California Lumber Merchant - December 1965

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LUMBER AND BU/LDING MATER/ALS

MAGAZINE OF THE WEST _ SlNCE 1922

""a WEJTERI{ BUltDll{0 REVIEW

FEATURES

Manaeins Editor - - David Cutler

Advertising_ Produ_ction lfanager Jerry HrcKey

Circulation Depa,rtmentAndrea Friese

PubllBhers Representatives

NORTHER,N CALIT'ORNIA

Max Cook, advertising and ne\tr's, 420 Market Street, San Francisco, California 94111, Phone Yukon 2-4797.

SOUTHERN CAIIFORNIA

Ole May, advertising and news, 412 West Sixth Street, Los Angeles, Callfornia 90014, Phone MAdison 2-4565 or MAdlson 2-0670.

PACIFIC NORTHWDST

Pete Xlaner, advertising and news, Terminal Sales Building, Portland, Oregon 97205, Phone CApitoI ?-4993.

NEW YORK CITY

Ed A. Dawson, advertising anal news. 285 Avenue C, New York, N.Y., 10009, Phone GRamercy 5-7292.

CIIICAGO

N.C. "Builil" Bellow, advertising and news, 11250 South Halsted Street, Chicago, Illinois 60628, Phone 568-1122.

EDITOR,IAL OFFICES

CALIFORNIA LUMBER MER. CHANT is published monthly at 412 WeBt Sixth Street, ks Anceles. California 900f+. Phone MAdison 2-4565 or uAdison 2-0670 bv California Lumber Merchant, Iirc. Please address all correspondence to office of publication. Second-class Dostase rales paid at Los Angelei, California. A-dvertising rates upon request.

Subecriotion RateB-U.S., Canada, Mexico- and Latin America: $4one year; $7 - two years. Overseas: $5 - one year; $8 - two years. Single copies 50 cents. Back copies ?5 cents when available.

Change of Address-Send subscrip- tion orders and address changes to Circulation Department, California Lumber Merchant. 412 west Sixth St.. Los Anseles, CaIif. 90014. Inelude addre;ss label from recent issue if pgssible, plus lew address, zone numDer or zrp cooe.

Reorint ServicesReprints, Prenri-nts. cover folders (in-both black and vihite and color) on California Lumber Merchant articles and advertisins are available on reouest within the month of issue. eontact our editorial offlces for information and prices on any quantity.

CALIFORNIA LUMBER

MERCHANT is an independent nxagcLzine publislted nxonthla fur those nxenxbers of the lumber and, bui.lding materials industries toho need a,nd want factual, accurate news and d,n ob jectiae analgsis of eaents and products of concern to them in business.

EDI,:TORIAL

Lumber Copitol Moves South

Temporarily that is.

The week of November 8 must have set some sort of a record {or forest products industry meetings in southern California. The Holiday Inn in Palm Springs hosted the fall meeting of the National Forest Products Association in the first part of the week. National-American Wholesale Lumber Association had an area meeting at the Jonathan Club in lros Angeles on Wednesday, and Thursday dawned to a stockholders and directors meetine of Wood Marketing, Inc. at the Beverly Hilton.

Many top industry executives were in town; a few were seen at all three meetings. There was, as usual, a rump session here and there, some soul searching, some criticism of the programs.

NFPA presented a well-conceived program with outstanding speakers, concerned mostly with illustrations of how technological developments can bring profits to the industry. Forward-looking lumbermen were stimulated to develop further their research and development departments. Many of the new products or methods covered by the speakers have already been reviewed in The Merchnnt. One other item of interest was a proposal by Mort Doyle, earlier suggested by National-American, that an advanced training program for young industry executives be established.

Hardly mentioned was the code work NFPA is doing. We believe this is by far its most important function. W'e believe they must set up an educational program at local levels that will: (1) demonstrate the dollar value of changing codes to permit the use of wood and (2) thus enlist local support and interest in this activity.

National-American's meeting was primarily devoted to a presentation by W'endell Barnes of WWPA covering the new grading rules proposed for the species represented by his association. Retailers will be glad to know that the mles will be compressed, written in layman's language, include

simplified span tables and require properly identifying grade marks.

The big news of the week emanated from the glass and aluminum portals of the swank Beverly Hilton. Wood Marketing, Inc., the new corporation set up to handle the marketing and promotion phase of the forest products industry, unveiled a four-year program that delighted some and appalled others. It was a beautiful presentation of a fairly original program {or wood ,promotion. The basic concept is to send a "traveling circus" of twenty trailers, each illustrating a different use of forest products, to 30 major markets. Clinics or seminars for architects, engineers, builders and distributors with pu'blic exhibits for the public. Ballyhoo eight weeks ahead of time- follow up, of a sort, after the Caravan of Wood leaves town.

The good stockholders of WMI, within 20 minutes of the conclusion of the presentation, were asked to vote approval. We understand the directors met approximately the same fate. We ask how the cream of the industry, presented with a $1,950,000 program, a program designed to save the industry from virtual extinction. could be led to the trough and made to drink after 20 minutes, more or less, of discussion?

This program cannot work without cooperation from a permanently established wood promotion group in each market visited. The public and the users of the product mtst have a wood information center of one sort or another to refer to on a year round basis-year after year. You could accomplish this with $1,950,000 a year in 30 centers. If you felt flush you could bring in Hollywood and Broadway occasionally to pep up interest But the store would be open all the time to those who need your know-how. And they could find out at any time where yo:ur ,product is available. And your local distributor could distribute some of his dollars to get people into his store. And local labor involved with you could contribute generously to a perrnanent center.

But for a Road Show! The basic concept may have come from lumbermen, but please don't let Madison Avenue, which doesn't realize the Iumber industry is made up of 30 thousand sawmillmen, each with a difierent approach, dictato an imaginative but unworkable program. Let's get down to the point of sale and spend our dollars wisely.

Fqrm Belt Retoil Sfore Gefs o

Face-Lifting; Cqsh So/es Soor

f)ETAIL LUI,IBER DEALERS with our-

It

dut"d lacilities are invited to inspecl King Lumber Co.'s Shafter, California establishment to see what a faceliftins can do. The firm has just spent in the neighborhood of $10,000 to remodel its store.

"This yard was typical of many lumber yards located in most any area of the country and had not been brought up-to-date or remodeled in years," explains Arthur E. Masters, King president. "The yard had done a good business, but we knew it could do better with an improved decor."

Before remodeling, the Shafter showroom arca was 936 sq. ft. which was extended to 1764 sq. ft. A few additional items were added to the floor display, but essentially it was the same merchandise only displayed in a more attractive manner to permit the customer to make his selection.

"As is common with manv yards." explains Masters, "many of the items now on display were previously kept in the backroom where customers couldn't see them . and thus didn't buy them very often.,'

Paint played an important part in the remodeling with distinctive colors selected for each department-hand tools, electrical supplies, bathroom accessories, garden tools. plumbing supplies. erc.

"W'e realize the value of a se6d 6ele1 combination plus good lighting lor most of our store customers are women accustomed to shopping in well-planned stores," comments King's Shafter manager, Phil Haws.

The Shafter yard is located in a city of approximately 6000 people and the ""onorrry

is dependent primarily upon cotton, potatoes, sugar beets, onions and other agricultural commodities. There are no laree industries in this area. but many .-aliindividual businesses thrive.

King's remodeling program has already begun to pay dividends-the Shafter Chamber of Commerce has thanked the firm for "the outstanding improvements, the excellent workmanship and beautiful design which show good planning."

"Looking at the remodeling in another wol, we have {ound that the average monthly cash sale for Assistant Manager Jim Taylor has increased 226/o," comments Masters, "which shows that our returns in future years will be many times the $10.000 to $11,000 spent on thr: improvements."

CEltlNG TltE DISPLAY serves as a canooy for the check out counter, making use of space that would be otherwise wasted. Remodeling program allowed King to move stock out of the back room and out where customers could see it.

ATTRACTIVE lsLAtlD DISPIAYS are positioned throush- out the newly-remodeled 1764 sq. ft. showroo-m. Few additional items were added io floor disolavs. but merchandise is now more effectivelv shown. ' '

NEAT-AS-A-PIN LlcHTll{G and attractive color combinations have drawn compliments from many women customers. The remodeling program has alieady begun to pay big dividends.

PAltlT and paint supplies occupy a larse portion of the yard's showroom. King offers a comblete line of Pabco paints. Hand tools, electrical suppiies, bathroom accessories and garden tools are big sellers.

Diamond Adds New Link to the Chain

f)rAMoND NATTONAL CORPORAr--' TION added another link to its mammoth, ever-growing chain of retail building supply centers on October 1, with the opening of a new five-acre outlet at Oroville, Calif., replacing an old yard that had been occupied since 1923. The Oroville center is the Slst operated by Diamond National in California, Idaho, Vashington and New England.

The new center will be managed by Max McGehee, a 13-year veteran with the DN chain. Before coming to Oroville, he managed Diamond stores at Williams and Corning.

A modern redwood, brick and glass structure, the new installation provides 3,600 square feet of air conditioned shopping area displaying brand-name appliances, power tools, garden equipment and supplies, hardware, Diamond's brand of paint and other building and home improvement materials.

An additional 6,000 square feet of retail warehouse space displays pre-cut lumber, plywood, doors, moulding and related items. 11,000 square feet of covered lumber storage is provided in the 2r/2 acre

paved area adjacent to the retail facilities.

Following the supermarket principle of merchandising, items are displayed on shelves and racks making self-service shopping possible. All merchandise, including lumber, is price-tagged to make it easier for customers to calculate their needs and costs for home improvement projects. Pushcarts, identical to those used in supermarkets, are available for shoppers and a typical supermarket check-out stand provides quick service not usually associated with the old-fashioned lumber yard of yesteryear.

Do-it-yourself and home building supply shoppers can purchase lumber in small quantities as easily as they buy groceries. The parking assures ample space for shoppers and makes it easy for customers to carry small lumber purchases home in their own cars. Delivery of larger orders is conveniently provided from the lumber center when needed.

The new DN center also has a display area where home owners and buildine contractors may see model kitchens, bathiooms and other home improvement ideas. Cus(Continued, on Puge 80)

ANDARD OR SPECIFIED DETAIL

Pioneers of shop built frames, Vent Vue Window Products (formerly Coor-Pender Company) boasts over a quarter century of experience. We offer regular scheduled delivery to retail lumber and sash and door dealers throughout Southern California. Give us a call for your specified orders -they're our specialty !

Q"olitl and Seruice

Competitive Prices

\f/indow and Door Frames

S/all Pocker

Sliding Door Frames

ril/ardrobe Units

Louvred Glass Vindows Screens I

CEREM0I{Y, C. E. Hinshaw fleft at top lefO, vice president of Diamond National's retail operations, saws through a 2x4 to officiallv open the new center. other DN officials lookins on are Vice President M. E. Jones (second from -left) and Max McGehee (second from risht), manaser of the new operation. Top right photo offers an eiterior view of the new fiveacre center.0N officials and employees (center photo) gather to present a gift to

AT cRAt{D 0PENltlc

Mrs. Harry Stone for her efforts as official hostess. They are (L-il L. J. Motta, Don Wilson, C. E. Hinshaw, Mrs. Stone, Mrs. Max McGeheq W. J. Hanis and Harri Stone. At lower left, a repreientative of Skil powe? tools explains a new product to customers at one of the displays set up at the store during the grand opening. The center's showroom (lower iieht) b-oasts 3,000 sq. ft. of air-conditioned display space. Yard features a comprehensive finance progrim of its own.

Protect Your Cement in

WATER REPEIIENT BAGS!

Cement will stay fresh in storage during the wet winter months if it is packed in Calaveras Cement Company's water repellent bags. They are available for your protection at no added cost. Simply specify that you want your order shipped in water repellent bags. lt's another of the many exlro services that Calaveras likes to give.

A POLYETHYLENE LINING KEEPS IT DRY!

qAN JOAQUTN HOO-HOO Club 3l

L/ racked up a healthy turnout of 150 local members and out-of-towners for its ISth Annual Valley Frolic in October at Fresno's Fort Washington Golf Club.

As usual, it was a busy day with golf, bowling, a concat, banquet and floor show the featured attractions. The golf tournament was played on the Fort Washington course, Marion Snead officiating that part of the program. The big winners were Visalia Lumber's Ray Noble who won the low gross, and Gordon Schmidt of A-l Door who walked ofi with the low net trophy.

Later in the day, Glen Barber chairmanned a bowline tournament at the Blackstone Bowl and Earl Smith of J. W.

Valley Frolic

Copeland Lumber, Visalia, showed his stufi to win the Club 31 bowling trophy.

The big Frolic evening got underway with a Concat run by Fibreboard's Chet Harshner. The International Order and CIub 3l welcomes the followine men into the Order: Fredrick D. Qualli Copeland turnber Co., Porterville; Cecil E. Mauck, Rich Bros. Lumber, Visalia; Nels Blagen and Phillip James, Tarter, Ifebster &

CAIIFORNIA LUIIIEER'ITERCHANT

Johnson, Fresno; Harold Blackwell, Branch Lumber, Inc., Visalia; Ruben Hyatt, J. W. Copeland Lumber Co., Lindsay; Edwin Lorenz, BMD, Fresno; Lyle Livingston, J. W. Copeland, Porterville; Ollie Wheaton, J. W. Copeland, Visalia; and last but not least, Bob McBrieno executive vicepresident of the Lumber Merchants Association.

The new slate of ofrcers and directors of Club 3l are: President, Bert Dennis, Sequoia Forest Industries; Northern VicePresident, Bob Lewis; Southern VicePresident, Harold Fuerst; Sergeant-AtArms, W'ally Kennedy; and SecretaryTreasurer, Bud Barber. Directors include Larry Cannon, Jean Hartsock, AI Reynolds, Jim Duart and Bob Schlotthauer.

VAILEY FR0tlC-(l) Secretary Bud Barber kisht) congratulates new president Bert Dennis. (all laptions from left to right) (2) General chairman Bob'Lewis presents bowling trophy to Earl Smith. 6) Barber presents past president's pin to retiring president Bob Schlotthauer, (4) Golf Chairman Malion Snead presents low net trophy to Gordon Schmidt. {5) The degree _team: (standing, L-R)) Cap Nichols, Harold Fuerst, Don Koch, Bob-Lewis and'Bob Schlbtthauer: 6itting, L-R) Bert Dennis, Charlie Dart. Bob Reid. Craig Gaffney and Chet Harshner. (6) Arouhd the table

(clockwise) are Ham Knott, Howard Ladd. Jim Munv, Al Pechinno and Dick Kennedy. (7) Brace Gurnee add Wally Kennedy. (8) Cal-Sac's Gien Butler, Jack Lane of Ace Lumber, Larry Whittaker and Harrv Mc0all. 0) Sherwood Hall of Hollow Tree (centei) with Mike Coonan and Hal Rolff. fl0) Chuck Harrison. K-Y Lumber's Jean Hartsock and Reeves Chambers: (l1l Louie Frame, Duke Nelson of Kellner Lumber. and Wendling-Nathan's Gay Bradt. fl2) Bob Rader of Mother Lode Lumber, Jones Webb. Al Smith of Farmers Lumber and'Brian Bonnington. (13) Louie

Frame and Arcata Redwood's Paul Ward. (14 Home Lumber's Charlie Marsh and his guest chat with Visalia Lumber's Ray Noble and Ralph Lamon. (151 Burt Gartin and Bob Wrieht. (16) Norm Cords of C,ords Lumber with John Ward -of Home Lumber and his son, Bob. {17) Masonite's Harry Ashley and Willis Kelly. (18) Club No. 31 attornef Hollis-Best and Rosevil[e Lumber's Willard LaFranchi. (19) Bill Mapier and Harry McCall. 00) Ron 0'Connor and Damon Bailey. The San Joaquin club member responsible for the show and dinner was chairman Bob Lewis.

"*.' f4

TO ALL OUR FRIENDS, CUSTOMERS and SUPPLIERS

We wish to extend our sincere appreciation for such a happy association during the past 15 years. All of us would like to take this opportunity to wish all of you A TRULY MERRY CHRISTMAS and A HAPPY and PROSPEROUS NEW YEAR.

#F€AF

SID SIMMONS/ANN STMMONS/ROY STILLWELL/GALE DAUGHERTY/ART M EEHAN/BILL DEUEL/GEORGE McMANUS/ MARSHALL JACKSON/ FLOYD BEATY/ LOUIS

KUNERT / TOM REIFER / HAROLD SIMMONS / DOROTHY

S.IMONS/ BETTS GOODFELLOW/ DOROTHY HAGERMAN/ IDA WALDEN

8725 CLETA STREET

DOWNEY, CALIFORNIA

P.0. BOx 489 {213}773-1910

Los Angeles Club Initiates Seven

HE INITIATIOI{ of seven new kitrcns. a visit by Hoo-Hoo's executile leep j il plus a good go at the goll greens highlighted thc Novemlrer meeting of Los Angeles Hoo-Hoo Club Two. The concat was in the ff;.U," halds oI Vir.t' President Ken Cole-

Commenting on the secontl oldest club in the fraternity. visiting national officer Bob Holder remarked that the Los Anseles group had tlre kind ,rf lru.llt, and go thal was the lital factor neetied in the current revitalizing of Hoo-Hoo nationally.

In golfland, the low sross goblet went to Ken Kenofiel. a Burbank retailcr. Low net was a tie between Hugo N{iller and Jim Barnes.

First flight winners were Norm Wcndell and Bud Nelson. Second flight prizes were earned hy Hugo Miller and Rome Hanning. Jim Barnes and l)orr Swartzendruber nabbed one and two in the third flisht. Hacker honors went to Les Gessel.

SURVlVltlc CONCAT are (l-r) Kenneth Vise, Don Regas, John Eckstein, Lee Gessel, visiting Hoo-Hoo officer Bob Holder, Don Jackson, Henry Kindness and Chuck Duggan. 0) Norm Wendell, Raiph Cardwell and Bud Nelson. (3) Dorman Dane, Ben Gardiner and Ken Coleman. (4) Ken Vise and Stan Mago. (5) Frank

Quattrocchi, club president Don Johnson and Bob Holder. (6) Don Swartzendruber (R) and unidentified friend. 0l Harold Cole and Clarence Bohnhoff. (8) Ken Kenoffel, Ben Gardiner, Huso Miller. Don Gow. Bob Holder, John Lipani, Don Jo[nson, Dorman Dane. Glen Emmerton and Henrv Wescott.

Some plywood marrufaeturers

tell yon: We guarantee it.

1. Exterior plywood won't eonre apart-ever.

2. Interior plywood wittr exterior glue can be stored outdoors for at least a year.

8. Interior plywood with interior glue will stand up to 6 months outdoor storage.

Weyerhaeuser

Iilleytrh*euser 4-SG!UA*"Eo SOPI!\IOOD PLYWOOD

GLT'E.LINE PERT'OR'II'IAI\ICE GIUANANTEE

All Weyerhaeu*r 4-Squafe softrnmd plywood is guaranted against delamination (glue-Iine lailure) dudag outside stonge:

{a) Exte$or type fo1 any le*gth of time,

(b) lnt€riortype with exterior glue for up to one y€r.

(c) Interior typ with interior glue for up to six months when stored oft the groud (one year if atored under tarp).

In addition, each t]?e is guaranted against delamination for the lile of the original installation. under moiaiure conditions not exceeding the American Plywmd Alwiation r*ommendations lor lhe particular type of plywmd. This guarantee applie only to Weyerhaeuwr's first-quality plywood bearing the 4-Square trademarl, as it is being produced at the time of publication of this guamntae. It doe+ not cover the efiects of surfac weathering. Sanded and touch-ssndsd grades in paftirular should be +tored inside and protected during the cour* o{ construction lo presrye the smooth surface.

Should any Weyerhaeu*r ,l-Square soltwmd pllvood lail to conply with this guara:rtee, Weyerhaeuer will replae the plywmd (jncluding installation Labor if required) or. at its eltrtion. make a lair allowance therefor not to exceed the price for the shipment involved. However, Weyerhaeuser musi be given wditen notice within 30 days after discovery of any such noncompliane and a reasonable opportirnity to inspect the product prior to any alteration or repair.

Purehiser! ot {-squ..! plryod frcd weyernaeuser sutomal'cally r€cerve thi3 F.formana€ gramnlee, lt mr! ba silendad !pdn resa,€ ol theproduct.Anyclaims are tob€ proc.s* th.olgh the inlemcdralE par iie4 twolved. fhis gu.r.ntoe is in .ddition to wcterhaelse/s slrnd3rd luarante ot qurtty .r tne ime ot sF,pm€nl s€l lodh in its Sene.at term! or s.'e

Weyerhaeuee! Comperly Tacoma, Washington

CALIFORNIA LUMBER MERCHANT Plan of the Month

by HIAWATHA ESTES, A.|.B.D.

These exceltent house plons ore for sole os ore Mr. Estes populor Pfon Books. Mony retoilers olreody sell or provide his Plon Books os o customer service of proven populority. Mr. Estes house plcn column oppeqrs in mony publicotions in the West. Use the coupon on this poge for informolion without obligotion.

E-JUST AS YOU-are always looking for unusual features to-incorporate into our desigas. Such distinctive extras make a home both personal and outstanding.

This exciting plan boasts an atrium which contributes considerably to private outdoor living. There is also a wide patio at -the rear of the home where the rear yard can be used and enjoyed in semi-private outdoor living.

On each side of the roofed front porch, there are reflecting pools. These pools extend under wide obscure glass stationary windows which hank the dou,ble doors which lead from the porch to the atrium. Similar glass panels flank the door leading to the entry at the rear of the atrium.

From the generous sized entry, there is excellent circulation to each area of the house. Note how sliding glass doors provide direct access to the atrium from both the family room and bedroom hall. A conventional door opens from the garage to the atrium.

Clip lhis money-mqking coupon!

Please send me complete information about the special volume discounts to retail dealers, on complete working plans and a full selection of home plan books.

Name -.- ! I

Firm Name (lf Any)Address----

The living-dining area gains spaciousness from completely open planning. Only partial walls separate the entry from the living and dining room. An abundant amount of light floods this room from the entry windows, and through the wide sliding glass doors opening to the patio.

The all-purpose family room-kitchen is ideally located in relation to the entry, atrium, dining and garage. The cabinets forming the broom closet, pantry and built-in oven extend from floor to ceiling but there are openings between the remainder of the cabinets sep. arating the two rooms.

Family meals can be eaten in the huge nook area. This means that the family room need not be used for family meals which is so often tru,e in many of today's designs.

A door opens from the kitchen to the garage. Laundry facilities together with the water heater and furnace are located here.

It is impossible to tell when looking at this attractive exterior that it has an atrium. Wide panels of stone veneer plus a low stone planter enhances this exceptionally appealing exterior desigrr.

Exclusively for California . .

GALENDAR

DECEMBER

Hoo-Hoo-Ette Club 6-December g, Annual Christmas party. yan_ kee Pedlar restaurant, Burbank, lVestern. Forestry and Conservation Assn.-December g-10, Annual meeting. Bayshore fnn, Vancouver, B. C.

Los Angeles Hoo-Hoo Chrb 2-Ilecember 10, Golf, dinner and en- tertainment. Palos Verdes Country Club.

Peninsula Hoo-Ifoo-Ette Club 8-December 10, Annual Christmas Party, 7:00 pm., Hillsdale fnn, San Mateo.

Sacramento Hoo-Ifoo Club l0g-December 16, Annual ChristmasBingo,party. ,Country Club Bowl.

to more and more California dealers and distributors. For year around supplies of dimension lumber and precision-trimmed studs, depend on D & R and these 4 Oregon and Washington mills:

Old Growth Fir Dimencion from F.S.P. Lumber Co., Port Orford, Oregon

Hemlock Studs from Warrenton Lumber Co., Warrenton, Oregon

Hemtock Dlmencion from Westport Lumber Co., Westport, Oregon

Douglar Fir Studs from Shepherd & Dasher Lumber Co., Longview, Wash.

San Francisco IIoo-Hoo Club 9-December 12, Annual Children's 'Christmas Luncheon, Fountain and Crystal rooms, Fairmont Hotel, cocktails 11:80 with lunch and show 1:00 pm.

Oakland Hoo-Hoo Club 89-December 20, Annual Christmas party, Villa Peluso.

JANUARY

National Particleboard Assn.-tonuary ll-12, Annual meeting, Valley Ho Inn, Phoenix, Ariz.

Los 4,ngeles lfoo-Ifoo Club 2-Ianuary !4, Monthly meeting. Golf, dinner and entertainment, Candlewood' Countr5r Club.

Humboldt Hoo-Hoo Club 63-January lg, Railroad Nite, Eureka Inn.

Mountain States Lumber DealerS Assn.-Januaty 2g-2g, ?Brd annual convention and exhibit. Denver Hilton. Dinver.

FEBRUARY

Western Retail Lumbermen's Association-February 4-b, Annual Convention, exhibits at Memorial Coloseum, portland, Oregon. Imported Hardwood Plywood Association-February g-11, Silver Anniversary Convention, Erawan Garden Hotel, palm Desert, California.

California Retail Hardware Assn.-February 20-22, Western States Hardware, Houseware, Paint & Garden Supply Show, Brooks Hall, San Francisco.

Now, over 5,000,000 feet of dimension lumber and studs monthly manufactured especially for Southern California construction needs.

Art Neth would appreciate an opportunity to tetl you how you and your customers will benefit from using dependable D & R dimension and studs. You can reach him by calling 872-'lZgO or 7g3-0b44.

A. W. NETH, Lumber Sales

Southern California Representative for

General Offices: Portland, Oregon 97201

Fast, regular ocean shipments by barge frpm Southern Oregon and the Columbia River direct to Southern California.

Qunlrry Build,ings Cost...Bl,rt Tbry Also PAY!

Does your firm need more lumber storage facilities . . milling buildings. . . office space . . . all-weather l,oad assembly center?

And do you need QUALITY buildings . at a L,OW COST?

Only TREATED POLE BIIILDERS offers you a complete package of professional service that includes:

Design-

We design large or small pole-type buildings to your needs obtain permits . . do engineering . construct turn building over to you completely ready for occupancy.

StlME C(|MMEI{TS (l1{ (|UR W(IRK

A Retailer:

Quality-

Only best materials are used. We are Qualified Contractors for the Forest Products Division of Koppers Company, fnc. workmanship-'i:t*"Jt'#,?1il"%Ti;,#lxltt?#i'*'carpen-

Speed-

Prices-

Need a building fast? TREATED POLE BUILDERS, INC. can erect a 10,000 square foot pole building in as little as 10 days.

No other type of building is so economical. We invite comparison.

Why not consult with us before starting your next expansion program? Just fill out and send in the attached coupon . . or call Leon Durham: (Area Code 714> 986'44ffi.

"Workmanship and materials were the highest quality. You were cooperative and fair with respect to changes and additions during construction. I most heartily recommend Treated Pole Builders."

George V. Barr, Vice President Barr Lumber Co., Santa Ana, Calif.

A Wholesaler:

"You can certainly count us arnong Treated Pole Builders' satisfied customers. The storage warehouse they designed and built for us is ideal for our type of operation. And the price is easy on the wallet."

Bob Gaylord, Vice President Fir & Pine Lumber Co., Burbank, Calif.

I Mr. Leon Durham ,

! Treated Pole Builders, Inc.

I 621 East Princeton Street

! 0ntario, California

! Please send me E more information; ! have your representative ;

LU MBER STORAGE BUILD/NGS

62I'East Princeton Street, Ontario, California Telephonez 956-4465 (Area Code 714)

! call, concerning your complete pole building service. :

EARR TUMBER C0tlPAl{Y selected this retail complex that includes a lumber flR & PltlE tUl[BER C0ilPAl{Y, a wholesaler, chose Treated Pole Builders to erect storage shed, an office building and even the sawdust hopper in background. this warehouse for lumber storage at their Burbank, Calif. distribution yard.

HILE PRACTICALLY EVERYONE in the civilized world stops every year to make note in one way or another of the greatest of all holidays, Christmas, Iittle thought is

given, even in sermons, to the man on whom we rely completely for the Christmas story. When the story is told to wide-eyed youngsters of the birth of the-baby Jesus, cradled in a manger, and of that heavenly chorus that attended the event, seldom is mention made of the man who alone gave the world tllat treasure. So, every few years, in this Christmas editorial space, I try to tell again of that vastly interesting man io whom all Christmas celebrators. owe so much: Doctor Luke of Antioch. I feel, to paraphrase the old corny remark, that o'they haven't done right by our Luke." It seems nothing but fair that the man responsible gets at least honorable mention.

Who gave us Christmas? Who was it that discovered the shepherds on the hills near BetJrlehem? Who gave us the picture of the angel who appeared to these simple shepherds to announce the coming of the King? I[ho alone, told the emotional story of the blessed Babe who was born in a manger in a stable where these same shepherds found and worshipped him? What man has thrilled the souls of humans for nigh two thousand years with his sublime words: "And suddenly there was with the angel a multitude of the-heavenly host praising God and saying Glory to God in the highest and on earth peace, good will to men" ?

BY JACK DIONNE

His name was Doctor Luke; Doctor Luke of Antioch. He was a Greek physician in his earlier years. And toward the end of his splendid life he wrote a long letter to a Roman scholar named Theophilus, concerning the rbirth, life, works and death of an humble Jew, the Son of a carpenter. So it was that the most sublime story in the history of mankind came to us through the means of a long letter, written by a Greek, to a Roman, about a Jew. That letter is the Book of Luke.

For in the Book of Luke, and only there, do we find the story of Christmas. There, and there only, do we get the inspiration for the ringing joys, the sublime inspiration that we call the Christmas spirit. We depend for our history of Jesus and the religion He founded on the four Gospels of Mathew, Mark, Luke and John, and the Acts, all in the New Testament. Mark and John tell us nothing about the birth of Jesus. Matthew does tell of that birth, of the wise men who came from the East and found the new-born Babe in a house in Bethlehem. But nothing about a stable, a manger, the shepherds, and the glorified angelic chorus; nothing of the things that gave us Christmas. Matthew, Mark and John were contemporaries of Jesus. Luke was not. He was one who came after, and who, perhaps a generation after the crucifixion, gave us the beautiful Christmas story.

Willits Redwood Opens $500,000 Finger loint Plant

N-lt.l ll'i Ill.lr\\or)1, l,liolr[ r lr. ,r

Yl .i,,..,1rr' ,'l,l (.li \ r,.rlrr,,,,rl |1,,rlrr, r.r uirlr tirnliel r('s('r'\('s irr lroth Ilerrrlolirrc

itrrrl l-Iunrholdt t'orrnlit's. opt'nerl ils nt,rr (rO"(XX) sq. It. firrgt'r' joint plant in \\ illits last rnonth. 'l'[rc ntu. $500.0t)O irrstallltiorr is lo<'ated on arr I I acre tract .just t'asl of t [re \\I-P tracks ()lr propertt- [ornrcrll ,,uut'd hr' [-rriorr Lrrml,t'r Co.

\\'hat is cltscrilrt,rl li.r'mant as orrt'ol llre m,rsl n)'rilr.r n fi11s"r juint l,lirrrl" ,,i ils type in tht' inrlrrstrr-. the nt'u \\'illits insl.allatiorr llso lrorrses lht' r.ornpant''s paint primirrg.- lirrt' 'rvhit.h it acqrrirt.d frorn Cir.ard a fet lt'ars ago.

''\\'r' nrt' slrooling- Ior' frrll rrtilization of ottr tinrlrlr'"" plant marlag('r I{r'rr Smitlr pointcrl orrt us l e torrltrl llrt. facilitr'. "trrrrl ut' plan to lrrrr- lrrmlrt.r on Ilrt orrtsidt, l]rcrr u'r'Irrrilrl lrl) ()rrr cupacilr lo llo shifts."

Srrrilh. u'ho dirt't tlrl constrrrr'tion rif tht lrlarrt sincr, earlr- 1965. llso rrotctl that lrr,t rnrst' of tht' r'ersatililv of l[rt' opt.ration hc is alrL' lo mauufaclrrrr' lrrnrlrt'r' to prar.tirllli' arrr- slrt'r'ilication.

l)rotlttt'tion of firrislri'rl lrrrnlrt'r' rill l,r' llrorrt 20.000 lroar<l ir.r't yl,r shi[t. All stock u,ill lrt'kiln drierl arrrl facilitit's rriil hlrrrllt. rrll rlidths of onc irrt.h rrp to f 2". tlrt slrrrl Ior 5/1" ancl []i 1,". Lr.ngths art'rt'grrllllv available to 2I foot. rvith spt'<.ial olrlr.rs acct'ptcd lor lorrgt'r lt'ngths.

ttIu fact. if sonrr.hodr. \\ilnls l pir.r.e strt'tching lronr btrt, lo Lavtonr illt'. l'r"ll rnrkl il f,,r'lrirrr.'l'lrirl'. rrirrrl I rrlrrl 1,, strt'ss. llrr'fact lhat \\e (.all srrplrlr-anr' rt'asorrabk'r,rirlth and arri lt'rrsth lhal can lrc slriplrctl. r'rrt to length uith rr lolt'r.anr.e of !! irrlh"" Srnith crlrlaintrl.

Salt's oi tlrt'nt'rr planl rrill l,t'handlt'd lrv tlrr'"llrrlt'tt Bor.s." Starr arrrl his dar:1. Lco. n ho lt,arlilr- atlnrit tlrtl lll intr.igLrt'd u'ith llrt' possilrilities of lht rrt'* "c,onIinrrorrs Irrrnlrcr" opt'r'atior although tht,r''ri' rrol r;rrilc n.aclr. fol thal l,ar,tonville ortltr. Ir.t'rr Smith mt.ntiorrt'rl lo rrs tur'lier.

Assembly machine. Roll at left running slower than one at right squeezes joints tightly together.

Finger jointed lumber coming out of assembly machine, cut to length with a tolerance of 7e inch.

Willits president Russell tlls (left)

handle up to e larsp npr-

Stock being fed to jointer. Pallei hoist in background holds stock already cut up and ready for jointer.

Assembly feed. Stock has fingers on both ends here and the glue has been spread.

and Ken lne new Smith, fi nge r plant manager, admire the work ol joint operation.

General view of complete finger joint operation FIow of materials starts on chain at left and ends up in stack in right

foregro u nd.

Annual Family Weekend Staged

By Los Angeles

Hoo-Hoo Club

f\OI{TINUING A POPULAR practice of v recent vears. the Los Anseles Hoo-Hoo Club Two las again held its "annual family weekend for club members, their family and guests.

Again this year the outing was held at Green Tree Inn, near Victorville. It was held a month earlier this year (Oct. 16-17) in an efiort to avoid the cold and snow that caused the golfers to retreat to another course,

Always a casual afiair, this year's schedule was an easy-paced afiair that let the members and their families take maximum advantage of the resort hotel's facilities,

The Saturday night diirner dance featured a door prize drawing that has become a favorite of the ladies. The reason may just be that upon entering every lady

gets a ticket and later, at the drawing, gvery ticket proves a winner and no one goes home empty-handed. Not a bad deal!

As there was no snow, the golf jousting was all done on the links surrounding the inn. In the winner's circle for the first of the three flights was Buena Park retailer Bud Nelson. Second flight champion was Don Johnson with third flight laurels going to Jim Barnes.

The accuracy championship was won hands down by genial Pat Regan who must have set some sort of record by hitting five houses! That alone would have won him the prize, but true to the spirit of a champion he topped his own earlier feats by beaning some poor citizen who was out raking leaves in his backyard. No doubt about it, Pat, you're our champ.

llliltltR-DAtICERS AT PARIY included (l+) Bob and Joan Ruhlow and Betty Johnson. (3) Hugh and Theone Hurth and Harriett Both. (3) Pollv and Dorman Dane. (4) Nancy and Bud Nelson, Marf Gardiner and Ken

Coleman. 6) Col. Calweit, wife "Pinky," and Dick Learned. (6) Jerry McGuire and Mrs.-'Ed Hughes. (il Ed Hughes and Tine McGuire. (8) Ed Both- and Donna Regan. (9) Frank Quattrocchi and son Teddy.

(.l0) Dolores Coleman and Ben Gardiner. (11) Wally and Kathryn Lingo. (12) CLM's Marti and Dave Cutler. (13) Don and Edie Gow. (14) ioyce and Glen Emmerton. The dinner-dance highlighted the weekend.

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(Complete diagrammed instructions come with every packaged READY HUNG DOOR unit.) Squeeze both halves together and nail through stop and jambs into trimmers- Check swing and final clearance of door. That's it-in less than 15 minutes!

tor all types of new construction for "do-it-yourself"

White Re-Elected NHLA Presidenr

DON F. WHITE. president of White .u Brothers, Oakland. Calif.. was re-elected to his second term as president of the National Hardwood Lum,ber Association at the 68th annual convention of the group held during October in Chicago.

All other officers of the association were also re-elected. They are vice presidents

L. D. Kellogg, H. p. Staniforth, and Gordon R. Connors.

White is a past president and director of the Pacific Coast Wholesale Hardwood Distributors Association and of the National W'holesale Distributing Yard Association. A director of NHLA since 1954, he has been active in the operation of the associa-

tion since that time, occupying berths on several committees.

White has spent his entire business career at White Brothers, one of the West's oldest hardwood firms, established in 1872.

In his acceptance speech White warned the group against complacency within the industry and pointed out the neerl for a far-reaching research and development program to stem the encroachment of competitive products.

"Just because we have a product that to date has never been successfully duplicated artificially does not mean that some technical breakthrough might not yet reward the inspired ,efiorts along these lines by

some other industries," he said. "Just about every potential competitor we have for both hardwoods and softwoods puts great stress on research." he added.

Another highlight of the convention was a speech by C. D. Dosker of Louisville, Ky.,

be required to have a thorough working knowledge of hardwood grading rules.

As -a closing feature of the meeting, Pr:esident White chaired an open forum by mem,bers who were invited to voice their opinions on any subject pertaining to the hardwood industry.

DON WHITE, new president of NHLA, addresses the association at the opening session of the convention, who indicated the necessity of selling lum,ber on the basis of its utility. He urged that greater attention be given to log grades and that lumber salesmen

0FFICERS reelected at the NHLA meet were: (L-R) L. D. Kellogg, first vice president; Don F. White, president; Harold F. Staniforth, second vice president;

Gordon R. Connor, third vice president, and M. B. Pendleton, secretary-manager of the association, White has served as a director of NHLA for l0 years,

@bristmns @beer fl

Tbeurty U,sugt sn!

Perry AcuffBert AdomsPerry AdcockA. D.

AdkinsFloyd AdkinsonChorlie AlbersJim AllenLorry AllenJqck Allenbylen Allison -

Chorlie AmesDick Anowohlsn AndersonBob

ArkleyRobin ArkleyOrville ArmstrongSotchmo Armstrong -Fronk BoderJock lqkslJs{

BornesGuy Bqrneftef{qa BornetteWilbur

lqlyEd Bouerlqn Bortelsl,u5fin Botchelder

Bill Beqleflsnft Benoccip6n BenneftJq6k

BergstromJss Bftlspkfvqnft BishopE. A.

BishopEd llunlHorry BoondEd BoiesDick

1661fuPhil BornLeon BowlinBill Broley -

Chet BrotsslHorold BrottenBud lygn6qn -

Orvifle BreseeJeII BrooksBob BrownHol

Brown$lqnlsy BrownAl BufkinJoe Bugley -

Norb BundsshuhGlenn Burkel(sn Burkes -

Homer BurnobyJ63ft ButlerQlq7s66s Compbell -

Poul Compbell- Poul ContoRolph Cordwell- Jock

Corey\{q71gn ChorlofteGlen ChosteenAl

ChildsJ. O. ChilfonEsther Chong|y{svyin

ClorkChuck CloyBill ClemoFronk Qlsmgns -

Lloyd ClineHerb CobbleBob CollierJim

CollinsRed CoonsfTsd CoutureBill Cowling

Bill Cowling t1.Fronk CrowfordBing Crosby -

Duone QyeyGeorge CudworthDwight Curron -

Fronk CurronQssvge DovidEd DqvidsonMiles

DqvidsonSom pqyisDon DoyenGeorge De-

BritzVic Delours6fiMorco DeNicolqiKen

DietelJq6ft DollorR. P. Dougonlvq6 Dow -

Phil Dubqldilsynls DubnowOlin EosterleyEd

EdmunstonDick Eggleton$6n EisnerJohn

ElderBob EldredgE$1ey ElliottDick f6lssn -

Roy EngstrondErik Engstromts1ry EssleyFrqnk

EvensonObie EvensonQso;gs EyerJim Foir -

Jock FoirfieldJock FoirhurstBill Follertlen

Forrislgenqlcl ForrisLyle ForrisBob psss! -

Tony FeigerJohn FergusonFitz FitzpotrickErik

FlqmerTom FlemingQlsnn ForneyEd FounfqinChorlie fq1Woody FritzFred Furtsch -

Joe GollqcciBob Golleg[ErJohn Gonohl -

Woyne Gqrdnerlen Gordinerl qa Qq7me6 -

Gene GoutftisyJim GouthierBob Goylord -

George GeibPete GeibQssql GibbsDungon

GibsonQssvgs GibsonJock GibsonPhil Gilbert

Denny GilchristJim GilchristQs6g GirordBud

GoochDole GoodwinJohn GordonRichord

GroyLen GreenQ6lden GreenslodeEv Guern-

seyAlon Hole, Jr.Joe HollCopt Nick Holl

John HolstedBob HqlversenBill Hqmmer

John HomptonL. M. HomptonBill l{q6En -

Ben Honsberger- Bob HonsenJsftn Honsenften-

nie HornewSyqnk Horrington$ftuqrt l{qlyis -

lvon Hort|rlefen Hothowoy$1sys Hothowoy -

Joy HebertAl Hellevp6n HelmigQsTden l{sn-

dersonlqyry HendersonBill Herndonlsu

HertzbergSlim HightowerQsevgs HinkleFred

HitchinsPoul HollenbeckfyE{ Holmesf,en

HopkinsBill HormuthJim HormuthDick Hos-

kinsJock HostetlsTRoss HostetlerMqx Hous-

fsnSherm HoytHowqrd HughesJqck Hughey

John HuntBill HunterCy lrvingDick Jch-

rqusJoe JqhrousBob tellreyChuck Jenkins -

Jim JohonsenDennis JohnsonQso;gs Jsftnsen - Milton Johnsonlgonsld Je6EsHorold Kohn

Greetings to @ur frnenlis

LindohlJim LindermonCliff LindholmSig

LindrothJock Lindsoy\f,qrrsn LindsoyWolly

LingoGront LovegrenllquTis LuxfordAbe

Lymonlss LynchBob LynnJock Mockey -

L. H. MscReynoldsJim MoherLloyd Mongrum - Bill MormionEd MqrineouBob MsrriottEd

MqrshollDick MartinJim MortindqleJsln

MosonJim MqtthewsMqtty MotisoffBilly

Moxwell- Ole MoyJim MoynordMoc McCouley

Hq7ly McCouleyHugh McConnellBill McCoy

Rolph McCullochJqs6n McCune$1qn McDonold

Mike McFqddenl{q;1y McGohey$qrn lv{6GougheytE1ry McGrewQg77y Mclntroelsrt

McKeeKingston McKeeMoc McLeornDon

McMonis{fthu7 MedeirocRoy Melinpen

Mieuller\f,qyne MeredithTobe Moehnke -

George Michoudr{4 MilhouptBud Miller$u77

MillerGlen MinerAllen MoffottMr. ond Mrs.

MonschkeBob MonsonArchie MooreLorry

Mooref,u3s MorgonBob MorseFloyd Mullen

Jeyry Mullin\f,qynE MullinGus Meyers -

Woyne NelsonYirg NesbittJim Newquist -

Johnny NikkellQus NordstromBob Norton -

Lloyd OlsonWhitney OlsonFroncis O'Sullivon -

George OttoAl OwenSqtchel PoigeBob Pollow

f 16ls PorcherVirgil PqrtchlqyTsn6e Poyne -

Ed PeckBud Pedersenfrunft PerryJock Peter-

sonPete Peterso6f,qy PetersonJoe Petrqsh -

Bob PeytonFrosty Phillipsflqr;y Phillipslsg

PierceSmokey Pittmonlu71 PletcherCorl Por-

terGleqson PowercCorl PoynerMel Prowitz -

Som PrebleDove pvi6gDenver PyleSmiley

Quicklqv;y QuinlonHorry QuentmeyerCorl

RomstromBill R.ondollBill f,quBill Roy -

Chorlie RoyJock ReoHql ReeveBud Reitz -

Lon Reynoldsfe6 ReynoldsYerl RhineDorrell

RichqrdsonJim RichordsonPutnom Robbins -

Clif RobertsCy RodokowskiBob f,e{ffksv -

George RodeckerBill Rogercl(En fts6sJi6

RossmonBud RoussequJohn RudbochBill

RuggBob RushingHerb RyonClint Rygel -

Roy SondefurGrover SoundersPoul $su3E -

Erve SchlictgnDuke ShonomonBob Shonnon

Bill ShorpDick ShqwHiroshi ShimookoEd

ShumonQg6vgs SchmidbouerDick Schultz -

Clyde ShumokerChorlie SiffordBob Sitchler -

Clork Smithpen SmithHorold Smith\Mqllst

SmithCliff SmootEk SnopesFlem Snopes -

Stork Sowercpuftg SpeerRoy Spencelpsfs

SpeekPoul StokeMel S'tornesp6n Steffensen

les SteffensenEd Stonerlen Stovoll -

Chqrlie StrotherBob SullivsnJohn SullivonJim

SullivonDon Sundstromfs6 SuppleBob SutfenFred SuverkrupGregg SuverkrupJohn

SuverkrupWolly SwqnsonDon Swortzendrulsl -

Don SwindollTony TokoshirnoJock Toroson -

Frqnk ToylorPhil ToylorWqlt ToylorJohn

Tennontl{sply TerrellFred Thompsonlys

ThompsonWolt ThompsonTim Timmermon -

Eorl TitusJohn TronbergWill TweddleRich

TuckerteJI TullvRex VowellAl WohlMike

WolshGil Word\f,syng WqrdellfEvTy Wore

Mqrk Weinert|lsy6y{ Wellmon -Horley Werner

-

George KorttunenQelden KeithJohn Kelly -

R.uss KeltsMeqd KibbeyChet KingJ. C. Klein

Bill KnudsenLowell KolbCorl Kufferoth -

John KyncyBill LoGrongeFloyd LoierLou Loke

pvsy LombJohn LonigonHercchell Lorrick - Leon Louderboch _ Bob LowderAl LewisBob

\f,q77sn WexlerHugh Wilhoitfvnis White -

Hol Whitel{qv7y White@sqvgs Williomsl{evgon WilliomsVern WilliomsDove Willis -

Chuck Winder$s6 WingoteBud Wimberly -

Tim WoodJg'qn WrightJock Zoloho. Wholesole

Som Witzel\f,s71sn WitzelQeTdsn Wollord -

disfribufes fhese brond nome building producfs for the lumber deoler

ilails-Double-Grip & Dri-Tites

Colorado Fuel and lron Corp. -

Nails, Poultry and Stucco Netting, Hardware and Screen Cloth-Welded Wire Fabric

Gelotex Building Products-Ceiling Tile, Roofing, Expansion Joint, Building Board, Sheathing and Hardboard

Filon-Reinforced Fiberglass Panels, Rolls, Flatsheet

Plywall Poly-Clad Prefinished Panels-Matching Moldings

Heatilator Fireplaces

Henry Co.Roof Coatings, Adhesives

lletalbestos-Prefabricated Chimney

Rylock-Aluminum sliding doors and windows

Brrnie llardboard

Kordite-Polyethylene

Arrow Tackers and Staples

llichols AluminumScrew Grip

Nails

Revere Copper & Brass-Aluminum

Roll Valley

Reynolds AluminumReflective Foil Metallation

Fortifibre Building Papers

Ceco Steel Products-Metal Lath.

Corner Bead and Cornerite

Sheetmetal Products

Southwest Steel Roltinc MiilsFence Posts

Steel Products-Pipe, Rebar-Foundation Bolts and washers

Somple Bollot Stirs Stink

A "Lumber Standards Preference Ballot " mailed out by five trade groups as a private sample of industry opinion regarding size standardso has been violently attacked by other segments ol the industry and by the Department of Commerce.

J. Herbert Hollomon, assistant secretary of commerce" said that he was "shocked" and that he felt "it is certainly clear that the forrn and content can be misleading and will undoubtedly mislead many persons who receive it." The ballot was mailed to the same pdople as the 1964 Department of Commerce standards poll.

Russ Fryburg of Timberlane Lumber Co. in Eugene, representing one of the ballot sponsors, replied to Hollomon by telegram that "we feel there was nothing connected with our activity which could be interpreted as implying official sanction or participation by either the American Lumber Standards Committee or the Department of Commerce."

The balloi in question is in postcard form, has an 'oA" and a "B" choice and is to be returned to a Portland firm of certified public accountants. Choice "A" is essentially the position of those in favor of the so-called green sizes. Choice ooB" is the size'compromise worked out by the ALSC and submitted to the Commerce Department for approval earlier this year. The Commerce Depart ment repofiedly plans to mail a ballot in 1966 for industry voting.

All five of the ballot sponsors have a member or alternate on the ALSC and so state on the ballot. Thus some others in the industry feel they are ,implying they have the unofficial sanction of thl Commerce Department.

Wendell Barnes, Western Wood Products Association executive vice president, has questioned whether they should be allowed to remain on the committee. The ballot sponsbrs are the Western Lumber Marketing Association, Lumber Association of Southern California, Tfiestern Softwoods Committee, New York and Sub. urban Lumbermen's Association and the New England Wholesale Lumber Association.

The WIIiPA and the National Forest Products Association have both been active in warning industry members to ignore the ballot and have made a number of mailings to get across t}eir viewpoints.

Evqns Products Still Diversifying

Evans Products Co, has agreed to acquire two manufacturers of precut and custom-built houses and a finance company for a total of about $9.5 million in cash and stock. Earlier, Evans announced the sale of timberland and a plywood mill for about $13 million:

Evans said it will purchase M. Capp Manufacturing Co. and International Housing Corp. for about $8 million in cash, and Rand Acceptance Corp. for about $I.5 million in Evans common stock. All three companies are headquartered in Minneapolis.

M. Capp Manufacturing and International Housing are makers of precut and custom-built houses. Rand Acceptance finances sales of the houses. M. Capp Manufacturing, "."oidirrg to Evans, con. trols the other two companies.

Alter hearing scattering reprts ol late deliaery ol Cdifornia. Lumber Merclwnt during the ln"st ttoo mnnihs we contacted the Post Ofiice anil a.skeil them why.

They exflained, (frankty) tha.t they weie short-lwndeil and tlwl, it was a tenporary situation, generally. But tlwt il ilelioery rcntinues hte it would be aduisable lor rm,ilers to check wi.th their locol ma.iJman nrd, post oft,ce n see il the ilela"y is local.

To those ol you wlw were inconuenienced,, our a.pologics. And,, as we are taap.yers, we will also apologize heri lor the usually-efricient U.S. Mail.-Edinr.

Humboldt Club Stoges Annuol Stog Dinner

rf'HE EIGHTH ANNUAL STAG DAY

r sponsored by Humboldt Hoo-Hoo Club 63 on October l, at Baywood Gold & Country CIub, Eureka, attracted 52 golf.ers and drew a smashing dinner turnout of 225 local and out of town lumbermen. Cochairmen of the successful event were Sam Witzel of R. H. Emmerson & Son, and Hank Dreckmann of Dant & Russell.

Homer Cooper and his 69 scorecard captured the low gross for the day, and Dave Glennon of G-P, Portland, was on the other end with a l0B high gross card. Al Bean won the longest drive prize and Chuck Preston of Cheney Studs nudged his ball in for the closest to the pin money.

Burlingame wholesaler Wendell Paquette won the Calloway division, Dave Glennon and Tidewater's Stan Preble just a stroke ofi the pace.

Handicap winners included: Homer Cooper, Thurman White, Bob Collier, Ed Kavocavicho Chuck Shamis, Tom Mintey, Brightwood Lumber's Ernie Park. Jack Ivev of Pacific Fir Sales, Joe Wright, Jim Maher of Redwood Coast Lumber Co., Herb Peterson and Stu Miller.

Winners in the hole-in-one contest included Ed Kovacavich, Homer Cooper, Art Bond, Al Bean, Thurman White and Ernie Park.

HUMB0IDI STAGJI) (all from left to right) Cal-Pacific's Dick Harmer, Phil Kelty of Christie Lumber Co. and Landis Morgan who heads the big Landis Morgan Transportation fleet. P) G-P's Lowell Mengel, Dave Davis of Van De Nor. Beaver Lumber's Chuck Williams. and Jim Berry of James Redwood.

TW&J men Lowell Ambrosini of Redding and Elmer Brock of

Newark. (4) That's Jim Maher with San Rafael wholesaler Bob Kilgore. (5) Emmerson's Sam Witzel and Art Milhaupt of Fremont Forest Products, Eugene. (6) John Mclntosh of Tidewater Mills with Bond Lumber's Art Bond and Joe Bowman. (7) Jack lvey of Pacific Fir Sales toting up his score. (8) Sacramento wholesaler Doug Caldwell, Floyd Black of Peavey (r).

finl[Tlllfi$ from, All "f U to All "f You.

from Frank Ruggieri and the staff of San Antonio

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Western Dry Kiln Moves to Lorger Site in Al<rmedq

\{/l.Sl'l.li\ l)li\ Kll.\ ( o.. Lrrulltl irr VV ( )aklurr,l :irr, t, l0 l'0" mt,r,,tl ils orrr'ritli,,n l, l'.rr, irral 'l't'rmirral itr Alitmt'da t,n ( )r'tolrer 15. rvhert' it took or cr the kilns ancl four trcre operation formerly run lr1' Jones Vt'nt'er & Plyrvood. The new facilities irrc'lude trvo double track Bloxham kilns rith a capacity oI 200"000 bf per charge. a I-errson automatic -.tickcr and a \Voods matcher for custom milline.

The o'wner-. of Western Dn' lr.iln Co. are f)ar,. Jorres an,l Ll \1 erthmerr nho nrrr,lra.e,l llre l,rrsirrt'ss from .ils foun,[er. Bu,l Kinnt'\'" in Junt, l9(r3. Jones was formt,rly irr tht' t'onstrrrction busincss and \\''crthman ha<l lrt'en kiln -*rrPerintrnrlt'nt for Kirrncv prior lo tlrr' prrr<'ltasr'.

WESTERN PlL.Kll-.N partners Dave Jones. (left at top 20,0000 bf. per charge. Four acre plant is completely left) and El Werthman took over the former Jones surfaced and includes several storage sheds '(lowei Veneer &-?lywood facilities at Encinal Terminal on left) adjacent to air dry yard. In addition to lumber, October 15. Equipment at their old 0akland yard Western Dry Kiln is located dockside for the conl has been dismantled and location sold to a scaffold- venience of importers. Economical lumber handline ing.firm--Two double track Bloxham kilns were built is possible through use of this Lawson automatii during 1960. Building is all metal (top right) and sticking machine llower right). Custom-drying facili. equipment complete!y overhauled. Kiln capacity is ties are considerably improved at the new sIte.

'l'ht. inrprovc<l nt'rv [acilitit's int:ludt' <locksitlt'hantlling scrvict's for improrters as rvt'll as carkrtrrl rrrrloadirrg fat'ilitics for rvhol'sllt'r's. (lrrstonr rlryirrg servi<:t'. tht' lrartnt'rs nott'" ivill lrt' t:orrsitleralrly improlt'tl lrecaust' ol tht' larger antl morc rnorlt'rrr kilrrs nou irr ust'. As lrefort'. Westt'rn l)11- Kiln tvill rrrntirrue to lrc a sorrrr:e oI l)ouglas fir clears.

Sr.sa lkraft Lu mber Wrap

is the big news at Latham Brothers Lumber Co., Mineola, N.Y. lt is a specially developed reinforced paper/plastic wrap that, for the first time, makes outdoor storage of lumber and other building materials both safe and economically feasible.

Mr. Kenneth R. Latham repods: "We have found that Sisalkraft's Lumber Wrap provides maximum protection and is easy to use."

The reinforced paper resists puncture, rips, prevents staining; opacity prevents sun damage. The polyccating blocks entrance of water and moisture, and the

kraft'breathes'to let moisture dissipate. This makes it possible to store lumber any place, regardless of weather, allows protected lumber to be delivered at job-site at any time, and permits purchases to be made when most profitable, without regard to available indoor storage {aciiities.

Sisalkraft Lumber Wrapfor Everyone Who Handles Kiln-Dried Lumber can be making money for you right now. Send for samples and prices. Write: Sisalkraft Division, St. Regis, Starkey Ave., Attleboro, Mass.

New, specially'engineered, reinforced Sisalkraft Lumber Wrap being exanrined by Kenneth R. Latham of Latham Brothers Company, and Frank Schneider, Srsalkraft Representative.

ffi.*.*

Wood Marketing's First Meeting

At the first-stockholder meeting.of Wood Marketing, Inc.o the lumber industry's new sales promotion corporation, a dramatically new program was unveiled to sell the public on wood.

Called the Wonderful World of lfood Caravan, it is a travelling show, carried in twenty trailers, that will circuit the thirty major markets of America presenting shows in each. This will, hopefulln create new demand for the goods and services of WMI subscribers.

The program will eost $1.95 million each year for four years and the caravan is scheduled to go on the road in October 1966. According to WMI President Boyce Price, the program "was completely devised by the top promotion people within the companies represented on the steering committee." The present income of WMI was reported to be $725,000, or about $1.4 million short for the first year. As understated at the November Il meeting by Leonard K. Floan, board chairman of WMI, "we still have some unsolved money problems."

Despite obvious teething difficulties, many present seemed to think that any program, whatever its shortcomings, was preferable to the industry lassitude of recent years. In contrast, other obseryers felt that it would not solve industry marketing problems.

As present constituted, the caravan will follow by eight weeks three advance men who will do the pre-show publicity and line-up the post show sales tie-ins as well as coordinate with local level groups. Ten days at each site will be composed of two days {or erection and demolition and eight for showings. Mornings mainly are set for special groups: builders, architects and other specifiers. The remainder is {or the public. The show will have five areas, highlighted by a tall tower, and will feature wood's uses.

Coterpillqr Troctor Buys Towmolor

Caterpillar Tractor Company has announced its acquisition of Towmotor Corporation of Cleveland in a $90 million exchange of stock. Each of the I,894,000 shares of Towmotor stock outstanding will receive one share of Caterpillar in the deal.

Towmotor, which makes fork lifts and other industrial equipment, will continue to operate with its present management and persorrnel, it was stated.

Pqrticleboqrd lmport Dufy Set

Congress has set the import duty on most types of mat-formed wood particleboard at 20 percent ad valorem, an increase from the existing rate of 12 percent. The new tariff became efiective December 6.

An exception to the 20 percent duty was made for particleboard composed of any of three hardwood species, Pterocarpus, Triplaris and Virola, grown principally in Latin America. The duty on those remains at 12 percent.

Western Red Cedqr Ouflook

Western red cedar is becoming a more important factor in residential and commercial construction, according to M. J. Butler, president of the Western Red Cedar Lumber Association.

While most softwood species are experiencing a decline in clear lumber production, western red cedar is maintaining its position, he noted. This availability is in part contributing to the increase in per-capita consumption. More important, however, is the demand of the new home buyer for quality and good desiga. fuch. tect, desigrrer and specifier all are finding western red cedar ofien durabilitn quality and genuine wood, rather than something that oolooks like wood." he said.

Wor* personal greeting! and appreciation to all our friends in the lumber industry frorn

of lhc lodwoodc

Don't tie up your working caPital trying to inventory a f ull color line of true rustic stains. With new Pabco rustic stain bases You can materially reduce your inventory, and never be out of stock of anY popular rustic stain color.

Every customer who enters your store to buy a rustic stain can be sold and satisfied, because you're never out of stock of any color! This .an mp2ns rcneat buSiness and more profits for you!

Your cost on new Pabco rustic stain machine bases is set to assure you highest marginsl Compare Pabco prices with the oldfashioned line you're now carrying -you'll buy better from Pabco, reduce your inventory investment, sell more and profit more!

Call or write for comPlete information about new Pabco machine base rustic stains, and ask to see the hard-selling in-store product displays and advertising allowances available to help you bring customers into your store! Pabco Paint Division, Fibreboard PaPer Products Corporation, 475 Bran' nan Street. San Francisco.

lmported Hardwood Plywood Wrapup

Falling short of expectations in some

During 1965, certain marketing trends

respects, 1965 was viewed as a o'reasonably and distribution patterns continued ap-

active" year by the Imported Hardwood parent. More and more lauan (Philippine

Plywood Association, which headquarters mahogany) panels moved through domestic

i" San Francisco. prefinishing plants before reaching the ulti-

Charlie Schmitt, executive secretary of mate consumer. "In fact, it's getting rather

the national 7O-member association, noted hard to find unprocessed lauan panels in a

that domestic consumption of imported warehouse anymore," Schmitt pointed out,

hardwood plywood panels and veneers dur- Another recent trend in paneling sales

ing 1965 continued a steady upward in this country has been increased customer

trend which has been the yearly pattern acceptance of hardwood plywoods native since imported hardwood plywood was first to Japan (principally sen and birch). Acintroduced into the American market back cording to IHPA, many builders throughout in 1951. the nation have turned to sen and birch

plywood paneling although the lauan panel is still by and large the biggest seller.

In most cases, ttvee" grooving and prefinishing has become a standard order regardless of the specie involved.

"In recent years," Schmitt points out, o'Japan has encountered increased competition in the lauan plywood field from Taiwan (Formosa), the Philippines and South Korea."

According to available IHPA figures it would appear that Taiwan will top Japan in lauan plywood production for the second consecutive year. The same figures indicate that South Korea, a relative newcomer in lauan plywood production, may topple the Philippine Islands from its third place position.

Looking to 1966, IHPA's Schmitt forecasts a strengthening of prices in Japanese woods, and quite probably a firming of that country's plywood production around 1965 figures.

l,auan production from Taiwan, the Philippines and South Korea is expected to show moderate increases over 1965.

NEW SAIES ORGANIZATION

STRABLE LUMBER CO.

Another interesting d ev elop m en t by Japan to bring about more orderly distribution was the establishment of Hokkaido Plywood Sales Co., Ltd., on August 27, 1965. Representing all of the Hokkaido manufacturers, the Japanese hope to avert much of the traditional ooroller coaster" market by selling their production through a single sales organization.

Like most trade associations in the wood products field, IHPA activities were at an all time high during 1965. One important development was the adoption of IHPA Rules, I-64 at the association's 9th annual convention at Scottsdale, Arizona, February 3-5. The adoption of these standards for imported hardwood plywood was consistent with IHPA's efiorts to simplify and standardize its $I50 million a year share of U.S. world trade.

During 1965, IHPA Executive Secretary Gordon Ingraham announced his retirement after l0 years as the association's original secretary. On October l, 1965, Charlie Schmitt was named to fill Ingraham's post. IHPA officials noted that Schmitt has had years of valuable experience in the domestic lumber and plywood business as well as in the imported hardwood plywood field.

With time out {rom 1940 to 1946 to put in his hitch in the Far East, Schmitt was with U. S. Plywood Corporation for 16 years. Following a short period in the wholesale lumber business, he returned to plywood in 1952, this time in the imported hardwood field where he was successively with Beton; Atkins, Kroll & Co., and Silmarco, Inc,, all in San Francisco.

Georgia-Pacific will precision-end trim to your specifications. Every piece of lumber will arrive clean and bright, orange-end painted.

All studs are from our own production of Douglas fir and hemlock. They're association grade stamped. We'll furnish standard and better, or 10-15% utility and better. Packaged units are double steel banded.

Georgia-Pacific ships studs by cargo, rail and truck direct to California customers f rom West Coast mills.

You can rely on Georgia-Pacific as a constant year round source oj quality lumber products.

Annual production of studs over 100 million board feet from G-P mills at: Coquille, Ore.; Toledo, Ore.; Independence, Ore.; Springfield, Ore.; Samoa, Calif.

PIERS@NALS

Ben Thatcher, Lemoore Lumber Co., recently ventured into the wilds of Idaho and returned home with a fancy elk for his efforts.

Harry C. McGahey, 50 year lumberman of 'San Diego, who retired in October. was honored November 16, at a San Diego Lumbermen's Association luncheon. A plaque was presented to Harr5r for his many years of service to the association and the lumber industry.

Elise Lewis slipped away from busy Palo Alto Lumber Co. for a fast 5-day jaunt to Los Angeles and Ensenada last month.

Beryl Robinson, who recently started Branch Lumber Co. in Visalia, sufrered a heart attack and stroke during late October.

Frank Davis, secretary-manager of the Arizona Retail Lumber & Building Supply Assn., and dealer director Jack Sullivan, head of Midway Lumber Co. at Tucson, attended the annual NLBMDA board of directors meeting at Hollywood Beach, Florida, last month.

Oakhurst Lumber Company's Jim McNalley has moved into a new store in Oakhurst. California.

CAIIFORNIA LU}IBER'NENCHAM

Our appologies to Forsyth Hardwood's Bob Kahn for missing a couple of his earlier junkets this year, but we did sign his logbook a couple of weeks ago when he returned from a two month trip through New Zealand, Australira and the Far East.

Lloyd Webb, Crawford Lumber executive at Dominguez, Calif., has finished another tour of the mill area.

Earl Ruth, head of Reedley Lumber Company, is putting up a modern pole shed for storage across the street from his store in Reedley, California.

Pioneer southern California retailer Slim Hightower, president of Fleming & HiShtower Lumber, Los Angeles, is recuperat- ing at his home after suffering a stroke last month. Reports have it that he's pro.gressing well, and hopes to soon be back on the job.

Bud Barber, head of Bernie Barber & Associates and manager of the Woodwork Institute of California, attended the annual convention of the National Millwork Manufacturers Assn. at Minneapolis last month.

Harry Merlo is back at Cloverdale after a two-week sales safari through Canada last month.

Dick Grey of Taft Lumber Company was holding his breath as we went to press. Dick bagged a Utah mule deer and its rack was good for first place in competition at Las Vegas, but there was still open season.

Leo Hulett, sales chief of Willits Redwood Products Co., spent the first two weeks of November calling on accounts in the Great T.akes area and lining up 1966 biz.

Elmer Padula, head of E. A. Padula Lumber Co., bagged his annual buck in Nevada but it cost a few of those other "bucks" on the homeward journey.

Retailer Brannon Yincent and his Frances took a two-week sight-seeing swing through the Southwest last month, visiting Nevada, New Mexico and Texas. Brannon, a 16year veteran with Fleming & Hightower Lumber, reports fhat building projects we.re booming all along his route.

Frank Brown has returned to his Cloverdale desk after two weeks in the Midwest and Southeast on Rockport R,edwood Company business.

Cloverdale wholesaler Art Bond and Roy Sjolund, head of Royal Wood Products, Healdsburg, thinned out the duck population at Roy's duck hunting spa in the Ios Banos area last month.

Ray Cobb, T. M. Cobb Los Angeles honcho, in the eastern area of the United States on a business trip and also attended the convention at White Sulphur Springs.

Pat Dixon, formerly with Gamerston & Green Lumber Co., has signed on as bookkeeper at Crestwood Lumber Co. in South San Francisco.

Reid & \Mright's Bob Reid flew to Hawaii on business during mid-November.

LMA's Bob McBrien, along: with LMA dealer director Frank Heard and LASC managing director Wayne Gardner and dealer director Terry Mullin attended the NLBIIDA annual board of directors meeting November 10-13, in Hollywood, Fla.

lmportont Credit TiPs

Robert Reed, the credit manager at Barr Lumber Company in Santa Ana had these tips on "how to avoid financial pitfalls" in his speech at the recent annual conventiort o{ the California Building Material Dealers Association at Palm SPrings.

Rced ol:rserved that of the 12,000 bankruptcies in the first six months of 1965 in southern California, most were traced to improper use of credit. He noted that each case involvcd difierent considerations, hou'ever, a man doesn't change because he incorDorates or starts a business.

'iA,voiding pitfalls of credit is a responsibility that cach individual has, and each case has its own unique considerations' You must have a system (what you are going to do and when you are going to do it) and a policy (knowledge o{ what you are doing). The timc to make a decision is prior to delivery, not after material's are at the iobsite." noted Reed.

Rced stressed the use of /orms-which make it faster, easier and more accurat(r to pre-plan. Some forms that dealers should lrt' working with include:

(I) Work sheet {or legal or security action

(2) Credit application

(3) Lot book reports

(4) Condition of sale form letter

(5) Waiver o{ lien

(6) Material releasc

(7) Notice o{ completion

(8) Estimate sheet

(9) Ledgers

In addition, Reed recommended securing a credit rcport on thc owner and/or contractor; phoning financial institution to verify the loan and to learn how mont'1'will lie paid out (by voucher or 5-,6-, or g-draw ) ; ehr-ckirrg whelhcr apparent recotd owner on lot Liook report and ownet ('otltracting job are same individual or com' pany; and chccking vouchers from financial institutions carefully prior to signing

COITITECTION

Our apologies to Larry Owen of DYken Lumber Co., San Francisco, for the inadvertant slip-up in our November issue. In our story covering HooHoo Club No. 9's annual Roundup, the headline mistakenly read "DYken Named New President of BaY Area Club." Actually Larry Owen, who works for Dyken, is the club's new president.

Paul Traba and Denny Hess will be eating salmon all winter long after that last expedition along the Smith River.

Ed Silva, Western Door & Sash's San Joaquin Valley salesman, r'eturned from a successful Idaho deel hunting trip last month.

Frank Kelley, formerly associated with Hubbard & Johnson Lumber Co. and prior to that with Consolidated Lumber Company, joined Dant Foresi Products, Inc. last month, accolding to Ifrank Morrisette. He will be active in the southern California market and will headquarter at Dant's Menlo Park main o{fice.

Retailer George Swartz of Mar Vista Lumber and wife Donna, have returned from a two month trip to EuroPe.

Another chip ofr the block, and a girl this time, for Homer T, Hayward Lumber's Homer and Nancy Hayward.

Art Masters recently announced the purchase of Summit Lumber Co. at Tehachapi. The yard will be renamed King Lumber Company.

Treman llull has replaced Cap Nichols as manager of Georgia-Pacific's Fresno warehouse,

Sterling Conley recently purchased Alley Lumber Company in Porterville, Calif. from William Paul Alley.

Jim Woods, Latham-Woods Lumber Co' in Gardena and his new bride Adrian returned late in October from their honeymoon spent in the Pacific Northwest'.

lgEl ffindviews

by BOB McBRIEN exccutive vice presidenl of the

I S I write this column I am preparing to leave for Florida for the / f, annual meeting of the National Lumber and Building Materials Dealers AssJiation. Unlike recent annual meetings oi this

group, this one will not be accompanied by a trade show exposition. However, it will be a business.packed session of utmost importance.

It isn't often that I or anyone connected with the retail lumber business sits down and takes a look at the national picture. And this is unfortunate, for we are but a segment of this picture and if there is a blur, there is always the chance that it could cloud

*

As many dealers know, The Lumber Merchants Association of Northern California is a federated association of NLBMDA.

{s sugh, it supports the national activities not only with membership dollars, but with important individual participation of key executives. LMA President Charlie Dart and National Dealer Director Frank Heard, for example, are joining me in Hollywood Beach to represent our interests.

One of the prime functions of the NLBMDA is legislative activity in Washingon. In recent months, the association has been most active in temporarily kiling the right-to-work issue which would have repealed the Taft-Hartley 14 (b). This important section permits states to enact right-to-work laws outlawins compulsory unionism.

Most Washington observers indicate that the issue will come up again in the next session of Congress-and again it will be op posed by our national association with support from our local association. Before it does come up, NLBMDA will continue to make its opposition known to senators and congressmen.

- Legislative activity is but one of the many important national functions which will be reviewed carefully at the Florida meeting. Others include research and education, marketing, industry stanjards, regional affairs, etc.

All of which brings to mind the fact thal no dealer, regardless of his. current _strength or importance in the industry, strould try to g9_r! alone. Membership in LMA brings automatic membership in I\LBMDA. It gives a retail firm direct roads and importani tools to improve business conditions and make our industrv a better one.

We frequently hear complaining about this and that and what should be done to solve a problem. Frankly, if more dealers would join,together and work constrirctively (as LMA,s current Market Study will show),'there would be fewer problems and more time to errioy the rewards produced by a profitable business.

tumber Merchqnts Associqiion of Northern Cqliforniq

HP0nTAilCE 0t the national association to the local is outlined by Bob McBrien in this month's column.

Season's greefings from Michael Coonan

Bill Johnson

Don Muller

Larry Hansen

Walt Hiort

John Polach

Hal Rolff

Ruby Spoor

Judy Ghee

Ethel Ytzzard

Lori Rucker

A.

Big Oregon Plqnt Exponsion

A several hundred thousand dollar expansion and plant im_ provement program is now underway at Eastern Oreson pine Company in Lakeview, Oregon. Eastern Oregon pine bompany recently purchased the American Forest Products Corporation pla^nt including the sawmill, planing mill, related equipment, a 100_acre plant site and approximately lZ50 acres of iimberlands in the vicinity.

Officers of Eastern Oregon Pine Company are L. Mclellan, plesident; Ken Rose, vice-president and secretary; and David W'yman, vice-president and treasurer.

A new resaw is currently being installed in the mill with an eye to boosting production 15-20,000 bf per shift and an Irvinston Iumber end sorter is going up adjacent io the plant.

M0vE is planned

Eastern Oregon Pine Co., are moving it to the mill sile (too 0l plcture) toward_the eventual goal of having all lumber, from mill to shii ping, under cover. The mill now produces 18-20 hittion bf of pine and fir per year.

Foundations are also being poured for two new double track Standard kilns, 1O5 feet long and with a capacity of 300,000 bf per charge. Once the kilns are up, the company will build a 2W long pole shed on the green end and another 125, long cooling shed on the dry end of the kilns.

Management's eventual goal is a continuous flow of lumber, all undercover, from the sawmill to shipping area. [n line with this goal, a new planing mill will be built adjacent to the sawmill and plant f2 will be dismantled. Also on the drawing boards are plans for a big B0/ by 52U crane shed.

Eastern Oregon Pine Company produces from lB to 20 million bf a year of ponderosa pine and white fir. Sales are coordinated along with those of King's River Lumber Corporation by Marshall Schmidt who headquarters at 5524 Elvas Avenue, Sacramento.

G-P Oregon Wqrehouse Growth

An $85,000 expansion program for Georgia-Pacific's wholesale building materials distribution center in southeast Portland has been announced by branch manager Harry B. Nilson. He also announced a 12,6O0 square foot expansion of the G-P distribution center at Eugene, Oregon.

When completed, the Portland center will have more than 50,000 feet of warehousing space.

_ Georgia-Pacific now employs more than 400 persons in the Portland area, including employees at corporate headquarters in the Commonwealth Building the distribution center and the new trucking terminal at Tigard. In Oregon, G-P,s annual payroll is in excess of $38 million.

GR0ssT0wll

for the Lakeview, Oregon mill in the foresround. lhe new owners,

needs 2t/z million feet of lumber

per month on a year 'round basis

Itust Be Green Douglas Fir Cut To Size in a Standard Grade. You May Quote on AII or Any Part.

l" Lumber Mqy Be S-l-S2E Or S-4-5.

7/g'Lumber Mqy Be S-lS-lE or 5-4-S

2" Lvmber Must Be S-4-S.

3" Lumber Must Be S-4-S

4" Lvmber Must Be S-4-S.

40"

42"

50"

54"

,l Lumber musl be mqrked qs to quontityqnd length

Lumber musf be bun dled ior Jork truck unloading

May be shipped lruck ond trailer, JIot cor or by wo}er

HUNTER woodworks, Inc.

| 235 E. 223rd Slreeti Torronce, Colif ornio between Avolon ond Wilmington Boulevord

PHONE: (Aretr C.ode 213) SPruce 5-254 or TErmirrd 5-5671

C^all Us COLLECT witb Your Offerings!

FOR CREDIT REFERENCES CHECK THE FOIIOWING:

Twerty,FlveYears Ago

i Ar Reported in the Decembet 1940, Issue of the California Lumber Merchant, EsL 1922

' D. A. (Ted) Wrisht, Ios Angeles representative for Washington Veneer Co. of Olym,pia, T[ash., has taken on a pine moulding account and will represent W. R. Sayre Lumber Co., Inc. of San Francisco.

William J. Hanlon, superintendent in charge of transportation and logging, West Side -, Lumber Co., Tuolmne, Calif., has retired from active service.

i. Eric M. Ilexberg has been appointed sales ;manager of Anglo California Lumber Co., , Los Angeles, succeeding W. P. "White Pine" Johnson. Eric was formerly with Globe LumbelCo., Los Angeles.

W. P. 'lVhite Pine" Johnson. who has been l'rhanager of Anglo California Lumber Co., ; ,..Los Angeles, for the past four years, rer iigned reeently and has taken over the man- .' agement of the southern division of Ilallinan Mackin in Los Angeles.

William Gordley, plant superintendent at ' the Hobbs Wall plant at Crescent City has been transferred to the San Francisco office.

C. W. Comegys is now with the Geo. E. team Co., Los Angeles, in charge of their new engineering department.

A. W. "Bates" Smith of MacDonald & Harrington, Los Angeles, recently made a business trip to Portland and other points in Oregon.

California Builders' Supply, Seal Beach, announces that Boss McClure of Santa Ana has bought out the interest of Frank A. Harriman, and that the company is now owned by Tom Hess and Mr. McClure.

Sterling Stoflg sales manager, Western Hardwood Lumber Co., Los Angeles, returned recently from a business trip to the Pacific Northwest where he called on the company's mill connections.

Charles J. Schmitt, salesman for U.S. Plywood Corp, in San Francisco, who was a U.S. Army Reserve captain, has been called for service and is nov/ in Georgia, C. M. Oliver and Erle Martin have started a lurirber yard at Reno, Nevada, whieh they are operating under the name of Oliver Lumber Co.

Jack lvey, Los Angeles, field representative for the Red Cedar Shingle Bureau, will spend the holidays and vacation in Seattle with his wife.

R. K. McCulloch has joined J. H. Baxter & Co. as the company's sales engineer at the San Francisco office.

R. R. Henderson, owner of Long Pine Lumber & Supply'Co. is building an addition to his establishment in Lone Pine, Calif. Erl La Franchi, Hill & Morton, Inc., Oakland, recently made a business trip to the Pacific Northwest.

Mr. and Mrs. John R. W. Dant left San Francisco on the Matson liner Matsonia to spend their honeymoon in Honolulu. Mr. Dant is the youngest son of C. E. Dant, president of Dant & Russell, Inc., in Portland.

C. G. "Jeft" Corkran, representative for the past several years for MacDonald & Ifarrington in Sacramento, has opened I retail yard in Benicia under the name of Benicia Building Material & Supply Co.

Geo. M. Ilammond announced that his son, Charles B. Eammond, who has just completed his course in Forestry and Business at the University of Idaho, is now affiliated with him in the management of the Bowerman Lumber Co. in Glendale.

Unless you like to gamble, you'll consult your most exPerienced building materials dealer if he's Ind,ependent, that is, and free to advise you witrhout pressure from any particular brand. Ve're lnd,ependentand 47 years in Southern California adds up to etlperience, Specialized, time.saving service on Forrnica , . and tbe best in softutood and. bardutood. Ply-

and. Masonite Brand. Had.board.,

I Christmqs Porty for the Kids

San Francisco Hoo-Hoo Club 9 will again hold its annual C.hristmas luncheon and show for 30 underprivileged children from the San Francisco Boy's Club on Decem,ber 17. Club ofrcials pointed out they changed the date to a Friday hoping that the entire local lumber fraternity will turn out to support the event.

Club t has also turned to fashionable Nob Hill for the site of the party. Two large rooms in the Fairmont Hotel, overlooking the Bay, have been reserved for the event. Cocktails in the Fountain Room will be served promptly at 11:30 and at 12:30 the group will join the kiddies in the adjoining Crystal Room for lunch, the show, Santa and his presents.

Officers and directors of San Francisco Hoo-Hoo Club 9 for the coming club year are;

President, Larry Owen, Dyken Lumber; lst vice-president, Bud Byard, Gillon Lumber; 2nd vice-president, Reg Ricci, Ricci & Kruse; sergeant-at-arms, Chuck Dickinson, CRA; treasurer, Ray Ryan, J. P,. Higgins Lumber; and secretary, Bud Byard, a double office holder.

Directors are: Dave Mackin, Hallinan & Mackin; Art Wall, Arcata Redwood; Harry Hood, The Pacific Lumber Co.; Lew Godard, Hobbs Wall; Ed Brush, E. S. Brush & Sons; Max Cook, California Lumber Merchant; Stu Lyons, Rolando Lurnber; Knute Weidman (wholesale lumber); and Merl Tanner, Tarter, Webster & Johnson.

Aluminum Window Mqkers Convene

The Architectural Aluminum Manufacturers Association recently held its 4th annual meeting in New York City, which was attended by more than 200 members.

AAMA'S new president, William H. Goff, saluted comparative figures indicating the growth of the aluminum window industry in the 1964 residential market as having risen to 53 percent of the total market, compared to 48 percent in 1963. Source of his information was the "1964 Annual Statistical Review," presented by AAMA's marketing and statistical committee.

Despite this five percent increase in one year, Gofi cautioned the industry not to become complacent. Wood, aluminum's chief competition, has not taken this loss of business lying down, and competition has shown signs of increased activity, he added.

Aluminum's strong marketing areas are generally in the South, Southwest, West Coast and most of the major metropolitan areas in the country. The principal markets for residential products where the industry doesn't dominate is in one and two-family units in the northern part of the country-from the Rocky Mountains to New England.

Aluminum windows and sliding glass doors have as much as 95 percent of the total market in some areas, but to realize a larger degree of market penetration into the northern half, Goff feels his industry is going to have to exhibit a greater degree of product development, in the marketing and design of aluminum units with ttthermal breaks" and storm sash, that won't sweat or frost-up any more than wood windows.

U.S. Plywood Nigeriqn Venture

U. S. Plywood Corporation's new Nigerian subsidiary, Calabar Veneer & Plywood Limited, has secured timber rights on 1,600 sguare miles of forest in tle eastern region of Nigeria, Gene C. Brewer, president, has announced,

Brewer said that construction has begun on a large rotary veneer mill and modern bandsaw mill to produce lumber, core stock and face veneers for use in U. S. Plywood's domestic operations and for international markets. Lumber production will begin next April, and veneer output is scheduled for July, 1966.

itts{fi(r*(L<{t*5ilirsI*(s351*{UfiS!3isits(K{n(Kf*ba({4(IiSCnsK<rnsrrrL3{!i(vnsIi{gs{t<sI!:(u*(ilfi(IK(ufi{!*(KKyfiSKUfi{z3SHs*Stisf4KIfi{

TO Att OF OUR CUSTOMERS AND FRIENDS

NORTHERN OFFICE Arcoto, Colifornio Phone: (7071 822-5163 rwx 707 -827-0490

SOUTHERN OFFICI Redondo Beoch, Colif. Phone, (213], 378-8292 TWX 213-326-4061

DISTRIBUTION YARD: tOS ANGETES

SAWMILI: ARCATA, CAtlF. tr*F*5r* F*F*X4F*58*X*F*!r*F*5r*t*

NAWTA Regionol F''orum

National-American Wholesale Lumber Association members gathered in Los Angeles, November 10, to discuss common problems and to hear Wendell Barnes, WWPA helmsman, speak his association's continued support for engineered, or lYz" lumber. It was the first of six such meetings in six western cities,

Barnes said that the new Western Wood Products Association grading rules would be based on common sense and would try to simplify, as much as practicable, the different grades.

He hoped that they would be able to put them out about three months after the hoped-for Commerce Department okay of the new sizes. They plan to spend $100.-

now that BAXCO-PYRESOTE fire retardant treated lumber and plywood have been approved bythe new Uniform Building Code and by FHA for many uses formerly restricted to non-combustible materials. Stock up to meet the growi ng demands as architects and bu lders turn to f re protected wood for wall studs, plates, roofing, etc. For the whole story on the new permissive uses-and what they mean to you in sales upturn-send for our Bulletin.

AFTER ALL, YOUR CUSTOMERS WOULD RATHER USE WOOD

000 to publicize the new WIMPA grading rules, he ailded.

In earlier discussions NAWLA members pondered solutions to the many problems they fsss in today's changing market.

Shosto Bocks "The Week"

The Shasta Cascade Hoo-Hoo club in Redding has again done a solid job of local level wood promotion during National Forest Products Week in October, according to local observers.

Throughout the week local newspapers and radio stations backed the group's efiort with publicity and stories. Saturday the local paper carried a section spotlighting local wood industries.

Earlier in the week, U.S. Plywood's Brown Miller was named "Lumberman of the Year" at a meeting that drew 454 persons to praise "The Week's" worth. The club and forty-three wood products firms co-sponsored the event.

A roundtable discussion aired by the local TV station on Wednesday featured Ray Crane, Virgil Mastelotto, Jack Hawley and Geofirey Coleman, discussing the industry and its problems and promise.

NFPA Mid-Yeor Meeting

The mid-year meeting of the National Forest Products Association, held in Palm Springs, Nov. 8-10, drew close to 300 industry principals, wood product technical and marketing experts and building specialists to discuss and probe the theme of the meeting, "Profits Through Technologv."

Highlighting the meeting was a National Forest Products Conference, where dramatic evidence was presented to wood prod. uct company management on how product profits can be improved through scientific and technological development and market. ing of new and improved products for lightframe construction.

PROCRAM PRll{GlPAtS at National-American meeting in Los Angeles were (l-r, lower row) Don Comstock, Wendell Barnes and Neal Pinson, all of WWPA. Top row (l-r) NAWLA's Jack Mulrooney, Pete Speek of Fremont Forest Products, NAWLA prexy Bruce Harris and Bob Wells of TW&J.

ARRlYll{G ll{ Los Angeles to check out future convention sites is (right) J. ). "Jack" Mulrooney, of the NationafAmerican Wholesale Lumber Association. Greeting him is Sterling Wolfe, a Long Beach wholesaler. NAWLA plans a Southland locale for their 1970 convention.

logging Congress Elects Hqllin

Otis D. Hallin, Crown Zellerbach Corporation, was elected president of the 1965-66 Pacific Logging Congress which will be held in November, 1966. Robert L. Martin of St. Regis was elected vice president. Robert F. Dwyer, Dwyer Lumber Distributors, was retained as treasurer and Carwin A, Woolley as executive vice president.

More than 1200 delegates attended this years' 56th annual, November 7-10 in Portland. Logging representatives assembled from the twelve western states and British Columbia while equipment companies from the United States and Canada were represented.

The Congress discussed problems dealing with complete utilization of timber, emphasizing an avoidance of wastq and studied equipment and techniques best suited to do cleanup and utilization jobs.

Undersecretary of the Interior John A. Carver keynoted that land managing agencies and land users have a responsibility to avoid a "pitched battle" in the competition for use of forest lands in the United States.

Kqiser-Longhorn Merger

The merger o{ Longhorn Portland Cement Company into Kaiser Cement & Gypsum Corporation has been completed, Kaiser Cement President Peter S. Hass has announced.

William M. Thornton will continue as president of the merged Longhorn division and will be elected a director of Kaiser Cement & Gypsum Corporation, Hass said.

Longhorn operates a 2,700,O00-barrel cement plant at San Antonio, Texas. Kaiser operates cement plants in California, Washington, Montana and Hawaii and has gypsum and insulating products plants in California, Washington, Oregon, New Mexico and Florida. A new gypsum products plant is nearing completion in New Jersey.

Coliforniq Timber Cuf Drops

U.S. forests, after 20 years of continuous home building boom, are growing wood faster than it is being cut. But the surplus is growing largely in the eastern half of the country and represents competition rather than resources to the West's wood industry.

In California, the decline is primarily in the north coastal area, says Dr. John A. Zivnuska, dean of the School of Forestry at Berkeley.

California's annual timber cut of 6.4 billion board feet from 1958 to 1960 was probably the peak. By 1975 he expects to see the tirnber cut down to 5.6 billion feet.

Dean Zivnuska said his studies show most large timber owners in the north coast region will have completed the first cut around their property by J9B0 and all of them by 1992.

ooAfter 1975 the industry is going to have a lot more residuals and smaller logs, and more defective material. We can expect to see increased amounts of red fir, incense cedar, and other species now considered to be less desirable," he prophesized.

While the United States as a whole is becoming a wood surplus nation, Zivnuska said, quality saw Iogs will become more difficult to find. But he believes new machines now coming into use should be able to get a lot more wood out of the forest. Th"y will also leave the forests cleaner after logging.

A catch to the wood surplus, he said, is that much of it is in hardwoods for which there is no current market.

Dean Zivnuska suggested that the California wood industry look at the competition before setting its future course in product development. Pulp and paper, he said, do not look like promising areas. Just returned from an around-the-world survey of the iorest industries, he reported heavy worldwide expansion in pulp.

OLD-GROWTH BAND-SAWN REDW(|IID from Bojock Lumber Co., Manchester

OLD-GROWTH ll(lUGLAS FIR from Spacek Bros. Lumber Co., Manchester

Precision-trimmed STUDSllouglas Fir r lThite Fir o Redwood AIR-DRIED and KILN-DRIED REIIW0(|D P0STS and FEiICING

Free Displuy Bonner

Colorful new' window banner is being offered by Aromatic Cedar Closet Lining Manufacturers Association for use by re. tail dealers and in lumLer yards during the fall and winter do-ityourself season. Banner is 14 x 35 inches and has provisions for local pricing information.

WRITE: ACCLM, 221 N. LaSalle St., Chicago, Ill.

"Build c Cobono"

A new brochure in Filon Corporation's "planst' series is now available for distribution by building materials dealers. Filon is promoting the brochure to consumers, urging them to get copies at local dealers.

"Elow to build an A-frame cabanra" contains a complete bill of materials listing Filon panels, lumber, hardware, and other products sold by building materials dealers.

The brochure is supplied with hook-on dispensers, to hold a quantity. The dispenser is attached to the dealer's Filo'n display rack, o'r, if other dispensers are already in place, is hookeil to the one above.

IVRITE: Marketing Services Dept., Filon Corp., 12333 So. Van Ness Ave.. Hawthorne. Calif. 90250.

Indoor Storuge Booklets

Storage is vividly portrayed in the latest pair of booklets issued as lumber sales aids by the Western 'Wood hoducts Association.

The sixth profit promotion offered free to lumber dealers this year by WWPA, the booklets feature colorful items on indoor storage and they're now available free to any dealer on request.

Ifow b "put lazy space to work with western wood" is shown in the idea booklet in 27 full-color photographs, and the second gives materials lists and details on how to build four different wall storage units.

The mailing also includes invoice stuffers and illustrates newspaper advertising mats, which may be ordered without charge.

Dealers may order the booklets and mats free. Promotion materials also are available on vacation homes, decks, fences, panelinE and woodwork.

WRITE: WWPA, 70O Yeon Building, Portland, Oregon.

LEtcnatutr@

Color Wheel

Masonite Corporation is offering a Royalcote Colorama Decorator Kit to dealers for distribution to custorners. It includes a nine-inch color u'heel; an eight-page, full color illustrated booklet showing room settings; a sheet with a chart of House & Garden colors and an article, "The Swing to Subtlety;" and a sample swatch of Royalcote patterns.

Customers can rotate the wheel to determine the correct color combinations for a child's room, bedroom, living room or recreation rocm. They can buy the kit from Masonite dealers at 50 cents each.

WIiITII: Masonite, Box B, Chicago, I11., 60690.

Lift Truck Bulletin

A 4-color technical bulletin, (No. 452) has been released on the new Yale series of electric rider lift trucks with capacities from 3,000 to 5,000 pounds, by Yale Matelials Handline.

The new bulletin desclibes the design and operating features, the minute maintenance accessibility and Yale's new solid state electronic drive control.

WRITE: Advertising Dept., Yale Materials Handling, 11000 Roosevelt Blvd., Philadelphia, Pa.

Exlerior Woll Coofings

A color brochure describing textured wail coating and custom coating selvice has just been published by U.S. Chemical Corp.

Sulface pleparation and performance characteristics of Kover'-Shield, the weathelploof exterior coating, ate described in the booklet. In-use photographs illustrate the valiety of application on stucco, concrete, bricli, asbestos or metal surfzrces.

Twelve decolator selected colols of this tough, flexible coating are shown.

WRITE: U.S. Chemical Corp., 17442 W. Addison St., Franklin Palk, IIl.

Logging Progrom Firms

"A Public J11s1Tree Farmine and Cood Loggirrg'" is the tlrt.me of thr'17rh annual Sit,rra-Ca-.cadc Logging Conft'rt.nce to bc ht'ld in Sacrarnt'nto Ft'lrruan. l0-12. 'l'ltc ..trf.t'r'rr, ,, s ill 1,,, rlr.rlicalerl t,, ih,, 25rh annivt'rsary of thc Ameri<:an 'l'rr:r' F-arm Syst<'m, acr;ording to con[ert-nr'(j program r:hairman, Jat'k \I-olfi oI tht: \{'cycr}racust'r Companl'.

cade Logging Equipment Show will be at the fairgrounds with meetings in Governor's Hall and all hut thc lare('st machinerv undcr,'over in the rrr.urlry t.qrripmt.rrt l-,rril11ing. Sor:ial activitit's rvill hcadquarter at Hotcl lil l)orado.

Prcsident of this I7th annrral is Iiay (lrane oI Cranc X'lills in (iorrring. Calif. His {trthcr, the late Harold Crant'. ta-" a loundt'r arrd thc first prt'sident of the organization.

A nerv lcaturc ,r,vill lre "llrt'akfast at the Conference." Then. convcntioneers rvill inspect the exhibits and demonstrations. The keynote address begins at 1:00 p.m.

Max Christensen. Edwards ['ire Rone Co.. Sacramcnto. heads Ihe Equipment Committ"e, now planning the logging machinerl- shor.l' and othcr conference events.

Weyerhoeuser Plywood Guqronlee

Bob Mqcfie Joins G'P

Georgia-Pacific Corporation has announced thc appointment of Rob Macfie to the company's San F'ran<'isr:o sales office.

Nlacfic, who was {orrlcrly with lt. P. Kilgorc Lumbcr (lo. in San llafat,l, is a U.C. Sraduate and has had ovcr 15 years in rvholcsale, rtrtail and mill sales. Ht-. will represcnt G-P in northt.rn California in the company's ."oftwood (excluding redwood) department. Bob succecds Howard (Lefty) Page who is translerring to Georgia-Pacific headquarters in Portland to join the export sales department.

The Georsia-Pacific northern California so{twood lumb.,r sales olfice will continue to be in the International Building, 60I California Street. San Francisco.

1'opi<'s includc trt'c [arm millrag,('m('llt. right-o[-way ckraranr:e. road maintenancr'. ncw idt-.as in logging and onc bidding on logging contracts. An equipnrent clinir,, with emphasis on maintenanr.e. will bc included. Chairman is Emmett Baueh.

All s"ssi,,ns and thr- annrral Sicrra-Cas-

MR. RETAII. DEAIER:

All Weyerhaeuser 4-Square softt'ood ply. wood now is guaranteed against dt'lamination (glue-line failure ) during outside storage and for the life of the original installation, Stanlcy A. Taylor" manast'r of the manufacturer's sriftwood plyu'ood dilision, has rcr.ealt'd.

"'fhis improved and broa<l-rangc [Juartrntt'e has her:n made possible through rest'arch and perfection of supt'rior glueJine over thc past three yt'ars and assured through intensified plywood mill qualitl' r:ontrol," Taylor said.

D. C. ESSLEY ond SON mointqins well bolonced SHED INVENTORY r

r QUAUTY DRY REDWOOD

r AYE & CIEAR PATTERN STOCK

r BEVEIED SIDING & S4S

reody for immediote delivery-6r. pickup

No Order Too Smoll

Just try us for PRICE & SERVICE FOR PROMPT EFFICIENT

Willils Redwood hoducfs

Willits, Colif.

Monufoclurers of: Certified Kiln Dried Redwood '

Bevel Sidings Foctory Primed o Wropping o Lofh

o Rough & Milled Commons o Timbers o Member of c.R.A. & R.t.S.

Pockoged Lols o Truck & Troiler Shipments o Less

Thon Corlood Lots r Mixed Cor Shipments Dry Kilns

o Ploning Mill o Ponderoso Pine Boords o Siding

JACK W()TFF

LONG TIMBERS

Pork Plcrns to President Johnson

President Johnson will have the Interior Departmentts recom. mendations on proposed establishment of a redwood national park in California before the end of the year, according to Interior Secretary Stuart Udall.

The cabinet ofrcial said the recommendations would be forwarded after'a final round of meetings in Washington about midmonth between federal and state officials, members of California's congressional delegation, conservation spokesmen and industry representatives.

Several different plans for establishment of a park have been advanced by government, industry and allied interests. Meanwhile, Rep. Saylor (R-Pa.) has introduced a bill to authorize $150 million in federal funds for establishment of the redwood national park in Humboldt and Del Norte counties.

Nqtionql Associotion Annuol

Progress in building a stronger, more forceful national issociation to represent and serve the nation's lumber and building material dealers was made at the recent NLBMDA annual meeting, Nov. ll-I3. This was the consensus of 240 dealers, manufacturers and others in the building industry who attended.

President Robert J. Lloyd outlined the objectives set forth at the beginning of the year and their present state of accomplishment. "One objective was to merge the Lumber Dealers Research Council with our association. The job was accomplished last year, and I think this marks one of the highlights of the year. The newlyformed National Research Council's biggest undertaking this year -Project 70-has been a tremendous success wherever it has been presented."

George V. Stein, president and general manager of the Currell Lumber Company, was elected president. Stein is also president of the Southwestern Lumbermen's Association, an affiliate of the National Lumber and Buildins Material Dealers Association.

Sqcrqmento Club Elections

Sacramento Hoo-Hoo Club I09 has elected Clifi Frazier as its president for next year. C. D. LeMaster presented a past-president's pin to outgoing Wayne Mercer.

Other officers elected were John Bozich, vice president, and Guy Spence, secretary-treasurer. Club directors for the coming year will be Ed O'Kelly, John Hunt, Charles Tyler, W. O. Baird and E. Persic.

The club's annual Christmas bingo party will be held December 15. at the Countrv Club Bowl.

Oregon's Ex-Forestry Chief Honored

Dwight L. Phipps, recently retired Oregon forester, was honored November 1, by more than I25 forestry leaders and friends at a dinner sponsored by the forest industries and cooperating agencies.

Phipps retired from the State Department of Forestry recently after working for the department for 40 years. He was state forcster {or 12 years.

- During the banquet, Phipps lvas presented rvith a plaque {rom r the State Forcst Research Laboratory lor his rvork on thc laboratory's advisory committee.

Openshow Heqds Blqck Bqrt Club

Bill Open-"haw, Cran'ford I-umber Co., has been elected president of Black Bart Hoo-Hoo Club l8l following a successful terrn by outgoing prcxy Louie l-oosley. Harold Henderlong, Redwood Manufacturing Co., has bcen named to serve as Ist vice-president and Bob Jensen, Jenscn's Truck Station, has been elected 2nd vice-president. Re-elected to thc post of secretary-treasurer was Joe Borvman of Art Bond Lumlrcr Co.

Directors of Club lfll {or the coming year are: Fred Gummerson" G&R Lumber Co.; Ilill Chasc, Nevada Timber Products; Don Lengel, Columbia Research Corp.; Jim Maher, Redrvood Coast Lumber Co.; Joe Mayfield, N{endo N{ill ; Charles Williams S'illits Redwood Products Co.; Ralph l)alt's, Padula Lumber Co.; Duke Douthit, Al Thrasher Lumber Co.; and Al llrrcet'r" Crawford Lumber Co.

Roberts Adds Americdn Frqme

In its second major acquisition this year, Roberts Consolidated Industries, Inc. has purchased American Frame and its subsidiaries, according to Hugh S. Livie, president o{ Roberts.

American Frame, a principal manu{acturer of pre-finished metal door lrames {or the construction industry, will continue production in its North Hollywood plant, Livie said. Its sales exceed $l million annually.

Porty Honors Retired Wholesqler

Veteran southern California building materials wholesaler Glenn Fogleman was honored on his BOth birthday at a testimonial dinner held in November at the Jonathan Club in Los Angeles.

,.OID.TIMER'' H()NOREDGlenn Fogleman (center) was oresented with a Polaroid camera by a group of friends at a testimonial dinner on his 80th birthday. Making the presentation are Art Parkins (right), manager of California Door Co., and Ty Cobb of T. M. Cobb Co., Los Angeles.

A group o{ lll {riends and former competitors were on hand to extend a "happy birthday" to Fogleman, whose career in the sash, door and building materials business spanned more than 60 years.

Fogleman was associated with the California Door Company of Los Angeles for more than 4,0 years, including a 130 year tenure as manager of the firm. He retired in 1958.

Highlighting the dinner party was the presentation of a Polaroid camera to Fogleman by the group.

More Grading-Up to 5 times normal industry level

All Production Shifts -day, swing and graveyard

More Glueline Tests (triple checked by three different methods)

-knife tests for instant guidance

-V?cuurT'r pressure for daily resultS

-Commercial Standard methods Daily

and Quality Gontrol

Deolers Must Chonge Method Reseorch Study Findings Show

A recently completed, extensive study on distribution of building materials has tipped off the nation's building material dealers on the urgent need to change present outmoded management procedures and business operations. Sponsored by the Lumber Dealers Research Council (now known as the National Research Council of NLBMDA following a merger), the research study-entitled "Project 70-Management for Change"-was especially tailored for the dealer who is "aware of the fast changing nature of building supply distribution and the tremendous develop-

ments in management techniques taking place in the industry,"

Following are some of the significant findings of the study:

o The building supply industry is disturbed with itself. This discontent exists among manufacturers, dealers, builders, etc., who want increased efficiency.

o Dealers are challenged by the complexities of change in the distribution system.

. Financial success among dealers is below average.

o Newly developed products may bypass the dealer.

o Dealers need to redefine their specific

DOMESTIC and IMPORTED HABDWOODS SO FTWO O DS

ATLAs LIJRflEEH

markets, and determine their niche in that market,

o Cooperative action among groups of dealers offers real opportunities in several difierent catesories.

o Need exists for standard computer programs for use by dealers.

o Dealers must prepare for further developments in construction technology.

Three-fourths of the instruction time of the seminar was devoted to revealing research findings and suggesting *uyr fot dealers to better manage their money and improve return on investment. They are also told how to use cooperative actionthrough purchasing groups. voluntary chains, franchise operations-as a means of improving operations, and how electronic data processing can be employed as a management and accounting aid. The last portion of the seminar was devoted to marketing, with the stafi assisted by a representative of the Unitcd States Cypsum Company.

Dealers interested in obtainine information about Projeet 70 Seminars for themselves may write Raymon Harrell, 302 Ring Building, Washington. D. C. 20036, or to their state or regional assoeiation managing officer.

Col-Pocific Moves 5.F. Soles Office

Thc northern California sales office of California Pacific Sales Corp. has been moved ro i6 California St.. Suite 803, San Francisco. The move to the larger offices was made durinpl mid-October. The phone number remains the same.

Frank Billings is manager of the company's northern California tcrritory with Ray Tierney and Ed Thompson also covering the trade out of the San Francisco offiee.

Lumber Sqles Monuol

Although National-American W'holesale Lumber Association has long felt that it was contributing more to the sales training of lumber salesmen than any other group in the country, only recently has it come to the attention of NAWLA's New York office that the association's sales training manual is held in high regard throughout the world.

Copies of the manual have been sold to a publishing firm in Melbourne, Australia, a lumber association in Amsterdam, Hol. land, a Timber Development Consul of Australia at Sydney, the Radiata Pine Association of Australia at Adelaide, South Australia, and to a lumber wholesale firm in Limerick, Ireland.

During the past four years more than 700 wholesalers and mill men have studied in the NAWlA-sponsored sales training program, conducted by NAWLA's sales training director, Sidney Edlund.

. OLD GROWTH YELLOW CEDAR

JAMES REDWOOD specio lizing i

SERVING THE SOUTHWESTERN RETAIL DEALER WITH CHOICE

OtD GROWTHREDWOOD

"Complete Inventory-all Sizes & Grodes, Green or Dry-1er eyery purpose" home of

Redwood Fencing Sidings

CENTRALLY LOCATED IN THE GREATER LOS ANGELES INDUSTRIAL AREA +

RAII. SHIPME]II

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TELEPHONE 707 -822-464r

707-827-O489

Colqveros Appointments

Addition of three new men to the sales and service staff of the Calaveras cement division of The Flintkote Company, has been announced by Mel J. London, Calaveras vice president of marketing.

They include William Mein, to Contra Costa and Solano counties; Richard V. Ley, from south of Redding to Oregon; and John H. Lucey in Salem, Oregon. The staff assignments are part of a Calaveras expansion program in that area.

Mein formerly was employed by Stockton Building Materials Co. in Manteca, California; Ley by General Foods corporation, and Lucey by the Pumilite Block Co. of Salem.

Sell the Ployground Mqrket

Logs and poles, pressure-treated for protection against decay and termites, being used in construction of unique playground equipment at two San Francisco Bay area parks, illustrate a new source of revenue for dealers.

Development in recent years of preservative treatments which leave the wood surface completely dry and clean has enabled treated logs and posts to be used in this manner. Nlost previous treatments left oil on the wood surfaces, thus barring its use in places where children swarmed over it.

The variety of uses to which the pressuretreated logs and poles in imaginative ways these parks include the building of log cabins, Indian teepees, uprights and crosspoles for swings and trapeezes, climbing and lookout structures.

Colored Utility Poles

Colored utility poles have been added to the Koppers Company's line to provide poles which can blend with their surroupdings and add to the appearance of a neighborhood.

Colors available are: green, gray, blue, brown, desert gold and silver. Installations have already been made in locations in Florida, California and Michigan.

,OHII H. LUCEY

RICIIARD W. LEY

wttUAM MEttl

ffierrl Clrr;ot*or r" rrn Jr^[n, -9nJrotr,7

I Record Piece of Plywood Meosures 2OO Feet long

A single panel of plywood as "tall" as a 20-story building has just been produced at one of Georgia-Pacific's Olympia, Wash. mills to solve a boating problem.

The 4x200-foot. .[-inch panel was made for two Olympia rt'-sidents who needed a Ilcxible floating r,r alkwal' from shore to their deep-water private float. It {lexes with the risc and fall of Puset Sound t i des.

Georgia-Pacific admits it wa,s its r:ustomers' idea to save installation cost of assembling and framing standard .1,x8-foot panels. Result was the unusual marinc grade plywood giant. lt even has a onepiecc synthctic rubber surfar:e for a builtin non-slip walking surlace. It was produr:ed in only four hours.

Transportation was no problem. The orvners took possession at the mill. where it lvas merely "launched" into Puget Sound at thc mill site and towcd by rvhaleboat

HAROLD R. COLE

to Tykle Cove wherc it was installed with strips of foamed plastic attached to the bottom for increased buoyancy.

C. S. Leonardson. manager of the Olympia mill, says there now is no limit to the length of plywood. "We r,ould produce a single panel that would strctch from Ol1,m-

REC0RD-BREAKING 4x200foot panel of plywood, "tall" as a 2Gstory building, was specially produced at one of GeorgiaPacific's 0lympia, Wash., mills for two boating families who needed a one-piece floating walkway from land to their deep-water float.

pia to New York if the need arises-and the transportation problems can be solved."

Similar giant panels, admittedly not close to the latest record breaker, are ust'd in construction of boats, truck and trailer bodies. big freeway signs, oLrtdoor advertising signs and in building construction.

6,000 Pressure-Creosoted Piles in Giont New Pier

San Francisco's largest commercial piercapable of berthing nine occan-going vesscls at a timewill requirc approximatcly 6,000 prcssure-creosoted piles in its construction.

The nerv pier is now under construction at the foot of Army Street in the Bay City and is scheduled lor completion next October.

Cost o{ the project is estimated at fi29,000,000.

A major requircmcnt {or construction of the pier was approximately 6,000 pressure-creosoted pilcs which were {urnished

{rom the V'est Coast wood prcserving plants of Koppers Company. This is believed to be the largest single order for pressurecreosoted piling cvcr givcn {or a West Coast nort installation.

Tlrt' piling rra. sltip1,,',I from Koppers' plants in Orcgon and Oroville, Calif., and rcquircd alrout 100 railroad cars.

The prcs,curc-creosoted piles range in loneth from 50 to 63 {eet rvith butts 14 inches in diameter and tips B inches in diameter. All are Douglas fir, treated to protect the piles against attack by decaycausing organisms which thrive in the damp atrnosphere of the bay shore'

The piles are being driven both on filled' in land and in the water.

Standard Lurnber Compan), frrc.

Matching Mouldings in all standard details . . . Smoothly milled, ready for finishing -- all lengths. Paneling furnished in T&G V Joint as standard . Custom details to order!

W00D P|LES-nearly 6,000 of them-are being driven in construction of the largest commercial pier in San Francisco Bay. About 100 railroad cars were required to transport them to the construction site.

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:!fic4(KKKIJ(KKL<(KK*i{K?fi{}fi(KKSfi(Kgi(K6iKVi(ti(Ui(Si(}fiK*SSgSV*{InSK}rSilNKK{KKKKK(L<5t4KKg

Products, promotions clnd soles qids

Textured Shqdowcast Siding

Textured Shadowcast Hardboard Siding, featuring a rough-sawn texture, has been introduced by Ttre Celotex Corp. Available in lap, panels, and U-grooved panels, the siding is back-sealed and factory primed, enabling builders to wait up to 60 days for finish painting or staining. Thickness is 7/L6".

New Body Ofrers Big Truck Copocity on Smoll Chossis

A new line of side-mounted half cab truck bodies oftering big-truck capacity on a small truck chassis has been announced by DeKalb Commercial Body Corp. The sidemounted design provides 20 to 26 percent more usable loading space than conventional trucks of comparable size and permits bumper-to-bumper loading. A full 22 feet of long cargo such as lumber can be carried safely on a wheelbase of only 122 to 127 inches.

"In the side-mounted half cab line, you save two ways: you make fewer trips because of larger loads and you enjoy the small-truck maneuverability, lower licenses and tax rates, and reduced operating costs," a company spokesman said.

\MRITE: DeKalb Body Corp., DeKalb, Ill.

Lap siding (photo) has horizontal texture, extra thickness that creates deep shadow lines; comes in 12" width, up to 16' length. Vertical textured panels are 4'wide, up to 16' long, with butt joints for batten app.lication. U-Groove panels have wide vertical

grooves on 8" centers, and long edges are shiplapped. Panels meet FHA racking strength requirements withotrt corner bracing, when applied directly to studs.

New you cqn use to build sqles qnd profils! Fnoducft Fnoffilts

WRITE: The Celotex Corp., 120 No. Florida Ave., Tampa, Fla.

Corner Beqd for Drynroll Interiors

Rounded or soft corners are becoming more and more prevalent in commercial and residential interiors. To meet this demand, BeadeX Manufacturing Company has developed the BeadeX Softline corner bead for drywall construction.

The corner is made in the same manner as the other BeadeX products with a spe- cially treated paper for absolute adhesion laminated to electroplated galvanized steel. Softline is made for both the cove and

Rounded Corners 0ffer a Smoother Appearance corners with either concealed m exposed metal. Corners are manufactured. on Y+" radius for 90" drywall angles. Standard lengths are: 'l'; 7'-8" ; 8' ; and 10', all cartoned for easy handling and inventory. The V+" radius adapts readily to either th" or i6" drywall.

According to the manufacturer, Softline Corners permit modulation of light, take less maintenance inasmuch as they avoid the direct impact of scuffing and bumping, and they make a more beautiful interior.

WRITE: BeadeX Mfg. Co., 461F8th Ave. Northwest, Seattle, Wash. 981O7.

Delay For

Side-MountedHalf-Cab

ExtraThick Lap Siding Creates Deep Shadow Lines

Permits Bumper-to-Bumper Lumber Load

Moinlenqnce-Free Windows, Doors

The most maintenance-free windows and gliding doors ever produced, to be marketed under the name Perma-Shield, have been announced by Andersen Corporation.

Perma-Shield is produced by special methods of applying rigid vinyl over the sur{aces of wood window sash and the exterior surfaces of the frames. On gliding doors, both the exterior and interior surfaces of the door panels and frames are covered.

Perma-Shield sash is produced by a patented process for extruding rigid vinyl directly over a preservative treated wood core. Mitered corners are completely sealed by a special u'elding pt'ocess.

Protection is applied to exterior surfaces of window frames by bonding ple-formed

rigid vinyl to the wood with a special adhesive. The pre-formed vinyl coating eliminates joints at the corners of frames. The interior trim is not coated, to preserve the natural beauty of wood.

Perma-Shield casement, awning and fixed windows will be available in twenty-one basic unit sizes. All window units will use

Gross-Section of Perma-Shield Sash and Sill vinyl for weatherstrip and continuous flashing around the entire frame. They are descri'bed as having the appearance of wood windows painted white. The Andersen Perma-Shield gliding door will be available in five sizes. Both window and door units will incorporate specially designed hardware and insulating glass as standard.

WRITE: Andersen Corporation, Bayport, Minn,

Lifetime Seomless Aluminum Siding

A seamless aluminum siding that can be custom roll-formed and cut in panels to the exact length of the house right on the homeowner's premises is now available from U. S. Aluminum Corp.

The siding is custom-made in virtually unlimited lengths by a seamless siding

SACRAMENT0: Paul Phelps

Phone: (916) 927-4201

P.0. Box 3158

North Sacramento

FRESNO: MAI|ON SNEAd

Phone: (209) 439-1765

5587 North Moroa

Aluminum Siding Has Lifetime Guarantee

machine leased to home improvement contractors and remodeling applicators,

Equipped with the U. S. Seamless Siding machine, the dealer can cut and install the siding in far less time than it takes to put up standard Lzrk foot factory pre-cut panels. Advanced design features of the machine include a front end cutoff and strategically placed coil straighteners.

The seamless siding panel overcomes the problems of seams, gaps and overlapping created when instaliers appiy standard siding lengths butted end-over-end. Homeowners who purchase seamless panels receive a lifetime guarantee.

WRITE: U. S. Aluminum Corp. (U. S. Seamless Siding division), 11442 W. Addison St.. Franklin Park. IIl.

New Embossed Hqrdboord

' A new embossed hardboard with the texture of old fashioned homespun cloth has just been announced by Hines AJlwood. It offers not only the many advantages of hardboard's wearability and workability but has in addition exciting possibilities for use where new and unusual color or texture effects are desired.

Described as midway tretween grass cloth and burlap in texture, this new Allwood

hardboard is aptly called Homespun from the fabric it simulates. The irregular knobby texture is ideal for relieving the monotony of plain materials.

Available in standard sized panels 4' by

LUMBER COMPAITY

8' in size and thicknesses of 16" and 1/+", Allwood Homespun is an ideal material for new wall effects in an entire room. Because of its painting potential it is also ideally suited for use as a feature wall or even for an individual panel to highlight an entrance, a stair well or some other architectural feature.

WRITE: Edward Hines Lumber Co., Specialty Products Div., Box 210, Hood River, Oregon.

Side-Mounted Druwer Slide

Hardware Designers has introduced a new side mounted drawer slide known as f900 series with a smooth sliding action, due to a quality nylon ball bearing wheels and the special grreen gold silicone epoxy paint. This special paint is extremely durable and quiets the sound of the rolling nylon ball bearing wheels.

The front mounting bracket has been especially designed for mounting in kitchen cabinets and is easily accessible. The first

Designed for Mounting in Kitchen Cabinets mounting hole is 7g" from the front.

WRITE: Hardware Designers, Inc., 501 Marble Ave., Pleasantville, N.Y. 10570.

Woll-Hung Shutter Disploy

A new wall-hung display, emphasizing the advantages of Modernfold Weathermate vinyl-coated styrene shutters, is now being offered to dealers by New Castle Products. The display, which features an actual 14" x 31" full louvre in white, also includes shutter swatches of black and green, the other two available colors.

Adjacent to the mounted shutter is a list of advantages, including the fact that the shutter is pre-finished; easily installed; will not rot, dent or peel; is maintenance-free, available in full-louvre and center rail.

\MRITE: New Castle Products, Inc., Box 353, New Castle, Indiana 47362.

THE WORLD'S BEST WOOD PRESERVATIVES

Comply with Federal Specification TT-W-572

COPPER]IAIE "25ONN

Texture Resembles Grass Cloth and Burlap

Displays Vinyl-Coated Styrene Shutters

Woodgroin Ceiling Beoms

Snap-Fast Woodgrain Ceiling Beams, featuring a walnut woodgrain finish, have been added to The Celotex Corporation's ceiling products line. The vinyl-surfaced metal beams can be easily snapped into place over main or cross tees in ceiling suspension systems, or can be installed on plastered, gypsum board, or tile ceilings. The beams are 2Y+ in. wide, 3 in. deep. Main beams are 12 ft. long, cross beams are 4 ft. long, and

When recently located on the shelf at W' E. Cooper Lumber Co., Los Angeles, the marked anniversary package was part of a

Long Hondle Slrop Cutters

A pair of heavy duty strap cutting tools has been engineered by A. J. Gerrard & Co., to speed up production, increase cutting safety and reduce operator fatigue.

The company developed the Bulkbinder heavy duty, flat steel strapping cutter with a new serrated bottom jaw to securely hold all types of strapping. The jaw grip holds regardless of type of flnishing and prevents slipping during the cutting action. This saves wear on the fee] and cuts down the

packagd

Dowman products display that occupied more space at retail than was needed for total production warehousing in the original 3-car garage. Today, Dowman boasts manufacturing and warehouse facilities located in Portland, San Francisco and Long Beach.

Woodgrain Beams

Into Place wall plates come in 2 in. lengths. Clips and splicers are included in main beam cartons'

WRITE: The Celotex Corp., 120 N' Florida Ave,, Tampa, FIa.

Dowmon's Anniversq ry Pockoge

Dowman Products recently celebrated their 20th anniversary by filling and marking a package of Dowman's Fixall in a ceremony held at 8:00 a.m. on September 24-20 years to the hour from the date that the company was begun in a three-car garage in Long Beach, Calif.

New Economy Shelving

A new, improved clip type steel shelving line has been introduced to solve storage problems for tools, supplies, hardware, parts and many other applications. Called "Klip-Lock," the shelves easily readjust by clips on 1" centers. Construction features special "tension-tite" locking studs which slip into slots for quick changeability to larger and smaller bin openings.

WRITE: Bernard Franklin Co., Inc., Frankford & Torredale, Philadelphia, Pa.

operator's effort needed to complete the job. Extra handle length protects user against danger of tag or backlashing. For special applications, such as in mills where there are hard-to-reach types of strapping, the Model 560 is recommended,

WRITE: A. J. Gerrard & Co., 412 East Touhy Ave., Des Plaines, Ill' 60018'

SnaP

DOWMAN PR()DUCIS'President Phil Dowds (right) smiles approvingly as his agency man Chuck _Davis points to the ainiversary

of Dowman Fixall.

New Cutters Speed UP Production

Toylor lntroduces New Yordster

Taylor Machine Works has announced the addition of "O" Series Yardsters to its iine of material handling machines. These nerv fork lift trucks, with their overhead vari-

able select tilt cylinders, ofrer many advantages over traditional designs.

Tilt cylinders mounted high on the mast increase their mechanical advantase and substantially reduce the load on the mast. The mast hanger is mounted on the axle, greatly reducing frame fatigue by placing the lifting load on the axle instead of on the frame. The overhead structure is weldecl to the frame near the center, distributinE the load more evenly over the entire frame. Power train options include a choice of two engines.

WITITE: Taylol Machine Works, Louisville, Miss.

Do-lt-Yourself Roofing

Consolidated Paint & Valnish Colp. has announced the development of Goodyear.

Conso-Glas, a glass matting of random glass fibers held together with a resin and coate'. on both sides of the mat with asphalt.

Con;o-Glas is the easiest and most foolproof type of cold pro(,ess roll roofing material available for use with loofcoatinns. It lies smoothly on the loof rvithouL wlinkles or fishmouths, and confor.ms to the irreguiarities in the roof. It does not become stiff in cold lveather, and therefole does not have to be cut into shor.t lenqths. One roll containing 540 sqxal'p feet carr be rolled out and imbedded into a special adhesive quickly and efficiently.

Conso-Glas is easily applied and is used in combination with cold process loofcoatings and adhesive.

WRITE: Consolidated Paint & Varnish Colp., East Ohio Building, Cleveland, Ohio 44714.

Wl,"/"0./"

Since lB72

Foreign & Domestic

Selected for color - texture

Flor & Stroight

Mouldin gs-Treods-Dowels

fqss

DECEmBER, 1965

Textured Wormy Chestnut

A striking new Marlite woodgrained hardboard, which features a tlue-to-nature textuled surface, has been introduced by Marsh Wall Products. Called Wormy Chestnut, the new panel duplicates the unique textute antl beauty of this famous lvood.

A high-fidelity reploduction of the chestnut glain is combined with the textured surface to achieve the appearance of the natural wood. The new Wormy Chestnut panel is available in either light ot dark tones.

Tlte r/+" thick hardboald planks ar.e 16" x 8'. Tongue-and-groove edges simplify fitting and conceal the joints. The randomgrooved panels plovide a continuous random plank effect on the wall.

A comprehensive consumer promotion program has been designed to pre-sell this new

textured hardboard. Point-of-purchase materials are available for Marlite dealels.

WRITII: Marsh Wall Products. Dover'. Ohio 44622.

100,000 MILES of aluminum panels is the record production posted by Air-Vent Awning Company 0f Los Angeles, who have produced enough panels for awnings to stretch around the world four times. A trophy symbolizing the record was presented to Air-Vent's President 0. H. Stapp (cented by N. A. Manger of Kaiser Aluminum & Chemical Corporation at the recent Los Angeles County Fair. Looking on is Dawn Walsh. oueen of the Fair. Air-Vent is the world's largest producer of patios and aluminum awnings.

Be{oreYou Bry- Inquire

All species of Pocific Coost Softwoods. Speciolizing in prompt shipment ot White Fir Dimension ond Resown Pine Commons LCL from yord stock. Cusiomer milling. Serving retoil lumber deolers ond industriol users. Give us o coll!

Jqmes Coufield Joins AWPI

The American Wood Preservers Institutt: has announced that James D. Caufield, former partner in the firrn of Caufield & Caufield, Consulting Engineers, has joined AS/PI as district engineer. He replaces Paul D. Christerson, who now works out of the home o{fice in Washington, D. C., as senior engineer.

Widely experienced in liaison with specifiers and users of treated wood products in the Pacific Northwest, Caufield has opened his headquarters in Portland.

In 1964-1965. Caufield & Caufield was in general civil and structural engineering. Since 1948 Caufield has worked for several design and structrrral engineering firms in

Oregon and Washington, as a design engineer, as well as with the U. S. Navy Civil Engineers Corps in Washington, D. C.

Durofloke Distributors Nqmed

The Hubbard & Johnson Lumber Company of Redwood City, Calif., has been named Duraflake particleboard distributor, it was announced by George Swindells, vice president-sales for the Albany, Oregon, particleboard manufacturing firm.

Hubbard & Johnson Lumber Co., operated by V'esley Hubbard and Wayne Gorman, will primarily handle Duraflake exterior siding for the San Francisco Bay and particularly the Peninsula areas.

MAKE

onJ Q,,/ity

Unlike mony wholesolers, our yord inventory is mointoined with the retoiler in mind _ you con olwoys depend on United to fill qIl your Pine ond White Fir needs.

JAMES

D. CAUFIETD

Gloss Doors Goin Populority

Today's trend to indoor-outdoor living has tremendously increased the popularity of the product that joins indoor to outdoor. the aluminum sliding glass door. At the rate the door is being bought, sales thi,. year ,"hould top 1.1 million units. according to the Architectural AluminLrm Manufacturers' Association.

The aluminum sliding glass door had its start in Cali{ornia and Florida. Ilut countless doors are now in service in everv state. includins {laska. I)orrl,le glazing makes a -diding door practir:al anywhere south of the Arctic Circle.

Most of the units are going into 1965's 1.3 million new homes. hut there's a srow-

TUMBER

ing remodeling marketadded family rooms, patio rooms and enclosing porches, opened-up bedrooms, dining rooms and livins rooms. A sliding glass door can stretch a remodeling budget lry making a room ferl as lrig as all outdoors. \tr'ithin a house. these doors can function as ro()m-e\panders. Vhen you use one betu'cen living room and porch, your living room becomes brighter and the porch becorhes part of it. Vhen you use one betwet'n living room and dining room. lroth rooms seem suhstanl iallr. Lisger. At the outer wall. the door giles ii. o.w,ner the best of trvo possible rvorlds. He can be psychologically outdoors on a clear rvinter morning when he's phy,"icallv indoors in his heated home.

W-e Sp" cialize

HELPS DEATERS-For the fourth year, Johnny Carson will help building materials dealers sell Masonite Royalcote paneling 0n the p0pular "Tonight Show." Here, Carson (center) discusses the new commercials with bandleader Skitch Henderson (right) and James H. Hurley, Masonite's director of advertising and sales Dromotion.

TWIN HARBORS LUMBER CO.

ll25 Board of Trade Blds.

PORTLAND, OREGON 972i4

Telephone:228-4I42

Aberdeen, Washington

Manufacturers and Distributors of West Coast ForestProducts

PALO ALTO, CALIF.

701 Welsh Road-Suite 2219 Jim Fraser Telephone; (415) 321-4380

SANTA ANA, CALIF.

1617 East Seventeenth St. Jim Rossman

Phone: 625-8133 (Los Angeles) (Orange Cty.) QI4 547-8086

Manafactured in wood fibre and composition material. \7e have many thousand patterns in the various art periods of designs.

Our compositions and wood fibre carvings are exact reproductions of artistically hand carved wood patterns.

Catalogs Auailable

Gus Hoover Bob Hoover Dick Hoover Stuod Jones

Don MqrshollJoins North Pocific

Appointment of Don Marshall as man. ager of the pole, piling, and treated lumber department has been announced by Douglas David, president of North Pacific Lumber Co.o Pordand, Oregon.

Marshall was graduated Jrom the University of British Colurnbia with a degree in Forestry and did postgraduate work at the University in business and corporate management. After graduation, he was associated with Crown Zellerbach Canada in various forestry and production capacities. In 1959 he joined Timber Preservers Ltd., where he was actively engaged in selling pressure-treated lumber products,

specializing in poles, piling, and glued laminated timberso and remained with tlem until his appointment to North Pacific.

Dow's New Mqrketing Plon

The Dow Chemical Company has announced a major change in marketing for a broad line of plastic construction materials in southern California, Arizona, and Clark County, Nevada.

It is now handling these materials from its Los Angeles sales offices instead of through its former distributor, Pacific Foam Products, Inc., of Los Angeles.

Styrofoam is one of the products involved in the chanee.

5 Carlow Lettcns Company

Warehouses

to Serye All Southcrn Golifornio Deolers *

l7O3 N. 8th Street

COITON, Cqliforniq

TAlbor 5-0672

I l38l Brodley Ave. PACOIMA, Colifornio

899-5208

'38 Eqst 59th Street

tOS ANGELES, Cqlifornio

Pleqsonl 2-3137

68O7 McKinley Avenue

tOS ANGEIES,- Colifornio

Pleosont 2-3136

2510 N. Chico Sheet

E[ MONTE, Cqlifornic Gllbert 2-3050 GUmberlqnd 586-0641 *

]{0RGII D00ns for Every Use .

i1400 Interchangeatle Panels Entranco Doors-All Typos *

SED0RG0 louvers & Solonhl-ilodern Hardwood Flush Panel Doon *

rusfl D00RsASII-I{AH(ISANY

-BIRCHr{AsolilTE-BtEcll *

fln PtYwooDIAPIIIESE PTYWIIOD *

usloco ooons

TOUVER DOORS

3 PANET DOONS F.3

FOUR PANET RAISED F-14

X-8UCK FRONT DOORS

.sAsH DOORS r-13

NA|SE PANEI. TOUVER DOONS

'rscnEEN DOORTi

ITENCH DOORS

"',6t rcH DooRs

fANCY FIR DOORS (ENTRANCEI town EuNDs

ilONENEY TYPE DOORS

:'souTHEnN ArR- DOOiS *

Edoblirhcd t 896

A. D. Bell, Jr.

Dear A1:

You asked me what my reaction was to the "Cavalcade of Wood" program planned by Wood ltfarketing, Inc. I thought it was a poor idea very well pre. sented.

I was, and others were algo, underwhelmed by what we heard and saw at the recent Wood Marketing stockholder's meeting. The "Cavalcade" programa motorized caravan of wood and wood products to be exhibited in cities about the nation-is an exciting, imaginative concept. It is, I believe, a dramatic answer to a need that doesn't exist.

The stated objective of Wood Marketing Inc. is to " desig! a program directly beneficial to the companies supporting the efort . to increase the sales opportunities in all wood markets . to promote the use of wood to those people who design and specify and buy the end products ., . ". I believe these were the words, in general, used at the recent Wood Marketing meeting.

These are worthwhile objectives. And it should be obvious that the increased sale of wood and wood products (including those produced by WMInc. subscribers) is also the objective of the retail lumber dealers. fire question, then, is: "Will lVood Marketing's program help the dealer to sell the subscribers' products ? And will it promote wood in general?"

The concept of a "Cavalcade of Wood" is an exciting one, but so is a page of advertising in Life magazine. What is needed at the local level is not a mobile display of wood and wood products, but, as you suggested at the meeting, a permanent wood & wood products display and information center.

You will recall that we were told that the "permanent exhibit" had been "investigated" and was "tho-ught to be too expensive not feasible within their budget."

f do not know the extent of Wood Marketin g's "investiga- tion" of the permanent exhibit concept, but it did not, to my knowledge, include conversations with those of us in the greater Los Angeles market who have been in-volved in the development of just such a permanent exhibit. In the absence of such inquiry, I suggest that the conclusion that Wood Marketing's budget will not permit permanent exhibit centerg in major

markets is, at best, based upon insufrcient analysis.

Our axe to grind is simple. With Wood Marketing the existing local wood promotion pnogram in this market, with the help of other lumber interests, could quite possibly create the ffrsl complete exhibit and information center. Without their assistance we will have to wait a little longer for what we lc'row is needed at the local level.

Based upon our experience we feel that we can prove conclusively that successful promotion of wood products in any market must inelude the formation of a permanent wood and wood products display and information center. Only such a eenter ean provide the architect, desigaer, deeorator, engineer, and builder with the source of information he requires on a much needed day to day basis. (The experience of Wood Information Bureau in this regard, incidentally, is available to anyone who wants iL)

I fail to see how any sound marketing analysis can eonclude that a 80-city tour of the "Cavalcade of Wood" can possibly produce results justifying the expense of it. I propose that ten to twelve permanent display and information centers in as .many major markets would be far more productive in achieving the results that lumber manufacturers, wholesalers, and retail dealers want: to sell more products at better priees.

We, and Wood Information Bureau, will extend full cooperation to the objectives of Wood Marketing in the future just as we have in the past. We cannot, however, in good conscience, rubber-stamp the t'Cavalcade" concept as the best answer to the problem of creating greater demand for wood and wood products.

Sincerely,

Jim Cooper

Cooper, Davis & Co. Los Angeles, Calif.

Those interested in the lull text ol lim Coopef s letter mny obtain & cow by writing The Merchant-Eili.tor.

Dear Mr. Cutler:

Your coverage of Curtis Peterson's speeeh (August issue) certainly was good reading, as you said, and we'd like the op- portunity to carry it in our Plan Magazine for Middle Atlantic dealers.

Could you please tell us how we can obtain permission ?

Barbara Allyn Associate Editor Middle Atlantic Lumbermen's Assoeiation

Philadelphia, Pennsylvania

Dear Barbara, nt(uty thanks, and, permission granted, Editor.

FISH

are the only things safe from fire. have you got any fins?

REGION CONSERVATION COUNCIL

DON'T fool with matches! l;isr f, ANd PLEASE make people more careful

REDWOOD

DIAMOND's NEW IINK

(Continued, lrom Page I2) tomers and ('onlra('lors may inspt'r'l produ< t displ.ry,*. see tlernonstrations and rec'eive advice about improvement projet'ts f rom the center's sales staff.

Besides the usual shopping conr eniettt es of charge accounts and revolr,ing credit, l)iamond National has its own financins plan to assist homeowners in obtaining loans for home and larm modernization or repairs. An erperient:ed sale-" force is prepared to assist customers in lroth planning their home improvemerrts antl in working' out the financing details. Interim loans are available for new home construction and a Builder's Control Senice is offered {or the contractors.

Club Goes Sponish

['ith a tht.me of "Old Spanish Days"" Hoo-Hoo-Ettt. Cluh (r celelrrated its annual company night b1. awarding t'ash gifts to winners Ron I)ixon, Art Recves, Dave Menhack. Bus lJlanchard and Don Gow. John

Wcston and Jessie Culbertson rvon the floral ccnternit'ces and Lois Jont's took home a pinata bull.

Hanging streamers, fan ct'ntt'rpit'ccs and bull fight postcrs all added Iberian impetus to the latc Or;tober fiesta. \{tumt'n's name tags wer() tiny silk fans whilc the mt'n idt'ntified thernselves by small somlrrertis n'ith their names on thcm. Nlore than eiehtv dinner-dancers atlended.

Hecothorn Promoled

Lloyd L. Ht-t'athorn has bet'n namt'd vite president in charge of sales of Arcata Redwood Company. a-s announced recentll' lr1. thc president- Howard A. Libbev.

Hecathorn servcd trs sales managt'r lor tht'last two )'ears. He will continue to maintain his office at Arcata. Arcata Redwood Company manu{acturcs a full line ol redwood lumber products and with the complt:tion oI a modern plant has recently entered thc field as a supplier of rcdwood industrial cut -qtock.

SwISS

CHATET character of fireplace corner in a family room lends a touch of fantasy to this setting. Designed for United States Plywood, the hickoryplanked wall covering reaches to a railed balcony with skylight. These Weldwood architectural and prefinished oanels are available to dealers.

ease enter my subscription for the lifornia Lumber Merchant:

ElElffi-Positiil Wantrd fZO per trhiinum 14.50. All o$ar g3.OO par llna mininnm lwo lines of addr.ess gour add4cs or our box

frfftdr 0f ,t&sn6crsfd $ fbrfrti{rtef. ilm$er' c.mgt bf ftlcitgr4 l[ .r$fr!iffe., dressed to bo* rltorr ln tfie sd'elo eouRt as one line. Closing date fu ctpy is 20tr.

ADVr,ffHsftfftS

HELP WANTED

EXPERIENCED BUILDING MATERIALS SALESMAN to repre- gent well-established wholesale company_in the Ventura-Sante Earbare area. Opening also for eombination counter sales-warehouseman. Send resume to Box 215.

EXPERIENCED TRUCK SUPERVISOR for large progressive lumber- company in So Calif. area- Must have knowGdg-e of preven- tative maintenance, records and ability to handle pe"sonnet Write Box 218.

LUMBER BUYER (Douglas Fir and Redwood) for No. Calif. operation. Excellent opportunity with growing organization Send eomplete resurne to Box 197.

BUILDING MATERTAL SALES

:llVith continued expansion, Masonite Corporation is currently interviewing outstanding candidates for projected sales temitories in the Midwest Southwest and West. firese openings involve Building hoducts Sales tct wholesalers, promotional activity with lumbei dealers and extensive counseling with home builders and architects. CgUege graduation with degree required. Preferred age range is 27 to 32 years. Previous building materials sales is dtsirable. If you would like to associate with our growth company and meet the above general qualifications, please send a brief resume to W. H. Woodard, Masonite Corporation, 29 North Wacker Drive, Chicago, Illinois 60606. An equal opportunity employer.

YOUNG AGGRESSM SALESMAN with order desk and plywood e-xperience wanted by well-established San Fernando Valley jobber. Outside experience preferred but not necessary. 'Write Box 21g.

POSITION WANTED

EXPERIENCE IN MANAGEMENT of ,,Do-It-Yourself,, stores including all building materials. Presently employed, but desire change. Resume sent on request. Write Box 2U.

WANIED: responsibility and stability in retail, wholesale or mfg. sales. 10 years bldg. materials and lumber experience. Professional retail credit training. Univ. grad., age 30's. Relocating in Bay Area. Resume avail. Phone TH 6-0277 (Berkeley), or Write Box 208.

EXPERIENCED LUMBERMANProductionSalesManagement. 37 years old. WiU gladly re-locate. Write Box 214.

Merchdnt, 412 W. Sir0r St, tos |ugrlel, CCF.

SERVICES OFFERED

BUSINESS OPPORTUNITIES

FOR RENT: Air-conditioned offices and yard space. Mines Ave;',i Warehouse Co., 1200 Mineg Avg., Montebello, Calif., phone ?23-3691' ' : : ':,"'

FOR LEASE: established retail lumber yard in San Beraardino; r;' Also suitable as distribution yard or line yard operation. Presently.:' set up as a retail yard with full facilities. Buildings are practicallg. new. Tommy Chapin, P. O. Box 2146, San Bernardino, Calif. ,.,

WANTED: 'BUY-IN" with home improvement dealer. Write 'Bo*' ' ,. '::' tto' -,.

FOR LEASE: 59,000 sq. ft. of sprinklered building space with cov.;'. ered S.P. rail siding on 16 adres paved and graveled flat land;| Burner & electrical panels installed. Ideal for .remanufacturing' plant. Write Crane Mills, P.O. Box 318, Corning, Calif. I -

HAVE $25,000 to loan pine and fir sawmill in retura forhandlug.;r". sales, Must have railroad loading facilities. TV'rite particulars Bei*r:;,,.tir 2lg. --.i-:i,'.'

FOR LEASE: Wholesale Distribution Yard approximately 66,00$;':i, sq. ft. Room for 31zL million ft. storage with 17n million sheal r lioom Ior 3y2 mrllron wrth l/a mullon s{Q$:,1.'.'r,. space and planing mill. Centrally located in Los Angeles area *it$ i, S.P. spur. Will consider partial lease with office space available., ,i Write Box 216.

EQUIPMENT FOR SAIE

CAN YOU USE solid Philippine Mahogany rectangular Uoar,as,[ i Have approx. 30,000 pieces 25i32" x 61/+" and appror 20,000 pcr.' ; 25/32" x 71/a" x 29Y+r, S2S, equalized for length, Premium PinMeqg: ,:, grade. Beautiful Lauan. Sacrifice price. Inquire PM Sales, P.O. Bidi:; 727, Beverly Hills, Calif., Phole 656-8933 (Area Code 218). .'...'e;

tsUYER''g GUIDE

tOS ANGETES

ruilsEr AND rut{8En ProDucrs

Anrricon HErdwood Co. --...--.--.-------------J19-1235

Angclus Hordwood Compony ..-----.-.--tUdlow 7-6168

Arcolo Redwood Co. (Ken Conwcyl----WEbster &4848

furoclolcd Rcdwood A{ills .-.-.-----OVerbrook 5-8741

Ailor lumber Co. ..--..-.-..-..----..--.-.--AlAdison 7-2326

lock lumber, J. Williom ---------.-----REpublic l-8726

Bough Forert Products Corp.--.--.-------.12131 330-7151

llir [umbcr Co., Inc. .---.-.-Mynond 3-1681-3-345,1

Eohnhofi lumbcr Co., Inc. .-.--.-----------------263-9361

Brookr-Dodge lumber Co. ---.----.---OVcrbrook 5-8650

Brurh lndusfricl lurnber Co. .------.--RAymond 3-3301

Col.Pqcific Solcr Corp. .----.585-6.t50

Col-Soc Iumber Soles--.-------.-----.------.---(2131 685-5288

Ccnhol Volley Bor & lunber -----..---..-1213) 653-6440

6nsof idqled lumber Co. -.---------.---SPrucc 5-3477

Coor Hcod lumbcr & Plywood Co. .-...-.---SP 5-1179

Crowford, Lumbcr, F. 1 ".-----.---..-.-.--.-.-.--.-..f74-2161

Fvonr Producls Co. llunberl-....-.-..-..-....-......--879-l 833

Evons Producls Co. (Plywoodt.-...-...--.RAynond 3-0281

Doofey & Co. .-----------.-.--...-.."--.----..EDgevood 6-1251

Eclshom Plywood & Door Co. ........-...(213) 233-4228

Ed Fountoin lumber Co. ..-........--..-.---.tudlow 3-1381

Errtcy & Son, D. C. RAymond 3-1147

Bbns Products Co. .--------...........RAymond 3-0281

Fir & Pina tumber Co. ----.--...-..-.-.-.....Vlcforio 9-3109

Free4on & Co., Slephen G, .-....--.-.-.-.---ORiole 3-350O

Fremoni Forest Producls ------------------.-RAymond 3-9643

Golleher Hordwood Co. .-...-.-....---.--..Pleosont 2-3796

Gcorgio-Pocific Corp. (lumber) .--.--.-RAynond 3-9261

Gcorgio-Pocific Corp. (Plywood) -.--.-RAymond 3-9261

Gcorgio-Pociftc Corp. .------.--..-.----.-.-.TRiongle 7-5643

Gtobe lnternstionol --.-----------.------------.-UPlon 0-6456

Goodmqn tumber Soles, C. F. ---..-.---.--.--.-..--941-OlOl

Greol Wesfern Lumber Corp.....----...-.SPruce 3-4931

Holf inon Mockin Lunber Co, ..--------------------685-1506

Hcrberg Lumbsr Soles .--------------------A Urroy l-6386

Hilf lumber Co., O. M. ---.----------(213) MUrroy 4-2610

Hobbs Wqll Iumber Co., Inc. .----------------.-..685-8734

Hoover Co., A. [. .-.--..-..---..-....------CUmberlond 3-9078

Huft Lumber Compony .-------------.P[ynoulh 6-8191

Independenf Bldg. Moteriols Co. .--------..----..-636-83,t5

Inlernotionol Poper Co. llong-Bell Div.l (2131 483-0363

f nlerslole Conloiner Corp. .--...--.-.-..----.--.--...JE 1-6768

Jomb Dondy Lumber Co. .-.-.--..--.------RLTmond 3-7382

Jeweft Lumber Sqles .---.---.-.....-..---FRonfier 8-8292

loshley, Dovid E. ----..-.-..--..--.--.-----..Chopnon 5-8805

Los-Col lumber Co,-----....--.-..--.---.----.---tUdlow 2-531 I

Mohogony lmporling Compcny ----.-.....-..-.-----n38-7749

Ivlorquorl-Wolfe tumber Co.

AAuffen lunber Co., Floyd ----678-5331 Muluol Moulding ond lumber Co. ......FAcully l-0877

Wcycrlxroutrr Conpcny ...-_*--llclmond 8.5.t51

Worchourc lAnohcinl ---*--PRo*cct 2-5880

Wholcrolc Forest Productt -.583-6013

White, Horry H. .--.--.--.-..----.-..--.---.----SPruce 5-3409 rftAft D TUIYTEER-POIES-PIIINGS_TIES

Boxlcr & Co., J. H. ...-DUnkirk 8-9591

Koppcrs Compony .-.--(213) 83G286O

AAcCornick & Bortcr -l7l1l 871-8971

Son Antonio Construclion Co. .---.---..UNderhill 5-l 2,f5

Worren Soulhwesl, Inc. ----.---."-...-"-...-..---FAirfqr 8-31 65 SASH-DOORS-i LT WORK-SCREENS ,YIOULDING-BUlIDlNG ANATENIA$

Arlesio Door Co., Inc. .-.----...-...---UNderhill 5-1233

Associoled Molding Co. .--.-.--.....-..-RAynond 3-3221

Colifornio Door Co..-.......-...-.-....-..---.l.Udtory 8-2141

Colifornio Ponel & Veneer Co. ..----.AitAdison 7-d)57

Ccrlow Conrpony ------------..---..P[cosont 2-31 36

Eckstrom Plywood & Door Co...------...(213, 233-1228

EZ Gfide Sfiding Door Frome Co.-.--.-.--.-.---118-lils

Mople Bros., Inc. -----------..---.------.Olbow 8-2536

Moson Supplies, lnc. ----------.-----ANgCur 9-0657

Nordohf Arlonufocturing Co. .----...----... ---.--819-267 5

Recdy Hung Door Mfg. Co. -----..--.---Vlclorio 9-6412

So-Col Corrnerciol Sfeel--.---....-----.-.-{2131 685-5120

Stroil Door & Plywood Corp. ---.-CUmberland 3-8125

Torfer, Webster & Johnson .-.-..--.--ANgelus 9-7231

Torfer, Wcbsfer & Johnson (Speciolry Div.) AN 8-8351

Vcnt Vue Window Producls------------ -------.-------225-2299

SPECIAL SERVICES

Ascocioled l'{olding

Soler --.--..-.---...(7On 891-%15

G & R turrber Co. .-.--.--.--.----.--.-..TWinbrook +2W,. KinTon Lumber Co. --.-.----.--.-....-....TWinbrook +25lat Rounds lumbcr Compony -..---.-..-.--.-TWinbrool 4.3362: i

CORNING

Crone Mills ---19161 821-51V

EUREKA

Vqn De Nor lumber Soles -----.---.---.---.VOn 4€-3qtl

Tideworer Mif fs -------------------------.--{7071 4{t.()89t

FORT BRAGG

Aboriginc Lumber Co. -.--.----.-------.-YOrkfown 4JOOI'

Holnres Lumber Co., Fred C. ------.--YOrltown &10!18

FRESNO

Evons Produclr Co. -.------------- ----------------2668215

Georgio-Pocifi c Worehouse .------------.-AlAhurst 8-6191

Int'l Poper Co. (tong-Bell Div.)..-----.----.12091

Nelh lumber Soles, A. W..-..--.--.-------.-. --------87

28O Oliver lumber Co. ----------....-.-....-.-..RAymond

Orgood, Robert S. .-..DUnkirk 2-8278

Paciftc Fir Soles -..---...--------.-------.--,--....MUrroy 2-3533

Pocific [umber Co., The .-..--.-.---.-CUmberlond 3-9078

Pqcific-Modison [umber Co. .-..-......-...JPruce 3-2292

Pon Asiotic Troding Co., Inc, ---.--....-.Rlchmond 7-7521

Pcirce Compony, Al ------.-.---.-.------.-----NEvodo 6-10O9

Penberthy Lumber Co. tUdlow 3-4511

Rockport Redwood Co. -----------..--.--.---.--..-.----445-2896

Roy Forest Products Co. --.----.----------.-TRiongle 2-1070

Sqnford-Lussier, Inc. ---.-----.-----------AXminsrer 2-91 8l

Simmons Hordwood lumber Co. --..-----SPruce 3-l9lO

Soulh Boy lumber Co. -.SPring 2-5258

South Boy lumber lHowlhorne) --------Osborne 6-2261

Slohl lumbcr Co. .-.---.----.----.---.*---.-ANgelus 3-6844

Stqndord Lumber Co., Inc. .---------.----.-..-------655-71 5l

Slonton & Son, E. J. --[Udlow 9-5581

Summit lumber Co. ------....-.----.--..----ANgelus l-2161

Sullle. & Kcller lumber Co. .-..------------Gllbert 3-8909

Tqcomo Lumber Soler, lnc. --.-.-.-.-----..-..MUrroy l-6361

lorler, Websler & Johnron, lnc. .------ANqelus 9-7231

Trlhswerfern Pinc Producls ------...-...-.-ANgelus 8-1831

Twin Hqrborr lumber Co,.---.--.---------.------.-------625-81 33

Union lumbcr Co. .-.---.----.--...--.--.-----V141 542-5669

.Unllcd Whlse. lunbcr Co. ..--.---.-..OVerbrook 5-5600

Uniled Sroles Pltnrood Corp. .-.--------.LUdlow 3-3441

U.S,-.Plyvrood Corp. lGlendole, --.--.-.---..-.Cltrus 4-21 33

U.S. Plyrood C.orp. (tong Beochl ....-.HEmlock 2-390t

U.S. Pfnpobd Corp. tSqnto Anol ......Klmbotl,l 7-1691

Wrnding-Nofhon Co. ..------..--.-.-.CUmbcrlond 3-9078

Wetfern Hqrdwood l,umber Co......-................655-8933

..-....-.-.VAndvke 2-3657 Engineered Sofrwood Producls ---------------22F,t116. Jomes Redwood Soles -..---.-.....---------l71il 8221641 Evons Pr-oducls C9.----:-----------*-*:?-2tgf: Pocific Fir Soles .----------.------...--....-VAndykc 2-2181 Foresl.Fiher.Productc Co. ------------tl,!!: sinpson Timber Co. -.--VOzi Azz-Osl1 Georgio

OBITUARIES

E. W. Daniels, a leader in the creation of the modem plywood industry, died November 11 at his home in Tacor.na, Washington. He pioneered many plywood products anj initiated trade practices which formed the foundation and framework of today's billiondollar industry. He thought and planned big.

He was an exponent of merchant-jobber distribution and Halbor Plyu'ood's chain of branch warehouses was dominant in aleas served. In 1936 he initiated the reorganization of the Douglas Fir Plywood Association (now American Plywood Association) and served as chairman of its manaEement committee (board of trustees) foi 1T years; acted as the industry spokesman in the nation's capital on critical occasions and his company made impoltant contributions in World War II with fabricated items used with high success in the war theatres,

Surviving are his widow, Alene; a daugh- ter, Patricia (Mrs. Ray Hanson) and two grandchildren.

J. IN. "Elmer" Frutchey, founder of LosCaI Lumber Company and a leading Los Angeies wholesaler, died October 30.

Mr. Frutchey entered the lumber business in 1926 as a cut-off saw operator and worked up to become superintendent and general manager of the Pacific Wood products Co.

In 1941 he olganized the Pine Box and l,umber Company and in 1946 formed LosCal which he built into one of the area's Ieading wholesale operations.

He is survived by his widorv, Winifred; two sons, Jim Frutchey and Doug Gerard; and a daughter, Mrs. Vera Welch.

Hamilton l'on Breton, founder and president of The Is'lands Timber Co., Santa Barbara, Calif., was one of the victims aboard an ill-fated United Air Lines 727 ietliner that crashed and burned on ianrlins ut Sutt Lake City on November ll, killing mor.e than 40 passengers.

Von Breton, 53, was r.eturning from a business trip to the East when the accident occulled.

In addition to his Santa Barbara import- ing fir'm, von Bleton was plesident ol Ex-

portadora, Ltda., Tomaco, Colombia, a saw- mill producing virola iumber. Prior to founding Islands Timber he was president of Tropical & Western Lumber Co., Vernon, Calif.

A graduate of Stanford lJniversity, von Breton rvas the glancison of the late E. J. Stanton of Los Angeles. He was a past plesident oI the West Coast Lumber Assn. He is survived by his widow, Hattie; two daughters, Sally and Robin and an adonted sister, Mrs. Barbara Kelly of Barstow,-Cal.

Hal M. Eberle, who served as a lumber salesman for several southern California firms for more than 20 years, was listed as "lost at sea" following the sinking of the Panamanian excursion boat Yarmouth Castle in the waters off the Bahamas on November 12.

He was employed for many years by American Hardwood Co., Los Angeles, and later by The Islands Timber Co., Santa Barbara, u'hose president, Hamilton von Breton, was killed November 11 in a jetliner crash. Eberle retired three years ago and moved to Pompano Beach, Florida, where he was living at the time of his death.

Somewhere along the ltne we have all learned about George Wash ington's reputation for honesty. Far be it f rom us to claim any corner on this today; however, we at ARCO also believe in honest and fair dealing.