AltYantages Aduertisingt System

Slow Recovery For Structural Panels

(Continued from page 9) area for most panel products will be the widely diversified nonhousing markets domestically, and the promising export markets in Europe and elsewhere.

The home repair and remodeling sector of the panel markets-where the retail dealer is our predominant channel to the public-has emerged in 1982 as the largest single outlet for structural panel sales. Out of this year's expected 16.5 billion square feet of total production, well over 5.2 billion feet will have been shipped to this mainly over-the-counter market.

Housing is expected to follow at just over 5 billion, followed by nonresidential construction at 2.7 billion and industrial applications at 2.6 billion. Exports (at about 575 million sq. ft.) and panels held in inventory will account for the remainder.

APA predicts that the home repair and remodeling market will continue to grow gradually but steadily to more than 6 billion sq. ft. by 1987. The major demand categories within the sector are home renovations, alterations and additions, which account for two-thirds of panel sales; and smaller home handyman projects, ranging from shelves and cabinets to dog houses, bunk beds and outdoor furniture.

A new promotional program for the nationwide wood products industry, under the umbrella of the Wood Products Promotion Council, is currently in the advanced planning stage for implementation in 1983.

After the hardships of recent years, a return to strong, coordinated wood products promotion is overdue, and we believe the Wood Products Promotion Council program will be the best vehicle to achieve it.

Overall, the prospect for the U.S. structural panel industry is for gradual recovery in the years just ahead, provided inflation can be held in check and federal overspending curbed. We forecast 16.5 billion sq. ft. of structural panel production in 1982, 17.8 billion feet in 1983 and 19.5 billion feet in 1984.

The structural panel industry will enter 1983 determined to unleash its best efforts in those markets where they'll do the most good. Continued commitment to domestic and worldwide market development is the industry's best answer to recession and underutilized production lines.

Home Centers

(Continued from page 8) nover has decreased from7.4v/o in 1978 to 4.4s/o in 1982, with a turnover of only 6.390 forecast in 1987. The effective mortgage interest rate is forecast at 16.090 in 1982 and, despite the abatement in high interest rates in general, is expected to remain above the historical levels of 9.00/o-ll.39o of the 1976-1979 period.

(2) The average size of a new single family house, after increasing from I ,7 I 0 square feet in 197 6 to 1,760 square feet in 1979, has decreased to less than 1,550 square feet in 1982, with this trend towards smaller homes expected to continue.

(3) The difficulty in obtaining necessary financing may inhibit construction of new stores. The ability to find suitable sites within specific economic parameters will be hindered by the rising costs of feal estate and construction. As occupancy costs rise, a more selective approach must be utilized

An increase in home center competition as the industry expands puts pressure on gross margins and operating expenses as units strive to remain price competitive and maintain market share through additional advertising and promotions.

(4) (5) Flat Bed Transportation: LL Western States "Service Comes First" Sward Trut,ry,ipp,n" P o Box,/'r"t*i';i,3' We Can Flake It.. All Your Custom Milling ond Potio Furnilure Needs Crown Kedwood Co., Inc. P.O. Box 577, Fortuna, Ca. 95540 (7071725-6147 JEAN NICHOLS

NINETEENTH H0LE lor the 180 golfers at the Shasta Lumbermen's Invitational Goll Tournament, Sept. 17, Redding, Ca., included (1) presentation of a plaque to Bruce Main in memory o1 his lather Bill Main by Don Frank (righl), chairman of the tournament, and Don Cherovsky (center), master 0f ceremonies. (2\ Winners were Rick Baskins, Bob Slockbauer, John Kelly. (3) Dave Schaller, Jim Hunter. (4) Robert & David West, Dick and 0wen McKannay. (5) N. Eric Hagen, Dick Smallridge. (6) Bud Frank, Paul Taylor. (7) Earl Moore, Bob Turner. (8) Jay & Mike Robbins. (9) Wally Krause, Enoch lsraelson, Al Kerper. (10) Ken Ghiz, Franz Miller, George Kavooras, Bill Duchi. (11) Terry Simpson, Chet Gonczeruk, Al Ryan. (12) John Crane, Gene Sjostrand. (13) Ted Pollard, Sam Witzel. (14) Mac Mc0onville,

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Heavy OilPentachlorophenol

Water borne Pentachlorophenol

G. Lynn Shurtliff

George Sisterhann. (15) Ralph Cardwell, Tim Mclndoo, Miles Butlerfield. (16) Terry Diehl, Bill Gray, George Sharp, Dorman Dane. (17)

Dricon Flre Retardant Cedartone ccA-c

"All green wood 18 not allke" Craig

Belated Congratulaiions

It's a little late but I'd like to congratulate you too [on your July 60th anniversary issue], Your magazine has always been a tribute to the lumber business. I enjoy seeing and reading about the people I've done business with and some that we may do business with in the future.

It has taken a lot of hard work on your part to make The Merchont what it is today. Again, congratulations on your magazine.

Denny Hess

Bracut International

P.O. Drawer 4779

Arcata. Ca, 95521

The Merchont, October, p.54l. The story was done well and I know it will help our attendance at meetings.

John Newquist

Eel River Sales Co. P.O. Box 2345 Newport Beach, Ca., 92663

Personals

(Continued from page 45)

John Kendall, pres., Standard Lumber Co., Spokane, Wa., with his wife, Joan, vacationed on the island of Maui in Hawaii.

TIMBER SIZER PRE-FABRICATION

Steve Baugh is new at Gemini Forest Products, Los Alamitos, Ca.; he is the son of longtime lumberman Bill Baugh.

Bill Hayes, Delson Lumber Co., Olympia, Wa., and his wife, Patricia, are parents of a baby girl, Lindsay, born on Oct. 26.

John B. Fery, chairman and c.e.o. of Boise Cascade Corp., Boise, Id., has been awarded The Wall Street Transcript's bronze award for c.e.o.s in the forest products industry.

Ron Seitz is now mgr. of 84 Lumber, Damascus, Or.

D.F. GRAPE STAKES REDWOOD & D.F. LATH

Timbers

From cutting a wedge to pre-fab'd crane pads or mine shafts. Angle cut, cross cut, drilling, dapping-We'll do them all to customer specification.

2nd Growth Is Growing

Thank you very much for the Second Growth article in your October issue (See

Drawer lir:#.s.i$ifrtE.$fii.l.l'E$.#.lt$.:.i::r:lflll.tf':iiili$itf"Ti*:i::,+.,1,:iika::t*

Color Choices

A bath color coordinator, sales literature and sales aids are free from Tom Hoff, Mansfield Sanitary, 150 lst St., Perrysville, Oh. 44864.

Keeping Up

For a free copy of their 1982-83 maintenance catalog, write Randustrial Corp., l33ll-NR Union Ave., Cleveland, Oh. 441?n or call (800) 32162.

Knotty and Nice

For a free data sheet on knotty redwood write Sirnpson Timber Co., Development Ctr., P.O. Box 566, Redmond, Wa.,98052.

Concrete ldeas

Three application guides on the proper application and use of architectural concrete form liners are free from the Symons Corp., 200 E. Touhy Ave., Des Plaines, n.60018.

Cedar on the Side

Western red cedar shingle siding panel literature in color is free from Shakertown Corp., P.O. Box 400, Winlock, Wa.,98596.

Low Riders

Three new pneumatic-tire lift trucks are described in Bull4in f22I avulable free from Eaton Corp., Yale Industrial Truck Div., Dept. 147, ll0fi) Roosevelt Blvd., Philadelphia, Pa. l9l 15.

Sales Sensatlons

A32-p. full color catalogSales Aidsfor Successful Selling: 1983 Edition is available free by writing the Dismar Corp., 4415 Malton Pike, Pennsauken, N.J.0El09 or calling (W)257-7761.

Charting the Woods

Information f or dealers and distributors on wood moulding wall chart kits that can be tailored to individual needs is available from Wood Moulding and Millwork Producers, P.O. Box 2527 8, P ortland,, Or., 97 225.

Smooth Operator

For free information on cabinet door slides, write Grant Hardware Co., High St., West Nyack, N.Y. 10991.

For Prompt Service

On all New Literature stories write directly to the name and address shown in each item. Please mention that you saw it in The Merchant Magazine. Many thanks!

New Leverage

Details on a new lever handle from Arrow Lock Corp. for use with its 150 series cylindrical locks is free from Arrow Lock Corp., 10340 Foster Ave., Brooklyn, N.Y. 11236.

Reading to Soak In

A 160-p. paperback how-to book, Spas ond Hot Tubs, by A. Cort Sinnes is $7.95 plus $1 .00 postage and handling from HP Books, Box 5367, Tucson, Az., 85703.

All-American Fans

A l2-p. envelope stuffer detailing American Pride ceiling fans is free from Nichols-Kusan, Inc., P.O. Box ll9l, Jacksonville, Tx. 7 57 6.

Brass Tactlcs

A brass lever sets and accessories brochure is available from Valli & Colombo, Inc., 1540 Higfiand Ave., Duarte, Ca.9l0l0.

Screened Out

For a free brochure on the Phiferglass SunScreen for windows write PhiferWire Products, Inc., P.O. Box 1700, Tuscaloosa, Al. 35403.

Doors of Steel

A copy of the Insulated Steel Door Systems Institute's data file is available free from them at 712 Lakewood Center N., 14600 Detroit Ave., Cleveland, oh., 44107.

Hit the Decks

For information on metal post wood deck kits, other wood deck kits or accessory kits write Oakwood Manufacturing, Inc., P.O. Box 519, Oxford, Mi. 48051.

Scaffold Centerfold

A 28-p. catalog on tubular steel scaffolding is free from Vanguard Manufacturing, Inc., Temple Rd., New Ipswich, N.H. 03071.

Cutting Edge

A brochure on metalcutting saw blades made from Swedish steel is free from Kapman, Inc., P.O. Box 250, Waldese, N.C.28690.

Steel Door Security

A brochure on insulated steel door and frame units is free from Benchmark, General Products Co., Inc., P.O. Box 7387, Fredericksburg, Y a. 22Q4.

Italian Beauty

"The Beauty of Ceramic Tiles from Italy, " a four color brochure of applications is free from the Italian Tile Center, 499 Park Ave., New York, N.Y. lfi)22.

Polyester Films

A brochure that identifies polyester film grades is free from Robert W. Marsh, ICI Americas Inc., Wilmington, De., 19097.

Water Pump

A color brochure describing the operation of Thermaflo water source pumps is free from Jacobsen Energy Industries, Inc., 651 Vernon Way, Dept. P, El Cajon,Ca.9?,02D.

GIASSIF!ED ADVERTISTEMENTS

LUMBER TRADER with established Southern California customer base. Forward resume./contact Fred Thomson, Inland Lumber Co. P.O. Box 190, Colton, Ca. 92324. (7t4t 783-0830.

EXPERIENCED lumber salesman wanted for direct & distribution yard sales in No. Ca. Contact Del Cole, Rounds, Cloverdale, (707) 894-3362.

BRANCH MANAGER

STRON(; well-established So. Ca. building rnaterials distributor looking for branch manager with proven track record. Should have experience in managing outside sales, order desk, warehouse and company trucking and delivery. Excellent opportunity for hard working, people oriented, hands-on manager sho can provide superior customer service and good bottom line results. Send resume to Box 466 c/o The Merchant Masazine.

EXPIIRIIINCED pallet salesman. Established territory with active accounts. Company paid expenses. Medical & dental. Ask for Carl Boesch, Hunter Woodworks, (213\ 77 5-2544.

600 a word, min. 25 words (25 words : $15). Phone number counts as one word. Address counts as six words. Headlines and centered copy ea. line; $4. Box numbers and special borders: $4ea. Col. inch rate: $30. Names of advertisers usinga box number cannot be released. Address all replies to box number shown in ad in care ofThe Merchant Magazine, 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660. Make checks payable to The Merchant Magazine. Mail copy to above address or call (714) 549-8393. Deadline for copy is the 22nd of the month. PAYMENT MUST ACCOMPANY COPY.

GROWTH ORIENTED?

We need good people with specialty type backgrounds for our growing Newport Beach, Ca. office for direct sales of forest products. We are a strong ($50 million in sales) national sales organization, with headquarters in Portland. Fringe benefits and compensation basis second to none. Unique opportunity for growth-oriented, action people. A team concept. In strict confidence direct all replies including resumes to: Ray Haroldson, president, Cascade Empire

Box 2770, Portland, Or.,97208.

EXPERIENCED sales pro seeks job as western area sales rep for established building produc{s distributor. Will travel. Write Box

IOR SALE 2 La Belle projectors Duo 16. Like new with $75 carrying cases. $225 each. Call Bob Dedman (602) 279-0886.

Place your ad now! Call (714) 549-8393

RARE 1929 Ford AA flat bed stake truck. Totally restored to original specifications. Needs minor electrical work. Was featured in our ad in The Merchant, October, 1981. Factory colors, black fenders, forest green body. Contact Clint or Pete (71 4) 75 l-0800 at Mariner's Foresl Products.

1976 INTERNATIONAL roller bed truck. 1800 series. Good condition. Good rubber. $4,500. 1965 Clark forklift. 6 ft. forks and 16,500 lb cap. Good condition. $8,500. (213) 9,11_At)O

FOR SALE two Hyster fork lifts, 1800 lb capacity. One at $10,000, one at $12,000. Call Beckman Lumber (213\ 636-0263.

Twisted And Weathered

Douglas Fir S4S and rough, 3x4 and wider and 4x4 and wider. Call Wm. Hunter, Hunter Woodworks. (213) 7'7 5 -2544',(2 I 3 ) 83 5-567 t.

PRE-1.'IT door machine wanted. Terms cash. Pret'er Norfield Magnum. Send complete information to Box 467 c/o The Merchant Masazine.

CUSTOM cabinet & formica shop for sale. Anaheim. Ca. Nice little business with excellent customers and referrals. Price $35K with $l7K down. Agent. (714) 7'72-8330

MARKETING OPPORTUNITY: storage yardlconcentration/distribution. 3 acres plus warehouse & truck sales outlet for your forest or building products. Puget Sound region (Wa.). Write Box 465 c/o The Merchant Maeazine.

LOCAL LUMBER hauling Southern California roller bed truck and trailers and bobtails radio dispatched. Rail car unloading at our spur in Long beach. 3C Trucking (213) 422&26. F-.\*- California Lumber

546 t'l2

(.,r08) 29j.'Bt\7 1

(5t)j) 619 2r852

Lincoln Ave.. San Iosc. Calif.