Rahul Bambi
Founder & Managing Partner
Blitz Consulting & Coaching
LETTER EDITOR’S
Influential Leaders in AI-Driven Business Transformation
TheHumanCodeBehindtheAIRevolution
DearReaders,
Theconversationaroundartificialintelligencehasfundamentallyshifted.Foryears,itwasadistantconcept,asubject offuturisticspeculation.Today,itistheenginerunninginthebackgroundofourglobaleconomy Thequestionisno longerifAIwilltransformbusiness,butwhowillleadusthroughthattransformationwithvisionandintegrity.The trueinnovatorsarenotmerelyimplementingalgorithms;theyarearchitectingnewwaysofworking,creatingvalue, andsolvingage-oldproblems.Theyarethecartographersofthisnewdigitallandscape,anditistheirjourneyswe celebrateinthisspecialissue,DigitalPioneers:TheMostInfluentialLeadersinAI-DrivenBusiness Transformation,2025 ThiseditionisdedicatedtotheleaderswhoseeAInotasadisruptiveforcetobemanaged, butasapowerfulcatalystforhumaningenuityandstrategicgrowth.
Ourcoverproudlyfeatures ,theFounderandManagingPartnerofBlitzConsulting&Coaching. RahulBambi
Rahul scareerisamasterclassinnavigatingcomplexitywithasteadyhand.Heoperatesfromapowerfulconviction: ’ truetransformationisn taboutchasingthelatesttechtool,butaboutharmonizingPeople,Purpose,andProcesses. ’ RecognizingacriticalgapbetweenknowingAI spotentialandhavingtheconfidencetoapplyit,hefoundedBlitzto ’ addressthischallengehead-on.Withtheguidingprincipleof Clarityfirst,technologysecond, Rahulisdemystifying “ ” AIforprofessionalsandbusinessesalike,tacklingthe AIoverwhelm thatparalyzessomany.Hisworkisa “ ” testamenttotheideathatthemosteffectiveinnovationempowerspeople,buildspracticalskills,anddelivers measurableresults.
JoiningRahulinthisesteemedissueisacohortofvisionariesshapingtheirrespectiveindustries.Wearehonoredto featurethegroundbreakingworkof ,Co-founderofPayItNow(PIN);thestrategicleadershipof JitendraMaharaj
AmaniAbulaban AhmedAlMashhadi ,CEOofWebteb;theoperationalexcellencedrivenby ,ChiefExecutive OfficerofVEEMSolutions;andthetechnologicalingenuityof ,FounderandCEOofMittalSoftware NikhilMittal Labs(MSL).
Thestorieswithinthesepagesaremorethanprofiles;theyareblueprintsformodernleadership.Theyprovethatinan eraincreasinglydefinedbydataandautomation,themostcrucialelementremainsthehumanone—theleaderwho caninspiretrust,fostercollaboration,andsteertheirorganizationtowardasmarter,morepurposefulfuture.Wehope theirjourneysinspireyoutoleadthechange,notjustadapttoit.
HappyReading!
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BUSINESS APAC
O ce
Founder & Managing Partner Blitz Consulting & Coaching
Bridging Business and Transformation
Industriestodaymovefasterthanever,leavingleaderswiththeconstantchallengeofkeepingup.Marketsevolve, technologiesshift,andstrategiesthatoncefeltsecurequicklylosetheirimpact.Whilemanychasetransformation byaddingnewtools, the real task lies in bringing People, Purpose, and Processes together, which is more challenging & rewarding.
RahulBambihasspenthiscareernavigatingthatspacewithaclarity&resiliencethatsetshimapart.Hisprofessional pathspansmorethantwodecadesacrossTelecom,Fmcg,IT,Realestate,Media,andDigitalplatforms.Ineveryrole,he hasworkedatthecrossroadsofbusinesstransformation,salesandmarketinganalytics,andgeneralmanagement.His approachremainedsteadythroughout:followingbusinessbasics,leveragingdataasanasset,cross-functional collaboration&clearprocesses-simplifyingcomplexity,integratingdiverseperspectives,andmotivatingotherstoact onwhatmatters.
Hiseducationreflectsthesameblendoffocusandrange.RahulholdsadegreeinmechanicalengineeringfromPECand anMBAinsalesandmarketingfromFMSDelhi.After14years,hefelttheneedforaglobaleducationandjoinedInsead foraGeneralManagement&Strategyprogram(InseadAlumni,Ilpse’J16).Beingalifelonglearner,hecontinuedto buildhisunderstandingofdynamicpricing,analytics,changeleadership,AI,anddigitalplatformsatIIM-A,ISB, UT-Austin,andMIT,respectively.
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RahuliscurrentlypursuingaDoctorateinBusiness Administration,aswellaslookingatBoardrole responsibilityinSMEsandCorporateEnterprisesinthe nearfuture.HisdoctoralresearchcentersonGenerative AI&EmergingTechnologiesandtheskillsthatprepare organizations&ecosystemsfortechnology-driven change.RahuliscurrentlyworkingonaBookonAI applicationsinRenewableEnergy,giventhemassive importanceoftheEnergytransitionforourcountry.
Inparalleltohiscorporatecareer,Rahuldedicated 1000+hoursmentoringyouthoncareertransitions& teachingdata-drivendecisionmaking.Hehasguided industryprofessionalsfromdifferentbackgroundsinAI, dataanalytics,businesstransformation,andproblemsolving.Theseexperienceswereinstrumentalinrealising thewideninggapbetween what businesses need and what many professionals bring to the table. Thatinsighthelped shapeBlitzConsulting&Coaching,hisvehiclefor equippingindividualsandorganizationswithpractical skillsfortransformation.
ForRahul,technologyisonlypartofthestory.True changecomeswhenpeople,processes,anddecisions alignwithaclearpurpose.Hisjourneyreflectsthatbelief, combiningstrategicforesightwithexecutionthatdelivers measurableresults.
TheBeginningofBlitzConsulting&Coaching
BlitzConsulting&Coachingbeginswithaclear realization.RahulsawthatwhiletheAIerahasalready arrived,manyprofessionalsandinstitutionsarestill hesitanttostepinfully “There is a difference between knowing AI can add value and the readiness to use it with confidence,” heexplains.
Hisdeepexposuretodataanalytics,product management,andtech-driventransformationclearly demonstrateshowadoptionstalls.Eveninwell-run organizations,progressisslowedbycompetingpriorities, lackoftraining,culturalmismatches,andcautiouschange cycles. “Transformation succeeds only when knowledge meets trust, and when teams are empowered to act,” Rahulreflects.
Blitzishisanswertotheskilling&maturitygap.Itis designedtocombinecorporatedisciplinewith entrepreneurialagility. “For me, Blitz is more than a business. It is a deliberate choice to exchange certainty for possibility, and comfort for impact,” Rahulsays.
Initsearlyphase,Blitzisfocusingonskillingmodules andtrainingworkshops,creatinglearningtracksthat makeAIfluencypracticalandrelevant.Byworking closelywithlearnersandleaders,thefirmbuildstrust, whichthenbecomesthefoundationforconsulting engagementsthatdriveboldactionandmeasurable results.
CoreOfferingswithaClearFocus
AtBlitzConsulting&Coaching,everyengagement beginswithoneprinciple: Clarity first, technology second Thefirmoperatesintwoparallelstreams:
●AcademiaandProfessionalCohorts:Focusingon equippinglearnerswithpractical,job-readyskills throughmodularskilling,masterclasses,andteaching withtheCasestudymethod.
●SmallandMid-SizedBusinesses(SMBs):Working throughhands-ontraining,coaching,andconsultingto driveoptimizedprocesses,refinedworkflows,and operationalresults.
Bothstreamsshareacommonfoundation,whichincludes simplifyingcomplexity,emphasizingfundamentals,and deliveringmeasurableoutcomes.“We bridge the gap between learning AI and using AI,” Rahulexplains.
Foruniversitiesandexecutiveprograms,Blitzdesigns skillingtracksthatbuildfluency,criticalthinking,and appliedprojectskills.ForSMBs,theapproachismore operational,guidingleadersfromuncertaintytoclearAI roadmapsgroundedinrealbusinessneeds.
Thisdualmodelcreatesacycleofinsight.Lessonsfrom academicprogramsstrengthenconsultingframeworks, whileclientengagementssharpenteachingmodules. Acrossboth,themissionremainssteady:Reduce overwhelm,hypeinAI,andbuildtheconfidencetoact.
ClientsandCommonChallenges
BlitzConsulting&Coachingworkswithtwodistinct groupsofclients.Oneincludesacademicandedtech partnersthatwantlearnersandprofessionalstogain practicalAIfluency.Theotherissmallandmid-sized businessesthatseektoadoptAIwithoutwasting resourcesortakingunnecessaryrisks. “Our clients aren’t looking for hype; they want AI that works for them,” Rahulsays.
Clarity evolves from action, and momentum is built one intentional step at a time
Foracademicinstitutions,Blitzcreates programsthatexplainAIthroughcase studiesandusecases,ensuring studentsgraduatewithjob-readyskills. ForSMBs,thefocusisonaligning projectswithoperationalandstrategic goalsfromtheverybeginning.
Acrossbothgroups,thepainpoints oftenlookfamiliar:
●AIOverwhelm:Feelingparalyzed bythecomplexityandpaceof technologicalchange.
●ScatteredInitiatives:Lackinga unifiedstrategy,leadingto disconnectedandineffective projects.
●Skill&CommunicationGaps: Teamsarenotequippedwiththe practicalAIfluencyneededto execute.Differentlevelstalk differentlanguages,whichisnot conducive.
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●WeakDataStrategies:Missingthefoundational datainfrastructure&stewardshiprequiredfor effectiveAItraining&inference.
●UnmitigatedRisks:Hesitationtoinvestresources withoutaclearpathtomeasurableoutcomes.
●LackofInnovationdisciplineandCulture: EveryonethinksInnovationisthenextguy’s responsibility.
Blitzaddressesthesebybuildinglearningjourneys rootedinapplicationandbydesigningbusiness frameworksthatmapbottlenecks,improveprocesses, anddelivermeasurableresults.
ApproachtoStrategyandChange
Rahultreatsstrategyandchangeaslivingprocesses ratherthanstaticplans.HisexperienceinAIeducation, training,delivery,andanalyticshasmadehimrealizethat clarityandpacingmatterasmuchastechnologyitself. Hisstrategicprocessisbuiltonafewcoreprinciples:
●Analyse&ReflecttoSpeedUp: Hebeginsbycarefullystudying people,problems,andthe organizationalcontextbefore recommendinganysolution.
●MaptheCurrentState:This involvesidentifyingthehighestvalueopportunitiesanddefiningthe keymetricsthatwillsignalsuccess.
●EngageAllStakeholders:He believestransformationonlytakes holdwhenpeopleareinformedand engaged.Hebringsleadership, operations,andfrontlineteamsinto alignmentaroundoneroadmap.
●BuildandReinforceMomentum: Thisisachievedwithclearroles, realistictimelines,andquickwins thatmakeprogressvisibleand motivateteams.
“Our strategy process begins with Critical thinking & reflecting deeply so we can speed up later,” Rahulsays.Thiscarefulpreparationhelps avoidwastedinvestmentandensuresthat everyoneunderstandswhychangeishappening. HeemploysDesignthinkingmethodologyfor mostofBlitz’sinternalspadeworkandprocesses thathelphimprepareworld-classcontent, approaches&guidesexecution.
RoleandKeyAchievements
AsFounderandManagingPartnerofBlitz Consulting&Coaching,Rahulleadsonthree pillars:Visionandstrategy,Contentanddelivery, andEcosystembuilding.Heshapesthefirm’sAI skillingandconsultingdirection,designs learningexperiencesthatremainrelevantina rapidlyevolvingfield,andnurturesanAI leadershipcommunityof200+doctorate learnersandpractitioners,with~50%actively applyingAIintheirwork.
RahulkeepsBlitzgroundedinfundamentals whilecontributingtothebroaderAIcommunity anddrawingfromreal-worldresearch. “I aim to take AI beyond buzzwords to drive practitioner skills and on-ground execution,” hesays.
Underhisleadership,Blitzisachievingnotable milestones:
●DesigningaGenAIcourseforaleading EdTechcompany,delivering150+hoursof sessionsimpactingprofessionalsacrossIT, fintech,legal,healthcare,manufacturing,and retail,withexcellentlearnerfeedbackfor clarityandapplicability
●Guiding100+mid-tosenior-level professionalsthroughAIfluencyandprompt engineeringsessions,producing~45 prototypingusecaseswithinthreeweeks.
●Servinginadvisoryroleswithuniversities toaligncurriculawithindustryAIneeds.
●Developingmasterclassesandplaybooksin EdgeAI,smalllanguagemodels,and businessinnovationthatbridgeeducationand businesstransformation.
BuildingtheCoreTeam
RahulenvisionsateamthatseesAIasacatalystto helpothersthinkbetter,decidefaster,andbuild strongerprocesses.Heisapproachingthe assemblyofBlitz’scoreteamwithdeliberate intent.Forthefirstsixmonths,heisworking hands-onalongsideAIagentsandon-demand experts.Thisleanmodelallowshimtotest multipleapproachesinbothedtech&academia andSMBconsultingwhilekeepingearly engagementshands-onforqualityandconsistency
“In our early phase, every team member or collaborator, whether human or AI, has to extend capability, not complexity,” Rahulexplains.He usesAIagentsforresearch,analytics,frameworks, andworkflowautomation,andpartnerswith vetteddomainexpertsforspecializedneeds, maintainingmomentumwithoutoverbuilding headcount.
Do not wait to be “ready.” Start small, start now.
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AsBlitzstartsscalinginthefuturewithfull-timerole requirements,Rahulisprioritizingpeoplewho demonstratekeyqualities.Non-negotiableattributes include:
●AnabilitytotranslatecomplexAIconceptsinto clear,practicaloutputs.
●Exposuretoedtechorappliedconsulting.
●ComfortwithintegratingAIintodailyworkflows.
●Abiasforactionandafocusondesigningwiththe end-userinmind.
DeliveringMeasurableAIImpact
AtBlitz,AIadoptionbeginsasabusinesstransformation exerciseratherthanatechnologyrollout.Drawingontwo decadesofmanagementexperienceinmarqueebrands, 14yearsindataanalytics,productmanagement,and technologyledbusinesstransformation,combinedwith hisongoingGenAIresearch,Rahulensuresevery solutiontiesdirectlytoreal-worldoutcomes. “Our rule is simple; if we can’t measure it, we don’t deploy it,” he says.
Projectsstartbydefiningvalueforthespecificclientand agreeingonKPIsupfront.
●ForAcademicPrograms:Metricstracklearner satisfaction,skilladoptionspeed,andretentionofkey concepts.
●ForSMBClients:KPIsfocusonprocessefficiency, revenueormargingains,andhowdeeplyteamsadopt newworkflowsforbetterdecisions.
ForRahul,metricsaremorethannumbers;theyareproof thatrequisitechangeishappening.Successisvisible whenAIstopsbeinganabstractideaandbecomesthe waystudentslearn,managersmakedecisions,leaders participateinsprints,andteamsdeliverresults.
NavigatingCareerChallenges
Rahul’scareerspansgo-to-marketstrategy,revenueand productmanagement,dataanalytics,technology-led businesstransformation,andAIeducation.Hehas exposureacrossdiverseindustries,geographies,market segments,cultures,andstakeholderexpectations. Oneconstantchallengehenavigatedsuccessfullywas adaptingtodisruptiveshiftswhilekeepingthe fundamentalsofdecision-making&business agilityintact.
“In every major role, I’ve had to bridge technical and non technical teams, strategy and execution, team potential and performance and now bringing education and industry closer Building new competencies & relationships often meant creating rhythm from scratch,” Rahulreflects.
HecameacrosssituationswhereAIor analyticsseemedabstractorintimidating,and whereurgentbusinesschangelackedclarity forimplementation.
Rahultackledthesechallengesbycreatinga translationlayertosimplifycomplexideas intoclearnarrativesthatearnbuy-in.In analyticsandproductmanagement,he designsframeworksthatdecision-makerscan applyimmediately.Ineducation,hebuilds programsthatnon-technicalprofessionalscan adoptwithconfidence.Overtime,this approachishishallmark,turningoverwhelm &confusionintoclarity&actionin classroomsandboardroomsalike.IntheAI era,thisabilitytolearn,adapt,and simplifyisarealdifferentiator.
TheRoadAhead
Overthenextsixmonths,BlitzConsulting& CoachingaimstoestablishitselfastheGo-to partnerforAIskilling,training,and consultingforAcademia,Edtech,andSMBs. RahulisfocusingonrefiningAIlearning formats,developingaconsultingplaybookfor SMBs,andenhancingdeliverymethodsto ensuretransformativeoutcomes.Hisdoctoral researchinGenAIdirectlyinformsthese programs,keepingthembothacademically rigorousandpracticallyrelevant.
Blitzismovingtheneedlefromfragmented pilotprojectstorepeatable,high-impact deliverywhilemaintainingengagement standardsashightouch.Ineducation,this includeslaunchingmodularGenAIcourses foruniversitiesandprofessionalplatforms. ForSMBconsulting,thefocusisonclear frameworksforAIusecasediscoveryand processredesign,especiallyinsectorslike manufacturing,services,andretail.
Upcominginitiativesinclude:
●GenAIFluencymodulesforAcademia(UG/PG)
●PartnershipswithEdtechplatformstoco-create GenAIlearningpaths.
●UseCaseDiscoveryforSMBstoidentifyhigh impactAIopportunities.
●ModularTraining&SkillingforSMB, ProfessionalCohorts,Corporates
●ResilienceCoachingforStart-ups
●Acommunity-ledprogramwheremembers collaborateonemergingusecasesandshare adoptionplaybooks.
RahulisalsoexpandingtheOn-demandexpert networktoscalecapacitywithoutcompromising quality.Forhim,everycourse,framework,and partnershipisdesignedtomovelearners,founders, managers&leadersfromcuriositytoconfidence, makingAIapracticaltoolforbetterdecision-making andlastingadvantage.
LifebeyondWork
ForRahul,balanceisnotaboutstrictseparationbut intentionality.LeadingBlitzmeansintensedays stretchingintolongnights,yethedeliberatelycarves outtimeforthinking,reading,andengagingwiththe community. “My work feeds my curiosity, and my curiosity keeps my work up-to-date & fresh,” he explains.
Rahulrechargesthroughtravel,movies,runninghalf marathons,reading,andconversationswithpeople fromdiversebackgrounds.Theseexperiencesoften inspireideasforcoursedesign,consulting frameworks,orAIapplicationswithoutfeelinglike work.
HededicatestimetotheAIleadershipcommunity hefounded,supportingdoctorallearnersand practitionersthroughlearning,knowledgesharing, andcollaboration.Hisongoingdoctoralresearchin GenAIisbothaprofessionalassetandapersonal passion.OutsideAI,hefollowsglobalbusiness trends,exploressystemicdesignthinking,andenjoys datadrivenstorytelling.ForRahul,balancecomes fromalignment,becauselearning,teaching,and buildingconnectwithhisvalues,hishobbiesarean extensionofthecuriosityandthedrivethatfuels Blitz.
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PartingInsights
RahulbelievesthatAIismost powerfulwhenithelpspeoplethink& decidebetter,notjustactfaster At BlitzConsulting&Coaching,he focusesongivingstudents,managers, leaders,andfounderstheclarityand criticalthinkingneededtoturn curiosityintoconfidentaction.“If you feel overwhelmed by AI, you are not alone, but you do not have to stay there,” hesays.Heencouragesstarting withadeliberatefirststep,suchas framingtherightproblembefore reachingforthenewesttool.
Foreducators,thismeansequipping learnerswithskillsthatremainrelevant beyondthenexttechnologycycleor wave.ForSMBsandsmallenterprises, itstartswithidentifyingoneprocess whereAIcancreatemeasurablevalue. Rahulhasseenhowsmall,focused interventionscanscaleintolasting transformation.
Balance is not about rigid separation, it is about intentional integration.
Rahulstressestheimportanceofa winning&flexiblemindsetand resilience.Forhim,momentumcomes fromclarity,actionandconsistent, deliberatestepstowardmeaningful impact.Youngprofessionalsmustlearn toadapt,approachworkholistically, andthinkfromfirstprinciples.Blitz supportsthisthroughmodularlearning programs,resiliencecoaching,and leadershipworkshops.For organisations,inthenearfuture,Blitz willbecomingupwithOrgRedesign forAI,includingextensivefocuson ChangeManagement.
RahulBambi
Artificialintelligence(AI)isn’tjustchanging industries;it’schanginghowwelive,work,and create.Onceasciencefictionidea,AIisnowused tosolverealproblemsandunlockpossibilitieswenever dreamedof.Butbehindeverybiginnovationisapersonwith avision—someonewhoseesnotjustwhattechnology can do, butwhatit should do.
AhmedAlMashhadiisoneoftheseinnovators.His story—fromayoungproblem-solverfascinatedbysystemsto theChiefExecutiveOfficerofVEEMSolutions—hasbeen anythingbuttypical.Withatalentforturningchallengesinto opportunities,Ahmedhasspentover20yearsbuilding solutionsthatnotonlyuseAIbuttrulyempowerthepeople whousethem.Hebelievestechnologyshouldbeboth transformative and inclusive,givingeveryoneachanceto growandsucceed.
BuildingaVision
Ahmed’spassionforinnovatingsolutionsandchallengingthe statusquo;tomakethingsworkbetterstartedearly. “My education opened my eyes to the world of complex problem solving,” hesays.Studyingsystemsengineeringgavehima structuredwaytoinvestigate,understandandsolveproblems. EventhoughAIwasstillnewatthetime,Ahmed’sstudiesin operationsresearchandcontrolsystemstaughthimthe analyticalthinkinghewouldlateruseinhisAIwork.
Yearsofmarketresearchandconsultinggavehimevenmore expertise,showinghimthedetailsofdifferentindustriesand markets.
TheseexperiencesshapedAhmed’sentrepreneurial vision:tousetechnologytoempowerpeople. “Whether it’s helping people develop their skills or boosting the economy, my goal has always been to create solutions that unlock human potential,” he explains.
ThisideaiscentraltoVEEMSolutions,where AhmedleadswiththebeliefthatAIshouldcreate opportunities,notthreats.
ACatalystforChange
Ahmed’spassionforAIbeganearlyinhiscareer whenherealizedsomethingimportant:technology couldbeapowerfultoolforimprovingpeople’s lives. “It wasn’t just about what AI could do, it was about what it could help people achieve,” he remembers.ThisideainspiredhimtoexploreAIasa waytoboosthumanpotential,givingitapurpose beyondjustautomatingtasksandincreasing efficiency.
Withhisbackgroundinsystemsengineeringand consulting,Ahmeddevelopedauniquewaytocreate connectedsystemsthatworktogethersmoothly This approachisakeypartofVEEMSolutions,allowing themtoarchitectAIsolutionsthatfitperfectlyinto real-worldsituations.Oneexampleofthisinnovation isvminds.ai,asmartplatformthatlearnsonitsown. ItmakesAImoreaccessiblebybeingeasytouse, evenforpeoplewhoarenottech-savvy
When resources are scarce, creativity becomes your only survival kit. “
OthergroundbreakingprojectsincludeShrwd,anAI-powered marketinganalytics&trackingsuite;Dualize,astudio poweredbyAIthatenablescontentcreatorstocreatebetter contentinnotime;andImmrsa,whichcombinesvirtualand mixedrealitywithAItocreatetrainingprograms.
“These aren’t just solutions—they’re enablers,” Ahmed explains. “They empower individuals and businesses to innovate, grow, and succeed in our increasingly intricate digital world.”
LeadingthroughCollaboration
Withover20yearsofexperienceleadingcompanies,Ahmed’s approachtorunningVEEMSolutionsisinfluencedbyhis workinmanydifferentfields.Histimeasabusiness consultanttaughthimtheimportanceofbeingadaptable, thinkingahead,andconsideringdifferentdimensionsofa businessatthesametime.Thesequalitiesarenowabigpartof howheleads.
“At VEEM Solutions, teamwork is a big deal,” hesays. “Innovation doesn’t happen when people work alone; it comes from everyone working together creatively.” Ahmedcreatesa workenvironmentwherepeopleareencouragedtotakerisks, trynewthings,andsharetheirideas.Bymatchingpeople’s strengthswiththecompany’sgoals,hecreatesaspacewhere creativityandproductivitycanthrive.
ThisfocusoncollaborationalsoappliestohowVEEM Solutionstackleschallenges.Asabootstrappingentrepreneur, Ahmedfacedlimitationsonresources.He’salsohadtodeal withskepticismfromsomepeoplearoundhim. “Every obstacle has been a chance to innovate,” hesays.Byfocusing onbeingadaptableandresourceful,heledVEEMSolutions throughdifficulttimes,provingthatcreativitycanoftenbe strongestwhenfacedwithlimitations.
AIforGood
AsanAIleader,Ahmedisveryawareoftheethicaland socialimpactofhiswork.Fairness,keepingdata private,andbeingsustainablearecorevaluesthat VEEMSolutionsnevercompromiseson. “AI should help people, not leave them out,” heinsists.
Thiscommitmentisclearinprojectslikevminds.ai, whichisdesignedtobeeasytousebyanyone.This meansthatevensmallbusinessesandindividualscan benefitfromAI.Theplatformisbuiltaroundtheuser, whichshowshowimportantitistoAhmedtocreate solutionsthatarefairforeveryone.
VEEMSolutionsalsohasstrongsafeguardsinplaceto protectuserdata.Theyareclearabouthowtheyhandle data,whichbuildstrustwiththeirusers.Thistrustis essentialforgettingmanypeopletouseAI.
Ahmed’sultimategoalisforAItobeatoolthathelps peopledotheirjobsbetter,notreplacethemcompletely ToolslikeShrwdandDualizearegoodexamplesofthis idea.Theyhelppeopleimprovetheirworkandbemore creativewithouttakingawayfromtheiruniqueskills.
TheFutureofAIandImmersiveTechnologies
Ahmedisveryexcitedaboutthefuture,especiallythe combinationofAI,gamification(makingthingslike learningmorefunbyusingthepsychologyofgaming), andimmersivetechnologies(likevirtualreality).At VEEMSolutions,thismixoftechnologiesisleadingto newwaysforbusinessestoconnectwiththeir customers.Forinstance,DualizeusesAIand gamificationtohelpcontentcreatorsmakemoremoney fromtheirwork.
Immrsausesimmersivetechnologiestocreate trulytransformativetrainingexperiences.
“There’s no limit to what’s possible,” Ahmed says. “By combining AI with gamification and immersion, we’re opening up new ways to experiment, connect, create, and innovate.”
OthertrendsthatareshapingVEEMSolutions’ plansforthefutureincludepersonalizedAI solutions,AIthatcancreatenewthings autonomously,andautomationthatuses intelligenceforthebettermentofprocesses.The company’sprojects,fromonlinemarketplacesfor digital3DassetstoAI-poweredconsumer electronics,showhowAhmedisdedicatedto keepingVEEMSolutionsattheforefrontofthis fast-movingfield.
UsingAItoSolveWorldProblems
Beyondbusiness,AhmedbelievesAIcanhelp solveimportantglobalproblems.Fromusing resourcesmorewiselytocreatingmoreefficient systems,AIhasthepotentialtomakeareal difference.VEEMSolutionsisactivelylooking forwaystouseAIforrenewableenergyand sustainabilityprojects,connectingtheirworkto largergoalsforsociety
“AI isn’t just about fixing problems—it’s about creating opportunities,” Ahmedemphasizes.Heiscommittedto usingAIresponsibly,makingsureVEEMSolutions’ projectsareeffective,inclusive,andinlinewiththevalues ofthecommunitiestheyoperatewithin.
BuildingaLegacyofHelpingOthers
Ahmed’sjourneyasanAIentrepreneurshowsthepowerof havingavision,beingresilient,andworkingwitha purpose.Fromhisearlydaysasasystemsengineerto leadingVEEMSolutionstoday,hehasalwaysfocusedon empoweringpeopleandbusinessesthroughtechnology
“Every challenge is a chance to learn, adapt, and grow,” hereflects.ThisbeliefhasguidedAhmedthroughtheups anddownsofhiscareer,resultinginalegacyofinnovation thatcontinuestoshapethefutureofAIandimmersive technologies.
AsVEEMSolutionsgrowsandexploresnewareas,one thingisclear:AhmedAlMashhadiisn’tjustbuildinga company—heisbuildingafuturewheretechnologyhelps people,unlockingpotentialandcreatingopportunitiesfor everyone.
Rosetta Stone Master These Terms, Command Your Future THE AI
1.ArtificialIntelligence(AI):TheEngineofModernCapability
· WhatItActuallyIs:ArtificialIntelligenceenablescomputersystemstoperform tasksthathistoricallyrequiredhumanintellect.Wearetalkingaboutreasoning, learningfromdata,makingdecisions,understandinghumanlanguage,and perceivingtheenvironment.It’snotmagic;it’sadvancedcomputationanddata analysisachievingspecificgoals.
· WhyItCommandsYourAttention:UnderstandingAIasa capability is paramount.It’snotamonolithicentity.It’satoolkit.Whensomeonesays“AI,” yourfirstquestionshouldbe,“Specifically,whatcapabilityarewediscussing,and towhatend?”ThisfocusseparatesyoufromthosewhotreatAIasavague,all powerfulforce.LeadersdirectAIasatool;followersaremerelyimpactedbyits application.Graspingthisdistinctionisthefirststeptowardstrategicdeployment.
2.MachineLearning(ML):TheLearningCore
· WhatItActuallyIs:MachineLearningisacorebranchofAI.Itsupplies systemswiththeabilitytolearnandimprovefromexperience—specifically, data—withoutexplicitprogrammingforeachnewlesson.AnMLalgorithm ingestsdata,identifiespatternswithinthatdata,andmakespredictionsor decisionsbasedonthosepatterns.Themorerelevantdataitprocesses,themore accurateitgenerallybecomes.
· WhyItCommandsYourAttention:MLpowersmanyAIapplicationsyou encounter WhenyouthinkofAIlearning,youoftenthinkofML.Forleaders, understandingMLmeansunderstandingthecriticalimportanceof data.Your organization'sdataisthefuelforML.Itsquality,quantity,andrelevancedirectly determinethepowerandaccuracyoftheMLmodelsyoucanbuildordeploy.No gooddata,noeffectiveML.It’sthatsimple.Controlyourdatastrategy,andyou controlyourMLpotential.
3.DeepLearning:MimickingaDeeper Understanding
· WhatItActuallyIs:DeepLearningisa sophisticatedsubsetofMachineLearning.Ituses complexstructurescalled“neuralnetworks”with manylayers(hence“deep”).Thesenetworksattempt tosimulatetheinterconnectednessofthehuman brain,allowingthesystemtolearnintricatepatterns fromvastamountsofdata,likeimages,sound,or text.ThinkofitasMLonanindustrialscaleof complexityanddataprocessing.
· WhyItCommandsYourAttention:DeepLearning drivesmanyofthemostadvancedAI breakthroughs—imagerecognition,naturallanguage understanding,andcomplexgame-playingAI.When youhearaboutAIachievinghuman-likeperformance inspecifictasks,DeepLearningisoftentheengine. Strategically,knowingaboutDeepLearningprompts questionsaboutcomputationalresources(it’s intensive),theneedformassivedatasets,andthe specializedexpertiserequiredtoimplementit effectively.Itrepresentsasignificantinvestment,so itsapplicationmustpromisesignificantreturns.
4.FoundationalModels&LargeLanguageModels (LLMs):TheNewTitans
· WhatTheyActuallyAre:
o FoundationalModels:ThesearelargeAImodels trainedonanimmensebreadthofgeneraldata. Thinkofthemaspossessingavast,generalized understandingoflanguage,concepts,andpatterns. Theirpowerliesintheiradaptability;youcanthen fine-tunethemforspecifictaskswithsmaller,more targeteddatasets.
o LargeLanguageModels(LLMs):LLMsarea prominenttypeoffoundationalmodel,specifically architectedtounderstand,generate,andmanipulate humanlanguage.Theyprocessandpredict sequencesoftext.Theenginebehindtoolslike ChatGPT,thesemodelslearnfrompetabytesoftext andcode.Akeycomponenttheyoftenuseisthe Transformermodel,anarchitectureadeptat trackingrelationshipsinsequentialdata,likewords inasentence,byusinganattentionmechanismto weightheimportanceofdifferentwordswhen processingtext.
· WhyTheyCommandYourAttention:Foundational models,andLLMsinparticular,representaparadigm shift.InsteadofbuildingeveryAImodelfromscratch, organizationscanleveragethesepre-trainedgiantsasa startingpoint.Thiscandramaticallyaccelerate developmentandlowerinitialcosts.Foraleader,the strategicquestionsinvolve:Doweuseanexisting foundationalmodel,orattempttobuildourown(a monumentaltask)?Howdowefine-tuneitsecurely withourproprietarydata?LLMsspecificallyare revolutionizinghowbusinessesinteractwith information,generatecontent,andservecustomers. Understandingtheircapabilitiesandlimitationsisnonnegotiable.TheTransformerarchitecture'ssuccessin LLMshighlightshowspecifictechnicalinnovations canunlockwidespreadutility
5.GenerativeAI:TheCreatorAlgorithm
· WhatItActuallyIs:GenerativeAIisacategoryof artificialintelligencethatdoesnotjustanalyzedata,but creates newcontent.Thiscontentcanbetext,images, audio,video,orevensyntheticdata(artificiallycreated datathatmimicsreal-worlddata).Itlearnspatterns fromexistingdataandthenusesthosepatternsto producenovel,originaloutputs.
· WhyItCommandsYourAttention:GenerativeAIis theforcebehindthecurrentexplosionofAItools.Its abilitytocreateoffersimmenseopportunitiesfor innovation,contentgeneration,productdesign,and automation.However,italsopresentschallenges: potentialformisuse(deepfakes,misinformation), copyrightconcerns,andtheneedforrobustGenerative AIFeatureGovernance.Thisgovernancereferstothe specificprinciples,policies,andpracticesyour organizationestablishestoensuretheresponsibleand ethicaluseofthesepowerfulcreativetools,aligning theirapplicationwithyourvaluesandsocietalnorms. Leadersmustchampionthisgovernancetoharnessthe benefitswhilemitigatingtherisks.
6.BiasinAI:TheHiddenSaboteur
· WhatItActuallyIs:BiasinAIreferstosystematic errorsorskewedoutcomesinAI-drivendecisions. Theseerrorsoftenoriginatefromthedatausedtotrain theAImodel.Ifthetrainingdataisincomplete, unrepresentative,orreflectsexistingsocietalbiases,the AImodelwilllearnandperpetuate,evenamplify,these biases.
· WhyItCommandsYourAttention:AIbiasisa criticalrisk.Itcanleadtounfairordiscriminatory outcomesinhiring,lending,healthcare,andlaw enforcement,damagingyourorganization’s reputation,invitinglegalchallenges,anderoding customertrust.Leadersmustproactivelyaddress biasbydemandingdiverseandrepresentative trainingdata,rigoroustesting,andcontinuous monitoringofAIsystems.Ignoringbiasisn’tjust unethical;it’sasignificantbusinessliability. UnderstandingDataAnnotation(orData Labeling)–theprocessofmarkingdatasetswith featuresfortheAItolearn–becomesvitalhere.If yourdatalabelingreflectsbias,yourAIwillinherit it.
7.AIAlignment:EnsuringAIServesYourGoals
· WhatItActuallyIs:AIalignmentistheresearch andpracticededicatedtoensuringthatAIsystems pursuethegoalsintendedbytheirdesignersand operateinaccordancewithuservaluesandethical standards.It’saboutmakingsuretheAItriesto dowhatyou actually wantittodo,notjustwhat it literally wastoldtodo,whichcansometimes haveunintendednegativeconsequences.
· WhyItCommandsYourAttention:AsAI systemsbecomemoreautonomousandpowerful, alignmentbecomescrucial.AmisalignedAI, evenwithbenignintentions,cancausesignificant problemsifitsinterpretationofitsobjectives deviatesfromhumanexpectations.Forleaders, alignmentisaboutcontrolandpredictability.It requirescleararticulationofdesiredoutcomes, carefuldesignofrewardfunctions(forML models),andongoingvalidationthattheAI's actionstrulymatchstrategicintent.Thisisn'tjust atechnicalproblem;it'sacoregovernance challenge.
8.ResponsibleAI:TheMandateforTrust
· WhatItActuallyIs:ResponsibleAIisan overarchingframeworkfordesigning, developing,anddeployingAIsystemswitha clearintentiontobenefitindividualsandsociety fairly,whileempoweringbusinesses.It encompassesprincipleslikefairness, transparency,accountability,privacy,security, andreliability
· WhyItCommandsYourAttention:ResponsibleAI isthefoundationforbuildingtrustandscalingAI initiativessustainably.Customers,employees,and regulatorsincreasinglydemandethicalAIpractices. OrganizationsthatchampionResponsibleAIwill buildstrongerreputations,attractbettertalent,and navigatetheevolvingregulatorylandscapemore effectively.Thisisn’tamerecheckboxexercise;it’sa culturalcommitmentthatmustpermeateeverystage oftheAIlifecycle,fromconceptiontodeployment andmonitoring.It’showyouensureAIremainsa forceforgoodandasustainableadvantage.
9.EnterpriseAI:AIThatWorksforYourBusiness
· WhatItActuallyIs:EnterpriseAIintegratesartificial intelligencecapabilitiesintosoftwareandplatforms specificallydesignedtomeetthecomplexneedsand stringentrequirementsoforganizations.Thismeans AIsolutionsmustadheretostrictgovernance, compliance,securityprotocols,andbescalableand maintainablewithinacorporateenvironment.
· WhyItCommandsYourAttention:ConsumerAI toolsareonething;EnterpriseAIisanother. DeployingAIacrossabusinessrequiresmorethan justcleveralgorithms.Itdemandsintegrationwith existingsystems,robustdatamanagement,useraccess controls,andauditability WhenevaluatingAI solutions,leadersmustassesstheir“enterprisereadiness.”Doesthesolutionrespectyourdata governance?Canitscalewithyouroperations?Isit secure?UiPath’sAITrustLayer,oftenmentionedin thiscontext,aimstoprovidesuchassurances, facilitatinghumanoversightandrule-basedworkflows crucialforenterprisesettings.
10.AI-PoweredAutomation(IntelligentAutomation): BeyondSimpleTasks
· WhatItActuallyIs:AI-poweredautomation,or intelligentautomation,enhancestraditionalrules basedautomation(likeRoboticProcessAutomation RPA)withAIcapabilities.ThisincludesMachine Learning,NaturalLanguageProcessing(NLP) (enablingmachinestounderstandandgeneratehuman language),andComputerVision(enablingmachines tointerpretandunderstandvisualinformation).This allowsfortheautomationofmorecomplextasksthat requiredecision-making,judgment,andadaptation.
· WhyItCommandsYourAttention:Thisis whereAIdeliverssignificantoperational leverage.WhileRPAautomatesrepetitive,rulebasedtasks,intelligentautomationtackles morenuancedprocessesthatpreviously requiredhumanintervention.Thisfreesup yourskilledworkforceforhighervalue activities,improvesefficiency,andcanenhance customerexperiences.Forexample,Intelligent DocumentProcessing(IDP)usesNLPand computervisiontoextractandinterpretdata fromdiversedocumenttypes(contracts, invoices,emails),automatingdocument-centric workflows.Thestrategicimperativeisto identifyprocessesripeforthismore sophisticatedautomation.
11.RetrievalAugmentedGeneration(RAG): MakingGenerativeAISmarterandSafer
· WhatItActuallyIs:RetrievalAugmented Generationisatechniquethatimprovesthe outputofGenerativeAImodels,especially LLMs.ItworksbyconnectingtheGenerative AItoexternal,up-to-date,orproprietary knowledgesources.BeforetheAIgeneratesa response,itfirst retrieves relevant informationfromtheseconnectedsources. Thisretrievedinformationthenprovides context,groundingtheAI’ssubsequent generation.
· WhyItCommandsYourAttention:RAG addressestwomajorLLMweaknesses: “hallucinations”(makingthingsup)andtheir knowledgecutoff(theyonly“know”what theyweretrainedonuptoacertaindate).By providingcurrent,factualcontext,RAG makesLLMoutputsmoreaccurate,reliable, andrelevanttoyourspecificbusinessneeds. IfyouwanttouseGenerativeAIwithyour company’sprivatedatawithoutretraininga massivemodel,RAGisakeyenabling technology.ItletstheLLM“lookthingsup” inyourapproveddatasources.Vector Databasesareoftencrucialhere;theystore datainaway(asvectors,ornumerical representations)thatmakesiteasyforAIto findrelevantinformationquicklybasedon themeaningofaquery,enablingefficient retrievalforRAG.
12.HumanintheLoop(HITL):Intelligent Collaboration
· WhatItActuallyIs:HumanintheLoopisa systemdesignthatincorporateshuman oversightandinterventionatcriticalpoints withinanAIprocess.Humansreview,validate, orcorrectAIoutputs,especiallyinambiguous situationsorhigh-stakesdecisions.This feedbackalsohelpsrefineandimprovetheAI modelovertime.
· WhyItCommandsYourAttention:HITLis notasignofAIfailure;it’samarkofintelligent AIimplementation.Itensuresaccuracy, accountability,andallowsbusinessesto leverageAIinsensitiveareaswhereerrorsare unacceptable.Forleaders,HITLprovidesa crucialcontrolmechanism.Itallowsyouto deployAIconfidently,knowingthereare humanchecksandbalances.It’sessentialfor trainingrobustmodels(ActiveLearning, wherethemodelflagsdataitneedshumanhelp with,isarelatedconcept)andformanaging riskinliveoperations.
13.AIHallucinations:WhenAIGetsItWrong
· WhatTheyActuallyAre:AIhallucinationsare confidentbutincorrectorentirelyfabricated outputsgeneratedbyAIsystems,particularly noticeableinGenerativeAImodelslikeLLMs. Theseerrorscanstemfromlimitationsinthe trainingdata,flawsinthemodel’sarchitecture, orthemodelmakingincorrectinferences.The AIisn’t“lying”inthehumansense;it’s generatingwhatitstatisticallypredictsasa plausibleoutput,evenifthatoutputisfactually wrongornonsensical.
· WhyTheyCommandYourAttention: HallucinationserodetrustinAIsystemsand canhaveseriousconsequencesifactedupon. Forleaders,thismeansimplementing verificationmechanisms,promotingcritical evaluationofAIoutputs(don’ttrust,verify!), andusingtechniqueslikeRAGtogroundAI responsesinfactualdata.Understandingthe phenomenonofhallucinationsiscrucialfor settingrealisticexpectationsandbuilding safeguards.
14.Prompts:YourInterfacewith GenerativeAI
· WhatTheyActuallyAre:Promptsare theinstructions,questions,orinputsthat usersprovidetoguidetheoutputof GenerativeAImodels,especiallyLLMs. Awell-craftedpromptisspecific, providessufficientcontext,andclearly definesthedesiredoutputformatand style.“Promptengineering”isemerging asaskillinitself.
· WhyTheyCommandYourAttention: Thequalityofapromptdirectlydictates thequalityoftheAI’soutput. Understandinghowtoformulate effectivepromptsisbecominganew formofliteracy.Forleaders,thismeans encouragingteamstodevelopprompting skills.Italsoimpliesthattheinterfaceto powerfulAIisbecomingmore conversationalandaccessible,lowering barrierstousebutalsorequiring discernmenttousewell.
15.ModelAccuracy,Precision,andRecall: MeasuringWhatMatters
· WhatTheyActuallyAre:
o ModelAccuracy:Broadly,howoften anAImodelmakesacorrectprediction orperformsitstaskcorrectly.
o Precision:Ofalltheinstancesthe modelpredictedaspositive(e.g., identifiedasafraudulenttransaction), whatproportionwere actually positive?Highprecisionmeansfew falsepositives.
o Recall:Ofallthe actual positive instances,whatproportiondidthe modelcorrectlyidentify?Highrecall meansfewfalsenegatives.
o TheF1Scoreisoftenusedasit combinesprecisionandrecallintoa singlemetric,offeringamorebalanced measureofperformance.
o AConfidenceScoreindicatestheAI model’scertaintyinitsprediction, usuallyexpressedasaprobability
· WhyTheyCommandYourAttention:Thesemetricsarevitalfor evaluatingAIperformanceandunderstandingitsreliability.Simply askingifanAIis“accurate”isinsufficient.Dependingonthe application,precisionmightbemorecriticalthanrecall,orvice-versa. Forexample,inmedicaldiagnosis(detectingadisease),highrecall (catchingallactualcases)isparamount,evenifitmeanssomefalse positives(flagginghealthypatientsformoretests).Inspamfiltering, highprecision(notmarkinglegitimateemailsasspam)mightbemore important.Leadersneedtounderstandwhichmetricsmattermostfor theirspecificusecasesanddemandclearreportingonthem.Ahigh confidencescoredoesn’talwaysmeancorrectness,butit’sauseful indicatorforfurtherscrutiny.
Thisisyourfoundationalbrief.Thesetermsarenotjustvocabulary;they areconceptsthatunlockstrategicunderstanding.ThedialoguearoundAI willonlyintensify Thosewhocommanditslanguagewillcommandthe discussion,shapethestrategy,andultimately,leverageitspowermost effectively
Considerthisyourinitialdecoding.Thenextstepistoobservethese conceptsinactionwithinyourowncontext,toasksharperquestions,and todemandclarityfromthosebuildinganddeployingthesepowerful tools.Yourfutureinfluencedependsonit.
Amani Abulaban
Leading Webteb’s Digital Healthcare Revolution in the MENA Region
HealthcareintheMiddleEastandNorthAfrica (MENA)regionstandsatacrossroads.Rapid technologicaladvancementsaretransforming howpeopleaccessmedicalinformationandservices.At theforefrontofthischangeisAmaniAbulaban,theCEO ofWebteb,aplatformreshapingdigitalhealthcareinthe Arabworld.Abulaban’svisionfocusesonleveraging technologytoclosethegapinhealthcareaccessandbring accurate,culturallyrelevantmedicalinformationto millionsofArabicspeakers.HermissionwithWebtebisn’t justaboutprovidinginformation—it’saboutempowering individualstomakeinformedhealthdecisions.
Webteb:RevolutionizingHealthInformation
Webtebhasemergedasavitalsourceofhealthand wellnessinformationforArabicspeakersacrossthe MENAregion.Millionsrelyonitsplatformsfortrusted adviceonawidearrayoftopics,fromdiseaseprevention tomentalwell-being.Abulaban’sleadershiphasbeen instrumentalinthissuccess,guidingWebtebtobecomethe mostreputablehealthinformationplatformintheArab world.
“We’renotjustsharinginformation;we’retransforming lives,”Abulabanstates.Webteb’scommitmentisclear: deliverreliable,culturallyappropriatehealthcontent developedbyhealthcareprofessionals,makingit accessibletopeopleinalanguagetheyunderstand.
TheCatalystforChange:Abulaban’sJourney
Abulaban’sjourneyintohealthcarebeganwithapersonal drivetomakeadifference.Withabackgroundinpharmacy andexperienceatleadingpharmaceuticalfirmslike AstraZenecaandMSD,shewitnessedfirsthandthe transformativepowerofinnovativemedicalsolutions.Yet, sherecognizedagap—reliableArabichealthinformation wasscarce,anddigitaltechnologywasn’tbeingusedtoits fullpotentialintheMENAhealthcaresector
ThisrealizationledhertoWebteb,whereshecouldcombine herexpertiseinhealthcare,marketing,anddigital transformation.“Webtebofferedmetheplatformtoimpact millionsoflivesbyprovidingtheinformationtheyneedto makebetterhealthdecisions,”shesays.
AStrategyBuiltonTrustandCollaboration
Webteb’ssuccessrestsonitsunwaveringdedicationto deliveringup-to-date,evidence-basedhealthinformation. Abulaban’sstrategycentersonastraightforwardprinciple: knowledgeempowers.Byeducatingusers,Webtebenables themtotakecontroloftheirhealth,makinginformed decisionsthatleadtohealthierlives.
Abulabanexplains,“Weaimtoprovideknowledgethatnot onlyinformsbutalsotransforms.Partneringwithglobal leaderslikeMayoClinicandHarvardMedicalSchool,we ensurethatourcontentisnotonlycrediblebutalso culturallyrelevanttoouraudience.”
InnovatingDigitalHealthcare:Webteb’sOfferings
WebtebextendsbeyondcontenttoofferasuiteofB2B solutionstailoredforhealthcareandwellnessinstitutions. Fromtargetedadvertisingandleadgenerationto comprehensiveSEOservices,Webtebpositionsitselfasa keyplayerindigitalhealthmarketing.
· TargetedAdvertising:Throughcontextualaudience targeting,businessescanreachtheiridealcustomerson high-trafficpages,ensuringthatmarketingcampaigns connectwiththerightaudience.
· WebtebPro:Forhealthcareprofessionals,thisplatform offersanextensivedirectoryofphysiciansandmedical news,enhancingvisibilityforspecialistsandinstitutions.
· HealthEducation:Webtebproducesengaging educationalcontentinvariousformats—articles,videos, podcasts—tohelphealthcareproviderseducateand interactwiththeirpatientsmoreeffectively
AdaptingtoChangeinaDigitalLandscape
Thefast-pacedevolutionofdigitalcontentposes significantchallenges.Abulabanacknowledgesthatuser preferencesareshiftingtowardinteractiveandvisual contentlikevideosandpodcasts.“Weneedtostayahead ofthesetrends,”shesays.Toadapt,Webteblaunched “MeetthePioneers,”thelargesthealthandwellness podcastseriesinMENA,whichhasstrengthenedits connectionwiththeaudiencebyprovidingcontentin new,engagingformats.
DuringtheCOVID-19pandemic,Webtebdemonstrated itsadaptabilitybyrampingupitsdigitaloutreach.The teamlaunchedtargetedcampaigns,deliveredreal-time updates,anddevelopedmentalandphysicalhealth resourcestoaddressthecrisis.Thisagileresponse solidifiedWebteb’sroleasatrustedhealthinformation provider,drivingpeaktraffictoitsplatformsduringthe pandemic.
BuildingaHealthierFutureAlignedwithVision2030
Abulaban’svisionforWebtebalignsseamlesslywiththe goalsofSaudiArabia’sVision2030andtheGCC’sfocus onenhancinglifequality Webteb’sapproachintegrates advancedtechnologywithadeepunderstandingof holistichealth.Theplatformprioritizespreventivecare, mentalhealth,andlifestylediseaseswhileensuringthat usershavesecure,privateaccesstotheirdata.
“Ourmissionistoempoweruserstomakeinformed healthchoices,”saysAbulaban.“Byprovidingtailored, relevantinformation,weaimtoreducelifestylediseases andimproveoverallhealthawarenessintheregion.”
NavigatingChallengeswithInnovation
Abulabanrecognizesthatnavigatingthedigitalhealthcare landscaperequiresconstantinnovationandadaptation. Shehasbuiltateamthatthrivesoncreativityand collaboration,fosteringaculturewherenewideasare encouraged,andtalentisnurtured.Continuoustraining anddevelopmentensurethatWebtebremainsaheadof industrytrends,maintainingitscompetitiveedgeindigital health.
“Wefocusonsolutionsthatdirectlyaddressour audience’sneeds,”Abulabanemphasizes.Byintegrating userfeedbackanddataanalyticsintoitsstrategy,Webteb ensuresthatitscontentremainsrelevantandimpactful.
AGlobalVisionwithLocalRoots
Lookingforward,AbulabanenvisionsWebteb expandingitsreachbeyondtheMENAregion,making itsmarkonaglobalscale.Hergoalistotransform Webtebintoaworldwideleaderindigitalhealthcare, usingitsuniqueblendofhealthcareexpertise, technologicalinnovation,andculturalinsight.
“We’reonamissiontosetnewbenchmarksindigital health,”shesays.“Ourfocusremainsondelivering localized,accurateinformationthatempowers individuals,nomatterwheretheyare.”
EmpoweringtheNextGenerationofHealth Entrepreneurs
Abulaban’sadvicetoaspiringhealthcareentrepreneurs issimpleyetpowerful:understandyourpurposeand knowyourimpact.“Definewhatyoubringtothetable andhowitwillimprovelives,”sheadvises.For Abulaban,successinhealthcareisn’tjustabout innovation;it’saboutcreatingsolutionsthatgenuinely addresstheneedsofthecommunity
ALegacyofChange
AmaniAbulaban’sleadershipatWebtebexemplifiesa blendofinnovation,empathy,andarelentlessdriveto transformhealthcare.Byharnessingtechnologyand fosteringcollaboration,shehaspositionedWebtebas notjustaleaderindigitalhealthcarebutalsoacatalyst forchangeintheMENAregion.
Webteb’sjourneyunderAbulaban’sguidanceshows thatwithvision,determination,andtheright technologicaltools,it’spossibletocreateahealthier, moreinformedsociety.AsWebtebcontinuestoevolve, itsmissionremainsclear:empowerindividualswiththe knowledgetheyneedtoleadhealthierlives,onesearch atatime.
Build
THEIR OWN IDP Why Smart Leaders Don’t
(And What They Do Instead)
There’sareasontheworld’stopCEOs don’tbuildtheirownpayrollsoftware, CRMs,orsecuritystacksfromscratch. Theybuywhatworks—fast,proven,andscalable.
IntelligentDocumentProcessing(IDP)fallsinto thesamecategory Youdon’tbuilditunlessyour businessisinthebusinessofbuildingIDP Otherwise,you'rebleedingcashandtimeon somethingyoucouldhavedeployedweeksago.
Yeteverymonth,someambitiousteamsetsoutto buildtheirownIDP—connectingAPIs,fine-tuning models,assemblingdashboards—onlytorealize sixmonthslaterthey’veburnedamilliondollars andhaveademo,notasolution.
Ifyou’reevenaskingthe“buildvs.buy”question forIDP,here’syourrealitycheck.
What’sActuallyatStakewithIDP
Let’slevel-set.
IntelligentDocumentProcessingiswhatlets businessesextractstructureddatafromunstructured documents—invoices,contracts,emails,forms, insuranceclaims,PDFs.Anywherethere’safile, IDPiswhatletsyoupullsignalfromnoise.
Inshort:it’sthebloodstreamofAI-enabled operations.
AndtheIDPmarketisn’tsomefringeuse case—it’scompoundingat29%peryear.By2032, we’relookingatanindustryworthnearly$18 billion.
Thatkindofmomentumdoesn’tcomefromnice-tohaves.Itcomesfromeveryseriousenterprise realizing:“We’rewastinghoursanddollarson documentsnohumanwantstoread.”
ThemovetoIDPisobvious.
What’snotobvious—atleasttosometeams—is howtoadoptitwithoutsettingtheircompanyon fire.
TheAllureofBuildingItYourself
The“build”campalwaysstartsthesameway:smart engineers,eagertostitchtogetheranIDPsystem usingoff-the-shelfAPIs.
“We’ll use OpenAI for language, something opensource for layout detection, wrap it in a dashboard, and fine-tune for our use cases.”
Intheory,thatsoundsclean.
Inpractice,here’swhathappens:
· Youspend6–12monthscobblingcomponents.
· YouneedataskforceofAIengineers, annotators,opsleads,andDevSecOpsto maintainit.
· Youdiscoverthatfoundationalmodelsdon’t knowyourdocumentschema—andnowyou needexpensivepromptengineering,tuning, orcustomdatasets.
· Youdon’tactuallyautomateanything becauseyou’restuckvalidating40%of outputs.
· Youstartbuildingtoolstomaintainthetools.
Eventually,someoneasks, “Why are we building infrastructure for a commodity problem?”
Andnobodyhasagoodanswer.
RealityCheck:BuildingIDPCostsMoreThanYouThink
Let’swalkthroughtherealcostdriversofbuildingIDPin-house:
1.YouNeedSpecialistAITalent—Constantly
Thesearenotjustdatascientists.Youneedpeoplefluentin:
· Documentlayoutanalysis
· NLPpipelines
· FoundationmodelAPIsandlimits
· OCRtuninganderrorcorrection
· Post-processingworkflows
· Governanceframeworks
They’reexpensive.They’rerare.Andtheyleavefast.
2.AccuracyIsYourProblemForever
Everyusecaseyousupport—invoiceextraction,legalclauseparsing, insuranceclaimtriage—requiresitsownperformancetuning.
Mostfoundationalmodelsaretrainedongeneral-purposedata.Your documentsareprobablynothingliketheonesintheirtrainingset.
Thismeans:
· Moreannotation
· Morepromptengineering
· Moreerrorhandling
· Moremanualreview
Youareneverdone.
3.YouInheritGovernanceHeadaches
WithgreatAIcomesgreatresponsibility:
· Howdoyouversionyourmodels?
· Whathappenswhenperformancedropsinoneregion?
· Howdoyoutrackandauditpredictions?
· Canyouprovecomplianceinregulatedindustries?
Whenyoubuildityourself,theseareyourproblems.
Youdon’tjustownthesystem.Youownitsfailuremodestoo.
SoWhyDoPeopleStillTrytoBuild?
Becausethere’samyth:thatbuildingischeaper andgivesyoucontrol.
Intheory,yes.Inreality,itrarelyworksoutthat way.
Cheaper?Notwhenyoufactorinthetalent,the maintenance,theramp-uptime,thetechnical debt.
Morecontrol?You’llcontroleveryoutage,bug, andmissedSLAyourself.Goodluckscalingthat.
Meanwhile,yourcompetitorsarealreadyshipping productsusingprebuiltIDPthatjustworks.
WhatSmartCompaniesDoInstead
Smartleadersdon’tbuildIDPfromscratch.
Theybuyitfromvendorswho’vealreadysolved 90%oftheproblemandspendtheirtimefocusing onthe10%that’suniquetotheirbusiness.
Therearetwogoodoptions:
1.BuyIDPasastandalonepointsolution
2.Buyitembeddedwithinalarger automationplatform
Eitherway,you’restandingontheshouldersofa techstackthat’sbeenstress-testedbyglobal enterprises.
Here’swhatyougetwhenyoubuy:
1.TimetoValueinWeeks,NotQuarters
Youskipthe“build”phaseentirely.ModernIDP platformscomewith:
· Pretrainedmodels
· Out-of-the-boxintegrations
· Built-infeedbackloops
· Professionalservicesandsupport
Youcangoliveinunderamonth—notjustwith aworkingmodel,butwithresultsyourCFO cansee.
2.Low-CodeTrainingThatAnyoneCanUse
NoPhDsrequired.
Best-in-classIDPletsbusinessusersannotate,correct,and improvemodelsonthefly.Thesystemlearnsfrom real-worldfeedback.
Someevenuseactivelearning,wheretheAIasksforhelp onlywhenuncertain—optimizingbothaccuracyand labor
3.RiskIsOffloadedtotheVendor
Governance,monitoring,modelupdates—allthe annoyingstuffisnowsomeoneelse’sresponsibility.
Yougetuptimeguarantees.YougetSOC2compliance. Yougetredresswhenthingsgowrong.
Andwhennewmodelshitthemarket?Yougettheupgrade.
4.Built-InScale
NeedtoexpandfrominvoicestoHRfiles?Fromlegal documentstocustomerchats?
Prebuiltplatformsalreadysupportmultipleformats,use cases,andgloballanguages.
Youdon’tbuildnewmodels.Youextendexistingones.
Thisisn’tjustscale.It’scompoundingreturns
WhyThisMattersMoreThanEver
In2025,AIstrategyisnotoptional.Ifyourdocumentsare stillstuckinPDFsandemails,you’releavingmoney,time, andinsightonthetable.
Buttheworstmoveisn’ttodelayIDP.
It’stobuildyourownanddelayeverythingelse.
EverydollaryouspendreinventingtheIDPwheelisa dollarnotspentoncustomerexperience,product innovation,ormarketexpansion.
Speedwins.Precisionscales.Claritybeatscontrol.
That’stherealcalculusbehindIDP
FinalWordfromtheTrenches
Ifyourcompany’scorebusinessisnotdocumentAI,don’t pretenditis.
Buythesystem.Customizethe10%thatmatters.Focus yourenergywhereitcounts.
Andifyou’rechoosingavendor,don’tbeswayedbyflashy demosorbiglogos.
Askonequestion: Whoownstheriskwhenthisbreaks?
Iftheansweris“notus,”you’reintherightplace.
Jitendra Maharaj
Making Crypto Easy to Use
Imagineholdingthefutureofmoneyinyourhandsbutnot beingabletouseittobuysomethingsimplelikealaptop.This problemiswhatinspiredJitendraMaharajtochangehowwe usedigitalpayments.Inaworldwherecryptocurrencyoften seemsconfusing—tootechnicalandtoorisky—Maharaj imaginedsomethingdifferent:awaytoconnectthecomplex worldofcryptowitheverydaylife,aplatformthatwouldlet peopleusethepowerofdigitalmoneywithoutgettinglostin thedetails.
Astheco-founderofPayITNow(PIN),Maharajisleadinga quietrevolutioninhowwethinkaboutmoney.Hisgoal?To makecryptocurrencyeasytounderstandanduseineveryday life.Underhisleadership,PINhasbecomealeaderinthe financialtechnologyworld,combiningtherevolutionary potentialofblockchainwitheasy-to-usedesignandstrong security.ButwhatmakesMaharaj’sstorysointerestingisn’t justwhathehasaccomplished—itishiswayofthinkingand thevisionthatdrovehimtochallengethewaythingsareand makedigitalmoneyusefulinreallife.
BuildingTrustthroughSimplicity
Peopleareoftenskepticalaboutcryptocurrency,mostlybecause ofitscomplicatedtechnologyandlackofclearregulations. Maharajunderstandsthis,butheseesitasanopportunityto improvethings,notaproblem. “For most people to accept crypto, we need to explain blockchain in simple terms and help them understand it,” hesays.Byfocusingoneducationand beingopenabouthowthingswork,Maharajwantstobuildtrust inaworldthatmanypeopledon’tunderstand.
Hecomparescryptototheearlydaysofthe internetwhenpeoplewerealsodoubtfuland confused. “Just like the internet overcame early misunderstandings, crypto can earn trust as it becomes more mature and easier to use,” Maharajexplains.Hebelievesthekeytogetting everyonetousecryptoismakingituser-friendly andsecure,soitbecomesatrustedpartofthe digitaleconomy.
HowPayItNow(PIN)WasBorn
TheideaforPINstartedwithasimplebut importantobservation:therewasnoeasywayto usecryptocurrencyyou’dminedtobuyeveryday things.Maharajremembersakeymomentinhis career: “I had mined a lot of ETH and wanted to buy a laptop with it, but there were no options. That’s when I decided to create one.”
ThisfrustrationsparkedtheideaforPayItNow, aplatformdesignedtomakedigitalmoneyeasier touseforeverydaypurchases.Maharajimagined afuturewherepeoplecouldcontroltheirown moneywithoutneedingmiddlemen. “PIN was created to give people who want to manage their own crypto a way to make secure and easy everyday payments,” heexplains.Byfocusingon practicaluse,PINhashelpedturncryptofrom somethingpeoplemostlyspeculatedonintoa usefulfinancialtool.
ChangingHowWePayOnline
Thefinancialtechnologyindustryisknownforbeingvery competitive,butMaharajhasmadePINaleaderby focusingonsimplicityandeaseofuse.Theplatform connectstheopenworldofblockchaintechnologywiththe convenienceoftraditionalonlineexchanges,givingusers thebestofboth.
“At Pay It Now, we’ve removed the technical complexities while keeping strong security,” Maharajsays.Allthe developmentisdonewithinthecompany,givingthemfull controloversecurityandensuringuserscantrustthe platformwiththeirmoney Thisfocusonbothsimplicity andsecurityhasmadePINstandoutinaworldfullofnew financialtechnology.
EmpoweringtheUnbankedandUnderbanked
OneofPIN’smostimpactfulcontributionsishowithelps morepeopleparticipateinthefinancialworld,especiallyin developingcountries.Byusingblockchaintechnology,PIN allowsalmostinstantpaymentsbetweencountries, removinggeographicallimitationsandtraditionalbanking restrictions.
“We’ve created a proprietary network that connects major blockchains, allowing stable digital currencies to make nearly instant transfers,” Maharajexplains.Thissystem helpspeopleincommunitieswithlimitedbankingoptions tousedigitalmoney,givingthemimmediateaccesstotheir fundsthroughthePINwallet.Bymakinginternational transactionssimpleandkeepingstrongsecurity,PINcreates amoreinclusiveglobalpaymentsecosystem.
Maharaj’sdedicationtofinancialinclusionisclearin everythingabouttheplatform,fromitseasy-to-usedesign toitspracticalfeatures,ensuringthatevenpeoplewho don’tknowmuchaboutcryptocurrencycanbenefitfrom decentralizedfinance.
Craig Duffield, Co-Founder, with his wife
Our goal is to empower users with real financial ownership and reduce reliance on middlemen.
WorkingwithRegulatorstoInnovate
Balancinginnovationwithfollowingtherulesis oneofthebiggestchallengesinfintech,but Maharajhashandleditstrategically “From day one, we talked to regulators to make sure every feature met the highest standards,” heexplains.
Co-founderCraigDuffield’sbusinessskillswere keyinthisprocess,ensuringthateverystepof developmentfollowedlegalrequirements.By embracingregulationaspartofhowtheywork, PINhasbuilttrustandopenness,allowingthe platformtoinnovateresponsiblywithoutlosingits competitiveadvantage.
Thiscollaborativeapproachoffersusersconfidence andmakesPINaleaderindigitalpayments. “With compliance embedded in our DNA, we can push boundaries responsibly and deliver secure, futurefocused payment solutions,” Maharajadds.
AStrategicVisionfortheFuture
Maharaj’sstrategicplaybookforPIN’sgrowth restsontwopillars:simplicityandinclusivity. Insteadofmerelyofferinganexchange,PIN providesauser-friendlywallet,thusappealingtoa broadaudience,includingthosenewto cryptocurrency
AsMaharajexplains, “Our strategy focuses on making cross-border payments instant and accessible, leveraging blockchain technology to eliminate geographic barriers.” Thisemphasison practicalsolutionsensuresPIN’scontinued relevanceinarapidlychangingindustry
Furthermore,in-housedevelopmentplaysacrucial roleinPIN’sstrategy,enablingthecompanyto maintainrobustsecuritywhilecontinuously innovating.Frominstanttransactionstointuitive dashboards,everyfeatureisdesignedtodelivera seamlessuserexperience.
ShapingtheNextFiveYearsofDigital Payments
Lookingahead,Maharajenvisionsafuturewhere digitalpaymentsarefaster,moreseamless,and centeredaroundself-custody
Hepredicts, “Over the next five years, we will see a shift toward financial systems that empower individuals to hold and control their own funds.”
PINisalreadydevelopinginnovationslike voiceandNFCsolutionsforinstanttransfers, furthersimplifyingtransactions.Bystaying aheadofindustrytrends,theplatformaimsto drivetheadoptionofdecentralizedfinanceand reducerelianceonintermediaries.
“While full decentralization may take another decade, our ongoing innovations keep us ahead of the curve,” Maharajstates.Hisvisionisa frictionless,inclusivepaymentecosystemthat providestruefinancialownershiptousers worldwide.
TheHumanSideofFintech
Despitethechallengesofnavigatingthefintech landscape,Maharajfindsimmensesatisfaction inhiswork.Reflectingonhisjourney,he observes, “It has been extremely challenging, yet incredibly rewarding to see everyday people embrace cryptocurrency.”
Herecountsaparticularlymemorablemoment: “Hearing stories of people buying a pack of sausages with Bitcoin reminds me of our purpose. It’s about making crypto real and accessible for everyone.”
ALegacyofEmpowermentandInnovation
JitendraMaharaj’sjourneyasafintechpioneer demonstratesthepowerofvisionand perseverance.ThroughPayItNow,Maharajis reshapingthefutureoffinance,creatinga worldwheredigitalassetsareasaccessibleand practicalastraditionalcurrencies.Asthe fintechindustrycontinuestoevolve,his commitmenttosimplicity,security,and empowermentensuresthatPINremainsatthe forefrontofinnovation.
InMaharaj’swords, “This is not just about payments; it’s about building a future where everyone has the tools to participate in a global digital economy.”
Ifyou’reinchargeofmakingXRworkforyour company—readthisbeforeyouspendasingle cent.
You’reabouttofaceaforkintheroad.Choosethewrong XRcontentpath,andyou’llburnbudget,wastetime,and killmomentum.Choosewisely,andyou’llcutlearning curves,boostretention,andearninternalcredibilityfaster thanyoucansay“digitaltransformation.”
I’veconsultedwithdefensecontractors,medtechgiants, publicschoolsystems,andtwo-letteragencies.Theyall askedmeonequestion:
“WhatkindofXRcontentshouldwestartwith?”
Myanswer: That depends entirely on how you think. Not your tech stack. Not your headset choice. Not even your budget.
Letmebreakitdownruthlessly
TheFourContentPathsinXR—AndWhoThey’re ReallyFor
You’vegotfouroptions:
1.CustomContent(outsourced)
2.AuthoringPlatforms(DIY)
3.Off-the-ShelfContent
4.QuestStoreContent
Eachonefitsaveryspecificmindsetandbusinessmodel. Ifyoutrytomixandmatchwithoutclarity,yourXR rolloutwillsputterorstall.Let’sgetintothemeat.
1.CustomContent:TheControl-Freak’sPlayground
Bestfor:Largeenterprises.Regulatedindustries.Companies withzerotolerancefor“closeenough.”
WhenyoucommissionanexternalXRagencytobuild customcontent,you’rehiringaSWATteam.Theydothe design.Theydotheprogramming.Theyinterpretyour policiesandSOPsintoimmersivelearningorsimulation modules.Youpayforprecisionandpeaceofmind.
Here’showitworks:
· Youhandoveryoursubjectmatterexpertise.
· Theagencybuildsavirtualworldaroundit.
· Yougetfullcontroloverwhat'sinsidethatworld.
Upside:
· Everysecondofcontentreflectsyourexactneeds.
· Youdon’trelyoninternalteams.
· YouowntheIP(mostofthetime).
Downside:
· Youpayapremium—think$30Kto$500K+permodule.
· Anyupdate(evenchangingalogoorSOPstep)=dev time+addedcost.
· Expecttimelinesof3–6monthspermodule.
Thehiddencost:
You’renotjustpayingforXRdevelopment.You’repaying forprojectmanagementacrosscreative,legal,andIT departments.Ifyourorgsucksatcross-functional coordination,thiswillhurt.
BottomLine:
Thisrouteisfororganizationsthatmoveslowon purpose—becausetheyhavetogetit right,notjust done
2.AuthoringPlatforms:TheControlYouWant WithouttheWait
Bestfor:Leanteamswithtechnicalliteracy.High volumetrainingorgs.Institutionswithinternal SMEswholiketobuild.
Theseplatformsgiveyouadrag-and-dropeditor (usuallyno-code)whereyouassembleimmersive modulesusingyourownassetsorprovided templates.
Think:PowerPointforthemetaverse—witha learningcurve.
Here’swhatyouget:
· Fasterdeploymentcycles.
· Completeversioncontrol.
· Nodependenceondevagencies.
Upside:
· Youupdatetrainingwhenpolicieschange—same day
· Nodevbottlenecks.
· Long-termcostsavings.
Downside:
· Someoneinyourorgmustownthe platform—everyday
· Initialsetuptakesseriouselbowgrease.
· You’llneedaccessto3Dassets(whicharen’t freeoreasytomake).
Thehiddencost:
Thetimeittakestobuildthatfirstmodule.SMEs oftenunderestimatethedetail-orientationrequiredto build usable VRlessons,evenwithno-codetools. It’seasytobuildjunk.
ProTip:
Assignaninternal“XRcontentowner”wholivesin thatauthoringplatform.Don’tspreaditacross teams.Ownershipkillsinertia.
BottomLine:
Ifyouwantspeedandscale—andyou’reokaylearning newsoftware—thisisyourpath.It’snotbeginnerfriendly,butitpaysoffiniteration.
3.Off-the-ShelfContent:The80/20Play
Bestfor:Teamsthatwantimmediateresults.Startups. Trainingdepartmentsundertimepressure.
Here’sthebrutaltruth:80%ofwhatcompaniestryto buildinVRalreadyexists.
Softskills.Safety.Customerservice.Basiccompliance. Youdon’tneedtoreinventthewheel.Youjustneedto plugitin.
Off-the-shelfcontentreferstopre-builtXRmodulesyou canlicenseanddeploy
Here’stheplay:
· SearchacuratedXRcontentdirectory(likeArborXR).
· Findpre-builtmodulesalignedwithyourgoals.
· PushthemtoheadsetsviayourXRMDM(mobile devicemanager).
Upside:
· Plug-and-playfast.
· Flatfees.
· Nodevwaittime.
Downside:
· Nocustomization.
· Mixedcontentquality(somearegreat,somearetrash).
· Youneedinfrastructuretomanageupdatesacrossmultiple devices.
Thehiddencost:
Mostoff-the-shelfcontentishostedviaappstoresthatweren’t designedforenterprises.Thatmeansclunkyversioning,no massrolloutsupport,anddataprivacyredflags.
BottomLine:
ThisisthefastestwaytoproveROI.Deployit.Measure impact.Thendecideifyouwanttogodeeper
4.QuestStoreContent:LooksEasy,Isn’t
Bestfor:Individualusers.Proof-of-concept.Teamswho don’tmindmanualinstalls.
TheMetaQuestStoreissexy.It’sgotallthebellsand whistles—interactiveapps,high-fidelityenvironments,tonsof options.
Butit’sbuiltforconsumers,notcompanies.
Here’stheissue:
· Nowaytobulk-installappsacrossdevices.
· Noenterpriselicensingmodels.
· You’llbeforcedtosideloadordownloadeachapp manuallyoneverydevice.
Upside:
· Greatconsumerexperience.
· Meta-approvedappsonly
· WorkswithXRdevicemanagers—as“unmanagedapps.”
Downside:
· Nocentralizedcontrol.
· Norollbackoptions.
· Licensinganddistributionisamessatscale.
Thehiddencost:
Everyhourspentdownloadingandupdatingappson individualheadsetsistimestolenfromactualdeployment. At50devices,thisisannoying.At500,it'safull-timejob.
BottomLine:
Ifyou’reusingtheQueststoreasyourenterprisecontent pipeline,you’resettingyourteamupforadminhell.
SoWhatShould You Choose?
Letmecutthroughthenoise.
· Ifyou’reaFortune500withlegacysystemsandbig budgets:gocustom.
· Ifyouhavetech-savvytrainersandloverapid iteration:chooseanauthoringplatform.
· Ifyouneedtoshowimpact this quarter,notnextyear: buyoff-the-shelfcontent.
· Ifyou’rejustexperimentingortestingonedevice:the QuestStoreisfine—fornow
TheRealDecision:Speedvs.Ownership
Don’tgetdistractedbybellsandwhistles.Whatyou’re reallydecidingis:
Doyouwantspeed(off-the-shelf) or control(customorauthoring)?
Mostcompaniesstartwithspeed,thengraduateto ownership.That’ssmart.ButwhatkillsmostXR programsislackofclarityaboutthisbalance.
FinalWord:FindYourXRMuscle,ThenTrainIt
XRisn’tasinglesoftwaredecision.It’sa competency Youbuilditthesamewayyoubuildcybersecurityor customersupport—bymakingafewbigbets,then refiningbasedonfeedback.
Don’tguess.Don’tcopy.Buildforyourorg’sDNA.
Ifyou’renotsurewheretobegin,useavettedcontent developerdirectorylikeArborXRDirectory.Getona call.Askuncomfortablequestions.Testbeforeyou commit.
Thisgameistooexpensivetowingit.Butit’stoo valuabletoignore.
Nikhil Mittal
Driving the Future of Digital Transformation with Vision and Innovation
NikhilMittaldidn’tjustenterthedigitaltechnology arena;hereshapedit.AsthefounderandCEOof MittalSoftwareLabs(MSL),hetooktheconcept ofdigitaltransformationandmadeithismissiontoturnideas intopowerfulsolutionsthatredefinehowbusinessesoperatein themodernworld.Hisjourneyrevealsastoryofvision, persistence,andarelentlesspursuitofinnovationthatgoes beyondtechnologyitself—it’saboutempoweringpeopleand industriestothriveinarapidlychangingdigitallandscape.
BuildingaDigitalVision
Nikhil’scareerintechnologyspansover18years,aperiod wherehe’sinfluencedthedirectionofcountlessFortune500 companies.Hisworkfocusesononecoreprinciple:making technologyaccessibleandvaluabletoall.Hedoesn’tjust implementdigitalstrategies;hebuildsthemfromtheground up,ensuringtheyalignwiththeuniqueneedsofeachbusiness hetouches.ForNikhil,digitaltransformationisn’tjusta buzzword;it’sapathwaytocreatingmeaningfulchange.
AtMSL,heleadsaglobalteamofover200expertswhoshare hispassionforturningcomplextechnologyintopractical solutions.Together,they’vecraftedinnovativeprojectsacross sectors,withafocusonareaslikeroboticprocessautomation (RPA),cloudcomputing,cybersecurity,dataanalytics,and more.UnderNikhil’sguidance,MSLhasbecomeadynamic force,drivingdigitalgrowthforbusinessesworldwide.
PuttingCustomersattheCenter
WhenyouaskNikhilwhatdrivesMSL’ssuccess,he’lltellyou it’ssimple:thecustomerscomefirst.Hisapproachtoleadership revolvesaroundunderstandingclientneedsdowntothe smallestdetail.He’sbuiltMSLnotjustasatechnology providerbutasapartnerthatwalkssidebysidewithitsclients througheverystageoftheirdigitaljourney
HariNaganathan,oneofMSL’sclients,speaksto thisdedication:“MSLboastsateamthatnotonly understandstechnologybutalsotakesthetimeto understandourbusiness.Theirfocusondelivering real,tangibleoutcomesiswhatsetsthemapart.”
Anotherclient,NikunjKacha,adds,“MSL’s abilitytosimplifycomplextechconceptsinto clear,actionablestrategiesallowedustomake decisionsthatalignedperfectlywithourgoals.”
Thesetestimonialsaremorethanjustpraise;they reflectNikhil’sabilitytotranslatehisvisioninto actionsthatdirectlybenefithisclients.It’saskill that’sguidedMSLtoitsplaceasaleaderindigital solutions,drivingprojectsthatimpactbusinesses fromtheUAEtotheUnitedStatesandEurope.
MasteringtheArtofDigitalInnovation
Nikhil’sapproachtoinnovationisn’tlimitedto usingthelatesttoolsandplatforms.Hefocuseson integratingdiversetechnologies—likeAI, blockchain,low-codeplatforms,andadvanced analytics—tocreatesolutionsthattransform businessoperationsattheircore.Hisabilitytosee howthesetechnologiescanworktogetherhas positionedMSLasapioneerinreshapingdigital landscapes.
MSL’sexpertisedoesn’tstopatsimplydeploying thesetools;theytakeitfurtherbyensuringthey workseamlesslywithintheclient’sexisting framework.Whetherit’sautomatingrepetitive tasksthroughRPAorbuildingrobust cybersecuritysystems,Nikhil’steamaimsto empowerbusinessestoachievetheirdigitalgoals withprecisionandefficiency
Hands-OnLeadershipwithaGlobalPerspective
Nikhil’sinfluencestretchesfarbeyondMSL’swalls.His careerhastakenhimaroundtheglobe,collaboratingwith leadersintheU.S.,Europe,andtheAsiaPacific.These experienceshaveshapedhisunderstandingoftheglobal market,allowinghimtotailordigitalstrategiesthat resonateonaninternationalscale.
Hishands-onapproachisevidentineveryprojecthe leads.Nikhildoesn’tjustguidefromthesidelines;he divesintothetechnicaldetails,leveraginghisexpertise acrossplatformslikePython,UiPath,Java,Microsoft SQL,andmore.Thisdepthofknowledgeenableshimto anticipatemarketshiftsandstayaheadoftrends,ensuring thatMSLremainsattheforefrontofdigitalinnovation.
MittalSoftwareLabs:AVisionTurnedReality
Foundedin2017,MSLemergedwithamissionto revolutionizebusinessprocessesthroughRPA.Itstarted small,focusingonwebdesignandappdevelopment,but quicklygainedtractionbydeliveringonitspromiseswith precisionandreliability Theturningpointcamewhen MSLimpressedaninternationalclientwithitsattentionto detailandinnovativeapproach,settingthestageforrapid growth.
Today,MSLstandsasaleadingproviderofdigital solutions,specializingintechnologiesthatdrivebusiness efficiencyandinnovation.Withover150successful projectsunderitsbeltanda97%clientsatisfactionrate, MSLcontinuestoexpanditsreachacrossindustrieslike finance,healthcare,manufacturing,and telecommunications.Thecompany’sgrowthisadirect reflectionofNikhil’svisionandcommitmenttodelivering solutionsthatdon’tjustmeetindustrystandards—theyset newones.
TheMissiontoEmpowerThroughTechnology
Nikhil’sgoalisn’tjusttoleadintechnology;it’stomake thattechnologymeaningfulforbusinesses.Hebelieves thateachclient'schallengeisuniqueanddemandsa customapproach.ThisphilosophydrivesMSL’ssuccess, astheteamworkstodesignsolutionsthatfitthespecific needsoftheirpartners.
“OurmissionatMSLisclear,”saysNikhil.“Weaimto revolutionizehowbusinessesoperatebyprovidingthem withtechnologythatdrivesgrowthandproductivity
Wedon’tbelieveinone-size-fits-allsolutionsbecausewe knowthatwhatworksforonebusinessmightnotworkfor another.”
InvestingintheFuture
BeyondhisworkatMSL,Nikhilplaysanactiverolein shapingthefutureoftechnologythroughhisinvestments andmentorship.Asanangelinvestor,hesupportsstartups thataimtoinnovateinthedigitalspace.Hisinsightsand guidancehelptheseventuresnavigatethecomplexitiesof scalingandfindingtheirplaceinacompetitivemarket.
Nikhil’spassionfortechnologyextendstohisroleasa careeradvisor.Hededicatestimetoguidingyoung professionals,helpingthemcarveouttheirpathsinthetech industry.Hishands-onexperienceandstrategicthinking makehimavaluablementorforthoselookingtobreakinto thefield.
ShapingTomorrow’sDigitalLandscape
Nikhil’sleadershipatMSLismorethanjustatitle—it’sa drivingforcebehindthecompany’svisiontopushthe boundariesofwhat’spossibleindigitaltransformation.His abilitytoconnecttechnologywithreal-worldbusiness needscontinuestoinspirebothhisteamandhisclients.
Lookingahead,NikhilplanstoexpandMSL’sexpertiseinto newareaslikeiOSdevelopment,dataanalytics,and advancedcybersecurity.Heremainscommittedtostaying aheadofthecurve,ensuringthatMSLdoesn’tjustkeep pacewiththefutureofdigitaltechnology—ithelpsshapeit.
LeadingwithPurposeandVision
NikhilMittal’sstoryisoneofvision,innovation,andadeep commitmenttotransformingthewaybusinessesengage withtechnology.Hisjourneyfromatechenthusiasttoa leaderindigitaltransformationspeakstohisabilitytosee thebigpicturewhileneverlosingsightofthedetailsthat mattermost.ThroughMSL,hecontinuestocreatesolutions thatnotonlysolveproblemsbutalsoopennewdoorsfor growthandopportunity.
Asthedigitallandscapeevolves,onethingremainsclear: NikhilMittalisn’tjustkeepingupwiththefutureof technology—he’sleadingit.HisworkatMittalSoftware Labsstandsasatestamenttowhatcanbeachievedwhen vision,innovation,andcustomerfocuscometogetherto createalastingimpact.
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