Merchant Magazine - December 1972

Our. stockroolll.

It makes for a balanced inventorY.

Of the grades, sizes and sPecies rough or f inished. Also, there's millwork, moulding, cut-stock. Panelized decking, plywood, fencing.

And a full range of pre{inished plywood plus other specialty products. All are available f rom our nearbY western distribution centers.

Because we practice inventorY management, we supply these quality forest derived products when You need them most.

Today, and for generations to come.

TOP AUALITY BUILDINGS

for lumber and commercial warehouses

at approximately t/z the cost of conventional buildings

a a a a

flexible design . r0 foundation necessary . no odor

Fast, efficient construction crews erect these shong buildings in a short time. Original construction methods and machines, including our hydraulic scaftold truck, insure you of top quality for lowest cost.

all poles are cemented to a depth of 6, never needs painting-won't rub off on ctothes Y E A P insurance rates considerably less-yet full coverage all buildipgs engineered and designed by licensed civil engineers

are safe against wind, earthquake, and weather lmzards because ol their rigid construction. Their improved design meets all building code requirements and there are no long braces to interfere with equipment. Frank

Mgr.

your property

A regular 60'x 60' building built in only 3 days.

Yes, San Antonio Construction can build better buildings lor less money lor you. These attractive buildings will improve

and are built to last. Using pressuri+r:eated poles which will last 30 years or longer, they

one

Kimberly-Clark is where it's all at. . like Ponderosa pine, sugar pine, white fir, Douglas fir and incense cedar, just for openers. but it doesn't do you a lot of good to know where something is if by the time it gets to where it's needed it's all out of shape. That won't happen when you're dealing with Kimberly-Clark. In the first place, we're really uptight about quality control at the manufacturing level. Lumber that goes through our plant

does its own thing our way. Then we strap, package and wrap it to maintain quality during delivery.

Our meticulous methods may not be the greatest thing since the discovery of fire, considering our glowing list of satisfied customers, we must be doing something right. Next time, give KimberlyClark a try. We think you'll agree we know how to make the best out of a good thing.

After getting it all together, Kimberly-Glark goes all the way to gue r straight. to you it

Western Lumber e Building Materials

PBblt.tor A. D. BeU, Jr. tdltor Davld Cutler Contrlbutlng Edltor Dwlght Curran Adv€rtl.lna Proiluotlon Mgr. Marsha ClrculationKelleyM-s, Davld Hamll

EDITOilAL OEI.ICES

WESTERN LUMBER & BUILDING MATERIALS MERCHANT tS PUb- llshed monthly at 57S So. Leke Ave.. P&tedena, C&. 01101, Phone (2lS) 752-9623 or (219) 702-4088 by Calitornla Lumber Merchant, Inc. second-class poBtage rates pal4 at Pasadena. Ca., and addltlonal offlces. Advertlslng rates upon request.

ADVDIiTTSING OFT'ICES

NORTHENN CAIITON,NIA & PACIFIC NOBTHWEST Jerry Holtz. 58O Market St.' #400, San Frariclsco 94104. Phone (415) 392-3:t65.

SAN FRANCISCO BII,I,rNG OFFICE 2030 Unlon St., San Franclsco, Ca. 94123. Phone (415) 346-6000.

SOUTIIEBN CAIIT'OBNIA

CarI Yann. 1385 Westwood Blvd., Los Anseles. Ca. 90024. Phone (zL3\ 4{17-7593.

MOUNTAIN STATES

tr'rank L. Beckstesal Aseoclater, (Denver) 3505 Mlller Court, Wheat Rldge, Colorado 80033. Phone (303) 42r-%i92. NEW YORT

Btlllncslea & Flcko, Inc., 13? East 36th St.. New York, N.Y., 10016, Phone (272) 532-7632.

SUBSCBIPTIONS

Chrngs ol Addr6i.-Send subscrlp' tlon orders and address changes to Clrculatlon Dept., Western Lumber & Bulldlns Materlals Merchant, 5?3 So. Lake Ave., Pasadena, Ca. 91101. Include address label from fecent lssue lf possible, Plus new address and zlp code.

Subacrlotlon Roter-U.S., Canada, Mexlco-and Latin America: $5-one vear: 88-two vears: $10-three vearir. Overseas:-$6-one year; $9- two vears. Slnsle coDles 60r, Back cople! 91.00 when avallable.

Tho Merc|rent Mecezlne serves the members of the: arlzona Lumber & Bullders Supply Associatlon, Phoenlx: Lumber Merchants Alsoclatlon <if Northern Callfornla, Los Altos; Montana Bullding Mate- rlal Dealers Assoclatlon, Helena: Mountaln States Lumber Dealers Assoclatlon, Salt Lake Ctty and Denver: Lumber Assoclatlon of Southern Callfornla, Lor AnSieles; Western Bulldlns Materlal Assoclatlon, Olympta,-WarhlnSton.

THE iIERCIIAIIT

ia an independent rnagazine, for the lumber and build:i.ng m.aterinls inilwtra in the 18 Weetant states, concentro,ting on ,neb chanilistng, ttuanogernent and acetrtrate, factuol newa.

Lumber for decking, siding, cabinets, millwork and paneling, material for fences, patio decks and planters.. any application where the superior characteristics of Western Red Cedar are demanded can be supplied' from our 172 million foot inventory. Standard stock includes 1x6,8, 12' and 2x6, 8, 10,12'.lt is supplied in specified widths and lengths with many patterns, clear or knotty, smooth or sawsize.

4^o*

LL@E

Without the Young,We're in Trouble

fN this annual Business Forecast Issue there is r a lot of excellent crystal ball gazing by prominent industry figures Ln produJtior4"marfeting, finance, merchandising and related business top. ics as they apply to the sales, marketing and distribution of lumber and building materials in our 13 Western States. It is a first rate collection of forecasts and we comrnend it to you.

The future in a different form concerns us here. IVe have always been struck by the conspicuous absence of young people at most of the functions at the retail-wholesale level. Anyone 35 and under was often outnumbered ten.to-one.

Recently we think (hope) we have been seeing a reversal of the deadly trend to an ever-increasing average age in the business. In some cases, the presence of younger members is simply a reflection of good business conditions that provide the extra funds to allow lower echelon personnel the opportunity to attend industry meetings.

More and more, though, it is not simply prosperous times. It is the realization of the more thoughtful that without young people, there simply isn't a future. Early this year the Western

Building Material Association began a Young Westerners Club. Its purpose is to involve young people in association workings and the industry and to give them a forum where they can learn, practice and grow. Perhaps leadership training is too strong a term now, but you can bet a buck an appreciable number of future industry leaders will issue forth from this and similar groups that encourage this sort of educational opportunity.

Membership requirements are kept as simple as possible to encourage maximum participation, There are no dues and members do not have to be in management, they just must be under 35 and members of a firm that is a ITBMA member.

New officers for the coming year are Larry Knudsen of Lumberman's of Shelton, Shelton, Wash., as president and Bud Lamarr, Fort Jones, Ca., as vp, Gentlemen, your interest and commitment speaks well for you and we wish you much success.

We trust that more and more, management will be alert enough to include and encourage the young people, both by organized and casual efforts, to take part in as much as they can. Without them,, we're all in trouble.

Season's greetings to all of our friends in the industry.

May 1973 be iust as successfulbut slightly less franticthan t972.

the Holiday

Best wishes for

Season from the Woodsmen at Publishers Forest Products.

rcu rcu I ffi

hdlng.

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On Plywood

A MERICAN Lr Plvwoorl

Assn. estimates for 1973 indicate a slight downturn in softwood plywood production from the record year just ending. It is now clear that at least 18.4 billion sq. It. will be utilized during calendar year t972.

The expected downturn in plywood demand next year is a direct result of an expected I4/o reduction in the number of housing starts for 1973. During this past record-breaking year we experienced a housing boom of some 2.25 million starts; 1973 estimates indicate a reduced level of 1.9 million. Although over 50/o oI plywood production goes into residential construction. we antic.

By Bronson f. lewis executive vice president American Plywood Assn

ipate only a i3/o decline in mill sales due to incleased demand in other markets and a need at the wholesale level to build up depleted inventory levels.

Historically, as the new housing market enters a declining period or one of stabilization, the remodelinghome improvement market increases. APA estimates indicate, for example, that of the 68 million existing homes in the United States today, some 12 million are said to be in need of major renovation. The re. mainder require constant maintenance and repair. Many homes built only l5 years ago are now considered to be inadequate by their owners in terms of space utilization and modern conveniences and are prime targets for substantial remodeling investments.

We expecto therefore, that a strengthening; of the home improve-

Ecology t, Prices

fN September of r this vear I forecast the San Francisco FortyNiners to win the National Football C o nference, West. At the same time I picked Stanford to win the Pac-8 over USC. At least I had USC in the running.

In August of this year the price of 2x4s was about $149 per thousand. t'Too high," I said. "Stop buying and wait for the price to drop back," was my warning. AII I can say, is that it is a real eredit to the efficiency of our company operations that we're still alive after following some of my market forecasts during the past two years.

Now we will subject TIrc Merchonf's readers to my prognostications for 1973. Okeh, but before we get started, please understand that I ar. rive at some of my answers by the flipping of a coin. Let's give it a go!

WageTprice controls not likely to be dropped in the immediate future . . . traditional-type lumbermen must make the move to managing, from merely reacting . . government will play a greater role at every level.

The economists tell us that we will have a record year in housing starts Ior 1972. They generally agree that volume starts will be down about ll-13% on a national average in 1973. I would agree with this, but I would tend to think that the decline in California would be greater than 13% . . perhaps more like 2O/o.

As far as businessmen are concerned, the whole story is certainly

*Terry Mullin heads Terry Buikling Centers, Tarzana, Ca., which lrr.s associated yards in Colilornia and, Arinna.

8v Terry ltlullin* president National Lumber & Building Material Dealers Assn.

Slory al s Glonce

Survey shows retailers increasingly important as supPliers of all=types of plywood second best lear in history due for PIYwood . . cloud on the horizon is raw material availability.

ment market will help maintain plywood production levels and help to eliminate any great decline in mill sales.

Industrial markets are also a con. tra-cyclical market for housing. When the economy booms, industri' al uses generally increase. More ply' wood is used for plant repair, mainte' nance and renewal to keep up with the demand stimulated by increased economic activity. More products are made for sale and plyrvood'using in' dustries require more for product-" as well as for materials handling de' vices like pallets, boxes and crates.

Transportation equiPment demand is moving from its doldrums, and the demand for plYwood in

not told in forecasts of volume. It's difficult to try to predict future busi' ness conditions without understand' ing some of the forces that will dic' tate the real results. At the moment, some of these forces seem well be' yond our control as individual busi' nessmen. Let's look at just two of them:

(I) The environmental impact regulatrons in California.

(2) The price/wage stabilization pro.gram.

We see a fast-growing ecological rnovement in all parts crf orr coun' try. The environmental impact laws may be here to stay. I would hoPe they would be clarified and modified to allow a reasonable and normal pat' tern of construction.

Pice/wage stabilization? That's the big question right now. Histori' cally, ours has been an industry of free and sometimes volatile competition. The normal economic Pattern of this indristry has been disturbed by these controls. The result is the current chaos in the lumber market.

Personally, like most of you, I don't like controls of any kind. How' ever, I do feel that at the time they were imposed they were almost necessary and that the administration had very little choice. It's almost logical

truck bodies, rail cars and recrea' tional vehicle; is growing with this increased activity. We estimate ply' wood demand for all industrial uses rvill increase almost 6Jb over the 3.5 billion sq. ft. level o11972.

The third area of growth u'ill be in nonresidential building colrstruc' tion. Here the 5/o increase in con' struction activity forecast by such rrotables as NAHB and F. W. Dodge will be augmented bY increasinglY favorable code and insurance atti' tudes toward wood and PlYwood structures. Our conservative es' timate indicates PlYwood demand will increase about 5/o in response to this growth in nonresidential con' struction.

The American Plywood Assn. has just completed an extensive studY of the distribution patterns for soft' wood plywood. The results show clearly that retail ileal,ers lwnte be' come increasingly hnpornnt as suPpliers lor all typs ol plywood users. Seventy-five percent of all softwood plywood is sold by retail lumber dealers today compared with only

to presume that any system of "blan' ket" controls would produce inequitable results in some areas of the economy. It is rather obvious that the controls did not produce the desired results in our industry. As presently written and enforced, they have, in fact. caused a definite disincentive to the production, manufacture, md normal distribution of lumber.

I would hope that the price/wage controls could be removed next year' though I do not feel that they will be eliminated in the immediate future. Personally, I should think that the Cost of Living Council would very probably consider the lumber indus' try as needing their immediate attention. Therefore, I would expect action to change or modify the existing reg' ulations so that they would more adequately a.fiect the desired stabilization of prices in our industry.

I do think the traditional-type lum' berman is going to have to do a little more planning and thinking of the future to stay ahead. This tran' sition is a shift fro,m just operating to really managing . from rebct' ing, to really thinking ahead.

More and more the actions and inter-actions of government regula' tions play an increasing part in our everyday business. We see it clearly

62/o ten years ago.

Retailers were found to be more significant suppliers to each of the major plywood end-use markets than they were ten years ago. The most dramatic increases were in the portion supplied to the industrial and to the nonresidential construction markets.

The changing market makeup may provide a challenge to retailers who have not yet joined in the efforts to be more important suppliers to nonresidential markets. We hope our efforts to become more in tune with dealer needs and inter. esls will help us help them adjust to this changing market mix.

The cloud on the horizon is raw material availability. The forest industry relies heavily on public tim' ber supplies. Current withdrawals and inability to provide timber sales in volume commensurate with the planned allowable cut, create short term dislocations as well as a threat' to wood's availability 35-50 years flom now when trees planted this year would be available for harvest.

in the environmental impa.ct regula' tions and in the price/wage stabiliza' tion program. Further, I would saY that U.S. business can expect a sub. stantial increase in the "public in' terest movement." ttConsumerism" is the new thing on Capitol Hill. Advocates will press for stricter controls over activities that are already regulated . advertising claims, product performancg safety, management li' ability, etc.

It's becoming complicated, and it's getting out of our hands as individ' ual businessmen. This is one of the main reasons I heve become so in' terested and so active in trade association activities. The National Lum' ber and Building Material Dealers Assn. takes a very positive stand. In my opinion, the association can and does do what we cannot do as indi' viduals.

Working closely with the various federated associations , our national can keep us, the individual lumber dealers, informed and aware of new directives and regulations coming out of Washington. Also very important is that they can and do rePresent us in Washington. They present our problems, our questions' and theY take a strong position on bur behalf.

W h o I es cr I i n g

fN perusing last r vear's article in'The Mercha.nt on what business would be like in 1972. I fountl that I o'batted" .750 in my visions of what would happen in the market.place this year. Unfortunately, I missed the degree of demand factor somewhat, and I was also wrong about projected "flurries" or "ups and downs" of the market price levels.

However, we did correctly predict:

! The continuance of price controls through this year. (And, buy! Do we have price controls!)

! That we would see a continued upswing in housing and that financing of same would be ade-

Sfory q] q Glsnce

Dark days by mid-1973 if price regulations r€main the same . "selective" decline in housing starts, tho wood use will remain as.strong or strong- er environmental ordinances will limit activity in some markets. quate.

fl That if controls continued, demand would still determine the levels of the market.

! That if demand got out of hand, a two-tiered price system of U.S. and Canadian lumber would develop.

fl That the low inventory situation at mill and marketplace yards would be a factor creatins demand.

On Re dwood '}t+ii*liriT,'"ffi

JT'S very likely r a toss up who is happier seeing droves of custom. ers {locking through lumberyard doors--redwood lumber dealers or the mills. The resur. gent demand for both upper and common grades of redwood have surpassed everyone's expectations for 1972.

It will probably not come as a sur-

Story sI q Glonce

More supplies of redwood uppers due, but drying times mean '7$'74 delivery dates . consumption of redwd in the neighborhood of 37 billion board feet in'73.

prisc that, for a number of redwood products, demand has far out. stripped production. the unhappy result, of coursg is disappointed customersand ones who might buy competing species. The immediate solution, it would seem, is tr-r push production as you would with hula hoops if they suddenly became popular again.

But increasing production of the highest quality redwoodthe dried upper gradesis impossible, at least to meet current demands. Redwood's drying time, which is the longest for commercial conifers, is the reason production cannot be pushed.

i" redwood uppers require a year's yard time to reach the proper moisture content, 2" stock requires two years in the yard. Obviously, the planning for increased production of uppers will mean greater supplies... for the latter part of 1973

(Continued, on Page 12)

On balance then, 1972 turned out to be one of oul better "predicting"

efforts.

N*ext year, we should see a t'selective" decline in housing starts, i.e. multi-family type of housing may well decline while single-family re. mains very strong. This is the type of feeling we get from our members in most parts of the country.

Florida and California, two perennial large volume markets, are having problems with environment. al ordinances that will seriously lim. it housing activity in the coming months. Nlost of the current predic. tions for 1973 housing starts are in the 1.9 to 2.0 million range, excluding mobile homes. We wouldn't be surprised to see this go even lower, perhaps to 1.85 starts. The mobile home market should remain about the same as 1972 levels.

Even though we see such a drop in housing starts, it is our strong feeling that demand for wood will remain just as strong or stronger throrrgh at least the first three quarters of the coming year.

First, if the decline is "selective," the change in percentage of singlefamily vis-a-vis multi-family will fa. vor more wood per unit as a per. centage per starts.

Secondly, the fact that it has been next to impossible to build any in. ventories anvwhere pressages the thought that demand will continue strongly.

Next, we might consider {he midwestern farm market. Usuallyo when the farmer experiences a good year agriculturally, it is translafed into a substantial spring demand for improvements on the farm.

Can the U.S. forest products industry meet their normal share of the 1973 demands? Not with price control regulations as presentlv written. Depending on world markets, the Canadian industry could send more footage to the U.S., albeit at a higher price.

I dislike ending an article on a sour note. but without either a re. laxation or modification of price stabilization regulations, our tl.S. industry will see some dark days by mid-1973. Less production, control of distribution in fewer hands, in. efficiency, less competition and higher prices than ever before could well ensue if present controls are maintained as is.

f)ESPITE prosu p""t" for a generally buoyant domestic econ.

omy next y@r, individual businessmen and investors mapping their strategies for 1973 should base their plans sumptions: on certain key as-

I Wage and price restraints will cuntinue, in one form or another, beyond the planned April, 1973, expiration date.

fl Not all elements of the economy rvill be advancing at the same Pace.

I Monetary policies, particularly as they affect short-term interest rates, are likely to become somewhat more restrictive.

Businessmen and investors cannot find their ease in forecasts of a I.265+rillion-dollar economy next year, however accurate that forecast may turn out to be. Only very spe-

Economic Ove rview

By llt. A" G. l{atamorOs v.p., chiEf economist Armstrong Cork Co.

cific assumptions can help chart the way through the next 12 to l8 months.

Regarding wage and price controls it now seerns reasonable to assume that after their scheduled ex. piration date next April, some kiud of surveillance mechanism r:overing the largest industrial companies and labor unions will be established as an attempt by the federal government to influence pricing decisions and collective bargaining agreements.

The building industry offers a good exbmple of how performance within the total econonry will vary. Housing production, which has begun to exceed demand in some parts of the country, will probably be subject to at least some slight downward adjustment next year. But nonresidential building, which hit its peak three years ago, should expand

Sfory ol q Glonce

Housing production will decline slightly, while overall industrial production should gain interest rates are not likefy to climb more than LVz percentage points.

by about I5/o in dollar terms over t972.

Although housing starts will slacken throughout 1973, the rate of housing completions and the market absorption of single family homes and apartments will nevertheless closely approximate 1972 levels.

We look for consumer spending for durable goods to increase by about l0% next year, compared with a 157b growth rate in 1972.

(Continued on Page 13)

VIRGINIA HARDWOOD COMPANY

(213) 358-4594

Showroom and Warehouse: 116 Railroad Avenue Monrovia. Calif. 91016

For the Finest in Hardwood Flooring: Bondwood by Harris Bruce Perma Grain Wood Mosaic

Showroom: 352 No. Robertson Blvd. Los Angeles, Calif. 90048

Showroom: 1299 E. Jackson St. Phoenix, Arizona

Western Woods

By ll. A" Roberts executive vice president Western Wood Products Assn.

A T,TH0UGHfrhousine

starts and lumber consumption will reach record highs this y€or, we foresee a de. cline in both categories in L97?l

One of the contributing factors will be a constric. tion of raw material from federal lands.

Housing starts of 2.08 million irr l97l exceeded all expectations, e-xcept the most optimistic. The most informed sources now believe that housing starts for l9?2 will reach 2.25 milliona new record. The momentum of record-breaking housing activity has continued unabated through the first seven months of

1972 and is carrying into the fall months. 'fhr: rate at the end of Juty was nearly l6/s ahead of the rate for the first seven months of 197I.

First proiections of 1972 soft. wood lumber consumption appear lorv. We: now expect U. S. softwood lumber consumption to total 40.6 billion board feet in 1972, nearly 1O/o above the record reached in 1971. Residential construction. which accounts for 46lb oI softwoocl lumber consumption, has probably peaked for the year, but any declines are likely to be modest in coming weeks.

The year 1973 should be the thirtl best ever for housing starts. equaling or perhaps surpassing the l,952,000 starts in 1950 and exceeded only by the totals for l97l anC 1972. The expected decline in I97iJ is about l\Vc from the l9?2 level.

Non-residential construction is expected to remain strong in the coming year. Lumber for repairs and remodeling should show an increase while lumber used for material handling should remain close to thc' 1972 level. All in all, 1973 should rank second only to 1972 fior total Iumber consumption.

Along with these trends, economists and bankers agree generally that tighter and more expensive credit will return next year. A general business upturn and a growing federal deficit are straining the money supply, forcing interest rates up. ward. While the prime rate was 4s/n/e last February1, it has risen to $t/rta/6 and is expected to go higher.

The Federal Home Loan Bank Board reports that the average interest rate on conventional single.family mortqages edged up in July for the third straight month to 7.58.

Sfory q] d Glonce

Next year should be 3rd best ever for housing starts credit will get tighter and raw material shortages can be expected . . . lumber production in The West will drop 1.5 billion board feet.

Other indicators, such as unsold new homes and rental vacancy rates, are also edging upward. ln May, it took 5.1 months to sell a new home. one month longer than in IVIay of 1971. Rental vacancies have risen Irom 5.3/o in the first quarter to 5.5/6 in the second quarter of 1971. f)espite labor difficulties, log shortages, rail car shortages, antl developing raw material supply problems, shipments of lumber from the $iiest this year are expected to exceed l97l shipmentsby about 6/o, Lumber imports from Canada are currently 35/o above Iast year and are expected to reach 9 billion board feet by the end oI 1972, up 26.8/o from the l97I imports from Canada.

In spite of all the good news about '1972, the lumber industry will face raw material shortages next year. These will result from lowered tree

FORECAST FOR REDWOOD

(Continueil lrom Page l0)

and 1974. Assuming demand does not decrease precipitously ( a hope we fervently share), it looks as though stocks of certain redwood grades will remain short through the first half of 1973.

Production of green redwood, on the other hand, can and has been pushed to meet orders. While greerr redwood has many of the traditional redwood advantagesbeauty. durability, and workability it does not exhibit extreme dimensional stability, a characteristic of dry redwood. 'As you would expeci,

green redwood might well move after installation.

For this reason, we cannot strong- ly enough stress the importance of using the proper grade. /t is the retoi)er's responsibility to ucquaint his redwootl cusroners witlr, the wood's characteristic.s. The retailer must do everything in his power to discourage, for example, the use of green material for siding or paneling.

Green redwood is not suitable for fine architectural uses .- siding, interior paneling, trim and so on .where tight joinery is required. The unwary consumer who attempts this, with predictable unsatisfactory results, will serve as a living, breath. ing mis-advertisement for redwood.

The green common, or ttgarden" grades of redwood are eminently suitable for p;arden application, such as fences, decks, and shelters. As the name implies, garden grades should stay in the garden.

I{ousing prognosticatorst-hose inimitable educated guesserstell us that the country's in for another big vear of housing starts.

If, as the,v say, 1973 will see about 2 million housing starts, then thc consumption of softwood lumber will be in the neighborhood of 37 billion board feet. The redwood indus. try is among the vanguard of lumber producing groups that will not only providc the materials for 1973 homes, but ensure a continuing sup. ply of materials for future homes.

t972

harvesting goals on federal forests and litigation in the environrnental arena which threatens to lock up 34 million acres of national forest lanrl in the West bearing timber of commercial quality. We expect that lum. ber production in the West rvill drop 1.5 billion board feet in 1973.

The President's Budget provided for timber sales from the national forests totaling 11.8 billion board feet in the fiscal year beginning last July I. The sale goal was- related to available manpower and funds and the budget requ€st was approved bY Congress. It later became aPparent that both manpower and funding would be inadequate to meet the harvest goals when related to new environmental quality standards and restraints suc.h as court actions, ap' peals and protests.

Subsequently, the Forest Service revised its estimate of the volume to be sold to 10.6 billion board feet, down 1.2 billion from original ex' pectations, and Congress has been advised of the reduced estimate. The original goal would have re' quired $18.3 million and 679 people over and above the current authori' zation. The increased cost is attrib' uted to inflation as well as environ' mental constraints.

ECONOMIC OVERVIEW (Continu,ed lrom Page Il)

Individual spending for all types of goods will likely be stimulated in the first few months of 1973 by substantial refunds of income taxes overwithheld this year, he says.

Overall industrial production shorrld be spurred by an expected l0% gain in capital expenditures by American business and by the further recovery of defense expenditures. Look for furtler stimulus to business activity from somewhat more aggressive inventory policies than those that characterized the early months of this year.

Monetary policy does shape up as more restrictive through most of next year, but short-term rates are not likely to rise from current levels by more than I or lt/z percentage points, whereas long-term yields should average out at something under I percentage point above the currcnt level.

Sh skes e Sh ingles

Bv Marshall Ritchie Marketing manager Red Cedar Shingle & Handsplit Shake Bureau

TYTHILE the vY sinsle family residJnce continues to be the major market of red cedar shingles a n d handsplit shakes, an idcreasing divelsification of product uses is again forecasted by the Red Cedar Shingle & Handsplit Shake Bureau for 1973.

Current market trends project that new residential housing starts in the first half of 1973 will continue at the same record breaking volume exper' ienced in 1972, and therefore, we expect continued strength in our pri. mary market during the coming year.

Anticipating however, the eventual fall-off of single family housing starts in the coming years, a diversification of product uses to augment and broaden our base residential housing market, will play an important role in 1973.

Since the national economy is fin' ally reaching stability and the {inancial indicators point to increased personal spending, a definite trend in the development of recreational property and second home construction has taken place. During the first ten months of. 1972 we have seen in' creased construction of vacation and recreational homes nationally and specifically on the West Coast where the environment is ideally suited for this type of living. Due to its high investment potential, we see this area continuing to expand in 1973. And with the current high level of spe' cification of red cedar shingles and shakes in vacation home construction, this important secondary market should continue to expand.

Another market which will b" "g- gressive in 1973 is the use of shingles

and shakes for remodeling and restor' ation. Constantly increasing costs of new construction have provided an unusual emphasis on remodeling in recent years, and already shingles and shakes are playing an important role in these projects.

Story ot q Glqnce

Diversification of product uses will continue . housing star.t decline seen for coming years . low co6t market will use more shingles.

Also noted as a growing market by the Bureau is the nostalgic use of shingles and shakes in numerous restoration projects being undertaken by cities throughout the nation, and specifically in the West Coast cities of Seattle, San Franciscq and Vancouver, B.C. As further restoration projects continue to develop, we project an increasing use of shingles and shakes.

One segment of the market that is receiving considerable attention is low-cost housing. This market ofrers the shingle and shake industry a dis. tinct advantage because it is able to offer both design appeal and practicability, which is foremost in the minds of urban planners today. Many architects, builders and developers have come to appreciate the low maintenance and relatively low plied cost factors of shingle shakes.

aPand

The move into the low-cost housing market is being watched carefully by the Bureau and the industry gener' ally. Shingles and shakes have a major service to render in providing an attractive, environmentally pal' (Continued on Page 14)

The Msrketploce in 1973

By Stephen B. Moser* president Nationa,l Forest Products Assn.

Softwood plywood consumption set a record in l97l at 16.6 billion sq. ft. The expected total in 1972 is I8.4 billion square feet. Demand for plywood in 1973 is expected to be about 17.9 billion square feet.

Consumption of hardwood lumber in 1972 will be about 7.5 billion board feet, compared with 7.I billion in 197I. In 1973 it should reach about 8.0 billion board feet due main. ly to increased activity in furniture manufacturing and in industrial production.

PRODUCTION PROBTEAIIS

Story dl d Glonce

THE housing 1.95 to 2 million starrs-a healthy r "boom" of and prosperous level when consider1971 has contin- ing the average yearly rate of starts ued through 1972 during the sixties was 1.4 million. at even higher levels, with NF. PA expectfrrg starts this year to total around 2.3 million.

Housing starts appear to be declining in an orderly manner during this last quarter of 1972 from a seasonal. ly-adjusted average oI 2.37 million for the first nine months. The multifamily market has already eased ofi to levels below 1971, and the residential market is not seriously overex. tended. Business Week observed it is "a slowdown that pleases everyone," for a "bust" like the ones which have followed past housing booms is not now in sight.

Interest rates may rise fractionally, but the availability of mortgage money should remain high. This assumes, of course, there are no governmental. Iy instigated money shortages as oc. curred in 1967 and 1970. Thus. housing starts are expected to stabil. ize next year at an annual total of

*

SHAKES & SHINGTES

(Continueil lrom Page IJ)

atable cast to what could otherwise become and, in fact, has been a strictly utilitarian and unpleasing blight on the land. With volume predictions climbing each year, there is no question that low-cost housing will represent a significant marketing opportunity in the coming year.

Other areas with high potential in. clude the strong mobile and modular home market and specialized aesthetic aPPlications of shingles and shakes

Fewer housing starts in '73, but decline will be orderly, with no disastrous "busf' . . residential building should be up 60/o . consumption of hardwood will be up for '73, softwood lumber and plywood consumption will be doirrn trom'72 levels, but still above '71 figures.

Non-residential construction, now beginning to recover, should show its first increase since 1969 with a 6 percent rise in 1973 to help offset the relatively mild 13 percent decline expected in housing.

Total wood consumption in 1973 should still be above the record level of 1971.

Softwood lumber consumption will set a new record in L972 ol about 4I billion board feet, breaking the record set in l97I ol 37.2 billion board feet. Lumber consumption in 1973 is expected to be about 39.3 billion board feet.

for interiors, fences, playhouses, etc. We also have noted shingle and shake application on numerous houseboats in Washington and California; and while this seplment of the market is proportionately small, it does repre. sent continuing diversification in the use of shingles and shakes.

With the present strength of shingles and shakes in the commercial market and the continuing demand for both products in our primary market, the residential housing field, industry leaders are predicting a rewarding 1973.

Although the housing boom has brought prosperity to the wood products industry, it has also caused its share of problems. Demand for lum. ber and plywood skyrocketed so fast and remained intense for so long that production has been unable to keep up even though most mills are operating beyond their normal capacity. The result has been an increase in prices that has brought the industry under heavy criticism from home builders and close scrutiny by the Price Commission and Internal Revenue Service.

The unfortunate problem with current price control attempts is that they are totally inappropriate for the forest products industry.

CONTROT HASSTES

The industry is too fragmented and its auction market sales system too extensive and diversified for the present form of company by company controls ever to be workable or effective. The industry has some 85,000 manufacturers, wholesalers and re. tailers which compete for sales. Un. like such oligopolies as the aluminum, steel or automobile industries where a handful of firms dominate nearly the entire market, even the largest forest products companies have no specifie impact on their markets which responds only to the interacting pressures of supply and demand.

Non-uniform price controls and profit margin limitations are @unterproductive, acting as production dis. incentives at a time when productivity is all-important. Nevertheless, the forest products industry has produced at record levels over the past two years in an attempt to satisfy consumer needs, even though facing penalties for increasing production. But it is an ironic situation, since a key to relieving upward price pressures is to achieve maximum production.

Stephen Moser, ol Yakima, Wash, is cha.irman ol the board ol the Boise Cascade Corp,

TABTE IALK (1) between exec. vp. of LASC Wayne Gardner and Stan Brown. 0) Bill Hor. muth, Leon Lauderbach, Tim Timmerman. (3) John Lipani 0eft) making presentation t0 Kathrine and Stuart Hanis. (4) Seth potter, Gordon Woolard, Bus Blanchard, John Xelley. 6) Ken Raney, Ray Hayes. (6) Claude Curry. (7) Eill Rau, Doug Maple, Gawain Logsdon. (8) Sun Handling Dock's noble charity iffort

L^ ZOn INCREASE in registrations a \ and full-house attendance at busi. ness meetings marked the Lumber Association of Southern California,s recent 22nd annual Managemenl Conference as the retail-wholesale group conferred about ongoing industry problems in supply, e.olJgy, OSHA and other areas,

Outgoing president Leon Lauder. bach opened the three dav late No- 'vember meet with " ,"pri." of the busy association year just completed, noting the net gain of l0 new retail division members.

Current president of the West Coast Lumber Inspection Bureau, John Kelley, of Arcata, Ca., then discussed WCLIB's long history of quality control and its increased importance in an age of growing consumerism. He forecast that consumerism will eventually change the "quality standards and our way of doing business.,'

Ample money for housing, though

perhaps at slightly higher cost, was foreseen by Robert Morgan, president of the California Mortgage Bankers Assn., though he noted that most all construction within the state is now under a cloud because of the newly passed law (Proposition 20) on .nvironmental impact. He feels it will take a long period to fully clarify the new law.

t'They're gonna getcha," warned insuranceman John Holdren about OSHA's new stepped-up drive to increase inspections. Some places have been visited twice; penaliies, in extreme cases, can go up to $10,000 per violation. He advised developing and enforcing a safety p.og.r--u.rd keeping track of it to see all follow through.

Inspectors in southern California have been "reasonabler" he said, and cooperation will help any inspection. When buying new-equipment, Holdren counseled, specify on the pur-

Managemed

chase order that it "must comply with all federal and state safety standards.tt

Bill Wyland, Pinetree Lumber, Escondido, then reported for LASC on its education program and the work they have put in on the Career Days Program, now abot SOVo cornplete, which is designed to visit high schools and give students a brief rundown on a possible career in the industry.

Tips on fire prevention, insurance and claims and how best to cope were presented by Bill Murdock of Bayly, Martin & Faye, LASC's insurance carrier.

Selling service was the topic of an afternoon panel of leading area lumbermen, moderated by AFP's Seth P9!t".. Lead-ofi panelist Bill Sharp, of Inland Lumber Co., Colton, told of

to fight hangovers. (9) Len Gorecki. Tommv Poole. (10) Bob Humphrey, RalDh Halle. Tom Supple. (11) Gordon Beach, pit nes:an. fl2) Jim Rossman, Ed Anderson. fl3) Bob-McBrien, 3?i tiTaf lt J lil,Tf ' b l*:' i i;; '?:: *i[ii*i trophies for tennis doubles skiil. fl6) Miki)

(15) Leon lrqpnl€s Mika O'Sullivan, Bilt Rau, Watt Smith. fl7i Ma;a Myers, Marion Brorivn, tennii winnli.i. iibj Jim Nelson and his monstrous mustache.

tltIt 0FFICERS (l) Colin Loveseq sec.; Seth Potter, treas.; new president as of Jan. l, Gordon Wmlard; outgoing pres. Leon Lauderbach; exec. vp., lVayne Gardner. Not shown, new vp. Frank Purcell. Ol Oon Comstock. 6l Ted Pollard, Pete Speek. (O George Champion, Bill Sharp, Don Derbes. (5) Frank Maloney, John Weston, Jerry Higman. (8) Bob Ransom, George Clough. O) Al Dugan, Ralph Cardwell.

onference

Inland's impressive record of customer service, including doubling their fleet of trucks and adding milling equipment that allows them to do more to manufacture a finished product.

'oTim" Timmerman of Orange Coast Lumber Co., Tustin, Ca., sees the "future of the retailer as never brighter." Flexibility in being able to ship from their yard, as well as direct bulk ship, gives Orange Coast an advantage.over t'non-stocking retailers" in coordinating shipments, unloading, receiving, security and lien problems.

Retailers should make the builder aware of the services the retailer alone offers in addition to telling the builder of the pitfalls of direct mill shipmentso counseled Al Newkirk, Chandler Lumber, Van Nuys. "Fly-

by-night brokers can't do the job the builder needs done and we should use that as a selling point," Newkirk stressed.

John Weston, Far West Fir Sales, Huntington Beach, Ca., told how his firm had successfully become a full service wholesaler, changing with a shifting market so that they now sell traditional customers plus mobile home manufacturers, modulars, mass merchandisers and the like.

Being a distribution yard, Far West Fir Sales can inventory lumber as back up in case of possible late shipments, thus providing a service to the retailers that will help them sell more. "We must all tell our customers," Weston said, "that this service, and others. are for sale."

During a question and answer period, both Weston and Sharp noted that their product mix change was small and that both firms were basically selling the same customers they

Story dI d Glonce

Good attendance and bad weather ma rk Management Conference panels discussed progress vs. wilderness and selling service Gordon Woolard elected new president, Frank Purcell new vp. . . . finance, insurance, OSHA and banking also were discussed.

had three years ago. They also pro vide little or no material to direct shippers. Bill Sharp observed that though direct shippers' practices are disruptive, their percent of tle market is small.

Leading off a panel on "Can Progress and Wilderness Co-Exist?" Pete Speek, Fremont Forest Products, (Continu,ed on Poge 48)

(8) J. R. Hasty, Jim Harrington. (91 Xing McKee, Sandv McDonald. (l0l Jim Frodsham. (ll) Jim Mayriard, Denny Gilchrist. (12) Stan Cockran, Mai Gaimon. Mel Rhodes. fl3) Pete Parrella. (14) Tom Supple, Bill Hanen. (15) Ron Lauderbach, Bill Hormuth. (16) Clint Rygel, Larry Quinlan. (1D Norton Hathaway, Bill Wyland. (l8l Randy Philips, Dick, Mike Learned. (191 Jay Linderman. €0) George Miller, Henry Jones.

N EWS BRI ETS

About 2 million housing starts for 1973 has been predicted bY a syrnposium of housing forecast' ers, according to the Federal Home Loan Bank Board; they see an additional600,000 mobile homes being constructed . the N'tl Assn. of Real Estate Boards foresees a continued good, supply of rnoney and no appreciable interest hikes d,ue . .

Mccraw-Hill projects new construction in the U.S. in '73 at $88.5 billion, the sarne leael as th.is year; residential bldg. is expected to dip about LO/o, non. residential to gain 8% ... United Calif. Bank sees '73 as one ol the economy's best in 2 decad,es, with consumer spending up 9.3%, sales gains for business of better than 9% and corp. a{ter-tax profits up I3/o . ,

S&I assns. during Oct. closed a record, #4.5 billion in mortgage loans, $$ inflow into their cofiers continues strong and expectations for '73 are for a continued flow of reasonably priced funds for building . mobile home construction exceeded 500,000 in the lst I0 mos. of '72, a new record; in Calif., 26/o oI the single-family housing market is in mobile homes, according to Wells Fargo Bank . .

The federal Trade Commission has tentatiuely OK'd GeorgiaPacific to spin-off about 20/o ol their assets to form that new co., Louisiana-Pacific. in settlement of an FTC charge that G-P has unfairly dominated the southern plywood market; G-P adnrits no law uiolation (see The Merchant, Aug., p. 17) a final public hearing is scheduled in Washington, D.C., Dec. 18 . .

Company officials expect a final OK and anticipate L-P being wholly operatiue in early'73

the L-P operation in the Los An' geles area has moaed from Nel' son Ave., City of Industry, to the Whittier Fi,nancial Center. Whit' tier, Ca.; it continues under the d,irection of Bob Heberle as re' gional mgr.; it is a direct company mill lumber sales operation

Ward, & Harrington Lumber Co., a major Orange County, Ca., retailer and wholesaler (thru their Warington div.) has been sold to N ational Building Centers, a wholly-owned subsidiary of Lone Star Industries, Creenu,ich, Conn., which recently acquired Sun Lumbcr Co., San Pedro; no price was disclosed for either sale .

Fred, C. Holrnes Lumber Co., Ft. Bragg, Ca., has bought Morrison and Jackson Lumber Co.o a sawmill, and a 50/o interest in Englewood Lumber Co., Redcrest, Ca. and is now handling all sales for Englewood... no figures were released on the transactions

The WWPA has been adiusting its programs following the recent resignation of the 'Weyerhaeuser Co. from the assn. It had contributed an estimated, 15% ol WWPA reuenues; big W said the forest resource programs were "not responsiae to rnaior needs ot' all mernbers ot' th.e industry"...

Herb Thompson has formed his own co., Thompson Forest Prod" ucts, in Clovis (Fresno), Ca., he had been with Reid & Wright for 3 years, Wendling Nathan for the previous 17 . Builders Ernpor' iurn has opened their 37th and 38th stores: Chula Vista, Cu., and Long Beach . . Hoff BId'g. Supply is in construction on a new bldg. in Blackfoot, Idaho .

Acme Trading and SupPlY, Portland, has opened new quar' ters on S.W. Yeon Ave. Lum' ber City is now building its 7th store, in Simi, Ca.; a March open,ing is set . Ganahl Lum' ber in Corona, Ca., plans a move to bigger quarters in mid-'73 (firm is the old Hayward Lumber Co.) Harney's BIdg. SuP' plles, Kimberly, Idaho, plans a Spring opening for their bigger location near Hansen Bridge .

Cal-Era Lumber has sold off 12 acres in Sacramento, Ca., to a S.F. development firm, no price disclosed . McCormick Lum6cr, West Salem, Ore., recently purchased the Capital Cabinet Co., no price given . Calit'. Portland Cement has formed a new, wholly-owned subsidiary in L.A. called Pacif.c Prestressed ProductsCo....

Arson is suspected, in the $200,000 fire that burned Cashuay Luntber Mart, Boulder, Colo., recently, some 60 men worked to extinguished the blaze . fire destroyed the old Harrah Hardware and Lumber Co., Pasco, Wash., recently, no damage estimate is available

PIum Creek Lurnber, a Burlington Northern R.R. subsidiary, plans to build a #10 million par' ticleboard plant in Columbia Falls, Mont., in early '73 Gresham, Ore., build.ing permit aalue doubled during Oct., about 20/o above the previous year's figure , Kaiser Cypsum has nearly completed a $4 million modernization of their Long Beach, Ca., wallboard, rnf S. pla.nt

A slight increase was registered in housing starts in Oct. (latest figs.) they inched up nearly 2/o to 2,410,000 on a seasonally adjusted annual rale, permits were at a slightly lower rate . .. lumber production in Sept. (latest figs.) declined 5/o from the preaious mo., but were L.S/o ahead of the previous year's figures.

SEASON'S GREETINGS from Bill Johnson

John Polach

Larry Hansen

Walt Hjorr

Pete Middlekauff

Al Bell, Jr.

Ruby Spoor

Willine Brashears

Sonia Mastriana

Sharon Lehr

Claudia Tynes and all the folks at

Hobbs Wall Lumber Co., fnc.

GALEN DAtR

DECEMBER

Shasta-Cascade Hoo-Hoo Club No. IBB-Dec. 14, family Christmas party, place to be announced.

Hoo-Iloo-Ette Club 10Dec. 14 combination Christmas party and -company appreciation night, King,s X, Inglewood, Ca,

l,or Angelea Hardwood Lumbermen's CIub_Dec. 21, meet_ ing, Briars Restaurant, City of Commerce.

JANUARY

Tacoma Olympia Hoo-Hoo Club gg-Jan. 2, meeting, New Yorker, Tacoma, Wash.

Los Angeles Hoo-Hoo. glub 2-Jan. 12, lreeting, palos

Verdes Country Club, palos Verdes.

Spokane Hoo-Hoo Club l6-Jan. 12, noon meeting, Stock- yards Inn, Spokane, Wash.

Lumber Merchants Assn. of No. Calif.-Jan. 14-16, iop management seminar, Asilomar.

National Assn. of Wholesaler-DietributorsJan. l7-1g, annual meeting, Acapulco, Mexico.

Tacoma Lumbermen's Club, Inc.-Jan. Ig, nreeting, New Yorker, Tacoma, Wash.

Los Angeles Hardwood Lumbermen'g ClrrbJan. lg, meeting, Briars Restaurant, City of Commerce.

Shasta-Cascade Hoo-Hoo Club l33-Jan. lg, Concat & Ce-

_lebrily Nit_e, Riverview Country Club, Redding, Ca_

Spokene Hoo-Hoo Club l6-lan. ZE, Concat, wholesalers' nite, place to be announced.

FEBRUARY

Spokane Hoo-Hoo Club l6-Feb. 2, noon meeting, Stock- yards Inn, Spokane, Wash.

Tacoma Olympia Hoo-Hoo Club 89-Feb. 6, meeting and past presidents' night, New Yorker, Tacoma, Wash.

Sierr_a -Cascsde Logging Conference-Feb. 8-10, Cal-Expo., Sacramento, Ca.

Imported Hardwood Producte Assn.,Feb. 14, annual meeting, The Inn, Rancho Bernardo, San Diego.

Yyestern rffood Moulding & Millwork ProducereFeb. 14-17, semi-annual meeting, Kona Surf Hotel, Hawaii.

Tacoma Lumbermen's Club, Inc.-Feb. li, meeting, New Yorker, Tacoma, Wash.

Montana Building Material Dealers' Assn.Feb. 1E-1?, annual convention, Northern Hotel, Billings.

WHAT'S HAPPENING?

Keep us posteil on your club or group's upcoming meetings. But be sure and submit them, at least seoen weeks belore the eaent to ma.ke sure there will be time to list them in an issue in circulatbn belore the big day happens.

ttltigtmug tbeet

g hewty @,sagt sn! @wetingg to @ur ^frienbs

Loveseelohn lowensteinManhell Lumsdenlacl luoma -

Maurie LurfordAbe Lymanles Lynchleff lynnJohn [mintoshJack ilackeyJim Maher - tloyd Mangrumlloug

MapleBill MarmionBrownie ilartstromBob ilanlottlim MartinRoger Mailinlim llartindaleBob Matsuda -

Jim ilatthewsBilly Maxwolllim MaynardMac ilc0auley -

llarry McGauley - llugh Mc0onnellBill Mc0oyRalph Mc0ullouch

Jason Mc0uneStan Mc0onaldYsrnon McGaheySam McGaughcyFistula ilcGogaily

SowllngBill Cowling, Jr.Uoyd Crandall0z Crrnshaw

- Bing Crosbylluans Crow.lim Grumpackerllwight Guran

Dave GutlsrFred DallosGeorga ltavidElll 0avidson -

Don lee llayidsonMiles DavidsonSam DavisBill Doan -

George DeSritzGlrnn DeitrYic Delaurantiloe 0srrat -

lbn DietelLeon DichterClyde 0ickersonEd DifaniJack llollarPaul ltouganPhil DubaldiHarry llubinBud Eastman

Steve EastmanDick EggletonStan ElsnerBob EldredgoGalo ElingsenDick Emison - lery EsslayBen EvansJim Fair

Jek FaidieldBill FallertDon Farlsleonard tanisLyle

FarrisBob FaselIony FeigerJohn ForgusonFitz Fitzpatrick

Glenn Forney -Henry FossGrew of tug M/V HEI{RY F0SSEd

fountainCharlle FoxEwen FrassrFrank FroidonbaughBob FremdBob FujimotoBob Gallegherlohn GanahlPeto

GanahllVayne GardnerBen 0ardinerMar GarmonGone

GauthierJim Gau$ierBob GaylordGeorge GeibPeter GaibTom GeijsbeekPhil GilbartDonny GilchristJim

GilchristGene GirardJunior GloverDale GoodwinJim

Gormanlohn GrayRichard Graylen GreenEv GuornseyAlan Hale, Jr.John Halsted8ob llalvorsanlohn HamptonEill HanenBsn llansbergerBob HanssnCaptain Kris

llansenJohn HarmerRonnie HarnewMate Rick llarrellFrank HarringtonJim llarringtonStuart Hanlslvan HartBob lla0awayNorton HathawayButch llrbarleJay Hebert

Don HelmigJim llendrictEill HsndonDonny llesslerry

Hicley -Don lllgginsAnn lligmanDan lligmanJerry Hignan

George lllraokaRon HiteEert HoldrenFred Holmas -

Ron HoplinsElll HormuthJim Hormuthlacl llostetler -

Ross llostetlsrSherm ||oytlack llughey8ob Humphrey -

Bill HunterGeorga llunterCy lningMate Robbie lyes -

0ict JahrausMike JamesonChuck JenkinsHanI Jensen -

lohnny Johnson - Lary JohnsonScrap lron Johnsonleonard

JonesStan lkufmanDan lGllerTim Kellerlohn Kelley

Russ [eltsPhil l(eltyA. t. lGrperMead lfibbeyRoger

KnoxBill l(nudsenTsd lhudsrnEill lbttardlowell l(olb

Mams KoulourisGarl l(ufferathlohn l(yncyBill LeGrange

Wally laitloyd Lalerlou lakeGus "Cookie" lamailine

John laniganHenchol LarrickMil lanonlcon lauderbach

Bob Lawderlynn taytonMike LepagcAl LewisBob

lindahlBob lindermarJim [indermanJack LindsayWarren

lindsayWally LingoJohn LipaniGrant lovagronColin

SaundersPaul SauseFred ScaifeDick SchillerBob ShannonEill Sha4Dean ShortJate ShugrueEd ShumanSeorge Schmidbauarl(en SchmidkeJeanette Sharel{orm SiefkenBob SisversCharlie SiffordGill SissonsClark SmithDor SmithHarold SmithRay SmiS

Walter SmithCliff Sn00tEl Snopestlem SnopesStail SowersPaul SparsoDuke SpeorRoy SpencerPatr SpratGala StaffordPaul StakeFrank StangerStan Stenlalellon StobaughEd StonarCapt. Bob StorckBob Sullivanlohn SulliyanOon SundstromIom SuppleFred SuvortrupHerb Suverlrup - Jo[n SuverkrupWally SwamonDon SwartendruberIony Takashimailerl TannerPhil laylor -

Walt laylorJohn TennantHarry TerrellHarvey TerryFred lhomsonAl ThrasherIim TimmermanTed lissJohn

IranbergRex Vowellllal Wagnerilitch WagnorMike WalshGil WardIerry WaroJohn Weaverlloward Wellman80b WellsHarley Wernerfrank WesUaleJohn WestonWarren WerlerHal WhitcHarry WhitoCayce Whittenlim

WhittyHugh WllholtGoorge WilliamsDave WillisChet

WilsonCecc WlngardSam WingateBud lVimberlySam

WltsolSterling WolfoGordon WollardTim WoodLes WrightPat YoungJack Zalaha.

Western wholesalers' meetings

THE st'rr,nth ,,I th,. t'iglrt mcllI inss that the \urtlr .\mcricun Wholesale Lumber Assn. ht'ld on the \Vest Coast rer:cntly rvas this gatherinpJ at the Balboa Bay Club" \nv. port [icach. Ca.. that dlerv 75 lumbermt.n.

Horv to cope rvith inrrreasing govel'nmont pressures on prices and profits \!as verv much Topic No. i. Jack llulrooney. exec. vp. of NAWLA. noted that most rvholesalers are compll.ing uith the prir:e regs., but that about tlO!i arc havin:r grief with the prolit rules.

A primary problem is to demonstratL. to agents that 1'ou know the rules as well as the agents do. Rooney counseled. Most asents will tell

Story dI d Glonce

West Coast series of assn. meets brief members on federal price and profit regulations and how best to keep legal in a confusing maze of federal regulations.

,r-ou. he said. that "tht:y don't know rvhat the hcll they're doing." N{ost agents are reasonable. he said. the rub coming from tlre fact that tht: rult: rvriters at the (lost of Living (,ouncil are out o{ touch rvith reali. t ies.

As close to letter-of-the-larv com-

pliance as possible was urgcd as this can often be an important factor in mitigating any penalties that might be assessed {or failure to meet rerluirements. Firms under the $5 million annual glo-.s fieurt: would be u't'll advised, rclated Mulrooney, to keep the same rc<:ords as those above $5 million. even though not required to {ilc. 'lhe reasoning is that they cun b,' used to justify cuslomary initial markup. nct profit and relatcd items.

Al llaxter" vp., National l'orest Produt:ts A-..'.n. and prt-sident of the J.H. Baxter (,o., San l'rancisco. spoke on \l"PA's role in W-ashington and the rt'-sultant benefits {or NAWLA members.

SH0P IALK between (1) Sterling Wolfe, Jr., Pete Speek, Al Baxter. (2) Ray Gutierrez, Mike Parli. (3) Al Baxter, Bill Baugh, Ed Fountain, Jr. t4) Wendell Lawson, Dick Lambert. (5) Jerry Essley, Bob Bliss, George Clough. (6) James Nickell, Jack Mulrooney, Dave Steinmetz. (7) Fred Thomson. (8) Nels Blagen, Hugo Miller. (9) Sterling Wolfe, Jr., Pete

Niebling. (10) Ed Boies. (11) Don Swartzendruber, Ken Schmidtke, Daryl Bond (12) Art Milhaupt, John V/eston. (13) Sterling Wolfe, Jim Martindale, Daryl 8ond. (14) Frank lvanovich, Jim Frodsham, Mark Lofland. (15) Bob Golding, Don Derbes. (16) Jim lVlartindale, Peter Svenkerud, Daryl Bond. (17) Denny Gilchrist, Te,d Privett.

NFPA Annuql Eyes 1973

"Prophecies, Politics and Products" themed the NFPA Fall Meeting during late November in Scottsdale, Ariz., as the association's directors took steps to strengthen forest industry positions on a variety of key issues.

Representatives of NFPA's 24 federated member associations assessed the outlook and impact of economic policies and projections as they will affect business operations in the months ahead. In programming for the future the industry also considered the political climate and likely legislative developments when the nerv Congress convenes in January.

The 1972 TEAX,I Congress, which preceded the NFPA meeting, and was chaired by NFPA lst v.p. Alfred X. Baxter, took a comprehensive and collective forward look at the total spectrum of wood products industry resource and marketing problems. The Congress marked the first time that the industrv's marketing and product specialists have met jointly with its resource experts to consider problems and opportunities in both areas, The assessments and subsequent recommendations of the Congress by some 100 experts were based on visible trends indicating a growing gap between timber supply and demand and increasing market competition from non-wood materials.

Dr. Saul Klaman, chief economist for the National Assn. of Nlutual Savings Banks, predicted that credit iu 1973 "will be ample to meet demands" for home mortgage lending. He said any subsequent periods of credit stringency "will not find housing as weak a competitor for funds in the capital markets as it has been in the past."

He pointed out that far-ranging changes in the struc. ture of mortgage finance will place the housing sector in better circumstances to compete with other economic sectors for its share of credit. He expressed concern over "the economic, political and social cost of the deepening federal encroachment into private markets." Dr. Klaman said this makes it important that the competitive efficiency of private mortgage.oriented institutions be improved.

"Potential markets for forest products in the 1970's will far exceed those of the 1960s and 1950s and will be stronger for a longer period of time," Edwin W. Magee, Jr., exec v.p., MacKay-Shields Economics, Inc.. told the meeting. He said residential demand will edge downward slightly from the exceedingly high levels of l97I-72, but will remain extremely strcing compared with any sustainable markets developed in the 1950s and 6Os. He also predicted that rising non-residential dernands will offer additional growth opportunity. Both sectors, he said, will "contribute strongly to expanding demand in satellite industries,o' including household furnishings.

Discussing the outlook and impact of controls, productivity. resource availability and product acceptance, Dr. John Muench. Jr., NFPA forest economist, -.aid the federal price corrtrol program has produced results not intended in the Economic Stabilization Act.

"Although the forest products industry has been producing at record rates," he said, "it now appears that the control program is providing disincentives to improving or even maintaining these rates," He pointed out that federal officials indicate the industry will be forced to comply with control regulations that are inappropriate for the intense demand faced by the industry in a tight raw material supplv situation.

Ann Rolph Bob Pete

EEE| m@\ rs & vfiews

JIM WEBBER president of thc Lumber Merchonls Associqtion of Northern Colifornio

15,15 El Canlno Rdl, Sult O L6 Afto5, Co.9lOXl

l4l51 9lr-1617

\|OUR IMAGE is on the line. More I than ever before in the history of our industry the irnage of the retail dealer has been attacked from all angles. *tt*

Ralph Nader, in his Personal vendetta to break down eorporate struc' tures, has brought critical attention to all industry. The recent Price Controls have added momentum to the poor im,age of our industry in

particular. f recogaize that many of you have held your mark-up on lumber below normal in an attempt to soften the impact on your customer, but this has not lessened the problem since no olu Yoryi"es this fact.

We are accused by many sources (including some national associations to which we may belong) of a continued attempt to gouge the consumer, particularly -the contractor. Tire Price Commission has not yet recognized the efforts we have made to hold down prices. The IRS is intent on proving that we, in the wholesale and retail end, are taking a.dvantage of the shortage.and adding excessive mark-up to lumber products. It's still the same old game, in some cases, when IRS flatly states we are wron-g and then places the effort to prove we are not in violation back on us.

*

All indications are that the Price Controls will remain with us for quite some*tim*e. (Even after April 19?3)'

It seems futile at an individual level to combat the vast amounts of adverse publicity heaped upon us' There may be some relief in the near future through our national association. At the recent national meeting in S"utti" the board of directors-acknowledged the requirr-""t to counter the bad publicity given the wholesale and retail trade. National was directed'to investigate the feasibili'ty of launching a nationwide publicity campaign to improve the p3rblic image of the building materials industiy. If such-a program is considered essential each of us will be asked to *contribute to this cause.

This is a case where we can well afford the contribution and can't afford not to assist the industry in this efforb. Credibility is a most important facet of our industry. Until recent years we enjoyed the position-as a trusted, honest, and community-minded industry. The balloon has burst. We are thrown in the heap of not-tobe-trusted business capitalists and currently rank with used car salegmen.

National awareness from the consumer is healthy but the consumer advocates are not citing the more favorable aspects of business, only those unfavorabfe incidents upon *hich they capitalize. Recent sur-veys indicate that the consumers feel business is not fair to them. fire percentage of this category is increasing rapidly. Some of the reasons stated for this attitude: over-charging for products, failure to honor guarantees, misrepresentation of products, lack of concern over customer problems with meichandise, and lack of knowledge by sales personnel. This has always been a problem but now the customer is being urgqd to demand satisfaction through'class action suits.

THE ARIZONA

By FRANK DAVIS executive vice president

f)NE of the gteatest hazards the '- dealer faces today are fire hazards. In Arizona this year, we have had three costly fires suffered by our dealers. The Dodson Insurance Group recently sent a safety suggestion on "How to red,uce your Fire Hapartl,, which I wish to pass on to you. lt quotes the following:

IIow to Reduce Your Fire Hazard

Each year, fires in the United State destroy property valued at nearly gB billion! Related expenses guch as the cost of fire protection, fire fighting, and insurance bring the overall total to more than $5 billion each year! Indirect expenses, includ-

ing loss of profits and the fast-rising cost of rebuilding and replaeement, add to this staggering sum.

A lot can be done to prevent a burned-out business and the possible loss of human life as the result of fire, Electronic fire detection devices can spot a fire long before people in the area would be aware of smoke or flames.

Any advance warning gives precious minutes to summon help and possibly prevent a small fire from becoming total destruction.

Conventional sprinkler systens are widely used because of their effectiveness. In most cases, they can confine a fire to the area where it starts. All areas of a building should be

]IHE SOUTHLAND

By WAYNE GARDNER executive vice president

THE conclusion of our Annual - Management Conference always engenders a sigh of relief {rom the president, the vp. and the staff.

But it also heralds the approach of the New Year and new areal-of endeavor for the association to serve its membership. And just as the asgo- ciation officers are evaluating per- formance to the members and-deciding on the future, so too is each mem- ber evaluating performance and the future, and it may well be that thoughts about benefits derived from members,hip do not aplra,r parallel.

In evaluating an association, a menber is apt to ask, "What has it done for me today?" And well he should, but he should also ask the question, "What is it going to do for me tomorrow?" And at the same time he should ask, "Who is going to help me with education programs for my employees ? Who is going to keep me informed of what is happening at the loeal, state and national level regard- ing new laws or amendments to old laws, rulings, regulations, etc., that will affect my business ? Who is going to.speak for me at the local, state and national level about proposed Iegislation that will affect my business both pro and con ? Who is going

covered, including areas above false ceilings where undetected fires normally can get a big headstart.

Good housekeeping is one of the easiest and most important ways to prevent fires. When trash is not allowed to accumulate, the risk of fire is much reduced. Care with cigarettes is important, too. Plenty of suitable receptacles for both employees and the public should be provided. Any areas where volatile fumes or highly combustible items are found should be off limits for smoking.

Fire extinguishers often make it possible to contain small fires. Units need to be properly installed and maintained on a regular schedule. The proper kind for the anticipated .type of fire should be installed and clearly marked for that use. Your supp[er or fire department will willingly furnish help on selection, use, and maintenance, so take advantage of their knowledge.

Fires often start from electrical sources. How long has it been since you checked firtures and wiring to see if they have been affected by traffic, vibration, oil and grease, high temperatures, or corrosive chemicals?

to be promoting wood and wood products to architects, engineers, builders, designers and others using wood, so that there will be customers for my business in the future?

Where am I going to look for technieal management information regarding my business ? What about specialized insurance programs, tailored to fit my needs ? Where do I look for employees if I need additional help?" These are the areas of concern for a businessman and the trade association established to represent his particular area of business is the place to get the answers.

Within the next five years there will be an ever increasing amount of government legislation aimed at business concerns. Much of it will be restrictive in nature. Business must cooperate through trade associatione, to prevent laws from becoming unduly restrictive. Now is the time to be concerned, not after the legislation is passed.

rdrizono Lumber &

NNONTANA NEWS

By R. V. PETERSEN executive secretary

Gary Eathorne is now located in Great Falls as salesman for Kaiser Cement and Gypsum Co. John Sweeney is building the Kaiser image and volume in the Itillings area, Roger and Lilo Walsh, Brooks and Eleanor Robinson, Al and Norma Kind, Dick and Vivian Peteraen, and Dex Shaurette attended the annual national meeting in Seattle. Al and Dick represented MBMDA as national directors.

Arnold Nelson continues as mgr. of the former Montana Lumber & Hardware Co., Lewistown, following its acquisition by llnited Building Centers, Inc. Most of the personnel have made the transfer with Arnie.

Omar Snetting has been appointed sales mgr. for Billings Hardware Co., Billingg coming to Montana from Minnesota and Farrvell Oznrun Kirk Hardware..

II. L. Bouehee is now representing Certainteed Products Corp. in Montana, having succeeded Jirn Lyons in the territory.

Western Building Material Association

NORTHWtrsT -M r.rEnf,'ne, UilHI-5n-J

By ROSS KINCAID executive vice president

A FTER day and night meetings at ^ the Seattle meeting of the nation' al, developing a statement' NLBMDA vp. Hubert Walker flew to Atlanta' Ga., to present a position paPer to the Price Commission. Excerpted from the presentation:

"We suggest the Price Commission look into aUeged practices which may be contributing to the inflationary trend of prices in our industry, such a8:

(1) Wholesalers may be Pricing their products based on published market prices rather than on their actual landed costs.

(2) Multiple transactions between wholesalers which pyramid base prices, thus the products are not being moved legitimately through the distribution chain.

(3) fie-in sales bymanufacturers or wholesalers which force customers to sweeten the sale by taking products which are not in great demand.

As a consequence, we believe t'he

Vernon Bauet has purchased the Montana Lumber & Hardware yard at Winnett, and is now oPerating it as the OK Lumber & Hardware Co.

Ilubert and Ron Bartlett have reactivated the yard at Sunburst, oPerating under the name of Sunburst Building Supply. TheY formerly operated Hiline Lumbeq Co, at Browning.

Tony Stein, formerly at Absarokee, is now mgr. of Fullerton Lumber Co., Baker, and superintendent for the Fullerton div, encomPassing yards at Wibaux and TerrY, New England, N.D. and Lemmon, S.D.

Ron Curdy is the new owner of Buildeis Provision, Hamilton, having purchased the yard from Fred Bernatz. Al Simrnons continues as mgr., having expanded to a home-improvement tYPe operation.

following modifications must be made in the Price Commission regulations, which changes we feel are interdependent and not severable-

A. Establishment of ceiling prices on an item-by-item basis at the manufacturer level, with a continuation of the customary initial percentage markuP Provisions for wholesalers and retailers-

B. Require balanced production of items based on per:centage of previous production, needed to satisfy the demands of the housing market and-

C. A modification in the net ope'rating profit regulation as expressed as a percentage of sales to provide an incentrve to encourage increased production and productivity through the complete distribution chain*that is, from mill through wholesale and rctail levels."

P.O. lox 1699, Olynpio, Wosh. 98507, 12061 9,43'3054

F. l,V. Dodge on 1973

Construction of new housing units in the third guarter totaled 635,010, 19 percent above the year-ago figure. July-September cpnstructior4 after adjustment for seasonal variation, was 9 percent over the second quarter, reports F. W. Dodge.

Fourth among the U.S.'s top ten most active housing areas was Denver, largest in the West, with II929B units. Los Angeles/Iong Beach with 9,511 units was sixth, folIowed by San Francisco, 9,182 units and Phoenix, 8,945 units.

George A. Christie, chie{ economist of Dodge, commented that t'the housing market faces a temporary overabundance of new dwellings coming on stream, in relation to current demands. Sooner or later a correction must take place . . the longer it is delayed, the bigger it will have to be."

Total shelter started in 1972, according to Christie, will be close to 2.9 million units, including some 600,000 mobile units; 1973 production will total 2.45 million unitso including 550,000 mobile honres. Next year's value of new residential building contracts will settle at $38.7 billion, l0 percent below the l9?2 peak which he estimates at $43.1 billion-o'an amount which is likely to stand as the record for several years to come."

The nation is undergoing a housing boom of staggering proportions, 'othe immensity of which is still hard to appr@iate," said Christie. At the end of 1972, the housing industry is now ahead of schedule in meeting the ambitious goal of producing some 26 million dwelling units by the end of the seventies' decade. "We're now produc. ing at the rate that was originally planned for 19750" Christie said in his analysis of the housing market.

In explaining the housing boom of the past two years, Christie singled out money as the key factor. "The potential demand for housing was there all the time, but the sudden availability of mortgage money made the demand effective. Money becarne available only since, and as a result of, the recession of 1970."

If recession is good for housingo will recovery be bad for housing? "Only if it leads to another credit crunch," said Christie. "I don't think we have to worry about a credit squeeze in 1973 since total demands for long-term money outside the housing market can be accommodated."

Vqnce, Lqne-Sfqnton Named Evons Products Distributors

Vance Lumber Co. and Lane-Stanton Lumber Co., Los Angeles, have been appointed Western U.S. and Hawaiian sales agents for hardwood lumber imported by Evans Products from Southeast Asia, Central and South America, according to Gary Wikstrom, director of sales, Evans' international operations.

Vance and Lane-Stanton operate a 7Uz-aqe facility in City of Industry. Ca., and their custom mill can provide milling-in.transit. Wikstrorir said- "the location of the companies offers an ideal distribrrtion point for the many and varied species imported and produced by Evansi'

Evans operates eight 26,800-ton vessels and is the world's largest importer of hardwood plywood and hard. board as well as importing and exporting other building materials for world trade.

ANOTHER NEW BEL.AIR FEATURE

Panel do,ors now manufactured in

Solid Mahogany

The beauty and strength of Mahogany are now added to the already fine line of QUALITY features found in Bel-Air Combination Doors.

A fine stain grade HARDWOOD Panel Combination Door is now stocked in 216, 218, and310 xl3l8".

Exterior Glue of Gourse! Same strong Multi-Dowel Construction! The same Best Combo. Aluminum Sash by Bel-Air as our other doors and units.

Sells for the same low cost as our Fir or Hemlock Panel Doors!

"On behalf of western lumber manufacturers who belong to this association (WWPA), I want to take exception to the remarks attributed !o Price Commission Deputy Director Peter Carpenter about price violations. Mr. C,arpenter is reported to have claim that 30 percent of industry firms have violated either

of pnce

the letter or spirit of price regulations. As for western manufacturers, we believe the great volume of lumber shipments is in compliance with price regulations."

This statement, by H. A. Roberts, exec. vp., Western Wood Products Assn., was typical of forest products' industry reaction to recent Federal

A Very/ M[erry

violations

Price Commission charges that it has found evidence of wide-spread illegal or unorthodox pricing policies in lumber and plywood and that it has initiated extensive efiorts to enforce its rules.

Both the Price Commission and the Internal Revenue Service are investigating, with the IRS currently checking on 200 firms and tuning up for full scale audits of 116 more companies.

The industry has cited the numerous inequities in the controlso mentioning log exports, profit limitations, import of Canadian lumber, rising log costs and others. It has also noted that the vast majority of firms at all levels have worked hard and made sacrifices to be in compliance with PC rules.

TITIGAIION

Despite a few kind words for the industry spoken very softly, the Price Commission seems determined to twist the forest industry tail in public and bring about compliance, regardless of inequities.

"We are not inclined to seek administrative remedies any more," avers Carpenter, "We are more likely to go straight to litigation." Noting their feeling that many of the violations are willful, he concludes, "The level of noncompliance is higher than in other industries. It's not looalized. There seems to be some greed throughout the system."

Recent PC rulings lowered from $50 million to $5 million in sales the level at which firms in lumber and wood products had to report tleir prices, sale+, profits, costs and markups to the commission. In virtually all other industries. the Tier II level for reporting remains at $50 million in sales.

The first filing of these reports apparently set ofi the commission. They claim that of about 1,000 smaller firms newly required to file, hundreds have failed to do so and that in"99Vo of those reporting, we have had to return the reports for additional information." Not yet checked for profit margin violations, the forms have apparently shown a 30/o rute of either price increases not justified by higher costs or markup violations.

Annovncemenf LIFETIME DOORS,

INC.

is proud to announce the opening of its 6th and newest plant, in Los Banos, Calif., to serve the Western States. We, the nation's largest flush door manufacturer, offer the most versatile "mix" 0f doors in the market today.

Flush Doors: Hollow Core

Solid Core: Patented Core-line@ or AlLWood Core

Species: Hardboard, Lauan, Birch, Beech, Ash, Oak

Panel Ooors: 3 panel, 6 panel, 8 panel. Crossbuck (non-shrink Prestock@)

louver Bifold Pane]s: Full Louver, Half Louver and 3 Panel Colonial ffihite Pine)

Special Ooors: Alumilife@' metal faced thermal core Il,?itlA'l?;",?:l

fi?::,',,'# Tl1,*"

Bifold Units: Flush. Louver and Panel

Finishes: Unfinished - Primed - Printed - Tinted - Solid

Prints: Birch - Maple - Teak - Walr,ut

Iints: Light Cashmere - Dark Purrwood

Solid Colors: Prime tYhite - Interior White - Exterior White

Machining: Available to specification as desired

We sincerely look forward to serving the whblesale building products industry in the Western States. Call us collect for more information. 0r better yet, come and visit our plant, the newest and most modern door manufacturing plant in the world!

LIFETIME

DOORS, INC.

G Street Los Banos, Calit. 93635. (209) 826-3300

Livonia, Mich. Denmark, t.I^-T.1il1,-||:

SAII LllG ClTl award ceremony ,found (l-r) lee Klairl K. E. MacBeath, Bob Ackerman, Leonard Treft, Harold Cole (who wc a helluva lot happier to get the award than he looks here), and Glenn Dellinger.

5[C Club Honors Cole

Salt Lake Hoo-Hoo Club 970 recently held a special banquet combining a stag night and an award presentation, the first of a proposed annual series.

Winner of the award was Harold R. Cole, manager of the Salt Lake City branch of MacBeath Hardwood Co. of Berkelev and San Francisco.

Harold will be remembered for his many years of service to Hoo-Hoo and the hardwood industry in the Lo; Angeles area.

Cole has been in the Salt Lake area six years and has been untiring in his efiorts to promote the industry and HoeHoo.

When told of the presentation, K. E. MacBeath interrupted his busY schedule to fly over to make tle award.

President Lee Klain introduced tlre award program. Leonard Treft, a past presiden! related Harold's help to HoeHoo. Ken Fairbanks told of his efiorts in the industry and education of lumber users, then introduced surprise guest K. E. MacBeath who presented the plaque, which was hand. carved in koa wood and engraved:

FOR OUTSTANDING SERVICI TO THE LUMBER INDUSTRY IN GENERAL AND HOO.HOO CLUB IN PARTICULAR THIS PLAQUE IS PRESENTED TO HAROLD R. COLE #58302 WITH DEEP APPRECIATION SALT LAKN HOO.HOO CLUB 70 1972

Approximately 45 members were in attendance.

Evons' New Technology Center

More than 200 civic and business leaders attended the recent grand opening ceremonies of Evans Prod' ucts Co. Technology and Engineering Center in Corvallis, Ore.

The 20,000 sq. ft. center will fur' nish scientific and engineering sup port to all units of the company, ac' cording to Dr. Piotr Zenczak, presi' dent and gen. mgr., Evans' technol' ogy and engineering group.

"The center will be responsible for maintaining up-to-the-minute tech. nology for the company's existing products and processes. It will also be engaged in investigation, develop' ment, and evaluation of new manu. facturing processes and new products," he said.

"In addition, it will place special emphasis on scientifically investigating methods of improving upon the conversion of wood residues into useful end products," he added.

The center houses offices, three modern chemistry laboratories, an electrical testing laboratory, engineering drawing rooms, and a pilot plant testing area. Tho center employs 50 people.

PTRS@NALS

Dick Ferrell is the new gen. sales mgr. for Glesby Bldg; Mtls., Yan Nuys, Ca. George Gottesman is vp.-gen. mgr.

Bill Singer, Los Angeles Dodger's pitcher, ig now selling in the offseason for Mar Eill Lumber Co., Pasadena, Ca.

Bob Reid's son, he's also a Robert, has joined Reid & Wright, Fresno, Ca. He bas been flying weather planes for the USN out of Greenland.

Don Loyd is now vp-gen. mgr. for Evans hoducts' fiber products div.; Gary \tr. Wikstrom' is now director of sales and Tlalter J. Zimmerman director of marketing in the international div.

Harvey Owen, super paneling salesman, is representing Vancouver Plywood and travelling the seven SW states for Van-Ply.

Howard Draulich, manager of Hayward Lumber in Salinas, Ca., is recuperating from a serious illness.

Mike Fery has joined Pope and Talbot in Portland, he was most recently with Boise Cascade.

Ilank Goux has been promoted to vp; manufacturing and Philip Johnson to vp.-sales of Woodland Products Co., Pomona, Ca., according to Robertson. bossman Frank

Dave Gibaon, Gibson Lurnber and Yirgil Kidd, Apache Lumber, are back in Albuquerque, N.M., after a West Coast mill trip.

Brut:e Turnquist, owner, Discount Builders Supply, and Torn Sheffield, visited Lost Wages, Nw., for the Sahara Invitational.

Iloug Kirkland is now director of manufacturing for Marlite Paneling.

Bob Pritchard has been named mgr., Carl Schuster, asst. rirgr., and Joe Centino as manag'ement trainee of the newly opened Builders Emporium, Chula Vista, Ca., by B-E vp.-operations Ted Scott.

Jerry McGuire, Cal Forest Lumber, is back in Gardena, Ca., after an Alaskan hunting trip for Caribou.

Wayne Tllilson's wife, Dottie, is out of the hospital after a bout with flu after their golf trip. Wayne's with D.C. Essley & Son, L.A. \trilliam \tr. \Mells is now gen. mgr. of all woodworking and timber operations for Georgia-Pacific in both Ca. and Ore. He had been a vp. with Champion International.

Jim Duart has been promoted to marketing director of American Forest hoducts. He had been mgt., bldg. mtls. div.

E. Ronald Erickson is now vp-operations and Celvin Ilendricks rry.administration of Seattle's Pay h Save Corp.

Stevc Freeman, Stephen G. Freeman & Co., Newport Beach, Ca. recently sailed for 16 days as lst mate on the Panarnanian tanker "The Moises" on a San DiegoManzanillo, Mexico-L.A. route; carg'o was molasses. Sticky, man. Roy Gilmore, Sunnyvale Lumber, got away from it all recently to go hunting for a week in October.

Bill Ilughes of Santa Cruz Lumber, Santa Cruz, Ca,, spent a week in Chicago on a buying trip.

Bob Arends, of OK Lumber, San Carlos, Ca., was married Nov. 18 in Las Vegas to "Bernie" Holl. Congtatulations, Bob!

Mike McAllister of Doors, Inc., is sporting a nifty beard for Helldorado Days in Las Vegas this Spring; but is Las Vegas ready for you, Mike ?

Joe Mueller is the new mgr. of Zenith I{ill and Lumber in Hayward, Ca.

Norm Rose has joined Oregon-Pacific, Sacramento. Norm will represeht O-P in the central coastal area from Salinas to Sea Ranch.

lVill l'ullaway is managing the plywood dept. at AFP, Newark, Ca. WiU is a long-time employee, most recently in Stockton. Pat OI)onnel has joined Dant & Rueel having left AFP, Newark. Gary Stewart, AFP, spent several days in Portland calling on alder mills.

DEClnBEt, 1972

Sam Fineman, president, Bel-Air Door, Alhambra, Ca., has been re-elected to the board of directors, Alhambra Chamber of Cornmerse. Danny Gill has joined Bel-Air in outside sales and Shep Reid and Gus DeYincinzo in inside sales.

J. B. Hasty has been named coordinator, western div., for National Building Centers. He is rvorking with NBC's two new divisions itr So. Calif., Sun Lumber Co. and Ward & Harrington. He had been with Lindsley, a retail subsidiary of NBC in Miami.

Michael J. Fallaw is now director of corp. planning, Southwest Foresi Industries, Phoenix,

Yince and Margaret Besinque, LaneStanton Lumber and Vance Lumber, City of Industry, Ca., are just back from a month's business/ pleasure trip to the Fiji Islands, Australia and New Zealand' Lloyd W'ebb and his wife, lllarguerite, recently train-tripped thru Western Canada.

Harvey Speck is now selling veneer from Eugene, Ore., for U,S. Ply.

Donna Wells, dg"tr. of \Millard Wells, Foothill Lumber, Glendora, Ca., was recently man'ied to Dave Chadra. Congrats, lovebirds.

Gene G. Elam is the new director of corp. finance for Pacific Lumber Co., S.F.

Bob Jordan has joined Southwest Forest Industries doing work on ecology and environmental issues. Based in Albuquerque, he had been with WWPA.

Stan Johnson is now mgr,, KachinaBoard sales, for S.F.I., according to S. A. Shrigley, vp. wood products.

Terry Mullin, Terry Building Centers, Tarzana, Qa., was recently in D.C. on some NLBMDA business. He's the president this year.

Tom Lannin is new director of purchasing for Sierra Pacific Indus; tries. He had been wit'h Hubbard & Johnson, Redwood City, Ca. J. Ethan Jacobs is the ne*' gen. counsel.

lYilliam H. Hunt, Georgia-Pacific vice-chairman, is again serving as r:hairman of the Salvation Army Christmas appeal. Last Year he raised a record $138,000. He'll be the new top man at LouisianaPacific, which is expected to be operating shortly as a G-P sub. sidiary.

Dave Davis, retired No. Calif. lumberman, is at home recovering from a nasty operation. Get. well soon, Dave.

Michael D'right Curran is the handle for Dwight and Linda Curran'g seeond son, botn Nrrv. 4. Dwight, who works for G-P, San Jose, and doubles as a contributing editor for The Merchant Magazinc, reports proudly that MDC's lung power is at least equal to older brother Dennis. Take a bow, papa!

Bruce Kenney, Doors, Inc., has merged with Patti Vlebber, dgtr. of Jim Webber of Hubbard & Johnson, in a beautiful wedding ceremony during October.

Stu Stewart, G-P, San Jose, Ca., will be vacationing at home for a week while you read this.

Ilarold "The Old Pro" Fuerst, G-P, San Jose. spent a recent week calling on mills in No. Ca.

George Stanley has returned to sales at AFP, Stockton; Ron Ogg, formerly in retail, has joined them as a sales trainee, according to Nifty Gay.

Sid Kline, vp. and director of Daylin, Inc., will soon receive the American Jewish Committee's Fluman Relations Award at a Chicago dinner. Sid is the founder of the Angels stores.

Jim Wilharm is the new mgr. of G-P's Spokane, Wash., distribution center. He had been an asst. branch mgr. in Seattle.

Figure out for yourself how much poneling profit you could moke selling the high profit spreqd in the Abitibi line vs. the low priced cheopies.

COSTS OF HANDTING PROFITS FROM SEI.IING 4x8 PANELING JUST ONE 4x8 PANEI.

Lobor costs lo order poneling; lo inventory ond hondle it when it orrives; to put it out for disploy; lo figure o competitive selling price; io help cuslomer select o pottern; to hondle it ofter the sole; to exploin how to instoll it.

TOrAI COST5 J.....-....-.....

low Priced Abitibi 801* $2.3O*,*

*Averoged pennyprofit.

* *Averoged dollor profit per ponel over entire Abitibi line bosed on overoged selling prices in lhis oreq.

TOIAT PROFTTS f.. .....-._-. PROFTTS t..-.-..."--.---.

APA Chief Blqsts Controls

Emory E. Moore, president of the Amerioan Plywood Assn. told 250 industry leaders at their Fall Meeting that the softwood plywood industry o'is tired of taking the blame for a price-supply crisis caused by unworkable .price control regulationsand other problems beyond the control of any manufacturer."

Moore, president of SWF Plywood Co., Albany, Ore., said that in the past two years "the plywood and lumber industries have made an all out response to unprecedented demand by producing more than ever before. In 1971, the plywood industry produced 2.3 billion sq. ft. more than in 1970, a 16 percent increase. This year, our estimated lB.4 billion sq. ft. of production will be at least two billion feet more than in 1971, or 12 percent more."

He added: "All of this is being accomplished in the face of a decreasing supply of timber from federal forest lands, and the imposition of obviously inappropriate price controls which I believe will be a roadblock in the way of maintaining'the peak levels of production achieved so Iar in 1972;'

APA exec. vp. Bronson Lewis said that while 1973 should be a good year for the plywood industry, "never has it been more difficult to accurately forecast demand."

"Our best educated guess at this point, he told the Biloxi, Miss., meet, "is that softwood plywood production will fall slightly short of 1972 levels in calendar '73, influenced by the expected slowing of new home starts in the second half of the year."

Lewis announced that while current problems of plywood availability continue, the association will modify its promotion profile by eliminating or de-emphasizing hard-sell messages in advertising and other areas.

Fence Industry Convefies

Distributed by:

Globe lnternotionol Globe Int'l of Arizono Los Angeles, Cqlif. 90034 Phoenix, Arizono 85005 12131 870-6456 16021258-4941

Globe Ini'l of N. Colif. A. J. Johnson & Co. Son Jose, Colif. 951 l2 Tocomo, Wosh. 98401 {4081 998-3300 t206t 627-4186

Butler-Johnson Corp. Oregon-Pocific Industries F-resno, Colit. 93721 Portlond, Oregon 97207 1209t 2s3-4s67 ls03t 224-4s25

Butler-JohnsonCorp. Tri-CountyWholesoleCo. Socromento, Colif. Venturo, Colif. 93023 l9t6l452-1252 1805) 642-6724

AwtlBl Butler-Johnson CorP. Soles Agents. Son Jose, Colif' 95133 westmark & Assoc. (408) 2se-l8oo

Meeting ten years later on the same date, in the same place and even in the same room, the International Fence Industry Assn. recently celebrated its first decade with a successful convention at the Disnevland Hotel in Anaheim, Ca.

More than 250 members of the fence industry, from all over the U.S., representing both large and small firms, assembled for a three.day seminar conducted by SMU.

Gpping the convention was an awards banquet, highlighted by a toast to IFIAos l0 years of giowth and accomplishment by Abe Willis, current president and an active mernber since the group's inception. Willis is the president of Charleys Fence Co., Baldwin Park, Ca., and Mission Fence Supply, Inc., Arcata, Ca.

Willis noted the important part that wood products play in the fence industry nationally.

Convention arrangements were made by IFIA pastpresident Robert O'Donnell, La Habra, Ca.; California chapter president Dick Gosselin, Stanton, Ca., and IFIA exec, sec. Gordon Nelson.

lumbermon of the Yeor

Each year the President of the United States proclaims the rhird week of October as Forest Products Week, October 15-21. This recognizes the importance of the forests in providing raw materials for hous-ing, paper products and thousands o{ other consumer products.

Also each year, Shasta-Cascade Hoo-Hoo CIub, a fraternal order of lumbermen, in Redding, Ca., joins with the Redding Trade Club to select the Lumberman of the Year. Nearly 400 were present this year.

The person chosen was Rlud Broyles. He is a graduate of the University of Denver with a B.S. in Commerce, a member of Delta Sigma Pi fraternity and did graduatr work at Shrivenham American University, Shrivenham, England.

He spent 1913-46 in the U.S. Army, Corps of Engineers, and earned four battle stars,

In 1948, Brad and his father, l.ee Broyles, organized a retail lumber operation in Eugene" Ore. It was sold in 1950 and immediately they organized Broyles Wholesale Co., in Medford, Ore. They remained there until 1959, when they moved to Reddine.

80-ailtnilIfffrfl4l

Building Material Distributors

lm porters

Wisbes One and, All

WA tuIost lI"ppl ,K, Holid,alt Season

Double Grip Nails o Barclay Products

Wire Products o Cristal Tile o Building Paper

Z-Brick o Prefinished Moulding

GE Textolite . Countertops

Bob Brown

Dee "Loud Mouth" Cameron

Jim Cameron

Bill Cannon

Bud Fekete

Oeorge Feldman

Harry Cary

Bob Garcia

Bob "Sixpac" Martin

L. A. Roberts

Felix "Supermex" Solii

Ralph Stitch

Don Tennis

Webb Tennis

Keith Tennis

Ernie Skelton

Manuel Moreno

William Douglass

Ross Termin

Greig Frazier

Sunny (the watch dog)

Tom Bailey

Bud Yost

Dan Sickler

Howard Fry

Bill Branch

Bob Varner

Dick Milligan

Jim Sullivan

Dan Harris

Dave Lindsey

JOHN CAMERON

Bldg. Mtl. Distributors Meet

The 21st annual National Building Material Distribu' tors convention in Hollywood, Fla., saw every previous record broken at their Nov. ll-I5 meting. The attend' ance skyrocketed to 1200. The unique conference booth formal with l,l8 participants, 25 more than last year, made it possible for hundreds of distributors and their key suppliers to re-establish clear lines of communica' tion. Membership has increased l8/o in ten months.

Milton J. Orr, Canfor Limited, New Westminster, B. C, was elected president. Frank E. O'Dowd, Edward Hines Lumber Co., Chicago, was chosen -lst vp., and Richard E. Freeman, So-Cal Commercial, Los Angeles, 2nd vp. "Eyeball" discussion meetings received top billing with problem solving sessions dominating Monday rrorning, and the six popular NBMDA Product Group meetings again drawing a capacity Wednesday morning attendance. The Product Group meetings included lumber, plywood, specialties, millwork, floor coverings, applicator and hoire imprnvement.

Two new sessions, "Quality Personnel-Where to Find Thern," and "What You Must Know to Comply uith Wage/Price Regulations" were standing room only.

Msnulscfurers ol Quolity Forest Producfs

FlYt WtSTtRlltRS are anong ftis sftot of the new officers and direc. tors of [{BMDA. STtllDlllc (L-0: Fred lhomson, In{and lumber Co., Colton, Ca.; Don lnine, Utah Lumber Co., Salt Lahe City, Ut.i Carl E. Miller, Barker-Lubin, Springfield, lll.; Richard E. Freeman, €nd vp.[ So0al Commercial, Los Angeles; Milton J. 0rr, Canfor, New West mimter, B. C., Canada; Frafi E. 0'llowd, Edward Hines Lumber, Cfticagq Robert Martin, Sciultr, Snyder & Steele Lumber Co., Lansing, Mich.; Len Sc-ttlosberg l{. J. Plastie Supply, Kenilworth, l{. J. SIITED (L-$: Artrur Gershon, Bildisco, Rdtwry t{. J.; Peter Hall, Lumber Products, Portland, Ore; Clark R. Gittings, Gittings Lumber Co., Denver, Colo.; W. M. Hallett, lll, Hallett Bldg. Mtls., Mobilq Ala.; E. H. Knoener ,Wis. Wholesalers, Green Bay, Ws.; llave Bennett, Bennett Supply, Pittsburgh; James Stringfellow, Stringfellow Supply, Gainesville, Fla,

M. C. Blackstoclg Lumber Supply & Warehouse Co., Seattle, and Raford Cade Cade Pioneer Co., Richardson, Tpx., presented the distributor viewpoint and told of the opportunities and pitfalls of serving this type of retailer. William Teachout, Gold Triangle Stores, Hialeah, Fla., representing the mass retailer, stressed the need for keep. ing open the lines of communication between the retailer and the distributor.

He emphasized that top distributor management must sit down with the retailer's buying office to develop a mutually satisfactory sales and service agreement. The distributor must come up with a program and a staff that can serve the needs of the mass retailer the wav he wants to' be served. "We need the distributor, as 90Vo oI the materials we purchase are bought from this source."

Platt: Pashenu

By Dmu

PH0tllil HooHoo 72 opened the FalllWinter season by chartering a bus for a golf "tour" to Antel@e Hills Golf Club, Prescott, with dinner meeting following. Trip was a "first" for the club, but member reaction suggests another "tour" may be scheduled for a future meeting. Gallery lrigh0 wr enough to upset the game of all but he starchest pm. At the lSth and offering advice (needed or not) were: Marty Christy, Earl Heldt, Dick Fretz, Alvin Swartz, and Watti Tanita.

Sierro Club Suit Deloyed

A Sierra Club lawsuit to permanently stop logging and/or development of 52 million acres of forest lands (see earlier story, p. 29, ThE Merchant, Sept.) has been rescheduled for a December ll, hearing in federal court in San Francisco.

The temporary order granted in August blocks activity on 24 million acres in the continental U.S. and l8 million acres in Alaska pending settlement of the suit. The club says the Forest Service survey to see which lands should remain wilderness was inadequate.

Fill the bill with one call to the Ftoerienced

American Lumber species speciarizes in suppryins

hard-to.find species, cuts or grades as well as all domestic softwoods, hardwoods, treated lumber shakes and shingles, plywood, finger joint and solids, cut stock, shop lumber, timbers and dimension lumber. ONE CALL FILLS THE BILL. Call Sacramento, Ca. (916) 488-1800 or Dexter, Ore. (503) 747-7777.

We also stock a complete inventory of GLU-LAM BEAMS for our west coast customers. For immediate shipment from Oroville or Healdsburg, Ca., call BURLINGAME (415) 692-3330, SACRAMENTO, (916) 488-1800, OROVILLE (916) 5336535, WILMINGTON, (213) 830-2860. For Custom Beam orders call Sacramento.

Sp€)GialiStS

alr

RTERIGR]I TUTBER SPEEIES 5I

Wcrlcm lurnbcr snd Building lloleriols ,YIERCHANT

IGAMAIH FAILS, Ore., Winema HooHoo Club immediate pat president Bill McLean (left) and current president Jack Metler (right) recently met with visiting immediate past president of the Los Angeles HooHoo club, Ken Coleman, on a recent swing Ken took through the Pacific Northwest.

Fighting the "wilderness grab"

Bronson J. Lewiq exec. vp., Ameri' can Plywood Assn., Tacoma, Wash., said that the softwood plywood in' dustry "fully supports the action of Washington State Attorney General Slade Gorton in drawing attention to the threat to the state's economy posed by current litigation in Federal Dis' trict Court."

He was referring to an announce' ment that the State of Washington has entered a motion to intervene in a case brought by the Sierra Club against U.S. Agriculture Secretary Earl L. Butz in the U.S. District Court for the Northern District of California.

This nronth. the U.S. District C-ourt in San Francisco will take up again a temporarily postponed injunction in favor of the Sierra Club prohibiting logging operations on a total of approximately 40 million acres throughout the nation. OI the total, 3,262,000 acres in Washington State are subject to the injunction.

Noting that Gorton had warned of a "direct and immediate financial impact on the State of Washington" if rwenue-producing activities in the 3,262,000 acres are halted for any substantial period of time, Lewis said that the logging ban now in efiect "represents an immediate threat to the many Washington communities where

Ihal's How lf Ooed

wood products manufacturing is the mainstay of the economy."

According to estimates based upon data provided by the U.S. Forest Service, revenues to the counties for schools and road building for the acres in question in fiscal year 1973 would be in excess of $1.5 million. In its motion to intervene in the Sierra

Club suit, the State of Washington lists the amount of timber previously scheduled to have been sold in fiscal 1973 by the Forest Sen'ice, on 13,500 acres of Natioinal Forest lands in Washington covered by the preliminary injunction, at approximately 24O million board feet.

Lewis commented that 24O million board feet of timber "re.presents the total annual wood requirement for eight pl1'wood mills." He added that the Forest Service has stated that it cannot replace the 240 million board feet from any other source.

"Thanl* lor the bonus, sir, but I was hoping that it wouJd be in cash."

A4ENCHANI MAGAZ'NE

Neuy Prodvcls, promotions and sqles oids

Fnodu@t you con use lo build sofes ond profits!

Neuys

D-l-Y'Gloss Insulotion

A new economical fiberglass insulation tbat home craftsmen can easily install wherever furring strips will be used to oarry new paneling has been introduced by Johns-Manville.

Called Pre.Panel Insulation, this clean fire-resistant material fits between furring strips (16" O.C.) behind paneling, g:ypsum board or peg-board. The fiberglass insulation will conform to irregular spaces without any need for edge cutting. It can be tacked, stapled or glued to masonry or other walls.

WRITE: The Merchant Magazine, 673 So. Lake, Pasadena, Ca. 91101.

Concrele Woterproofer

Structural concrete can be perman- ently waterproofed and protected against many kinds of moisture by Vandex, an economical surface-ap- plied compound of Portland cement, quartz and chemicals.

It has been used in widely differing climatic conditions around the world with proven success on pro- jects including building foundations and pits, sewage treatment plants, water containing structures, dams and seawalls.

WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

Formico Goes Bosic

A return to basics is the way Formica describes the laminate manufacturer's new 1973 designs.

Their new additions include leath-

ers, patterns, colors and woodgrains. Twelve items are standard ll'L6" material for horizontal use such as counter tops; two are V-32 stock for vertical applications like cabinets and fixtures.

The new offerings, with few exceptions, are colorful with soft, delicate patterns for interest and practicability. They are, mainly, gold, green and orange in various tones and tints.

IYRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca.91101.

Check Volve For Sump Pumps

r\ new, one-piece sump pump check valve that is virtually nonfouling and produces a smaller pressure drop than conventional swing check valves, has been introduced by Genova, Inc.

Made of tough, corrosion-resistant elastomeric material, the "two-lip" check valve has smooth-molded surfaces that discourage clogging and fiber or film build-up. Its unitized desigrr requires no hinges or assembled parts,

WRITE: The Merchant Magazine, 5?3 So, Lake, Pasadena, Ca.91101'

Beoms Add Wormth

Polyurethane reproductions of hand hewn beams by Urethane Fabricators, called Lite Beams, add warmth, glow and rustic charm to any roorn. Ea.sy to install, the beams can be mounted on any surfacevertically, horizontally or overhead. Lite Beams can be applied with adhesive or with grid clips in the case of suspended ceilings.

Bold grains and wood lcnots give the beams an authentic wood look. Available in three handsome finishes.

I#RITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

PREtllllSHED hardboard panel features bold, unique look of athentic rosewood. Called Rosado, 4'x8' panel hm distinctive planking effect with variations in the simulated planfis separated by tiny grooves spaced 8" apart. Panels are in Masonite Feature series, dre virtually dent and mar-proof.

Don't Be A Drip!

The new Flair isolation valve fbr central heating systems does the "balancing" job which the common gate valve can not do.

It's so small that it easily fits even the tightest baseboard. It is backless and leakproof, It throttles, balancbs and is a positive shut-off. The oldfashioned long neck and handle are gone. Instead there is a low-sitting, almost flush adjustment screw that turns 90o by means of a coin in the slot. It always turns easily ana smoothly because of the teflon coat0d gate.

WRITE: The Merchant Magazinb, 573 So. Lake, Pasadena, Ca. 91101,

tAlG Y0UR own bricks, from Dacor's new Brick-ln-&Can. Results are decorative. it's an inexpensive, fun thing for your custuners. (ll Cwer the area to be bricked with Formula I bmecoat and let it dry thorouchlv. e) Form the brick shapes and -mortar iines by using the tape that is included. Follow the simple instructions. 6) Trowel on Formula ll finish coat. (4) Peel tape away, revealing "authentic" hick and mortar lines.

lock In On This

A pick-resistant erterior lockset, similar to public vending machine lockg, (model #2687 erterior lockset) has seven pins that circle the tumbler, affording extra pick-resistant protection.

To lock outside knob, Push and turn button on inside knob to horizontal position. The locked knob cannot be released for entry until button is returned to vertical position manually or bY use of round keY in outside knob. Latch'bolt automatically deadlocks for added security. Inside knob is always free for immediate exit. 2%" back set.

WRITE: The Merchant Magazine, 6?{l So. Lake, Pasadena, Ca.91101'

Extrq Insutoting Gloss

Andersen CorP. has announced that new Xi (ertla insulatirrg) glass is available in most of its oPerating windows.

Xi is an imProved, more efficient weltled insulating glass that contains a special dry gas hermetically sealed in fhe 3/16" space between the glass panes. It increases the insulation valtre by 20 percent over conventlonal welded glass.

IltindowJ having ordinary insulating glass filled with drV air w99$ ""ioii" an air space over %" thick to ichieve the same efficiencY.

WRITE: The Merchant Magazine' 673 So. Lake, Pasadena, Ca.91101.

STURDY rigid-vinyl qrilles snap out of Andersen Perma Shield Nanoline wir dows for fast, eaY cleaning of lrge glass areas in lage iwestory Colonial home (top photo), eliminatinc time-con suming frashing of six or eight small Danes in each sash. The white vinYl grilles need no paint ing and cim be cleaned with sase while they are out of the sash. Outside surface of Andersen windows with welded insulating glass are washed. in seconds Oottom photd since the removable grilles re inside the srh. Elimination of separate storm windows make washing these units a twosurface job-just inside and outside.

.Jfrn[EIInfi$

The Internotionol Look

The new "fnternational Look" line from Bel-Air Door Co. features international motifs that complement any building style.

The handcrafbed elegance of these hand finished and expertly hand tooled doors reveal the individual beauty of the wood grain, which gives a 3-D, weathered efect Components ane permanently joined with an enduring exterior grade glue. All lumber used is K/D.

AICAIA is handsome member of Bel-Air Door's new lnternational line. lt is available in either domestic woods or in "mahogan/' atd is handcrafted.

Standard size is 36"x80"x1Y4". These handsome doors, available in either an antique ffnish or smooth, hand. rubbed walnut finish, are available in special sizes upon request.

Several coats of e:rterior finishes are applied to all doors by hand to enable them to resist hareh climatic conditions.

'lilBITE: fire Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

Sticks To lt

Eastman 910 adhesive is suited to a wide varieity of applications because of its versatility, high strength and low shrinkage on setting. It will join virtually any combination of materials at a strength of up to 5,000 psi depending on the material to be bonded. The virtual elimination of shrinkage is possible since neither solvent nor heat is necessary for setting.

Eastman 910 adhesive is also easy to use. It comes ready for use in one component and sets fast making ffrm bonds in a matter of seconds.

WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca- 91101.

Point OK'd for 8 Yeqrc

A one-coat, exterior, latex house paint, made with a patented formulation and guaranteed for 8 years, is new fr<im Evans Products. The paint contains Busan 11, a unique preservative pigment that keeps paint clean and bright for years.

Busan 11 helps control mildew spores t}tat trap dirt particles and feed on and eventually destroy paint film.

The paint is guaranteed not to mildew, fade, or chalk; it is fume resistant, non-yellowing, and has a rust inhibitor with 8-year durability. Evans paint comes in 20 of today's most popular colors.

WBITE: fire Merchant Magazine, 678 So. Lake, Pasadena, Ca. 91101.

Rough Sqwn Look

A new high-fidelity hardboard siding by Forest Fiber Products Co., Forest Grove, Ore., features a deeply engraved textured sur{ace that duplicates the face of rough sawn natural woods. It is being marketed as I'orest TP*lap and panel siding.

Both panel and lap varieties are produced from prime, long-fiber Douglas fir. Tempered and primed, the new siding is harder than natural wood but easier to nail and saw. It won't crack, split or curl and is highly resistant to moisture and denting by accidental impact.

The hardboards are made specifically for exterior use on homes, commercial, industrial and farm buildings, gable ends, soffits and fences. Factory priming conditions and smooths the surface, allowing up to 90 days to

apply finish coats of paint. It is available in L2" ot 9%" widths measuring up to 16'lengths. Panel siding comes in 4' widths, up to 16' in length.

IVRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

Snoooni Q*airgo !

Q"rlty anJ b"pnnLl/n Sn*i"n tince l 9l 4

Wholesalers of West Coast Forest Products

VENT VUE

PRODUCTS CO., INC.

2424 Glover Pl., Los Angeles, Calif. 90031 Phone: Ql3\ 225-2288

MANUFACTURERS AND DISTRIBUI1ORS OF QUALITY BUILDING PRODUCTS

Xlonufoclurers

Windov ond Door Framcs

Detoiled Millvork

Wardrobes o Louvcrs

Dislribulors

Hulcor ond Kodar Folding Dots

lUosoaitc Hcrl:toge Brick Poncls

Arob fermile Conlrol and Peslicides

Cox Hordvare

Polybeams

Old Ybrld Arts

Yloddcll ond Foro Wood llouldingrr

fimely Solety Decols

Fomovood ond Epoxybond

Z Laminated beams and arches

l) Treated lumber

J Redwood

TRUCK AND RAIL DELIVERY

New Grounding Rode

Three new grounding rods which will not corrode nea,rby buried metal structures have been added to the Permaground line, according to the manufacturer, Teledyne Metal Forming.

A new %" diameter rod made of carbon steel sheathed in corr.osionresistant type 804 stainless steel is unique to the industry. Other additions to the line are V+" and i6" diameter solid stainlegs steel ground ruds.

The original %" diameter Permaground stainless clad rod was developed because copper and copper cla.d rods are cathodic with respect to most metals and can eause severre corrosion of nearby buried metal ob- jects such as lead cable sheathing, storage tanks and tower ffttings.

WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

New Bornwoll Siding

U.S. Plywood now has a remarkable reproduction of barn siding which looks and feels startlingly like the real thing. Barnwall, with an aura of rus- tic charm in keeping with its name,

tlltE QUAIIIY English ceramic walt tiles, a d-i-y item that goes right over existing ceramic tile, thanks to a new. miracle ad. hesive, are handsomely displayed in this new Cristal fi.M,) gondola. The 8' Cristal display is available from local distributors.

also offers some practical advantages over its namesake.

Barnwall is equally suitable for interior or exterior use, with the look of individual planks and texture of weathered siding. For exterior use, it serves as both siding and sheathing for added economy of installation.

The look is enhanced by classic 8" o.c. grooving in a plank pattern. The %" thick grooved panels present a bold, deep shadow line. Grooves are V+" deep and the width varies from 5/16" tot/L6".

WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

Pacific Coast Yellow Cedar

(alaska yellow & port orford)

excellent for: marina decks . home decks . pool decks ' dock boards

bleachers & stadium seating ' school & park benches

highly resistant to decay does not splinter does not require painting: low maintenance low shrinkage factor freedom from warping and pitch EUREKA, CALIF. P.O. Box 156 Billie Gowans Phone: (707) 443:1092

SANTA ANA, CALIF. L62l E. 17th St. tlm Roosman (2r3) 62s-8r33 (714) 547-8085

NEW SERVICE by Lee Lutnber Haal'iagFlat car anl'oading and deliarcty by ttwok to your d,esfinaioa . , , Lee sPar fi4960' Soatbetz Pacifw R.R, at Los Alanoitos,Calif , Linited, storage auail,able, t7 J.geruilBER HAU'*B t2EA MULLER ar.' DOWNEY' CALIF' 90241 ,96-t5ri [ (zta; 82759oo fl Res. (213) To 1-0881 Call Howard Lee or Dbk Ponce

EUGENE, ORE. 1849 Willamette St. Yince Bricher (503) 342-6579 (2r1) Rates Cover CalilornieNye & Clark County, Nevada

IASC CONFERENCIE

(Contilwed lrom Page 17 )

Whittier, Cu., observed that they could and that a balance must be struck between the two. "There is more to environment than wilder. ness," he said, "a high standard of living rnust go with it and that can only become a reality through a strong economy."

Frank Purcell, new LASC vp. and a local Palm Springs retailer, told how the new "Friends of Mammoth" court decision on environmental im-

now three locslions.

pact had been used in an unsuccessful attempt to halt construction of a number of single family residences. In view of the number of new buildings constructed locally, Purcell expected more attempts to halt other future construction projects. (About one uteek later, the Palm Springs City Council imposed, a 120-day noratorium on most major building projects -ed,inr.)

A presentation of Sierra Club aims and desires was made to a decidedly unsympathetic, though polite, audi-

ence by Ralph Westervelt, a club representative. He said they want elimination of most clear cutting, sustained yield, protection of the hill. sides and conversion of the U.S. Forest Service from the cutters of the forest to the custodians.

A number of his contentions on proper timber harvests, techniques and amounts were sharpy criticized by Simpson Timber's California resource mgr. Henry K. Trobitz, who wondered aloud about how much wilderness ths country could afford.

Lumber Yard, Tnrcks Loadcd Witlnut Delay For

Timber Purchqsers Meeting

The fourth annual meeting of the Federal Timber Pur' chasers Assn. re-elected A. M. Whiting president' Kaibab Industries, Phoenix, as the association's president. Other officers elected were: r{11., H. H. Koessler, chairman of the board, The Intermounlain Co., Missoula'" Montana; secre' tarn Robert E. Stermitz, vp., Southwest Forest Industries' Inc., Phoenix; treasurer' Ira L. Liberman, exec. vp. Duke City Lumber Co., Ahuquerque; and exec. vpr Nicholas J. Kirkmire, Denver.

The association was organized in 1969 and is composed of forest products manufacturers dependent upon federally' managed tim,berlands for a source of raw material.

Elected to the board of directors, in addition to the officerso were: James Dalton, San Juan Lumber Co., Durango, Colo.; Walter Black, Custer Lumber Co., Custer, S.D.; Ron Hudspeth, Hudspeth Pine, Prineville, Ore'; C. D. Ough, Burkland Studs, Livingston, Mt.; Yale Wein' stein, Duke City Lumbero Albuquerque; Daniel P. Jones, Douglas Studs, South Fork, Colo.; R. L. Williams, New Mexico Mill ,& Lumber, Las Vegaso New Mexico; and James S. Whitney, Kaibab Industries, Phoenix.

Weyerhqeuser Hit With Big Suit

'California Time Petroleum Inc., a oil exploration firm has filed a $1.I civil suit against Weyerhaeuser Co. restraint of trade, price regulation, and fraud.

small Los Angeles billion class action charging it with breach of contract

A Weyerhaeuser spokesman said his company o'bclieves the complaint is totally without merit."

to more and more California dealers and distributors. For year around supplies of dimension lumber and precision-trimmed studs, depend on D&R.

llemlock Studs from Warrenton Lumber Co., Warrenton, 0regon

l{ow. over 5,000,000 feet of dimension lumber and studs monthly manufactured especially lor Southern California construction needs.

Ail Neth would appreciate an oppoilunity to tell vou how vou and vour cust0me6 will benelit from lsim deriendable-D & R dimension and studs. Youian'reach hin by calling 812'1280 or 78&0544.

SofterHardwoodsr-Who Ever Heard of "Softer" Hardwoods?

rftHAT'S what they call them, ber lieve it or not! While there are many more in this category, we will mention only the more common and readily available.

YELLOW POPLARThis one is the real "sleeperoo of the hardwood lumber business. It grows from New England South and as far West as southern Michigan. The average widths and lengths are superior to moot domestic hardwoods, and it has an unusual combination of thines going for it.

It is the finest sinele wood available in the United Staltes in commercial quantity for painting. It is strong, straight grained, excellent for grade and textureo is stable. glues well and is easy to work. Norv for the thing most do not realize . its top grade sells in today's market for Jess than C and, better sugar or Ponderosa pine. lt is used extensively for casegoods, store fixtures, quality solid cabinets or any product which needs quality dent and scuff resistant painted surfaces.

BASSWOODThis specie is very much like poplar, and is used for similar purposes. It is stable, glues well, is easy to work, fine tex. tured, paints well and its cost is within $f0-f5 per thousand of yellow poplar.

MAGNOLIAThis specie, not nearly as plentiful or in common use in the West as it once was. is primarily used for furniture frames due to its relative stabilitv.

Story o] q Glonce

Quick rundowns on four common kinds of "soft" hardwoods grown in the Eastern parts of the U.S. . some are competition for a fewWestern hardwoods, but more about that later in this Hardwood Series.

gluing ease, workability and its excellent ability to hold tacks or nails. Its finishing characteristics are not considered by most to be nearly as good as poplar or basswood, and its color and grain characteristics make it not usually used for natural or stain finish for furniture.

SOFT MAPLEIn this categ;ory, there are more than one specie in use. One is commonly referred to as southern soft maple. Another is called silver maple and comes more from the mid.western areas. Another is Appalachian soft maple or Penn. sylvania soft maple. The first two

Order Filling Cqrts

Sforqge Rqcks

are softer than the latter. and have Iess favorable milling characteristics and are somewhat less expensive. The Appalachian soft maple or Pennsylvania soft maple is very similar in appearance to hard rock maple (which will be discussed in another of this series), but is much more stable and easier to work. All of the three soft maple species mentioned are used for furniture, nov. elties, racks, and various products requiring strength and grain bearrty. Their grain and finishing characteristics d,o lend themselves to stain and wipe or natural type finishes where*grain*shows strength.

Pacific Coast grown so{t hardwoods such as alder, Pacific Coast maple and Pacific Coast birch will be the subiect of another later article.

These woods are real competition for the above mentioned woods in all grades, but as in all forest products today, the tremendous demands in the building, furniture, novelty, casegoods and store-restaurant facility markets make room for them all, As in other areas of the lumber business, demand is heavy for these hardwoods, supply somewhat limited and price structures are pressing upward.

New Lfift@Faftum@

Bel-Air Doors

Two new pieces of illustrated Promotional literature are available from Bel-Air Door Co.

"Wonderfu,l World of Bel-Air Doors" is a l9"xl2r/2" merchandising poster featuring 67 illustrations of their complete line of quality products.

A new 4 p. broehure features their new "Interna,tional Look" as well as the door series and the louver and combination door series.

Brushes qnd Tools Cotolog

Flo-Pac line of professional brushes and tools used for various applicating jobs in construction and related clean-up tasks is described in their catalog, "Bruslt'es Designed for Contractors and Builders Supply,"

Forest Fiber Dolq Sheets

Two new data sheets from Forest Fiber Products Co., describe the company's Forest TP (tempered and primed) Roughsawn panel and lap sidings.

Architectural specifications and detailed information are given in separate sheets for each of the new hardboard products which duplicate in high-fidelity detail the textured surface of roughsawn natural woods.

Fire Alorm Systems

The National Fire Protection Assn's. "standard f or th,e InstaLlation, Maintenance and Use of Central Station Protectiae Signaling Systems for Guard, Fire Alarm and Superuisory Seruice" (NFPA No. 71), (48 pages, $1.25) is available frorn the NFPA publications service dept., 60 Batterymarch St., Boston, Ma. 02110.

Western Wood Informotion

Expanded to include additional design values and complete data on the full range of lumber sizes and grades, the 19?3 edition of the Western Woods Technical Library is available free. Eight "end use" catalogs, one more than last year, cover 11 softlrood species.

Timber Conference Report

Proceedings of the University of Oregon's conference on "Timber Snpply and the Enaironment," held at Portland, last March, are available at $5 the copy from Dr. Stuart U. Rich, Professor of Marketing and Director of the University's Forest Industries Management Center, Eugene. The conference featured many nationally-known figures discussing timber supply and environmental problems facing the forest industries.

Where To Stick lt

A new full-color 128 p. free business supplies catalog is availabie from Fidelity Products 0o., the world's largest supplier of corrugated fiberboard storage products. Write on your letterhead to Fidelity Products Co., ?01 PennsYlvania Ave. So., Minneapolis, Minn. 55426.

Building Plonners

"A Special Report to Build'ing Planners," is a newly published booklet u'hich includes all {actors building planners must consider in utilizing metal building systems for construction projects.

The 28 p. "how to" booklet takes the reader through each stage of the decision-making process. Write for No. R31-11438. c/o Star Mfg. Co.' P.O. Box 94910, Oklahoma CitY, Okla. ?3109.

Free Reader Service

For further informotion on oll New Products ond New Literolure, write fhe Merchonl Mogozine, 573 So. Loke Ave., Posodeno, Co. 9l l0l Pleose mention issue dote ond poge number so we con process your request foster! Thonks.

5liding Hordwqre Products

Grant Hardware Co. has issued a conrpact condensed catalog in which the rvide scope of Grant sliding hard' ware products are examined. The booklet is amply illustrated, showing both specific products and applications.

Stoinless Steel Sinks

A two-color, 4 p. catalog describing Just Mfg.'s. new Florentine line of stainless steel sinks is now available free. It describes 10 models that include single, double ancl triple bowl units.

Hqrdwood Plywood & Ve;reer

The Hardwood PlYwood Mfgrs. Assn. has a new directory conlbining i!,s "Where to BuY Harclwood PIEwood.," and. "Where to BuY Veneeer" booklets. It lists the major manufacturers and pre-finishers of hardwood plywood, major manufacturers and sales agents of hardwood veneet, as well as suppliers to the industrY' Sales personnel are named for each company so that the Purchaser or specifier of hardwood plywood or veneer can make a personal contact.

Lett@trs

(lKs HARDW(|(|D SERIES

The Merchant Magazine

David Cutler

573 So. Lake Avenue

Pasadena, Ca. 91101

Dear Mr. Cutler:

I'm glad to see you are publishing a new series on hardwood. Mr. Millikants article is a very good one to start with.

All of us in the lumber business will benefit from a better public and consumer understanding of our products and problems. A series like this will help us toward that understanding.

Best regards,

Tumac Lumber Co., Inc.

Mike Starling

806 S.W. Broadway

Portland, Ore., 97205

DISPTAY BO(ITH

fire Merchant Magazine

David Cutler

573 So. Lake Ave.

Pasadena, Ca, 91101

Dear Dave:

f arn enclosing a picture of our booth at the recently concluded Los Angeles County Fair. W'e had a 3Y booth displaying most of our products and bad a list on hand of all the retail lumber dealers in So. Calif. that stock ow products and we referred over four hundred inquiries to local dealers. In addition, we did not hand out brochures just helter-skelter. We only passed out brochures to people who were interested enough in any particular product to inquire how to use it or where to get it.

In the seventeen day stand that

the Fair was open, we went through thirly-two thousand pieces of literature. I think this illustrates the demand for our products and I think it illustrates that people are hungqy for this type of item and for specialty items and especially hungry for information regarding where to obtain this type of material. I'm not speaking only of our products, but of specialty items in general.

It might behoove the industry as a whole to regard more public exposure to our product line. Not so much strictly dealer .oriented, but possibly shows with the public in mind, such as the Home Show, etc.

Sincerely yours

Frank Robertson

President

Woodla^nd Products Co.

1480 E. Grand Ave. Pomona, Ca. 91766

stcoilD lrAu-ctilTuRY

Dear Dayid: Noticed piece in Personals about Ed Fountain finishing up his 50th year: I got my baptism into the lunr. ber fraternity in the fall of'21 so I share longevity with him as I'm starting on my second half-century. Sincerely,

Forrcst W. Wileon

P.O. Box 1076 Palm Desert, Ca.92260

Treating InTransit

Treating your lumber in Uansit for Southern California and Eastern markets . .

Selma Pressure Treating offers a complete professional treating service. Selma meets all UCB and ICBO standards with fast service and competitive pricing which includes "on and off" toadng and automatect trcatng w,th speciat wotman ;,4. sans: vvnen an oroer regures ueatng n uansft, /lIE\ you can reiy on seima pressure Treattns.€>

Posltions wanted 5t a word, mlnlmum 2:l words (2,l wordr : 15.50). All others 35/ a word, min. 20 words (20 words : fl.oo). Phone number counts as one word. Boxed ads $1 extra. Fancy headline or borders E2 extra. Box numbered ads add $1.50.

HEIP WANTED

SAr-nSlltAN, Los Angeles area. We are looklng lor a young man, prelerably 2 yrs. of college and lumber or plywood experience to be tralned as particle board sales engineer. Excellent opportunity for energetlc person ln a booming industry. Reply box 67, c/o The Merchant Magazine.

If,ANAGER AND SALESMAN needed for retail lumber yard in South San Franclsco. Minimum ten year's experience. Steady Job. Phone: (415) 761-1515.

MI\NAGER AND ASSISTANT MANAGER for aggressive line yard company in Kern County, Ca. Excellent insurance, pension and incentive benetits. Send full information to The King Lumber Co., 2200 Union Ave., Bakersfield, Ca. 93305.

WANTED: Inside salesman with shipping experience for established retail lumber yard. Call Mr. Doherty, (21.3) 2827127 or (213) 283-3066.

MATERIATS WANTED REWARD

For lnformation leading to pine stud mllls which will puU their clears lor a premium price, $100 cash money paid upon acceptance lirst order. Steady source of 8' clear 2 x 4s needed. Reply to Box 6, The Merchant Ma.gazine.

Attention Pine Dimension Mills

Premium paid lor your clear, 2 x 4 and 2 x 6 pullouts. Accumulatlon ba8is, lull truck and trailer lots. For company name and address, write box 5, c,/o The Merchant Magazine.

TUMBER WANTED

Twisted and weathered Douglar fir. 3 x 4 and wider by random lengths S4S. 4x4 and wider by random lengths S4S, also car pads. Hunter Woodworks (2L3) 7752544 & (2L3\ 835-ffi?1.

BUSINESS OPPORTUNITIES

PRICED FOR quick sale. Lumber-Hardware business est, 35 years. Will sell or lease buildings. Call or write Mr. Hed- rick, Box 391, Truth or Consequences, New Mexico, AC (505) 894-3011.

Gflassfifffied Adventflsemn@mts

BUSINESS OPPORTUNITIES

WU)OW TIRED, wants out. Only lumber yard and hardware store in booming Northeastern Arizona county, established in 1912, Sale includes every- thing. Also includes 2 bedroom house, two 1-bedroom rental apartments. Gross business, 6 months of 1972 over $105 M. For details, write Box 66, c/o The Merchant Magazine.

LUIIIBEB AND building materials business for sale or lease. Sales volume excess $1.5 million. San Francisco Bay Area, long established, well located. Heavily retail. Very good return on investment. Write box 47, c/o Tr)e Merchant Magazine.

f'OR SALE-Well establlshed-successlul retail lumber business in fast growing area in Southern California-Closely held corporation-Owneas wish to retire. Re- ply Box 68, c/o The Merchant Magazine.

SERVICES OFFERED

LUITTBEn' IIAULING

c-Q TRUCKTNG CO. (213) 638-7851 5501 East Century Blvd., Lynwood, Ca. 90262.

JOHNNY TIIE LUMBEB LOAI)

SIGN PNINTEB

Specializing ln danger flags, side- load signs, Job cards, etc. John Weiler's Printing, 1842 W. 169th St., Gardena, Ca.90247. Phone (213) 676-7522 or 323-7606.

OR TEASE

oII)SluOBrr-F . LEASE OR BUY

a '?3 Omega $69.00 per no. Or buy i-t for.-.-...........-......--.-----

Names of advertisers using a box number cannot be released. Address all replies to box number shown in ad in care ol The Merchant lttregazine, 573 So. Iake Ave.. P&E&den&. CaUf. 91101.

Deadlino for copy ts the 20th. To cell ln an ad: (213) 792-409E or (416) 346-6000.

HEIP WANTED

GEI AWAY FROM IHE RAT RACE Philips Lumber Sales needs experienced lumber trader to work out of our Thousand Oaks office on a commission basis, buying and selling, Chance to join a bright, aggressive young company. Resumes only, please. All replies kept in strictest confidence. Write Donald R. Philips, Jr., President, Philips Lumber Sales, P.O. Box 1667, Thousand Oaks. Ca. 91360.

FOR SALE OR TEASE

rFASE YOUR CAR or TRUCK

ALL TYPES of YEHICLES

a Lease '73 Olds Toronado -.-.---.-------.$128

Boyd Peterson Leasing, 292-0681

o Lease '73 Olds V/CR \ryag.-.-...-,--- $106 50,000 niles of warranty/Since 1946.

O Lease '73 Buick Riviera.....-.-.-.--.-- $158

Boyd Peterson Leasing, 292-OGal

o Lease '73 Olds Cutlass--..D_octors, Lawyers, execs. Dnone.

.--...... $ 89 Lease by

a Lease '73 Cad. Cpe. de Vllle....--.- 9168

Boyd Peterson Leasing, 292-O6al

a Lease '?3 Cont. Mark IV............-. $198

Tailor-make your lease,/No walting.

a Lease '73 Chev. Caprice....-.....-.,... $ 92

Boyd Peterson Leasing, 292-0681

o Lease '73 GMC Vandura & RaI. Wag.--- $11?

All vehicle service managed for you.

o Lease '73 Ford LTD Cpe...-.-..-....-- $115

Boyd Peterson Leasing, 292-0681

a Lease'73 Dodge 2-300 Maxi Van 9109 Call for firm, bid prices.

o Lease '73 Ford Gran Torino---......" S 89

Boyd Peterson Leasing, 292-O6al

O Lease '?3 Ford F-250 8, Pickup._.. 9110 Make aptmt. for fleet or indiv. prices

a Lease '?3 Ford Pinto-.-.-..-.........-.... S 78

Boyd Peterson Leasing, 292-0681

a Lease '73 MGB Convert....-.-------.-... S 85 Drive a new car every 1, 2 or 3 years.

a Lease '?3 Chev L.U.V. Pickup...___ $ 63

Boyd Peterson Leasins, 292-OGaL

O Lease '73 Chev Blazer.......-....-__._-_- S132 Free service loan cars to drive. Integrity since 1946

L.A.

ALL PURPOSE BUILDING PAPER (one half the cost of 15 lb. asphalt saturated felt)

L.A. Boyil Peterson Leasing 292-0681 3833 Crenshaw Blvd.

|llllllllllllllllllllllllllllllllllllll tOS ANGEL$ftllllllllllllllllllllllllllillllllllllll

LUMBER AND IUMIER PRODUCTS

Abirfbt ...-..,....... ....17111 516-U11

Al ?drcr Compqny .......-...................(21 3) 680-0874

Am.ri@n Forlrl Produclt (Rioltol ......(7l,ll 875-1550

Amcrlcon Fordi Produch fCerritos), inc. hqrdwoods .....---....1213) 773-920o

Amrrlcqn Forcit Productt (Von Nuyrl l2l3l 786-7056

Amrrlcqn lumbcr Spocior. 1p3..--.......(213) 830-2860

Atlor tumblr Co. -.-.-........-..............(2131 627-2326

Connor ltmbu Solq ...-.--...-...--.........(21 3) 287-l | 87

Cc6 H.od lumbcr & P|ywood..............(2131 83,t.5261

Dovldron Plywood ond Lumber Co. 12131 537-2510 & (213) 636-0241

Dootcy Redwood lumber Co. ........(2131 ED 6-1261

Eirley & Son, D. C. .....-....----....--..-(2131 RA 3-ll,l7

Eubonk & Son; [. H. .....-..................-..{213) 678-3887

For Wcat Fir Sole -.(213) 627-5811, l2l3't 592-1327

Fountoir lumb.t Co., Ed..---.-..-..----.-..{21 3} tU 3-l 381

F..monl For.tt Preduclr .......-.-.----.-.-..(21 3)

580

Gfobc lnt rlolionol ..----....-....---.......-l2l31 870-6156

Hrrbrrg lunbor Sola .....-...............--.-l2l31 77 5-6107

Hlll Lumbcr Co., Mox -.-....-...-...........(2131 684-2610

Hutf lumb.. Co. ..................................(2131 SP 3.4846

Hu!hrr tunbrr Sclo Co...{213) 215-5553 & 2,a,t-58/a0

lnlond lunbor Co. (7111877.2001 &l7lal 511-1151

lor..Slcnlon lumber Co. ..........-....-(2131 968-8331

Lunbcr sprclolric .....--...-............-...-.t21 3) 639-5825

f4orquort-Wolfo lumber Co. ...-...-.-.--1711, 558-2855 l2t3l 625-1191 & 17111 998-1212

l{ulucl ilouldlng ond lumbrr Co.......1213) FAI-O877

Nrth f,umbrr Soler, A. W, ..............12131 872-128O

Ollvrr Icmber Co. ......-.--.--...--.-...---..--(213] 680-0483

O[ocd, nG., Rob.rt S. .............---.-.--...(213l 382-8278

?cclflc llqdlron lumbcr Go. l2t3ln3-2292 E (2r31 86r-6701

?qn Atlolic Trsdlng Co., Inc. ........--...-(2131 268-2721

?rnbrrthy Lumbcr Co. ...............-.......-(21 3l lU 3-/a5l I

Philipr lumbcr Solq-...----...-...-..----.-.---(805) 495-1083 (2t3, 889-33/40

lolondo [umbrr Co., Inc. ............1213] ZEnirh 9-88,13

Rocndr Iunbcr Co. ..,..--...-....--.....--...-..(213]

SAN FRANCISCO

BUI IDING MATERIAI.S-PAI NT_H{NDWARE_ETC. SASH-DOoRS-W NDOryS-MOU r.D NGS

Amcricon Forsl Produat!, (Corp. hcodquclcnl ....-...-.-.....-.-.....111 51 776-1200

Amqico lunbar Spacicr, Inc. ..--.-.---(415) 692-3330

Bcf-Air Door Co. --.--.-.--..--.--.-.--.--.......(/tl5) 697-1897

Eutler.Johnson Corp. -....---..------..--.-.,--(,108) 259-1800

Cqrycd Doorr, Inc. ..-.-----.----------.-(415) 697-1897

Do€d, Inc. -----------(4151 552-2311

Douglor Fir lumbcr Co. .....-----.-.-..---(415) DO 2-6027

Duo.tott Coliforrio .---.---..--..---.--.-.-----(4151 986-0173

toruylh Hordwood Co. ..-.........-....---.----{41 5} 282.0.| 5l

Gcorslq-Pqcific Corp, .....................-..-lll5l 871-9578

Globo Int'l of N. Cqlif. -----.-,-...---.-.(,1081 998.3300

Horbor Iunbcr Co., Inc.----.-----------.-----(41 5l 982-9727

Higsinr lumbor Co,. J. E. ----.---.-------(4151 VA 1-871a

lqmon Lumbcr Co. .----.-..------------ -----l1l 5l YU 2-1?76

Poromino lumbcr Co. .---.---..-...-.--..--....{4151 42t.5t90

Rolondo Lumbcr Co., Inc. .-------.--..-..----(4151,167-0600

Sarycnl€ Hordwood tumbcr Co. --------.-{,{t5l a21-12OO

Sif morco Intcrnotionql {AFPCI ...----.-.-(41 51 776-12@

Wqndlins Nqthqn Co. ..-..---.-.....-.--.---(4151 SU l-5363

TREATED IUMBER_POIES

Koppcrr Co., InG. ----.-.---.---.---------..----....(4151 692-3330

Wcndllns-Nothon Co. ..................-.(4151 SU l-5363

SPECIAI. SERVICES_TRANSPORTATION

Colifornio Redwood Asrn. --...-...--.--.---(,ll 5) 392-7880

Gifbrcolh Chcnicot Co. .....-.-.............(4151 863-1131

ledwod Inrpc<lion Sarylc. --.-...-.-.-....--..---...EX 2.2880

TnEAtED !UA,l8ER-POTEFPI rlNGS-Tl ES

Kopprn Compony ...(2131 830-2860

lr6f.d Pol. Bulld.rr, Inc. .........--..-.---(7141 9A6-1166

Sqn Anlonio Con.t, (2131 865.12,t5 & l2l3l 773-1503

BUI I.DI NG MATENIA[S_PAI NI_HATDWARE_ETC. l,tI LIWORK-DOORS-MOUtDI NGS-

An.rlcqn Fomtt Producb (Ccrrilor) ..(2131 773-9200

l.l-Alt Door Co. ........-...-...................12131 CU 3-3731

bvcly Monufocturing Co. ..--.----.....--.-l2l3l 755.856f

Cowrd Doon, Inc, ..--.--------.......--(2131 576-2515

Chqrlcy'r Fcncr Co.. Inc. .....-..-...-...-.--(213) 338.1529

Cofony Pointr -..-...(213) 222-5111

Curfon l,{llb, InG. ..-.--------.......(2I3} 330.0649

Dlrfon, Inc. .-...,...12131 358-4563

lrlirrlon Fcnce Supply, Ins. ........-....-..(2131 337-0517

Notionol Gypsum Co. ......................{2131 135.465

Podcr, Co., Inc,. H. K., Di$ts Diy,..(2131 358.4563

Tri-County Whol$qlc Co. .........-..-.-.(8051 612-6721

Vmf Vuc .-.-..-........(2t31 225-228A

Wofatn Doo-Forl .(2131 263-6873

sPECtAt SEIV|CES

Lrkot lilf!. Co. -...-....-..........-..-........(21 31 875. I I 63

Gollfornio lumb.r lmp.ctlo S.illo(2131 NO 5.5431

Cql Curtom Mill -.....--.......-.................(7141 835-5344

C@!f Plonlne Mlll ...-....................-.....(21 3l MA 2.t I Sl

Hurtrr Woodmrb, Inc. ...-...............12131 775-2511

ICR Corp. ............(213) 68/a-0333

NolPok Corp. ..-...(2t3) LU 3-t056

So-Col Conmrrclol Strrol ....----.-.......12f 3) 6S5.51 70

I,UAAIEI HANDTING AND SHIPPING, CATRIERS

C-Q Truckine Co, ............-....-............(2t3t 638-7851 lo lunbcr Houling ..........-......-....--....42131 596-1555 Unlon Pociflc lollrcod llor AngotIl..l2t3l

ARCATA

Arcoto Rcdwood Co. ..-.---.--.-.--....--......-(707) Hl 3.5031

Hofmcr [umbcr Co., Frcd C. ..-.--..---..---(707) 113-1878

Jom6 lrdwood Solc ----..----.----..----....17071 822-1611

Simp:on Suifdins Supply Co. -----.-.-....-17071 822-0371

Simpron linbqr Co. ----.-.----..---..----..-.-.(7071 822-037 |

Tqcomo lumbcr Solcr, Inc. ----------------(7071 VA 2-3601

Twin Horbors lunbcr Co, .---......-..----(702) 822-5996

ANDERSON

Kinbcrly.Clork Corp. ..--.--.-.---.....---..-----(9161 365-7661

Pouf Bunyon Iumbcr Co. ..----....---------.--(9161 365-2771

BAKERSFIETD

G.orgio-Pq<ific Worchourc --.-------.---,.(8051 FA 7-7771

U.S. Plywood Corp. ................-....-...-..(805) FA7-7736

CTOVERDALE

G & R Lumbcr Co. ..-....-.....-...-...-.17071 fW 4-2218

Prccirion Wood P.oductr ....--..--.----....-17071 891-5711

Roundr [unbcr Co, ..-..---.---.--....----l707l fW 1-3362

W.it lqnsa Corp. --..........-----. ---.----..-..(707|, 894-3326

CONNING

Corning rrto!ldin9 Corp. ---....-.-...-.--..(9161 821-1220

Cronc lrlill: ..............1916) 821-5127

EUIEKA

Gcorgio-Poclfic Corp. .---.---.......-..........17071 113-7511

Hofmc lumbcr Co., Frcd C. ................(707) 113-1878

FONT BNAGG

Hofmcr lumbor Co., Frod C. .......----....-17071 964-4058

NiGrcn Foptl Produclr .---.--....-.....--.....17071 961-171 6

FRESNO

An.ri@o Fddl Ptoductr .....---............(2091 251.5031

Butfcr-Johnson Corp. ..--....--..-.-,---.-.-..-(2091233'1567

Grooio.Pocilic Worohourc ..............(2091 AM 8-619.|

RIVERSIDE E ONANGE COUNTIES AREA

Abiribi .....-......-... ....17111 516-6111

Amoricn Forct Productr, lllcllol

WASHINGTON

DEXTER

Americon Lumber Smiq

EUGENE

Al Pcircc Compony -.--..---.-------.--------.--.(5031 312'3663

Americon Forat Produch ---.---.--.-----..-.(5031 312'5128

Fremonf Fote!t Produclr .-..--..-.--.-----....(503) Dl-3-9267

G60rgio-Pocific Corp. -.---.-------.---.----.-.(503) 3,a5-a356

lnlond lumbcr Conpony-.,.....--.--.-.---..(503) 312-8214

Populor Ponolr, Inc. .------.---.--.---.--------(5031 686-9626

Twin Horbor Lumbcr Co. -.------..--,--(503) 312-6579

Union Po<ifi< Roilrood -..-.-.-.-----..--.--.-.(503) 3,15"8,46,|

WHITE CITY

Americon Fo..rt P,oducl.. TW&J Div..,(503) 312-5128

Weyerhoouicr

773-5388 PORT[ANO

Cor(od., Union Iumbcr Rcs..--.(503] 221-7250

Dont & Rurrcll, Inc.

Duo-Foil Orcaon

Enginar.d Soflwood Produ(tr

Gcorsio-Pocific Corp.

K & S Distributins Co.

Notionol GypsUm Co.

CA 6-2311

234-9321

228-2356

222-5561

288-738,|

222.1001

Orqon-Pocific Indurfricr, Inc. -.---......-(503) 221-1525

Poromino Iumb.r Co.

223-l3,tl

Publirher: Foret Prod..Timcr Mirror --(503) 771-1161

Tech Sol6 Compony -------.-.-.------.--------l503l 227 -3171

Twin Horborr lumbor Co,

228-1112

Tumoc Iumbcr Co. .-------.----..--------.-.,---(503) CA 6-666.|

Union Pocific Roilroqd --..-.,.-----.-.----.---(503) 288-8221

Wert Cootl Lumber Insp. Burcou ----(503) 292-1178

W6yc.hocutor Co.

@BITUARItrS

GRAIIT BUNIOil POTTER

Grant B. Potter, 61, president and g'en. mg?. of Sequoia Forest Industries, fnc., Dinuba, Ca-, died Oct. 24 in Los Angeles. Mr. Potter had been in ill health about two months.

After graduating from the University of Idaho with a B.A. in forestry he held various jobs in forestry. He was named gen. mgr. of the former Ivory Pine Co. in Dinuba in 1959, and became president and gen. mgr. in 1960. The company name was changed to Sequoia Forest Industries, fnc. in 1961. In 1969 it became a wholly- owned subsidiary of Wickes Corp. with Potter remaining as president of SFI and being named a senior vp. of Wickes.

An extremely active businessman, Potter was the president and gen. mgr. of six subsidiary corlrorations of SFI including Continental Moulding Co., Orange, Ca.; Emmert Forest Prod., fnc., Fresno; King's River Pine fnd., Inc., Auberry; United Plywood Distributors, Inc., Lindsay and Lodi; and Idapine Mills, Inc., Grangeville, Idaho, and Idaho Western Mills, Inc., Grangeville.

IIe is survived by his widow, Mary; one son and one daughter; his mother, three brothers and one sister.

u|. B. ,0lrEs

At presstinte, ue regretldly learned, that W. B.*Big BiII' Iones, 72, lwd d,ieil aboard his yacht at Newport Beach, Ca, ol a, heart ottack. We will lwae a cwmplete obiluary on this longtime lumberma,n in our nert issue.-Ed,inr.

EDWAND R. STOIIER, 'N.

Edward B. Stoner, Jr., president of Sawtelle Lumber Co., West Los Angeles, Ca., died of a stroke October 20. He was 82.

Born 1890, in Phoenix, Ariz., Mr. Stoner worked for Valley Lumber Co. in Arizona and for the J. D. Halstead Co.

Surl'ivors are his widow, Ellender; two brothers, James and Williarn; two sons, Ed, Jr. and Albert; two daughters, Mary Myers and Barbara Dettenmaier.

IIARRY C. SHEORICT

Harry C. Shedrick, sales representative for Carroll Moulding Co., Carson, Ca., has died of a heart attack. He was 74. He worked

Co., Whiting & Mead Co., as purchasing agent and then as sales representative for Canoll Moulding for 14 years.

Survivors are his widow, Allene; one sister, Ruth; tu'o daughters, Dorothy Smith and Lywne Moody; one son, Harr5r, Jr., and six grandchildren.

EART W. IAYTOR

Earl W. Taylor, president of Boyle Heights Lumber Co., Los Angeles, Ca., died October 2O, of a heaxt attack. He was 79.

Born 1893, in South Dakota, Mr. Taylor was a Mason and a Shriner. He died in Los Angelea.

Mr. Taylor is survived by his widow, Merle; three brothers, Clarence, Ted and Royal; one sister, Ada; and one son, Allan.