Merchant Magazine - September 1968

Palco-Plv Redwoo[l Plywood

the beauty of Redwood with the advantages of plywood

The market for redwood plywood is increasing fast! In accelerating demand for handsome textured paneling and quality siding. So, here's your chance to sell this quality product with higher profits for you. Available in straight or mixed cars. Contact your wholesaler, today.

Palco-Ply redwood plywood Standard Sizes and Patterns in 3 Grades-Clear Heart Saw-Textured, A-Clear Brush-Texlured and Select Saw-Textured. Length: 8', 9'and 10' in all items.

f G,-Fr.4"I "r'',Cleat Heart Saw-Textured lnverted Batten Pattetn

Se/ect Saw-fextured Plain Pattetn A-Cleat Btush-Textured Texture 1-11: Grooves 4', o.c.

4 products...one nameplate...one source...all in the west!

lf you're looking for a good name and good delivery on household products like these-check with Miami-Carey. All of these Cood Housekeeping-approved products are now readily available in the west from a single western source-our new manufacturing facility at Santa Fe Springs (Los Angeles). For information on any of these products, write Dept. WL-968, Miami-Carey Division, Philip Carey Corporation, P.O. \ox2542, Santa Fe Springs, Calif .90670.

TWO PROS SHAPE UP YARD WITH SERVICE AND MERCIiANDISING

BLACK BART CLUB HOLDS 11th SWINGING SHASTA ANNUAL

FEDERAL SUBSIDIES \,YORK AGAINST AS WI]LL AS FOR DEALERS

LOW MAINTENANCI] REDWOOD PROi'r'IDES LEISUR!] HOME SIDING

DEALER TURNS HARDWOOD INVENTORY INTO QUICK PROFITS

WELL-KNOWN PLYWOOD WHOLESALER EXPANDS IN ALDER, MAPLE

SMOOTH SELLING ST]RI!]S-MEETING RUDE BUYERS HEAD ON OREGON PACIFIC BLTYS NO]ITHtrVEST DISTRIBUTOR M. TRUMBO

IN-DEPTH 1968-69 LUMI]ER WHOLESALER DIRECTORY AVAILARLE

IDAHO'S }{ADISON LUMBER RAZED AS SUDDEN T'IRE STRIKES

LEADING DOOR JOBBI]R EXPANDS TO GIVE GREATER SERVICE

HARD-HITTING RADIO SPOTS PROI\{OTE WOOD'S VERSATILITY

I]ARTICLE BOARD SALES BREAK THE BILLION BARRIER

CO. B}ICOMES SUBSIDIARY OF AFPC

Associate Dditor and

Production Riahard Heckman

Circulation DepartmentMartha Emery

IiEPRESENTATII'ES

NOIITHDRN CALIFOIiNIA & PACII'IC NOIITIIWEST

Crrl lVood, advertising and news, 5 Gcnoa Place, San Francisco, Calif. 94133. Phone (415) 391-0913. S:rn Francisco Billing Office, 2030 Union St., San Francisco, Calif. 94123. Phone (415) 346-6006. S(i t]'T.TIDIiN CAI,I}'OIINIA

l'ed Tiss, advertising and news, 573 So. Lake Ave., Pasadena, CaIl- fornia 91101, Phone (213) 792-3623 or (213) 792-40ga. NEW YOIiK

Hal I(. Poritz, advertising and news, 369 Lexington Ave.,- New Yorlr. New Yorli 1001?. Phone (212) MO 1-0380.

@WESTERN LUMBER & BUILDING

MATERIALS MERCHANT is Dub- lished monlhly at 573 So, Lako Ave., Pasadena, Calif. 91101, Phone (Zr3) 792-3623 or (213) 792-4098 by Californla Lumber Merchant. Inc. Please address all correspond: ence to Editorial Offices. Secondclass postaee rates Daid at Pasadena. -Calif.. and ddditional of- fices. Advertising rates upon request.

Subscription liates-U.S., Canada, Mexic<l zln(l Latin America: $4one year; $7 - two years; $9 - three years. Overseas: $5 - one year; $8two years. Singles copies 501. Back copies ?51 when available.

SUBSCIiIPTIONS

(Jhnnge of Address - Send subscrip- lion ul.de|s and arddress changes to Circulation DeDartment, Western Lumber' & Iluilding Materials Merehant, 573 So. Lake Ave., Pasadena, Calif. 91101. Include address labcl from rcccnt issue if possible, plus new addrcss, zone number or zrp cooc.

'fhe Merchant lllagazine serves the members of the:- Arizona Retall Lumber & Builders Supply Association, Phoenix; Lumber Merchanl-s Association of Northern California, Los Altos; Montana Buildins Materials Dealers Asso' ciation.- Iielena: Mountain States Lumbei Dealers Association, Salt Lake Citv and Denver; Lumber Association of Southern California. Los Anseles: Western Building Material: Association, Seattle.

THE MERCHANT is an independ,ent rnagaz'ine pu,blished nxonthlq f or those rnenxbers of the lumber and builcling materials industri,es who need, anil want factual, accurate news and an obj'ectiue anafusis of eaents and, products of concern to tltem in business.

Metrics Are o Musf

NCE AGAIN, the United States consress is mak- ing noises as if it wished to do something positive about adopting the metric system for use in this country. We wish they would. It is our feeling that to delay getting the U.S. on the metric system will inevitably damage our economy and give foreign traders a head start that we may never be able to overcome, damage that will be felt by our industry both here and abroad.

The House of Representatives has passed a bill (HR 3136) authorizing a three-year study by the Commerce Department to determine the possibility of full conversion to metrics. The only trouble is that they neglected allocating the $500,000 in new funds for the first year of the study. Optimists hope to squeeze the funds from the budgets of other departments.

Until the fiscal 1969 appropriation can be agreed upon, the Senate isn't going to get involved. But once this problem is solved the measure will be placed before the Senate Commerce Committee, which is generally considered to be friendly to the proposal. Some observers see Senate passage this session.

We hope the Congress doesn't fiddle around with this particular piece of legislation and let it gather dust until it slowly sinks out of sight. With a contemplated changeover of this cost and complexity, Congress will naturally be tempted to do what politicians always do when facing a tough decision. Nothing. But this is one proposition where doing nothing just isn't going to get it.

In just the last few years, international trading nations such as Canada, Japan, Great Britain, Australia and New Zealand made the hard decision to

switch systems. It is a changeover that will eventually cost in the billions of dollars. But it is one we have to make, as they did, i{ we expect our foreign trading prosperity to continue to bolster our domestic economy.

The metric system, with its millimeters, centimeters and meters instead of inches, feet and yards may seem strange at first, but even the most casual look at the system shows it to be far more easy to work with and understand than our present method.

Just for starters, you can eliminate worrying about fractions. Surely, those old monstrosities 25/32s, | 29/32s and the like aren't going to be missed by anyone in this industry. W'ith metrics, most everything can be figured with elementary school math and a quick shift of the decimal point.

Change of this magnitude is neither cheap nor easy. But it is fast becoming essential for our economic well-being. We urge Congress to give the metric system the serious consideration it merits.

New Montono Column

It is with a great deal of pleasure that we call your attention to our new columnist, R. V. Petersen, executive secretary of the Montana Building Material Dealers' Association. His first column appears on page 3l of this issue.

As the Merchant Magazine has grown and expanded in the last few years, we have greatly enjoyed being able to bring you news via the association managers from such widely separated western points as Ross Kincaid's in Seattle and Frank Davis' in Phoenix. So to the Montana Association's R. V. Petersen and all the people in the Big Sky country, welcome aboard !

to shape-up and ship-out fast.

We know how important delivery sched u les are in the m il lwo rk business. So Kimberly-Clark makes a regular practice of producing, loading and shipping a quality product faster. Not just a few items, butthe entire, broad line of K-C millwork. Pine mouldings, door f rames, trim, pattern stock,cut stock and solid or f inger joi nted products. Natural or mill primed. Mach ined to perf ection. Consistent in size, appearance and detail. And we make custom items, too, for hundreds of specialized uses. Mr. Jobber, if you'd like a sample of K-C quality, variety and efficiency, give usa call. We like to Keep in practice.

When you're dealing with a lot of odd shapes it's nice to know you can count on Kimberly-Glark

S*iK"*

Steady growtl

66\/OLUME this year is at Ieast sir f times more than at the time of our purchase," says Jerry D. Kayne, co-owner, Canoga Park Lumber Co. Kayne and partner Bernard H. Walowit attribute their success to being competitive at all levels; customer services, good quality merchandise and knowledgeable personnel. Kayne, in charge of retail, and Walowit, handling lumber needs of builders, made an annual gross of $1.4 million last year and are right on schedule to top it this year.

First thing the two did after purchasing the 2L/z acre facility January 2, 1967, was to build a new 5,000 office and showroom building, completed May I, 1967. Parking facilities cover 12,500 sq. ft. and the yard totals 77,250 sq. ft. CPL built its own railroad siding facilities. Plans for the future include pole shed construction for the yard and increasing the air conditioned area inside by Ir/2 times, a great asset in the hot San Fernando Valley, just outside Los Angeles.

Sixteen employees, including the owners, man the store, working from 8-5 daily, B-4 Saturday. Personnel includes four in sales, two office, two warehouse and showroom, with the balance in yard and delivery. Employees are usually recruited from a large number of job applications kept on file. The yard boasts a low turnover, so classified help-wanted ads are used infrequently.

Business mix is 5O/o bfilder business, 25/o retail and.25/o small contractor. Accounting is broken down into hardware, paint, plywood, sash and door, lumber and miscellaneous. The yard sells in a retail trade area of approximately 32 sq. mi. All allied building lines are represented in the store, only household items are not included. The one piece of merchandise dropped by CPL was plastic molding be. cause it was ootoo rich for our customers' trade," said Kayne. (For a conflicting oiewpoint on selling the cralts marlcet, see The ilIerchant, Iune, p.6.)

The company has a flexible credit policy, handling their own financing through Building Material Dealers Credit Assn. and Retail Merchants Credit Assn. Delivery costs customers a nominal charge; and o'retail prices run the same regardless of size or order," said Kayne.

TAI(1]{G 0R0ER is co-owner (l) Jerry D. Kavne. (2) Customer Matt Nolan and co-own-er Beriard H. Walowit. (3) Store front showing large. eay to read signs. (4) Entrance. 6) Mary- Weslt'att a'nd Janet

Basse busily at work. (6) Outdoor fencins disolav. (7) Helper John Cassidente. (8) Lief Knoibers'a;d customer. (9) Victor Lama gives company's nei saw a work out.

iicture forms as two old pros take over yard

CPL buys either directly or from wholesalers. They shy away from co-operative buying because they haven't yet found a co-op that satisfies their needs. They find co-op buying difficult because compared to operations like food buying, they have no predetermined needs. They buy large lots and, if the size is too great, "play part ofit ofi through friendly competitors," said Kayne.

They compete by pricing 'ofairly and extending extra service," said Kayne. W'alowit remarked that CPL likes to help customers plan their building projects, thereby making a sometimes tough sale with customer service. We oospend an undue amount of time on services," stated Kayne.

Precutting headers, blocks, etc., is tlre only pre-fab work CPL does for builders. The company sells nothing that includes labor, such as remodeling packages, because they "don't want to compete with customersr" said Kayne. "We're merchants not contractors," remarked Walowit. The only seasonal business the two men notice is summer patio sales and {encing.

Jerry Kayne started in 1939 in sales and finished up with U.S. Plywood where he

rose to be branch vice president with New York offices. He spent 25 years with U.S. Plywood, interrupted for service with Uncle Sam's Army in a forestry company operating small units in Europe. He was discharged as a Captain at the end of three years. He moved to the West seeking "new challenges," as he put it. He was in building in southern California for nearly four years,

Story qt d Glonce

Customer service, trained personnel, promotion with public demonstrations and individual planning puts the new owners 600% ahead in volume in less than two years.

Bernie Walowit comes from an old lumber business family, having spent 36 years in wholesale and retail, 20 years in tlle San tr'ernando Valley, 16 years in New York. He was born in Brooklyn, N.Y. Canoga Park Lumber was 34 years old when these two men bought it out, maintaining it as a contractor and retail yard, whole-

sale to builders, not to other yards as such.

CPL copes with the slowness in housing starts by diversification, keeping a good enough mix. on hand to operate properlp They have enough small sales to give a comfortable cash flow. To reach the public, CPL uses direct mail, local papers and co-op advertising along with suppliers.

They also are a part of "Welcome Wagon," a local greeting service for new homeownerc. Advertising is used 'ojust enough to keep our name in front of peopler" responded Kayne.

The two men's opinion of suppliers varies from good to questionable. They use sales training programs when they can, but believe in being as self-sufficient as possible. CPL offers exhibitions and films for customers. A popular film was one on using a power saw unit they sell. Jerry Kayne replied that a "tremendous amount of money goes down the drain in mailers, without rhyme or reason. Some are too big for envelopes or are inadequate." Both men are firmly convinced that national advertising could be improved by localizing it. Local ads are what brine in the custo-

Plantons and f ixtures. (8) Molding display-each type is numbered. €) Shovels, hammers, hatcheb.

BRltLlAllItY DISPIAYED (l) turned spindles and legs. by CPL to utilize 100% of space. (4) Interior shot (2) DeWalt 10" Radial Saw $269. €) Nail bins built (51 Paints galore. (0 Saws, screwdrivers, etc, 0)

Shasta Iannual swrn9s

APPROXIMATELY Il5 rer-elers gathr r ered aL Ril[ Crawford's home {rom all over the West Coast for the llth annual Black Bart Barbecue. Sr,r-imming, sizzling thick steaks and drinks florved at the Black Bart Hoo-Hoo Club 1BI sponsored event. Tlrr- d,,irrgs climax,'d a suc"essfrrl leur

under the lcadership of Bill Chase, Nevada Timber Products, the club president. New officers will be announced at the group's September 18 meeting. The casual atmosphere and fine companionship placed this afiair solidly in the Shasta tradition of annual sllccesses.

tl{J0YlNG SHASIA annual (l) are John Edgar, J & T Trucking; J,im Buckner, Fred Holmes Lumber; Chuck Williams, Beaver Lumber; Carl Force, Fred Holmes Lumber. (21 Lee Simpson, Crawford Lumber; Chairman Bob Jenson. (3) Bill Chase, Club 181 President; Swen Gummer, MGM Brakes; George Schmidbauer, Crawford Lumber general manager; Don Coveney,

California Lumber Sales. (4) Larry 0wen, Jurisdiction Vl, Supreme 9; Bill Crawford, Bar-B-Q host; in background: K. 0. Lukkasson and Ed French, Burton French Lumber. (5) Al Thrasher, Thrasher Lumber Co.; Sterling Wolfe, Marquart-Wolfe; guest Paul Stearns. (6) Bob Glatt, Nikkel Lumber; Bill Leonard, Emprise Lumber. (7) Art Bond, Bond Lumber Co. (8) Pete

McElroy, Jim McElroy, McElroy Lumber Co.; Joe Bowman, Art Bond Lumber; K. 0. Lukkasson. Crawford Lumber. (91 Don Michaelson; Bill Openshaw, Crawford Lumber; Jim Maher, Redwood 'Coast Lumber. (10) Jack Tarason, Aborigine Lumber Co.; Bill Carter, Higgins Hardwood enjoying the relaxation and r.ecreation and relaxation of a great party.

fu Gnmvo

Hfil,R8Ho'$l'uHfliltH ED

BEAUTIFUL Sierra Groove paneling is one of Simpson's "sierra,,family of rough sawn redwood products inspired by the old Spanish word for "sawtooth.., It is a thin solid redwood paneling manufactured from certified kiln-dried california redwood in 4" and 6" widths, then re-sawn on one face to orovide tne rough hewn texture so popular today. The combination of rough sawn texture and pleasing color contrast of heartwood and sapwood create a natural beautv thar only genuine wood can achieve. special r & G milling on the ends as well as the edges permits random end-matching. The joints create a narrow groove which adds a dramatic shadowed pattern emphasis. Reversed, the back side provides an attractive smooth face pattern, with hairline joints.

VERSATILE Sierra Groove paneling has many applications. The 4,,and 6,, widths can be used in alternating rows. The paneling can be applied with either the rough sawn or the smooth natural face exposed, on walls or ceilings, lor new construction or remodeling.

ECONOMICAL Sierra Groove paneling is an economical 3/8" solid redwooo paneling manufactured by simpson especially for interior accent walls, dividers and ceilings. lt goes up quickly because it is end-matched-boards go up,'as they come" in a random pattern with minimum trim time and little waste.

EASY TO INSTALL Sierra Groove is applied with maximum efficiency in labor and materials. Random lengths of 2' to B' allow staggering of joints as they fall. End-matching does away with most of the trimming and fitting and all but eliminates waste trims. New construction application is made on furring strips or blocking 24" on center. Nails or staples are best with power stapling particularly economical on overhead installations. Remodeling applications are better done when an adhesive is used with either nails or staples to hold the paneling whire setting. sierra Groove may be applied directly to studs or rafters if its direction is perpendicular to the stud or rafter and spacing is no greater th an 24".

EASY To FlNlsH sierra Groove paneling can be left unfinished on ceilings ano walls removed from heavy traffic and not subject to extensive wear and soiling. For a finish to protect and preserve the natural beauty of the redwood a sealer or a dull or satin lacquer is recommended. Unlimited variations of color hues ano values can be obtained through use of semi-transparent penetrating stains. (The saw-textured surface should never be varnished.)

SPECIFICATIONS Sierra Groove paneling is manufactured from Aye grade and better certified kiln-dried california redwood with a re-sawn face, surfaced back with eased edge, special T & G pattern and end-matched. lt is available rn widths of 4" and 6" (nominal) and in random lengths 2/8'. packaged by widths, a carton of 4" Sierra Groove will cover 57 square feet and a carton of 6,, will cover 45 souare feet.

M B ER CO M PANy, 2000 Washington Btdg., Seattle,Wash. 9g101

Trademark applied for.

SIMPSON TIMBER COMPANY

2000 Washington Building, Seattte, Washington 99101

ARIZONA

Mollco Dietir'butors

P. O.8ox 4157

Phoenix, Arizono 85030

Phone: (6021 252-4961

CALIFORNIA

Inlond Lumber Compony

P. O. Box 325

Riolto, Colifornid 92376

Phone: (7111 877-2001

Reorder No. 1619-C

Rely on these Simpson Distributors as CAilFORNIA (Continuedl

Simpron Wholesole Compony

P. O. Box HH

Arcoto, Colifornio 95521

Phone: (7O71 822-0371

Simpson Wholesole Compony

'1730 West l39th Street

Gordeno, Colitornio 90247

Phone: (213) 321-9202

Simpson Wholerle Compony

500 Mothews Street

Sonto Cloro, Colifornio 95050

Phone: (408) 296-0407

Redwood Headquarters in

OREGON

Lumber Producls Eugene, Klomolh Folls, Medford, Portlond, ond Solem

Midwoy Lumber Supply

7520 S. W. Mocodom Avenue

Portlond, Oregon 97219

Phone: (503) 244-ll5l

your area:

WASHINGTON

Simpson Building 5upply Co.

P. O. Box 500

Kirklond, Woshington 98033

Pho^e. (2061 822-6041

Simpson Building 5upply Co.

P. O. Box 159

Shelton, Woshington 98584

Phoner (2O6) 426-2671

Simpson Building 5upply Co.

3326 Poine Avenue

Everett, Woshington 98201

Phone: (206) 259-0131

Ffom Seollle:743-4222

How federal can work against dealers subsidies

rnHE TOWN of Ellis, Kansas, population r Z.SOO. is now down aqain to one lum' ber yard.

This fact alone is probably not particu' larly newsworthy, especially as the esti' mated maximum annual lumber sales in Ellis are not much over $200,000 per year. But what does make this fact of interest to any privately owned tax-paying business, to any taxpayer and to any housewife who buys bread, is not only the reason why there is now only one lumber yard, but also the reason why there were ever two yards in the first place.

And because Ellis, population 2,500, is an ideal study laboratory, the research stafi of the National Federation of Independent Business conducted an inquiry into the case of the defunct lumber yard.

Story sI s Glonce

How one lumber dealer managed to just stay in business, competing against another using Your tax dollars and selling below cost'

Under a government program to aid farmers to hold wheat crops for a more favorable price, a cooperative built two grain elevators under a special provision permitting construction costs to be charged ofi in five years.

As wheat was delivered to the elevators the Commodity Credit Corporation loaned money on the grain so that growers had immediate cash while waiting for price increases. And in addition, the government paid the cooperative a monthly rental fee for storing the grain amounting to threefourths-of-a-cent per bushel per month.

For many years, the co-oP's income from these rental fees ran around $300,000 annually, which after operating expenses, gave grower members assurance of a pretty good dividend.

However, the co-op's controlling group decided this income was not enough and branched out into other forms of business under the tax-shelter provided for cooper' ative enterprises.

This included opening a feed outlet as well .as a gasoline and oil enterprise and finally to opening a lumber yard. In this operation, presumably to drive out the independent yard already established, larnber was solil lor less than oaerhead, costs to show a loss on the operation.

But losses incurred in lumber yard operations were subsidized by using part of the government grain storage fees paid

into the cooperative.

Then came the smashing blow. The government called in all stored wheat on which it had loans outstanding to central terminals and tle cooperative found it no longer had the assured $300,000 storage fees coming in from the government, and unable to subsidize the losses being taken on the lumber yard from government

checks, had to close it down.

The people in Ellis, Kansas, where wheat is the way of life, are indeed puzzled. A typical comment is, "About fifteen years ago wheat was bringing $2.50 per bushel and a loaf of bread in the store was ten cents. Today wheat is bringing $1.32 per bushel and that same loaf iif bread is 28 cents."

) Quclity kiln-dried lumber in oll grcrdes.

) Plywood, in shecthing qnd sonded, exterior qnd interior, DFPA-grode stcrmped, up to 5'by l0'.

) Engineered timber {cbriccrtion.

) Mixed cqrs oI lumber, plywood cnd "stock" glu-lom becrms.

) Susiained yield oI old growth Douglos lir.

DOUGLAS FIR PLYWOOD

.As.k lor our .THIS IS BOSBONO" boo&lel,

ROSBORO

Vacations shouldn't mean work

lrr L.isure homes. the selection of matt:ritrls rcquiring the least maintenance is especiallr. important. With Palco redwood "lcisrtrc woorl." natural bcauty is not sac. rifict'd to get a maintcnance-free surface for siding. trim, dcck and patio materials.

Palco of{ers the followins on how to "takc a vacalion from staining and painting." Let tlre redwood exteriors age to a driftrvood gray with no finish of any kind. A coat of watcr repellcnt, factorl applicd"

provides a buckskin tan color upon aging maintained by ot:casional application o{ water repellants. For immediate driftll'ood color, a one time application of bleaching oil is recommended or it can be staincd any color.

An advantage of redwood is that any time during the life of the builtlitrg it can be stained. restained or paintcrl. 'iFini.h- ability" can be particularly important at resale time.

Palco-Ply redwood plywood combines advantages of redwood with plywood panel sizes. Popular clear heart saw-textured panel has a knot free, heartwood face with a rough-sawn texture and factory applied, clear water repellent. This panel catr i"rv" as both siding and sheathing, or can be applied over any type of sheathing.

A wide range of face patterns are made: plain face; textured l:11 with grooves spaced 4." or 8", or a combination oI 4r, and 12"; invcrted batten with 1t/rn wide grooves spaced I2". Thicknesses are gftl for plain Iaces, 5,/"t' for grooved patterns. Lengths are B'.9' and 10,.

Besides clear hcart. Palco has select saw-textured grade, combining redwood with the economy of facc u"n""r. that include saprvood and filled knot holes. In addition to saw-textured surface. a wire bruslred surface is availablc.

Palco redwood "leisurc wood" siding, pancling and trim includcs bevel sidings and t & g vee-joinr l-'oth sides. Thcie products have a special saw-textured surface on one sidc, the other side surfaced.

Redwood is unique in that it combines minimum maintenance, natural beautv and .conomy. ll,'dwood keeps its shape and the building stays tight despite extreme weather_ changes and {requent unoccupied periorls of vucation lromes_

fhof's How lt Goesl

G? ('q.

"Where do you want this Iightweight plywood?"

IHE A,TERCHANI MAGAZ'NE

NEW Palco panels

f,i fr

Hardwood is a fast seller for dealers

TTIHILE HARDWOODS seem to be a W logical item for building materials dealers to sell, most have felt that they should be stocked only in sufficient quantities and varieties to satisfy the needs of their builder customers.

And, when Cooper Lumber Co. opened their block-square, self-service store in West Los Angeles, the decision was made that little, if any, hardwoods should be included in the inventory. Priority was given to paneling decorative doors, tools, patio furniture and other specialty items witl good demand and a full mark-up.

But, each department has to pay its way, and Dan Blufi, manager of the inside lumber department, wanted something difierent than the ordinary softwoods to keep his average up. He became aware that custo. mers seem to be more and more interested in difierent kinds of woods. Many customers were referred to another store which specialized in hardwood.

As a result, Dan contacted Penberthy Lumber Co. which has a franchised dealer program for retailers who stock and sell hardwoods. Dan 'found that Penberthy

maintains a 7 million bf. inventorv of over 75 hardwood species.

A small, initial order was placed for Shedua, goncalo alves, and Indian laurel. Penberthy supplied a display and litera. ture which helped inform customers about the various hardwoods and some of their uses. 'Ihe result was that the inuentory

turned in two weelcs. This confirmed Dan's belief that people are really interested in attractive woods and that there are plenty of applications for them.

The next step was a 20' display near the entrance to the store with several additional species. A large Woods-of-the-World sign was erected and a series of stalls built with red velour backgrounds. Gold chains were put across the stalls with the names of each specie printed on a finished sample of the variety in the stall. The hardwood is now turning at a rapid rate, providing a fiull 50/o mark-up and has one of the highest per square foot averages in the store. Other species have been added, and customers are asking for additional varieties.

Builders, cabinet shops and smaller furniture manufacturers are also drawing on the Cooper inventory. Many of the new species of hardwoods can be substituted for walnut in a better grade and at a lower cost. Blufi says that when a customer can buy tigerwood for only 14 cents more than ash, there is no problem in selling the more exotic wood.

C00PER'S Dan Bluff (right) discusses new species with Mike Hynes, Cooper v.p. Based on present results, company averages between $150-200 per sq. ft. of floor space on hardwoods.

DEntER DISPLAY of literature shows uses and effects from using various species of hardwood.

Kaiser Gypsum's new wall repair center

Here's your chance to own your own mini-store within a store' Kaiser Gypsum's new display is designed to let you profit from "do-it-yourself" impulse buyers. Loaded with materials in homerepair-size reusable plastic mixing containers, this eye-catching display contains everything needed to fix an old wall or finish a new one. This easy-to-assemble, fast-selling display comes complete with free point-of-sale literature to guide selection. And, it's backed by KaiserGypsum quality. So, let Kaiser Gypsum help you cash in on the huge, untapped impulse market. Send the coupon for full information. Send it today.

Plywood success story

ASUCCESS STORY in wholesale ply- /r wood distribution has entered a nety field by the acquisition and production of alder and maple hardwood lumber and furniture component parts.

Plywood Los Angeles, Inc., has purchased a substantial amount of alder and maple timber stands in Curry County, Oregon near Brookings and Gold Beach, Oregon, as well as in northern Del Norte Countv in California.

They have leased a mill site and entered into a contract cutting arrangement with Al Bonsteel, of Brookings, Oregon, to saw their timber into kants to furnish their re. milling plant with additional production. By having a high production kanting operation they feel they can control their lumber flow and ofier a dependable delivery schedule and to work on furnishine the Iurniture industry a complete comp-onent

part service. A 50 car per month production is anticipated.

Some of their services presently ofiered to the furniture industry include lumber kiln drying with controlled color through steam drying. Lumber surfaced to various sizes from s/* to 16/4 thicknesses and pulled to grade, including a new service of pulled to width and grade.

Through a special air and kiln dry schedule, worked out with Southern Oregon Dry Kilns, of White City, Oregon, Plywood Los Angeles has developed a fine turning square in all thicknesses, which the trade has found very workable.

Knowing the importance of good quality control, they have built special type sorting belts and tables to enable the graders and stackers to inspect each piece properly, and to assure a minimum of defective pieces.

ilASSIVE track mounted machinery at Plywood Los Angeles' 0regon mill. Firm's northern div. manager is Dick Nyberg.

left on special belts onto and stackers insoect each

PIECES come in from sorting table. Graders piece individually.

SMOOTH SELL'NG

by George N. Kohn, Morketins co:;:::::",,, N. Kahn

Running Into lhe Rude Buyer

Joe Frosto an advertising specialty salesman, was showing his products to an indifferent prospect.

The more Joe put into his presentation the more bored the man seemed to become.

When Joe had just about exhausted his 'line, the prospect, stifling a yawnl asked:

o'What else do you have in your little bag of tricks?"

Joe came apart at the seams. He had beeome increasingly annoyed with the man and his remark was the final straw.

'o['m not a m,agician," Joe snapped back. "f have no tricks. I cano however, help you to promote your business but you obviously would rather insult me than listen to my sales talk."

With thag Joe packed his bag and strode out.

He was still angry about the incident when he told me the story six months later.

'oYou were justified in getting upset," I remarked. o'but no salesman ever sold a prosllect anything by walking out on trrm."

o'But why should I stay there and take his abuse?" Joe replied.

'oBecause you might find out what is causing him to act like that," I retorted.

()IIE IT{ EYERY TERRIIORY

Almost all salesmen have run into the insulting buyer. There is at least one in every territory. You know this fellow. He doesn't have a good word to say about you or your product. He makes snide re. marks about your line, finds petty faults with your approach and generally behaves like a petulant child. In some cases he flies into fake rages.

The salesman being human, naturally resents this kind of individual. After all, s"llitrg is tough enough without extra problems thrown in. Then, too, it is difficult to maintain one's self esteem in the face of such abuse.

more respect for the salesman.

But these situations are seldom that simple. When a buyer blows ofi steam at a salesman there is usually a logical reason for it. It's up to the salesman to find this reason.

He will never discover it if he walks out in a huff.

ANE Y(lU AT FAUTT?

If a buyer behaves badly toward you, there is one question you must ask yourself:

"Have I done anything to make this man dislike or resent me?'o

Think back over your previous visits. Did you deport yourself in the right manner? Were you courteous and attentive to his needs? W'as there anything about your personal appearance, grooming or habits that might have annoyed him? Have you performed all of your obligations to the buyer? Is he stewing about some unfilled order, damaged merchandise or lack of proper servicing?

Perhaps you did something to deserve his ill will. If so, you can correct the error on the spot and save yourself from future trouble with the customer. Or the buyer may be shooting ofi steam on the basis of a misunderstanding. He may find you guilty of something you did not commit. In this case you can explain the matter. No matter how angry a buyer is, he will usually give you an opportunity to tell your side of it.

SATESMAN t{()T TO BTAME

[,et's assume you are calling on a prospect for the first time. Not only do you not get an order but the man is nasty tempered in the bargain. He treats you like someone carrying the plague.

The buyer may be so up6et he wonot buy from you or anyone else that day. In this instance, bid him a cordial goodbye and try again another day.

However, it may be possible to calm him down and pres€nt your story. You might first say something like this:

o'Mr. Jones, if there's anything I've done to displease you, please tell me. I'll do anything I can to correct it."

If he's at all fair (and most buyers are) he will assure you that you are not tle source of his displeasure. He might even apologize for his rudeness or bad temper. This gives you an advantage and you can go into your presentation with the reason. able assurance that he will hear you out.

orsMrssAt

DEvtcE

Some buyers insult a salesman as a dismissal device. They want to get rid of him and are not sufficiently adroit to do it in a gentlemanly way. Their irritation is faked.

In this case your wisest reaction is to bring his deception out into the open. Ask him bluntly why he is dismissing you.

There are also buyers who want to create an im,age of themselves as crustry and hard to get along with. They feel that their position will be more exalted if they erect a barrier between themselves and the sales. men. With such individuals it's best to let them play the lion to their heart's content. They mean no ill will by their remarks and they'll probably warm up to the salesman who is tolerant of their foibles.

CAII YOU HAIIDTE IHE RUDE BUYER?

Try these questions and see. If you can answer 'oyest' to at least seven of them you are more than holding your own.

(1) When you meet a rude or insulting buyer, do you stay with him instead of walking out?

Yes D No ,D

(2) When a buyer is insulting do you think about what you might have done on past calls to upset him? Yes ln No lD

(3) Do you get right down to business with a buyer and not waste his time?

Yesl NoD

(4) Do you take into consideration the fact that the buyer may be taking his resentment of other salesmen out on you?

Yes ,n No E

(5) Are most of your customers pleasant to you?

Yesn Noln

(6) Do you fiink you can recognize a bad recep. tion as a dismissal device?

It could very well be that you are the innocent victim of another salesman's poor showing before the customer. The man just ahead of you may have irritated the buyer so much that he is still seething when you come in. Or it may have been the first salesman of the day. In any event, the buyer is not really sore at you. He is simply venting his spleen on the nearest available person.

Yes ,! No .!

(7) Can you counter such a tactic?

Yes E No,!

(8) Do you consider a crusty buyer as a challenge? Yes ,n No ,[

(9) Do you perform all your obligations to the cus. tomer? Yes ,! No Il

(10) ls your deportment such that you are welcome in a buyer's office? Yes n No tr

9llxll, printed in 2 colors on'whlte taDer and is 3-hole ounched to fit mv standard 3-

The salesman should not let himself be used as a floor mat for a buyer just because he happens to be in a bad humor on a particular day. He should stand up to the man and demand an apology if the occasion warrants one. The customer will have FOR SALESMEN...this is a condens€d verc€nts eac.h cents each ral articles

Srppuei I3:* q:o:'Tg: o.l.:'i,*"*fi"ll:-y1Th?:l-lg:4v1.\:: lZ':^litlit3"jl:tG*" 20. M"kio, saresmen or paper punched to fit any standard 3oder. Each subject in this expanded version is fully opletely deyeloped in comprehensive detail and ina eelf+xamination quiz for Salesmen. Prices are ag

cents each ceots each each

'T:ft|jt t"#Jrg;"f"? course. Buying_coqrmiuees Are 21. Repeat orders Arc Not v.I.P.

6. You Are A Goodwill Here To stay lciiaeintar

Z. arl you A Salesman? Satesrnan. T.bo---- - 15. The Automated Sales- 22. Room At The ToD

3. Get Acquahted With

Clo€ing ihe Sale mm 23. You Must Give Mbro Your Company 8. How To Set UD Tdk To Got More

Are You Salesman. Too The Sale Your U

4, You're On Stace Interview

Stage

WheiL ordering, plbase mention The Merchant Maszine. 12. Playing The Sho Listed here are the titles of the first 24 lessons ln the 13. Selling An Idea "Smooth Sellitrg" sales Training Course. 14. Buvinc Committ to 9 copies (of to 49 copies (of to 99 coples.(of of moro coDtes ontire serlei may bc ordcred by

17, Utrexpectcd lrtter

You Can't Firo With-

. address orders to the out Ammunitioo Re6ting Betwe€n Rounds

Running Into the Rudo 18. Prosp€ct or Pcrlsh Buycf

wil/0m@ ffiHmw(pm

We, at ibmg are constantly striving to better serve our ma'ny friends and customers with high quality control, prompt shipment, competitive prices, and attentidn to detail. We continue to value your confidence in ibmc and are vigilant in our desire to offer the finest products and serYices available.

We have, since 1947, continuously expanded our manufacturing and shipping facilitiqs in order to supply our customers with complete lines of Redwood products. Old Growth Del l{orte County Redwood manufactured into Kiln-dried Finish in Beyel Siding Boards and Dimension is our specialty. We offer all grades of hmmon, for yard use, and regularly ship mixed can.

Shipments to all points in the United Stat*, as well as Export markets, ate easily and etficiently scheduled through our Tratfic Department We are available at all times to discus your requiremenb and hope that you will give us the opportunity to serve you in the very near future.

Manuf*ilrdrs and Dlstrtbutors ol Redwood Productg

REDWOOD

AIR.DRIED KIIN-DRIED GREEN

STUDSPOSTSSPLIT PRODUCTS

DOUGLAS FIR WHITE FIR

SEPTEMBER

Western Wood Products Assn.-September 10-13, semi-annual meeting, Hilton Hotel, Portland, Ore.

Hoo-Hoo-Ette Club lO-September 12, meeting, Western Avenue Golf CIub Restaurant, Gardena, Calif.

Western Building Material Assn.-September 15-17, 4th annual all-industry marketing conference, Ocean Shores, Wash. All phases of business invited. Golf tourney.

California Redwood Assn.-September 16, annual meeting, Eureka Inn, Eureka, Calif.

Oakland Hoo-Hoo CIub 39-September 16, meeting and installation of officers, Villa Peluso, Oakland.

Black Bart Hoo-Hoo Club l8l-September 18, installation of officers, Broiler Steak House, Redwood Valley.

Los Angeles Hoo-Hoo Club 2-September 19, meeting, Old Ranch Country Club, Seal Beach, Calif.

Hoo-Hoo-Ette Club G-September 19, annual brewery party, Pabst Brewery, Los Angeles.

Red Cedar Shingle and Handsplit Shake Assn.-September 20, annual meeting, Olympic Hotel, Seattle, Wash.

Hoo-Hoo International-September 21-25, annual meeting, Western Skies Motel, Albuquerque, N. M.

Shasta Lumbermen's Golf 'Iournament-September 27, fifth annual golf tournament, Riverview Golf and Country Club, Redding, Calif.

Northwest Hardwood Assn.-September 29-3O annual convention, Jack Tar Hotel, San Francisco.

National Eardwood Lumber Assn.-September 30-October 2, annual convention. The Fairmont. San Francisco. Calif.

OCTOBER

National-American Wholesale Lumber Assn.-Series of regional meetings: Vancouver, B. C., Oct. 18; Seattle, October 23; Portland, October 24; Eugene, Ore., October 25; Medford, Ore., October 28; San Francisco, Obtober 29; and Los Angeles. Octotrer 30.

National Hardwood Lumber Assn--October 3-7, over.

National Hardwood Lumber Assn.-October 3-13. convention tour.

nome of the gdme. roil or T&T"

Production & Home Off ice

Fred HolmesCorl ForceJim Buckner

P.O. Box 665Ft. Brogg, Colif. 95437 Phone l707l 9644058 TWX: 707-573-8259

Ftun Holmes

[,as Vegas stopIfawaiian post-

Wood Products Assn. of llawaii-October 7, board of directors meeting, Honolulu, Hawaii.

Western Building Material Assn.-October 7-8, store planning and merchandising clinic, Bowman's Mt. Hood Golf Club, Wemme, Ore.

Southern Oregon Timber Industries Assn.-October 11, meeting, Rogue Valley Country Club, Medford, Ore.

Los Angeles Hoo-Hoo Club ?-October 11-12, family weekend, Apple Valley Inn, Apple Valley, Calif.

Home Manufacturers Assn.-October 13-16, annual convention, Caesars Palace, Las Vegas, Nev.

American Plywood Assn,-October 14-16, fall meeting, Sheraton Motor fnn, Portland, Ore.

Black Bart Hoo-Hoo Club I81-October 16, Indianapolis 500 films & meeting, The Encore, Cloverdale, Calif.

Hardwood Plywood Manufacturers Assn.-October 16-18, annual fall meeting, Century Plaza Hotel, Los Angeles.

ASK INLAND ABOUT NASSAU IN'69

"At Holmes, fost shipment is the

OMETIMES men who difier radically on one subject are close together on another. Take the case of Robert G. Ingersoll, the great and most eloquent o{ agnostics, and Rev. Sam Jones, a Southern divine. Both gave colleges fits whenever opportunity arose.

Ingersoll once referred to colleges as "places where pebbles are polished and diamonds are dimmed." Jones used to say that he would not send his sons to college because he would prefer to have them o'reading the alphabet in heaven than reading Greek in hell."

A young lady from Wilmington, Delaware, Of the high cost of living was welaware. Said she, ool suppose I can save on mv clothes: I don't care a damn what the helaware."

"There's no use t.lkingl *u.l,," .tu t.. Brown, looking up from the evening paper, o'it pays to be honest. If a man steals he will regret it."

"During our youth, John," replied his wife, "you used to steal kisses from me.tt

"Well," said the husband, "you heard what I said."

BY JACK DIONNE

r882-1966

A man called at a Chinese laundry for his clothes. On receiving the package he noticed some Chinese marks upon the bundle. Pointing to them he said to the man, o'My name, I suppose, in Chinese?"

"No name. 'Scliption," replied the Chinaman, "say 'Lil ol' man, closs-eyed, no teet.' "

A REAL ONE

Teacher: "Johnnie, can you tell me what a hypocrite is?" Johnnie: o'Yes'm; it's a boy that comes to school with a smile on hisface." * * *

The faddist, with the boundless enthusiasm of his kind, was haranguing the crowd on the benefits to be derived'from a certain system of eating and dieting.

"Friends," he cried, o'two years ago I was a walking skeleton, a haggard, miserable wreck. What do you suppose brought about this great change in me?"

He then paused to see the efiect of his words. Then a voice arose from the crowd, "W'ot change?"

Those whom the Gods i"o,rta- a"*rrly they first make madabout a woman. Then SHE finishes the iob.

G-P delVers 0ll species of Ubstern Lumber.

Yard stock, studs' and industrial i";t';ll-"tailab.le bY truck'

'.Jr uno cargo shiPment'

Just call: _ , ,,^herle e13) 723-9261

Los Anseles' u"-o:::;;; (415) 871-e678

San Francisco' ?:!,'Yl

Oregon Pocific Buys M. Trumbo

Oregon Pacific Industries, a major lumber and plywood wholesaler, has acquired NL Trumbo Co., a building materials distributor in the Northwest. Price o{ the sale was not availahle.

Darrell Robinson and f,es Hagen, Oregon Pacific principals. said combined annual sales of the merged companies were $40 million.

I)ean Trumbo, president o{ the {amily owned company, will remain as an Oregon Pacilic executive. The Salem and Eugene. Oregon, plants were involved in the merger. but Trumbo l{edford was not.

Oregon Pacific is a two-year-old corporation, made up of people formerly with Oregon Pacifrc Forest Products, originally owned by Jack Saltzman who sold it to his employees. Saltzman is on the board of the new corporation.

Lumber Wholesoler Directory

The 1968-69 Distribution Directory of the National-American Wholesale Lumber Association is now available.

Included are geographic marketing information, listing 292 independent wholesale wood products firms and 50 associatt: member manufacturing firms.

Three sections (1) list each member firm alphabetically, includ' ing city and state of their headquarters; (2) identifies firms that actively sell in each of 10 geographic regions; (3) provides detailed information on principals, communications media, species and products handled, branch offices and cross reference to the geographic section.

NAWLA offices are 180 Madison Ave., New York, N.Y. ]0016, and 92I Yeon Building, Portland, Oregon 97204.

Shqsto Golf Go Upcoming

One of the major social events of the industry in northern California, the annual Shasta Lumbermen's Golf Tournament is scheduled for the Riverview Golf and Country Club, Redding, Calif., Sept. 27.

Last year the tourney drew nearly 200 lumber and railroad men from the entire Pacific Coast and as far away as Wisconsin. For information on the fifth annual, write Shasta Lumbermen's Golf Tournament, Box 2251, Redding, Calif. 96001.

ldqho Yqrd Rqzed

Madison Lumber Co., Moscow, Idaho, was destroyed by fire July 24. Gallup Yards, Inc., adjacent to it, fortunately, was not af' fected. Both yards are owned by Morris Bohman of Troy Lumber, Lewiston, Idaho.

Manager Bob Lightfield says they have continued business at the Gallup location.

First call Hobbs Wall for wholesale Redwood and Redwood split products, Douglas Fir and White Fir, Ponderosa and Sugar Pine, Hemlock and Cedar lumber. Depend on us to follow through with the right grades at the right prices !

Corlow Exponds Focilities

Carlow Company of Los Angeles has expanded by purchasing additional property on East 59th Street for more office and warehouse use.

According to president Jack Carlow, "Ii/e have also expanded our Pacoima jobbing operation to include glazing and a showroom. W'e are the only large door jobbing operation to serve the Bakersfield, Ventura, San Fernando Valley and Santa Barbara Areas." The Pacoima facility, 20,000 sq. {t., is at the hub of the Golden State and San Diego Freeways and shortly will have access to the Simi Valley and Foothill Freeways. Carlow also maintains a plant in Colton.

New Plywood lmporfer

Glo-Wood Industries, Los Angeles, is a recently formed corporation specializing in plywood importing.

Headed by Leonard Oliver, the company will develop new product ideas so distributors can have more profitable plywood products. Glo-Wood has close connections with foreign manufacturers who maintain large inventories ready for shipment to the U.S.A. W-est Coast inventories are ready to ship inland.

Assisting Oliver in the initial stages of operation is Louis Massing. Prior to Oliver's heading Glo-Wood, he was with Evans Products.

Rqdio Spofs Promote Wood

A thirteen-week series of hard-hitting radio commercials promoting wood is currently being aired in Los Angeles by the Wood Information Bureau of Southern California.

The industry-promoting spots are designed to stimulate interest in home ownership and improvement and the variety and versatility of wood's uses.

WIB has been actively and successfully promoting wood and wood products to the general public since its inception several years ago.

The bureau also ,acts as an information distribution center for people who want information on wood and wood products.

Stqhl's Bill Beols Retires

With the singing of 'oFor He's A Jolly Good Fellow" the entire staff of Stahl Lumber Co., Los Angeles, saluted Dennis "Bill" Beals the company's first retired employee.

Highlight was a poem written and read by Ken Tinckler paying tribute to Bill's many years of service, A color tv set and fishing outfit was presented to Bill.

Beals was born in Des Moines. Iowa. and arrived in California in 1936. For the past several years he was a lumber grader at Stahl. Beals is married, father of five and the grandfather of 16.

PAC0IMA warehouse super lrving Bla,nk gives pickup order to forklift driver.

Weslsn lumber & Building Moteriols ,\^ERCHANT

NEW plywood importing firm, Glo-Wood Industries's headman Leonard 0liver (right) with that old importing hand, Lou Massing, who will assist 0liver in initial stages.

PERS@NALS

Rich Stanley, resident tiger at American Timber & Trading in Portland, flew to Mexico City with wife Helen and the kids, Cynthia and Linda, then drove to Puelto Vallarta, Oaxaca, and Guadalajara. Ask him how he Iikes the drivers!

Robert II. Barrett is Vancouver Plywood's new gen. mgr. for their veneer and timber dept. in Springfield, Ore.

Jim Meeks, Denver, Colo., is the new intermountain area representative for Roseburg Lumber Co.

Dick Ley is now a sales rep for Calaveras Cement, working out of their PortIand, Ore., distribution center. Previously he covered the border counties of Calif. and Oregon.

E. F. Ilalligan has closed Weyerhaeuser's Honolulu office and moved to Portland. from where he'll now handle business for the Islands.

Don Branson, Branson-Cross Lumber, San Leandro, Calif., visited So. Calif., including Disneyland and other popular spots.

Roger Mackin, president of Hallinan Mackin Lumber Co., San Francisco, his wife Betty and their three kids did the boating and fishing bit for two weeks at Lake Tahoe. Calif.

Nick Dllo has joined Formica Corp. as western merchandising: manager, according to E. A. More, Foruica's westerrr marketing director.

Max Wassem will be the asst. plant mgr. of Marlite's new g1 million Modesto, Calif,, plant, due to start up this fall.

James E. Whitridge, formerly midwestern sales manager of Filon, has been transferred to their Hawthorne, Calif., home office as western region sales manager.

IIap Rogers is operating Inland Lumber Co.'s Portland, Ote., buying office, Inland is based in Rialto, Calif.

Gordon Gallup is now representing the Philstone Nail Cor19. in Oregon and Washington.

John Harmer, Southland Lumber & Supply, Inglewood, Calif., took a two week vacation at Lake Almanor, out of Susanville, Calif., boating, fishing and relaxing with Lris family.

Frank Manning joined T. W. & J's. hardwood sales div. in Vallejo, Calif., covering the city south to San Jose. Frank previous- ly was with Pacific Hardwood Sales, Oakland. Calif.

Jerry Piland is calling on accounts in Marin County for Evans Products, San Francisco. Jerry's other stints included Novato Builders, Novato, Calif., and Service Lumber Co., Novato.

Marvin Holm is the new owner of Amador Valley Lumber Co., Pleasanton, Calif.

Weslecn Lumber & luilding Moteriqls MERCHANT

Marv has extensive experience in sawmills and home building.

Greg Ford, son of Jack Ford American Forest Products Corp. vice president, is working his second summer as counterman at Western Sierra Lumber Co., an AFPC subsidiary in Pleasanton, Calif.

"Andy" Wennberg is Western Sierra Lumber Co's. new retail lumber store manager. Andy transfenred after the San Jose yard was closed.

Pete Hoehn, who recently sold his Amador Valley yard, is visiting friends and relatives in Minnesota. Pete's plans for when he retur"ns are still his secret.

Don Kelleher and Daye Mackin, Hallinan Mackin Lumber Co., San Francisco, visited suppliers in southern Oregon recently and also took in Rogue Valley Hoo-Hoo's 8th annual golf go and get-together.

Cal-Sac Lumber Sales Co. of Sacramento, Calif., this summer changed its name to Arcal Lumber Co., according to Del Pugh, manager. Sales associate is Bill CIifton.

Joe Johnson has joined Hedlund Lumber Sales, No. Highlands, Calif., in charge of hardwood sales. For the past nine years he was official NHLA inspector for the 11 western states, according to Les Neadeau, Hedlund's vp.

Irv Cross, Branson-Cross Lumber Co.. San Leandro, Calif., and family vacationed in their mountain cabin in Pinecrest. Also, Irv's parents visited him from Michigan.

Jey W. Agather has transfened from St. Regis' forest products operation in Libby, Montana, to a gales job in Tacoma, Iilash. He's the son of recently retired Libby manager A. J. Agather.

George Stow, inside sales manager, Ebkstrom Plywood, Los Angeles, recently returned from a two week vacation in No. Calif. and the West.

Ilenry Ilulett North Bay Lumber Co., Corte Madera, Calif., and family, went fishing and relaxing recently in the Lake Almanor, Calif., area.

l,arry Ilanserg Hobbs Wall Lumber, San Francisco, took a northern California and southern Oregon mill triP.

Les Passmorg Central ValleY Box & Lumber, Oroville, Calif., is just back from a trip to Kalispell, Montana.

Les Morris, Angels Home Improvement Center, San Bernardino, Calif., achieved top sales volume among the companies' outlets in July. The store opened last August.

Parrill - F. Stribling, is the manager of Simeone-William's new Albuquerque, N..M. wholesale ofEce, according to vp. Larry Owen, of their Lafayette, Calif., office. Simcone-Williams has two other branches in the mid-west. Stribling is an old hand in the lumber business in the Southwest.

Jim Fair, L.A. area sales mgr. for Hallinan Mackin Lumber Co., got in a good oneweek vacation with the wife and kids in Ensenada, Mexico.

Robert Seivers, general mgr. of Fisher Lumber Co., Santa Monica, Calif., has appointed Kenneth A. Mitchell as assistant g/m. Ken started his lumber eareer in the Bay Area in 1923, for the past 12 years managed lfammond Lumber in Venice, Calif.

Tim Raker is now heading up the newlyformed hardwood dept. of Evans Products' international div., Arthur D. Krause reveals. Most recently Tim owned his own Raker Hardwood Lumber Co.

Millie Council, Bohnhofr Lumber's aecountant, is back in Los Angeles after thoroughly doing Europe while vacationing.

Mal W. Sherman is new director of marketing for Town House Home Products, Montebello, Calif. Previously, he was asst. to co. president Salsburg.

Phil Gilbert, manager of Coos Head Lumber's Los Angeles facility is back after a Pacific Northwest/Canada vacation. We wouldn't advise asking about the one that got away. He spent about three weeks in the Northwest.

Jim Strait, Strait Iloor & Plywood, El Monte, Calif., got in a long .weekend at Lake Tahoe, Calif., over Labor day with his v'ife Roberta.

Don Jaenicke has been promoted to field merchandising manager for the wood products gtoup of T[eyerhaeuser Co., Tacoma, according to marketing services manager Iouis A. Flora.

Al Robbins, v.p., Timberline Forest Products, Santa Ana, Calif., spent two weeks recently on the Colorado River fishing and boating.

Jim Degnen rejoined the sales stafi of Commercial-Alligon Lumber, Downen Calif. According to Bey Gutienc4 owner, Degnan will do lnside and outside 8aleg.

Art Psrkins, president, California Door Co., Los ,Angeles, and his wife, have rehrrned from a three-week golfing vacation on the Pacific Coast and inland areas. Among the 16 courses were Pebble Beach, Ojai, Klamath Falls, Bend and Del Rio. Art is not keeping score but he's talking about the steelhead salmon they caught on the Columbia River.

Fritz Page, formerly witlr American Irrternational Forest Products Co., was named general mana ger, Plywood Marketing Assoc., Vancouver, Wash. Page replaces Yirgil II. Ryland who resigaed to open his own plywood a^nd lumber marketing consulting service.

Wayne Gardner, executive vice president Lumber Assn. of Southern California, attended the National Lumber and Building Material Dealers Assn. annual manag:ing

ofrcer:s meeting and American Society ol I Assn. Executives annual meeting. Both, were held in Atlanta, Ga.

Yerlon McKiney, tnanager, Bnrsh Indus. trial Lumber, Montebello, Calif., and hie l wife, Jackie, spent a rela:<ing week vacationing in a cabin in the redwoods outgide of Santa Cruz,

Dean Cady recently joined the sales staff.' of A. WaJt Runglin Co. manufacturers' representatives of Los Angeles.

Kenneth J. Ilowden has been appointed sales rep for Philip Carey Corp. according to Ted D. Tillmaq sales manrager, western div. Ken's territory is Arizona.

Jack Hofi is back working with Otio -'ti Arotik at Eugh N. Cry's Fklsel Lumber in Clima:r, Nevada, after a two-week vacation ,,i on the Colorado River.

to more qnd more Colifornio deqlers qnd distributors. For yeor oround supplies of dimension lumber ond precision-trimmed studs, depend on D & R.

Old Growth Fir Dimension from F.S.P. Lumber Co., Port Orford, Oregon

Hemlock Studs from Worrenton Lumber Co., Worrenton, Oregon

Hemlock Dimension from Westpori Lumber Co., Westport, Oregon

Convention-Don't Miss lt!

Be sure to attend the Hoo-Hoo International four day Convention, September 22-25. The 77th confab will be held in gala, fun-filled Albuquerque, New Mexico.

T. P. Gallagher, convention chairman, and Joe Shipman, vice chairman and president of host club Central New Mexico Hoo'Hoo 69, promise a terrific fete for delegates and families.

Gallagher expects the convention to have the right blend of work and play. Delegates can enjoy parimutuel horse racing daily at the New Mexico State Fair, shopping in colorful Old Town Plaza, night clubs and Mexican troubadors.

Al Peirce lumber to Newport

The Al Peirce Lumber Co. has moved its Long Beach, Calif., office to Newport Beach, 15 miles to the south, according to Bill Hanen, manager.

New offices are across the street from the Orange County Airport. Peirce salesman Bob Pallow also will work out of the new office.

A major wholesaler, Al Peirce also has a sales and buying office in Eugene, Oregon.

Pcrrticleboqrd Breqks q Billion!

Total particleboard output last year pushed past the billion square foot mark reports the Bureau of the Census. Production reached a record high of 1,119,479 thousand sq. ft. (a/a-in. basis), surpassing 1966 output oL 996,879 thousand sq. ft. by 12 percent.

Encouraged by significant first-half developments in the na' tion's economy-an upturn in housing starts, unprecedented con' sumer spending and bigger paycheck*-the National Particleboard Association says particleboard production took ofi.

IHT R(}YAT TAMITY OT TIREPI.A(ET

Now, over 5,000,000 feet of dimension lumber and studs monthly manufactured especially for Southern California construction needs.

Art Neth would appreciate an opportunity to tell you how you and your customers will benefit from using dependable D & R dimension and studs. You can reach him by calling 872-1280 or 783-0544.'

There is a good -arket for the modetn type of meal fireplace that combines quality with good design. Customer acceDtance of Malm Fireplaces fias hellrd to increase sales volume and profts for many westero Lumber and Building Material dealers.

A choice of 26 models and teo porcelain enamel colorq or rxrtte black finishes 6t the needs and desires of any customer. Price range allows customer to work withio a certain budgeg with a retail price range of S109 to $495.

Send. today for catalog and' deraih on d.ealersbip,

Fast, regular ocean shipments by barge {rom Southern Oregon and the Columbia River direct to Southern California.

Monlono Building Moteriol Deolers .A,ssociqtion 325 Fulfer Avcnuc, Helano, llontono 59601, 11061 4;,.2-2120

MONTANA NET4/S

By R. Y. PEIERSEN executive vice president

rnHIS INAUGURAL COLUMI\ from the I gig Sky Country must start with a note of tlranks to the editors of. The Merchant. I[/e appreciate the opportunity to air news and views of the Montana Building Material Dealers'Association, to broaden recognition of the MBMDA and acquaint others with the affairs and developments in Montana's wide-open spaces.

A recent week-end outing for example, brought together MBMDA board members and dealers, members of the salesmen's association and Hoo-Hoo. This is an annual afiair at Lewistown, and ofiers a pleasant interlude in the work routine of Montana's short building season.

Prime-movers were, as usual, members

Gates and Arnie Nelson of Lewistown. Golf, fishing and swimming, seasoned with

a modicum of work, provided a tloroughly enjoyable week-end. Even our Canadian friends contributed-bv way of a comfortable cool-front. The e*trernely relaxed atmosphere permitted no statistics on golf scores or most rainbow trout. MBMDA president Wally Stefian and veep Emmett Madden were both on hand and were only moderately hard-pressed to round up a quorum-between golf and fishing commitments-for consideration of such prosaic matters as lumber grade-marking, legislative outlooks, pending legislation on building standards, promotional and educational programs and general business conditions. The construction picture is rather spotty at this time, with some areas enjoying increased building and sales while other areas find volume down appreciably from last year. There seems to be indications of a slowing trend in new construction starts and slower activity anticipated for coming months.

DOORS

MIRROR TXX)RS

FEATUREg GALORE

O Full length mirrors for "HERI" O Adds o feeling of spociousness to room o Overheod suspension o Conceoled guide -or lloor 1yq6l o Jump-proof trock design O Mony sizes 6'8l or 8' height. Widths in foot modules lrorn 4' to 8' a Rollershlghest quolity seoled ond pocked boll-beorings with smooth, sllent nylon rifs. O Ample verticdl honger qdiustment up to %" o Slender sight lines-but stunCy olurqinum construction

O Choice of colors. Anodized cleor, gold or block o No unsightfy pufls o Panels moy be glozed with 3/16" C4stol or 11 " plote mirror.

Monufqcturers of Quolity SLIDING DOORSWARDROBE WALLS _ WARDROBE HARDWARE

Cinderello By-Poss Mirror Wordrobe Doors

| 80 W. Alomedo, Burbonk, Colif.

Telephone: 848{531 o 849-2675

ffiffiKtuWffiffiffiWilffilil1l LUMBER COMPANY, INC.

Founded

AFPC Buys LorsonLqdder Co.

American Forest Products Corp. has acquired the Larson Ladder Co. of Santa Clara. Calif., AFPC president C. T. Gray has announced.

It will be opcrated as a wholly owned subsidiary.

Founded in 1897, Larson Ladder employs an average of 160. Annual sales are in the vicinity of $3.5 million. In addition to an extenriive line of wood and aluminum ladders and related products Ior household, agriculture and industry purpose-s, the company also manufactures pallets. pallet bins and industrial crating.

Louis Larson, who has led the company since 1922 continues as president o{ thc subsidiary. Recently moved up to general managcr is l{crbert Hofi.

F0REST 0F P0LES! Some of the 244 poles for 11 poletype buildings constructed for Tarter, Webster & Johnson's lumber storage and millwork facility. The site is just off Los Angeles Santa Ana freeway at Valley View. All poles were pressure-treated by Koppers Co., using the well-known "Cellon" process. Treated Pole Builders, Inc. erected the buildings.

rtre news andviews

by BOB McBRIEN executive vice presidenl of the Lumber Merchonts Associolion of Northern Colifornio 4546 El Camlno Rcol. Sultc 0 lor Aftor. Cdlit- 91022 (4r51 941.1617

THE I\IEDICAL profr-ssion has made r quite a point in reccnt years about preventir.e medicine. They have recommended to all that one of the best investments which can be made is an annual checkup. The same theorv holds true for the retail building materials dealer. He should have an annual check-up on his company, his methods of operation. his direction and other "-*ymptoms" which afiect his business health.

The Lumber Merchants Association of \orthern California is most anxious to help with this cht:ck-up. In fact, arrangements have becn made lor thrt-'c r:onvenient locations in which check-ups will be held. Therc will be no pain involved and thc "doctors" will be experts involved in day-to-day operations of similar establishments'

What I am re{erring to, of course. is the reinstitution of LMA's Round Table Seminars under the direction o{ our education committee, headed by Art Masters and Bob Kimble. These sessions will give all dealers an opportunity to discuss problems afiecting the "health" of their business.

Getting together first'lr'i[ be the dealers with annual sales volume in excess of $750,000. This meeting will be held in San Francisco, Sept. 18. The next two meetings. FresneOct. 16, and Sacramento -Nov. 13, will be open to dealers of all volumes, and dealers can attend both meetings if they so desire.

A new format has been developed for these meetings to insure coverage of key topics of interest to each dealer. This will also eliminate the problem of becoming involved in discussion of topic areas of little or no interes-t.

Personally, I can't urge you enough to attend one of these mectings euenil you are not amember ol LMA. We believe that the time you will spend will he highly bencficial to you and your organization. \I'e also believc that your participation rvill prove highly benefir:ial to other dealers throughout northern Cali{ornia. Plan to be therc.

ASK

ABOUT NASSAU IN'69

AiINUAL CHECI(UP is vital for dealers who want to keep their investments in good health.

;.l6hiilw;sr''ffi

By R0SS KINCAID executive vice president

A NEW and difft.rent program schedulc, / r lwo outstanding feature spcakcrs antl a beauti{ul seaside resort sctting highlight the 4th annual All-Industry Marketing Con{erence at Ocean Shores, Washington, September 15-17. Delightful accommodations, a sporting 18 hole tournament golf course, excellent salmon fishing-all combined with the purpose and serious discussions of the conference, will make for a most pleasant and {ruitful three days. Bring your wife-we're sure she will enjoy it, too.

It begins with a briefing asscmbly at 5 p.m. Sunday. Monday is fun and relaxation day. There will bc golf tournaments for both men and women (opcn to all from beginners to par -shooters), a salmon

derby and an intert'sting tour lor those who don't gol{ or fish.

H. Dewayne Kreager, highly rcgarded Northwest consulting industrial economist, will be {eatured speaker at Monday evening's group dinner. His topic, "The Outlook for the Building Industry in the Northwest Economy," is right on target as a preliminary {or the all-industry discussions to follow Tuesday. Loren Dorman, NLBMDA executive vice president, will speak at the Tuesday luncheon. The conlerence concludes rvith a climax dinner Tuesday evening.

Register today for this popular, eventful and always crowded con{erence. And remind your suppliers and others o{ the conference-it's all-industry and everyonc is welcomc.

We are pleased to list the following additions to our S/BMA 4O-year Club

Weslern Lumber & Building Moleriols ,\AERCIIANT

and the firms with which they are now affiliated: George Johnson, Skagit Lumber Co., Sedro Woolley, Wash.; Frank E. Meyer, Western Woodworking Co., Bellingham, Wash.; Wallace G. (Wally) Winter, Western Voodworking Company, Bellingham, Wash., and O. L. (Lee) Withers, Withers Lumber Co.. Inc.. Woodburn. (Jre.

W'elcome new members: Cascade Lumber Building Center, Yakima, Wash.; Evans Lumber Co., Eagle & Meridian, Idaho, Ontario, Ore.; Timberline Lumber Products, Inc., Seattle, Wash. Associate: Chandler Supply Co., Boise, Idaho.

We will be giving out detailed information soon about the October 7-8 Store Planning and Merchandising Clinic. Here's a suggestion: If you are planning any changes to upgrade your facilities and merchandising in the near future, be sure someone from your firm attends thc clinic. Whether your plans include a new store and warehouse or just better arrangenrent and display, the clinic will provide professional assistance and valuable information.

B@NNTNGTON #,r"1'"+

THE AR'ZONA SCENE

By FRANK DAVIS SecretaryManager

T CANNOT RECALL in my manl-years in r the retail lumber business. when the manufacturer has ofiered so much in the way of education aids for the retail lumber dealer to make more profit. Here are just a few oI them:

(1) Weyerhaeuser developed the Programmed Learning Course on construction, blueprint and estimating series. This course is now being ofiered by the National Lumber and Buildine Material Dealers Association.

(2) Celotex developed "Profitron" a

system to analyze your busi-

(3) Georgia-Pacific has their Building Material Dealers Consultine Service to aid the dealer in modernizing his store.

(4) Armstrong Cork Co.'s Building Products Retail with the most recent in Selling Skills Workshop. It was my pleasure to sit in on this workshop. It is certainly a fine way to develop the selling

skills of your lumber yard salesmen. The workshop covers nine subject areas:

(1) Role of the salesman.

(2) About customers.

(3) Communicating with customers.

(4) Product knowledge.

(5) Use of time.

(6) Selling upltie-in selling.

(7) Use of phone.

(8) Handling objections.

(9) Closing the sale.

Fifty salesmen attended the workshop held in Phoenix, Arizona, and I am sure these men went back to their yards equipped to do a better job of selling and increase their sales.

These various education aids that I have mentioned do not come free. however. the price you pay is very nominal. I certainly advise every dealer to consider taking advantage of all the aids ofiered by the manufacturer, whether you want to educate your employecs or rcmodel your yard.

This association works closely with the manu{acturer to keep abreast of everything they have to ofier, so the information is just as close as your telephone.

Twen$'FlveTears Ago

As Reporced in dre Septembe r 1943 Issue o{ The Merchant, Est. 1922

Lloyd Cole, Hammond Lumber Co., Los Angeles, has returned from a visit to the company's mill at Samoa, Calif. His wife accompanied him on the trip.

Don Coveney, sales manag'er, AtkinsonStutz Co., San Francisco, returned from a trip around the Pine mills of northern California.

Leo llulett, Hobbs Wall Lumber Co., San Francisco, was back at the office from spending a week at the mills at Willits and Beatrice, Calif.

George C. Cornitius of the George C. Cornitius Hardwood Co., San Francisco, has returned from a business trip to Washington, D.C.

Eric E. Brown, manager of the Bark Products Div. of the Pacific Lumber Co. left for New York. He expects to be gone about a month.

Lester Lynch of Patten-Blinn Lumber Co.. Los Angeles, recently visited San Francisco and the Northwest.

F. A. "Pete" Toste, manager of the southern California office of Rockport Redwood Co. and Kilpatrick & Co., has returned from a business trip to the Northwest and San Francisco. He was accompanied by Mrs. Toste.

A. \M. (Lance) Green, Union Lumber Co., has returned from a business trin to Portland.

Guy Male, Globe Lumber Co., Ltd., Los Angeles, was a recent visitor to the Northwest.

Ervin L. Dietel, Dietel Lumber Co., Glendale, has returned from a trip to Oregon.

R. A. Seemann, Seemann Lumber Co., Encinitas, spent a few days in Los Angeles.

'Walter Koll, A. J. Koll Planing Mill, Ltd., spent a few days in the San Joaquia Valley territory.

Manuel Cicogni, Hills Flat Lumber Co., Grass Valley, is a storekeeper in the Navy.

Don Doud, Defiance Lumber Co., Tacoma, was a recent Los Angeles visitor.

Fred II. Ilartung, Sun Lumber Co., has returned from a two week trin to the Northwest.

Nelson E. Jones, Jr., son of Nelson E. Jones, Jones Hardwood Co., San Francisco, enIisted in the Coast Guard.

Bob Raymer, Wendling-Nathan Co., has returned from a trip on which he called on the firm's pine sawmill connections in Northern California and Oregon.

H, W. Irwin, Irwin & Lyons, No. Bend, Ore., was a San Francisco visitor this month. He made his headquarters at the office of J. E. Peggs, No. Calif. rep for his mill.

George R. Kendrick, sales manager, Pope & Talbot, Inc,, San Francisco, returned from a visit to the Los Angeles office.

George Clough, San Pedro Lumber Co., and Mrs. Clough, left for a two week trip to Northern California and Oregon. They plan to spend a few days with Don Philips, Lar,vrence-Philips Lumber Co., Los Angeles, and his family, who are vacationing at Redway, Calif.

II. F. Yincent, vice-president and general manager of E. K. Wood Lumber Co., is back from a trip to Oregon.

O. L. Russum, No, Calif. rep for Carl H. Kuhl Lumber Co., returaed from a trip to Portland.

Reed Hicken, United Lumber Yards, made a combined business and pleasure trip to the Pacific Northwest.

George Eoward, Whiting-Mead Co., Los Angeles, has been in the Northwest on business,

George C. Cornitius, George C. Cornitius Hardwood Co., San Francisco, will attend the war conference of the National Hardwood Lumber Assn.

Roy Stanton and Earle Heber, E. J. Stanton & Sons, spent several days visiting the pine mills in No. Calif.

Eugh W. Ilandley, sales mgr., Van ArsdaleHarris Lumber Co., San Francisco, was in the Northwest for three weeks on business. Carl W. Watts, Oregon Lumber Sales, is on a trip to Mexico, where he is looking over some timber holdings.

3 Carlow Company

Warehouses

To Serve All Southern Cqliforniq Deqlers *

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ll38l Brodley Ave.

PACOIMA, Cqliforniq 213-899-5208

75O Eost 59th Slreet

tOS ANGEIES, Cqlidornio 213-233-6291

Son Diego Represenlolive W. H. "Bill" Pruitl 3133 Mt. Miguel Dr. Son Diego, Cqlif.92ll4 (7141 4744126

MoRGAil lloons for Every Use .

M-400 Interchangeable Panels Entrance lloors-All Types Stait Parts

SEDORC0 louvers & Colonial-Modern Hardwood Flush Panel lloors *

FrusH 000RsASII_MAHOGANY _BIRGHHARIIBOARD_BEECH *

FIR PTYWIIOD_ JAPAIIESE PLYWO()D *

NORD DOORS

TOUVER DOORS

3 PANEI DOORS F-30

FOUR PANET RAISED T.44

X.BUCK FRONT DOORS (F-2035 Series)

sAsH DOORS F-130

RAISE PANEI TOUVER DOORS

SCREEN DOORS

FRENCH DOORS (F-1500 Series)

DUTCH DOORS

FANCY FIR DOORS {ENTRANCE}

IOUVER BTINDS

MONTEREY TYPE DOORS (F-23O0 Seriesl

..SOUTHERN AIRE" DOORS

CARVED DOORS

SPINDI.ES-POSTS *

Estqblished | 896

WHOLESATE ONIY * Member Noiionol Sash ond Door

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Lcttctrs

ME'IAORIAI GROVT

The Merchant

573 South Lake Ave. Pasadena, Calif. 91101

Dear Dave, First, congratulations on getting out of the big city (Los Angeles) into the suburbs. I hope your new offices are really glamorous.

I would sincerely like to thank you, Al Bell, and the great Merchant Magazi,ne for the wonderful support given our Hoo-Hoo Memorial Grove. Much of the success of this project is due to the marvelous publicity we have been receiving from you'

Everyone in Hoo-Hoo is waiting for the day that we can invite Dave Cutler of The Merchant to the dedication ceremonies in northern California. Sincerely, Barbara Lee Taylor Assistant Treasurer Hoo-Hoo International Milwaukee. Wisconsin

AN OID FRIEND

Dear Mr. Cutler,

Please discontinue sending me The l\[erchant. There are so few people I know in the lumber business I feel this subscription can be used by someone else.

And I certainly do appreciate you sending it to me for such a long time.

You publish an excellent paper in every respect. Again thanking you, I am, Sincerely yours,

Maymme Adams

1949 Britton Drive Long Beach, Calif.

For ou"r reader's information, Miss Adarns managed the mag azine lor lound,er taclc Dinnne lor more thun 35 years. As we bet you haoe a lot more lriends out there than you ma'y realize, Miss Arlams, ute're going to side step your request and, keep The Xlercha"nt coming to you' Cood to hear lrom you again.

-Editor.

Remember, folks, keep those cards and letters coming to The Merchan, Magazine at oru new address: 573 So. Lake Ave., Pasadena, Calif. 91101.

lumber Promotion Kit

To help dealers promote lumber manufactured under new grading rules issued by the 'Western Wood Products A"ssn., a promotion kit is being offered free. It contains eight items desig"ned to pull attention and to explain the chief lumber grade changes and how they benefit the user.

WRITE: The Merchant MaEazine, 573 So. Lake Ave., Paiadena, Calif. 91101.

Shingle Designs

Shakertown Corp. has new literature describing ten ,,fancy butt" shingle designs and how they can be employed in modern exterior architecture and interior decor.

WRITE: The Merchant Maga- zine, 573 So. Lake Ave.. Pasadena, Calif. 91101.

Mqnq Directory

Manufacturers interested in selling through agents may ob- tain a free copy of the 19th annual Directory of Members of the Manufacturers' AEents National Assn. The 1968 edition of the association's roster contains the names of nearly 8,000 members in all fields and in all parts of the nation.

WRITE: The Merchant Maeazine, 573 So. Lake Ave.. paiadena, Calif. 91101.

Cedor Shqke Brochure

The multiplicity of uses and textures of Shakertown Com. Westera Red Cedar Shake and Shingle Panels is illustrated in a newly published four-color brochure. The cedar panels are manufactured in four and eight foot lengths either as two-ply panels or three-ply panels.

WRITE: The Merchant Maga- zine, 573 So. Lake Ave., pasadena, Calif. 91101.

Plqnk ond Beom ldeos

Open plan designs for homes, dramatically a ch i eved with plank and beam construction, themes a summer campaign by Western Wood Products Assn.

Window Brcchures

The Bel-Air Door Co, has brought out two four-page, color brochures featuring their modern sliding window units. The first brochure illustrates the combination door with sliding window plus screen. The second, Mo-Bel-Air vertical slider windows are for trailers, campers and mobile homes.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

'68-'69 Directory

The booklet WMe Open Liaing in the Great Indoors is offered in the ads. It depicts 19 interiors with plank and beam ceilings, wood pa,nelings and built-ins.

WRITE: The Merchant Maqazine, 5'13 So. Lake Ave., Paiadena, Calif. 91101.

Woterproofing Monuo|

A Barrett Waterproofing and Dampproofing Systems manual is now available, The 12-page manual, reports Celotex, is one of the most comprehensive yet published on waterproofing and dampproofing systems.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Elderly Housing B'ook

A book. The Retirement Residence, explores the economics, management and architecture of life-care housing in a manner beneficial to developers and sponsoring organizations involved in housing for the elderly.

WRITE: The Merchant Magazine, 573 So, Lake Ave., Pasadena, Calif. 91101.

The 1968-69 Dealer D'irectorY and, BuEers's Guide of the Mountain States Lumber Dealers Assn., which lists all the dealers, their addresses and managers' names, is off the press.

WRITE: The Merchant Magazine,573 So. Lake Ave., Pasadena, Calif. 91101.

Porticle Boqrd Focts

A comprehensive gathering of information on Redwood particle board exterior siding and panels has recently been completed by Humboldt Flakeboard.

WRITE: The Merchant Magazine, 573 So, Lake Ave., Pasadena, Calif. 91101.

Molors Bulletin

A four page bulletin describing its line of Rol-Vane hydraulic motors, which provide rotary power for applications where other vane, gear or piston hydraulic motors are impractical, is available from Hartmann Division of Koehring Co.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Thermql Borrier Units

FrostfreeDrADripless describes the effect of the Thermal Barrier design applied to

Mildoor aluminum sliding glass doors. The fact sheet, published by Miller Industries, illustrates the two-piece design combining aluminum and vinyl to create a patio door. Size details and type availability are provided.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Pole-Types Brochure

The uses of Douglas Fir poles in modern architectural design and construction is described and illustrated in a 14-page brochure released by J. H. Baxter & Co. titled Greenpole Construction-A Neut D'imensi.on in Building, the brochure shows Douglas Fir and Ponderosa Pine poles, pressure treated with Baxter's Chemonite@ preservative.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Tech Brie{ Index

An index to 2,009 NASA T'ech Briefs issued during 1963-1967 has br:en published by the National Aeronautics and Space Administration.

'WRITE: The Merchant Magazine, 573 So. Lake Ave,, Pasadena, Calif. 91101.

Corved Entru'nce Doors

Literature which describes a line of textured and carved wood entrance doors is now available from Sculptured Wood Products.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Fqct Folder

A 37/2" x 6" fact folder, bY Marlite, describes practical advantages of plastic finished hardboard with washable finish and rvide range of colors.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

New Oronge Coost Division

Orange Coast Lumber Co., Tustin, Calif., has opened a new division, Orange Coast Truss. It's facilities cover 4/2 acres. The operation is headed by Dick Long, production, and Stan Beach, sales manager. Orange Coast Truss will use the "Gismo" system developed by the J. D. Adams Co. of Colorado Springs. Colorado.

Selm,o Adds New Treoting

The 'oPenta in heavy oil" treatment has recently been installed at Selma Pressure Treating Co's. Selma. Calif., plant, according to Cerald D. Petery.

LATT BEA

Produced in Californicr to give you one-week delivery by truck to your yord or job site.

Wholesole discount to lumber deqlers.

Lowest prices on Glulom ond Potlotch Lock-Deck.

Complete service tr Any size or

shope-stroisht or curved I Engineerinq ond desiqn service n Pre-finishins with Olympic stoins.

It{SPECTII{G sawing machinery are (l-r) Stan Beach, 0range Coast sales mgr., Jack Tweedy, Tweeciy Development Co. and Dick Long, production mgr,

New Products, promotions qnd soles qids

Fnodu@t you csn use to build ssles ond profits!

FnoffEts

Hond Rivel Tool

Scovill Manufacturing, Closure Division, announces a Hand Rivet Tool Model H-500. This model is a hand operated mechanical tool for setting #3, #4, $5 and #6 series blind rivets.

IMith the Model II-500, rivets are inserted and simply set for greater joint tightness. The copper coated retracting jaws in the setting tool pull the mandrel head into the rivet body, on the reverse side, until the

mandrel breaks under this extreme tension, insuring a tight, positive, vibration-proof fastening.

The Model H-500 features extra long life metallurgically designed jaws, separate nosepieces for difrerent size rivets, and field stripping and assembly that is easy to accomplish by simply removing the lock ring loeated at the head of the tool.

TilRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Texture ond Finish Added to Redwood Dimension

'68 Mod Art for Pools

Newest thing in swim pool decor for 1968 is mod art shown in this Covina, Calif., Blue llaven pool. The pool was painted by Larry Durbach, Los Angeles School of Design, using "Ramuc" swimming pool enamel manufactured by Koppers Co., Inc. Andrews resisted the psychedelic urge and, instead, presented the mod art version of water flowers and leaves in two shades of blue, green and white. When the pool is filled, ripples on the water create the impression that the flowers and leaves are gently swaying.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

REDIYOOD

E

used

SOUTH BAY TUMBER COMPANY

IIAWTIIOR'NE, CAIIF. 90260 os 6-2261 SP 2-5258

A CH0ICE 0F factory applied finishes and rough-sawn surface is offered by Union Lumber Co. Noyolam redwood dimension is pictured above in three variations: (left to right) smooth surface with natural finish, factrisawn with sta,in finish and factrisawn with clear finish. The process is identical to that

in producing structural glulam beams and columns. This versatile dimension is manufactured from 2 through 5 laminations deep, 4" to 12" wide and up to 20' long with scarf joints. WRIIE: Ihe Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

MATCH-SIlX, Masonite Corp's. touchup and nail-hole material, shown in 36 colors. Dispenser contains 18 dozen, six of each color, shipped free with,initial order. Refills come in box of l2 of each color. lmprinted on front is color selection chart. WRITE: The Merchant Magazine,573 So. Lake Ave., Pasadena, Calif.91101.

New Visuol Pockoges

Kwikset Sales and Service Co.'s Krvik See packaging, tries to increase sales, particularly impulse buying. The visual package combines hardboard box and plastic interior tray with transparent lid, enabling consumers to see the lockset u.ithout removinE it from the box.

The hanger on the Krvik-See package identifies the lockset function and is prepunched and slotted for single or double pegboard fixtures. The Kwik-See wall hung merchandiser holds 30 boxes, the floor merchandiser 90.

WRITE: The Merchant Magazine, 5?3 So. Lake Ave., Pasadena, Calif. 91101.

Corpet Reducer

Mercer Plastics Co. introduced the Imperial Carpet Reducer, combining an under-

cut to protect the exposed edge of the carpeting, a flange for extra boncling surface to securc installation antl a tlansition that offers iess resistance to rolling stock.

The Impelial comes in thlee sizes for' 5/16", lt" anrl ill16" carpeting. The 5/16" size for sponge-backs features a 1li" bevel; lhe 1/r" size for kitchen calpeting offels a 1lls " bevel; anrl the iji 16" size fol intloor. outtloor carpeting has a 1" bevr:I.

The carpet rerlucer is available in colols, including gokl antl nerv avoca<lo.

It comcs in 12'sections ancl is packerl 240' per r:arton. Recornmentletl dealer price 1'or the 5116" size is 221.,2r' per foot for b:rsic colors arxl 401 per foot for goltl.

WRITE: The Nlerchant Ilagazine, 573 So. Lake Ave., Pasaclena, Calif. 91101.

Adiusroble Fire Gnote

"Saf-T-Grate," b1' Health Shoppe Protlucts Co., is adjustable, rvith a curvetl bot-

Weslern Lumber & puilding Moteriols MERCHANT

tom. Dealers stocking basic component parts can provi(le any size of gt'ate includirrg extremely large. Basic segmerrts at'e U 1,i " side lx 1612" rleep, rvith acljustable legs and c}roice ol squai'e or tapererl en<l u nits.

Ilemovable, zrtljust:rble tlividers fot- burning coal or briquets :rre optional. lt is guar:rntecd against breakage 1'or' 10 -vears.

WItITll: The Merrh:rrrt Mzrgazine, 573 So. l,ake Ave., I'as:r<lena, Calif. 91101.

Ook Ponel Promolion

Dealers participating in Marlite's "Luck1' Leaf" promotion have opportunities clulitrg

Scpletnbel autl Or:tober to n'in an allo\l)cnse vacntion irr Hzrii'aii. In all, thclc zr]'e mole than il(X) prizes.

Heavy, non-warping cast iron grate

Win free trip with "Lucky Leaf" promotion

SEPIEIIABER, I968

To participate in the promotion, a dealer orders 320 sq. ft. of Textured Oak and receives another 32 sq. ft.' free for clisplay use. A transparent Textured Oak display is provided for use on this free material.

Marlite's Textured Oak paneling is available in 16" x 8'planks or 4'x 8'panels.

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Plqnt-On Disploy

The Home Decorating Center is a revolving stand, 28" sq, which contains Classic plaques, carvings, moklings, knobs, curves. Carvings offer a variety of designs and are

Self-Stick Ponels

Decro-rvall Corp. has woocl wall panels made of self-sticking three-D vinyi. Panels resemble hand-carved wood rvhile offering the durable qualities of vinyl.

Apply by peeling off backing paper ancl pressing on wall. Maintenance is an occasional swipe with a damp cloth. A package of six 1' x 2' panels tlecorates 12 sq. ft., retails for around $3.00.

Revolving decorating center macle out of duralon, a space age product' Carvings have the look of lvood and are lvashable.

Glue pellets come l'ith small carvings. 50 styles are available. Price can be as low as 98c for foul carvings.

WRITII:'Ihe Merchant Magazine, 573 So. Lake Ave., Pasadeira, Calif. 91101.

Prqcticol Pockoging

Shakertou.n Corp. is palietizing eightfoot, three-ply barn shakes, rough sawn

Side labeled for quick ide,ntification shingies and shingle texture pre-finished nanels. Shakertorvn officials said there are four panels to steel-banded bundles (side labeled) and 48 panels per pallet.

AII three panel formats are available in natural l'ood grain. The panels are applied to sider,r'alls, Mansards or "A" frames with matching color nails, inc!-uded with the pane1s.

WRITE: The Merchant Magazine, 573 So, Lake Ave., Pasadena, Calif. 91101.

Reversible Vinyl Ponels

A vinyl laminated panel introduced by Tertone, Inc., gives cabinet doors a chang- ing character. One side has a beautiful floral pattern, the other side a. wood grain. Different decorative effects can be achieved in homes, recreational areas and mobile

homes with the two-faced door panel, called "Texdor," Textone, fnc., also makes ttTexply," a lauan plywood laminated with vinyt for wall paneling. Another product, "Textile," is designed primarily for kitchen walls and shower and bathtub areas.

All three products are available in a variety of floral and woodgrain patterns and solid colors.

WRITE: The Merchant, Magazine, 573 So, Lake Ave,, Pasadena, Calif. 91101.

Flqkeboord Underloyment

Flfkeboard floor underlayment has been added to the line of wood building products manufactured by the Long-Bell Division of International Paper Co. The product is backed by a performance guarantee. Uniform thickness assures level joints.

Wesle(n Lumber & Building Moteriols MERCHANT

The panels are smooth sanded to within a tolerance of .010". Uniform density results in uniform hardness, and this provides dent-resistance,

WRITE: The Merchant Magazine, 573 So. Lake Ave., Pasadena, Calif. 91101.

Brush Wins Awords

Snap-a-Brush, U.S, Plywood's disposable paintbrush, has been honored for design distinction three times: The Housewares Design,z1968 award from the National Elousewares Manufacturers Assn.; a Seal of Ap- proval for the display merchandiser from the National Retail Hardware Assn.; and a merit award in the 1968 National Folding Carton Competition.

WRITE: The Merchant Magazine, 573 So. Lake Ave.. Pasadena, Calif. 91101.

(usr0M Mlil.tlt0-DEIAil. M0UtDlil0I-tilt lt DRytlt0

Serving All Southern Colifornio Lumber Yords - Cobinet ShopsFurniture Monufocturers ond Wholesole Lumber Distributors

MILLING

A

llutual lloulding and Lumber Co.

slNcE 1928 - QUAL|FIED By EXPERTENCE

Wood grain outside, floral pattern inside

RED\TOOD MOULDINGS

PINE MLDGS.- ( solid, or finger joint )

CASING SETS

DOORS

DOOR JAMBS 6 FRAMES

LUMBER (pine, fir, rcd,utood,)

PLY\(/OOD: Pallets

STUDS €/ CUT STOCK

RED$rOOD & DOUG FIR TIMBERS

RED\TOOD FENCING

C,qrffioRNnA S\-lc,qre & M/ESTERN Pwu Acpxcy" Imc.

Wholesole Distribuiors of Foresf Products Since 1904

BOX 812, SAN MATEO, CAIIF. 9440I IOO S. ELLSWORTH, SAN MATEO, CAIIF. l4r5l342-4178

E. L. Rprrz CompANY

Distributors of

HANK LOCY

BUD REITZ S|NCE t930 (714) 756-2461

GIL LANGLEY

SANFORD-LUSSIER, INC.

DISTRIBUTORS AND WHOTESALERS

Ook Stoir TreodsThresholds

Door SillsHordwood Mouldings ond

Pqnel-Woll

ond Dome5fi6PhilippineJ'dpqng5s

Hordwoods

Worehouse Delivery or Corloqd Shipments

HEXBERG LUftIBER SALES, rNc

Eric Hexberg Don Gow

Sugar Pine-Ponderosa Pine-White Fir-Douglas Fir and Incense Cedar Truck ond Troiler or Direct Roil Shipmenis

Dole Storling

Chorlie Schumocher

5855 NAPTES PTAZAIONG BEACH, CAIIF. From los Angeles Coll: SP 5-6107 Beoch Areo Coll:433-2472 or 17141826-0636

Buying Office Red Bluff Lee Deering LA 7-5556 iP.0.

Gt 6-083

5ALE5:

Old Growlh Redwood, Shorts P. E. T. Green Commons, Dry Uppers

COMPTETE CUSTOM MIILING

Lorge Timbers qnd Wide Sizes

Our Speciolty

Box 156 Fred Gummerson

Cfoverdole TWinbrook 4-2248

CIASSIFIED ADVERTISIIIG-Position Wanted $2 a line, minimum $4.50. All others $3. a line, min. $6. Two address lines (your address or box no.) count as one line. Deadline for copy is 20th. Box numbered ads $1 extra.

CTASSIFIED ADVERTISEI,tENTS

Names of Advertisen in this Department using a Box Number cannot be released. All replies should be a& dressed to the box number shown in the ad in care of The Merchant 573 So. lake Ave., Pasadena, Calif. 91101.

HEIP WANTED BUSINESS OPPORTUNITIES

EXPERIENCED IIELP-We are expanding and need experienced lumber and building material people, for counter, yard and outside sales. Apply to Jim Hanington, Ward & Ilarrington Lumber, 620 Vance St., Santa Ana, Calif. Excellent opportunity for aggressive people.

FAST GROWING chain lumber & hardware discount stores seeking exper. retail lumber salesmen, managers and asst. mgrs. Excellent oppor. for advancement. Top pay, pensions, profit sharing, insurance and other benefits. Send resume to Box 100.

ESTABLISHED MANUFACTURER wants experienced representatives to sell plastic finish hardboard wall panels, decorative filigree hardboards, contact cements and panel mastics to wholesalers of building materials. Several large potential volume areas open. Send complete resume to Box 173.

HARDWOOD SALESMAN-oId established hardwood distributor has opening in central California for experienced salesman. Salary, expenses and fringes. Write Box 185.

WIIOLESALE SALDSMAN with following in Bay area wanted by established San Francisco wholesaler. Apply on the profit sharing. Write Box 194.

SERVICES OFFERED

JOHNNY THE LUMBER LOAD SIGN PRINTER

Specializing in danger flags, side-load signs, job cards, etc. John Weiler's Printing, 1842 W. 169th St., Gardena, Calif. 90247. Phone (2L3) 676-7522 or 323-7606.

LUMBER HAULING

C Q TRUCKING COMPANY, (213) RA 3-6557 and (213) RA 3-2138, 7151 Telegraph Rd., Los Angeles, Calif. 90022.

FOR SALE OR LEASE--Going lumber business in booming Seattle area. Rail and barging facilities available. Bob's Lumber, P. O. Box 212. Kenmore. Wash. 98028.

FOR SALE

Chain of seven retail yards, good locations. P.O. Box 3606, Los Angeles, Calif. 90054.

FOR SALE-Modern retail lumber & hardware business. Excellent location in growing community. Eastern LA Co. Population expected to triple in next ten years. Serving tract builders, custom contractors and local trade, going g6nssrn-wsll equipped throughout. Owners wish to retire. Write Box 193.

WANTED TO BUY

HUNTER WOODWORKS, fnc., wants to buy 4x4 and wider, economy and better, twisted and weathered Douglas Fir. Phone (213) 775-2544 or 835-56?1.

FOR SALE

FOR SALE Ford F-800 lumber roller truck. Gd. cond. Call Eldon Allen, Allen Lumber, Long Beach, Calif. (213) GA 2-9495.

Get Results With MERCHANT CLASSIFIED ADS!

Detailed 90026.

POSITION WANTED

MALE SECRETARY, soured w,/big city. Desires future change.

All that's needed is a phone call or a short note to Your friends at The Merchant. Let us help you write it. We're here to serve you. Reply. Henry Canges, 3452 Effie St., Los .G@*, Culit.

Kiln-Dried

DANT & RUSSETI. E

ESST.EY & soN, D. c. F

FAR \MEST FIR SATES

FREEMAN, STEPHEN G. .-.

G & R LUMBER CO. .-...-

GARDENA MOUTDING INC.

GEORGTA-PACIFIC CORP. .,,....,,

GREENfIETD & SON, H. M, GRIFFIN FOREST PRODUCTS

GUAt-AlA TUMBER CO. ..-,.,..

KATSER GYPSUM .....-.-.....

DKII.GORE. ROBERT P M

MAr-M FIREPtACE CO.

MAROUART-WOLFE IUMBER CO.

MASON SUPPtIES, lNC. -..............

MtAMt,cAREY CO. ..........--.......

MUTI,EN TUMBER CO., FI.OYD

MUTUAT MOUI-DING & LUMBER CO. .........-..

NETH I.UMBER SAtES, A. W.

NoRDAHT MANUFACTUR|NG co.

lNc., R. S.

SAN ANTONIO CONSTRUCTION CO.

SANFORD-tusslER, tNc.

BUYER'S GUIDE

I.Og ANGEI"ES

I.UMBER AND I.UMBER PRODUCTS

Americon Hordwood Co. ----.-.-...---------...-....(21 31 7 49 -1235

Arcolo Redwood Co. (Ken Conwoy)..-..-(213) WE 6-,1848

Bough Foreit Products Corp, .----.-."....--...-.(213) 330-7451

Blit! Lumbtr Co., Inc.........-.-.(213) RA 3-1681-3-3454

Brush Industriql Iumber Co.--.,..-......-..-.(213] RA

3-3301

Connor Lumber Sol* .--..-----.-.-.-.---.-.-...----.(213) 684-2102

Coos Heod LumbEr & Plywood -.-.---.--..---(213) 834-526t

Crowford Iumbor, F, M. ---....-.---.--..--.--.-..----..----771-2161

Dooley & Co. .....-...-.....--....-.-.-.-.....-.....(213) ED 6-!261

Essley & Son, D. C.----.-...-.--------.----.-.-...(2t3) RA

3-1t47

For Wesi Fir Sqles --.-...-..------.-.---,-..--..----(21 3) 245-31 3l

Fir & Pine Lumbq Co. ..--....-.-.-....-.__(213) Vt 9-3t09

Founloin Lumber Co., Ed---.-----.-.--..--.-....(213) tU

3.1381

Frsrcn & Co., Stephqn G.-..-.------.-.--(2t3) OR 3-3500

Fremonl ForEsl Products .-.------.----.---...(213) RA

Gdf fehst Hordw@d Co, -.----.---------........12131 PL

GorgioPocific Corp. (lumbEr).---.-.-...(2t3) RA 3-9261

Georgio-Pocific Corp. (Plywood)-.----....(2t3) RA 3-9261

Gorgio-Pocific Corp, ....---.-.--.-.-.----------(2131 ln 7.5613

Globe Internotionql .-...-.-.--.-----.-.--.-...-..(213) UP

Hollinon l\{qckin Lunber Co.----.--------------.(2131 685-4506

Hexbers Iumber Soles .-.-.---.----------__-....(2t3] SP 5-6t02

Hiff Iumber Co., O. [{...........-.......-.--.-(213} MU 1-2610

Huff lumber Co. .-..-..........-...-.--.-...-.--.---(2t3) SP 3-4846

Independent Building Moteriol5 Co. --_-..--(213) 636.834S Lone Iumber Co. .-----.-.--..--.--------.-..--.---.-(213) AN 9.0624

Lorhley, Dovid E. .-.-............-...--.-........--(2t3) CH 5-8905

los-Col lumber --..-.,---(213) tU 2.531'l

Morquort-Wolfe Lumber Co. .----......----.---(213) 625-1491

Mullen Isnber Co., Floyd.-..-.."----.-..--..-....2131

SOUTHERN CATIFORNIA

Sqn Bernordino - Rivercide Sonto Anq Area

Bellwod-Co., The -..........-,...-................(Zt4) 538-8821

Lqrlow Lo. ........---..---(7lll lA 5-0672

G@rsio-Pocific Wqrehouss ____-_-..-.-(711i OV 4.535, Hqrbor..lunber (At Witronl..........-.......itt1i OV 4-8956

Hobbs_ \ryqlf lumber Cr., nc,.....-...-.......-.-(7 | 1l S1l - 5t 9, lnlond Lu.mber Compony ..--.-.........---......(tt4)'TR Z-2OOl

Mqrquqrt.wolfe Iumber Co. .--......-.-.....J215) 625.1191

Torler, Webster & Johnson ____--._._.._-(il3)-TR 5-1550

Twin Horbors lunbq Co. .,-_.-.----------.-.-.-(Ztil 517_8086

.Union Iumber Co. .--_-..-_-,-.--..._--____....--iZtai 512-5669

l{:S. .llvyoga Corp, (Sqnro Ano}............(zt4i 838_ZOoO

Woodfqnd Products Co. -.-----...--......(7111 yUkon 6-79g1

SAN FRANCISCO

Arcqlq Redwod Co. ..-.-----.._.--_------_.-l1l5l yU 6-2067

Georsio-pocific Corp. ..-..-._..---_.-------....---._.tlt-St 97i.967g

Hoffinon |tockin Iumber Co. _.'.._....--.-..iftSi 167-OiAO

Noih Lunber Solc, A. \M...-..-....------..----(2131 872-128O

ilutuol ^{ouldins ond Lumber Co,-..-----(213) FA

Ossood, Robert S. -...-.-..-.-.-.-.-..-----....-.-(213) DU

Pocific Fir Soles ....--.--...-_.,.---..-.------.,-(2t3t A,tU 2-3533

Pqcific Iumber Co., The.-...---.-----..--.---(2t3] CU 3.9028

Pocific-Mqdircn Lumber Co.----......--.------(213) Sp 3-2292

Pon Asiqlic Trodins Co., lnc..,-------------.-----------P.l 7-7524

Peirco Compony, At --..--,---..----_-,-.-._-..---.._-(213) 626-560l

Penberthy Iumber Co. ---..--...-....-.--.--..--..(2t3) t-U 3-451t

Rounds Iumber Co, --...-.-.---------...--..----..--(2t3] 445-2896

Sqnford-[ussier, Inc. ---..-----.......------..-...(213] AX 2-9t gl

Simmons Hordwood [umber Co. ---.----.-..--(213) 723-US6

Simpson Wholesole Go. .-....---.-.-.-.-.----..--(213) 321-9202

South Boy Redwood Co. -..-...--.-...............(213) Sp 2-5258

Stqhl Iumbe. Co, ..-----..-.--..._.-.-.-.-.----..(2t3) AN 3-6844

Stdndord Lunber Co.. Inc. --".-.--.--_-.---.....(213) 695-4041

Stonton & Son, E. J. (213) tU 9-5581

Summit Lumbe, Co. .--.-._..-..---.--.---.-.-..(2t3i AN t-2161

Sun Iumber Co. .----.....-------.-.-.-------.-...-.---(213) 775-1251

Swqner Hordwood Go. --..-_.._--._-..._,.,_-._.----a2t3i 215-5761

Toconq Lumber Soles, Inc. ---.--.---...,,---..(213) UU t-OgOl

Torfer, Webster & Johnson, lnc. ---,.---.--.(213) AN 9-2231

Torter, Webitgr & Johnson, lnc-

_ (Von Nuys) .-............(213) 796-7056

Twin Hqrbors Sqles Co....-..--------__-__.......(2l3) 62S-9133

Union Iumber Co. -..-.---._..---_--.-.---.-..--...--(71 4, 542-5669

United Whlse. Iumbar Co.-.---.-----..,----..(2t3) OV 5-5600

United Stoles Plywood Corp.-----------.....--(2131 tU 3-34,fi

!.'|.!. llywood Corp. (Gtendote)..............i2t3j Ct 4_2t33

U.S. Plywood Corp, (Lons Beoch)-.-..--...-....-.-..H8 2-3901

Vonce Lumber Co. ...--.--......--------.---.-----(2t3) AN 9-0602

Wendlins-Nqrhon Co. -.--...--....-._..--.-._...(2t3i CU 3-9079

Weyerhoeuser Compcny ..--....-._.--...--._--.-(213) Rl 8.5/t5l

Worehouse (Anoheim) .---.-....-.---_--...-.._JZlil 772-5880

Whisler.Hordwods, lnc. ...-------._.-_-.-,...-(2t3) 753-1521

Wholesole Forest producrs -------------__.-.--..42t3i 593-60t3

TREATED LUMBER_POIES_PI I.INGS_TI ES

Boxler Co., J. H. .-(213) DU 8-9591

Koppers Compony ...-."(2ta) 830-2860

M I t t-woRK_DooRs_Mou t Dt NGS_ BU I I.D NG MATERIATS_PAI NT_HARDWARE_ETC.

Associoled -Molding Co. .-..--.-........--.-..-.(213) RA 3-3221

-Bellwood Co., The --.--.-..--.----.--.-.-..._--.-,(2t3) 629.-g5t I

Hqrbor [umber Compony --.__-_.___..-(ltSl'ylJ 2-9727

tfissins.f.umber Co., ). E. .........__......._...(415i vA 1-9744

Hobbs Woll Iumber Co., Inc..-.--.---.......(4t 5] Ft 6-6000

Ldmon Iumber Co. .--..-----....---_---...-_----.-..(415)' yU 2-1376

Pocific Iumber Co., The..-....-.--....-.-----..-..-(ltSt 77t -17OO

rllmo,co, Inlernotionol -.----.-....-------...__--.(41 5) 776_42OO

Tqrt€r,-Websrer & Johnron, Inc. ._--....--(jl5)'pR 6.AZOO

Union. [-umber Compony -.-......_.-.-----..-.--(415) SU l_6lZO

unired- Srotos ptywood Corp. .---__-.....------lltSi JU 6_5005

Wondlins-Nqthon Co. .-.-.---.....-..----.__-._.(4t51 SU t_5363

SASH-DOORS_Wt NDOWS_MOU t D r NGS

8UI I.DING MATERIATS_PAINT_HARDWARE_ETC.

Colqveros Cemeni Co. ------DO 2-4221

TREATED I.UMBER_POI.ES

Koppers Co., Inc. ..-.--.-_--..-_._.-...-.--..-----_.yUkon 6-2660

Wendling-Nothon Co. --..--..-.--.---...--._-..-.-.--.-SUfier l-5363

sPECtAt SERVTCES

Gilbreoth Chemicol Co. -.--SU l.Z53Z

Redwood Inrpection Seryice ..---_....-.-----...--.---.-EX 2-7gg1

GREATER BAY AREA TUMBER AND I.UMBER PRODUCTS

Alkinson-Siulz Co. -------_-.-.__....----.---,.--.---------.-..-.345-1621

Bellwood Co,, The .-.--..-...--.....---"..-.-.....--....(408) 356-2600

Boldi-Beocom Iumber Co. -_-----.--.-..-.-.-.-.-.(415i 527-3111

Bonnell Iumber Co. ...,-.._..---_..-.--..-,.,..-...(415i 328_177O

Bonnington Lumbqr Co. .-----.--..-.._-----.--.--.-.-------Ot g-Zagl

Col-Pocific Soles Corp. .,-._--.933-0600

Colif. Sugor & Western Pine-----......-...--...--....--Dl 2-lll}

Coostol Wholesole Iumber -.--------...-.-._-..(415) S38-4878

Dont forest Products, Inc. -------,----.---.-__--(flCi SZZ-tgll

Georgio-Pocific Corp...-_.-.--.--.--..-...--.-_.......-.-..-..glp-OSOt

Georsio.Pocific Corp. fSon Jose)--....-.--.....-.----Cy 7-7gOO

Golden Gote Iumber Co..--.-....-..------.......-.----...TH l-/t730

G.iffin Forst Products -..--.---_.-..--..___.-.--_-(415) 912-0895

Higgins lumber Co. (Son Jose)-.-----....-.-----..----CX S-gtZO

Hill Whlse. lunber & Supply Co..----.----_.-.tA 5-lO0O

Cqrlow Co. ....-.._..-...-.(213)'pl. 2-3t36

Beverly ^4onufocturing Co. .-------.--.-_---.-fZtgj 755-g56l

Dett. fnc. -.._-.........-._.-...(213) 775-2329

Gordeno Moulding Inc. -.....-._.-._..----...-.-..(ZtSi szS-ltzs

Johnson Pet-Dor, Inc. .-_.___..__....-_.-..-...._..iZt Si 349_1971

,rlqplo Bros., Inc. ..-....--...---._--...-._-..._...-..(213) OX 8-2536

Moson Supplies, Inc. ...-.-----.-..-..-.---.-.-(2t3) AN 9-0652

N-ordohl Mqnufocf urins Co. -.-------.-..--.----(213) a1g-267 s

Piftsbursh Poinri .-_-.-....---._.--....-.,._...-..-..._(213i 328-8329

Roin J€f Corp. -..-.-.-.....J21i1 919-2251

sro-f-ube, Inc...--_,-..---.....-.._,,__.-..-_.__..--.-..--{2t3i 774-1574

Stroit D-oor & Plywood Corp.-.---....-..---..(2t3) CU 3-8125

Tortcr, Webst6r & Johnson _-----._----......--(2131 AN 9-7231

'Iorfer, Webiter & Johnrn (Speciolty Div.i 4p

Timberlino Forest Produch, Inc..--...-_--.--(213) g60-9872

Woodlond Products Co, -.---.--..---.--......--(Zl,t) yU 6-Z9gt

SPECIAI. SERVICES

Associoled Moldins Co. ..-----.-...--...---.---..(2t3) RA 3-3221

Berkot .lr4fg. Co. .......-......_......----...-..-....._(Zt e) g7 s-iia3

Buifdins Moteriot Deoterr Credii essn. -.-.izt3i gg2_71s1

Coliforniq Lumber Inspection Seryice.--.(2i3) i.tO S-Slgt

Coo.sl Ploning A itt- ......-...-_-_._------....--(213) t A 2-tlgl

rrofg buying s€ryica .-..._..-__-._..--_......(213) 780-1770

,{orheny Renr-A-SkiI ..............-......-.--...._.-(2t3i 381.5254

Mioni-Corey Mfg. Co, .........-.....-...-.....-..i213:) 779_g'li

NolPok C9rp. .-..........(il3)'tU 3.1006

Roin Jef Corp. ............_.tZr3t 919-2r5i

Summsrbell-Speedspocs ---_.---.-_.---__._---(2t 3i 923-Ot',86

Ropco Indurrrier, Inc. __-_-_._-__....-...J2ti) 639-2552

LUl,tBER HANDIING AND SHtPptNG; CARRTERS

Grccnfi.ld & Son, Inc., H.

ARCATA

Arcqlq Redwood Co. --.,..-.---.-....-.-.....----(7071 Ht 3-5031

Cqfifornio Pqcific Soles Corp...--...-........(7071 VA 2-5151

Lumber Co., Fred C...--...-.-....------(707'l 143-lg7g

Fir Sofes .--.-------....----...........(7071 VA 2-2191

Tinber Co, _---.-..-......-.---..--....-:..(7 071 922-0371 Soulh Boy Redwood Co. -..-.-...-.---.-..-----.(213)'Sp 2-5258 focomo Iumber Soles, 1nc,......--.-----..--(7071

Standa,rd, Lumber Com,pan!, Inc.

SUGAR INCENSE PINE CEDAR

P.O. Box 717-1144 Mines Ave. Montebello, Ccrlifornid X)UO (2t3t 685404r

PONDEROSA PINE WHITE FIR

Since l9Ol

P.O. Box 7061 1760 Solono Avenue Berkeley, Colifornio 94717 t4r5t s27-366r

Featuriig Quality Prod.uats From Pickering Lumber Corp. qnd other Reliable Sourcet

SPECIAIIZING in-Dougtos Fir Dimensions, Boords & Sruds

Weslern Hemlock Dimension, Boords & Sluds

White Fir & Redwood Sluds

CARGO_RAII-TRUCK & TRAITER

Pine ond Plywood Redwood Posts & Redwood Speciolties

13625-C Venturo Blvd., Shermcn Ooks, Colif.

Southem Cotifomio Represeniclive.for Donl & Russetl, Inc. 783{,54/. 872-1280

OBITUARIES

HOMER M. ITERR

Homer M. Derr, president for 45 years of J. M. Derr Lumber Co., Elk Grove, Calif., died JuIy 26. He was 69.

Derr had been manager of Derr Lumber Co., founded by his father, J. M. Derr, in 1898, since 1943. He entered the lumber business when he was nine years old. By the time of his retirement last April, he had had a hand in constructing at'leastTSVo of the homes and business buildings in Elk Grove. Derr Lumber Co. is celebrating its 70th anniversary this year.

He worked for the Sacramento Lumber Co. in 1917, then switched to Sterling Lumber Co. in Chico. He worked as manager of Sterling's Los Gatos yard until t921, In L922, he returned to Derr tumber.

A native of Elk Grove, he died in the town of his birth. He was a past president of Sacramento Hoo-Hoo 109, a past director of the Lumber Merchants Assn. of Northern California and a member of the board of directors of Lumber Dealers Materials Co.

He was a member of the International Order of Odd Fellows, Elk Grove Lodge 173, F. & A. M., Scottish Rite, Ben Ali Temple of Shrine, a charter member of the Elk Grove Lions Club. the Elk Grove Volunteer Fire Dept. and Elk Grove Chamber of Commerce.

His widow, Ida, survives him; also a son, Gerald; a sister, Mrs. Jessie Crump and a grandson,

CURI f. SEIZER

Curt F. Setzer, founder of the Setzer Box and Lumber Co,, Sacramento, Calif., died July 30. He was 85.

Mr. Setzer retired to Santa Cruz, Calif., in 1950 after establishing companies in Greenville and Elk Creek, He set up his first box and lumber plant in 1^924 and, founded Setzer Forest Products in 1927, The firm is now run by his two sons. He wrote about his life in the lumber business in a book called, Plane'em Thick, Rip'em Wid.e.

He belonged to the Scottish and York Rite, Ben Ali Temple of Shrine, Elks Lodge, Rotary, Royal Order of Jesters, Sacramento Outing Club, Del Paso Country Club, Sutter Club and was a past president of the National Wooden Box Assn.

He is suryived by his widow, Hazel; two sons, Hardie and Garner; a daughter, Mrs. Yvonne Rolfe; a sister, Mrs. Elizabeth Clyma, and nine grandchildren.

ARIHUR C. FR()EHIE

Arthur C. Froehle, Long Beach, Calif., died August 6 of cancer at Memorial Hospital, Long Beaeh. Ife was 51.

Previous to his death, he was sales manager of Allied Veneer Co., Los Angeles. He was formerly branch manager of Davidson Plywood Co. Mr. Froehle was a native of Cincinnati, Ohio.

He founded and was first president of the East Los Angeles branch of the Optimist Club. Ele served in the South Pacific during WW II and was discharged a rCaptain.

He is survived by his widow, Virginia; mother; brother, Chuck, and two daughters.

TEOIIARD C. EDELTA}III, 'R. Leonard C. Edelmann, Jr., veteran northern California lumberman, died August 7 in Oakland, Calif. He was 66.

A native of San Francisco, .Calif., Mr. Edelmann graduated from the University of California, Berkeley, in 1924. After graduation he worked for Sudden Lumber Co., San Francisco. He was manager for several years of Dolan Lumber Co., Sacramento. He managed Bay City Lumber Co., Oakland, from 1948 until his death.

He was a member of Hoo-Hoo Club ff9, San Francisco, and Fruitvale Lodge No.336, F.&A.M.

Mr. Edelmann is survived by his widow, Marian; two daughters, Mrs. Barbara Voss and Mrs. Marlen Jacobs; a son, Leonard; his mother, Babetta; a brother, Herbert, and sister, Mrs. Eleanor Clancy.

MERVIII R. MEI{TO

Well known East Bay importer, Mervin R. Mento, Fremont, Calif., passed away July 13 after a short illness. He was 62. In 1948, Mr. Mento joined Pacific Ifardwood Sales. He operated Mervin R. Mento Importers for nearly 10 years, specializing in hardwood lumber and plywood.

Merv was a 46 year member of the Pattern Makers Association. He belonged to the Native Sons of the Golden West, served as president of San Leandro Lions Club and was a memhr of the Mosquito Abatemeht District, San Leandro. Ife was an ardent golfer and loved California history.

Mr. Mento is survived by his widow, Adele; one son and two daughters.

BETLWOOD QUALITY SOLID WOOD BLOCK CORE DOOR

The most stable wood block core generally available, suited to all purposes where heavy duty usage and durability are required.

CORE CONSTRUCTION-N.W.M.A. Quality Certified. Meets CS 1'7't'-58. Wood blocks, wood strips or combinations of wood blocks and strips manufactured from kiln-dried, low density soft r.t'ood. Blocks shall be of smooth and uniform thickness laid up with grain running vertically and parallel. Blocks to be edge glued.

STILE & RAIL-Edges of door finished with soft wood edge strips over 2" wide before trimming. Hardwood edge-banding to match face veneers will be supplied when specified. Top and bottoms treated for moisture resistance.

FACES-Core shall be faced with 3 ply plywood panels, %" thick before sanding. Both faces smoothly sanded before leaving factory. Choice of unfinished or prefinished doors.

ADHESIVES-TYPE II. Water-resistant bond or TYPE I, waterproof bond, conforming to Commercial Standard CS 35-61 as specified.

BELLWOOD QUATITY SOLID PARTICLEBOARD CORE DOOR

The same high quality & serving the same purposes as our SolidWood Block Core.

CORE CONSTRUCTION-Finishes exceptionally well where high gloss surfaces are desired. N.W.M.A. Quality Certified. Meets CS 171-58. One piece core of high density particleboard which exceeds commercial standards and standards of N.P.B.A.

STILE & RAIL-Edges of door finished with soft wood edge strips over 2" wide before trimming. Hardwood edge-banding to match face veneers will be supplied when specified. Top and bottoms treated for moisture resistance.

ADHESIVES-TYPE IL-Water-resistant bond or TYPE I waterproof bond, conforming to Commercial Standard CS 35-61, as specified.

BELLWOOD QUALITY HOLLOW CORE DOORS An exceptionally high quality door suitable for installation wherever Hollow Core doors are required. N.W.M.A. Quality Certified. Meets CS L71-58.

CORE CONSTRUCTION-Frame, stiles, rails and lock blocks precision manufactured from choice, kiln-dried, high altitude fir or equal specie. Core of wood derivative insulation board, or other material at manufacturer's option.

STILES-Over 2" before trimming.

RAILS-Normally 41/e" TOP AND BOTTOM.2lz" GUARANTEED. Treated for moisture resistance.

LOCK BLOCKS-Both sides of door-20" long centered midway of door. 4" minimum depth from outside edge of stile.

ADHESIVES-Doors pressed under high pressure with water resistant glue which conforms to Commercial Standards CS 35-61, TYPE II, unless otherwise specified. TYPE I doors available in birch and lauan.

FACES-Composed of 3 ply plywood, %" thick before sanding. Choice of unfinished or prefinished doors.

Solid Core Wood Block

Solid Core Wood Elock with Hardwood Stiles

Solid Core Solid Core Particle Particre Board

Hollow Core Hollow Core Combination. Also Available with open cut-outs.

Core Particle Board

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