FEATURED COVER STORY
North Georgia Equipment Sales by David Thompson
I
t’s about to be that time of year again. You know, the
equipment store. Chris was one of the first employees at
time of year when you gas up the chainsaw, break out
Branson Tractors and a national service manager. This made
the garden tools, and realize that, sometime between
him very adept at the “service” part of industry: taking care
Halloween and Saint Patrick’s Day, your lawnmower
of repairs and so on. “I’ve been in retail, wholesale, and the
stopped working. But this year, there’s no reason to spend
service side,” Jeff said. “I can see the customer’s concerns
your free time blindly looking for the right equipment for
and the concerns of my suppliers because I see both sides.”
your lawn, garden, or flower bed. This year, come to North
He believes their intimate knowledge of the inner workings
Georgia Equipment Sales and let the experts help you find
of the business puts them at an advantage, but what really
exactly what you need!
sets North Georgia Equipment Sales apart is their service.
North Georgia Equipment Sales was started in 2001
Even if you didn’t buy a piece of equipment from them, they
by Jeff Blalock and Jimmy Holbrook as a seller of farm
will still take care of any problems it has for you and get
equipment and tractors. Shortly thereafter, Chris Drury
it running perfectly again. “Whether you buy your tractor
came on board as part of the company. As the company
from Lowe’s or Home Depot, we’ll do the service on it.”
grew, they moved to selling outdoor power equipment.
Technology is helping innovate our everyday lives, and
Now, 20 years later, Jeff and Chris sell everything from
North Georgia Equipment Sales is embracing the future
string trimmers to tractors. They have two separate
of technology in outdoor equipment. One of their new
locations: one in Summerville, located at 10820 Commerce
products is the Husqvarna Automower. Best described as a
Street, and a second in Rock Spring, which they opened in
“Roomba for your yard,” this ingenious lawnmower uses a
2002, located at 155 Pruett Lane.
patented onboard GPS navigation system to map your yard,
“We started the business from scratch,” said Jeff. He had
optimizing its run time and cutting your grass while you
been in the farm equipment business previously, working
watch with the satellite view from the comfort of your living
as a representative for and managing a wholesale farm
room or porch. And the Automower is just the beginning.
22 // March 2021
