
8 minute read
NEW LITERATURE
Residing Styling Guide
Masonite Corp. has a free ReSiding Styling Guide. Write Masonite Corp., 1909 E. Cornell Dr., Peoria, IU.6l614.
Tlnted Glass for Windows
Free brochure describes the thermal reflective performance of the new tinted glass now avai-lable in Seasonall's thermalized Thermal Gard replacement windows.
Brochure Index
Allis{halmen has a free 1978 index of product literature. Write Allis{halmers Corp., PO Box 512, Milwaukee, Wis., 53201.
NWMA Directory
The National Woodwork Manufacturers Assoc. has its new membership directory. Write NWMA, 400 W. Madison St., Chicago, Ill. 60606.
Bifold Doors
Simpson Timber Co. has free literature on its bifold doors.
Awning Brochure
A free [ull-color brochure on Alcan aluminum awnings features a variety of designs. styles and color combinations. Write: Alcan Building Products, P.O. Box 1234, Dept. R, Youngstown, Oh. 44501.
Wood Tool Gatalog
Over 250 quality woodworking tools appear in new free big winter catalog. Write for Catalogue Form PB-513164, Shopsmith, 750 Center Dr., Vandalia, oh. 45377.
Architectural Panels
A new catalog sheet about Permatone'S' Flexboard architectural panels includes full data. Write: JohnsManville, Building Systems Division, Ken-Caryl Ranch, Denver, Co. 80217.
Energy-Free Home Cooling
A free illustrated brochure, lr Energt-Free Approach to A Cooler Home and Lower Air-Conditioning Costs, is from Alcan Building Products, P.O. Box 1234, Dept. R, Youngstown, Oh. 4450 I
Woodwork Standards
The National Woodwork Manufacturen Assoc. has several newly revised wood window and door standards and other promotional materials. Write NWMA,400 West Madison St., Chicago, I11.60606.
Energy Savings
Free l6-p. illustrated catalog of custom-fit, high performance replacement windows is new from Seasonall Industries.
Plywood Patter
"Plywood Floor Systems, " a free 16 p. pamplet is new from American Plywood Assoc., PO Box 2277, Tacoma, Wash. 98401.
Building Altemalive Free 36-p. book on galvanized steel studs and joists is new from Zinc Institute, 292 Madison Ave., New York, N.Y. 10017.
Wood Moulding
Decorating
Design ideas and standard mouldilg patterns are in 8-p. "Wood Moulding and Millwork" booklet from Wood Moulding and Millwork Producers, $ .2s.
Portable Shelters
A free full-color brochure on the Alcan Portiko System demonstrates this portable shelter. Write: Alcan Building Products, P.O. Box 1234, Dept. R, Youngstown, Oh. 44501.
Electric Sliding Doors
New free 6-p. brochure is about Arcadiamatic electric sliding doors for stores and commercial buildings. Write: Northrop Architectural Systems, P.O. Box 1215, City of lndustry, Ca. 91749.
Blind Measurement Cards
Simple free cards describe how to measure for blinds and how to install. Flexalum Hunter Douglas Inc., 20 Campus Rd., Totowa, N.J. 07512.
Kitchen Sales Tips
Certified-Cabinet Dealer, by the National Kitchen Cabinet Assn., is available to certified kitchen cabinet and bath vanity dealers and distributors. Write: National Kitchen Cabinet Assn.. P.O. Box 2978. Grand Central Station. N.Y.. N.Y. 10017.
Gopper Fire Sprinkler
A free 40-p. design handbook on the design, fabrication, and installation of an automatic fue sprinkler system using copper tube and copper fittings is new from Copper Development Assoc., 405 Lexington Ave., New York, N.Y. 10017.
Lumber Facts
"Predicted Cubic Foot Yields of Lumber, Sawdust and Sawmill Residue" is from the Northeastern Forest Experiment Station, 370 Reed Rd., Broomall, Pa. 19008.
Dry Wall Catalog
For a free 24-p. cataTog, write Standard Dry Wall Products, 7800 N.W. 38th St., Miami, Fla. 33166.
Plywood Guide
"A Layman's Introduction to Softwood Plywood Manufacture and Practices In the Pacific Northwest" is new from Plywood Research Foundation, $6.95 ea.
Windows and Energy
Season-all Industries has a free brochure about windows and energy, Season-all Industries, Inc., Indiana, Pa. l57Ol.
Aluminum Manual
New free 40-p. application guide assists in installing aluminum siding and accessories. Write: Aluminum Remodeling ActionCenter, 250 W. 57th St.. N.Y.. N.Y. 10019.
Redwood D-l-Y Booklets
Three free booklets, Panel a Room with Redwood Lumber. Redwood Interiors Guide and Redwood Interiors, are from California Redwood Assn. Write to Dept. KB-COOP, One Lombard St., San Francisco, Ca., 941I l.
Free Reader Service
For more information on New Products and New Literature. write fhe Merchant Magazine, 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660
Please mention issue date and page number so we can process your request faster! Many thanks!
Plywood Forecast
(Continued from page 109) being placed on two systems with great futures in residential construction: the All-Weather Wood Foundation and the underfloor plenum system (also known as "Plen-Wood").
Both of these systems are proven energy-savers, both provide a high degree of comfort to home owners and both offer builders an extremely attractive alternative to concrete and masonry, particularly in light of skyrocketing concrete prices and availability problems.
There have been no major shortages ofwood products, yet anyone familiar with the forest industry knows there is a serious timber sup- ply problem that, in some areas, has pushed raw materials costs up 5000/o since 1970.
While several factors contribute to the soaring cost of both public and private timber, two of the major influences are the result of policies by the federal government that fail to fully utilize our national forests.
First, federal timber sales programs have consistently fallen short ofauthorized levels in recent years. The 1977 fiscal year (the latest data available at this writing) is an excellent example: the Resource Planning Act of 1974 called for a 13 billion board foot harvest in fiscal 1977, Congress authorized the sale of 11.45 billion feet and the Forest Service actuallv sold iust 9.72 bil- lion feet.
Second, the amount of national forest land available for timber harvesting has been steadily eroding. The rampant expansion of America's wilderness system has taken a heavy toll on the wood product industry's resource base.
Our most recent battle has been over the fate of 62 million acres of national forest land now under study by the Forest Service in the second Roadless Area Review and Evaluation (RARE II).
The Forest Service has completed the public input phase of this crucial land-use study. It appears that a large majority of public responses favor multiple-use of RARE II lands-an opinion that must strongly influence Congress when it deals with the whole question in 1979.
APA will step up its efforts to help dealers and distributors sell more plywood during the coming year.
The home improvement/do-ityourself market is now the second largest outlet for plywood. APA estimates this sector will consume nearly 4 billion square feet of plywood products in 1979-that's somewhere in the neighborhood of 100 million 4 x 8-foot panels.
APA will continue to promote the "Profit With Precut" rack displaying plywood cut to convenient sizes. Now on the sales floors at over 200 of the nation's leading dealers, many participating retailers have reported dramatic increases in plywood sales after introducing "Profit With Precut" to their customers.
A guiding principle behind APA's promotion to the home improvement/do-it-yourself market is, dealers can be more effective plywood salesmen if they know more about the product.
For this reason. the nationwide network of APA field representatives conducts roughly 200 dealer meetings annually. These educational meetings are requested by dealers, usually for the benefit of new employees or to help established salesmen "brush up" on plywood basics.
APA has also developed a "Dealer Training Kit" available on a 15-minute LaBelle cassette or as a 30-minute taped script with 35mm color slides and literature.

In fact, the association's programs for dealers and distributors are described in a new APA publication, "Profit From a Little Free Advice."
For a complimentary copy, call toll free (800) 426-8992.
551 a word, min. 25 words (25 words = $13.75). Phone number counts as one word. Ads with border $3.50 extra. Headline or centered type $3.50 extra. Box numbered ads are $3.50 extra. Names of advertisers using a box number cannot be released. Address all replies to box number shown in ad in care of The Merchant Magazine, 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92560. Make checks payable to The Merchant Magazine. Mail copy to above address or call (714) 549-8393. Deadline for copy is the 22nd of the month.

Help Wanted Help Wanted Help Wanted
A GROWING, YOUNG Oregon mill producer and wholesaler needs a salesman to eventually take over entire Southern' California territory. Excellent opportunity and benefits for those willing to work. Send resume c/o The Merchant Magazine, Box 292.
Opportunity
Northern California wholesaler/remanufacturer looking for outside salesman to cover Central California and outof-state shipments. Currently handling redwood and seek persons experienced in all species. Send resumes in confidence to Bob Reid, Reid & Wright, P.O. Box 4299. Arcata, Ca., 95521.
EXPANDING LI,NilBER WHOLESALER located in San Fernando Valley, Ca. has sales position open. If you want a ciueer opportunity with a well-established. ag- opportunity a well-established, comDanv. and would gressive, progresive company, like to be associated with great people in deluxe workins conditions. replv: William deluxe working conditions, Perkins. Bums Lumber Co.. 16255 Ventura Perkins, Bums Co., Blvd., Suite 600, Encino, Ca.91436.
SALES OPPORTUNITY BUILDING MATERIAL distributor expanding in Northern and Southern California. Experience desired but not required. Send resume to P.O. Box 606. Galt. Ca. 95632.
EXPERIENCED LUMBER trader seeks trading or mill sales position in Northern California or Pacific Northwest 25 years of successful experience. Write Box No. 293, c/o The Merchant Magazine.
NEWPORT BEACII, CA. OPPORTUNITY
EXCEPTIONAL opportunity for experienced lumber traders. Excellent commission plan plus liberal fringe benefits. Get in on the glound floor with a first rate company. Deluxe working conditions in Newport Beach, Ca. Call Ken Gagne, Delta Forest Products, (714) 640484r.
SMALL PLYWOOD and lumber firm wants experienced person for contractor and retail sales work. West Los Angeles, Ca., area. Call Harry Anderson (213) 397-5554.
THE MERCHAI\T Magazine assumes our advertisers are Equal Opportunity Employers and adhere to the letter and principle of the current law against discriminatory wording in "help wanted" advertising. Accordingly, for your sake and ours, it will be helpful if you will keep this in mind when submitting classified advertising copy to us. Thank You.
ESTIMATOR FOR career opportunity with job shop pallet operation. Ability to tally lumber and good with figures. All company paid fringes. We also need industrial sales and office people. Apply at Hunter Woodworks. 1235 E.223rd St., Carson, Ca.90749.
WE NEED HELP!!!
THE RAI\DALL LUMBER CO.. INC. needs complete staff for their new Huntington Beach, Ca. yard.
General Manager Sales Manager Yard Manager Mill Superintendent Shipping Clerk Office Personnel
Call Bill Randall at (714\ 521-9612 or (213) 773-,3738. All replies confidential.
EXPERIENCED INSIDE salesman needed !o anchor sales desk for established hardwood & softwood distribution yard, located.in Bay Area. Salary commensurate with experience. Send resume, c/o The Merchant Magazine, Box 290.
WE NEED a cabinet shop foreman, layout man, draftsman for shop drawings, and a shipping clerk. An old Arizona company. Send resume to Box No. 295, c/o The Ir,!erchant Magazine.
Position Wanted
EXPERIENCED FOREST products specialty trader seeks well financed wholesale company. Established customer and mill base with profit margin to malch. Seeking best compensation plan. Reply c/o The Merchant Magazine, Box 294.
For Sale
WESTERN RED CEDAR reject bevel siding, $25MSM. Good stock, use as is, for cut up or remanufacturing. Long random length cedar boards and dimension. Good economy remanufacturing grade. Large inventories, immediate truck shipments. Jerstedt Lumber Co.. Inc.. P.O. Box 279, Bellingham, Wa. 98225, Phone (206) 7349901.
FOR SALE
(2) LUMBER pull trailers. Call Dan Guerin. Q14) 982-9944.
For Lease
900 SQUARE FEET of office space for lease. Iiieal office for wholesale or sales office. San Bernardino/Riverside area. Milling and storage available. Call: Jeanne Morrison, Connor Lumber Sales, Inc., (714) 874-3 100.
Wanted To Buy
3x4 AND WIDER and 4x4 and wider twisted and weathered Douglas Fir S4S, Call Wm. Hunter, Hunter Woodworks, (213) 775 2544 or (213) 835-5671.
WHY IS IT - a man wakes up in the morning after sleeping under an advertised blanket on an advertised mattress and pulls off advertised pajamas. Takes a bath in an advertised tub, shaves with an advertised razor, washes with an advertised soap, puts on advertised clotJres, sits down to breakfast of advertised coffed, puts on an advertised hat, rides to his office in an advertised car, writes with an advertised pencil Then, he refuses to advertise, saying advertising doesn't pay, and then, if a business isn't good enough to advertise he advertises it for sale.
If you believe in your business and want to build it . . , ADVERTISE.
Remember to tell 'em you saw it in