West's First Maior Annual Trade Show in October

CWEEPING the wide range of building products from tJ diesel powered tractors to gold plated bath accessories, the Western Building Industries Exposition, in Los Angeles, October 7-10, brings to the West its first major annual trade show serving industrial construction and the business side of building along with the commercial and residential aspects of the building market. Dramatic variety will keynote WBIE exhibits, pointing up the complex nature of the country's biggest, most diversified industry. Scene 'is the Great Western Exhibit Center, at the intersection of Santa Ana Freeway and Atlantic Boulevard.

In an entirely new "wraps off" display timed to underscore the opening of their new Pacific Coast warehouse in Los Angeles, Crown Aluminum Industries of Pittsburgh will show for the first time in the west its comprehensive line of aluminum building products. Included are a brand new line of carports and patios, new horizontal siding panels, rain carrying equipment, shutters and ventilators, all in ten llouse & Garden approved baked enamel colors and lined with an exclusive corrosion resistant vinyl coating. Crown will also demonstrate application of siding direc.tly over aluminum foil building paper, meeting FHA requlrements.

Two ,of the new metalics are included among nine colors of vinyl asbestos floor tile in the new Vina-Lux Premiere series which will be exhibited by Azrock Floor Products of San Antonio, Texas. Azrock suggests this decorative travertine-effect tile for installation in heavy traffic areas since the pattern extends through the tile, thus does not wear away.

Wallboards in a wide selection for both interior and exterior uses with moldings, trim, and doors to match, will be shown by Davidson-\Mestern Plywood of Los Angeles. Featured in this display will be rough-textured "Ply-Sawn" a new batt and board construction panel with a re-sawn appearance, and prefinished "Plywall" in v-grooved and plain polyclad wood panels, back-sealed to prevent warpage.

Vikon Tile Corp. of New Jersey is showing its new styles and finishes in metal wall tile. Tennessee Fabricating Company will exhibit ornamental and architectural metals for both indoor and outdoor use. Disappearing steel attic stairs will also be featured in the latter display.

Standard and custom bath, plumbing and heating equipment will figure prominently among WBIE exhibits. Universal-Rundle of New Castle, Penna., will show luxury bath fixtures, trim, and fittings, while Crane Co. of New York is introducing an entirely new line of bath fixtures and a heating plant with nelv type boilers and baseboard.

Exhibitors in this category include many well-known 'Western names. Price-Pfist"er -B.a.. Manufacluring Co., for example, will spotlight its Flow-Matic single handle mixing valvei, while Gran-ing Co. will show iti newly-designed "Cobra-Lav" which emphasizes ease-of-cleaning by completely eliminating faucits and other deck-mounted hardware.-Sea-ChromJwill show its exclusive sea horse design brass hardware and will glamorize its display with goldplated bath accessories in J wide variety of modern stylings with heavy protective coating said to equal the durability of chrome.

Modern methods of construction will share the spotlight in several exhibits. Fluor Products Co. plans to exhibit glue (Continued on Page 76)

"The God of heaven He will prosper us, and we His children will arise and build."-Nehemiah.

It was said of General MacArthur when he returned from the wars: "He brought back as much glory as any one man could carry." And recently he went back to the Philippines and brought back as much glory as he did the first trip.

Overeating and overdrinking are both evidence of a weak character. A man should keep his brains above his belt, and if he can't do that he should neither eat nor drink.

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Thomas Jefferson said "There does not exist an engine so corruptive of the government and so demoralizing of the nation as a public debt." Why, Thomas !

Lots of men have plenty of backbone, but fail because of the worry knob on the upper end of it.

Old Epicurua said, "i .rr..n"1n,r,*" which wisdom acquires to produce the blessedness of the complete life, far the greatest is the possession of friendship."

The human body is a temple in which dwells a spark of that intelligence that we call God.

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Language is not subtle enough, or tender enough to express all that we feel. And, when language fails, we translate the highest, deepest emotions of the heart into music.

If you have a difficult job that must be done well, give it to a busy man. He'll give it to his secretary.