


There are no parks nor any available parklands in this section of Buena Park. An initial opportunity to provide some dedicated park facilities at Whitaker School has blossomed into a full of fledged “new” park across three acres of school yard. Through a series of community outreach workshops a plan has emerged with several exciting and unique elements. In addition to normal park amenities, shaded picnic spaces, play lots restrooms, a jog path and nice open spaces, there will be a STEM themed hardscape plaza, unique geometric ground patterns and other creative play spaces. The basketball court surface will be painted for fraction ball, a math-based ball game. The running/walking track will have distance markers. The universal accessible play lot is envisioned to have fun, exciting, and challenging elements for all ages. This fully lighted park will host sports activities, family gatherings, and a myriad of recreation opportunities in this under served part of the city. As the property is to be shared with Whitaker Elementary School, a unique agreement between the City and the School District will allow for this great joint use community facility.
Membership Has Its Privileges ............ 10-12
From New Hire to Rising Star 14-16
Building Inclusive Recreation 18-20
2025 CPRS Parks Make Life Better Photo Contest Winners 21-28
CONNECTIONS 2025 in Review 30-42
Expanding Play: Rosemead’s Commitment to Inclusive and Innovative Recreation 46-48 Awards of Excellence Winners 50-64 Managing for Mixed Use: Oceano Dunes State Vehicular Recreation Area Case Study ..................................66-69
Boost Your Visibility: How to Get Media Coverage That Matters 72-73 Empowered at Every Age 75-76 DEPARTMENTS
CALIFORNIA PARKS & RECREATION (ISSN 0733-5326) is published quarterly by the California Park & Recreation Society, Inc., 7971 Freeport Blvd., Sacramento, CA 95832-9701. Opinions expressed in credited articles are those of the author and not necessarily those of the society. Subscription rate is $30.00 per year and is included in membership dues. Individual subscriptions apart from CPRS membership are available only to colleges, and libraries. Single copy price for all other issues is $7.50 for members and $12.50 for nonmembers. Periodicals postage paid at Sacramento, California, and at additional mailing offices. POSTMASTER: Send address changes to CALIFORNIA PARK & RECREATION SOCIETY, 7971 Freeport Blvd., Sacramento, CA 95832-9701. Send manuscripts, query letters and artwork to Alisha Herriott. Advertising materials should be sent to Todd Pernsteiner at todd@pernsteiner.com or call (952) 841-1111. Guidelines for submitting articles and advertising rates are available from same address, or from the CPRS website. (www.cprs.org). ©2025, California Park & Recreation Society, Inc.
PRESIDENT
Cindy Bagley, CPRP (She/Her)
City of Rohnert Park 707-588-3452
PRESIDENT-ELECT
Jenni Worsham
City of Fountain Valley 714-593-4447
VICE PRESIDENT
Adam Chow, CPRP, MPA (He/Him) City of San Ramon 925-972-3321
SECRETARY-TREASURER
Leah Martinez, CPRP (She/Her)
Hayward Area Recreation & Park District 510-881-6700
REGION 1
REPRESENTATIVE (Districts 1, 2, 3)
Ashika Lal (She/Her)
San Joaquin County 209-331-7400
REGION 2
REPRESENTATIVE (Districts 4, 5, 6)
Tricia Mullan, CPRP (She/Her)
City of Menlo Park 650-330-2225
REGION 3 REPRESENTATIVE (Districts 7, 8, 15)
Mel Johnson (They/Them)
Templeton Community Services District 805-434-4909
REGION 4
REPRESENTATIVE (Districts 11, 13, 14)
Candice Smith (She/Her) City of Ontario 909-395-2020
REGION 5
REPRESENTATIVE (Districts 9, 10, 12)
Aumee Frey (She/Her)
City of Mission Viejo 949-859-4348
SECTION REPRESENTATIVES
Administrators, Recreation and Recreation Therapy
Janine Andrade City of Bell 323-773-1596
Aging, Aquatics, Development & Operations and Educators
Nicole McNeil (She/Her) City of San Diego 619-533-6526
Feel free to contact any Board Member with questions or concerns.
EDITOR
PARKS & RECREATION
ADVERTISING MANAGER
Stephanie Stephens, CAE Todd Pernsteiner (She/Her) (He/Him) Executive Director todd@pernsteiner.com stephanie@cprs.org 952-841-1111
MANAGING EDITOR ADVERTISING ASSISTANT/ Alisha Herriott DESIGN/PRODUCTION (She/Her) Amy Pinkston Communications and (She/Her) Marketing Manager amy@pernsteiner.com alisha@cprs.org
PUBLISHING COMMITTEE
• Ciara Cuminskey
• Karina Guterrez
• Jake Hopkins
• Cathi Johnson
• Michelle Monier
• Michele-Bridget Ragsdale
• Keri Schwab
COPY EDITORS
• Stephanie Stephens
• Lauren Oakley
• Meghan Robinson
• Jill Nunes
Cindy Bagley, CPRP, CPRS President
I am so excited for the year ahead, and I hope you are as well!
There are some things you don’t think about when running for the President of CPRS. Writing this article is one of them. HaHa! But here we are. I want to make sure to start my Presidential year off by thanking you for your support and putting your trust in me. Whether you voted for me, voted for a different candidate, or didn’t vote at all, I am committed to serving every member of our association through the leadership of our State Board of Directors.
If you went to the CONNECTIONS Conference this year, you were able to feel first-hand the positive energy of the professionals in our field. During the General Opening Session, I was able to ask how many attendees were at the conference for the first time. I was in awe at how many first-timers were there. It’s truly amazing to know that there are so many agencies that support sending their staff. I haven’t been to many other state or national conferences, but I am always so inspired by the relationships our professionals build with our business partners (those who we visit in the Expo Hall). I have to believe they love coming to our conference best! *wink wink.
If you weren’t at conference, that’s okay! There are going to be so many opportunities to learn, grow, and
connect over the next year. With over 200 leaders throughout the State, the vision of CPRS is to ensure that all professionals in our industry have access to a community of professionals to network and build relationships with; opportunities to learn about and participate in advancement of the industry through state and local advocacy; resources to help serve your communities more effectively; and development opportunities through education to help professionals reach their career goals and aspirations.
CPRS has always developed incredible leaders who, with the incredible team of professionals that work for the Association, have created a place where we can all come together to make each other better. When we are the best version of the professional that we can be, our communities reap the rewards. We aren’t creating any new initiative this year, we are going to nourish all of the amazing things CPRS already has to offer all of you.
I have shared my philosophy before but will share it here again. I don’t believe that the work we do is essential. You can read that again if you want. Essential is not our word. COVID redefined what essential is … food, water, shelter. We aren’t that.
You don’t have to have parks and recreation services to have a City, Town, County, etc., but you do need parks and recreation services to have a place where people want to live. We are the character, the soul, and the pulse of our communities. We bring our communities to life. And while what we each do is very similar, it is also unique to our pocket of the State. You see, we are not essential... we are VITAL.
I believe wholeheartedly that what we do for our communities is what CPRS does for us as professionals. You don’t have to be a member of CPRS or attend CPRS events and trainings to be a park and recreation professional. But I do believe that in order to be the best professional possible, CPRS plays a vital role in that. I truly wouldn’t be where I am in my professional journey without CPRS, without all of the resources, and certainly without all of you.
I hope you engage this year. I hope to see you when I am out at District and Section events and trainings. If you ever want to chat, please reach out to me at any time. I am so excited for the year ahead, and I hope you are as well!
Until next time my friends, signing off…
Cindy
I believe wholeheartedly that what we do for our communities is what CPRS does for us as professionals.
Stephanie Stephens, CPRS Executive Director
What a conference! Connections 2025 brought together our CPRS community in a way that was inspiring, energizing, and unforgettable (not to mention full of smiles!). As we reflect on this year’s conference, one thing is clear: it takes a village to make something this special come to life—and we’re fortunate to have the best village around.
First and foremost, a huge shout-out to our Conference Committee, whose creativity and innovation were on full display. Huge hugs to Katie, Eric, Joey, Ivan, Vanessa, Nadia, Kate, Kourtney, Elizabeth, Marge, Teri, Jake, Serena, Leah and Tommy … and the countless others who stepped in where we needed you! Your fresh ideas brought new life to our conference experience and we can’t thank you enough.
To our speakers, thank you for sharing your wisdom, your stories, and your expertise. Your sessions challenged us, inspired us, and gave us tools to bring back to our communities.
And to our exhibitors and sponsors —thank you for bringing your products, services, and partnership to the table. You help us find solutions to the challenges we face and support the continued growth of the parks and recreation profession.
We are also incredibly grateful to our CPRS State Board, whose leadership helps steer the vision of our organization. Kyla, Cindy, Jenni, Adam, Victoria, Leah, Ashika, Tricia, Mel, Candice, Aumee, Janine and Nicole, your support and presence throughout the conference underscored your commitment to our mission, our members, and our future. Thank you for your work!
Let’s not forget YOU – our over 1,400 attendees, who brought the heart and soul to Connections 2025. You brought your energy, your ideas, your laughter, and your passion. You showed up ready to learn, connect, and contribute—and in doing so, reminded us why we do this work!
Of course, nothing would be possible without our CPRS HQ Team. Tammy, Lauren, Meghan, Alisha, Maryam, Lindsay and Bea … your dedication, professionalism, and tireless work behind the scenes are the backbone of the conference experience. From registration to room setups, from keynote prep to Expo logistics—YOU truly make the magic happen.
Together, we created something truly special at Connections 2025. Here’s to the power of community, and to all the amazing people who made it happen. Until next year—keep the connections going!
Namaste my friends.
Together, we created something truly special at Connections 2025. Here’s to the power of community, and to all the amazing people who made it happen.
By CPRS staff
People join the California Park & Recreation Society (CPRS) for many reasons— networking, professional growth, leadership opportunities, and access to valuable resources. Whatever your reason,
we’re glad you’re here!
CPRS offers a wide range of ways to get involved, stay informed, and make an impact in your community and career.
Districts & Sections
CPRS Districts
If you live or work in California, you’re automatically assigned to one of 15 geographic Districts, grouped into five regions. These Districts connect you with professionals in your area, offering events, trainings, and leadership opportunities. Use our interactive GIS map to find your District and connect with your local network.
www.cprs.org/about-us-cprs/ cprs-districts
CPRS Sections
Sections are based on areas of professional focus—like recreation, aquatics, administration, and more. Your $5 Primary Section membership supports trainings, networking, and scholarships—and gives you full voting rights. Add additional Sections for $15 each. Join as many as you like to broaden your network and resources.
www.cprs.org/about-us-cprs/ cprs- sections
CPRS is guided by the California Action Plan (CAP)—a set of nine goals that frame our statewide advocacy work:
• Strengthen Community Image and a sense of place
• Support Economic Development through parks and tourism
• Promote Safety and Security in public spaces
• Encourage Health and Wellness for all ages
• Foster Human Development from youth to seniors
• Increase Cultural Unity through inclusive programming
• Protect Environmental Resources through stewardship
• Facilitate Problem-Solving in local communities
• Provide Meaningful Recreation experiences
We encourage you to share your agency’s success stories, advocate with local officials, and raise awareness about the essential role of parks.
www.cprs.org/resources/cprspositioning/cprs-cap
This statewide campaign promotes the essential role of parks in health, happiness, and community. Use campaign materials to spread the message in your own community.
California Parks & Recreation Magazine
Published quarterly, the magazine shares industry trends, case studies, and success stories. It’s a great way to stay informed—and agency submissions are welcome!
www.cprs.org/resources/ publications/magazine
CPRS Buyer’s Guide
A searchable online and printed directory of trusted vendors, designed to help you find products and services for facilities, equipment, and programs.
Parks Impact Calculator
This free tool helps you quantify the benefits of parks—from economic impact to health and environmental value. Use it to support funding requests and community engagement. calculator.cprs.org
Equity, Diversity & Inclusion (JEDI)
Find resources, attend events, and join discussions focused on creating more equitable, inclusive communities.
www.cprs.org/resources/jedicounsel
PROFESSIONAL DEVELOPMENT: Build Your Skills
CONNECTIONS Conference & Expo
Our annual flagship event, featuring trainings, networking, and the latest in parks and recreation. www.cprs.org/education/ connections
A 2.5-day course covering finance, budgeting, sustainability, and longterm planning. Earn 1.5 CEUs and gain skills to support your agency’s future.
www.cprs.org/education/financialsustainability-certification
Held annually at UCLA Lake Arrowhead Lodge, this weeklong school offers a five-year curriculum covering the strategic management of public facilities.
www.cprs.org/education/mms
Certified Playground Safety Inspector (CPSI) Program
This certification program, offered with NRPA, trains professionals to identify and prevent playground hazards. Offered in-person or virtually.
www.cprs.org/education/cpsi
Innovations
JEDI Virtual Roundtables
Free, quarterly one-hour Zoom sessions focused on diversity, equity, and inclusion topics. Share experiences and learn from others in the field.
www.cprs.org/resources/jedicounsel
Looking to make an impact? CPRS offers many paths to leadership. Serve on a District or Section Board, volunteer at events, or speak at conferences. Leadership within CPRS helps you grow your skills, build your network, and shape the future of our profession.
• Learn new strategies and innovations
• Build lasting professional relationships
• Enhance your leadership and workplace skills
• Gain access to valuable resources and information
• Have a voice in shaping CPRS policy and direction
Start where you are—your leadership journey begins now. Each fall, we look for dedicated members who connect with our mission and values to serve on our state, district, and section boards. It’s a great opportunity to grow as a leader, collaborate with peers, and make a lasting impact on our community.
Interested in stepping up? Stay tuned for details this fall—we’d love to see you get involved!
www.cprs.org/about-us-cprs/cprsgovernance
By Heather Stephenson, Recreation Coordinator, Classes & Marketing, City of Paso Robles
Starting a career in parks and recreation is more than just a job—it’s an opportunity to make a lasting impact on the communities we serve. But how do new hires transition from eager beginners to rising stars in the field? Part of the answer lies in mentorship and a willingness to step outside of one’s comfort zone.
Greg Avakian, Director of Recreation for the City of San Luis Obispo, credits his mentor, Jim Wheeler, for encouraging him to get involved with professional committees through CPRS. During his early years working in aquatics for the City of San Ramon, Avakian says, “The best advice I received was to say ‘yes’ to just about everything related to exposure opportunities. Get involved in internal and external professional committees to develop your network and learn from others in your field of interest.
As Coach Lasso says… Stay Curious.”
Avakian’s reference to the now famous dart scene in the Ted Lasso TV show highlights the value of curiosity and also the importance of asking open-ended questions, withholding judgment, and staying open to learning.
Angelica Fortin, Community Services Director for the City of Paso Robles,
believes that starting with curiosity about others can lead to meaningful relationships, a skill that’s essential for long-term success. “I like to start with learning about what is important to the individual. I share about myself and invite them to do the same. This builds relationships, creates
“The best advice I received was to say ‘yes’ to just about everything related to exposure opportunities.”
- Greg Avakian
understanding, and often reveals commonalities that drive us,” says Fortin.
Mentorship has played a crucial role in her career. “I have benefited from people seeing something in me that I had a hard time seeing myself. My
mentors invited me to trainings, gave me responsibilities I would have shied away from, and urged me to walk through doors I never imagined. I thanked them by saying ‘yes’ and showing a willingness to grow.”
Lynda Plescia, Recreation Services Manager for the City of Paso Robles,
learned from her mentor, former Library and Recreation Services Director Barbara Partridge, to approach challenges as growth opportunities. “Barbara taught me to see challenges as opportunities to learn, build new skills, and demonstrate initiative in achieving my goals,” says Plescia.
“Barbara taught me to see challenges as opportunities to learn, build new skills, and demonstrate initiative in achieving my goals.”
- Linda Plescia
Now, over two decades later, Plescia leads a team of 14 recreation professionals with the same creativity and initiative that Partridge encouraged in her early on.
Megan Hendrickson, a Ranger Service Worker for the City of San Luis Obispo and CPRS District 8 PresidentElect, learned from her mentor the importance of perspective, even in challenging situations. “People are the best and worst part of the job,” shared Hendrickson. At times, they test our patience, but even in those moments, they remind us why we’re here. It’s the laughter, the connections, and the small victories that make this journey so meaningful. In the end, it’s the people – with all their quirks, joys, and struggles – that turn every day into an opportunity for growth, learning, and impact.”
Mentorship transforms careers and strengthens the parks and recreation profession. If you’re new to the field, seek out a mentor who can help you navigate challenges and grow. If you’re an established professional, consider mentoring someone just starting out—you never know the lasting impact you might have. n
By Ciera Dulgar, Therapeutic Recreation Supervisor, Cosumnes Community Services District
Creating adaptive and inclusive recreation programs is about more than just providing activities—it’s about fostering a sense of belonging for individuals of all abilities. As a Certified Recreation Therapist with Cosumnes Community Services District (CSD) in Elk Grove, I have had the privilege of building programs that offer meaningful experiences for individuals with disabilities. Over the past three years, I’ve worked to expand and refine our offerings, ensuring accessibility while nurturing a supportive community.
Key Considerations for Designing Adaptive Recreation Programs
When designing adaptive recreation programs, understanding the needs
of participants is crucial. Our RAD (Recreation ADventures) program provides opportunities for individuals with disabilities to engage in classes like open gym, Yoga, Zumba, and monthly themed dances—our most popular events, drawing 100+ attendees per event. To develop programs that truly serve the community, I consider factors like:
• Community Partnerships: We collaborate with adult day programs and other organizations serving the disability population.
• Instructor Interest & Training: In-house instructors receive training on inclusive language and disability education to ensure they create a welcoming environment.
Providing Accommodations –Inclusive Recreation
Physical limitations are not the only challenges individuals with disabilities face—sometimes, the biggest barrier
Physical limitations are not the only challenges individuals with disabilities face—sometimes, the biggest barrier is awareness.
is awareness. Many families don’t know that accommodations are available, so outreach is key. We also provide accessibility tools, such as our RAD bags, which include noisecanceling headphones, fidget toys, communication boards, and other sensory supports for participants across recreation. These resources ensure that participants feel comfortable and staff have easily accessible support.
Understanding what participants and their families want is essential. Many of our participants love dancing, singing, and arts and crafts. We’ve seen a surge in accommodation requests—from 8 in 2022 to 77 in 2024—demonstrating the growing need for adaptive programming. We’ve streamlined our process to ensure every participant receives the support they need.
We conduct needs assessments through our website and gather feedback after events like RAD dances. Elk Grove has a strong disability community, and I actively meet with partners to incorporate their suggestions. This collaborative approach allows us to expand our programs and ensure they align with community needs.
Staff training is at the heart of inclusive recreation. When I first started, I led multiple training sessions focused on disability education and practical strategies for supporting participants. Now, all staff members whether in aquatics, youth development, or sports programs, undergo training before working in our RAD programs. They learn not
just about accommodations but also how to create a safe, encouraging and welcoming environment.
For organizations looking to expand adaptive programming, my biggest advice is: get leadership on board and use data to support your case. Statistics show that 25% of the population has a disability, making these programs essential. Partnerships with nonprofits and other service providers can help launch initiatives without requiring significant financial resources.
Becoming a vendor of Alta California Regional Center has been a gamechanger for us, where we can register more individuals with disabilities (receiving services from Alta) into recreation programs and Alta’s state funding reimburses for the programs. Even if hiring a full-time recreation therapist isn’t feasible, consulting with one can be a great starting point.
Success in inclusive recreation isn’t just about numbers—it’s about impact. While we track attendance and collect feedback, one of the best indicators is simply seeing the joy on participants’ faces. Watching individuals build confidence, form friendships, improve life skills, and have fun is what truly matters.
Looking ahead, I see exciting growth for adaptive recreation. We are constantly researching successful programs and making connections with other agencies to improve our offerings. Some of our upcoming and expanding initiatives include:
• RAD Games: Our 3rd annual, free event with a variety of sports and activities featuring themed stations, awards, vendors, and giveaways. Registration has grown from 117 in 2023 to 163 in 2024.
• Employment Program: Through state funding from Alta Regional and a partnership with Best Buddies, we help individuals with disabilities gain employment, providing hands-on training and support.
• New Community Programs: We’ve held RAD Karaoke Nights, a RAD Kids Summer Camp, and a fundraiser recognizing International Day of Persons with Disabilities.
With a new certified recreation therapist joining our team, we’re excited to expand these programs and serve even more individuals.
Inclusive recreation isn’t just about activities—it’s about creating spaces where everyone feels valued and included. At CSD, we’re committed to growing these opportunities, and I encourage other parks and recreation departments to do the same. By prioritizing accessibility, listening to the community, and fostering strong partnerships, we can build programs that truly make a difference. n
Inclusive recreation isn’t just about activities—it’s about creating spaces where everyone feels valued and included.
Thank you to everyone who submitted and voted in the 2025 CPRS Parks Make Life Better® Photo Contest!
We received so many wonderful options which made choosing the winners extremely difficult. Thank you also to everyone who voted for the photos that best fit the theme in each category, you can see the member voting results on the pages that follow.
This year’s Best of Show winner is Sarah Valentine, Recreation Specialist at the City of Folsom. Her photo is featured on the cover of this issue and she also received a GoPro HERO camera. First runners-up were Hayward Area Recreation and Park District staff and Armando da Silva, Director of Recreation Services for the City of Lindsay - both received DJI Osmo Mobile smartphone stabilizers.
Prizes donated by Pernsteiner Creative Group, Inc.
PHOTO CONTEST ISSUE SPONSORED BY
Kids Dash event during Folsom’s Annual
“Love My Mom 5K” that highlights the excitement and joy of this event celebrating Mother’s Day!
Photo Contest by the Numbers
5 Categories
306 Photos Submitted
1,113 Votes Cast by CPRS Members Most Votes for One Photo: 134
Congratulations to all winners!
Kids plant trees for Earth Day at Weeke’s Park in Hayward, CA
By: Hayward Area Recreation and Park District staff
Maintenance
Supervisor Marshall Chairez assists students with tree planting during Lindsay’s Earth Day Celebration in partnership with the Kiwanis.
By: Armando da Silva, City of Lindsay Director of Community Services
A Rotary volunteer distributes Thanksgiving meals and resources to a recipient at the City of Placentia’s annual drive serving over 200 neighborhood households.
By: Lydie
military veteran and volunteer takes a
in
and father
Part-Time Skate Instructor and Building Attendant for Campbell Recreation and Community Services, Ricardo “Ricky” Garcia-Acosta, teaches the next generation of skateboarders how to “drop-in”.
By: Iseth Rae, City of Campbell
MOST MEMBER VOTES RECEIVED: 134
For receiving the most member votes, Katie Gauntlett will receive a Shutterfly gift card courtesy of Pernsteiner Creative Group.
4-year-old adventurer “flying” on the swing in Veterans
Brentwood, CA
1ST PLACE
Staff serving food to our 55 plus members during our November luncheon
Novato Parks, Recreation & Community Services Gymnastics
Staff at the City of Novato’s 25th Anniversary Celebration of the Novato Gymnastics Center.
3RD PLACE
Organized by ELGL, City Hall Selfie Day is a celebration of public service showcasing pride in local government institutions. The Parks and Rec Team of San Bernardino took their City Hall Selfie in front of the historic and abandoned City Hall!
By: Lydie Gutfield, City of Placentia
238 EXHIBITORS 793
BOOTH PERSONNEL
TOTAL NUMBER OF VOLUNTEERS 148
148 PURCHASED CONTINUING EDUCATION UNITS (CEUS)
TOTAL CONFERENCE ATTENDEES (FULL & PARTIAL)
1,873
571 FIRST TIME ATTENDEES
1,246 APP LOG-INS BREAKOUT SESSIONS 86
1,103,855 SLIDE DOWNLOADS
2by2 Industries
Access Trax
ACTIVE Network
Acuity Brands / Holophane Channel
AED Team
A-G Sod Farms
Agents of Discovery
Agorespace
All Star Elite Sports
American Ramp Company
American Red Cross Training Services
Amilia
Ankored
Aqua Source, Inc.
Aquatic Design Group
Aquatic Service, Inc.
AQUAWORX
Arborjet | Ecologel
ArborPro, Inc.
Architectural Nexus
AssetWorks
Athletify.com
Atomic Technology Solutions
Battle Company
Bay Area Redwood
BCI Burke Playgrounds
Beginners Edge Sports Training
BerryDunn
Best of the Best Awards Showcase
Bigbelly Solar, Inc.
Bliss Power Lawn Equipment Co
Bownet Awards & Promotions
BrightLife Designs
BuyBoard National Purchasing
Cooperative
Cal State East Bay Hospitality, Recreation, and Tourism Department
California Canopy
California Department of State Hospitals
California Landscape Supply
California Sports Surfaces
California State Parks
California State University - Hospitality and Tourism Alliance
Callander Associates
Campspot
Capital Program Management, Inc
Casey Printing
CivicPlus
CLIPA, LLC
Columbia Cascade Company
Community Works Design Group
Complete Streets USA
Counsilman-Hunsaker
Curo Managed Print Production
Custom Canopies Inc.
CXT Precast Concrete Buildings
DAHLIN Architecture | Planning | Interiors
Dave Bang Associates
Davey Resource Group
David Volz Design
Dekra-Lite
Delta Bluegrass Co
DoubleSpot
DrillPickle
Dudek
DuMor
Eco-Counter
EcoSport, LLC
ELS Architecture and Urban Design
EPDM Polymers
Eventeny
EventHub
Exeloo Public Restrooms
Flexground, LLC
Flock Safety
Fun Express, LLC, a subsidiary of Oriental Trading Company
Gama Sonic USA
GameTime
GoTimeControl, Inc. (lightsonsites. com)
GPH Irrigation Products
Grand Slam Safety
Green Frog Systems, Inc.
Greenfields Outdoor Fitness
Gridshift Solar Lighting
Grizzly Entertainment | Drone Light Shows
HAI, Hirsch & Associates, Inc.
Hapco
HELIX Environmental Planning
Hunter Industries
Icon Shelter Systems, Inc.
Innovative Playgrounds Company, Inc.
Integra Planning + Landscape
Architecture
iZone Imaging
Jump Start Sports
Kaizen Labs
Knorr Systems Int’l
KOMPAN California, Inc.
Kress Outdoor Power Equipment
KTUA Planning & Landscape
Architecture
KYA
Landscape Structures
Lincoln Aquatics - Poolcorp
Commercial
Linemark Paint
Little Tikes Commercial/All About Play/ Pacific Park and Play, LLC
Loco Canopies
LPA Design Studios
LSI Industries
LVT
Magic Jump Rentals
Martin Brothers Consulting Services
Melton Design Group, Inc.
Milwaukee Tool
Miracle Recreation
MityLite
Modular Pumptrack USA
Moore Recreation Therapy & Consulting Inc.
MOST DEPENDABLE FOUNTAINS
Motz Group
Murdock Manufacturing
Musco Sports Lighting
My Bark Co., Inc.
MyRec.com Recreation Software
MyTCoat Commercial Outdoor
Furniture
National Association of Park
Foundations
Neighbors by Ring
New Line Skateparks
NGI Sports, A Division of River City Athletics, LLC.
No Fault, LLC
Noll & Tam Architects
NUVIS
Omega II Fence Systems®
Omega Ramps
Open Sky Drone Light Shows
OpenGov
OTTO APP
Outdoor Creations, Inc.
Outdoorlink, Inc.
Paddock Pool Equipment Company
Palm Springs Aerial Tramway
Pape’ Machinery, Inc C&F
Parkink
Perry Weather
Play & Park Structures
Play & Park Structures
Play Matta
Playce Studio, Ltd.
PlayCore
Playcraft Systems
Playgrounds Unlimited
PlayMax Surfacing, Inc.
Poligon by Portercorp
Precision Concrete Cutting
PRO SERVICES GENERAL CONTRACTORS
Productive Parks
Public Restroom Company
PumpTrax USA
QuickScores LLC
Rain Drop Products
RCP Shelters, Inc
RCX Sports
Rec Technologies
RecDesk Software
Recreonics
RecStaff
RHA Landscape Architects-Planners, Inc.
RJM Design Group, Inc.
Robertson Recreational Surfaces
ROMTEC, Inc.
RRM Design Group
RVi Planning + Landscape Architecture
San Diego State University
Schmidt Design Group
SCORE Sports
Security Lines US
Shade ‘N Net
Shaw Sports Turf
SiteOne Green Tech
Sky Elements
Skyhawks Youth Sports Academy
Sol by Sunna Design
Sourcewell
SpectraTurf
Spohn Ranch Skateparks
SprintPlay
Sprinturf
SSA Landscape Architects, Inc.
St. Nick’s Christmas Lighting & Décor
Stageline Mobile Stage Inc.
StreetBond Sport Surfaces by GAF
StructureCast
Superior Recreational Products
SVA Architects, Inc.
Sybertech Waste Reduction Ltd.
SYNLawn
Tarkett Sports
Techline Sports Lighting
Throne Labs
Tiny Mobile Robots
Toro Tents Banners & Displays
TriActive USA Fitness Equipment
Trueline Construction & Surfacing Inc.
Turf Tank
UltraSite
University Research Row
USA BMX Foundation
USA SHADE
USTA Northern California
Vandal Stop
Verde Design, Inc.
Vortex Aquatic Structures
International
Warren Collins & Associates, Inc.
Water Odyssey by Fountain People
Water Splash Inc
Watermen Brand
West Coast Arborists, Inc.
West Coast Turf
Westwood Professional Services
Willoughby Stainless Fountains
Xplor Recreation
PRESIDENT Cindy Bagley, CPRP City of Rohnert Park
REGION 3
REPRESENTATIVE (Districts 7, 8, 15)
Mel Johnson Templeton Community Services District
PRESIDENT-ELECT Jenni Worsham City of Fountain Valley
REGION 4
REPRESENTATIVE (Districts 11, 13, 14)
Candice Smith City of Ontario
VICE PRESIDENT Adam Chow, CPRP, MPA City of San Ramon
SECRETARYTREASURER Leah Martinez, CPRP
Hayward Area Recreation & Park District
REGION 5
REPRESENTATIVE (Districts 9, 10, 12)
Aumee Frey City of Mission Viejo
REGION 1 REPRESENTATIVE (Districts 1, 2, 3)
Ashika Lal San Joaquin County
SECTION REPRESENTATIVE Administrators, Recreation and Recreation Therapy
Janine Andrade City of Bell
REGION 2
REPRESENTATIVE
(Districts 4, 5, 6)
Tricia Mullan, CPRP City of Menlo Park
SECTION REPRESENTATIVE
Aging, Aquatics, Development & Operations and Educators
Nicole McNeil City of San Diego
By
The City of Rosemead has offered a variety of traditional Youth and Adult sports programs, providing its residents with opportunities to participate in activities such as basketball, volleyball, and soccer. However, recognizing the evolving interests and trends within Parks and Recreation, the city has expanded its programming to include both alternative and adaptive sports.
By investing in emerging activities such as E-Sports, Pickleball, and Bocce Ball, alongside a partnership with the Special Olympics, Rosemead is dedicated to creating more inclusive and engaging recreational opportunities for its residents.
With the rise in more digital programming in the postpandemic era, Rosemead has turned to its E-Sports program to bridge the gap between digital and physical recreation. E-Sports has become a staple of Rosemead’s youth programs, offering structured gaming competitions that encourage strategic thinking and social interaction for participants ages 6-14. With featured games like Mario Kart and Super Smash Bros, the city provides a space for those who may not participate in traditional sports to engage in friendly competition while developing social skills. Pickleball has seen a significant surge in popularity nationwide, and Rosemead is no exception. In response, the city converted its tennis courts into hybrid courts, creating eight dedicated pickleball courts. Drop-in pickleball is available seven days a week, with options for residents to play both in the mornings and evenings. Additionally, the city has expanded its youth and adult contract classes to include a variety of pickleball programs tailored to different age groups and skill levels. Alongside youth and adult tennis lessons, residents can now participate in Youth and Adult Pickleball Lessons and Competition, where they receive instruction before engaging in friendly, skill-building play. Rosemead also hosts a quarterly One-Day Pickleball Tournament, welcoming both seasoned players and newcomers looking to experience the sport in a fun, supportive
Located in San Francisco
Verde Design collaborated with the City of San Francisco to update the UN Plaza, a beloved historic venue for public events and community gatherings. The project included a street-style skate park near the Plaza’s BART enterance. The updated design includes regional skating elements and an enhanced city recreation offerings.
The City of San Francisco was awarded with the CPRS 2024 Award of Excellence, Excellence in Design in the Facility Design category.
For more information or to connect with one of our staff members, visit us at:
verdedesigninc
Verde Design, Inc.
Verde Design Incorporated
BY INVESTING IN EMERGING ACTIVITIES SUCH AS E-SPORTS, PICKLEBALL, AND BOCCE BALL, ALONGSIDE A PARTNERSHIP WITH THE SPECIAL OLYMPICS, ROSEMEAD IS DEDICATED TO CREATING MORE INCLUSIVE AND ENGAGING RECREATIONAL OPPORTUNITIES FOR ITS RESIDENTS.
environment. Through these efforts, Rosemead has successfully fostered a thriving pickleball community, offering residents of all ages and skill levels ample opportunities to improve their skills, compete, and enjoy the game.
Lastly, Rosemead has partnered with the Special Olympics to develop programming for residents with disabilities, beginning with its inaugural Bocce Ball season. Bocce Ball, an accessible, strategy-based sport, promotes teamwork and inclusion. Through this partnership, city staff have received specialized training, ensuring that individuals of all abilities can participate in recreational activities and competitions. This initiative reflects Rosemead’s commitment to expanding adaptive sports and creating opportunities for all residents to engage in meaningful recreational experiences.
Rosemead’s dedication to alternative and adaptive sports highlights its commitment to inclusivity and responsiveness to changing recreational interests. By integrating E-Sports, expanding pickleball programs, and introducing Bocce Ball through its partnership with the Special Olympics, the city has cultivated a dynamic recreational environment that welcomes participants of all ages and abilities, fostering inclusivity and engagement. These initiatives not only promote physical activity but also strengthen community bonds through shared experiences and diverse recreational pursuits. n
Honoring the Best of the Best in California
Award Recipient: Jim Wheeler
Award Recipient: Alice Sweetland
Submitted by: City of Oxnard
Alice Sweetland has made significant contributions to her community through more than a decade of selfless service. Known for her unwavering commitment to and compassion for seniors, she has become a beloved figure in Oxnard.
Leadership in Community Outreach: Alice has played a pivotal role as Senior Services Commission chair. Her passion for helping seniors has effectively brought together diverse entities to serve the needs of seniors.
Support for Elderly and Disabled Residents: With a deep understanding of the challenges faced by this population, Alice has devoted much of her volunteer work to improving their quality of life.
Collaboration with Local Nonprofits: Alice has formed lasting partnerships with local nonprofits, helping to strengthen their outreach, expand services and increase their resources. Alice’s enduring legacy is one of kindness, dedication, and a profound belief in the power of volunteerism to transform lives. She has left an indelible mark on Oxnard.
“Jim Wheeler’s legacy in parks and recreation is as deep as the waters he has helped shape. As a founding force behind the CPRS Aquatics Section, Jim helped set the standard for excellence in aquatic programming and safety across California. His leadership extends far beyond aquatics, serving on the CPRS State Board for numerous years, culminating in his role as CPRS President in 2017-18.
Jim’s impact can be felt in the very fabric of CPRS. He coined the phrase 1 CPRS and lives by it—tirelessly working to unite members, districts, sections, board members, and staff into a strong, connected community. His passion for parks and recreation emanates from his heart, inspiring generations of professionals to lead with dedication and purpose. Now, as Chair of the California Foundation for Parks & Recreation, he continues to champion the future of our profession. Thank you Jim, for your remarkable contributions and lasting legacy to CPRS and the profession!”
Award Recipient: Carol Rowley
Submitted by: City of San Ramon
Carol Rowley, a 54-year resident of San Ramon, has made lasting contributions to the community through her roles as an educator, civic leader, and advocate for local parks. She served on the San Ramon Parks & Community Services Commission, where she helped develop the city’s exceptional park system. As a member of the San Ramon City Council, Carol played a significant role in the city’s growth and development.
Carol’s dedication to Forest Home Farms Historic Park led her to secure its preservation, working with the owner to transfer the property to the city. As President of the San Ramon Historic Foundation since 2016, she
has raised over $1 million through fundraising events like the Crab Feed and Sheep Shearing. These funds have supported the restoration of key park elements, including the 1850s barn, organic garden, and Sheep Barn, and funded educational programs that impact over 2,650 local students annually.
Award Recipient: Caring Calabasas Club
Submitted by: City of Calabasas
The Caring Calabasas Club embodies the Champion of the Community spirit by fostering volunteerism, compassion, and intergenerational collaboration throughout Calabasas.
The Club brings together community members of all ages in meaningful activities that benefit vulnerable
populations and enhance community connections. Through initiatives like decorating lunch bags for those in need, crafting personalized birthday cards for foster children, creating comforting stuffed bears for children of military families, and knitting and making blankets for children at risk the Club demonstrates the power of collective compassion. Their recent project, in partnership with the Braille Institute, involved adding Braille to popular children’s books to make reading accessible to blind youth, highlighting their commitment to inclusivity.
The Caring Calabasas Club has set a benchmark for volunteer excellence and community service, illustrating the profound impact that dedicated volunteers can make through park and recreation services in Calabasas.
Award Recipient: Commissioner Tom Munoz
Submitted by: City of Corona
Tom Munoz is a cherished member of the Corona community who has given back considerably through decades of volunteer work with the Parks and Recreation Commission, Parks Foundation, Boy Scouts of America, and the Corona Norco Unified School District. Tom is a Landscape Architect by trade and played a key role in the development and adoption of several important master plans that will help shape the future of parks and recreation services in the City of Corona for years to come. He has been a champion of community programs and services through his volunteer work to help plant 15,000 trees in the City over the next five-year period, raise funds for community projects and services, and educate local youth about parks and landscape design. Tom’s dedicated service will have a lasting impact on parks and recreation in the City of Corona for many years to come.
Award Recipient: Hollis Erb
Submitted by: Cosumnes CSD
The Cosumnes Community Services District Parks & Recreation Department proudly nominates Hollis Erb for the 2024 California Parks & Recreation Society “Champion of the Community Award.” Hollis has been a dedicated leader and long-time contributor to the Elk Grove community, investing her time and resources in numerous projects, programs, and events.
As Chairperson of the Parks Advisory Committee (PAC), Hollis has led diverse volunteers to enhance parks and recreation services. Under her leadership, the PAC has secured additional funding for park maintenance, increased volunteerism, and responded to infrastructure challenges. Hollis also spearheaded the creation of a pollinator garden program, enriching local parks while supporting native wildlife.
Her advocacy was instrumental in securing a tax measure to improve park safety and equity. Hollis also volunteers at events like the Giant Pumpkin Festival, contributing over 300 service hours in 2024. Her passion and dedication make her a true “Champion of the Community.
Award Recipient: Quade Kelley
Submitted by: City of Encinitas
Quade Kelley is a dynamic young leader whose commitment to civic engagement, cultural diplomacy, and community service has significantly enhanced the quality of life in Encinitas. Through his work as a youth commissioner, sister city delegate, and dedicated volunteer, Quade has proven his dedication to making parks, recreation, and cultural arts accessible, inclusive, and vibrant for all community members. His efforts
underscore his belief that parks and recreational spaces are essential to fostering community connection, wellness, and cultural understanding.
Award Recipient: Signal Hill Community Foundation
Submitted by: City of Signal Hill
The Signal Hill Community Foundation (Community Foundation) was formed as a fundraising organization to bring the community together and have worked toward that goal over the last 22 years. The Community Foundation supports people through cultural, recreational and educational events and programs, as well as helping to close financial gaps for families with limited resources.
One key initiative the Community Foundation started in 2010 is the Holiday Outreach Program which helps families with critical resources and access to food for the holidays. In 2023, the Community Foundation expanded its services via Santa’s Workshop. This event is for both Holiday Outreach participants and the broader community and includes wraparound holiday activities.
The Community Foundation Board is comprised of individuals with philanthropic passion and who are deeply invested in their small, hometown community.
Award Recipient:
Andrea Zepeda
CPRS Region 5
Andrea Zepeda is an influential leader in District 10. She has served on and co-chaired multiple committees every year since joining CPRS. She joined the District 10 Board of Directors as the first-ever Membership Outreach Coordinator and made a significant impact by providing Dues Relief to members throughout the District.
Now, as the current Director of Fundraising, Andrea works with various sponsors to obtain the finances needed for scholarships and trainings. As an ambitious and inspirational figure, Andrea exemplifies the values of Parks Make Life Better! Her work fosters learning, growth, and community engagement, making her a well-deserving recipient of this prestigious Rising Professional award.
Award Recipient: Jackie Villalvazo
CPRS Region 4
Jackie Villalvazo currently serves as Recreation Coordinator for the City of San Gabriel and the Director of Communications for the CPRS District 13 board. Jackie is a shining light within the recreation profession and has made an immense impact within the communities she has worked with. She is sure to reach great heights within the profession and will continue to leverage her education, experience and determination to have a positive influence on the lives of many more youth throughout her career. Jackie Villalvazo is truly a Rising Professional within the recreation profession.
Subcategory: Aging Well
Award Submission Title: Senior Paint Night
Submitted by: City of Fontana
The Fontana Community Senior Center’s Senior Paint Night is an extremely popular program that promotes physical, emotional, and mental well-being for seniors while fostering community connection. Led by specially trained staff, participants follow step-by-step instructions to create their own artwork, enhancing fine motor skills, reducing stress, and stimulating cognitive function.
The event fosters inclusivity by offering scholarships, grants, and transportation opportunities, ensuring accessibility for all seniors.
Collaboration with Fontana’s Visual Arts Division strengthens the program, providing professional guidance and resources. This program has sold out consistently for the past three years, with a 97% five out of five-star participant satisfaction rate. Senior Paint Night enhances social cohesion, combats isolation, and creates lasting, meaningful experiences for seniors. The event has proven to be an essential part of promoting aging well in Fontana and how “parks make life better.”
Subcategory: Arts & Cultural Services
Award Submission Title: AV Walls Program—A Canvas of Character
Submitted by: City of Lancaster
In the City of Lancaster, the Antelope Valley Walls mural program transformed public spaces into community canvases, revitalizing neighborhoods and inspiring civic pride. Through local and international artist collaborations, vibrant artworks reflect diverse histories and values, addressing a need for cultural engagement and economic vitality. The program’s inclusive approach ensured that all residents, including historically underserved groups, actively participated, creating a dynamic, accessible public gallery.
Foot traffic, business growth, and community feedback confirmed success, while curated workshops, tours, and online engagement broadened reach and fostered learning and collaboration. Datadriven analysis demonstrated tangible results: increased patronage at local businesses, expanded visitor demographics, and enhanced social cohesion. By blending cultural stewardship, economic stimulation, and community voice, Antelope Valley Walls sets a precedent for public art as a transformative force, strengthening Lancaster’s identity and paving the way for a more vibrant future.
Subcategory:
Community Health & Wellness
Award Submission Title: Vaca-Con
Submitted by: City of Vacaville
Modelled after the infamous San Diego Comi-Con, City of Vacaville’s Vaca-Con is a unique multi-day event that celebrates all things pop culture but with a special emphasis on highlighting the talents of the local community and Northern California region. It features cosplayers, an exhibitor hall, artist alley, guest speaker panels, sensory friendly activities, food vendors and more. At its core, Vaca-Con provides a safe, family friendly environment for the growth of emotional wellness through individual expression and fosters social acceptance and cohesiveness through shared nostalgia.
Where else would you find Spiderman engaging with Sailer Moon in a heated discussion about the latest season of One Piece while in line to get the autograph of a WWE wrestler?
Subcategory: Economic Vitality
Award Submission Title:
Summer Concerts and Downtown Street Market
Submitted by: City of Baldwin Park
Baldwin Park’s Summer Concerts in the Park and Downtown Street Market series transforms Morgan Park and Maine Avenue into vibrant community spaces that drive economic growth while strengthening social connections. This innovative 10-week program features carefully curated marketplaces with 130 noncompeting vendors, prioritizing local businesses through discounted rates and provided equipment. Two strategically placed beer gardens and dedicated kids’ zones create natural gathering spaces for the 5,000-8,000 weekly attendees. The program goes beyond entertainment, partnering with NextGen and America’s Job Center to create 150 local jobs, including 60 positions for youth from families receiving public assistance.
Local businesses report revenue increases up to 500% during events, while viral social media coverage has reached over 200,000 viewers. In a city where the per capita income is $26,664, these free events provide accessible entertainment while boosting economic vitality, proving how recreation spaces can be leveraged to address community needs and foster prosperity.
Subcategory: Environmental Stewardship
Award Submission Title: Cyclovia Encinitas Open Street Event
Submitted by:
City of Encinitas
Cyclovia Encinitas is a transformative open-streets event that opens iconic Coast Highway 101 to people on bike, foot or other modes of people-powered transportation, and free from cars, creating a safe environment that encourages physical activity and enhances mental wellness. The first event of its kind in North County, Cyclovia, is organized through a unique partnership between the City of Encinitas, its many partner groups, local businesses, highlighting sustainability, mobility, and health. With interactive booths, on-bike features, and educational activities, Cyclovia offers a memorable, familyfriendly experience that strengthens community bonds, boosts the local economy, and showcases the benefits of active transportation. This innovative event not only enhances the well-being of residents but also sets a new standard for community engagement and environmental stewardship in Encinitas.
Subcategory: Master Planning
Award Submission Title: FuturePRL Strategic Master Plan
Submitted by: City of Roseville
In 2021, Roseville Parks, Recreation & Libraries (PRL) embarked on the development of its first strategic master plan in over 25 years, FuturePRL. PRL enlisted Pros Consulting to lead the effort, which included a market analysis, community engagement, park and facility assessment, sports tourism strategy, program and organizational review, financial analysis and a resulting Action Plan that provides guidance for the plan’s implementation. The process involved input from more than 1,000 individuals through public meetings, focus groups, stakeholder interviews, benchmarking, and community surveys. An Action Plan scorecard monitors the plan’s progress. Success is evidenced through the City’s support for plan recommendations, which has included funding for additional positions, new and improved parks and facilities, and enhanced programming. PRL is proud that FuturePRL represents Roseville’s needs as expressed by the residents and users themselves; reflects our department’s mission, vision and values; and provides a roadmap for our successful future.
Subcategory: Neighborhood / Community Building Award Submission Title: City of Corona’s Volunteer Program
Submitted by: City of Corona
The City of Corona’s Volunteer Program provides a central process to access volunteer opportunities throughout the city and its various departments. This flexible program allows for traditional ongoing site-based volunteerism, single day drop-in events, and even selfguided opportunities. Popular offerings, like the monthly Corona Beautiful Community Cleanup, have reactivated and empowered neighbors to connect and give back in meaningful ways. New policies and technology have also allowed City staff to maximize efficiencies while maintaining a sense personal touch and connection with its residents.
Implemented in 2021, the program now boasts over 1,400 activate volunteers who have contribute more than 21,000 hours of service each year, valued at over $725,000. Through investment and innovation, the City now has means to actively engage its residents and help foster a culture that makes the city truly feel like home.
Subcategory: Social Equity Award Submission Title: Outdoor Equity Initiative
Submitted by:
Riverside County Regional Park and Open-Space District
Riverside County Regional Park and Open-Space District (RivCoParks) launched the Outdoor Equity Initiative to eliminate barriers to outdoor recreation, fostering inclusivity and access for all. This program, aligned with the CPRS California Action Plan, addresses economic and systemic disparities while promoting physical and mental health through nature engagement. Introduced in 2021, the initiative utilized American Rescue Plan Act (ARPA) funding to implement Special Event Fee Waivers, benefiting small businesses and community gatherings. Expanding its reach, RivCoParks standardized fee waivers for all events and introduced programs like Youth Fishing Clinics, Summer Camps, and Veteran Fishing Derbies. The Library Pass Program extended access to underserved communities, ensuring equitable participation. Through innovative funding strategies and collaborations with local businesses, government, and nonprofits, RivCoParks empowered families to connect with nature while emphasizing conservation and stewardship. This initiative bridges the “Nature Gap,” enhancing well-being and strengthening Riverside County’s commitment to inclusivity and environmental education.
Subcategory:
Youth Development
Award Submission Title: Summer Teen Program
Submitted by: City of Monrovia
The City of Monrovia’s Summer Teen Program, SPOT (Summer Program Opportunity for Teens), is a model of community collaboration and youth engagement. This free 10-week, Friday night program, hosted in Library Park, offers a safe, vibrant space for teens in grades 6–12 to connect through activities like sports, art, music, and meals from local restaurants. By partnering with schools, businesses, and
community groups, SPOT provides positive alternatives to unsupervised hangouts, helping to reduce risky behaviors. Each year, the program evolves, with recent enhancements including a redesigned layout, new community partners, and peer-led contributions like curated music playlists. Weekly themes, such as glow-in-the-dark golf and skateboarding demos, reflect teens’ interests, while local organizations add creative activities like hair braiding and henna art. With consistent attendance of over 100 teens each week, SPOT fosters social bonds, personal growth, and strong community connections, solidifying its role as a transformative, youth-centered initiative.
Subcategory:
Community Center / Mixed Use Facility, Class 2
Award Submission Title: Margarita Recreation Center
Submitted by: City of Temecula
Temecula provides high-quality public amenities elevating the quality of life. The Margarita Recreation Center (MRC) is our newest intergenerational recreational facility opened on Saturday, March 23, 2024. The facility goal is to bring all walks of life together to enjoy a wide range of activities, programs, and services that are most important to our residents. By remaining flexible, adaptive, and responsive to the evolving needs of the community and resources, the City has transformed a challenging property into a Community Services asset which is programmed for the specific needs of the community it serves. Facilities and public spaces that foster interaction and social cohesion across generations build strong relationships across age, race, socio-economic classes, and other traditional divides. The MRC presents lifelong community engagement, enrichment, educational, and physical environments promoting healthy living. The City of Temecula’s impactful and integrated system of accessible human services supports individuals and families for life.
Subcategory:
Community Center / Mixed Use Facility, Class 1
Award Submission Title: UN Plaza Activation Project
Submitted by: Verde Design, Inc.
The UN Plaza Skate Park represents a significant transformation for downtown San Francisco, catalyzing a revitalization that will resonate within the community for years to come. Previously characterized by homeless encampments and widespread drug activity, this area has been transformed into a vibrant, secure, and dynamic environment that has garnered positive feedback from skaters, tourists, and City officials alike. This skate park provides a unique opportunity for generations of skaters to develop their skills amidst a diverse array of features that reflect the rich tapestry of the San Francisco community.
Subcategory:
Community Center / Mixed Use Facility, Class 3
Award Submission Title: Belle Haven Community Campus
Submitted by: City of Menlo Park
The Belle Haven Community Campus (BHCC) is a 37,000-square-foot, multi-service facility built to serve the Belle Haven neighborhood, one of the most diverse areas in San Mateo County. It was created to address historical inequities, including redlining and discriminatory practices. The campus consolidates five previous community-serving programs into one space, offering a variety of services, including fitness, youth and adult libraries, a senior lounge, and an aquatic center. The design prioritizes accessibility and inclusivity, with ADA-compliant features and a discounted fee structure for local residents.
BHCC was developed through a collaboration between the Belle Haven community, the City of Menlo Park, and Meta Platforms, Inc., which contributed $40 million. The center also features sustainable design, including solar energy, electric vehicle charging, and a battery microgrid. Extensive community engagement ensured the project reflected local needs and aspirations, with support from the Belle Haven neighborhood, city council, commissioners, and various community organizations.
Subcategory:
Cultural Facility, Class 1
Award Submission Title: Pacific View Arts Center
Submitted by: City of Encinitas
The Pacific View Arts Center (PVAC) is a vibrant community asset in Encinitas, transforming a long-vacant, historically significant site into a dynamic space for creativity and connection. Through adaptive reuse, the City preserved the mid-century modern architecture of the former Pacific View Elementary School while updating it to serve modern community needs.
PVAC offers a diverse array of arts programming for all ages, promotes accessibility, and fosters inclusivity through scholarships and specialized programs. Community collaboration was central to the project, with extensive input from local organizations, residents, and arts groups guiding decisions on design, programming, and operations. Innovative funding strategies, including ARPA and PEG funding, supported the renovation, ensuring PVAC became a hub for arts and culture. By providing a space for creative expression, PVAC strengthens community identity, fosters social connections, and supports Encinitas’ cultural and economic vitality.
Subcategory: Community, Class 2
Award Submission Title: Centennial Way Park South Project
Submitted by: City of South San Francisco
The Centennial Way Park South project in South San Francisco transforms an underutilized, previously blighted, space into a vibrant community hub. Nearly five acres of new parkland provides essential recreational and educational amenities, including a skate park, bike pump track, fitness stations, and pollinator gardens. The park fosters community wellness by offering diverse spaces for people of all ages, especially in an underserved
neighborhood. Collaboration with local skateboarding advocates led to the creation of a unique skate plaza, gaining regional attention and pride.
Additionally, the project supports environmental education with its outdoor classroom and promotes sustainable practices. The park’s success is evident in its popularity, attracting a diverse range of users and becoming a regional destination, as evidenced by media coverage and viral social media posts. Centennial Way exemplifies the power of parks to improve physical, emotional, and social well-being.
Subcategory: Community, Class 3
Award Submission Title:
SDSU Mission Valley River Park
Submitted by:
Landscape Architecture
The San Diego State University (SDSU) Mission Valley River Park transforms what was once the largest expanse of contiguous parking lot paving west of the Mississippi River into a vibrant regional open-space destination.
SDSU Mission Valley’s 34-acre River Park plays a critical role in the transformation of this legacy property in San Diego. Providing much needed recreation space, the park enhances the health, well-being, and quality of life for San Diego residents. Likewise, the improvements expand the ecology and strengthen the habitat along the San Diego River; creating positive change that will have a truly generational impact.
Subcategory:
Neighborhood, Class 1
Award Submission Title:
Universally Accessible Playground
Submitted by:
City of Fountain Valley
The City of Fountain Valley and the Fountain Valley Community Foundation collaborated on the first ever Universally Accessible Playground (UAP) and recreation area in Fountain Valley! Designed to bring people together, a UAP is a sensory-rich recreational environment that enables children and adults of all abilities to develop
physically, socially, and emotionally. Universally Accessible Playgrounds remove barriers between kids, despite any differences, and gives them the chance to play and grow together. Centrally located at the Fountain Valley Sports Park, this playground provides accessible and inclusive recreational amenities and is sure to become a highlighting attraction in our community. With support and collaboration from the State of California, the Federal Government, and the community of Fountain Valley…WE PLAY TOGETHER!
Subcategory: Neighborhood, Class 2
Award Submission Title: Children’s Park, City of San Diego
Submitted by:
Landscape Architecture
Childrens Park transformed a dilapidated and dangerous space within the heart of the city into an epicenter of activation. The park honors the overarching intentions of the initial design by preserving the civic pond, urban forest, and overall form representing the nexus between the bay and urban grid. It does so while injecting life into the park through the introduction of broad and inclusive experiences. Community-building opportunities are in abundance; exploring the “tree house” playground, socializing in the dog park, playing games with neighbors, or picnicking on the civic lawn; the park including something for everyone. Childrens Park exemplifies what is possible when the community, agency, and design team share and nurture a unified vision. The result is a dynamic space that honors it’s past while looking to the future.
Subcategory: Regional, Class 1
Award Submission Title: Gypsum Canyon Wilderness
Submitted by: OC Parks
With colorful prehistoric rock formations and stunning views, Gypsum Canyon Wilderness is full of adventure waiting to be discovered. The 500-acre area offers 6 miles of trails for hiking, mountain biking and horseback riding in a protected and preserved natural environment within OC Parks’ Irvine Ranch Open Space.
Gypsum Canyon Wilderness is home to an abundance of plants and animals. Great care and attention were paid to preserving this natural space while designing a trail system that also allowed for expanded public use. To balance conservation and recreation, the area is accessible to the public through regularly scheduled activities and programs, where visitors can enjoy two viewing decks and learn about the area’s history and habitats through engaging interpretive programs and educational signage.
Nearly 2,600 people have visited Gypsum Canyon Wilderness since opening in November 2023, welcoming visitors of all ages to this beautiful new outdoor space.
Subcategory: Specialty, Class 1
Award Submission Title: Bradley Bike Park
Submitted by: City of San Marcos
The Bradley Bike Park in San Marcos is the first of its kind in Northern San Diego County, transforming a community challenge into a celebrated recreational asset.
Opened in June 2024, the park features a pump track and three progressive jump lines, offering a safe, inclusive space for bikers of all ages and skill levels. Its development was driven by grassroots advocacy after unsanctioned bike jumps in protected open space created environmental and financial challenges for the City.
Through innovative collaboration with the San Diego Mountain Bike Association, the Friends of San Marcos Parks & Recreation, and local youth, the City secured grants and input to bring the park to life.
Attracting 100+ daily visitors and earning over 100,000 impressions on initial media posts, the park has become a hub for wellness, skill-building, and community connection. Bradley Bike Park exemplifies the transformative power of community-driven solutions in parks and recreation.
Subcategory:
Digital Media - Social Media, Class 2
Award Submission Title:
@TemeculaParksAndRec Social Media
Submitted by: City of Temecula
Temecula’s Community Services Department (TCSD) creates community through parks, people, and programs with a consistent, creative, and relevant social media presence. TCSD’s robust content calendar is scheduled with various Division highlights showcasing our cohesive community culture. Social media is our main source of information sharing through engaging posts, videos, events, and promotions generating press coverage, editorials, and community engagement. In 2023-2024, TCSD’s Instagram: Increased 7,507 to 14,060 Followers
Created 87 Reels: 1,290,703 views (2023 = 469,000 views) Released 275+ Posts
Posting quality content at least once daily resulted in an increase in interactions and follows (934.8%), and we have seen a steady increase of approximately 13% year-over-year. Parks and Recreation social pages are a very specific niche in the Instagram/Facebook/YouTube ecosystem. With careful planning and content creation based on trends, pop-culture, and current events, our Team has been able to grow our account to over 14,000 followers.
Subcategory:
Digital Media - Social Media, Class 3
Award Submission Title:
Highlighting the Heart of the Giant Pumpkin Festival
Submitted by:
Cosumnes Community Services District
The Giant Pumpkin Festival is Elk Grove’s premiere community event, and its 30th Anniversary called for a full-force social media marketing campaign. The campaign’s goal was to celebrate the event’s history and uplift the community, without which it would not be possible. Everything posted to the campaign was produced entirely in-house, relying heavily on interdepartmental collaboration and the software and resources already owned by the Cosumnes Community
Services District. Through a variety of posts using photos, videos, and graphics, ranging from comedic and light-hearted to formal and informational, the social media account developed anticipation for, appreciation of, and pride in not just the festival but the entire Elk Grove community. The event may be a Cosumnes CSD affair, but at its core, it belongs to the people of Elk Grove, and the campaign reflects this sentiment in every post.
Subcategory:
Digital Media - Video, Class 2
Award Submission Title:
Vaporized - Anti-Vaping Public Service Announcement
Submitted by: City of Burbank
The Burbank Parks and Recreation Department (Department), in collaboration with the Burbank Youth Board, proudly present Vaporized, a powerful anti-vaping public service announcement. In 2021, Burbank secured a $448,312 grant through the California Department of Justice Tobacco Grant Program which provided citywide education on Burbank’s anti-vaping ordinance in public parks, while also engaging youth through the development of this impactful PSA.The 2023 National Youth Tobacco Survey by the Centers for Disease Control states 10% of American students in 6th through 12th grade have used a tobacco product, with e-cigarettes being the most used. In response to this alarming trend, the Department partnered with the Youth Board to create Vaporized, a compelling, student-driven video that uses creative storytelling and powerful statistics to raise awareness about the serious consequences of vaping. From a high schooler’s perspective, Vaporized captures attention, educates, and vividly illustrates the harmful impact vaping has on today’s youth.
Subcategory:
Digital Media - Video, Class 3
Award Submission Title: Water Safety Video Campaign
Submitted by: City of Roseville
The National Water Safety Month video campaign, a collaboration between Roseville Parks, Recreation & Libraries and the Roseville Fire Department, successfully raised awareness about the importance of water safety. This five-part video series, which focused on the Five Layers of Protection—barriers, water competency, life jackets and emergency preparation— featured expert testimony and a local family.
By utilizing digital platforms like Facebook, Instagram and YouTube, the campaign reached nearly 15,000 viewers, ensuring the message was widely distributed. The campaign’s innovative, accessible and engaging content not only promoted water safety but also highlighted vital resources, such as the City of Roseville’s Operation Swim program, aimed at assisting underserved families. This initiative demonstrated the power of collaboration, community involvement and creative digital strategies in addressing a crucial public safety issue.
Subcategory:
Digital Media – Web & Mobile, Class 1
Award Submission Title: Ingalls Event Center Website
Submitted by: City of Norco
To increase the revenuegenerating potential of the municipally owned and operated Ingalls Event Center, the City of Norco launched www. ingallseventcenter.com in November 2023. It was well-known that the 80-acre facility, which evolved from a park to an event center overtime, suffered from a lack of brand presence,
clear brand identity, and digital footprint. To address these challenges, Norco created a dedicated website to provide an engaging, attractive, and on-brand customer experience and introduction to the event center and its collection of versatile venues. It’s not every day that you see a small city launch a brand or website in the hospitality/tourism industry, let alone for a world-class event center that can host rodeos and livestock shows to weddings and conferences. Norco’s brand and website launch was a large undertaking, but this investment will ultimately differentiate Ingalls Event Center from municipal and private competitors and support future growth and revenue generation.
Subcategory:
Marketing Campaign, Class 2
Award Submission Title:
Outdoor Recreation Experience (SMORE) Marketing Campaign
Submitted by: City of Santa Maria
The awardwinning marketing campaign developed by the City of Santa Maria was designed to support and promote the Santa Maria Outdoor Recreation Experience (SMORE) Grant that the city received from the California Department of Parks and Recreation Outdoor Equity Grant. The purpose of the grant is to encourage families to get back into the outdoors and resume more active lifestyles after the pandemic kept people isolated and indoors. Thanks to the innovative and comprehensive marketing strategies utilized, the City of Santa Maria exceeded attendance quotas for each age category and is now looking for other funding to keep the program going after this grant cycle has ended. The SMORE Grant programs have been one of the most well-attended series of events ever!
The success highlights a strong effort with the program staff, parks division employees, marketing staff and managers! Obviously, many people are having SMORE fun in Santa Maria!
Subcategory:
Marketing Campaign, Class 3
Award Submission Title:
Soccer Complex Naming Campaign
Submitted by: City of Roseville
The naming campaign for the Placer Valley Soccer Complex was about more than just securing a sponsor—it was about creating a lasting legacy for the community. By combining innovative outreach, strategic partnerships and a commitment to inclusivity, the campaign highlighted Roseville’s leadership in recreation and collaboration. It successfully positioned the complex as a vibrant hub for sports and community connection while ensuring its financial and operational sustainability for years to come.
Subcategory:
Marketing Campaign, Class 4
Award Submission Title:
Putting People First – Careers with RivCoParks
Submitted by:
Riverside County Regional Park and Open-Space District
RivCoParks, in partnership with RivCoHR, launched an innovative recruitment campaign utilizing exceptional videography to highlight the prestigious and honorable roles of Rangers and field staff. Facing a critical staffing shortage due to the expansion of our Parks, Open-Space areas, homeless outreach teams, and event services, this campaign effectively showcased the dedication and impact of Park District employees. By telling authentic stories that emphasized community well-being, environmental stewardship, and personal growth, we not only elevated the Park Districts reputation but also achieved a 115% increase in job applications.
The campaign’s strategic use of targeted social media platforms and collaborative partnerships ensured diverse and inclusive outreach, reflecting our commitment to equity and accessibility. Measurable results included enhanced community engagement, rapid recruitment of essential staff, and strengthened community identity. This campaign exemplifies excellence in marketing and communications, significantly contributing to the vitality and sustainability of our parks and community.
Subcategory:
Print Publication or Materials, Class 1
Award Submission Title: Premier Recreation Brochure
Submitted by: City of Calabasas
The City of Calabasas’s Premier Recreation Brochure reflects our dedication to building a vibrant, accessible, and inclusive community.
Developed collaboratively with input from the Parks, Recreation, and Education Commission, local businesses, and residents, the brochure highlights the City’s premier programs, classes, and events that promote health, wellness, and social connections. By incorporating the City’s Red-tail Hawk logo—a symbol of resilience and local heritage—and printing on recycled materials, the brochure reinforces both community pride and environmental responsibility. Since its launch, the brochure has received high praise for its engaging design and ease of use, leading to increased participation across all age groups. This cherished community asset aligns with Calabasas’s values of environmental stewardship, economic vitality, and exceptional service, supporting our vision of a well-connected and thriving city. The Premier Recreation Brochure stands as a model for how thoughtful design and collaboration can enhance community engagement and quality of life.
Subcategory:
Print Publication or Materials, Class 2
Award Submission Title: Spring 2024 Activity Guide
Submitted by: City of Ventura
The City of Ventura’s Parks & Recreation Spring 2024 Activity Guide exemplifies excellence in community engagement and inclusivity. This resource combines traditional print and interactive digital formats to connect residents with affordable, diverse programs promoting health, wellness, and lifelong learning. It’s a crucial tool in providing residents with resources, health and well-being opportunities, City news and events, and generating department revenue through program
enrollment. Distributed to over 47,000 homes within the City, the Guide reaches every household via mail, and its virtual format makes it easily accessible to the greater community.
Internal collaboration across City departments and external collaboration among community partners, sponsors, and program instructors, provides a diverse offering of programs and equitable access to Ventura’s parks, cultural sites, and recreational opportunities.
With measurable success in increased viewership and scholarships awarded, the guide reflects the Parks & Recreation department’s commitment to providing inclusive, safe, and affordable opportunities for all!
Subcategory:
Print Publication or Materials, Class 3
Award Submission Title: Fontana Activities Brochure
Submitted by: City of Fontana
The Fontana Activities Brochure is many Fontana residents’ primary source of information to plan their family’s lifelong learning opportunities, outings, and receive information regarding public safety, environmental workshops, and library activities. The triannual publication provides connection to the community and fosters a sense of belonging for Fontana residents.
For both new and old, the Fontana Activities brochure gives a glimpse into all the things that make Fontana the premiere location to live, work, and play. The Fontana Activities Brochure holds a mirror to the community and hopes to show a reflection that is diverse, inclusive, engaging, and active. Fontana residents clamor over the brochure and actively seek out receiving their copies and even reviewing and downloading additional copies online.
The Fontana Activities Brochure is a physical embodiment of Fontana’s commitment to enhancing the quality of life for its residents by ensuring they feel connected, valued, and supported in their community.
DID YOU KNOW? Our one-of-a-kind award plaques are hand-made by artists through an LA based non-profit called Piece by Piece. Not only are we recognizing CPRS’s Best of the Best with a unique piece of artwork, CPRS is also helping people who were formerly unhoused and low-income develop marketable skills, self-confidence, and an improved quality of life. www.piecebypiece.org
By Drs. Keri Schwab and Marni Goldenberg, Cal Poly’s Experience Industry Management Department, and Drs. Eric Strauss and Michele
The Oceano Dunes State Vehicular Recreation Area (SVRA), a 6-mile expanse of coastline near the town of Oceano, CA, is well-known for its rolling sand dunes and unique blend of coastal and off-road recreational opportunities. Tourists visit the SVRA each year to camp, hike, walk, bike, surf, bird watch, and drive offhighway recreational vehicles in this special area. The SVRA and adjacent Pismo Beach are the only stretches of coastal dunes that allows for OHV riding in California.
As is the case with any mixed-used recreational opportunities, this brings significant and complex management challenges.
In recent years, many groups have voiced opinions and interests about the dunes, asking for changes to vehicular access or to environmental protections.
Conservationists suggest that the OHVs bring about air quality concerns, disrupt nesting grounds of the snowy plover, or contribute to erosion. Those who support OHV activities argue that a variety of activities have a positive economic impact on the local area and highlight the areas unique natural features and recreational opportunities.
As any recreation manager knows, the public has many opinions, and it is impossible to please everyone, all
The act of gathering data is a way to show the public you care and want to listen to their opinions. The survey could be long or could be brief, but simply reaching out and making the effort lets the public know they matter.
the time. California State Parks in partnership with Parks California, faced with this challenge in 2023, hired an outside consultant to assess visitor and resident knowledge, attitudes, and opinions about the current state of the SVRA. During the summer of 2023, over 1,000 residents and visitors participated in a survey on topics such as activities they engage in, perceptions of crowding, accessibility of park activities, environmental awareness, safety concerns, historical and cultural significance, and satisfaction with the trails, campgrounds, and other features offered. The data collection process was structured to gather feedback in many locations, dates, times, and in Spanish and English, to ensure a representative sample.
While the results are specific to the SVRA, there are some general helpful processes and ideas that can be applied to many public parks and recreation settings.
The act of gathering data is a way to show the public you care and want to listen to their opinions. The survey could be long or could be brief, but simply reaching
out and making the effort lets the public know they matter. In the SVRA survey, students were employed to ask respondents to provide feedback on the park and offer their opinions for the future. Data gathering can show that management cares about its users.
There is an old adage phrased as “you can’t manage what you don’t measure.” Accessibility and infrastructure may be an under-measured attribute of your public park. In this survey, 193 people noted they were not able to participate in their desired activities. Of that number, 10.4% said they do not participate because they “cannot access due to physical limitations” and another 16.6% said “the park does not have the amenities I need to participate.” The SVRA survey was already quite long, so these questions were not probed further, but it is important to note that many people are not able to participate, for many reasons. Future surveys could look at structural access, physical safety, and learning what activities interest the public.
Of the 366 people who said they avoid particular areas:
53.6% said the park is too crowded
50.5% said it feels unsafe
Other ideas mentioned in response to why not questions asked in this survey were thoughts on crowding and safety. Both can be measured quantitatively (number of police reports, number of visitors, or cars through the gate). But both are also a feeling users have, and that may be impossible for them to quantify or describe consistently. Of the 366 people who said they avoid particular areas, 53.6% said the park is too crowded and 50.5% said it feels unsafe. Future studies, or assessments of other parks could probe this question and ask what crowded means to respondents and specifically why they feel unsafe. With more details about what is crowding and what is unsafe, management can implement useful changes.
In this data set, 20-25% of the respondents strongly disagreed, somewhat disagreed, or neither agreed nor disagreed that they were aware of factors involved in maintaining a healthy coastal environment and about native plants and species. This could indicate a need for more environmental education such as signage, workshops, website info, or kiosks at or near parking lots and trail heads to provide environmental education.
20-25% of the respondents strongly disagreed, somewhat disagreed, or neither agreed nor disagreed that they were aware of factors involved in maintaining a healthy coastal environment and about native plants and species.
coastal environments. Being that recreational vehicles are not natural to the Dunes area and do have an impact on the natural environment, it is important to educate visitors who use recreational vehicles in natural areas of the impact they can have on issues such as soil erosion, wildlife distribution and habitat implications, and overall implications of resource depletion.
Similarly, about 46% reported disagreement or neutrality about the idea that pedestrian health impacts the coastal environmental. This indicates that many people are not aware of the impact their footsteps, footprints, or even that fingerprints can leave on the unique coastal flora and fauna. Again, visitor education about the reach of human impact, and steps they can take to prevent negative impact, could be beneficial to the sustainability of this area.
Finally, 37.6% of respondents disagree or neither agree/ disagree that the OHVs directly impact the health of the
Overall, the study of the Oceano Dunes SVRA indicates the importance of gathering public feedback and managing for education and sustainability. This includes managing for crowding, and providing frequent educational opportunities throughout any natural area. This should include educational signs, kiosks, ranger talks, website information, and QR codes to scan. As time and money allow, management should address any challenges such as safety, crowding, accessibility, environmental implications, and education.
With more time and money, the park could provide examples of human or OHV impact on flora and fauna, to illustrate how any changes to the recreational landscape impact the natural environment. n
By Emily Lee, Public Restroom Company
Designing a great park isn’t just about open spaces and walking trails—it’s about creating an environment that serves a diverse array of visitors. A crucial, but often overlooked, part of that is restroom design. Additionally, it is becoming increasingly valuable to ensure your park is designed with sustainable, eco-friendly features that help conserve resources and improve the surrounding environment (rather than detract from it). The right choices can make park restrooms more inviting, reduce maintenance, and help conserve resources all at the same time.
Here are a few tips on how to incorporate eco-friendly features to create a restroom that blends into the landscape, saves resources, and improves the overall visitor experience.
Parks are meant to be a retreat into nature and restroom buildings should complement the surroundings, not clash with them. One simple way to do this is by adding green screens or trellises with climbing plants to the exterior. Not only does this create a more natural look, but it also helps deter graffiti and vandalism— especially in urban settings, as seen here with the trellis on the exterior of the restroom in Noe Valley Town Square located in San Francisco, CA. Using materials like wood or stone can further enhance the building’s aesthetics while making the facility feel like an intentional part of the park, rather than just a necessity.
Eco-friendly restrooms don’t just help the planet—they can also reduce operational costs and improve efficiency.
Why use artificial lighting when you can take advantage of the sun? Skylights (Solatubes), vent screens, and additional windows utilize natural light, which reduces the need for electricity during the day as seen here at Willow Grove Park in San Diego County. When lighting is required, LED fixtures are always the best choice—they use 75% less energy than incandescent bulbs reducing electricity costs and last much longer to help reduce routine maintenance. Ever heard of light pollution? By installing dark sky-friendly LED
exterior light fixtures the light is directed downward and away from the sky helping minimize this issue, while still providing adequate illumination for guests to use the restrooms safely.
To take it a step further, install motion sensors inside the restroom so lights only turn on when guests are using the facility. Exterior lights should also be controlled by photo cell sensors that turn them on at dusk and off at dawn.
Restrooms account for a significant portion of a park’s water use. Installing low-flow toilets and urinals (1.5 gallons per flush or less) can greatly reduce water consumption. Metered sink faucets that automatically shut off after a few seconds help prevent water from running unnecessarily, which can save thousands of gallons of water per year.
Parks are meant to be a retreat into nature and restroom buildings should complement the surroundings, not clash with them.
Paper towels may be convenient, but they create unnecessary waste and require frequent restocking. High-efficiency hand dryers are a more sustainable alternative, reducing paper waste while keeping restrooms cleaner. No more overflowing trash bins or paper towels littering the floor means less maintenance and a better experience for visitors. Look at how nice these Dyson hand dryers keep this restroom looking at Franklin D. Roosevelt Park in Los Angeles, CA.
A well-designed restroom is more than just a necessity— it enhances the entire park experience. Thoughtful design choices, from blending with nature to using energy-efficient fixtures, make restrooms more sustainable and easier to maintain.
Communities that prioritize sustainability and invest in ecofriendly restroom solutions can help parks remain welcoming, beautiful, and environmentally responsible for years to come.
By Todd Pernsteiner, Pernsteiner Creative Group
Getting media coverage can do more than boost attendance at your next event—it can enhance your agency’s visibility, build community trust, and stretch your marketing dollars. Earned media, or unpaid news coverage, remains one of the most valuable tools for promoting parks and recreation programs and events. By understanding what reporters look for and how newsrooms operate, you can increase your chances of landing meaningful press. Drawing from conversations with media professionals from throughout the country, this article outlines practical strategies for crafting story ideas, pitching effectively, and building long-term relationships with the press. Whether you’re launching a new community initiative or showcasing a standout volunteer, these tips can help you get the attention your work deserves.
First and foremost, a story needs to feel timely and relevant. Journalists are more likely to cover something that’s part of a broader trend, tackles a known challenge in a new way, or coincides with a national or local observance—like July’s Parks Make Life Better!® month or a communityfocused anniversary. Think about how your event or initiative connects to current conversations or seasonal moments. Is there a new program for underserved youth? A solution to a long-standing safety issue? A groundbreaking community collaboration?
A common mistake public agencies make when reaching out to newsrooms is burying the lead. Keep your emails direct and concise. Skip
the pleasantries and get straight to the point in the subject line and first sentence. Reporters appreciate clarity and efficiency.
While a press release is helpful for reaching assignment desks, don’t rely on it alone. Personalized outreach— especially directly to individual reporters via email or even social media—is far more effective. If you’ve worked with a journalist in the past, don’t hesitate to follow up with updates or new story ideas. These relationships matter.
When pitching a story, aim to send your initial outreach about a week in advance, followed by a reminder the day before the event. Early morning events (around 6 or 7 a.m.) can be especially appealing for morning news crews looking for live segments to
feature. And don’t overlook weekends or holidays—they’re often quieter times in the newsroom and can present an opportunity for your event to stand out, though be prepared for possible breaking news to shift priorities.
For TV, visuals are key. Think about movement, color, and people. Events that bring the community together, involve kids, or showcase a dynamic activity naturally draw more interest. If possible, include a compelling “real person” in your pitch—a parent benefiting from a new program, a passionate volunteer, or a child with a memorable experience. This human connection can transform a basic update into a heartwarming feature. Also, have a spokesperson lined up and media-ready. Ideally, this person
is articulate, camera-friendly, and knowledgeable—but adding an authentic voice from the community can take your story to the next level.
Even if you don’t have a marketing team or PR budget, you can still generate media attention. Capitalize on fun or quirky moments—has your new event gone viral? Did a outdoor community Zumba class turn into a dance party with your police
department? These lighter stories can get traction, especially on social media, and may spark reporter interest.
Finally, use social media not only to promote your programs but to build relationships with journalists. Comment on their posts, share relevant updates, and tag them when appropriate (without spamming). Many newer reporters are looking to build their local network—and a thoughtful DM or comment can go a long way.
Getting news coverage takes more than a well-written press release— it’s about making connections, understanding newsroom needs, and framing your programs in a way that matters to your community. With a little strategy and consistency, parks and recreation professionals can successfully earn the spotlight and elevate the vital work they do every day. n
firm centrally located in Southern California. Founded in 1977, Hirsch & Associates, Inc. has provided quality design, project management and professional landscape architecture to public agencies and private developers. We specialize in the following:
Get exposure for your programs, facilities, and exceptional staff
California Park & Recreation Society members can share their agency’s success stories, creative programs, and standout staff in California Parks & Recreation magazine. Whether it’s a new playground, a unique community partnership, or a volunteer making a difference, we want to hear from you! Articles are a great way to inspire peers, celebrate your work, and gain statewide exposure for your agency’s impact.
Email your story ideas, photos, or program highlights to CPRS Communications and Marketing Manager, Alisha Heriott, at alisha@cprs.org.
By Edith Lopez, Recreation Coordinator, City of Bell Gardens
International Women’s Day (held annually on March 8) is more than just a date—it’s a celebration of strength, resilience, and empowerment.
Originating in the early 1900s, this day serves as a reminder of the ongoing fight for gender equality, empowerment, and recognition. In Bell Gardens, senior women gathered for a special event to honor their stories and uplift one another. It is a time to celebrate the strength of women from all walks of life—including
our senior community, whose wisdom and experiences continue to shape future generations.
In honor of this special occasion, the City of Bell Gardens Recreation and Community Services Department hosted its third annual Women’s Day Celebration at the Bell Gardens Senior Center, bringing together 35 incredible senior women for a day of self-care, empowerment, and connection.
The event began with a warm welcome, setting the tone for the next two hours by encouraging participants to keep an open mind, enjoy the experience, and empower one another. After the introduction, everyone broke into small groups, each receiving a relaxing 15-minute facial while others engaged in a variety of interactive workshops. One workshop, “Words Matter!”, focused on the power of positive
words such as feminine, strength, and love, to name a few. Participants then explored thought-provoking prompts and engaged in open discussions about the impact of these words. Another workshop, “Recuerdos”, featured an arts project where the ladies painted wooden boxes to serve as special memory holders. During this activity, participants shared their favorite moments from the senior center, reminiscing about many meaningful experiences. It was a truly beautiful moment for everyone in the room.
One of the most powerful moments of the day came as the entire group stood together, raising their voices in unison to shout affirmations like, “I am beautiful. Yo soy bonita. I am intelligent. Yo soy inteligente. Lastly, I am a woman. Yo soy mujer.” This collective declaration of self-
love and confidence was a beautiful reminder that empowerment has no age limit.
Programs like these are crucial for senior women, as they provide a space to cultivate self-worth, emotional wellbeing, and social connection. Seniors often face feelings of isolation, but through events that promote selfempowerment and personal growth, they are reminded of their strength, beauty, and significance in the community.
The City of Bell Gardens Recreation and Community Services Department remains committed to uplifting and supporting our senior residents, ensuring that they continue to feel valued, celebrated, and empowered—on Women’s Day and every day. n
Romtec designs, manufactures, supplies, and constructs buildings and structures for all types of applications. They are architects, engineers, manufacturers, and contractors. Their process begins by designing a building that is perfect for your site, then providing the complete plan set and specifications. Each project can then be sent out to bid or purchased directly. Finally, Romtec manufactures and supplies the complete building to be constructed by the contractor or by Romtec as a “turnkey” project.
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KASA Construction Inc. has built hundreds of parks, shaping communities across Southern California for decades. Based in Chino, we are a full-service General Engineering Firm specializing in public works and commercial construction, including parks, schools, roads, and highways. Our experienced team is known for quality, reliability, and efficiency, working with municipalities, school districts, and government agencies to deliver high-quality projects—on time and within budget.
My Bark Co. specializes in premium, 100% green and organic landscaping products, including fir, cedar, and redwood bark, wood chips, and our proprietary ReadyPlay® engineered wood fiber playground surfacing. Proudly made in California, we serve a wide range of customers with high-quality materials delivered in bulk. If we wouldn’t use it on our own property, we won’t sell it to you! Let us help you find the right product at a competitive price. Contact us today for top-tier landscape solutions.
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Company Connections are a great way to get your products and services in front of CPRS members at an affordable rate, as low as $395/month. Contact Todd Pernsteiner at todd@pernsteiner.com or call (952) 841-1111 to advertise, or visit bit.ly/CPRSmagazine to view the advertising media kit.
A-G Sod Farms, Inc.
Joel Addink (951) 687-7581
jaddink@agsod.com www.agsod.com
Access Trax
Kelly Twichel (619) 292-8766
accesstrax@gmail.com www.accesstraxsd.com
Agents of Discovery
Joel Krupa (855) 564-7328
jkrupa@agentsofdiscovery.com agentsofdiscovery.com
Albert A. Webb Associates
Jeffrey Hutchins (951) 248-4281
Jeff.Hutchins@webbassociates.com www.webbassociates.com/
All About Play/Little Tikes
Commercial Nor Cal
Glen Wurster (916) 923-2180
glen@playgroundpros.com www.littletikescommercial.com
American Ramp Company
Josh Willis (417) 206-6816 x 107 joshw@americanrampcompany.com www.americanrampcompany.com
American Solutions for Business
Glenn Leonard (877) 808-8523 x5 gleonard@americanbus.com www.pmlbstore.com
Amilia
Anne-Sophie Leclerc (877) 343-0004 anne-sophie.leclerc@amilia.com smartrec.amilia.com/
Ankored
Seth Lieberman (778) 878-3970
slieberman@ankored.com www.ankored.com
Aqua Source
Ron Ybarra (209) 745-6401 ron@aquasource.com www.aquasource.com
Aquatic Design Group
Justin Caron (760) 438-8400
jcaron@aquaticdesigngroup.com www.aquaticdesigngroup.com
Aquatic Service, Inc.
Rheanna Connor (714) 402-3340
connor10215@gmail.com www.aquaticserviceinc.com
Architectural Nexus
Peter McBride (916) 443-5911 x3028
pmcbride@archnexus.com www.archnexus.com
Architerra Design Group, Inc.
Richard Krumwiede (909) 484-2800
rkrumwiede@architerradesigngroup. com
www.architerradesigngroup.com
Athletify, Inc.
James Moore (801) 210-0599
james@athletify.com www.athletic-inc.com/
B SAFE Playground Inspection Services, Inc.
Christopher Tait (916) 850-5071
admin@bsafeinspection.com www.bsafeinspection.com
BCI Burke Co, LLC
Sarah Lisiecki (920) 838-2546
slisiecki@bciburke.com www.bciburke.com
Beginners Edge Sports Training, LLC
Mitchell Goldberg (714) 874-4737
mitch@best-sports-usa.com bestsportsca.com
Bennett Engineering Servces (BEN-EN)
Karman Cates (916) 783-4100
kcates@ben-en.com ben-en.com
&
BFS Landscape Architects
Michelle Parravano (831) 646-1383 michelle@bfsla.com www.bfsla.com
Bigbelly Solar Inc.
Michelle Firmbach (888) 820-0300 x385 mfirmbach@bigbelly.com bigbelly.com
Bliss Power Lawn Equipment Co
Casey Bliss (916) 893-8799 casey@blisspowerlawn.com www.blisspowerlawn.com
BMLA Landscape Architecture
Baxter Miller (951) 737-1124 x111 baxter@bmla.net www.bmla.net
BrightView Design Group
Pedro Quijas (949) 238-4900
pedro.quijas@brightview.com www.brightview.com/services/design
Brock USA
David Brown (877) 276-2587 dbrown@brockusa.com www.brockusa.com
California Landscape Supply
Ryan Thornberry (209) 538-8493 ryan@californialandscapesupply.com www.californialandscapesupply.com
California State University, East Bay
Alexandra Sandoval (510) 885-3043
alexandra.sandoval@csueastbay.edu edschool.csueastbay.edu/ departments/rec/index.html
California State University, Fresno
Sam Lankford (559) 278-2624
slankford@csufresno.edu www.csufresno.edu/recadmin
California State University, Long Beach
Terry Robertson (562) 485-4071
terry.robertson@csulb.edu www.csulb.edu/rls/
Callander Associates Landscape Architecture, Inc.
Benjamin Woodside (916) 985-4366
bwoodside@cavalleyoffice.com www.callanderassociates.com
Campspot
Brad Squire (616) 226-5500 brad.squire@campspot.com www.campspot.com
Capital Program Management, Inc.
Carly Reich (916) 553-4400 carlyr@capitalpm.com www.capitalpm.com
Carducci Associates
Karly Behncke (415) 447-5234
karly@carducciassociates.com www.carducciassociates.com
Casey Printing
Richard Casey (831) 385-3222
caseyr@caseyprinting.com www.caseyprinting.com
CivicPlus
Scott Garrie (888) 228-2233 garrie@civicplus.com www.civicplus.com
CLIPA - Christmas Light Installation Pros Association LLC
Chelsea Phernetton (888) 231-4623 chelsea@clipainc.com celebrationholidaystudio.com/ Coast Recreation Inc.
Jack Striegel (714) 619-0100 Info@coastrecreation.net www.coastrecreation.com
Columbia Cascade Company
Steve Kirn (503) 223-1157 hq@timberform.com www.timberform.com
Community Works Design Group
Scott Rice (951) 369-0700 scott@cwdg.fun www.comworksdg.com
Counsilman-Hunsaker
Linda Duerst (310) 734-2282
LindaDuerst@chh2o.com www.chh2o.com
Crane Architectural Group
Rick Crane (714) 525-0363 x104 rcrane@cranearchitecturalgrp.com www.cranearchitecturalgrp.com
Custom Canopies Intl, Inc.
Steve Graaff (562) 464-4766
steve@ccishade.com www.customshadecanopies.com
Dahlin Group Architecture | Planning | Ineriors
Colette Aviles (925) 251-7200 marketing@dahlingroup.com www.dahlingroup.com
Dave Bang Associates, Inc.
John Wormell (800) 669-2585 john@davebang.com www.davebang.com
David Evans and Assoc. Inc.
Kim Rhodes (909) 481-5750 ksr@deainc.com www.deainc.com
David Volz Design Landscape
Architects, Inc.
David Volz (714) 641-1300
dvolz@dvolzdesign.com www.dvolzdesign.com
Dekra-Lite
LeeRoy Chaffin (714) 436-0705
leeroyc@dekra-lite.com www.designmasterfence.com
DoubleSpot Inc.
Sean Chang (626) 877-6650
sean@doublespot.com doublespot.ai
DuMor, Inc.
Bryan Marousek (800) 598-4018
bmarousek@dumor.com www.dumor.com
ELS Architecture and Urban Design
Clarence Mamuyac (510) 549-2929
cmamuyac@elsarch.com elsarch.com
First Serve Productions
Chanel Johnson (925) 202-5228
chanel@firstservepro.com www.firstservepro.com
FirstService Residential
Ashley Blair (949) 388-1908
ashley.blair@fsresidential.com LaderaLife.com
Gold Bug Park and Mine
Monique Plubell (530) 642-5207
mplubell@cityofplacerville.org www.goldbugpark.org
Grand Slam Safety, LLC
Dean Lehman (315) 301-4039
deanl@grandslamsafety.com www.Grandslamsafety.com
Great Western Recreation
Tyler Kyriopoulos (435) 245-5055
tyler@gwpark.com www.gwpark.com
Greenfields Outdoor Fitness
Sam Mendelsohn (888) 315-9037
sam@greenfieldsfitness.com www.greenfieldsfitness.com
Grizzly Entertainment | Drone Light Shows
Theofanis Chatzidimitriou (929) 428-0773
fanos@grizzlyglobal.net www.grizzlyglobal.net
Group 4 Architecture Research + Planning, Inc.
Dawn Merkes (650) 871-0709 dmerkes@g4arch.com www.g4arch.com
GSM Landscape Architects, Inc.
Gretchen McCann (707) 255-4630
gretchen@gsmlainc.com www.gsmlainc.com
HAI, Hirsch & Associates, Inc.
Charles Foley (714) 776-4340 x107 chuck@hailandarch.com www.hailandarch.com
Helix Environmental Planning
Kate Kirsh (916) 435-1202
kate@foothill.com www.helixepi.com
Hermann Design Group, Inc.
Chris Hermann (760) 777-9131
chris@hdg-inc.com www.hermanndesigngroup.com
Hunter Industries
Mike Madewell (760) 583-4479
michael.madewell@hunterindustries.com www.hunterindustries.com
Imagen
Paul Bower (626) 593-9618
paul@imagenagency.com www.imagenagency.com
Innovative Playgrounds Company
Alvino Larios (877) 732-5200
alvino@innovplay.com www.innovplay.com
Inspector Playground
James Stein (888) 293-7889
info@inspectorplayground.com www.inspectorplayground.com
Integra Planning & Landscape
Architecture
Ric Hendricks (707) 852-0500
ric@integrapla.com www.integrapla.com
JetMulch
Mario Gamboa (866) 306-8524
mariogamboa@jetmulch.com www.jetmulchinc.com
Jones & Madhavan
Nachi Madhavan (805)777-8449
nachi@jmae.com www.jmae.com
Jump Start Sports Sacramento
Derek Catalano (415) 336-9821
dcatalano@jumpstartsports.com www.jumpstartsports.com
Kaizen Labs
John Puma 617-599-4326
john@kaizenlabs.co www.kaizenlabs.co
KASA Construction, Inc.
Sam Kasbar (909) 457-8260
samk@kasaconstruction.com www.kasaconstruction.com
Kimley Horn
Randall Kopff (619) 234-9411
randall.kopff@kimley-horn.com www.kimley-horn.com/markets/ parks-recreation
Knorr Systems, Inc.
Phyllis Brown (714) 754-4044
phyllisb@knorrsystems.com www.knorrsystems.com
KOMPAN Playgrounds
Jon Teberg (800) 426-9788 jonteb@kompan.com www.kompan.com
KTU + A Planning & Landscape
Architecture
Christopher Langdon (619) 294-4477 chris@ktua.com www.ktua.com
Landscape Structures, Inc.
Megan Andrada (763) 972-5200 meganandrada@playlsi.com www.playlsi.com
Little Big Leagues LLC
Johannes Pouw (805) 895-8687 mpouw@skyhawks.com www.skyhawks.com
LPA, Inc.
John Courtney (916) 287-2341
johncourtney@me.com www.lpainc.com
Mack5
Eve Nelson (510) 595-3020 enelson@mack5.com www.mack5.com
Magic Jump Rentals Inc.
Aurthur Bagumyan (818) 724-8192
arthur@magicjumprentals.com www.magicjumprentals.com
Martin Brothers Consulting Services, Inc.
Kristen McLaughlin (714) 614-4463
kmclaughlin@mbcserv.com www.mbcserv.com
Melton Design Group, Inc.
Gregory Melton (530) 899-1616
Teresa@meltondg.com www.meltondg.com
MIG, Inc.
Cindy Mendoza (503) 297-1005
cindym@migcom.com www.migcom.com
Miracle Playground Sales/Miracle Recreation
Kelly Spence (800) 264-7225 x108 kelly.spence@miracleplayground.com www.miracleplayground.com
Miracle Playsystems Inc.
Kit Steven (800) 879-7730 kit@miracleplaygroup.com www.MiraclePlayGroup.com
Modular Pumptrack USA
Brian Belknap (916) 542-2274
brian@modularpumptrackusa.com www.modularpumptrackusa.com
Moore Recreation Therapy & Consulting, Inc.
Tamica Clement Moore (530) 848-0227 tamica@moorertconsulting.com moorertconsulting.com
Most Dependable Fountains, Inc.
Vince McGrory (901) 867-0039 info@mostdependable.com www.mostdependable.com
Motz Group
Shaun Garrity (513) 533-6452 sgarrity@usgreentech.com themotzgroup.com
MRC
Brian Gates (800) 922-0070 bgates@mrcrec.com www.mrcrec.com
Murdock MFG
Bob Murdock (626) 937-4291 bmurdock@murdockmfg.com www.murdockmfg.com
Musco Sports Lighting
Michael Marchetti (949) 754-0503 x6111 mike.marchetti@musco.com www.musco.com
My Bark Co., Inc.
Mary Yelton (209) 786-4042 mybarkco@icloud.com www.mybark.net
MyRec.com-Recreation Software
Tracey Rivera Cooper (802) 465-9732
info@MyRec.com www.myrec.com
National Academy of Athletics
Aaron Locks (707) 791-7593
aaron@naofa.us www.NationalAcademyofAthletics. com
NGI Sports a Division of River City
Athletics
Cory Brisbin (775) 544-6306 cbrisbin@ngisports.com www.ngisports.com
Noll & Tam Architects
Trina Goodwin (510) 649-8295 trina.goodwin@nollandtam.com www.nollandtam.com
NorCal Playgrounds
Christopher Loucks (530) 727-5065 Norcalplaygrounds@gmail.com
NUVIS
Robert Stone (714) 754-7311 rstone@nuvis.net www.nuvis.net
O’Dell Engineering
Chad Kennedy (209) 571-1765 x102 ckennedy@odellengineering.com www.odellengineering.com
Oriental Trading
Jerry Venner (800) 228-2003
JVenner@FunExpress.com www.orientaltrading.com
Outdoorlink Inc.
David Ramirez (256) 885-9768
dave@outdoorlinkinc.com outdoorlinkinc.com/parks-recreation3
Pacific Park and Play/Little Tikes
Commercial
Guy Donahoe (714) 846-4885 guytikes@gmail.com www.PacParkPlay.com
Pape Machinery
Anthony Bertoldi (916) 891-8293
abertoldi@papemachinery.com construction.papemachinery.com/ locations/california/sacramento
Parjana Engineering & Associates
Gary Luiz (707) 799-3777
gary@parjanaeng.com parjanaengineering.com/ PDPlay
John Ogden (760) 597-5990
john@pdplay.com www.PDPLAY.com
PLAYCE Studio, Ltd
Cheryl Salazar (909) 714-0284
cheryl@playcestudio.com www.playcestudio.com
PlayCore
Anne-Marie Spencer (256) 630-2231
aspencer@playcore.com www.playcore.com
Playcraft Systems LLC
Summer Everist (541) 955-9199 x 127
marketing@playcraftsystems.com www.playcraftsystems.com
Playgrounds Unlimited
Michael Altieri (408) 244-9848
mike@playgroundsunlimited.com www.playgroundsunlimited.net
Precision Concrete Cutting
Ernesto Martinez (866) 792-8006
emartinez@pccnorcal.com www.safesidewalks.com
Pro Services General Contractors
Christian Rodriguez (619) 884-3559
info@proservicegc.com proservicesgeneralcontractors.com
Public Restroom Company
Chad Kaufman (888) 888-2060 x109
chad@publicrestroomcompany.com www.publicrestroomcompany.com
Pure Design Werx, LLC
Voltaire Gomez (619) 313-3858
voltaire@puredesignwrx.com www.puredesignwerx.com/
R. E. Schultz Construction, Inc.
Richard Schultz (714) 649-2627
rick@reschultzconstruction.com www.reschultzconstruction.com
R.J. Thomas Mfg. Co./Pilot Rock
Justin Jorgensen (800) 762-5002
jjorgensen@rjthomas.com www.pilotrock.com
RecWest Outdoor Products, Inc.
Scott Anderson (818) 309-5596
scott@recwest.com www.recwest.com
RHA Landscape Architects - Planners, Inc.
Doug Grove (951) 781-1930 x121 dougg@rhala.com www.rhala.com
RJM Design Group, Inc.
Larry Ryan (949) 493-2600 larryr@rjmdesigngroup.com www.rjmdesigngroup.com
ROMTEC, Inc.
Travis Olson (541) 496-3541 travis.olson@romtec.com www.romtec.com
Ross Recreation Equipment Company, Inc.
Nick Philbin (707) 538-3800 nickp@rossrec.com www.rossrec.com
Royston, Hanamoto, Alley & Abey Jules Schaafsma (415) 360-2876 studio@rhaa.com www.rhaa.com
RRM Design Group
Jeff Ferber (805) 543-1794 jcferber@rrmdesign.com www.rrmdesign.com
RRM-CLM Services, LLC
Wareen Meyer (602) 569-2333 warren@camprrm.com www.clm-services.com
RVI Planning + Landscape Architecture
Tim Bargainer (949) 258-2138 tbargainer@rviplanning.com www.rviplanning.com
S. Whiteford Enterprises
Scott Whiteford (408) 656-0512 Whitefordscott@yahoo.com
San Diego State University
Candy Flynn (619) 594-5110
cflynn@sdsu.edu arweb.sdsu.edu/es/admissions/ab/ recreationadmin.htm
San Francisco State University Recreation, Parks, Tourism & Holistic
Health
Erik Rosegard (415) 338-7529
rosegard@sfsu.edu www.sfsu.edu/~recdept/
Schmidt Design Group, Inc.
JT Barr (619) 236-1462
jtbarr@schmidtdesign.com www.schmidtdesign.com
Shade ‘N Net
Rudy Martinez (602) 484-7911
rudy@shade-n-net.com www.shade-n-net.com
Sky Elements Drone Shows
Katherine Claeys (847) 494-0856
Katherine@skyelementsdrones.com www.skyelementsdrones.com
Southern California Municipal Athletic Federation
Tim Ittner (626) 448-0853 x16
TimIttner@scmaf.org www.scmaf.org
SpectraTurf
Elizabeth Anderson (714) 853-3206
landerson@spectraturf.com www.spectraturf.com
Spohn Ranch, Inc. Custom Skate Parks
Aaron Spohn (626) 330-5803
aaron@spohnranch.com www.spohnranch.com
SSA Landscape Architects, Inc.
Steven Sutherland (831) 459-0455
steve@ssala.com www.ssala.com
Stover Seed Co.
Stephen Knutson (213) 626-9668
Stephen_K@stoverseed.com www.stoverseed.com
StructureCast
Anna Dezember (661) 833-4490
anna@structurecast.com www.structurecast.com
Sunnycal Solar Inc.
Steve Dollens (209) 464-6100
steve@sunnycal.com www.ShadeCharger.com
Superior Recreational Products
Dan Link (770) 832-6660
dlink@xccent.biz superiorrecreationalproducts.com
SVA Architects, Inc.
Robert Simons (949) 809-3380
bsimons@sva-architects.com www.sva-architects.com
SyberTech Waste Reduction Ltd.
Robert Mitchell (604) 536-0624
rmitchell@swrl.com www.swrl.com
TMT Enterprises, Inc.
Matt Moore (408) 432-9040
matt@tmtenterprises.net www.tmtenterprises.net
Trueline Ed Kruse (951) 817-0777 x103
trueline40@gmail.com gotrueline.com
Turf Star, Inc.
Erin Novotny (760) 685-7559
Erin.novotny@turfstar.com www.turfstar.com
Verde Design, Inc.
Derek McKee (408) 985-7200
derek@verdedesigninc.com www.verdedesigninc.com
Via Promotionals, Inc.
Marlene Via (661) 254-4910
viapromos@yahoo.com www.viapromos.com
Vortex Aquatic Structures Intl.
Barb Lapierre (877) 586-7839
blapierre@vortex-intl.com www.vortex-intl.com
Warren Collins & Accociates, Inc.
Eric Giffin (909) 548-6708
sales@thecollinscompany.com www.thecollinscompany.com
Water Odyssey By Fountain People, Inc.
Christopher Thomas (512) 392-1155 x263
cthomas@fountainpeople.com www.waterodyssey.com
Waterline Technologies
Thomas Berrey (714) 564-9100
tberrey@waterlinetech.com www.waterlinetechnologies.com
WDSLA
Jessica McWilliams (916) 956-5622
Jessica@wdsla.com www.wdsla.com
West Coast Arborists, Inc.
Amelia Menzel (714) 991-1900 amenzel@wcainc.com www.wcainc.com
West Coast Turf
Danielle Scardino (760) 340-7300 danielle@westcoastturf.com www.westcoastturf.com
Western State Builders
Julian Moen (760) 270-8639
julian@westernstatebuilder.com www.westernstatebuilder.com
Who Built Creative Builders Inc.
Jana Gebhardt-Fenk (707) 763-6210
Jana@whobuilt.biz www.whobuilt.biz
Willoughby Stainless Fountains - WSF
Joe Wede (317) 875-0830
JWede@willoughby-ind.com www.wsf-usa.com
WOOD RODGERS, INC.
Kathryn Kim (916) 341-7760
kkim@woodrodgers.com www.woodrodgers.com
Wyatt W. Underwood & Associates
Wyatt Underwood (213) 279-2455
wyatt@wwuteam.com www.wyattunderwood.org
Zasueta Contracting, Inc.
Andrew Zasueta (619) 589-0609 azplaygrounds@cox.net www.zasuetacontracting.com
ZGolf Food & Beverage Services, LLC
dba Wedgwood Weddings
Kevin Lyons (951) 491-8110, Ex. 326
kevinl@wedgewoodweddings.com www.wedgewoodweddings.com
A-G Sod Farms 800-233-5254 agsod.com Page 49
Crane Architectural Group (714) 525-0363 cranearchitecturalgrp.com Page 12
Gyms for Dogs (800) 932-1562 GymsForDogs.com Pages 70-71
Kimley-Horn (619) 234-9411 kimley-horn.com/markets/ parks-recreation Page 84
RecStaff (250) 884-2126 www.recstaff.com Page 17
Shade ‘N Net (800) 290-3387
www.shade-n-net.com Page 7
Amilia 877-343-0004 www.amilia.com Page 15
Dave Bang Associates, Inc. (800) 669-2585 davebang.com Inside Back Cover
Hirsch and Associates (714) 776-4340 hailandarch.com Page 73
Aqua Source (209) 745-6401 aquasource.com Inside Front Cover
David Evans and Associates Inc. (909) 481-5750 deainc.com Page 85
Architerra Design Group, Inc. (909) 484-2800 architerradesigngroup.com Page 5
David Volz Design Landscape Architects, Inc. (714) 641-1300 dvolzdesign.com Page 3
Integra Planning & Landscape Architecture (707) 852-0500 integrapla.com Page 8
iZone ImagingSign Solutions (254) 778-0722 izoneimaging.com Page 85
Most Dependable Fountains, Inc. (901) 867-0039 mostdependable.com Page 11
RHA Landscape Architects - Planners, Inc. (951) 781-1930 rhala.com Page 63
StructureCast (661) 833-4490 www.structurecast.com Page 74
Columbia Cascade Company (503) 223-1157 timberform.com Page 86, Back Cover
Greenfields Outdoor Fitness (888) 315-9037 greenfieldsfitness.com Pages 9, 37
John Deere (800) 537-8233 deere.com Page 29
My Bark Co., Inc. (209) 786-4042 mybark.net Page 43
NUVIS (714) 754-7311 nuvis.net Page 43
Water Odyssey By Fountain People (512) 392-1155
waterodyssey.com Page 13
Pilot Rock / R.J. Thomas (800) 762-5002 pilotrock.com Page 69
Turf Star Western (800) 585-8001 turfstar.com Page 65
RJM Design Group, Inc. (949) 493-2600 rjmdesigngroup.com Page 76
VandalStop (530) 894-7867 vandalstop.com Page 43
park & recreation
www.vandalstop.com/cprs Anti-Vandalism Solutions for Public Spaces Phone: (530) 894-7867 Email: sales@vandalstop.com
Public Restroom Company (888) 888-2060 publicrestroomcompany.com Page 44-45, 66-67
Schmidt Design Group, Inc. (619) 236-1462 schmidtdesign.com Page 69
Verde Design (408) 985-7200 verdedesigninc.com Page 47, 57
Contact Todd Pernsteiner at todd@pernsteiner.com or call (952) 841-1111 to advertise, or visit bit.ly/CPRSmagazine to view the advertising media kit.
Thousands gathered on April 12th to celebrate the grand opening of Sunset Dunes, California’s largest pedestrian conversion project. Spanning 2 miles along the former Great Highway, the new 50-acre park transforms a coastal roadway into a vibrant public space filled with art, music, recreation, and ocean views.
Visitors on opening day enjoyed cultural performances, murals, pump tracks, adaptive cycling, and interactive installations. Playful pavement icons guide walkers, bikers, and skaters at their own pace, while new seating, lookout points, and accessible features welcome all ages and abilities.
The transformation began in 2020 during COVID when the road closed to cars. A successful pilot and voter approval in 2024 made the change permanent. Since March, Sunset Dunes has averaged 3,400 daily visits.
City and state agencies collaborated on infrastructure improvements and dune protection, while Friends of Sunset Dunes contributed a bike pump track and temporary art. Volunteers recently planted over 1,500 native grasses to support coastal resilience.
Officials including Mayor Daniel Lurie, State Senator Scott Wiener, and Supervisor Joel Engardio praised the project as a bold, community-driven reimagining of public space.
Rec and Park will conduct environmental and planning studies with input from residents to shape the park’s long-term vision, supported by a $1 million Coastal Conservancy grant.
Sunset Dunes is now open daily to the public.
By City of Palmdale
The City of Palmdale is excited to announce that the Parks and Recreation department has received $2 million from the Los Angeles County Regional Park and Open Space District through the Measure A Parkland Acquisition Grant Program. This competitive program funds property acquisition for projects centered around parks, trails and green spaces in high-need communities throughout Los Angeles County.
Palmdale received the highest grant amount, alongside Baldwin Park, City of LA (Sylmar) and the LA County Department of Parks and Recreation (Walnut Park). The Measure A grants, totaling $17 million, are the largest parkland expansion effort in the district’s 31-year history. It will deliver 623 acres of new parkland in Los Angeles County created by 13 projects across each supervisorial district.
“Receiving this funding is a significant step toward improving our community’s access to open space,” said Mayor Richard J. Loa. “Our City takes great pride in its
beautiful landscape and we are focused on preserving it for our residents to enjoy.”
Palmdale plans to expand its equestrian amenities at Tejon Park and acquiring property is the first step toward that goal. The purchase process is projected to be complete by September, making way for the next phase of development.
“This grant is a direct response to feedback from our community, and we are listening,” said Mayor Pro Tem Laura Bettencourt. “We remain dedicated to addressing community issues and this grant allows us to further our park and open land goal. With these acquisitions, we will be able to create more accessible outdoor areas while ensuring we safeguard critical wildlife corridors.”
The grant directly supports initiatives outlined in the City’s recently adopted Parks and Recreation Master Plan, which reflects residents’ desires to expand public access to open space and preserve and protect ecologically sensitive areas. The recently adopted General Plan, Conservation Element, has a map of significant ecological areas, including land near Tejon Park and Barrel Springs Trail.
The City is taking bold steps to create a vibrant, sustainable future with expanded parks, trails and outdoor spaces for all to enjoy for generations to come . n
CALIFORNIA PARK & RECREATION SOCIETY
7971 Freeport Blvd.
Sacramento, CA 95832-9701
Northern California: ParkPacific, Inc 888/460-7275 I sales@parkpacific.com
Northern California: ParkPacific, Inc 888/460-7275 I sales@parkpacific.com
Northern California: ParkPacific, Inc 888/460-7275 I sales@parkpacific.com
Santa Barbara, Kern, San Luis Obispo, Los Angeles and Ventura Counties: Chris Kirn 800/547-1940 I cprs@timberform.com
Northern California: ParkPacific, Inc 888/460-7275 I sales@parkpacific.com
Santa Barbara, Kern, San Luis Obispo, Los Angeles and Ventura Counties: Chris Kirn 800/547-1940 I cprs@timberform.com
Orange, San Diego, San Bernardino, Riverside and Imperial Counties: Urban Site Solutions, LLC 760/846-8506 I amy@urbansitesolutions.com
Santa Barbara, Kern, San Luis Obispo, Los Angeles and Ventura Counties: Chris Kirn 800/547-1940 I cprs@timberform.com Orange, San Diego, San Bernardino, Riverside and Imperial Counties: Urban Site Solutions, LLC 760/846-8506 I amy@urbansitesolutions.com
Orange, San Diego, San Bernardino, Riverside and Imperial Counties: Urban Site Solutions, LLC 760/846-8506 I amy@urbansitesolutions.com
Santa Barbara, Kern, San Luis Obispo, Los Angeles and Ventura Counties: Chris Kirn 800/547-1940 I cprs@timberform.com Orange, San Diego, San Bernardino, Riverside and Imperial Counties: Urban Site Solutions, LLC 760/846-8506 I amy@urbansitesolutions.com