Merchant Magazine - April 1978

g the lumber, building materials and home improvement markets in 13 Western Sfafes-Since 1922

How come one of the last of the Nlohicoins is cqlled by a Seneca Indiqn name?

KINZUA

. . .our corporate name is o Seneca Indian word meaning "manyfishes." And Kinzua, Oregon happens to be the site ol our original lumber mill. At this Central Oregon location u)e't)e been producing quality guaranteed Ponderosa pine lumber productsfor ouer half a century. We also haue a modern plywood sheathing operation plus a pine mill and stud miII at Heppner, Oregon.

Sometimes we feel like the last of the Mohicans in this industry where independents are becoming a uanishing breed. But we cherish our independence.It allows us to respond quickly to our customer's special needs. And that's our Indian sign ouer other producers.

To serue our customers better we haue o ssles office in Lake Oswego, Oregon. One call to Ray Kelson, Jan Grady, Leslie Brittain or Kent Goodyear, (503) 635-4406, gets you fast actionfrom ourfour mills on your lumber, stud and plywood sheathing r e quir em ents.

HOME CENTER IS TAILORED TO ITS MARKET

Publigher Emeritus A. D. Bell, Jr.

Editor-Publisher David Cutler

Associate Efitor Fran Hatch

Contributing Editor Dwight Curran

Contributing Editor Gage McKinney googi[s1ing Editor Al Kerper

Art Director Martha Emery

Staff Artist Terry Wilson

Circulation Mary Cannella

The Merchant Magazine is published monthly at r15lX) Campue Dr., suite 476, Newport Beach, Ca. 926610, Phone (714) 549-81193 or (714) 549-8394 by The Merchant Magazine, Inc. Second-class postage rates paid at Newpon Beach, Ca.. and additional offices, Advertising rates upon request.

ADVENTISINGOFflCES

NORTIIERN CAUFONNIA & PACIFIC NORTHWEST 4500 Campus Dr., suite 4?6, Newpon Beach, Ca.92660. Phone (714) 549-8393.

Y)UTHERN CATIFONNIA Carl Vatrn, 205 Oceano Dr., Los Angeles, Ca. 90049. Phone (2I3) 472-3rr3 or (714) 549-8393.

SUBSCRIPTIONS

Chanee of AddressSend subscriPtion -orders and address changes to Circulation Derrt.. The Merchant Macazine. 4500'Camrlus Dr.. suite 4761 Newnort Beach, Ca.92660. lnclude address label from recent issue if possible, plus new address and zip code.

Subscription RetesU.S., Canada. Mexico and Latin America: $5-one yearl S8-two years: $l l-three years. Overseas: $7-ohe year; $l l-two years. Single copje; ,$ I .00. Back copies $ I .50 wnen avallaDle.

The Merchant Magazine serves the members of the: Aiizona Lumber & Builders Supply Assn., Phoenix; Lumber Merch'aht3 Assn. of Northern California. Los Altos: Montana Building Material Dealers Assn., Helena; Mo]rntain States Lumber Dealers Assn.. Salt Lake Citv and Denver; Lumber Assn. of Siruthern California. Los Angeles: Western Building Material Assn.. Olympia. Wa.

THE MERCHANT MAGAZINE i.r an independent nmga:ine lor the retail, vholesale and di.strihution lerel.s of the lunrher and huildins nnterial.s and honte inlrrovenrcnt indu.str.r' in the l3 Welern starcS, concentrating on nterchandising, nnna?enrcnl ond accurate, faclual news reporl ing ond inlerplelalion.

Tuesday's Panic

EDECENT INCREASES in wood product

Fl prices have been a signal for producers of competitive materials to mount a new attempt to move into traditional wood markets, something they periodically attempt when wood's normal price advantages fade.

These occasional challenges are generally taken quite casually by the wood industry, which, apparently, figures that as in the past they will not last long. We think this is a mistake. Too much has been lost over the years because of just such an attitude. The industry should fight tenaciously against any effort, from whatever direction, to gain a toehold in its markets. It should meet the competition on the figurative beaches and drive them into the sea.

The Zinc Institute has a new campaign to sell builders on the advantages of zinc coated studs, joists, trusses, fasteners, siding and doors, all made of steel. The gloves are off, they're not fooling around. To quote their promotional material: "building materials of strength, durability, adapt- ability and integrity t-ar superior to wood. Building components that shorten construction

time, reduce cost, and lengthen the profit margin of one-and-two family homes, cluster housing, apartments, condominiums and light industrial construction."

The zinc promotion adds: "Once you've worked with steel you won't want to go back to other materials. Steel has a higher strength to weight ratio. Steel joists are easier to handle yet provide more span, bridging remarkable distances without wasteful and costly overlapping." They go on, "Builders report that installation time for steel studs is cost-competitive with wood. And, no rotting or nail popping. No costly buyer callbacks."

With that kind of bare-knuckles competition, we hope the wood products industry, at all levels, realizes that those comfortable, taken-for-granted markets can vanish quickly. Regaining them is tough at best and often impossible.

This industry must realize that nothing is static in today's world. The complacency of Monday can turn into Tuesday's panic as businessas-usual is blitzkrieged by aggressive marketers of competing systems and materials.

Serving the lumber, building materials and home improvement markets in 13 Western Sfafes - Since 1922

"D|YERS TF tCAtrON ond rilACf irATrON"

Ct0CK DISPLAY counter (top left) is near check out stati0ns, grocery style carts. Housewares department is along back wall, next to hardware dept. Lush look (top right) characterizes house plant area. Birdbaths, pots and related mer-

chandise create tie-in sales. Attractive wooden roof above the display sets off its perimeter, adds "nunery feeling." shingled wall (lower left) backdrops varied merchandise: clocks, shelves, plant stands, track lighting brightens area. Carpet is used

in this area. Overall view (lower righ0 looking towards front door, shows open feeling, medium height gondolas, uncluttered, open look. Note roofing display in foreground sinks and vanities.

Home center is tailored to its market

T HE HANDSOME new Home Building Center you see

I here is owned by Home Lumber Corp., which decided that it would try out the home center concept at its Hemet, Ca., location before changing their stores in Perris and San Bernardino to that method of operation. (For an earlier story during construction, see The Merchant,Oct. p.22).

The pole building, done by San Antonio Rigid Pole Construction Co., has 314 of an acre parking adjacent and consists of approximately 15,000 sq. ft. for showroom,

EASY-TO-FIND entry, landscaping and partially shingled front go into making first class appearance for new home center.

8,000 sq. ft. for garden and tools, with 3,000 sq. ft. for offices and storage. The lot is 3% acres. It is a new site, as the previous location was deemed inadequate for a home center.

Ellis Johnson, along with his sons, Dennis and Milt, felt the need to convert their stores to a more contemporary style of operation to take full advantage of the growth that is developing in their general area East of Los Angeles. Hemet, for example, is about 60 miles East of LA.

The store design reflects an input from the Johnson family, store manager Don Watson and outside consultants. Its layout and thinking reflect an effort to tailor the facility to a particular market, ratier than slavishly following general concepts that do not meet the special needs of their customers.

Story at a Glance

New home center is a test for firm's other two . . design includes effort to tailor facility to their special market needs housewares get emphasis.

$\

lr[ruhm forest products group

ROUND PRAIRIE OPERATION \

Dillard, Or.

Eugene Krewson -

Sales Mgr. (503) 679-5611

Betty Rudd

Studs - Douglas Fir

White Fir

DOUGLAS OPERATIONS

Truckee, Ca. Dick Kitchen -

Sales Mgr. (916) 587-3000

Ponderosa PlneWhlte Flr

Whlte Fir Mouldlngs

LORENZ OPERATIONS

Burney, Ca.

Ron DeWitt -

Sales Mgr. (916) 335-2902

Jim Berwick -

Sales Mgr. (Plywood) (916) 335-2794

Sugar PinePonderosa Pine

Douglas FirWhite Fir

Incense CedarHadwood Plywood

FIBREPINE DIVISION

Rocklin, Ca. Lloyd Bailey -

Sales Mgr. (916) 624-2473

Medlum denslty llbreboard panels cut lo slze

PICKERING OPERATIONS

Standard, Ca.

Jim Murray - Sales Mgr. (209) 532-2895

Jim Gostello - Ass't. Sales Mgr. (Plywood) (209) 532-8322

Sugar PlnePonderosa PineWhlte Fir

Incense CedarWhlte Fir Plywood

WWPA stages a biggie

A necOnO registration of nearly tal100 attested to the confidence felt by members as they gathered in San Francisco for that industry ritual, the spring meeting of the Western Wood Products Association.

Several hundred additional, unregistered conventioneers added to the considerable jam in the lobby of the St. Francis Hotel that always marks the event. One expensively dressed San Francisco dowager was overheard re-

R0ttS R0YCE door is being opened in (1) by Don Crane, who hired the big black limo as a surprise taxi to take his PSF, Inc. and Feather River Moulding Co. troops out to dinner. Now that's fint class! (2) Front Row: Ted Heweitt, Roger Baer, Nancy Johnson, Mike Singleton. Back Row: Rose' mary and John Wetsel. (3) Tenas DeJong, Pat Patrick, Vic Czarnowsky, Scott Cardwell. (4) Bill Hendricks, Ernie Stovall, Ed-

win G. Lammei(5! Joseph H. Habgood, Don Shum. (61 Buss Fredsall, Walt Black, E. M. Stoddard. Ralph Summy. (71 Bill Nathews, Paul Smith. (8) Gordon King, D. R. Petenon, G. E. Franklin, E. C. Muller. (9) Pete Kepon,William Hill,Stanley Hulettt. (10) Maureen Hill, Bob Shannon, Bill Carter. (11) Paul Ward,0ddie Dalen, Bill Niesen, Steve Morgan. (12) Bill Kirktland, Greg Franklin, Pat Byan.

marking to a friend, "What are all these people doing in here?" as she slowly made her way through thickets of conversing lumbermen.

Good tidings were presented by George A. Christie, considered by many to be the "dean" of housing forecasters, as he put forth his view that basic demand for housing for the next five years should run at 1.91.95 million starts annually, supported in great measure by demographics: a large number of people at the house buying age.

Like others, he sees a second half decline, to a final housing rate of approximately 1.850 million starts this year. He sees the market coming back from that "plateau" and moving up to a good 1980.

In a Q&A session, Dr. Christie said he sees "no general scarcity of capital

developing over the next five years;" less violent housing cycles;and federal sewage and water programs freeing up new land for housing development.

Econonrist and former price controls adminstrator C. Jackson Gravson. speaking on productivity, opened his talk by noting that price controls "never did and never would work." With inflation "embedded" in our economy at 6Vo - 6/z% now, moving perhaps to 7% this year and 8% in 1979, Grayson feels productivity is the best way to counter inflation's effects.

WWPA demonstrated new lumber testing apparatus (see photos) that is part of the National Lumber Testing Program, the most far reaching such program ever attempted.

A cooperative industry undertaking, it is being backed and operated by various associations, the Forest Products Lab of Madison, Wi., and several universities. Its objective is to better understand lumber's strengths and weaknesses so that its engineering capabilities can be better appreciated.

It will be remembered that last year some adjustments in the tension values of lumber had to be made as it was found that certain lumber was not as strong as originally believed. This was confined to lumber's uses in truss manufacturing, and then only in the wider widths and lower srades.

Story at a Glance

Optimisim and a record registration at WWPA semi-annual meeting new lumber testing program unveiled .. . RR car shortage problem hit . . A.M. Whiting re-elected president.

The present program is envisioned to last up to four years.

In a major address, A. M. "Mickey" Whiting, WWPA president, bluntly warned that "new houses in America may be a thing of the past" if the current Forest Service studies of roadless areas for wilderness review (RARE II) are not brought to a fair and prompt conclusion. The resulting artificial timber shortage could go on indefinitely, he said.

Whiting said the RARE II-based shortages will develop in everything from new homes to recteation areas for the majority of the public.

The study commenced last year in a Forest Service effort to meet environ-

mentalist obiections to an even earlier review, (RARFI'I). The earlier study a.lso had been forced by environmentalist action even though the present National Wilderness Preservation System is greater in area today than was intended when the Wilderness Act was passed in 1964.

RARE II has placed more than 66 million acres "in suspense" in the U.S. as far as further development goes. Most of those acres lie in the West, and many of the lumbermen attending the WWPA meeting are directly affected.

"In the end," Whiting said, "RARE (Please turn to page 26)

HUGE TUBN0UT included (1) Sterling Wolfe, Roger Burch, Mike Roach. (2) Rick Rosa, Bob Riggs, Dave Snodgrass, Al Caldwell (3) Betty Foster, Bill Bright, Jack Powell. (4) Ron Lewman. Jim Frodsham. (5) John Gaskin, Mike Parli, Mark Lofland. (6) Pete and Susan Parrella, "Mac" Mclnelly. (7) Rosie Gilbert, Jerry Floth, Ted Gilbert. (8) Johnny Cummins, Wayne Murphy, Bob Golding. (9) Pete Middlekauff, Roy Gilmore, Mike Edgar. (10) Paul Herrfeldt, Cliff Smoot, Joe Bowman. (11) Tom Lannin, Jim Rossman, Bill Bonnell. (12) Carol Rourke, Jim Fraser.

Frontier Arizona firm opens another new unit

PABBITT BROS. Trading Co. lJrecenfly opened its newest home center operation in Flagstaff, Az. Ralph Bilby, president of the company, reports this is the fourth new facility. Other recently constructed operations are in Cottonwood, Sedona and Holbrook, with a new operation planned for Winslow before the end of this year.

Encompassing about five fenced acres, the new location has 12,000 sq. ft. of retail, serve-yourself sales area with well-trained counter salesmen available to assist customer selection, mix paint or provide advice.

The company offers complete lines of building materials to both the home owner and the contractor with front check-out cashier stands, complete credit facilities available, including revolving charge accounts, and six day a week opening.

Rich Bilby, the home center manager, has worked his way up from yard-man, and has extensive experience with other firms in lumber and plywood wholesale operations. His planning and staffing of the new store were invaluable in allowing a smooth transition during construction periods, plus planning display and material locations.

ing posts on the Hopi 4nd Navajo Indian reservations.

The new governor of Arizona, Bruce Babbitt, 39, who succeeded to the office last month following the sudden death of Gov. Wesley Bolin, is a member of the pioneer Arizona familv.

Story at a Glance

Large Northern Arizona merchantile and ranching firm opens a new home center in Flagstaff . . . five acres, with 12,000 sq. ft. showroom, serves both consumer and contractor customers.

Branch operations are in Cottonwood, Sedona, Holbrook, Winslow, Williams, Grand Canyon and Page with headquarters in Flagstaff. A new department store opened in Kingman, April 1, re-establishing business in that community where a previous store bumed in 1947.

Babbitt Bros.

Babbitt Bros. Trading Co. operates as a general mercantile firm. It was originated in 1889 by the five Babbitt brothers, who started ranching in Flagstaff in 1886. Whjle continuing their ranching operations on an expanded level today, the mercantile company has grown to include lumber and building material centers, supermarkets, department stores, a wholesale division operation and trad-

Babbitt Brothers continues operations, growth and business today under family ownership lead by the third family generation, but has become large enough for non-family members to achieve a career. The company is extremely proud of the many benefits offered their employees, and continues to modemize and expand in the Northem Aizona arca.

MAIiIAGER of new Babbitt Bros. home center in Flagstaff, Az., is Rich Bilby (top left) seen discusing lumber with a customer from one of the local lndian tribes. ln lower photo, inspecting new showroom are (l-r) Frank Davis, exec. v.p. of the Arizona Lumber and Builden Supply Assn; Ralph Bilby, pres. of Babbitt Bros; Rich Bilby; and Ray Lopp, v.p.,

Regional Consuming Areas

West

536,900 Housing starts (up 34.4 percent)

North Central

465,600 Housing starts (up 16.4 percentl

201,100 Housing starts (up 18.9 percent)

South

782,8OO Housing starts (up 37.7 percentl

Boundaries: Bureau of Census, U. S. Department of Commerce

Copyright o 1978 by Western Wood Products Association

1977 figures are subiect to revision. They are compared with final 1976 figures

Major Softwood Lumber Producing Regions

Coast Region

Production up 1.4 Percent 8,437,000,000 board tuet

Shipments up 2 percent 8,459,000,000 board feet

Redwood Region

Production down 2.3 2,453,000,000 board feet \

Shipments down .7 Percent i 2,406,000,000 board feet

1977 figures aro subioct to revision. Thoy aro comPared with final 1976 figuros.

Inland Region

Production up 2.6 percant 10,042,0@,000 board feet

Shipments up 2.9 percent 10,023,000,000 board feet

Other Regions

Production up 3.4 percent 1,894,000,000 board feet

Shipments up 4.4 percent 1,906,@0.000 board feet

Southern Pine Region

Produstion up 8.6 Percont 8,224,000.000 board feet

Shapments up 10.9 percont

Boundaries: Bureau of Census, U. S. Departm€nt of Commeroe

Copyright o 1978 by Wctern Wood Products Association

Lumber distribution patterns changing

Lumber production in the l2 contiguous western states totaled 18,479,000,000 board feet in 1977, an increase of 2% over the previous year, according to year-end statistics announced by the Western Wood Products Association.

The Western output figures, which do not include redwood, comprised more than half of the nation's 1977 total production of 3l billion board feet, up 3.4% from 1976.

"lt's a direct result of the housing boom and overall demand for the renewable resource of America's forests," reported A. M. Whiting, WWPA's president. Besides heading the largest of all lumber producers' trade groups, Whiting is chairman of the board and president of Kaibab Industries, Phoenix, Arizona.

Production in the Inland western wood producing region was up 2.6% over 1916 to 10,042,000,000 board feet. The Coastal producing region of the Pacific Northwest, lying West of the Cascade Range, increased production 1.4% to 8,437,000,000 board feet,

In the Redwood Region, production dropped 2.3% Io 2,453,000,000 b.f. "This can be attributed to the federal set-asides," Whiting said.

The Southern Pine region, in one of the strongest regional markets in the U.S., experienced an 8.67o rise in production to 8,224,000,000 b.f.

A "significant reason" for higher softwood production was the increase in private housing starts; up 29.2% to 1,986,400 starts. The leading geo-

graphic region for housing starts was the South with 782,800 starts, up 37.7%. Starts advanced 34.4Vo in the West to total 536,900. The North Central United States experienced a rise of 16.4% to 465,600 starts and the Northeast followed the trend increasing 189% over 19'16 to 201,100 housing starts.

Douglas Fir accounted for most of the production in the Coast Region, over 5,521,000,000 b.f. cut. Hemlock production was 2,026,000,000 b.f., and white fir and other species accounted for just under 900,000,000 b.f.

In the Inland Region, Ponderosa pine advanced 2.6% over 1976 to 3,854,000,000 b.f. The combined production of Douglas fir and larch was up to 2,383,000,000 bf., withwhite fir and other species accounting for 3,805,000,000 b.f.

Most of the lumber shipped from the Inland Region by rail or truck went to Western states. Overall, shipments to the West increased 16.6% to 5,428,000 b.f. over the previous year. Shipments to the North Central states totaled 2,447,000,000 b.f ., down 12.6% ftom 1976. Whiting attributed this to rising shipping costs and stiff competition from Canadian producers.

Shipments into the South from the Inland Region, with more favorable shipping costs, increased 3.2% to 1,406,000,000 b.f. However, shipments to the faraway Northeastern states accounted for only 593,000,000 b.f., a drop of 20.3%ftom 1976.'"that is a sign of a continuing trend in lum-

ber shipping destination patterns," Whiting noted.

Story at a Glance

The West produced more than half the U.S. total lumber production in '77, up 3.4% at 31 billion board feet every region in the West was up except redwood, which declined due to federal set-asides more lumber produced in the West is being sold in the West.

Shipments to the West from the Coast Region advanced 18.4% over 1976 to 5,107,000,000 b.f. Although shipments to the North Central states totaled 1,003,000,000 b.f., this was down 25.5% from 1976. Coastal lumber shipped East was 216,000,000 b.f., down 22.Wo. Shipments to the South remained almost the same as last year at 966,000,000 b.f.

Total cargo shipments of lumber from the Coast Region decreased 15.6% to 809,000,000 b.f. Export markets contributed to the overall decline, dropping 35.1% to 263,000,000 b.f. Cargo shipments to the West Coast were up 5.1% to 476,000,000 b.f. Shipments to the East Coast dropped 53.7% to 25,000,000 b.f. and shipments offshore remained relatively stable at 45,000,000 b.f.

Progre$s Report 1

We've broken ground FOR PfrODUCTS

0PEN H0USE for new Carroll Moulding facility, Huntington Beach, Ca., was a no-selling, customer thank you, held for two successive nights recently. The new 22,000 sq. ft., tilt-up bldg. was built to Carrolls's specs. (1) Bill Horn, v.p., Roy Carroll, pres., and Dave Paulin, and Clay Ball. (2) Willie Garcia, Fred Fouts, Melody Taylor, Bob Wall. (3) Dennis Solomon, "Dustv" Graham, Don Watson. (4) Jim Lane, Jim and Debbie Carroll, Bill and Dee Coleman, Rick Jones, Dave Heffel,

John Carroll, Manuel Padilla. (5) Clint Walker, Norm 0lson. (6) Cotton Manning, Dave Heffel, Charles Young. (7) RoY Thomas, Gene Parker. (8) Lena and Jack Garr. (9) Bill and Dee Coleman, Joe Schwallie, Jerry Johnson. (10) Bob Davis, Ed Stoner. Red Betts (11) Rick Jones, Jim Carroll. (12) Chuck Nelson. Waldo Tinsley. (13) Ed Correll, Steve Martinez, Ron Martinez. Pat Richmond, Rigo Retamoza, Albert 0rtiz. (14) Pal Powers, Bob Betts,

Manley Ranin, Red Betts. (15) Dennis Johnson, DennY Solomon, Don Watson, Pat Fazio. (16) Jim Arnold and his wife and Ray Elkins. (17) Pat Cotter, Chuck Caole. (18) Mike Mauk, Ray Elkins, Raul Tallabas, Larry Pisoni, Mike Shapiro. (19) Paul Murphy, Roy Carroll, John Taylor, Mort Traeger. The firm employes more than 20 persons and specializes in mouldings and related products. A fall selling show is olanned.

NEWS tsRIEFS

President Jimmy Carter has signed into law a bill nearly tripling the size of Redwood National Park, whtle expressing reservations about the $40 million job protection feature for loggers permanently unemploy- ed...

Basic cost of land acquisition is $359 million; the job package plus restoration bring the total to at least $432 million expansion opponent Rep. Don Clausen (R-Calif.) estimates final overall cost, including original purchases in '68, will be close to $lbillion...

A minimum of $230 million is expected to be received from the U.S. gov. by Louisiana-Pacific for its 27,000 acres lost to the park: L-P feels this is low and plans to "vigorously pursue" a higher cash settlement . Arcata National, promised $80 million for its I 1,000 acres, also plans to sue the feds

Louisiana-Pacific plans to buy Fibreboard Corp. for $56 million, pending ok from both boards of directors and Fibreboards' lenders and shareholders;move could put L-P into the paper business for the I st time since it was spun out of G-P 5 years ago

Housing starts in Feb. (latest fig*.) rose 2.1% after the record drop in Jan.; with single family homes representing about 2l3rds of the move, Feb. starts were 1,582,000 . blde. permits for future construction rose from I ,496,000 last mo. to 1 ,622,0OO. .,

North Sierra Forest Products' Steve Morgan bought out partner Bob Prouty to become sole owner of the Sacramento, Ca., firm Palmer G. Lewis Co. is expanding its distribution facilities at Auburn, Wa., Hq., and purchased

additional property for their Pacific Yard Service subsidiary for a future Tigard, Or., distribution center and has acquired 2.8 acres in Redding, Ca., for expansion of their new Lumber Dealers Material Co. subsidiary

Philips Lumbdr Sales, Thousand Oaks, Ca., has purchased 2 acres in Redding, Ca., for a future branch office site . Parr Lumber, Orange, Ca., is developing 5 of its l0 acres at Chino, Ca., into a distribution yard with milling facilities; the $ I million project is slated for a Sept. opening .

Inland Lumber Co.. Colton. Ca., has opened a branch office in Cloverdale, Ca., headed by Dave Damon . 76 year-old Tyre Brothers Glass Co., Los Angeles, has been sold to Seymour Jacoby, a wealthy hotel and restaurant owner, and Jerry Bernstein and Herman Kellman; Jacoby is the new pres . .

H&M llholesale Lumber has added a new switch to their 4car RR spur at Rancho Cucamonga, Ca., l|estmark and Assoc., Newport Beach, Ca., has celebrated its 7th anniversary in business . The Grupe-Passadore Lumber Co., Stockton, Ca., is a new partnership for Fritz Grupe and Frank Passadore . .

Hughes Lumber, Glendale, Ca., has been purchased by lUestern International, Portland and is now Western International California: Tom Hughes and Fred Warren handle sales .Kaiser Cement & Gypsum has sold virtually all its active gypsum business to Domtar Inc. of Montreal, Canada for S34.5 million.

G-P has opened a new bldg. mtls. distribution center in Pas-

co, Wa.,

84 Lumber Co. has opened a new store in San Leandro, Ca., Gene's Building Materials has opened its new facility in Midvale, Ut., '. Burton lilalker Lumber Co., agden, Ut., has bought Ketchum's Builders Supply for an undisclosed amount...

Gold Rey Forest Products, Beaverton, Or., is being liquidated by parent company Canadian Hydrocarbons, Ltd., Winnepeg, which is making a permanent departure from the forest products business .

Boise Cascade plans to buy Independent Lumber Co. (corp. hq.: Denver, operations: Grand Junction) for an unrevealed amount . . . R. K. Moulding Co. is a new Bend. Or..lineal moulding plant . . .Uresco Construction Materials is a new Seattle wholesaler, Chas. Moore is headman llickes is taking 4 floors at the 25-story U.S. National Bank Bldg., San Diego, as its new Hq.;it will be renamed WickesCenter...

Olympic Stain has moved its corp. Hq. to Bellevue, Wa., . .PortlandWillamette's 185,000 sq. ft. expansion is due for completion in July; PW is a fireplace equipment mfgr. Certainteed is bldg. a multi-million dollar insulation plant in Chowchilla, Ca. Trend All Wood Products' mill, Blue Lake, Ca., has permanently closed

Particleboard, according to Business lleek is now selling at 7l% of the price of a similarsize plywood panel, at the mill, a yeat ago the ratio of the cost of a piece of plywood was 32% - . a court injunction order has been put on FnHA to prevent the feds from implementing their new rural thermal performance standards.

Snider Lumber Products, Turlock, Ca., is in court over a GSA ruling that it says could cost them a timber contract and $300,000 in penalties for not having women employed as unskilled laborers.

Set Your Sights gn UALITY

GALTN DAR

APRIL

Hoo-Hoo-Ette Club #1 - lpr. 10, meeting, Raffles Restaurant, Downey, Ca.

Forest Products Research Society - Apr. 12 - 13, meeting, Thunderbird Motor Inn, Kelso, Wa'

Orange County Hoo'Hoo Club - Apr. 13, concat, Grand Hotel, Anaheim, Ca.

Woodwoi'k Instituie of California - Apr. 13-15' 27th annual convention, Marriott Santa Barbara Biltmore, Santa Barbara, Ca.

Thalheim Exposition Management Corp. - A-pr. 16-19, housewarei & variety merchandise show, Convention Center, Los Angeles.

Los Angeles Hoo-Hoo Club - Apr. 20, meeting & speaker, Saddleback Inn, Norwalk, Ca.

Pitchy Selects - Apr. 21, golf tournament, Cameron Park, Countrv Club. Cameron Park, Ca.

Dubs Ltd. - Apr. 21 , golf tournament, Contra Costa Countrv Club. Pleasant Hills, Ca.

Northwesd Hardwood Assn. - Apr. 27-29, spring membership meeting, Port Ludlow, Wa.

MAY

Oakland Hoo-Hoo & Dubs Ltd. - May 5, Reveille and golf tournament, Castlewood Country Club, Pleasanton, Ca'

Inland Empire Hoo'Hoo Club - May 5--! 25th annual ladies weekend, Erawan Garden Hotel, Indian Wells, Ca.

Lumber Merchants Association - May 7-9, annual convention. Sahara Tahoe Hotel, Lake Tahoe, Nv.

Montana Building Material Dealers Assn. - May ll13' 42nd annual convention. West Yellowstone, Mt.

Orange County Hoo-Hoo Club - May 12, Ladies night, olace to be announced.

Naiional Particleboard Assn. - May l5-16, meeting, Quail Lodge, Carmel, Ca.

Los Angeles Hoo-Hoo Club - May 18, meeting,California Country Club, Whittier, Ca.

Arizona Lumber & Builders Supply Assn. - May 18-20, 57th annual convention. Tucson.

Pitchy Selects - May 19, golf tournament, Graeagel Country C1ub, Graeagel, Ca.

North American Wholesale Lumber Assn. - May 2l - 25, Canyon Hotel & Golf Resort, Palm Spri-ngs, Ca.

Nationil Assn. Of Home Builders - May 22 - 23, semilar, Red Lion Hotel, SPokane, Wa.

National Assn. of Home Builders - May 25 - 26, seminar, Salt Lake City, Ut.

Not just plywood

tlmbers too

You know you can get the plywood you want at Crown Plywood. But did you know that we also carry complete inventories on rolled roofing, redwood and cedarfencing, Doug Fir timbers, pine commons, redwood bender and lath, and plywood sidings?

You can get it all with one call from Crown Plywood. The lumber you need, ond the service you expect.

So give us a call at 714-530-39^ l.

To our L.A. area customers, you asked for it, you got it213-598-9675

Crown Plywood

7705 Garden Grove Blvd. Garden Grove,CA.92641

Arizona's May convention

A strong program featuring nationally recognized industry leaders features the annual convention of the Arizona Lumber and Builders Supply Association. It will be held at the Double Tree Inn, Tucson, Az.,May l8-2O.

John Walker, executive v.p. of Lowe's Companies, one of the largest retail lumber and building materials chains in the U.S.. will be the lead off speaker. A dynamic Southern, with a gift of gab, Walker has years' of retailing experience and is expected to challenge his audience to increase the profitability and effectiveness of their businesses.

Story at a Glance

"How a Dealer Can Cope With Changing Times" is the theme of the 57th annual convention of the Arizona Lumber & Builders Supply Assn., May 18-20, Doubletree Inn, Tucson.

"Carter's RARE II Bird" is the topic of the second speaker, Bill Hagenstein, exec. v.p. of the Industrial Forestry Association.

Troy Bussey, a sales motivator who works to involve his audience in his presentations, will present a talk on "Rx for Sales and Profits." He is from Washington State and has worked with a number of lumber and building materials organizations across the United States.

A panel discussion on "How the Dealer Can Cope With Changing Times," the convention theme, completes the business portion of the progrilm on Friday, May 19. Moderating the panel is The Merchant Magazine's editor publisher David Cutler. Panelists include William Adams, general sales mgr., residential ceiling systems div., Armstrong Cork, Lancaster, Pa.; Tom Wood, president of Wood Bros. Lumber Co., Tucson; the third panelist is expected to be Emest Becker, Sr., president of the National Association of Home Builders.

Representative Eldon Rudd of Arizona, a local Congressman, will speak Saturday a.m., May 20, on legislation concerning the industry. He will be followed on the program by a panel discussion on "How Dealers Can Be Effective With Their State and Federal Legislators." Frank Davis, exec. v.p., Arizona Lumber and Builders Supply Assn., will moderate, with panelists Joe Hobson, staff v.p., National Lumber and Building Material Dealers Assn.,; Ed Wren, v.p., public affairs, Southwest Forest Industries, Phoenix; and Jim Young, asst. to the president, Kaibab Industries, Phoenix.

A comprehensive fun side of the convention program includes the annual golf tournament, Thursday, May 18, at Randolph Park. Tee-off time is 9 a.m. That evening there is a Western cookout, with entertainment, at Westward Look, above the City of Tucson. Friday evening's dinner headliner will be Dr. Harry Olson, Jr., one of America's top after dinner speakers.

The Annual Banquet, Saturday evening, will honor outgoing president Jim Barlow for the fine job he has performed during his year as president.

COMPLETE TUMBER YARD PLANNERS & BUITDERS Concept . Planning . Engineering . Building

A Single Point Responsibility for Turn-Key Projects is now a Reality

Before the new Plan-&-Build concept offered by Treated Pole Builde!s, Inc., expansion-minded lumber companies had to involve key personnel in such non-operational matters as tocation of suitable building sites and selection of an architectural-and-engineering firm reasonably familiar with a lumber company's unique requirements. These requiiements, and others you may not even be aware of, such as new zoning restrictions, environmental regulations and fire protection, are readily solved daily by Treated Pole Builders. We made it our business to know in order to serve you effectively and efficiently.

Treated Pole Builders, Inc., stands ready to assist you in locating a proper building site, preliminary designs, and realistic estimates of site development costs and building costs. We are a complete architectural, engineering and construction company with in-house capabilities to take you from vacant lot through design and building permits and on to turn-key and move in.

Our Plan{.Build concept is tailor-made for lumber companies. Let our capabilities and long history of accomplishments work to your benefit in solving your particular problems.

We design a building tor every need.

Reviewing another successfully completed job are Lee Durham (left), owner and founder of Treated Pole Builders, Inc. and Ken Nall, chief engineer. They are standing in the newly completed office of Mr. Robert Caylord, president of Fir & Pine Lumber Co., Santa Fe Springs, Ca., for whom we have just done a

turn-kev iob. Fir & Pine Lumber Company's new 5 acre distribution vard has a work-flow efficiency so advanced as to make all other systems virtually obsolete. We at Treated Pole Builders, Inc. are justly proud of producing this highly advanced facilitv.

Ndm#ffiwtrdr''''ifiil;4i-

By CHUCK LINK executive director

FlnOoUCf liability,has turned into l- a circus of adventures. Removal of the traditional defenses and granting the most imaginative claims has caused the insurance industry and the industries they serve to be completely stymied.

Most liability suits are settled out of court, but about 42% of all product liability payments have gone to attorneys under the heading of "cost of defense." It appears that industry is so frightened of liability claims they will settle immediately and this only encourages wilder claims and more suits.

Some manufacturers are including "Hold Harmless" agreements in their printed confirmation of orders. The distributors and wholesalers in some cases are doing the same which means that merchandise shipped to you may have a "Hold Harmless Agreement" in the written. confirmation.

In addition, the agreement may stipulate that the customer will pay the legal defense expenses in connection with any product liability case.

This is a bad agreement for the retailer to sign. In the first case, if a product actually fails or through normal use causes injury, why should the retailer be the one holding all the responsibility?

Certa'inly lthe courts would not honor a "Hold Harmless" agreement signed by one of your customers in a legal action. We suggest that you review any written confirmation of purchase to determine if such agreements are included and if they are, you should determine from legal counsel whether you should sign or be bound by such agreements.

What customers dislike most. The Better Business Bureau polled 67,000 Americans in what they say was the "broadest survey of consumer opinion ever undertaken in this country." Following is the response to the ques- tion: What is the public's biggest gripe against marketers today?

.

3l% say "products that don't

. 23% list misleading advertisements.

. 20% cite poor personal service in stores.

. 20% misleading labels, directions or packaging.

We're glad to follow up with a happy note on our January column about the Washington members'WISHA $16,900 penalty. With our help, the member arranged for a hearing with WISHA. It resulted in the penalty being reduced to $100. It's a reminder that you do have the right to ask for a hearing should you be cited for violations and fined under OSHA regulations.

NN ONTANA N trWS

FILANS FOR the 1978 MBMDA

|' Convention show promise for an inferesting and exciting 42nd annual meeting.

To be held at the Convention Center in West Yellowstone, Mt., May 1l-13, it will bring guests to the western gate of Yellowstone Park at the time when the wonder of spring joins the other natural phenomena for a thoroughly enjoyable convention site.

Elements of the program will rnvolve employee training and compensation, altemate energy exploration and utilization, the FmHA construction loan program, credit card utilization. and clarification of federal regulations affecting the employeremployee relationship.

News of interest within the industry:

Roger Walsh, who says his life has been involved with sawdust for 54 years, has sold Walsh-Anderson Lumber Co., Great Falls, to Jordan Benson, Dick O'Connor and Gary Syljuberget,

Jordan being president and general manager. Roger, a past president of MBMDA. has finally managed to assure himself arrple opportunity to enjoy and improve his golf game.

Associate member Stanley Jensen, v.p. of Jensen Byrd Co., Spokane, has been elected to the presidency of National Wholesale Hardware Association.

By R.V. PETERSEN executive secretary F

Named as Our Own Hardware dealer-of-the-year was Rick Ogle, KenyonNoble Lumber. Bozeman.

Reported with deep regret is the passing of Fred H. Robinson, Grogan Robinson Lumber Co.. Great Falls, a life-time member of the building material industry and staunch friend of MBMDA.

Dex Shaurette and yours truly represented MBMDA in Washington at the 6th Annual Conference with Congress. Dealer personnel and representatives from across the country have made these confrontations with the members of Congress highly significant and effective in matters of industrv concern.

THtr SOUTHLAND

By WAYNE executive vice president

E'THICS. There is probably no

business in the universe where so much rides on so little.

A wholesaler takes an order for one or more cars of lumber to be shipped to a retail lumber merchant and in all probability never receives a purchase order. The retailer may or may not get a confirmation. Yet the entire transaction goes off according to what each has said over the phone.

What a wonderful feeling, to have such implicit faith in our fellow human

beings, our fellow lumbermen, that we can by and large conduct our business this way. We have done so for years, and in all probability will continue to do so for years.

But every now and then it rains on our parade. Somebody, either buyer or seller, doesn't respond the way he said he would.

In the event that the buyer doesn't believe the grade is as represented, his recourse is through the mechanics of the American Lumber Standards Program, a voluntary program conducted with monies contributed by the producing agencies, based on total production for the prior year.

OUN[A[N $[AIE$

By KENT MOXEY

iii executive rii secretary

lltE had 123 lumber people partf! icipa.te in the recent manage- ment seminars and materials estimating schools presented by the association in Salt Lake City, Albuquerque and Denver.

Everyone seemed happy with the program. Any suggestions for improvement or ideas for future educational activities are most welcome.

Association members are joining employers across the country in an effort to defeat the Labor Law Reform Act (5.1883) which has pass- ed the House and is scheduled for Senate action as soon as the Panama Canal issue is resolved. A special bulletin on this was sent to all members. Association president Mike Lehan and the vice president for each Mountain State wrote Senators on be- half of members. Every member is urged to contact their Senators expressing their feelings on the bill.

Hundreds of lumber dealers traveled recently to Washington, D.C. for the annual lumber dealers Conference with Congress. First day was devoted to briefing lumber dealers on the issues in preparation for individual visits with the Senators and Representatives the second day. Top issues were: timber supply, housing, energy,labor and tax reform.

Welcome these new association members: Dealer Members: Barratt Builders Supply Co., American Fork, Ut.; Boise Cascade Builder Service

Center., Ogden, Ut.; Central Supply, Lander, Wy.; Dan's Hometerials, Ogden, Ut.; Franktown Lumber Co.,

The buyer can call for reinspection. If the material is 5% off grade, the seller pays for the reinspection. If the material is not off grade by 57o, then the buyer pays for the reinspection. A most equitable arrangement.

But many times no reinspection occurs. The difference of opinion is worked out amiably between the two or more involved parties.

The American Lumber Standards Committee has a number of highly skilled inspectors on their staff, who make frequent checks on lumber grades as they are being shipped into various marketing areas. The grading agencies have supervising inspectors who make monthly checks on each resident inspector.

Couple that system, which is entirely voluntary, along with the rap- port existing between producer and wholesaler: wholesaler and retailerand we have an industry that can proudly state, "Yes-we are ETHICAL and you can spell it with capital letters ! "

Franktown, Co.; Trinidad Builders Supply, Trinidad, Co.;

Associate Members: American Strevelle, Inc., Salt Lake City, Ut.; Dri-Mix Concrete Co., Grand Junction, Co.; Fowler & Peth, Casper, Wy.; Geldermann & Co., Ft. Morgan, Co.

nanufactarers of:

TO OUR SUPPLIERS. . . A SALUTE !

The 425 wholesale members of North American Wholesale Lumber Association moved about $4.5 billion worth of forest products from suppliers to customers last year. That's pretty strong evidence of a successful distribution system!

We also see it as evidence of sound business sense on Your part-and we salute you as our suppliers. You know the value a good wholesaler represents to you. You can concentrate on your primary business of producing-without taking on the added burdens, risks and costs of marketing.

You realize the fact that the wholesale lunction must be perf ormed-by somebody.

Somebody has to know the market for your goods.

Somebody has to provide competent sales people, with good product knowledge and established rapport among a broad base of customers to get the orders when they're needed.

Somebody has to take the credit risk.

Somebody has to tie up money in receivables.

Somebody has to settle complaints and problems as they come upfrequently on the spot.

And you rely on a good wholesaler as the best answer to your marketing needs. He has the resources, the people and the special competence in highly competitive markets. Many_good wholesalers deal in a full line of products. Others specialize andlor perform added functions that might be necessary' You are aware that, as a group, the independent wholesalers can perform the marketing function more efficiently and more economically than anyone else.

We respect the sound working relationship you and we enjoy. We appreciate doing business with you-and for you.

The members ot NORTH AMERICAN WHOLESALE LUMBER ASSOCIATION. INC.

(Coptinued from page 1I )

II at best can contribute an overinflated Wilderness system at the expense of the true needs of the majority of the public."

Whiting, who is chairman and President of Kaibab Industries, Phoenix, Az., challenged members to enlist the support of their communities, their employees, their customers and their legislators in the struggle for land base.

The association's 1978 housing forecast noted high levels of new housing construction activity should continue through mid-year before leveling, off and irending downward. For 1978, WWPA expects residential construction to reach 1,850,000 conventional starts, about 7% below the 1,989,200 units started in 197'1.

Single-family starts should total (Please tum to pase 48 )

INTENTLY watching lumber testing demo at convention (top) lumbermen are observing a part of the most intensive, far'reaching lumber test program ever undertaken' Below: WWPA technical staffer Neal Pinson demonstrated board breaking aspects with mobile test equipment that performs actual field testing. 0bject: increase knowledge of engineering capabilities of lumber, especially when installed in structures.

ltrEl m@rMs & tr v[@\nys

f r-eveN DEALERS from LMA battended our National Lumber And Building Material Dealers Association annual Conference With Congress, March l5 - 16.

For those of you that have not attended this conference you have missed one of the most interesting and important activities of the year. Our group visited our two state Senators and seventeen Representatives. During the past five years, I have seen the interest of our Congressmen change from one of tolerance of our industrv problems to one of keen interest.

Wh-e!, you can visit a Congressman along with a group of y.our fellow dealers, in that Congressman's Washington-Of- fice, you have his attention. When we return to Waihington we do not have a constituent from each area of 43 Repre- sentatives and 2 Senators but we make it clear that we are representing dealers in all areas of the state. Every dealer owes a great deal to those LMA dealers who traveled to Washington at their time and expense to represent the industry. Those attending were, Joe Mayfield, chairman, national legislation; Herb Eaton; Clyde Strouss, Bruce pohle; 9ordon Knott; Merle and John Mensinger; Chal Cross, Kern Hunewill;Harry Mendenhall, LMA's exec. v.p. and I.

Wc break our group into teams and call upon as many of our Congressmen as time will permit. Every dealer must remember that regardless of whether the Congressman from your .district is of your political party or wheiher you voted for him, he ls your representative and must consider vour thoughts. In most cases the Congressman from your disirict will be responsive to your problems since the voter of today does not follow hard party lines but more frequently votes along either liberal or conservative lines regardless of party affiliation. Our Congressmen are aware of this and do noi know if you voted for them or if they can get your next vote.

There were three issues that we discussed with our Congressmen. All dealers in attendance received a thoroueh briefing on these issues from our national association pri-or to visiting the Hill.

Of critical importance to us is the lack of available timber from the National Forests. Most of you are aware of the efforts we have made in the past to enCourage Congress to pass forestry legislation that would insure a perpetual timber supply. Although this legislation was passed Congress neglected to allocate funds for forest management and harvesting. The Forest Service itself has placed 78 million acres of land in the Wilderness study (RARE II). These forests are shut off completely from harvesting and additional_acreage is being added to the study. We encouraged our Congressmen to act immediately to complete the study this year, to determine which lands wil[ actually be placed in the wilderness program and to return th-e remaining forests for harvesting.

Few if any Congressmen realize that during the next two years the allowable cut in those areas of forest still open for harvesting will be completed with no further timber available. Gentlemen, we will be out of timber. Add to this a reduction in available Canadian timber and the agreement our government made with Japan to pro- vide timber for 1.5 million homes in Japan (helps ofTset the balance of payments) and we will be faced with the highest lumber prices we have ever imagined.

THE ARIZONA

By FRANK DA execunve vce president

Tlhe Arizona Lumber and Builders Suplly Association annual convention is being held May l8-2O, at tfie Doubletree Inn, Tucson. A fine program has been scheduled by the convention committee, Bob Ramsey, chairman. Bob is manager of O'Malley Building Materials Center in Yuma.

To kick-off the affair, Thursday, May 18, will be the Annual Lumbermen's Golf Tournament at Randolph Park Golf Course. Tee-off time is 9:00 a.m.

Thursday evening will be a Western Cookout at Westward Look, a resort hotel overlooking Tucson, with Western entertainment.

The Business session commences on Friday at 8:00 a.m.. Breakfast will be served and our lead-off speaker will be John Walker. executive vice president of Lowe's Companies, Inc.

Bill Hagenstein, executive vice president, Industrial Forestry Association, will be the second morn-

ing speaker. His subject will be "Carter's RARE II Bird."

On Friday afternoon's program, Troy Bussey, a sales motivator from Renton, Wa., will speak on "Rx for Sales and Profit". The final program friday afternoon will be a panel discussion entitled; "How the Dealer Can Cope with Changing Times," moderated by Dave Cutler, editor-publisher of The Merchant Magazine. Panel members are William Adams, general sales manager, residential ceiling systems div., Armstrong Cork Co., Lancaster, Pa, Tom Wood, president, Wood Bros. Lumber Co.; and not yet confirmed, Ernest Becker, Sr., president, National Association of Home Builders, who resides in Las Vegas, Nv.

Friday evening there will be dinner and a program which features one of America's top speakers, Dr. Harry Olson, Jr.

Saturday morning's breakfast session will have the Honorable Eldon Rudd, Representative from Aizona, discussing legislation concerning our industry.

The Saturday morning program is a panel discussion entitled "How the Dealers Can Be Effective with Their State and Federal Legislators." Moderator will be yours truly. Panel members: Joe Hobson, staff v.p., NLBMDA; Ed Wren, v.p. public affairs, Southwest Forest Industries, Phoenix; and Jim Young, assistant to the president, Kaibab Industries, Phoenix.

The annual banquet will be Saturday evening. President Jim Barlow will be honored for his leadership in directing ALBSA the past year.

Ms. Nancy Boni, Yuma, chairperson of the ladies program, has a luncheon scheduled for Friday noon for the ladies.

This year's convention theme is "The Dealer and Coping with Change." We encourage a large attendance for our 1978 convention.

Till April for Taxes

Did you know it takes the average American 2 houn and 39 minutes work out of every eight-hour day to pay all his federal, state and local taxes?

According to Tax Foundation, Inc., it is April 28th before the average worker is free of his tax burden;nearly four full months of eight-hour days, five davs a week.

Fremont specializes in a large inventory of high quality Douglas fir boards, dimension, long lengths and timbers shipped from select mills in British Columbia, Oregon and California. We af€ constantly adding to our selection of western red cedar, pine, hemlock and white fir. Other species and specialty items are inventoried and included in our weekly flyer sent to all Fremont customers.

L-P Cedar plywood siding

L-P Excel wood windows

L-P Solid wood entrance door

L-P Redwood decking

L-P Wood patio doors and jambs

L-P Plgwood security shutters

L-P Ply"tvood

L-P 2x6" T&G pine roof decking

L-P Cedar trim

L-P Particleboard stepping

L-P Redex floor system

BATH BEDROOM

IF w

NTIELWE,IfiBUII.D ruUTHIS IOU$AIIA.MGII'IG TIAGATIOTI HOIilE.

What better way to dramatize the size and scope of Louisiana-Facific's product line. From the siding, studs and subfloor to the particleboard in the cabinets and counter tops, it's virtually all l.ouisiana-Pacifi c's materials. Hundreds of different L-P products complete this energy efficient vacation home, designed exclusively for louisiana-Pacifi c by Roger Newell, AIA.

It's all there-cathedral ceilings, fireplace, decks. Nearly 1,200 square feet of living area is dramatically displayed on four different levels.The L-P vacation home will sleep 4 comfortably, with room for 4 sleeping loft. more in the

And if you're the winner, we'llbuild it for you. Anywhere you have a suitable building site' connected by a road and serviced with power. Anywhere in the contiguous 48 United States. .See official rules

There is no entry fee, nothing to buy.

The only requirement is that your work involves the specification, distribution, construction, or remanufacture of wood products. Just complete the official entry certificate on the back page and mail so it is received before September L,1978.

l0 Second Prizes-a luxurious redwood hot tub.

To highlight the fact louisianaPacific is a major supplier of redwood, there will be ten second prize winners who will enjoy long peaceful soaks in their redwood hot tubs from Wood-ln-The-Round. Each is 5 feet in diameter and comes complete with electric heater, pump, filter, four hydro

massage spa jets, interior benches, exterior steps, thermal blanket and redwood cover, plus a normal installation allowance. A smashing prize with a retail value of over $2,000 each.

100 Third Prizes-the super thin, singing calculator from Sharp.

As a reminder that we can also give you all the right numbers, third prize is the ultimate in calculators.The fantastic Super Thin Man from Sharp is only about Smm thick and has no keys. Just press the vinyl panel and your entry is made and verified by an electronic tone. It's packed with big calculator features, and normally carries a retail price tag of $35 or more.

THE I,OUISIAIIA.PAGITIG $WEEPSTAIIE$.

AIIII WHII,E IOUhE AT IT,$EIID IIE II(INE

ilMNIIATIOTI (lil THE TOI,I(IWIIIG PN(IDUGT$:

CONSTRUCTION PRODUCTS

LUMBER

fl Whitewood-Western and Southern, studs, boards, dimension, 2x6 deck_ ing, F.J. studs, stress-rated grades.

Ll Redwood- Studs, dimension, boards, sidings, fascia.

PLYUTOOD

n Western and Southern species in sanded and sheathing grades, textured sidings, concrete form.

SIDINGS:

fl Lumber-Whitewood, cedar and _ redwood siding.

L-J Plywood - Southern Pine and Western Cedar, Douglas Fir siding in 4x8i 9'and 101

PAITNCI FROARD

n Underlayment, Redex, mobile decking, industrial, stepping, shelving, and phenolic.

HARDBOARD

fl Smooth two sides, standard, service and perforated grades from l/10" to 1/4" thick.

WNDOWS:

! Wood-Double hung, glider, casement, bow, slip head and sidelight, LPX window system in single or _ twin glazing.

Ll Aluminum-Storm windows, residential and institutional replacement windows.

DOORS:

n Wood-Sash, entrance, interior and _ patio pine doors, sidelights.

Ll Aluminum-Storm and patio doors.

MILLWORI(

E Mouldings- Unfinished and vinyl wrapped softwood mouldings in over 300 patterns. Picture frame

_ mouldings.

Ll Jambs-Unfinished and vinvl wrapped one piece and F.J. flat jambs, 2 and 3 piece split jambs and trim and jamb sets. Exterior frames.

INDUSTRI.AL PRODUCTS

PARTICLEBOARD:

! Densities of 45, 50 and 55 lb. 60" width, complete cut-to-size facilities. Face and back fill, prime and grain print. Bullnose or eased edge. Face and edge-filled shelving.

HARDBOART}

n Smooth two-sides, standard, service and perforated grades for 1/10" to l/4" thickness up to 8' wide. Door skins and panel blanks.

LUMBER

! Whitewood-Pines, firs, spruces, etc. Boards, dimension, cut stock, _ specialties.

Ll Redwood- Dimension, boards, wide edge and end glued panels to 36" width.

n Hardwood- Northern, Appalachian and Southern boards, dimension, and furniture turning squares.

H-YlilOOD:

n Western and Southern softwood species in sanded and sheathing grades, over-sized panels to 5'x10j

MILLWORIT

E Clear and F.J. cut stock, drawer sides. Picture frame mouldingsUnfinished, finished, softwood and hardwood, vinyl wrapped and

_ specialties.

i--J Vinyl Wrap cabinet rail and stile parts, display, specialty and custom profiles, 360 wrapping capability.

VENEER

n Hardwood-Prime Northern rotary and offset sliced veneer up to 123" long, splicing and cut-to-size facilities, stock panel cabinet, counter front, furniture and door sizes.

Nopurchasenecsssarv

*'" il!*'t;:'*,r3::::'.rt trr

,es II|D

1. Compl€t€ lho entry blank C€rll hand prinl your nam€, hom6 address, iob litle, company name, company addr6ss, and company phone number

and mall lo: The Loulsiana-Pacific Custom Vacalion Home Sweepstakes, 13OO S.W. sth, Portland, Oragon 97201.

2. Entries must be roceived before Septsmber 1, 1978, the final closing daie ol Sweepstskes ofl€r

3. Winners will be s€lectod in random drawings from 8ll enlries rseived undor thg superyision of th€ D. L. Blair Corp., an independent judging organization, whosg d€cisions are tinal. Winners will be notified by mail. Ono prize p€r family. Taxes are the sole responsibility ol th€ prize winners.

4. This oller is ooen to residents ot tho Uniled States whose work involves the sp@itication, distribution, construction or rgmanutacluro of wood Droducts, grceOl employees and th6ir lamilies ol Louisiana-P8cific, D. L. Blair Corp., and their rospective agencies and alliliat€s. Sweepstak€s olter is void in the states ol Missouri. New Mexico. and wh6iover prohibited by law.

5. Site ol the custom vacalion home may b€ anywhers in the contiguous lorty-eight contin€nlal Unlt6d States, and is subl6cl to lhe approval ot Louisiana-Pacllic. Construclion will provido conn@tion to eristing ulilities at building slt6; and must commence prior to October 31, 1979.

6. No substitution for prizgs.

7. For I list ol winngrs, send a separats, stamped, seltaddf6ss6d envelop€ lo L-P Sweepstakes Winners List, PO. Bor 9041, Blai( Nebraska 68009. Do nol s€nd this roquest with your onlry.

Louisiana'Pacific

Hetping the forest work for people'

L-P Sweepstakes Official Entry Certificate

Mail to: Louisiana-Pacific Custom Vacation Home Sweepstakes, 1300 S.W. sth, Portland, Oregon 97201

I understand there is no purchase necessary to win

NAME

This vacation home designed by Roger Newell, AIA

FIR & HEML0CK Door Association, meeting in McCleary, Wa., elected new officers. Pictured fronr right:0utgoing president Del 0rren, Simpson Tirnber Co. door div., McCleary, new presi. dent Roger Eklund, E. A. Nord. Co., Everett, Wa.; v.p. Alan Malm, Semling-l\4enke Co., lVlerrill, Wi., and secretary Pete Tronquet, West Coast Door. Taconra. Wa.

Housing Strong Into 198Os

Tlrc outlooL for I conlinrrirrg strong U.S. housing nrarket ti'us cx tcrrclcd into tltc carly 1980s in a litr.cclst bv Strrrrlcl 5. I)crrrrisorr. v.l).. (lt,orriu-PuciJi.. ( rrr1'. x11,-l 11.ri1 of its rlrlionrvide Buildirrg 1\'llterials Distribution Division. [{c also lirLccast that lurnbcr. plyrvocld. roofing und gypsuur wallboaLd shouid see a fairlr. even balance bctwce.rr srrpply lttrl dcrrrlrr.l.

"Ilorvcver. sypsLlnt supplics rvill be tight urrtil tlrc l.hird quarter this ycar," he addecl.

A near-r'ccoLd 1.8 to 1.9 rrrillion new conve ntional housing starts werc forecast lbr 1978 rvitlr 1.7 to 1.8 nrillion in 1979. 1.85 to 1.95 rnillion in 1980 and 1.7 to 1.8 rnillion ilt 198 I "based on knorvn dentand and cconornical condititlrrs plus estirnatcd liscal. monetar-y and political tactors."

Help Your Customers Buy

Make seliing "hig tickct iterns" easicr. (live sonte rhought to irrvcstigating thc bcst places for- )'oLlf custollters tct borr'()w nr()ltcy. Arrtontoltilc dealerships do this rlrrite succcsslully.

Fllvc iniirrrtrational rrrater-ial frclrn sevcral sources of crcdit on hand. Show youf custonters tltcy crrr enjoy a honrc irnprovement carlicr. than planned tor vcrv little. if arly. lllorc llloney by buying norv. witli a hornc irrrprttvenrent loln. Fcderal Erre rgy Adrtritristratiorr contputcr studies on weatlrcr-ization of the Itorrrr. estitnate irrvcstnrcnts ir-r mate rills tttr rnuking the lronte' ntorc cnergy cf'ficicnt can yield returns ls high as 100.ll a year on the honreowners tnoney. This rate ttf return docs noI include the additional savings dcrived ll orrr tax advalr tages. Bor.rowing to l'itrancc a ltorne irrrprovcrrrerrt isn't as cxpensivc as it rniglrt secrrr. but current l rerrtls indicate tlre lougct tlre custonrcl tlke s in rnaking his clccision, the rrtr-rre costlv tlie rraterills will be. Yor"rr salesrlen can leatn to help the custorner beul inliation.

For weatlrcrizing a horne, tlie reduction in energy uusts should offset principal and interest costs wilhin a 1-ew years. AlteL a short pay-ltack period, the inve stnrcrrl is pure pr.ofit. at a hlgher yield than ctllld be obtained ll.ont the santc lnoncy in a savings accoultt.

Arr ob'"'ious aclded bonus titr your custolllcr is increased cornlort for hirnselt'arrd ltis f'antilv.

WHYAD&R STUD IS BETTER

1. Th"y'r" "log studs". precision sawn from small HEMLOCK and DOUG FIR logs with small knot structures.

2. Excellently manufactured.

3. ena painted-stencil indicates trim size.

4. w"ttpackaged to insure good yarding.

5. Select structural and #1 is left in stud grade.

douglas fir, hem-fir, ponderosa pine sugar pine, western red cedar and incense cedar plus a wide range of industrial items in those species.

cedar, hem-fir and douglas fir studs in all grades, 6' to 8'.

truck and trailer & carloads

Employers' Assn. Elections

The Lumber and Mill Employers Associatim has elected Dale Mc Elroy, McElroy Lumber Co., Morgan Hill, Ca., (pictured)president for a second term.

Charles Baker of Sequoia Mill, Redwood City, is v.p. and Louis Bersch, Bay City Cabinet, Oakland, treasurer, R. J. McBreen, San Mateo, is the exec. v.p. of the association which represents lumber and mill and related operations in the six San Francisco Bay Counties in industrial relations. It also has associate members in additional Northern California counties and is headquartered in San Mateo. Directors of the association are: James Anderson, Weyerhaeuser Co., Hayward, Frank Auf der Maur, Pleasanton Cabinet Shop, Pleasanton; Horace Fite, Culture Craft, Union City, Arnold Pedersen, Pedersen & Amold, San Mateo; Robert Anderson, Jagco, Inc., San Jose; William Chatham, Alameda; Tom McHugh, Rolando Lumber Co., San Francisco: Ron

Silvera, Silvera Lumber Co., Antioch; Tom Turner, Edwards Wood Products, Redwood City ; Harry Anthony, Higgins Lumber Co., Walnut Creek; Fred De Poe, American Sink Top, Hayward; Richard Ocheltree. American Forest Products, San Francisco: and Al Stockton, San Bruno Lumber Co., San Bruno.

LAMEA serves member companies in industrial relations, including negotiating labor agreements with several major unions. It also appoints (to act as trustees) members on the joint labor-management trusts which cover some 6000 employees.

NAWLA to Palm Springs

The May 2l-25 annual meeting of North American Wholesale Lumber Association will place emphasis on management sciences. The Palm Springs, Ca., meeting is expected to draw 750-800 from all parts of North America.

Systems, ideas and innovations that lead to better company management is viewed as a priority area by North American. As company size continues to grow in our industry,

the managing of assets, the adaptations of distribution and the changes in the marketplace are becoming increasingly important.

The Wednesday sessions' three seminars will be the centerpiece. Three simultaneous seminars with two of them run twice during the moming. One will be on asset management, while the other will deal with adaptations in transportation, distribution centers and concentration points. Delegates will be able to attend both sessions, one right after the other. Running concurrently with these two seminars will be a third on futures, which will run the entire moming.

Noted speakers include Lawrence B. Simons, Under-Secretary of HUD and Federal Housing Commissioner; Louis Stem, chairman, Marketing Department of Northwestern University; and Louis Marchese, an attorney who is a national authority on product liability.

The NAWLA meeting is specifically designed to provide opportunities for person-to-person, supplier/ distributor contacts that are so important in forest products distribution.

Hardwood grading school

A condensed, one-week version of the l4-week Califomia Lumber Inspec-

tion and Testing Agency hardwood grading school was conducted recently at J. E. Higgins Lumber Company's Union City, Ca. yard.

Twenty-six plant operators, yard managers, inspectors and clerks from Vancouver, 8.C., Seattle, Tacoma, Portland, and dl over California participated.

It was co-hosted by Ed Tablak of C.L.I.S. and Joe Long of J. E. Higgins Lumber Company. Gordon Bullard, chief inspector for the National Hardwood Lumber Association, was the instructor.

presentation by Joe Long, v.p.,

div., Higgins Lumber.

The California Lumber Inspection and Testing Agency plans to conduct the school at least once a year.

C0NFEBING are Edward Tablak (leftl, pres., California Lumber Inspection and Testing Agency, and Harry Anthony, pres., J. E. Higgins Lumber Co., at recent hardwood grading school.

Included were interpreting rules for grading all hardwood species and understanding the inclusion and exclusion of defects and distinction between various grades. After the formal presentation, participants worked in the Higgins yard to apply the classroom information.

A highlight was an address by John Tunnicliffe, v.p. and general manager of C.L.I.S., and a demonstration/

ABEA between entrance and exit doors at All-American Home Center, Downey, Ca., is used to hiohlight feature departmens. Area is about 6'x 12', has display curtain, platform, and spot lighting. Displays are changed monthly and kept very seasonal. With several thousand people a day passing into and out of the store it is an excellent use of the space. The "traffic stoppers" attract a lot of attention. Large items are used to minimize pilferage.

th enlQcl c(D.

SUPPORT MERCY KILLING OF OLD TREES

"How would you lile to be eaten alive by bugs? Support mercy killing of old trees! A noble giant of the forest, ruler of his domain for severaf hundred years deserves a more honorable death than to be eaten alive by insects!

"And you sawmills can go a step further and give these proud trees a dignified memorial service by selling the clear lumber to us. We will make mouldings and door jambs from the lumber which will be sent to the Deep South where they love to apply a natural finish rather than hide tie beauty of the grain with (ugh) paint.

"Really now, does a 300 year old tree deserve to be converted to plywood and be covered by a rug and walked on? Or be covered with vinyl and be put on a wall, made to look like ash or fruity pecan?

"We will treat your trees with the reverence and respect that they deserve."

Feather River Co.

Producers of Douglas Fir and White Fir Mouldings and Millwork

Bob Newland has joined the sales force at Oregon - McKenzie Lumber, Eugene, Or.

John Adams has joined Willamette Industries, AlbanY, Or., in PlYwood sales.

Robert E. Floweree, G-P chairman and chief exec. officer, is one of the U.S.'s "10 best chief executives of achievement" according to the Gallagher President's RePort.

George Rogers has joined sales at Sierra-Pacific Industries, Redding, Ca.' according to Sam Witzel.

Jeff Muthersbaugh has joined Jaybee Mfg. Corp., Los Angeles, as Marketing mgr.

Robert D. Dickenson is the new v.P. and director of merchandising and roofing for Denver-based JohnsManville's residential products marketing div. E. A. ReillY is the new mercfiandising mgr. for asphalt and fiberglass roofing. Philip J. Tille-ry is now market mgr., bldg. insulations; R. A. Bengston is the new asst. national sales mgr., residential products marketing div., Reva L' LePak is now staff mgr., the residential Products marketing div.

George H. Folquet has been p{omotedtdsenior v.P. and treas. of PoPe & Talbot, Portland, according to Peter T. PoPe, c.e.o.

Paul Gott is now with Calandor Pine Co.. Alturas. Ca.

John Boyer is back at his desk at Delta Forest Products, Portland, after some Canadian and West Coast business triPs.

John Kelly, Wood Markets, Inc., is back in Arcata, Ca., after a Medford business triP.

Bruce Heiren, 33, is now in sales at Foremost McKesson Building Products, San Jose.

Orv Eastman, Eastman Building Products, Sacramento, was recentlY in Phoenix for an industrial credit conference.

Bud Baker, Baker Hardwood, San Diego, got in a recent Hawaiian business trip.

Douslas CaleY is the new emPloYee rJlations mgr. for Champion Building Products, McCloud, Ca.

Dick Lundgren, Palmer G- Lewis Companv's iew c.o.o.,is back at Hq' in iubutn. Wa.. after a triP to the Sacramento office of their new subsidiarY, Lumber Dealers Materials Co.

Larry D. Porter, PoPe & Talbot's ciedit mgr. has taken on the added responsi6ility for traffic to strengthen customer service, according to Sy Rodakowski, v.P., lumber sales'

The Merchant Magazine

Leroy Soderman has retired from SoCal Commercial, Los Angeles, after 33 years as a salesman

John Maurer is the new marketlng mgr., prefinished Paneling, -for Patific Wood Products, Carson, Ca', Roy Polatchek is the new marketing mgr., unfinished Products.

Ed Fednew, WaYne Solesbee and Nelson Sembach of H&M Wholesale Lumber, Inc., Rancho Cucamonga, Ca., and their wives, recently got in a break from business in Las Vegas.

Mike Loftus and Hans Chambers are now selling for West Coast Orient Lumber Mills, Tacoma.

Wally Miller has been named the new piesident of Western Empire Forest Products of Eugene, Or.

Verlon D. McKinney, J. E. Higgins Lumber Co.. national sales div', Union CitY, Ca., is back from a sales trip to Tx., A1, and La.

M. Frank Tomsick is the branch mgr' of Georgia-Pacific's new distribution center in Pasco' Wa.

Tom Flint is new to outside sales at Hexberg Lumber Sales, Long Beach, Ca.

Bob Wells has left American Forest Products after 27 Years and is now a Dartner with George Coe and Erii Hexberg at Hexberg Lumber Sales, Long Beach, Ca- Wells, who plaved a major role in guiding AF?'s growth. will be rePlaced bY Michael Sims who will head the Stockton, Ca., buYing office and the direct sales Program.

Ran. W. Davidson, Col-pac Lumber. vanco_uver, B.C., is the new pres. of the Western Lumber Maiketing 4Fn., succeeding Ted Uanstnl Olympic Industries, West Vancou_ ver, B.C. HerbE. Charnstrom, North Pacific_ -Lrlmber, portland, 'is lsi v.p.; Sid Colburn, Arthur A. poz_ zi Co., _Portland, is 2nd v.p.; Ian Legge, Lignum Sales, Ltd.. Van_

_._ courer, B.C. is 3rd v.p.

W. A. Franke, pres., Southwest Forest Industries, Phoenix, has been named to the additional posts of c.e.o. and chairman of the exec. committee. He succeeds Raymond E. Baker. who continues as chairman of the board.

Jack Berutich, All{oast Forest prod_ ucts, Whittier, Ca., is back from a recent skiing vacation in Steamboat Springs, Co., he recently received an award from the Second Growth for outstanding performan"". jo. Tidwell is back irom two weeks in Hawaii and Bill Sharp from vaca_ tioning in Puerto yallarta, Mexico. Headman Daryl Bond, beiore leav_ pB,to1 a Tahiti/Fiji lsland respite, too.k 3rd place in the Western U.S. regionals in the U.S. Handball Assn. Master Doubles. He took 2nd last year and will compete nation_ ally again later this spring.

Richard A. Falk is the new director of marketing for Wickes Corp., San Diego.

Randy Port, Chandler Lumber. is the new president of the Lumber As_ sociation of Southern California's Second Growth club. Blaine Smith, Fremont Forest products, is v.p. and Cindi Tracy, All{oast Fore^st Products, is treas.

St"_t_tiqq and Loraine Wolfe, Marquart- Wolfe Lumber Co., Orange,- Ca., got in a recent Hawaiian vacation.

Jim Jones, Foster Lumber yard. Val- lejo, Ca., was recently in AtUu_ querque, visiting Vaughn Justus, Justus Lumber Sales, and touring the Insulbead plant in whicfi Vaughn is a partner.

Bob Riggs, Sequoia Supply, Fairfield, Ca., reports Gary Harf is new to Bay Area inside sales, phil Adrian to outside sales, Bay Area; and that Paul Farrendelli, ex-G-p, Sacramento, is the new purchasing agent.

Ellen McNamarra is now in charee of Far West Fir Sales' Portland -sales office, reports John Weston, pres. of the Huntington Beach, -Ca.. wholesaler.

Richard E. Lundgren, exec. v.p., palmer G. Lewis Co., Auburn, Wa., is now chief operating officer as well, according to Robert D. peterson. pres. and chief executive officer. James F. Parmley moves up to senior v.p., administration: Gilbert R. Halley to sec.-treas.; and John E.. Glover.to v.p. of pGL's Califorrua operatlons.

Wayne Benton is now in sales for Fre- mont Forest Products, Whittier. Ca., a_c_cording to Pete Speek, pres. He had been with Boise

_ Cascade, National City.

Carl Boesch has been promoted to vice president of Hunter Woodworks, Inc., Carson. Ca.

Bill Jacobson is the new sales super- visor for Simpson Timber's ied_ wood saleS div., Seattle. Bill O' Bannion is a new sales rep.

Michael Clausen is the new States tene_er rep for Or., Wa., Ha, Ak., Id. & Mt. Roscoe Devine is the new asst. sales mgr. for Nv., Ut.. Co., Wy. & Az.

John Hull, Sonoma Wood products. Healdsburg, Ca., plans to marry Donna Hamsher, June 10, in Sari_ ta Rosa, Ca. Then it's off to Ha_ waii for the honeymoon.

Scott Bettesworth is sales mgr. for the new Richmond Timber Co.. Red- mond, Or., owned by BrooksScanlon.

Ed Ellenhorn, 46, is the new pres. of Modular Pacific Corp., Seattle.

Larry Mullen is the new Duraflake sales mgr. for Willamette Industries, Albany, Or.

Ted Gilbert is back at products Sales Co., Newport Beach, Ca.. after a f:::, -ut trip to the Redding, Ca., (Please turn to page48 )

OUR GAIIIE But, we do much moret

In addition to providing the normal distribution functions of salesmen service calls, warehousing, trucking, credit and cataloging, PGL goes a few steps furtherin the area of providing the following:

out of Eleven

WTHE THREE T0P officers of Inernational Hoo-Hoo club, the forest products fraternity, were present for the Shasta Cascade club's 26th annual initiation' For 1 I 0f the last 1 I years, the top officers have made it to the Redding clubt big event, which drew nearlY 140.19 new members were initiated. (1) Director Jim Jones; international v.p. Gene Zanck; top officer, international president Laurn Champ; international v'p. Gordon Doman' (2) Sam Witzel, Charlie Fox. (3) Randy Roget, Bob Bonner. (4) John Cirira, Steve Hagen, Jerry 0'Hare, Ron Delisle. (5) Bert Lebeck, Al Kerper. (6) Charles Cleary, Art Lull. (7) Elmer Tillotson, Joe Minoletti. (8) Charlie Fox, Gary Veltrie, (9) Glen Lowe, Bill Dorris, Bill Hendricks. (10) Bob Smith. Bob Martin. (11) Doug Cox, Earl Nordtvedt. A life membership raffle was won by Ron Atkins of Redding.

allv stable, as well as acoustical' with iinv sound-absorbing perforations concealed in the texturing'

Lil'Budget Barn Kit

ond selecfed sofes qids

venture in audio/visual education' a ittt." o"tf series entitled, "The De.sk iiii'i urru EmptY." Each cartridge;ili";;"; " t.gmltti in the training of u.t - i*iO" telePhone salesman in a wholesaler oPeration.

Handy Hoist

Portable "HandY Hoist," for contraitors and installers, weighs only 50 lbs.

One oPerator can use his weight to counfer-balance 300 lbs' and hoist up the load bY helP of a brake winch. All legs are adjustable to ttt anv roof slant.

The boom is telescoPic and Pivots verticallv and rotates horizontally for easy loid handling. Legs collapse and seoarate from boom for transporting in pick-uP truck or van. It comes *ittt SO' 'of cable. Manufacturer Sun & Roof Engineering Inc' saYs the list price is $350.

Assn's. AV Sales Training

The National Building Material Distributors Association (NBMDA) ano iit. r.iutl""ut Sash & Door Jobbers Association (NSDJA) have a new Jornt

It is the first combined Program fot^ ttt" two associations whose total membership of wholesale distributors und' rnunuiacturers numbers 1500 Iompuni". and 2400 warehouse locations. '^-ih" first release. "Telephone..Sales, Opportunities and Responstbrutrcs covers career opportunities a young o.tton may expect in building mai"-tiuf "*ftof.talirjg. $25 per cartridge inctuOes a written test for trainees' "^-i;; iuiure cartridges treat actual sellins situations and the importance ;T'i;;.;6;t control in wholesale disi.iUution. Scheduled release dates are May and JulY.

Suspended Ceilings

Two authentic-looking textured plaster designs have been added to ir-strong s collection of Headliner i"u-i"- Ji"g, with camouflaged grids' --'itt. tt.i offerings include Victoria, an ornatelY sculPtured Pat,tern and Coventry. a solt{extureo effect.

ftt" 2' x 4' Panels of these ceilings incoipo.at" eight textured tile mod"i"t-'uoio"t"a- ty smooth-surfaced nio"t tln.t' The metal grid specially t"u.iop.a for use with Headliner i.t".Uf"t these grout lines and is thus inteerated into the overall design'Ifrade of mineral fiber' theY are *uittuUt", fire resistant and dimension-

An economY verslon of the 'Lil' R"o-- Sittt *oba Yard building kit ftut t..n introduced bY Jer Manufacturing. ---if iolituins pre-cut and numbered frameand trim members, all hardware including nails, rafter placement uno- iiamg Jutting temPlates, and -1;;-6t-rt.:n assembly instructions' Dealer adds siding and pre-cut stuos from inventorY. -- - ii it avaiiable in the followins rir".. g;W x 8'L x 8' H, and in a l2'L model.

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For more information on New Products and New Literature' write fho Merchant Magazine, 4500 GamPus Dr., Suite 476' Newport Beach, Ca. 92660'

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Controller

Ecotroller, a new microProcessoruur"iioni.oiler that saves energy and ;ir";- i" residential and commercial uppii.uiiont has been announced by Ecotronics Inc.

- It provides 16 individuallY Pro*u**'uti. channels having safe 24Volt outputs capable of driving comrn.i"iAiv^ availabie relays and solenoid vJves in applications ranging from c.ontrol of setback thermostats or rnterlori ;;;ti;; iichtins to time control of uoofiun."*' u"a sPrinkler or driP irrigation systems. $ I'275'

Portable Elegance

Thg high. style and elegance of l-rench Provincial is now available in a portable, practical fireplace from Readybuilt Products Co.

Model 615-0 combines the care- free warmth of electric heat with quality craftsmanship and distinctive design. Readybuilt pre-cast fireplaces and handcrafted mantels offer the apartment dweller or homeowner an alternative to wood burnine fireplaces.

Thcse get-up-and-go units have the

unrque cost saving ability of moving wrrn you lrom place to place. They can be rearranged like furniture or moved from room to room to suit individual tastes.

The wood mantel features the detailing of French provincial lines to compliment any formal decor. The mantel is craited by cabinet_ mak-ers using the best grade poplar lumber, properly kiln - dried-. 'All preces are carefully assembled, mort_ ised and tenoned, screwed and se_ curely glued.

Shipping weight is 238 lbs. A variety of electric heater log units provide a realistic fire effect ind the clean practical warmth of electric heat. Heater logs produce from 5100 B.T.U.'s to 10,000 B.T.U.'s.

Nuclear Powered Sign

_ Thg .!o_p photo was shot by re_ tlec.ted^ light emitted solely from the nation's first Beta partiile-powered emergency exit sign. The time exposure was made for 15 sec. at Fl4 using Panchromatic X film in 'a totally dark room. Bottom photo is the sam-e, scene, with photographer's nor1p] _fill-in light shot at l/125 sec. at F/l l. Jtr: unique new sign uses no electrrcal power, or batteries, needs no w-iring. and burns with full elltcrency f or a decade. The lieht source is phosphor-coated glass tubes

of _encapsulated tritium gas which give off a green light visible under darkeied conditions for 250 feet. Developed bv American Atomics Corp. a iucson engineering and nuclear energy research firm, the sign was designed to aid, industry, business, and public and institutional buildings to save energy and costs. It costs $144. Over itl l0 year life, the sign will save $285.00 in power, bulbl, and labor costs over standard exit signs, says the company.

DESIGN FEATURES enable Heatilator fireplace's heat circulating zero clearance fireplaces to return warm air to house with minimum heat waste. Air in heating chambers is heated and rises, returning t0 room through special vents. As warm air goes into room, cooler air is drawn through intake vents to twin heating chambers where it is also heated, continuing cycle' Process continues as long as fire is burning. Zero clearance allows fireplace to be installed directly against walls 0r studs.

707-894-2575 P O. Box 547, Cloverdale, CA 95425 SOUTH BAY REDWOOD CO.

GROWING STRONG:

with our new sonoma Wood products div. added td-our estaUfish-ed.f.acilities.in Orange,,South Bay now. has some of the finest r."ii"ln-rit"iii,?ing faciiitieJ in tne turr-tQe1.!-n{gstrv' our plants draw from a so mirriJil";i:-l;;;idry. wE wEr-boMe YouR lNoulRY' wE WANT YOUR BUS!NESS.

REDWOODandWESTERN REDCEDAR: Clears, patterns, sidingl. commons' saroen items and fencing. cotpr"te tirrind iaciritie" a Dry Kiln.

Redwood o Mixed Loads o Fencing Cut Stock o Fir o Cedar o Pine

Direct hill shipments' Pine f ir' incense cedar'

Fireplace Glass Doors

Heatilator Fireplaces introduced a new line of energy-efficient Heatilator glass doors for zero clearance fireplaces for use in new home construction and remodeling, January 22-25 at the National Association of Home Builders lxposition in Dallas, Texas.

The elais door units are engi- neered with both energy saving and aesthetic design features. They re- portedly conserye energy and increase heat circulation in winter months.

The fire can be enjoyed with doors open or closed, dependilg upon warmth desired, then doors can be closed while the fire is buming down, preventing the loss of warmed room air up the chimney. Closed doors in summer help to further insulate the indoors from outside effects during air conditioning season.

Sub-Component Assembler

Paslode Co. has a pneumatic CM-2 Sub{omponent Assernbly Machine for economical production of channels, headers, tees, cripples and corners. With the unit, one operator can reportedly produce up [o 900 zub-components per day.

It has three pneumatic SK-3 l2 nailers, driving 15 different nails to meet dl code requirements. The naflers can be dismounted quickly and rearranged to fasten all sub-

components, quickly and securely rn one pass , and the nailers are adiust- able to accommodate any n"il;ng pattern, the company reports.

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It has built-in safety devices that prevent the tools from firing unless they're in contact with the wood. Portable machine comes complete with integral air reservoir, filter, iegu- lator and lubricator.

InsulatlonTester

The U.S. Testing Co. has a comprehensive service for manufacturers of batt, rigid board, foam, and loose- fill insulation. It offers flammabilitv and thermal testing according to ail nationally recognized codes and standards. Service is available at company

laboratories in Hoboken, (N.J.), Tulsa, and Los Angeles.

Additionally, the Nationwide Consumer.Testing Institute, a Testing Co. subsidiary,_ will soon offer an independent_. product certification progiam. The listing and labeling service will enable manufacturers to develop or substantiate advertising claims to boost consumer confidence in their products, Insulation materials will be subjected to specific laboratory tests and to monthly inspections at the manufacturing plant for ongoing quality control auditing.

Non.Spllttlng Door Panel

A new wood door panel from the E.A. Nord Co. will never split through, the company claims.

It has undergone extensive tests by an independent testing laboratory to prove it will not split through even under extreme weather conditions. In one test, the panels were soaked in boiling water for four hours. Then. they were force-dried at l45o F. for 20 hours. After a second boiling, the panels still did not split through.

The panel is a three-ply laminated panel, constructed of two verticalgrain faces with an alder core. The center core is what gives the panel its superior resistance to swelling, shrinking and splitting, according to the firm.

Mini-Mix Bowl

Rubbermaid's new Mini Mix bowl with a 3-cup capacity has a pourspout, easy grip handle and non-skid ring at the base to help prevent skidding. Also calibrated in metric equivalents, the Mini Mix bowl comes in burnt orange and yellow. The suggested retail price is $1.49.

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For more Informatlon on New Products and Now Lltorature, wrne fto Merchant Magazine, 4500 Campus Dr., Sulte 476, Newport Beach, Ca. 92660. Please montlon issue date and page number 3o wo can Process your request fasterl Many thanksl

Flush Bolt Guide

A control guide for boring Perfectly centered and straight flu-sh bolt holes has been introduced bY JWR Tools.

The JWR Flush Bolt Guide, which retails for $89.95, is a jig that mounts to a door and lets You bore holes uP to 2O" deep without fear of breaking through the side. A real time saver, it adapts to | 3/q" and 2" thick doors and opeiates by a Vz" drill. The 18" long shaft connects to a 5/8" x 6" replaceable drill bit and ar/2" end stop can be preset for your desired dePth.

The frame is 16" long x 2" wide and is constructed with /c" aluminum. Ttre | 3/c" hardened steel sleeve is attached by four %" bolts and the shaft travels through a /2" oil lite bushing. A 3" C-clamp is all that is required to mount the guide to a door.

Splash of Color

Geberit Mfg. has added six decorator colors to its line of water-saving water closet tanks.

They match current colors and also coordinates with discontinued colors of toilet bowls made by leading plumbing fixture manufacturers.

Equipped with hydro-balanced internal flushing system and the universal adaptor plate, Geberit watersaving closet tanks now fit and per- form on virtually any close+oupled closet bowls made in the U.S.A.. without requiring any special hardware or tools.

Ready'Mix Jolnt Compound yoursetf Joint cement Apptication,, _ Georgia-Pacific's Ready-Mix Joint booklef, sealed in a cl-eir plastic Compound is available in new light- cover, is attached to each one-gal. weight, convenient and durable plastic container lid. p.ails in both one-gal. and five-gal. Also provided are how-to guides stzes. for gypsum wallboard application, - They are equipped with handles wall repairing and patching, -and wall for ease in carrying. G-P's "Do-It- and ceiling texturing.

WWPA CONVENTION

(Continued lrom page 26 )

1,295,000 units or 70Vo of total starts for 1978. Multi-family activity is expected to do comparatively bet' ter than last year primarily because of the hieh percentage of subsidized rental

units started under HUD authorization. WWPA estimates 250,000 mobile home units will be built, a 9.7% decrease.

The Transportation Committee urged an investigation by the Interstate Commerce Committee to look into methods used to manage the na-

From a simple business in stakes and poles over 40 veais aoo, we've become one of the West's most ex-tensive treating sources. Today we're treating lumber for nearly any use that lumber is called for.

o Poles and PoslsSupports for every conceivable purpose. lf we don't have it. we'll make it.

o Custom Pre-fabrlcationWe'll help you meet special proiect require' ments. Nearly any format, size or design, including drilling and cutting.

o Custom TrealingWhether it's our lumber or yours, we use

For

Oarfuell

The Merchant Magazine

tional railroad car fleet this winter. The current shortage of cars was called a major concern.

In an unusual move, "Mickey" Whiting was re-elected president of WWPA. Serving with him will be first v.p. Robert H. O'Neill, of Hemphill O'Neill Lumber. Chehalis, Wa., second v.p., Richard P. Neils, St. Regis, Tacoma, Wa.; and treasurer Alan C. Goudy, Collins Pine Co', Portland.

The fall meeting will be held in Phoenix at the Registry Hotel, SePtember 12 - 14.

PERSONALS

(Continued from page 39 )

David McKinney is now in sales covering the Sacramento Valley & the Redwood country for MacBeath Hardwood, S.F. Craig Mannion is now selling in Marin CountY and the Peninsula.

Bill Ford, Boise Cascade, Portland, during the WWPA Convention, San Francisco. found The Summer Place, 801 Brush St., which has 901 drinks; and Bill Fox, Max Hill Lumber, Montebello, Ca., will attest to the price of these drinks, to any doubters.

Al Kirby

Payless Cashways' Sales Breakdown

Wood products are the biggest single item sold by Payless Cashways, Inc., which has 52 building material supermarkets, including l5 in the West.

Among PC's various classes of products, wood products accounted for 3l%.Included in that figure are plywood and paneling; dimension lumber; sidings; cedar and redwood fence materials; treated posts and poles; cedar shakes and shingles.

Second with 24% are manufactured products. This consists primarily of wooden windows, doors and moldings, asphalt roofing, insulation materials, ceiling tile, kitchen cabinets and bathroom vanities.

Metal products, accounting for 15% of sales, include alumirium doors and windows, corrugated steel, drain pipes and gutters, aluminum roofing, wire and fencing materials, steel posts, metal fireplaces and storage buildings.

Electrical and plumbing supplies at ll% nclude built-in appliances, light fixtures, electrical wire and devices, water heaters and plumbing fixtures and supplies.

Tools, lawn and garden products are grouped into a single class which accounts for stx % of sales. These include power and hand tools, seeds, insecticides, fertilizer, plants, shrubbery and other landscaping materials.

Paint and sundries account for five %, including paint, wallpaper, home decorating supplies, glass and mirrors.

Hardware items account for four % of sales and include cabinet hardware, drapery hardware and miscellaneous items such as nuts and bolts.

The floor coverings category, also accounts for four 7o of sales, and takes in carpeting, floor tile and inlaid vinyl flooring.

PONDEROSA PINE

SUGAR PINE

INCENSE CEDAR

DOUGLAS FIR

WHITE FIR

WE ARE: Courteous, Kind, Loyal, Honest, Dependable, Eff icient, Prompt, Neighborly, Helpful, Eager, Versatile. ..

(916) 824-5427

FI-3, ANDEfN-! LUMBER COMPANY

More Plywood Demand

Stronger plywood dentand fiorr.t all nonhousing ntarkets will nearly offset an anticioated downturn in the residential consiruction industry later this year, according to a 45-page APA report, "Plywood End-Use Markctirtg hoJiles 1977-1979."

APA market analysts are forecasting total industry production of 19.1 billion sq. ft. during 1978, a slight decline fron.r last year's record of 19.3 billion. An expected l.rousing upturn in the second quarter of 1979 and continued strong demand from nonhousing markets will boost production to a projected 20.3 billion feet next year.

The minor housing slump will be matched by increased demand fronl all other plywood markets, including

0PEN H0USE was hosted by Niesen-Ward Forest Products recently in their offices overlooking the Noyo fishing village in Fort Bragg, Ca., Partner Bill Niesen held down the Fort since bad weather kept partner Paul Ward in their Morgan Hill, Ca., office for the day. Left: Busty Tamagno, G-P sales Patti Schumacher, N-W office man-

ager; Bill Niesen. center: Phyllis Hautala, Noyo Investments, and Dave Ponts, Two 0x Traders, Cloverdale, Phyllis is Fred Holmes' daughter and office manager. right. Louis Andreani, G-P asst. to general manager and Dave Jones, G-P computer analyst.

home repair and remodeling, up 4/o from 1977;, concrete forming-, up- l2%; nonresidential construction (not including concrete forming), up ll%: materials handling, up l8%; transportation equipment, up lWo; and exports, up 2l%.

The residential construction industry will consume an estimated 43% of total 1978 plywood pro- duction, according to ihe marketing studv.

AtBUOUEB0UE Hoo-Hoo Club initiated 15 new members (top left) recently. 80 were present for the meeting, which was also an Old Timen Night. Bight. Vaughn Justus, a past president with current international club pres. Laurn Champ and 56year member Noah Wynn. Jack Cheshire, a past-pres. (lower left) gets a not-tooserious award. Lower right. Brand-new member Nino Trujillo, Jr.; president Champ, and retailer Nino Trulillo, who has stores in Peralta and Grants, N.M. Visitors included club officer Jim Jones. from Vallejo. Ca.

Hickory's looking good

I -| ICKORY is a versatile wood fl witfr many sterling qualities. It is harder than white oak, bends better than white ash, is stiffer than American elm, and has nearly twice the shock resistance of either of these three species. Its nail and screw hold' ing ability is seldom exceeded by other woods, according to a Tennessee Valley Authority report.

Hickory trees grow only in North America. And, in North America, hickory grows best in the Tennessee Valley and surrounding regions.

The Valley contains an abundant, well-distributed supply of hickory and has room for new hickory-using industries and expansion of existing plants.

Despite competition from other wood substitute materials, hickory's future looks promising. Once it was used in great quantities for textile loom parts, pitman rods, wagon wheel rims, axles and spokes, baseball bats, golf club shafts, plowhandles, dowels, chair rungs, billiard cues, and ski blanks. In addition, numerous striking tool handles, such as axe, adz, pick, mattock, maul, sledge, hammer, and hatchet-all were made from hickory. Also, hickory was sawed into lumber and timbers like other woods.

Many of these uses have declined in their importance. Steel rims and wheels have replaced the wooden wheel and spokes. Steel axles replaced wooden axles, metals and plastics replaced the golf club shafts; and many home and industrial ladders are now lightweight aluminum alloys.

Even some tool handles are now steel.

Even though many of hickory's markets have been replaced, there is a place for this versatile wood. Hickory is still the preferred wood for handles, not only in America but throughout the world. Workers every' where, when they want the best, turn to hickory.

New uses for hickory have aPPeared in recent years. Particleboard manufacturers like it because the light, creamy color of the sapwood helPs produce a pleasing tint to the board. A random-planked 4' x 8' Panel has been introduced nationally.

Its tones range from a warm cinnamon brown to a medium tan in color and its distinctive grain pattern makes it suitable for many decorative uses.

Pallet users like hickory because of its toughness and durability. During the early 1960s, a resurgence of hickory as a furniture wood occurred. The prospects of new horizons for this wood merit the attention of industry'

As the uses of hickorv declined, so

Story at a Glance

Despite losses of some historic markets, hickory's qualities have allowed new markets to be developed . . pallets, furniture and particleboard use more yearly . . . its stiffness is a prime asset part 1 of 2 parts.

did nationwide lumber and hickorY bolt production.

ln 1912, 390 million board feet equivalent of bolts and 379 million board feet of lumber were used. BY the late 1940s bolt production was between 30-40 million board feet; and lumber production was between 100-150 million board feet nationally.

Only scant data are available for the 125 Tennessee Valley counties. The Census Bureau no longer Publishes detailed species information' Now hickory removals are based on forest inventory data. Using these indirect methods, it is thought that between 90 and 100 million board feet are cut annually from the forests.

How much of the ValleY's hickorY is manufactured into lumber is dif' ficult to determine. However, in 1970, a TVA survey of forest Products industries found that 36.5 million board feet of hickory lumber was produced by sawmills located in the ValleY counties.

The balance was cut into veneer logs and processed either in the Valley's three veneer plants, sawed into handle stock and pallet parts directly from bolts, or made into bending stock, squares, pulpwood, fuelwood, and logs for export. These items are not usually reported as lumber production.

North America has more than 30 species of hickory. Eight are commercially important, and the Tennessee Valley has five of theseshagbark (Carya ovata), shellbark (C. laciniosa), pignut (C. glabra), mockernut /C. tomentosa), and bitternut /C. cordiformis). Bitternut is the least prevalent in the ValleY. Howevet, industry usuallY does not distinguish between the various species.

(Continued next month)

Lett@trs

SLAVES OF THE STATE

Your editorial "Disneyland East Does It Again" (Mar. p 6/ isvery good. I hope it will get in the Washington Post and the Congressional Record.

This and other massive timberland withdrawals reminds me of the construction of the Maginot line [in preWWII Francel and the preceeding arguments pro and con.

A few knowledgable people and militarists scoffed at the idea and tried to tell the French politicians and people that such a project was worthless for defense and that developing air and mechanized arms of aggression would go right over it.

We all know how effective the Maginot line was but it became a popular and a political project so it was accomplished.

We can yell our heads off that taking timberlands out of production will ruin the country, cost jobs, inflate prices of forest products, increase taxes, etc, but nobody fistens. We have to keep on trying, nevertheless, and hopefully, before we are a destitute nation of slaves of the state, the pendulum will swing in the other direction.

Yours very truly,

Harold E. Bratten Sales manager Miller Redwood Co.

P.O.Box 247 Crescent City, Ca. 9553 I

PARK PRECEDENT

Your "Disneyland East" editorial relative to the totally unnecessary expansion of the Redwood National Park was well done.

Naturally, we agree entirelY with your premise on this specific issue, but we are also concerned bY the precedent this sets for all natural resources outside of our own industry. I fear this vote is another landmark decision aimed at further federal intrusion on the basic rights of the individual and the states of the union.

I wonder where it will all stop?

F.W. Niesen

Niesen-Ward Forest Products

P.O. Box 1261 Fort Bragg, Ca. 95437

HAMMOND STORY

There is one nit-picking flaw in the otherwise splendid article on the Hammond Lumber Co. (Mar. PC' 16' 17) I am quoted as saying, "During the late 40 s and early 50 s - Mr. Hammond would be in Los Angeles the next morning, etc." I'm sure the

fiqures should read, "During the laTe 2O s and early 30 s ", for obvious reasons.

Congratulations

Most sincerely, Alfred D. Bell, Jr.

on a fine article. Suite 173 1290 Bayshore Highway. Burlingame, Ca. 94010

MOULDING CORRECTIONS

Thank you for the listing in the New Literature section of your February, 1978, issue, page 56. There are two corrections I would like to make, however. They are: The second program is "Western Wood Moulding," not Eastern and the program cost is $40 each.

We now have a third Program available, entitled "How to Sell Wood Mouldings." It is also $40. All three of our audio-visuals can be bought as a package for $100.

Jim Snodgrass Director of Marketing

Wood Moulding & Millwork Producers PO Box 25278 Portland, Or. 97225

SIERRA PACIFIC INDUSTRIES

8 Northern Galifornia Manufacturing Centers

MOULDINGS: Chico Division. Ron Hoppe, Dave Miller (916) 343-4451

LUMBER: Redding Sales Division. (916) 275-8812

Sawmills located at Arcata, Hayfork, Loyalton, Quincy, Redding,sloat and Susanville, Ca.

Producing in excess of 400 million feet yearly: Douglas Fir, Incense Cedar, Ponderosa Pine, Sugar Pine, and White Fir. Green & Kiln Dried.

SALES: Perry Adcox, George Rogers, George Sharp, Paul Trueb. Bill Wessner and Sam Witzel.

XATtrLLA AYE. lroa ALAUrros, cAl.lromtl| Ito1?o

551 a word, min. 25 words (25 words = $13.75). Phone number counts as one word. Ads with border $3.50 extra. Headline or centered type $3.50 extra. Box numbered ads are $3.50 extra, Names of advertisers using a box number cannot be released. Address all

reptes to box number shown in ad in care of The Merchant Magazine, 4500 Campus Dr., Suite 475, Newport Beabh, Ca. 92660. Make checks payable to The Merchant Magazine. Mail copy to above address or call (714) 549-8393. Deadline for copy is the 22nd, of the month.

HELP WANTED HELP WANTED WANTED TO BUY

LEADING CALIFORNIA wholesaler/remanufacturer is expanding its sales efforts into new product lines. We are seeking experienced personnel in the following areas. f,l: Redwood products manager, ff2: lndustrial sales, f,3: Outside dealer sales. Please reply in confidence to Jim Frodsham at South Bay Redwood Co. (714) 637-5350 or Ron Lewman at Sonoma Wood Products (7O7) 433-3313.

YOfING, AGGRESSM wholesale lumber distributor looking for salesmen. Liberal commission and benefit plan. Will train if not experienced. Call (714) 623-6361 for interview appointment.

WHOLESALE PLYWOOD companv needs salesman for San Fernando Vittei, tCafi- fornia) to sell lumber yards, industrial accts. Salary, profit-sharing, bonus and expenses. Write box 268 c/o The Merchant Masazine.

FIND OUT what's happening, before it's ancient history. Subscribe now to The Merchant Magazine, the only full-coverage source in the 13 Westem States for what's happening in the field. See page 4 of this issue for subscription informafion.

CLERK/ESTIMATOR or clerk/credit officer for smaller San Joaquin Valley independent. Sober, responsible, permanent only. Evenings Fred: (209) 826 4290 or Builders Lumber Co., P.O. Box 1445 Los Banos, Ca. 93635.

LUMBER TRADER needed with lonetime mill contacts in lumber buying. PorIland based lumber company. Write Box 269, clo The Merchant Magazine.

BUSIN ESS OPPORTU N ITIES

WELL ESTABLISHED lumber-hardware business Southern Califomia population center. Buy business, inventory, Iixtures, equipment. Lease property. Good buildings, lumber sheds. Call (714) 995-1341.

FOR SALE

FOR SALE - lumber tuuck & traildl

1969 GMC. engine 318 Detroit 8V7lN. Transmission 5 and 4. Flatbed with roller. Trailer, l8'utility flatbed with roller, 2-axle - $14.000. Phone (213) 5964475, (714) 527-2285., L0742 Los Alamitos Blvd., our 76th year. Contact Gerrit Vos.

3x4 AND WIDER and 4x4 and wider twisted and weathered Douslas Fir S4S. Call Wm. Hunter, Hunter Woodworks, (213) 77s 2544 or (213) 835-s671.

WANTED

EXPERJENCED LUMBERMAN with excellent record in international and domestic markets seeking change and to relocate on the West Coast. Write box 267 c/o The Merchant Magazine.

WHY IS IT - a man wakes uo in the morning after sleeping under'an advertised blanket on an advertised mattress and pulls off,advertised pajamas. Takes a bath in an advertised tub, shaves witl an advertised razor, washes with an advertised soap, puts on advertised clothes, sits down to breakfast of advertised coffee, puts on an advertised hat, rides to his office in an advertised car, writes with an advertised pencil ., Then, he refuses to advertise, saying advertising doesn't pay, and then, if a business isn't good enough to advertise . he advertises it for sale.

If you believe in your business and want to build it ADVERTISE.

SINCE 1876 _ YOUR COMPLETE GUIDE...

lumbeFmen$ red b00lr $et'ulcG

The Lumbermen3 R.d Eook ll.tsall producers, wholesalers, retailers of lumber and wood products of any kind, and. all manufac. turers ofwood furniture, cabinets and millworkmobile homss, prefab hous€s and modular unitswood r€creational products, sportsware and toysboxes, crates, pallets

P.O. Box and ZIP CODE!concise description of what the business does - special data such as location of purchralng dopartmentthe financial strength rating (not alone the net worth, but what is available to crcdltors)the exact payment rating (how ll pryr: prompt, slow, very dow).

and industrial productsand all other products A Red Book credit rating is lccuratc, because using wood in any form. the man who assigned it is a cpeclail.t in the A Red Book llrtlng show! - thg exact field we cover. His rating allowe you to make an business name - complele addr€ss, including lmmcdletcdecision!

Pleose mter otr +{Fqiptbn for l-rymbenners RED BooK-;;l me-yw. Bt r.rs: fia6.!{ CuarterV tr ; I $292.50 ssnismualy Il; 9585.00 an(.ldv tr. I

NNERGHANT NNAGAZINE BUVERS' GUIDE

ANGELES AREA-

S. F. BAY AR

Co. {Arcadia) (213) 4454950

tanCstmton Vance Lumbel C0. . l?1!l 9A!'!q1!

i;;ryI;;; Lmbeaco. .{714) 821'8100 !?lll !99q9!!

Louisiana-PacificCorp..... .lllJlucb'Jouc

rlriii,iiii-woiii LumSei co.. . 1?!i) q?9 1191

lnc., Fobert S. \2131 3\16116 F;iiili_;;'dei6. .(2!l ?q7q97 Pacilic lvadison LumberCo.. .lzlJl ubl-b/ul i'in Aiiiiiiiiaainq co., inc. l2t3) 298'2121 ParrLumberCo. ...-.... (213) 924'4414 Penbenhy Lumber co (213) LU3'451 1 Philios Ldmber Sales (805) 495-1083 ProductSalesCo. (213) 687'3782 BolandoLumberCo..lnc...... ... (z|3)ZEnith 9'9943 Reel Lumber Seryice l2l3l 232'5221 Rygsl Lumbersales. {213) 687-9656 Sim-mons Hardwood Lumber Co (213) 685-5880 SimosonBuildinqsupplv {213) 926'6619 Souih Bav Redw-ood Co. (213) 860'7791 South Bav Rsdwood Co. (il4) 637'5350 Sourhwesi Forest Ind. .(213) 686'1560 (213) 330-7451 Sierlinq Lumber Co. (213) 722'6363 Star Lu-mber Co. {213) 961-1547 SummitWood Products, Inc. (213) 553-4713 SunriseForestProducts...... (213) 694-3677 Swaner Hardwood Co (213) 849'6761 Tacoma LumberSales, Inc. .(213)'686'2945 {213) 968-8491 Tweedy Lumber Co. Twin l'iarbors Lumber Co. (213) 625'8133 United Wholesale Lumber Co. {213) 726-1 1 13 Vineland lVillins Co. (213) 961'154i ViroiniaHardwiodCo. (213) 358-4594 lwe;dino.NathanCo...... (213) 283'90i8 woodla;d Product Co.. 1213) 444'5678 {213) 443'4567 (213) 283-3i31 (213) CU3.3731 (800) 2424400 (213) 875-l 163 {213) 755-8564 {213) 576-2545 (213) 594-8731 (213) 33i-0517 l2t3l 442-2833 (213) 598-3345 (2131 589-5921 1213) 225-2288 California Lumberlnspoctionseryice'.. .'.(714) 546'55!2 ComSystems,lnc...... ....(213) 988'3!!9 Guerin'Transiortation ...'...014) 98?-6333 [c.R. corooi.tion .(213) 873'7447 Mutual Mouldinq and Lumber Co. icustom millins). '(213) 543'5531 W. ioasr Lbr. Insp-. Bureau ' ' .{213) 549-5531 HAIIIDIIiIG AilO SHIPPITIG CARITIERS C.oTrucking, Inc. Cal-Pacific Transponation Co.. Gearmore, lnc. Guerin Transgortation Larry Stidham Trucking Co. Pacific States Transpon Co.. 0uirin, H.F. Frilz Trucking Union Pacitic Bailroad (Los Angeles) Union Pacific Railroad (Long Boach) 637-',t 781 987.621 I 442-2131 987-6333 842-4lM 692,7036 598-9795 6854350 437-2931

SAN FRANCISCO

LUMEER AIIO PLYYUOOO

sAsH-DooRs-wllllDowsn 0u LDlilGs AmericanLumberSpecies,Inc.... (415) 692-3330 B€l-AirDootoo....... .. {415} 697'1897 CarvedDoors,lnc...... ... (415) 697'1897 GeorsiaPmiticCorp. (415) 352-5100 iissii;sLumb€,C0.,1.E. {415) 824'8i44 La'm'on Lumberoo. (415) 543'1530 MacBeathHardwood. (415) 647-0772 iacific LumberCo. {415) i714700 ParaminoLumberCo. (415) 421-5190 RolindoLumberCo.,lnc. (415) 467'0qq0 WendinqNathanCo...... (41'5)781'5363 Vallev P'roducts co. (415) 689-3310 TREATED TUMBER-POLES KoDDenco.,lnc...... {415) 692'3330 iil"'cl,,riii&ei*trcreosotinqco. {415} 982'4033 ltirnJilnq-l'l.tl'rnC0. (415) 781-5363 SPECIAL SERVICES - TRAI\ISPORTATIOil California Lumberlnspectionseruice (408) 297'8071 CalilorniaRedwoodAssn............. (415) 392'7880 Calilornia Retail Hardware A$n. (415) 552'0536 Gearmore, Inc. ' (415) 653'2493 BedwoodlnspectionSeryice..... ..... (415) 392-7880 The Commonwealth Group . (415) 3914687 UnionPaci{icRailroad... {415) 421$030 La;ryStidhamTruckingCo.... (916) 8424104 GREATER BAY AREA LUMBEB AilD PTYWOOD BonningtonLumb;co.. (415)6354555 GeoroialpacilicCorD. (415) 849'0561 cr"iii"piiitii corb. (san Jose) (408) 292'?800 criiii"piiitii corii. ineo*ooal (415) 457'3414 Glob; lnternationai (408) 998'3300 iiooint Lutttico. {San Joe} (408} 243'3120 xiiii'ii Lmurt i". iUnion City) (415) 4714s00 Hotbswall Lumb€r Co., Inc. l4l5l 419'7222 lniand Lunber co. (Ftemontl (415) 7964844 frrreh.iLu;uerS.lts ..(415)454'886.| LouisiinaPmiticCorp. .. (415)638'2322 laiirieiitr x'arawooo (415) 8434390 Niesen-Ward Forest Products . 1408]. 179'2141 ' iEurlinsame) (415) 344'9224 Noy; Timier Producrs, lhc. . (408) 985'1545 Oi[levptvwooda0oor... 14081 221'5152 i.R.oio. ivt'otesate Distributon {4t5) 351'8900 Simpson Buildins Supply Co. ' (4SC) 9qt?911 iinbsonTimberio.. (408) 243-3900 irin'itvForestProduch (4151 883'05!! i;i;'i{;-b;ti,;-dio. .... (415} 32i4380 vanAndalsHarris... "" (415)467-8i11 WhitoRrothe6,(Oaklandl {4151 261'1600 EUILOII{G MATERIATS-PAINT-HABDWAEE_ETC. MI LTWOR K-DOORS-MO U LDINGS

Arcata Redwood Co..

8l!if ?lll,lf ll"ds:l"l'1l : ro,ioi 1,,;i,lnto

MissionFenceSupplyCo..........

Reid & Wrioht

SimpsonBuildinqSupplyC0........

SimDsonTimberco.....

Twiir Harbors Lumber Co. (0F & Rdw.l.

Wood l\4arkets, Inc..

AN D ERSOI{

Kinberlv-Clark Corp. Rhinohide mldg. millwork.

Paul Bunvan Lumber Co.

CALPE LI.A

l\4asonite Western Lumbet Div.

CLOVEBDATE

BowmanLumberSales..

G&R Lumber Co..

KintonDiv.(Rolando Lumber), .. ..

Rounds LumberCo. .(70i)433'4816

CO BNING

Crane Mills

EUREKA

NORTHERN

Louisiana.Paci{ic Corp..

SANTA BOSA

Louisiana-Pacific Corp..

Novo Timber Products, Inc..

sra;dardSrructures. .(707)544'2982

SEBASTOPO t

TrinityForestProducts

SETMA

Selma Pressure Treating Co.

!MrTH RTVEB.

Simonson Lumber Co. . .(/U/l aE/-3231

STAN DAR O

Fibreboard Corp.

Fibreboard Corp.

Fibreboard Corp.

TR UCKEE

Fibreboard Corp.

TURTOCK

Vallev Wood Presewing

UKIAH

Coast Wood Preseruing, Inc.

Louisiana Pacific Corp..

TMTUAMS

San Antonio Const. Con..

wltLlTs

Hardwood Products.

lllountain lrilling, Inc.

P.S.F., Inc..

Stanline, Inc.

YBEKA

Larry Stidham Trucking

SACRAMENTO AREA

LUMBEB AND PLYWOOD EUItDING MATERIALS - TRANSPORTATIOiI

CaliforniaCascade,lnc. {9!ql 9?9'9t?9 Ca0itolPlvwood,lnc. ...(9|b, ull-udDl CoiuinliabitiioiniaLumberSales (9!q)9?q'?199

...i,..

.....(s16) 3814660

MERGHANT NNAGAZINtr tsUVERSz GUODtr

PACIFIC NORTHWEST STATES

COLORADO

OBOTUAROES

SHERMAN DAVIDSON

Arthur Sherman Davidson, president and general manager of Davidson Industries, Mapleton, Or., before his retirement in 1964, died February 3, at the age of 89.

Davidson was born July 26, 1888 in Aberdeen, S.D. One of eight sons, his family moved to the Puget Sound area at the turn of the century and homesteaded at Vaughn, Wa.

In the 1920s he and his brother. Bob, formed Davidson Bros. Logging Co. They operated under that name during the depression years and for a few years after moving to Oregon in 1938

After Davidson sold Siuslaw Forest Products to U.S. Plywood, he then went into semi-retirement until 1954 when he and his son, Don-Lee, and daughter, Gretchen, purchased the Phelps Lumber Co. in Mapleton, which became Davidson Industries, Inc.

He retired from the business in 1964 and Don-Lee became president and general manager of Davidson Industries.

Davidson is survived by his widow: Freda; a son; a daughter; three brothers; and four grandchildren.

J. F. KELLEY, JR.

Jerry F. Kelly, Jr. of Fresno{lo- vis Lumber Co., Fresno, Ca., died February 28, of a heart attack while attending a Fresno County Supervisors'meeting.

Mr. Kelly was born December 13, 1924 in lllinois. He served as a bomber pilot in World War II, stationed at Lemoore Naval Air Station, Ca., where he met and married Patricia Clifford. After the war he settled in Fresno, and was employed at BylesJameson Sawmill, eventually becoming sales manager.

Following the sale of Byles-Jameson, he became a partner in a wholesale lumber company for a short time. After that he started his own retail lumber yard in Fresno known as Kelly Lumber Co. He later became a partner in the Fresno{lovis Lumber Co. and was the managing partner of that firm until his death.

AEVERTIStrRS

ALL COAST FOREST PRODUCTS 16 ALPEIRCECO. .......37 AMERICANHARDWOOD CO.. 24 BEL-ATRDOORCO.. ..,...19 BEVERLY MANUFACTURING CO. .49 BOWMANLUMBERSALES 44 BURNS LUMBER CO.. . . . Cover I CAL-PACIFIC MANUFACTURING 36 CARDWELL FOREST PRODUCTS , . .48 CARROLLMOULDING. ....22 COASTWOODPRESERVING. 51 COLUMBIACALIFORNIA .,.34 CONNORLUMBERSALES. .48 CRANEMILLS. .......49

VALLEY WOOD PRESERV WEAVER FOREST PRODU WHITE LUMBER CO.. HAR

MBER

At Union Pacific we have experts who know

and bulkhead flatcars that save time and money when loading plywood and wrapped or strapped lumber. Not only do we offer the finest service available, but we're planning ways to be even more helpful in the future, includ-

:t' ing studies on new schedules, new pricing and new equipment needs.

We're the neoole who people who unknot vour knottv your knotty

can help you problems.

THEUffiEBETUTEEN INLA}ID A}{DIHE O]IIERS I'THEUffiE BETUIEEN JERI'ICE A}ID UP JERI'ICE.

For an olfice wholesaler, promises are easy to make and hard to keep. Because it takes a lot more than a telephone to really service your customers.

That's why we maintain one of the largest inventories of lumber and building materials in the industry. And that's why we deliver on our own trucks. And ship mixed cars without batting an eye.

That's why our milling facilities are comparable with a lot of mills. And that's why our building materials division is bigger than a lot of building materials companies.

'We're even expanding our facilities to give our customers better service, a greater selection of inventoryt more trucks and increased milling capacity. Ve're doing it for only one purpos€: to service our

customers better.

At Inland we believe in service. That's why you can believe in lnland. lsn't it time you got less lip and more service?

Call us today at 71 4/183 O091. Distribution yards

in Colton, Woodland and Tustin, California.