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|IUlCl( lffll means lllmL SUPP0RI!
The QUICK LAM Hot Line
Our service and support program starts when you call us collect on the QUICK LAM Hot Line to place an order for your customer. Our QUICK LAM Professionals are hlghly erperlenced in helping you meet your customer's ne6ds.
QUICK LAM Delivery & Free Unloading
When your customer's beams are ready, you may pick them up at one of our yards, or, we'll deliver. lf we deliver, our special QUICK LAM crew will unload the beams for you or your customer...at no extra cost.
Northern California:
Tolal Support o The OUICK LAM Hot Line
'Fast, easy ordering. Prompt delivery. Free unloading. These are just a lew of the reasons why QUICK LAM means total support. Remember, our aim is to serve you, not comp€te with you.
OUICK LAM QualiU Gontrol
As soon as your order is received manufacturing begins. Our QUIGK LAM Quality Control Team Inrpcctr every phase of the laminating process. We guarantee that eech beam is of lhe highast quality and manutactured in accordanoe with U.S. Commercial Standard 253-dl.
To find out more about how our total support program will boost your Laminaled Beam sales... call collect on the QUICK LAM Hot Line. Toda'y !
G-P Exponsion Plons
A major expansion of building material distribution facilities, coinciding with new mills and an expanded plant modernization program, has been unveiled by a top GeorgiaPacific Corp. executive at a Denver Society of Security Analysts meeting.
M. L. Talmadge, G-P treasurer, told the group the company's nation. wide system of wholesale distribution centers recently topped 5 million sq. ft. in total area for the first time with l0B units adjacent to major markets
Record Hordboqrd Shipments
Prompted by record-breaking months of shipments of hardboard products, the American Hardboard Assn., at its recent annual convention, adopted aggressive programs to continue this progress in research and public relations.
Industry shipments of all hardboards, for the first 9 months of 1971, show a gain of 19.6 percent, with 3,869,888,000 sq. ft. compared with 3,234,755,000 sq. ft. reported for the same period in 1970.
Greatest gains are recorded for
"and the number will increase to Il5 by the first quarter of 1972."
A major plant modernization program, designed to reduce unit costs and upgrade product lines, is now under way in the pulp and paper as well as building materials divisions, he said.
The G-P executive also emphasized that many people are "unrealistically" including all mobile home shipments as "starts" to help fill primary housing needs "when 30 percent of these so-called mobiles should be discounted from that total. Some 10 percent be- hardboard sidings, both in single- family and multi-family housing. Shipments of sidings for some o{ these record months amount to what full annual shipments were a {ew years ago.
Impressive gains are also evident in panelings. carrying newly developed finishes in textures, embossings and sophisticated colors.
Continuing its dealer education program, AHA will have two new audio/visuals available on siding, "Mission Possible" and on paneling, "The Great Panel Discussion." These come second homes and another 20 percent are for non-housing uses." are available for dealer sales training, as well as for internal company showings, presenting hard-sell facts about hardboard's characteristics and benefits.
The Denver analysts were told that G-P has now prepared to take advantage of an upcoming surge in nonresidential construction and industrial demand as well as a continued high level of new homes. The company's non-residential construction and industrial sales of softwood plywood already are maintaining a slight lead over sales in the expanded singlefamily housing market "and those other markets have only iust started to move."
Markets for concentrated efiorts by the association, in order of importance, are: dealer-builder-remod. eler - 66slpenent manufacturer, followed by industrial fabricator and consumer. For the building professional new literature and sales aids will be created for: the dealer, builder/remodeler and the producer of factory-made components.

Bill Niesen Storts Own Firm F. W. "Bill"
Niesen has announced formation of his own wholesale distribution firm.
Niesen Forest Products, Fort Bragg, Calif.
The new company specializes in redwood and fir lumber and plywood.
An employee of Union Lumber Co. since 1948, Niesen was production manager at the time of Union's merger with Boise Cascade. For the past year, he has been in speciality wood products sales in northern California.
Long active in redwood industry affairs, Bill was a member and chairman of the Redwood Inspection Service grading committee when the new lumber sizes and grades were being developed.