Party puts new paneling on parade

AElIlBl's new line of paneling was intro'd. at this recent party sponsored by Westmark & Ass'0c., the Newport Beach, Calif., building material specialists, lor area dealers, other market factors. Attending were (1) Angels' president George Lehman, staffers Bob Godtze, Les Monis. (2) Don Dickenson,.lohn Bates, Westmark & Assoc. (3) Waldo Tinsley. Carter Ludwig, B-E, & Westmark's Larry Blugh. (4) Joe Dolney, Lou Massing. (5) Zig Gruenberg, Bill Smith, Tommy Poole, John Jo-hnson, all d'f Carter Mill & Lumber. (6) Dennis Lamond, Bob

Miller, Sutherland Lumber. (7) Mike Paranteau, Bill Andrews, Al Reynolds, L&M. (8) 0anny Cohen, Sam Rifkin. (9) Red Clapper, Far West Plywood, Steve Madsen. (10) 0rville Paul and Pete Schouwemburg, Freeway Lumber. (ll) Bob Stutz, Mike Benza, Johnny Johnson,Ole's. (12) Al Reynolds, Mike Paranteau. (13) Andy Miller, Sandy Stockman. (14) Jack Pittinser. Harlen Horak, Upland LumberCo.(15)SandySiockman, Will La Rusch. (16) Andy Leon, Tom Thomas, All American Home Center. (17) Bob Kaufman, H. L. Parsons, Abitibi. (18) Sid Chattler, Globe.

(19) Jim Conimikes, Globe. Herb Roberts. (20) Paul Burnside, Rod Wickham, Kerm Rima Hardware & Lumber. (21) Fred Ratzenberg, Mr. Ratzenberg, Globe's Liz Massing. (22t. Cal Hacker, Glenn Johnson of Double i. (23) Winn Eurkhart, Bob Johnson, Far West Plywood. P4) Clay Brown, Richardson Mill & Lumber, Clarence Bowman, Garey Lumber, Wendy Stolz, Richardson Mill.05) Jim, from Eagle Rock Lumber, Larry Baugh. (26) Clarence Bowman, Garey Lumber, Wendy Stolz, Clay Brown. (27) Al 0wen, Suverkrup Lumber.

"GqrdenGrqdes" Promotion

The redwood "garden grades" are the subject of the Qalifornia Redwood Association's Spring promotion to consumers. What are garden grades? It's a new consumer-directed term for a familiar product-@rnrmons. The redwood garden grades include construction and construction heart, and merchantable. Suggested garden applications include many garden uses where a rustic feeling is desired.

Color ads in shelter magazines, broad editorial coverage in magazines and newspapers, and an 8-page handyman booklet, bound into a do-it-yourselfer publication, are the big guns CRA is using.

This is backed by promotional activities to alert wholesalers and dealers of increased demand for these grades. The idea is to acquaint consumers, long accustomed to the knot-free clear all heart and clear grades of redwood, with the more economical garden grades. The upper grades of redwood are still extremely popular and are still recommended for fine architectural and garden applications where clear, straight-grained lurnber is indicated.

The increasing popularity of the garden grades gives redwood dealers an excellent opportunity to offer their customers the full range of redwood gradesfrorn clear all heart to merchantable.'

Ombudsmon for Businessmen

Thomas E. Drum, Jr. is the. new Ombudsman for Business at the U. S. Department of Commerce, Office of the Secretary, Washington, D. C. 20230 (telephone (202) 967.3178).

His purpose is to serve American businessmen by providing information on federal programs, procedures, export opportunities, government buying, and to direct suggestions and complaints concerning government activities to the proper persons for action. Call him if you have a beef.

Nord Begins Exponsion

BEL-AIR DOOR CO.

Door Series The Boid Ones

BEL-AIR DOOR CO. is now manufacturing its own line of fiberglass doors in our own plant! We are no longer dependent on others to produce our door-we can now give quick service and a superior product! Top quality! Why not! We have been manufacturing doors for over 30 years, and have the "know-how" and that's what it's all about. TRY US, YO'U'LL LIKE US.