The California Lumber Merchant - May 1925

XICKEY IROTHERS

No other hardwood operation in America, to our knowledge, uses our method of manufacturing lumber. This difference in manufacture results in a difference in quality of productionto your advantage.

We are able by this method to furnish you exceptional hardwood timbers; the highest grade of select lumber; and a common lumber that produces an unusual amount of good cuttings.

Phili ure ta

Philippine Mahogany is one of the most used woods for planking, decks and interior finish of fine yachts, speed boats and hydroplanes.

S-tanton Quality Philippine Mahogany has been embodied in many of Southern California'e most famed boats. It stands up under terrific exposure-holds its finish-does not rough up. Is it any wonder Stanton Quality Philippine Mahogany is the choice of builders who want a hardwood interior 6nish that endures? And the cost is but a fraction more than for soft woods.

E. J. ST^A,NTON & SON

2050 E. 38th

St.

Wholeralen of Hardwoodr, Panelr and Veneerr Phone AXridgc e2ll

Los Angeles, California

"Hh?""115' THE CALIFOR]-IIA 'irlffil:'fi"

..'*r,k'r.,

How Lumber Looks

The wholesale market condition har not made any rtartling changes in the past two weeks, any cha'nger that would cause one to think that a breaking point had been reached.

Sales are probably just about on a par with the middle of April, some ordera have been reported at prices $1.00 to $2.OO over the prevailing list at that time, and it seems that uppen have strengthened somewhat, as have shingles. The outlook for the shingle market grows better and better, and by fall the California market on thia commodity should be in a much hedthier condition than it has been for tte past three yearr.

In another part of this issue is a report 'aLen from the .dmerican Contractor, showing figures on the building totals for 1923 and 1924 and giving advance figrrres for the 6rst qnarter ol 1925, indicating that this year would run behind 1924, in city building.

Thie prediction is weakened somewhat by the totalr being reported in Southern California, where predictionr are being made that this year will run considerably beyond 1924. In Loe Angeler the total for April will be right cloce to $15rOOO,0OO. To the pight of the 29th it was crowding thirteen and one half, with one day to go. Thir compares favorably with March, usually the big month of the year.

Shipmentr in Southern California will be heavy for April

Up to the 29th a little over 125,(X)O,OOO fect had been reported in at San Pedro. The dockt are in rhape to receive thio rtock, and the totalr are right in line with the permiti. The total for March was 129,OO0,000-460'000,000 feet have been reported, for the year, compared to S60'0001000 during the rame period in 1924.

San Francisco headquarters report a rtrong marhet in Frr' particularly on No. 3 stock, with other iternr holding their own. The demand around the Bay Diruict is faiily activq with priceo unchanged, and with firm mill quotatione. The Redwood market ir fair, with the mi[r holdins to their curtailment program.

The California Pine market har shown rome improvement in the last two weekr, with the millr ritting tight Some of the larger millr were delayed in opening thir year, causing some curtailment. A report from tbe Northwest ventures that the Pacific Coart lumber market har reached a turning point, and placee a large amount of the recponeibility with the milb. "If t{re milb all drop to a 6veday week and stay ttere, prices will etrengtrhen and the demand will improve gradudly. If they don't, to whatever degree they don't, tbey will rufrer."

mittee on Lumber Standards" held at Chicago on February 25 and 26.

Standing-Left to Right:

Edward P. Ivory, Manager Trade Extension Department, California White and Sugar Pine Manufacturers Association, San Francisco.

C. Stowell Smith, Secretary-Manager, California White and Sugar Pine Manufacturers Association, San Francisco.

Harry B. Hewes, President Clover Valley Lumber Co., Jeanerette, Louisiana.

Seated-Left to Right:

George lIouston, Sales Manager, Long-Bell Lumber Co., Kansas City, Mo.

John Spalding, Manager Western Sales, Pickering Lumber Co., Kansas City, Mo. t

Walter Robison, Vice-Presidedt Pickering Lumber Co., Kansas City, Mo.

Manufacturers

W. T. Virgin, Vice-President, Clover Valley Lumber Co., San Francisco, was also ,a member of the California delegation.

Orcton Mgr. Portland Officc Lor Algclcr, Celllornla, undsr Act'of Much t, tAlg

Subrcription Price, $2.1X) pcr Ycer Single Copier, 25 centr cach.

LOS ANGELES, CAL, MAY I, 1925

Assothe "Consulting Com-

California White and Sugar Pine ciation delegation at the meeting of

GREEN CLEARS

The expression "Old-growth Yellow Fir" is considerably overworked and misused today in selling Fit Clears. As a matter of fact, not over ten to fifteen per cent of the Clear Fir lumber produced is of the true, soft, old-growth Yellow Fir Variety. For this reason great care must be taken in segregating Clears accord' ing to the purpose for which they are best suited.

'We have made a practice for some time past of putting all hard, coarse, or red Fir Clears into car material and worked Uppers reserying the old-growth Fir for Finish and special stock, which requires softness of texture and easy "workability."

Publicity for Pace Makers

Bg Jacft Dionne

f used to know a lumberman, who buitt up a big business, established a large fortune, and died.

He never advertised, never believed in advertising, could not see where advertising w-ould-h-elp his business, and like many others, f tri"ea in vain to convert hi* to ttt" advertising idea. He died and went to-his reward without changing his mind.

He left his busin-ess in -charge of his son. The son was much like the father in gen- eral ty-pe, and_ it could have been expected that he would follow his father's thoughts- on the subject of advertising.

And, to show that you can't-judge-humans that way, he has done just the opposite. IIe runs the same business that tiis father ran, and he cbnsiders that "tiy a.y *ttbiu ".rt gges- down without some attractive advertising having gone out to the- worid in behalf of his firm and his business, as a day wasted.

His Dad wouldn't e-ven tuy the _space. The son hires a man to do nothing else but l_"*1", his..publility, and write-his advertising. And the son is just as iully-Sonvincel that advertising is an absolute essential in the operation of the lumber busiiess, as the tather was convinced of its needlessness. Thus has time, and business deveiopment. changed the character of a particular lumber concern.

And the younger man is making fully as much of a success of the business as his father did, from a financial standpoint, and much more of a success viewed from other vantage points. The concern is an infinitely greater service-giving machine than it used !o b.". -It is just as. soundly conservative isi-teverwas,but-much'moreactiveinapply- ing itself to the affairs of the building trade than the faiher ever dreamed of makirii it.

The answer simply is that times have changed, business has changed, the lumber and building.industty has-changed, the public h-as come to know and deirand and appre- ciate better things in the line of lumber-service than it used to, and the business c'oirai tions that made the father rich, would not do so today, if the father were starting now.

Which goe-s to prove once again that it is every man's job to improve on the way his father used to do, and to raise a family or an organizition whoie aim and objeit it will be to still farther advance when they, in turn, tike HIS place. It is the vitat ind ess-ential law of progress, built on the rock-ribbed truth, that meri never stand still. They either advance, or they go back.

F.ot, as _a great publicity -man has truly said, in this day and age the only man who doesn't need advertising ic-the one-who thinks nothing, siys nothi-ng, does nothing, has nothing, sells nothing, and buys nothing. All the otheis neld it.

Because it isn't what a concern IS that is going to make or break it; it's what people think and say about it that settles the matter for better or worse.

For advertisements, properly done, are filled with wisdom, information, human interest, heart throbs, hopes, joys, ambitions, tastes, needs, and desires

Advertising was not so long.ago, a curiosity.

Today, advertising is genuine literature, real art, splendid achievement.

And it will grow greater, more appreciated, more useful, and more used, as time goes on.

Dr. Chew Addresses I{p; Hoo

CIub No.9

-9t. Ng Poon_Chew, editor and scholar, was the Speaker 9f the Day, at the regular meeting of Hoo Hoo Club'No. 9, held at the Palace Hotel on Thuisday, April 23. His sub- ject was the "Educational Evolution in China." Dr. Chew discussed in detail the old system of education which has been abolished. Under the oid system, he said; the Chineie language contained too many dialects; the language was entirely too complicated containing over 30,000 ihaiacters, and although the children attend school from 4:30 a.m. to 8:30 p.m. six days a week, it took them years to learn the language- _He stated that about six yeais ago, a National Board of Education was appointed, and since that date their educational system his made'remarkable progress. At the present time, he said that under the new iystem a universal dialect is being spoken in the various prbvinces, the language h-as been simplified and now contains only 50O characters, and a new alphabet of 39 letters is in us.e. Under their _new system, he stated that in one generation they would be speaking a universal language ln China. D;. Chew said that the Chinese Governmint had more students studying abroad than any other nation in the world, at the present time-over 20,000 students are studying in other countries, and 3000 are studying in the United States. The Chinese education of today, he stated is based on modern ideas and the study of English is required in all Chinese educational institutions, also that the Chinese Government expect great things from the results of the new system of education now in use in China.

Dr. Chew's address was greatly enjoyed by the Club members. Dr. Chew is the founder of the first Chinese newspaper in the United States, being first published in San Francisco over twenty-six years ago. He is also a graduate of the University of Pittsburgh, where he received

his Doctor's degree.

Chas. Dodge was the Chairman of the Day. There was an excellent musical entertainment given 6y the MisSes, Hamel and White.

President Rod Hendrickson presided over the business session. Chas. Bird of Stockton was present at the meeting ?gq -gaye an interesting talk on the passing of the $3,000; 000.00 Bond Issue in- the recent Stocktdn city election which will be used for the deep sea channel ionnectins Stockton with San Francisco B-ay, which will make thi City of -Stockton one of the world's sea ports. Mr. Bird stated-that 7l per cent of the total vote was cast, and the votes for the bond issue number ll,D2, with only 937 being cast against the bond issue.

Professor Emanual Fritz spoke on "American Forest Week." Vicegerent Snark J. Walter Kelly announced that the next Bay District Concat will be held-at San Francisco ol ryIaI 14, also that Snark of the lJniverse, James H. Allen of St. Louis, would be a San Francisco visitor during the early part of May.

R. A. Hiscox will be Chairman of the next meeting, and Ted Lerch will be Chairman of the last meeting in-iVlay.

Qolbeer & Carson Lumber Company

/ Opening Los Angeles Offices

y'fn. Southern California dealers will be interested to l know that Dolbeer & Carson Lumber Company is openinc a Los Angeles sales office, having appointed Mr.'R. El. Seward, favorably known to many of the Southern dealers, its representative in the Santa Barbara, Los Angeles and San Diego territories.

Mr. Seward has just returned to Los Angeles from the North, having spent the past two weeks at lhe Company,s mill at Eureka and main office at San Francisco. Dinnite location of Los Angeles office will be announced later.

Authorities Giae Str on g Reasons.for Using Redwood for Siding==

The United States Forest Products Laboratory, Madison, Wisconsin, says in the Publication, "Commercially ImPortant Trees of the United States,"

Member Mills:

Alblon Lumber Company

Caepar Lumber Company

Dolbeer & Careon Lumber Co.

Glen Blatr Redwood Co.

Hammond Lumber ComPanY

J. R. Hantfy Company

Ilobbe' TYall & Company

Holmee Bureta Lumber Co.

Ilttle Rlver Redwood Co.

Mendoclno Lumber Co.

Northweetern Redwood Co.

Redwood Manufacturers Co.

The Paclfic Lumber Co.

Unlon Lumber Company

"Redwood (sequoia sempervirens). This is a very soft, light, straight-grained softwood of great size and durability. Redwood is the strongest in proportion to its weight of any wood so far tested by the U. S. Forest Service. Redwood ranks close to longleaf pine in resistance to end-crushing.

"Redwood finds its largest use in general building, and especially for siding and shingles, where its great durability is especially desirable. Redwood is also much used for millwork because of its

comparative freedom from swelling and shrinking with atmospheric changes, after it is once thoroughly seasoned. Redwood is not resinous and does not burn easily."

Likewise the American School of Correspondence commends Redwood in the publication, "Cyclopedia of Architecture, Chemistry and Building," Volume 2, Page 20,

"Redwood has been used extensively in the West for outside finish, shingles, and clapboards. Its resistance to fire is remarkable, which makes it valuable for the exterior of dwellings."

IJse such authorities as these to support your sales talks on Redwood. You are assuring steady profits through constant resales to satisfied customers.

Sacramento Club Meeting

The Sacramento Valley Lumbermen's Club met Satur- day, April 18th, at Sacrimento.

IState Forester M. _F. f3tt, the principal speaker, gave a most interesting talk of Forestry iconomics.

State Assemblyman Herbert l\{cDowell of Fresno, told the club about several bills before the legislature that s'hould they have pa99ed, would have had a lecided effect upon industry. A bill to raise compensation would have adhed eight or ten million dollars to the cost of carrying on industry, said Mr. McDowell.

Mr. Brockman of the Lumbermen's Reciorocal Association, Workmen's Compensation Insurance, ^for Lumb.ermen. explained the plan of Lumbermen,s Reciprocal Association, relative to Lumbermen carrying their cbmpensation insurance.

President -Ct1p*".t, will name a committee to investigate Lumbermen's Reciprocal Insurance.

TuyiSg h3ck to the main topic of the meeting, ,,Forestry," .Mr. Pratt _gave some very interesting figiies and facts which should be fully appreiiated by eviry"citizen ol the state, and especially those-figures relating to forest fires.

The members of the Sacramento Valley tl,tb a.. going to enlighten their respective communitiis through *ttrei-r local pre^ss and otherwise, during Forestry week,'April 27 to May 3, of the destructive carJlessness on the oart^of the peo.ple. and urge the smokers and campers to ^be careful while in the forests.

Mr. Pratt gave much other interesting information re-

garding production and consumption, water conservation, recreation travel and timber resources.

Attendance of meeting April 18th, at Hotel Senator:

A. J. Miller, Spaulding Loeging Co..... ......San Francisco

W._E.!.qyv, Midvalley Lumbe; Co..... ..Galt,

_E.T._Bo!iC, Auburn Ibr. Co.. .......Auburn,

E. S= UcBride, Davis Lbr. Co.. Davis,

L. H._Dresser, Superior Lbr. & Fuel Co.. .Sacramento,

J. C. Butler, Sacramento Lbr. Co.. Sacramento.

L. W. Heringer, Sacramento Lbr. Co..... .Sacramento.

H. M. Isenhower.. .Sacrarnento,

p._S. G1ay, Shasta Lbr. Co..... ....Marysville, Walter Baker, Hendrickson Lbr. Co..... ......S n Francisco

O. L. Russum, Chas. McCormick Lbr. Co.. ...San Francisco

J. M. Montgomery, Silver Falls Lbr. Co.. Stockton. Philo K. Holland, Western Lbr. Co.. Sacramento.

W. H. Miller, Knox Lbr. Co.. ....Sacramento.

J. W. Jackson, Western Lbr. Co.. .......Sacramento.

L. E. Healey, J. R. Hanify Co... ..Sacramento,

G. H. Young, The Calif. Door Co.. ....Folsom.

G. R. Bliecker, Eagle Lumber Co..... ....Sacramento,

W. B. Dearborn, Loomis Lbr. Co.. Loomis,

A. M. Charter, Sterling Lbr. Co.. ....Roseville,

C. D. Le Master ..Sacramento.

M. B. Pratt, State Forester...... .Sacramento, Herbert M. McDowell, Assembly .....Fresno,

E. J. Brockmann, Lumbermen's Recip. Assn....San Francisco,

G. L. Camdon, General Supply Co..... ......Fairoaks,

W. M. Casey, Redwood Mfr's Co..... ......Pittsburg,

J. P. Brewer, Redwood Mfr's Co.. ..PittsburE,

R. E. Tracy, Friend & Terry Lbr. Co.. ....Sacramento,

O. H. Mill-er, Knox Lbr. C-o.. Sacramento,

R. N. Ransom, Friend & Terry Lbr. Co.. .Sacramento, Curtis Cutter, Cutter Mill & Lumber Co..........Sacramento,

Ed. Norton, Cutter Mill & Lumber Co..... Saciamento,

\ME TAKE PRIDE IN OUR H^A.RD\MOODS

LIKE OUR CHILDREN-We want them to show class.

-To be dependable.

-To give satisfaction.

WHEN WE SEND them out in the world

-We want them to stand on their own.

-To please you.

-To make you say:-

"WE LIKE COOPER'S HARDWOODS-COME AGAIN"

COOPER LUMBER CO.

When Mirabeau first saw Danton, he said: "That man will go far-he believes every word he says."

'We're that way.

'W'e believe we can serve the lumber trade of California with their lumber and shingles, in such a manner that a dealer helps himself by trading with us.

'We believe firmly in our goods and our service. 'We try to deliver both.

And we hope, like Danton, to go far.

Orange County Club Meets

The Orange County Lumbermen's Club held its regular monthly meeting on April 23rd, at Fullerton, with President Lake in charge of the meeting, and with forty members and guests in attendance.

IThe main subject for discussion was "Hardwood Flooring," and there wer'e a number of hardwood men, from Los

CALIFORNIA

IWTI ITE& SUOAR

qERVICE and quality are a$ur€d you hce. All \.' grader and rizes of choice, run-curd Cdifornia Sugar Pine in rtock for immediate delivery. Your order ir never too emall for our bat ettention. Stocks moving very freely and advire your pLacing orden now. Write, wire or tphone at any time.

MADIRA SUGAR PINE C(}.

MADERA, CALTFORNLA

REDlvOOD

Angeles, at the meeting, some of whom were heard from on the subject.

C. W. Pinkerton, President of the State Retail Association, spoke briefly on the work being accomplished by his organlzatlon.

Those present were:

A. J. Kelley, Brown & Dauser Co..... .....Fullerton

S. E. Tingley, Tustin Lumber Co..... .Tustin

H. A. Lake, Garden Grove Lumber Co... .....Garden Grove

D. H. Stutzman, E. J. Stanton & Son. ..Los Angeles

Frank J. Connolly, Western Hardwood Lbr. Co.......Los Angeles

O. H. Barr, Barr Lumber Co..... .Santa Ana

W. R. McWilliams, Gibbs Lumber Co... ...Fullerton

C. E. Hinkle ..Fullerton

A. E. Clark, Gibbs Lumber Co... ....Anaheim

C. L. McGill, Brown & Dauser Co..... ....La Habra

W. V. Whitson, Whitson Lumber Co.. .. .. ..Santa Ana

J. L. Ott, E. K. Wood Lumber Co..... ...,Santa Ana

W. W. Harvey.... i. . ...Anaheim

John W. Smith, J. W. Smith Lumber Co..... ....La Habra

H. B. Van Dien.. ..Santa Ana

Herman Loehr, Gibson Lumber Co...., ....Anaheim

F. M. Connelly, Woodhead Lumber Co..... ..,.Los Angeles

D. Woodhead, Woodhead Lumber Co..... ....Los Angeles

C. W. Pinkerton, Whittier Lumber Co..... ..Whittier

John H. Strickland, Gibson Lumber Co..... .......Fullerton

C. H. Chapman... ... ...Santa Ana

Ernest Ganahl, Ganahl-Grim Lbr. Co.. .....Anaheim

E. Bowers, Adams-Bowers Lbr. Co..... ....Anaheim

R. Nelson. Buena Park Lumber Co..... ..Buena Park

Guy Tyler, Barr Lumber Co..... ....Whittier

Ralph Zinn, Whittier Lumber Co..... ......Whittier

J. A. Christiansen, Barr Lumber Co..... ....Whittier

C, M. Cooper, W. E. Cooper Lumber Co..... ,Los Angeles

R. A. Crippen, W. E. Cooper Lumber Co..... .Los Angeles

F. L. Morgan ..Whittier

G. P. Brown, Hammond Lumber Co..... .....Orange

G. E. Mount, Smith Lumber Co... ....Orange

N. E. Lentz, Barr Lumber Co..... .......Santa Ana

D. E. Liggett, Liggett Lumber Co.. . Santa Ana

F. N. Gibbs, Gibbs Lumber Co... ...Anaheim

H. M. Adams. Adams-Bowers Lumber Co.. . .Anaheim

E. M. Smith, E. M. Smith Lumber Co.. ...Anaheim

W. M. MacDonough, Hammond Lumber Co..,........Los Angeles

R. A. Emison, Santa Ana Lumber Co..... .Santa Ana

L. W. Breiner, Brown & Dauser Co..... ...Fullerton

H. F. Moore. Brown & Dauser Co..... ..Brea

From the House of Quick Shipments

Srn Frencirco O6cc l00ll Hobrrt Building

Her_e ar-e shown -forty million feet of air-dried Redwood uppers from which immediate shipment can be made of siding, finish, battens, mouldings, columns, etc, Redwood Manufacturers Co.

When Big Orders Come in Rush Call Hammond!

Don't pass upbig orders because you're short on stock. Call on Hammond for help. You can draw all the building materials you needto fill any rush orderfrom the tremendous reserve of the Hammond Lumber Company.

Then there are the great facilities of Hammonds' special Mill Work Department always at your disposal.

Hammond Service is utterly complete, efficient, and ABSOLUTELY DEPENDABLE. Use it!

Lumber Salesmen's Club Holds Dinner Dance

JOne of the most enjoyable parties ever held by the Lumber Salesmen's Club of San Francisco. was a dinner dance at Malq_ua_rds on Thujsday evening, April 23. About forty attended the party. During the dinnei hour, several num-bers were render.ed by the -N{arquard Revue,,, which were very much enjoyed._ Dancing continued until midnight. The Arr?ngements Commitlee in charge of the party-inSi"d* Fred Roth, Floyd Elliott, F. Euckley, a"a j. n. Martin.

SACRAMENTO VALLEY LUMBERMEN'S CLUB MEET

The Sacramento Valley Lumbermen's Club held their regular monthly ryeeting at the Senator Hotel, Sacramento, on Saturday, April 18. The week of April 27 to Mav 4'. having been set aside by Presidential - Proclamation ai "American Forest Week,"- the meeting was devoted to the subject- o_f Forestry. M. B. Pratt, Sairamento, State Forester of California, was the speaker of the day. The meeting was largely attended.

ELMORE KING VISITS BAY DISTRICT

Ellmo.re King, King Lumber Co., Bakersfield, was a recent visitor in the Bay District where he spent a few days c.lfling on the lumbei trade and looking over lumbe. ."'"- ditions. Elmore says that the lumber b"usiness in the Kirn lo.unty territoryis showing improvement, but they are able to stand further improvemeni without increasing their over-head.

GEORGE BURNETT VISITS SAN FRANCISCO

_ George Burnett, Burnett Lumber Co., Tulare, was a San Francisco visitor around the middle of the *on[h. }Ie t aa some private business affairs in Burlingame that needed his attention, after which he came into-San Francisco to call on his lumber friends. He says that they have had some fine rains in his section recentiy, which *ill ,ro doubt have a good effect on the lumber business.

EDWARD P. IVORY RETURNS FROM EASTERN TRIP

Edward P. Ivory, in charge of the Trade Extension De- partment, California White and Sugar Pine Manufacturers, Association, San Francisco, has returned after spehding ten weeks in the East on Association business. Mi. Ivori attended 11 Retail Lumbermen's Association Conventioni in the _East, Middle 'West, and Rocky Mountain District, rvhere he discussed the physical characieristics, quality, and tuses of the California White and Sugar Pines.

FOREST SERVICE PERSONNEL CHANGES

S. A. Boulden, Supervisor since l92O of. the Cleveland National Forest, San- Diego, has been selected as head of the San Bernardino National Forest and will make his headquarters at San Bernardino.

Assistant Supervisor J. E. Elliott of the Lassen National Forest with heldquarters at Susanville, has been promoted to the supervisorship of the Cleveland Forest. ttlr. Elliott has been an officer of the U. S. Forest Service for 18 years and is thoroughly f:miliar with all phases of forestry and nre preventton work.

George H. Cecil will continue as forest supervisor of the Angeles National Forest with headquarters in Los Angeles.

We Have Never Failed

t o receive a repeat order hen once we have shipped " Eclipse Brand" Flooring to a custorner.

THERE MUST BE A REASON

FIFE BLDG. SAN FRANCISCO

CHAMBER OF COMMERCE BLDG. SEATTLE LOS ANGELES

Susanville Hoo Hoo Club Hold's First New National Forest Created in Meeting

IHoo-Hoo Club No. 37 held its first monthly meeting at th-e Alpine. Hotel, Susanville, on Monday evening, apr-il 6. The p_rincipal_ speaker of the evening iryas ForJst Sup..- visor W. G. Durbin, who talked on Reforestation. E: B. B_irqringham of the Fruit Growers Supply Co. and Chas. McGowan of the Lassen Lumber & Boi-Cb. also talked on lumber conditions. I. W. Torrence is the President of the Susanville Club.

GEO. B. JOBSON A CALIFORNTA VTSTTOR

George B. Jobson, Gauley River Lumber Corporation, Maryland, dealers in Hardwoods and White Pine, was a recent San Francisco visitor where he spent a few days calling on the California White and Sugar Pine trade. In. speaking of lumber conditions in the East, he states that the Hardwood and White Pine market has not been verv active _since March, although they enjoyed a good demand from October to the later part of February. However, he says that they are looking for an early improvement in the market. He left for the East, via the Inland Empire, where he expects to spend a few days.

W. P. COLES LOOKS OVER CALIFORNIA MARKET

W. P. Coles, representative of the Arkansas Oak Flooring Company, Pine Bluff, Arkansas, has been a California visitor where he has been looking over the hardwood mar- ket. He was a visitor in the Los Angeles and San Francisco Bay District: While in San Francisco, Mr. Coles was present at the meeting of Hoo Hoo Club No. 9 on Ap:il23.

California

Eastern division of Angeles Forest Becomes San Bernardino National Forest

Secretary of Agriculture Jardine has approved, subject to presidential assent and proclamation, the division of the present Angeles National Forest into two units and the creation out of the eastern or San Bernardino division, of a new Federal forest to be known as the San Bernardino National Forest, according to report from the California district headquarters of the United States Forest Service in San Francisco.

This action, states District Forester Paul G. Redington, is in line with the findings and recomm,endations of the Board of Fire Review which last November made a detailed investigation of the forest protection problems in the Government forests of South,ern California. Better administration and fire protection are the main purposes of this new adjustment of national forest areas which comprise one of the most intensively used mountain recreation regions in the United States.

The Lytle Creek drainage will be the boundary between the new San Bernardino National Forest and the Angeles National Forest. The Saugus district of the Santa Barbara National Forest has also been added to the Angeles so that practically all Federal forest lands in Los Angeles County will be unde.r the jurisdiction of one IJ. S. Forest Service officer.

FIGURED GUM DOORS

and interior trim

The most popular of all hardwoods for residences, and apartments.

At a slight additional cost over softwood your customer can have a full interior of this popular finieh and think of thc additional beauty and increaged valuc from a renting or selling standpoint.

"Neenadoors" made in a wide varicty of atyles adapted to homes, apartmente, schools, hotels, hoapitals or office buildings.

'We manufacture veneered doors in all the hardwoods, such as gum, oak, mahogany and walnut, in a wide variety of styles adapted to homes, apartments, schools, hotels, hospitals, and office buildinge.

Wearestill mahing the same " grand prize" Philippine Mahogany doors f hat ue tnade ten years ago.

Pacific Door and Sash Company

The International Jury of Awards was right.

Los Angeles

lnquirier rolicitcdUnlimited capacitySuporior rervicr Cargo and Rail Shipmentr

Old Growth CleanGrcen or Kiln Dried Special Cutting Ordcrr-TimbereBoarde and Dimcnrion.

lff Square Pack, Wire-ticd LathMenufacturcd to Strict SpccificationrErpccially for Californie Trede.

.JK L D'' BRAND

"Philippine Mahogany"

For your protection we brand the end of every board manufactured in the Philippine Islands from our own timber in our up-to-date Band Mills.

Sold by responsible dealers all over the United States.

Take no substitutes.

-That's why the Hipolito Screen Doors and 'Window Screens are the choice of particular contractors.

They realize future business depends on how their present jobs stand up. The test of years has proven Hipolito quality.

Ask about our proposition for lumber dealersremember Hipolito Window Screens and Screen Doors can be supplied any dealer an5rwhere at a price he can make money on.

-good screen doors are built to stand this

Color Helps Sell Buildings

It is much easier to sell a house design with a colored perspective to work from, than it is to sell the same house from a material list.

It is much easier to sell a house that has been painted with proper colors, than to sell one that has never been rightly painted.

Color plays a tremendously important part in our every day existence.

We generally think in terms of color, to a much greater extent than occurs to us.

Color produces emotion.

Emotions produce motion and action.

To produce the proper emotions, use the proper colors.

For instance: when a man has no pep, they say he is colorless; when he's mad, they say he sees red; when h'e's a coward they call him yellow; when he's straight and fair they say he's white; when he's loyal, they say he's true blue; when he's unintelligent, they say he's green; when things are gloomy, we say they look black; and all because the mind thinks faster in color than any other way.

That is the reason why it is easy to sell paint at the time the material for the building is sold.

WORSHIPPING MOLOCH

We like to believe that this is a civilized age. We pity the ancients who so ignorantly worshipped and made sacrifices to a fire god. "We wouldn't worship Moloch. no sir ! Why, he's not a god, but a servant." A gas-cock is turned and the'god is sent slinking back to his dungeon, powerless. A match is struck, the god is called forth out of the unknown and then contemptuously tossed on the ground to sputter out in futile impotence.

But with equal contempt,-a contempt born of ignorance,-"civilized" man will call forth the fire god in the woods on a hot dry summer day and then toss him into inflammable brush and needles along a forest road-side, or leave him slinking among the embers of a neglected camp fire. Then he is not powerless. He becomes the roaring fiend the ancients believed him to be, destroying our forest wealth and scenic beauty.

Fifty thousand forest fires a year with losses running into many millions of dollars is America's annual offering to Moloch. The sacrifices of the ancients were a mere pitiable trifle compared with the sacrifices of forest wealth we make each year to the insatiable greed of the fire god.

Are you one of Moloch's votaries ? When you are on a vacation do you ever leave that one fatal spark on his altar, in the form of a neglected coal of a camp fire, a glowing cigarette stub or a flaming match carelessly tossed away ? One spark is all it takes to unleash the fury of the god of fire. Are you his servant or his master?

STERLING LUMBER CO. OROVILLE OFFICE ENTERED

The office of the Sterling Lumber Co. at Oroville was burglarized on the mornihg of April 8, when the office safe was blown open and burglars escaped with $470.00 in cash and checks. The safe cracker was evidently an experienced hand, as the heavy door of the safe was blown oft its hinges, a charge of nitro-glycerine being used. The office rvhere the safe stood was also wrecked by the blast.

ON YOUR HARDlY()OD FT()()RIIIG

ORDIRS

And when Woody says "SERVICE" he doesn't mean anything else but.l'

WATCH FOR WOODY'S ADS IN THE CALIFORNIA L U M B E R MERCHANT TELLING JUST WHY AND HOW HIS HARDWOOD F L O O R DEPARTMENT ACHIEVES REAL RESULTS FOR ITS CUSTOMERS.

E. A. GOODRTCH A FORT BRAGG VISITOR IWO ROCKS COMMERCIAL CO. BUILDING NEW

E. A. Goodrich, manager'of the Los Angeles office of /

MILL

the Union Lumber Co., has returned from a short trip toy' The Two Rocks Commercial Co. at Two Rocks are buildthe Company's mill at Fort Bragg. Prior to his departure- ing a new mill that will be operated in connection with for Fort Bragg, he spent a few days at the San Francisco their retail lumber business. Chas. Garrison is the mah-

office attending to business matters.

M. N. SALOMON NO\^/ ASSOCIATED WITH THE WILLIAM SMITH CO.

M. N. Salomon, for the past sixteen years with the Acme Lumber Co. of San Francisco, resigned on April 15 and is now associated with the William Smith Co. of San Francisco. He was connected with the Sales Department of the Acme Lumber Co. On Saturday evening, April 18, the Acme Lumber Co. force, gave a nice dinner party at Marquards in his honor. Jack Johnson, who has been associated with the Acme Lumber Co. for several vears. will succeed Mr. Salomon.

ager of this concern.

ARTHUR C. HAYWARD RETURNS FROM NORTH. WEST TRIP

Arthur C. Hayward, Salinas, purchasing agent for the Homer T. Hayward Lumber Co., has returned from a two weeks' trip to the Northwest where he was a visitor at some of the mills. IIe states that there is a scarcity of some items at the mills and that mill stocks are more or less broken. Mr. Hayward is the son of Mr. Homer T. Hayward.

LARSEN BROTHERS MAKE NEW

TMPROVEMENTS

I1rV Larsen Brothers, the well khown San Leandro retail lumber concern, have recently completed the erection of a modern combined lumber office and shed. Harry Larsen is_ manager of the Larsen Brothers' yard.

J. O. MONTGOMERY SPENDS VACATTON AT CARMEL

J. O. Montgomery, representative of the Silver Falls Timber Co. with headquarters in Stockton, has returned from a few days'visit at Carmel. He went down to spend Easter Sunday with his family who were enjoying a ten days' sojourn at the sea-shore.

PROGRESS LUMBER CO. MOVE TO NEW SITE

The Progress Lumber Co. of Redwood City have moved to their new site. Their new yard will occupy about 17 acres and will consist of a large new planing mill, lumber sheds, and a modern lumber office.

J. L. GANT A CALIFORNIA VISTTOR

J. L. Gant, lumberman of Christ's Church, New Zealand, is on a business trip to San Francisco and other California points, where he has been making a study of lumber conditions. Mr. Gant, who was present at the last meeting of Hoo Hoo Club No. 9, the guest of W. M. Beebe, stated that he was anxious to join the Hoo Hoo Order so the Bay District Nine are arranging to see that Mr. Gant has his tail properly curled before his departure for New Zealand.

G. R. BLEECKER MOVES TO SACRAMENTO

G. R. Bleecker, representative of the Eagle Lumber Co., has closed his San Francisco office and has moved to Sacramento where he will make his headquarters in the future. He states that he can work his territory to better advantage by making Sacramento his headquarters. He expects to be a Bay District visitor at regular intervals when calling on the Bay District and Peninsula trade.

success

war indantaneour.

After oru firrt ennouncemeot regardins thb tup€rior piece of built-in furnitrne (manrfactured and di.tribded erclurively by ur), live dealen throughout Southern California quickly widenced their interclt.

The Anderron Dirappearins Breakfart Set har meny advantagot ovcr any other ret yet put on tte market. It is light' eadly inrtellcd, econornical in co$ ir ttfool proofrtt and viddr a good margin of profit to the retail dealcr.

AND-it b rold only erouth the reailcr.

Iet ur cxplain ouf mcrchrndhing plan, how you cln netcrially add to yorlr ulcr with thir lirn

.W" J. GLASSON PLANING MILL

"rnanufacturers ol doors, sash and interior anodutoth of every ilescri\tion from any kind of utood requiret'

Write for Dealers Propoeition

Anderson Disappearing

U. S. Patent and Others Pending

Mrs. Conner Endorses Brick Advertising Editorial

That this publication has considerable popularity is a generally known fact, and, thot it is as popular among the lumber ladies of the state as amorrg the men, is a fact that is etten more gratifyi.ng. Mr. and Mrs. Fred M. Conner, of Sacramento, "Building Material Merchants Ertraordinaryit are noted for their heen mercbanitising abilityt, and they hazte bee.n hearty boosters for the C, L. M., stnce the first issue, printed in r9zz. The foltowing letter from Mrs, Conner, is in reply to an editoriat by Mr. Dionne, in the last issue, titleil"To The Brick Man the Woril'Advertise' Means'Knock'."

Sacramento, April 17, 1925.

California Lumber Merchant, Los Angeles, Calif.

Dear Mr. Dionne:

I'm writing this to express my appreciation of the article entitled, "To The Brick Man The Word'Advertise' Means'Knock'." I enjoye<i every word of it, and am in perfect accord with its sentiments"

During the three years in which I wrote ads for The Sacramento Lumber Company, I was constantly annoyed-at times enraged, by the unethical and unsportsmenlike advertising published by the Brick Man, and I wonde'red why the lumbermen did not make some effort to at least refute the untruthful and maliciously misleading assertions and "Knosks" that were broadcasted by him anC his ilk f found it decidedly easy to find data with which to brand this type of pubticity with the proper word; but it seemed that I was the only one who was making a protest, and the malicious and unfounded attacks upon wood and wood products "flowed ot forever.,'

Almost any child-school child, can reacl the brick man's a.ds and tell what ails them; and one at all acquainted with Transmission Tables knows that brick houses are NOT "warmer in winter and cooler in summer" than wooden ones; any qne who has traveled through the old mining sections of California and visited the little to\rns ..that used to be," has seen old wooden houses, flumes, etc., that mutely testify to the durability of the material used in their construction, and those of us who have seen the demon of fire destroy a portion of a city know that brick and stone fall before its power even as stucco and wood.

Nearly every advertisement published by certain brick manufacturing establishments is a law breaker, and its perpetrators should be haled before the Federal Trade Commission, if that commission is still functioning, given the lesson in business ethics which they seem to need, an'd forced to adopt the slogan "Truth in Advertising." Why the lumber merchants suffer such intolerable, and outrageous attacks upon their merchandise is a da,rk brown mystery to me, and I rejoice th at one lumber editor has the courage to take up his good strong pen and tell these unfair advertisers the truth about them and their ridiculous methods.

More power to you, and the best of all good wishes from Yours very truly,

ADELINE M. CONNER.

THE LONG,BELL LUMBER COMPANY

R. A. LONG BLDG. Lumbtmcn Sincc I87S KANSAS CITY' MO.

Douslas Fir Lumber and Timbers; Southern Pine Lumber andTimbers; Creosoted Lumber, Timbers, Posts, Poles, Ties, Guard'Rail Posts, Piling; Southern }lardwood Lumber and Timbers; California White Pine Lumber: Sash and Doors; Oak Flooring.

Building Less Than Last Year

With immense and widespread activity in building con- struction,,it does not seem-that the nigh tlae of aEtivity may now be reached. But advance indicitions have pointed now for 3 consecutive months to the fact that igZS i, quite likely to fall short of 1924 in city construction. Reports to the American Contractor from 207 cities bear out the statement above.

January building permits issued in these cities fell 4 per cejrt_from the January, 1921, record. February figures iell o.ff 6 pjr cent, and March figures fell off 16 per cJnt. The three first months of a yeaigo a long way towards deciding how _the whole year will go. This is particularly true because March is generallv t-he peak month of the year.

For 18 Ycan

..CHICKASAW BRAIYD" OAK FL@RING

har beo e rtaadard of Gnde-Qrntity-Manufacture

Manrfecturcd By

And Dirtributcd By

E.

No 9np can predict, of course, that there will not be a big spurt later to_ more than_make. up for the accumulating de"- ficiency for this y.ear. But who wants to stand fortli and predict such a.spurt? Although we are falling behind last year, and possibly are a trifle behind the firstJ months of 1923, still there is much carry-over activity which is now in full swing,-and the industry-is fully occupied and at build- ing costs that tend to shade upward a bit. In the face of general trade conditions that are marked with some hesitancy, it_ is not reasonably to be expected that any great spurt will take place.

- FiS".Tgl from 15 California cities show that in eight cases the building .lras taken a drop, and in the other seien, tha, it has gained.

The figures below show this:

/eacrrrc MANUFAcTURERs co. MovE RETATL

/ The Pacific Manufacturers Co. of Santa Clara have moved their retail yard to their new site which is located 9n._t_!e main higtrway. They are erecting a new office building and lumber sheds. Mr. E. Young-is the manager of 'this vard.

W. D. DUNNING LOOKS OVER SOUTHERN CATIF'ORNIA MARKET

W. D. Dunning, Sales Manager of the Little River Redwood Co., San Francisco, has returned from a ten davs' busiriess trip to Southern California where he was looki-ns over lumber conditions in the Los Angeles and Southeri California markets. He reports that thi market in Southern California is showing an improvement.

When You See

the handsome veneer panels of CALIFORNIA

PINE now coming from the Westwood factory you will say they are the finest stock for panel doors and interior finish.

The figure of the grain is unique and beautiful. There is a delicate softness and an interesting variety in pattern.

CALIFORNIA PINE VENEER comes from the lathe with a surface that requires very little sanding fot a smooth 6nish. For enamel and flat paint as well as for stain and varnish, there is no wood surface superior to CALI' FORNIA PINES.

One-side and two-side stock for interior panelling, partitions, doors-stock for shelving, drawer bottomg, furniture backs-light in weight and will not check.

Snow blindners har brought ruFering to mrny r woodrmen. It ir worrc in the Spring whcn thc run ir high aad bright. Ed. F. Rccb of Merqucttc, Micho toltr how Peul Bunyan got hir rnow glercr.

The fremer were made by Big Olc, thc blagkrmith, out of an old or yoLc and wcrc r pctcct 6t. Into the bowr, thc lcnra wcrc fittcd. Rccb ray. thcrc wcr. rnrolcd glar, but er e nattcr of fect they wcrc rtovc lidr. Thc root kcpt out thc run glrrc end iron war ar good er glar to Prulfor Paul Bunyrn could rcc throu3h anything.

Los Angeles Hoo Hoo Frolic With Harry Hanson

"Handsome lfarry" Hanson, of the California Panel & V-eneer Company, Los Angeles, rvas chairman at the April 23rd meeting of the Los Angeles Hoo Hoo Club.

The meeting had been announced as something special i" t.\ way of fun, "no speeches, and a good timJguaran- teed."

About sixty of the boys and a few guests were in attend-arce,_and right from the opening gong, Harry "did his stuff" and kept the meeting in an uproar.

After Lorne S. I\Ieyer and R. Mulholland had been awarded the two attendance prizes. Harry announced the opening of the seventeen contests, with prizes in each {i"i..igl, and with Parson Simpkin, Herman Rosenberg and Phil Hart as impartial judges.

This part of the program resulted as follows: No. 1. Tallest lJoo IIoo, won by J. W. Miller. No. 2. Shortest Hoo Hoo, won-bv H. Wehlast. No. 3. Tallest Man. won by Leslie Lynch. No. 4. Leanest Hoo Hoo, -won by Parson Simpkin. No. 5. Fattest Hoo Hoo, won by E. Stefianson. No. 6. Handsomest Hoo Hoo, won by B. W. Bookstaver.

No. 7. Homliest Hoo lloo, won by Harvey Bowles. No. 8. Rowdiest Hoo Hoo, won by Clint Laughlin. No. 9. Biggest Feet, won by A. Beckstrom. No. 10. Loudest Shirt, won bi' Jim Cline. No. 11. Dirtiest Shirt. won bv Clifi Estes. No. 12. Sheik. won by Berne Barker. No. 13. Best Singer, won by Jack Ellis.

No. 14. Oldest Hoo Hoo. won bv Rollin Brown.

No. 15. Youngest Hoo Hoo, won by Gene DeArmond.

_\r. 19. Most Dignified, won by Frid Golding.

No. 17. Baldest, won by W. W. Wilkinson.

No. 18. Most Children, won by J. W. Miller.

Brother Miller carried away two prizes, the first one for being the tallest Hoo Hoo in the room, and then the last one, when he announced the Dossession of seven fine children.

The Parson was on hand, havine iust returned from a thirteen thousand mile jaunt o,rer IhL country, in the interests of the Order, and he spoke to the meeting for a short time, on the non-payment of dues. The ?arson warned the boys that all delinquent members would be dropped from the lists, after the quota of 9999 members had been reached.

The meeting adjourned after a short discussion on the coming Lumbermen's Stag Party, May First.

Snark J. H. Allen to Visit California

1.. Walter Kelly, Vicegerent Snark of the Bay District, is in .receipt -of a letter from Secretary-Treasurer Henry R. Isherwood, advising that Snark of ihe Universe J. Fi. Allen of St. Louis, is on a tour of the western statei and r,vill arrive in San Francisco the first part of May. Mr. Kelly plans to have a meeting of the Bay Distriit HooHoo during Snark Allen's visit in San Fiancisco. and as soon- as _the day is definitely set for his arrival, he plans to notify the Bay District members so that everybody will have an opportunity to meet Mr. Allen.

.

'J'O give real 3ervtce takee a large wcll balanced rtock of hardwoodg.

Dry Kilnr

GET GOOD GOODS FROM GOLDING WHENI YOU WANT CKUI ACTION

Prompt Delivery

Added equipment now enables us to guarantee full shipments of Perfection Brand Oak Flooring upon receiPt of order.

The demand for Perfection has increased so rapidly that for the past season we have been scarcely able to lreep up with this demand.

This growing popularity of Perfection can only be due to the perfect matching, uniform grading, and our national advertising in the leading home magazines.

We have some attractive folders and a new beautifully illustrated book which we will supply for distribution among prospective home builders. Ask for samples and full information.

CALIFORNIA'S FOREST EXPERIMENT STATION

The failure to secure the necessary funds from Congress this.pasj.session p_revents the Secretary of Agriculture jrom establishing the California Forest ExperimJnt Station au- thorized by.Senator_Johnson's bill. A general impressioh has,arisen that the Johnson Bill permits-the establishment of tlre experiment station this year, but this is not the case.

The bill did not remove the bbstacle that has continuallv p_revented the Secretary of Agriculture from providing California's -pine and redwood iegions with adequate fa-- cilities for forest investigation ; tlat is, lack of funds. Whether the necessary funds will be provided next vear rvill, of course, largely depend upon public interest in the matter; for a specific appropriation or specific addition to the Department of Agriculture budget will be needful.

Both Sides Dry Simulaneously

FlooingDoesNotCup

This featue of our oak lumber drying is one of the advanced methods which account for the invariably mirror-smooth eurlaces in SUPERIOR BRAND OAK FLOORING

nAmerica's Finefi"

It is actomplished by cutting our flooring stripe to the proper thickneas WHILE GREEN. We do not resaw dry boarde at any stage. Thus both eides ol the r,tip dw equally on the yard and in the kiln. There is no tendency for oni side to dry more rapidly than the other.

Complete details oI this procese and other lactors responsible lor Superio-r Brand'8 actual superiority are intereetingly set ionh in our epecial book tor dealera, which may be had lor thl asking. Write for your copy today, as well as lor quotations on correct oak [oorrllg requtre@eot8.

SUPERIOR OAK FLOORING COMPANY

Heletna, Atkansas

Pacifrc Coul Rcowntoflu

R.A. BROWN,6fi6 CuGt Avcnue,LoeAngelo

WIvL BEEBE. 259 Fint Nat,t BanL Bldg,, San Francigco

ANNUAL

MAY 14, 1925

SPRING CONCATENATION

BAY DISTRICT HOO-HOO COMMERCIAL CLUB

MERCHANTS EXCHANGE BUILDING

SAN FRANCISCO

DINNER AT Z:00 p.M.

Ed. Chamberlin and Frank O,Connor, the livest Entertainment Committee on earth, have arranged for a .Super-Orpheum program. A big class of Rittens wrll be on hand to do their stuff. Vicegerent Snark J. Walter Kelly and the Nine promise i lot of new stunts and plan to make this a Monster Concatenation. DON'T F'ORGET THE DATE-BE THERE. A BIG TIME FOR EVERYBODY.

More Lost Cats

The Los Angeles Hoo-Hoo Club does not like to lose track of their members.

A list of lost Cats was printed in these columns recently, resulting in the locating of a humber of good membeil who had failed to notift Secretary Wickers-ham that they had moved.

Here are a few more. Secretary ..Wick,,, and his able assistant, Miss Freeman, would liki very much to have the present address of these fellows.

George W. Briody.

G. C. Davis.

W. A. Gerrv.

Fred Siefe*.

D. E. Thompson.

H. W. Kanne.

C. E. Rathbone.

R. M. Smith.

J. S. Murphy..

BELLINGHAM MILL FIRE CAUSES BIG DAMAGE

Fire which did damage estimated in the neighborhood of $250,000 and which destroyed 3,000,000 feet of lumber, the planing mill, dry kiln, offices and a portion of the docks of the Puget Sound Saw Mills and Shingle Company, started about 3:30 o'clock on the morning of April 11 and engaged the efforts of the entire fire department of the city before it rvas pronounced under control. The loss is covered by. lnsurance.

Oah Flooring With a Petsonality

(Narne on Evcry Bundlc)

$ *d t- tf .$,

Central California Lumbermen's Club Meet at Tracy

The Central California Lumbermen's Club met at Tracy on Laturd_ay, April 11, when they were the guests of the retail lumber dealers of Tracy. The luncheon-and meeting was held at the Tracy Lions Club Home. An excelleni home cooked dinner was served.

President W. H. Falconbury presided at the meeting. On calling the meeting to order, he called on H. M. Schau& of the Tracy Lumber Co. and Georse Good of the Good Lumber Co., who welcomed the visiiors to Tracv. Treasurer I-ester Elliott read the financial report on the loint Lumbermen's Meeting that was held at- Stockton.

President Falconbury announced that the business of the meeting would be the continuation of the discussion on the "Code of Ethics," which was also taken up at the March meeting of the Club. President Falconbury called on everybody present to express their views and-suggestions on the matter and many interesting and instructive points r,vere brought out in the discussion. At the conclusion of the discussion, President Falconbury announced that the Dealers of the City of Stockton would draft a .,Code of Ethics" to_b_e -presented qt the May meeting for adoption.

Earl E. White, of the California Door Co.l Oakland. was unanimously elected a member of the Club. It was voted Lo^hgld the_May meeting at Stockton, when the subject "Credits and Collections'i will be given consideration and George Ground will lead the discussion. In bringing the meeting to a close, President Falconbury thanked Ihelealers of Tracy for the fine dinner and for iheir generous hos-

pitality in inviting the Club to Tracy; also he paid the ladies rvho prepared the fine meal a very fine compliment. Those who attended the meeting were:

George Good, Good Lumber Co., Tracy.

H. M. Schauer, Tracy Lumber Co.. Tiacv.

W. H. Falconbury, Falconbury Lumber eo., Stockton.

lesteJ E lliott, Valley Lumber Co., Lodi.

Jim Farley, Pacific Lumber Co.. Stockton.

p. _M._Cqsey,__Redwood Manufacturers Company, Pittsburg.

R. P. Fuller, Home Lumber Co., Manteca.

Bobert Inglis, San Joaquin Lumber Co., Stockton.

B. A. Nixon. Nixon Lumber Co.. Lockford.

H. C. Henry, Booth-Ketly Lumber Co., Modesto.

Geo_lge Ground, Modesto Lumber Co.,' Modesto.

G. W. Merwin, Newman Lumber Co..'Newman.

Tracy McPhearson, Escalon Lumber Co.. Escalon.

O. L. _Euss.um, Chas. R. McCormick Lumber Co., Stockton. Chas. Morehead. Irwin Lumber Co.. Escalon.

H. S. Fuller, Fulter Lumber Co..'Lodi.

R. F. Hammatt, California Redwood Association, San Francisco.

J. E. Martin, "California Lumber Merchant," San Francisco.

B. J. BOORMAN CALLS ON THE VALLEY TRADE

B. J. Boorman, Boorman Lumber Co., Oakland. and former President of the Western Retail Lumbermen's Association, was a recent visitor in the San Joaquin Valley ylherg he was calling on his many retail lumbermen friendi. Mr. Boorman was just taking i fe* days off from business to pay his friends a visit and to look over conditions in the Valley sections.

"Acknowledging receipt of your check for a dividend, amounting to a little ovet 35'/o o! oyr premium, and we -understand that there will be inother dividend later, as well as an additional refund.

We are very much pleased with this saving, as well as the minner in which our claims have been handled."-D. J. Cahill

"We have received your dividend check to be applied on our 1924 busi4ess. In going over our Ub'ot " we find that this represents a return of about S5/o, aid we now.believe that the refund is not al-! conversation. Yorir service has been satisfactory."

-H. L. Rosenberg.

"We wish to acknowledge receipt of your dividend on premium accrued ior t924, on the policies of the Pibneer Lumber Company and the Plastoid Products Inc.

"Thanking you for received from you in all matters pertaining to this."-Orville L. Routt

"Acceot our thanks for your-dividend check. received this morning. It is in excess of what we expected, and this brings the net cost below all previous experrences. Don't hesitate to call on us for refer611s6s."-prnest W Gould.

"We are in receiPt of vour dividend voucher ind are surprised to find that this amounted to 3lok of the Premiruns. We consider this a very liberal dividend and can say that Your company has carried out everv demand made on thern."-H. C' Nelson.

the close attention we have

C()MPENSATION INSURANCE FOR

LOS ANGELES SAN FRANCISCO HOUSTON, TEX.

|plQ<ql LUMBERMEN'S RECIPROCAL ASSN.

"Acknowledging receipt of dividend check, and as this refund ieflicts a ZOTI; savings on our premium, it is needless to say thit we are very well satisfied with the showing."-\i1y'. E. Schnabel.

"We acknowledge receipt of dividend check representin s. 30% of our premium, and we also acknowleds-e receipt of notiie of reduction in rates, amounting-to a further saving of. l5/o. This prompt service his more than fulfiIled your promises to ss."-Q. E. Stanton.

TEISFHOXE 1d3

Describes California Pine

A recent bulletin, from the Southern California offices of the Millwork Institute of California, gives "ott. l."ry comprehensive information regarding California Sugar Ping, describing its various charicterisiics, etc.

This is one of a series of educational bulletins being sent out by the Institute, to Architects and Contractors. alf over the state.

_.This particular issue had this to say, regarding Sugar rlne:

grain raising and shrinking. Cuts readily with or across the grain. _Easy to-nail and holds nails fiimly.

"Figure: Practicdly none. Only a slight contrast in color ot spnng and summer growth.

Painter's Finish: Exiellent for oil and paint finishes. Being_light in color it requires less materiil to obtain i go_o_d finish than the darkef and more porous woods.

frl{" Na1rgg-: Sugar Pine and California Sugar pine.

Habitat: California and Oreson.

Texture: Soft, easily workeii, does not tear nor chip in milling.

Grain: Uniform, close and even.

Sawing: Plain sawn-not quartered nor vertical grain.

_C_919r-: Sapwood-white. Heartwood-light brow-n.

Weight: 2/2 potnds to the board foot.

- Strength: More than ample for all purposes enumerated herein.

_ Thicknesse1z l_, l/4, lrf,,2,2tl, g inches. (Bulletin No. I gives Finish Sizes.)

Widths: 4,.6,8, lO, 12 inches. Wider material may be had for special purposes. (See Bulletin No. I for Finish Sizes.)

Lengths: 8 to 16 feet.

Supply: The present stand with the annual reproduction, assures a good supply for many years to come.

Characteristics: Free from excess warping, checking,

IJses: Sash, doors, screens, blinds. drainboards. cuDboands, fixtur.es, interior finish, siding and pattern himbeli. Veneers: "Rotary" veneers for -panelS and ..sawn" veneers for stiles and rails. Minimuni thickness of rotary veneers is /g inch.

SUGAR PINE is an ideal milling lumber, coming from the machines with clean cut edges] smooth surfacZs ana sharp profiles. Of the many pinEs, SUGAR PINE is itre largest-averaging 4 to 5 feeCin diameter and 1S0 to IZS f-eet in height. This great growth makes possible the pro_ duction of exceptionally wide and thick trimber. Botahc_ ally, Sugar Pine is a true White pine and has most of the important qualities of the'.Eastern \4thite" or ,,Cork pine."

ARTHUR D. KrNG S,)*ro$$"rl,y LEAVE FoR

Arthur. D. King, President of the King Lumber Co., lJakersheld, accompanied by his wife and taughter, have lett on 39 -eight months' trip to Europe. While in Ensland, they wlll-be the_guests of their married daughter w[o re_ srdes at Essex, England. OUR THANKS!

J To tho". who havc always -"dol.o, i"' tt'iiiii;;;f ;;t".'" *-lWe pledge loval aervice.

{To thoec who took the hint and) {elected us their source of eupply}pid we make good} (starting f925. - -----'t-"

ARIZONA CLUB TO CONVENE AT NOGALES

The Lumbermen's Club of Arizona will hold the Annual Convention this year at Nogales, May 15th and 16th l

A splendid program is being arranged by President H. S. Corbett and Secretary Wm. Killan.

VALLEY GOLFERS TAKE NOTICE

Farl Eyman, Western Lumber Co., Reedley, and Roger O'Ifara, San Joaquin Valley representative of the Redv'ood Manufacturers Company, were recently seen doing "their stuff" on the golf links at Reedley. Roger, who shoots a mean game of gol{, is out with a chailenge to any lumberman in the Valley. After he cleans np down there, Roger expects to give the lumbermen golfer- in the Bay District the "once over."

F. C. SMITH A CALIFORNIA VISITOR

F. C. Smith, sales manager of the Peninsula Lumber Co., Portland, was a recent San Francisco visitor where he spent several days calling on the lumber trade and making a survey of lumber conditions in the state. He states that there has been a very large local demand for lumber in the City of Portland during the past several months, also that conditions throughout the Middle West and Eastern States are more active and showing considerable improvement.

W. O. MASHEK AND FAMILY IN AUTOMOBILE ACCIDENT

W. O. Mashek, Offrce Manager of the Kewin Lumber Co., Nfodesto, together with his wife and four children, Are recovering nicely from a recent automobile accident when their machine over-turned. Mr. Mashek received several cuts and bruises on the head and hands while his rvife suffered a broken shoulder blade. The children were unhurt.

i MR.AND MRS. FRANK WELI-S CELEBRATE / TWENTIETH ANNIVERSARY

V Mr. and Mrs. Frank Wells were the recipients of many congratulations from their many friends throughout the state at the recent celebration of their twentieth wedding anniversary. Frank Wells is one of the popular and well known lumbermen in the Valley and the owner of the West Turlock Lumber & Mill Co. at Turlock.

We sell wholesale only

We DO NOT sell contractors

SASH and DOORS

From the California Retail Lumbermen's Asdn.

TO ALL LUMBERMEN OF THE STATE OF CALIFORNIA:

Fresno Builders Exchange, Fresno.

San Joaquin Valley Lumbermen's Club, Fresno.

,

"So that all engaged in the lumber industry may receive the benefits of the efforts of this Association at the last session of the Legislature, and may be advised that their rights are still protected under the California Mechanics' Lien Law, this bulletin is mailed to members and nonmembers alike.

"Below are tabulated the actions taken on all bills presented which affected the Mechanics' Lien Law; also- we are submitting a copy of letter written to our President, by Herbett C. Stone, Secretary of the Building Material Dealers Credit Association, of Los Angeles, whose Association has been working with this Association for months past preparing a defense for the Mechanics' Lien Law. - In May, 1924, plans were being made to abrogate the Mechanics' Lien Law, or to so amend it that it would no longer have been a protection to the Material Dealersat that time this Association began its preparation for the defense of the Law of the Legislature. Propaganda was S-olten out explaining the peril the law was in, and offering this Association as the medium for the fight to be made at Sacramento. We were successful in securing the backing of the following organizations:

Building Material Dealers Credit Association, Los Angeles, EuilderJ Exchange, Long Beach.

Calif. Retail Hafoware & Implement Ass'n, San Francisco. Calif. Ass'n of Retail Credit Bureaus. Santa Barbara. Catif. Bldg. Material Dealers Ass'n, San Francisco.

Central California Lumbermen's Club, Lodi. Douglas Fir Club, San Francisco.

Lumber Associatioh of San Francisco, San Francisco. California Redwood Association, San'Francisco, California Retail Council. San Francisco.

Glendale Merchants Association. Glendale.

lreqno Bldg. Material Dealers- Ass'n, Fresno.

Calif. Bldg. Material Dealers Ass'n, Alameda.

Millwork Institute of California, Los Angeles. Merchants Association. Palo Alto.

Monterey_ County Buiiders Association, Monterey.

Orange County Lumbermen's Club, Ariaheim.

Pacific Coast Hardwood Ass'n, San Francisco.

Pasadena Merchants Ass'n. Pasadena.

Sacramento Valley Lumbermen's Club, Sacramento.

Sonoma County Bldrs. Trades Council, Santa Rosa.

San Francisco Material Dealers Ass'n. San Francisco.

"In addition to these the State Labor Commissioner, I\{r. Matthewson, and the Attorney for the Labor Commission, and the attorney for the Bldg. Material Dealers Credit Ass'n of Los Angeles-Mr. Glen Behymer (an authority on the Lien Law), worked with the Legislative Committe-e of this Association, at Sacramento, for many days at a time; also Mr. Stone, as per letter quoted later; foi, while our plan of defense was outlined and perfected, it had to be put into operation in the Committees of the Legislature to which the Lien Law Bills were referred; thus it was most important that we should have representation."

"The following report on Senate and Assembly Bills will give you an idea of the very successful result accomplished bv this Association.

A.S. 98-Amending Sec. 1190 so that owner may release (Continued on Page 39)

EIIFTY complete blue prints in f the Upson Blue Book gi*'..ornplete and detailed information regarding every type of wallboard construction.

They show Upson Board in new construction-Upson Board applied over old plaster-Upson Board applied to a brick wall-Upson Board applied under almost any conceivable condition!

They include complete details for decorative trim. and a host of

helpful suggestions for painting and decorating. Nothing like it ever published by a wallboard manufacturer!

The new Upson Blue Book contains page after page of beautiful Upsonizedinteriors. It showsUpson Board in the finest of homes, Upson Board in stores, hotels, restaurants, and public buildings. It contains a number of full-color pictures, showing Upson Board in the graceful, paneled designs of various architectural periods.

Tells you how to answer

questions like these-

66EfOW shall I apply wallboard ,f I around openings when house is built for lath and plaster, and the frames are, therefore, too thick?"

"llow shall I treat the wallboard back of a built-in tub so that the

water won't get down back of it and cause it to warp, as it would plaster, wood, or as it would rust steel?"

" How shall I treat the ceiling angle in a fine room in order to have it harmonize with the trim?"

Complete Merchandising Service will help you double and treble sales of wallboard and trim!

A COMPLETE profit-making Mer.C\ chandising Book is furnished free to Blue Book Service Subscribers.

This book has well been called a fitting "twin" to the revolutionary Blue Book itself. It should be worth hundreds of dollarg in profits to you.

It illustrates the many FREE selling aids that can help you put the Blue Book across. It shows the posters-the signs -the envelope stickers the newspaper electros-the movie slides-the direct-bymail campaigns which we have ready for you. Best of all, it suggests definite, tested plans for using the Blue Book to get

Upoon Board business in a big way.

It tells you, step by step, how to use the BlueBook to double and treble your profits on wallboard and trim. It shows you how to change possible prejudice against wallboard to enthusiastic admiration for (Joson Board Increased Profits I

Impartial Terting Laboratoies Confrm Superiority of Upso n Board

In one of the many dramatic tests for strength, made by recognized engineering authorities, Upson Board withstood an irnpact of +Oa/o to 7Oc/. tr^c're than the other frbre wallboards tested, and nearly I 50% more than brittle, absorbent plaster- fiiled boards twice as thick.

Jars and blows that would ruin ordinary plaster walls have little or no effect on IJpson Board

More Water-Reshting

In another test, Upson Board immersed in water for a given length of time gained only .t/2 ounce to the square foot, whereas the sample of plasterfilled board exposed to the same test increased nearly f pound to the square foot, Other fibre boards tested in the same way were found to absorb nearly twice as much water as Upson Board.

Name Address City

A

It shows you how to create an endless chain of IJpson Board Business. Sales that go up, u.lr and IIP ! With the Upson Blue Book and Merchandising Book you can develop your wallboard business from a side line into one of your most profitable departments. State

for Lumber Dealers who act promptly

IRE you open-minded ? Are you willing to hear further \. reaso-ns why-the Upson Blue Book can prove a profit- producer. for you ? Are you interested in knowing how you can obtain it ?

C!n, fill in, and mail the goupon belowt It will bring you information about the Upson Blue Book that is -aiity increasing the profits of hun&ede of Upoon dealers evcr5r- where. But-the first edition of thia niw book ir already almost gone, Mail the coupon now-while coplel are still available.

The lJpson Blue Book can make you the authority on wallboard in your community

(Continued from Pag.e 36) lien by filing bond. Withdrawn by the author. A.B. llg-Amending same section as A.B. 98-Likewise withdrawn by author.

IA.8. l7S-These are duplicate bills, and amend Sec. 1191, L S.B. 101-to include material men and provides feed, etc. As per instruction of Legislative Committee, nothing was done with these two bills as they did not affect us in any way. However, do not believe that either one will be passed at this session.

S8l--Amended Sections 1183 & 1184, of the pres643-ent Lien Law very materially and were backed 585-by the State Highway Commission, and due to 642-oar efforts were laid on the table by Assembly and Senate Judiciary Committees, to which they had been referred. These were the principal sections of the Lien Law relating to material men and if passed would have caused a lot of trouble for the material men and cost a great deal of money having them tested in court.

had been amended to suit us. These amendments were passed on by our legislative Committe and forwarded to Assemblyman Sewell, who is a member of the Judiciary Committee to which the bill was referred and also to Mr. Johnson, Attorney for the Labor Commission. The bill has been passed and is now to be considered on the floor of the Assembly."

"The efficient work done by this Association on the Lien Law shows the power of organization in the big issues affecting the lumber busingss. Without this Association and concerted effort it is doubtful whether the mechanics' lien law would still be the protection to the materialman that it is at the present time.

"Though we had secured the.backing of the organizations named above, it was not necessary to catl upon them, since the representatives of this Association and the Building Material Dealers Credit Association of Los Angeles, were able to handle the situation without assistance. The expenses of this defense of the Lien Law was borne by these two association. Much credit and glory is due to our 30O staunch members for paying their dues promptly and making this work possible.

684-Amending Sec. ll92 regarding notice of nonresponsibility due to our efforts, the Committee would not pass them out of Committee without our agreement to amendments offered.

685-In regard to imperfections in building work affecting notice of lien. This bill was was passed out of Committee and passed by Assembly, and ot Lommrttee Dy .Assembly, ancl is now before the Senate. This bill had our o. K.

A.B. 1046-Amends Sec. 1183. Due to our efforts was withdrawn on suqgestion of author.

5.8.773-Amends Sec. 1187. Due to our efforts was withdrawn on suggestion of author.

A.B. oPAaoTzl\\) h:il) OVe?rd_69" "Tcam Work with the Retail Lumber Mcrchant,"

"If you are not a member of our Association and are interested in helping in the betterment of the lumber industry, and would like to know more about the association, write- to San Francisco headquarters and let our Secretary call on you."

DICK USTICK ELECTED CITY COUNCILMAN

Dick Ustick, Assistant Manager of the Stanislaw Lumber Co., Nlodesto, was elected a member of the City Council at the recent election held at Modesto. Dick is an extremely popular lumberman in the Valley District and his many friends are predicting that he will make an ideal City Father.

E. SLADE LUMBER CO. COMMONS QUALTTY ONLY Abcrdcen, Werhington Kcrracy lll0

S. A. J. WEST Thc vcry bcrt of Soft Old Grorth Ycllow Fir Stoclc From Grayr Herbor \f,fc Know thc Qurlity Cauot bc Surlrercd sAN FRANCISCO, NEWHALL BUTLDING

Better Merchandising

By Bill Wells Coast Manager The Upson Company

,The Upson'Cornpany, manufacturers of 'the famous Blue Center Upson Processed Board, have just started distribrlting their new merchandizing propoiition.

r.This book, "The Upson Blue Book," is a complete and practioal,reference book for their dealers. It offeri the best inforntation and data on how to properly sell and advise consurners on wallboard installations. This new Service describes clearly and definitely how Upson Board can be used, hpw to install il and also suggestive ideas for panel- ling rand trim. It more ihan sellJ wallboard. it selis the lqnrber dealers materials as well.

1'The Upson Blue Book," has taken The Upson Company several ,years to compile and has cost many thousands of dollars to complete. Before getting out ihis service to dealers, The Upson Company spent many months investigating dealers' and consumers' wallboaid obiections. It was found by investigators that The Upson Company sent out, that a merchandizing service for the dealers was iomething needed, and resulted in the Blue Book.

After gathering this information obtained from the dealers and consumers, the Blue Book first received its start. Three- years_ of _planning, by C. A. Upson and W. H. LJpson, and through the architectural department, this booli has been published for the use of Upson Dealers. It gives the dealer a chance to be the local authority on wallboaid, offers illustra.tive p.l1ns, photographs and complete installing information with each blue print. It shows the consimer that Upson Board can be applied in the finest of build- irigs. Any question that arises with the dealer, through his customers, can be answered through this service. *

Together with this Blue Book, there is furnished a mer-

chandizing business getter. It assists the dealers to get to his field of prospects, it gives him more customers. T-his BIue Book Service is being accepted by Upson Dealers Nationally as a service be/ond vision and fhe best ever offered by any manufacturer.

The Upson Company has rendered this service to its dealers, as a better business proposition; it makes better and bigger sales,- and offers the dealer in opportunity to get away from price conditions and sell betteiirerchanilise. 9UALITY, SERVICE and BIGGF'R PROFITS, are The Upi.on Company's policy and Upson dealers everywhere realize the added Blue Book Service as wonderful.

Tom Crain and Bill Wells represent The Upson Company locally and report a mighty favorable buiinesi out- look for 1925. Sales are going UP, UP and UP, with IJpson, and by added merchandizing methods for their dealers, they anticipate larger sales for all their good accounts.

BELLINGHAM MILL BURNS

Bellingham, Wash.-Fire of undetermined orisin earlv April 11 caused damage estimated at between 9256,000 ani qqg0,000 at the plant of the Puget Sound Saw Mills & Shingle Company in South Bellingham.

RAYMOND TO GET DOOR FACTORY

-Raymond, W1.!., April 11.-E. C. Richmond, secretary of the Raymond Commercial club, announced that a door factory_will be located here and that negotiations are under way whereby. Ea_stern capital may eslablish the largest veneer plant in the world here.

Prersent Forest Fires bg Installing

Need a" Goat ?

H. E. Parks, of the Kerckhoff-Cuzner Lumber Company. Los Angeles, has an offer of a good milk qoat' i" J".n""ge f6r a past cltte account, and says he is disposed tlo accept the offer, in case- he can make a deal for the saicl goat, in advance of the.trade'

Here is the lettir that Mr' Parks received, the other dav.ltt answer to his communication, asking for settlem6nt of an old account:

"Kerckhoff- Cuzner Lumber Company:

"Dear Sirs, I am very sory to say, I am not able to pay this Bill norv, for I hav no income of any fl"a, f would hat payt it right soon last veahrl but that Kow disaese cam on and but me i., .o'-"tty Depts that I tont kno wat and how ever to gei out- of it. I am a witolv have a few Milk Goats with witsh I mak my little leving with making Eisgraem out of the milk, rven hot Wetter, and" sell -it on the Roat this is-9Y only income I have in the Summer but in Winter I have no incom atall and hav to Borow fut and Mony to gat along and hav to Pay it of in the Sommer #ittt th"i,rery little income, but if you kindly will escept of a good l\Iilk Goat 1t pa-v for that -Bill, I can spar &e, for I have blandv of Milk, I have to have one or two Goats to trait in for som hay this Sommer' thanking you , very mutsh for your kind Paitions you hav hat with me,

Saugus,

A Unique SYstem

A system in vogue at The Louisville Veneer Mills, at Lotrisville, Ky., for a number ofyears,_ has been found to be'of great advantage to the entire building trade. V".n.y of the- eastern architects have availed thernselves o{ this somewhat unusual service in the construction of large public buildings of the higher class.

The system consists of retaining intact the entire output of a Figured Red Gum tree' Many of these,trees pro- -duce from ? to 5 logs, 12 to 16 feet long, and range in diameter from 48" to 60". The logs will average about 10,000 feet each of Figured Red Gum veneers' making the production of the avirage tree 40,000 to 50,0@ feet of veneer having the same color, texture, and for the most part identicaf figur" design. All who have seen or used Figured Red Gum have proclaimed it a rvood that is not an-imitation of any other wood, that it contains. beauty of figure, ease of working and durability to place it in the froni rank among the finest cabinet woods.

It may readily be seen the great advantage offered by this system thaf has developed into a service, not- only to the birilding trade at large, but to furniture manufacturers and in fact alt who use fincy cabinet woods. In especially high class rvork it is possible for the doors, interior trim, rvill and stair paneling, and all of the furniture to be made from the same- tree, and co.tsequently similar in everv respect. This service has been one of the chief factors that has made this company deserving of the title, "Slleciali:rt-l in Figured Red Gum Products."

PASADENA YARD MOVES

Temple Murphy Lumber Company has moved at Pasadena from the old location at 71 North Ave., to the new site at 3110 Foothill Blvd.

Pies And Plvwoo

R6rhember those nicely browned pies of mother's? .No wonder-they were so good, for every ingredient had to be right up to the standard before she would use it. And then that "eat more" favor came from her expert mixing and blending of good materials.

And so it is with Louisville Plywood, each component part, manufactured in our own mill right from the log, must be up to the standard before it is used' Dependability in our product has come only by the expertness acquired Since '89'

For your convenience an amply supply of that Plywood that - is "Good to the Core" is carried in Los Angeles. Stock sizes V4" and 5/16"-3 PlY, Te"'5 PlY, 18", 24" and 30" wide, 48", 60" and 72" long.

L.

L(|$AI|G

7h es e 3 i rm^sVla.rzt Uouf D as i nes.s

J. O. MEANS

WHOLESAIJ LUMBER

tOT CA{TRAL T.'tLE'rN6 LC'A ANOE-ET. CALIFORNIA

J. H. BAXTER & CO. W}IOI.ESAIT LUMBER

Polor-Pllrr-Crcorotod Mrtrrid

Ccatrat Bldg. lRhity 6892

VArdb r

MARK VY. LIT LAITD) WHOLEIAI.E

SASTI-D(X'RS_PANEI.s Sortbcn c.liforair Dirtributor

JiElS,Tft .Xi. c.? r,[lltl*l.k:T.

A. Hoo Hoo Hear About BoulderCanyon Project

F'ormer State Senator William J. Carr, an attornev of l9s Angeles,_addresses the Los Anleles H; H;;; Xprii l6th, when N. H. Parsohs, of the C] Ganahl I.u*l"i b5-_ pany was chairman of the dav.

A New TELEPHONE-HEmprtead logl

A New LOCATION-G046 Carlor Avc. BUT tihe Sarne SUPERIOR BRAND

"America'r Fined" OAK FLOORING

ROLLINS A. BROWN

Dirtributor for So. Californir

WENDLING NATTIAT{ OO. PACIFIC LUMBER @.

A. L. HOOVER - 7OO Standard oil Btdg. PHONES VArdfL.

L. H. MS & CO.

oNLY 100 MEMBERS IN EACH JURTSDICTION NEEDED TO CLOSE ROLLS OF'-HOO HOO

All signs point to the early closins of the rolls of Hoo Hoo and the establishment 6f a waitine list.

"We are.enjoying.remarkable growth"and every day get closer to the prescribed membeiship limit of 9999,'r siid 1p Secr.etary-Tt."iu r.r Irtt.;;;d- -';ii[rtT'ii"* it "i. i! ;;;

for less than 100 members from ea*ch of the nine juris- dictions-and this includes those in arrears for 1925 dues, those eligible to reinstate, and new members.,,

Mr. Carr told the meeting about the Boulder Canyon ply, nroject, giving them a"comp-lete history of tne nlfri that has been waged to carry out this immense reclamati-on lt9Cl"q, assuring Southerri California of an ample water supply tor years to come, and the Imperial Valley of suffi_ cient water for the thousands of acres bf arid land'that need bu! a small amount of irrigatioh to turn this pari oi ihe valley into a fertile spot.

_

^ Some interesting facts about the dam, disclosed by Mr. Uarr, were that the structure will be about 550 feet in !9igh.!,.and that it w-ill impourld in the neighborhotd oi 26 million acre feet of watei. The dam will iosrfo;;;"d one-half million doll-?Is, and t-hg lake, gO miles fong ";J forty miles wide, will be one of the largest bodies of -waiei rn the country. Th_e cost will be financed by the sale of ppw-er rights, and Mr. Carr states that there is a keen rtvalry betwen the large power corporations, for these rights.

_ L. M. Ro,Tnberg, Hipolito Company,won the Attendance rrrze, and, Harry flanson of the California panel & Veneer goqpa-ly,_ v/as anhounced as chairman for the meeting of April 23rd.

Secretary-Treasurer Isherwood points out that the law of l!9pr{9r provides for the limitition of the membership to 9999. When that number have been enrolled it will b'e necessary to establish a waiting list from which members will be admitted in the order of their application, as room is made for them through death, resignifion or suspension of members.

Considering that the desired quota includes prospective new members, reinstatements and those in arrears f6r L92S du-es, it is- quite_ evident that it will not be long before the rolls are filled, Secretary-Treasurer pointed out.

P"q.h of the present Supreme Nine officers pledged his jurisdiction for a certain number of new memders ind reinstatements at the annual meeting, in St. Louis, last November, of the Supreme Nine and House of Ancients. Each one has already accomplished a large part of his work and is planning- activities which will result in making good his promise before June 1st.

"Membership in Hoo Hoo will increase in value tremendously wi4 the attainment of our membership goal,,' said Sec_retary-Treasurer Isherwood. "Our membeisliip growth and increase in influence within and outside of the-in--dustrv i1 the recent past, indicates a general acceptance of th-e Order as a force for service to the industry and the public. It is particularly gratifying to note the number of prominent men who are taking or renewing membership."

!St2 TUcLcr tr|8

HOO HOO FUND TOTALS $5,OOO

The tornado-stricken commuhities of the Mississippi Valley are well on their way toward rehabilitation-thanks to the aid of a generous and s)'mpathetic Nation.

"While those who so impulsively gave their dollars u'ill find ample reward in the gratitude of the disaster victims, the Concatenated Order of Hoo-Hoo wants to express its sincere thanks to your club for its spontaneous response and substantial contribution," said Henry Isherwood, in a letter to the Los Angeles Club.

"Further, we want to advise you of the manner of distribution of the fund-amounting to the very handsome sum of $5,119.00.

"A representative lumberman in each of the stricken communities was appointed chairman of the local lumber-

men's relief committee.

"Every lumber firm in each of the communities is represented on the committee."

JOSEPHINE M. CAMPION WEDS JAMES E.

At a very pretty wedding held at San Francisco on April !5. M!s.s Josephine M. Campion became the bride of James E, Atkinson. Following the ceremony, a wedding 6reakfast was served at the Whitcomb Hotel. Aftei a two weeks' honeymoon trip visiting in Los Angeles and other Southern California points, the newlyweds will make their home in San Francisco.

Mrs. Atkinson has been a resident of San Francisco for the past several years, ahd has a large circle of friends in the younge_r_ set, with which she is extremely popular. .James A. (Jimmie) Atkinson is a native of San Fiancisco and is associated with the Chas. R. McCormick Lumber Co. with headquarters in San Francisco. He has been connected with the Chas. R. McCormick Lumber Co. for several years and at the present time represents the company in the Sonoma County, Bay District, ahd Peninsuli territorv.

FRANK O'CONNOR LOOKS OVER SOUTHERN CALIFORNIA MARKET

Frank O'Connor, San Francisco manager of the Donovan Lumber.Company, has returned from a several days' trip to-Los Angeles and other Southern California poinis, where-he wa_s calling on the trade ahd looking over market conditions. He reports that lumber conditioni in the South are showing improvement.

LAWRENCE CHAPMAN AT'TENDS CALIFORNIASTANFORD MEET

. Lawrence Chapman, manager of the Sacramento Lumber Co., Sacramento, was a iecent San Francisco visitor where he was calling on the lumber trade. He was on his way to Palo AltO to attend the track meet between the University of California and Stanford.

E P E N D A B L E

i United States Civil Service r Exarnination

:i

The United States Civil Service Commission announces Ithe following open competitive examination:

BUSINESS ASSISTANT (LUMBER)

Receipt of applications for business assistant (lumber) will close May 29. The date for the assembling of competitors will be stated onr the admission cards sent to applicants after the close oT .receipt of applications.

The examihation is tq fiJl vacancies in the Bureau of Foreign and Domestic Commerce, Department of Commerce, at an entrance salary of $1,860 a year. Advancement in pay may be made without change in assignment up to $2,400 a year. Prgmotion to higher grades may be made in accordance with the civil service rules.

The duties of the position are to study the manufacture, distribution, and consumption of lumber and wood products, elimination of lumber wastes, lumber market requirements and practices, and the preparation of bulletins and press articles on the above sqbjects.

Competitors will be rated,on practical questions, a thesis to be written in the examination room. and education and experience. :

Full information and application blanks may be obtained from the United States Civil Service Commission, Washington, D. C.., or the secrqtary of the board of U. S. civilservice examlners at the post ffice or customhouse in any city.

FULLY EQUIPPED

"I never saw but one man," said Uncle Bill Bottletop, "that I thought had a chance foolin' with bootleg liquor. He was a sword-swallower and his wife was a snake-charmer."

The Outloqh ,for llusiness

is always better better offerings. foi thope on the lookout for Talk to your Trade about our (Tradernarhed)

B ai g ac

Stronger than Oak. 'As beautiful as Mahogany. Much cheaper than both. Its price permits using it for doors even whpre;the rest of the job calls for fir.

Write us todag for bwsiness-building details

C adw allader - Gibs on C o., I nc.

O,wning anil opiratiig our own Mills in Luzon, we guarantee uniform quality.

PACTFTC COAST irenOquARrERS

Sth and Brannan Str. ' San Francisco

Oakland - Loa Angeleo

Grade Mark

@SftnrBTR

The above is a facsimile of the official Grade-mark used by the Subscriber mills of the Southern Pine Association in branding their lumber on the end. The number in the circle identifies the mill producing the lumber, the "S P A" is the symbol of the Association and B & BTR, stands for the grade B and Better.

LUMBER GROUP CHOSEN

Washington, D. C.-Leading men in the lumber trade have been organized by the commerce department into a special advisory committee which will assist the lumber section of the bureau of foreign and domestic commerce in working out export problems. There are about 70 simi. lar committees functioning for other trades and iirdustries, but the lumber group, drawn from all sections of the country, is the largest so far named.

\Mestern members of the advisory committee on lumber are O._M. Clark, C. D. Johnson and W. W. Payne, Portland, Ore.; A. B. Hammond, Louis A. Ward ind A. A. Baxter, San Francisco; E. A. Lindsley, Spokane; Hunting- ton Taylor, Coeur d'Alene, Idaho; G. J. Osgood, Tacoma, and L. L. Chipman, Longview, Wash.

Our Specialty:

Weyerhaeuser's Nationally Advertised Trademarked Fir and Hemlock Flooring. It's really better.

SERVICE SATISFIES

YEAR IN AND YEAR OUT

Regardless of market conditions, with its ups and downs, slides and climbs, the dealer who buys from us knows that we are always a dependable and satisfactory source of lumber supply, and that our service and courtesy is always the sarne. Regardless of the market, a McCormick customer always gets the best that can be had.

We are Specialists in Supplying the Trade with

OAK ) lffiH ltt00nll|0

TRY US-THAT'S ALL

1{ATt01{At HARDtToolI C0.

Mrb 1924

6:!.f-646 Aliro StreA Lor Angclcr

MBYER & HODGE

330 Ctrapman Buitding, loo Angelcc Phone VAndike 4912

REPRESENTING REIJABLE MILIS FOR-

MEYER &

W. R. GHAMBERLI]I

& GO. GARGO and RAlt

Diltributtry Agcntr for Clul-Niclcnon Lumbcr Coo Evcrcttr lltuh.

Doprcy Lunbor Coo Trcone, \f,farh.

Drtucr Lunbcr Coo Tacornr, \f,/erh.

Fctry Brlor L..-bcn Coo Evcrctg Wuh. Llclc Rivc Rodvood Co, Hunboldt Bry.

PORTLAND

9(D Porter Bldg.

SAN FRAI\CFCO

l2W Balfour BIds.

E K. lVood Lumber Co.

N. W. Btnk BHg. Portland, Ore.

We Spccializc in C'rayr lfdbor OLD GROWTI{ YETLOW FIR Fifih and Vcrtical Gnh Floorin&

lf you likc cxtra sood qudity Rcd Ccdar Shinglcl wc can furnbh tbm"

Opcrating Steamcrr

W. R. Chrmborlin, Jr. Den F. Hrnlon Pbyllir Mr4r Hralor Bcrtio Healol Berben C

LOS ANGELES

1030 Bartlett Blds.

Fruit Growerg Supply Company

Mrnlfectrrcr of cr[fiorab WHc rnd S6gr] Pllo t umbcr llilr et Eaenviilo eld tflt, CrL 1E0,O0qqX) Foci Alnd CeeUty

B. \V. ADAMS, Mrr. Srlcr Derpt Firct National Banlc Btdg. - Sra Fudrc

COALS TO NEWCASTLE

Ad in the Portland "Oregonian."

PORTLAND'S FIRST HOME To Be Finished Entirely in California Redwood

-Fincst and Moot Complcte Home in Westmoreland

Has all the up-to-the-minute attractions such as hardwood foors throughout, wonderful kitchen with tiled drainboard and built-ins. tiled bath and shower room, Pembroke tub and pedestal lavatory.

The woodwork is of hand-finished California Redwood, furnished by the Coon Lumbcr Co.

Beautiful rolled roof on house and garage.

And all this is very well located on a corner lot with Mount Hood View.

Drive out Milwaukee avenue or take Sellwood car to Tolman street. Located one block east of car line at l27l East lTth St., South, corner Tolman.

CLARENCE

MICHAEL BUILDER AND OWNER BRoadway

1510

J. Colombo, manager ot the Colombo Lumber Co., Sebasopol, is wearing a smile that won't come off these days; the occasion being the arrival of a fine bouncing girl at his home. Mrs. Colombo and young daughter are doing nicely.

PACIFIC BOX FACTORY CO. DESTROYED BY FIRE

The Pacific Box Factory, San Francisco, was destroyed by fire on the night of April 18. The company have an. nounced that they will start rebuilding the plant immediately. Walter Heyman is the President and General Manager of the Pacific Box Factory.

NEW RECORD SET FOR LUMBER CARGOES

The "Lewis Luckenbach" set a new mark, last week, when she entered. the port of San Pedro with a cargo in excess of 8,000,000 feet.

Last summer this same boat established a new record, in carrying a cargo of 7,550,000 feet, in addition to a large tonnage of copper. She was loaded on the Columbia River and destined for New York. The stop at San Pedro was made for the purpose of loading bunkers.

OTHER LINES OF'BUSINESS HAVE "GRIEF''

"Sold new tube at $2..{0 and spent 45 minutes inserting it as tire and rim had rusted together. Mechanic's time at 65 cents an hour but no service charge. Sent service car 6-mile round trip to deliver and put on 30x3f shoe. Gone an hour, had to cold-patch tube-no service charge. Sold set Ford shoes but had to send mechanic 2O-mile round trip to install them. Three hour job-no service charge. Installed two valve insides. 'Good customer-no charge, no service charge. Sold second-hand shoe at $2.50. With repairs cost about $2.75. Had to make good on two pinched tubes although owner's faultyinsertio: #fi J""tfi onsible."

NATIONAL FOREST MONEY TO COUNT'IES TOTALS $310,633

The United States Department of Agriculture has announced the allotment of national forest receipts in California for the year ending June 30, L924, to the various counties.

Twenty-five per cent of all national forest r€c€ipts ar" returned to the state for disbursement to counties in which national forests are located for schools and roads.

California's share of this mon€y- amounted to $310,633.96 for the last fiscal year.

\^/.

Douglas Fir caril. Made of the reatr wood, they show the bcautiful grain and terture.

Redwood, eract size of card, lrinted in an! ilesircd color.

American Forest Week

April 27 -May 3, 1925

"Of all man's works of art a cathedral &r the greatest. A aast anil maiestic tree is greater than that."-Henry

?[/ard Beecher.

"A people without chililren uould face a hopeless future. A countr! withoat trees is almost as help.less;tf oresls which are so useil that theg cannot renew themselztes zaill soon ztanish, and with thern all lheir benefits, When you help to preserve our forests or plant new ones you are acting the part of gooil citizens."

-Theodore Rooseztelt.

For the last four years the President of the United States has annually designated by proclamation a Forest Protection Week. The direction and cuttivation of public interest in the purposes of the week were under the Forest Service, Department of Agriculture; the purposes were chiefly to arouse people to the importance of protecting the forests from fire in its manifold and mostly inexcusable origins.

The Forest Service has felt that the purposes of the week ought to be broadened, and judged that it could be more effectually administered by a non-governmental body. So, with the Forest Service actually more deeply concerned than ever in the idea of using a special week to concentrate public attention on our nation's forest problems, and cooperating most energetically, the President has this year made Forest Protection Week into American Forest Wcek. And the Forest Service instead of solely supplying the energy and direction has been reinforced by a large committee of persons representative of every phase of public interest and dependence upon the forests, from the most intensely economic to the rnost delicately aesthetic.

While it remains true that the greatest advance in forest economy pan be made by conquering the 50,000 fires that annually devastate |he forest wealth of Ameqica as no other agency destroys any other hatural or artificial resource of any country, there are many other facets of the forests and their problems ihat have an appeal to public interest and concern, some of them reaching large bodies of people who by reason of their geographical position do not feel the urgency of the forest fire menace. , Everybody everywhere in this lavish wood-using country has p ilirect material interest in maintaining a goodly supply of forest iroducts, without which life would be decidedly awkward and unbomfortable, if even endruable. Wood in its original form, or bhemically or physically altered, enters into more than 2,000 articles of daily use, in the preparation of most of which there is no suitable bubstitute. The high standard of comfort, convenience and luxury in American social life is largely due to the sumptuous abundance of wood products. It is probably true that wood is more nearly indispensable than any other material. In the Teutonic mythology the universe is not inappropriately represented as being supported by the tree Yggdrasilt.

There is an added forest appeal to millions of our people-many of whom live beyond sight of forests-in the recreational opportunities these great productive wildernesses afford. Last year millions of people visited the National Forests and National Parks and many more sought recreation or rest and inspiration in the state and private forests. Then there is the urge of patriotism and humanity that we conserve and wisely use the material resources of our com{non country, especially this timber resource, which may with care be always drawn on and always full. It is the natural resource which beautifies the land, regulates the water flow, influences climate, aids agriculture, and fosters wild life. A land of fields framed in productive forests is a beautiful land-a land guarded against the

devastations of fire, flood, and drouth, a land good to look upon and good to tive in.

American Forest Week is a week for the ponsideration and contemplation of the tangible and intangible benefits of our forests, for the planning of their creation, care and improvement, for tree-planting, for the devising of economies in the preparation and use of forest products, and the encouragement of the one great national economic measure in which all the people can and must cooperate, viz., the perpetual forestation of our forest lands, if it is to succeed. If the American people can abolish forest fires they will save $500,000,000 a year and add greatly in many ways to the national income, both material and psychologic.

Trees are simply the big brothers of the floral world; a tree is a large plant. Throughout the world, wherever the rainfall is sufficient the earth is covered with trees-or was. The forests are associated with the earliest traces of human existence. They were at once the support and the menace of primeval man. They gave him shelter and clothing, weapons and defense, but at the same time they concealed the beasts of prey that he feared and frequently

WISE FOREST PROTECTION

Wise forest protcction does not mean thc withdrawal of forcst rcsources, whcthcr of wood, rpatcr or grass, from contributing thcir full share to thc wclfare of the people, but, on thc contrary, gives the assurancc of largcr and raore certain supplies. The fundamental idca of forestry is the perpetuation of forests by use. Forest protection is not an cnd of itself; it is a means to increasc and sustain thc rcsourccs of our country and the industrics which depend upon them.

-Theodore Rooscvclt.

blazed into vast fires that endangered his life; they restricted pas' turage and impeded transportation and travel. The progress of civilization has been marked by the depletion of forests and then by their restoration. At first, in their abundance, they are an obstacle to be destroyed; then in their scarcity they have to be restored to a certain point and there maintained. Some nations, however, were never able to replace the original forests; and they are today 2mong the bleak, arid, naked desert lands of the world.

FORESTS OF THE UNITED STATES

There are 1,900,000,000 acres in the land area of continental United States, not including Alaska, and of these about 822,000,000 acres were forested when the Indians were supreme. From the Atlantic tc the headwaters of the Mississippi on the north and into eastern Texas on the south, almost the whole country was forest. From Puget Sound to northern California a dense forest reached inland across the Cascades and Sierras, with extensions southward along the coast and Sierra ranges. The Rocky Mountains, together witli the high plateaus of the Southwest, constituted the third forest re: gion. The rest of the country was prairie, plain, swamp, marbh, and desert, not always entirely without trees, but not to be catled forest.

FIVE HUNDRED SPECIES

In these forests were about 500 species of trees; and of these about 100 have proved to be of varying economic importance on account of their wood. A few have value for their fruits and nuts. In the Northeast the maple tree contributed sugar to the diet of the *Joyce Kilmer

BUT ONLY GOD CAN MAKE A TREE''

Indians and in the Southwest the Pinon nuts were a staple food. Most of our lumber and most of the wood from which vafious forest products are made come, however, from a few species and varieties. Ogtside of a few species in the extrerne southern part of the country the trees of the United States are all exogenous, and for commercial purposes they are divided into the two groups of hardwoods and softwoods, which generally correspond to a botanical grouping as broad-leaved and needle-leaved (or coniferous), or deciduous and evergreen. Ilowever, the wood of some of the hardwood group is quite soft and that of some of the so-called softwoods quite hard. Softwood is predominantly used for structural purposes and hardwood for manufacturing purposes, but there are important variations both ways.

FOREST DEPLETION

The annual depletion of our forests from all causes is now about 25,000,000,000 cubic feet of wood. Economic useJuel, lumber, poles, posts, cross-ties, pulp and paper, fences, etc.-account for most of this, but fires, wind-falls, insects, fungi, natural dissolution and decay are responsible foi a considerable part. In view of the fact that in

Members of HOO HOO ANd ALL LUMBERMEN!

some years fires cover more ground than logging the forest fire depletion might be expected to be heavier. But most mature timber can be salvaged after a fire has killed it, and nine-tenths of the burned-over area is land that has already been logged. So the actual loss of merchantable timber by forest fires is relatively small. It is when 'we come to calculate the potential losses resulting from the destruction of the young trees that we get into the nine figures. Taking the future value of the timber and all the industrial operations and near and remote economic injuries that hinge upon it into account, E. T. Allen, Forester of the 'National Lumber Manufacturers' Association and Forest Economist of the Western Forestry and Conservation Association, puts our annual loss from forest fires at the stupendous total of $500'000,000. This is about one-third of the value of the annual yield of crude forest products. We are , so accustomed to this terrific loss than we accept it docilely as an , act of God, and it occasions no panic, not even alarm.

: fHE LUMBER INDUSTRY

Although the lumber industry consumes only about a third of the wood content annually removed from the forest by industrial or natural processes, it is the foremost forest industry. The bulk of the best virgin forests are owned by men and corporations identified with the lumber industry. It directly employs most of the persons classified as engaged in the forest-based industries-about 800'000 out of 1,100,000. The annual output of the lumber group of industries-now about 35,000,000,000 board feet, or enough for 3,000'000 allJumber cottages-is valued at about $1,600,000,000 and the reI manufacturing group adds about as much more. The total investment in timber and in lumber manufacturing plants is probably about $8,000,000,000, which is not very far from 40 per cent of the valuation of the entire American railway systems. Crude forests products alone pay morb thanr $400,000,000 in annual freight revenue to the railways. It has been calculated that the wealth thev yield supports about one-tenth of the American people. If this be true they are the fundamental industry next to agriculture' From the standpoint of housing the lumber industry is supreme. Probably 80

per cent of the American peop.le live in lumber houses or houses of which lumber is an essential structural part. Practically every dwelling house and most business edifices contain some lumber. Railways require large quantities, of lurnber for cars, railway bridges and other structures, docks,.wharves, trestles, platforms, etc', as well as enormous quantities of cross-ties, poles, and piling. Round timbers are indispensable to mining oferations. 'Wood was about the only fuel known to men until 200 years ago, and about a third of all the wood removed from American.forests makes fuel.' It is an important part of the domestic fuel of a large part of our population. Perpetuation of the forests depends upon economic and political factors. If it does not pay men to raise forests they q[ for forest management (forestry) and forests gt{late lands will be left to natural chance, Even if it. payg-considered by itself, there are the risks of forest fires and injrr'dicious taxation methods. The protection of the forests from fir6s is primarily a public function. If it be not performed the fisk'of fire loss will tend to deter private land owners from growing trees. Trees are plants that yield a crop of wood only once in forty or fifty, or even a hundred years or more. The government can properly grow forests as a

-By wnnipeg uoo soo cror

ln

general benefit even if they do not directly pay their'way' The flood-control, water-conserving, navigation-affecting, recreational and climatic effects of forests justify public'forests. A part of forest growing, especially for the beiter qualities of wood and the slowergrowing varieties of treis, is i governrrient duty. But there will unquestionably be large oppbrtunities in the United States for timber growing as a private busiqess.

U. S. DEPARTMENT OF'AGRICULTURE FOREST SERVICE_CALIFORNIA DISTRICT

Aoportionment of National Forest Receipts to Countics in California for Fiscal Year Ending June 30' 1924.

(Note:-Twentv-five per cent of all National Forest receipts are returned to tfie State for disbursement to counties in which National Forests are locatcd, for schools and roads.)

You should be the first to recognize the importance of co-operating with the Government (as trustees of the people of Canada)' in preserving the Forest 'wealth of the country'

Forest Facts For California

California with one-fourth of her original supply of timber gone, has 15 per cent of the remaining saw timber in the United States and is exceeded only by Oregon in the total volume of standing timber.

Timber Resources of California

Total producing and potential forest area is 19,196,000 acres.

Present virgin timbered area is 15,032,000 acres.

EAST BAY HOO.HOO CLUB MEET

was the. Speaker of the Day and gave an interesting and instructive talk on "Hydro-Electric Power in California."

G. C. Troth, Boulevard Mill & Lumber Co., was the Chairman-of _th_e Day. The next regular meeting of the Club will be held at the Oakland Hotel on Mav 15,

RoY A' rBAcH LEAVES wrrH FLEET FoR HONOLULU

Area deforested timber land and potential forest area ^ Roy A. Ibach of the Sales Department, Union Lumber (cut and burned) is 4,405,000 acres (approximate) of which Co.,.Qan Francisc_o, left with the-Naval Fleet on April 15 1,354,000 acres, or over 1 per cent of the total land area of for Honolulu. He has beel assigned to the Eatileship the State must be hand planted. Tennessee rvith the commission of Lieutenant. Lieutenant rn rs23 carifornia cut 2,161,863,000 board feet of

lumber of which approximately 800 million feet were ex- trip. _ During his absence, Fred Burgers, who was the comported and 1200 million feet were used in the state. PSlI's representative in the Sacramento and San Joaquin

Lumbering ranks fourth among the industries of Cali- Valley territ-ory, will be assigne-d-to-the San Fiancisco fornia in trre number of wage-eainers employed and nfth ift:' "x,?,,31?ll,?l;#;fii",a.,i*"t:ffi"s3rY#tl;

in the value of its product. 25,000 people are vearly en- Sacramento and San 16aqui" Vif1"/i.rrito;i.--'---' gaged in the lumbering and wood-using industries of the t state, and the value of timber and lumber products / NEW YARD FOR SANTA CLARA amounts to $100,000,000.

I The Santa Clara Lumber Co., with office and yard at rhe Nationar Forests of carifornia are 17 in numb.,,v lf,11Ttrt3ltf,?Litift;irl'3[Y":tff:T.-*f,:*:?tJ"'; contain over one-fifth the total area of the state, and stretch C. N. Matkovich are the owners of the Santa Clara Lum-

from the Oregon line to the Mexican border.

A man who plants a tree and cares for it, has added at least, his mite to God's creation.

-Lucy Larcom.

J. A. WHITTTNGTON DrES

J. A. Whittington, associated with the San Francisco Office of Chas. R. McCormick & Co., died at Oakland on Saturday April 4. He had been confined to his home for several weeks with influenza which developed ihto pneumonia. Funeral services were held at Oakland on April 7 with the Masonic Order in charge of the funeral ce.remonies. He is survived by his wife and two children. Mr. Whittington was auditor in the lumber department of Chas. R. McCormick & Co. and was well known and popular with the lumber fraternity in the Bav District.

28 T E)PO. BLVD. LOS ANGFLFS

A WHOLE. SALE SERVICE CAN'T BE BEAT

Members of

rc$ATIGEI,E$WIOLE$AI,DNS

Shdc Lumbcr Co.

E2E Van Nuyr Bldg. ...:... ........MEt!o.6lt

Smith, A. W, Lunbcr Co.

327 Bartlctt Blds. . ..MAin 3lll

Suddcn & Chrirtcnron

9lD Bartlctt Blds. ..MAia 5100

Tecomr Phning Mill

915 E. 62nd St. .......Axri&c ll7l

Twohy Lunbcr Co.

221 KcrcLhofr Blds. ...BRoedwry 0Clt

Union Lumbcr Co.

8i27

Goldin3 Lbr. Co, Frcd 600 Central Bldgr. . ... ..,.TUcLcr tlll

Hennoad Lbr. Co. 2010 So. Alenodr St. .......HUmbolt 1591

Hrnify Coo J. R. 522 Contrrl Blds. . ...,. ..MEtro. lX53

Hrrt-Wood Lumbcr Co.

ll23 Pee. Mutuel Bldg. . ..MEtro. 2217

Hofirnrn Co, Errl

-- -7Ol Mrrrh_ Strong Bldg. . ..TRinity 966?

Holnor Eurcla Lbr. Co.

1025 Vrn Nuyr Bld3. ....VAndihc l?52

Hoolrcr, S. Co Lumbcr Co.,

6ll Ccntral Bldg. .MEtro. 0l&t

Hoovor, A. L.

?06 Strndud Oil Blds ...VAadiLc ti!2

lvo, L. H., & Co. _ _?ll_V_rn Nuyr Bld3. ......TRinity T5Cl

C. D. Johnron Lumbcr Co.

90{ A. G. Bartlctt Blds. ...VAndilsc 55?3

Littlc Rivcr Rcdwood Co.

l03ll Brrtlctt Bldg. .MAin l?Gl

Lon3-Boll Lunbcr Co. Chuber of Commcrcc Bldg. ....MErto. 50as

MrcDoneld & Herriagton

710 Ccntrel Blds. . .......VAndi!c 33,11

Mr:wcll & Williaron

l2l{ Irrurrncc ExcLangc Bldg. TUcLcr lr|l|l

Mour, J. O.

l0lll Ccntrrl Blds. . .......TUchcr Stilt

Mcycr & Hodgc

llll0 Chrpnen Bldg. ....VAnditrc {912

Moulding Supply Co.

__ _2t31 -E-:pgrition Elvd. .UNivcltlrity lliE2

]tcCornicL & Co, Cf,er. R.

__ _llP Leac_ _Mortgagc Bldg. ......TRinity 52ll

McCullough Lbr. Co.

585 Chambcr of Corrrncrce Bldg... .......TRirity 0i'90

Nottlctoa Lbr. Co.

729 BenL ltaly Blds. ......TRiaity Zloil

Orcaon Lbr. Agcncy

915 E. 62nd St. .....AXridgc l37l

Pecific Lumber Co.

?116 Standard Oil Blds. ..VAndikc &til2

Rcd Rivcr Lumbcr Co.

S:lt A. G. Brrtlctt Bld3. ..MEtro. tSS

Rcdwood Manufacturcrr Co.

-__ !qo" Mort3agc Blds. , ..TRinity Z2!2

lVarhington Lunbcr & Millworh Co.

{tlll Evcrctt Plecc ...DElrwrrc 116lll

Wcndling-Nethen Co,

7116 Standerd Oil Bldg. ...VAnditrc $if2

Willienr & Coopcr 007 Trurt & Sevingr Bldg... .. ....TUcLcr 5fl!

\lfood, E. K, Lurnbcr Co. {701 Santa Fc Avc. .......Axridgc t6l HARDWOODS

Ancrlcu Herdwood Co.

rt00 E. lsth St. ..HUnbott ltt?

Brown, Rollinr ^A,. 515 Hillrtrcct Blds. ... ..VAndiLc lG

Coopcr, \lI. E, Lumbci Co.

20:15 E. 15th St. .:..HUEbolr t:ltt

Grippcr, Jcromc C.

tlill Sccurity Bldg. ......VAndiLc Zltl

Hemmond Lumbcr Co-

2010 So. Alamcda St. .......HUnbott tSel

Kcllogg Lumbcr Co. of Cel.

Ccrtrrl Blds. . .....MEtro. l?lt

Nrtionrl Hardwood Co.

631 Aliro St. ... ......MAin lf2l

Nickey Broe. Inc.

5f0 Bdwy. Arcade Bldg. ...TUcLcr E6lZ

Stmton, E. Jo & Son

_

3ttb ud Alancde Str. .......AXridg)Al

IVcrtcrn Hrrdwood Lunbcr Co.

\l/cir, Gcorgc F., & Co.

P-rodgcc B!dg. ..:

20l| E. lsrh Sr. ........HUEboli OZr

Wilron, Vlfm. M. Lunber Co.

nSI E. lsrb St. ..TRtrit, atla

\toodhced Lumber Company

5720 So. Main St. ... .....Axridsc S'I?SASH AND DOORS

Amcricea Door Co.

322 Monctr Avc. .....HUnbolt Ctt?

Bcnir & Cowen

51159 3o. Hoovcr .......UNlvcr.ity ZIEI

Gluby & Co.

2l2a E.25th St. .HUubolt GS?

Hamrnond Lumbcr Co.

2010 So. Alameda St. ... .......HUnbolt l5el

Hrttcn, T. B, Co.

ffln E. Warhington ... ..HUnbolt 50*l

Kochl, Jno. ltrf. & Son

652 So. Andcrron .ANjclur l0?l

Koll, H. W, & Co.

4il2 Colyton ......MEho.0tes

Lillrrd, Muk W.

523 Ccrtrel Bldg. .....VAndllrc !22e

Prcific Corrt Con'c'l Co.

{610 So. Main ..AXrid3c t5l0

Pacific Door & Sarh Co.

3210 So. Main . ........HUnbolt Z6ll

\f,fcrtcrn Sarh & Door Co.

16||r E. 25th st. ..HUmbolt 2t5i2

Whcclcr-Orgood Co.

t6l7 E. r6th St. ...HUubolt 2t00

A HANDY DIRECTORY FOR THE BUSY LUMBERMAN

EIE E. 3rd St. Srnta Fc Lunbcr Co. .VAndiLc tt72 6lll Bertlctt Blds. . ... .FAbcr lEOl

In The Spring

By J. C. Dionne

In the spring the young man's fancy may turn lightly__to thoughts of love, but the lumber merchant must turn HIS mind in a different direction, if he wants to grab the loose dollars in his community that will drift his way if he will just do the things necessary to divert them propetly.,. -

In,the spring, for instance, the average man's fancy lightly turns to thoughts of painting up, and cleaning up, .and fixing up. Everyone wants to see the house and yard look righiwhen the sun shines warmly, because the spring sr,rn has a way of showing up the unsightly spots that the winter has left.

A board, and a nail, and a can of paint, are great things to have around on a beautiful spring morning. So' it is the lumber dealer's job to take advantage of this peculiar appeal,'and grab such business as it brings his way, or makes possibte for him to land, by going ITS way.

But listen, friend of minC, if you want other folks to believe in the use of this board, and nail, and can of paint, YOU. are going to have to show a little familiarity and faith in it youiself. So before you begin advertising, or writing ciriular letters, or drilling around in the "Henry" to malie other folks do these things, suppose you just rub the cobwebs out of your eyes, and go out and take a look at your OWN possessions. "Put your own house in order." Cl6an up your own place until it shines; turn in the black ends bf ^old boards, even up your piles, brighten your signs, polish your windows, and do everything else that you can ttrint of that will make people brighten up when they see YOUR place.

And while you are looking things over, take a peek at YOURSELF. A little self inventory to get ready for the spring-time rush, wouldn't do any harm. Honesty, person-

ality, brains, vigor, and optimism combined in a man, make a winning combination. Check up on yourself on this bright spiing morning, and see where YOU need a little painting and polishing.

Pull down the old "LUMBER YARD" sign, and burn it up, and put something in its place that distinguishes_Ioq 1! a-merchint and live blsiness man, who is trying to MAKE HIS BRAINS PAY A DIVIDEND.

Look your town over. A building is like a man. If y,o-q dress him up like a bum, people willthink he IS one, a,nd i{ you let the buildings and walls of your town go ragged and unpainted, it will decrease everyone's respect for the-tow_n. Therefore, put spring clothes on the buildings of YOUR town. It is thrifty and conservative to see that people preserve their properties by keeping them repaired and painted. DON'T let- the buildings in your town get to looking like bums for want of some active salesmanship on YOUR part.

Don't forget that it isn't enough for YOU to know that you are willing, and ready, and able to supply the folks of your town wit-h the items and the service that they need to lut the premises back in order now that the winter is over; it is nec-essary that your prospective customers also be advised of that iact. So you must ADVERTISE; interesting, intelligently, forcefully

And theri get out and hit the ball, and get the business. Get out-get busy-get acquainted-get popular--create business-DO things-do them better than you ever did before-and fiIl your townfolks with the conviction that you are a LIVE GUY, and your spring campaign is an assured success,

COOS BAY tuluBtR c0.

Neat-conpac-orderly. Easy to handle, ealry tostole. 12piecea to the bundle. Every piece 6rarrd. ed ltEverlastingtt, our pledge of scientifc tilndrying and sldlled Grand Rapidc craftsmanship.

Oah, maple, beech, bhch, 4 and ?o.

NICHOTS & COX

LUMBER COMPAI\iY

Grand Rapidc Michigan

Am*. Lbrma. Photo

Manufacturerc of Doughr Fir end Port Orford Ccdil.

Sawmills, Manhfreld, Otegpn

Dirtributing Plrnt - Bay Poinl

Annual Production 200,000,0fi) Feet

GENERAL OFFICES :'rTl ?:l':X$t"

lpc Angelec Ofrce, rc ccntral Bldg.

W[APA TUMBER c0.

officc PORTLAND, ORE.

Millr-RAYMOND, WASH.

\f,Ia Menufecturc Old Growth Douglar Fir

Spruc*Hemlock

Crrcfully Dricd Wcll Muufacturcd

H. A. Browning Lumber Co.

qrcsd lumbcr quick?

a carload or a rticht

UA]I ARSDALE-HARRIS

tUtllBER G0ltlPAllY

5th and Brannen Sb., San Francicco

wHoI.FSALERS

with conplcte etocLr on hand in all grader, both ordinetT end unururl rizcr:

PORT ORFORD WHITE CEDAR

SUGAR PINE

WHITE PINE

DOUGLAS FIR

REDWOOD PATTERN STOCK

REDWOOD (workcd)

SPRUCE

STRA,IGHT OR MIXED CARS-DRY STOCK

Why Sell Redwood?

1| NE of our good dealer friends in a recent letter jokingly V remarked that from his standpoint one of Redwood's big disadvantages is its permanence-its great durability makes replacements unnecessary. Nothing short of a cyclone will destroy Redwood. Fungus does not rot it and worms and insects leave it alone. It is a slow burner. Thoroughly painted, it looks well a long time. Even unpainted, it still rcsists decay. A Redwood house needs little repairing. But this dealer keeps right on ordering Redwood. He finds that telling these sad facts about Redwood to his customers does not drive them away.

Sometimes he even ventures to remark that according to the U. S. Government Report entitled "PhXsical, Mechanical and Chemical Properties of Reilanod" there isn't any other wood, either soft or hard, that averages as high on ilurability, loch of shrinhage, strength as a beam ol Post, ease of glueing, zaorkabilitg and ability to "stay put."

No Living Man

whose blood still circulates, and whose brain cells are still on the job, can furnish a suitable alibi for not meeting CHANGED CONDITIONS with CHANGED ITTTH] ODS.

1{ MUMMY, such as the Egyptians find in their old ruined .cities,-dried up relics oT human forms that once were-has_a fairly good excuse for inactivity; for failure to adapt himself to changed conditions. He can't be blamed because he does noikeep abreast of the times.

HE doesn't have to figure costs, or study markgts, or write advertisements, or push his merchandiJine, or worry about overhead expense. -He's been dead severa"l'thousand years, and that is a perfectly good ALIBI. He isn't walk- ing aro-und, consuming food, and breathing good air, and occupyilg space-_that better men could useioldvantage.

But there is NO alibi for the lumberman who ,eeJ th. changes that are taking place in the world, and in his local town, and in the needs, the desires, and the thoughts of the people who live there, and yet does nothing to ihange his ways of doing business to keep up with the-processioi.

SPEED and still MORE speed, is the demand that the enlivened public is putting upon the merchant today; on every man who aims to be a leader in his business. a bettwether of the flock. Even the man without superior ambition who simply hopes to hold his own, and desires nothing mor€, has got to get busy to a considerable extent, and modernize himself. The same speed that kept you up with the crowd a few years ago will get you-hofelessly left at the post nowadays.

-Jhq p_u!!ig is calling lrpon the merchant of today, to furNiSh THEM With THOUGHTS, PLANS, AND-IDEAS. along his particular line of business. The public has

Twohy Lumber Co.

22 | Kerckhoff Blde. Loe Angeles, BDwy. 0843

CA,RGO-Fir, Rcdwood, Sugar Pinc-RAIL

'We can alwaye supply Fir Col,umng and Drain Boardg from stock

Ercluaivc Southern California Agente E. J. DODGE Redwo

Iearned that those many years during which the merchant was merely agent were r,r'asted ones, and that the time has come when SERVICE and not GOODS must be the watchword, and is THE particular thing to which it is entitled.

The time is about at hand rvhen the public will forgive the mummy for failure to meet changed conditions, -but will simply forget the merchant who iJguilty of the same tnlng.

For a generation the lumber dealer existed as simply a warehouseman and distributor of raw lumber. He- was interested only in that lumber, and NOT in the specific things that it would make, or the specific FUNCTIONS that it could be made to serve.

And this laxness is well reflected in the box,car house of !]r_1t_g_e_1e5al period. It was when building people began to THINK intelligently and constructively, ina tike an-interest in the things which their material would MAKE, that the homes of the nation began to show improvement.

Today the improved THINKING of the lumber industry is everywhere being evidenced. But there still remain a very large percentage of the lumber merchants of the land who are still playing mummy, regardless of the faet that they have no pyramid to protect them from the weather.

But one by one they are dropping the scales from their eyes, and looking out upon the work of new possibilitiqs that spread before them, and preparing themselves for the changed conditions that surround us all.

They are learning that there is NO alibi for old-timey methods. The sign post on. the door of the modern business reads: "GET BUSY OR GET OUT."

ATBION TUIUBER CO. REDlv0OD

FT.'LL STOCI$ GREEN LUMBER COMMON AND UPPERIi AT MILI.s.

AIR DRY UPPERS AT SAN PEDRO

Main Sals Officc Lor Angeler O6cc Hobart Bldg. 397 Pacific Elcctric Bldg. SAN FRANCISCO Phonc TUckcr 57?0

Members California Reduood Association

SAN DIEGO

320 Spreckclr Bldg. Main ZllS

M. A. Harris Elected President Francisco Rotary Club

M. A. Harris, Van Arsdale-Harris Lumber Co., San Francisco, has been elected President of the Rotary Club of San Francisco. Mr. Harris is one of the best known and most popular lumbermen in the state and has always taken a very active part in lumber afiairs. He is Vice President of the Northern District for the California Retail Lumbermen's Association, and is also an active member of the Bay District Hoo Hoo. His numberless friends are extremely glad to hear that he has been elected President of the San Francisco Rotary Club.

We Specidize

W. T. WALLACE TO REPRESENT ALBION LUMBER CO.

W. T. Wallace, formerly yard superintendent and in charge of lumber shipments at the Albion Lumber Co. mill at Albion, has been transferred to the San Francisco office and will call on the retaif trade in the East Bay and Valley territory. Mr. Wallace has been associated with the Albion Lumber Co. mill operations for several years and is well 'known with the lumber folks of the state. His many friends are wishing him success in his new work.

NEEDLESS ADVICE

"Men should not deceive their wives."

"Lord-they don't."

HIGHEST QUALITY

Byyour st99k s,s tlouneed ibl

Why rpeculate with lumber? Bv- taking advantage of our lrr-Lt'".tvice you need not carry large stocks'

V;-i;;;" tt"tta San Pedro at all times a supplv sufficient to meet Your requirements.

irri" ,i.Jr.i" t.pi balanced and fresh by the arrival of several steamers each week.

W;';;;-";;;;ized and equipped to serve the Retailer' TRY US

Pronpt rttcation givcn all ordcrr rnd inquiricr.

SPRUCE, RED AND WHITE FIR

G. W. FRASER ON NORTHWEST TRIP

G. W. Fraser, San Francisco representative of the Chicago and Alton Railroad, has left on a business trip to Seattle where he will make a survey of conditions in the Northwest. Mr. Fraser, who is one of the Bay Districts active Hoo Hoo members, says that he hopes to return to San Francisco in time to attend the Monstei Concatenation. that will be hetd in San Francisco on Mav 14.

LACK OF EVIDENCE

A youth seated himself in a dehtist's chair. He wore a wonderful shirt of striped silk and an even more wonderful checked suit. He had the vacant stare that goes with both.

"I'm afraid to give him gas," the dentist said to hi6 asslstant.

"Why ?" asked the assistant. . "Well," said the dentist, "how will I know when he is unconscious ?"

CAT PROOF

^.Sure, it's. springtime in the Valley of the Sacramento. rhe grass ts green.b_eneath our feet, and we look away across meadows bright with fresh 'spring flowers to thi snow. clad peaks of the great Sierras. -In the orchards !!ie.re's a whispering and.a iwaying of happy trees for fuzzy llttle peaches, and almonds cling to the branches and there's a dream already of harves-t days a' coming.

I\feadow larks call from trees and fence posts. and vesterday_a_-committee on Early Nest Building'percired *h.r. I could listen in 'tI'11 not bujtd this spring,t said the chair- bird. "There's no cat-proof material ott"'ttte market, and what with wind, rain, and boy hazards, which are ai bad as ever, the cares and responsibilities of nest ownership are indeed heavy ones."

"Be a cuckoo then," said the secretary bird, .,and live in another bird's nest; or build one of those unwholesome mud huts which seem to be popular with wasps and swal- lows. Th-ey are cat-proof if -you build them 6igh enough, but_are ot course, subject to destruction by storms, earthquakes and slihgshots."

Then as the fat old chairbird shook his bill and cheeped something more about the cat hazard, and the impossibiiity of securing cat-proof materials for his building operationi, a saucv linnet sang out, "chicken heart;" and ihe committee flew away in dire disorder.

MR. AND MRS. OSCAR MILLER RETURN FROM HAWAIIAN TRIP

Mr. and Mrs. Oscar Miller of Sacramento have returned from a several weeks' pleasure trip to Honolulu and other points oJ interest in Hawaii. Mi. Miller is the manag'er of the Knox Lumber Co.

915 E" 62nd S't AXridge 1374

"Really, Is

Adeline M. Conner.

BRADTEY BRAND HARDWOODS

Scientific ldln drying preservet within our products naturetg sturdy and beautiful qualities, while

Modern machinery and sld[ed human effort justifies our slogan

"If lt's Bradley's lt's Better" TRY

OAK FLOORING

GIJM FLOORING

WHITE OAK TRIM

RED GUM TRIM

CASING BASE

OAK WAGON STOCK

BEECH FLOORING

US

AROMATTQUE CEDAR LINING

RED OAK TRIM

SAP GUM TRIM

MOULDINGS

GUM R'RNITURE STOCK

Furniture Stock in Sets CUT TO SIZE Ready to Assemble

Flat Surfaces Hardwood Trim Sa,nded

C().

MY FAVORITE STORIES

By lack Dionne Age not

guaranteed-Some

I have told for 2O years-Some

less.

Didn't Seem to Place Him

It is a well grounded fact that in all the world's history there was probably no greater master of the art of subtle sarcasm than the late Sir Henry Irving, England's greatest actor. And during the latter part of the life of the great tragedian he enjoyed a position of despotic power and place in England that no other actor in history has ever known.

The story goes that when Beerbohm Tree came into prominence on the English stage, it was a thorn in his fesh that Irving never accorded him the slightest notice, never came to see him act, or acknowledged his existence in any manner. Growing more popular, and more sure of himself as he developed, Mr. Tree decided that if he could just force Irving to see him act, he would be bound to acknowledge his worth, so he took the bull by the horns, and sent the famous head of the English stage an invitation to come and occupy a box on a certain night, and see Mr. Tree play the part of "King Herod." And to Tree's delight,

Sir Henry came, accompanied by his usual retinue. He occupied a front box, and sat there with immobile countenance during the entire performance, watching it through his long, slender fingers, of which he was so proud.

When the curtain fell on the last scene, Mr. Tree stepped from the stage to Mr. Irving's box, still in costume, bade him welcome, expressed his thanks that Irving should have come, and then put the question direct: "And how did you like my rendition?"

Sir Henry looked at him as though puzzled, and asked in the most perfect manner: "Oh, yes ! Oh yes ! And which were you?"

Mr. Tree drew himself up indignantly, and replied, ,.Sir ! I was King Herod !"

"Oh, yes, yes indeed," said Sir Henry, "and-WHfCH WAS HE?''

This is the new way to Sell Wall Building Material

There's no profit for you in selling lumber sheathing. But you can make big profits on the sale of Bishopric Base-the patented backing for stucco and plaster walls.

Engineers' tests have proved that walls built of Bishopric Base are stronger than walls backed by sheathing! The Bishopric mechanical key forms a dovetail -a grip that nothing can loosen.

It's easy to sell Bishopric Base because you have hundreds of talking points. And we're doing much of the selling for you by newspaper and magazine advertising to your customers.

For 18 years Bishopric Base has been a big seller in lumber yards back East. Send for free sample and dealer's proposition-and make us prove that you can make profits from Bishopric Base.

BISHOPRIC MFG. CO. OF

CATIFORNIA

604626 East 62nd St., [.os Angelea - Phone AXridge 9108

Large Stocke of Birhopric Base Now

Gco. L. Eartman Co.

Gordon & Harriron

Hammond Lumber Co.

Bluc Diamond Co.

Rcid-Platt Inc.

Lor Angelcr Lime Co.

Pacific Plarter Co.

Gcorgc L. Morrir

Whitins Mead Co.

United Bldg. Material Co.

Carried by

Pelton & Lcvee, Inc.

Eaglc Rock Lumber Co.

J. J. Hcnne, Paradcna

Whitelock Lumbcr Co., Bell, Calif.

Bisho ric Base

LINCOLN SAID-

"When the conduct of men is designed to be influenced, persuasion-kind, unassuming persuasion-should ever be adopted. It is an old and true maxim that 'a drop of honey catches more flies than a gallon of gall.' So with men. If you would win a man to your cause, first convince him that you are his sincere friend. Therein is a drop of honey that catches his heart, which, say what he will, is the high road to his reason, and which, once gained, you will find but little trouble in convincing his judgment of the justice of your cause, if indeed, that cause be really a just one. On the contrary, assume to dictate to his judgment, or command his action, or to mark him as one to be shunned or despised, and he will retreat within himself, close all the avenues to his head and heart; and though your cause be naked truth itself transformed to the heaviest lance, harder than steel, and sharper than steel can be made, and though you throw it with more than herculean force and precisionl you shall be no more able to pierce him than to penetrate the hard shell of a tortoise with a rye straw. Such is man, and so must he be understood by those who would lead him, even to his own best interests."

THEN DEEP SILENCE

A lady who had married a traveling man decided to raise chickens. When her husband came home from his long trip, she showed them to him. He noticed she had five hens and two roosters. "Why the two roosters, with five hens?" he asked. "That's in case one of them should decide to go on the road," she answered.

SOME RADIO

"Ours is the finest radio set I ever saw," said the first fan" "\Me got both Los Angeles and Havana the same night."

"That's nolhing,l' said the second. "The other night we heard a male dqht'tette singing, and we didn't like the tenor, so we tuned him out and let the other three sing."

TREAT HER ROUGH

Treat her rough, she'll like you better, Strut your stuff, an' that'll get 'er, Do not beg'er, do not yammer, Soak 'er with a husky hammer !

Never, never say: "Dear, willya?"

Always say: "Ya don't I'Il killya!"

She'll remember blows an' beatin's Longer than your love an' eatin's.

An' remember times you've missed ter, Longer than the times you kissed 'erTREAT 'ER ROUGH !

CO-OPERATION

"The citizen who devotes his energies wholly in private affairs, refusing to take part in public affairs, pluming himself on his wisdom in minding his own business, is blind to the fact that his own business is only made possible by the prosperity of all."-Herbert Spencer.

LIFE INSURANCE AGENTS PLEASE QUOTE

lst Gambler-"Look heah, boy, whut kind o' life youall bin leadin'?"

2nd Gamblsi-"Qtl, o'dinary, jes' o'dinary."

lst Gamblel-"\i[/sll, boy, de nex' time you pulls a ca'd out o' youalls sleeve, dat o'dinary life is goin' to mature."

BARNUM SAID

"Speak well of me if you can: Speak ill of me if you mustBut for God's sake say SOMETHING."

"Who does his duty is a question, Too complex to be solved by me; But he, I venture the suggestion, Does part of his who plants a tree."

-Selected.

"Above Everything-Beauty, Protection and Econolny !"

Pioneer Rock Armored Shingles invite the best efforts of the designer for, in addition to being 6re-safe, durable and genuinely economical, they are beauti- ful! Naturally they make beautiful roLfs for with them a host of beautiful effects can be obtained. With their wide range of permanent colorsred, green, blue black and golden brown+ndless color combinations, patterns and designs can be worked out.

Some of the beautiful designs and effects that can be obtained with Pioneer Rock Armored Shingles will be revealed during May and June. During this period the best residence architects and designers in Southern Californii will take part il_the big California Home Owner-Pioneer House Design Competition. In pract'l'ally all of the_designs submitted Pioneer Rock Armorid Shingles will be specified f_or particular attention will be paid to judging the designs on the artistic handling of .visille roof expanse. Watch for these designs ind the announcement of the $500 prize winner! Watch also, for the incriasing demand for Pioneer Rock Armored Shingles. The public is, day by day, Eecoming more solidly "sold" on these beautiful and practical shingles. Dealers interested in the details of the California Home Owner-PionJer Competition and what it will mean to them in increased sales volume, phone DElaware 2l | | or write Box 120, Arcade Station, Los Angeles.

Pioneer Paper Co., Inc. Ertablirhed 1888

Pioneer Manufacturer a Complete Line of Roofing and' Building Papcr:

Loa Angeler Portland San Francieco Seattlc

Storm King Plastic Cement stops all small holes and liahs in roofs and Storm King Asbestos Roof Coating pr:otects the entire surface,

Redwood Magic

"NothinE could bring back the serenity the forest had dciumulated after a hundred million years. Standing in a grove I thought of the bitter and vain resentmint thit the futuie-when it had learned that a commerce was not enough to keep the heart alive-would hold against the past, our present. The grace of the towering trees masked their gigantii span; the ground, in perpetual shadow, held 6nlv flowerine oxalis and emerald ferns. It was rairiing ,rery Joftly. The fallen trunks of an utter remoteness, too great to see over, were green -with moss. The whisper of the wind was barely audible, far ofi, reflective; the gloom in the trees was clear, wet and mild. It waJthe past. And this was the Redwoods' secret, their special magic, that they absolved, blotted out the fever of time, the wasted years, the sickness of mind, in which men spent the ioneliness of their ttn".."-Joseph Hergesheimer, in the Saturday Evening Post.

CONGRATULATIONS, HOWARD

Howard Gunton,-of the Santa Fe Lumber Co., San Francisco, is receiving many congratulations from his friends over the arrival of an eight and a half pound baby girl on April 18. He reports that Mrs. Gunton and daughter are doing nicely.

NO USE

Mrs. X: "'Why have you never sued any of your divorced husbands for alimony?"

Mrs. Y: "By the time I'm ready to leave a man' he's always bankrupt."

Seven Good Questions for Lumber Merchants

Do you give your customers what they want, or what tou Leel is better for them?

-Have you a conclusive means of determining what your customers really want?

Does each individuai in your organization firmly believe that /ra is making the business a success ?

Is your best planning -done along regularly laid-down lines, or simply by fo-llowing sound general principles?

Do you hold your interests higher than your customer's ?

Has it paid you to let the reputation of a first-grade product carry along with it a second-grade product Have you found a way to make every customer a salesman for Your goods?

MEET IT AND BEAT IT

An Eastern executive says: "Competition is met on the outside; it is beaten on the inside." Experienced salesmen and advertising men recognize the truth of this thought. The best ally i salesman has is an efficient productio-n department; his worst enemy is not a rival company, but a badly organized, incompetint corps of workers in the home plant.

A well-made product is half sold-that is almost an axiom in businets. Competition melts under efficiency focused on Quality and Low Price. The salesman who must sell his product by his own ability and energy, offs-et by the discourtesy, inefficiency and shiftlessness of the fictory, has the roughest of roads to travel and is entitled to the highest commissions.

Let Us Help You Realize the Ownership of This ldeal Home

.fr-ooo DLnN.lzzs'

Now, while competent labor-i-s available and ronably priced, ic the time to build.

Iwrtuoo Dnaru 4l(rrcnnt

building materialr of dl kinde are rea-

Study both the exterior, jnterior and foor plan of thir charming home-;_it embodier many rmique featurer which add convenience and attractive'neu that you will want your i"* ho-" to contain, and we will welcome an opportunity of adviring you juet what the materialr will coet oi will arrange to have the home built complete ready for you to

T""Ot at a guaranteed Price.

o""rrrrlj";l;:lions

(YOUR NAME HERE)

of attractive homes featured in your paper will encaurage buililing anil attract pros' Newspaper cuts of homes featured in your service are available.

Reasons for Owning One's Own Home

To be accorded credence and acceptance by the public, individually or as a community, any proposition must be based on ir'refutable grounds. It must show definite proof of its value from the grounds of Morals, Health, Pleasure, Comfort, Finances, Civism.

To grve anything a true name, localize it and give it value.

"HOME" is defined as one's own dwelling place; the abiding place of the affections; a place of refuge and rest; where a thing or a person is usually found.

The idea of PERMANENCE thus 'expressed is impossible in a rented building whose occupancy is subject to the whim of the owner. This lack of permanence loosens the ties of'sentiment, weakens the belief in the refuge of home, inculcates the thought of unrest and transientness, and. takes away the primal meaning o{ HOME-the protection of the young of the family.

To own one's home insures permanence and instills in the young mind that idea of refuge and protection so vital to morals.

San Diego Hoo Hoo Have Delightful party

The San Diego Hoo Hoo District, under the able leadership of Vicegerent Snark Joe. Restine; held the first of a contemplated series of "ladies' evenings-" at the La Mesa Country Club, on the night of April 18th.'

About one hundred were in attendance, all of the pafticipants entering into the spirit of the "hard-times" parly, and wearing their oldest clothes, and many' of. the boys adding to the color somewhat by appearing on the floor in their u,ar-paint.

A splenJid entertainment rvas provided', and the orchestra provided rnusic for dancing, until midnight.

OPENS BRANCH AT SAN BRUNO

The Fox-McNulty Lumber Company, of Redwood City, is opening a branch yard at San Bruno.

Robert Fox, son of E. B. Fox, will be in charge of the new plant.

Dry Kilns

Possession and ownership of the dwelling insures a more free ability to secure living conditions which tend to health. Necessary changes can be made without having to meet the whims or desires of another person-the owner. The requirements of the owner's family alone are considered.

The man who owns his own HOME insures a protection for his family. He is investing rather than buying. The fact that he has bought or is buying a HOME gives him a better credit rating in his comminity; for that action shows that his residence will be permanent, proves his ability to live within his income, indicates his forethought, and is an added incentive for him to personally make good 'in his business.

To own one's owtr HOME makes one a better citizen, for ownership requires more intimate connection with community relations. Self-interest alone will make the owner of a home take a greater interest in public afiairs, and this in turn will induce him to work for a better community.

The owning of a HOME is of benefit to the owner, to his family and to his community.

POSITION WANTED-

Ten years' experience in wholesale lumber office and sales work. Prefer hardwoods; two years in Los Angeles. Single. Age 28. Go anywhere. Address Box A-43, care California Lumber Merchant.

MORELAND OFFICIAL DIES

Joseph L. Armer, Treasurer and Director of the Moreland Truck Company, Los Angeles, passed away at his home, on the afternoon of April 15th.

He rvas lvell knorvn among the lumbermen of Southern California.

NEW YARD AT WATTS

Frank Mauk, formerly with the San Pedro Lumber Company, has opened a yard on Electric Blvd., Watts.

Forty per cent of the women of the country are working women. The other sixty per cent are working men.

Moore'r netural draft and mechanical recirctrlating lrilnr of practical and modern typea

Complete line of dry kiln equipment, suc,h at tnrckt, tranrfcr carr, recording and regulating inrtrumentr, lgmbcr liftr and fat and cdge lumber ctackerr.

Most Lumbermen are Mechanically lVlinded

and to trhem we make this appeal.

We want them to notice the overhead arch principle construction, reinforced with a heavy cross beam. This means rigid supports for the legs which have to stand the strain of the power transmission, side play of the wheels and carrntrg of the load.

It means tftat the Miller Gas Lumber Carrier can pick up a load quickly and move it quickly without fear of shifting or slipping.

That is all important in operation and it boils down to practical construction.

You will find every detail of the working parts based on similar scientific and practical principles.

HARSCH & MILLER, IVlanufacturers

East Side Mill & Lumber C.o., Distributorr PORTLAND, OREGON

Improvements in 1924 model can be o,dd"d to all earlier models in use

Solves Plaster Problem

To have plaster fall from the ceiling has been the unpleasant lot of almost every home owner. While plasterers have always maintained that these disasters could not be averted, those who witnessed a series of tests held recently in the laboratories of the Bishopric Mfg. Co. now believi they have found a remedy.

"In these tests lve saw that the principal reason for plaster falling was that it lacked some substantial bond," says J. W. Ford, Jr., President of the Bishropic Mfg. Co. "With ordinary methods of construction, plaster is squeezed through the lath and as it hardens the 'squeezed through parts' act as a holder. Many plasters have also used expensive anchors, but many of these proved defective when moisture or shaking caused the plaster to lose its grip.

"Back East architects and contractors are generally using Bishopric Base oh ceilings and on the walls because it has been proved that plaster will not fall once it is locked in between the beveled wood strips which form a dovetail key. Plasterers are now beginning to use this method generally in the Southwest and they have found that their troubles from falling plaster are ended when Bishopric Base, which is made in Los Angeles, is used."

ADVERTASTROPHE

The city man took off his coat and his hat

And sank in his old swivel chair; He pushed on the buzzer, and promptly at that

He found his stenographer there. She took out her notebook, disposed of her gum

And waited to take every word; And then she was stricken teetotally numb

When these were the sounds that she heard:

ut{101{ LUMBER c0.

Mcmberr Celifornia Redwood A,rociation

Adcqrntc rtoragc rtockr et San Pcdro, for your tradc.

MILLS Fort Bragg, Crlif.

LOS ANGELES

Lanc Mortgegc Bldg. Phonc TRinity 22E2

SAN FRANCISCO

Crockcr Bldg. Phone Suttcr 6170

"Dimatlite capsicunr crex coca cola

Musterole domino taps pianola

Hunyadi ricoro acousticon crisco

Sealpackerchief formamint skookum nabisco !"

The frightened stenog gave a terrible shriek

At the gleam in the city man's eye.

She knew by his looks and his language unique

His brain had gone wholly awry;

The doctor was summoned, but seemed at a loss I

Then sadly he waggled his head,

For when he attempted to question the boss

That worthy repeatedly said:

"IJneeda cortina congoleum rit

Tuxedo kazoo bon ami

Sonora elcaya sapolio brit

Usola bel ans b. v. d."

They took the boss home, where his grief-stricken wife

Remarked: "As I feared, he's insane.

He's ridden on trolleys so much of his life

The ads have affected his brain.

But maybe there's hope; I will try to awake

The spark that has flickered and died.

Oh, speak to me, Alfred; speak sense for my sake !"

But all that he ever replied

Was: "Zozodont sunkist mazola

Purex bulgazoon grafonola

Victrola grapola zymole clupeco

Omega fels naptha pineoleum teco !" -BERTON BRALEY.

"The Wooil of Ages"

Weyerhaeuser Purchase World's Largest Saws

The Weyerhaeuser Timber Company recently purchased from Henry Disston & Sons, Inc., the two largest circular saws ever manufactured.

They are in use in the new mill the company has constructed at Everett, Washington. It is the first saw-mill in the history of the lumbering industry to be operated without a power plant of any kind in connection with it.

The new mill will be driven entirely by electricity, electric power being conducted over a high voltage transmission line from another mill.

These giant saws are 110 inches in diameter,9 feet 2 inches from rim to rim. Each saw contains 190 Teeth and Weighs 675 pounds. They represent the supreme achievement in saw making to date, and they are exclusively Disston. Even the steel was fabricated in the Disston factory.

The saws will be used by the Weyerhaeuser Timber Company to cross-cut Pacific Coast Hemlock into regular log lengths. They are capable of cutting 48 inch logs at the rate of. ll2 cuts per hour. The rims of the saws in operation will travel at a speed of almost two miles per minute.

When Henry Disston & Sons, Inc., recently completed two saws measuring 108 inches in diameter a world's record was established in saw-making. Newspapers the country over acclaimed it as a remarkable manufacturing accomplishment.

But these pioneer saw makers have eclipsed their own record in this new feat. They do not believe they have reached the ultimate in saw-making. Their attitude is: "Show us the need and we'll make the saw."

LOGGING WHEELS

Specftil Webcr Colstnrstion

There's the story in primer language. No more needless duplication - eight standardized roofings that meet exactly every requirement.

Mr. Hoover has been preaching elimination of waste. Weaver did it. It means more money for you.

Cart $cct Lnght .Dd

Exception

dly Strong

Alro Buildcn oe 2, 4 and 6 \Mhccl Tnilcr WEBER AUTO AT{D TRAILER WORKS

Weaver Roof ComPanY Manufecturen

Sylvcrtcr L. Wcavcr Tcl, BRodwat uflo. oosi.. 2lO E. ttb 9L

To Conduct Test On Plaster Lath

With the definite purpose of setting practical and permanent standards for gypsum-centered plaster lath, product of the $1,000,000 Southern California plaster board industry, an exhaustive program of research, fire tests and unit stress experiments has just been launched, according to J. F. Kiefaber, member of the General Committee of Plaster Board Industries. These experime'nts will be conducted by a special testing laboratory at the University of Southern California, under the direction of Professor R. M. Fox, head of the university civil engineering clepartment.

"Due to the fact that the Los Angeles plaiter board industry has increased in size and volume of production so rapidly during the past few years, we have bein faced with a shortage of data ahd research information regarding the tensile strength, fire resisting qualities and adaptable uses of our products," Mr. Kiefaber said. .This ihortage is existing principally because we have not had. the tirie to devote to experimentation and compilation of statistics. However, a definite program of research is now under wav at last, and the first official data on the fire-resisting chaiacteristics of plaster lath is now available.,,

This first information is the report made by Lieut, F. E. Walker of the Los Angeles Fire Department to Fire Chief Scott on the remarkable performance of the products in the recent conflagration at the United Studios. The report follor,l's, in part:-

"Plaster lath on the walls of the cutting room of the United Studios, contained the fire within the room and prevented its spread to adjoining frame buildings. The

blaze began wheh a spark ignited a bit of waste film. Owing to the highly inflammable character of the contents of the room, the fire gained rapid headway.

"f made an investigation shortly after the conflagration and discovered the effects of the intense heat upon the rnaterials. The door had been closed and thus draughts were cut to a minimum. The heat was of such high tensity that it permeated the interstices of the walling. The trapped smoke and flames generated gasses which forced the walls outward until the room had the physical aspects of an inflated box. The pressure upon the door became so great that it was lifted from its moorings and hurtled through the air for a distance of ten feet. Flames which leaped through this aperture scorched a telephone pole twenty feet away.

"I made a thorough investigation after the fire had spent itself and the room was still hot. The plaster board and plaster lath was intact. The fact is unusually significant and attributes to the high fire-resistant qualities of the material in view of the rather surprising fact that the heat had been so intense that metal parts of all machinery in the room had been melted down. A projector, which I examined, was entirely bereft of its steel trappings, which lay at the base of the machine in a shapeless mass.

"This striking instahce of the value of gypsum-centered plaster lath as a fire-resister will be utilized by us as the basis of further tests to determine the full extent of the unusual strength in the face of heat, gasses and flames."

Why High?

Eecause higher piling means higher efficiercg l\/ANY operators fail lvl to realize that "Hilke" hish piling is not. merely a matter of savlng grouno. space. Regardless of your available yard area, high piling will save you money by great reduction in length of haul, by speeding yp pllrng operatrons, by savings in pile bases and roof boards, and in upkeep of alleys. Smaller yard: smaller expense; higher piles : higher profits ! No mat- ter how great your available yard space, you need the "Hilke." Without obligation, let us show you how the Hilke Lumber Piler will cut your yard costs. Catalog on request.

SIMONDS

Red Streak

HIGHSPEEDSTEEL KNIVES

A new and better High Speed Steel Knife. Conance to shocks. Runs longer without

tains all the elements that make it the most economical Knif e known. Gives longer service and has greater resist-

AUALITY

All of us have an instinctive preference for Quality.

If you want

or special Knives of any kind we can give you prompt service.

SIMONDS SAW & KNIFE AGENCY

416 East Third Street Los .{ngeles

Simonds Saw and Steel Co. 12-14 Natoma St. - San Francisco

We'like to believe that the Lumber Industry's preference for Goodyears and their preference for Quality are one and the same.

BLT]E DIAMOND PLASTER

I S ATWAY S FRB SH

Because the Blue Diamond plaster mill is close to your market you can always have fresh, uniform plaster at the lowest price, and without choking your warehouse with excegs stock.

..BACKED TO THE LIMIT''

Manufecturcd Erclurively by BLUE DIAMOI{D CO.

l6th and Alarnode Str. Lor Angcler, Crl.

PatentGranted Coverin$ Means For Increasing Dry Kiln Circulation

Patent number 1,515,431, covering means for producing circulation in dry kilns, has been granted and assigned the Moore Dry Kiln Co., of Jacksonville, Fla., and North Portland, Ore. This patent covers the use of baffles for guiding

circulation in natural draft kilns, and also covers the use of internal fans, and the central duct system for producing and guiding a rapid mechanical circulation. Sixteen claims were granted. The accompanying illustrations show end view of the kilns with and without internal fans.

MORELAND TRUCKS and BUSES MAKE PROFITS foTTHEIR OWNERS

Thc highed grede dloy rteel ured in Moreland Truckr and Buser inrurer light wcight wi$ drcogth for

"IVIAXIMUM PAY LOADS"

Built in the Wed for the revere conditionr encountered in tbe Wed by the LARGEST TRUCK MANUFACTURERS WEST OF CHICAGO

Truc&r-7 modelr

l&ht higb rpeed modeb

To heavy duty truckr.

Bruer-$ modelr.

High epeed long dirtance rtager

To double-deck strect-car bus.

Let the Moreland Trancport Department make a survey of your tranrportetion problmr.

MORELAND MOTOR TRUCK COMPANY

Fectoriel 61 $q$ank, Calif.

FACTORY BR.A,NCHES:

Sln FrrnaLco, Lor Ar3clcr, Oaklrnd, Srcrracnto, StocLton, Frcrlo, Bdcnficld, Sen Dicao, Selt LeLr Cltlt Portlead, Spolaac, Serte An+ El Coatro.

Douglar

8'-CARSTRIPS---4'

S,rppose Your Plant Should Burn Tonigfit-

Would you be able to vieri the twigted, amoldering ruins, coneoled in your mi& fortune by the sure knowledge that you are adequately insured, with evcry condition on the policy fulfilled, so that there will be no queetion of the amount you will recover?

The time to think about this question iE not afte, but before the 6re.

Classified Ads

WANTED

By_comp9lqnt man. position in some good city in South^rn Calif. Now employed as Manager i-n three'yard town, w_ith present employer 8 years as Manager. Married, age f5.Am capable and willing to earn good salary. Gooa bookkeeper. Will start in any capaciiy with right company. References. Available-Mav lst. Box A"-42. care California Lumber Merchant.

WANTED: -

POSITION as salesman with Wholesale Lumber Company. Ten years'experience. Best of references. Address Box A-4O, care California Lumber Merchaht.

WANTED, by competent man, position in some good city in Southern California. Now employed as Maniger in a three-yard town, with present employer 8 years-as Manager. Married, age 35. - Am capable and willing to earn a good salary. Good bookkeeper. Will start in any capacity with right company. References. Available May lst. Address Box A-41 care California Lumber Merchanl.

RETAIL YARD for sale, excellent location on Suburban Boulevard, Los Angeles. Yard doing a good business and making a profit. $35,000 cash required. Address box A-38, care California Lumber Merchant.

EXPERIENCED LUMBER EXECUTIVE

Desires to invest $15,000 with services in sound business. Wide experience and excellent record stump to consumer. Address Box A-37, care California Lumber Merchant.

YOUNG LADY SEEKS POSITION

E_xperienced young woman stenographer wants position in Southern California. Have had years in lumbel work, and know Associational work thoroughly. Want position with opportunity to advance. Address box 30-F, care California Lumber Merchant.

WANT TO SHARE OFFICE

T,os Angeles wholesaler wants to split office space with hardwood man, sash and door jobber or redwood representative. Splendid ofifice, good location, ideal parking facilities, and the expenses are reasonable. Address Box 28-F, care California Lumber Merchant.

WANT PANEL SALESMAN

WANTED: panel salesman for Southern California territory. Prefer one with personal acquaintance among the trade, but will interview any yorlng man possessing sales abilitv. Splendid opportunity for right man. Address box 29-F, care California Lumber Merchant.

sTATEMENT OF THE OWNERSHIP. MANAGEMENI. CIRCULATION. ETC., REQUIRED BY TITE'ACT OF CONG(.ESS OF -of rhe Catifornia

publishcd scmi-moathty 11 Ins -AqS.g!es, California, for April l, 1925. 'Jtate ot Lalrtornra County of Los Angeles, ss.

Before me, a Notary Public in and for the 9tate and county aforesaid, personally appeared Phil B. Hbrt, who, having been duty swom accordrng to law, deposes and says that he is the Manaeinc Editor of the California Lumber Merchant Inc.. and that the followini ii. to the best of his knowledge and belief, a true statement of the -owicrshio. managem-ent _(and_ if a_ daily papgr, the circulation), etc., of the afori- sard publrcatlon lor the date shown in the above ceDtion. requircd by the Act of August U, 1912, embodied in section 443-. Po;tal Lawg and Regulations, printed on the reverse of this {orm. t6 wit:

l. That the names and addresses of the publishcr.'cditor. manariac gdilor, 4nd business managers are: Publisherl J. C, Dionne. 308 Cen-tra'l Bldg., hs Angeles, Cal.; Editor, I, C. Dionhe. 308 Centrai Bldc.. Irs Ange_les, QaJ.; la4aging Editor, Plil B. Hart, 36 Central BldE., Ias Angeles, Qal.; Business Managers. None.

2. That the owner is: (li the publication is ouned bv en indi- vidual his name and address, or if owned by more than oni individual the name and address of each, should be given below: i{ the oublica- tion is owned by a corporation the name bf the corporation ;nd thc names and addresses of the stockholders owning or holilinc one Der cent or more of the total amount of stock should be given,) J.t. Dioine,308 Central Bldc.. Ins Anceles. Cal.

3. That -the known- boirdholders. mortsasees. and othcr securitv holders owning or holding 1 per cent or more of tirtal amount of bonds. mortgages, or other securities are: (If there none. so state.) None.

4. That the two paragraphs next above, grvine- the names of tbc owners, stockholders. and security holders, if ani. contain not only the list of stockholders and security holders as thev aooear uoon the books of the company but also, in cases where ihe-stockh6lder or security holder a,ppears upon the books of the company as trustea or in any other fiduciary relation,.the name of the person or corDora- tion for whom such trustee is acting, is given; also-that the said two paragraphs contain statements embricing-affiant's full knowledce and belief as to the circumstances and conditions under which stockf,oldcrr and security holders who do not appear upon the books of the comDany as trustees, hold stock and securities in a capacity other than that-of I bona fide ovrner; and this affiant has no reason to believe that any other person, association, or corporation has any .interest direct or indilect in the said stock, bmds, or other securities than as so stated bv him.

5. That the average number of copies of each issue of this oubli- cation sold or distributed, through the mails or otherwise. to- oaid subscribers during the six months preceding the date shown'abovi is (This iaformation is required from daily publications only.) PHIL B. HART.- Manaciac Ediloi Sworn to and subscribed before me this 31st dav of MarEh- tgzS. (SEAL) EVELYN CAVENDER. (My commission expires March 31, 192d).

The Andersen factory sp:cializes in standard Vhite Pinc Frames. Andersen Doot Framee and Cellar Sash Frames are of the same high quality as Andersen lVindow Framcs.

Write for latcst information on Andersen Standard Frames, stating whether you are an architect, builder, dealer or prospective home owner.

Look for this trade- mark-it appears on everv Anderscn Frame.

King Solomon and the Lumber lUlerchant

King Solomon had a thousand wives, 4"d every one a beauty, For picking peaches wai his pleasureLikewise was his duty.

Now Solomon was wondrous rich And also wondrous wise, His palace was the world's acclaim, For beauty and for size.

Yet in this marble palace, Of this wise and wealthy king, C_ompared with modern home -delights

He didn't have a thing.

No disappearing ironing board, Nor yet a printed book, No plate-glass bathroom cabinet, Nor yet a breakfast nook.

In spite of mighty grandeur

That would take away your breath, A California bungalow

Has that palace skinned to death.

-Moral-

Sell the modern home equipmentCall on US and we'll make-shipment.

PRONTO! TRY US!

DISAPPEARING IRONING BOARD

Shipping Wcight 35 ltt.

lnscrt the cornplctc framc bctween two stude, run e casing around rt, and hang thc uppcr door in this cesing.

DISAPPEAB,ING 1i'

BREAKFAST TABLE

AltD r,orrnc BdilD coMBttrED Shippng ll/cight 4o lh. lnstrll as abovc. A real time, moncy? end lpece sever. Ideal for .partnrcatr or rmell homce.

nnrrfrnoon,t cABTNET with,lldjustable Shclvcs and Plrtc Glers Mirror. Madc to gct in or ageinrt wall.