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More Hardwood Promotion Planned
by Larry Frye Executive director
Fine Hardwoods-American Walnul Association Chicago
THE YEAR 1978 was a memora-
Ible one for the Fine Hardwoods-American Walnut Association.
Looking ahead to 1979, the association's major activities will focus on trade promotionl public education on the warmth and beauty of hardwood; a new forestry slide series; a new 16 mm. film; new hang tags and a complete revision of several current publications. There also will be continued cooperation with the U.S. Forest Service in research and allied activities.
1978 could well be called a milestone year since it was highlighted by four events that will be recorded as among the more important developments in the association's history:
(l) The August 31, 1978 retirement of Donald H. Gott, my predecessorl
Story at a Glance
Trade promotion and pub- lic education on the warmth and beauty of wood are featured hardwood programs for 1979.
(2) The decision to move our headquarters to Indianapolis, In.;
(3 ) Revision of our reference book, Fine Hardwoods Selectoramq;
(4) lntroduction of Selectorama Showroom, the mobile exhibit.
Gott had been executive director since the FH-AWA was formed in 1971 by a merger of the Fine Hardwoods Association with the old American Walnut Manufacturers