The California Lumber Merchant - November 1957

O'Malley Unloads in 17 Minutes!

Sets neLo cur-unloading record with Winton Packaged Lumber!

f)UR CUSTOMERS, O'Malley Lumber Co., -in Tempe, Ariz., startled the lumber industry several months ago with the announcement that a cadoad of Winton packaged lumber had been unloaded by two men and a fork lift truck in the amazing time of I hour, 11 minutes!

It u,as amazing, that is, until they received thefu second. carload and completely fractured. their former record with the remarkable time of 47 ntinutesl The evenr was witnessed bv 27 rctail lumber dealers, in addition to repiesenr"tives of S.P., Santa Fe, lift truck represenrarives, etc.

James C. O'Malley reports: "Packaged 10 high and pulled to length suits our storage pattern absolutely, so it was a perlect car f or us. As the report from our Tempe managet to the NRLDA test shipping program reflects, we have no suggestions for improvement in the loading."

'Winton Packaged Lumber is ready to serae yoa with laster delioery, laster unload.ing, louter bandling costs and more eficient storage, Get the full details on this new, gredter proft seruice f.rcmyour Vintonmdn today!

FIR ENGELMANN SPRUCE CEDAR REDWOOD HEMLOCK

LIJMBER MERCHANT

Jack Dionne, Pubtisher

HOw, LUMBER LOOKS

The industry enjoyed the novel experience of a stronger market for 1x8 and 1x6 green Douglas fir boards in the period ending October 25, reported Crow's Market Service; reduced production of 1-inch lumber was responsible because boards had been in the doldrums so long that mills had been producing as few as possible. Studs also showed more firmness, and for the sa,me reason. Nos, 2, 3 and 4 common lxl2 Ponderosa pine continued on a more stable basis. Air-dried stock was beginning to disappear and some California pine mills will be .sawing White fir soon instead of pine, it was said. Fir plywood mills were having no trouble booking business at the mid-October price but orders for 5,/8t-inch rough sheathing were slow coming in.

Lumber shipments of 483 mills reporting to the National Lumber Manufacturers Assn. in the week ending Oct. 19 were 2.8/o above production but orders were 5.4/o below; shipments were B.lVo abote tlre previous week

Shipments oI 1A6J23,358 feet were 2.4Vo over production of 103,869,532 feet at 159 mills reporting (l4l oper- ating) to the West Coast Lumberrnen's Assn. in the week ending Oct. 19; orders were 3.4/o below production . The weekly arr..age of west coast lumber production in September was 153,692,000 boaid feet, reported WCLA Secretary Harris E. Smith; orders averaged 146,088,000 b.f. and shipments 153,152,000 b.f. Shipments of 84,424,00A feet were 2.2/o above production at 123 mills reporting to the Western Pine Association in the week ending Oct. 19; orders were 8.6/o below production of 82,619,000 feet . The California Redwood Association reported that September production of 43,020,000 feet was 4 million feet below Ausust and 13 million feet beiow September 1956; shipments of 42,556,000 feet were 5.7 million fcet below this August and 3.7 million below the prior September. September orders were 2.7 nillion feet under August . . . Shipments of 20,908,000 feet rvere 2.13/o above production at 97 mills reporting to the Southern Pine Association in the week ending Oct. 19;-orderi were 2.03/o below production.

Total retail lumber stocks on August 3l were estimated bv the National Retail Lumber Dealers Assn. to be 4,748,000,00A iest, 2.7/o less tlran July 3l and, 3.4/o below the end of August 195d. Retail lunrber sales during August were 3.9/o above July but l2.9Vo below the end of August 1956. Five of the nine retail regions indicated gain in lumber sales, with the largest increase of 10.1% occurring in the Pacific region, but the largest decrease under Aueust 1956 (21.1%) also occurred in the Pacific resion.

ln This /ssue

Vogobond Editoriols 2 Ed Mcrtin Remembers. Obituories . 12 Personqls

My Fcrvorite Story. . 20 Fun-Focts-Filosophy

25 Yeors Ago.. ......... 28 New Products

$oles ideo$ . 46 Wont Ads. .78-

The A-LMA-NAC ol Northern Deqlers

Hoo-Hoo Ciub 9 Stoges Annuol'Roundup'

"The Mon Whose Word Is Good"-An Editorioi. Hordwood Plywood Imporiers Review Yeqr Son Diego Hoo-Hoo Elect Jim Smith.

Arizonq Ycrd Sets World's Cor-Unloodinq Record. Southern Californio Wholesole Lumberm5n Form Group Deqlers Oflered Complete Estimoting Kit.

Monterey, Sqnto Cioro Adopt Grode-Stomping Deqiers, Mqnu{qcturers Teqm Up for Lu-Re-Co Woodwork Institute of Colif. Holis 6th Annuql. The ADVERTISERS'INDEX Will Be Found on Pcse 80

ROBERT K. tElSHl AN, pcrtner in rhe Crown City lumber & Mill Co,, poscdeno, wcs one of the deoler leoders ot rhe SCRTA Foll Conference in Sonto Borboro lqst month. The screen. the proiector qnd the mike reveol how up-to-dote were the rqlks of young leishmon qnd other retoilers, reported on Poges 4-5

IN ONE OF TIiESE COLUMNS about 34 years ago, we wrote: "What th,is country needs is more paint on the old places, and less paint on the*young faces."

There came a great kickback from that observation, and we printed a world of suggestions, sober and otherwise, about what this country needs. One old lumber friend, long since gone to his reward,*wrote:

"What this country needs would make a list so long that, if set in nonpareil type and laid end to end, it would reach from here to Hogan's butcher shoP."

**{<

Wonder how a true listing of what this country needs today would compare with one 34 years ago? Our original opinion would still stand, however; this country still needs "more paint on the old places, and less paint on the young faces." {< *< t

And one of the suggestions that came to us 34 years ago, and which was reprinted in these columns, is also still good: "This country needs more men and women who don't give a cuss how big, and shiny, and expensive their neighbor's new automobile is." * r.. {.

..HOW SHOULD A SMALL TO.V/N DEALE'R AD. VERTISE?" is a question often heard in lumber convention discussions. This journal attempted to answer that question h.undreds of times in the first twenty years of its existence. Details are many. Fundamentals are few and definite.

r< :F :N.

Advertising for the small town retail lumber dealer means simply the exploiting of that business in every legitimate way, and the details will vary with every business. It meins that the merchant should use his local papers intelligently; that he send his trade interesting circulars and announcements of buying and building opportunities.

tl.**

He should install service-giving builders helps in his place of business; he should actively use those helps in his selling; he should make it his never-ending effort to become better acquainted with his trade, in order to win their liking and respect, both personally and for business ability; he should reflect credit upon his business in every possible way, in order to create a maximum efficiency for his business; he should so live and work as to become a leading factor in the building, development, and improvement of the town and district. *{<{<

A generality that covers a world of practical meaning is: "Do the building thinking for your community." The man who does the building thinking is more than likely to do a major part of the building selling.

BY JACK DIONNE

The small town lumber dealer's effort to advertise his business necessarily starts with an attractive place of business, and it can be small and not detract from its possibilities. The visitor to his office should see things that remind him of building. A bright sales room with plans attractively displayed has 'been a great help to thousands of lumber dealers trying to improve their'rnerchandising. 4<**

NEWSPAPER ADVERTISING is a very important part of the advertising effort of the small town dealer. Preparing bright and selling copy for his advertising is not easy. But advertising with the local paper is a reciprocal proposition. The dealer who spends money with the paper has no difficulty in reaching the news columnq of that paper with interesting matters concerning his business. And the news items may bring more direct results than the bestprepared copy.

And when you think about lumber dealer advertising, remember old Robinson Crusoe. He got wrecked, you will remember, on a lonely and desolate island. He wanted that fact to become known. It wasn't enough for his man Friday, or his goat, or his parrot to know it. The folks he wanted to know about his desire to get off that island were people who might pass in ships and able to rescue him.

So what did Robinson Crusoe do? He did what any wise man does who wants to reach other people, to communicate something to those not in touch with him. He advertised ! That's what old Crusoe did. Now right off the bat, it might occur to you that he had about as little advertising opportunity as any man you ever heard of. True. But that didn't keep him from advertising. All he had in this world to advertise with was an old shirt. Not much advertising equipment, you'Il say, and his prospective customers were very' verY few.

But he was one of those guys who make the most of his opportunities. fle took the old shirt, stuck it on a pole, and stuck the pole up on the loftiest point on the island. He didn't stick it up there one day and take it down the next. He didn't say to himself : "Advertising may be all right for some folks, but it's no good for me." He didn't say: "I'11 stick it up there today and then take it down in a few days." He just put the only advertisement he had up in the best position he could find, and kept it there all the time, day in and day out.

AND HE GOT RESULTS! So, when you advertise, remember Robinson Crusoe !

REDWOOD

Younger Deolers of SoCol Retoil lndustry Toke

Lorge Pqrt in SCRLA'S Eight Annuql Conference

The eighth annual Dealers Fall Conference of the Southern California Retail Lumber Association, held at the Biltmore hotel in Santa Barbara, October 2-3-+, was especially notable in one respect: it attracted a larger turnout of the younger lumber executives in the industry than any Conference yei. And if the leadership qualities they displayed continue to grow as they further mature, then Southern California's retail lumber future will be kept in hands as safe as those that have successfully guided it the past 50 years or more.

As Executive Vice-President Orrie W. Hamilton noted along this same line in a recent Association bulletin : "They (these young men) contributed heavily to the success of the meeting and our industry is looking to them for the leadership it needs to strengthen the economy of their industry and communities in which they are helping to build."

Mr. Hamilton also paid well-deserved tribute to SCRLA President Hal A. Brown for the success of the 1957 Conference, saying in part: "Credit is due in large part for the success of th,is meeting to President Brown, who was most helpful in tailoring the program and engineering it through."

The second day of the Conference started with a general breakfast in the smart hotel's lovely Marina room and got down to food for thought with the business session at 9:30 in the Loggia room. The immediate past president, Wayne F. Mullin, served as chairman of the morning meeting, which rvas a vitally enlightening program. President Brown introduced Mr. Mullin to the roomful of his fellorv lumber dealers and Mullin's brief remarks hailed the stimulating spirit of these annual Fall Conferences, which were started eight years ago by Everett C. Parker during his tenure as president. -

Stanley Brown on "Self Service"

The first speaker introduced by Mr. Mullin was Stanley E. Brown, prlsident and manager of the Chandler Lumber Co., Van Nuys, whose talk on "Self Service" was brilliantly

Rosler of Delegotes to the 8th Annuql

Reroil Lumber Deqlers Gonference

Sqnter Bqrbqro Biltmore Hotel

October 2'4, 1957

Bob qnd Pot Alley. Fqrmers Lumber & Supply Co.' Downey

Edwcrd qnd Lcuro Baltoniyne, Signol Lumber Co., long Beoch

Rolph ond Helen Boker, Barr Lumber Co,, Sontc Ano

Wilbur Borr, Bqrr Lumber Co,. Sonlc Anq

Ben qnd Mildred Bqrtels, Peoples lumber Co', Venluro

J. Eric Beckstrom, Arccdio lumber Co., Arcqdia

|. A. ond Ruth Beckstrorn, Artodio lumber Co., Arcadio

H. F. ond "Kif" Betts, Betts-Sine Lunrber Co., Culver City

"Bus" ond Shirley Blonchord, Blonchord Lumber Co., Norrh Hollywood

Hql ond Dorothy Brown, Woodheod Lumber Co., los Angeles

Stonley ond Yvonne Brown, Chondler lumber Co', Von Nuys

Norbert ond Cloire Bundschuh, Myrtle Avenue lumber Co,, Monrovio

Albert Corlson, Ghino lumber Co., Chino

Mrs. Shirley Corvolho, Southern Cqli{ornio Retqil lumber Assn., Los Angeles

"Pot" ond Morge Deordorf, Peoples Lumber Co., Venlurd

Donold ond Suson Derbes, Polm Springs Builders Supply Co,, Polm Springs

Roy ond Rufh Engslrond, Wilmingfon Lumber Co,, los Angeles

Joseph H. Fay, tt., Oioi Lumber Co., Ojoi

Joseph ond Leono Fitzpotrick, Consolidofed Lumber Co., Wilmington

Ton ond Cotherine Fox, John W. Fisher lumber Co,, Santo Monico

Russell qnd Peggy Frirchey, Polm Avenue lumber Co., Alhcmbro

John F. and Cotherine Gonchl, Ernest Gonchl Lumber Co., Anohein

Orrie ond louise Homilton, Southern Colifornio Reloil Lurnber Assn.

Tony cnd Morgoret Honsen, Mullin Lumber Co., lo: Angeles

Fronk ond Juonito Horringlon, Word & Horrington Lumber Co., 9ontq Ana

Robert ond June Horris, Lounsberry-Horris, los Angeles

Stuqrt qnd Kstherine Hcrris, lounsberry & Horris, lo: Angeles

W. N. Hqthqway, Oceonside lumber Co., Oceonside

Gaorge ond Mcry Cotherine Hinkle, Consolidqted tumber Co,, Wilmington

his vard. which will be reported in an earlv issue.

Dealer Brown started to plan the self-service setup at the yard the first of the year and it has now been in operation about four months and they are "very happy" lvith it. The yard attempts to serve both general contractor and public, he said.

The dealer credited self-service ideas from the Cooper, Carlson, Alley and other SoCal yards in starting his Van

Bert ond Evelyn Holdren. Riqlto lurnber Co', Riolro

Joseph ond Adele Horlon, Hoilon and Foole, Los Angeles

Leo Hubbord, Hoyward lumber ond lnvesfment Co., Los Angeles

Edgor D. Jockson, Chino l,umber Co., Chino

l. W, Johnson, Hqmmond lumber Co., Lo: Angeles

Lorry ond Wilma King. King-Il/lcrsholl Lumber Co., Bqkerslield

Frederick Kronz, Golden Stote lumber Co., Sonla Monico

H. G. ond Lynn Lorrick, Jr. Lumber & Builders Supply, Solono Beoch

Corl ond Mcrion Loughlin, llor Visto lumber Co., tos Angeles

Bob ond "Cqrlee" leishmon, Crown City Lumber & Mill Co., Posqdeno

George P, Loos, Gibson lumber Co., Son Bernardino

E. G. Ludwick, Sonlo Borbqro Mill & Lumber Co., Sonto Btrrborc

Edwsrd cnd Moy Moyer, Ambrose Mill & lumber Co., Sonta Borbqro

Carr ond Ollie McCouley, Ontario lsmber qnd Hordwore Co., Onlorio

Donald McCoig, Torzqnq lumber Co., Tcrzono

Horry ond tnc McGohey, Son Diego Lumber Co', Son Diego

Albert cnd Evelyn McKee, Forest lumber Co., los Angeles

Kingston McKee, Forest Lumber Co., Los Angeles

George Miller, Sun Lumber Co., Son Pedro

Woyne ond Chorlotle Mullin, i/lullin lumber Co., los Angeles

Jomes qnd Mcry Nelson, Buenc Pqrk lumber Co', Buenq Pork

Williom ond Minoro Rcu, Peoples Lumber Co', Oxnord

Bill ond tillie Richords, Lounsberry & Hcrris, Los Angeles

Rotph ond Lelo Rsssell, Consolidcted Lurnber Co., Wilmington

W. Sf€worl ond Georgie Russell, Russsll lumber Co., Whiniar

l rs. J.anette Shcre, Southern Colifornio Retoil lumber Assn., los Angeles

Bob ond Evelyn Schuler, Anowah lumber & Moleriols Co., Pocoimo

Bob ond Corol Sievers, John W. Fisher Lunber Co., Scnto Monico

Pcul and Jocnne Snyder, Illollin lumber Co', Tusfin

Phil. ond Mildred Srillwell, Hommond Lumber Co., los Angeles

Robert ond lorno Sulton, Airline Lumber Co., Scn Diego

Wolt ond Gtcce Tcylor, Wolr loylor Lumber Co', Anoheirn

Ben ond Berlho Turner, Sovewoy Lumber Co., Buenq Pqrk

lorry cnd Mory louise Von Order, Blue Stor Lumber Co', lynwood

Alfred ond Hilda Wqhl, Consolidored lumbar Co., Wilmington

Gilnore ond Mildred Word, Word cnd Horrington lumber Co., Scntn Ano

POPUIAR PANEI or the Conference wos the "Pricing for Profil" di3cussion with (left ro righr) E. G. Ludwick. Horry i/lcGchey, Choirmon Woyne Mullin, lorry Von Order, Robert C. Horris snd Bob Sutton illustrated with color slides of the recent renovations of

'ilpo//rtp*

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Nuys department. It was started mainly, he said, to take care of the drop-in and contractor pickup trade. First they surveyed past sales to see what particular items to put into Self-Service, the racks that would be needed, etc. He said they had to build around the physical facilities they had and declared it took an "astounding amount of time."

As a result, the Chandler yard is now "two yards"-1[s one in front for Self Service and the regular yard in back. "We are still going to have to change many things before we reach any degree of efficiency," he pointed out.

No Parking in the Lumberyard

There is no parking in the yard. Customers park outside and walk through a turnstile ("mainly 'psychological'," he said). A "Department Guide" has been established, with a Store Directory (with color code guides to departments) and signs and lines telling where things are, what they are for, and how much articles cost. Here Mr. Brown praised the Beckstrom retail operation at Arcadia for its ideas.

He said they attempted to describe and piece-price every item of 6, 8, 10 and 12 lengths in racks with a description of the lumber under each tier, the moulding racks, cut plywood and racked Masonite. There is also a plywood paneling display. The S-S department also boasts carts for the customers to push around longer lengths of lumber. The checkout stand brings them back to the side door of the store (one color slide showed three women customers). He said there was only a small amount of downfall as a iesult of customers "picking" the merchandise.

"Manpower was our next problem," Mr. Brown said. "We have a parking boy, a cart boy, manager, and two yard men-one of whom is kept busy replenishing the stock. Self-Service doesn't save a great deal on personnel but it IS easier on the trade." He said they drew up a set of rules on "Procedure" before they opened the department.

"Price has never been questioned on markups," he declared, and said there were many less "leaks" than before Self-Service.

In concluding his strong presentation, Stanley Brown said the acceptance of the self-service department by the yard's retail trade has been universal and enthusiastic"the customers loved it !" He added that piece-pricing actually takes less time than talking with the customers formerly did. The contractor customers phone ahead and get a corresponding "Will-Call service."

Chairman Mullin praised Mr. Brown's illuminating talk as an outstanding example of the SCRLA's dealer coopera-

tion with each other member. As the next speaker, he introduced young Robert K. Leishman, son and partner of Lathrop Leishman in the Crown City Lumber & Mill Co.

Although his father has been long known as one of the most entertaining talkers in the SCRLA ranks, young Bob not onlv Droved that he can stand on his own two feet before an iudience but also that he's a true "chip off the old block" (photo on Page 1).

Under the topic, "Our Training Program," Bob Leishman detailed the superb system the Crown City yard employs with its personnel and displayed a printed booklet which the yard distribrrtes amonglts-employes for better customer relations.

"Greater service to your customer and greater efficiency in your operation result in greater net profit to your yard," he stated, and said each clerk, each counter salesman and each truckdriver at the Leishman yard has his own "Procedures" manual. "Training is like shaving-you've got to keep it up !" was a typical Leishman line, and "we prefer our customers to have money" (on the subject of "Credit") was another.

"We expect our employes to know what's exoected of them," he said. "We wear shoes in Pasadena and think it's important. We don't like our salesmen to eat garlic," he mentioned in passing from point to good point. The yard gives away scrap for firewood among its customer relations program and has a pile of it on the parking lot with a sign.

Bob Leishman's presentation was highly humorous but profitably serious and his fellow dealers ate it up. The slides with which he illustrated it were inspired by the young retailer and professionally drawn, photographed and mounted.

Another Generation Heard From

Chairman Mullin praised young Bob as the latest in the generations of Leishman lumbermen before he introduced the next speaker, Carr E. McCauley, owner and manager of the Ontario Lumber & Hardware Co.

"Mac" made his usual forthright and serious appearance, dishing up solid nuggets of information on "Store and Yard Arrangement" and was plied with questions by the dealers after showing unusually beautiful color slides of his latest remodeling of the handsome Ontario store, in which the Southern California Edison Company planned the lighting.

Too much cannot be said for the eye-appeal of the store shown by these slides, which revealed the masterful use

(Continued on Page 74)

fOP IEFI: Orrie Homihon tokes down some tqble-tolk Here's "Moc" ngoin, thir time in oction. Second: Erik Fourfh: ICRIA President Hcl Brown led the populor

on tho tope. Center: The Pcnel in oction. Top Righr: Jock Cline (left) ond Carr McCoutey. Lower [eft: Flcmer told oI lote3t in grode-sfomping progromr. Third: SCRI,A's legol eagle Joe Horton mode o tolk. Question.qnd-Answer Forum ogoin lhis yeor. Fcr Righr: Leo Hubbord shed lighr on some little-known lowr

Add Your Voice fo Industty's Affoirs

What's Going On

During the month of October, the Lumber Merchants Association of Northern California was pleased to welcome into membership the following firms:

MINTON LUMBER COMPANY, Mountain View - Owens Minton, owner; SILVERA LUMBER COMPANY, Antioch-Lew Silvera, owner, and SUNNYVALE LUMBER SALES, Sunnyvale-R. B. Gilmore, owner.

*t<**

As one travels throughout the territory, he cannot help but sense the underlying optimism of dealers for the long range prospects of the industry; for, in terms of sales to investment ratio, certainly few industries are investing more in itself than the retail lumber industry. Minton Lumber of Mountain View have just completed a really handsome retail store, which marks a more pronounced policy of consumer merchandising. Irvington Lumber Company, of Irvington, is building a new store adjacent to the present store. Sunnyvale Lumber Sales is currently doing a very nice remodeling operation-one which will allow them greater merchandise display area as well as the introduction of new lines. J. P. Dolan is building a new store in Niles. Similar plans at Warm Springs Lumber Company. Santa Clara Lumber Company is engaged in extensive remodeling.

In all, at least 30 stores in Northern California have either been rebuilt completely or extensively remodeled during the past year . what better indicator can one have for the long term prospects of the industry than from its members ? As an addendum, judging by the business reports received by the Association, it is certainly a pleasure to report that those firms who are consumer-merchandising conscious are running contrary to the current trend-both VOLUME and PROFITS are up substantiallv from 1956.

HIGHER PROFITS through EMPLOYEE EDUCATION

Following is a schedule of the topics to be discussed during the forthcoming 1957 Management Training Program, in which all dealers who are aware of the value of employee education will be interested.

Hotel Whitcomb, San Francisco, Nov. 11-15:

MONDAY. Nov. 11--€:OO-8:30 a.m.: Association activities. B:30-9:30 a.m. : "Taxes." 9:30-i0:00 a.m. : Break. 10:0011:30 a.m.: "Insurance." Noon-9:30 p.m.: Lunch, followed by Field Trip sponsored by California Redwood Assn. to view and inspect wholesale level of lumber industry.

TUESDAY, Nov. 128:00-9:30 a.m.: "Records and Bookkeeping." 9:30-10:00 a.m.: Break. 10:00-11:30 a.m.: "fnternal Sales Analysis." 1I:30-12:30: Lunch. 12:30-1 :30 p.m.: "Operating Costs." 1:30-1 :45 p.m.: Break. l:45-2:45 p.m.: "Pricing." 2:45-3:00 p.m.: Break. 3:00-4:30 p.m.: "Purchasing." 4:30-5 :00 p.m. : Discussion. 7 :30-9:30 p.m. : Group Discussion and Movie.

WEDNESDAY, Nov. 13-B:00-9:30 a.m.: "Mortgage Financing." 9:30-10:00 a.m.: Break. 10:00 a.m.: "Mortgage I.-inancing" (continued) . 11 :00-11 :30 a.m.: "FHA Financing." 11 :30-12:30 : Lunch. 12:30-1 :00 p.m. : "Store Layout." l:00-2:45 p.m. : "N{erchandising and Services." 2:15-3:15 p.m.: IJreak. 3:15-4:30 p.m.: "Nferchandising and

fits dny decor. . . gives economy, strength ond utility

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Services" (continued). 4:30-5 :00 p.m. : Discussiort. 7:30-9:30 p.m.: Group Discussion and Movle.

THURSDAY, Nov. l4-Field Trip (Bus departs.from hotel at 7 :30 a.m.): View and Inspect store and yard layout, records and bookkeeping systems, order handling and materials handling in: Emeryville, San Jose, Santa Clara, Palo Alto, Redwood City. Return to hotel about 9:15 p.m.

FRIDAY, Nov. 15-8:00-8:45 a.m.: "Grade-Stamping."

8:45-9:30 a.m.: "Business Law." 9:30-10:00 a.m.: Break. 10:00-11 :30 a.m. : "Credits and Collections." 11 :30-12:3O: Lunch. 12:30-l:3O p.m.: "Advertising." 1 :3O-1:45 p.m.: Break. I:45-2:45 p.ni.: "Public Relations." 2:45-3:00 p.m.: Break. 3 :00-4:30 p.m. : "Salesmanship and Marketing." 4:305:00 p.m.: Discussion. 7:30-9:30 p.m.: Banquet.

Instructors of all the classes will be key specialists from the retail lumber and building material industry and allied industries; all will give the management training school practical, immediately useful education. In addition to the classroom instruction, the field trips to many leading retail yards of various sizes will show first-hand: order processing, store and yard layout, store methods, bookkeeping procedures, materials handling, sales procedures, etc., through the students' own examination, discussion and analysis. Visits to wholesale lumber distribution offices will allow the students to witness processing of inquiries and orders among many other useful highlights.

The nominal registration fee will include all necessary texts, paper, the field trips, transportation and the final evening banquet.

The entire course has been oriented around practical, immediately useful material. With the increasing trend toward consumer merchandising, lve earnestly suggest as many members of the industrv as oossible avail themselves of the Association's 1957 Manigement Training Course. ****

The first of a continuing series of Association-spohsored Round Table Discussions was held at the Claremont Hotel in Berkeley on October 25. These discussion groups have been so organized as to bring together dealers from different marketing areas to discuss industry problems and, through cooperation, to develop a common pool of knowledge to better solve problems facing each dealer . . . the answers to the industry's difficulties must come from within and certainly no group is better equipped to develop solutions than members of the industrv. Current business is down in serious proportions-this few will deny, but many dealers have found ways and means to overcome the general trend. Many of these means were discussed at the Round Table Discussion' {< * {< *

If vou are not a member of your industrv's associationthe ohly forum organized for the improvement of the retail lumber industry-why don't you drop a postcard to the Lumber Merchants Association of Northern California, 24 California Street, San Francisco? We will be pleased to send you an outline of the Association's objectives and activities or to arrange an appointment with you at your convenience.

Brown Sroin Lumber Srudies

Described by Western Pine Assn.

Brown stain in lumber-which discolors but does not change the physical character of wood-is getting a "new looksee" bv lumber industrv siientists. Dr. Robert Stutz. research bio-chemist of the Western Pine Association, told the American Institute of Biological Sciences at Stanford University.

The stained lumber suffers a "degrade" because of lowered appearance qualitJr, Dr. Stutz reported.

An especially prepared paper by Dr. Stutz and Dr. A. W. Stout, another Western Pine bio-chemist, pointed out that research had resulted in the isolation of two causes of brown staining, both of biological rather than chemical origin. One is a tannin-forming enzyme present in. green

l{OW YOU CAl{ PROFITABIY CU PTYWOOD! with q Seaaerf 2-7/aq ?aoe( Saw

MASONITE HARDBOARD TILE BOARD

Model 483 Cuts 4-Ft. Ponels lo 2" Copacily

Model 583 Cuts 5-Ft. Ponefs - 2" Copocity

Both hove 2-HP Motors

QUICK SERVICE ON Att ORDER,S OF CUT-TO-5IZE PANETS

Last December at the National Retail Lumber Dealers Association Exposition in Chicago, the Bennett 2-WAY PANEL SA.W Booth was acclaimed by The CALIFORNIA LUMBER MERCHANT (and perhaps by other trade journals) as the third most popular attraction of that tremendous show. Num'ber one was a plywood comprany which had a free lunoh counter, and number two was ,the Model Lumber Store, erected full-size inside the Exhibit Hall.

Ranking third in popularity at this most important of all lumber shows was a real thrill and quite a surprise. Just the other day, however, we were even more pleasantly surprised when we were asked to furnish a 2-rWAY PANEL SAltrT for installation inside this year's Model Store. The Store this year is an exact replica of Lumberteria, Inc., which recently opened in Silverton, Ohio, and which is written up in the Building Supply News for September.

Erection of the 5400-square-foot store room and the installation of the fixtures and stock are under the supervision of one of the country's leading store designe;s ancl merchandising consultants, Joseph Guillozet. For the 2-WAY PANE,L SAWwhich was not even on the market three short vears agoto u'in such a complete and overwhelming acceptance by the NRLDA is testimony that this machine does the job it was designed for: to make it possible for onc man to cross-cut anrl rip large sheets of p1ywood and other par-rel stock quicker and easier than two mcn can on a table saw.

Besides the 2-WAY PANET SAW in the Model Store, we will exhibit three different models of the mochine. Lost yeor's show resulled in so mony orders thot we were noi oble to colch up wilh the bocklog until the end of June. These orders cqme from oll over the country, There is every indicolion thot the results of this yeor's show will greolly excecd losf yeor's.

When You Attend This Yeor's Expositionlg $u1s lo Look iie Up ot Our Booth

Wrlte tor FREE BrochureIestimonlol lettersond Lirt of Owners Neqr You WAYNE C. ERVINE Deqler-Service

George Lounsberrv Dies After Mony Yeors in Retoil Industry aztde.

llni:':.:li:;lffH;:l['l,','X ,i'i];3':,lli',?3;':l':';.1:;::

A nrethocl of control for the second cause-rocl-shaoeri bacterizr u'hich inr-acle ra1- cells in sltpu'o,,r1 ,,f oltlcr ponrlstorecl logs -has )-et t() be frrlly cleveloped. I)r. Stutz saicl the bacteria's presence can be recognized clrrrir.rg r-r-rilling of affectecl logs b.v the orlrr oi propionic and ltutl'ric acicls.

The \\testern I'ine -\ssociation 1ab<.rr:rtory is sponsored bv some .100 \\-estern pine sarvmills, ancl is locaterl in l'ortlancl. Oregon. It is the site of numerorls clevelopnrents in rvood research u'hich l'rave lrcen adlantageorrs to thc industrl..

RRCC Moving Heodquorfers to New Sqntq Rosolocqtion

Headcluarters of tl.re Redr'r,ood llegion Conservation Council will be locatecl in the Roscnbcrg }luilding, Santa Rosa, effective Novernber 1, announced I)resider.rt \\ralker Il. Tillev. Since the ir-rccption of the RRCC in 1950, oflice space has bci'n provirlcd by thc Cali fornia Reclu'ocicl Association in San Fr:rncisco.

Sclection of Santa Rosa for offices of thc RRCC, an indr-rstry-sponsore<l conserv:rtion crlucation organizatior.r, is to gain a central location for services tri the entire Redrvood Rcgion. The area of responsibility for RITCC activities includcs the Kecl-r Green fire prevention progranr ar-rd scl.rool anrl public t.dtrcatioir on rvise consrrvation uscs of tirrber resoLlrces in \Iontcrcl', Santa Cruz, Salr \'Iateo, San l.'rancisco, \,Iarin, Sonon'r:r, Mendocino, Humboldt ancl l)el Nrirte counties.

There lvill bc no <lc-emphasis in thr coveragc of S:rr.r Frar.rcisco and other l'enir-rsrrla conntics, as a result of the movr. The progranr in this scgrxent of the region has bcen steppecl up for 1958, particularly in the field of fire-ltrevention erlucation. President 'filiey states that incorporation of RITCC as a nonprofit corporation is to be one of the highlights rif busincss at the organization's annual nreeting in Januar-y.

serr-ccl.

1-Ie u':is born April at his horne in l-,os

\\'lren, on C)ctober 11, 1957, George Lounsberry called it a life and plrssed on, he lcft this u'orlcl a ltetter, brighter place becarrse he hatl been here. and he left his lLrmy,,{ friencls u'itli the conr-iction that a sreat l)crsonal loss l'racl conre to each oi therrr. He \vas a gailant gentleman, u'hcr lovecl l.ris friencls, lol'ed lir.ing, ancl laughing. ancl all that life brought hirn. anrl u'ho, for more tlian fift1' 1'ears, hzrd brought onll- honor to the lumber irrdustry he lor.ed ancl 13, 1883, in \Ior-rroe, Ion'a, and died Angeles aiter :r long illness. liuneral rr! services n.ere l'relcl October 17 at i- the Church of the }{ecessional, :' Forest Lal'n. He is survived lty his n'idou', I-eotice, l'hom he =ii; marriecl ir-r 1905 ; lry a gr:ind'r.. claughter. Gu'eneth I-ounsberry ::= l-unclr., and a sister, x[rs. Rnth Kegley, all of Los Angeles. l{is business life u'as entirely in tl're lrrmber brrsiness. IIis father liad a lumber yard at Boulcler, ('oloraclo, ancl here he got his earlr- lumber training. ln 1902 he cilnre to Los Arrgeles, u'here he u'ent to u'ork for ltozell Bros. lr retail lumlrer concern. Irr 1903, in coml)any u'ith Kirt Teauarden, l're r colnl)any \\'ltlr Nlrt I eagarden, he orgar.rized the Lounslterry & Teagarden Lunrber Crimpany, a retail lumber concern, u.hich n-:rs later sold. In 190.1 he joinecl his father, Frank l-ounsberrv, u-ho harl opene<l a yard ir-r tl're l,os Angeles ir.r<lustrial area. In 1905 he joined a ne\\'comer, \\'alter Harris, in forming the firm of l,ounsberry &

Just Coll SITI'IMONS When You Need THAT EXTRA QUALTTY

IMPORTED and DOMESTIC Hardwoods & Softwoods for Every Purpose

o SPE(lAt SELE$ION - For Widths, Lengths and Color - FOR SPE(IAL REQUIREMENTS

WE AR,E AT THE SERVICE OF ALt R,ETAII IUMBER. DEALERS

**-AndNOW: CUSTOM KltN DRYING qnd CUSTOM MlLtlNG

By Simmons Trqined Personnel

Offering The Finest Old-Growth Douglos Fir Cleors from the ROSS TUMBER Mltts ol Medford, Oregon

FINE CABINET WOODS West Coqst HordwoodsAlderMopleKnotty Alder Inlerior Poneling

Ponderoso PineSugor Pine lmporied ond Domestic HqrdweodsMohogonyOokMopleWolnutAsh$gnShinoBirch

"Absolutely Nofhing Bvi The Best"

Cqll lOrqin 9-7125 $lM tft0ll$ HARlltt00ll tu IUIBER c0tflPAllY ll7l9 South Alqmedq Slreel, los Angeles 59, Cqliforniq

Steady Growth fhrough Speciof Service

Harris, and tl.rey took over his father's vard. Tiris c()ncern operatecl for.52 years, r'ith a nrlml)er of l-os -\ngeles lards under their banner.

Mr. Lounsberry ltccame an outstancling leacler in the retail lumber indrrstry of Sr.ruthern California. In 1956 hc u'as electecl I'resident E,mcritus anrl Scnior I )irector of the Southern California ItetlLil Lun'rlrcr Associati,rn, irr rec.gr.ri- tion of his great serr-ice. He fourrrled and u'as president of the Lumber & -\11ied I'rociucts Institute. a former l,os Angeles lumbcr organization. I'Ie u.ns long an ofticer of the Soutl-rern Californi:r. ltetail l-un.rbcr .\ssociation and one of its n-rost active members. FIc n'as vice-ltresident and secretary of I-ounslrcrrv & IJarris r,rr-rtil illness cltrrsecl his retirenrent in 1!).5(r. He n'as ir p:tst president of tlre \\rilshire Countr\. Ciub. antl a menrlrer of the l,os Angeles liotariClulr.

Volrrrrrcs might lre n-rittcn :rbout the serr-iccr tlris most useftrl nlarl ga\-e thc. lumlrer inclustry.

C. V. Hooper

C. V. Hcroper, 83, head of thc retaii lumber firm of that nitme at Krrights Landing, Calif., clied October 5, after suffering a stroke tu-o days earlier. A native of Montreal, he had spent :r lifetime in lumber, having been s'ith Hammond Lumber Company many )'ears bef,,re starting his orvn busir.ress. 'fhe iiealer u-as zrctive in his Knights Landing yard (established in 1907) until the day of hiJ stroke, despite his :rdr,lrr-rced age.

In Memoriqm

Wade Sturgeon, 78. earl_r--dav Reclu.ood Empire logger, lumlrcrrnan ancl conservationist, diecl at l)alm l)rive hosp-ital in Santrr llosa, Clalif ., October 10 . John Karnotr, 67-year- ,1cl cleaf laborer, lr':Ls cleacl ,n a.rrival-zrt NIay*'o.<1 hospital. C)ctolrer 1(r, after being acci<ler-rta11y stnlck il,,u'n 1.,., Innr-

\ /LL(rrrrr r\,, <ttLL:l t)crllg a!:cl(l(j ltI:rll]' strtlcK cto\\-11 l)v a Ium_ l,cr trrrck in :r _r':Lr,l at +.13+ Ir.xch:rrrge -\r-e.. -\'ernon, n h.ere Ire u'us erirl,lo-r'ed. Sheri ff's r1e1,111i6,5 5;1i,1 Karnoff t'r'idcntlr-did not hear the truc'k backing up to

CALIFORN'A-8.-#

%u3aftuiW

TW&J Sugor Pine is high oltitude, slow growth, premium stock with the smooth, eosy working, soft texture demonded by poltern mokers, millwork monufoclurers ond wood croftsmen.

THOROUGH[Y KILN OR AIR DR.IED TW&J Sugor Pine is precision monufociured from 4/4 to 16/4 ond held in lorge storoge sheds for yeor- orbund delivery.

The West's lorgest producer of Sugor Pine with lO mills in the heort of the High Sierro Sugor Pine belt to serve you.

l():t(l . Fred Billings, 72. u'ho srrbdir-ided rurltch oi tlie eastcrn ltortiorr of 1.'resrro. Clrlif., <lie<1 at his hor.ne 1hcre. Octolrcr 7. after li heart ;rtt:rclr. IIc n'rc.,r'c<1 to Iiresr.ro in i910 arrrl u,ent into tlrc rcal est:rtc lrrrsiness, llrter lrecor-ning thc trrst chllirmart of the l.-resno Corrntr- l'lanning Conrnrission The nltrrr- frierirls and lrrrsincss :rssociates oi Rex A. Clark 1,ai,l their linal respccts to this leacler ol the Srtrrthern ('irliiorni;L lct:ril luntlrer inclrrstrv at a San I'c<1ro mort11:trt., ()ctolrcr 10. XIr. L'larl< rlicd ( )ctolrer 8 lLt the aqe of 5J, after a fcl- cllrvs' hoslritalizalior for :i lrclrrt corrrlition (CLM, I0/151 57). 'l'hc iollou'ing statenrcnt has becn rclclrsccl lrv l lorner lr,untaltv. his friencl anrl rtssoci:ttc in thc Sun I-unrlrer CornuiLnr-. Sarr I'c<lro:

"licx -\. Cllrrli rvas lrorn in C)rc'gon lrncl entere<l the thcrr lorrng lunrlter indrrstrv aftcr lerLvirre'collegc lLrrd rr-rastere<l this lrlrsic business l'roln the slLrvnills of lhe Oregon coast to frnlLl us:Lgc in thc homes ,,I the Southllrncl. He irec;Llnc :rn ackrron'lcclgecl iruth()rity in lrrmlter circlcs rrrrrl pionccr-ecl ih.' er:rrlj11g -irn,l specific:tti()ns of luntlrer :rs it is rton' classifierl ltv the .\rttt'r-i,';rn Lrrrnl,t.r \.s,,ci;rti,rrr. His .10 r.t.;irs in the c:rrecr of his choice nra,l(, lrirn a rcsl,ected lcacler in this tlclrl :Lncl his:rlrsence u,i11 be sorelr- fclt.,\s gener:Ll manirgcr of tl're Sun Lutn'lrer L'orn1ran1., S:Llr l'erlro, he n-as instrutrental irr nrakins Los -\ngclcs Ilarlror one of llrc tnajor ports of tl're u-orlcl in tlre han<lling of Itrrrrlrer. JI r. ('lark \\'as a 1or-rg-tin're mer-nlrcr of thc _lorr:rthan ( lub lrnd galc' rrrr.tirrtinglr. of his lime :Ln<1 cll'ort in charitalrlc lrn<1 lrenellccnt all-:rirs. ]Ie uas a lea<lcr in the (':Llalleros cle Los ]iar-rchos \-ercles arrrl devoterl n-rrrc1'r artentirin to thc chilclren irr teachilrg thent horsenr:Lnship an<l ilr holrling g-r-rlkhlrnlrs he spo:rsorecl trvo l-ittle l,eague te:rn'rs on the l'clrinsula throug'l-r the Srrn I unrl,cr Co., of l hich he u'as it (lirect()r. Srrccessivclr- he rv:rs associrrtecl u'ith the St'rrt [-umber C,,. t,f Coos I3:r.,', Oregon, therr u'ith Srrn Lumber C.ompany ir.r Southern Calif ornia. I Ic rose to r-ice-nresident oI the Consolidated l.umher C,,nrpany, \\iilnrirrgton, lr'hich concern he nas .rith 27 lears lrefore rejoirring the Srrn Lumber Company itr 1955."

The pallbearcrs at ]Ir. Cllark's funeral service, all iornrer business associates ancl friends, u'ere Cicorge Hinlile, Ralph liussell ancl Joe Fitzpatrick of Consolidated, ancl Tom Supple, l{iles D:rr.idson ancl George Kelll' of the Sun Yard.

'ttiW'

WHTTE FIR-fi"e 5 ways for sheathing. In addi tion to being strong and lightweight, White Fir has good insulating qualities and works and nails easily to make it an excellent lumber for sheathing. Any grade of No. 4 Common or better develops more than sufficient strength to meet all accepted strength standards for wall or roof sheathings.

White Fir furnishes you one of America's most versatile softwoods. Carefully dried, it is readily adaptable for siding, framing, ind,ustrial uses, root d,ecking, architectu.ral woodttork, paneling and. mould,ings. Because of its light weight and soft texture, it is economical to handle and work on the job site. Order White Fir lrom Western Pine Mills in straight or mixed carloads.

Write for FREE illustrated book about White Fir to:

WESTERN PINE ASSOCIATION, Dept. 705-K, Yeon Building, Portland 4, Oregon.

iWestern PineAssociation

i mcmbor mills monufoctura fhese woods lo high

i stcndords of secsoning, grading ond meosuremcnl

j ldaho White Pine Ponderosa Pinc Sugar Plne

i Whitc Fir. Inccnse Cedar. Douglas Fir l"arch

i Red Cedar.Lodgcpotc Pine.Engelmann Spruce

Todoy's Weslern Pine Tree Forming Guoronlees Lumber Tomorrow

For strong, l'ightuse'ight slteatlting. . sussest WHITE FIR stays stra'ight and flat uthi,le 'i,n storage and after placed ,in use

Annuql Club 9 'Roundup' Breqks 2OO-Attendonce lAork

Tht' S:Ln lir-uncisco IItio-l Ioo ('lulr. Lrnrlt:r' thc :r1rlt'lrorliril tlirectiorr of ltounrlup ('hairrr;rrr lrtl I)rt'r,,.sen :rrrc1 I'rcsirlert i\lilic ('oonltn. stlrgerl ils lLnlLr:rl :tag liounrlrrlr:rt S:rr l,-r:rncisco's SLrrf ('lLtlr. Octolrc,r l l. r\lorc than 200 l),:rr' :Lre:t Irrnrbernrcn :rttcr<le<l tlrc arrnu;r1 evclrl. ir lrie lr llL,i l,t'..rr onritterl Iroru thc ClLrlr () calcrrrl:Lr llLst vcar lrt'c:Luse oi ctir-rflicting rl;rtes rvitlr tlte I 1,,,,-l 1,,,r lntt.rlnlLtiorurl convcrrtiorr in SlLn lir;rncist'o.

(,olf trt thc ()l-r'ntpic ('lulr 1l-;rl<csirlc e()ur-sc1 lrrccerlcrl r1'rc lrit' Iiourrrlrrp cvcrring :rrrrl u-;rs neatl_r' s;rndn iclrecl irr lre1\\'ccn curl-r' nrorrrilg :Lrrrl e r-enilg r:Linstornts. I Ilrrrv I Iririrl h;rrrrllccl llrc horror-s lts goii ch:rirnlyr :rrrrl ,,liei:rl ,li:l,t.n.cr r.,i lrrizes, u hich \\'crc ir\\':rr.1ecl i,,llon'ing rlinrrc'r that cvc111ng.

('lr,rlr 9's lrcrpetu:11 trolrh-r., fonncrlr- helrl lrr- lrr. [-e n is ,,I Crtnrcrstor.r & Grt'cn Lunrl>er. \\'lrs 1\'()ll luLrrrlilr'lri- llill l-rccl:urcl. I{c<lu'oorl ('itr-, u'ith a 90,31-.i(l l,,rr nct sc,,ieclrr,l. l,on gross \\':rs c;il)trlr;rl l11 lip1',1 Ziesc (7E). rlho:11.o:Lssistcrl irr rrrnnirrg tlrc t, rn||;rrue ]lt. -f hc t()Llrllarllt(,11t 1\';ts scort'rl on a lrlincl lr,,gg1- lxrsis arrrl olhcr nirrrcrs irrclurlcrl : I Jlrrr_r- Il,ror1. llcrncr Lrrnrlrer's li:r,v \\'clch anrl C'harlic

l. They come.2. They sow.3. And WHAT fhey sow! (Across the top)-Dove Dovis'Elise Wohlund regisiering Roy Mqnn qnd Jock Dollor; center: Joe Perry. Bob Beileck. Brion Bonnington, Poul Goboury, Stu Ingrohom, Jerry Moshek; right: whot o "show!"

4. President Mike Coonqn ond Deoler Ed Eigor,

5. Frqnk Billings ond the [MA's Jock Pomeroy ond Ken Buck.6.5ronding out in this crowd ore 8en Word, Bob Bonner, Wendell Poquetie, Deqler Bob Strahle. 7. Fred V. Holmes (righr) ond guest.

8. Deqler Jim Romsey occepts golf prize from Fred Ziese; Roundup Choirmon Ed Dreessen on slqge.

9. A "Redwood Circle": Hommond-Colifornio's 5chuyler ond Schober, qnd Arcoto's Hecqthorn.

lletLc,,nr.

;rt (r:l; .f :Lcli C'r;rnc. thirrl ivitlr (r7. follorve rl 1rr' l':Lul ( itLlrourv iurd \\-:r-\-ne Iilrrvlings,

positi,,n:rnrl (,S l,,rv rrrt. -\ll rvert'closciv irilloucrl lrr- Iiolr Iiilgorc (71),lLn11 I)calers l,-rlrnk ll.rilelu ( 7J). I::rirt':r-r Luntlrcr ; I,,il1 \\ ra,r. (73), .\l crrer l.rrrrber, ;ur(1 ,J inr Iianrst,-1 (7.5). ('heinr I-Lrmlre r.

'l'lre Iiorlrrlul) e vening g()1 rllt(ler\\'il-\- irt .;:.i() 1r.rn. nith lL cocktlLil lrour (;rl<l thcrr s()ltle) irr the slxrci<)us 1()ung(,of thc Surf ('lrrlr. -\ st('irli <lirtrrcr \\':ls lte-\t orr the lrill. ir,llorving u lrich Il:Lrrv llriorl took tl're sllrge to lLu'lrrc1 golttlrrizcs.'.1'1're s1;rge \\'irs ther) turlrr(1 oVcr tri Ho\\-;rrrl Frr'<lric alt(1 llis t)-lricce orche,stnr. u'ho lrcurllincrl lr terri{lc scvcn-act slr()\\', lr_r'IrLr tlrc lrest in I{ourtrlr.rlr historr-.

'l'hc rostcr <ti 1()t7 I{orrrrluI clr;Lirnrcrr u-:Ls

( ierrenrl ('hairnrrrn. F-rl I)recsscn ; (lol i. Ilarrr. IIoorl (asrt:tt rl lrr- l'r-rrl 1-rr'.t) ; ltntcrtainntcnt, llclt \\'urr1 ; Tickcts, f Iil<c (.iron:rn arrl l lugh l'e -ssncr ; I{eception anrl .\rrlrrgc- lncrts. JI:rr Cooli; liin;Lrrer:. liolr \c1son. an(1 ['ultlicitv. I:rcli I )o1l;rr.

10. Trophy-winner Bill Freelqnd receiving prize from Horry Hood. ll. Coonon's crock convulses Miss Wqhlund ond (right) lke Zofroni

:r1l ticrl ior st,courl lou' rrct

tierl ior fourtlr

(lcruuR, tt|0urilB[R, DffffiBtRSAITS

into slltine highs

In the past three Christmas seasons, builders and dealers have found a new way to boost their year-end saleswith Easi-Bild* Patterns and Homasote. This year, dealers sales than before.

are reporting even better

This proved campaign is catching on fast, because it offers you prospects in every part of the market' To the real do-it-yourselfer, you sell an Easi-Bild Patternplus a full bill of materials and paints' To the average shopper, you sell a cut-out Homasote figure, paints, and a painting pattern.

The full-size Pattern is simply traced onto 5/s" uteatber' proof Homasote, cut out with a key-hole saw, and finished according to a completely specified painting scheme. With Easi-Bild Patterns, these life-like figures are foolproof and fast to makefor you or yolu customers.

This timely opportunity to multiply your sales is supported by extensiue ad'oertising to your best prospects.

Already under way, the Easi-Bild campaign is being seen every month by readers of Popuran MrcuaNrcs, Popuran SctrNcr, Tgr Houn CnanrsMaN, Tnr Farrtrrv HaNovrrtaN, and Housn & GarurN.

Every advertisement has a coupon; every inquiry ln your territory is forwarded to you personally, and lour naTne is sent to every inquirer in your territory. Every advertisement is your personal salesman.

Dealers who learned from the profits of the last three seasons are already enjoying heavy sales. Get on the bandwagon by writing us immediately for details. For a PromPt resP on se' please ad d res:"3".tf"::t#:li,,1,1

Here's how olert dealers are building

40" TALL

The filon Whose Word ls Good An Editorial

Credit means the ability to borrow because the lender If he pays his accounts, lives up to his agreements, lives knows the loan will be paid. within his means, does what he says he will do on the day Credit is offered a man on the belief that he will pay, he says he will do it-or bust-he is the kind of citizen all either because of his moral or financial ability.

Moral credit is the best of all credit. Because of their moral credit, many men of small means can obtain financial help easily, because they have proven that their word is good. Moral credit means that it is a known fact that a man will do exactly what he says he will. The soundest man on earth is the one who keeps his word no matter how difficult it may be for him to do so.

Everyone who knows him has a kind word for that man.

employers are looking for and all lenders are seeking. And vice versa.

Full-Scqle Mqnhunt by Gordon-MqcBeqth For lts Contest Prize-Winner

The search of Neu'spaperman Stanley for Doctor Livingstone n'as nothing compared to the intensive llunt now being conclucted by Gordon-MacBeath Hardu'ood Company to find the gnLrrrl prize-n'inner in i1s recent "Name tlie Little Nllan" contest.

Bloodhouncls, hotrnd dogs, and a doggedly cletermined Gordonn{acBeath sales force are orlt combing the u'oods and dealer territories night and day. They l'ant to rervarcl the man who submitted "Doilar l3il1" (right), the rvinning name. according to thc judges, for the lirtle curtuon character who _appears in Gorclon-XlacBeath advertising. I3ut they don't know lvl'rere to finil hini.

From information containecl on the rvinner's entry blank, the lucky contestant is H. A. Nen-comb t_,f tl.re liainbow Lrrrnber and Paint Supply Company, San Carkrs, California.

After the judges selected the l'inner, Gordon-N{acReath phoned San Carlos to announce the good nervs to N{r. Newconrb and learned the store had gone out of business. A lthorre call to Nlr. Neu-comb's San Carlos residence also <lren'a b1ank.

And so, as this issue of The California Lumber Merchant goes to press, Gordon-X{acBeath is still pressing its intrepid search throughout California, Oregon -and Nevada in -an elTort to locate Prize-Winner Nervcomb.

If any readers of this magazine knorv where X,Ir. Nervcomb might be located, Gordon-MacBeath requests that yorr phone tl.rem collect in Sacramento at Gladstone 2-2657, or Oaklancl at LOckhaven 8-2578. N{r. Nervcomb, thev presume. rvould like to return to civilization and colleit^his prize of one handsc.rme salad bou'l, once the n.ord reaches him.

Encino.-Triangle Subdivisions l-ras built 21 luxury estates valued at $1,365,0@ from a former estate here and plans another 69 homes at more tl-ran $4,500,000 in the 30acre development.

pAl/Q|) Architectural 0uality Redwood is loaded into the Gars with particular CARE and SKIIL

Fro. headrig to loading'platform, the most' modern foaldling procedures protect every piece of Palco* Architectural Quality Redwood against mars or blemishes. Car loads are solidly stowed, strapped and rigidly braced against shifting.

But in spite of every loading precaution, cars in transit are sometimes subjected to severely damaging switch-yard jolts.

If there is the stghtest evidence of damage, protect your interest by notifying your Railroad Agent at once, and securing his.inspection report, which is required in event of claim against carrier. And it's in your'interest, too, to caution your lurnber handlers to use care in unloading-to maintain the extra premium value of Palco* Architectural Quality Redwood.

When you specify PA[CO{' Archilecfurol Quolity Redwood for exlerior or inlerior design...you cqn be sure thqt it is

o Certified Dry

a All Cleor Heqrt or A Grode

Highest Uniformity of grode

o Verlicql groin on oll rgsown potiems.

a Where flot groin ig.specified' pctlem is olwoyr cul fron the bork dde

But your interest requires this further protection of its premium value

4-n,ik Stn ltl

Bf le Saaae

Age not guaranteed---Some I have told for 2O years---Some Less

A lllemory Lesson

Smith complained to the frequently embarrassed by remember the name of his was Hummock.

fellows at the offrce that he was the fact that he couldn't always landlady, whose unusual name

One of the gang suggested that he could iron out that

Speciolisfs in Efficient Dislribution

FRED C. HOLMES IUMBER CO.

Wholesqle Lumber

Roil/T ruck- &-T roiler Shipments

OLD.GROWTH, BAND.SAWN REDWOOD from Boiock Lumber Co., Monchester

OTD.GROWIH DOUGTAS FIR From Spocek Lumber Co., Monchesler

PRECISION-TRI'IAMED STUDS

Douglos Fir . White Fir o Redwood

REDWOOD POSIS qnd FENCING

Fred HOIMES / Cg.rl FORCE

P. O. Box 987

Fort Bragg, Colif.

TWX: Fort Brogg 49

Phone: YOrktown 4-37OO

Southern Colifornic Office: Russ SHARP

P.O. Box 5S-Altqdeno, Colif.

fWX: Pqsq Cal767O

Phones: RYon l-OO79; SYcamore 8-6845

PONDEROSA PINE DOUGTAS FIR

difficulty very easily by employing an ordinary trick of a memory teacher, like creating a rhyme to fit the name. Then memorize the rhyme, and thus bring the name easily to memory. He suggested that the boarder keep saying to himself :

"Missus Hummock fills your stomach, Missus Hummock fills your stomach," until the rhyme came trippingly to the tongue.

He liked the idea and adopted it. All the way home that evening he kept saying to himself over and over again: "Missus Hummock fills your stomach,." So he sat down at the supper table in all confidence, smiled at the landlady, and said:

"Good evening, Missus Kelly."

End qnd Edge Gluing Survey by TECO to Continue

Washington-J1yo of the fastest developing fields of u'ood processing-end gluing of short lengths into long ones and edge gluing of narrorv strips into u'ide parrelsare the sul>ject of a research project by Timber Engineering Company, research alfiliate of the National Lumber llanufacturers Association, according to Carl A. Rishell, vicepresident.

The survey n,ill investigate nerv developments taking place in clesign and construction of machinery, applications of errcl and edge gluing to standard or new rvood products, ancl nen'designs n'l.rich rvi1l be basic in the devetopment of higl.r-strength j oints.

Irxisting and potential adrrantages of end ancl edge gluing htrve generated increasing interest among lumber and wood procluct manufacturers and prompted the development of many new macl-rines and assembly methocls.

Only in recent years have plants been constructed for integrated end and edge gluing processes. It is expected that much valuable information u-ill be cleveloped during the current investigation on plant layouts, nature of products produced, and u,aste and cost figttres.

WHITE FIR

SUGAR

INCENSE CEDAR

ANNUA|. PRODUCT'ON 60 'T4'I.['ON High Altitude, Soft Texlured Growth MODERN MOORE DESIGNED DRY KILNS

Manufacture] rnd Distributor

SUSANV|LIE,

Trede MarL

NEW UNDERLAYMENT HAS FINISHED-FLOOR SMOOTHNESS

Pope & Talbot announces a new particleboard enpineeted to meet the requirements of floor covering manufachrrers. This underlayment material, drum-sanded to precision tolerances, has llnishedfloor smoothness. No more contractor call-backs. New Pope & Talbot particleboard cannof telegraph: there's no wild grain pattern; nothing to disturb the perfect smoottrness of the finished floor.

Panels remain flat and true. They're easy to handle, easy to work, with no voids or defects to patch. Tile and linoleum bond securely.'And Pope & Talbot particleboard often cosfs less than any other kind of underlayment. Ready for immediate shipment.

tOS ANGETES DISTRIBUTORS: PENBERTHY tUftlBER CO. 58OO S. Boyle Avenue, Los Angeles 58, Cqlif.

3040 Northwest Front Avenue, Porilond lO, Oregon

Thiclnesscs: %, Yt, /t, t( .nd l.inch. Strndrrd sizcs: '1x8, 4r'[, end 4r2 ft. Specirl sircs on ord6r.

IHPA Directors Told of 45o/o Hike in Membership, Action on lmporf Fuss

The Imported Hardwood Plyrvood Association, Inc., held a special meeting of its directors in tl-re \\/orld Trade Center of the historic Ferry 13uilding, San Francisco, September 20.

Of primary ir.rterest to ti-re directors .ivas the report of IHPA's attorneys, Sharp & Bogan, in \\'ashingto;, D.C., summarizing their canrpaigrr in opposing the 26 llouse bills and one Senate bill, supported by 22 Senators u'hich wouid have, if passed, imposed a harsh qrrota on the importation of plyrvood from Japan.

The highlight of this report u'as Sharp ct Bogan's reply to the claim that 28 domestic plyrvood plants were forced to close because of tl-re irnportation of Japanese plyrvood. This, coupled rvith the Tariff Commission's lindings and report of June 1955 that the import of Japanese plyu'ood n'as supple-

?acr'uace

TNSECT WE SCREEN ING

"DURO" BRoNzE

' DUROID" El""tro Galvanized " DURALUM" Cladded Aluminum

Pacific Wire Products Go.

CO'NPTON, CALIFORNIA

mental to, rather than in competition rvith, domestic plyrvoocl, u'as carried in neu's releases and, according to Sharp & Bogan, tl.rese facts, u'hen brought before the public and the Congress, without <luestion had a significant eiTect in tl-rose bills being tabled in tl-re past Ccingressional session.

A membership report shou'ed a 45'/o increase since the association opened its office in San Francisco in February.

The meeting closed on a note of satisfaction after review. ing this ye:rr's progress.

Apple Volley YcrrdBronching Out

Victorville, Calif.-It is learned that the Apple Valley (Calif.) Lun'rber Co. is opening a branch office in Lucerne Valley adjoining Apple Valley and that rvork had already been started on it last month renrodeling a building on Highrvay 18 r.vhich formerly housed a barber shop.

Lumber boughr righr iswhqlf sold

As competition becomes greater expenses spiral higher wages increase the ability to BUY RIGHT becomes increasingly important. Why don't you join the growing list of dealers who BUY RIGHT from INLAND because INLAND buys right?

TOP PHOTO: (Seoted)-Bob Reid, Hons Roiner, Jon von Wyngoorden, W. Groni Hellor; (sronding)-Jock Dcvidson, John Osgood, Tom Porker, Gordon Ingrchom (in usuol order). LOWER PHOTO (ond in Close-up): Hons Roiner, second vice. president; W. Gronl Hellor, presidenl; Jon von Wyngoorden, exaculive vicepresident; Gordon Ingrohom, monoging secrefory

A MAN-MADE HURRIGANE CRIED..UNGLE''

Sales come faster when you have a strong, proof-packed story to tell about a product. CECOROLL Steel Roofing gives you just that. Consider the test made at a leading university. CECOROLL was subjected to a man-made tempest created by an aircraft engine revved up to 145 mph, plus a deluge of water pumped into the air stream. Result: No leaks-no wind damage. Not a single drop of water penetrated the CECOROLL roof at seams or nail holes. A roof of ordinary conugated steel sheets tested identically leaked before hurricane velocity. TV'hat a test! What a sales story! Tell it with confidence. Sell CECOROLL faster for profits plus. rPatented

Weather-light CECOROLL is used as roofino and sidino on all typeg of {arm, poultry and industrial buildings.

'Better Business Clinic' to Show Deolers Severol Woys to lmprove Yord Set-ups

Tl're introduction of Armstrong Cork Conrpany's "J'ietter Ilusincss C1inic," ii pr()grar11 ainred at helping retail dcalers impror-e the managemcnt rif their flooring business, hirs lreen annourrcccl by l{. C. Staberrr, clirector of the Armstrong Burearr of Nlerchandising. Thc presentatior-r is nou' lreing shou,n to Armstrong u'holesale e-recutives, u'ho in tttrrr u-il1 prescnt it to grorrps oI retail dealers.'fl're program is designecl for <lealers u'ho l'ravc gron'th potential, ancl rvho \\'ant solne fundamer-rtal business managellrent guidance, Stabern tioints out.

The lletter Ilrrsiness Clinic fornrat ir.rclutles a section on each oi four phases of retail management operlLtions: "Fi-

WANTED!III

A Man Who Likes Money and Isn't Afraid to Work !

One of Southern Californiars ol-dest and best-established Wholesale Lumber Comnanies needs a man to cover an exclusive Southern California sales territory call- ing on Retai-I Lumber Dealers. This company handles direct shipments of Douglas Fir, Redwood, Ponderosa and Sugar Pine, Cedar. and Hardwoods and maintains a distributi-on yard for LCL sales.

Applicant does not necessarily need to have previous wholesale selling exper- ience. He should have knowlege of retail lumber yard operations and problems. He should be sober and industrious, and will be required to spend time calling person- ally on his accounts. This i-s an oppor- tunity for a Lumberman to grow with this conpany and nake himself a good salary. Send full particulars to the Box Number below.AII replies will be kept strictly confidential.

Address Box C- 2683. California Lumber Merchant, 108 W. 6th St., Room 508, Los Angeles 14, Calif.

nancial N{anagemeut" concerns tl're interpret:ition of balance sheets ancl periodic operatir.rg statements, "Inventory \lar.ragemer-rt" is aimed at helping the dealer determine how much inventorv he should carry for the rttnount oI business hc is cloing, "l'ricing for I'rofit" relates the pricing of tnerchan<lise and services to acleqnate profrt reclrrirements, and "Iravnrent Overdrre" descrilres hou' to n'rinituize problen-rs cncc)tlnterccl irr hlurdling ziccotlnts receivable.

To r.,pen the progrlrnr, a c.l.r-slirlc hlrrr illustrates hou' it is llossiblc t() "g() broke l-hile making lnoncv." Also a part r>f thc 1)rogr:rm p:Lckage :lre t\\'o other slicie filnrs; charrts rincl <liagrams in "flip-lrook" fornr. an<1 a meeting gtticle marrual lor the n'liolcsa1er exectttive u'ho presents thc progran-r.

I)calers l'ho atten<l the Iletter Ilusirress Clinic n'ill be rnailed tu'o lrooklets clesignecl to ronrrcl ottt tl-rc pr()gram. "Xlinciing Your Ou-n Business," for ttse by retail store rralragers or o\\rr1ers, sumtnarizes the various presentations of the Clinic. It alsr, givcs suggcstions ott hott' tlie store managcr can best intcrprct his ou-n pcrio<lic firrancial sttitelnents. "Specialtr- Store Accountit-rg" offers sttggestiotts ,rt-t setting up ar1 accounting s)'stem. It is inter-rdecl for ttse ity accorllrt:rnts anrl bookkecpers at the rctail level, as u'ell as for thc storc <inrner n'ho \\'iints to learn t1-re fttndamentals of :rccor.rnting.

lluch of tl.re n'ratcrial ior the .lletter Bttsiness Clinic n-as gather-ccl through ficlcl rcsearch rttnong sttccessittl retai'lers, StlLberr-r sals. r\ nltmbcr of Artnstrong <lealers havc pretested the cottrse.

Bright Color Effects Glimer From New Western Pine Piece

Si-x spccial color effects clevelopcrl for rumprts, rcc arr<1 l)artv ro()ms lrv thc \\'esteru lritre r\ssocilltiott are clisplavcd irr full color irr a brand treu'fol<1er just prrblishecl, ri'hich tells hou'cacli of the ct.rlr-rr elTccts l-ttitv be achiei'ecl b1'nrixing paints and stiLins and appl1-ing them to l'ood paneling.

Of envelope enclosure size, the publication was designed for use by retail lumber dealers in invoice and correspondence mailings to their customers, and is also available free of charge for single copies from the Western Pine Association, Yeon Building, Portland 4, Ore. Ii<rr truantities of frorl 2 to 999, the folders cost 1f cents each. I I,,u'er-et, {or larger quantitics, they nray lle olltained for $10 r>er 1,000.

'fhis is the sixth in a serics of publications on color effects, or "finishes," l'hich the association has released. The other folrlers inclrrded llnishes for famill- ro()ms, kitchens, sleeping areas, living rooms ar-rcl lrathrooms.

Ccl1,,.1 shou'n in the recreation room hrrishing folder include Yellorvstone, \[odoc Smoke. Fuego ]'-lanre, (]reen Glacier. Navajo Night, :tnd Paiute l)aint. In the latter, all colors are aplrlied eit ritndotn ancl rrrlrbetl in to achiel'e au explosion of nraddening chrom:rtic gaiety'

(Tcll thcnr. you satu it in T'he California Luntber lferclnnt)

NOT HOW BIG - BUT HOW GOOD ! IUIOORE Crort-Cir"ulation KIINS ,[AKE THE DIFFERENCE!

The smqll mill con now hove qs modern drying focilities qs the big mill-itoore Cross-Circulqlion Kilns moke the difference! Tqke odvonloge of modem drying focilities in secsoning your lumber. Let us show you how iloore equipment is designed especiolly for your needs-whether they be lorge or smqll.

The ftloore Automqticqlly Controlled O.Ving System poys its own wqy, through reduced drying cosls ond fosler, hlgh-quoliiy seosoning. lt will soon poy for itself ot your plont. Write todoy for conrplete focts, specifi cotions ond prices.-*ro obligotion!

low-cort, direct gos-ftrcd Moore Gross-Circulotion Kiln ar Vollcy Lurnber Co., Arlaric, Ncw ll/lexico. This ir only onc of the neorly 9p0O lttloore Kilnr in doily operotion.

Ark o urcr ond you, too, will inrtall thc timctorfcd lloorc Gron-Circulolion Drying Syrren.

Sqn Diego Hoo-Hoo Elecf Jim Smith New Presidenf

San l)iego lloo-Hoo Clrrb 3 helrl its 1957-513 election at a Concatenation meeting. Septenllrer 6, in Jackson's Club House there. llil1 l'rrmDhrev anti Bili l-r-enson n'ere in charge of the Concat, at ulriih s{,nre (,f the initiation ecluipment lrroke <lon,n to the enjovmer-rt of the Kittens. Al Frost, n'ho conclrr<led a vcry successful clulr 1-ear, tttrnerl over the president's gar.el to the newly electe<l Jim Smith follon.ing the election of nerr- officers. Neu' memlrers oI the \ine are \\rcs Thornas lirrcl l)on Schrase and thc balarrce of the 1956-57 ofllcers n'ere held over another year. Jn as secretary-treasrrrer for thc rlml)teenth tilne is Cl'ruck Hanrpshire, l'hose re-clection \\'lls:rs cert:rin us LCI. shionrents in a 1()57 market. Chuck has served thc Sarr l)ieg'o clulr for lllan)- \'cirrs n()\\'ari<l consistently rr()\\-s dou.n all conrpetition ior the post, rtncl to him Clulr 3 n.rembers sar- thanks.

Forty membcrs \\'erc exl)ected t,, tee ()lT at the annu:tl Club 3 golf tournument ancl arr'itrrl tlinner at Singing Hills Golf ancl Countrl' Club in I)ehesa, ()ctolrer 20. Chairnrarr \\res Thom:rs :rncl \[rlrl< Baldu-in r:tn the shou' u'ith orre of the largest turnouts in tournaurerrt hist<.rr1., u-liich n'il1 lle reported in arr earlv issrte.

()n the future calendar of Clulr 3 is the annual u'inter <linner-<lunce, to be held the last Saturrilr_r' in _Jrtnturr-v at the usual placcCasper's lt:rrrcho in I,)l Cajori. The Clrrlr 3 constituents hope to find nrany of their l-os.\ngeles clulr f riends dou'n for this occusi, rn, rcPorts lSill Seeier', u-ho has been rvith the T. \'f. Cobb Company at its San I)iego r.r'arehouse (llElmont 31t673) sirrce Julr' 1 this year ancl u'ho has been realrpointe<l publicity chairman of Clult 3 :rfter tn,o years' "r'acation."

Incident:rlly, Seeley (a nrenrlrer t,f it; is ha1>p1' to report that the far-farrred San I)iego Hoo-Hoo Quartet has been reactivatecl al'ter an eight months' layolT (due to the mar-

Generqtion Not Generqting?

Sccretary of Labor Mitchcll said in Bethlehen'r, Pa., Oct. 13, that the nur.nber of your.rg sliilled workcrs in the U. S. has bcen declining :rs the population incrcases. "The pl:rin fact is that \\'e are failing to train anything like an a<lccluatc numbcr of sltilieci r.r'orkers," he <lcclarc<l to a Lehigh University convocatiou. Hc said thc nur.nl;er in 19.)6-8,.;00,000-nas unchansecl frorr 1951 and, "u,hat is even nrore alarrning," he atl<lecl, "is that the only rcason thc nrrnrber rcmains the sanrr is lrn incre:rse in skills iu'nol'rg rvorl<ers 21 to 64. Thcrc rvas a decrcase of 220,000 thc prrst fir'e 1'.';rrs in sliillcrl craftsrnrn agerl 14 to24." He lrointt'<l out that, for the rrcxt 10 ye:rrs, "u'e can cxpcct a rk'crease in thc number of skillecl r'vorkers unless tl.rere is rapid inrprovcment."

ket. no cloubt nothing to sing abortt, you knou' !) ancl is learning s()me ne\\' songs to adrl to its alrea<ly extensive repertoire. The singir-rg lrrmbermen girve tl.reir first performance of the ne\\' seas()n ior the I'TA at I-aguna l',eacl'r, Octolrcr 77,lrs a "wiLrnru1," ior frrture lppearances, u'hich the San Diego singers :rrc alu'ays haplry to gir-e for other Hoo-floo clrrlrs.

Cqbinef Monufqcturers Instoll

Installation of nrrv oflicers bt. the Southern California Assn. of C:rbinet It:inufacturers \\'as hclcl Oct,.,ber 26 at thc group's secon<l annual dinncr-danct'. Nerv prcsi<lcnt is H. C. )lcConnell, El N'lonte, u.ho succeecls Phillip A. l)c\{arco, Los Angeles. Other offict'rs are Dee Flriusepian, Garclena, and Richard A. Ruhoff, Culver City. The ncrv ilirectors inclu<le E<l Jackson, Rich:rrcl Coorrbs, Fiecl Davis, Horvard l)otts, Roy Fcirin, Les HolTnran, lloy Hoffmeister, Ray Nervrluist antl \\t. L. Rubottom.

-frryuilBREAKABtE

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Built-in handle for carrying and pouring

Super tough polyethylene inner container molded under U.S. Patents

200 lb. test fibre shipper over plastic liner

Less lhqn l,/5 cubic foot for I gollon!

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Reody ro ship ! Reody to use !

TWENTY.FIVE Y

As reported in The California EARS AGO TODAY

Lumber Merchanl, November 1 , 1932

Tl.re consolidation of the \\rillamette Valley Lumberrnen's Assn., Iiugene, ancl the \\,-est Coast Lumbermen's Assn., Seattle, u.as effected, l.itl.r Secretary Herbert Cox beconring secretary of tl-re Eugene branch The Ited River l-uml>er Co., Westu.ood, and the Chas. Ii. NlcCormick Lumber Co., San Francisco, staged exl-ribits at the fifth annual Advertisers' Exposition at the 1'alace l.rotel.

A prominent Oakland banker u'ill acldress the Nov. 14 meeting of East Bav Hoo-Hoo Club 39 at the Athcns Athletic Club, n here the dinner price has lieen recluced tr_r 85 cents . Robert C. Sudden, r;ice-president of the \\rest Coast Lurlber Co., San Francisc,r, cliecl in San NIateo, Oct. 23 Georgc A. Johnson & Son opened a retail yard in Oakland on the site of the old General Mill & I-umber Co. . . Ralph P. Duncan, general manager of the l,{erced Lurnber Co., lrresided at the meeting of the California ltetail Lurnbermen's Assn. zlnd the l{edu'oocl Relationship comrnittce at Lakeside, Oct. 14. E. E. Yoder, resident -anage. of The Pacific l-rrmber Co., u'on the J. H. llrilmes lierpetual golf trophy, ancl Al Nolan, TI'L's u'estern salcsr.nan:rger, \\,as chairmar-r of the arrangements.

Plans n'ere completed for the annual convention of the California Itetail I-umbermen's Assn. at the Hotel Alexandria, Los Angeles. Nor.. 3-.5. The ladies rvere to tzrke a tour of a movie studio after a luncl'reon tl.rere. and the nren l.ere promised best seats to the UC-USC footltall ciassic the final afterr.roon The Santa Fe Lumber Co.. San Francisco, named A. .W. Donovan its sorrthern Californi:r retrre-

sentative llammtind & I-ittle River Redrvood Co. ourcl.rased the mill and properties of the Humbolclt Redu'ood Cornpany.

Frank J. O'Connor, f)onovan Lumber Co., San Francisco. u,as elected president of the Shipou'ners' Assn. of the Pacific Coast. R. W. Myers of Hobbs Wall & Co. u,as the nerv vice-president As of October 18, less thar, $2,000 remained to be subscribed by the industry for tl.re "Sunlight House" exhibit at the Century of Progress Exposition in Chicago, reporte<l Chairman Walter F. Shaw of the Naticinal Lumber Nlar.rufacturers Assn.

A. H. Hoel lr,as lor,v-qross l.inner at tl-re Oct. 19 tournament of the Orange County Lunrbermen's Club, in ."r.hich C. C. Barr tied ior blind bogey Ar.r application for a receiversl'rip for ti-re Long-Bell Lumber Co. and its subsidizrries s'as rlenied Oct. 15 in district court in Kansas Citl', X{o. Hayr,r,ard Lumber & Inr.estment Co. sold its Manteca yard to J. C. Nason, l'ho formerly operated the Nason Lumber Co. at Yuba City.

Schafer Brothers Lumber & Shingle Co. opened a I-os Arrgeles ofhce n'itl.r E. E. Schmidt in charge B. R. Julian, salesman for the E,. K. \\'oocl I-umber Co., called on the retail trade in Las Vegas, \revacla The gron'ing tendency oI iur.nber mannfacturers to insist on u-ood-u.alled and roofed boxcars l'as endorsed by the National Lumber Nlanufactnrers Assn. Frank S. Wallwork, retired lumberman, clied Oct. 2l at his San Gabriel l.rome. He u'as with the l3oyle Heights Lumber Co., Los Angeles, for 25 years and sold his vard in 1929.

"THE CORE'S THE THING" and the exclusive "KAMBERCORE" in the F-IDLER'S door is the key to years of stay-strate performance, free from tell-tale rib show-thru. Rely on Fidler's permanent inventory of 10-1),000 doors of all species and the largest full-flow production facrlity in the Greaier Southwest.

Two f,len qnd Fork Lift Unlood Winton's Pockoged Lumber Shipment to Tempe in Record 47 fftinutes

It's like the four-minute mile. For years nobodv came close to running a mile in this amazing time. And then, all at once, everybody started running in the 3:50s.

A year ago, who would have dreamed that a carload of lumber could be unloaded in less than t hour? And even more amazing-by only two men? Today's remarkable record is (hold your hats l>-47 minutes !

O'Malley Lumber Co., of Tempe, Ariz., shou'ed the u.ay several months ago rvith their first assault on the one-hour mark. Tu'o men and a fork-lift truck came rvithin shooting distance of the one-hour mark while unloading a carload of Winton packaged lumber.

But then, on August 26, O'Malley received its seconcl Winton car. This time the firm ll,as confident a ne\,v record would be established. Several corrections had been made in the packaging pattern, and a telephone pole, that had proved troublesome in the previous unloading demonstrations, was removed, giving the fork-lift truck greater manerlverabilitl'.

It was "do or die" for the O'Mallev two-man team.

Their eartrier record of t hour, 11 minules had been broken by a Southern California demonstration in the very good time of 53 minutes.

The O'Malley creu' must have felt like highly trairred athletes before a big race. A sizable crou'd u,as assembled tcr witness the nerv record try. Included u'ere 26 retall lumber dealers, railroad men frrrm the Southern l)acific and Santa Fe, representatives from Acme Steel Co., makers of the steel binding straps, the fork-lift nranufacturers, and others.

AFTEIT THE I)UST HAD S]ITTLED THAT MIIN{. ORAtsLE AUGUST I)AY, TH]r- O'NIALLEY TE,\NI HAD HUNG UP AN ANIAZING NE\V ITECORD OF 47 MINUTES FOl{ O'MALLEY AND \\TINTON !

James C. O'Malley, r.isibly pleased by the success of the demonstration, declared: "I;aikaged 1O high ancl pullecl to length suits our storage pattern absolutely, so it ulas a perfcct car for us. As the report of our Tempe lttanager to tl-rc NRLDA test-shippins program reflects, u'e har.e no sug- gestions for irnprovement in the loading !"

l\{r. O'Malley had predicted after receipt of his hrst \\Iirrton car that unloading time could be greatly reclucecl :rs experience rvas gained. Hou' right he rv:rs ! Ilut u'ho dreamed a 47-minrrte record n'as in the ruaking?

_ Certainly the time and labor sar.ings of these packagcd lumber demorrstrations rn'i11 prove interesting to lum6et dealers rvho are alu'a)'s looking for u'ays to lou'er cost and increase profit.

The industry now u'onders if the next lumberman's convention may see a competition ltetu,een crack unloading creu's for the neu, n.orld's recclrd.

indu*ry folks

Tempe yord crew mqke lhe

into position for forkJift wos done of 3loul choin altoched ro forkJift

Pulling pockoged lood by using 4-inch pipe from ends of cor os rollers, lenglh

Test showed eose of stocking is o big odvonloge of pockoged lumber shipping

Galifornio Forestry Boord Tqkes Up lmporlonf Mqfters ot Meeting

The State Board of Forestry scheduled a meeting in Sacramento on October 31 and November 1. The two-day sessions were to be held in the State Personnel Board hearing room. Matters to be considered during the first-day session included reports from the executive committee of the Range Improvement Advisory committee to the board on range-improvement programs and the California Pegt Control Action Council about forest insect control problems in California. The Board was to hear recommendations for establishing, by rule, the eastern boundary of the Redwood Forest district under the Forest Practice act, and also a report from the state.forester pertaining to enforcement of Forest Practice rules during 1956-57. The State Department of Fish and Game was to present a new film on the problems of maintaining fish life in streams along which logging operations are conducted. ,

The second day session is to receive recommendations and discuss matters ielating to a number of Board of Forestry policies that will be coniidered for adoption at future meetingi. Senator Stanley Arnold, chairman. and other members of the Senate Interirn-Committee on The Economic Redevelopment of Cut-over (timber) Areas and Brush I-a.nds, was invited by the board to attend the first day's session. Other Interim committee members are Senators S*iit Berry, Stephen T. Teale, Paul L. Byrne and John F. Hollister Jr.

Heqrd Reioins Weslern Pine Supply

Pete Heard has rejoined Western Pine Supply Co., Emeryville, arrd will work with Jeary Griffin and Sheldon Sussman in WPSCo's direct mill sales division. Heard, who formerly called on retail yards in the Greater Bay area for Western Pine, will again service some of his old accounts along with added territories in Contra Costa county and the Redwood Empire regioh.

I{lanuiactured By Stroi't To

Stay Straight

QUATITY FtUgH DOORS PR,ODUCED IN THE WEST FOR WESTERN USERS

WHAT 'S BEH'ND A STRAIT FLTTSH DOOR?

For MAHOGANY or HARDBOARDThese Specificofions

-the widest stiles of oll = flush Doors mode hcre. vZX, End Roils or double end roils ovoiloble.

16" Verlicol Ribs in lumber or Insulife, whichever fhe cuslomer prefers. These ore spoced 3Vs" oport.

Combined lock blocks ond Stiles in l%" interior doors.

All 3/O exlerior doors ore wilh double lock blocks so lhe combined lock blocks ond stifes meosure 61(5". This ir rlondord on oll 3/0 doors ol no exlro chorge.

All louon Doors ore polished wilh 1/O sondpoper ond will finish wifhoul filling.

All meosurenenls before lrimning.

Our New Germon Hot Press of 3 Openings ond Our New Worehouse Focilities Assure Prompt Delivery From Stock

You con now supply your cuslomers wifh the best FTUSH DOOR qt the right price when you specify STRAIT HARDWOOD FTUSH DOORS

Also Stroit Glide-A-Fold Wordrobe Doors Avoiloble for Every Decor

Southern Colifornio Wholesole Lumbermen's Associotion to Further Legitimote Distribution; lleets Agoin November 5

To prompt a closer relationship between reputable lvholesalers and lumber yards throughout Southern California, a group of r,vholesale distributors met at a Hollywood restaurant October B to establish a code of ethics and a nerv organization to be kncirvn as the Southern California Wholesale Lrrmbermen s Association.

At this meeting, rvl-rich rvas attende<l by 14 representatives of local vn'holesale firms, it u'as decided that the organization u'ouid dedicate itself to selling tl-rrough legitimatc channels of trade only, and u'ould not uncler any circumstances sell direct to any contractor. It u'ill also use its influence, and buying p.,,.:et, to recommend that mills do not sell direct to contractors.

An educational program n'ill be started immediately by

the neu' association and a drive for members rvill be made from now until the end of the year. The next meeting will be held at Hody's, Hollyrvood and Vine, at 8:15 a.m., Tuesday, November 5. Wholesalers u'ho are interested in joining this group are invited to attend. Iteservation may be made by phoning the association secretary at STanley 7-4721.

Hqmmond's Old South Alqmedq 5t. Yqrd to BeGome Industriql Lots Sire

Onc of tire finest industrial locations in the Los Angeles area, home of the Han-rmond Lumber Compatry since 1905, has changed hands and will be developed for multi-purpose industrial use, according to S. Niles Gates of Gateu,ay Con-rpany, a leading Southern California inclustrial real estate firm. Long a u,ell-known address ir.r Los Angeles, the Gateway Cor-npany's neu, Harnmond Industrial District is locatecl at 2010 South Alan-reda Street at Washington l3oulevard. The property, comprising nearly 30 acres, is being divided into small parcels for salc as industrial sites.

P.O. Box 385

Mqnufoclurers

Srock qnd Defoil Flush Doors

CRESCE]IT BAY II(l(lRS

THE WEST'S FINEST FLUSH DIIIIRS

$old Through Jobbers lo

All existing builciings are beir-rg cleared off tl.re property under contract to Cleveland Wrecking Cor.r-rpany. This operation alone u,ill involve removal of 13 rnain buildings, a large planing rnill, dry kilns and many srnaller sheds. A 50-foot street circ.ulating through the neu, inclustrial district will be constructed along u ith all nec('ssary utilities.

Cost of the property, plus con-rplete site preparation, will represcnt an investment of nearly $2,000,000. Zctned for most types of inrlustry, thc district is expectetl to attract warehousing facilities, nretal ancl wood fabrication, plastics, chernical antl other sir.niliar rnanufacturine ,operations. The developers will also builcl to lcase for cpalified tenants.

Gateu'ay Crlnpany are cxclusive saies, cleveloprneut and leasing agents for the uew Hammoncl Industrial District.

Merv Frederick Nqmed Generql Mgr. of Hollmork Lumber & Plywood €o.

John Frederick, president of Hallmark I-ttmber and Ply,,',,.,,1 Cio., Van Nuys, California, has appoirrtecl N{erv Fredcrick, his brotl.rer, to the important post of general manager of the rl'holesale lunrber <listributing concern.

IIerr- has been ider"itified in the rvood products irrdustry for the l)ast seven years in Southern California ancl received l.ris basic trainirrg prior to thlrt time at the mill in Springr.illc. llc is r>rotninent in conrmunity affairs in tl-re San Fernanclo Vallel' and a tneml)er (rf seveial fraternal associations irr the Van Nrtys area.

lumber Yards 0nly it permits me to sales ancl adminisI'rexy Johr-r.

"With Xfcrr. ruuning company affairs, <lcr.r.rtc more of mv time to miil contacts. trative allairs, and industry events," said

HATEY BR(IS.

sAltTA ril(IlllGA

Western Red CedarThis giant cedar reaches its finest development in the rainy forests of British Columbiats southern coast, where it may grow to 200 feet tall and 18 feet in diameter. With its straight' beautiful grain, light weight, working ease and exceptional all-weather durability, 'Western Red Cedar is highly esteemed by home builders the world over, for both exterior and indoor use. It has a very low shrinkage factor and its cellular structure gives it a very high insulating value. I{eightening the interest of this fine wood's attractively figured grain is its wide color variationranging from a delicate straw tone to a dark ruddy brown. Left in its natural state, or stained, bleached, varnished or painted, Western Red Cedar'graces every setting with a rich look of warmth and character.

Beautifies as it protects!

Siding

VerticolSidingreverse boord ond botten

September Housin g Sforts-JOTOOO

The preliminary estimate of 90,00O new nonfarm dwelling Lits started in September brings the estimate of starts for units in starf,eo SeptemDer Drlngs the first nine months of this year to 7%,m units. This is

90,100 units less than the first nine months of 1956, reports the National Retail Lumber Dealers Association.

The 90,000 nonfarm houses and apartments started in September compared with 95,000 in August and 94,000 in September a year ago, the U.S. Department of Labor's Bureau of Labor Statistics announced. The decline from August was 4lmost all in private housing and appeared to be countrywide. Nevertheless, the 88,000 private dwelling units begun in September represented a seasonally adjusted annual rate of 9m,000 units and rounded out the third quarter with the highest quarterly average rate so far in 1957. The quarterly rate rose to 984,000 in the second quarter from 943,00O in the January-March period and continued

ugrya1d to more than 990,000 in the three months ending with September.

Starts in public housing projects totaled 2,000 units in September, almost as many as in August. No new projects were reported in September under the armed services (Capehart) program, which had boosted public totals in the March-July period

The total of 793,,100 private and public units started in the first nine months of 1957 was the lowest for the period since 1949. However, the lag of 1957 housing starts behind 1956 has narrowed steadily from about 160/6 early in 1957 to loo/o by the end of the third quarter.

Regional figures now available for the first half of t95Z show that homebuilders in the South and West came much nearer to maintaining 1956 housing volume than those in the Northeast and North Central Regions.

Manufactured

Redwood Empire Club 65 Hqs Litter of 9 ot Sonfo Rosq H

Ninc rtt'n- ('iIts \\'r:rc lrroughl irrto IIoo-lloo t1'rc cvt'nirrg- oi Sclrtcnrlre r 13 :rt tltc S:rnt:L lio-s11 111;1i'1 lrv l{t'tlu ,,o11 [irrrlrirc IIoo-lJ,ro ('lulr tr.i. '1'lrt' llrecting. rr lrich ,lrt.rr rrt';Lrl_r'

.i0 \ortlr I:]:rv lunrlrt'r-lr)('11. \\':is Prcsiclc<l over lrr- IIe:Lr'l ( lLt \lacli (iilcs. irrrsitlert oi tlrr' 1ir i.lr lie rln,,,,,1 l.irrr,irt. ( lrrl'.

I Iltrr-r' -\lcrl r,, hirrstll ;r 1r11s1 Ilrrsi;lrnt ,,i ( lrrlr {r5. srrr ccl tLs visitirg ollrccr- on tht' clt'e'ret' tt'lrrn. 'L'hr Iiittcns u lto lrt't'arrc ('rLts th:Lt cr t'nir11 lt-c: Ii. Il. I)or-rrr:rr. .f olrn llulrcntllil. ,f acl< \\ cavcr. .\rclr 'l-trrrrtlhill, ( ilcr l'-knr;rrr. \r,lson Ilr.rlforr1. .\l:rn I)icltirson. I):rve liost' arrrl -f inr \\'irrr-rLn.

'l'he ltc<lu orirl I'.rt1rirt' ('lrrlr, n ltich :Llsri ltt,lrl :rl ( )r'tolrcrnrc('1iltg:tt l;ort Ilr-lLgu otr tltt' I1tlr. uill lr,rlrl its tLrrnrurl rlin ner rliLnt'e. contlrlctc tvitlt:r irt,c c,rc1<t:ril horn'. lt1 tlt('Jl(':1.. tlou ('lrrlr in SrLn li:LfrLel llre t'r'erring of \ovc'rnlrt'r ().

DEGREE TEAM (rop photo) wos (1. to r.): Horry Merlo. Rounds Lumber Co.; Ben Phillips, Wesrern Door & Sosh Co.; Chorles Wiggins, Don's Lumber Yord, 5onto Roso; Joe Schoefer, Colombo Lumber, Sebqstqpol; Bob Johnson, Sonomo Mill & Lumber; Mock Giles, Droke's Boy [umber; Tom Grey, Colifornio Redwood Soles; Rod Huston, Mountoin Lumber; Henry Stonebroker, Fluor Corp.; Dovid Mensing, Woodside [umber

THREE TO THE BAR (I. to r.): Les Boom, Yoeger & Kirk, Sonto Roso; Pete 5horp, Colif. Redwood Sqles; Mel Grohqm, Y&K

Les Holmes, Henfy Stonebroker ond Horry Merlo gel togelher

It Pays, fqe-

'l'ht' t';Lliiorri:r l.urrlrt,r' \Iclclr;rrrf

108 \\ . (rth Stret'r

I.',- \rrq, l, - I l. ( rrlit',,r'rri;r

I)e;rl Sirs:-l'llrrrl. r'ou i,,r' lt,itirrg us :Lrlrcrti:t. ir _r'oLrr' lrrrlrlic:Ltiotr Ir tltt :lrurt Iirrrc rvt, lt:rvt. br,t,rr :rtlvt'r-tising in 'l'1rt' ('.\l,ll''( )li\1.\ l.L-llltl.. I{ 1ll:li( H.\\'l', ut' havt' lr;rtl ;r g()()(l flsl)()n5('. \\'r ;rrt. r't.,',.irinl nl"r'(',fft.rings ironr stt\\1t)ills,:tncl scrt'r:rl l)()t('t)ti;rl cLlstol|(.rs iOLilrrl OrrI lr:rnrt'

;111'l 1, 1, 1,1r' 'rr, l]ulIll', )' iIl \ ')1il |l;lSirziilr.. ('ortinttt' 11tt' goorl n orJi.

\-orrls tlrrlr'. \\ 'l'. Srrritlr, ,fr.

Snritlr liolrbins I-urrlrt'r ('or1r. (fi00 \-ictolirr .\\'r1ruc

1-os .\rgt'lcs J.i, (':rlifolrri;r

Relaxation of Government Regulations will make some Quick Sales...

Our Production and Inventories are normal assuring you of Rapid Service on lt|ixed Cars

SUGAR PINE PONDEROSA PINE

DOUGLAS FIR . S7'HITE FIR and INCENSE CEDAR PRODUCTS.

Moulding Glued Panels Millwork available in mixed cars.

AII products sbipped are precision nade, carefully graded by experts for customers satisfaction,

: Poft Hueneme Leose Goes to , Oceqn View (Ore.) Lumber Go.

Port Hueneme, Calif.-Commissioners of the Oxnard Harbor District voted October 14 to negotiate the lease of dock space here to the Ocean View (Oregon) Lumber Co. ' and it was expected the action might end arguments before the commissioners between Paul Brinkman of the Port Lumber Co., the former leaseholder, and Deatr Creath, ' representing Ocean View (See Page 4Q CLM, l0/l/57).

But Mr. Brinkman assured the commissioners October 14 that the dispute would be carried into the courts and, earlier that day, he filed suit in Santa Monica Superior ; Court asking for $7,708.73 for "work, labor and services" he claims is due his company from Ocean View, former sup-plier to Port Lumber Co. At the meeting here last month, Brinkman had a man serve subpoenas to Mr. Creath and to Dean Bettis. another member of the Ocean View firm who came here from Gold Beach, Ore., to meet the commission.

The papers were served as Creath began the introduction of Bettis to the board. Creath put his subpoena in his pocket , and continued with the formalities. Commissioners did not ask what the serving of the papers was all about but, during the deliberation on the lease, Brinkman explained that the subpoenas were part of a legal action he was bringing against'Ocean View.

-The lease has been "open" since August 30 when the commissioners canceled the lease held by Mr. Brinkman of the Port Lumber Co. Official reason then given for the cancellation was that Brinkman failed to apply for renewal of the lease a month in advance as specified. Unofficial reason behind the cancellation was the charge by Commissioner Earnev T. Thompson that Brinkman was both wholesaling and reiailing lumber from the dock. This was in violation of the lease an-d of lumber industry ethics, Thompson charged.

The cancellation brought immediate applications frorn

five other lumber companies, including Ocean View, the firm that had been supplying Mr. Brinkman. There was another application, from the E. L. Reitz Co. of Long Beach, a short time later.

Regarding the new Ocean View lease, Commissioner Dealer Thompson of the Thompson Lumber Co., Oxnard, said, "I feel our harbor will now go great guns and much lumber should go over the dock. The small yards now have an opportunity such as they have never had before."

Mullin Lumber Co. Displcys Alcoq Gore-free Producfs Genter

California's first "Care-free Home Building Products Display Center" is now installed at the Mutrlin Lumber Co. of Los Angeles. It is a joint project of the retail lumberyard and the Aluminum Corp. of America. It is part of Alcoa's new national program to create better housing and improve existing dwellings, it was said. Replicas of the' display will be installed in yards throughout the country.

The Los Angeles center is to show homeowners and contractors the. latest in aluminum products, the bulk supplied by local manufacturers, including aluminum siding, roofing, hardware, shutt_ers, insulatiol, nails, gutters, downspouts, fasteners, windows, screening, storm windows, doors, etc. The display is located in the lumberyard at 1950 W. Slauson Ave., said Owner Wayne F. Mullin.

r5qntoncr' Tosk Force

State Forester Francis H. Raymond announces that "Santana" Task Fotce went into effect after October 15. "Santana," known as the "Devil Winds" historically and statistically, annually takes its toll of valuable watershed acreage. Forest fires fanned by the "Santana" during October. November and December in the Southern California

ARCATA REDW(I(ID C(lMPAilY Manufaclurers and Shlpp€rg

area wreak untold resource and property damages in addition to causing loss of life. "Sanfani" Task Foite involves the movement by the State Division of Forestry of a sizeable force of manpower and equipment to South6rn California from other areas throughout the state.

The disastrous fires of 1956 included the Malibu fires in Los Angeles county in the last part of December, the Inaja Fire in San Diego'county, and ihe East Highlands Fire in San BernardinJ county 'in November: thJv burned over 90,000 acres of valuable mountain waiersh6ds and took a toll of 12 lives.

Gitqtions for Signol Violotions

It is reported that highway patrolmen are now issuing citations for violations of the new state law requiring signal arms or blinkers on all trucks used on highways and public streets.

MILLS AT ARCATA SALES OFFICES

San Flrancisco - Los Arryeles

Subdivision of Formlond Scored

Fresno, Calif.-Witnesses before a State Senate interim committee last month assailed the policy of "subdivide and conquer" which they said is taking valuable farmland out of production. The committee is investigating zoning and the assessment of farmlands. Farm Bureau Member Cfiarles Preuss, chairman of the Fresno County Planning Commission, said people who have sold their farmland in Los Angeles county to subdividers for $6000 an acre are moving up to Fresno county.

"If they can buy land here for $1000 an acre, it seems cheap," Preuss said. "And they really have only one thing in mind-future sale to a subdivider.t' Asked foi- a solutioi to the problem, Preuss said Fresno county is considerinE an ordinance which would forbid the sale'of smaller thai 2O-acre parcels in areas zoned. agricultural.

llAilT&RU$SE[[, lnG.

RAIL & WATER . DO'UTESIIC & EXPORT

RAIL IRANSITS

Douglos Fir

White Fir

Inlqnd Fir ond lorch

Weslern Hemlock

Ponderosq Pine

Sugor Pine

Engelmonn Spruce

Western White Spruce

Sitko Spruce

Port Orford Cedor

Western Red Cedor

Incense Cedqr

Redwood a

DOUGIAS FIR PLYWOOD

lnlerior ond-Exterior

Hqrdboord Overloy

One ond Two Sides

Hordwood Foces on Fir Core

Boot Hull Plywood

long Scorfed Plywood

Exotic Hordwood Plywoods

Ribbon ond Rotory Cut

a

Philippine Plywoods

Dimension

Plqnk ond Timbers

Studs

Shiplop ond Boords

Shop ond Foctory Lumber

Industriql ltems

Mining Tim,bers

Poneling ond Uppers

Gutters

a

Mouldings qnd Millwork

Window ond Door Fromes

Cut Stock a

Ioth

Shingles ond Shokes

Bevel ond Bungolow Siding o

Overheod Goroge Doors

Douglos Fir House Doors

Flush Doors a

DANT & RUSSETL INC.

BRANCH OFFICE

LOS ANGEIES, CALIFORNIA

2625 Ayets Avenue, ANgelus 9-0174

Lorch Certified for Structurcl Lominotion

Larch of the'Western Pine region is now fully accredited for lamination into large structural timbers. A manual listing standard specifications, working stresses and design has just been published by the Western Pine Association.

Publication of standards follows an extended period of statistical studies by the Western Pine research laboratory in Portland in collaboration with the Forest Products Laboratory. in Madison. Specifications as prepared and published conform to Forest Products Laboratory recommendations.

The manual sets forth details of grading-rule requirements, modification of stresses, curvature limits, complete working stresses for botlr two-inch and one-inch material, lumber specifications,. glue standards, and joint requirements, edge joints, fabrication practices, protection and marking and net widths of the finished laminated products.

Another section spells out standard appearance grades as recommended by the American I4stitute of Timber Construction.

"Lumber grades listed are standard grades that are manufactured in quantity daily by our mills in the Larch'producing areas," said Carl A. Rasmussen, Western Pine research diiector. "Larch is ideally suited to structural -lamination because of its high strength, straight grain, relatively small knot sizes and glueability. It dries readily and our mills have adequate kiln capacity for supplying a large market. We are happy to have Larch sanctioned as a full-fledged member of the structural lamination family, a field for which this western mountain wood is most suitable."

Copies of the manual can be obtained from the Western Pine Association, Yeon Building, Portland 4. Oregon.

Gerry Westphol Wins $qOO

Gerald Westphal of Inland Lumber Co., Bloomington, Calif., and newly elected secretary of Riverside County Hoo-Hoo Club 117, was the winner of a $900 award in a national distributor salesmen contest recently concluded by Kimberly-Clark Corp. Westphal was western district winner in the $90,000 "Kimsul Karnival" and had his choice of an all-expenses-paid vacation for two or the equiv.alent in merchandising awards. He was presented the award at a recognition dinner in his honor held by the Simpso_n Logging Co., Shelton, Wash., western sales agents for Kimsul insulation. More than 2200 participated in the contest among Kimsul dealers and distributor salesmen.

As a repeat winner, he will again receive an all-expense paid vacatlon for two. Last year Mr. & Mrs. Westphal chose Bermuda as their destination but have not yet made final plans for their current vacation prize. Mr. Westphal_resides it 7833 Alta Cuesta Dr., Cucamonga, with his wife Georgia and two children, Wendy and Bill.

New Free Film on Forest Products Lob

Madison, Wis.-The first official motion picture made in 20years about the work of the U. S. Forest Products Laboralory here has been released for publig showing.- The 16-mm. full-color film, "A Piece of Wood," was produced by the U. S. Department of Agriculture for the Forest S-ervice. which maintains the federal research center here. The t3t/2 minute'fiIm, complete 'r,vith sound track, is available on free loan to groups. Prints can be obtained by writing any regional office of the United States Forest Service, which include:

Federal Bldg., Missoula, Mont.; Federal Center Bldg. 85, Denver, Colo.; at 510 Second St., NW., Albuquerque, N. Mex.; at the Forest Service Bldg., Ogden, Utah; at 630 Sansome St., San Francisco 11, Calif.; at 729' NE. Oregon St., Portland, Ore., and at Box 1631, Juneau, Alaska,

For o Few Cents More, You Ccrn Hqve o Regol Door!

WE ARE SPECIAIISTS lN THE ftTANUFACTURE of "SPECIALS" All Populor Species - All Sizes

When You Select THE Att-NEW'RESPEC'You qre Sure of Fully Approved Speciftcotion qnd . Architeclurol Doors for Institutionol qnd Commerciol.

T,he New High Grode "VENTAIRE" Flush Door ls Now Avoiloble in All Populor Sizes ond Species.

Mqnufqclured in our fully equipped plont to meet qll conslruclion stondords, with complete Quolity-Controlled Production. All Doors fully guoronteed if properly instql,led. Personolized Service-

:t,

Weyerhoeuser Timber Go.

Hondling Logs on Titonic

Scole by New llethods

The new methods of handling logs on a titanic scale are moving tons of timber around like matchsticks at Weyerhaeuser Timber Company's Longview and Grays l{arbor, Wash., mills. Promising to be used throughout the Northwest, these large machines are estimated as the largest in the world.

An "electric elephant"-so powerful it can lift a truckload of logs as high as a three-story house-is busy stacking logs on a cold deck at the Grays Harbor pulp mill. At Longview, a huge pair of log grapples are helping unload logs atthelogpond. H

The machine at Grays Harbor is fast as well as powerful. It lifts an entire load at one time from a log truck, backs away from the truck, rolls to the small mountain of logs already stacked, and deposits its burden.

It then returns to the truck, raises the truck's trailer into the air, and sets it gently in place behind the cab where it will ride on the truck's return trip to the woods for another load.

Within about five minutes from the time it first started the operation, the log stacker is ready for the next load of logs.

Operator Paul Larsen (formerly a millwright at Longview) unloads and stacks pulpwood with ease by just pressing a few buttons on the control panel in front of him. All movements of the 3O-footJong machine are controlled by electric motors powere.d by a huge generator mounted behind the six-foot-high rear wheels. F--)

The business end of the log stacker is an ingenious elephant-like arrangement. Its "tusks" are three heavy prongs (like the forks on a lift truck) which go under the logs to be hoisted.

A pair of curved prongs move forward and down to wrap around the load from the top, much like an elephant's trunk does, to keep the logs from rolling off the forks. Still another pair of prongs serves to push the logs from the carrying forks when the load is set in place.

The 33-foot boom on which this assembly rides up and down can be tilted forward, making it easier to stack the logs like toothpicks on top of the pile.

When the Grays Harbor pulp mill begins operation this year, the electric elephant will have helped create a stockpile of more than a month's supply of logs ready to be made into pulp.

The log grapples at Longview are "The world's largest grapples, as far as we know," said a representative of the Berger Engineering Company, which designed and built the new log unloader.

The grapples open up 16 feet wide enough to span any

railroad carload of logs. And the ends of their arms are thin enough to readily slip between the logs and the sill of the rail car.

A special feature of this mechanism is a locking device which securely locks the arms in their closed position for lifting the carload of logs. Each grapple is controlled indi-

r-idrrallr'. or in rrnison, 1r-r- thc unlolr<lcr ()l)erator rvho ricle-* at (irlL-r's in a glass-encloscrl crrlr htrtre- f roltt tlrc lrritlget cralte. :ttrtl tttorc

'fl.re stecl ir:rnrc l'hich currics tlre Irrirlger crane straclrllcs the trrLck;Lnrl c-rtrrrrls ()ut ()\'cr thc u'atcr. As e:rc1-r carlolt<1 of lr-,gs is spottrrl untlcr tl'ris cr;tnc, thc grapples errclose the Ioad, lift it rrp lLnrl crLrr_r'it itcr()ss the track. anrl gcn1lrIor'r'cr it into thc u'atcr.

\\'lrt:n thr'logs irr the load settle into the u'lt1cr. 1hc gr:rpplc arll)s:rre opencd. the lrigs float au'ar-, lLntl thtr cr:trtc carrics tl're grulrplcs lxtcli for the r-rext 1o:rc1.'fhc cr:tne is lrcing'opcratcrl trr-o shifts to take c:rre of the entire crtrloatl input oi los's elLch rlar'.

'l'lris nrctho<1 of log unlciacling u'as instltllcrl to clirrrirratc thc 'l.rg lrrclLk:Lge exlieriencecl n-hen logs n crc pttshctl olT thc clrrs:rn11 trrln'lrle<1 intr-r the 1touc1 otre otr tol> oi ltnothcr. (lltrloltrls of lrancled sniail logs f ronl lrrc'loggi rlq ,'lltrirtit,ll5 lLrc also han<1lerl br. this nen' unloatlcr.

llotli the unLo:icler at 1.<-rngviet'ltttrl 1ht'clcctric clcplrant

lJ:Lrlror :Lrc hcllrine' tu:rlie a big job e:r-qier. srit'r, c lll cicrr t.

Seosoning Course Postponed

A. S'rrrlrH

Whol"nln {u^6nr'ilerchant

1 908 Conodo Boulevord

Glendole 8, Colifornio

OLD GROWTH DOUGTAS FIR.GREEN.AD-KD

Corgo - Roil - Truck&Troiler

Medford Corporolion Mixed & Pooled Cors

'f'hc:rnrrrr:r1 six-r1lrr short cclurse iu lrttnlrcr st'rtsorting tr:1:rllr lr,.l,l i:r I).ceirrl,cr af the ( )retI,rrr F')l'r':l I'r',,,1111'1q Luli,,r:Lt,,r-r- in t'orr-allis has 'been postlronetl trntil J iurtlitr\or Iiclrrrr;ri'1-. 1'ostirorrenrent \\'as macle nccess:rrv 1r.r'ntot'itu-l oi 1hc I-:rlrrr:rtorr''s ecluipment antl ofhccs to ucrr'(ltlirrtcrs lLt llre ( )rcgon Fcrrcst- Risearch L'ente r, u'ltt'rc thtr tlr-r'irrg IlLci]itir:s are lreing courple telv relrrrilt. I'llrrrs c:Lll l'or trt-<r snrall l<ilns, one oi rr'l-rich u'ill bc of llcxilrlc dcsigrr 1o lrcrmit iutrrre strrclies in high-tcnrpe rutLrrt ,lr_r irrg. 'l-lrc popular c()ursc has been iLttenclccl in the l:rst cieht t-cltrs lrv 221 kiln illler:tt(,fs. nrill {,\\ llel'>. lll;tll:ti('l's. iorctttt'tt. g|lr,l.rS, ;1n,1 salesmen. Inquiries are :tlrclL<1,r- ltrrivirrg ltlrortt the ncxt class, l-hich l'il1 be hel<1 lrs s()()rr its possilrlc. Hrn'r,rAN

KD or GREEN DOUGTAS FlR, KD V. G. UPPERS WHITE FIR, PINE, INCENSE CEDAR

PERSONAL SERVICE ON HARD-TO.GET ITEIAS TI'IABERS TO FIFTY-FOOT IENGIHS

Represenling Oceon View Lumber Co. - - Corgo

G-P Now Meqns Georgio-Pocific AND Guqrqnteed-Premium Sheorhing

l)ortlancl, ()regonA e'u:rrante e (1 prenrium plyri.ood sheathing, selling at resular sheiLthing price, is r.r<xrj being producecl by (leorgia-I'acific Corltoratiorr rlltder the name G-I' (luerranteecl I'remirrn.r Shc:rthin g.'I'his nerv sheatl.rins. backecl bv u.rittcn guuruntcr, is rlLr:rlilic,l to storc outcloor-s lnold-free and tvithotrt tlellLntin;rtir)n Lll) t():t lciir. thus elintin:rting piet'errreal rleliveries'rrr,l c,,sil_v,lcl:r-r's :rt llre jolr site, says Vice-President \\-illianr tl. llrrrrt.

Premium Sheathing is available in standard (4,x8,) panel size, and five thicknesses. Th'icknesses are 5/L6,,, Si*rce

3/8", l/2", 5/8", and 3/4", }Junt said that national distribution has been accomplished and the new product is available now.

The sheathing is rc:lclily recogniz:rble, being face-branded l-itl-r the legend, "Georgia-l'acific (iuaranteed l)remium Sheathing." A11 panels :rre eclge-sealecl u-ith a special blackcokrred sealer to hel1t l)revent moisture :rlrsorption during storage. ltegarclless of thickness. for ease of storage anci joLr-site h:rnd1ing, tl.re panels are steel-strappe<1 irr ?5"-thick "packages."

I.-nrther information mav l>e l.racl iron-r Cieorgia-Pacific Corporation, Dept. 1 3--\. Equi table I-tuilrli r.rg. I'r,riiand, Ore.

G-P PTYWOOD Soles Vice-Presidenf Hunt (lefr in rop photo) ond Toledo Plqnt Supt. Arthur P. West check the first corloqd of ihe new Guoronleed-Premium Sheorhing to be shipped

INSPECTING the brond before first corlood leoves Toledo, Oregon, for eosi coost ore (left ro righr in lower pholo of lefi) Speciolty Soles Depr. Monoger Ed Kimboll, Assistont to Worehouse Division Vice-President Chorles D. Frqr ond Weslern Plywood Solesmonoger Fronk V. Longfitt, Jr.

MISS G-PREMIUM SHEATHING herself (below) points out the foce bronding on c ponel of the new product, bocked by wrinen guoronlee. Now ovoiloble, it comes in siondord five fhicknesses

R

AND LIKE IT!

We're independqnt! And becouse we're independent there isn't ony one monufoclurer who con rock our bool. We're free lo hondle mony difterent lines . . to sell you the bcrt one lo suil your individuql needs. Noturolly, we're not forgetting obout qll of our top suppliers, our mill sources cnd. our mqny good friends in the indusiry. but we ore independent enough so we oren't forced lo push ony one brond. We exercise freedom of .choice in buying ond sell.ing. Whqtb more, our 38 yeors of speciolized experience with locql buitding conditions is yours to proffl-by. So, if you're costing,oround for q distributor who's free to give you unbioged selling . stop ffshing, chum.

Specify DUR.ABLE'S PTYWOOD

a product of Durable Plywood Co.-Arcata and Durable Fir Lumber and Plywood Co.-Calpella

New BUIIDING Developments...

La Habra, Calif.-Construction has begun on 15 homes in a new tract between Hiatt and Cvpress streets north of Whittier boulevard. The first half of ihe tract will include 83 homes and eventually extend from city limits there and include three new streets: Orange avenire, Stevens street and Bonnie Lane. Homes are in the $15,4OG$16,800 valua: tion.

Buena Park-A 5-unit apartment building at 5782-%J Fullerton Ave. has been approved by the City Planning Commission.

Tustin.-Building permits for 14 homes here have been issued to Bert Huff, Santa Ana contractor, by the Orange County Building Dept., at $178,150 valuation.

Garden Grove.-The Orange County Planning Commission has approved a subdivision of 25 lots out of six acres on the west side of Cannery street south of Westminster avenue for Subdivider Ruisell I. Strait.

Stanton.-The City Council has ap-proved plans for a 6Ghome subdivision on l3l acres east of Stanton avenue and north of Orangewood avenue by Subdivider Henry C. Cox; both single and multiple family dwellings are planned in the tract.

South Laguna.-Robert Jorden has been issued a building permit for $80,000 for construction of a store building and apartment at 31582 Coast Blvd.

Buena Park.-Orange county supervisors have approved tract maps for three new subdivisions totaling 265 homes; a 164-lot tract near Knott and La Palma avenues, 87 homes in the Bellehurst tract on the old Emerv ranch. and 14 homes near Dale and Commonwealth avenues.

Mojave.-Ground was broken in Fremont Yalley, 12 miles northeast of here, for a subdivision planned by the California Land Development Co. Construction is expected to start by December on the first of the tract, which will consist of 950 half-acre lots and 30 commercial lots.

Dmablds fir,000,000 flad inoestmert-utbicb inclades tbe frnest equipment aoailible-ossarcs loa of eonsistent qualiti.

ar D.*irrg California dealers with a combined Annual Production of over 100,000,000 feet of Douglas fu INTERIOR and EXTERIOR plywood ..Tlnoagb qualified iobbers only.

Sp".i"riring in delivery as well TRUCK & TRAILER* as Carload lots.

*All Track ard Trailer sbipments protected by POLYETHYIENE cooeting in add.ition to tarpaalin,

Fullerton.-Four school projects worth $1,12O,O72 have been submitted to the State Allocation Board for schools at Cypress and Nutwood, $114,950; Valencia Park,$145,294; Woodcrest, $548,5n, and Woodcrest unit project, $311,305. Garden Grove.-Oasis, fnc. was granted approval to construct 140 co-op apartments on the north side of Trask avenue between Benton and Cypress streets in a multimillion-dollar project.

Fullerton.-The trargest tract ever proposed for this city has been approved by the City Planning Commission in a 445-lot subdivision to be located north of Malvern avenue and west of an extension of Gilbert avenue on the Helen E. Grant ranch west of the proposed $6 million Hughes Aircraft plant. A restricted manufacturing development will be surrounded by 50 multiple-family zoned lots.

West Whittier.County supervisors approved final plans for the l4-acre Sorensen Park development at Broadway and Rose Hedge Drive and to cost $185,924. A 457S-f.t. community building and 1800-ft. shade pavilion are in the plans.

- Hemet.-Plans for a $342,000 residential development at State street and Whittier avenue were approved to R. L. Byrd for 2O building units, a central dining hall, pool and hobby shop on five acres in single-family units.

Covina.-Residential and commercial development of 15 acres in an island of unincorporated county south of San Bernardino Road, east of Barranca street, has been apDroved for Guy E. Morelock, Inc., El Monte, to subdivide into 55 limited multiple residence and commercial lots. El Cajon.-Construction of a $1 million multi-purpose auditoritim with 5,00O seating capacity is planned on a 34-acre site on Gillespie Field to accommodate trade shows,

Redwood And Custom Milling

exhibits, athletic events, etc. Privately financed by San Diego Pantheon, Inc., construction is scheduled to begin in November on the 7Q000 sq. ft. under roof, including 45,000 sq. ft. of floor space in the main arena under a single span. The project is due for completion next April.

Westminster.-A 31-dwelling tract on Apache Road valued at $5a560 has been approved.

Anaheim.-Prudential Homes was issued permits for six new homes at La Palma and Sunkist avenues at $72,8AO valuation.

Garden Grove.-Two Beverly Hills general contractors were successful bidders on a 58.32-acre oortion of Haster Field with their offer of $5350 an acre at public auction.Santa Ana.-A $196,200 permit to the Orange County Development Co. for 24 hornes has been issued; the 6 room residences will be located on Wilshire and Pacific avenues, Dehl Lane and Hesperian and Poplar streets in southwest Santa Ana.

Sqcrqmenlo Hoo-Hoo Club Heors Aircrsft Mon ot October Meering

The Sacramento Hoo-Hoo Club, with W. O. "8i11" Fraser at the helm, held a well-attended evening meeting at the Sherwood Room, Sacramento, October 16. Host for predinnqr libations was none other than U.S. Plywood Corp. of Sacramento, with Bill Haskin and his "boys" doing t6e honors behind the mahogany. After-dinner speaker-was C. M. Smoot, Douglas Aircraft, who had somt words of cheer for all businessmen alike.

New Number for Kqiser lndustries

A new phone number serving Kaiser Industries and 11 other Kaiser corporations including Kaiser Gypsum Company, fnC., has been issued by PT&T in Oakland in an initial step to improve phone service. The new number is CRestview l-ZZ,lI.

$AtE$ IDEA$ PUT BOATS IN YOUR, SALES . . . speciqlty lumber service poys off

By providing an amatetlr boat-building service, a North 13ergen, Nerv Jersey, lumberyarcl estimates its ctlstonrers built aborrt 500 fir pivrvood l>oats last l-ear with 7O'l t-,i the sales stemming irrm I ).uglas Fir i'lyr'voocl Association boat plans. Thomas Maclean, Jr., general manag'er and partner at Rendall Lttmber, Marirrc, Paint and Hardrvare, believes any lumber dealer cat-t launch a similarly successfnl boat service. And N{aclean should knorv. l-ach year his company sells three carloads of fir olvn'ood and 100.000 board feet of marine lumber. In addifion, he sells about 400 DFI'A boat plans, nuurerorrs marine access()ry items, plus ar-r income from porver tool rental.

Maclean says DFPA boat plans are responsible for 80"/. of this firn-r's rnarine sales, zrn estimate basecl on seagoing craft up to 20 feet.

"These plans are a definite dealer aid in over-all marine sales," he says, "because they stimulate basic material and accessory sales while providing a consistent repeat business."

Maclean is a firm believer in advertising his service. He runs l2-line ads for six days in the marine columns of 11 daily ne\vspapers, u'hich puil customers in from 40 miles away.

Just the other day a custotner came in response to an ad. Tlre customer explained he'd seen tb,e 7'9" pram dinghy ad and he didn't have enough money to purchase the boat materials norv, he \vas interested in seeing l'vhat the ad rvas all about.

Maclean suggested the customer purchase a 25c DFPA plan and buy the material for the boat piecemeal. For example, he could buy the framing materials first, then plyrvbod for the stem and stern sections, and so on througl-r each stage until the boat rvas complete.

"This is the best way to sell," Maclean says, estimating that 15 boats are sold this way to evgry one sold outright. "It's just plain horse sense. You get them started on the framing, then you've got them on the hook. They always finish the boat rather than lose their initial investment."

Maclean sells his materials tr'vo u'ays : pre-cut, or the customer can cut his olr,n. Also, the {rrm rents po\ver tools.

By ctrtting his os'n parts, a 7'9" pram can lte built for $35.36. On the other hand, by buying pre-cut parts, the pram costs $+3.75. But either l'ay, by building the pram himself, a customer saves plentl'. The completed pram costs $95.

As for advice to other dealers interested in establishing

A nerv market for hardboard is illustrated here by a home on'ner rvho is inserting inch-r'vide strips of Masonite I/8" Tempered Itresch,vood through the openings in a \\'o\ren 'rvire fence.

A section of fence with the slats in place will demonstrate to customers how the simple procedure screens unsightly areas and affords family privacy. At the same time, the slats permit air circulation ancl the penetration of some sunlight, too.

Friction holds t1-re "Masonite" slats firmlr' in place. Thev needn't be t>ainted. as tl-re material rvili rvith-stand the u'eathe. o. ...11 as the fence itself. The photograph indicates hou' this system serves effectively as a screen, yet allou's in air and sunshine.

their orvn home boat builders' market, l\{acl-ean suggests the follou'ing program, one he feels cttstomers rnight receive as enthttsiastically as his do :

1. Prominently display DIrPA plans in tl.rc store.

2. Advertise in local papers.

3. Provide servicing and building facilities.

4. Intelligentlv price iumber and accessories.

5. llave a good basic unclerstanding of boat construction and the problems involved.

6. Keep adverti-ing year around to get an early start on the boat seas<;n.

NIacl-ean stocks his lunrber and plyrvood this rvSy: For the 120,000 square feet of fir plywood and the 100,000 board feet of lumber purchased for the troats, 20/o goes for boat interiors and tl-re other 80/o for exterior planking. 6O/o of the entire footage is l;etrveen 10 and 20 feet in length.

\THoLEsALE T I M B E R S roBB,NG

t Douglas Firin sizes to 24" x 24"

Redwood in sizes to 12" x 12" - lengths

Pfaner capacity for surfacing up to 24" x

Y0lJ

UNIFORNA GIUALITY - S'VIOOTH FINISH - SOFI TEXTURE

UNTIMITED QI'ANTFY

to 24' 24" to 34" x 34"

Ulnuak

t

,a

ilIAPLE BR.O5., lNc.

617 West Putnqm Drive, Whittier, Coliforniq

E. K. Wood Lumber Co. Quits the Industry After 62 Yeqrs

The E. K. \Vood Lumber Company, major rvest coast lumber Droducer and dealers for 62 years, announced in San Francisio October lb that it rvould terminate operations. Thus the respected old E. K. Wood concern joins tn'o other old-line family held corporations, the Han.rmond Lumber Company and the Patten-Blinn Lumber Cor.npany, in passing from the California scene in the past two years.

The decision to clissolve E. K. Wood u,as apProved by stockholders at a special meeting, Oct. i6. A statement by President Warren Wood said : "In compliance rvith the decision, the sar,vmill at I{eedsport, Ore., rvill be shut dorvn and the retail yards in Southern California closed just as soon as existing commitmernts to customers are fulfilled and inventories sold."

Charles E. Ridenour, a r,ice-president, San Francisco, said the concern had al>out 350 employes on its payroll. He reported the major stockholders in the firm, a closely held familv operation from its start in 1895, apparently mutually desired fo get out of lumber operations.

The E. K. \V<,,od l-umber Co. n'as incorporated in California in 1895 out of a business originally started as a partnership in Nlichigan in 1888. Partners rvith E' K. Wood included Clarence A. Thayer and Orson M. Kellogg. During its he1'day, tl-re firm operated a large fleet of lumber sc6ootrer..- One of these, the C. A. Thayer, arrived from Seattle last month to become a part of the San Francisco Maritime Museum (Editor's note: this story u'ill lle a feature in the forthcoming December I Christmas annual issue).

O{hcers of the licluidating firm were Warren E. Wood, Pasadena, president; John B. Wo-od,-Oakland; Frederick J. Wood, I'a-sadena, and George D. Kellogg of Hoquiam, Wash., and Mr. Ridenour, all vice-presidents. Mrs. Marion

Wood Fee, Orinda, Calif., was secretary-treasurer, and O. C. Kellogg, Portland, Ore., was assistant secretarytreasurer.

The four branch 1'ards of the E. K. Wood Lumber Co. in the Los Angeies area u'ill be closed as a result of the company's decision in San Francisco to terminate all its operations. O. R. Hall, manager of tl-re Southern California yards, said between 5O and 60 employes of the 1'ards in \\rhittier, Long l3each, Van Nuys and Temple City u'ill be affected. Inventories at most vards rviil be sold tvithin four months, it u'as said.

To Push Hcrwqiiqn Timber

The U.S. Forest Service will shortly begin a nerv research project in Hawaii, with headquarters in Honolulu, according to C. Eric Reppun, president of the territorial board of commissioners of agriculture and forestry, and Dr. Keith Arnold, director of the Forest Service's California Forest and Range Experiment Station in Berkeley. This project was author\zed by the Washington, D.C., office of the Forest Service. At the outset, tr'r'o major lines of u'ork will be conducted: a survey of the forest resources of the islands and cooperative assistance in forestry programs on public and private lands, under the guidance of C. A. Connaughton, U.S. Forest Service regional forester in San Francisco.

The survey will compile the first accurate inventory of the forest areas in the territory, the volume of standing timber, annual tree gro'lvth and mortality, and the extent of timber cutting. Demand for locally produced u'ood is expanding, according to Mr. Reppun, because of the high cost of imports and the need for new industries to help support the increasing population of the islands. Furthermore, 'tl'ater from forest and brush-covered lands is a critical item in island economy.

IITADSUABTTB$

For fhese Ncrfionally adverfised products:

.

CELOTEX CORPOR,ATION

Roofing - lnsulotion

HEATITATORS

KAISER.9HADE SCREEN

COTUMBIA.MATIC TENSION SCREENS

'UIASONITE CORPORATION Presdwood

NAIIS - oll types

.

CLOPAY FOLDING DOOR,S

RICHKRAFT PAPER

.

SHEETR,OCK

. wooD coNvERsloN

Bqlsqm Wool

. WOODIIFE-PAR,

Screen & Hordwore Cloth

Wire - Slucco Netting - Poultry Netting - Fencing - Welded Fobric

long Dimension or Other Douglos Fir ltems

HUFF TUTIBER COTUTPAilY

I 16 Wesr I l6rh Sfreet los Angeles 61, Golifornio

P[ymoufh 6-8191

Koehring Compony Announces Equipmenf 'Buy-Bock' Plon

A "Buy-Back" plan, intended to increase the availability of bank credit for contractors and other customers, is announced_ by Julien R. Steelman, president of Koehring Co. Under the plan, Koehring will underwrite credit arrange- , arrange- :d between the ecuioment buver and his ments negotiated equipment buyer !ank. A descending scale of values has been set up at which Koehring Co. will-repurchase the equipment if 'the buyer defaults in his payments. As a result of the new credit sup- port plan, Koehrins products will have resale market val- port plan, Koehring products uation to lending banks, similar to that of trucks and automobiles. All Koehrins divisions and subsidiaries. includine Koehring nd subsidiaries, including Koehring California, Stockton, Calif., are covered by the plan.

Steelman called the plan "another step in the cooperation needed between customer, banker. distributor and manufac-

turer in order to achieve the most efficient financing of the nation's construction and industrial equipment requirements." The Koehring "Buy-Back" plan works eithe? for sales through distributors or sales made directly to customers. Generally, the schedqle of buy-back prices, except in the early months, would exceed the unpaid balance due on the insiallment credit. lfowever, the iepurchase price would be limited to the unpaid principal, plus accrued interest.

Steelman said that the newly adopted plan will also work in cases where Koehring distributors handle their own financing. Similarly, where distributors deliver equipment on a straight lease or a rental purchase plan, Koehring may underrvrite the financial arrangements.

Koehring divisions and subsidiaries will continue their traditiorial use of floor-planning machinery when availability permits.

i,t [*,

New BUILDING Developm O

Los Angeles.-Construction has begun on a ffiO,000 apartment building at 1361 N. Laurel Ave. The 20-unit building witl be of wood frame and stucco construction and include paneled dens, sliding glass doors and louvered windows when completed in December,

Torrance.-The Unified School District will seek more than $7 million to build four new schools here: the Calle Mayor, Hamilton, Jefferson and Magruder elementary schools, and the Columbia school for metally retarded. The board has asked condemnation on a 4O-acre site for West High school at Del Amo and Henrietta.

I-a Habra.-Single-family dwellings accounted f.or $1,7 52,' 269 of the August building permits total of $1,828,764 here and included permits for a 14olot tract.

Glendora.-Ground was broken for the new Glendora High school on 40 acres at Valley Center avenue and'Foothill boulevard to house 2,000 students. The first two sections at $1,736,500 are due for completion next fall and total buildine within two years.

San Diego.-A $1,234,500 bachelor officers' quarters project at the USNTC will be built on the southern tip of the Center.

La Puente.-Bids have been, opened f.or fr additional classrooms in the Hudson district. W. T. Wadley Construction of El Monte was low bidder at $427,2N for 12 classrooms, tryo kindergartens and a multi-purpose unit at Temple Avenue school, and Deweese Construction of Covina bid low of $119,285 on five classrooms and a kindergarten at Hillgrove school.

Point Mugu.Murray-Sanders Constructiol Co., Santa Ana" was awarded the contract of approximate- ly $5,6fi),(M) to construct the 360-home Capehart liousing project here. Work was expected to begin within-50 days on the housing p'roject at this Naval air missile testing center, and require an estimated 4,500,000 board feet of lumber. The development was designed by Architect Hugh Gibbs of Long Beach.

Cypress.-A $20,000 permit for construction of a go_lfcouise clubhouse at 496I Katella Ave. was issued by the Orange County Building Dept. to Frank Vessels, owner of the Los Alamitos racetrack.

La Habra..-Alondra fnvestment Co. received approval of a tentative tract map for 220 $15,000 homes at La Mirada and Ocean avenues; single-family residential zoning was applied for in the area, which will include an ll-acre school site within the 50 acres.

Buena Park.-Permits for 155 new dwellings valued at nearly $2 million were issued to Tietz Consfiuction Co., Gard6n Grove, for 83 homes at $906,00O, and to Buena Park Estates Lor 72 homes at $797,4&.

Carpinteria.-Permits totaling $368,300 were issued to the Hunny Investment Co. for 29 new homes to be erected in Canalino Village on Nipomo, Linhere and Malibu Drives.

Lynwood.-The Stite Division of Schoolh_ouse Planning has ipproved plans of the Lynwood Unified School District for a- l2-classioom building at $174,00O and, later, two 2' story buildings and other essential space at $820,000.

Buena Park.-Plans have been ordered for a new school on 8th street and for additions to the McComber school.

Santa Ana.-An l8-unit apartment valued at $112,000 will be constructed at 1001 French St. by Richard Barton.

Tustin.-The Orange County Planning Commission approved plans for a new school on9rl acres on the south side of Mitchell avenue west of Red Hill avenue.

Santa Ana.-Newport Building Corp. will build 96 tract homes valued at $768.00O in southwest Santa Ana on S. Greenville, W. Harvard and S, Griset streets, W. Glenwood, W. St. Gertrude and Camden Places.

Tfisililixnuft, lJnr. lumber Soles Division

MILI REPRESENTATIVES

WEST COAST

LUTIBE R

PRODUCTS

IOS ANGETES

Pete Speek Doryl Bond

Bill Broley

RYqn | -7123

745 Corlez Rood Arcodiq, Colifornio

ARCATA

Arr Milhcupr

Vqn Dyke 2-0387

t22t 8rh sr. Arcqlq, Colifornis

SAN FRANCISCO

Knute Weidmon

Bob Eldredge

DAven po rt 2-21 54

535 Rcmonn Slreet Polo Alto, Cclliforniq

Associote Member:

ilSurdett Green Will Continue i,Hardwoods Work in West ,'After FHA Retirement

:.; Fine Hardwoods Association President Wm. F. Ashby iil anttoutt.es the selection of E. Howard Gatewood ,to sucpi , ,ceed Burdett Green as executive vice-presidglt ."J tq" .:- ' sociation. Mr. Green, who is moving to the Pacific Coast, ' has been searching for a successor foi the past four months.. Mr. Gatewood is now vice-president and sales manager-of 'the Taylor Chair Company, Bedford, Ohio, and, was for - eight y-ears with the Wood Office Furniture Institute. He has had many contacts with the hardwood industry and has participated in ioint promotional projects, such as the Hardwoods^ Exhibit in the Museum -of -science and Industry, which is managed by Mr. Green of the Fine Hardwoods Association.

1' "Gr.en and Gatewood will operate as a team during the : next few months while Mr. Gatewood familiarizes himself r #ittt the manv activities of the Fine Hardwoods Associa,tion." Mr. Ashbv said. His work with the office furniture industry involved sales training and a great deal of dealer ' activity and trhus it is expectedlhat in the Fine Hardwoods " Associ-ation he will carry on and strengthen the program 'r recently lauqched for the purpose of creating consumer demand for fine hardwoods.

The directors of the Fine Hardwoods Association persuaded Burdett Green, at the time of his unexpected resignation, to remain on the job until after the coming Furniture Market in January IIe was one of the first "10O lumber consultants" m-ade available to specifiers throughout the United States by the National Lumber M4nufacturers Association. Work with the Forest Products Laboratory in Madison, Wisconsin, and the Union Lumber Company of San Francisco, preceded his association work. Then with 'the American Walnut Manufacturers Association he in.augurated an architectural service that helped p9! q."-e haidwood trim and paneling into several monumental buildings. Some 26years-ago, Green began the Furniture Market Su-rvey which has cott-tit,tously been carried on by-the Wal' nut Aisociation and serves as ihe only source of information on stvle. wood and finish trends.

as menacing so the "Genuine" and "Solid \Malnut" tag and labeling program was born. Subsequently Mahogan-y tag.s and la6eli bicame widelv used and now millions of producti are being clearly id6ntified with the Fine Hardwoods Associationls-"Genuine Hardwoods" tags and seals. Another answer to the substitutes which the Fine Hardwoods ' Aspociation is pushing is to improve hardwoods through research. One example is "Beautyguard," the cigarettealcohol resistant hardwoods. Also, laboratory work is in progress to produce greater hardness for face veneers.

-

Aid on Decrlers' Rurol Soles

Six one-minute radio scripts with a rural flavor for lumber dealers' use have bCen made available by the agricultural department of Masonite Corp9ration. T-hey promote Masonite All-Purpose Farm Board. Copies'may be obtained from the iompany's salesmen or by writing the Agricultural Departmgnt, Masonite Corforation,"l11 We-st Washington St., Chicago 2, Ill.

associated since its conception is the Hardwoods Exhibit at the Museum of Science and Industry. "This is one of the finest exhibits in the world," says Major Lennox R. Lohr, -director of the Museum. It is the only major promotional activity that the entire hardwood industry has to its credit as a joint activity. It is still at work 364 days each year.-

Beiieving thal "most people love fine woods for their natural beauty," Green created a "wattled walnut" program which puts an unattractive, inactive type of walnut lumber into a ieadily salable form. Following this successful project, "Enchanied Walnut" was born as a means of popularizing character-marked veneers and plywood. The success of thEse projects is confirmed by the present strong, clearly recognized trend in both furnishings and architectural interiois toward naturalness, textuie, informality, and warmth obtained by the use of fine hardwoods.

In the last two y6ars "Burr" Green has accomplished another goal for the association-a display room containing the largest known collection of fine woods from all parts.of the wo]ld in sizes of practical use to architects, interior decorators and furniture designers.

When questioned as to his-plans for the future, Bqldett Green explained, "This move tb an area between San Francisco and Monterey Bay is a goal Mrs. Green and I have had in mind since i staried out-there with the United States Forest Service. As soon as we can get relocated and a home and an office built out there, or even before then, I will be engaged in a few consulting projects. Alleady ar_ran_gements haie-been completed with Elmendorf Research, Inc., 860 Charleston Road, Palo Alto, California, which will be my initial business address after January 1958."

It is understood that Mr. Green will work with several clients of the Elmendorf Research laboratories in the development of merchandising plans for certain new hardwood products. Mr. Green stated that he had a few other plaps involving fine hardwoods which will be announced in the spring.

Altholgh-not known to many of h\s friends in the hardwood industry, Burdett Green has developed non-wood interests over the past 15 years. A few years ago he and his partner bought out an oxy-acetylene and welding supplies business in Oakland, California. Shortly after making his recent decision to give up association work, he purchased his associate's interest in this business'

A--nother fiist with wfrictr Mr. Green has been most closely

However, he says that it isn't nearly as much fun to

ARE OFFERING THE FINEST GIUATITY & SERVICE

By CARGO from Our Mills qt Coos Boy ond Worehouse qnd Yqrd ot Berlh 135, Wilmington

the New Plont

ATIERICA]I HARDWOOD CO.

( Estoblished Since I 9l4l I9OO EAST 15Ih STREET, IOS ANGETES 2I Rlchmond 94235 R.

watch them fill up.a tank of oxygen as it is to try to interest and help an architect or furniture designer in the use of fine hardwoods and, having lived fine Eardwoods for the last thirty years, "Burr" Gieen expects to devote most of his time on the West Coast to this same field of work.

Brighresr Building Fufirre Seen

A possible 400/o increase in acoustical sales by 1965 was forecast by Board Chairman Melvin H. Baker of Uationat Gypsum Companv. Addressino the Acoustical Annlicernrs Gypsum Addressing the Acoustical Applicators Convention, Mr. panv. Actclresstng Acoustica llr. Baker said acoustical mater Mr. Baker said material sales last year "were mcire than $60 million, six times greater than greater

1947.." He pre_dicted the market will co4tinue ib grow at a steady rate. "Annual sales by l%0," he said, ,,6ave been estimated at more than $100 million."

Prospects for the acoustical industry in the next decade look even better and "could reach a quarter billion dollars

a year by 1965," Baker stated. He described the American home as a "virtually untouched', market ofiering great acoustical sales potential. Mr. Baker said there was",,ai especially great potential" for acoustical sales in the remodeling-market. He said the ceiling areas of the nation,s stores, banks and schools are a ready irarket for more than a billion dollars of acoustical business.

Desiribing the current lag in home construction as .,a temporary breathing period,'t Baker forecast a ,'gradual upsurge in building during the next few years.

"The housing industry will recover from the decline of the past year," he quoted. "Commercial and industrial construction will continue to edge upward from their present levels."

Baker's long range outlook for buildine was especially bright. "The 1960's," he said, "should usher in a buildin! boom..which is expected to surpass any record of pasi years."

C. R. IAENZER, Presidcnr E. li. TAENZER, Vice-Prer., 5ccry.-Trecs.

tD MARTIN Rementbers

f recall with particular interest the great changes that took place in the lfoo-Hoo organizations in California.

Members with long memories will recall that away back before LUMBER MERCHANT days, Hoo-Hoo was young and uncouth, and was waiting for the California branches to come along and bring with it dignity and decorum to the Order. In my earlier days I had seen Hoo-Hoo Concats in other parts of the world that were not noted for their superiority of operations.

Then I saw with great interest Concatenations in Califor-

nia that filled me with amazement. The rituals were carried through with all the dignity and decorum of the most dignified organizations in the land. I actually saw Concatenations where the members of the nine knew their lines by heart. and recited them without reference to book or text.

The improvement in Hoo-Hoo ethics may have been considerably responsible for the rapid development of the Order in the State. Anyway, the name Hoo-Hoo became honored and respected and, as the lighter side of the lumber industry, it helped the entire industry to burgeon and bloom.

The Order employed the services of one of the finest orators in the nation, Parson Peter A. Simpkin, who was Supreme Chaplain for several years and until the time of his death. He did much for Hoo-Hoo and for the lumber industry generally.

And so in California, lumber came to be Hoo-Hoo, and Hoo-Hoo came to be lumber, in the public mind.

-ED MARTIN

NRTDA Now Offering Members 'Complete Estimoting Kif '

A nerv estimating kit, rvhich enables a retail lumber dealer to quote a complete price on a hottse or major modernization job, has been offered to meml>ers of its federated associations by tl're National Retail Lumber Dealers Association. The kit, u'hich is named the "Nltl-l)A Ccimplete Estimating Kit," includes an instruction guide rvhich makes it "an easily understood self-teaching course in estimating for dealers' employes," accorcling to the association's announcement.

In addition to the instruction guide, the kit contains five Dealer Operating Guide chaltters on Estimating, a nes' 8page pamphlet entitled "Supplement to Unit Cost Estimating," three sheets clf house plans used to illustrate the estimatir.rg principles, a pad of Materials Take-otf Forms for use in stuclying the course, and a supply oi Complete Job l:stimiite Forms used in preparing estimates for cttstolrlers.

The Supplement provides additional data needed to estimate the complete cost of a job, including labor, overhead, dealer's profit, and every other item of cost.

The ir.rstmction guide contains a cletailed explanzrtion of horv the kit is used, together n'ith questions and answers "that nill enable anyone-\\-hether experienced or a lleginner-to understand and start using the plan promptly," accordinq to the announcenlent, l'hicl.r states that the guide spells out each and every step in ABC languzrge r'vith the result tl'rat no meetings or personal instruction are needed.

The price of the kit is $35.

yeRA

OROERg

Douglos Fir qnd Redwood

Kiln Dried Gleors

. Douglos Fir Commons

€leors & Exposed Beoms

. Ponderosq Pine - Plywoods

. Simpson Products - Sheetrock

' "sATtsFtED CUSTOmERS

OUR GREATEST ASSET"

Diclributort of Ireated lurnbcr

G0lts0HlrATED

1446 E. Anoheim Streel -

Nlvadc 6-1881

HICEnrolls First Members

Only one week after announcement of its program, the Home Improvement Council reported that 28 fiims have signed up as participants. These first member conpanies, in line with the promotion group's organizational structure, represent a wide cross-section of repair-remodel interests throughout the nation.

_ Amolg the first to join were American Rock Wool Corp., Berry Builders Supply, Inc., T. J. Bettes Co., The Blount L_umber Cb., Jam_eg B. Clow & Sons, Inc., Life Magazine, Masonite Corp., Mississippi Valley Lumberman, National Plan Service, Inc., Schwulst Lumber & Coal Co., Sears, Roebuck & Co., Tappan Lumber Co., Turner Brass Works, United States Gypsum Co., Wood-Metal Industries, Inc.

"The bnthusiasm with which the industrv has met HIC's initial announcements," said Don Moore, -executive director, "reaffirms our belief in the urgent need for our con-

MODERN DRY KILN lErnlnql 4-2687

Corgo Hondling ond Whor{ing

tUilIBER G|l.

WIUWNGTON, Cclifornis

long Bccch: HErnlock 6-7217

sumer-directed program. Cooperative, concentrated abtion by all industry segments cannot help but move the consumer into making repair-remodel purchases.l'

The new program will be launched Janaary 1 with congullel ma,gazine publication of entry blanks for a year-long, $125,000 homeowners' contest. Entrants will be made improvement conscious through their required checklisting of the adequacy of everything in, on and around their houses and writing 25 words on their "number one" home improvement project.

Further inforrnation and membership applications can be obtained from HIC headquarters, 2 East 54th Street, New York 22. N.Y.

Hobrq Building Booms

La Habra, Calif., issued $5,500,000 in building permits for the first six months of. 1957.

&n*n*6er,

It's

THAT MAKES THE DIFFENENCE!

Monferey ond Sqntq Clorq Counfies Adopt Grode-Sfomping Ordinqnces

-Iu'r> counties irr Northern California, Xlonterey :rnd Sarrta Clara, harre a<loPted ordin:rnces recluiring e'rrr(lcstrLnr'pccl lrrmber, relrorts the [-r-rmlter \lerchants Assn. oi Northcrr-r Californi:r :

Nforrterey countr' :r"rloptecl grade stamping by an amcndmerlt t() the Uniform l'],uildinp Code. Since its lLdoption last .Nla.v it hrs g,,tte inlo effcct i;tirly snr,,,rrhlr. I)c:rlers lurr'.' experiencerl no tror-rble in buying grade-stanrpc<l lumber (all gracles) ;inrl contractors, gcnerally, l.ravc lrcccpted thc ordin:rnce u,ithont ill-feelirrg. '\ltl-rough sonre truckers are still sclling contractors, the orrlinance has pttt thcr.r'r on a compctitir,'e lrasis u'ith the dealers. Building irslrcct, rrs, not too u'ell inforr.necl on lunrlrer gracles, are rclying orr the stan-rp for the grade. Tl-rev lLrc cooperativc, hon'evcr, ancl in cases u-herc tl-re stamo has lreerr milled or crrt olT thev :tre ttsing tlrt'ir ,,rvrr jrrclgnrcrrt. 'l'he rlealers sct'rrr s:rtisricil n'ith the ordinrrr.rcc:rncl feel that it has lreen lrcnehcirtl. \-crr' little promotiorr or :rdvertising of gracle st:rurl,rrl lLrnrl,cr has beerr <lonc either cooper:rtivcl_v or inclividrr:rllr'.'l'he Cities of SalinrLs anrl N{onterer. h:rle follol'ecl tlrc courrty ortlirt:rnce.

S:Lrrta C--lara corrrrtr- passed an orrlirrance, efTectivc ( )ctolrcr 1. It is too carlv to make flat stirtellrents lLs to its succcss. lrrrt the m:rjtirity of dealers u'ithin the corrntv rrrc highl,v in fzrvor. No trouble orclerilre'all grades st:rrnpe<1 fronr the mills. The ln:rjor cities u'ithin the cour.rtl' havc {ollon-e 11 the countv's learl. -\ feu' corrtructors have r.,lrjcctc<l strenuotrsly brrt thc rn;rj,,ritv lire g('ills lLlong rr'ith it. I)calers irrc rrtising a frrn<1 to tcll tlie prrlrlic thc urlr'arrtagcs oi gr:r<1c starnpecl lunrber. Thev ;rre contrilrrrting about $.50 apiccc uncl hate an ;r<1r'crtising agencr. rclr<ly to go n-ith ne\\-s rclcases to r;r<1io, TV and 1re\\'sl):rl)ers, savs thc I-II.\N('.

1n liresno, the dealers huvc orgirnizecl thc l,'rest.to Cortntv

ilctail Lumber l)ealers Gracle Identihcation Council. At the tinre of org:Lrrizatiorr there \vrts no uniform l'rtrilding Code in Fresno ('orrnty. There:rre plztt-ts nou'to atlopt the 1958 U.B.C.

Thc rreu, Uniform I3uilciing Code, due to lre trtrblished lLlrout Januar,r- 15. u-il1 cor.rtain a provisiotr rc<lttiring "al1 spccies sct forth in Table No. 25-A shzrll be useci ouly u.hen i<lcntified lrv a grade stamp of, or certificate rif irrspection issued bv, an :rpproved lumbcr grailing or insliection lrureau or iigencY."

Other countics urhcre dealers have expressecl :rn irrtcrest in olrtaining gr:L<lc stamping orclin:inces or rerlrtiretnents rLrr: Jierr.r, Stanislrtrrs, San Joacluin rtncl San I-uis Olrispo. 'l-hc:rssociation is readl-ancl l'illirrg to assist any grorrp of rlc:Llcrs l-ho arc intcrested in obtairring uracle stetr.nping re<luircrnents ir-r lrnv conrmrrnity, said J:rck F. I'omcrov, cxecutive lice-oresirlcnt.

BRI Meering Will Spotlight lmpofiqnce of Adhesives qnd Seqlqnts in Building

The first rnajor builtling iurlustrv confercrrcc to spotlight the grorving importance of adhesir,es anrl ser:LlrLnts in brrilclirrg construction u-ill be conclucted by the liuilcling ltesearch Institute, l)ecemlrer .l and 5, in thc Shoreham l'rotel, \\-ashington, I).C. This rescarch confcrer.rce, re<lrrested by BI{I nremlrcrs, focttses attention on the u'idcsliread interest in t1-re rrses oI a<11-resives :Ln<1 se:Lllrnts in 1>uilding constnlction and in the falrrication of lruilcling componcnts.

Sponsors of the conference inc'lrrde .{rmstrong Corl< Co., Ilakelite Co.. I)ou-Chemical Co.. l,-. I. du I)ont de Nemours :Lrrd Co.. Johns-\lanlille Cr-,rp., Koppers Co., Nlirrr-resota \lining and trJurrrtfacturing Co., Monsanto Cherrrical Co., ;rncl U.S. I'lr'l'oocl Corp.

('l'cll tltent 1or, .ro'.r' it in The Calif ornia Luntbcr lIcrchant)

the FOLLOW-THROUGH

Horry Lowell fo Leqve Coliforniq Redwood Associqf ion

Ilarry I-. Lorvell, u-ho has been l'ith thc Caliiornia Iieclu'oorl .\ssocitLtion since Notemlrer 19.5 1, is leaving the fie1cl of re cln.oo<1 lrrnrlter J)r(,ltt()ti()n t(r cuter trr-rother line of ltrrsiness ()n Nor-emlrer l. Lou'el1 hlLs lreen in ch:rrge of all llel<l pronroti<>n n-orlt for the associatiotr in rccent rletrrs lrn,l luLs ;t host of irien<ls in the irtrlrrstrv throughr,ut L'lLlifornia arrtl thc entire Unitc<l St:Ltcs. I lc ii tLn uctir.e rnentber o[ I[ooI loo Clulr 9 in San Francisco ancl has lreerr-r an lrnrlr:rss:L<lor for lloo-Hoo. as l'ell as for the CttA, in his nran1. urcetings rvith architects, specitrers, lruilclers, l.hc,leszrlcr-i. retailers anrl nsers of lr-rr-r-rlrcr.

'\s his "sn-An song" for the California Reclu'ood Association,_ll:rrry conclucted meetings for the Soutl.r Coast c1-rapter, Builcling Contriictors -\ssociation oi C:rlifonria, at tlie Hrrclson llouse. Costa },Iesa. Calif ornia, the evening of October 21, u-here he sl-ro-.r'ed tl-re fi1m, "sempervirens.';'ancl a nLtmber of colorecl slides on redu'ood gracles and the pr, rper application o[ redn'ood ]umber. He u-as assisted bv Tack llehrer.rs of the CIi-\. On Octobcr 22, a neetirrq f,,r-aichitects :rncl brrilrlers of tlie S:in J-iern:rrclin, ,, lil1.".siclc. I'onlonA, liialto. Fontanzr ancl Palm Springs :ircas \\-as helrl at tl.re Arrol-heacl Springs hotel , l-ith a shol'ing of the r-reu. CIiA lllm orr "Neu' -\rchitccture" urrrl thc slirlc-lilnr cliscrrssion. lIe n'lLs trgairr assistcd lrr- Jacli I-|ehrens oi thc C'Ii,\. This has lreen lrn itnport:rnt part o[ thc (-Iir\ pronrotiorurl u'orl<. alr<l rvill glLin in inrport:urce <lrrring thc corning 1r1()11I 11s.

More Cities Incorporoted

lllhc cities of l"cllllou'er. Ilra<lburr', I)u:rrtc, lr.u.irrrl:rlt', Noru'alli anrl ltollins Hills I'-statcs h:rvc becor.ner incorporatc<l citics il.ithin I-os Angr:les county. Thc nanre of l):riry City in ()rangc countr'has bcen changccl to C)-prcss.

NOW... in Califonria!

GIUATITY

lmported ond Dornesfic

HARDWOOD PTYWOOD

Single Ply

DOUGTAS FIR & WHITE PINE PLYWOOD

Hordboard

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for yeors the exclusive choice of leoding builders, qrchitects qnd home oyyners throughout the counlry, hos come to Coliforniq!!

COMPTETELY WEATHERSTRIPPED with a lifetime guaranree, Att ALUMINUM FRAME AND SASH with narfow trim lines.

DUAI SL|DING SASH with full screen.

LIGHTWE|GHT SASH easily removed from inside for cleaning.

RUGGED CAM-ACT|ON LOCK gives positive seal of vents.

FTUSHSCREEN ntOUNTtNG gives beautiful exterior appearance.

COMPTEIE AIUM|NUM StU. with no other added trim necessary.

EASY INSTALLAIION by nailing through Fin Trim and Sill Anchots.

MAYFAIR SATES OF CATIFORNIA, INC.

205 West Pqlm Burbonk, Cqliforniq Vtctorio 9-9294

Ofiering a c.ornltle_te line ol Mayfair borizontal slid.ing u,ind,ows, sfugle bung ouindotus, auning uindouts anlil ialousies manulactured by Crolt Loaisiina, lnc, Dealerships open t'n some Calilorniq areas.

IIAYFA|R SALES OF CAIIFORN|A/ tNC. Depr, B-llz 206 WESI PAIII, BURBANK, CAI.IFORNIA

Send. tod.ay 4 conflete catalog ol tbe Maylair line ot residential aluminum uindous.

Cornploic Procc|'lng-Gl,orc tochanlcol gflcklng fully Autornotlc Controllcd f,ilnr-Arnplc gtorog.

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FOR PROMPT, EFFTCTENI SERVICE -- CALL . . ?_?916

COAST KtLN ond tUtUfBER COilIPANY r-J'

4320 Exchonge Ave., los Angetes (VERNON), 58, Colif. (ln the Heort of fhe Greoler L. A. Industrlol Disfricf)

p"r"onals

Vic Roth, Oakland wholesale lumberman, is now paying special attention to the "Dragnet" broadcasts. Vic was elected police commissioner and director of park facilities, OcL2, by the residents of Kensington (a community in the Berkeley hills). Just the facts, men.. just the facts.

Rounds Lumber Company Salesmanager Harry Merlo returned to his San Francisco offices in mid-October from a month's business trip through the midwest and eastern states.

Hill & Morton's Jerry Mashek called on Humboldt county sources of supply for the Oakland office during the last week of September.

Forrest W. Wilson of San Marino spent ten days in the Northwest and British Columbia last month, where he attended an administrative and sales meeting of British

Hi.:#JJtS

Columbia Forest Products, Ltd., Vancouver, which he represents in southern California.

Clarence Hil[ California manager of Clay Brown & Company, visited Ed LaFranchi in the company's Oakland office last month.

L. G. Carpenter, president of the McCloud Lumber and McCloud River Lumber companies, recently spent several days at the company mill and visiting C. W. "Kelly''Galley, McCloud vice-president and sales director, at San Francisco. Mr. Carpenter then returned to his Minneapolis ofhces.

Dealer Bill Gilmore, Sunnyvale Lumber Co., returned the end of October from a 2-week elk and deer-hunting pack trip into the rugged Idaho mountains.

Ken Conway of the Holmes Eureka Lumber Company's Los Angeles office, postcards from Fillmore, IJtah, Oct. 18, that he had arrived for his annual hunting trip. The temperature was 50 degrees; weather: cloudy but beautiful, and pushing on to the ranch and the deer hunt the next day.

Our Atlanta, Ga., correspondent may have been bushytailed but he wasn't too bright-eyed. Missed HammondCalifornia Redwood's John Klopfenstein and Mr. and Mrs. John Rhoda of Simpson Redwood among the northern California contingent at the Hoo-Hoo International conven. tron,

Paul Remrne, manag'er of Herzog Building Supply, Sacramento, and Carrie Bolin, also of Sacramento, strolled armin-arm out of the Old Mission at Carmel as Mr. and Mrs. Remme on Sept.8.

A card has been received by CLM bearing the inscription: "I wasn't expected I was selected" to announce the happy adoption of Master Brian Jay Leroy by Mr. and Mrs. Dick Merritt of Sacramento, where he was transferred earlier this year by Winton Lumber Sales Co.

Horace Wolfe of Marquart-Wolfe Lumber Co., Los Angeles, postcards from Chicago, and again from Cleveland, where he. was spending a mid-October business week, that he arrived in Akron at 6:3O one a.m. for the wedding of his twin sister that afternoon.

Pat Tynan of "Henry & Pat" (sometimes known as Winfree & Tynan), San Francisco, spent an early October week calling on Humboldt county producers.

Harvey Koll, prominent Los Angeles lumber industry figure, returned from his annual deer-hunting trip near St. Giorge, Utah. He did quite well, he told the l{oo-Hoo Club 2 but the one that "got away" was the biggest, Harvey reported.

O'Neill Lumber Company President Dave Wight (Capt. Dave to vou. suh!) recently launched a houseboat which he plans to use-for duck hunting at Bethel Island. A product of ttre O'Neill retail yard at San Carlos, the boat is strictly a hand-made job. Pre-cut houses, yes . houseboati, never ! declares Capt. Dave.

Tarter, Webster & Johnson's vice-president in charge of sales, Harold Ford, and Mrs. Ford are just back from a

Soft" Sbippers of " Feather Pine and " silaerFeatber" l[/hite Fir

ikkel Lumber Compa

Excfusive Soles Agenfs:

P.O.

FEATHER RIVER LUfiIBER. CO.-Sloot

. KEISEY TUMBER COMPANY-Kelsey, and Loyolton Coliforniq

month's tour of liurope, mainly in England, France and Ita1y.

Simpson Redwood Ncrmes Don Philips, Jr.

Socql Regionol Soles Supervisor

Don I'hilips, Jr. (lef t), rvho joinecl the sales sta1l of Simpson Iteclwoocl Company in Los Angeles last N ay, has l>een named regional sales supervisor for thc rvh,rlcsalc nrarrufactrrrirrg concern and u,ill l-rar.e charge of redu.ood sales in Sotrthern California, Arizona, Neu' Nfexico, trl Paso, Texas, and Las Vegas, Nevada, according to General Sales N{anager Dave Davis. Offices of the regional area lvill continue to be maintained at 9015 Wilshire Blvd., Beverly Hills, it rvas salo.

Don Philips, Jr. rvas raised in the lumber business. Following his basic training in a local lumber yard operation in L940, he joined his dad in the sales department of the Lawrence-Philips Lumber Company, prior to service in the Navy during World War II. Follou'ing his discharge from the Navy in 1946, he rejoined Don Philips, Sr. in the wholesale firm until last spring, u,hen he became identihed with the Simpson organization in the redrvood sales department.

Don attended the University of Southern California school of business administration, is a member of Los Angeles Hoo-Hoo Ciub 2, the Lumbern"ren's Post of American Legion and the Beverly Hills Club. Coning from a family of lumber folks, he enjoys a fine education in u'ood production and sales.

PtilE I FtR SEtECTS

When You Buy PINE ond FIR From Us, You Buy From FINE, DEPENDABIE Ml[[S in Northern Colifornio ond Southern Oregon Speelallzlag la llllred h6-l aad Cars

3382 EL CAMINO AVENUE

BOX 5155, CCC STATTON SACRAIYIENTO 21, CALIFORNIA Phoner lVonhoe 7-A675 Teletype: SC-67

Percenloges

Mary had a bathing suit, It was ligh.t and airy, Five fercent was bathing suit, And ninety-five was Mary.

Silence

That silence is one of the great arts of conversation is allowed by Cicero himself, who says there is not only an art but an eloquence in it.-Hannah More.

High-Priced Milk correcl Spelling

' A wealthy man boight and operated a farm as a side Years ago during a discussion in a New York promoter's tine. A friend droppedln to see him, and he suggested a office,thenameof aoncefamousfighterwasmentioned. He aiint. was Battling Nelson. An argument arose as to how he : "What will it be," asked the amateur farmer, "milk or spelled his name, with one or two t's. A bet was made, so a champagne? They cost me about the same." wire was sent to Nekbn asking him to decide the matter. The reply came right back:

"Corr""t spellin! is Batling Nelson." And the wire was

'Wrote Franz Liszt: Mypiano is to me what his boat is signed: "Battling Nelson'" to the seaman, what his horse is to the Arab; nan more, it has been til now my eye, my speech; my life. Its strings

t*" t"" have vibrated under my passions, and its yielding keys have I love to see a little path, obeyed my every caprice. Perhaps the secret tie which holds Half-trodden through the grass ; me so closely to it is a delusion; but I hold the piano very

It makes me think of friendly folk high. Who, unassuming, pass-

In my view it takes the first place in the hierarchy of in- Intent upon some little act strurnents; it is the oftenest used, and the widest spread. Of simpL kindliness. In the circumference of its seven octaves it embraces the I love to see a little path, whole circumference of an orchestra; and a man's ten fin- Half-trodden through the grass. gers are enough to render the harmonies which in an orchestra are only brought out by the combination of hundreds of musicians.

Unfif for Jury

We can give broken chords like the harp, long sustained A juryman asked the judge to.excuse him from serving. notes like the wind, staccati and a thousand passages which He said: before it seemed only possible to produce on th,is or that "Judge, f owe a man some money, and he is leaving town instrument. The piano has on the one side the capacity of today to be gone for a year. f want to go find him and pay assimilation; the capacity of taking into itself the life of all him what I owe before he leaves." instruments; on the other it has its own life, its own growth, Said the Judge: "You're excused. I wouldn't want as big its individual development. It is a microcosm a liar as you on my jury."

My highest ambition is to leave to piano players after me some useful instructions, the footprints of attained advance, in fact, a work which may some day provide a worthy wit-

ness of the labor and study of my youth.

Beliefs of the Old Ghinese

Several thousand years ago, some long forgotten thinker

I remember the greedy dog in La Fontaine, which let the in Ch'ina wrote the following profession of faith: juicy bone fall from its mouth in order to grasp a shadow. I believe in the deep blue sky and the shining water; I Let me gnaw in peace at niy bone. The hour will come, per- can see through the clouds, and am not afraid of the waves haps all too soon, in which I shall lose myself and hunt of the sea. after a monstrous, intangible shadow.

I believe in the loving friendship given by the flowers D.t""*d il:J:: trees; outwardlv thev die' but in the heart thev live

A certain business man went into bankruptcy, and when Little paths through the green woods I love, and the his assets were canvassed a fine automobile he was driving sound of the leaves on the ground, or a nut falling, or even

was mysteriously missing. As soon as he cleared the court, a falling twig. i. however, 1he car reatrrpeared in his garage. One of his cred- I believe.that the days that are to come already feel the wonder of the days that have passed, and will permit the i,i' ''itot" took him to task.

'",',, "Tell me," he demanded, "how does it happen that you, wonder to endure and increase. ijl ' a bankrupt, are ridihg around in a fine automobile?" I believe in and love my belief in and my love for all those ,.,:i "I wenl through the bankruptcy court," was the reply, things, and most of all, I believe in and love the source of ,11: , t'birt the auto went around." my belief anil my love.

jl^ [(nto;l ^(u*bn, hnolnr,, . .. .

YOU CAN NOW OBTAIN EUBANK GIUATITY PONDEROSA

Monufqclurers of Quolity MillworkPqtented Built-ln Swivel lroning Boords * Domestic & Export Boxes ond Croles ond Other ltems for Industry

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Telephone ORegon 8-2255

Eubank Quoliry Producfs are Dislributed Nofionoffy

CTEAN

Cleon, uniform slock from enclosed worehouses. . . products thot build good will os well os repeot soles!

FAST

Fost delivery from our own worehouses or direct from monufocturers. Regulor delivery schedules in northern Colifornio.

WHOtESAtE

True quolity meons thot you will be well sotisfied with every order you ploce with Western Pine Supply Compony.

Three New Wqrehouses, Germon Hot Press ond Office

Remodeling Point Up Exponsion of Stroit Door Plqnt

('has. StlLit. prcsirlt'nt,,I Str;rit I)oor Nliurlli:lcttll'i1lg ('orrpltrr_r', a.rn()ulr('('s tlr<' c,,rt1r1c1i,,rt ,,i thrt'c trt'l n ltrt'h,irrst's. 1he' irstlLll:rti,rr ,,i lt ncrr ( ict'tnlur lt()t l)r('>s ltrtrl lltt rt'trrorlelirg',,i tht'gt'lt'r':Ll ,llrct's il tht'('()lrl)irr_\'1rl:ttrt 1o' c;lt('(i ir l'.1 Jl,,ntt'. (':Llii,,r'ni;r.'l'irt'lrrrrr lr;t. ltl.,r t':t:rlrli:1tt'tl :r n('\\' lrrolit slrrrring 1.r1rLrr n itlr lie _r' t'tn1,1,,_r'ts.

"\\-e lr:ri'c t'njo_r't'rl ir c()ns1:urt gr()\\ 1lr sitrct' ,,pt'ttitlg tlti: 1r1;Lnt :L littlt',)\'('r t\\'(),\'(':rrs ;rg(). Strlrit sairl. "l'-r,,tr l :tir1-t ,,i tu,r ctttlrlr)_\'('5 \\'(']t:Lvc gt-,)\\n l() nt()re tlriut 50 irr this l\\(r-\ (';ir-1rt'ri,,<l ;rrrj rt,,$' hitrt'lr lrrotlut'1i,,tt st'ht'tlttlt'c:rllilig ior r,r t'r' l-trOO rlr,,)rs 1)('r- .1rIt." lrt' c,,ttlirrrt<',1. -\t't',rtlittg 1o JIr. Str-rLit. tlre p1:Lrt is rrorr ge:rrcrl 1() 1)r{)(lltet tl ('\('('rq r)i J 5.0()() rlulLlit-r' lr;tt'rlrr,,,,rl lltrslr (11)()1-s l)('t- \\'('('li. 'l'1rc rerv oflict's r,i tlr<'('()rrccr'rr:trt'ilrt't'ri rritlt r1,,,,1'.,,i \;11-ii)us slit'cirs. rnrirrrri:tcturt',1 rtrrl rlistrilrtrtcrl lr,r Str;rjt, f,,r ('us1()lrl('r' rlislrl;r-r' I)tlr'l)1)s('5.

"\\'r: ltrt' cortstltttll_r' u,,t-l'itrg ()ll ll('\\ irlt';rs i,rt' illllrror t'

J * rt,, t ,

CHARTES STRAIT (qbove) is seen beside the 5trqit Door Compony's new Germon hol press iust instqlled to boost production schedule ro | 400 doors per shift

Mr. Stroit is seen ogoin ot left ot his desk in fhe newly remodeled offices, ond ogoin in the right photo qt lef t with o workmon while inspecting some of the compony's lotesi outpul

In the left pholo, Doormqn Stroit looks over some U5Ponels iusl received. Right photo shows the incinerqtor ol plont

Vivien Zook, secretqry oi the Stroit Door Monufocturing Co., is shown in left photo illuslroting the convenient uses of lhe 5lide-A-Fold door unit; it is instqlled qt the plont os o permonenl fixture in the generol oftice ond is one of the speciolty ifems monufoclured by the {irm

LAWRENCE.PH I tIPS LUMBER COMPANY

RAI] and fRUCK-ond-TRAIlER FIR SHIPilEilTS

r.rent l:rrcl not shooting ftir cheap prices," Strait declared. Al1 doors are no\\' completely nniinea, sanded and eclges eased before delivery. The nerv special door depart-et-ri'is in frrll prorluction on speciai sizes and species ancl the nerv cttt-stock storage areA :issrlres shelter for dry r.r-raterial.

"The success c.rf prodr-rction and sales exceecl all expec- tations," N{r. Strait said, "and during the next tu'o 1.s11q 1rl:rrrs c:rll for continued expansion and inrpr,)\.cmenI s,l lhtrt we can olTer the finest doors obtainaltle, ancl gron right along n'itl.r the Southern California area," l.re conciude<1.

Plywood Hqndbook Still Avoiloble

Of considerable interest to builcling material clealers ancl distributors is the Plyrvood Distril;utors Har.rclbook, hanclr.sized r-olume .(only 7" x 9') rvhich contains cornplete pric- ing, discounting, footage ancl rveight tables, aiong ivith other miscellaneous tables of claily uie to the industrv. This book, by its conrpleteness, lrroviiles:r nretlrorl oI merclrandising for any dealer or clistributor in the lumber, rnillu'ork, building material, door ar-rd plyu'ood field.

This book is still obtainable by rvriting to: JOHN EFLLS, f nc., I'. O. Box 22060, Los Angeles 22, Caliiornia. Firms located in Southern California can order bv teleohoning.RAymond 3-3467. Price of the Handbook is gl0-postpa1(l.

Bqrrier Nqmed NHIA Chief Inspector

W. C. Barrier has been appointed chief inspector of the National Hardwood Lumber- Association, Secretarv-Manager M. B. Pendleton announced at the 60th annuil convention in Chicago last month. Barrier succeeds Wm. II. Nelson, who has held the position since 1923. Mr. Nelson has. been _appointed advisoi to the Secretary-N{anager and rvill round out 4O years of service with NHLA nex-t April.

Wolling wirh Fisher Yqrd

. llucl. \\ lrlling. \-eteran Southern California lumberman, has j,rined the sales stalt of the Tohn W. Fislier Lumber Company, Santa Xlonica, according to Tom Fox, presid.ent irnrl 96nq111l mat)aser of the retail lumlrer lirm.

It l.as more than 20 r-ears ago tl-rat Brrd joinetl the Golden State I-urnlter Cornpanl. in the bay area :inrl nrure rccently managed the ltedonclo l3each branch o{ the Sunta Nlonica concern. He has lived in the bay clistrict for n.runy years and has been identified u'ith luniher since g.acluati,.,g from school.

NCIC Holds Big Eurekq Meering

The Northrvestern California Lumbermen's C1ub, guided ltr. I'resident Bob Flemirrg, 'frvin Harbors Lumber C"o.. a.cata, helrl its Octr,ber meeting at thc Shrine park in Eureka the evening oJ the 4th. Toby Moehnke, Brightu.ood Lumber Co., Jiureka, \vas prog'ram chairman.

CONTINENTAT IUIUTBER. SATES

2455 HUNTINGTON DilVE, SAll XIARINO, CALIF. RYon l-5681

Deqlers qnd Monufoclurers Teom Up In New Lu-Re.;Co HomeDesign Progrom

I The Lu-Re-Co system of component building will get another big lift in 1958 with ten fresh high-style Chris Choate plywood home designs backed by strong national sales promoii6n and merchandiiing. Plans f-or these designs executed with either conventional detiiling or in the Lu-Re-Co format will be available from National Plan Service. A joint announcement to this effect was made by W. E. Difford, managing director of Douglas Fir Plywood Association, and C. A. TTrompson, president for the Lumber Dealers Research Council. ,, In a combined statement, Thompson and Difford said that the Brogr:un is intended to give both Lu-Re-Co and other lumber -de"Ietr "everything it takes" to get a bigger share of the construction dollar in 1958.

The designs were developed by DFPA with a view

Quality !-: llependability r: $ervice

AllD. the crbility to lurnish matericls thcrt will Plecrse your customers.

WHOI.ESAIE

to providing dealers with the merchandising and sales tools they need to develop the sale of a home and the materials in it all the way from planning to finished house.

Both groups will kick off the joint program with exhibits and displays at the National Retail Lumber Dealers Association Building Products Exposition in Philadelphia, showing the proposed merchandising tools which DFPA will make available to dealers participating in the program.

Lu-Re-Co is a system of building developed by the Universitv of Illinois Small Homes Council under contract with the LDRC group. The system is keyed to building components based. on a 4-inch module. Resulting 2x8 and 4x8 foot wall panels are usually made up with fir plywood sheathing, leaving the buver the choice of materials for interior and exterior finish. At thii point about 1,200 dealers have adopted the concept in one way or another and the number appears to be growing steadily.

Commenting on the proposed joint effort between western fir plywood manufacturers and the dealer group, W. E. D,ifiord, DFPA managing director, said:

"No other material lends itself as readily to component building systems and this idea is going to grow to major pioportions in the next few years. We've been looking now for some time for the right medium with which to promote plywood components.

"Lu-Re-Co has definitely proved itself as a program and building system. The Chris Choate home designs are highly adaptable to the system. As we see it it's an ideal combination and our industry intends to prove that we can do more for the dealers interested in Lu-Re-Co than any other building material manufactured in the field."

Backing Difford's declaration of intent, Thompson described the proposed joint effort as a "major step forward" in the development of the Lu-Re-Co program.

"One of our limitations has been the lack of new home designs which can be competitively executed with this system of construction. The Chris Choate homes are exciting and salesworthy. They give a whole new dimension in the program," he said.

Sample merchandising tools will be displayed at the dealer exposition. Douglas Fir Plywood Association plans a complete kit of sales helps based on a compact home-planning center. According to Dan B. Sedgwick, association merchandising director, the dealer list will include fourcolor catalogs, desk tof sales presentations, punch-out mod'els, lighted color displays and other collateral material.

The association plans trade advertising support as the program gets underway. Sedgwick said details on point of purchase material now under development will be available shortly.

Anaheim.-Wagner Realty Co., Los Angeles, received a $184,000 permit to erect a shopping center at 2172 AnaheimOlive Road.

Stsn[ur! lLumber @ompilnp llnt.

SUGAR PINE INCENSE CEDAR

34I I Eqst 26th Street

ANgelus 8-2726

PONDEROSA PINE WHIIE FIR

los Angeles 23, Colifornio

Soufhern Cslif ornia Soles Agenfs: Pickerin g Lumber Corp. ond Wesf Side Lvmber Co.

Burns Nomed Buying Supervisor of EdFounfoin Lumber Compony

D;ile Burns (left t, parrrr<.r irr the l.-cl Fountain u'holesalc lur.nber firnr of Los -\ngele s, \\':rs r-cccrrtly nailre,l l,r(,('ul-(.ntel)t sttl't.rric,,r' for \ortherr.r California an<1 sottthern Oregon. uccorrliug to President Fountain. \\-ith hclLrlcluarters in Iiecl<ling, llurns cr>r.ers t1're Sacranrcnto arrrl \\'illits :rrea orr regrrlar lruvirrg schcclrrles ancl sperrrls onc n-cek out oi c:tch rlonth in the gcner:Ll officcs at L,rs .\rrgclt's t',,,,r,lirr;rtirre l,r-,,- curcntcltt:rlr<l sales at thc clistribution 1e vc1. l lc is u'c11 clualificrl for the irrrportant post he holds, har..irre .qracluatecl irom the Oregon School of I,'orestrr, lrrior t,r ji,iiling Ecl Fountain or.-er l-l )'ears ago.

I)ale Burns resirlcs rvith his iamily in Reclcling, nhere l're is active in cir-ic, chrrrch and social affairs ancl is rl-ell knon-n thronghout thc tintlrer prorlrrction area. Hc is ar.r exPert hrrnter lr'rl is,nc,f the t'err.g:rnte hunters u,h<t rrses a bon' itrrrl :trron' instea<l of a gur-r.

'Selected for Knotty Poneling'

Grcrdes Effective Ocfober | 5

l'11p1121111-(irading rules for No. 2 :rnc1 No. 3 Conrnron lrourrls t<> lre selcctecl for knottv paneling hlrr.c lrccn pulr- lisherl lry thc \Vestern I'ine -\ssociatiorr, ar-rrl lrecirn-rc effcctive ()ctobcr 15. Ti-re rules applv to:rll 10 u.oorls of thc \\'cstern I'irre region-I'onderoii Pir.re, I)ouglas Fir. \\,hitc Iiir, l-arch, I-orlgepole l)ir-re. Itr.rgelmlLnn Slrrucc, Itlaho

L. A. HousingTops All

\\'rLshington, l).C.-The Censr-rs llurearr relrortc<l ( )ctolre r 12 thlt the nunrlre r of clrl'elling units incrcased sh:tr1r'lv thc last seven lears in L,,s.-\ngeles, Lihic:tgo, I)etroit and I)allas. fo11ou-ir.rg population tren<ls. 'l'lre int-re:rse n-as -10f,'i in ntetroltolitarr I-os r\ngclcs, u,hcrc I,.522,000 clu'el1ing Lrnits u'ere listecl irr 1!1.50 arrrl thcre n'cre 2,131,000 at t1're encl of 19.i(r-:rn incrc:Lsc of (109,000. Otl-rer increases rangec1 fron'r ChictLgo's 280,000 to l)al1as's 61.000.

White J'ine, Sugar l)irre, Incensc L'crlar and Inland Red L e(1ar. Under the new grades, stock most suited to running to paneling can be selected from No. 2 and No. 3 Common boards prior to running to pattern. Such paneling will be available for retail market upon specifiC request of the buyer.

The nrles for the No.2 Conrmor.r selectccl stock c:rll ior cxclusiorr oi pieces u'itl-r such unsightlv blemishes as hear-v lrltre sttrirr r,r l)itr'll 1,,,t'ket.. l,iecei corrtaining l,lacl< krrot.* or unhrnt krrots in the:rre:r of the bo:rrcl s-here the paneling I)rrttcrn is to lre n1n, ()r l:rrge eclge knots u.hich nright chilr ()ut i1r suriltcing.

'fhc \o. 3 ('onrnron rules exclnde pieces u'ith red knots n'ltich nr:Lv chip orrt in srrrfacing, lrlemishcs n'hich seriorrsll. tn:Lr thc lro:rrrl appe:rrance. loose klrots or knot l-ro1cs, :Lrr<l lrlaclr krrots locatecl in t1.re patternecl portion of the e<lge.

Up to l0o/o of belorv-grade stock developed in running to pattern is permitted in both grades.

(irading rules fr.,r railroad ties irr all \\'estcrn 1,inc region slrecies rl'erc prrblished in the sarne Srrpplcrrcnt No. 4 to the 19.56 \\lestern Pine .\ssociation e'rrr(1ing rrrlcs. Copies nrav bc obtained by u'riting thc \\'estern l'ine -\ssociation, \-eor-r Iluilding, Portlarrcl 4, Oregon.

IN TRUCK AHD TRA'LER SHi,PTTENrS FROTI OREGOII AND

New Arcqto Redwood Compony ftfill lnstollotions Will Afford End ond Edge-Glued Stock to Retoil Trqde

Another contribution to modern conservation and tree utilization practices h:rs just been made by a heads-up redrvood millCRA meml>er Arcata ltedrvood Companv. with mills at Arcata and Orick. California. Follorving preliminary runs and adjustments, the Hunlboldt Countv lrroclucer recently announced that it and edge-glued stock to the country.

is non in position to furnish end the retail industry throughout

The end and edge-glue process, as far as redu'ood lumber is concerned, is relatively new, and it has been only recently that end and edge-glued stock has been offered to the retail industry. The process has been used rvidely in other species, however, and has been very successfnlly substituted for regular lumber.

Arcata's new plant is housed in a 11Ox200' building, construction of lvhich was started in August 195(r. Seventeen men are employed on the floor, in addition to Supervisor Joe DeFino and Millwright Ilobert N{orrisiorr. The plant uses mill trims and short lengths of lrrmbcr frrinr -\rCata's sawmills at Arcata and Orick. Nornrai prodnction per shift is approximately 6,000 board feet of er-rcl-glrrccl stock and 8,000 board feet of edge-glued stock.

At the present time only 4/4 stock is being glucd; hol,ever, the coml)any hopes in the future to offer tl.rickncsses through S/4-bottr end and edge-glued.

\\,'idths in end-glued stock

offered in 1x4 through 1x10, and in

Clear.

The end and edge-glued stock is offered in rvidths from 12" through 48", r,vith a maximum length oI 20'. The stock is first end-glued ancl then edge-glued in orcler to obtain the panel. Panels can l;e S4S through I+", S2S through T/', and S1S-7,/8" (prior to gluing) ttp to 48" in Nidth.

As an example cif nerv products, u'all panels can nor'v be furnished in straight S-foot lengths run T&G VIS in 16 or

24" rvidths. Ir-

\Vith the trend throughout the er-rtire corlntry torvard rnore complete utilization of forest resources, Arcata Redrvood's end and edge-glue installation is evicler,ce of another sal.mili's recovery oi normally unusable t<,ro-narrorv and too-short oieces of lumber.

Left: Somple end ond edge-glued stock. Right: Somple end-glue stock (left ro right)-Stondord Pottern 2ll, 2II reverse foce combed, qnd stondord {inish

are

random lengths from 14 to 2A, or specified lengths tl'rrough 24'. The stock can be run to standard finish, or most CRA patterns, and is offered in straight grades of either Aye or

Mount Whitney Lumher Cn., fne.

MANUFACTURERS OF PONDEROSA PINE - SUGAR PINE. WHITE FIR . INCENSE CEDAR

Wholesole Lumber Distribution Yard

3O3O E. Woshington Blvd. Los Angeles 23, Colif. Phone ANgelus 8-Ol7l ,fftrT'4ffi.'-v--? 's#r ;&.*"Wffi'4Wi

5:l - ---;

EVERYTHING'S UP To DATE AT ARCATA REDWOOD-(Top row, left to right)r lrvington Cut-ofi Sow rrimming shorts from mill. orton Single Surfocer; shorts ore 515 prior to gluing. SlS qnd trimmed shorls qre then groded ofi 30" moving belt. CENTER PANEI, (1. to r.): Motiison 202 Srroight Line Rip ,.Ld io rquor" edges be- fore gluing oPerqtion. Rqndoll Fenton End Morcher which cufs the finger ioint. Monn-Russell End Gluer, o continuous feed-rype mochinl which wili glue up to 70 feel per minute. BOTTOM PANEL: Deihl Strqight Line Rip Sow in opeiotion; end-glued stock is precision edge-rrimmed here Lefore edge-gluing. Monn-Russeil Edge- Glue Mochine con edge-glue ponels up to 48" in width. An exqcl end trim sow designed qnd Luilr by Arcoro ro precision end-trim fo*t. ro ony desired lengih.

CARGO TRUCK

WHOIESALE LUAABER

SYcomore 5-3192 RYon 1.8829

Teletype: PosoCol 7191

7tin1 39 SOIJTH EUCTID AVE. PASADENA I, CATIFORNIA

Northwest Hqrdwood Associqtion Annuql Heors Top Speokers

The Northu'cst Hardl'ood Association l-re1d its secou<l anntrrrl r'ncetir.rg, Octol>er 72, at the \\rinthrop hotel ir-r Tacoma. Jacl< lt. l'feilTer oi Corvallis, Oregon, was program chairmar-r. Tl-rc rneeting \\-as open to all persous interestecl in tlie clcvelonmcnt of tl.rc natir.e hardrvoods of the Pacific coast into :r- .sigrrihcant, cxpanding industry, accorcling to llarry O. Nlitchell. secretary-manager and editor oi "Pacifi c Coast I{:rrdu'oocls."

Ralph ll. Yocler, -Jr., president of tl're Producers' Council of \\tashington, arr orgar.rizzrtion of architects, builders ancl material-supply firnrs, <lelivered the feature aclclress on the subject of the funclarrerrt:rls of selling as appliecl to tl're hardwood industry and tracle. Yorlcr lras long been iclentified rn'it1.r the forest industries in lrromotit.rnal u-ork for the \\rest

solid PHIIIPPINE MAHOGANY

Iirnrnet J. Nist u-as elected to iris thircl tcrn-r as presicler-rt oI the Nortl.ru-est Har(l\\'ood Assrr. at the Oct. 12 annual in Tacot.na. Other officers electcd u'ere L. I{. Smith, r.ice presiclent; Harrl' P. Ca1drvell, treasttrer (third terrn), and the nervly elected directors; Johl W. .\llen, Ilobert XlcGregor and R. H. O'Neill. Directors serving unexpired terms are I'aul A. Barber, John ll Hauberg, Jr., \V. E. McPherson (Hallinan.\Iackin l-unrber Co.;. Victor I-. Nelson, Sedro Woolley ancl A. I'. York. Harry O. Mitchell continues his goocl u-ork as the association's secretarY-manager.

Coast I-umlrertltett's Association and the \\'estcrn Forest Inclustries A ssociation.

JanTes J). Srrorlgrass, associlite chief of the Division of Pliysical Research, Oregorr Forest I'roclttcts Laboratory, Corr':rllis. cliscussed tl're strttctttrc of u-otlcl as relatecl to seasor-ring ancl use.

Henry Becker of Ii. V. l)rcntice Cot.npant" I'ortland, discussed gang rip ancl straight line rilt sltws;tncl the operation thereoi. Bbth subjects had to clo u-ith tcchni<lues for improving t1-re qualitv oi harclu-o<tcl lttnllrer llrodrrccd in this f cglon.

Au..y D. Smith, n-estern division trafhc nlilllilger .of \\revcrhaeuser Sales Co., Tacoma, 1)rcsented thc itssociation-'s casc ior reducecl trauscotttitterltltl freight rlttcs on u'cstcrn lil<lcr. maple and other hardn'oods.

1,. It. Snrith o{ L. ii. Smith Harclu'oocl Conllrllny, l,ongvicu', tol<1 :Llrottt his courpanr"s establishment of a (lu:irternrillion tlollltr entcrltrise in Alaska to harvest nativc 1-lirch :rrr11 lrrcp:trc it for the U.S. furniture market. This is the lrrst attenrltt t() citl)italize rtu the enornlous llirch resottrces of thc territorv. irr the oltinion of associatiorr olficials, ancl it rcpresents rL significllnt steP in the progressive cievelopment of Alaska.

Therc u':ts a'lso :i <liscttssion of thc association's revised grading ntles for tt cstcrrt h;rrtll,oocl lttmbe r.

Compfefe Stocks of Quofiry "ILCO" Mahogony SIDING . PANEIING . MOUTDINGS . TRIM

-John \\'. Allcrr, {orcst rlanlLger, I',loecle1 Timlterlands Der-elopnrent, Ir.rc., Wirrslou', \\rashington. reported on the (r(ith r.rational conr,entiorr of the C)rder of Hoo-Hoo, the orgarrization o{ 14,000 f orcst-procltrcts ir.rclttstrv representaiir-es ancl the olclest inrlrrstrilLl fraterrritv irr tlie U.S. Allen u'as recently elccted presirlerrt of thc Seattle chapter.

The Northu'est Fl:trcln'oocl .\ssoci:ttiott u':ts chartered as Ir non-profit corporation in Selrten.rlrcr 1955 to promote increasccl utilization Ancl conservlLtior.r of l'acific Coast hardu'oocls incliger.rous to thc states of Oregorr arrd Washington Irrrrl the province of British Coltrnrbia. Its ltrogr:tttt emboclies the rlevekrpment oi a l'iclcr pr.rl,ilic urrderstarr<ling of their prolrcrties, rLclr-antages and uses, the impror-etrrct'tt <tf species tlrrorrgh souncl forest-tnauagcmettt 1)racticcs, t'hc cstlLlrlishnrcnl :rrr<1 olrservlu-tcc of n'orl<:tlrle ancl accept:r1rle grlrtling nrlcs orr logs ancl lumber so that sales tnay lre cott<lrtcte<l orr

JAMES L. HALL OO.

GUSr0ttl MlLUllG - lrETAtt il0utDtltGs - tiltlt ltRytlt0

rftutual Mculding and Lumber Oc.

a quality basis, and tl.re coordination of research on hardrvoods by I'arious public and private agencies.

Membership is open to all n'ho are interested in participating in the advancement of the hardrvood industry and trade of this area. The association maintains an office at 3253 Commodore Way, Seattle 99.

Horl Crockett Reioins Torter, Webster qnd Johnson

Harl Crockett (left), veteran Southern California lumlter salesman, has rejoined Tarter, Webster & Jol-rnson, Inc., Los Angeles, and has been assigned a sales territorv.

Harl Crockett l.ras been identified in the lumber industrv in the sc,uthland for several veirs. He spent nrore than five years 'rvith Tarter, Webster & Johnson, Inc. before establishing his olr'n firm about a year ago. He is popular in Hoo-Hoo circles and active in social and cii.ic affairs in his home torvn of Arcadia. Cali{ornia. Although his specialty is redwood sales, he lvill wholesale concern. handle all species distributed by the

Worming's lumberYqrd Sold

Notices of Sale in the Los Angeles Journal, Oct. 9, Warn,ing's Lurnber Yard, 2137 E. Huntington Drive, Calif. The sale is scheduled to be made November 4 by P. and Margaret Warming to C. L. Johnson at 10 a.m., Edgewood Escrow Service, Monrovia.

Christmqs Trees for Cqsh Crop

Nlore farmers are raising Christmas trees for a cash crop than ever before, according to a survey of the Christmas tree industry conducted by the Forest Service. Farmers own about 7O/o of the 225,5N acres planted solely to Christmas trees. When the last survey u.as made tn 19'47, plantations totaled 100,0m acres, of u.hich 56/o trere orvned lty farmers.

Alrout 35/o of the naturally n'ooded or pasture lands r,r'hich supplied 87/a of the Christmas trees cut in this country last year are on'ned by farmers. llecause farmers have sl-rorved increased interest in Christmas trees, 20 states have issued bulletins during the past 10 years telling how to plant and to harvest trees as a tl-rinning process in regular tree growing. Also 12 state or regional Christmas tree associations l-rave been fornled as urcll as a national association to help with such items as rnarketing, research and grading.

This increased interest in Christmas trees is largely the result o{ a steadily rising demand for them. The survey shorvs that more than 37 million Christmas trees rn'ere used in this corlntry last year as compared to 28 million in1947. Of those used in 1955, more than 25 million were cut in the United States-for the most part in states along the Canadiarr border. The rematning 12 million came from Canada.

Still the rnost popular tiees are Douglas fir, balsam fir, eastern red cedar, biack spruce, and scotch pine, in that order. Douglas fir and balsam fir have changed places in nse since 1947,largely because the balsam fir is now less :Lccessible. Scotch pine, a plantation grown tree since it is not native, moved from 6th to 5th placi. but almost doubled irr use since 1947.

included Duarte, Andrew through

"the peok of sotisfoction"

Prices reported in the survey shotv that Christmas trees produced in 1955 r,vould amouni to a $25.5 million wholesale business, or a $47.5 million retail business. To the producer they u'ere valued at nearly $13 million at the roadside and railroad siding.

Stondqrd Lumber Co. Greets Southlond Customers ot Open House in Hondsome New, 'Fqst-Service' Locqtion

More than 150 Southern California lumbermen ioined in the houseu'arming activities October 11 at the neiv southland warehouse and offices o{ the Standard Lun-rber Company at 3411 ilast 26th Street in Los Angeies, u'hen D. H. "Dave" Steinmetz, president of the firm. zind the staff of the wholesale lum6er concern proudly placed the new facilities on vierv.

Located on a |f-acre site adjacent to the Santa Fe railroad spur, the nelv office is ultra modern in every detail. The interior was planned and completed by Wm. I)on Jarvis, prominent southland designer, rvho used various species of wood finish and rvall surfacir.rg throughout the general ancl private ofhces. Each sales representative is quartered in a soundproof office for greater efficiency, and the complete decor is scift in tone and comfortable in u'hich to u'ork. A11 the furnishings are modern in everv detail.

The 8Ox120' 'narehouse is directlv situated on the sour track for Iast, elhcient h;rrrrlling ,rf stock ft,r under coi er storage. Neu' n.robile equipment is employecl to eliminate delay in receiving and deliverv of l'ine, Incense Cedar ancl \\rhite Fir, leading species distrilrutecl by Stanclard. The ner,v facility is loizrted near the Santa Ana Freeu.ay, af-

Pacific lumber llealers Supply Inc.

25914 President Ave., Horbor City, Colif. P. O. Box 667

Telephone DAvenporl 6-6273

Monufocturers ond Jobbers of SASH AND DOORS TO THE RETAIL TUMBER DEATER

THE OPEN HOUSE commqnded o lot of odmirotion for the iosteful ond procticol sfructute ond furnishings. fhe Stondord stofi is shown greeting friends of the firm in thesc phofos. The young lcdies of lhe ofiice force in the lower scene qre loVerne Rounds ond Lois frovis; incidentolly, fhqt oppeqr3 to be rother o free-wheeling mognum of chompogne ot for righr. Photogenic, isn't it?

fording fastest delivery to all Southern California communities.

Don HigginS, general sales manager of Pickering Lumber Corporation, Standard, California, attended the open house affair enroute to Chicago. Standard Lumber is Southern California sales agents for Pickering Lumber Corp., and West Side Lumber Co.

Visitors to the housewarming were greeted by members of the Standard sales staff including Jack Trveedy, Paul Queen, Charles Schumacher and Nate Parsons. Two charming young ladies, LaVerne Rounds and Lois Travis, acted

as hostesses for the event. They are members of the general office staff when not entertaining visiting "firemen."

"We moved our facilities from Inglewood to the eastside industrial district in order to offer a faster service to all of our customers," said Dave Steinmetz. "We are now just a "short haul" away from every community and city in all five of the major southland counties, which places us in a positive delivery and service position," he pointed out.

La Habra.-City councilmen approved sion of 106 lots north of Central and west

a 2O-acre subdiviof Palm avenues.

DAVID SIEINMETZ lll (obove) stonds beside sign of Stondord lumber Co., of which he is president. fop cenfer photo shows fhe very hondsome exterior of the new oftices behind Designer Wm. Don Joruis qnd Mr. Steinmetz, wirh rhe fqmilior Stondord emblem disployed. Top righr pholo shows the Stondord stofr (lefi ro righr): Veteron Note Porsons, Chorlie Schumocher (seofed), Poul Queen ond Jock Tweedy. Lower laft: the huge new worehouse promises plenry of inventory for Siondqrd's deoler customers. Right: Don Higgins, salesmonoger of the Pickering lumber Corp.

NEW PROFIT$

New Product$

All inquiries regarding NErUf PRODUCTS, New Literature or booklets and other items mentioned in this section should be addressed to THE CALIFORNIA

LUMBER MERCHANT, Room 508, 108 Sflest 6th St., Los Angeles 14. Your inquiries will be prompdy forwarded ly us to the m"t.rfact rrer or dislributor, who will then answer your inquiries direct.

New Adusroble Door Hinge Soves 25o/o of Time

Readjustment of doors that sag from age or settling may now be done in a matter of seconds without removing the h'inge from the door. according to F-Z Just Hinge Co., Los Angeles, California, hardware manufacturers. Their revolutionary new E-Z-Just Door Butt is expected to reduce installation and readajustment time by more than 25/o with its unique adjustment screws installed onl;r once-the first time. As in the case with many new homes. ground settling may cause doors to hang improperly with resultant buyer dissatisfaction.

With the E-Z Iust installed. merelv a few turns of tie screwdriver in the

"Standard Nailing Practices," the third in a series of fiighly informative charts on redwood, is now available free from Simpson Redwood Comoanv. The chart illustrates all the .o--o.t redwood patterns and shows how they should be nailed, also gives a list of nail characteristics, with types, sizes and number per pound. The chart is 8f"x22", and printed on cardstock in two colors. It is an ideal reference source, useful to lumber dealers, architects, builders and do-it-yourself handymen. Previous redwood information charts distributed free bv Simpson Redwood Company were: Chait No. 1. "Redwood Grades and Their IJses," 'and Chart No. 2, "standard Redwood Patterns and Lumber Estimator."

For your free charts, write to Simpson Redwood Company, 235 Montgomery Street, Room 3120, San Francisco, Calif. Specify whether you wish chart No. 3 or all three charts.

New Portqble Register

A completely new, portable Form Flow_Register has been introduced by The Standard Register Company, Day- ton, Ohio. The Model 7000- offers big machine features and performance coupled with continuoui, handwritten record systems and portability. Available in three sizes, accommodating the three popular form dimensions, it is available in six colors, with pinfeed feature, positive forms controlj align- ment, and feeding performance and steel and aluminum construction for conditions of roughest handling.

slotted adjustment screws will eliminate hinge bind and quickly straighten the door without the usual necessity of planing and repainting of finished surfaces. Door adjustment up to 7/4n', up or down, in or out is easily accomplished with the E-Z-Just. The adjustment screws will in no way detract from the appearance or the irormal use of the hinges as the E-Z-Just Door Butt will permit both hinge leaves to fit flush when the hinge is closed.

Installation of the E-Z-Just is simple and will appeal to costconscious contractors and builders, carpenters and others in the building trades. It particularly fits the "do-it-yourself" field, and alert hardware stores, lumberyards and others catering to the weekend carpenters will find the E-Z-Just Door Butt an easily sold, profitable item.

Further information on the sensational new E-Z-Just is available from the manufacturer, E-Z-lust Hinge Co.,

The Visador Company of Dallas introduces a new Seal-tite threshold which combines kiln-dried. clear-face oak with fawn color vinvl (weather seal). The monotone effecf is designed for harmony with flooring and to eliminate the effect of contrasting aluminum. Tubular shaped vinyl is durable and easily replaced without removing the threshold. The oval design of this weather seal allows door to close easily, yel gives extr?-wide, positive seal across door bottom (eliminating rug-snagging metal weather stripping on door bottom), Don Hall, executive assistant manager, revealed. He said that cleated sides prevent loosening or possibility of vinyl being kicked out oI prace.

Economy is one of the features of the new threshold, Mr. Hall said. He explained that the cost is far less than aluminum thresholds or other methods of weather seal, yet Seal-tite thresholds are as quickly installed as any others.

New Process Gives Fir Plywood Decorqlor Finish

Plywood Processing and Finishing Co., Inc., Newark, N. J., announces a new finishing process for fir plywood to produce attractive decorator finishes at low cost. It claims to overcome completely the raised grain which has plagued efforts to put a satisfactory finish on fir plywood. The plywood sheets may also be V-grooved so that a finished job will simulate popular random-width planking, and making available decorative plywood paneling at budget prices. The new finishing process is being made available to a limited number of plywood manufacturers on a royalty basis.

4175 Don Luis Drive, Los Angeles, Calif.

REDWOOD

for the Retoil lumber Deqlers ond lndustriol Users

L.C.L. Fiom Yord Stocks O Roil or Truck & Troilers SPECIATIZING IN CUSTOM MIIIING S&$ TUMBER G(l.

7ll7 Eost Firestone Boulevord, Downey, Colifornio; P. O. Box 243

Rivierq Folding Door Unit Ofrered by Emsco Plywood

Something new in folding door units -the Riviera Folding Door lJnit-was recently prevued by Emsco Plywood, Division of Emsco Rice Mills,922lgth Avenue, Oakland. The Riviera package comes as a complete unit-doors,

may be installed right over rvall-to-r,r,a1l carpeting if so desired.

The Riviera Folding Door Unit is manufactured and assembled right in Emsco Plywood's Oakland warehouse and is distributed through lumber dealers only. Doors may be ordered in Masonite, Philippine mahagony, beech, oriental ash, oriental birch or in Iouver dj.tg*

Celotex Designer Ceiling

Tile in New Color Polterns

Decorative ceiling tile in trvo handsome designer patterns has been introduced by The Celotex Corporation.

Silver Lace and Brush Stroke are additions to the broad line of Celotex ceiling tile distributed nationally through lumber dealers.

Designed to fit in with a wide variety of room color schemes, Celotex predicted that an increasing interest in patterned ceiling tile will create expanded markets for lumber dealer sales in ner,v home and store construction and remodeling.

The Designer Tile are half-inch thick, have painted bevels, and come in a 12 by l2-inch size with Celotex "E-2" joint for simple installation by stapling or nailing to wood furring strios.

BOB PAIRICK, generol monoger of Emsco Plywood, Ooklqnd, points out the completely pockoged new Riviero Folding Door Unit on disploy trim, jambs and all hardrvare. Only a screwdriver is needed for installation. Extreme versatilitv and ease of installation makes the Riviera Folding Door Unit a natural for the remodel and doit-yourself trade, as well as the custom homebuilder.

Another feature of the new unit is the fact that it requires no track or guide on the floor, thereby cutting alignment and installation time. Unit

E. J. STANTON & SON, tos Angeles, is the first lumber industry lirm of which we hove heord to furnish free voccinqtion to ifs employees. Two doctors under direclion of the Vernon ciry heolrh ofiicer visited the wholesqle yord lost month ond immunized crll Stontonites with the new Asion Flu voccine, including odminisfrotive, sqles ond operolionol slofis. "See, it doesn'l hult q bit!" Roy Slcnlon, Jr. mighr be soying as he tokes the first shot in the right phoro. Stontonites in lefi phoro checking in ore Chcrlie Morrow, Buford Rose ond Norvel B. Jones. Vqccinofions should keep losl rncn-hours ot minimun

Retoilers Speok Their ltinds of Annuol SCRTA Conference

(Continued from Page 6) of colors on the store's front and interior, and Mr. McCauley's talk will be printed separately in a later issue.

"The hardware draws to the lumber, and the lumber draws to the hardware," he replied in answer to a question about his retail operation five blocks from the 6eart of downtown Ontario, Calif.

"Mac" also took time from his talk to remark that he is constantly making so many changes in his store that by the time The CALIFORNIA LUMBER MERCHANT iakes photos of it and gets them into print he has changed the store again.

Chairman Mullin personnallv vouched for the "beautiful" Ontario store and siid that ne fraa frequently driven bv on Sundays and parked to get out and lo-ok thiough the ivindows at the interior and the disolavs.

Mullin next introduced Attortrev Toseph K. Horton of Horton & Foote, Los Angeles, who talked on the California Transportation Tax Act. In his history and workings of the l.J. _M.. lforton proved to the dealers both why their SCRLA membership is so valuable and also why Chairman Mullin introduced liim as "A rnan rvho should'be an honorary member for the work he has unselfishly done for SCRLA."

The featured part of the morning's session was the "Pricing for Profit" Panel discussion, which Chairman Mul- lin introduced next. While most of the thoughts brought out are sacred to the confines of the Conference hall and of private profit to the SCRLA members in attendance, a few may be generally reported.

Members of the panel were Robert C. Harris, secretary, Lounsberry & Harris, Los Angeles; E. G. Ludwick, vicipresident and general manag'er, Santa Barbara Mill & Lumler Co.; Harry C. McGaheI, president, San Diego Lumber Co.; Laurence E. Van Order, Blue Star Lumbei Co., Lynwood, and Robert M. Sutton, president, Airline Lumber Co., San Diego. Just a reading of the names of these seasoned "old hands" will reveal what gold was mined by members who heard this Panel discussi&.

"Never Get Rich on Lien Rights"

Speaking on Bidding, Panelist Harris remarked that "Darned ferv lumbermen have got rich on lien rights," and said they found less risk in contractor business than on an owner-builder. A strong point he made was, "A second bid is an admission that you weren't right the first time !" lle said the Lounsberry & Harris company policy is one bid and stand pat on it-"time has proven the policy."

On Millr,vork, Panelist Ludrvick remariced, -"We sometimes wonder if 1'ou men r,vithout rnilh,vork facilities aren't better off," and said it is almost n.randatory to l-iave a good price on your mill.ivork. He mentioned overhead, administrative, labor and other "hidden" costs and cited the "Drofit" figure.

San Diego's McGahey talked on tract sales and startled the audience with, "You CAN'T price for profit on this field !" He said they had started tract business in i946 and whatever profit there \\ras, was in volume deals. "We can sell lumber on tracts cheaper than builders buying direct," he believed. Ansu,ering a question from the floor, McGahey said his yard sticks to a $3 cartage charge.

Larry Van Order hit the high spots in pricing for profits on the Sash and Door trade and made a good point on changes in recent wholesale and "suggested" price lists.

Bob Sutton, rvho hit the topic from the Consumer angle, said Airline tries to give its customers Quality and Service at the same time and believes a $2.95 scale will sell "an au'ful lot of cut plywood at a profit." Mr. Sutton brought up the interesting new school of dealer thought on markingup prices to figures that end in either a "5" or a "9." The San Diego dealer, also an officer of the Lumbern-ren's Association there, took time to note that the San Diego lumbermen are proud of the grade-stamping ordinance they recently acl-rieved there, effective September 1, and which it is believed may keep brokers from selling direct.

Questions asked of the Panel from the floor included such as what charges should be made for returned materials, suggested markups, and should different grades be priced in carloads?

President Hal Brown introduced the first speaker after the luncheon. This was the well-known and popular industry figure, Leo Hubbard, secretary of the Hayward Lumber & Investment Co., Los Angeles, who gave the dealers a u'ealth of pertinent and valuable information under the general topic of "Lien Law and Collection Laws." After first handing out booklets printed by the SCRLA on recent changes in the lalvs, lfubbard explained points in them and detailed particular cases, emphasizing the latest changes in the laws affecting the dealers.

Dealers Pick Questions for Discussion

For his orvn part of the program, Mr. Brown conducted for the fourth annual time the question-and-answ.er forum called "What. Whv and How Do You Do?" which the president of the Wbodhead Lumber Co., Los Angeles, began in Palm Springs at the 1954 Conference. He made a brief foren'ord on present conditions in the retail industry before he launched into the questions submitted by the dealers for open discussion.

A heated discussion on the exchange of lumber brought the forum to a close and Erik Flamer came on next, and last, to tell "What's New Regarding Acceptance of GradeStamped Lumber." The Association's field man told of the latest gains in the SCRLA's leadership of the vital program.

\\rith another successful Conference program concluded, and enough ideas stored a'ivay for a good year's use, the dealers relaxed at the annual Buffet Dinner-Dance on the second evening. Chairman of the el,ent this Fall rvas Russell Fritchey, secretary-treasurer of the Palm Avenue Lumber Co., Alhambra. It r'vas a pleasant and relaxing occasion and smoothly handled by young Fritchey, who comes by his charming leadership honestly from his popular parents.

The third Conference day, Friday, r,u'as purely for pleasure in the resort city. N<;rton Hathaway, young assistant nlanager of the Oceinside (Calif.) Lumirer-Co.,'ir.as chairman of the golf torlrnament held at Montecito Country Club. Relax:rtion on the hotel grounds and fun facilities or sightseeing in nearby scenic spots uras also on the calendar.

Orrie llamilton, 'ivho arranged the Conference earlier this year to avoid conflict rvith the National Itetail Lumber Dealers Assn. Exposition now taking place in Philadelphia, can add another tremendously successful Conference to tl-re seyen.preceding ones that are already a matter of valuable fecoro.

Woodwork Institute of Colifornio Tokes Giont Strides

Towqrd lts Gool of 6th Annuol Generol lleeting in S. F.

l. lefi to right: Jim Pierce, Adolph Worvorovsky, Elmer Vivion, Perry Acufi. Horry Puloski, Byron Taylor. 2, Generql view of the meeting during o seminqr. 3. Les Horler ond Henry Collins. 4. Clinlon Beckwith qnd Ken Jorgenson surrounded by orchitects on either side. 5. Les Hartor (left) exploining the Glossory to Archircct Leonord Tivol. 5. Byron Toylor (cenler) exploining groding rules to some archifects. 7. Robert Toppin (lefi), director of the Cobinet cnd Fixture Mfgre. Guild, ond WIC Secretcry Bernie Borber, Jr. 8. Erick Ahlbom poinred out Joinery disploy. 9. John lyon Reid, thc feotured speoker. 10. Cloude Bcrker exploining the disploy of doors. ll. lorry Woodson, honotory member, qnd President Pierce. 12. A group of crchitcctural studenh ot the meeting. I3. Bernie Eorber exploining rhe WIC's tlonuol of i/lillwork to som€ interested orchitects.

(THE CONVENTION SIORY ON OPPOSIIE PAGE)

Sllll?s

for your Lumber Requirements

ENGETMANN SPRUCE O HEMTOCK

RED CEDAR O DOUGIAS FIR,

Direct Shipments vio Cargo ond Roif

lrom Wsshington . Oregon o Cofifornio Mllls

The Woodwork Institute of California held its 6th annual general membership meeting September 27 at the Mark Hopkins hotel, San Francisco, under the direction of Chairman Bob Hogan and W.LC. President Jim Pierce. The Northern California get-together, probably one o{ the most outstanding of its kind, drew a huge crowd which exceeded the 150 mark later in the day when a good part of the Bay area's architectural orofession acceoted W.I.C.'s invitation to a seminar for the purpose of setting forth recommendations and methods for inspecting all items of architectural woodwork.

The meeting was officially called to order by President Pierce following a late morning social hour and luncheon. After introducing the head table, President Pierce briefly outlined W.I.C. progress during 1957, progress lvhich has included the addition of 15 ner,v members to the association.

Bob Hogan, general chairman of the meeting, then took over to introduce the featured speaker, John Lyon Reid, past president of the California Council of Architects, who praised W.I.C. for developing its highly useful Manual of Millwork. Reid further went on to stress the need for a uniform standard of cluality in milh,vork, regardless of r,vhere it is manufactured.

Many architects, although they would rather design their own miilwork items according to specific millwork standards, settle for trade-name millwork products because the latter offer generally uniform grades and design, Reid noted. Until W.I.C. can effectively enforce uniforrn millwork standards 'ivith all member mills, trade-name millwork will probably continue to hold an edge as far as architects are concerned, Reid indicated.

Other suggestions offered by Reid, besides W.I.C. adoption of a uniform millwork code, included the formation of an inspection program to enforce standards of quality. Along these lines, Reid suggested that W.I.C. use its prestige in the form of a "WIC Stamp of Approval" on all

millu,ork in order to reassure architects that woodrvork is up to specified grade. Reid further urged that W.I.C. increase its advertising and promotion of rvoodwork products, including stepped-up contact work with California's various school boards and supervisors. The metal industry has been extremely successful with the latter approach, Reid pointed out.

Chairman Hogan then adjourned the meeting briefly r.vhile a slide projectbr was set up in an adjoining room for the next speaker-Warren C. Smith, production manager of plyrvood and Novoply at the Shasta division of U. S. Plywood Corp., Anderson, California.

After the meeting reconvened, Smith presented an informative session about the different characteristics of various types of particle board (there are 58 varieties on the market today) and their specific uses in millwork. Smith also used slides to point out the exhaustive tests his plant runs to insure cuilitv control.

A seminar-conducted bv Les Harter. technical consultant of W.I.C., was next on th6 agenda. Despite bitter winds and rain, over i00 Bav area architects attended the informal session, r,vhich featured actual displays of various grades of milhvork-as opposed to lumber grades, displays of cabinet r,vork, hollow and solid core doors and cabinet ioinery.

The highly successful session, which allowed milirvork producers and the architectural profession to discuss mutual problems on a more informal 6asis, closed with a W.I.C.sponsored social hour from 5 to 6 p.m.

Speer ond Speer Joins SCR.I,A

Speer and Speer, Lumber Merchants, Canoga Park, is the newest member of the Southern California Retail Lumber Assn., reports SCRLA Executive Vice-President Orrie W. Hamilton. Partners in the yard at 7233 Deering Ave. (P.O. Box 472), successors to the old llammond Lumber Co. yard there, are Howard W. Speer and his son W. W. (Dick) Speer.

-HEIP WAI'TTED-

SALESMEN WANTED

By well-established San Francisco plywood import firrn- Choice territories available on commissiom basis. Please send brief resume to:

Address Box C-2688. California Lumber Merchant

108 W. 6th St., Rooin 508, Loe Angeles 14, Calif.

S.ALES AGENT_REED FENCING

Major fmporter-Distributor, expanding in Western states, desires agent to establish and render sales service to distributors and retail dealers; FolJgwing required. Give details in first letter. Ou1 representative will visit you.

5925 Oak St. KUSIK'S ATlantic 7-9675

WANTED-

-YARDS and SITES FOR SALEA.EASE-

RETAIL YARD

FOR SALE

Well-located in Monterey County. Fronts four-larrc Highway with spur trackage. S5O,00O for land, good buildings; 5,0{D sq' ft. store and equipment. Terms.

P. O. BOX 254 WATSONVILLE, CALIF.

FOR SALE

Complete lumber remanufacturing plant, all-electric. 120 miles north of San Francisco. Eighteen acres of ground.

Temple City, Calif.

Draftsman and millwork detailer by long-established millwork manufacturer located in Central California. Doing large amount of school and public work. Steady position Excellent salary for right man. Must be experienced. Please state qualifications and references.

Address Box C-2655, California Lumber Merchant

108 West 6th St., Room 508, Loe Angeles 14, Calif.

SALESMAN WANTED

Excellent opportunity for high-type salesman with local wholesale experience in sash and doors. Write full pa.rticulars to:

Address Box C-2687, California Lumber Merchant

108 W. 6th St., Roorn 508, Loe Angeles 14, Calif.

SALESMAN NEEDED

Northern California fir and redwood concern wants an outstanding man to live in or near San Diego and sell exclusively for us in the San Diego and adjacent areas. Must be a thoroughly experienced man who can earn at least S1,000 per month or more. Give full details and references. Replies in confidence.

Address Box C-2666, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Cdif.

-POSITIONS WANTEDWHOLESALE LUMBERMAN

DESIRES POSITION in the Southern California area. 12 yearz' experience buying and selling Softwoods, with emphasis on Douglas Fir, and seven years' managerial and selling experience in Southern California.

Address Box C-284, California Lumber Merchant 108 W. 6th St., Room 56, Locl Angeles 14, Cdif.

MANAGEMENT AND SALES EXECUTIVE

Seve -nteen years successful sales" administration, merchandisin g and advertising experience at wholesale distribution and manufacturing levels in building nhtcrials, primarily millwork, lurnber and related wood products. eapable of assuming complete responsibi[ty in management, sales oi merchandising functions. Age 44. Complete resume on reque8t.

Address Box C-2685, California Lurnber Merchant

108 W. 6th S,t., Room 5OB, Los Angeles 14, Cdif.

PO'SITION WANTED

West Coast sialesr representative available' Ou,tstanding record, of successful sales expcrience in millwork, doons, lumber and other foreet oroducts to wholesale digtributors in Wcstern states Currently residini in San Francisco Bay area. Complete background available on request.

- Address Box C-2689, California Lumber Merchant

f08 W. 6th St., Room 508, Loo Angeles 14, Calif.

DESIRE POSITION_

Full-charge Boo-kkeepe-r and Office Manager, experienced in lumber atra tu-Uir products, desires position in Los Angeles area.

LOUISE YATES

1303 Longwood Avenue Los Angeles 19, Calif, Phone: WEbster 3-6036

Address Box C-2566, California Lumber Merchant 108 West 6th St., Room 508, Los Angeles 14, Calif.

FOR SALE-

Small wholesale and lurober cornpany witJl tax loss of $40,000 (LosB ap'plicable only for 1957 and 1956). Best reasonable cash ofier will take.

Address Box C-2686, California Lumber Merchant

108 W. 6th St., Room 5()B, Los Angeles 14, Calif.

NEVADA RETAIL YARD FOR SALE

For sale at cost of inventory & equipment, approx. $35,000, a retail lumber yard and general building supplies. Located in one of the fastest-gioing areaJin Nevada. Doing approx. $200,000. Owner will carry land and buildings on ten-year contract or lease.

P. O. Box 661, Fallon, Nevada

SOUTHERN CALIFORNIA LUMBER YARDS FO,R'SALECorporation owning^-2 retail yards estab-lished tw.enty-fiv9 ygajs^ago.. Locited about rtO riiles frorn Los Angeles, near "Disneyland." Good active area. Fine modern buildincs. Price for sround and buildines- active area. buildings. Pice ground buil{ings$135,0m. Hyster trucks, machinlry, o,ffice equipment,,9!9., $13,q00. Total $1,18,0d). Inventory will run about $120,00O additional. Appraisal report will be shown TWOHY LUIMBER CO.

714 W. Olympic Blvd., Los Angeles 15, Rlchmond 9-87'16 - Lumberyard and Sawmill Brokers

-WANTED-

WANTED-

Late r.b'del Straight Line Rip Saw. Please state model number and price. - BAY CITY CABINET CO.

731 East loth Street Oakland 4 Calif. PHO'NE : TEcr,plebar 4-9267

-EQIIIPMENT FOR SALEFOR

SALEoT LEASE

Excellent Condition-Best Terms Available

Turner 52' Model K52 Single Band Resaw with tilting rolls

Woods 414M 15"x6- Planer-Matcher with double profile & feed table

Woods fiti]0tr 25"x8" Planer-Matcher

Buss No. I fi"x|" Double Swfacer

Orton 3O"x16" Single Surfacer

Diehl No. 750 Straight Line RiP Saw

Porter No. 300 16" Jointer

Tannewitz Type-U Tilting Arbor S--ar Table

Irvington No. 19 Automatic Cut-off Saw WRITE _ WIRE _ PHONE WAGNER MACHINERY COMPANY 128 Rio Vista Ave., Los Angeles 23; ANgelus 1-1191

FOR SALE

Tenoner Hermance; All-Electric. Sash & Door Sticker with 25 Heads. L. SOLBERG

Phones: LYcoming 33A21 q CApitol 5-0909

See US tor -.

Western Red' Ced'ar -Engelmann SPrilce rWholesale Lumber

NGELIilAIITN SPRUCE. From the lnlqnd Empire's Quatity-Minded Mllls

DWAR,DS IU'NBER & MANUFACTUR,ING COMPANY

WHOI.ESAIE IUMBER

Consfruction t Select Struclural in Specif,ed Lengths; Long lirnbersOvr Speciolty

25 Colifornio Street r Son Froncisco 11, Colifornio o Phone SUllet 1-6642 o TWX SF 1069

HEAVY FOR,K-LIFT TR,UCKS RENTALS AND SALES

822 - @th Avenue

MacKav Mill Service

sweetwood 8-942g

FOR LEASE or S.ALE-

SAVE! FORK.LIFT BARGAINS SAVE!

Used Good, Reconditioned or Rebuih & Gtd. 2,OOO-|5,OOO lb. cop. Gibron...6,000-lb. Copocity, hyd. tlrg. pn.u. firat

Clork, l95l 6,000-lb. Cqpqcily, pn.u. lirG.

Ro$ l9 HT 6,000-lb. Copocity; rsconditioned

Oaklancl 21, Calit.

Late Model Gerlinger Fork Lift-Perfect Condition. 15,d)O lbs.

P. C. KNOWLTO]N & CO.

7221 E' Firestone Blvd'

Downey, Calif.

Clork . ., 6,000-lb. Copocily; robuilt qnd euoronle.d

Clork 3,000 ond 4,000-lb, Copqcity; rcconditioncd

Towmolor tT56 , 6,000-lb. Cqpqcity, rebuilt qnd guqronlcad

Big Discounts on New Surplus Porls for All ilokes ond llodelr of Forklifls

NEW CONTINENTAI ENGINES FOR FORKLIFTS AT BIG DISCOUNTS Fit ClqrkTowmotorRoss. Stock limited.

17 CF'YI Port.

Topaz 9-g111

DE WALT SAW:lrl H.p.

Combination rip & cut-off, 3-phase, complete dadoes, rabbetts, etc.

$275 FULL PRICE

56'16 McCulloch Temple City, Calif.

Hlllcrest 7-1301

FOR SALE

Complete Gang Mill in Northern California. 36" Heavy Duty Wehrhahn gang, Sumner 8"x54" edger, Cummins Diesels and other pertinent equipment. All in new condition. Sell all or any part. Write: P. O. BOX 36rFEureka. California

FOR SALE_

Twin Tank 30GH.P. GMC Diesel Power Plant. $4,000. Guaranteed Good. Will consider lumber in trade..

Ad.dress Box C-2690, California Lumber Merchant

f08 \i\I. 6th S,t., Room 508, Loe Angeles 14, Calif.

FOR SALE

TWO HYSTER LUMBER CARRIE.RS

GOOD CONDITION WILL SELL CHEAP

Write Box 8il or call TErminal 2-+504' San Pedro

B UY-.SELL_RTPAIR_SERVIC E

Fork Lifts and Straddle Trucks. Complete shop and field scrvice. Portablc Wclding, Special Fabrication, Steam Clcaning and Painting. Scrvice A,vailable 7 Days a Week. AII work guaranteed.

COMMERCIAL REPAIRS AND SERVICE

1115 North Alameda Street, Compton, Cdif.

Phones: NEwmark l-8269, NEvada 6-4805

-FOR SAI.EFOR SALE /g" Mahogany & Birch Veneer.

L. SOLBERG

Phones: LYcoming 3-3021 or CApitol 5-09o9

Gompressors, Rebuitl -..-..----..-:-.--..-.....$375 & s0Ns,lNc. EsrABLlsHED l eo6

1232/t CENTER STREET

NEVADA 6-97II

-SPECIAI SERVICESEMPLOYMENT CONTRACTORS

HOILYDAIE, CALIF. METCATF 0-3t05

Experienced lumber crews available for car unloading, sorting & sticking for air-dry. Labor dispatched to your yard on a board-loot basis. Can unload & haul from any R.R. spur<ne car to 30 cars per day. Printed rates upon request. Established 1943.

CATENDAR of COilTING EVENTS

November

NATIONAL RETAIL LUMBER DEALERS ASSOCIATION Exposition and Clinics, Sheraton hotel, Philadelphia, Pa., November 4-5-6-7.

REDWOOD EMPIRE HOO-HOO CLUB Dinner Dance, Meadow Club, San Rafael, Nov.9.

NATIONAL PLYWOOD DISTRIBUTORS ASSN. 3-in1 Meeting, Americana hotel, Miami, Fla., Nov. 10-13. (Replaces Fall regionals in Chicago, N. Y. and the South.)

NATIONAL LUMBER MANUFACTURERS ASSOCIATION annual meeting, Shoreham hotel, Washington, D.C., November 11-13.

LUMBER MERCHANTS ASSN. of Northern California Management Training School, Whitcomb hotel, San Francisco, Nov. 11-15.

SAN FRANCISCO HOO-HOO CLUB 9 Meeting; Program chairman, John Prime, Nov. 12.

S. F. HOO-HOO-ETTE CLUB Meeting, Belevue hotel, San Francisco, S:D p.m.; Doris Belber presiding, Nov. 12.

DUBS, LTD. Tournament, Green Hills Country Club, I\Iillbrae; Host: Fred Ziese, Nov. 15.

SAN JOAQUIN HOO-HOO CLUB 31 "Football Nite," Fig Garden Village; Chairman: Wally Kennedy; Fresno State vs. San Jose State-Cocktails, 5:59; Dinner,6:29; Game, 7:59. Nov. 16.

OAKLAND HOO-HOO CLUB 39 Football Night (featuring Stanford-Calif. biS game), Fisherman's Pier; Chairman: Ralph Hill, Nov. 18.

Decdmber

SOUTHERN CALIFORNIA LUMBER SEASONING ASSN. Meeting, Dec. 5.

48th WESTERN FORESTRY CONFERENCE, Theme: "The Business of Tree Farming." Olympic hotel, Seattle, Dec. 11-13.

ADVERTISERS INDEX

*Advertirlng oppeor in qllermle isrues

Eckstrm Plywod & Door Co.

Edwqdr Lumber ond Mfg. Co. --------------79

Avrm Lumber Co.

Bock Co., J. Willim

Bqugh, Cqrl W. -----------,--,,----,.......-,,.,,..-..---58

Sough Bro:. & Co. -..........-.---..--.-.-..-----.--..37

Boxter & Co,, J. H. --..--------,,..-.,,..,.---------*

Behr & 5one, Inc., Joreph ..-.--..-.--.---.-.---.---79

Bender lumber Sqles, Eorle D..,--"--....-.--. *

Bennett 2-Woy Pdel 5w ------.-------,-,-----I I

Beton Compmy, The --,----.-,,,.....---..-----....-. *

Bliss & Goter Lmber Co. -------...---.-----.---.-, *

Blue Dimond €orporotid ---.-----.-----------, *

Eohnhoff lwber Co. .-,,--,,.,,,-...,,---..--.-..-..20

Sonneff-Word & Knqp -...------.-------------.---46

Bonninqlon Lumber Co. ..........-...............53

B. C. iore3t Producl:, ttd. .....--.----.-----.--.33

Brown & Co., Cloy --..----..-...-----,-.,....-....-. *

Broyler lumber Co. --....--......--.....----.-----.-.-*

lruce Co., E. L. -.-..-..------.--------,---,....-.....-.'*

Brush lndu!triql Lmber Co. .....-..--.---.-------I8

Col-Pocifc Redwod 5oles, In<. ----.--...-..- 3

Coloverc Cment Co, -------....----------.,-------12

Coliforniq Door Co. of L. A. .....-.---.--....- '*

Cqliforniq Lumber 5oles .-.---.------------------*

Cofiforniq Pqnel od Veneer Co. ...---..-.-.-.44

Cqlifornic Redwod Assn. ...---....--............ *

Cafif. Sugor & West. Pine Agency ---.----74

Cqrlow Co. -------.-.-------34

€oscode Pciec Imber Co. ----.,--,-----,---,-,. '*

Ceco Sleef Producls Corp. .....-...............-23

Celotex Corporqtion, fhe,,-.--...--....-.-...-.--*

Centrol Volley Box & Lumber Co. ---.-------- '*

Chickmougo Cedc Co., In<. .-........-....... *

Ch.i3ten.on Lmber Co. ..........----.-.--.--------59

Cloy Lmber Co. ---.-..---.--..--------..--,-----,--,-..51

Cocl Kiln & Lumber Co. --,-..........--.-.---.---58

Cobb Cmpony, T. lt. ...............-.........,.,.*

Con:olidoled Lumber Co. ----,---.--.-.----.,---...55

Conlinentqf tumber Sqler -..--...-.....-..-..-.....64

Cook, Inc., D. O. -.-.-,--,.--..--.........-..-...-.-...77

Cooper Whole:ole Lumba Co., W. E- *

Coor Heqd Lumber & Plywood Co. -.------52

Corqlite Compfly. The ..----.-----.,---------.. -. *

Cords Lumber Co. --------------........-------.-----.--24

Croloot lumber Co, .-..--.....--..-.--.------------,-lO

Crom lmber Co, --.---------....,----.-.,.-...-.-. *

Dolton E Co., R. W. ..-...--.......-.-.-.-.--..-.. rt

Dmt & Rutell, Inc. ----.---------.-----.--.-...-..-38

Dois Hqrdwood Co. -...------..-----,-.,----.----68

Del Vqlle, Kolrnon & Co. -,-,--.,-,.-----.-.-.-..33

Dollor Co., The Robert -....-.....--.------------.-34

Dollor & Co., Willim A. -.............--...---.... *

Dolly Vqrden Lmber Co. -:.".-....-..---.----..-.*

Dooley & Co. .---.---.-.................-.--------------*

Doglc Fir Plywod Asrn. *

Droke'r Boy Lumber Co,, In<. ........-....... 't

Duroble Pfywood Sqles Co. ------.-.----.--------44

* Jones Mq(hinery Corp., Fronk E. -.-.-.....--.-5O

Eell:, John * Koibob Lumber €o. -.-.--..-.--,..-----.------.....-.--32

Ems(o Pllm@d * Koiser Gypsum Co,, Inc. .-..--.....,....-,----,--* Essley od Son, D. C. -,-------,,......-.-..--.-.-54 Kelley, Atbe* l. ---._----_----.-,,,_,------_----_-_._-. *

Eubok & 5on, l. H.--.--.----------.....-.......---61 Koehi & Son, John W. -...--....--,.--._............42

Exchonge Swmills Soler Co. ,t

Fern Truckins 9o. .,.-....-...-..... ............r8 l*"?#l? t.l'::T.::..T: :: -" K

Fidfer's llfg. Co., Int. -....-.-......-...........-.29 Lowrence-philios Lumber Co. _-----------..---.,.63

Fisk & ,rloson t Lerrett Lumbei Co. -,----..-......-,__.._-_,...-_-_--,*

Fountoin LumberCo., Ed ----.,-.....-.-.-.--.... * Long Bell Div.-lntl. poper Co. ................ g

Forerr Fibe' Products co. t i;;; luib". a Mil co. ......__,,,_,...........-.4/

Freemon- co., Step}en_ G. I t-;rf.t-i;L"i co. -_,..-....-..___....._.,....-.-.-.-.55

Fry Roo6ns Co., Lloyd A. * tritJ*- il'iJ,i Inc. ._.._...._._'.'.._,,......._.... *

5. & 5. Lumber Compony ..-...--...........-..-.73

Sonford-Lu$ier, Inc. ..-.,---,.---------...-..-.-...- {.

Solq Fe Lmber, Inc. -....................-.......-29

Security Point rrtfg. Co. ......-.......,,----------.--*

Shively, Alon A. .---.-..............-.,.---.---.-------*

5ierro Lumber & Plywood, Inc. -...-...-..-.*

Sierrq Redwood Co. ---,-----.-----.......-,..,-,-,,---.'f

Simmons Hqrdwood Lumber Co. ---,----------I3

5impton ledwood Co, ---------......---,,-,,-,-,--*

5nith, Hemo A. -...--......-.--....-,-...-.-.....-.41

5mith Lrnber Co., Rolph t. --...--------------.35

Smifh-Robbine Lwber Corp. ....................26

5o-Col Building i{oteriqls Co., lnc, -.-..-48

Sourh Boy Lcmber Co. .-..-.....,,-.-,--,,-,----.---45

soulhe.n Cqlifornio Lumber Soles --------.. *

Soutlnf,ertern Porllod Cment Co. -----..... * Stohl Lvmber Co. -.,.----------..-.--...-----.-.....--.56

Stddord lumber Co., Inc. .--..---- - ,,,-.-.65

Stmlon & 5on, E. J. ----...-....,-..,.-,,.--.,..-,-*

Golleher Hordwood Go. .,--..,--., * Lumber Soles^ Co' '---"""--------------- ----------55

Gqmerston & Green r*u". co. ..-.------.-oi Lumbemen's credit A33n', Inc"""-""""" *

Sfeiner ond Moleer, Inc. ....--.,..-,--,,--,---.----*

Stewo.t Pfywood Co., O. W. ...............-57

stroble Lumber Compony -.--........-----.......," *

3:::li3?"!''#'.;;;: :..,...........,,.,..,...,,,.:. I i{ocB^eott-^Hordwood componv "' .-.....-.-..64

Gilbr-eoth Ghemicql 'c.. ------------.-....------------- r, mqple Ero.1'.i"-"-"-'------..------------ 4' ci;be i;rr. or corir., 1".. .,......,..,........., * ll::t:"'J:Y_.,1.r" Iumber co. .-"---------------* Golden Gote !umber'Co. -...........,...----.-:.-- * Itloson.-Supalies, Inc' -'----------------""""""" *

G"iJ.n W."r [u-b.t Co. ------,--------------- * t$qtonite-corPololid ----...--..--.-......-..---,----:l

Gordon-MocBeqth Hordwood C":'--_---,-----,_- a Moyfoir 5oler of Collfomio --...-......---..-..57

oitiiin-n"Jng r;;b;. a". ...,. ,.......:..... a McCloud Lmber Co' -""""""""'-""-"'---"" {'

W. R. Groce d Co. ---.---------.---. -.------.-------- * McCusker, Poul ---.'-.-.'.....----''''----.--'----------- :*

Gr.oi Aoy iumber Soles - .- -- ---,,--,.--.-,.-, * Meier Iun6er Co., Herb .-----'.----....---.O.B.C.

Greot W6stern Lumber Corp. .-....--------.-.---80 I'ilines-Bondini, Inc. --------.....---.-.-....--..--...-. * Monschke Stud Alilb, Inc. .-..--..,-.-,,.----,--,-64

Hofey Bros. ...---.---.-------32 ,t4oore Dry Kiln Co. -------,,-,--.--.-.........-......25

Holf Co., Jmes L. -----_---_,,------------,,-.,_-,-.-.68 ,Vlount Whitney Lumber Co. ------------.--67

Hollinon Iumber Co. -.--...,,,--.----.-..--.....--.* ,vlct@i Moelding qnd Lmber Co. -.-..-.-..69

Hollinon Mqkin Lumber Co. -,------,------.----54

Hollmork Lumber & Plywood Co. .....-.-.-49 Nqtl,-Americon Whlse. Lbr. Assn. -.-..-..-. *

Hqmmnd-Colif. Redwood Co. * Neimon-Reed LmberCo. -,..,--.,,---,,---,----,-.30

Horbor Plywood Colp. ..,--.,,---.-............... '* Newquist, Jmes W..-------------------------------.-53

Hqrris Lmber Co., L. E. * New, Hqold A. .----.--.-..67

Heqrin, F. L. Lumber .----.--------------,,--,--.-,-- I R. F. Nikkel Lumber Co. --.,---------,--.------.-59 Hedlund Lumber Soles, Inc. --.-. * xutGi! r."-le. sol"; -.. --.-...--.--..-.-.....-..- * olsen componv, T. E. .--.......-''----'-- - - --...-. !

Higgins- Lumber Co., J. E. ---,--.,...,--,-.--,,-58 Osgood, Robe-rt S. -'-------------------'--------------73

Hif-l-E Morton, Inc. .-..--.-...-...-..--.------..-.-...-25 05tling ,ilqnufocturing Co. - ''-...- -. -- 'r

Hobbc Woll Lwber Co. l. Otlrm Lwber Co. .--.----------.-----.--------,-.---* Hoffow Tree Redwood Co. --,--------,-----------,43 Oxford Iumber Co., Rex '...'.--...--.--------------79

[:,t#"*rl?l'i:l'i,tl*; tfl"'].lll t_"_ i pocinc cemenr. & Aeeresorer, In<. ....-.,..-_a xoimei imUei Co., fred C. -.-.-.-..,,..-.-..-.Zb Pociftc Fir 5oler -'---'--"""--'-"""""""""""71

fto.oror" Cmpoi'--..-.--...-...--.. 17 PGiffG Lumber Co', The ',""'."""""""'l?

x*r"ico., I: t.'---..---...-------,-----,-----------.'i Pocific Lumber Deoler -Supply, Inc' ".''-"7o

Hufi Lqmber Co. ---..---...--.-.-----...--.......-------lC Pocific Wire Products Co. -.-.--...-..-..........-22 iiiii.it"-p"ni'-.................-...-....-.-...-....-..- i Pqdulo Lumber Co., E. A. -.. ..-...-'-.-..--19 Poul Bunyil Lumber Co. --------,-...--.-.-.--.--.20

lmperiol lumber Co. ...-------------.-.-...-----.--- ,t Peerler:- Lm-ber Co. .--.---------------...---.-..-'. * Indcrtriol Lmber -.-..---..--.-- 't Peitce Co., Al ---,.--.--...-----.--..--.------.---,-,-.35

lnfond Lumber Co. -.....--..-...--.--..--..-----.-----22 Penberthy Lumber Co. .------'.'----'---.-...--'----'* Intl. Lwber & Plywood Co. -.-.-...-...--.----- * PhipPt Co', The -----.----...-.'.------'---.-.-.'.-..---4O

lrbrqndtren Co. oi Colit., Inc. -----------.--.. * Pope & Tolbot. Inc. ---.........--.--.-.----.-..-----,-.2I

John:-Moville Corporotion -...... Joner Hordwood & Plywood Co. -..-...- 'l ted Cedc Shingle Bureou ..-.-....-.--------.-.-. 'l .----..-'lt Regol Door Cmpoy -.....--------...---.-.-.-.---.-39

Strqit Doo. Mfg. Co. .--..-...........-......-...,---31

Summit lumber & Plywood Corp. -..-..------69

U. S. Plywood Corp. .-.....--..---.........,,,,-,-,. *

Union Lmber Co. .-...-......,,-.-...--.....,--,-----.*

Wqren Soulhwest, In<. .-----.,,--.---.------,-,. *

Wendling-Nqthqn Co. .----..---------..--..-..------- 8

Wett Coalt Lumbermen': Assn. -............t*

Welt Coost Screen Co. --,-,---...-----,--.,--.-..-.*

Wert Co6t Timber Producti Agency ----,-,.,t

Werlern Door & Sosh Co. -..-.--.----.--.--------.,36

Wellem Dry Kiln .-..........--..-..-........--.-------63

Werlern Foreil Producti Co. -.--.----.-----,-.-.59

Werlern Lmber Co. -.....---.-.---.--.-..------------7O

Weetem rt^ill & Lumber Co. ....-.......--.---.-'l

Wertem Pine Associqlion -,,,...-.---,-.-.-..--..-.15

Werlern Pine Supply Co. ---,--------,-.-.--.-.-..-6t

Weyerhoeu:er 5qla Co. ....--..-.--..------,--,---- l'

white Broi. ....-.-----.O.F.C.

Wifhofd Products Co. -------,--------------..-.-...27

Windelet Co., Ltd.. George ----------,---.--..--. *

Winfree & Tynm -.-.-.---------,---------------.-.....74

Wint6 Lmbel Soles Co. .....-...----,---.-.1.F.C.

Winton lunber Whl:e. Dislrs., In(..-l.F.C.

Wood Convenion Co. ----...-,...--..--...-.-.--.-..-'i

Wood Lmber Co., E. K, -.....-...---------..--.-.31 Woodride Lumber Co.

BUYER'S GUIDE

LOS ANGETES

TREATED LUIVEEN_POLES_PILING_TIES

Bcxter, J. H. d Co. ......DUnkirk8-9591

Wcrren Soulhwest, Iac. .NEvadq 6-9788

SASH_D OORS_MU,LWONK_SCBEENS

BUILDING MATERIALS

3-3301

Burns Lunber Compcny .WEbster 3-5861

Carr d Co., tr. J. (W, D. Dunnins) .Blchmond 9-884i1

Clcy Brown 6 Compcny .LUdlow 3-3339 Clci Lumber Company .PlecEcnt3-ll4l

Coc;t Kiln qnd Lumber Compcny .LUdlow 3-3916

Consolidqted Lumber Co. ..NEvcdc 6-1881

Continentql Lumber Scles ..BYcn l-5681

D. O, Cook, Inc. ....OBegon 8-7859

Cooper Wholescle Lumber Co. ...WEbster 6-8238

Cooi Hecd Lbr. d Ptywood Co. ...NEvcdc 6-3506

Crom LumbEr Compcny........BAymond 3-8955

Dqltoa d Co., R, W.- ................RYcn.1-2I27

Dcnt G Russell, Inc. .. .ANgelus 9-0174

Del Valle, Kchmcn d Co. ....... .Clinlon 7-8209

Willicm I. Dollcr d Co, .VAndike 9886

Dooley d Co. ......RAynond3-4874

Eckstrom Plvwood 6 Door Co. ....ADcms3-4228

Essley, D, C. G Son ...BAymoad 3-1147

L. H.- Eubcnk G Sou ...Ohegon8-2255

Fisk d Mcson (So, Pcscdea<r) ......RYqn l-I197

Founlqin, Ed., Lumber Co. ........trUdlow3-1381

Freenqn d Co., Stephen G, .HArbor 2024

Gclleher Hcrdwood Co. .........Plecsaat 2-3796

Georgic-Pccilic Corp. (Lbr. Div,)....RYcn l-2119

Georgic-Pccilic Corp, (Plywood)..STcnlev 7-3238

Grcce 6 Co., W. n. .Mlchioca 78ll

Greqt Weslem Lunber Corp, ....CHapn;l 5-653t

Hclliaan Lbr. Co. (Tobe Tyree) ....Cllbrld 3-5981

Hcllind! Mcclin Lunber Co. ....ANgelus 3-4161

Hollmcrk Lunber 6 Pllvood Co. ....STcte 6-4112

Hcmond-Cqlil. Redwood Co. .RYcn I-2119

Hcrris. L. E. Lumber Co. ......8Rcdshcw2-1023

Hearin Lunber Co,, F. L. .RYan l-8181

Hexberg Lumber Scles. .....BYcn I-6386

Hill

Intl. Lumber G Plyrood Co, ......OBagon 8-7151

Isbrcudlsen Co. ol Cclif.. ....RYcrl-9858

Kqibcb Lumbar Compcny ........NEvcdc 8-1523

Lcwrence-Philips Luber to.. BRcdshaw 2-1977

Lerreit Lumbei Compcnv .......BAvmond 3-4727

Long-Bell Div.-Intl. ltcp-er Co. ...DUnkirk ?-1347

L. A. Dry Kila & Storcge, Inc, ...trNqelus 3-6273

Log-CclLunberCo. ..LUdlow2-5311

Mcrqucrl-Wolle trunber Co. ....HOltwood 4-7558

McCloud Lumber Co. .... .......l/Emoat 8-1963

Meier, Herb Lumber Co., (llrcodic) ..RYcn l-8I81

Middleton Lumber Co., Bob ......STcnlev 7-{269

Mount Whitney Lumber Co. .ANgelu;8-01?l

Mutucl Mouldins and Lumber Co. ..FAlultv l-0827

Neinm-ReedLunberCo, .STcl€i'3-IOSO

Hqrold tr. New-Whlse. Lbr. ........nyd f -8829

lcmes Newquisl Lunber Solcs ....RYo l-0646

Olseu Conpmy, T. E. .........BRcdshaw 2-7943

OEsood, Boberi S. .......DUnkirlc2-8278

Oxlord, Rex Lunber Co. .... ...trXninster 3-6238

Pccilic Fir Scles ........RYca l-8103

Pccific Lunber Co,, The ...RYcn l-9321

Al Peirce Compcny ..NEvcdc 6-2{46

Peuberthy Lumber Co. ...LUdlow3-4511

Roddiscrcfl, Inc.. Lunber Scles .....RYcn l-7123

Rov Forest Products Co. ........... .STcte 5-ll4l

S d S Lunber Co, ...LUdlow3-5603

Scnlord-l,ugsier, .Iac, ...........trXninster 2-9181

Alcn A. Shively .CHcpmon 5-2083

Sierrc Lumber G Plywood, Inc. .....STcte5-1196

Sierrc Redwood Cohpcny ......PArkview 8-7379

Sinnous Hordwood d Lbi. Co. ....LOrqin 9-7125

Snith, Hemcn A. .CHcpncn 5-6145

Snith-Robbins Luuber Corp. ....Pllecscnt 2-8119

outh Bcv Lunber Co, ..........ORoqon 8-2269

louthern Cclilonie Lunber Scles....RYcru I-{t0S

Stahl Lumber Co. ..ANgelus 3-6844

Stqndcrd Lumber Co., Inc.. .,. .trNictus 8-272S

Stanton, E. I, 6 Son ......1Dcm! l-gZtl

Siewqrt, O. W. Plywood Co. .....LUdlow l-2tt9

Sunmit L_unber 6 Plywood Corp. ....BYcn l-9858

Tccomc Lumber Sclei, Inc.

Tcrdy, Ioe .......LUdlow l-0778

Tcrter, Webster 6 lohnson, Inc. ..ANgelug 9-7231

Tropical 6 WEsten Lumber Co. ...LUdlow 3-2375

Twin City Lunber Co. ... .....BRcdshcw 2-T123

Americqn Sisclkrqlt Corporqlion WEbster I-1051

Artesic Door Co, Inc.

Associqted Moldinq Co, ........BAvmond3-3221

Cclilomic Door Co, oI L. A, ......LUdlow8-Zt4l Calilornic Panel d Veneer Co. ..TRinity00SZ

Ccrlow Compuy .pl.ecsanti-9136

Ceco Steel Corp. ......INgelusg_g7all

Cobb Compcny, T, M. .ADcms l-lll? Corclite Compcny, The ADms 2-Bl0l Fidler's MIg. Co,, Inc. ...Oneqo! 8-S9Si

Forest Fiber Products Co. .........MAdilon 6-1758

Hcley Bros. (Scntc Monicc) .TExce 0-4831

Johns-Moville Sctes Corp. .Mlchigcn 60ll

lones Mcchinery Corp., Ficnk E. ...VArdike 9lg2

Koehl 6 Son, fohn W..............ANseIue9-8lgl

Mason Supplies, Inc. . ..ANqelus9-0657

Mqsonile Corporction ....ANgelus3-6191

Maylcir Sales oI Cclil. ...Vlctoria 9-329{

lccilic Lumber Declers Supply Co. ..ZEaitb 1156

Regcl Door Conpcny ........CUmbertcnd 3-6216

So-Ccl Bldg, Mctericls .....TRiaity530{

SlEirer and Mcteer, Inc. .OXbow5-7218

Slrcit Door MIg. Co. ........CUnberlcnd3-5488

Swesiern, Portlod Cement Co. ..Mtrdisoa6-671I

West Cocsl Screen Co. .ADcns l-1108

Wilhold Concrete Adhesive .......CApitol5-2201

Wood Conversiol Co. . ...Elliott 8-2896

MATEBIT'.S HtrNDf,ING

BAY AREA

SAN FRANCISCO

PANELS_D OORS_SASH-SCREENS_MII.LWORK_BUILDING