of qualified customers across Facebook, Instagram and WhatsApp. Tailored to your needs, the Facebook program includes custom page setups, content strategy, content creation and promotion.

Facebook Ad Campaigns

• Campaign Setup and Optimization: $750

• Monthly Management: $200 per month

• Custom Program

• Mini-Lead Campaign, 3 days with 12 guaranteed leads: $275

• 7-Day Social Campaign, with 8-12 guaranteed leads: $425

• 14-Day Social Campaign, with 16-32 guaranteed leads: $500

GOOGLE

No other medium can target as effectively as Google Ads. Target consumers who are “in-market”— active in the real estate market when they are searching and motivated to take action.

Google Ad Campaigns

• Account analysis and setup

• Pay only when people click to your listing/site

• Budget, commitment and target geography can affect pricing

IP MOBILE TARGETING

IP Mobile Targeting

Get your message to the right audience with tracking that is more accurate than ZIP code or DMA level targeting. Mobile geofencing targets users at high-end venues such as restaurants, boutiques, hotels and more.

How it Works

• Capture the cell phone device IDs of users who frequent upscale locations

• Match the IDs to home Wi-Fi networks

• Serve your ad to all devices connected to those networks

Pricing

• Starting at $575 per month for 25,000 impressions

• Customize the amount of guaranteed impressions

LINKEDIN.COM

LinkedIn has over 600 million members, and 40% of them visit the professional social network each day. It’s an opportunity to reach your target audience when they’re most engaged.

Marketers can engage with a community of professionals, including influencers, decision-makers, and executives, driving actions that are relevant to your business.

You can target an audience based on location, company, industry, age, gender, education, job experience, job title, and more.

• LinkedIn is a great place to find decision makers

• Nearly one-third of U.S. adults use LinkedIn

• LinkedIn is one of the fastest growing brands worldwide

members 850M+

Tier 1

Less than $750 in paid media + 350 monthly management fee

Tier 2

Between $750 -$1,500 in paid media + $500 management monthly fee

Tier 3

Between $1,500 – $3,000 in paid media + $750 management monthly fee

Tier 4

Between $3,000 – $5,000 in paid media + $950 management monthly fee

Custom

Above $5,000 in paid mediaCustom Pricing Plan

*$750 one-time set up fee for tiers 1 -4

PERSONALIZED EMAILS

A team of email experts helps your message stand out from your competition with compelling subject lines, engaging copy, powerful images and strategic deployment scheduling. Our campaigns are 100% responsive, meaning your message is optimized for all devices and email platforms in order to expand your reach and foster engagement with customers.

TARGETING

Use high-quality data to reach new customers

DELIVERABILITY

Make it to more customer’s inboxes every time.

• One Deployment and One Reminder Email: Starting at $2,350

CONNECTED TV

CTV advertising is transforming the digital marketing and advertising experience.

Unlike traditional TV, the web enables content to be shared anywhere in the world, even to users without a cable subscription, on a wide variety of platforms (Amazon Fire TV, Apple TV, YouTube TV).

This medium is highly customized and works off consumer lifestyle and online behavior, making the advertising possibilities endless.

TV ratings are dropping while connected television provides a new medium to growing an audience that isn’t watching live TV.

• 51% of global marketers are planning to increase their CTV spending in the coming year.

• 46% of adults watch TV on a connected device each day

From $2,500/month

HOMES & ESTATES

HOMES & ESTATES

or decades, Coldwell Banker Global Luxury ® has been committed to elevating luxury real estate marketing and reaching affluent homeowners. Its proprietary publication, Homes & Estates is a singular guide to extraordinary real estate and luxury lifestyle trends. As part of a union with The Wall Street Journal and Unique Homes, Homes & Estates offers a look into exquisite properties worldwide, outstanding artistry and cultural explorations while remaining at the forefront of international luxury.

A stunning new look to draw the interest of luxury clientele

Homes & Estates’ distinguishing redesign highlights the best of the best of Global Luxury.

Partnering with industry giants for expanded reach

Homes & Estates is distributed via Unique Homes and The Wall Street Journal, boosting national reach to the truly affluent in top high-net-worth ZIP codes and on an international scale to more than 50 countries.

An impact that goes well beyond the promotion of luxury property

Marketing in Homes & Estates establishes superior branding benefits for the Luxury Property Specialists who represent these exceptional properties.

FOR INFORMATION, CONTACT:

Bruce Griset

O. 833.928.9020

C. 310.977.5915

bgriset@uniquehomes.com

TO ORDER ON DATA BASED ADS:

Go to Desk and select the Data Based Ads app. Then click on the image of Homes & Estates. For DBA questions, contact Luxury@TheStudioRealEstate.com.

or decades, the Coldwell Banker Global Luxury ® program has been committed to elevating luxury real estate marketing and reaching affluent homeowners. Its proprietary publication, Homes & Estates is a singular guide to extraordinary real estate and luxury lifestyle trends. As part of a union with

The Wall Street Journal and Unique Homes, Homes & Estates offers a look into exquisite properties worldwide, outstanding artistry and cultural explorations while remaining at the forefront of international luxury.

A stunning new look to draw the interest of luxury clientele

Homes & Estates’ distinguishing redesign highlights the best of the best of Global Luxury.

Partnering with industry giants for expanded reach

Homes & Estates is distributed via Unique Homes and The Wall Street Journal, boosting national reach to the truly affluent in top high-net-worth ZIP codes and on an international scale to more than 50 countries.

Unique Homes

Homes & Estates is now inserted into both Unique Homes and The Wall Street Journal, two well-renowned publications that are consulted within wealthy circles. With every issue, your ad reaches affluent buyers around the world through a comprehensive distribution strategy.

Every Homes & Estates issue repeats in the next Unique Homes issue, which reaches affluent buyers across 50+ countries and all 50 states.

The Wall Street Journal

Unique Homes

Copies of Homes & Estates are inserted into The Wall Street Journal subscriber copies in some of the most affluent ZIP codes across the U.S.

Every Homes & Estates issue repeats in the next Unique Homes issue, which reaches affluent buyers across 50+ countries and all 50 states.

The Wealth Engine Demi-Billionaire List

The Wall Street Journal

Direct mail distribution to individuals with unprecedented wealth – a minimum net worth of $500,000,000

Copies of Homes & Estates are inserted into The Wall Street Journal subscriber copies in some of the most affluent ZIP codes across the U.S.

Top Clients of Luxury Property Specialists

A truly qualified array of high-net-worth individuals

The Wealth Engine Demi-Billionaire List

Coldwell Banker® Offices Worldwide

Direct mail distribution to individuals with unprecedented wealth – a minimum net worth of $500,000,000

An opportunity to generate business through referrals across the globe

Top Clients of Luxury Property Specialists

The Coldwell Banker Global Luxury® Blog

A truly qualified array of high-net-worth individuals

The digital version of Homes & Estates is sent to the more than 100,000 subscribers of the Coldwell Banker Global Luxury Blog

Coldwell Banker® Offices Worldwide

Total print distribution (not including pass-along): 125,000

An opportunity to generate business through referrals across the globe

Total digital distribution: 100,000+

The Coldwell Banker Global Luxury® Blog

FOR INFORMATION, CONTACT:

The digital version of Homes & Estates is sent to the more than 100,000 subscribers of the Coldwell Banker Global Luxury Blog

Bruce Griset

O. 833.928.9020

C. 310.977.5915

Total print distribution (not including pass-along): 125,000

bgriset@uniquehomes.com

Total digital distribution: 100,000+

FOR INFORMATION, CONTACT:

Bruce Griset

O. 833.928.9020

C. 310.977.5915

A FRANK LLOYD WRIGHT ARCHITECTURAL GEM

ALL FUN & GAMES BUYERS CHOOSE CHEER OVER TRADITION

Homes & Estates is now inserted into both Unique Homes and The Wall Street Journal, two well-renowned publications that are consulted within wealthy circles. With every issue, your ad reaches affluent buyers around the world through a comprehensive distribution strategy.

I am excited to present you with this latest edition of Homes & Estates, the award-winning flagship publication of Coldwell Banker

We begin this issue with a fascinating look at “Living Large.” Less was definitely not more in 2020. Mega mansions, large gated estates and family compounds, which previously sat on the market for years, were suddenly selling. According to “The Report,” recently released by the Coldwell Banker Global Luxury program and The Institute for Luxury Home Marketing, the number of sales of homes over 5,000 square feet jumped 17 percent from 2019 to 2020. Were you feeling the need for

Gorgeous back-to-back stories on travel and art start on page 50, “Safe Travels” and “Fully Immersed.” We learn about a growing list of destinations that are poised to open — but only to vaccinated travelers. And then we explore Immersive Van Gogh, an ultra-sensory, soulenveloping, hypnotic experience that has become the insta-hit of the art

A pair of compelling design and fashion stories start on page 90. In “French Connection,” meet a designer whose spaces can feel like time travel, and in “Tailor-Made,” learn how custom-made suits are most

There’s so much more to read, from the latest on engaging outdoor spaces, to the surge of concierge medicine, to tea and tonic, to air taxis — you have to see this on page 120! Another must-see? All of the stunning homes from around the world within this issue. Enjoy! And if you’re in need of real estate services, please keep me and my Coldwell Banker Global Luxury network in mind.

That is why Homes & Estates offers advertisers who run at least one full page in the magazine a customized direct-mail program at no additional cost, providing exceptional branding. We will mail 100 copies of the magazine to your supplied list (U.S. addresses at no charge, international address incur a $7/copy mailing surcharge).

That is why Homes & Estates offers advertisers who run at least one full page in the magazine a customized direct-mail program at no additional cost, providing exceptional branding. We will mail 100 copies of the magazine to your supplied list (U.S. addresses at no charge, international address incur a $7/copy mailing surcharge).

Best of all, these copies will be customized specifically for you. Not only will your name appear on the cover, you can also include the name of the recipient. And on the inside front cover, you can feature your own personal branding ad or take advantage of our intro letter template and let us do the work for you. We will also send you 20 copies of your customized version to use in listing presentations and at open houses.

FOR INFORMATION, CONTACT:

Bruce Griset

O. 833.928.9020

C. 310.977.5915

bgriset@uniquehomes.com

Best of all, these copies will be customized specifi cally for you. Not only will your name appear on the cover, you can also include the name of the recipient. And on the inside front cover, you can feature your own personal branding ad or take advantage of our intro letter template and let us do the work for you. We will also send you 20 copies of your customized version to use in listing presentations and at open houses.

FOR INFORMATION, CONTACT:

Bruce Griset

O. 833.928.9020

C. 310.977.5915

bgriset@uniquehomes.com

To deliver the results your clients expect and assure they’ll be served by an exemplary professional, your marketing campaign must make an impact and your branding must be prominent.

To deliver the results your clients expect and assure they’ll be served by an exemplary professional, your marketing campaign must make an impact and your branding must be prominent.

Full page - $2,295 (includes free customization direct-mail benefit)

Half-page - $1,250

Quarter-page - $750

Two-Page Property Feature - $3,995

Showcase that special listing with a distinctive format. We will even create the text in an editorial style.

Cover Package - $5,500

• Your listing on the H&E cover

• A 2-page editorial on the home far forward in the magazine

• Mention in the Table of Contents

• 200 customized copies mailed to your list

• 25 copies sent directly to you

• A feature story on the home on the Coldwell Banker Global Luxury® Blog

• Property promotion via Coldwell Banker ®’s extensive social media channels

• Press release to the media

does it cost? does it publish?

$2,295 $1,250

FINANCIAL & NEWS

CRAINS NEW YORK BUSINESS

Crain’s New York Business is the trusted voice of the New York business community - connecting businesses across the five boroughs by providing analysis and opinion on how to navigate New York’s complex business and political landscape.

Crains has an Influential Audience of Decisionmakers

• 78% are Top Management Professionals

• 60% are C-Suite Level Executives

• 41% serve on a Corporate or Non-Profit Board

• 87% influence Capital Expenditures, Leasing, or Purchasing

Average Household Income $619,000

Average value of main residence $1,748,000

Average net worth $4.37 million

CRAINS NEW YORK BUSINESS

Real Estate Daily E-Newsletter

• Subscribers: 15,000

• Average Open Rate: 42%

• 33% SOV + 25K ROS display impressions

• $3,150/Week (Mon- Fri, 5 Sends)

Run of Site Impressions

ROS ads appear throughout the site, in multiple positions and sizes. Reach the Crain’s executive audience by showcasing your message throughout the site or choose specific channels.

• 4 available ad units: 728x90, 300x250, 300x50

• $2,650- 50,000 Impressions

CHICAGO TRIBUNE.COM

The Chicago Tribune helps Chicagoans, and those that love Chicago, stay connected to the stories and topics that affect this great city. Its award-winning stories range from an array of topics that matter most; including breaking news, politics, sports, culture, suburban coverage and engaging interactive features.

Average Monthly Page Views 36.6M unique monthly visitors 11.7M

CHICAGO TRIBUNE.COM

Custom Email

Email deployment to target audience featuring dedicated content. Targeting options can include:

• Geography (zip code, DMA)

• Demographic (Age, Household Income, Interest)

• Home Intenders

• First Time Homeowner

• Homeowner / Renter

• Property Type

• Home Value

50K Recipients - $1,200

100K Recipients - $1,950

150K Recipients - $2,375

Paid Social - 2 Social Platforms

Paid social campaign creation and management for two social platforms. Includes ad creation (2 ad creatives), optimization, monthly reporting, and a dedicated social campaign analyst.

$2,025

Extended Network Display

Display campaign with search retargeting, serving display ads to users who have searched relevant keywords. Standard ad sizes (300 x 250, 728 x 90, 320 x 50, 300 x 600).

150K Impressions

$2,025

High-Impact Display

Display banners on ChicagoTribune.com (Lighthouse 800 x 600). Includes geo and demo targeting.

200K Impressions

$2,675

FINANCIAL TIMES

The Financial Times showcases the finest residential properties on the market and provides sage advice to a discerning audience of high-end private owners, as well as investors, every Saturday in its stand-alone FT Weekend “House & Home” section.

House & Home Rates

• Gallery Box: $1,250

• Gallery Strip: Starting at $3,600

• Front Cover Strip: $9,600

• Quarter page $4,100

• Half Page $8,200

• Full Page $16,500

CIRCULATION AND DEMOGRAPHICS

Readership 1,641,564 Weekend Circulation 210,457

Male/Female Skew 83% / 17%

Average HHI $357,000 Average Hhi $190,310 Median Age 47

THE DAILY TELEGRAPH

The Daily Telegraph is the UK’s leading quality daily newspaper. Its readers are among the wealthiest in the UK and for whom property is just one category of luxury products they consume.

The Property Pages

The Property pages are part of the “Money” section, which attracts vast numbers of home buyers and home sellers.

Rates

• 3 inches x 5 inches: Prices starting at $1,825

• 6 inches x 5 inches: $3,715

• Quarter Page $6,325

• Other Sizes Available Upon Request

£7bn poorer as banks scrimp on rates

322,000

THE NEW YORK TIMES

The New York Times is widely recognized as the most influential news source for many of the world’s most sophisticated and loyal readers.

NYTimes.com Featured Property Module

Appear right below the fold on the real estate section front page.

• Four Spots Available

• Price per Week: $3,000

Run of Site Impressions

All content pages as inventory allows.

Starting at $1,500

CIRCULATION AND DEMOGRAPHICS

Gen Z and Millennial readers

58% Global Reach 164.2M Total Buying Power $1.4T Average CLICK-THROUGH RATE 0.36-0.55%

THE NEW YORK TIMES SUNDAY REAL ESTATE SECTION

Sunday Real Estate Featured Listings

The New York Times Sunday Real Estate Section features the latest developments in the housing market. This section educates, enriches and inspires readers in the quest for their forever home or future investment property.

Rates 2 inches x 3.5 inches:

• 1-time run: $1,500

• 2-time run: $1,180 each

• 3-time run: $1,000 each

THE WALL STREET JOURNAL AND MANSION GLOBAL

Whether it’s searching for a summer home or a condo in the city, 18 million affluent readers are dedicated to seeking out the most sumptuous and luxurious real estate. And in their journey to the perfect place, The Wall Street Journal and Mansion Global brands are their inspiration – their guide home.

WSJ.com & MansionGlobal.com

YOUR

HERE YOUR

DEMOGRAPHICS

Average HHI $337,499

THE WALL STREET JOURNAL AND MANSION GLOBAL

Featured Property Upgrades

Place your listings at the beginning of the search results in the town where the property is located for extra visible positioning.

• 10 30-Day Upgrades: $1,110

• 25 30-Day Upgrades: $1,950

• 100 30-Day Upgrades: $5,265

Mansion Global Top Market Tiles

Showcase premier listings alongside regionally relevant editorial.

• Available Markets: New York, London & UK, Los Angeles, Dubai, Miami, Sydney, San Francisco

• 30-Day Static Banner: $575

WSJ Weekly Real Estate Newsletter

Delivered weekly, WSJ showcases aspirational residences from all different regions in the Real Estate Newsletter.

• Open Rate: 19%

• Pricing Starts at: $1,500

• Subscribers: 41,000

WSJ Title Unit

Showcase your listing in a fixed position on the WSJ Real Estate front alongside regionally relevant editorial.

• Minimum Spend: $3,250

Mansion Global Daily E-Newsletter

A quick, comprehensive overview of the latest news impacting the global luxury real estate market.

Now with Native Advertorial Unit

• Open Rate: 39%

• Subscribers: 45,000

• Price: $3,680/week (Mon- Fri, 5 emails).

THE WALL STREET JOURNAL AND MANSION GLOBAL

Mansion Global Homepage Hero

The homepage hero provides premium, full-page visibility and the best opportunity for your listing to reach the most qualified buyer as the first listing on the Mansion Global homepage.

• Static Banner: $2,150/Month

• Listings With Video: $2,375/Month

AUDIENCE DEMOGRAPHICS

Unique Visitors 164,000

Click-Through Rate 1.75%

Share of Voice 2.5%

THE WALL STREET JOURNAL AND MANSION GLOBAL

Mansion Global New Development Profile

From a property neighborhood profile, video amenities and localized map feature, this feature provides an in-depth look at your new construction project to engaged, HNW buyers.

• Pricing Starts at: $1,250 per month

• 3-Month Minimum Buy

Mansion Global Homepage Featured List Module

The homepage featured listing module offers prominent positioning on the Mansion Global homepage and showcases listings regardless of region.

• Pricing Starts at: $1,250 per month

@WSJRealEstate Instagram

Spotlight your brand with a social Instagram post directly on the @WSJRealEstate editorial handle.

• Followers: 154,000

• Price per Post: $1,765

• Price per Story: $1,250

@MansionGlobal Instagram

Leverage Mansion Global’s growing Instagram presence with native Instagram posts that showcase your properties to an active, in-market social media audience.

• Followers: 154,000

• 1 Month of 1 Post a Week: $1,765

Mansion Global WeChat Post

Showcase your listing to an in-market Chinese audience on Manson Global’s WeChat page.

• Price per Post Starts at: $2,353

• 2 Posts Minimum

THE WALL STREET JOURNAL AND MANSION GLOBAL

The Wall Street Journal Mansion Section

Prices

• Quarter Pages

• Price Based on Region

• New York $3,000

• New England $1,400

• Northeast $4,000

• Eastern $9,500

• Southern $2,600

• Florida $1,700

• Chicago $1,400

• Central $8,000

• Midwest $6,000

• So. California $2,500

• No. California $3,200

• Western $5,100

• Other Regional Rates Available Upon Request

CIRCULATION AND DEMOGRAPHICS

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Bah, Humbug! In Australia, It Isn’tChristmas Without Beetles ii i Iridescent insects used to markseason, but aren’t swarming liketheyonce did

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B KATHERINE SAYRE

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Boating

BOAT INTERNATIONAL

For more than 30 years, Boat International has been the world’s most authoritative, trusted and comprehensive media for the superyacht community, inspiring the lifestyles of the international wealthy elite. BoatInternational.com provides an inspirational daily fix of luxury yacht news, yacht reports and yachting lifestyle features.

Boat International e-Newsletter

• Price per Deployment: $640

CIRCULATION AND DEMOGRAPHICS

12,925 U.S. Circulation 25,600

Average HHI $15M

Median Age 52 to 65

International Circulation

Average HHNW $35.9M

Male/Female Skew 88% / 12%

Boating

CRUISING WORLD

Cruising World is the go-to site and magazine for the best sailboat reviews, live-aboard sailing tips, chartering tips, sailing gear reviews and more.

Cruising World e-Newsletter

This weekly e-newsletter delivers editorial content and industry trends.

• Price per Deployment: $1,400

Subscribers 50,000

CIRCULATION AND DEMOGRAPHICS

Average Age 44

Average HHI $420,000

Frequency Start Any Time

Average Open Rate 23.2%

Average Clickthrough Rate 18.68%

Male/Female Skew 72% / 28%

Boating

SAILING WORLD

Sailing World connects the community of racing sailors by showcasing their lifestyle, destinations and technology.

Sailing World e-Newsletter

• Price per Deployment: $600

CIRCULATION AND DEMOGRAPHICS

Subscribers 20,000

Male/Female Skew 93% / 7%

Frequency Weekly Average Open Rate 28.93%

Average HHI $712,000

Average Clickthrough Rate 20.3%

Boating

YACHTS & YACHTING

Yachts & Yachting is recognized the world over as essential reading for anyone with a passion for competitive sailing, boasting a unique heritage that both inspires and informs its readers.

Yachts & Yachting e-Newsletter

• Price per Deployment: $695

Subscribers 70,000

CIRCULATION AND DEMOGRAPHICS

Male/Female

Skew 78% / 22%

Average Age 38

Average HHI $410,000

Open Rate 22% - 25%

Average

Average Clickthrough Rate 2% - 8%

Frequency

Monthly

CONDÉ NAST

Condé Nast is home to some of the world’s most iconic brands, including Vogue, The New Yorker, GQ, Vanity Fair, Wired, Architectural Digest and Condé Nast Traveler. Reach high-income, luxury clients. Influence the decisions and feed the fantasies of your potential buyers with access to this exclusive audience. Print Readers

CIRCULATION AND DEMOGRAPHICS

$122K

Total Home Spending Power $14B

CONDÉ NAST: Digital

1 MILLION Impressions Campaign

Include Conde Nast media in your banner impressions program (depending on inventory availability). Sites include Bon Appetit, Vogue, Vanity Fair, GQ, The New Yorker, Wired, Architectural Digest and Condé Nast Traveler.

Typical Costs

Impressions $2,450 per month

1,000,000

Impressions $1,625 per month

500,000

Impressions $1,195 per month

250,000

CONDÉ NAST: Print

Regional Magazines

Condé Nast Luxury Group magazines include Architectural Digest, Condé Nast Traveler, Wired, Vogue, Golf Digest, Vanity Fair, Bon Appetit, GQ and The New Yorker.

• Over 60 local and feeder markets including New York, California, Texas, Florida and Chicago.

• Price: Starting at $2,190

DWELL

Reach a premium and influential audience that is passionate about modern living and design. The Dwell audience is the highly coveted influential consumer and the ultimate brand influencer.

Dwell is the marketplace to living with good design. A trusted authority for 20 years, connecting consumers and design professionals with inspiration, products, and the tools they need to achieve their goals. Published six times a year, each issue of Dwell Magazine includes exclusive stories on the most innovative leaders in architecture and design, presenting modern homes that encapsulate the concept of good design.

CIRCULATION AND DEMOGRAPHICS

Dwell.com

Unique Visitors

2.3M

Average HHI $160,000

Social Audience

8.6M

e-Newsletter Subscribers

655,000

Average Age 40

DWELL: Digital

Real Estate Package 1

Custom Article and E-Newsletter.

This article will permanently live on the Dwell.com real estate channel.

• Promotion of the custom article on Dwell.com homepage through a promo tile and e-newsletter.

• Price: $4,705

Real Estate Package 2

Custom Article, E-Newsletter & Facebook Promotion.

This article will permanently live on the Dwell.com real estate channel.

• Promotion on Dwell.com homepage through a promo tile.

• Promotion of the custom article in the Dwell e-newsletter.

• Promotion on the Dwell Facebook – ability to geotag and target specific locations (893k followers).

• Price: $5,885

Real Estate Email Newsletter

Sponsorship.

Dwell’s newest email newsletter delivers each week’s must-see, just-listed homes straight to your inbox.

• Dwell Real Estate Subscribers: 565k

• Avg Open Rate: 30%

• Avg Click Through: 1-3.5%

• Cadence: 1x per week (Thursdays)

Cost: $5,885 per deployment

DWELL: Print

Dwell Magazine

Published six times a year, each issue of Dwell Magazine includes exclusive stories on the most innovative leaders in architecture and design, presenting modern homes that encapsulate the concept of good design.

• Price: Starting at $1,800

CIRCULATION AND DEMOGRAPHICS

Circulation 206,000

Total Reach 917,000

Male/Female Skew 40% / 60%

Average HHI $130,000

Average Age 44

ELITE TRAVELER

Since its launch in 2001, Elite Traveler has been the market- leading guide and curator of the global luxury lifestyle of UHNW individuals. It is written and designed for the elusive global elite who live the private jet lifestyle, delivering expert perspectives, meaningful analysis and advice.

ELITE TRAVELER: Digital

DIGITAL PROFILE

• User Sessions 1,046,674 per month

• Unique Pageviews 1,186,238 per month

• Pageviews 1,285,330 per month

• Avg. PV/Session 1.23

DEMOGRAPHICS

Average HHI $7.9M Average Net Worth $32M

Display Banners

• ROS Banners on EliteTraveler.com

• Price per 100K Impressions: $2,000

Male/Female Skew 54% / 46%

Online Real Estate Showcase

• Custom Online Listing

• Price per Year: $2,500

E-Newsletter

• Web Banner in Weekly e-Newsletter

• Subscribers: 12,000

• Price per Week: $2,500

Dedicated e-Blast

• Single Partner Dedicated e-Blast

• Subscribers: 12,000

• Price per Week: $6,000

ELITE TRAVELER: Digital

Social Media Post

One post on Elite Traveler’s Instagram, Facebook and Twitter accounts.

• Price per Post: $8,825

FOLLOWERS

Social Media Story on Instagram Live

One story featuring a property tour on Elite Traveler’s Instagram account.

• Price per Post: $8,825

Followers 50,500

ELITE TRAVELER: Print

Elite Traveler Magazine

As an audited publication with worldwide distribution aboard private jets, in first-class lounges and in FBOs across over 100 countries, Elite Traveler provides advertisers unique access to the wealthiest consumers in the ultimate luxury market.

• Price: Starting at $4,500

CIRCULATION AND DEMOGRAPHICS

Average Age 45 Circulation 557,000

Male/Female Skew 69% / 31%

Average HHI $7.9M

Average HHNW $32M

Equestrian

EQUESTRIAN LIVING

Throughout history, the equestrian lifestyle has woven its way through our culture. From the magnificence of vast western ranches to elegant English hunt-country estates, horses are an integral element of modern fashion, style and decor. Equestrian Living magazine encompasses the absolute best of these timeless traditions. Readers are an affluent group of very diverse people who have one thing in common –their love of the majestic horse. Equestrian Living delights them with luxurious features and breathtaking photography displayed within a beautiful, awardwinning format.

CIRCULATION AND DEMOGRAPHICS

average value of real estate owned $2,149,000

own Two+ homes 51% horse owners 70%

OWN three or more horses 24%

own a horse farm or ranch 52%

Equestrian

EQ LIVING: Digital

Weekly e-Newsletter

A display banner ad of your property appears in the e-newsletter among editorial content.

• Price per Deployment: $750

Subscribers

39,000

Exclusive Featured Email

Email devoted to your custom content and deployed to the EQ Living subscriber base.

• Price per Deployment: $1,500

Subscribers

39,000

Featured Property

Custom content article on the merits of your property, which lives on the EQ Living website.

• Price for 3 Months: $975

Equestrian

EQUESTRIAN LIVING: Print

Equestrian Living Magazine

Equestrian Living magazine encompasses the timeless traditions of equestrian fashion, style and decor to an affluent and diverse readership.

• 95% look to Equestrian Living for real estate

• Price: Starting at $1,250

CIRCULATION AND DEMOGRAPHICS

Average HHI $335K Circulation 35,000

Average HHNW $6M Average Age 44.4

Equestrian

HORSE & RIDER

Horse & Rider is the resource to live today’s Western horse life. It features top professional trainers, clinicians and horse keeping experts.

e-Newsletter

• Price per Deployment: $1,500

Subscribers 35,000

THE PLAID HORSE Equestrian

The Plaid Horse readers are well-educated, have a high disposable income and a passion for the luxurious lifestyle. With a large audience across multiple channels, digital advertising with TPH will get you in front of high numbers in various demographics.

DEMOGRAPHICS

Page Views per Month 425,000 Year over Year Growth in Page Views 155%

New Users this Year

590,000

Equestrian

THE PLAID HORSE: Digital

Display Sidebar Ads

• Run of Site Banner Placements

• Price per Quarter: $1,500

• Price per Year: $6,000

e-Newsletter

Email devoted exclusively to your content and delivered to the entire TPH subscriber base.

• Price per Deployment: $1,000

• 12 Deployments: $6,000

Subscribers

85,000

Blog Post with Email

Custom content posted on the TPH Blog as well as deployed in an email to the subscriber community.

• Price: $1,575

Instagram Posts

• Price per Post: $675

Equestrian

PRACTICAL HORSEMAN

True to its name, Practical Horseman provides hands-on, instructive articles on riding and training, horse care and competition for riders of all English disciplines. Clearly written, skillfully photographed step-by-step articles bring the expertise of top riders and trainers to the magazine’s goal-oriented readers.

e-Newsletter

• Price per Deployment: $625

Subscribers

25,577

JAMESEDITION.COM

With over 10 million unique users per year from around the world, JamesEdition.com is the quintessential marketplace for ultra-high-net-worth individuals. With users evenly spread through the Americas, EMEA and Asia, JamesEdition.com is the only truly global site to market luxury.

ANNUAL INCOME:

• 35% >$500k

• 13% $250k to $499k

• 28% $100k to $249k

• 24% <$100k

HOUSEHOLD NET WORTH:

• 35% >$5M

• 19% $1M to $5M

• 17% $500k to $1M

• 29% <$500k

CIRCULATION AND DEMOGRAPHICS

Male/Female Skew 70% / 30% Unique Users per Month 1M

Average Visit Duration 6:30

Average pages per session 8.7

Unique Users per year 10M

E-NEWSLETTER

Feature your listings in the weekly newsletter which attracts very high-quality traffic.

• 350,000 Subscribers

• Open Rate: 23 -25%

• Average CTR: 3%

Newsletter Top & Article

Top Position + Custom Article.

$5,500

Newsletter Trending & Journal Article

Lower Position in the Newsletter + Personalized Article.

$3,300

Newsletter Ad

Brief Description in Center Position

$1,500

HERO SLIDER PLACEMENTS

Promote your listings through generously sized hero bars with the best positioning.

• Real Estate Page: $1,600 for 30 days

• Main Page: $2,000 for 30 days

NEW & TRENDING HOME PAGE POSITIONS

JE users love browsing a curated selection of the best listings. Include your property to be part of the latest buzz.

• Real Estate Page: $1,000

• Home Page: $1,200 for 30 days

JAMESEDITION.COM

Social Media

Reach a wider audience across JamesEdition’s most powerful channels. Select the package that suits your needs best, and receive added exposure benefits across our social media channels.

• 100,000 Instagram Followers

• 33,000 Facebook Page Likes

• 15,000 TikTok Followers

• 1.3 Million Accounts Reached on Instagram/month

• 450,000 Total Organic Likes on TikTok

• 4.3 Million Views on #JamesEdition on TikTok

Social Media Packages

Photo $500

• 1 featured listing

• 1-5 photos

• Short caption

• Listing info box

• 1 tag on pictures & caption

• Link in bio

Photo Plus $1,000

• 1-5 featured listings

• 1-10 photos + text

• Long caption

• Listing info box

• 1-3 tags on pictures & caption

• Link in bio

• Repost on stories

Video $1,800

• 1-5 featured listings

• 5-30 seconds video

• Reels & TikTok format

• Short caption

• Listing info box

• 1-3 tags on caption

• Link in bio

OCEAN HOME

Ocean Home showcases the best in luxury coastal design and celebrates the top architects, interior designers and craftspeople creating these waterfront dream homes from coast to coast and beyond.

CIRCULATION AND DEMOGRAPHICS

Average HHI 2.4M

Average HHNW $10M+

Average Home Value $3.3M

Views 38,199 Unique Visitors 33,196

with a Facebook ad to reinforce your message.

Digital

OCEAN HOME: Digital

Sponsored Content written and created by our editors to showcase your products and services. Posted on oceanhomemag.com, your article with be tailored to meet your marketing objectives and highlight your unique capabilities and projects. 800-1,000 words + 4-6 images.

Leverage brand trust on a premium social platform with our Audience Extension. Our agency media buying team will evaluate programmatic, social, and native channels to ensure your message is in front of the right audience. Utilize a premium brand name with a strong analytical approach to advertising.

with and Home our and same message.

Third party targeted Exclusive Email Campaigns delivered to the exact individuals or professionals that you are trying to reach. Specify any demographic or geographic location(s) and we will send your campaign three times to ensure you maximize your reach. Starting at 20,000+ individuals we can scale to match your budget. Re-target this same audience with a Facebook ad to reinforce your message.

Subscribers can be targeted either with campaign sent (Wednesdays and sponsor in our monthly Ocean Home 21,000+ subscribers who receive our average of 19% Open Rate and almost 15%. Re-target this same Facebook ad to reinforce your message.

E-Newsletter

Social Media - Target our friends and followers across Ocean Home social platforms. We will post your images and copy on our Facebook, Instagram and Twitter channels and leverage our brand to enhance your exposure and amplify engagement.

Social Media - Target our 60,000+ dedicated friends and followers across Ocean Home social platforms. We will post your images and copy on our Facebook, Instagram and Twitter channels and leverage our brand to enhance your exposure and amplify engagement.

Custom E-Mail

Online Banner Ads offer a versatile, flexible and affordable way to connect with consumers and drive customers to your website. Since they can be scaled to run over time, they also provide an excellent way to establish your online presence and brand awareness. You can buy single units or a full screen takeover.

Facebook Post

• Subscribers: 21,000+

2022 DIGITAL RATES

• Price per Month: $600

Sponsored Content written and created by our editors to showcase your products and services. Posted on oceanhomemag.com, your article with be tailored to meet your marketing objectives and highlight your unique capabilities and projects. 800-1,000 words + 4-6 images.

• Subscribers: 20,000+

• Price per Week: $2,500

EXCLUSIVE EMAIL:

CUSTOM CONTENT / SPONSORED CONTENT:

3RD PARTY EMAILS

SOCIAL MEDIA

and created by our editors to and services. Posted on oceanwith be tailored to meet your highlight your unique capabili800-1,000 words + 4-6 images. delivered trying locato enindividuthis same message.

Leverage brand trust on a premium social platform with our Audience Extension. Our agency media buying team will evaluate programmatic, social, and native channels to ensure your message is in front of the right audience. Utilize a premium brand name with a strong analytical approach to advertising.

Exclusive Email Campaigns delivered or professionals that you are trying demographic or geographic loca your campaign three times to enreach. Starting at 20,000+ individumatch your budget. Re-target this same Facebook ad to reinforce your message.

MULTI PLATFORM MEDIA BUYING:

WEBSITE* BANNER ADS:

$2,800.

$2,800. Customizable options also available Inquiry for current options and rates Campaigns starting at $400 Inquiry for custom solution and rates

$2,800.

Social Media - Target our 60,000+ dedicated friends and followers across Ocean Home social platforms. We will post your images and copy on our Facebook, Instagram and Twitter channels and leverage our brand to enhance your exposure and amplify engagement. Leverage brand trust on a premium social platform with our Audience Extension. Our agency media buying team will evaluate programmatic, social, and native channels to ensure your message is in front of the right audience. Utilize a premium brand name with a strong analytical approach to advertising.

Instagram Post

RATES

• Followers: 21.8K

• Price per Post: $600

$2,800.

Online Banner Ads offer a versatile, flexible and affordable way to connect with consumers and drive customers to your website. Since they can be scaled to run over time, they also provide an excellent way to establish your online presence and brand awareness. You can buy single units or a full screen takeover.

$15 CPM

Online Banner Ads offer a versatile, flexible and affordable way to connect with consumers and drive customers to your website. Since they can be scaled to run over time, they also provide an excellent way to establish your online presence and brand awareness. You can buy single units or a full screen takeover.

Facebook/Instagram Ad

• Price per Month: $1,900

$2,800. Customizable options also available

SPONSORED CONTENT:

Inquiry for current options and rates

Online Banner Ads offer a versatile, flexible and affordable way to connect with consumers and drive customers to your website. Since they can be scaled to run over time, they also provide an excellent way to establish your online presence and brand awareness. You can buy single units or a full screen takeover.

$2,800. Customizable options also available

Inquiry for current options and rates

Campaigns starting at $400

Campaigns starting at $400

Inquiry for custom solution and rates

$15 CPM

Inquiry for custom solution and rates

$15 CPM

Leverage brand trust on a premium social platform with our Audience Extension. Our agency media buying team will evaluate programmatic, social, and native channels to ensure your message is in front of the right audience. Utilize a premium brand name with a strong analytical approach to advertising.

• Followers: 21,600

• Price per Post: $600

Our opt-in Email Subscribers can be targeted either with an Exclusive e-mail campaign sent (Wednesdays and Sundays) or as a sponsor in our monthly Ocean Home newsletters. With 21,000+ subscribers who receive our Newsletters, we have an average of 19% Open Rate and a Click Through Rate of almost 15%. Re-target this same audience with a Facebook ad to reinforce your message.

SALES@OCEANHOMEMAG.COM

Sponsored Content written and created showcase your products and services. homemag.com, your article with be tailored marketing objectives and highlight your ties and projects. 800-1,000 words + 4-6

Sponsored Content

• Price: $2,500

Third party targeted Exclusive Email Campaigns delivered to the exact individuals or professionals that you are trying to reach. Specify any demographic or geographic location(s) and we will send your campaign three times to ensure you maximize your reach. Starting at 20,000+ individuals we can scale to match your budget. Re-target this same audience with a Facebook ad to reinforce your message.

2022 DIGITAL RATES

OCEAN HOME: Print

Ocean Home Magazine

Every issue of Ocean Home inspires and educates highly affluent readers about the world’s most exceptional oceanfront architecture, interior design, exclusive resorts and luxury lifestyle.

• Geographic breakdown: U.S. Northeast, Southeast and West Coasts; Canada; Caribbean

• Full Page: $2,600

• Full Page w enewsletter spot: $2,950

• 2 page spread: $4,950

CIRCULATION AND DEMOGRAPHICS

Circulation 70,000

Readership 195,000

Male/Female Skew 49% / 51%

Median Age 51

Average HHI $2.4M

Average HHNW $9.6M

Average Primary Residence Value $3.3M

ROBB REPORT

Robb Report is the leading voice in the global luxury market. Its discerning audience around the world has a shared appreciation and desire for quality, exclusivity, artisanship, heritage and fine design.

RobbReport.com

RobbReport.com is the right platform to ensure your brand is top-of-mind amongst a powerful, influential and engaged audience.

Real Estate Media Bar

Compelling and relevant coverage of the luxury industry brings in new readers each day, holds their attention and keeps them coming back for more. The Real Estate Media Bar positions a billboard banner of your property right on the Real Estate Home Page, providing outstanding visibility and click-through for high impact awareness.

• Price for 30 Days: $1,895

CIRCULATION AND DEMOGRAPHICS

Unique Visitors

5.6M

Visits 6.4M PVS/Uniques 1.9M

ROBB REPORT: Print

Robb Report Magazine

With its fingers on the pulse of the latest superlative products and experiences that today’s modern consumers seek, Robb Report is synonymous around the world with affluence, luxury and the best of the best.

• Half Page Full Color: $6,000

• Full Page Full Color: $12,000

CIRCULATION AND DEMOGRAPHICS

Male/Female Skew 78% / 22%

Median Age 45

Average HHI $489,000

Average HHNW $2,700,000

DECANTER

Engaging with wine lovers in over 100 countries around the globe, Decanter is the world’s leading wine media brand. Connect with a world-class audience of wine enthusiasts.

Digital Demographics

• Readers of DecanterChina.com and Decanter China Social Media: 80,000

CIRCULATION AND DEMOGRAPHICS

Users per Month

87%

600,000 spend up to 30 euros on an everyday bottle of wine

Page Views 1.2M spend between 50-200 Euros on a bottle of wine

42%

have more than 1K bottles stored at home

20%

DECANTER

Weekly e-Newsletter

• Subscribers: 28,000

• Price per Deployment: $695

Banner Ads

Enable display ads of your property to travel among all of the content pages on Decanter.com ensuring even visibility.

• Impressions per Month: 50,000

• Price: $2,500

Social Media

Reach a bespoke audience through the Decanter Social Media network. Can link to advertorials.

• One Month Facebook Campaign: $2,350

• One Month Instagram Campaign: $4,000

A LUXURY REAL ESTATE SUPPLEMENT FROM THE WALL STREET JOURNAL MANSION GLOBAL EXPERIENCE LUXURY

A TARGETED OPPORTUNITY FOR BROKERS AND AGENTS

SHOWCASE YOUR DISTINCTIVE PROPERTIES IN EXPERIENCE LUXURY

Mansion Global Experience Luxury gives agents and brokers a one-of-a-kind opportunity to showcase their exceptional properties to The Wall Street Journal’s high-net-worth subscribers within the most affluent ZIP codes and markets across the country.

With beautifully photographed features and articles, Mansion Global Experience Luxury reports on the latest real estate tips and trends for home buyers – providing an ideal environment to highlight your covetable properties.

Inserted into the WSJ Weekend Edition delivered on Saturdays.

Surround your best properties with award-winning content for the most qualified residential real estate buyers.

MANSION GLOBAL EXPERIENCE LUXURY

A LUXURY REAL ESTATE SUPPLEMENT

DISTRIBUTION

LISTING GUIDELINES

MINIMUM LISTING PRICE: $1 million

FROM THE WALL STREET JOURNAL MANSION GLOBAL EXPERIENCE LUXURY

100,000 WALL STREET JOURNAL PRINT SUBSCRIBERS + DIGITAL PDF OF INSERT TOP ZIP CODES IN:

NEW YORK, LOS ANGELES, SAN FRANCISCO, MIAMI, CHICAGO, BOSTON, DALLAS, HOUSTON AND WASHINGTON, D.C.

DEADLINES

EDITION CLOSE MATERIALS DUE DELIVERY

OPTIONS: (1) listing per page, (2) listings per page or (4) listings per page

LISTING GUIDELINES

A LUXURY REAL ESTATE SUPPLEMENT FROM THE WALL STREET JOURNAL MANSION GLOBAL EXPERIENCE LUXURY

TEMPLATES: InDesign templates supplied for each size. Options of listings templates supplied

DISTRIBUTION

100,000 WALL STREET JOURNAL PRINT SUBSCRIBERS + DIGITAL PDF OF INSERT

DELIVERABLE: Finished artwork (PDFs) using our InDesign template, including images + content

SUPPLIED AD SPECS

SINGLE PAGE: 9.625”W x 10.17”H

TOP ZIP CODES IN: NEW YORK, LOS ANGELES, SAN FRANCISCO, MIAMI, CHICAGO, BOSTON, DALLAS, HOUSTON AND WASHINGTON, D.C.

MINIMUM LISTING PRICE: $1 million

OPTIONS: (1) listing per page, (2) listings per page or (4) listings per page

TEMPLATES: InDesign templates supplied for each size. Options of listings templates supplied

LISTING GUIDELINES

Winter January 18 January 26 February 26 (Weekend Journal)

DELIVERABLE: Finished artwork (PDFs) using our InDesign template, including images + content

DISTRIBUTION

Spring March 14 March 23 April 23 (Weekend Journal)

100,000 WALL STREET JOURNAL PRINT SUBSCRIBERS + DIGITAL PDF OF INSERT

Summer June 13 June 22 July 23 (Weekend Journal)

Fall September 6 September 14 October 15 (Weekend Journal)

Ski & Mountain October 24 November 2 December 3 (Weekend Journal)

TOP ZIP CODES IN: NEW YORK, LOS ANGELES, SAN FRANCISCO, MIAMI, CHICAGO, BOSTON, DALLAS, HOUSTON AND WASHINGTON, D.C.

SPREAD: 20.125”W x 10.17”H

MINIMUM LISTING PRICE: $1 million

DEADLINES

(Request mandatory 4-color material specs for text size, font, color, graphic, etc.)

Winter January 18 January 26 February 26 (Weekend Journal)

SUPPLIED AD SPECS

SINGLE PAGE: 9.625”W x 10.17”H

SPREAD: 20.125”W x 10.17”H

OPTIONS: (1) listing per page, (2) listings per page or (4) listings per page

Spring March 14 March 23 April 23 (Weekend Journal)

Notes for Spreads: No bleed. Ads will appear with a newsprint margin around all sides. Text cannot cross the center, as the legibility will be compromised.

Summer June 13 June 22 July 23 (Weekend Journal)

FOR MORE INFORMATION AND TO ORDER, CONTAC T:

Fall September 6 September 14 October 15 (Weekend Journal)

Ski & Mountain October 24 November 2 December 3 (Weekend Journal)

($1,153 for ad placement and template layout services)

Templated Listing Page

(Request mandatory 4-color material specs for text size, font, color, graphic, etc.)

TEMPLATES: InDesign templates supplied for each size. Options of listings templates supplied

Notes for Spreads: No bleed. Ads will appear with a newsprint margin around all sides. Text cannot cross the center, as the legibility will be compromised.

DELIVERABLE: Finished artwork (PDFs) using our InDesign template, including images + content

FOR MORE INFORMATION AND TO ORDER, CONTAC T:

SUPPLIED AD SPECS

SINGLE PAGE: 9.625”W x 10.17”H

SPREAD: 20.125”W x 10.17”H

($1,153 for ad placement and template layout services)

(Request mandatory 4-color material specs for text size, font, color, graphic, etc.)

PREMIUM AD PAGE POSITION*

Notes for Spreads: No bleed. Ads will appear with a newsprint margin around all sides. Text cannot cross the center, as the legibility will be compromised.

•

•Opposite TOC

•Opposite Property Showcase Opener

•Inside Back Cover

•Back Cover

•Inside Front Spread •Center Spread

FOR MORE INFORMATION AND TO ORDER, CONTACT: DAMON SALERNO ASSOCIATE DIRECTOR

DAMON.SALERNO@WSJBARRONS.COM

CITY LIFESTYLE & SPECIFIC INTEREST

MODERN LUXURY

Modern Luxury is the nation’s largest luxury media company offering leading brands access to the most affluent audiences in the most prominent cities across the U.S.

MODERN LUXURY: Digital

Luxury Mail

Luxury Mail tactfully uses email, social and display retargeting to reach new potential customers, providing you with a ROI lead list.

• Database of 95M emails

• Demographic, Sociographic and Geographic Targeting Parameters: 130

• 7-day program

• Price per Campaign: $6,250

MODERN LUXURY: Print

Regional Magazines

Hamptons • Gotham • Michigan Avenue • LA Confidential

• Ocean Drive • Palm Beach • Capitol File • DC • Aspen

Peak • Boston Common • Philadelphia Style • Las Vegas

• Price: Full page starting at $3,825

CIRCULATION AND DEMOGRAPHICS

Average Age 47

Male/Female Skew 41% / 59%

Average HHI $2,213,920 Median HHI $389,540

THE REAL DEAL

The Real Deal, often referred to as ‘the bible’ for the real estate industry, reaches millions of real estate professionals nationally. The Real Deal brings together the most influential people in the world — 95% of the two million subscribers are C-Suite, business owners, board members or senior managers.

THE REAL DEAL: Digital

Sponsored Content

Solidify your positioning and brand story by posting existing content inclusive of articles, videos and more on TheRealDeal.com. This content remains live on the site.

• Content Article on TheRealDeal.com

• Content Promoted on Homepage for 1 Week

• Content Promoted in Daily Newsletters (2x) + Social (2x)

• Page Views: 2,000+

• Avg. Time Spent on Site: 2:03

• Price per Post: $7,500

Social Promotion

Leverage the social network of TRD with posts and stories directly targeted to your audience.

• Price per Post: $800

Followers

• Facebook: 10,000+

• Instagram: 120,000+

• Twitter: 65,000+

• Linked In: 45,000+

Dedicated e-Blasts

The Real Deal’s open rates for emails continue to exceed industry benchmarks. Dedicated email blasts offer an opportunity to share your vision, brand messaging and opportunities directly.

• National: $10,000

• New York: $8,500

• South Florida: $5,885

• Chicago: $3,750

$6K minimum spend for The Real Deal

about us

For 52 years, one brand has helped luxury real estate specialists expand their reach across countries and continents, providing them with an effective means to grow their share of listings, sales and referrals. That brand is Unique Homes Luxury Media. What began simply as a glossy listings magazine has evolved over nearly five decades into a comprehensive marketing platform.

distribution

• Mailed to homes valued at $5 million and up across the U.S.

• Sold by subscription.

• At newsstands and bookstores worldwide.

• Sent to industry-leading agents and their top clients.

• Distributed at luxury events and conferences.

• Advertised properties appear on UniqueHomes.com for one year.

demographics

• Average net worth: $4,525,000.

• Average value of real estate holdings: $3,500,000+

• 40% own 2 properties; 30% own 3 or more properties.

• 7 of 10 are actively in the market to buy or sell.

• 4 of 5 have yet to select an agent/broker.

LUXURY OUTLOOK ’23 — January/February

Deadline for the 2023 Luxury Outlook Edition:

December 16, 2022

Distribution: January to March

SUMMER ’23 — July/August

Deadline for the 2023 Waterfront Edition:

June 16, 2023

Distribution: July to September

SPRING ’23 — March/April

Deadline for the 2023 ELITE Edition:

February 17, 2023

Distribution: March to May

FALL ’23 — September/October

Deadline for the 2023 Fall Edition:

August 18, 2023

Distribution: September to November

ULTIMATE ’23 — May/June

Deadline for the 2023 Ultimate Homes Edition:

April 14, 2023

Distribution: May to July

ANNIVERSARY ’23 — November/December

Deadline for the 2023 Anniversary Edition:

October 13, 2023

Distribution: November to January

The Greenest Architecture

ByRogerGrody

the high end

Theutopianintersectionofnatureanddesign

In the world of social media and constant emails, it may be surprising to realize that direct mail marketing remains highly effective. What if YOUR mail piece is not just the standard brokerage-issued postcard or newsletter?

Architectsanddevelopershave beenencouragedtobuildgreen fordecades,resultingintheuse ofsustainablebuildingmaterials,greater energye ciencyandmoregenerous allocationsofopenspace.Butadramatic movementhasemergedinwhichagriculture isliterallyintegratedintoarchitectureandthe approach,knownas“agritecture”orbiophilic design,representsthecurrentfrontiersof sustainability.Manybuildings,usuallyincentivizedby governmentagencies,earncertificationsfor sustainabledesign,butothersareliterally green.Theagritecturetrendbeganmanifesting itselfwithrooftoplawns,athleticfieldsor gardens,whichnotonlyinjectedprecious greenspaceintodenselypopulatedcitiesbut alsoreducedenergycosts.Livingwallsbegan poppingupintrendyrestaurantsandhotel lobbies,butthesegestureshardlycapturedthe truepotentialofthemovement.Thetermsagritectureorbiophiliawere hardlyinvogue,evenimagined,duringthe careerofFrankLloydWright,butsomeexperts viewhimasoneofthemostinfluentialearly proponentsofthetheory.Wright’smost iconichome,FallingwaterinPennsylvania,is perhapstheultimateexampleofanarchitect incorporatingnatureintothebuiltenvironment, aconsistentdoctrineofthelegendary designer.

Singapore’sParkroyalCollection Pickeringisanultra-greenhospitality/ commercialprojectbyWOHA,afirm pushingthelimitsofagritecture.

Be remembered as the most sophisticated agent in your sphere, and allow us to create The High End for you — a gorgeous magazine, full of large, beautiful photos and interesting yet quick reads on the latest in the world of luxury. As a high-end real estate agent, it’s the kind of content with which you will want to be associated.

promisesanewgenerationofeco-friendly, sustainable structures.

PHOTOBYPATRICKBINGHAM-HALL COURTESYOFWOHA

Unique Homes Digital & Social Solutions

For 52 years, Unique Homes is the brand consumers trust for luxury real estate. Expand your reach to this audience with UniqueHomes.com Digital and Unique Homes Social Solutions.

Luxury Agent Accounts on UniqueHomes.com

Featuring over 150,000 property views per month, UniqueHomes.com is one of the world’s most popular luxury home websites. Complete with photos and detailed information for thousands of properties from around the world, our site also features profiles of luxury specialists and links to digital magazines. Our popular Unique Homes blog publishes information on high-end real estate trends, editorial focused on many aspects of the luxury lifestyle, and much more. UniqueHomes.com offers a content-rich environment in which top agents can effectively promote both their listings and themselves.

Unique Homes Social Media Home-of-the-Day Posts

Featuring one of the Top 5 Real Estate Profiles on Facebook Worldwide, and over 400,000 Likes and Followers on Facebook, Instagram, Twitter and Pinterest.

Unique Homes Featured Posts + Social Media

A custom story crafted especially for you, published on our award-winning UniqueHomes.com Blog, and includes a Social Media Home-of-the-Day Post.

Dedicated Email Newsletter Blasts

Reach over 50,000 luxury home owners and luxury real estate agents with a message that highlights one of your luxury listings.

Featured Properties at the top of UniqueHomes.com

Of over 40,000 luxury homes on UniqueHomes.com, only 20 are in top of site rotation

Property Feeds on UniqueHomes.com

Contact us about setting up a direct feed of your luxury properties to UniqueHomes.com

Our Luxury Custom Publishing Division

Unique Homes Luxury Media includes the most comprehensive custom publishing division in the luxury real estate industry. In addition to creating and printing world-class magazines (both print and digital) for some of the top names in real estate, we also work closely with our clients to develop and implement effective distribution and marketing strategies for these publications on local, regional, national and international levels. Custom magazines are a great way for companies and top agents to expand their brand presence and promote listings at the same time. Our goal is to help each of our custom publishing clients achieve the maximum success possible with their respective private-label publications.

Take A Look At Our Custom Publications HERE

FARM & RANCH

The Land.com Network consists of three most visited land listing marketplaces on the web – Lands of America, Land And Farm and LandWatch. Connecting more than 12+ million engaged land buyers with sellers, they help drive the most exposure and leads to grow your business.

Lands of America

Lands of America is the premier rural real estate site with farms, ranches, country homes, mountain property for sale and more.

Land and Farm

A top-tier rural property marketplace, Land And Farm receives more than two million visits and 16 million page views monthly.

Land Watch

LandWatch is an online leader in rural properties and land for sale, including home sites for vacation, recreation or investment.

LAND.COM: Digital

Dedicated Emails

Get in front of land buyers with high-performing email campaigns. Create a custom message highlighting your properties and business.

• Price for 5,000 Recipients: $1,250

Subscribers

750,000

THE LAND REPORT

The Land Report profiles passionate landowners, high-net-worth home and estate owners, identifies unique home-buying and land investment opportunities, explains ways to improve and conserve land, provides legislation updates, and highlights outdoor gear and equipment. TheLandReport.com serves as a daily guidebook for American landowners, featuring a database full of credible and relevant stories gathered daily from media outlets around the country.

CIRCULATION AND DEMOGRAPHICS

Male/Female Skew 82% / 18% Average HHI $9.2M

40,000+

$89.3M

THE LAND REPORT: Digital

The Land Report Monthly E-Newsletter

Distributed to over 27,000 opt-in subscribers and is shared with over 61,000 followers on social media.

On the Market

This featured property section wraps around content at the beginning of the e-newsletter for greater visibility.

Price: $1,950 per spot.

THE LAND REPORT: Print

The Land Report Magazine

The Land Report magazine provides nationwide news, information and insight into 40,000 of America’s most affluent current and potential home buyers and landowners.

• Cost: $4,900

CONDÉ NAST: Digital

Condé Nast UK Real Estate Instagram Post

Get the word out on your property to an exclusive UK luxury audience. @condenastproperty is the fastest growing Instagram account at Condé Nast Britain.

Price per Post: $2,250

Followers 229,000 and growing

ASIA TATLER

Established in 1977 with the launch of Hong Kong Tatler, the Asia Tatler media group doesn’t just chronicle society, they define it – the people, the places, the events, the objects. They connect high society and the most influential people in eight Asian markets, a readership that shapes opinions and trends.

ASIA TATLER: Digital

Real Estate Page (Homes) Vertical Takeover

• Monthly Visitors: 3M+

• 100% SOV across mobile and desktop

• Multiple creative units for a powerful marketing boost

• Price, 1 week duration: $4,495

Tatler Social Media

Tatler social media channels allow us to reach a younger, highly engaged digital native audience. Tatler’s social media content has bespoke designed visuals and platform-first content, including video and audio.

• 1.3M social media followers across Asia

• Price for Instagram Story (5-6 slides): $2,565

• Price for Tatler eDM Inclusion: $2,250

ASIA TATLER: Print

Tatler Magazines

• 8 Print Editions Around Asia

• Hong Kong: 31,500

• Indonesia: 20,000

• Mainland China: 382,000

• And More

• Price: $3,500-$23,800

2.2M

Average HHI HK $3.2M (approx. USD $400,000)

Average Personal Income U.S. $11.6M

JUWAI

Juwai is the No. 1 Chinese and Asia marketplace for overseas property and reaches millions of monthly active users, 195 countries and 326 cities in China, with six million property listings from 111 countries.

Juwai was named the top international real estate website in China by the country’s peak e-commerce body for two years running and a winner of the prestigious Red Herring Global Top 100 Award for excellence.

• Distribution: Worldwide or National 57% from China, 43% worldwide Empower Asian Consumers to be Global Residents

Page views per month

7M+

Unique Monthly Visits 5.5M

Male/Female Skew 62% / 38%

Global Median Inquiry Price

$329,990 USD

JUWAI

Hot Property + Luxe Channel Property Listing Combo

Special price of $675

This special combo is perfect for heightened awareness through home page positioning via the Hot Property and longevity and luxury classification via the Luxe Channel.

Hot Property

Be seen before Chinese buyers even begin their property search! Located on the home page above the fold.

• Attract up to 90.8x more traffic

*Must be purchased with the Luxe Channel Property Listing

Juwai Luxe Channel Property Listing

Connects you to UHNW (Ultra High Net Worth) Chinese consumers.

• For properties $2M+

JUWAI

Super Leaderboard

• 1 Position

• SOV: 25%

• Price per Month: $300

Creative Editorial and Social Media Posting

Professionally crafted content written in close conjunction with your marketing team.

• Featured on Juwai Home Page and Relevant Country Pages

• Boosted on WeChat, Weibo and Other Social Media Accounts

• Price per Article: $2,355

Developer Marketing Solution

6 month multi-media promotion with agent/office page, advertorial, ROS banners, floor plans and more.

• Price per 6 Month Campaign: $7,500

• With Joint Live Event (Juwai TV and Social Media): $10,000

PROPGOLUXURY

PropGOLuxury is the leading global luxury real estate site serving affluent English and Chinese audiences that allows users to search for luxury homes based on price and location. It offers the most effective way to reach luxury property buyers, including China’s large and rapidly growing international property buyer demographic.

PropGOLuxury offers a powerful distribution network providing maximum exposure to elite property consumers. The partner network reaches an aggregate audience of 20M luxury property consumers each month.

Regional Featured Listing + Large Banner

Display your property prominently in search area listings and a supersized banner on the regional home page.

• Generate up to 12x more leads than standard listings.

• Price for 30 Day Featured Listing & Banner: $750

CIRCULATION AND DEMOGRAPHICS

English Average HHNW $2.8M USD English Average HHI $250,000 USD Chinese Average HHI 6.4MM Chinese Average HHNW $4.575M USD

LE FIGARO

The Strength of France’s Leading Media Group

26.7 million French people each month consume our brand

Le Figaro is available in prestigious leisure settings: hotels, luxury hotels and spas, golf clubs, and even in luxury clothing stores (such as Armani, Hermès, and Ralph Lauren).

We also deliver to international business settings: embassies, investment banks, architects’ firms, newspaper kiosks and Relay newsagents in the main railway stations and airports, the Air France app.

• #1 publication in high socio-economic groups

• #1 publication among the highest earners

• Close to two out of three people in high socioeconomic groups read Le Figaro

• The high socio-economic category comprises 8.9 million people.

Readers 1.4 million

Web Visitors 93,000 /month

Page Views 890,000 /month

PROPRIÉTÉS LE FIGARO - Digital

PROPRIÉTÉS LE FIGARO.com - France

• 2.1 million sessions per month

• International audience: 22%

(Top 5 audience: US, UK, Belgium, Switzerland, Germany)

PROPRIÉTÉS LE FIGARO.com - International

• 180.000 sessions per month

(top 5 audience: US, UK, France, Canada, Australia)

PROPRIÉTÉS LE FIGARO - Digital

Headline Search Results

Position your property at the very top of the results page.

• $795/ City/ Month

Retargeting on Social

Ads matching the website user’s search criteria appear directly on users Facebook and Instagram news feed – ensuring you remain a constant presence in the life of your potential purchaser.

• 25% increased visibility

• $895 - 600 Clicks Guaranteed

Native Ad

Premium display format increases visibility among search results. These placements are also able to appear to users with specific search criteria – castles, manors, etc.).

• $500/ City/ Month

Web Advertorial + Ad Campaign

$4,850

An article on the subject of your choice, published on one of the real estate portals, and supported by a media push.

• Includes an email to the PROPRIÉTÉS LE FIGARO contact base

• Native campaign with 100K Impressions

• Sponsored post on Facebook and Twitter

PROPRIÉTÉS LE FIGARO - Print

Propriétés Le Figaro is the finest selection of luxury properties to buy and to rent in France and around the world- in print and online. Propriétés Le Figaro embodies the essence of the French way of life, with a property magazine published bi-monthly. Your properties will be seen by the wealthiest people in France, executives of CAC 40 companies, and executives from the Top Management network. In addition to print, it has an online edition and a mobile app.

• Readers: 1.4 million

• Web Visitors: 93,000 per month

• Page Views: 890,000 per month

• Distribution: U.S.A. 32%, U.K. 19%, France 12%, Canada 3%, Australia 3%

Full Page $2,500 Full Page Advertorial $3,000

SIMPLY ABU DHABI

Simply Abu Dhabi is officially the world’s largest ‘privately owned’ multimedia channel for Abu Dhabi.

They communicate to 7,800 of the world’s wealthiest through their print medium and talk to over 700,000+ high-net-worth and aspirational individuals daily via their digital channels.

CIRCULATION AND DEMOGRAPHICS

Average NWI $25M+

Male/Female Skew 48% / 52%

Median Age 30-55

SIMPLY ABU DHABI: Digital

Instagram Post

• www.instagram.com/simply.abudhabi

• www.instagram.com/amazingabudhabi

• www.instagram.com/simplydubai

• @simply.abudhabi

• @simplydubai

• Instagram 315,000+ followers over three channels

• Price: $1,350 per Post (minimum 2 post purchase)

Company materials, programs or meetings that are not for compliance purposes are optional for your use as an independent agent affiliated with a Coldwell Banker® franchised office or a company owned Coldwell Banker® brokerage. Your use is not required for your continued affiliation with the Coldwell Banker brand. © 2023 Coldwell Banker Real Estate LLC. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Coldwell Banker, the Coldwell Banker logo, Coldwell Banker Global Luxury and the Coldwell Banker Global Luxury logo are registered service marks owned by Coldwell Banker Real Estate LLC in the United States and by Coldwell Banker LLC in Canada. Each sales representative and broker is responsible for complying with any consumer disclosure laws or regulations. In Canada, any use of the term “sales associate” or “agent” herein shall be replaced with the term “sales representative”. 23ZYAE_NAT_3/23