BS Fastest Growing Companies to Watch in 2019

JULY 2019

2019

"India's fastest growing digital ooh company."

BS Fastest Growing Companies To Watch In

Leadership in Fastest Growing Companies

Company of the Month

WhizJuniors

Culture of Fastest Growing Companies

Vidushi Daga Founder & ceo

Eyetalk Media Ventures Gautam Bhirani - managing director

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INDUSTRY INSIGHTS COVER STORY

Eyetalk Media Ventures Gautam Bhirani

Leadership in Fastest Growing Companies TerseBox Adhish Sinha

COMPANY OF THE MONTH

Culture of Fastest Growing Companies

WhizJuniors Vidushi Daga

Kreate Konnect Piyush Jaidev & Abhishek Jain

Halcyon Media Jyotshna Kalita

Nishtasha Digital Media Natasha Saraogi

Rupee Catalyst Rahul Kapoor

Fespro Foods Pankaj Bairoliya

COVER STORY

G

ot a business of your own? – You need advertising.

Got a new service or product added? – You need advertising.

Marketing is an essential term in our day to day lives as a business cannot survive without marketing or branding their products or services. These days companies invest a huge amount in marketing their products or services so that they can reach to the broader and relevant audiences. Marketing can bring you profits or no – It is a controversial topic in the whole marketing theory, but it does bring you recognition within the most relevant audience.

Marketing is a theoretical term and the techniques to carry it out are uncountable. Evolved from traditional marketing techniques like flyers, posters, etc. to using digital platforms, reaching the audiences at their fingertips, marketing aims to reach consumers and make them aware of your products and services in a way that it would leave an impact on the one watching it. These days when every business is into branding at extraordinary levels by using digital platforms, one such evolution of marketing that grabs our attention is DOOH marketing. It is an acronym for Digital out-of-home, which is a kind of advertising which is enormously trending.

A sneak peek into DOOH

Gautam Bhirani managing director

Advertising's oldest medium is becoming its most exciting new channel. And in an era dominated by digital and shaped by technology, out of home (OOH) is delivering incredible

new levels of innovation, effectiveness and efficiency.

DOOH or Digital-Out-of-Home advertisingrefers to digital media that appears in environments accessible to the public.This includes digital billboardsand networks of screens also known as Place-based media that are used to serve up content in different ecosystems like Office Complexes, Restaurants & Café's, Airports, Stations and Shopping Malls.

With Digital-Out-of-Home advertising, marketers are able to reach audiences in their daily journeys and the places they visit and when they are on the go using dynamic and optimizable content.The introduction of mobile location data has accelerated the adoption of programmatic technology in OOH thanks to its ability to provide buyers and advertisers with actionable audience insights, which will help make it more accountable and accessible, more flexible, and more creative. Automation, and in turn, programmatic, promises to take the best of outdoor and enhance it.

The 'heads-down disorder’ Our society is more mobile, active and urban than ever before, the audience is experiencing ad blindness in the current times when data overdose through interruption has become the order of the day. But EyeTalk Media Ventures emerged as a way to offer disruption in the market by leveraging the power of the digital medium making advertising more targeted, contextual and non-intrusive.

Changing consumer behaviour and evolving media consumption habits created a vacuum that worked as an incubator for a DOOH platform with a difference. Digital is growing within OOH because it allows for a content-first

Eyetalk Media Ventures Prabh Juneja

Jatinder Chugh

approach that engages viewers and primes them for an ad message. Traditional OOH formats suffer from ad blindness and “heads-down disorder” as people are addicted to their phones. The industry is recognizing that OOH needs to draw attention away from the phone with engaging and energetic content.

About EyeTalk Media Ventures In the flourishing ecosystem of Digital Out-of-Home (DOOH) in India, EyeTalk Media Ventures is one of the fastest-growing and leading DOOH media company that provides digital infrastructure and content-driven consumer engagement platforms to key urban ecosystems.

Strategic Joint Ventures - TagTalk and BizTalk, which are under the aegis of the parent company, are both datadriven real-time consumer engagement platforms that enable brands to connect with a tech-savvy, urban audience at a click of a button at key locations across the country.

In 2017, they tapped an unexplored space for the ad world - the Food & Beverage sector - by introducing a live, hyperlocal, content-driven platform – TagTalk, a Joint Venture between Eyetalk Media Ventures and Tagloy Media Pvt Ltd founded by Ronak Maniar and Pratik Saraiya. Their digital display network connected with urban millennials, who are often considered averse to advertising.The integrated content they consume with content they create, on a new digital canvas that talks in context and are plugged at most visited places

features like Live Photo sharing, using location-based Instagram and Facebook.Their platform went viral as it enables today's content creators such as fashion and food bloggers, pop artists,and photographers,to share and showcase their portfolios to a broader audience on a larger canvas. In the last 18 months, their network has tapped into over 300 premium and most-visited dine-and-drink destinations in five metros: New Delhi, Gurugram, Mumbai, Pune, Bengaluru and have recently deployed in Dubai.

Their uniqueness and clientele Complementing TagTalk, they are in the midst of launching India's first real-time business network BizTalk in association with DRSTi Communications, The WhiteCollar Network connects with over 35 million primary workforces of the country at a click of a button. Being a content first platform Biztalk enhances workplace experience with localized and business content like Technology News, Market Cap, Sport Updates, Forex Rates, Dining offers etc.

With their widespread business in 8 metros, the company with its two uniquely positioned ecosystems captures urban consumer's lifestyles by digitally capturing where they work at least five times a day and where they hang out at least twice a week.

The Team The team of EyeTalk Media Ventures is the spine of their ideas and innovations. The core team comes with diverse backgrounds - Advertising, Technology, OEM and Hospitality. EyeTalk Media Ventures is powered by SkyLive (Prabh Industries) with offices in China, New Delhi, Mumbai, Bangalore and produces its own hardware.The core team consists of 5 prestigious members – Gautam Bhirani Amit Bagga Jaswant Singh Juneja Prabh Juneja Jatinder Chugh

Jaswant Singh Juneja Amit Bagga

The merge of digital life and real worlds was not easy a concept for EyeTalk Media Ventures to sell, but their efforts and hard work contributed to their achievements today. Their clients today, are able to connect with millions of urban audiences digitally in Out-of-Home captive environments, their unique technology enables live broadcast and provides an opportunity to optimize content by location, day and time. With traditional OOH media, there was always a lacuna in terms of effectiveness and Return on Investment (ROI), but with both their costeffective platforms, they provide micro insights into the impact generated. This gives them an edge among modern brands looking for smarter solutions.

Some of their prominent clients include global brands like VIVO Smartphone, Netflix, Ola Cabs, NBA, Citibank and media agencies like GroupM, Dentsu Aegis Network, Publicis etc. Their efforts have been appreciated and recognized on both national and international platforms.

EyeTalk Media Ventures reach and future DOOH advertising is one of the most talked-about sectors globally and is registering rapid growth in India's media and entertainment landscape. It has reached Rs 1.5 billion and is poised to grow to Rs 5 billion to Rs 6 billion in the next five years, according to the Ficci-EY Media andEntertainment Industry Report 2019.

As an organization, they are already one of the largest connected networks in India and are transforming OOH media landscape by bringing media uniformity with measurable unparalleled reach at a national level, tapping two key urban ecosystems with over 1000 multi format live connected displays. The extensive reach that their network provides complemented with their in-house robust technology and the audience they cater to gives them an edge over other existing players which has attracted leading global brands and ad delivery networks.

As advertising evolves to increasingly embrace digital trends, with the increase in data availability in real-time, personalized, automated out of home moves closer to reality into the world of programmatic advertising, they are the First Indian network to be on a Global Ad Exchange, they have been recently exclusively signed by Argentinian Ad Exchange – Taggify.

Location data has been paramount, as it allows to leverage the tools that have been built for other channels and applied them to DOOH.Programmatic DOOH offers advertisers possibly the only environment in which you can feasibly target at scale valuable 16 to 35 -year-olds outside of social media. An advertiser's first- and thirdparty data can be used to optimise its OOH campaigns and create a more unified user experience across all media channels.

With this transformation in OOH and new revenue streams through programmatic advertising they plan to continue investing into urban ecosystems activating over 1000+ locations across the country and consolidate India's Digital Place based Media network with its unique real-time content driven networks.

Singh Juneja Jaswant Jaswant Singh Juneja

2019

BS Fastest Growing Companies To Watch In

Company Name

EyeTalk Media Ventures eyetalkmedia.com

Fespro Foods fesprofoods.com

Management

Gautam Bhirani Managing Director

Pankaj Bairoliya Director

Description

Fespro Foods is a vibrant and diverse company aimed at conserving the traditional values by providing high quality and safe products under its own brand ‘Fespro’.

Sachin Bhavsar Director Technology

GOAMILES, an initiative of Goa Tourism Development Corporation & a technology product of PITASYS Software's eases travelling woes of GOA Tourists/Passengers & help GOAN Taxi drivers earn more by serving more.

Halcyon Media halcyonmedia.in

Jyotshna Kalita Founder & CEO

Halcyon Media is leading the market with many of its services for their esteemed clients which include Badshah Masala and Granules and Beans to international brands from Taiwan.

Abhishek Jain Co-founders & Piyush Jaidev CEO & COO

One of the most comprehensive multi-channel e-commerce management solutions that helps brands to grow sales and scale efficiently.

Sandeep Roy COO

Nishtasha Digital Media ndmpl.com

Natasha Saraogi Director

Nishtasha Digital Media Pvt. Ltd. Is not only a trusted Digital agency for Fashion Brand Solutions, but is also well-networked with Fashion Bloggers, Influencers and Public Relations experts

Rupee Catalyst rupeecatalyst.com

Rahul Kapoor Founder & CEO

Rupee Catalyst has created a mark of excellence in providing best deals to its HNI clients across various financial products including Structured Debt , Business Loans, Loan Against Property, Construction funding, We are associated with the most prominent Banks, Financial institutions and Private Equity players.

TerseBox tersebox.com

Adhish Sinha Founder

Vidushi Daga Founder & Director

Government e-Marketplace.

High Volume Ofce Printer

Scanners

Plotters

Multimedia Projectors

Dot Matrix Printers

Bill Printers

NCUBE is a pioneer in providing corporate interior Design and Build solutions to major corporations across the nation.

NCUBE ncubedesign.com

WhizJuniors whizjuniors.com

now also available on the

In the flourishing ecosystem of Digital Out-of-Home (DOOH) in India, EyeTalk Media Ventures is one of the fastest-growing and leading DOOH media company that provides digital infrastructure and content-driven consumer engagement platforms to key urban ecosystems.

Goa Miles goamiles.com

Kreate Konnect kreatekonnect.com

Epson products

InkTank Printers

Tersebox focuses on a broader move of digital media culture today, enveloping the current scenarios of corporate functioning, trends of HR, marketing insights, Sci-Fi, historic as well as social knowledge, etc.

WhizJuniors is an Online Technology Learning Platform for Students (std. 1st to 12th) and Teachers. Also, an Annual Tech Competition for children to showcase their Tech Skills. Transforming India Digitally.

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2019

BS Fastest Growing Companies To Watch In

Fespro Foods

Pankaj Bairoliya Director

https://fesprofoods.com www.businesssightmedia.com | JULY 2019 |

ustenance and wellbeing are straightforwardly relative. Eating great is a fundamental piece of our lives as one needs to remain healthy. There are foodies who like to eat everything without exception that is delectable and there are fitness freaks who eat only the food that contributes to their health. Fespro Foods is a firm that has progressed in the direction of joining these and making food products which are healthy just as delicious. In this day and age where everybody is moving towards healthy and simple choices as a result of the way of life they pursue, Fespro Foods mulls over the difficulties and takes a shot at them to give sound alternatives to their consumers.

S

Founded by Mr.Naresh Maheshwari (Food Technologist, Founder and C.E.O of FTI Food Tech Pvt. Ltd.) and Mr.Pankaj Bairoliya (Marketing Professional, Founder and C.E.O of Aryavrat Marketing PVt. Ltd.), the two food enthusiasts, Fespro Foods Pvt. Ltd. is based in Indore, M.P (India). Their voyage of arriving into an effective business market has been a roller-coaster ride. They have had their share of ups and downs while they had started up. Yet, their faith in their own work and experience made them stop nowhere and they were propelling themselves ahead. At first, they confronted difficulties in recognizing the trusted and appropriate manufacturers as they were inclined towards getting the food products manufactured from the contractual workers.

Over the time they were able to get through the hurdle and start their process of manufacturing the intended food products.

Presently, Fespro Foods in relationship with their makers stroll alongside one another with planned achievement.

According to their vision – “To serve nutrition deliciously.”, they make sure that each product contains the right amount of ingredients, keeping the nutrition value intact as well as making the food delicious. They want to serve the nation food that they long for. As per their mission – “To spread the taste of health filled goodness.”, they are working towards not only serving the nation, but to also venture abroad. Their aim is to spread the taste and delicacy of their food products all over the world and they are in the process of taking the necessary steps for that.

Within a span of just 2 years, Fespro Foods Pvt. Ltd. has achieved a decent market share. They had started it off with a small team and limited manufacturers for their products. They are smart enough to strategize how to take a lead in the food industry and in the market alongside their competitors. Begun with an idea to serve the customers with food products that are tasty, healthy and affordable at the same time, Fespro Foods has been able to make a stand and spread across the nation and also abroad. Their diligent work towards making their brand

a triumph and spreading generally over the market is found in their techniques and accomplishments. The effort they have put in to cause their image to develop, is extraordinary. Started from a small town, today their items are accessible on all prestigious online stages and furthermore at modern trades all over India. With every effort they put in to develop and serve individuals with their delicacies, they had a yearly turnover of Rs. 6 Crores in the year 2018-19. They hope to close FY 19-20 at higher numbers around 7.5 Crores.

The consumers of Fespro Foods are happy customers and their testimonials are the evidence. They have picked up an extraordinary name and trust among their customers.

Fespro Foods being one of the confided in brands in food industry, has developed from a little group to a tremendous one and is still aiming to grow. Despite the fact that they are spreading tremondously, Fespro Foods never needs to restrict themselves with the ideas and innovations. They are continuously progressing in the direction of bringing new products and the work is done at their Innovations and Technology Center. They are in process to launch a range of instant food products under the name- "Fespro Insta".

Their initial offerings will include Poha and Oats, but with their signature twist, to give it a touch of their innovation.

Their quality control is the best one as there is an effective Quality Management System (QMS) set up. The QMS causes them accomplish perfect standardization, magnificent quality and hygiene. Their In-house Food Technology and Innovations centre constantly works on New Product Development & a team of food technologists & microbiologists ensure the Quality of the product and food safety aspect to meet the demands of their valued customers. The customer testimonials are most esteemed in Fespro Foods. They consider it as their most prominent accomplishment since consumer loyalty is something what they strive for. India has 5000 plus Modern Trade outlets and counting. Fespro Foods plan to establish and grow their presence in these types of outlets by placing themselves in as many of these Modern Trade outlets as possible.

2019

BS Fastest Growing Companies To Watch In

They have planned their future engagements and are working on evaluating the different overseas markets.

They have successfully launched their product range in UAE. The excellent response from the consumers has encouraged them to expand it to other parts of the Middle East and other countries and they are in discussion with international supermarket chains to place their products.

All in all they are focused on providing convenient, healthy and good to taste products that are affordable for all income groups and they are leading the market today, and has already left a mark of a company that is just enhancing and expanding day by day.

SIGHT

SIGHT

Inside the Business world

Inside the Business world

| JULY 2019 |

2019

BS Fastest Growing Companies To Watch In

Halcyon Media

T

oday, digital marketing is the most popular and effective tool for branding among global leaders in consumer technology and innovation because of its ever-evolving nature. As we know, with great power comes great responsibility. Digital marketing too demands ever increasing commitment for the potential that it carries makes domain expertise no longer a luxury but an exigency to account for structured and thoughtful use of the tool that can go either way—yes, in today's time, there is such a thing as bad publicity.

Visibility alone does not make anything 'visible' in our information saturated world, it is the uniqueness of a product or service that make it stand out, or visible. Digital marketing agencies execute just that.

They find that one contour in your offering that stands apart from its competitors with which they create a campaign that helps in reaching out to your consumer in every nook and corner of the world.

Halcyon Media is one such agency which positions itself as a 'growth partner'. Halcyon was established as a traditional creative agency around four years ago, but soon they realized the need-gap as well as demand for single-window service among small and mid-size businesses. Halcyon Media assist their clients with every aspect of marketing—be it market-entry, launch or content creation and dissemination.

Halcyon Media is rapidly growing, striving to become the market leader. Boosted with the trust and partnership of their esteemed clients which include Indian brands like Badshah Masala, Granules n Beans to International tech brands-30 of them under one umbrella of Taiwan Excellence. Their growth is exemplified by their versatile demographic which they credit to their great relationship with clients.

Jyotshna Kalita Founder & CEO

www.halcyonmedia.in www.businesssightmedia.com | JULY 2019 |

SIGHT

Inside the Business world

Halcyon Media values ethical business practices above everything else which has earned them respect and credibility from their clients. Halcyon has a small but passionate team that is willing to go the extra mile to accomplish the goals of its clients. The team never runs out of enthusiasm and energy which reflects in the work that they deliver while being flexible and proactive.

Halcyon Media has seen tremendous progress ever since its inception.

Started as a creative advertising agency, it soon delved into content and digital media making its way towards being a Full-service agency.

It is a significant challenge as such an agency must scale up in every direction including content, communication, media, and technology.

One of Halcyon's achievements as an agency is BrandVid 2019 Gold Award in the 'Best Brand Film' category, their captivating fortyminute film for Assam Tourism titled 'Awesome Assam with Sarah Todd, which also aired on National Geographic Network. Awesome

Assam is a gateway into the mesmerizing beauty and culture of Assam. The film was completed under challenging circumstances as the onset of monsoon brought series of hurdles in their road trip hampering the flow and shooting schedule.

2019

BS Fastest Growing Companies To Watch In

The Founder CEO of Halcyon Media,Jyotshna Kalita comes with a long experience of over 17 years across diverse industries. She brings to the table a treasure trove of experience in journalism, literature, documentary fi l m , e n t e r t a i n m e n t T V, b r a n d s o l u t i o n s , a n d corporates—building fresh business verticals. Juggling her roles as CEO, Creative Head and Lead Strategist, Jyotshna, is now working towards getting professional management onboard to get some load off her shoulder.

Having a rich experience in both national and regional media, Jyotshna wants Halcyon to benefit from her learnings, but she acknowledges that the future of her company rests on shoulders of her team. She believes in creating next level leadership from the young members of her team, which is the only way to sustainable growth. She recognizes the importance of learning from the young members of the team and ensuring that they are aligned with her vision and she is cognizant of their issues. She is a firm believer in emotional quotient and relationship driven work culture.

Halcyon Media is currently going through a transition phase as they expand their team and acquire more technological resources which will expand their services while also increase efficiency. Sameer Mahuli, who recently came on board on Halcyon as the COO – Strategic Growth, comes from a hardcore IT and Gaming background and is one of the key members acting as a guiding light in terms of performance and tech-based services in digital media.

The strength of Halcyon Media is their deep understanding of content. They consider that their content expertise will take them a long way forward, believing in the phrase “Content is King” in this era which helps with the organic reach of any brand on the digital platforms through their content strategy.

Halcyon Media's vision is to be the most trusted partner for any startup or a new-age business.

Halcyon Media has a versatile team that come from diverse backgrounds which give them an edge over a huge service agency at the cost of a competitive young startup. While not paying too much attention on profits, Halcyon focuses on dedicating their efforts to achieve their targets first that showcase the talent and commitment of their team. Halcyon Media is committed towards its goal and is one of the most trusted agencies today to get your business the reach you need.

SIGHT

Inside the Business world

| JULY 2019 |

2019

BS Fastest Growing Companies To Watch In

Kreate Konnect

Piyush Jaidev Co-founder & COO

E

-commerce has become an essential part of everyone's life.

Today online shopping has penetrated into every facet of our lives with customers being able to purchase anything sitting at the solace of their homes. With just a few clicks of a button and purchasing things without any hassle, likewise having the merchandise delivered to the doorstep, has created a growing demand for e-commerce.

Thus, it is time to sell. The number of merchants selling on the various e-commerce platforms is increasing with each day. However, with the growing competition among the e-commerce platforms for hosting all the sellers, the sellers are fighting for their share of the online market.

Also, owing to the dynamic nature of the e-commerce marketplaces many sellers are unfamiliar with the rules, trends, and policies of these marketplaces that shape the business of a seller.

It is here that Kreate Konnect noticed an untapped potential.

Kreate Konnect is an e-commerce management company that provides end to end e-commerce management solutions to online sellers. The company helps sellers and brands to manage their business more efficiently and effectively on various e-commerce marketplaces such as Amazon, Flipkart, Snapdeal, Myntra, Nykaa, etc. Founded by the duo Abhishek Jain and Piyush Jaidev in June 2015 Kreate Konnect boasts of a team of e-commerce enthusiasts with core competencies in all aspects related to selling online both locally and globally. Started from a small office in south Delhi, today Kreate Konnect has offices in New Delhi, Vadodara and Bengaluru. Both Abhishek and Piyush was successful online sellers and was managing domestic and international e-tailing when they felt the need for a platform or a solution to assist the sellers. The sellers are the back-bone of an ecommerce marketplace and there existed a need for an end-to-end solution that would help them to manage their entire business from a single place instead of running after multiple service providers and vendors. The company started by providing services to various brands and sellers and soon realized that they need to leverage technology to scale the business. That is when the company developed its proprietary cloud-based solution to assist sellers in managing their business more effectively on the e-commerce marketplaces. The company has a unique business model where they blend technology and services to provide a self-sustaining e-commerce ecosystem to its clients.

The company believes that it is changing the world of Indian e-commerce in many ways and likes to call itself the 'second brain' of its clients. Kreate Konnect has always aimed at becoming the most influential names in the Indian e-commerce industry. At Kreate Konnect data is at the center of everything and thus the company has been able to create highly scalable processes. At all times they are collecting more than 50 data points from various ecommerce marketplaces. These data points are then collated and analyzed to generate insights and recommendations for their clients. The system has been built in such a way that, it keeps becoming more intelligent and accurate as more and more data is collected. This uniqueness and intelligence are what make it stand out.

2019

BS Fastest Growing Companies To Watch In

As per Piyush and Abhishek, Kreate Konnect is built on a few core principles which revolve around people, technology and sustainability. Their emphasis on technology has helped them to serve a high number of clients with a very lean team. Their lean structure and process-based approach has helped them grow very fast. They have also invested heavily in their people and as a result of which they are a strong team of 35 people today with attrition rates being as low as 5%.

Both Abhishek and Piyush believe that Kreate Konnect's greatest strength lies in its efficient systems and processes.

They lay very high emphasis on data collection and this approach has helped them to maintain a client retention rate of more than 90%. They realize the dynamic nature of the ecommerce industry and thus they are constantly evolving.

Their account management, inventory management, data collection, CRM processes undergo a complete overhaul every couple of months with each system more robust than the last one. They take pride in the fact that they have taken a completely different approach than their competitors. As a result of which today they are the only e-commerce management company in the country that has access to unimaginable insights into the Indian e-commerce industry.

This approach has helped them to reach more than 5000 orders daily and served more than 2 million e-commerce customers across the globe. As of today, they are managing 40+ clients from around the globe. Some of the big names include Godrej, Asian Paints, Archies.

Abhishek Jain Co-founder & CEO

Kreate Konnect has made its mission to help sellers across the globe by automating every part of their e-commerce businesses and create life-changing experiences for them.

www.businesssightmedia.com | JULY 2019 |

SIGHT SIGHT

Inside the Business world

Inside the Business world

| JULY 2019 |

2019

BS Fastest Growing Companies To Watch In

Nishtasha Digital Media

Natasha Saraogi Director

www.ndmpl.com

We ran over this magnificent firm loaded with innovative advertising fans. Established in May 2015, NDMPL was begun by a sibling duo, Nishant A Saraogi, and Natasha Saraogi. They had an incredible begin by venturing into a first of its kind, thoughtful innovative platform, a unique online fashion directory that bridges the gap between brands and customers.

At the point when the word digital marketing turned into a buzz, it was constrained to website creation, SEO and SCM. Exploring the digital marketing world, NDMPL has gone far beyond traditional digital marketing. They feel this is a bit boring for their group of spectators and they would prefer not to confine themselves to this. They are setting off to that additional mile to achieve an alternate dimension of marketing scenario which includes video production, making short films, video clips for brands across various channels and creative content creation. This is something which makes them unique, a sort of work that pleases their sort of crowd and furthermore the crew of NDMPL.

Natasha, who had a blend of marketing and finance background for 10+ years in the planning, conceptualizing and business development working crosswise over enterprises with top clients in BTL and ATL activities, was destined to capture the niche domain of influencer marketing.

Their innovative aptitude reflects in their services as they are not confined regarding the sort of services they provide.

They are a group that is constantly prepared to have a go at everything conceivable with regards to the branding of their clients.

D

o you own new business? A startup or a well-established franchise? For you to establish strong brand value in the market, the most important thing you need to do is strong campaigning and reach the audience who are suitable for your brand

These enthusiasts have been going through their wonderful adventure and are one of the top digital marketing firms. Working with every single eminent brand like Charles and Keith, Speedo, Aldo, Spykar, Lee Cooper, Brand Factory, Central, and so on, NDMPL stands ahead because of the plenty of knowledge they have in this industry. The time they spend in research and brainstorming to do the excellent branding for their clients is remarkable. It is found in their work and there is nothing to simply gloat about except to watch what they are actually doing. Their work speaks it out loud.

Their partnership with experienced individuals from Fashion, Public Relations, and Technology, join their prosperity by giving their 100% efforts in each venture that the organization embraces.

Being a part of the era of digital marketing where every business and every brand wants to go on the web and give their hands a shot at promoting and branding, NDMPL has an extraordinary clientele and helps each brand with the excellent services they provide. Giving their wholehearted time to provide quality solutions for each brand, they give complete dedication from creating and executing the campaigns and making them successful. It is indeed a pleasure to possess such huge and elite clientele and NDMPL is managing it pretty well.

2019

BS Fastest Growing Companies To Watch In

Their Social Media Management incorporates promotion on almost all the social media platforms like – Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Youtube. They offer successful Website design, creation and application development for brands, which help the brands present themselves to the world in a commendable manner. Their Digital Campaigns are one of a kind in which the group of creative enthusiasts organizes campaigns. They do complete market research and identify the target audience, brainstorm for creative ideas to host and manage campaigns, and finally launch the campaign and manage it throughout.

Their unique way of reaching the targeted audience utilizing the Influencer and Celebrity affiliations is additionally a magnificent advance. They associate with the best bloggers as per different organizations and brands and complete the fundamental influencer advertising. They help you get associated with the celebrity biggies to support and endorse your brand by analyzing the purpose of the business.

NDMPL is full of dedicated and energetic people who are taking the firm to the next level by incorporating all the modern and innovative ways of marketing. These bunch of people who have the zeal to grow extraordinarily, please their clientele by attracting more traction to their brands, hence, their work is helping their firm grow immensely day by day.

www.businesssightmedia.com | JULY 2019 |

SIGHT SIGHT

Inside the Business world

Inside the Business world

| JULY 2019 |

Culture of Fastest Growing Companies

W

e are in the era of start-ups and there is a huge respect for people who take the efforts to start on their own. When you are the whole and sole of your firm, you do all the best things possible to get everything right. There is a lot of burden as well as pressure to manage everything to go right.

Hence, that is the secret sauce of every fastest growing company these days. They all strive to make things right and make the best decisions possible.

Apart from all the hard-work one puts into their business, the most important part of it are the ones who execute things – the employees. You need to hire best as the decision maker. The world is full of young and dynamic talent these days. There are plethora of tools and websites which help you hire a best talent in the market. Once an employee is hired, you can utilize all his talents to get your work done. This is not the tough part. The tough part is – retaining that employee for a long term.

What could be focused on to retain an employee for a long term? What could be done to make you employees more productive? What could be done to bring in more business and happily work on it wholeheartedly? The answer is – The Culture.

The most important thing the employees seek is their importance and involvement in various things happening in the company. If you value every employee, they would definitely value you and your business as their own. The cultural part of every firm is one of the important parts to focus on to keep your employees involved and prepare them for great team-work.

So what do these fastest growing companies do to build a strong cultural base? They follow a number of things to keep their culture intact.

It all starts with yourselfWhen you want your employees to follow a certain culture, you being the owner/founder/CEO. You need to give it a start. In such organizations who are growing at a different pace, they make sure they follow this pattern. The topmost layer are the people who design the culture and follow it themselves. They become the footprints which the employees follow. They can't be someone who expect others to follow and not themselves.

Once the top level starts following the parameters which make the culture of the organization, rest others start admiring and following them More informal meetsThese organizations are focused on getting more inputs from employees on how actually the ground work is going on and what are the challenges that they face in the day to day work. The employees may be hesitant to express when they are in a formal environment. The best possible way to get inputs from them is to organize some informal meets, fun sessions, games, etc. where the employees can express it well, being in the boundaries of professionalism. Using this way, these organizations make it a point to address these problems, so that the employees can work efficiently.

Transparent cultureThese organizations are more transparent and do not strictly follow a top-down approach. They give their employees the chance to raise their voice if anything is going wrong with them and make sure to address them.

If their employees have any concerns, they are apt in listening them and thinking over it. Getting to a person in top level hierarchy is not tough for their employees.

Innovation is the keyThese organizations value innovation the utmost and give the employees the freedom to experiment and innovate. The employees will enjoy this if they are skilled and ready to work. Failure won't be much of a demotivation for them if there is a positive approach for innovations and learnings. They will think of letting down the barriers and make use of opportunities to at least get there and think of creating something out of the box.

Killing boredom, making funThese organizations take care that the premise is a fun place and not a place where people might feel bored.

Their approach is that boredom may lead to less productivity and more of a pressure. Keeping employees happy all the time may lead to more productive environment.

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BS Fastest Growing Companies To Watch In

Rupee Catalyst

Rahul Kapoor Founder & CEO

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inancial needs are one of the most crucial parts of everyone's life. When one has money, he is almost fearless of any problems. Whenever one is stuck in any obstacle or problem in his life, the most painful part of it is the financial adjustments. People will be willing to put in efforts and get help from others too in order to solve it. But when it is related to finance, in most cases the near and dear ones refuse to step it. This is the most common problem of generic people as they have limited access to finance.

These days we have many options and facilities to avail when such a situation arises. Only problem is that people are not aware of the sources to make avail these facilities. Rupee Catalyst is a Mumbai based Investment banking company dealing in distribution of all financial product with the objective to keep its client financially fit. They possess integrity by doing the right thing and are growth oriented for their clients. They provide the solutions and services for their clients which will be a best possible fit for them. The growth of their clients is of utmost importance for them and they want to invest their time and efforts for the same.

A manual procedure of carrying on with financial solutions have created hassle among people as there is too much to keep an eye on and too much to think over before taking any decision. Any decision gone wrong may lead to a humongous loss to the client. The financial solutions along with the technology was the only solution to all these problems. Providing the solutions to the clients in a way that their experience is smooth regarding all the transactions, was the main problem to solve. The main motive behind setting up Rupee Catalyst was to deliver smooth, hassle-free experience and transaction to the customers, and also to provide access to the financial products and optimize the distribution issues in the financial system. “Leveraging in technology such as AI & ML to bridge this gap was the only way forward,” mentions Rahul, the CEO of Rupee Catalyst.

Being an ex-banker, sport and fitness enthusiasts, Rahul is very passionate about everything he sets in his mind. He believes in

result-oriented investment-philosophy. He is extremely enthusiastic and dedicated in his work

and focuses on long-term value creation for the customers by raising their financial value. He has worked in IIFL, CITI Group and GE in top managerial roles, and has an expertise of over 16+ years in the field of Credit Underwriting and Risk Management along with various Financial Loan Products. He also specializes in Retail & Corporate Loans along with Investment Banking and Wealth Management.

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BS Fastest Growing Companies To Watch In

Being an entrepreneur is not everyone's cup of tea and Rahul is well aware of it. One needs to be open minded and accept all the feedback they receive, whether positive or negative. One needs to be able to accept all the failures and learn from them and always keep moving ahead. Rahul, being a firsttime entrepreneur was completely acceptable and never turned back. The company had their own share of experiences in the initial times. They also went through their sunny and rainy days with the GST and RERA act coming into picture.

A main area of investigation is that most companies are selling only one particular financial product, destroying the opportunity to sell more products to the customers. To solve this, Rupee Catalyst had partnered with more than 300+ wealth partners in Mumbai, who regularly use their platform for loans, mutual funds, insurance, and fixed deposits among other valueadded services. Through this integrity and transparency is built in the entire financial ecosystem. As of today, the company has evolved and grown immensely and it holds its prestigious position by providing distributed loans, offering investments, mutual funds, life-insurance, advisory services and more to its clients. This is possible with the help of technology and the way they merged the financial services and the technological advancements. 90% of the Rupee Catalyst's work is automated and ensures smooth operation of all the processes. With the help of technology and an innovative team of 16+ members with an innovative mind and always ready to put in efforts to deliver brilliant results, the company is reaching heights.

http://rupeecatalyst.com www.businesssightmedia.com | JULY 2019 |

SIGHT SIGHT

Inside the Business world

Inside the Business world

| JULY 2019 |

2019

BS Fastest Growing Companies To Watch In

You want to read something, get an expert opinion on any topic, need to research on a topic???

What do we do in this era?

Let me guess – The first thing we do is, open the internet and google about it.

The generation these days is so addicted to the internet, so we want to reach them and provide them something useful. Content all over the internet is the KING. If you have great content, it helps people get an in-depth knowledge about all of it.

TERSEBOX The changemakers

Here we came across one such firm who are a bunch of extremely skilled and experienced people and expert in reaching people with the appropriate content they produce. Tersebox is one of the leading firm in the industry that has passionate researchers and writers who are experienced in their field and readers all around the globe.

Thought of Tersebox was laid on the conviction of giving very curated opinion piece to New Young India. They wanted to be a portal which has content as per the intrigue zones of audience, content which can assist readers with assimilating data in regards to their day by day life and convey esteem value add in their life.

Being a digital publishing and broadcasting house, their significant obligation is to be genuine and authentic.

They do various checks to confirm their content before distributing on the web.Major technical expertise that they possess is the experience, knowledge & expertise of theireditorial team. Major part of the editorial team has a foundation of being professors and they are master of their fields. Addition to this, they handle categories according to their interest area.These items support Tersebox to deliver quality & well researched content.

The content from identified categories are highly researched by editorial team (most ofwhom are professors).

This team is led by dynamic editors - Monika Dey & Swetlana Neog. They shape the content in a concise way with effective and understandable language. Whole work process of Tersebox revolves around research, analytical inputs & communicational insights received from our readers.

www.tersebox.com www.businesssightmedia.com | JULY 2019 | SIGHT

Inside the Business world

Nothing comes to us so easily and every successful person has a story behind it. When you are passionate and committed, the work becomes a bit easier though. But that doesn't mean it was never full of hurdles.Tersebox is no exception .To clear the hurdles and create a roadmap to reach that extremity , Tersebox has given all its

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efforts to rock in its own expertise. The journey of Tersebox from being an idea to be one of the leading publishing firm was full of challenges& setbacks. But with the team of enthusiastic professionals with fierce will, they have delivered what they had aimed for.

With all the hard work of our skilled professionals going on in the background, they were privileged to recently get featured in Silicon India's Startup City magazine - May,2019 edition. They were listed as one of the 10 best startups in Internet publishing & broadcasting –2019.

BS Fastest Growing Companies To Watch In

This is not just what they are. They are aiming at even more work to do and get into various other categories.

They will be soon having video show featuring startups and take these video interaction to Top colleges for more interaction. They will be soon coming out with their HR Review magazine with content focus to the audience of our young New India.

Founder Mr.Adhish Kumar Sinha quotes –“ CEO could be a fancy title for entrepreneurs like us, we would rather preferred being called as changemakers.”

And changemakers have major responsibilities of delivering work which can change the dynamics in the field and deliver value add to people around. The efficient group of changemakers work diligently, prudently and uniformly to carve best product for their customers which deliver uniqueness & value add. make They make sure content should be a guiding force for their readers, content which can help them in taking decision, content which can deliver value add in their life. They don't want to be a news portal, but a reference portal to gather insights, ideas, opinion and stand as chaperone for their audience. The founder states, he tries to deliver this daily along with the team.

They are totally committed to their work as being the changemakers and reaching out and being of greatest help to the larger audience. Their greatest strength is the response they get from the audience for being a reason of value add to their lives. They hear a lot from the audience and the audience thank them for their commitment, hard work and making people understand by their writings about the stream which they wanted to know about or are curious about.

Amit Jaurwal (Creative Head)

& Surbhi Singh (Operation & Finance head)

Taking their research and then their thoughts and opinions about the research to the larger audience and building a strong connect with them by being a trusted source of information, Tersebox has proved itself and is continuing to prove their worth in the business and also in the hearts of the people.

SIGHT

Inside the Business world

| JULY 2019 |

2019

BS Fastest Growing Companies To Watch In

WhizJuniors Online Technology Learning

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n this age of quickest developing innovation all around, the world has quite recently got so smaller and united some splendid personalities. In this era of innovation and developments, there are different sources that help students adapt a lot in a brief timeframe. The children these days don't limit themselves while getting the hang of something. Each child needs to pick up something that is expansion to his educational programs. The way of handling and tackling the kids is bit challenging. This is on the grounds that you have to go their dimension of reasoning and cause them to comprehend what you need to educate them. To make this simpler, there is one such association which is taking all endeavors to make it simple for the children to learn and develop. WhizJuniors is an Online Technical Learning Platform for students and educators. It is a stage that gives chances to children to upgrade their pioneering and learning aptitudes.

WhizJuniors is a platform that utilizes Edtech productively to enable somebody to ace the abilities that they like and enjoy. It enables one to get familiar with various skills or to improve an aptitude you most likely as of now have in you. They can gain proficiency with these abilities in a fun manner without a weight or feeling of boredom. It makes students prepared such that they are future ready and get familiar with some significant abilities that will help fabricate their insight base for 21st century.

Vidushi Daga Founder & ceo

www.whizjuniors.com www.businesssightmedia.com | JULY 2019 |

SIGHT

WhizJuniors aims to help evolve the Edtech platform in India. It aims to be the most effective medium to educate both students and teachers across India.

The ones interested can enroll here and just start learning as learning here on this platform is fun. They provide essential training for computer curriculum and involves both students and teachers to conduct research. This takes them into a stream of being an entrepreneur. This curriculum is designed by subject matter experts in a way to help each one become self-reliant and think on the same lines as a budding entrepreneur.

WhizJuniors is a team of passionate people who have that urge to solve a lot of problems for the society. They have identified those weakest options about why children are not able to learn and why they feel it is boring. They have come up with a point that, in this competitive world, children have to learn and learn a lot. They are very much inclined towards providing skills and education to children in a way they would like it. When it comes to the level of difficulty nothing really remains so with Whizjuniors, as for them every difficult situation is an opportunity towards betterment and they strive very hard to accomplish goals that are for the

betterment of the society.

In this project they have chosen three brilliant minds who are students, from across India. They have chosen them based on their innovative ideas that are driven towards social development, sustainability and for larger good of the society. They are investing a huge amount of Rs. 1 Crore for each child to help them develop their idea on a large scale and prepare a n i n c u b a t i o n g ro u n d f o r t h e m , b u i l d i n g entrepreneurs out of them. Another project they are working on is developing WhizSchools which is an integrated Computer Curriculum which will be followed across all schools in india. These tasks, indeed, have been challenging for them in terms of making people understand their larger vision.

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BS Fastest Growing Companies To Watch In

After all this thought process of such an engaging and vibrant platform, is Vidushi Daga, the CEO of WhizJuniors. She states that WhizJuniors was her dream come true as a platform that will enable the digitally literate India, drive to the next level and develop platform for Pan-India. As a CEO of the company, she understands how crucial her work is, as this is going to directly contribute to the development of the country. While it was new and evolving, the Edtech industry has had its share of challenges in the past. But now it is at par with the global trends and adopting world-class teaching methods and infrastructure that have never been heard of before.

Vidushi Daga, also gives the credits to her team of brilliant youth and teachers who have continually helped in putting up the thoughts and ideas and enabled her to develop more and more modules and continually do R&D in the field to help them enhance their skills and become at par with their global peers.

The greatest strength of WhizJuniors is that they are just a click away. They make whole experience of students getting onboard fun and playful through their social gaming technique. Their future plans revolve around becoming a holistic education platform. They can see it gradually being achieved with more and more number of students joining them from time to time. The trust and confidence of the students in WhizJuniors is helping them work towards developing more user friendly interfaces that are being encouraged by all those who are using it.

WhizJuniors has a varies clientele which comprises of students from various mediums of school across the country. These students are from different boards. They also have teachers who are always eager to learn new stuff and continuously drive their motivation. All their clients are PanIndian.

SIGHT

Inside the Business world

Inside the Business world

| JULY 2019 |

Leadership in Fastest Growing Companies

These leaders are supportive and not only think about what the organization wants, but they are also focused on what the team wants.

The leaders of all the fastest growing companies have their cultural and professional values dened. They are focused on how to behave in formal and informal sense, to cultivate a core culture which every other employee of their organization will follow. These leaders are keen to make their team members feel as if they were the owners of their work and not just the employees. This way their team is happy and have that feeling of being responsible. The feeling of the ownership of the work that people take up gives them the sense of responsibility and gives the leader a clear understanding of the capability of particular team members.

The fastest growing companies face a major challenge in hiring and maintaining the top talent. This is because the world has turned too competitive. This is a challenge for the companies to retain these talented professionals in whom they have invested their time to recruit. But these growing companies provide good opportunities in terms of the work also provide opportunities in terms of major responsibilities that the employees take up willingly. This makes them feel important. Making someone feel important and wanted will let the employee stay for longer time with the same commitment. These things have to be taken care by the leads and monitor that each employee is happy.

C

orporates have just become a part of our internal self as most of us today are into corporates. We strive to go to that extra mile and want to get ourselves into the best position and pay scale possible. Engineers, managers, whatever the role of ours be, we just want to be the best t for the industry. And why not? The industry demands the same that one should be a best t for their company.

Most of the companies, which are among the fastest growing companies, they look for people who can be a part of their company for long term. They are keen on hiring employees for long term, so they always try and design the hiring process with this in mind. The reason behind this is to build a strong team, as these are the people who can lead the teams in future.

These people who comprise the leadership team, are one of the essential parts of these organizations. There are specic people who are in-charge of specic teams. The hierarchy is built, and responsibilities are dened. Everything that the top management or the leaders do is being looked upon by the other employees who comprise the team.

These leaders are not managers, they make sure everyone who looks up to them are always motivated and inspired. They hold responsibilities and are well aware of how to delegate them and get the work done in simplest possible way, where their team is also happy doing the work. They make sure that their team can go through the work seamlessly. If the team has any kind of problem, they make sure to nd out a solution and provide the team all possible pre-requisites needed.

The best leaders are the one who aren't dominating and make you feel as if they are in charge, but they are ready to hear you out. These people hear their team, their opinions and views. /they are always open to suggestions and innovations. They help their team experiment and reach to get through that extra mile and achieve big.

When it comes to the additional perks apart from the actual work, the leadership team in these organizations are rewarding. They understand and value the hard work that people are putting in and do not hesitate to appreciate them. Appreciation is one key thing that will keep the employees boosted. These leaders are always in favor of doing things that will help people feel appreciated and rewarding.

Apart from appreciation for work, the leaders of these organization are always keen to giving their employees additional facilities. These can be some monthly coupons or memberships etc. Such perks always keep the employees feel special.

Hence, the leaders of the fastest growing companies know where they want to land after a specic period and their goals and plans are all dened. Along with the goals, they also take efforts to understand their employees and their problems. They are always ready to solve those problems and give their teams an environment that they would love to be a part of.

SIFY PROVIDES ROBUST NETWORK AND MANAGED SERVICES WITH LOCAL, NATIONAL OR GLOBALREACH.

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