futcouro)

Open thedoor lo greoler profits ond more cuslomer solisfocfion when your doors come from Mollco. You'll find beoufiful Nicoloi hond corved enlry doors, Costlegole residentiol steel doors, ond Delden goroge doors. Your cuslomers woni quolity doors ond quolity doors ore of Mollco. Give us o coll! Phone (602) 252-4961

"lnvest In Home" Campaign

Building material dealers across the nation are launching "Invest In Your Home," a campaign designed to encourage homeowners to "Do-ItYourself."

Announcing the program, the National Lumber and Building Material Dealers Association emphasized that this promotion campaign was developed by people involved in the building material retail business who are familiar with the types of advertising, radio commercials, brochures and other sales items which can be effectively used by dealers.

Initiated by Michigan Lumber and Building Materials Association, the objective is to inform the consumer that their best return on investment today is an investment in their own home. With the prices of lumber and building materials at record lows, the home owner has an opportunity with relatively low investment to substantially increase the value of their Iargest single investment, their home.

Brochures announcing the program were mailed to dealers who

The Merchant Magazine began ordering promotional kits in early August. Dealers were being encouraged to prepare to launch the program September I and run it for six weeks. Following the initial effort, dealer participants will be surveyed to determine the success of the effort with the idea that an updated version of the program could be launched early in 1983.

The idea has been packaged into a promotion kit for both large and small lumber dealers. The kit contains such promotional items as a large outdoor banner, 120 ft. of colorful pennants, special tags plus prepared cassette radio commercials and 12 newspaper ads. The promotional kit is priced to lumber dealers at less than $90 and contains 4 pages of "How to get the most out of your 'Invest In Your Home'merchandising kit."

Anyone wanting more information on the program, contact your state Lumber and Building Material Association or Jack Robbins. Secretary-Manager of the Michigan Lumber and Building Material Dealers Association, 4215 N. Grand River, Lansing, Mi. 48917, (517) 321-8668.

More $ lor Home lmprovement

Home improvement is one of the most commonly mentioned purchases when consumers are asked how they will use the discretionary money from the tax rate reduction.

No substantial increase in shortterm durable purchasing is expected since the additional money received through higher take-home pay will be less than $50 for most households.In the long term, it is anticipated that the tax cut will provide an increase in consumer spending.

(Continued from page 33) to offer protection against inflation, control for the present owners, and elimination of estate taxes is a longterm buyout (installment sale) of the business to the heir or heirs. Generally, the heir sets up a corporation to make the purchase, and hires the present owner as its president or treasurer, with a noncancellable, life-time employment contract. This maintains the owner's effective control (which is as it should be) and gives him life+ime (or long-term) income. Then the heir's corporation buys out the parent's business over l0 to 20 years, using the cash flow to make the payments. The terms of the father's employment contract let him cancel the deal if he changes his mind, tax laws change, or anything else goes wrong. The owner gets total inflation protection, no estate taxes on the business, no increase in income-taxes, full operating control over the business, and ability to cancel the deal.

For more information and a free copy send a stamped, self-addressed #10 envelope to the Independent Business Institute, PO Box 159, Akron, Oh. 2t4309.

NORFIELDhas announced a new Jump-Dado Saw for door jamb manufacturers o Cuts Sill Dado 0 to 10 degrees r Single & Double Rabbeted Jambs o Flat & Split Jambs

Potent Sales Aids For Deck Dealers

complete sales support vou neecl from managers manual, sales clesk manual, LaBelle tapes, consumer sales ancl "howto" materials to deck diasrams. lf you want to sell wood^o- deck systems, Erecto- a(l\)r Pats the one to seli..avft^ezttx? l7oiio&r6^froi7oil*la-cx-wo.al

Al{CHORAGE, Ak., manager of Spenard Builders Supply, Bill Hepworth (c0ntor) receives Trus Joist Corp., Boise, ld., top lumber dealer sales award from Rich Dana (right), Western sales mgr., and Mike fr*'taTriml'

Russell, Anchorage sales rep. Highest volume dealer in the nation last year, this lumber yard is one ol live Spenard yards in Alaska.

Architectural M illwork

Hardwood Paneling

Precision Crafted Components

Complete customer design flexibility

Custom Kiln Drying with facilities on premises

Large Red Oak log inventory

Pre-dryer

Dedicated or Dishonest?

An employee in your company's shipping and receiving department who reports early to work or stays late might be dedicated but don't rule out deceitful.

Also be suspicious of quick deliveries or dispatches from unmarked vehicles. It's not unusual for a ring of thieves, operating right under the nose of security to steal goods and have them fenced before anything can be done.

In your accounting and purchasing division, look out for increased writeoffs, tardy bookkeeping, and unaccounted for checks or invoices. Kickbacks from suppliers could result in a business being shortchanged while shady employees have plenty of pocket change. Accepting new suppliers and their bids keeps everyone honest.