Global Business Pursuit May 2023

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Global Business Pursuit Jamalco Trailblazing Jamaica’s Bauxite Industry Page 16 North American Chassis Pool Cooperative Enhancing Efficiency Page 22 The happy world of Haribo Haribo, the beloved confectionery brand, has captured the hearts and taste buds of millions around the world with its irresistibly chewy and flavorful treats Page 10 Haribo May 2023 www.business-pursuit.net
2013 -18 Sunday Times Top Brands #1 Business Bank Taking the struggle out of switching That’s how we help. For more information, contact: Fathima Rahman Eloise Heyduczek Email: frahman@fnb.co.za I Call: 087 328 0280 Email: eloise.heyduczek@fnb.co.za I Call: 087 335 6859 Switching your business is one of the most important decisions you’ll ever make. This is why we proactively manage the transition for you, to ensure minimal disruption to your business. We take end-to-end accountability until your business is fully banked, and a Business Banker is in play to look after the day-to-day relationship. It takes a bank that does more to help you start, run and grow your business. A division of FirstRand Bank Limited. An authorised Financial Services and Credit Provider (NCRCP20). FNB Business
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May 2023

Welcome to the May edition of Business Pursuit, where we continue our journey of exploring remarkable companies that are making a significant impact in their respective industries. This month, we are thrilled to feature insightful articles on three extraordinary organizations: Jamalco, Sewtec, and Philip Morris International (PMI).

Our team has delved into the fascinating world of Jamalco, a leading bauxite mining and alumina production company. Discover how their innovative practices and commitment to sustainability are shaping the future of the industry while creating positive social and economic impacts.

Additionally, we bring you an in-depth analysis of Sewtec, a cutting-edge automation solutions provider. Uncover how their advanced technologies and customized approach are revolutionizing manufacturing processes and propelling industries towards greater efficiency and productivity.

In this edition, we also delve into the transformation journey of Philip Morris International (PMI), a global leader in the tobacco industry. Explore their groundbreaking efforts to create smoke-free alternatives and reduce the harm caused by traditional cigarettes, driven by scientific research and a vision for a healthier future.

As we immerse ourselves in the stories of these remarkable companies, let us remember the words of business leader Mary Barra, CEO of General Motors: “The only failure is not to try.” These words remind us that true success is born out of determination, innovation, and the courage to embark on new paths, even in the face of challenges.

Victoria Penn Global Business Pursuit – Editor

editors 4
Editor’s Note 04 News 06 North American Chassis Pool Cooperative Enhancing Efficiency 22 Jamalco Trailblazing Jamaica’s Bauxite Industry 16 Sewtec Automation Revolutionizing Industrial Robotics and Automation 28 Harney Motors Seeing the wood for the pellets 40 Haribo The cycle of life 10 Phillip Morris Transforming the Future of Tobacco 34 KBR Connection for tomorrow’s communities 46 contents 5

INNOKIN Promotes Sustainable Vaping with Launch of ‘Vape For The Planet’ Campaign

“INNOKIN Takes a Step towards a Sustainable Future: Educating Customers About Eco-Friendly Vaping Practices”

INNOKIN, a major player in the vaping industry, has launched its “Vape For The Planet” campaign aimed at promoting sustainable vaping practices. The campaign coincides with Earth Day 2023 and seeks to educate consumers about making environmentally friendly choices while providing discounts on sustainable product lines.

INNOKIN has always focused on sustainability, with fully recyclable packaging, battery recycling initiatives through Recycle 4 You in France, and reforestation efforts with One Tree Planted to mark the company’s 10-year anniversary in 2021, which resulted in 3,650 trees being planted in the Amazon rainforest. INNOKIN’s core product lines, including the Platform series and Endura series, are designed to last for 1-3 years of regular use, providing a sustainable and reliable alternative to combustible tobacco. In addition, INNOKIN has taken steps to reduce waste in the disposable category, with INNOBAR F3 and Aquios Bar models boasting a 95% reduction in plastic, by using a reinforced card shell design.

The “Vape For The Planet” campaign will begin with a direct donation to One Tree

Planted to conserve nature and promote reforestation efforts through the planting of trees. INNOKIN will also offer site-wide discounts on sustainable vaping devices through their INNOKINStore online outlet, giving vapers the opportunity to directly reduce their environmental impact when vaping.

To further promote sustainable vaping practices, Innokin will be producing a Vape For The Planet survey to gain insight into how the industry can reduce waste. The survey will be available on Innokin’s website Vape For The Planet, where customers can also learn more about sustainable vaping practices and Innokin’s efforts towards a greener future. All respondents to the survey will be automatically entered into a prize draw featuring INNOKIN’s most popular sustainable vaping devices.

Many of the environmental concerns raised about vaping stem from the use of disposable vapes, which produce more waste than refillable, reusable vaping devices. The “Vape For The Planet” campaign seeks to educate consumers about the benefits of using permanent vaping devices, which significantly reduce the environmental impact of vaping while providing a long-term alternative to combustible tobacco.

On April 20th, Huawei held the Striding Towards the Intelligent World Session at Global Analyst Summit 2023. Peng Song, Huawei’s President of ICT Strategy & Marketing, delivered the keynote speech titled Striding Towards the Intelligent World Through Continuous Innovation. The session attracted analysts, experts, scholars, and journalists from around the world.

In his speech, Peng pointed out that the digital economy is becoming a main driver of global economic growth, and that digital technologies are being applied in diverse production scenarios across a wide range of industries. This makes data a new factor of production, and is driving significant leaps in social productivity. Peng said that as digital infrastructure is critical for the success of the digital economy, Huawei is committed to collaboratively developing transmission, computing, and storage power to improve the efficiency of data collection, transmission, computing, storage, and analysis, in order to improve digital productivity and boost the digital economy.

Peng also talked about how Huawei is working to build leading digital infrastructure. First, Huawei is building leading transmission facilities supported by the more advanced 5.5G, F5.5G, and Net5.5G technologies, in order to support IoT services that connect hundreds of billions of things and deliver a 10 Gbps user experience. Second, Huawei is continuing to develop solid computing infrastructure to facilitate breakthroughs in diverse computing fields, such as general-purpose computing and AI computing. Third, Huawei is building reliable storage facilities to ensure more data can be stored, quickly transmitted, and efficiently used. “Moving forward, we will continue innovating to help customers build leading digital infrastructure, accelerating our journey towards the intelligent world,” said Peng.

Wang Zhiqin, Vice President of the China Academy of Information and Communications Technology (CAICT), introduced the ICT industry’s top 10 trends in 2023. Sun Zhengyun, Vice President and Secretary-General of the China Energy Research Society, talked about how power grid enterprises can go digital to support China’s carbon peak and carbon neutrality strategy.Li Fuchang, Director of the Wireless Technology Research Center of China Unicom Research Institute, shared updates on China Unicom’s recent research and exploration into 5.5G. Feng Dan, Changjiang Distinguished Professor and Dean of the School of Computer Science and Technology at Huazhong University of Science and Technology, talked about the development trends of diskless data center architecture and near-data processing.

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Collaboratively Developing Transmission, Computing, and Storage Power to Stride Towards the Intelligent World
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Tata Communications announces 3C Sustainability strategy; Commits to Net Zero by 2035

Tata Communications, a global digital ecosystem enabler, today announces its commitment to be Net Zero by 2035 across its global operations. On this Earth Day 2023, Tata Communications aims to ‘Invest in our Planet’ in its drive to accelerate and make a stronger sustainability promise for the Earth.

As part of this, the Company outlines the 3Cs for environment protection and empowering enterprises through:-

• Climate Action – By enhancing energy efficiency and deploying renewable energy measures globally. With this, the Company is set to become Carbon Neutral* by FY 2030 and Net Zero** by 2035.

• Customer GHG (Green House Gas emission) Savings – By developing and delivering green or low carbon solutions via IoT solutions, Media & Entertainment Services, Cloud, Business Collaboration platforms helping customers’ supply chains to be environmentally friendly and increasing their competitiveness. For this, the Company’s customers’ GHG emission reduction potential is to the tune of 20X by FY 2027 (X is Tata Communications Scope 1 and Scope 2 emissions*).

• Circular Economies in India – By deploying its own IoT solutions including smart metering to track real-time water usage and leakages at key facilities as well as implementing rainwater harvesting and increasing water and waste recycling across the Company’s key campuses in India. With this, the Company aims to reduce 20% freshwater consumption by FY 2030 (compared to FY 2020). In addition, the Company is committed to zero waste to landfill by 2027 in India whereby the waste is either reused, recycled or composted.

“Sustainability is at the core of our business strategy and we are committed to creating a more sustainable future for our ecosystem,” said A.S. Lakshminarayanan, MD & CEO, Tata Communications. “Our Net Zero goal reflects our responsibility to innovate, integrate and empower with inclusive and sustainable solutions. We believe technology is a key enabler of global growth, at the same time, catalysing societal evolution and climate action.”

Leading with trust and leveraging its digital capabilities, Tata Communications is on a mission to help create sustainable solutions, scalable impact and secure ecosystems. Its Sustainability strategy has been inspired by the United Nations Sustainable Development Goals and the Tata Group Sustainability Strategy, with the intent to create shared value for all.

* Carbon neutral is with respect to Scope 1 and Scope 2 emissions. Scope 1 emissions refer to direct emissions from owned or controlled sources. Example includes emissions from Diesel Generator sets. Scope 2 emissions refer to indirect emissions from the generation of purchased electricity, i.e., grid electricity.

** Net Zero is with respect to Scope 1, Scope 2, and Scope 3. Scope 1 and Scope 2 are outlined above. Scope 3 includes all other indirect emissions that occur in a company’s value chain. Example includes GHG emissions occurring in supply chain, through business travel, etc.

About Tata Communications

A part of the Tata Group, Tata Communications (NSE: TATACOMM; BSE: 500483) is a global digital ecosystem enabler powering today’s fast-growing digital economy in more than 190 countries and territories. Leading with trust, it enables digital transformation of enterprises globally with collaboration and connected solutions, core and next gen connectivity, cloud hosting and security solutions and media services. 300 of the Fortune 500 companies are its customers and the company connects businesses to 80% of the world’s cloud giants.

Forward-looking and cautionary statements

Certain words and statements in this release concerning Tata Communications and its prospects, and other statements, including those relating to Tata Communications’ expected financial position, business strategy, the future development of Tata Communications’ operations, and the general economy in India, are forwardlooking statements. Such statements involve known and unknown risks, uncertainties and other factors, including financial, regulatory and environmental, as well as those relating to industry growth and trend projections, which may cause actual results, performance or achievements of Tata Communications, or industry results, to differ

materially from those expressed or implied by such forward-looking statements. The important factors that could cause actual results, performance or achievements to differ materially from such forward-looking statements include, among others, failure to increase the volume of traffic on Tata Communications’ network; failure to develop new products and services that meet customer demands and generate acceptable margins; failure to successfully complete commercial testing of new technology and information systems to support new products and services, including voice transmission services; failure to stabilize or reduce the rate of price compression on certain of the company’s communications services; failure to integrate strategic acquisitions and changes in government policies or regulations of India and, in particular, changes relating to the administration of Tata Communications’ industry; and, in general, the economic, business and credit conditions in India. Additional factors that could cause actual results, performance or achievements to differ materially from such forward-looking statements, many of which are not in Tata Communications’ control, include, but are not limited to, those risk factors discussed in Tata Communications Limited’s Annual Reports.

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Johnson Controls launches a partnership with Nucor to recycle nearly 100% of scrap steel at major Johnson Controls facilities in the United States

• Johnson Controls has launched a closedloop steel recycling partnership program with Nucor in the US

• The program will salvage nearly 100% of secondary scrap steel at major Johnson Controls facilities in the US, amounting to thousands of tons per year, repurposing it as low-embodied-carbon steel.

• Johnson Controls sources over 70% of steel in the US and 45% globally from recycled materials, as part of its program to reduce embodied carbon across its product portfolio.

Over 70% of Johnson Controls steel purchases in the US and 45% globally are manufactured from recycled scrap materials. The program with Nucor will recycle nearly 100% of that secondary scrap steel again, amounting to thousands of tons each year, at major Johnson Controls manufacturing sites in the US. Nucor will remelt the scrap steel using electric arc furnace (EAF) technology, which generates approximately 75% less emissions than traditional blast furnace manufacturing. The remelted steel will be sold back to Johnson Controls for use in manufacturing. This closed-loop recycling process is a highly efficient form of circularity that is especially well suited to metals like steel, which retain their robust material structures through multiple rounds of recycling and repurposing.

Johnson Controls is engaged globally to use our purchasing power to accelerate the adoption of near net zero steel, including being a founding member of the First Movers Coalition, an organization initiated by the US State Department and the World Economic Forum.

“With our smart building technology trifecta – energy-efficient equipment, clean

electrification, and systemic digitalization – we have already reached the point of being able to help customers reduce building operational emissions to net zero,” says Katie McGinty, Vice President and Chief Sustainability and External Affairs Officer at Johnson Controls. “However, embodied carbon emissions in hard-to-abate sectors like steel are much more challenging. We are unravelling the complexities of embodied carbon, by addressing the challenge from different angles: from low-carbon steel purchases to steel recycling, material recycling, and overall product footprint reduction. This partnership with Nucor will allow us to accelerate upstream decarbonization significantly through the further recycling of thousands of tons of steel every year. We are excited not only about the immediate resource and emissions reductions, but also about the long-term ripple effect this closed-loop recycling partnership will have for resource, energy and emissions savings.”

“We are excited to work more closely with Johnson Controls and build on our longstanding relationship by developing this recycling program,” said Noah Hanners, Executive Vice President of Raw Materials for Nucor Corporation. “Nucor pioneered the use of EAF technology in the late 1960s, and we are now one of the cleanest, most sustainable steel producers in the world. We formed Nucor Industrial Recycling to work with our steel customers to find new and better ways to return steel scrap directly from manufacturing facilities to our steel mills for re-melting to make new steel products. This closed-loop recycling program is a great example of how we work with our customers to improve resource efficiency in the steel supply chain.

About Nucor

Nucor and its affiliates are manufacturers of steel and steel products, with operating facilities in the United States, Canada and Mexico. Products produced include: carbon and alloy steel -- in bars, beams, sheet and plate; hollow structural section tubing; electrical conduit; steel racking; steel piling; steel joists and joist girders; steel deck; fabricated concrete reinforcing steel; cold finished steel; precision castings; steel fasteners; metal building systems; insulated metal panels; overhead doors; steel grating; and wire and wire mesh. Nucor, through The David J. Joseph Company and its affiliates, also brokers ferrous and nonferrous metals, pig iron and hot briquetted iron / direct reduced iron; supplies ferro-alloys; and processes ferrous and nonferrous scrap. Nucor is North America’s largest recycler.

About Johnson Controls

At Johnson Controls (NYSE: JCI), we transform the environments where people live, work, learn and play. As the global leader in smart, healthy and sustainable buildings, our mission is to reimagine the performance of buildings to serve people, places and the planet.

Building on a proud history of nearly 140 years of innovation, we deliver the blueprint of the future for industries such as healthcare, schools, data centers, airports, stadiums, manufacturing and beyond through OpenBlue, our comprehensive digital offering.

Today, with a global team of 100,000 experts in more than 150 countries, Johnson Controls offers the world’s largest portfolio of building technology and software as well as service solutions from some of the most trusted names in the industry.

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InSilicoTrials and AchilleS Vaccines Join Forces to Create Next-Generation Vaccines and Monoclonal Antibodies against Infectious Diseases

InSilicoTrials and AchilleS Vaccines have announced a strategic alliance that aims to unite visions, skills, experiences, the multidisciplinary collaboration network and interested institutions to accelerate the transition towards a complete realization of “biopharma 4.0” concept with a specific focus on vaccines and monoclonal antibodies against infectious diseases.

The collaboration will build on InSilicoTrials’ existing platform and its InSilicoVaccine Suite to create vertical products based on modified Outer Membrane Vesicles (mOMV). mOMV is a technology already used by AchilleS Vaccines with significant advantages for product development, including large-scale and costeffective production. It has also demonstrated good tolerability and high immunogenicity in humans, making it an attractive candidate for personalized vaccines.

The partnership will allow AchilleS Vaccines to leverage the wide range of in silico tools provided by InSilicoTrials, among which the Immunogenicity Risk Screen tool, a computational solution that predicts the potential risk of immune responses to new protein sequences. It enables the evaluation of potential immunogenicity risks of new protein sequences in silico, without the need for animal testing, which can accelerate vaccine development and create safer and more effective vaccines.

“We are excited to collaborate with AchilleS Vaccines to develop vaccines that can make a real impact on patients’ lives,” said Luca Emili, CEO of InSilicoTrials. “Our in silico platform and tools have the potential to accelerate the

development of new vaccines while reducing the need for animal testing.”

“Since the birth of our company we have dreamed of carrying out a preclinical development of a vaccine or a monoclonal antibody while minimizing waste, which is why the LAB 4.0 project was born. We are now excited to partner with InSilico Trials to take this concept further and extend it to the point where we can simulate the entire biopharmaceutical development chain from lab, to animal testing, to clinic, while dramatically reducing related risks,” said Riccardo Baccheschi, President and CEO of AchilleS Vaccines.

The collaboration agreement between InSilicoTrials and AchilleS Vaccines represents a significant step forward in the development of personalized vaccines that could transform the prevention and treatment of infectious diseases.

About InSilicoTrials

InSilicoTrials is a company that specializes in using artificial intelligence (AI) and simulations to improve drugs and medical device development.

The company built an ecosystem of more than 70 scientific collaborations, where computational models are developed with internationally recognized universities and research centers, offering access to the highest level of data security.

InSilicoTrials’ goal is to help pharmaceutical, medtech companies and researchers develop new drugs more efficiently and at a lower cost by reducing the need for traditional, time-consuming, and expensive clinical trials. With its cloud-based platform offering

advanced Modeling and Simulation (M&S) tools to perform in silico trials analyses, InSilicoTrials supports companies to integrate AI and simulation technology into their drug development workflows.

InSilicoTrials is currently working on four projects funded by the European Commission: In Silico World, SimCardioTest, BRAINTEASER & Disc4All.

About AchilleS Vaccines

AchilleS Vaccines is a biotechnology company engaged in the development of new products to address some of today’s most crucial health problems, including antibiotic resistance and emerging infectious diseases and with a strategic focus on health programs on the African continent.

AV’s goal is to develop safe and potent vaccines and monoclonal antibodies through scalable, sustainable and cost-effective development and production processes. The company uses disruptive technology platforms, a large network of multidisciplinary, national and international partners, with the support of forward-looking European institutions.

The AchilleS Vaccines LAB 4.0 represents a new paradigm for the initial development of new biopharmaceutical products and will open new opportunities in the pharmaceutical industry. We aim to expand the “LAB 4.0 vision” and the innovative approach of “development by design” towards new methodologies by combining “development by design” with a “biopharmaceutical development by simulation” starting from the laboratory stage and ending at the clinical stage, covering the whole cycle of product development.

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The happy world of Haribo

Haribo, the beloved confectionery brand, has captured the hearts and taste buds of millions around the world with its irresistibly chewy and flavorful treats

Editorial - Victoria South

Haribo

From its humble beginnings in Germany to its status as a global phenomenon, Haribo has created a candy empire that stands the test of time. In this article, we will delve into the rich history, iconic products, and lasting legacy of Haribo.

1. The Sweet Origins: Haribo traces its roots back to 1920s Germany when a visionary confectioner named Hans Riegel Sr. founded the company in Bonn. The name Haribo is an acronym derived from Hans Riegel Bonn. The initial offerings included hard candies and licorice, but it was the introduction of the iconic Goldb ä ren (Gold-Bears) in 1922 that set Haribo on its path to stardom. These bear-shaped gummies, with their fruity flavors and chewy texture, quickly became a sensation and laid the foundation for Haribo’s future success.

2. Innovation and Expansion: Driven by a commitment to innovation, Haribo continued to create new products and expand its range. In the 1960s, the company introduced Tangfastics, a sour variation of its popular gummy candies. This bold move demonstrated

Haribo’s ability to adapt to changing consumer preferences and solidified its reputation as a market leader. As Haribo’s popularity grew, so did its global presence. The company established production facilities in various countries, including France, Spain, and the United States, enabling it to cater to a worldwide audience. In 1982, Haribo opened its first manufacturing plant outside of Europe in Baltimore, Maryland, marking a significant milestone in its international expansion.

3. Iconic Product Lineup: Haribo’s success can be attributed not only to its brand recognition but also to its diverse and appealing product lineup. While Goldb ä ren remains a top seller, the company offers a wide range of candies to suit different tastes and preferences.

From the tangy Cola Bottles to the soft and chewy Happy Cherries, Haribo consistently introduces new flavors and shapes to captivate candy enthusiasts. Some notable favorites include Starmix, which combines

various shapes and flavors, and Maoam, the fruity chew bars that offer a burst of long-lasting taste. With vegetarian and vegan options also available, Haribo strives to cater to a diverse consumer base.

4. The Haribo Experience: Beyond its candies, Haribo has successfully crafted an immersive experience that appeals to both children and adults. The Haribo stores and factory tours allow visitors to witness the candymaking process firsthand, from mixing the ingredients to molding and packaging the gummies. These interactive experiences create a deeper connection with the brand and offer a glimpse into the world of Haribo.

5. A Lasting Legacy: Haribo’s enduring success can be attributed to its commitment to quality, innovation, and customer satisfaction. The brand’s ability to adapt to changing consumer preferences while staying true to its roots has allowed it to remain relevant in an ever-evolving market. Today, Haribo continues to bring

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joy to millions of people worldwide, spreading sweetness and delight with every chew.

Haribo has undoubtedly established itself as a global candy icon, enchanting generations with its delicious and imaginative treats. From its humble beginnings in Germany to its worldwide presence, Haribo has built a legacy based on innovation, quality, and a commitment to creating moments of happiness. As we savor the iconic Goldb ä ren and explore the vast array of Haribo we are reminded of the brand’s ability to bring people together, evoke nostalgia, and create lasting memories.

Looking ahead, Haribo shows no signs of slowing down. With a dedicated team of confectionery experts and a finger on the pulse of consumer trends, the company continues to introduce new flavors, shapes, and experiences that keep candy lovers coming back for more. Whether it’s experimenting with unique combinations, exploring healthier options, or embracing technological advancements, Haribo remains committed to pushing the boundaries of confectionery innovation.

Furthermore, Haribo understands the importance of social responsibility. The company has implemented sustainability initiatives, such as responsible sourcing of ingredients, reducing packaging waste, and supporting local communities. By taking these steps, Haribo demonstrates its commitment to not only delighting consumers but also being a responsible corporate citizen.

Haribo’s impact goes far beyond the candy aisle. The brand has become a cultural phenomenon, with its iconic Goldb ä ren being referenced in movies, television shows, and even inspiring fan art and merchandise. The familiar yellow packaging and the cheerful gummy bears have become symbols of joy and happiness.

One of the key factors contributing to Haribo’s success is its iconic branding. The cheerful yellow packaging adorned with the smiling Goldb ä ren has become instantly recognizable worldwide. This visual identity, combined with the brand’s commitment to consistent quality and taste, has earned Haribo a loyal following.

Haribo’s popularity extends beyond its core markets. The brand has successfully entered new territories and embraced cultural diversity. For example, Haribo has introduced region-specific flavors and variations to cater to the preferences of consumers in different countries. This adaptability and understanding of local tastes have allowed Haribo to establish itself as a global leader in the confectionery industry.

In recent years, Haribo has also

embraced digital marketing and social media to engage with its audience. The brand actively interacts with consumers through various platforms, sharing fun and creative content, running contests, and even launching limited-edition products in collaboration with popular influencers. This online presence has helped Haribo maintain relevance in an increasingly digital world and connect with a younger demographic.

Haribo’s commitment to innovation extends beyond its product lineup. The company has made significant investments in research and development, constantly exploring new manufacturing techniques, flavor combinations, and even healthier options. By staying at the forefront of confectionery innovation, Haribo ensures that it remains a frontrunner in an industry that is constantly evolving to meet changing consumer demands.

Moreover, Haribo has not limited its success to the realm of traditional gummy candies. The brand has expanded into other confectionery categories, such as licorice, marshmallows, and jellies, offering a diverse range of treats to cater to different preferences. This diversification has allowed Haribo to capture a broader market share and maintain its position as a dominant force in the confectionery industry.

Lastly, it is worth mentioning that Haribo’s impact goes beyond its commercial success. The brand has a long history of philanthropy and community involvement. Haribo actively supports various charitable initiatives, both globally and locally, focusing on areas such as education, children’s welfare, and environmental sustainability. Through these efforts, Haribo showcases its commitment to making a positive difference in the world.

In conclusion, Haribo’s journey from a small candy manufacturer in Germany to a global confectionery giant is a testament to its enduring appeal, commitment to innovation, and ability to adapt to changing consumer preferences. With its iconic branding, diverse product lineup, digital engagement strategies, and philanthropic endeavors, Haribo continues to captivate candy enthusiasts of all ages and delight taste buds around the world.

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Trailblazing Jamaica’s Bauxite Industry

Jamalco, a name synonymous with responsible bauxite mining and alumina production, has solidified its position as a leading player in Jamaica’s mining sector.

Editorial - Victoria South

Jamalco

Since its establishment over six decades ago, this joint venture between the Jamaican government and Alcoa has been instrumental in driving economic growth while demonstrating a steadfast commitment to sustainability and community development.

Forging a Rich History and Empowering Jamaicans

In the late 1950s, Jamaica’s abundant bauxite reserves caught the attention of visionaries who recognized the potential for economic prosperity. This led to the birth of Jamalco, an enterprise that has consistently fueled the country’s economic engine and provided employment opportunities

for thousands of Jamaicans. Today, its legacy shines brightly as a beacon of hope and progress.

Jamalco understands the critical importance of sustainable mining practices, realizing that responsible environmental stewardship is the bedrock of long-term success. With a relentless commitment to minimizing its ecological footprint, the company has implemented stringent environmental management systems. By rehabilitating mined areas and restoring them to their original state, Jamalco ensures the preservation of Jamaica’s natural resources for future generations. Such dedication sets a benchmark for the entire industry. Beyond its mining operations,

Jamalco has earned recognition as an active corporate citizen through its unwavering dedication to community development. The company’s social programs, meticulously designed to address the specific needs of local residents, have made a significant impact in areas such as education, healthcare, and infrastructure. By providing scholarships, supporting schools, and funding healthcare facilities, Jamalco actively contributes to the social fabric of Jamaica, empowering individuals and nurturing sustainable community growth.

Jamalco’s impact goes beyond mere statistics. As one of the largest employers in the region, the company plays a pivotal role in job creation and

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economic development. Through direct employment opportunities and the ripple effect of its robust supply chain, Jamalco stimulates economic growth, fosters entrepreneurship, and empowers local businesses. The revenue generated from its bauxite mining and alumina production activities amplifies the positive effects, contributing to government revenue and bolstering public welfare programs.

At Jamalco, innovation and progress go hand in hand. By embracing cutting-edge technologies, the company continuously enhances operational efficiency while championing environmental conservation. Investing heavily in research and development, Jamalco optimizes its processes to

reduce energy consumption, minimize waste, and increase overall productivity. This dedication to leveraging innovative technologies ensures the company’s global competitiveness, solidifying its position as a reliable supplier of highquality alumina.

Collaboration lies at the heart of Jamalco’s approach to sustainable development. The company recognizes that true progress can only be achieved through robust partnerships with key stakeholders, including local communities, government entities, and non-governmental organizations. By fostering open dialogue and creating shared value, Jamalco ensures its operations align with national development goals and community

aspirations, promoting long-term harmony and mutual benefits.

Jamalco’s commitment to environmental stewardship remains unwavering. Through rigorous measures, the company minimizes the impact of its operations on the environment. By employing advanced technologies and adhering to stringent regulations, Jamalco reduces water usage, controls air emissions, and responsibly manages waste disposal. Constant monitoring and assessment ensure compliance with international standards, preserving Jamaica’s ecosystems and safeguarding its natural heritage for generations to come.

Innovation lies at the core of Jamalco’s success. The company understands that progress requires

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continuous improvement and exploration of new frontiers. By investing significantly in research and development, Jamalco collaborates with academic institutions and industry experts to push the boundaries of what is possible. This commitment not only benefits the company but also contributes to the advancement of the broader mining sector, as knowledge and expertise are shared for the benefit of all.

Jamalco places paramount importance on the safety and well-being of its employees. By implementing comprehensive health and safety protocols, offering extensive training programs, and conducting regular safety assessments, the company fosters a culture of safety awareness. Furthermore, Jamalco actively promotes employee well-being through healthcare benefits, wellness programs, and a supportive work environment. By valuing its workforce, Jamalco cultivates a motivated and engaged team, driving productivity and success.

Establishing a Global Presence

While deeply rooted in Jamaica, Jamalco has successfully expanded its reach beyond national borders. Through strategic partnerships and collaborations with global stakeholders, the company has established an international presence in the aluminum industry. This not only strengthens its market position but also contributes to the recognition and growth of Jamaica’s mining sector on a global scale.

Jamalco’s remarkable journey in Jamaica’s bauxite industry epitomizes the harmonious coexistence of economic progress and environmental responsibility. With its steadfast commitment to sustainable practices, community engagement, technological advancements, and employee wellbeing, Jamalco stands as a paragon of responsible resource extraction. As the company continues to shape the mining sector’s future, it leaves an indelible positive impact on local communities, the environment, and the broader global mining community.

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North American Chassis Pool Cooperative Enhancing Efficiency Optimizing Intermodal Transportation, The North American Chassis Pool Cooperative Leading the Way Editorial - Victoria South

Efficient transportation infrastructure is the lifeblood of economic growth, and in North America, the intermodal transportation system plays a pivotal role in connecting multiple modes of transportation. To address the challenges associated with chassis management and streamline operations, the North American Chassis Pool Cooperative (NACPC) has emerged as a key player in enhancing efficiency and driving cost savings in the intermodal transportation industry. This article delves into the instrumental role of NACPC in revolutionizing intermodal supply chains and optimizing the movement of goods.

Understanding the Chassis Pool Concept:

Traditionally, fragmented ownership and management of chassis led to inefficiencies, increased costs, and limited equipment availability in intermodal transportation. To overcome these challenges, the concept of a chassis pool was introduced. A chassis

pool is a collaborative system where multiple stakeholders contribute their chassis to a common pool, enabling efficient equipment utilization and improving overall supply chain performance.

Established in 2012, the North American Chassis Pool Cooperative (NACPC) exemplifies successful chassis pooling in the region. Recognizing the need for a more coordinated approach, NACPC brought together leading intermodal equipment providers (IEPs) and leasing companies to develop a cooperative chassis pool solution, revolutionizing the industry.

NACPC aims to create a robust and sustainable chassis pool network that caters to the intermodal industry’s needs. Operating on a membershipbased model, NACPC ensures a steady supply of chassis by pooling resources from participating IEPs. The cooperative takes charge of managing and maintaining the chassis inventory, implementing uniform standards, maintenance practices, and repair

24 NACPC

procedures. This centralized approach eliminates inefficiencies and enables streamlined operations across the intermodal network.

Enhanced Equipment Availability: By pooling chassis resources, NACPC ensures an ample supply of equipment across various locations, reducing waiting times and boosting operational efficiency.

Cost Savings: The cooperative model enables cost sharing among participants, significantly reducing expenses associated with chassis acquisition, maintenance, and repair.

Standardization and Quality Control: NACPC implements uniform standards for chassis maintenance and repair, ensuring consistent quality throughout the fleet, leading to enhanced safety and minimized disruptions in the supply chain.

Flexibility and Interoperability: The shared pool concept facilitates seamless intermodal operations, allowing for easy transfer of chassis between trucks, railroads, and marine terminals, promoting greater flexibility and interoperability.

Sustainability: NACPC’s optimized equipment utilization and reduced idle times contribute to environmental sustainability by minimizing emissions and fuel consumption. The cooperative’s efficient chassis utilization also reduces the need for additional equipment production, resulting in a reduced carbon footprint. Looking ahead, NACPC faces both opportunities and challenges in its pursuit of enhancing efficiency in intermodal transportation:

• Expansion and Integration: NACPC aims to establish additional regional chassis pools in key locations, further improving chassis availability and streamlining operations. Integration of emerging technologies such as IoT and blockchain could enhance tracking, maintenance, and inventory management within the cooperative.

• Evolving Industry Dynamics: Adapting to regulatory developments, technological advancements, and shifts in global trade patterns is essential for NACPC’s continued effectiveness and relevance.

• Collaborative Engagement: Strong partnerships with ocean carriers, trucking companies, and other stakeholders are vital to ensuring

NACPC 25
26 NACPC

widespread adoption of NACPC’s practices and achieving maximum efficiency in the intermodal supply chain.

• Maintenance and Infrastructure Investment: Proactive maintenance programs and infrastructure upgrades are crucial for sustaining the availability and reliability of chassis as the NACPC’s fleet ages. Adequate funding and ongoing investment in chassis modernization and repair facilities will be vital for the cooperative’s long-term success.

International Collaboration: While primarily focusing on the North American region, the NACPC’s cooperative model and best practices serve as a valuable reference for international collaborations in the intermodal transportation sector. Sharing knowledge and experiences with similar cooperatives worldwide can foster global standardization and optimize the movement of goods across borders.

The North American Chassis Pool Cooperative has revolutionized intermodal transportation by pooling resources, standardizing operations, and promoting collaboration among stakeholders. With its commitment to efficiency, cost savings, and environmental sustainability, NACPC has successfully addressed the challenges associated with chassis availability and logistics. Moving forward, the cooperative must adapt to industry dynamics, foster collaborative engagement, and invest in maintenance and infrastructure to sustain its effectiveness and contribute to the advancement of intermodal transportation on a broader scale.

NACPC 27

Revolutionizing Industrial Robotics and Automation

In an era where automation and robotics are rapidly transforming industries, Sewtec Automation has emerged as a leading global provider of bespoke automation solutions

Editorial - Victoria South

Sewtec Automation

With a proven track record of excellence, Sewtec is revolutionizing manufacturing processes across various sectors. This article explores the key aspects of Sewtec Automation’s success, its innovative solutions, and its impact on industrial automation.

Established in 1986, Sewtec Automation has evolved from a small family business to a renowned automation company. Headquartered in the United Kingdom, the company has expanded its operations globally, serving customers in diverse industries, including pharmaceuticals, food and beverage, cosmetics, and automotive. With over three decades of experience, Sewtec has gained an extensive understanding of industry-specific challenges, enabling them to develop tailored automation solutions that enhance efficiency and productivity.

Sewtec Automation specializes in designing, manufacturing, and integrating complex automation systems. They offer a range of solutions that cater to the unique requirements of each customer, ensuring optimal performance and return on investment. From high-speed pick-and-place systems to precision robotic assembly lines, Sewtec’s expertise spans a wide array of applications.

One of the hallmarks of Sewtec’s success lies in their ability to develop bespoke automation solutions. By closely collaborating with clients and conducting in-depth consultations, Sewtec’s team of experts analyzes the production processes, identifies bottlenecks, and designs custommade systems that streamline operations. This customer-centric approach has garnered Sewtec a reputation for delivering cutting-edge automation solutions that address specific needs efficiently.

Integrating Advanced Robotics and Artificial Intelligence

Sewtec Automation harnesses the power of advanced robotics and artificial intelligence (AI) technologies to create intelligent automation systems. By combining robotic arms, vision systems, and machine learning algorithms, Sewtec builds highly adaptive and flexible solutions that can handle complex tasks with precision and reliability.

Robotic arms equipped with vision systems enable Sewtec’s automation systems to perform intricate tasks with speed and accuracy. The integration of machine learning algorithms empowers these systems to continuously improve their performance, making them more efficient over time. This adaptability is particularly valuable in industries where product variations or customization demands are high.

Automation solutions provided by Sewtec not only enhance efficiency but also improve workplace safety. By automating repetitive and physically demanding tasks, the risk of injuries and accidents associated with manual labor is significantly reduced. Furthermore, Sewtec’s automation systems are designed to meet the highest safety standards, incorporating safety features and protocols to ensure a secure working environment for operators.

Sewtec Automation’s success can be attributed to its collaborative approach. The company works closely with its clients, cultivating long-term partnerships based on trust and mutual success. This collaborative mindset allows Sewtec to adapt and evolve its solutions alongside the changing needs of its customers, ensuring ongoing operational efficiency.

Moreover, Sewtec’s global presence enables them to serve clients on an international scale. With an expanding network of offices and partners

Sewtec Automation 29

worldwide, the company provides local support, prompt maintenance, and efficient project management across various regions.

Sewtec Automation has positioned itself at the forefront of industrial robotics and automation by delivering innovative and tailored solutions. With a strong focus on customer collaboration, Sewtec continues to push the boundaries of automation, empowering businesses to enhance productivity, improve safety, and stay ahead in a rapidly evolving market. As industries embrace the future of manufacturing, Sewtec Automation stands ready to lead the way, revolutionizing automation one bespoke solution at a time.

Industry 4.0, the fourth industrial revolution, is characterized by the integration of digital technologies and automation into manufacturing processes. Sewtec Automation has embraced this paradigm shift, becoming a driving force behind the adoption of Industry 4.0 principles in numerous industries.

Sewtec Automation leverages the power of data to optimize manufacturing

processes. Their automation systems are equipped with advanced sensors and data collection capabilities that monitor and analyze production metrics in realtime. By gathering and analyzing this data, Sewtec can identify inefficiencies, bottlenecks, and areas for improvement, enabling businesses to make data-driven decisions to enhance productivity and reduce downtime.

Furthermore, Sewtec’s automation solutions are designed to seamlessly integrate with existing manufacturing systems, such as enterprise resource planning (ERP) and manufacturing execution systems (MES). This integration enables the exchange of data between different systems, fostering a more efficient and synchronized manufacturing ecosystem.

Sewtec Automation recognizes the importance of flexibility in modern manufacturing. Their automation solutions are designed to be modular, allowing for easy reconfiguration and adaptation to changing production needs. This modular approach ensures that manufacturers can quickly and cost-effectively adjust their processes to

30 Sewtec Automation

accommodate new products, variations, or market demands.

The ability to quickly reconfigure production lines is especially valuable in industries with short product lifecycles or high customization requirements. Sewtec’s modular automation systems empower businesses to remain agile and responsive to market dynamics, giving them a competitive edge in an everevolving landscape.

Contrary to the notion of robots replacing human workers, Sewtec Automation embraces the concept of human-robot collaboration (HRC). They develop automation solutions that augment human capabilities, allowing workers to focus on more complex and value-added tasks while offloading repetitive or physically demanding work to robots.

By integrating cobots (collaborative robots) into manufacturing processes, Sewtec enables seamless interaction between humans and machines. Cobots are designed to work alongside humans, ensuring safety through advanced sensors and intelligent programming. This collaborative approach not only increases productivity but also enhances the overall work environment, promoting worker satisfaction and well-being.

In addition to its technological advancements, Sewtec Automation prioritizes sustainability in its automation solutions. The company recognizes the importance of minimizing environmental impact and optimizing resource utilization. Their

automation systems are designed to reduce energy consumption, minimize waste, and optimize material usage.

Sewtec also considers the entire lifecycle of their automation solutions, from design to disposal. They prioritize the use of recyclable materials, promote energy-efficient components, and develop systems with a focus on long-term durability and reliability. By incorporating sustainability into their solutions, Sewtec helps businesses achieve their environmental goals while improving operational efficiency.

Sewtec Automation continues to revolutionize the world of industrial robotics and automation. Through its customer-centric approach, emphasis on collaboration, and commitment to innovation, Sewtec has become a trusted partner for businesses seeking cutting-edge automation solutions. By embracing Industry 4.0 principles and leveraging advanced technologies, Sewtec empowers industries to achieve higher levels of productivity, flexibility, and sustainability. As the manufacturing landscape continues to evolve, Sewtec Automation remains at the forefront, driving the future of automation and shaping the factories of tomorrow.

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Biomasse Du Lac Taureau 33

Philip Morris International

Transforming the Future of Tobacco

Philip Morris International (PMI) aims to revolutionize the tobacco industry by focusing on smoke-free alternatives and reducing the harm caused by traditional cigarettes through rigorous scientific research, collaboration, and innovation.

Editorial - Victoria South

Philip Morris International

(PMI) is a global leader in the tobacco industry, committed to transforming the future of smoking. With a strong emphasis on innovation and scientific research, the company aims to develop smoke-free alternatives and reduce the harm caused by traditional cigarettes. This article explores PMI’s history, its transformation journey, and the potential impact of its groundbreaking products on public health.

A Legacy of Innovation Founded in 1847, Philip Morris started as a small London-based tobacco shop. Over the years, it grew into a global enterprise and became part of the Altria Group in 2008. PMI, as a separate entity, was established to focus exclusively on international markets. Recognizing the evolving landscape and consumer preferences, PMI embarked on a mission to offer innovative alternatives to traditional cigarettes.

A Vision for a Smoke-Free Future

PMI’s vision centers around creating a future where smoke-free alternatives replace combustible cigarettes. To achieve this, the company introduced its revolutionary product, IQOS (I Quit Ordinary Smoking). IQOS is an electronic device that heats tobacco instead of burning it, producing a nicotinecontaining aerosol without the harmful smoke associated with traditional cigarettes. Backed by extensive scientific research, PMI claims that IQOS presents a reduced-risk alternative for adult smokers who would otherwise continue to smoke.

Scientific Rigor and Regulation PMI’s commitment to scientific research and regulatory compliance is at the core of its transformation journey. The company has invested billions of dollars and assembled a team of over 400 scientists and experts to study the potential risks

and benefits of smoke-free products. PMI actively engages with regulatory bodies and supports robust regulations to ensure the appropriate marketing and use of its products. IQOS is now available in over 70 markets, with varying levels of regulatory authorization.

Assessing the Potential Public Health Impact: The introduction of smoke-free alternatives raises important questions about their potential impact on public health. While these products are not risk-free, studies suggest that they emit significantly lower levels of harmful chemicals compared to traditional cigarettes. Some independent research indicates that switching to IQOS may lead to a reduction in health risks for adult smokers. However, continuous research, rigorous oversight, and transparent reporting are crucial to fully understand and evaluate the long-term effects of these alternatives.

Challenges and Criticisms: PMI’s transformation journey has not been without challenges and criticisms. Skeptics argue that the company’s primary goal is to protect its tobacco business rather than truly prioritize public health. Concerns have also been raised about the potential appeal of smoke-free products to non-smokers, especially youth, and the risk of dual use among smokers. PMI acknowledges these concerns and commits to implementing strict marketing and age verification measures to prevent unintended consequences.

Collaboration and Partnership:

PMI recognizes that transforming the tobacco industry requires collaboration and partnerships with various stakeholders, including governments, public health organizations, and local communities. The company actively seeks opportunities to engage in dialogue, share scientific findings, and support tobacco control efforts. PMI

Philip Morris International 35

believes that by working together, it can accelerate the adoption of smoke-free alternatives and make a meaningful impact on public health.

Philip Morris International’s commitment to innovation and scientific rigor has positioned it at the forefront of the tobacco industry’s transformation. With IQOS and other smoke-free alternatives, the company aims to provide adult smokers with reduced-risk alternatives while actively addressing public health concerns. However, ongoing research, robust regulation, and collaboration with stakeholders are essential to ensure the responsible development and adoption of these new products. PMI’s vision for a smoke-free future continues to shape the industry and holds the potential to significantly improve public health worldwide.

PMI’s shift towards smoke-free alternatives has opened up new avenues for collaboration with public health organizations. Recognizing that addressing the harm caused by smoking requires a multifaceted approach, PMI has actively engaged with public health experts and organizations to foster

dialogue and work towards common goals. This collaboration has the potential to create a powerful alliance in the fight against smoking-related diseases.

PMI has invested heavily in scientific research to evaluate the potential health benefits of smoke-free products. The company has conducted numerous studies and published their findings in peer-reviewed scientific journals, contributing to the growing body of evidence on reduced-risk alternatives. By adhering to rigorous scientific standards, PMI aims to ensure transparency and build trust with consumers and the scientific community.

PMI recognizes the importance of consumer education and awareness in driving the adoption of smokefree products. The company has implemented comprehensive marketing and communication strategies to inform consumers about the potential health benefits of transitioning to smoke-free alternatives. This includes providing clear and accurate information about the scientific research supporting their products and promoting responsible marketing practices.

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Philip Morris International’s transformation represents a paradigm shift within the tobacco industry. By embracing innovation, rigorous scientific research, and collaboration with public health organizations, PMI has set a new course towards a smoke-free future. The company’s commitment to reducing harm, engaging in scientific integrity, and promoting sustainability demonstrates a forward-thinking approach that challenges the status quo. While obstacles and criticisms persist, PMI’s dedication to innovation and collaboration will continue to shape the industry and pave the way for a healthier tomorrow.

38 Philip Morris International
Philip Morris International 39

Harney Motors

In the driving seat

The oldest car dealership in Antigua and Barbuda, Harney Motors has continually grown and diversified to become the most trusted auto specialist in the region

Editorial - Victoria South

Opened in 1970, Harney Motors started life as a simple repair and servicing auto shop. However, by the end of the year, it had already begun to diversify its offering to include the sale of high-quality cars. It would be this move that led to the firm being declared a pioneer within the domestic automotive industry.

In December 1970, just nine months after opening, Harney motors was granted official Toyota dealership status, making it the first importer of Japanese performance motors into Antigua and Barbuda. The motivation for such a move came from owner Ewart Harney’s

When Harney returned to Antigua in the 1970s, he bore witness to the impact of the oil crisis. Suddenly, popular models of cars were falling from grace due to their higher running costs, leading Harney to take a chance on importing smaller, more economical varieties from Japanese manufacturers. The risk proved to be one worth taking and has led to more than half a century of successful enterprise.

Growing a multi-franchise outfit

The 1980s offered Harney Motors irresistible opportunities to corner the Japanese import market. During this time, Mitsubishi was welcomed into the family business, with Ford and Kia following in the next decade. This fast expansion would prove to be something of a pattern for Harney Motors, as Mazda, Ssangyong, Chrysler Jeep, Mercedes Benz, and most recently, Lexus were also welcomed into the fold.

In order to account for such a

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“Our aim is to keep our customers happy and driving.”

burgeoning portfolio of brands, Harney Motors launched a sister company, called Ace Enterprises, which owns the franchises for around half of the brands. However, despite being able to secure a vast number of automotive makes, Harney has always maintained a costeffective operation by keeping its inshowroom stock lean, with only the most popular models ready to be driven away.

This is a savvy approach to car sales and encourages serious buyers to build their dream vehicle without compromise, thereby providing Harney Motors with an opportunity to include optional extras and make each sale as profitable as possible. Though it’s not all about money.

Customers, and friends, for life

With a total land mass of 108 square miles, Antigua and Barbuda is not a vast island. As such, customer numbers are also not impossible to manage, but Harney Motors has focused its attention on being more than just a car dealer.

The family, which still owns and runs Harney Motors, believes that buying a car should be not only a pleasant experience but one that also opens up a lifetime relationship. As such, servicing, maintenance and repairs are all offered without prejudice and become such a norm, culturally, that the firm counts multiple generations of single families as customers.

Trusted sales come from the best staff

Given the specialist nature of the brands that Harney Motors carries, it comes as little surprise that such a dedicated outfit would choose to send its staff for focused training. Combined with Ace Enterprises, the business employs more than 80 people, with opportunities to join the throng being few and far between. The low staff turnover is largely thought to be a result of continued development and training and the highest levels of respect and fair remuneration that Harney is known for.

It is not unusual for Harney Motors mechanics to be sent to Japan, Panama and the US for brand-approved training, all in the name of continued customer confidence. Should a repair be carried out to an unacceptable standard, it would be troublesome for buyers to claim on their warranties, leading to a chink in Harney’s reputation, something that the family considers unthinkable.

The future of sustainable motoring

Harney Motors 43

With electric vehicles increasing in popularity, Harney Motors is no doubt looking ahead to how such innovations will impact Antiguan customers.

Already committed to going further than most in the automotive sector to reduce its impact, Harney Motors safely repurposes old engine oil, but this will no doubt be overshadowed by future developments.

Though it takes, on average, five months for a new vehicle to arrive on the mainland, it seems likely that consumers will be starting to ask questions about the feasibility of electric, or at least hybrid cars, in a world where every country is expected to pledge to a net zero ambition. Antigua itself has promised to reach net zero by 2050, something that will be hard to accomplish without the introduction of efficient electric vehicles.

Happily, for Harney Motors, it is widely accepted that Japanese manufacturers are making some of the

most sophisticated hybrid and electric options around, specifically Mitsubishi with its Outlander PHEV and Mazda. As such, the dealer will have a natural pipeline to access a reliable supply of the cars of tomorrow.

Back to its roots

While remaining at the cutting edge of motor supply, Harney Motors is also keen to stay close to its roots. As such, it revealed plans to significantly increase its service division, to be able to keep up with a projected increase of cars on the road.

“Are you ready to give your car the service it is asking for? Schedule car maintenance or repair right here,” the dealership says. “Our highly trained team of mechanics and customer service advisors are standing by and ready to serve you. We are able to provide a comprehensive approach to auto repair and auto maintenance services. Our aim is to keep our customers happy and driving.”

The oldest and arguably most treasured and respected automotive dealership and service centre within Antigua and Barbuda, Harney Motors is showing no signs of slowing down and it wants its customers to come along for the ride. In fact, it wants them firmly in the driving seat and loving every minute.

44 Harney Motors
“We are able to provide a comprehensive approach to auto repair and auto maintenance…”
Harney Motors 45

Perpetual motion

With more than a century of expertise under its belt, KBR has crafted a reputation for never being content to lead one market when it can dominate them all

Editorial - Victoria South

KBR

Headquartered in Houston, Texas, KBR is a difficult animal to define. With roots in metal fabrication, engineering and construction, amongst others, the company has evolved into something of a Jack of all trades and a master of all. Even KBR describes itself in loose terms, referencing how it delivers “science, technology, and engineering solutions to governments and companies around the world,” but how did it get here and what is it focused on accomplishing next?

A meeting of minds

KBR as it is today is the result of a merger between M.W. Kellogg and Brown & Root Engineering.

The former started life, in 1901, as a small pipe fabrication outfit, based out of New York, eventually growing into a multifaceted operation with interests and expertise in the petrochemicals sector. Brown & Root also connected to the fuel industry, after the construction company built the first offshore oil platform in 1947. Since that milestone,

much of the construction equipment recognised as a standard in the petrochemical sector was created by the team.

The two came together in 1998 to form KBR. As a result, they created one of the world’s most proficient and respected engineering, procurement, and construction companies. While this would have been more than enough for many operations, KBR has consistently sought to keep moving and growing. To this end, it has evolved to include a vast array of consulting and technology solutions, all of which are provided to a diverse mix of industries.

Notably, KBR lists the aerospace, defence, and intelligence sectors as key clients.

Breaking down an impressive portfolio

KBR compartmentalises the sectors that it serves into three core areas: aerospace and defence, industrial, and public and private services. Within these blanket terms are multiple separate interests,

48 KBR
“No matter the environment or operation, KBR has been a key partner for armed forces and other governmentsponsored projects around the globe.”

each of which is highly specialist and specific in terms of the standards of service that it needs.

Seemingly the feather in the cap for KBR is its intrinsic involvement in the preservation of national security and support of vital governmental departments.

“No matter the environment or operation, KBR has been a key partner for armed forces and other governmentsponsored projects around the globe. Governments partner with us because of our proven record for delivering leadingedge solutions on time and on budget,” KBR states.

“Our solutions enable real-time threat analysis and lead to actionable insight — reducing risk to valuable assets and people. Our experts and advanced technologies drive down the data-todecision cycle and help ensure the right decision at the right time. We deliver the data and increase its accuracy, comprehensiveness and cybersecurity.”

From confidential data analysis to essential logistics, including moving military transport and maintaining fleets, KBR is hands-on in terms of providing a varied, almost turnkey service to the world’s military services. Moreover, in a bid to always be at the cutting edge of new developments, it has positioned itself positively within the spaceflight sector.

While space travel appears to be fast-approaching commercial potential, KBR has proudly worked with every exploration mission since 1968. It might come as a surprise to anyone who hasn’t previously heard of the company that its people man almost every console in NASA’s mission control centre, while also assisting with mission planning, astronaut training and countless other essential tasks.

In terms of industrial clients, KBR is just as diversified as it is within its defence work. Though industrial personnel might not be responsible for the safety of those leaving the planet, they are still laser-focussed on providing services that maintain productivity and progress human endeavour.

From petrochemicals, a sector the company is firmly grounded in, to crude refining, offshore support and more recently, renewable energy developments, KBR has a finger in every pie. Again, despite covering a vast number of bases, including provision, logistics, and high-level engineering, the company never spreads itself too thin.

KBR 49
50 KBR

Instead, it rolls with the punches of being critical to sectors that are prone to fast evolution and manages to stay ahead of the curve every time. This is largely down to the 28,000-strong workforce that operates across 34 countries with a hive-mind mentality and a dedication to upholding the best standards.

Potentially not as ‘glamourous’ as its other core sectors, the public and private service division of KBR is nonetheless keeping the world turning, all in the name of the public good.

“The world is more connected than ever before, and KBR has been a vital partner in designing, building and maintaining the foundational infrastructure that modern life is built upon,” KBR proudly writes.

“From overseeing the world’s largest road infrastructure project, the Qatar Expressway, through roads, railways and water projects in Australia to publicprivate partnerships around the world, we deliver the solutions that keep the world running safely.”

Ready for new challenges

Seeing out 2022 with recognition for

safety culture development (KBR helped BP to secure an award for its ‘zero harm’ safety protocols), 2023 has begun as it means to go on: with new contracts won.

At the start of January, KBR announced that it has been selected by Asian Paints Ltd to provide engineering, equipment and more for the manufacture of eco-friendly paints. Its contract win came as a result of 50 years of petrochemical expertise.

“In addition to delivering a sustainable solution, this project will drive significant cost efficiencies for Asian Paints by integrating their manufacturing and supply chain and reducing import of raw materials,” KBR’s technology president Doug Kelly said in a company statement.

The new Asian Paints contract is likely to be just the first of many lucrative contracts secured this year, but predicting the sectors and clients that KBR will welcome into its portfolio is all but impossible.

After all, this is a company that started out with humble foundations in pipe fabrication to become a major player in almost every vital industry in the world and there’s no sign of the perpetual motion slowing down.

KBR 51
“...KBR has been a vital partner in designing, building and maintaining the foundational infrastructure that modern life is built upon,”

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