Merchant Magazine - January 1980

Serving the lumber, building materials and home improvement markets in 13 Western States-Since 1922

John Cameron Swalze is a world enpert

torture tests. But he had his doubts this one. that was Louisiana-Pacift c's partideboardRedex.

In front d him was a typical floor system 2xl2-inctr joists, 16 indres on center.

With Swape's help, we gave tre product e_most severe punishment we could think We took Tungh, a 9,(X)0 pound elephant I walked him across theface of this As you can see from Ore photo, did everything he could to demolish e Redex, but as Swape summed up . . "The amazing L-P Redex. Strong ouqh to hold this four and a half ton

ls Reder oo otrong?

Redwood particles have been mixed with lra long, exha strong ftbers of Douglas Thm with phenolic resin, it is all bonded

together under intense pressure and heat. Finally, the long edges are tongue and grooved and all four edges sealedto control moisture absomtion.

The result is i board d excellent internal bond and rupfure resistance. On top dthat Redex knorus how to take a nail. Or a staple. And th ere are no face or core voids to contend with. No drecking or delaminating.

Beder Gan 3avc you a ton of monelrtoo.

Forget about underlayment or other subflooring. Redex will handle everything. Whidr meins you cut materials coit Uyabout 30 per cmt for every 2,(XX) square feet compared to other usual flooring constmction, at the same time taking a big chunk out d labor costs.

Speaking dsaving labor, Redex tongue and groove also does away with the need

for blocking. So irstallation time is reduced by 8 to l0 manhours per average home. And looh who approvcc:

The FHA,ICBO, BOCA and Southern Building Congress all say Redex meets or anceeds their standards. In faA, Redex has been tested by the Underwriters laboratory and meets C,Iass III Flame Spread rating. IJhc more lnformadon?

Give us a call at (707152J3-ffi0, or unite Louisiana-Pacift c, 1300 S.W. Fifth Avenue, Portland, Oregon 97 201.

BEL.AI R DOOR Wood Windows

Construction Details

5. Double interlock orovided. Reverse grain provides antitwist, anti-warO features.

6. Frame constructed of top grade kiln dried Douglas fir which is harder and slronger than sotter woods used by most manufacturers.

7. Narrow line configuration and blended wood grains.

8. Frames bonded with water resistant glues, are precision mitered and screwed, rather lhan stapled, to insure complete rigidity and tight corners.

9. All gliding windows have inverted snorkel sill vents to control moisture and fogging.

Design window bays using picture windcws. ase casement style horizontally with picture window to create awning design.

Combine casement style with Dicture windows.

Enploy gliding windows for natural ventilation.

1 Glass glazed to wood to torm moisture proof seal.

2. Interior members are mortised, sealed and secured to frame member.

3. Complete perimeter weather strippingdouble on vertical interlock.

4. Exclusive nailing fin speeds installation.

LONGER UFE LOWER COST I.ASTING BEAqTY

PRESS0RE TREATED, the improued WOOD, is growing dramatically in popularity with consumers. Dealers, who have recenty begun stocking and merchandising Pressure Tieated lumber; are pleasantly surprised with their sales resuhs. lvlany report moving two, three and four times more volume than they had opected.

Why is hessure Tieated wood catching on for residential outdoor uses? Because it is:

ECONO|,IICAL-Less erpensive than the ever increasing cost of redwood and cedar.

DURABLE-Pressure Tieated wood lasts longer. The Forest Products Laboratory has determined that when heated properly, wood will last more than 50 years.*

VERSATILE-Pressure Treated wood has scores of uses in decks, fences, planter boxes, retaining walls, and on and on. Especially suitable for ground contact use.

AVAIIIBLE-As a dealer, you are assured a steady supply-when you want it-to meet increasing demand.

CONSUMER PROMOTION -The Westem Wood Preservers lnstitute is continuing an aggressive promotional campaign to educate your customers on the advantages of hessure Treated wood. Stories and photos abor:toutdoor projects buihwith hessure lieated wood will appear in the Real Estate and Home/Ljving sections of neuapapers and in magazines throughout the WesL

Be ready for homeowners, confactors, and landscape architects who are discovering wtry Pressure Treated is the improved Wood. Get h on these new hessure Treated profie today. Stock the ideal wood for outdoor use-PRESSqRE TREATED-Ihe improoed WOOD.

*(USDA Forest Servke Geneml Technkal Report FPL-15-1977)

f FREE FOLDERS FOR YOUR COSTOMERS -.l

Ask your suppller or write to us for a brand-new Clucsdon and Answer folder for consumers. dtled "What You Should Know About Pressure Treated Wood." lt gells the product for youl

hressur€ liuted llrood b pur popuhr outdoor ansurcr for DECKS, PA'NOS, FENCES, PI.ANTERS, RE'DAINING WAIIS, SIDINGS, AND A GRE/IT DEAL MOREI

Publisher Emeritus A.D. Bell. Jr

Editor-Publisher David Cutler

Associate Editor

Juanita Lovret

Contributing Editors

Dwight Curran

Gage McKinney

Al Kerper

Art Director Martha Emery

Staff Artist Terry Wilson

Circulation Manager

Linda Romanowski

The Merchant Maeazine (USPS 796-560) is published monthly at 4500 Campus Dr., Suite 480, Neqport Beach. Ca. 92660, phone 17l41 549-8393. bv The Meichant Magazine, Inc.- Second-class postage rates paid at Newport Beach, Ca., and additional offices. Advertising rates upon request. ADVERTISING OFFICES

FROM NORTHERN CALIFORNIA & THE PACIFIC NORTHWEST: contact 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660. Phone Ql4) 5498393.

FROM SOUTHf,RN CALIfORNIA: contact Carl Vann, 205 Oceano Dr., Los Angeles, Ca. 90049. Phone (213) 4723113 or (714) 549-8393.

FROM THE MIDWEST: contact Charles L. Lemperly, l2J0 Brassie Ave.. Flossmoor. Il. 60422. Phone (312) 799-2t66.

SUBSCRIPTIONS

Change of Address-Send subscription orders and address changes to Circulation Dept., The Merchant Magazine, 4500 Campus Dr., Suite 480, Newporr Beach, Ca. 92660. Include address label from recent issue if possible, plus new address and zip code.

Subscription RatesU.S. and Canada: $6-one year; $g-two years; $12-three years. Foreign: $12-one year, $18-two years.Single copies $1.25. Back copies $2.50 when available.

THE MERCHANT MAGAZINE is an independently-on,ned publication .lbr tlte retail, tt,holesale and distribution levels ol the lumber, building materials and honte improvenrenl btrsiness in the | 3 Western states: con(entrating on rnerc'handising plus induslrv nens and interzretation.

Notlu$ plywood tlmbers too

Rooms for Rent - See Mgr.

1' HERE is a great deal of talk currently that I housing start statistics will decline markedly. It is often followed by confident assurances that built-in demographic demand will restore them to the two million per year level; just as sure as God made little green apples.

The arguments are compelling, indeed, and we subscribe to most of them. But just for the sake of argument, who says it has to happen; God willing and the creeks don't rise?

Historically, America is not a land of home owners. You read that right, we are not. It has all happened recently, as such things go. Until the late 1940s and '50s, the United States was very much a land where people rented, not owned their home.

In 1932, when we had 38 million dwelling units, only 310/o were owner-occupied. Today that figure has doubled to two-thirds and is the highest percentage of home ownership in the world. It has been a wonderful thing for this country and its people. But as it is really a new

phenomenon, there is no guarantee that events won't move us back to being a nation of renters.

Back in the Roaring Twenties, home ownership was rare for a number of reasons, not the least of which was that the down payment was 5006 of the selling price of a home and the length of the mortgage was a paltry five years. And you thought you had heard some sad mortgage stories lately?

Complacency is always the enemy of progress. When we hear the calm assurances of seers of the future that widespread homeownership is inevitable, it makes us wonder how long a memory some of these experts possess.

While we feel at this point that the decade of the 1980s will be a very strong one for home production, we would all do well to remember that what we enjoy today has not always been. To proceed on the assumption that the present inevitably will reproduce itself in the future is a foolish one indeed.

SeNing the lumbeL building mateilals and home imprcvement mailets in 13 Westen Slates-Slnce 1922

DAVID CUTLER edi tor- pu bli sher

Here's why WITTA Makes the d iff ere nce prolitable

Get the stock you need

Tis true, "You can't do business from an empty wagon", but, you can also lose money by being understocked. Let Mallco be your warehouse and get the "turn" you need to make money. Over 35,000 items in stock at all times.

Get it when you need it

Our computerized inventory system makes certain that your orders are filled promptly, accurately. Six semi-trailer trucks deliver to your store on schedule. No other distributor serving the Southwest has more or better facilities with which to satisfy you.

Get it at the right place

As a member of the Sentry hardware group, as well as the largest full service wholesaler of lumber.

building materials, and sporting goods in the Southwest, Mallco enjoys the benef its of volume purchasing and passes the lower prices on to you. Your customer gets better value and you get more prof its.

Get it where you are

24 Mallco salesmen cover Arizona, New Mexico, El Paso, Colorado Springs, Las Vegas. For more than 30 years (since 1946) Mallco has made the profitable difference for many retailers. Let Mallco make the profitable difference for you. Call for a Mallco man today.

nEC0Glllll0ll in solid lorm lor immediate past pres. Ralph Cardwell, right in lll from Bill Cowling. l2l Chuck Jenkins, David J. Barry, Carl Weber. l3l Ted and Eileen Shafer, Dave Metzgar. l1l Jack Secoy, Jerry Essley, Tom Philips. l5l Wayne

"New Directions for the 198Os"

E OR THE third. time in three F vears- the Lumber Association of S6uthern California drew record attendance to its annual Management Conference. Approximately 400 attended the Palm Springs, Ca., event, held again at the Spa Hotel.

The conference is also the time of its annual election and a new slate of officers and directors was presented to the assembled. The new president is Paul Orban, Jr., Orban Lumber Co., Irwindale, Ca.; lst v.p. is Gordon Beach, Rygel Lumber Sales, Newport Beach, Ca.; 2nd v.p., Peter Ganahl, Ganahl Lumber, Anaheim, Ca. The new treasurer is Jim Frodsham. South

Story at a Glance

Bay Forest Products, Orange, Ca.; and new secretary, Milt Johnson, Home Lumber Co., San Bernardino, Ca.

New Directions for the 1980s, the convention theme, was a common thread through many of the speeches, including the keynote talk by Don-Lee Davidson, president of Davidson Industries, Mapleton, Or., and current president of the National Forest Products Association.

He said that in our new decade and into the 1990s, there would have to be a balance between

(Please turn to page 13)

Gardner, exec. v.p. o{ LASC and Paul Orban, Jr., the new president. 16l Jerry Main, Bob Leland, Bob Pallow, Frank lvanovich, Larry Ouinlan. l7l Ed Stoner, Marty Temple, Bill Cowling. 18l Richard Pleiffer, Charles Jenkins. l9l Sandy McDonald, George Olto.

ll0l Bill Nickerson, Al Foreman. llll Andy Ersek, Rick Learned, Arnie Doolittle. ll2l John Lipani, Ken Thompson, Bill Doherty. ll3l lrene and George Howard lll, Harry 0uentmeyer.

What to expect from the 198Os themed management conference. .sup- ply, demand, uses, economacs, personnel, species covered. . . also how-to advice on fire pre- vention and employee theft defenses.

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All-Heart redwood's natural resistance goes all the way through the wood, protecting sawn ends as well as surfaces. Chemicai treatments of other woods will not prevent them from warping, checking and splittingieaving unprotected areas exposed to insects and decay.

Redwood's resistance to warping, checking and splitting is natural. No so-called outdoor wood can match redwoods stability. It goes down flat. And stays flat.

Redrvood is lighrweight. It has no pitch or resin. And it saws and nails far more easilv than other woods. (An important consideration for the growing do-ityourself market.)

Chemical treatments of other woods will not add these essential characteristics.

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Redwood's natural color and texture are unique.The lasting beauty and value that redwood decks, fences and other outdoor projects add to a home cannot be achieved wifi chemically treated woods, Because when you come right down to it, for living with nature, there is no substitute for living with redwood.

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No other wood needs a finish less. Or takes and holds a finish better. Or weathers as gracefully as redwood. It's a naturally excellent insulator against heat and cold.With todays utiliry costs, that makes redwood an especially sensible and valuable investment.

Redwood is also naturally fireresistant. It qualifies for any Class-II application, naturally, without any chemical ffeatmenr.

There will always be redwood. Over 900,000 acres of redwood commercial forests are producing and regrowing a dependable, managed crop. Avast net'work of redwood wholesalers is listed in your telephoneYellow Pages, ready to supply all the grades you need.

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Over 50 years of advertising and promotion have made redwood known throughout America and the world for its natural beauty and quality performance. Your customers will see California Redwood advertising in . .

o Better Homes & Gardens o Better Homes & Gardens Ideas r House Beaudful o House Beautiful Manuals r House & Garden o House & Garden Guides o HowTo c Hudson Home Magazine o Popular Mechanics o Sunset o Sunset Ideas r Woman's Day Ideas o A.I.A. Joumal o Architectural Record o Progressive Architecture o Architectural Digest o Interior Design

I Housing r Pacific Coast Builder o Professional Builder r Building Supply News r GulfCoastlumberman o Home Center

o Lumber Co-Operator o The Merchant o Northrvest Lumberman . Retail Lumberman o Southem Lumberman

? CALIFORNTA REDWOOD ASSOCTATION

I O.t. Lombard Smeet, San Francisco, California g4ll|

(Continued from page 8)

knowns and unknowns in timber supply. The knowns he described as the physical supply of timber and proven demand. The unknowns include: man made timber restrictions, life style changes, production capital supply, cost of money, and world-wide fiber demand. He expects urban voters to decide the fate of many of these unknowns.

Inflation will be a major factor, according to Davidson, in determining the lumber business in the 1980s. He foresees more consolidation, fewer independents and an urgent need for government to fill the gap between current timber supply and demand.

Economist Eric Thor of the Bank of America, the following speaker, sees continuing inflation, with gasoline retailing for $2 per gallon by 1981, and other energy costs moving upward in similar fashion. He urged that America actively seek new energy sources to offset the energy cost spiral. Thor called the present status of the economy an adjustment and said that 1980 would bring a re-adjustment of the adjustment.

An excellent panel discussion followed with four members of the Second Growth Club (the under 35 group in LASC) making uniformly well-prepared and knowledgeable

(Please turn to page 65)

T|tP ERASS present included lll LASC pres. Ralph Cardwell; National Forest Products Assn. exec. v.p. Ralph Hodges and NFPA pres. Don Lee Davidson. l2l Pete Parrella, Bill Adams, Michele Alexander. (31 Jimmie Potter, Jim Newquist, Seth Potter. lll Hugh Bell, Mike and Maureen Coleman. l5f Ted Gilbert, Russ Fritchey. l0l Jim Frodsham, Andy Ersek. l7l Carl Henoch, Steve Coontz, Hank Childers. l8l John Golby, Verl and Ferrol Rhine, Bob Ransom. l9l Jim and "Babe" Pottratz, Rodger Morris. (l0l Dennis Richardson, Bob Fishbaugh, Arnold Nutter. llll Pat Hawthorne, Scott Cardwell, George Howard lll. ll2l Tom Supple, Dave Metzgar. ll3l Second Growth panelists: Randy Port, Marc Myers, John Newquist, Jeff Throop, John Ganahl. llll Don Stobaugh, Sterling Wolfe, Dave Gambee. llSl Larry Ouinlan, Frank Moloney, Milt Johnson. (l6l Pat 0'Donnell, George Cudworth. llTl Jerry Main, Jack Finnegan, Jim Hunter.

Selling Strengths of Western Red Gedar

ll, HEN YOUR customers are lU lookine for a wood with natural *artith, handcrafted appearance, and practicality, it is your cue to sell Western red cedar shingles and handsplit shakes.

North Pacific Coast Indians recognized the qualities of cedar thousands of years ago and built shelters and tribal long houses from split cedar. The ceremonial totem poles in the Northwest prove it is enduring, indeed.

With the beauty apparent, the unseen strengths that the Indians recognized are good selling points. Red cedar's extremely fine and even grain provides exceptional strength in proportion to weight. The overlapping method of installation results in strong structural strengths as well as natural rigidity to strong winds and resilience to pounding hail.

Another plus to point out is superior natural insulation qualit-

ies. The cellular composition of millions of tiny air-filled cells per cubic inch makes red cedar a better insulator than any man-made product. Warmer homes in winter. cooler homes in summer, and lower heating and air conditioning bills confirm that those early home

builders were wise in their choice of cedar.

For the remodeler, red cedar has many advantages. It can be put over an old roof, multiplying the insulative value. Shingles or shakes can be applied to either interior or exterior walls to update and add interest. They also can be used to coordinate and create harmony between original structure and additions. Some out of the ordinary uses of the product include covering planter boxes, playhouses, dog houses, garden structures and fences. These applications are all easily handled by the average home handyman.

To support your sales presentation of red cedar, you will find an intensified program of advertising promotions and features in national publications, plus a library of brochures for your customers. To help the do-it-yourself buyer there are illustrated instructions.

Sfory at a Glance

Ways to sell red cedar shingles and handsplit shakes... strong points are strength and rigid- ity. . . superior natural insulation a plus... promotions, customer literature support sales.

Rambler, Tex as, shin gle s, W ylie I Vale, ar chitect s.

Residence, California, shingles Confer Crossen & Nance, architects.

Today the trees of life, as the Indians called them, fill a special need for architectural beautv in this fast-paced machine age. The rich earth colors, warmth, and subtle patterns oftexture are ideal for new construction, remodeling, or decorating.

Crafted by specialists in the Pacific Northwest mills. some still one-man operations, the cedar shingles and handsplit shakes reflect the care put into their creation. Rigid controls ensure the highest quality.

Whether used in a roof, siding, interior walls, or on decorative items, indoors or out, you can sell red cedar to blend with a myrid of styles and settings. The strong shadow lines, the thatch-like texture, the warm natural color, the mellow silvery weathered appearance make a positive statement for the '80s.

Residence, Florida, shakes, ]ohn A. Weller, Jr., architect.

fusidence, Illinois, shakt Harry Weese & Associates architects.

Residence, Washington, gr o ooed shakes, I ohn Anderson, architect.

Re sidence, C olorad o. shake s. fusi den ce, M q ss a chu se tt s, sh ak e s, Chr isto pher Cr ow ell, sr chit ect.

Residence interior. Illinois, shakes.

'f HE Northwest Hardwood As- I sociation. an alder-oriented group mainly composed of Pacific Northwest members, decided to make the trek to Southern Californid, the U.S.'s biggest wood market, for this year's convention, their 24th annual.

The Portland-based organization has enjoyed steady growth over the year's and this year signed 29 new members, bringing the total to 127. The meeting was held in Newport Beach. Ca.. at the Marriott Hotel.

New officers elected for 1980 include Dick Lambert, Lane Stanton Vance Lumber Co., City of Industry, Ca., as president; Arnold Curtis, Northwest Hardwoods, Inc., Portland, as v.p.; and Jerry Nizich, Nizich Forest Products and Nizich Hardwoods, Inc., Philomath. Or.. as treasurer. Mike Starling, Tumac Lumber Co., Portland, is the immediate past president.

The three slots on the board of directors, for three year terms, (Please turn to page 38)

Story at a Glance

Northwest hardwood annual

The imported hardwood situation, the alder distribution picture, and marketing opportunities are presented at 24th annual Lambertmeeting...Dick elected new president.

THE illtLs' role in the delivery/product phase of the western hardwood industry was discussed by panel members pictured in pics. I & 2. In lll Jack Rose, Clilf Chulos, Lee Kearney. l2l Jack Havens, Walt Ralston, Dick Mattheison. l3l Rapt attention to panel's comments. lfl Dick Lambert, Jim Summerlin, Erick Haessler. l5l Mike

Starling. 16l Joe Pulone, Ken Mc0oun, Ron Delaney. l7l John Reid, Bob Jabobson, Paul Meyers, Warren Morris. l8l James Hunt, Fred Nelson. l9l Cal Miller, Blair and Jan Armitage. (l0l Mel Stewart, Gordon Whiltier, Dave McCullam. llll Dick Saroyan, Ed Mason. ll2l Fred Nelson, Carl Porter, Bob Porter.

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Reflecting the effects of tough federal credit policies, the housing market took a nosedive in Nov. (latest figs.). housing starts on a seasonally adjusted annual basis dropped l4olo from the previous mo.; bldg. permits for future construction declined to a I ,267,000 rate, the lowest in almost 3h years.

The current housing pace of 1,518,000 units, lowest since Feb. '78, included a rate for single family construction of 966,000, 36% below the year-earlier figs.. . multi-family construction was off 8o/o to 552,000 from Oct, the home builders' assn. predicts a further decline of l5o/o in Dec. construction. .

Federal programs to stimulate housing are being discussed. the prime rate decline is apparently stalled at l5o/0. . signals appear mixed as to availability of home mortgage $$'as the decade of the '80s begins... virtually across-the-board caution prevails, with inventories the leanest in years...

Lumber and plywood mill production curtailments have been widespread. ..a larger than normal no. of closings of plants has occurred; Publishers Paper can't find a buyer after more than a year for its Portland area mill complex. , International Paper is dismantling its Clark County, Or., millafter no buyer was forthcoming.

Diamond Internotional has agreed in principle to acquire Brooks-Scanlon Inc. for approx. $103 million, if completed B-S would operate as a div. of Diamond. .. l7'ickes Corp. plans to buy Gamble-Skogmo of Minneapolis, which has more than 2,500 retail outlets, for $200 million...

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Sunset Moulding, Live Oak, Ca., is "in the process" of acquiring four Ca. plants (one frame, one pine moulding, one mahogany moulding and a cut stock plant) from the DG Shelter Products div. of Di Giorgio Corp.. which earlier sold a moulding plant to Eagle Forest Products, Sacramento... no price revealed in either transaction.

Georgia-PaciJic has agreed in principle to acquire Kinzua Corp., Heppner, Or., for an undisclosed amount of stock; included are the total lumber div. and cutting rights on their nearly 200,000 acres; the plywood plant, not included, is being closed. .. Al Peirce Lumberhas closed its Coos Bay, Or., sawmill; export activities on site continue, more than 100 jobs were lost. inadequate timber supply and mfg. costs were blamed. ..

Hampton Lumber Sales Co. has moved to new Hq. at 9400 S.W. Barnes Rd.. Portland... Knollwood Corp.'s southern div. has moved to new offices at 22737 Barton Rd., Ste. 7, Grand Terrace, Ca. . . Valley Wood Preserving has closed its Turlock, Ca., facility after gov. environmental hassles and plans to open soon at a new location. ..

Willamette Industries, Portland, intends to buy the Wooilward-Walker Lumber Co., Tay- lor, La., for approx. $86 million. . . Louisiana-Pacific will get $2 million to waive its rights after its unsuccessfu! try to acquire Flintkote. .. So-Cal Commercia{ Los Angeles, has expanded its export div. in Japan. .

Mortin Forest Industries is a new wholesale firm, based in St. Helena, Ca., est. by Gordon Martin. .. Les Weissensee has started White Lake Lumber Products, Fair Oaks, Ca., wholesaling agricultural wood products a l.2o/o fuel surcharge on all rail traffic within the West went into effect lan. 2.

Cloverdale Products, a Cloverdale, Ca., plywood mill, suffered a $1.75 million loss in a Dec. 8 fire...Arimo Lumber Yard and Tru-Value hardware store, Downey, Id., burned to the ground in Nov., no loss estimates available.

Weyerhoeuser, which recently opened customer service centers in Fontana and Sacramento, Ca., Spokane, Wa., and Eugene, Or., plans to open another in Phoenix, Az., in March. Oregon Trail Lumber Co., a new div. of the Arthur A. Pozzi Co., has opened in Oregon City, Or. . . Northwest Dry Kilns, Central Point, Or., is a new div. of Northwest Pine Sales. .

Henry Bocon Building Materials Inc. has opened a new retail store in Bellevue, Wa. Farmers Electric & Plumbing has opened a new home improvement store, Ashland, Or. 84 Lumber has opened new units in Grand Junction, Co., and San Bernardino, Ca. .

Copeland Lumber Yards is bldg. a new store in Burns, Or., . . . Handyman sets Feb. as opening date for its new unit in San Rafael, C3., Dwyer Lumberhas opened a new 15,000 sq. ft. store in Indio. Ca., Tamalpais Lumber Co., San Rafael, has closed after 20 years in business. .

Kaiser Cement is putting $5 million in improvements at its Seattle distribution terminal. Plastmo, Inc. has enlarged its Eugene, Or., warehouse... Union Pacific RR plans to acquire 140 miles of track in Washington and ldaho from the bankrupt Milwaukee Road. ..

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Order a Simpson Stok-Lam Beam and see what makes them different from ordinary glue-laminated beams. They're cut toorder,right out of inventory. The Stok-Lam Beam you want today isn'twaiting tobe cut and milled out in some yard. It's in Simpson Building Supply inventory righf nou.'. When we get your size requirement, we cut to your specifications - any length you want, up to 72 feet.

And then we deliver, as fast as humanly possible.

If you're saving time, you're saving interest. Nobody has to tell you how expensive it is to borrow from the bank. And every day jobs are delayed waiting for beams, it's costing plenty.

At the high rate of today's interest, specifying Simpson Stok-Lam Beams can be a good hedge against inflation - especially when you consider that they're longer and straighter than sawn timber. Less expensive than steel. With allthe advantages of laminated wood: beauty, high strength-to-weight ratio, easy workability, dimensional stability and good insulation and fire resistance.

Simpson Stok-Lam Beams are rated as architecturalgrade beams. And they're made of lumber specially selected for good laminating qualities. A superstrength waterproof adhesive keeps them permanently bonded together.

For more information about Stok-Lam Beams. contact Simpson Building Supply.

Super-fast delivery saves days

on the

job. Naturally, the faster you get yourStok-Lam Beams,the faster jobs get done. You and your customers won't have to worry about expensive sub-contracting delays or paying for labor that's idle because of the hold-up. And you can go on to other profitable jobs a lot faster.

5impson

Simpson Building Supply Company The special product specialists.

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GALENBAR

JANUARY

Pacific Northwest Hardware & Implement AssociationJan. 13-15, convention, Spokane-Sheraton Hotel, Spokane, Wa.

National Housewares Manufacturers Assn.Jan. 1417, national housewares exposition, McCormick Place and McCormick Place West, Chicago, Il.

Western Wood Products Assn.Jan 15-25, Regional Meetings. Jan. 15, Sheraton Inn-Airport, Portland Or., Jan. 16, Ramada Inn-Airport, Spokane, Wa.; Jan. 17, Red Lion Motor Inn, Pendleton, Or.; Jan. 22. Yalley River Inn. Eugene, Or.t Jan. 24, Host International Hotel-Airport, Sacramento, Ca.t Jan. 25, Registry Resort, Scottsdale, Az.

Western Conference on Export and InvestmentJan. 15, for food and forest products sponsored by the U.S. Dept. of Agriculture, Export-lmport Bank of the U.S., Overseas Private Investment Corp., Empire Ballroom, Ridpath Hotel, Spokane, Wa.

National Association of Wholesaler-DistributorsJan. 15-19, annual meeting, Ilikai Hotel, Honolulu, Hi.

Dubs Ltd.Jan. 18, lumbermen's golf tournament no. 365, San Jose Country Club, San Jose, Ca.

National Association of Home BuildersJan. l8-21, 36th annual convention/exposition, Las Vegas Convention Center, Las Vegas, Nv.

Mountain States Hardware & Implement AssociationJan.20-22, convention, Antler's Plaza Hotel, Colorado Springs. Co.

Oakland-East Bay Hoo-HooJan. 22, softwood night, Howard Hofmann, speaker. Place to be announced..

Budrow & Co. - Jan.27, trade show, company warehouse, 14030 Gannet St., Santa Fe Springs, Ca.

Jensen Byrd Co.Jan. 27-28, convention and trade show, E. l3l Main, Spokane, Wa.

Zork Hardware Co. of New MexicoJan. 27-28, trade show. Sheraton Old Town Hotel, Albuquerque, N.M.

Imported Hardwood Products AssociationJan. 30-Feb. 2, annual meeting, Registry Resort, Scottsdale, Az.

FEBRUARY

Annual Sierra Cascade Logging ConferenceFeb. 7-9, 3lst annual conference and equipment show, Reno, Nv.

Lumber Association of Southern CaliforniaFeb. l4-16, board of directors and general membership meeting, Ojai Valley Inn and Country Club, Ojai, Ca.

Forest Industries Advisory CouncilFeb. l3-16, Marco Island. Fl.

Dubs Ltd. - Feb. 15, lumbermen's golf tournament no. 366. Pitchy Selects, Peacock Gap, San Rafael, Ca. Los Angeles Hoo-Hoo ClubFeb. 15, Valentine's Day dinner dance, Luminarias Restaurant, Montery Park, Ca.

Oakland-East Bay Hoo-Hoo ClubFeb. 19, hardwood night, place to be announced.

Wood Moulding & Millwork ProducersFeb. 20-23, annual meeting, Pointe West, Phoenix, Az.

National Building Material Distributors AssociationFeb. 20-24, business perpetuation and estate planning workshops, McCormick Inn, Scottsdale, Az.

Montana Building Material Dealers' AssociationFeb. 2l-23, annual convention, Colonial Motor Inn, Helena. Black Bart Hoo-Hoo Club - Feb. 22, industry night, tour (begins at I p.m.) of new Georgia-Pacific mill; dinner 6:59 p.m., Ft. Bragg, Ca.

Western States Hardware ShowFeb. 24-26, Brooks Hall, Civic Center. San Francisco. Ca.

California Retail Hardware AssociationFeb. 24-26, convention and show, Brooks Hall, Civic Center, and Golden Gateway Holiday Inn, San Francisco, Ca.

Your

HARRY tt MENDENHALL executive vice president

ll, E START a new year and a fresh UU page in The Merchant Mapazine. In the past many of us have thought of the future as one of intrigue, Buck Rogers, space ships and alien planets. The future is just around the corner. The year 2000 is a short 20 years awav.

Look back 20 years to tha 1950s. Do you recall what your business was like then? How were you operating? What was your customer mix? What lines did you carry?

Change in our industry has taken place on a compounded basis. There has been as much change in the past l0years as there was in the previous 20 and theie will be'as muc"h in the next l0 as in the past 40.

.

ln your.long range planning are you consiclering the mag- nrtude ol rhe rndustry changes that you will face? Have you made plans and established goals? For the sole purpose of self preservation in our induslry, every dealer must think in great detail about the luture and make plans to meet the anticipated changes.

,^for the past 30 years we have seen inflation running at lU0{h each l0 years. Based on this, we can expect a homE to cost $160,000 in 1990 and $320,000 in the year 2000. Every item you sell from your store and every item you purchase ai a consumer will be under the same inflationary impact. . KlgJv^ing what the future has in store for all of us, we start into 1980 with excitement and anticipation.

It has been a long and hard batrlb bur rhe pendulum is starting.to swing back in favor of the business community. It was an ideal dream to have unpolluted water, airand lani. It was natural to want every product made to last a lifetime and be absolutely safe to use. Every consumer felt the impaci through increases in the price of goods in attempting to achieve these idealistic eoals. :

There is a realization-among Americans that the price for our dreams is much more than we can afford. The recent attempts by environmental and no-growth groups has met with.much greater resistance from the avera--ge rax payer.

Citizens are calling for a reducrion in rhe iost and Jize of government. These calls have not been heeded by the legis_ lators as yet^bu^t^they are talking about it. Wheh they'are voted out of office becau.se they didn't listen, the newly elected will know that their primary task is to stop the dic'tatorial activities ol the regulatory agencies.

.At long_last the House and the Senate have both agreed to bring FTC under control but the fight isn't ouer yei We won the battle against^proposed laboi reform only"to find that the Department of Labor and the National Labor Rela_ tions Board had approved regulations that implemented the tabor relorm they wanted without Congress approving the change in laws.

All of these agencies will face Congressional review as the pressure from business continues.

Our Building Material Industry political Acrion Committee does a remarkable job considering the small amount collected ln contributions from dealers. It is out gunned by 'l ,000 to I in dollars collected but still manages to be in the ball game and win the support of lesislators]

Solicitation for rhe Political AItion Commirree is in progress and dealers are F^eing asked-to support the industry with contributions of $100 pel each $l miition annuat groi"s sales suggested.

The return on investment is the best available.

*Phact Director

The West's biggest dealer convention

HE Western Building Material Association has long had a reputation for progressive innovation. This year's annual gathering proved no exception to the rule.

When the organization opened its 76th annual convention, held this year in Portland, Or., they not only repeated their popular Building Products Showcase for their dealer members, but decided to open the show to the general public.

Sfory at a Glance

When the convention began, the first afternoon, Saturday, Nov. 10, was set aside for public perusal at the show. which was held at the Multnomah County Exposition Center, a five minute shuttle bus ride from the convention headquarters hotel, the Thunderbird Motor Inn at Jantzen Beach, a part ofPortland.

While the public did not arrive in the numbers anticipated, the Showcase itself was a dazzling collection, the Iargest ever, that utilized more than 160 exhibit spaces. Its extensive variety of products drew widespread favorable comment from exhibitors and viewers alike.

Next day was devoted to the efficient "Quick Pitch Selling Talks." These presentations by exhibitors, whereby they quickly review their products and systems under a tight time control system, present the maximum information in as short a time as possible. Sunday afternoon

(Please turn to page 26)

SH0WG|!ERS included lll Harvey Huff, Grant Anderson, Dean Lloyd. l2l Mac Mclnelly, Marty Jordan, Chuck Lauber, Darrel Andrews. l3l Vern and Shirley Greer, Wayne Mattson. lll Tad and Jeri Scharpl with Amy, 6 months, happily enjoying her f irst WBMA convention. l5l Chuck Link, the association's exec. v.0., does a little camera work. (61 Maury Blondheim, Dean Gadda, Dirk A. Voorhees, Bill Graham. l7l Rick Hutchinson, Chuck Shaler, Ken Nyce. l8l John Kendall, Joe Campero. [9] Fred Steohens. Phil Bowman. ll0l Dale and Margaret Knudson, Dave Sylvester. llll Bob and Diana Caldwell, Judy and Jim Duncan, Jaquelyn and Greg Kleiner. ll2l Jerry Billington, William Herr, Wallace Barnett. ll3l Bob and Pat Jacobsen, Rick Stevens. ll4l Pete Pence, Jerry and Merle 0rem. llSl Jerry Matson, Mike Zagone. ll6l Al Hoenhous, Joe Hoenhous, Clay Smith. llTl Ned Thurston, Virginia and Jack Churchill. ll Sl Ed Shipley, Sharon Wheat, Bill Smith.

"RECESSI0l{ UKEIY" lor early '80 was forecast [ll of CBS economics correspondent Mitchell Krause. {21 Joe Walton, Cathy Stenroos, Skip Cheak. l3l Maynard Hoflmann, Arne Kirkebo. l4l Ray Nailor, Dick Rust. l5l Rod and Regina Dow. 16l Joe Armitage, H. Dexter Bacon, Chuck Williams. l7l Terry Greer, Dave Mahoney, Sandy Greer. l8l Bob McPherson, David Barry, Sid Voorhees. l9l Edward Lubin, Jim and Colleen Suiter, Allan Craig. Il0l Walt Kozie, Dennis Riley, Hal Hulf

Nearly 17OO attend Pacific Northwest convention and building products show.. shaping business, personal skills themed 76th annual convention.. Vic Gamozzinamed new president.

BrcGEST DEALER SHOW

(Continued from page 24)

was a day at the show for dealers, wives and employees.

The program part ofthe convention got off to a bang Monday morning with a seminar by the Pence brothers, two Indiana lumber dealers, on "Developing Better People."

Obviously veterans of the real life business world. the two

brothers (Jim sporting a full beard, Pete with World War II crewcut) explained various methods of motivating employees that trad proven successful for them.

Jim stressed communicat.ine objectives in measurable terms td employees. "It's not enough," he said, "to ask them to strive for maximum profits, you have to define it. You have to plan your objectives, plan your work, work your plan and then rr:view results and make adjustrnents... all pointed toward a measurable eoal that is understanrlable to viur employees.')

Pete talked the dealers through the Key Employee Bonus Plan their firm uses at their tbur retail outlets. A vital part of ttre effectiveness is that the peo,ple b,eing measured by tne system:

(l) see the nulmbers.

(2) understand the numbers.

(3) b,elieve the numbers.

(4) t trat managers have the clout to be able to change the number, i.e.. lrire/fi re authoriry.

^ Basically, the system is a method ot computation so that each store manager is rneasured, not alone by gross dollars produced or net profit, but by three: categories:

( I ) Actual Return on Assets (invested).

(2) Return on Assets Obiective.

(3) Percent of Return on Assets achieved.

One of the major values to the system, which also includes other performance yardsticks, is that it handicaps each manager and makes for a fairer comparison between company units.

Other outstanding speakers on a program packed with good speakers and presentations was the Columbia Broadcasting System's economic correspondent Mitchell Krauss, who forecast that a new industry was growing up around energy conservation and that it had the potential to be bigger rhan new home construction.

He said that consumer spending will decline as "people pull in their horns," by the end of 1980. He sees repair and remodeling increasing while real estate prices decline. Additionally, "the U.S. can defeat energy and other problems, but we need the resolve to determine to do so.tt

Krauss feels that "the end of 1980 could be stronger than the first quarter of this year," and that "Americans are beginning to be more innovative in their personal and bursiness finances," ieflected by increasing public sophistication

(Please turn to page 28)

TRlllSlTl0l{: past president Earl Fosse goes out of oftice with a relaxed smile as new president Vic Camozzi takes over WBMA's too office.

G-P Feb. Mill Tour

A tour on Feb. 22 of the Georgia-Pacific mill at Fort Bragg, Ca., has been set by the Black Bart HooHoo Club as the theme event for its annual Industrial Night program. The club is a lumbermen's fraternal organization.

On view will be G-P's new computerized "Maxi Mill" and a planing mill with a computerized tray sorter. Also included will be the hydraulic debarker, bandsaw mill, dry sheds and air yard.

Tours begin at I p.m. from the G-P general office in Fort Bragg and continue until 5 p.m. They are open to anyone interested in attending. For information, contact Bob Handegard (707) 964-0281 or Bill Carter (707) 468-5486.

BIGGEST DEALER SHOW

(Continued from page 26) demonstrated by their trading, for example, in money market instruments.

The current president of the National Lumber and Building Material Dealers Association, Lee S. Briggs, gave an over-all view of the major changes made recently in "National," which is composed of

27 federated members. such as WBMA. Briggs said NLBMDA was "headed for complete disaster," prior to restructuring.

Changes included hiring a new executive vice president, John Martin, changes in the dues structure, expanded executive committee, and more formal guidelines for offi cers and committees.

Dr. W. Thomas Porter, a Touche Ross Co. partner, spoke on time management and financial planning, urging the use of daily action plans as a tool to reach planned-forgoals. There are four Cs involved, he said, choice, consequence, committment and control.

Elements of personal financial planning included: net worth analysis and planning, income and expenditure analysis, cash forecasting and management, insurance analysis, tax and estate planning.

WBMA also revealed at the convention that it had retained E.P. "Woody" Railey as a new part-time executive staffer to handle a variety of industry and association affairs that require someone of broad experience and an understanding of the business. The recently retired general manager of Sharfp's Twin Oaks Builders Supply stores in Oregon, he is a past president of

Thot's How lt Goes!

" l wish I could raise my debt ceiling as quickly as the government."

The *lerchont Magazine

WMBA, serving in that top slot in 197 5.

Old favorite Dennis Day headlined the President's Banquet, Nov. 13, as the group put the final wraps around yet another productive gathering of the clan.

IMPCOMakes Sawdust Collection Easy and Glean!

IMPCO can solve your sawdust and shavings collection problems. As engineers and manufacturers of dust collection equipment for over 25 years nationwide, lhere is no job too large or too small for our tolal system design. Our "versatile" heavy industrial blowers are unsurpassed rn performance and rugged durability, and are the heart of every quality system. IMPCO spans the wood processing industry with a wide variety of equipmenl, so whatever your requirements look to IMPCO for satistaction!

NFPA Focuses on Energy

The National Forest Products Association's 77th annual meeting, Nov. ll-14, in Palm Springs, Ca., focused on expectations for the national economy in 1980, the energy situation and the barrage of government regulations affecting the forest industry and all business.

The serious situation with respect to Iranian oil prompted NFPA to adopt a resolution urging "those responsible for managing, converting and marketing forest products to escalate their continuing efforts to conserve oil and oil-based products."

They also adopted a policy statement on wood energy which addresses issues of wood for fuel and for other essential uses and created a standing Committee on Energy charged with analyzing legislative and regulatory proposals relating to energy needs.

Guest speakers, including former President Gerald R. Ford, syndicated columnist Rowland Evans, and Merrill Butler, president-elect of the National Association of Home Builders (NAHB), all emphasized that inflation is the country's single most important issue and that a three-pronged attack on the problem through

government fiscal, monetary and administration actions is essential.

President Ford presented his assessment of the 1980 nationalpo- litical campaigns, the serious national economic situation and the "extremely serious" situation in Iran. He said the Federal Reserve Board's tight money policies alone, without responsible government fiscal policies and far greater emplasis on savings and productivitV.will not be sufficient to break the inflationary trend.

Forest Service Chief Max Peterson outlined his agency's l4-point "Forestry Agenda" to help meet increasing natural resource demands. He also outlined the direction the Forest Service is taking to prepare for the 1980 Assessment and Program to comply with the Resources Planning Act (RPA). He said "national goals will be reflected in National Forest land management plans, and on the ground. . Our goals will be realistic, they will be workable and they will be achieved."

In a report to NFPA directors, Merrill Butler, NAHB presidentelect, said the home builders' recent Housing Crisis Conference in Washington, D.C., concluded that Federal Reserve Board tight

money policies alone will not restrain inflation but will, without a coordinated approach involving the President, the Congress and other agencies, in fact, feed inflation and cause severe economic and social disruptions on one segment of the economy - building, construction, building materials suppliers and building trades workers.

(Please turn to page 41)

Pre-cut cedar fencing, posts and rails Pine commons and selects Redwood oommons Douglas fir finish

l{Etl illll: William R. Haselton (left), St. Regis Paper Co., has been elected president ol NFPA. He succeeds Don-Lee M. Davidson (right), Davidson Industries, Mapleton, 0r.

EDWOOD DEALERS can take advantage of this year's consumer demand for redwood decks. fences, trellising and other outdoor projects by planning early to tie in with the California Redwood Association's spring redwood garden grades promotions.

With spring weather, an increased consumer demand for redwood amenities is expected as home cooling and gasoline costs encourage stay-at-home outdoor living and home improvement. This year, the California Redwood Association's promotions will be designed to tell consumers, builders, and architects why redwood's natural performance and weatherability makes it the ideal choice for outdoor applications.

The CRA's spring promotions will spread this message with extensive advertising in major national consumer and trade publications. Magazine and newspaper publicity, featuring redwood design ideas, will appear in newspapers across the country to give redwood garden grades maximum visibility among consumers. The CRA also is offering more design literature and sales

(Continued on next page)

Redwood garden grades for spring

RE0W00ll deck display combined with Redwood Design-a-Deck Plans Kits and color literature from the California Redwood Association heloed boost retail sales lo red-

wood garden grades by 10,000 b.f. in a weekend for Boise Cascade Buildino Center. Rohnert Park. Ca.

Al8-SEAS0llE0, patterned knot-and-sapcontaining redwood siding is already beginning t0 appear in the marketplace as the redwood industry creates new siding and paneling products that will add to the long-lavored redwood architectural grades for these uses.

REDWOOD GARDEN GRADES

(Continued from previous page)

aids this year so dealers can become effective merchandisers of all redwood products.

A new consumer ad will high- light redwood garden grade's superior weatherability and performance in publications such as, Better Homes & Gardens, House Beauti"ful, House & Garden, Popular Mechanicsand Woman's Day ldeas.

Builders and architects will be seeing a new CRA ad in major trade publications on how redwood garden grade amenities help sell and merchandise multi-unit developments. Also for this audience, CRA will continue to run its twopage color ad on the complete family of redwood grades and uses.

Newspaper and magazine publicity will continue to feature ideas for using redwood garden grades for decks, garden rooms and outdoor living environments. Spring publicity will also feature CRA's successful Redwood Design-a-Deck Plans Kit, the complete do-it-yourself deck design package. After four years of promotion, over 90,000 Redwood Design-a-Deck Plans

Kits have been sold with continued strong demand indicated through 1980. The plans kits have been used successfully by many redwood dealers as the focus for redwood deck and garden grade promotions, some boosting retail sales of redwood garden grades as much as 500/0.

SALES BOOKLET

In response to increased demand for redwood design ideas and sales aids. the CRA will also introduce an eight-page color booklet on using redwood garden grades for luxury outdoor environments around pools, spas and hot tubs. The booklet will be another addition to a growing library of design and technical information, construction tipsheets and sales aids that are available to dealers.

Along with ttrese sales aios, they plan to produce a LaBelle filmstrip presentation on redt,,ocr<i's grades and uses to be used as a slales training tool for dealers, their personnel and their customers.

By planning, buying and inventorying redwood lumber early, dealers can help assure successful promotions for the spring building season.

For hard-to-get dimension items, long lengths, wide widths, many California lumber buyers talk to these D&R specialists every day- They're resourceful, experienced, reliable.

Ask your wholesaler about D&R products or calltollfree for the names of D&R wholesalers near you.

198O National Home Center Show

The 1980 National Home CenterlHome Improvement Congress & Exposition has announced a slate of 57 industry leaders who will panel l2 seminar sessions during the fifth annual show March 2-5, at the Dallas Convention Center.

"The roster reads like a who's who of home center industry leaders representing all facts of this booming $34 billion industry," said George L. Milne, vice president of Vance Publishing Corp.

"The seminar panelists comprise a broad geographical cross-section of the industry," Bill Fishman, seminar director said. "We have

Home Genter Expands

The All American Home Center, Downey, Ca., thought to be the largest home center in the United States in terms of size and sales volume, is launching a major remodeling project.

A family operation, the 20 yearold company has 163,000 sq. ft. at one location and consumer sales reported to be in excess of $15 million a year.

According to Leonard Gertler, v.p., the flooring department will

representatives of large chains and independents operating in major metropolitan areas as well as smalltown and rural markets," he said.

The seminars rlln the gamut of topics relevant to the industry including such basic subjects such as "New Trends in Merchandising" and "How to Merchandise Do-It-Yourself Kitchens Profitably." One seminar is especially devoted to wholesalers and manufacturers, another is devoted to rural and small town home centers, while a third is targeted for chief executives and owners.

Rate Your Own Performance

Test your ability to delegate with the following ten questions. Each positive answer points out a weakNCSS.

(l) Do your employees follow your orders mechanically with little enthusiasm ?

(2) Do your employees avoid giving you suggestions?

(3) Do your employees wait for you to tell them what to do?

(4) Do your employees do only routine operations when you are not present?

(5) Do you constantly complain that work does not go as you had planned ?

be expanded to 5,200 sq. ft. and relocated at the front of the store with a carpeting department added. The paint and wallpaper section also will be relocated near the entrance and expanded some 600 sq. ft.

Appliances, major and small, and electronics will be expanded in an I 1,000 sq. ft. area at the side of the store with a separate entrance. Target day for completion is March l.

(6) Do you find your daily work taking all your time with no opportunity to plan jobs?

(7) Are operations frequently upset by emergencies?

(8) Are you always preoccupied with details?

(9) Do smalljobs take too long?

(10) Do cliques cause unrest and friction among your workers?

eRE-REGrsrRAnoN

1. Must be received in the show oflice by Feb. 1, 1980. Confirmation of I pt"-r"gistration and hotel reservation iorms will be mailed within I three weeks. Free.badses wirr be mailed after Jan. 7, 1e80. il6il9T#ffi[Ft[,S53

Ml_slqlre!'-slration fee $5.00) MARCH 2-s,tggOrDALLAS

2. Lalemail reg.istrations will not be processed. Register again at show ixliienESs{Et'po$ltpl

I g. hecrsrRerloll coMpurERrzED. ALL TNFoRMAnoN MUSr BE FTLLED rN. ,,r,.r,rrrri'looil*-ro* orrr* ror, ,or' I I a. NooNEUNDER16yEARsoLDAoMrrrED.

rpAcE BET*EEN FrRST NAME 0R rNrT ,ALS AND LAST NAME. rr'-e, I ltf 8'::il",

| !l) 9i""Pl

NORTHWEST HARDWOOD MEET

(Continued from page 16)

went to Blair Armitase. Diamond Wood Products, Eugene, Or.: Mike Armstrong, Centennial Forest Products, Portland, Or.t and Ed Mason, Great Western Lumber Co., Evenson, Wa. Retiring director Marv Noble was presented with a framed certificate for his work for NHA.

Speakers at the three day gathering, Nov. 8-10, included Jim Summerlin, president of Sumwood, Inc.. Los Angeles, who discussed

TWO OX TRADERS

P. O. Box 706

Cloverdale, Ca.95425 (707) 894-3997

AIAII SWANY)N

Southeast Asian price factors and manufacturing capabilities.

'Noting the doubling of many prices in comparatively short periods, dark red Philippine mahogany, for example, and the tripling in teak prices in five years, Summerlin explained that Southeast Asia was now supplying increased quantities since the decline in supplies from Africa. Additionally, ocean freight costs are up due to oil price increases and a declining dollar. He said that many species were now sought after for their own qualities, rather than being considered as

merely substitutes, as in the past. Ecology excesses also contribute to a declining supply, as Asians fear exhaustion of their forests. One year ago, Thailand, for example, banned teak exports as a move to protect their forest resources.

Manufacturing capabilities there are often far behind America, being hampered by weather extremes, lack of capital, roads and other facilities, including transport, and the absence of an ample supply of skilled labor.

A panel discussion on alder distribution followed that drew strons

TWO OX TRADERS

lnternational Div.

P.O. Box 526,6 Eureka, Ca.95501 (707\ 445-9654

KEN TAI.JDENSCHTAGEN

DAVID POI\NS

NANCYPATUMBO

redwood, douglas fir, pine, white fir, cedar plus lumber importing and exporting

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With Kval'sautomated system for assembling pre-hung doors, two operators can turn out 500 completed units in a single shift. This speed, combined with the dependability of these ruggedly built machines, means the system will quickly pay for itself. Kval's quarter-century of engineering excellence provides you with a system precision designed to ensure accuracy, no matter

Kvat Modet 960 how varied the specifications. Automatic Strike Jamb

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Kval Model 99OF Routing/Boring Machin2\p with Auto mati"'"'"'na'i""'

audicnce participation. Panelists included Clifl Chulos. Northwest Hardwoods. Portland. Jack Havens, Lane Stanton Vance. City of lndustry; Lee Kearney, Ccntcnnial Forest Products, Portland, Jack Rose. Ross-Simmons Ilardwood Lumber. Longview, Wa.. Walt Ralston. Gcorgia-Pacific. Cily of Industry, Ca.; and Dick Mattheison, Medlord Corp., Portlancl. Or.

The talk covcrcd a wide range of areas that inclucled whether or not mills shippcd promptly (nrost agreed they did a reasonable job); that lumber stain hiid not been a maJor problenr; quality control lcvcls (generally rrgreed to hc acceptable); and that price changes could produce more direct competition between ntill and distribution yards in covering lcical ntarkets.

Other discussion got into what was dcscribed as thc problem some had in obtaining an ade quate supply of 1014 and 1214. Price and profitability factors were identified as

thc main villains. Alder problems citecl were log costs, fewer prenrium logs, softwood manufacturers' purchase of hardwood logs solely for fiber uses, and increased labor and energy costs in a down markct. It was observecl that rvhile selling on net footagc was now requircd. not all mills we rc providing this inlbrnration to wholesalers.

Next clay's nreeting opened to some NHA business, including the June 5-6 meeting in Portland at the Marriott Ilotel and the Nov. l2-16 25th annivcrsary convention to be held at the Ro1,al Lahaina Resort a1 Kaanapali, on Maui, in Hawaii.

Association manager David Srveitzer also reported on the success of their promotion program on grade stamped aldcr as well as other e{lbrts to seek more support to increase the cutting of alder. Approximat ely 47('1, ol'alder ownership is in private hands, he noted.

The size and nrarketing opportunities in the Southern California nrarket were described in a follow-

ing speech by David Cutler, editor pr-rblisher of The Merchant Mqgazrnc. which has its offlces in Newport Beach.

He said that if Calif ornia were an independent nation, it would have the eighth largest gross national product in the world. The GNP is defined as the total valuc of all goods and services proclucecl. He noted that Orange County alone was expecteci to finish 1979 with a total economic output of $23.6 billion. adding that more than 250.000 new residents moved to the state in the previor-rs year.

Cutler said the nation's economv is splitting into regional economies and that marketers should be alert to the greater potential in the western and, especially, the California market.

The final day of'the convention was clevoted to sonre socializing ancl attending thc Woodworking Machinery & Furniture Supply Shou in Los Angeles.

HPMA Fall Gonvention

The annual Fall convention of the Hardwood Plywood Manufacturers Association, held in Los Angeles, elected as president, James Lester, Eggers Plywood Co., Two Rivers, Wi.; lst v.p., Robert Renfro, Weyerhaeuser Co., Chesapeake, Va.; v.p., Block Flooring Div.. Len Wilson. The Modernwood Co.. Clinton. S.C.

The new Cut-To-Size Div. director is James Rogers, Marion Plywood Corp., Marion, Wi.l Prefinish

Div. director. Clint Ludeman, Davidson Panel Company, Anaheim. Ca.: Veneer & Affiliate Div. director, Wm. F. Wagner, Arkansas Face Veneer Co., Benton, Ar.; Stock Panel Div. director, Henry Dotter, Roseburg Lumber Co., Coquille, Or.; Canadian director, Ken Whitehead, UOP Manufacturing Ltd., North Bay, Ontario, Canada.

Cliff Stevens. chairman of the association's Technical Committee, reported that ASTM Committee E5

The Merchant Magazine

is currently developing a fire test standard to be used for kitchen cabinets, shelving and counters. Among the requirements currentlY under consideration are flamespread and smoke develoPment. HUD Minimum Property Standard and the Federal Mobile Home Safety and Construction Standards now require a 200 flamespread for exposed parts of kitchen cabinets, doors, bottom panels and end panels.

HPMA members were advised that when the ASTM standard is developed the stock panel manufacturers will likely be asked to supply data on fire performance characteristics to their kitchen cabinet manufacturing customers.

James Huey, Wilco Machines, Inc., Memphis, Tn., spoke on "Wrap It" to the Veneer and Affiliate Div., describing the rapidly evolving technology and techniques to wrap vanous wooo Products, including molded profiles, panel edges and drawer sides.

Paper, vinyl, and now l/36" to l/40" thick veneer, are being used to wrap compound curves and sophisticated molding shapes with a high degree of skill. HueY stated that much of the development has occurred in Europe, but some companies in North America are obtaining the capability of providing products using this technologY.

L.W. Rodewald, president of Birchwood of Los Angeles, Inc., Commerce. Ca.. invited the entire group to visit his operation one afternoon. Birchwood manufactures architectural, marine, and aircraft hardwood plywood. Tell

Looking for ways to save gas and money? One ofthe simplest solutions is to drive your car alittle less. Here are six ideas you can use to keepyour foot off the gas and more money in yourpocket.

when you get where you're going-since you didn'twaste it ongasoline.

Thke public transportation as often as you can. You'll save gas and help reduce air pollu-

Call ahead to be sure you aren't wasting gas on an unnecessary trip. On the average, a wasted trip costs you adollar's worth of gas.

Shop, bank and pay your bills by mail. A 15C stamp is a lot cheaper than a gallon ofgas.

Ride a bike or take a hike. You'll feel more fit, and you'll have more money to spend

We

Ride to work with a friend or neighbor just one day a week and you can save at least $100 worth ofgas every year.

Thisfreebooklet can show you a lot more easyways to save gas and money.Tb get your copy write "Enerry," Box 62, Oak Ridge, TN 37830.

cern'l eifford ro weple it.

WHYTHEUNITEDIAAY FMOREIMPORTANT AFTERPROPOSITIONT3 THAN EVERBEFOITE.

There's a new attitude in America, typified by Proposition 13.

Americans aren't opposed to helping each other, but they are opposed to bearing the ever rising costs of government. And many of them have decided to put a lid on taxes. That means that in many places i across the country the government ;' may be doing less than it has been up until now.

Less for people in need of help. Less for everyone.

And that means the United Way is going to have to stretch itself further and more efficiently than ever before, or a lot of people who desperately need assistance of one kind or another are simply not going to get it.

Will the United Way be there to grve that assistance when it's needed?

That's up to you. Now, more than ever before, A the United Wiy needs your help. -- -'

lmportant Rail Link Opens

Timber products are moving south from Eureka, Ca., by freight cars for the first time since the Island Mountain Tunnel was closed by fire almost a year and a half ago.

All rail service stopped when the tunnel. about 75 miles south of Eureka, Ca., was hit by fire on Sept. 6, 1978. The interior burned for almost eight weeks before the fl ames were extinguished.

A cave-in blocked 1700' of the 4,323' tunnel with the fire destroying another 700'. Initial estimates of the damage reached $12 million. Cause of the fire has never been determined.

Starting in December, 1978, workers labored two 10-hour shifts, six days a week, at both ends ofthe tunnel to clear the debris and reopen the Northwestern Pacific Railroad line. Southern Pacific Railroad, owners of the NWP line, estimate that the closure cost $350,000 in lost revenue per day, a total of $63.8 million at the end of six months.

Trucks have been used to haul wood products from Eureka to Willits and Redding, Ca. where they were reloaded on trains.

NFPA ON ENERGY

(Continued from page 31)

He proposed a long-term coordinated anti-inflation program which would combine industry-supported government fiscal, tax and monetary policy. He also pledged NAHB support to help the forest industry solve the "pending disaster" in timber supply. "We are vitally interested in this issue," he said.

William R. Haselton, president and chief executive officer of St. Regis Paper Co., was elected president for 1980. He succeeds Don-

BROOKS EXHIBIT HALL SAN

FRANCISCO

Enlnnc... Clvlc Audllorlum GroY. St.

Lee M. Davidson, president and general manager of Davidson Industries, Mapleton, Or., who was elected chairman of the board. A. Milton Whiting, chairman of the board and president of Kaibab Industries, Phoenix, Az., was elected lst v.p.

Energy-Saving at Show

Computerized setback thermostats. solar collectors and combination wood/oil or wood/gas fur-

naces are among the many energy saving building products on display at the National Association of Home Builders' Convention and Exposition being held this month in Las Vegas, Nv.

More than 600 building product manufacturers and service companies are set for the Las Vegas Convention Center, Jan. l8-21, to demonstrate their latest product lines to more than 50,000 NAHB members. The displays will fill an area the equivalent of five football fields.

Dry Kiln & Milling Division 23fi) Moore Rd. (P.O. Box 4754) Redding, Ca. 96ffi1 (916) 243-2814

Pat Reagan, Pathfinder Forest Products, Tustin, Ca.. and Sheila Kolstad, were married on Dec. 8, 191 9.

(iene Chappell is now plant superintendent at the Champion International Corp. plywood operation at Willamina. Or., according to Jack Morris, operations mgr.

Shirley Shelton is the new sales rep for States Veneer in Co.. Az.. N.M.. Ut.. Wy.. and El Paso, Tx., according to Pete Geertsen, v.1'r., sales and marketing.

Paul (Jaboury, Golden Gate Lumber Co.. Alanro. Ca.. and retired lunrberman Don Coveney spent a few days in Cabo San Lucas, Mexico. recently to check on buying a condonriniunr there.

Hank Barber. McClellan Planing Mill, Wilnrington. Ca.. and his wife, "Freddie." took a recent Hawaiian vacatron.

Frank Lindsay. Stayton Wood Products. Salem. Or.. got in some elk hunting in ldaho's Snake River country late last year

Gary Moe is now a cedar buyer for the Longview, Wa., siding div. of Caffall Bros. Forest Products. Portland. Or.

Mark Balfour, owner of Umpqua Building and Hardware, Reedsport, Or.. was a recent "Business Person ol the Month" selected by the Lower Umpqua Chamber of Commerce.

Dennis Snow, Robert S. Osgood, Inc., Los Angeles, Ca., vacationed in Tacoma, Wa. Craig Kincaid has been on a Utah biz and skiing trip.

Terry R. Orchard is now western regional sales mgr. for Preway Inc., Wisconsin Rapids, Wi., according to William Thomas, Jr., pres.

John Emery is now senior wood scientist, product research dept., American Plywood Assn., Tacoma, Wa., according to Tom Flint, director, technical services div

Edward E. Taggart is the new controller, Kaiser Cement Corp.. Oakland, Ca., according to Walter E. Ousterman, Jr.. chairntan, pres. and c.e.o.

Lawrence E. Scovotto is now administrative assistant to Clark E. McDonald, managing director of the Hardwood Plywood Manufacturers Assn., Reston, Va.

Yoshi Koyasu, v.p., is now head of the export division of So-Cal Commercial, Los Angeles, Ca.

Phil Edin is the new div. mgr. lor Northwest Dry Kilns, a div. of Northwest Pine Sales. Central Point. Or.

John Brazier, Brazier Lumber Co. pres. and Roger O'Neal, production sales mgr. made it down to Newport Beach, Ca., from Tacoma, Wa., Hq. for the branch office Christmas partyhosted by Jack Finnegan, mgr. The office had a perfect view for the spectacular annual Newport Harbor Parade of Boats.

Edward Driscoll, Missoula, Mt., is the new rep lor Lumbermen's Underwriting Alliance in that state.

Mike Hull is the new Mt. sales mgr. for North Pacific Lumber Co., Portland, Or.

Bill Shields is the new senior v.p. of Willamette Industries building materials group, Portland, Or.

Ted Van Dyk, Weyerhaeuser Co. v.p., is on leave of absence to join Edward Kennedy's presidential campaign staff.

Tim Gaffney and his wile, Laurie, are new parents of Shannon Leigh, 6 lbs., l3 oz., born Nov. 17, 1979. Dury Cords, and his wife, "Chib- bi", are new parents of Robyn Lindsay, born Nov. 28, 1979, weighing 8 lbs., 8 oz. Both fathers are with Fremont Forest Products, Whittier. Ca.

Jim Fraser, PSF, Palo Alto, Ca., and his wife, recently completed a Hawaiian respite.

George Knudson is a new sales rep in Tx. and Ok., for States Veneer Co., Portland, Or., according to Pete Geertsen, v.p., sales and marketing.

George A. Hoffmann, CertainTeed Corp., and Joseph D. Murphy, Johns-Manville Sales Corp., are now pres. and v.p., of the Mineral Insulation Manufacturers Assn.

Pete Geertsen is the new v.p., sales and marketing, for States Veneer, Eugene, Or., according to Raleigh Pedersen. marketing mgr.

Seth J. Potter, pres., Danf & Russell, Inc., Portland, Or.. and Pat O'Donnell, lumber sales, attended the Lumber Association of So. Ca. annual management conference at Palm Springs, Ca.

Brad Howell. North Star Forest Products, Danville, Ca., and his wife, Sue, are parents ofa daughter, Jennifer, born Dec. 3, 1979, weighing 7 lbs. 9 oz.

Mike Herbert, Rolando Lumber Co.. is now managing the distribution yard and milling drying complex at Cloverdale, Ca., according to Jack M. Higgins, v.p.

Gary Bolin is managing the new Palmer G. Lewis branch. Missoula. Mt., Jim Kubichek, outside sales; Julian Stevens, truck driver, and Dave Nelson. warehouse and inside sales.

Rod Larios is now sales mgr. at Oregon Trail Lumber Co., Oregon City, Or., a new div. of Arthur A. Pozzi Co.: Darrell Richardson, Rich Mercatente and Jim Barbera are on his staff.

Bill Wooster has joined ldaho Forest Industries, Boise, Id., as a buyer.

Leonard Newman is now selling at Continental Forest Products, Lake Oswego, Or. He had been at Cedar Forest Products.

Robert Lee is the new executive v.o. of the Caribboo-Pacific Corp.. -Tacoma. Wa. John Thompson is new to hardwood sales.

Eldon Claycomb is now at Spokane Moulding Corp., Spokane, Wa.

Bob Haas, Sequoia Supply, Fairfield, Ca., won first place in a company sales contest, according to Bob Vandewall, branch mgr. He and his wife will enjoy the prize trip to Hawaii in Feb.

H.R. Lefebvre is now v.p. of sales and marketing for Lawson Chemical Products Co., Torrance, Ca., according to Jeffrey Lurkis, pres. W.W. "Bill" Boney is now trading at Hampton Industrial Products, Tigard, Or., according to Ronald D. Lodge, v.p. and gen. mgr.

Hugh P. Brady, 88, working chairman of Brady International Lumber Co., Seattle, Wa., has been honored by his alma mater, Yale University with the Hugh P. Brady Scholarship to help support undergraduates from the states ol Wa. and Ak. Frank R. Talcott is now sales mgr. for Forest Fiber Products Co., Forest Grove, Or., according to Earl Meyer, gen. mgr.

Cecil Lepley, Lepley's True Value Hardware, Puyallup, Wa., is looking forward to retirement with golf and travel with his wife, Jo, now that his business has been bought by Copeland Lumber Yards, Portland, Or.

Dennis Reinwald is now trading with the Timberlane Lumber Co.. Eugene, Or.

Jerry Williams, Valley Best Way Building Supply, Spokane, Wa., is celebrating 45 years in the business.

Thomas Denig is new national sales mgr., architect and engineer products, Trus Joist Corp.

Tom Maxwell is new corporate sales mgr. for Empire Pacific Industries, Portland, Or.

Terry Thompson is now selling at Caveman Lumber Co., Merlin, Or.

Ben Evans is the new sales mgr. for Northwest Dry Kilns at Central Point, Or.

Paul S. Barr is the new Western region sales mgr., the Plumb Shop Division, Brass Craft Mlg. Co., Gardena, Ca., according to Carl C. Watson, v.p.-sales.

Julie Wright and Elsa Swafford are now with The Pacific Lumber Co., San Francisco, Ca., as sales-assistants.

R. Douglas Ross is now on the North American Wholesale Lumber Association staff, according to Pete Niebling, exec. v.p.

Westerners score with redwood

E) EDWOOD DEALERS throughout the West are Tl finding redwood's quality performance makes it one of the most marketable specialty woods for high profit, high volume sales.

An informal survey of lumber dealers conducted by the California Redwood Association shows that most customers planning to build a deck or other outdoor project want redwood. Successful dealers have capitalized on that pre-sold demand with redwood promotions ranging from simple mentions in the Yellow Pages to full scale display decks and how-to clinics.

Some of last year's successful promotions follow:

o Economy Lumber's four Denver stores followed Redwood Design-a-Deck Plans Kits sales of a year ago with a redwood deck display. After two years of redwood deck promotions and more than 200 kits sold, Economy has been able to build a steady demand for redwood garden grades. Last year's sales totaled 600,000 b.f., well ahead of the year before.

o In Rock Springs, Wy., Kellogg Lumber's special one-day-only, cash-and-carry redwood garden grades promotion sold 50,000 b.f. Kellogg combined the special one-day price promotion with Redwood Design-a-Deck Plans Kits, extensive advertising, a trained sales staff and color design literature from the California Redwood Association and redwood mills.

r Wickes Lumber, Vallejo, Ca., maintains an instore redwood deck after three years ofsuccessful redwood deck promotions. The display deck sells customers on redwood year-round while special howto clinics in the summei have sold as much as 70,000 b.f. in four days.

r Boise Cascade Building Supply, Rohnert Park, Ca., sold 10,000 b.f. of redwood garden grades in two days by building a redwood deck display and offering how-to instructions with the kits.

o Dixieline Home Center's four San Diego stores sold more than 250,000 b.f. of redwood garden grades in June, alone, though Dixieline does not conduct special promotions. The chain runs redwood mentions in newspaper ads throughout the building season but does not hnd it necessary to heavily promote redwood. According to a Dixieline retailer, customers come in to their stores wanting redwood, Dixieline merely lets the customer know they stock it.

Consumer demand for redwood decks, garden rooms and other outdoor amenities continues to grow, initiated and maintained by the newspaper and magazine advertising and publicity placed by California Redwood Association. Dealers planning promotions early will have unique opportunities for successful redwood promotions. For a free sample package of design literature and sales aids describing how to run a successful redwood garden grades promotion, dealers can write the Califorri'ia Redwood Association, Dept. P-80, One Lombard St.. San Francisco. Ca. 94111.

New Look For Hardware Show

The "Golden Gatewav to the 80s" reflects a new concefit for the Western States Hardware Show, to be held Feb. 24-26, at Brooks Hall in San Francisco's Civic Center.

According to William Maze. show manager, the show, now in its 3lst year, will feature advanced registration, dealer seminars, major wholesaler promotion, and a total new look to enhance product exposure and offer exhibitors a wider choice of booth selection for prime positioning.

The California Retail Hardware Association's (a regional trade association located in San Francisco) 79th annual convention will run concurrently with the show at the Golden Gateway Holiday Inn.

Hours for the show are Sundav. Feb. 24, l0 a,m. - 5 p.m., Monday, Feb. 25, 12 noon - 9 p.m., and Tuesday, Feb. 26, l0 a.m. - 5 p.m.

Arizona firm's 1st birthday +

Sun Valley Door & Supply, lnc., a Phoenix door and supply outlet, celebrated its first year in business by moving from a 16,000 sq. ft. facility to a 27,000 sq. ft. plant and warehouse in Phoenix.

The event was observed by an open house in November which was attended by some 250 dealers and friends.

The corporation is the outgrowth of five friends getting together on a hot August evening in 1978 and deciding to do something different in the wholesale door and supply market in Arizona. It primarily services dealers in the Phoenix metropolitan area and Northern Arizona from Prescott along the high line to Pinetop.

The new firm has a complete prehung door shop with a wide range of flush doors, stile and entrance doors featuring Simpson door and louver products. They also stock Betterbilt aluminum

insulated and single glazed sliders, single hung windows, patio and storm doors. (Betterbilt Aluminum is now breaking ground for a manufacturing plant in Prescott.)

In addition, the company carries a Weslock residential lock line, aluminum thresholds and weatherstrip, Cox sliding door and bifold hardware as well as miscellaneous hardware to go with door openings. The newest additions to their inventory are the National Industries insulated steel and residential doors and Lawson Manufacturing bathroom accessories.

"We opened in September of 1978 and this has really been quite a year. We had a heck of a windstorm in May doing considerable damage, then we moved in September. We are hoping now to settle down and provide the service and product our customers expect of us," says Wally Pensinger, pres.

CUSTOM REMAN U FACTU RING

Prompt service, quality, and a desire to please is our business. Call us for your custom milling requirements.

Home lmprovers Spend $40.9 Billion

Upkeep and improvement of residential properties in the second quarter of 1979 accounted for an estimated expenditure at a seasonally adjusted annual rate of $40.9 billion, according to the U.S. Bureau of the Census.

Flatbed Specialists!

.

. for all your transportation

needs, statewide in California.

HAIIDGARVED double door forms background for ftedgling firm's olficers: Wally Pensinger, pres.; Wayne Cundiff,-v.ti.; Earl Heldt, treasurer; Del lvie, secretary; and iVlafi Christy, v.p.

Wood Dust Study Urged

At a recent meeting of the inter-industry Wood Dust Task Force. reDresentatives of the wood products and furniture industries considered two feasibiliiy studies on wood dust in relation to worker health. The Task Force. chaired by A.M. Whiting, chairman and president, Kaibab Industries, Phoenix, Az., recommended to the furnifure and wood products industries a case control study to determine whether any relationship exists between wood dust exDosure and nasal cancer.

The Task Force believes that European experience cited by National Institute for Occupational Safety and Health may be flawed and that similar conditions do not exist in the United States.

A second study protocol to examine respiratory effects

of exposure to wood dust was sent back to the originating research organization to correct deficiencies identified by the Task Force Technical Committee. Task Force members agreed that, as proposed, the respiratory study did not provide adequate industry coverage.

Protecting Redwood Paneling

Redwood lumber wall paneling is a natural for airy country kitchens or luxurious spa-like bathrooms. In these heavy-use areas, multiple coats of clear polyurethane will protect the redwood from waterspots, grease and hard scrubbing.

Ponderosa & Sugar Plne, Douglas Fir, \Mtlte Fir, Westem Red Cedar.

4/4 thru 814 selects rough or surfaced

P.O. Box 4025 Redding, Calif . 96001 916 246-8300

Craig Gilbert-Don Porter-Bob Reagan

Long term redwood picture

Increased and improved manufacturing facilities bv the redwood industry^for the expanding young growth forests, have broulhi nei products into the redwood line. and as.sures a steady, dependable supply ot- redwood lumber from tidth yoylC and old growrh rrees.

New small log mills, built especially to accommodate the logs lrom young growth forests, are already in operation at several mills that formerly had no facilities especially adapted to rhese trees. Other mills are looking ar the same kinds of additions, ol expanding a.nd improving small log operationi that are already in place.

These added industry facilities, while.increasing produci capability, atso ailow more specialized and effi_ cient milling of alltypes of redwood trmber, assuring a steady and plen- tllul supply of'all redwood products.

. Expanded young growth produc- tlon means more knot and sap grades of redwoodthat is morb garden grades and more select knot-containing grades.

The giowing iational interest in outdoor living, together with aggressive California Redwood Association promotion of garden grades ofredwood for decks. fences and other garden uses have expanded demand for these young growth grades for garden uses.

The industry and the CRA will continue their emphasis on garden redwood usage, and at the same time are looking toward air-seasoning of these grades. to create new siding and paneling that will add ro the long-favored redwood architectural grades for these uses.

Air-seasoned, patterned knotand-sap-containing redwood is (Please turn to page 6 1 )

AS lll0H home cooling and gasoline costs encourage stay-at-home 0utd00r living and home improvement, redwood dealers can tie in to the California Redwood Association's spring promotions of redwood garden grades for decks, lences, trellising and outdoor environments.

NEW PRODUGTS and selected sales aids

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Powder With Power

Rockite, a new powder-like compound that mixes with water for repair of damage in concrete is from Hartline Products Co., Inc.

In addition, the product may be used to secure anchor bolts and similar items in concrete.

It may be applied as a fluid or mixed to a pliable consistency for knife, spatula, or cement-trowel application. ln temperatures below 25" it is mixed with warm water. It reportedly does not shrink, but expands.

It is said to have advantage of low cost and a short application time to hold repair and maintenance expense to a minimum. In the laboratory, compression tests reportedly proved the withstanding of pressures up to I 8,440 lbs., one hour after application; 31,500 lbs. after seven davs.

FREE READER SERVICE

For more intormation on New Products and New Literature. write fhe Merchant Magazine, 4500 Campus Dr., Suite 480' Newport Beach, Ca. 92660. Please mention issue date and page number so we can process your request faster! Many lhanks!

weatherproof stainless steel and aluminum construction, provides attraction over a Y4 a$e area with a 10.000 hour, 20 watt black light with a special phosphor. The unit draws 35 watts and costs about lol per night to operate, the firm says.

A weatherproof, commercial quality, heavy duty transformer puts a 5800V, l0 mA charge on an inner grid of zinc plated steel wire so it cannot be jammed by large insects. For safety there is an outer grid of 0.050" expanded aluminum. All electrical components in the 12 lb, 20" x 13" x 7" unit are U.L. listed. Options include a steel bracket, and stainless steel catch pan.

Pre-packaged Work Center

A Bench-In-A-Box home work station is new from the Home Improvement Division of Masonite Corp.

The all-wood unit, 2' deep and 4' wide. can be used for a home work or hobby center. Tool storage and built-in ruler are features.

Retailing in the $24-$28 range, it comes in an easy-to-ciury carton, com' plete with illustrated step-by-step instructions for assembly. All pieces are pre-measured and cut, with fasteners, glue, and 12 peg-board hardware pieces included.

Zapp Those Bugs

An electrically charged insect killer for flying pests in outdoor areas is new from U-DO Engineering, Inc.

El Zoppo@ tvtooet 20b0 wittr

Sticky Business

Perma-LoP Liquid Lockwasher, designed to replace conventional lock washers is from Permabond International Corp.

Used and tested in industrial applications, it locks, seals and retains metal parts for a variety of home, auto and garden applications, according to reports. For both the amateur and expert do-it-yourselfer, the adhesive requires no mixing or clamping and works in minutes.

The product is available in blister card packs.

Signs With Magnetic Appeal

Wagner Imprinting has a new, lowcost self-adhesive or magnetic truck sign.

Using an imprinting process developed by them, they offer fleet prices to companies with only one or two trucks.

The signs are said to average only half the cost of die-cut letter sisns. Because of their one-piece appl'ica- tlon, they can be applied in a few minutes.

They are screen printed on allmagnetic sheeting.

Roof Vent Stacks

GAF Corp. has two new vent stacks for installation in anv builtup roofing system.

Made of black polyethylene, one molded unit consists of a chimnevlike stack on a 10" square base wiih a weather-protective cap. An "exitonly" rubber valve releases the pressure caused by trapped moisture and blocks re-entry of moisture laden air. Warm air and vapor cause the silicone rubber valve to lift, while cooler outside air is prevented from entering as the valve closes tight. Recommended usage is one vent- for 1,000 sq. ft. of rooT area.

The other stack, also of polyethylene with a 10" square base and a weather-protective cap, provides twoway moisture and vapor venting.

Each unit features nail markings on each corner of the flange.

Dialing for Dollars

Monarch Marking Systems, a subsidiary of Pitney Bowes, offers retailers a special series of six marking systems, called the Dial-A-Pricer Printers.

Price and other merchandisinp information is dial-set with each ma-chine capable of printing data on a wide variety of tags and labels. Available in hand-operated and electric models, they dre said to simplify marking procedures at a low cost.

New Linear Light

North American Philips Lighting Corp. has a new architectural incandescent lamp marketed under the Norelco name.

Designated Philinea, it is a linear shape like a fluorescent tube with the lamp base in back. This permits installation with the ends touching, forming continuous strips of light.

An incandescent lamp, it does not need a ballast. The light is said to be pleasing to the eye and useful in places where natural color rendition is important. It is available in 35, 60 and 120 watts.

Woodgrain Siding

A new line of prefinished Colorlok lap siding with a-woodgrain textured surface is from Masonite Corp.

Offered in four different colors in 8" as well as 12" width. it has a thermal-setting acrylic coating. It is equippEd with a mounfing strip that conceals all nailing.

Faucet Handles lnterchange

The American Line faucetrv bv Grohe includes kitchen, bath, ani tulr and shower combinations in both single-handle and two-handle series. The acrylic handles are matched and interchangeable.

FREE READER SERVICE

For more information on New Products and New Literature. write fhe Merchant Magazine, 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660. Please menlion issue date and page number so we can procoss your requ€st laster! Many thanks!

French Style Doors

Two new entry door designs are from the E.A. Nord Co.

Named after French cities. the Deauville and Bordeaux feature graceful, deep carving on the lock rail with two leaded glass panels in one and raised

wood panels in the other. They are made with Weatherbond@ panels which have a warranty of replacement and up to $150 for finishing and installation if they ever split. Both doors are available in 2'6" 2'8" and 3' widths, standard 6'8" height and l7a" thickness.

Acrylic Paint Resists Rust

A new line of fast-drying, waterbased, rust-inhibitive coatings for steel, galvanized metal, aluminum, wood, concrete and masonry surfaces is from Rust-Oleum Corp.

Available in eisht semi-eloss finish coats, flat white, -flat blacklnd a rustinhibitive primer, they can be applied by brush, roller or spray and need only soap-and-water cleanup.

They are non-flammable, leadfree, non-polluting, can be applied over damp surfaces, are capable of drying to the touch in 15 minutes, and are said to provide long-term resistance to chalkine and fadine, air pollution. mild che-mical fumEs. alkalies and acids.

Door Lite Machine

Norfield Manufacturing Co. has a new edition to their line of pre-hung door machinery.

The new machine is the Model 3800 door lite machine for metal and/

FREE READER SERVICE

For more information on. New Products and New Literature. write fhe Merchant Magazine, 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92660. Please mention issue dale and page number so we can process your request fasterl Many thanks!

or wood doors. This machine can be used for door lite cutting only, or as a composite machine with capability of cuttine for door lites. the cylinder and dead bolts, the latch bolt and rectangular face plate.

All machining and clamping operations are operated from the front of the machine, thus eliminating wasted and costly production time by walking to both ends and back of the machine.

WHOLESALE LUMBER ONLY

January,1980

Zero Clearance Fireplace

The Flow-and-Glow. a woodburning fireplace designed for zero clearance installation, is the latest from Vestal Mfg.

Installed adjacent to combustible framing with standard drywall construction, and triple wall chimney sections, it requires only 2" of clearance and can be built into new or existins homes.

The uri.it provides room heat by the natural radiation and circulation of warm air. A warm air return erille on the front will adjust to fit in Tront of facing materials up to 4" thick. It has a built-in firescreen, and an adjustable built-in damper to control loss of room heat up the chimney.

The fireplace is constructed of steel'and is said to be eneineered for efficient performance a-nd maintenance-free operation.

Fashion Color Caulk

Five new colors have been added to the Macklanburg/Duncan's acrylic latex caulkins.

New colori are olive green, bronze, cedar, gray and black.

Ideal for both interior and exterior use, it reportedly adheres to wood, concrete, brick, glass, plaster, metal. drywall, paint and most plastics.

Fireplace To Go

Readybuilt Products Co. has a new wood burning fireplace combining a hand-crafted wood look with liehtweight pre-cast red brick facing. -

FREE READER SERVICE

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MARY'S RIVER LUMBER CO.

Specialists in Western Red Cedar

Channel sdg. or 1x12 SLS2E (Clear Tight Knot €t Standard A Btr.)

Rough and Surfaced Dimension

Fencing and Shakes

Rail or truck shipments

North Hwy 99W 45151 N.E. Elliott, Corvallis, Or. 97330 (s03) 7s2-o218 . (s03) 7s2-0122

FRANK CLEMMONS o BOB AVERY

The system installs without renovation. Gas and electric logs are said to cut down on heating costs.

Hand-crafted mantels, pre-cast fireplaces, facing systems, electric and gas logs, as well as accessories are available.

Falsies for Ladders

Nev-R-Mark, Inc. is introducing Ladder Mates, a foam rubber pad to fit all standard extension ladders.

The padding prevents dents, scratches and marks on painted surfaces, wallcoverings, aluminum, vinyl and steel siding. Product testing is reported to reveal that surface damage caused by ladder movement is eliminated.

Suggested retail price is $7.95.

SIERRA PACIFIC INDUSTRIES

9 Northern California Manulacturing Centers

Douglas Fir, Incense Cedar, Ponderosa Pine, Sugar Pine, and White Fir. Green & Kiln Dried.

MOULDINGS:

LUMBER SALES:

Chico Ca. (916) 895-3311

Al Ryan Paul Bean

Redding, Ca. (916) 275-8812

Ron Hoppe, George Rogers, George Sharp, Paul Trueb, Bill Wessner, Max Corning and Terry Kuehl

Fan Cuts Energy Costs

A new home ceiling fan is from Envirofan Systems, Inc.

It is said to reduce air-conditioning costs up to sOEo. In winter, heat that has risen to the ceiling is returned to usable levels with a fuel savins claim of up to 30Vo.

The fans come in 12 standard models with three or four blades in black, white or brown, or four blades of natural hardwood. Most models are available with an optional light fixture.

Additional features cited bv the manufacturer are three year warianty, totally enclosed motor, UL listing, no maintenance, solid state infinite speed motor control, and optional swag power kit.

All Purpose Floor Adhesive

A non-flammable solvent srade adhesive for the installation oflvood block parquet flooring, providing

alherence to wood, chipboard and clean above-grade concrete, parquet flooring adhesive also can be used for installation of slate and quarry tiles.

Reportedly fast drying, waterproof and resilient, it comes in readyto-use, trowel-on formula in eal. cans and 5 gal. pails from 3C C"ompany.

Long Life Faucet Cartridge

MFI Plumbing Products has a new CareFree sinele lever faucet line with a cartrid-ge guaranteed not to leak or drip for l0 years,

A lever-action design permits the user to control both water flow and temperature. Made primarily of Celcon@, the new cartridge wili not corrode or lime-up.

A lavatory model, tub and shower units in chrome or bronze finishes. and a kitchen faucet with or without a spray, all come with a non-corrosive base plate.

DOUGLAS FIR_

HEMI..OCK-CEDARREDYVOOD-PLYWOOD

LARGETIMBERS STRINGERS

KITCHEN I(OMPACT CABINETS

Food Center Cart

New roll-around cart, designed for the built-in Food Center, is from NuTone.

Consructed of hard maple with a Formica top, it has the look of a butcher's block. A power unit slides into pre-cut opening to operate nine full size appliances.

Equipped with 6' heavy duty cord and three-prong plug, the cart has swivel-ball casters to permit rolling in all directions and optional glideout storage trays.

Life-size Sheathing Display

A display telling customers the advantages of re-insulating with Thermax Sheathing by Celotex will debut at home centers and building supply outlets in the near future.

The display features Max holding a sample of the insulation sheathing. His overall pocket can be filled with a variety of brochures describing the product's advantages.

The sheathing is a fiber glass reinforced polyisocyanuarte foam plastic with pure aluminum foil-facers. Inch per inch, it is said to offer the highest R-Value of any insulation material available.

Replacement Bath Fixtures

New Dolly Trim replacement bathroom fixtures have a stem that eliminates the need to break walls or tiles to replace valves for fub or shower installation.

Five styles of shower handles and

CALIFORNIA FOREST PRODUCTS

436 14tb St,, suite 404

Oakland, Ca, 94612 (41t) 465-2658

Redwood and Douglas Fir Lumber. Cedar Shakes and Shake Felt

Plywood Siding and related items

"Where Dependability is More Than a Phmse"

bathtub spouts, and a shower are available in solid brass ceramic trim on some models nine finishes.

head with and

They are available with replacement stems to fit 45 different makes of valves. An illustrated "stem identifier," provided free to retailers and wholesalers, helps the user select the proper replacement stem.

The stems are longer than normal because escutcheons for the decorative handles extend farther from the wall. The user saws the stem to the proper length. List prices: $199.95 to $259.95.

Adjustable Tub System

New from the Swan Corp. is a Tubwal system.

The unit of press-molded fiberglass with a baked-on urethane coating is suited for remodeling and new construction.

Complete with five fiberglass panels, two apron strips, and all materials for installation, it installs with a drill and caulking gun.

The svstem adiusts to fit tub sizes 29" to 32" dee{, 57" to 62" wide and is designed to go with any make of tub.

ponderosa pine sugar pine cedar white fir douglas fir

It's NORFIELD's Model 3200 Door Cut-off saw. Makes fast accurate 90' cuts on doors 4-b x 8-0. up to 13/4" thick. Powerful 5hp tr saw motor is power-fed for smooth accurate cuts anywhere along the door with virtually no tear out.

The 3200 is designed for in-line installation with all existing prehung door making machinery. lt reflects the same high degree of engineering expertise people have come to expect f rom NORFIELD.

Let us show you how the 3200 can work for you. Call or write lor complete information.

"Thi, is our seuenteenth year ot' seruing you . . . and we look ,, forward to many, many more.

Woodgraln Sidlng

A new hardboard lap sidine with embossed woodgrain texture iI from Masonite Corp.

Pinehurst lap siding in 6" and 8" widths (16' long) to accommodate traditional and contemporarv building styles has a l" overlhp anil identical edges for invertability.

Available unprimed only, it is ?|rc" thick. Both 6" and 8" sizes are available beaded.

It is said to offer dent resistance, toughness, stability and weatherability; grainless structure, no corrosion; thermal and electrical insulation; and workability with ordinary carpenter tools.

MILLWRIG HT SPECIALTIES

New Lightweight Bathtub

P&G Products, Inc., has a ne*' line of bathtubs, panels and vanity' tops which are said to be nearly indestmctable.

They weigh less and cost less than ordinarv cultured marble.

Made with Lyton@,a material resembling Onyx, the product reportedly resists damage during fiansportation and installation which are made easier by its light weight. They are said to be ideal for builder and remodeler and home center sales.

Earth Tone Window

Andersen Corp. has added the Perma-Shield Narroline doublehung window in Terratone, an earth color to its product line.

Useful for new construction and remodeling, it features a factoryapplied, polyester urethane finish over the entire sash. The color is molded into the rigid-vinyl sheath that covers the preservative-treated wood core frame and sill.

Reportedlv a low-maintenance window with- low air infiltration, it comes ready to install. Matching accessories are available.

The Mercharnt Magazinre

Learn from Mistakes

Mistakes are inevitable in an organization. The lack of mistakes can indicate a static situation, while mistakes can offer an opportunity for learning.

Managers must resist panic and the urge to blame others when errors become obvious. They must teach subordinates to have no fear of admitting mistakes while insuring that they never feel that mistakes are okay.

Anger will not repair a mistake. A calm manner and insistence that the mistake be corrected promptly is more productive.

Differentiating between good and bad mistakes is important. AII mistakes offer a learning situation even if it is only an opportunity to handle an error.

SUBSCRIBE TODAY

IA STAYTON WOOD PRODUCTS, INC.

We have fractional sizes, 1x4 to 4xO up to 100 inches long. We also stock heavy 4 foot and 8 foot (35 million per year) of Western Wood, Douglas Fir and some hardwoods. We will ship by box and by flat rail, or by truck.

. Sill Stock '..

o

RailSpur

IAlflAR0 0F EXCEtLEtICE recognizing outstanding perlormance by the Denver branch of Boise Cascade Corp. in marketing States Veneer ore-finished and stock panels is held by Craig Fletcher, branch manager.0thers, left to right, Pete

Geertsen, director of sales and marketing, States Veneer; Larry Tostensen, product mgr.; Bill Johnson, sales mgr., both lrom Boise Cascade, Denver; and Raleigh Pedersen, marketing mgr., States Veneer.

'*"",ffii1"#,iJ;i;f,;ff"ffi,i i;|:i;s'e?302 WE SPECIALIZE IN INDUSTRIAL AND COMMERCIAL ITEMS

50Tll Alll{llfERSAflY dinner was held bv Shasta-Cascade Hoo-Hoo Club to recognizir the long association of Al Kerper, with the lumbermen's f raternity. lll The honoree is

congratulated by Roy Dunbar. l2l Many friends gathered for the celebration. l3l George Rogers, pres. Shasta-Cascade club, and his wile. l4l Dan Brown. 2nd v.o. Hoo-

Hoo International, and his wife. l5l Bernie Barber, Jr., Supreme Hoo-Hoo, member Supreme Nine, and his wife, Elaine. 16l Marion Snead and his wife with Al Keroer.

a''i

CUSTOM MILLING . SOFTWOOD . HARDWOOD

Serving the Lumber Industry, Cabinet Shops, Furniture Manufacturers, and Wholesale Lumber Distributors.

Mcclellan Planing Mill, Inc.

CUSTOM MILLING . WHOLESALE LUMBER 1919 E. PACIFIC COAST HIGHWAY WILMINGTON, CA 90744 (213) s49-7361

Al Kerper Honored

Al Kerper was honored on his 50th anniversary as a member of Hoo-Hoo International, the fraternal order of lumbermen, by the Shasta-Cascade Hoo-Hoo Club at a recent testimonial dinner held in Redding, Ca.

Presently working as buyer for Dorris Moulding Co., Sacramento, Ca., Kerper was sales manager for Paul Bunyan Lumber Co., Anderson, Ca., for many years. He has been an active and enthusiastic member of Hoo-Hoo and is a contributing editor to The Merchant Magazine.

Among those attending the dinner were Dan Brown, second v.p., Hoo-Hoo International, and his wife; Bernie Barber, Jr., Supreme Hoo-Hoo and member of the Supreme Nine, and his wife; George Brown, president of the Shasta-Cascade club, and his wife.

WCLIB Elections

Officers of the West Coast Lumber Inspection Bureau were unanimously re-elected at the bureau's recent annual meeting in Portland, Or. Ray C. Swanson of Swanson Bros. Lumber Co.. Noti. Or., is the 1979-80 president; George Griswold, Dant & Russell, Inc., Portland, v.p. and Richard Cornish, Mountain Fir Lumber Co., Salem, Or. secretary-treasurer.

Retiring board member Sam Witzel, Sierra Pacific Industries. was voted an honorary board member in recognition of his past servlces.

Four new members were elected to the board: Amos Horner. All American Stud Co., Springfield, Or.; Ted Barnes, Herbert Lumber Co., Riddle, Or.; Chris Peepe, McNamara & Peepe Lumber Co., Crescent City, Ca.; and Ralph Wallen, Boise Cascade, Healdsburg, Ca.

WCLIB is a non-profit lumber grading agency representing ap- proximately 200 sawmills west of the Cascades in Oregon and Washington, and all of California. It supervises or grades 4t/t to 5 billion feet of lumber per year, the bulk of the production within their area. WCLIB also maintains a technical staff working in wood research and with municipal code and insurance rating groups.

Thol's How lt Goes!

Tell Your Gustomers

"lt all started when my wife thought we were paying too much for toothpicks. "

(Continued from page 49) already beginning to appear in the marketplace, and there will also be increased emphasis on kiln dried knot grades, with a uniform grade rule for these proprietary grades now under consideration.

In addition to new redwood products, merchandisers can expect a long and steady supply of all redwood lumber, not only because of increased milling efficiency, but also due to better breeding and nursery development of trees, and to the natural regeneration of the species. Redwood is the fastest growing North American commercial conifer, and this fact, together with up-grading and full utilization of alltypes of redwood lumber, promises a supply and variety of redwood products that will be infinite.

Thc Merchonl Mogazinc

llEU Rustic Redwood lumber in a Channel Rustic pattern for vertical siding; also a redwood deck with redwood lurniture.

Palco's New Rustic Redwood Products

I UMBER SIDINGS are now frequently of knot L containing grades, and these knotty sidings are becoming increasingly popular in the Western market. The same holds true for interior paneling. So it is to strong market acceptance that knotty air-seasoned redwood sidings, and paneling, are now available; Pacific Lumber's Rustic Redwood, being a case in point.

For many years redwood has had the traditional reputation as the top quality lumber species for siding and many other uses because of its inherent characteristics that give superior performance. For many years the redwood upper clear grades were the most frequently used for sidings.

Now, with the increasing volume of redwood commons, knotty redwood grades are made into a variety of products, i.e., used in landscape structures, garden structures, decks and as fences.

The Merchont Magazine's 1978 March Redwood Special Issue had an article describing Pacific's increase in air-seasoning facilities and volume of air-seasoned products. This increase, according to Pacific general sales manager, Bill Stevens, "has now moved us into specially selected redwood commons for airseasoning products which we call 'Palco Rustic Redwood', and sidings are one of the important products."

Story at a Glance

Redwood's superior performance characteristics apply to Pacific's air-seasoned Rustic Redwood products in the same manner as to their upper redwood grade products, which will continue to be available in years to come.

The Rustic Redwood has superior dimensional stability with minimum warping, cupping or checking; especially important in exterior exposures. It's more stable than chemically-treated wood of other species.

The decay and insect resistance of redwood heartwood make it very durable, naturally durable without any chemical treatment. Rustic Redwood can be left unfinished for minimum maintenance, or if a finish is desired, the redwood has a superior finish-holding. Also important is redwood's efficient thermal insulation.

Following are descriptions of Palco's new air-

(Continued on next page)

Knotty sidings manufactured from redwood are becoming Increasingly popular with a variety of customers.. use as interior paneling also grows. energy savings of knotty redwood grades a plus.

EnEnl0n ElTiltCE with Palco's new Rustic Redwood vertical siding. Also ideal for interior paneling.

Ct0tE-Ut showing surface appearance and the thick butt of new Rustic Redwood Bevel siding.

gwnlWlabrale Lurtbprr

(Continued from previous page)

seasoned Rustic Redwood products that are particularly appropriate for use in the l3 western states.

New Rustic Redwood paneling & vertical siding

These are made from tight-knorted pieces specially selected for air-seasoning. The grade is a combination of select & btr. and high-line construction common which provide the ideal characteristics desired for a natural appearance in a striking interior paneling and also for exterior siding. The l" x 6" is available in a T & G pattern (No. 711/R) with vee joints on both sidesone side saw textured, the other smooth. Channel Rustic patterns are made in 1" x 6" (No. 744) and l" x 10" (No. 776). The l" x 12" is offered as SIS2E saw-textured.

New bevel siding with thick butt pattern

Palco Rustic Redwood bevel siding is made with a hefty l-3132" butt which gives a striking shadow line that harmonizes with the rustic knotty surfaces. This is manufactured by resawing specially selected air-seasoned 2" x 1 0" and 2" x 72" Another advantage of this thick piece1-3/32" butt with 5/16" tip - is that knots remain better than in thinner knotty bevel siding. The company's official designation is: l-3l32" x 10" (or 12") construction common and btr. bevel siding air-seasoned.

Other air-seasoned products

Ideally suited for decks, garden and landscape structures are Palco's air-seasoned 2" x 4" through 12" and 4" x 4". These are primarily sound tight-knoited pieces in the grade of Select and Btr. The 2" is available in resawn products SIS2E saw-textured (l l/16" net thickness).

Advantages of air-seasoning

Retailers and wholesalers usually are aware of airseasoned advantages but it's worth repeating.

o Quality of the lumber is increased by being seasoned in the rough. Thus the usual seasoning defects are removable when surfacing after air-seasoning is completed.

o Redwood's dimensional stability is in increased effectiveness.

. Helps continuing the beauty of redwood's natural color.

o Lightness ofweight provides for easy handling and better yarding; and reduces shipping costs considerably. Pacific's exec. v.p. Tom Malarkey says "Pacific, one of the largest redwood producers, has been making redwood products from its old growth stands since 1869 and thus has a principal reputation as a source for upper redwood grade products. And we will continue to have uppers for many years. Now, we have thousands of acres of young growth redwood. Manufacturing our Rustic Redwood with the same precision and quality control that has characterized our over 100 years reputation, we will be known also as a source for top quality redwood commmons - our Rustic Redwood."

NEW DIRECTIONS: 1980

(Continued from page 1 3)

presentations in several areas of industry concern.

First off was Marc Mvers of Chandler Lumber who sees increased use in the 1980s of wall panels, truss joists and finger- jointed material. He feels lumber yards acting as agents for framers is the best way for some suppliers to get the material on the job site.

John Newquist, Eel River Sales Co., noted that mixed species use will continue to expand and that more alternate species will be used in this decade than in the past. More use of SPF can also be expected. Newquist noted the occasional incursion of Southern pine into the western market, but feels that transportation costs will generally keep it out in the future.

Jeff Throop, Geo. L. Throop Co., noted that his company, forced to move twi.ce due to urban renewal projects, had also made a transition from a hard materials company to one that is now d-i-y oriented as well as serving commercial and industrial customers. He recommended the $2000 survey service available from the National Retail Hardware Association as being

"well worth it," for any firm moving to a new site or changing to a new area of business.

John Ganahl, Ganahl Lumber, took a financial tack towards the future noting that inflation is expected to run at 100/o and that the key to survival will be strong profitability to offset inflation's effects. He observed that it took $3 in assets to back each $l in sales. He expects more large firms to expand into the distribution business because they have the capital or access to it, something many small firms cannot match.

The next day, Nov. 16, fire protection consultant Richard Pfeiffer presented a number of good housekeeping tips to help prevent fires.

These included: cleaning out of unneeded materials and plain junk; training employees in fire safety and the use and location of extinguishers; emptying employee and customer trash and other inflammables out of bins, removal of sawdust from around machines and the cleaning up of brush from around perimeter fences.

Other suggestions Pfeiffer made was the value in enforcing a No Smoking code; covering of light globes before they start a fire; dispensing flammable liquids by other than gravity feed (which is illegal in

California); storage of butane and propane outside and protected by posts or other guards; and the urgency of keeping aisles clear so fire fighters can get through.

Another business problem was addressed by Jack Case, a security consultant, who noted that employee theft losses are now $40 million annually, five times greater than shoplifting.

The three basic steps to prevent loss to employee theft are (l) Survey your operatron; assess your present controls, identify your exposure and eliminate risks. (2) Develop a formal security program; set up procedures, loss prevention training for all employees, customers and vendors, and establish strict inventory control. (3) Audit the program', have procedures and test and re-test the program.

The Western Wood Products Association presentation on "The 200/o Difference," was made at the annual luncheon that concluded the formal portion of the convention schedule. The impressive multimedia slide and sound show plugged the need for dealers to sell their builder customers on the Plenwood system in home construction so their lumber sales per house could be increased by as much as 200/0.

Our aim is to fill your requirements, promptly, with competitively priced quality products, We also represent Holmes & Co.,lnc. and Robinson Lumber Co. on the West Coast.

"AlI wood is good, but Sumwood is special"

Hardwood Investment Urged

"Projected growth in demand for hardwood products, securing new sources of supply, and the desire of developing countries to expand

their processing of harvested woods, will create many new overseas investment opportunities,"

Carl D. Wheeler,

consultant and

former vice president, U.S. Plywood International told an audience of more than 50 U.S. wood products executives at a special seminar on investment opportunities in five developing nation's held in Washington, D.C.

He was a featured speaker at the seminar "Growth Through Foreign Investment: Potential in Tropical Hardwoods," organized by the Overseas Private Investment Corporation (OPIC) with the co-sponsorship of the Imported Hardwoods Products Association and the Hardwood Plywood Manufacturers Association. OPIC is the U.S. Government agency which provides finance services and political risk insurance to encourage U.S. private investment in the developing countries.

The meeting highlighted available resources, investment procedures and specific business opportunities in Cameroon, Indonesia, Liberia, Malyasia and Papua New Guinea, as well as programs designed to help small and medium-sized firms take advantage of the growing potential of overseas markets.

When is an oak, not an oak?

(PART ONE)

llt HAT LOOKS like oak hard- ll wood. mills and finishes like oak, is used as oak is used, but isn't a true oak?

It's Tasmanian oak, or "Tas oak" or "Tazzy oak" as it's usually termed. And while it is used around the world in flooring, furniture, and millwork. often mixed and matched with American or European true oaks the wood is actually a species of eucalyptus, but not the kind Californians see growing in back yards or lining the borders of farmland as windbreaks.

Tasmanian oak comes from Australia's island state of Tasmania which is separated from the mainland to the south by the 200-mile wide Bass Strait. While foresrs cover six percent of the total land area of Australia, two-thirds of Tasmania's rolling hills and mountains are green with tall forests of largely commercially-important trees where the dominant specie is the eucalyptus, a broad leaf genus.

There are many individual eucalyptus speciesor "eucalypts" and groups within the species, such as bloodwood, Eastern blue gum, red gum, Southern blue gum, stringybark, ash, peppermint, box, and ironbark. A wide variety of lumber is produced from these species displaying a considerable range in characteristics such as color. weight, hardness, toughness, strength, elasticity, and durability. Because of this diversity of properties lumber from the eucalypts has innumerable uses ranging from heavy structural purposessuch as bridge buildingto construction lumber and also plywood, pulp, cabinet-making, furniture, millwork, and flooring.

The lumber known as "Tasmanian oak" is cut from three trees of the Ash Group of the eucalypts known by the common names of Messmate stringybark, mounta in ash, and Alpine asft. Ranging in height from 150 to 350 feet (only the California redwood is taller) and with diameters of 4 to 10 feet, these tall trees are said to be a sawmiller's dream; the trunks are straight, of excellent form, and commonly twothirds or more of the total height,

while the crowns are open and relatively small in size.

The experienced eye can easily single oul the trees. more intimately known by Tasmanian sawmills as "string gum," "brown top," and "white top."

The three trees are found in the cooler, southern parts of the Australian mainland, principally Victoria, and in Tasmania where they are common through most parts ofthe forests from sea level to 3.000 foot elevations where the sUmmers are mild and the winters cdol to cold.

Unlike conditions in the United States or Europe, logging is relatively easy and the forests are seldom. if ever. shut down because of weather, road conditions, or fire hazard.

The typical sawmill's log deck, by American standards, is of moderate size. The availability of logs year-round, and the subslantial (up to a year's supply) of lumber racked in the drying yards, enables the Tasmanian producers of "Tazzy oak" to ship lumber consistently every month of the year.

Tasmanian oak, in 4/4 thicknesses, is usually racked for air-drying from 6 to 12 months, depending upon the mills'location, with further time in conditioners and dry kilns of two weeks or less. Typical shipments of Tasmanian oak range from the finished product (flooring, paneling, furniture components, etc) to rough lumber or boards that have been blanked two sides and one edge.

Tasmanian oak ranges in color from a pinkish brown to pale brown, and to brown. It has an open

Story at a Glance

While Tasmanian oak looks, feels and mills like a true oak, it is actually a species of eucalyptus. new Australian marketing plans include a West coast sales push.

texture, is straight grained, and has well defined growth rings. Tasmanian oak is of moderate strength and hardness, is easily worked, glued, and stained. It bends well to a 3" radius. And to the eye, and when machined, it looks and behaves like the familiar American red and white oaks.

There is a distinct difference, however. Tasmanian oak lacks the character, or "cathedral" figure of the American and European oaks as the lumber is all quarter-sawn and thus is all vertical grain. While serving ideally as flooring, for example, it is less desirable for cabinet facings and furniture where a "character grain" is desired.

"Whether Tazzy oak is considered expensive," John S. Clark, director of the Tasmanian Timber Promotion Board, observes, "depends upon where you are and how you use the lumber." The distance from Tasmania to the West coast of the U.S., it seems, doesn't constitute a major problem. "Tasmania," Clark recalls, "was shipping timber, apples and meat to San Francisco back during the days of the gold rush." And the recent order of two containers of Tas oak by a major West coast wholesaler, Clark notes, is further evidence thal "Tazzy oak" has a market in the western United States.

The traditional markets for the Tasmanian sawmills have been the Australian mainland, Europe, and the Orient. "We have in the past," Clark says, "made sporadic efforts to enter the western U.S. markets. but they were just that - sporadic. Now, however, we are marketing our products on a planned and ongoing basis."

The first step, Clark noted, was the recent opening of the Los Angeles office of the Tasmanian Timber Promotion Board at 1533 Wilshire Blvd., in Los Angeles. "Our representative there," Clark says, "is contacting wholesalers of hardwoods and will make available to them sample shipments of Tasmanian oak."

Tasmanian oak available to the West coast market includes 3/4, 4/ 4, 6/4. and 8/4 thicknesses, rough

(Please turn to page 74)

LETI TE RS

CARGO PHOTOS

We have counted ten times ten, and finally decided to write you a letter regarding your picture and article on page23 of the November issue, on Fremont Forest Products.

Actually your information was almost totally wrong, as the entire barge load of lumber was for the Ed Fountain Lumber Co., with the exception of about 500M', which represents the small hole on the barge as shown in the picture.

We are taking quite a kidding from shippers and other competitors who knew the situation, and are wondering how such misinformation could get into your journal.

Ed Fountain. Sr.

Ed Fountain Lumber Co.

6218 S. Hooper Ave. Los Angeles, Ca. 90001

We stand corrected. Due to some crossed wires, the information in the caption gives an erroneous impression. While Fremont Forest Products did bring in the Jirst full barge of SPF, il certainly wasn't on the barge "Douglas Fir" as your letter correctly states. Our apologies to all concerned for the misconceptions created.editor.

R.O.I. RESPONSE

You probably will be pleased to know that we have received 26 requests for copies of the R.O.l. and Cash Flow booklets as mentioned in the article. 6ee The Merchant Magazine, Nov., p.10) To have this kind of response in that short of a time period is super!

The article was distributed to some ofour internal people and we have had additional requests for copies of the magazine for our remote location managers.

Sincerely,

G. Robert Claypool Vice President & Group Controller Building Materials Distribution Group CertainTeed Corp.

P.O. Box 899

Waco, Tx. 76703

WINTER READING

A colleague of mine from the State of Washington has recommended as "must" reading an article in your November issue titled "So You Think You Are Running Your Business."

I have been unable to locate a copy of your publication in this part of the country and request that, if possible, you either send me a copy of your November issue or a re-print of the above-mentioned story.

John D. Neale Small Business Management Instructor

Austin Area Vocational Technical Institute

1900 8th Avenue Northwest Austin, Mn. 55912

FOREST CENTER

Thank you for the very fine piece on the California Forest Center in the November issue of The Merchant. Unfortunately, we seemed to have mislead you on one important fact. The Center is not open to the public all year at this time. The objective is to do this ultimately, but for now the exhibit pavilion is dismantled. However, the grounds and all the trees, etc. are there and could be seen. However, this is not being promoted at this time.

Additionally, this is not a project of the California Forest Protective Association as such, the California Forest Center is oflicially an autonomous non-profit corporation although, Stan Hulett (CFPA executive v.p.) does

serve as president ofthe Forest Center at this time.

Thank you for your attention to this matter and we apologize for the misunderstanding.

Tony R. McCann Director of Communications

California Forest Protective Assn. ll27-llth St., Suite 534 Sacramento, Ca. 95814

EXCEPTIONAL BUYS

We took particular notice of your selection of material in the Hardwood Series on Lyctid Beetles, entitled "Beetles Bugging your Hardwood?". (see Nov., p.79) This article was not only informative but also brought to light the subject of infestation, which could be examined even further, especially in the case of imported tropical hardwoods.

Unfortunately, many users of imported woods are not well informed as to the habits and customs of these pests. I refer specifically to the Ambrosia Beetles, which as you adequately mentioned in your article, attack dying trees. This is especially true with felled logs left in the forest awaiting transport to the sawmill. These larval tunnels leave tiny holes referred to as "pin marked" or accepted in grade as "pin holes no defect" or "pinwormy no defect".

What many people do not realize is that once this lumber is seasoned and kiln dried the infestation ceases.

This is a very important factor because there is always a prevalence of pin marked stock on the market at very reasonable prices which are exceptional buys. Unfortunately, potential users shy away from pinwormy stock because of the fear of continued infestation. This lumber is just as strong and usable as clear stockt it is basically only the appearance that is affected.

J.R. Summerlin

Sumwood. lnc.

P.O. Box 45822

Los Angeles, Ca. 90045

Construction Controls

Handbook of Forms, Charts and Tables for the Construction Indusrry is dvailable from Prentice-Hall, lnc., Englewood Cliffs, N.J. 07632, for $32.95.

Forest Story

The Great American Forest, a l6-p booklet, is free from American Forest Institute, Dept. GAF, l6l9 Massachusetts Ave., N.W., Washington, DC 20036. Multiple copies, 2OQ ea. Also available is a booklet of reprints of industry-sponsored advertisements on yield increase, 59 each; $2.50 for reproduction proofs.

Correspondence Course

A new correspondence course on plywood is $10 ($7.50 for 25 or more) from the American Plywood Assn., Box 11700, Tacoma, Wa. 984n.

Venetian Blind Cassette

Venetian blind measuring and installation cassette for a LaBelle projector, Product Code No. 5l-M-141, $65, and a brochure, Product Code No. 5l-04-157, $46 per 100, are from Hunter Douglas Window Prod. Div., 20 Campus Rd., Totowa, N.J. 07512.

Lumber, Plywood Facts

An 8-p. illustrated lumber and plywood guide is free from Willamette lndustries, lnc., Box 907, Albany, Or. 97321.

Lift Truck Specs

Specifications for electric rider lift trucks, sideloaders, and pneumatic tire electric trucks are free fiom AllisChalmers Industrial Truck Div. , 2 1800 S. Cicero Ave., Matteson, Il. 60443.

Forest lndustry Publications

Hardware for Energy Generation, Business Data and Market Information Source Book, Impact of Chang-

ing Quality of Timber Resources, Wood Residue Energy Directory, and energy slide/tape series, all for the forest products industry, are available from Forest Products Research Society, 2810 Marshall Ct., Madison, Wi. 53705. Prices vary.

Roughsawn Cedar Catalog

A catalog sheet on a new 7e" hardboard with the appearance of roughsawn cedar is free from Forest Fiber Products Co.. Box 68. Forest Grove. Or. 97116.

FREE READER SERVICE

For more information on New Products and New Literature, write fhe Merchant Magazine, 4500 Campus Dr., Suite 480, Newport Beach. Ca. 92660

Please mention issue date and page numoer so we can process your request faster! Many thanksl

Pre-Fab Buildings

An 8-p. color brochure of TecLine buildings is free from Armco, Box 600, Middletown, Oh. 45043.

Fan Convector Info

For free new fan convector brochure, write Myson Inc., Box 5025, Embrey Industrial Park, Falmouth, Ya. 22441.

Wooden Deck Plans

How to Build a Deck is $l from Koppers Co., Inc., 1900 Koppers Bldg., Pittsburgh, Pa. 15219.

How to Lick Stamp Costs

Penny-Pinching Postal Pointers is $2 plus 501 charges from Halls of Ivy Press, 13050 Raymer St., North Hollywood, Ca. 91605. Also available fbr $4.95 plus 75Q, How to Do Your Own Pasteup for Printing.

Going Up?

A new l6-p. elevator planner and budget guide is free from Schindler Haughton Elevator Corp. , 67 I Spencer St., Toledo, Oh. 43695.

Bel-Air Combination Door

A new 2-p. brochure describing a combination exterior door with controlled ventilation is free from BelAir Door Co., Box 829, Alhambra, Ca.91802.

Tudor Home Plan Book

A new plan book featuring English Tudor homes is $2 per copy from Home Planners, Inc., Dept. PRlY79, 23761 Research Dr., Farmington Hills. Mi. 48024.

Oak Cabinets

A new 4-p. envelope stuffer of kitchen cabinets, vanities and modular wall units with space for company imprints is from Haas Cabinet Co., 625 W. Utica St., Sellersburg, In. 47172.

Glulam Catalog

The 1980 edition of Glulam Systems rs available from the American Institute of Timber Construction, Dept. M, 333 W. Hampden Ave., Suite 712, Englewood, Co. 80110.

Help for Wholesalers

Effective Financial Management for Wholesaler- Distributors ($24), Reducing Energy Costs in Wholesale Distribution ($ t S;, and Product Liability: A Loss Prevention Manual for Wholesaler- Distributors ($15) are available from National Assn. of Wholesaler-Distributors, 1725 K St. N.W., Washington, D.C. 20006.

Bath, Bed Project

Better Homes and Gardens Bath & Bedroom Projects You Can Build is new from Meredith Corp.. Des Moines, Ia. 50336.

LUMBER SALESMAN needed for well established no. California Redwood distributor with large milling facility. Salary plus commission and benefits,excellent opportunity. Send resume or write Box 338, c/o The Merchant Magazine.

EXPf,RIENCED lumber trader needed for No. California wholesale firm. Salaried position. Must be willing to relocate. Call (916) 966-9000.

RETAIL SALESPERSONS

FOUR EXPERIENCED people needed. Knowledge of lumber, paint, tools or hardware required. Please send resume of experience and salary history to Entz-White Lumber & Supply, Inc., P.O. Box 7748, Phoenix. Az.850ll.

LUMBER SALESMAN for our wholesale division. Well-established firm. San Francisco area. Good salary. Send resume. Write Box 300 c/o The Merchant Magazine.

sized lumber yard in Fairfield, Ca. Manager retiring in about I year. If satisfactory,manager'sjob will be open.Contact: Jim Jones, Foster Lumber Yard, 3280 Sonoma Blvd., Vallejo, Ca. 94590, ({ 07) 643-2301.

600 a word, min. 25 words (25 words : $15). Phone number counts as one word. Headlines, box numbers. centered copy and borders: $4 ea. Col. inch rate: $30.

Names of advertisers dsing a box number cannot be released. Address all replies to box number shown in ad in care of The Merchant Magazine, 4500 Campus Dr.. Suite 480. Newporl Beach, Ca. 92660. Make checks payable to The Merchant Magazine. Mail copy to above address or call (714) 549-8393. Deadline for copy is the 22nd ot the month.

TWO SALES trainees for long established hardwood wholesaler with distribution yard. Flexible territories. Generous fringe benefits. Excellent opportunities for the right person. Some experience helpful. Write Box 334, clo The Merchant Magaztne.

EXPERIENCED pallet salesman. Ask for Carl Boesch, Hunter Woodworks, (213) 'l'15-2544.

SALES MANAGER

Exceptional Opportunity

For experienced sales manager with housing industry following. Top salary and/or commission for top man. New yard and office facility in Huntington Beach, Ca. Call Bill Randall, (714) 848-

INDUSTRIAL LUMBER salesman needed. Call or see W.M. Hunter, Hunter Woodworks, 1235 E. 223 St., Carson, Ca. 90745 (213)'t75-2544.

SO. CALIFORNIA wholesaler with remanufacluring plant seeks younger man with some lumber experience to work with the president in operalions and sales. Salary, bonus. benefits. Write box 344, c/o The Merchant Magazine.

PAUL BUNYAN'S REPUTATION

The name of Paul Bunyan, mythical hero of lumbermen's tall tales, sets a high standard to live up to. For a long time the trademark has stood for consistent quality and service.

LUMBER SALES

HTGHLY PROGRESSM stud mill in Western Oregon is looking for an enthusiastic, imaginative individual for the sales of our product & the development of new markets. Excellent salary & fringe benefits. Send resume to Box 348, c/o The Merchant Magazine.

EXPERIENCED LUMBER trader with accounts - all of Ca. seeks change. Proven producer. Must be solid company. Prefer Sacramento area. Available with two weeks notice. Write Box 347. c/o The Merchant Magazine.

EXPERIENCED SALES person seeks position in retail/contractor sales or wholesale lumber. Prefer So. California. Write Box 349, clo The Merchant Magazine.

3x4 AND WIDER and 4x4 and wider twisted and weathered Douglas Fir S4S. Call Wm. Hunter, Hunter Woodworks, (213) 7'15 2544 or (213) 835-5671.

GTASSIFIED ADUERTISEMENTS

r.-A- California Lumber ICL I trrpr.ti.. s.n*

\- 9/ Certified Agency

L.A. (7r4) t46-rrL2 s.J. (408) 297-8o71 Portland (r03) 6t9 -4812

I 190 Lincoln Ave., San Jose, Calif.

CUSTOM resawing, trimming, dog earing, certified grader. Highway l0l in Hopland, l5 miles south of Ukiah. Elaine Winsate lndustries, P.O. Box 216, UkiLrh, Ca.95482. (707) 744-t707.

LOCAL LUMBER hauling Southern California roller bed truck and trailers and bobtails radio dispatched. Rail car unloading at our spur in Long Beach. 3C Trucking (213) 422-0426.

R & L TIMBER STZING Sizing is our only business. Even though we are small, we can surface any size timber you can haul! (max 20" x 30") R & L Timber Sizins,. P.O. Box 516. Redway. Ca. 95560, QO|\ 24734$9. Reg Radcliffe.

CLASSY entertainment for your classy occasion. Our woodwind quintet plays music from the nineteenth century. Call (714) 646-6788.

When sending in a change o.f address please include zip code on both old and new addr?sses and either the old label or the iqlbrmation from it. Thanks!

ffiLOS AI{GELES AREAffi

tuttEl ilo ttw000

Al Peirce Company.

American Hardwood Co..

B.ush Industrial Lumb€r Co., oiv..

Burns Lumber C0...

CaDital Lumber Co...............

Connor Lumber Sales............

Coos Head Lunber & Plywood..

Crown Plywmd Co..... ..........

Dooley & Co..

Essley & Son, 0.C...............

Eug€ne-llillamette Lumbf, Co..

Far lvest Fir Sales. (2r3) 629-5206

Fir & Prn€ Lumber Co...............

Founlarn Lumber Co., Ed.....

Fremonl Ffiest Products

Galleher Hardwood C0........

Georgia-Pacilic Corp.. . (213) 968-5551

Globe Inlernational.

Hill Lumber Co., Max. .

H&M lvholesale Lumber C0...........

HuflLumberCo........

Hunler Woodworks........ (2.|3) 835-5671

Inland Lumber Co. (Colton).

Inland Lumber C0. (Arcadia).

Inland Lumber Co. (Tuslrn).

Johnston Hardwood, Inc..........

Lane Stanlon Vance Lumber Co...

Larry Larson Lumber Co.... (714) 82t-8,|00

Louisiana-Pacilic C0r0..

Mac&ath Hardwmd.

Marouart-Wolle Lumber C0...........

]{ical lnc..

osgmd Inc., Robert S...

Pacilic Lumber Co....... ........

Pacilic Madison Lumber C0.. 12131 77X-2292

Parr Lumber Co..

Penberthy l-umber Co.. ..

Peterman Lumber Co..

Philios Lumber Sales.

Product Sales Co... ...

PSF, Inc.. .

Reel Lumber Service....

Simmons Hardwood Lumber Co.......

Simpson BuildinO Supply

South Bay Forest Products. .

South Bay Forest Products (orange Div.).

Southwest Foresl lndustries. {213) 686-1560 Slahl

tsUVERS' GUIDE

S.F. BAY AREA

SUlt0ltc SuPPUEs

Alhambra Metal Producis

Bel-Air 0oor C0........

Serkot Mlg Co.

EeverlyManulacluring Co..

Bldg. Material Dist., Inc..... (213) 926-0451

Carved Doors, Inc.. ....

Ca(oll Moulding C0............

DEDoor's Inc... (213) 686-1813

Forest Fiber Producls.

Inland Lumber Co..

Slanline, Inc.

sAt{ FRAI{CtSCO

GREATER BAY AREA

uttlEt?tYf000 -tuil.oil8 tu??uEs

Co..

lloorns Lumber Co. (San Jose).

Higoins Lumber Co (Union City).

liioorns Lumber Co (Walnul Creek)...

Holls Wall Lumber Co.. lnc..

Inland Lumber Co. (Fremont).

Kelleher Lumber Sa|es..............

Louisiana-Pacilic Coro..........

Macgeath Hardwood.

Nical, Inc..

Niesen-Ward Forest Prod.. Q08l 779-2147

l{ovo Timber Products. lnc..

oaklev Plvwmd & D00rs. ..

P.R.0.b. Wholesale Dislribut0rs. ..

PSF.lnc.....

Redwood Emoire. Inc......... .

Rolando Lumber Co.. Inc....

Shake & Shinole Panels. lnc..

SimDson Build;no Suoolv Co.

SimDson Iimberto

Trinily Forest Producls

White'Brothers.

T{ORTHERN

CALIFORNIA

Northwood |nc...

c Manulaclufl no

Fence Suoply Co.

BJildino Suoolv Co

Timber-co......

gunyan Lumber Co.

Western Lumber orv........

Mlo.

Lumber Sa|es..... G&RLumberCo........ Rolando Lumber (Kinton Drv.). Preslon Lumber Co. Rounds Disl. Center. (707) 433-4816 Tw 0x Traders

Compass Lumber Producls Western ProductSales......

Pacific Wood Preservrnq Corp..

EUiETI Schmidbauer Lumber Co

Two 0x Traders.

fltiftEt0

Pacilic Wood Preservrno Coro

Sequoia Supply '

t0nl tntoG

Georgia-Pacilc Corp. (Redwood)....

Niesen-Ward Forest Products..... ..

F||[TUTT

Crown Redwood Co

Eel Rrver Sawmills.

titr0n

0MK Pacilic Corp

Louisiana.Pacifrc Corp.

FIESTl|

Georgra-Pacilic Warehouse International Foresl Producls Inc

s?Ectlt

Kelleher Lumber Co.

Lumber oealers Materials Co

Pacific Foresl Pfoducls, Inc.. .

P.R.0.0. Wholesale 0islnbur0rs

Slandard Structures, lnc. ent$s uu.EY R&LWoodProducts.

llElt 0stuRI

Knollwood Corp.

S0uth Bav Forest Products (Healdsbur0 Div.)

0t0uil.tCentral Vallev Lumber & Millwork

Lp Land & Timber Co

lE0DtrG mil

Feather River Mouldino Co

Hyampon Lumber C0.......

Louisiana-Pacitic CorD. (Red Elull)

Lumber Dealers Malerial Co

SOUTI{ERN CAL!FORN IA

Raintree Lumber........

Reddino Lumber Transoort.

Schailei Foresl Products. (916) 244-2200

Sierra Pacilic Industries (Mldos)......

Sietra Paciftc Industries (Lbr.l.

Wisconsin-Calrlornra Foresl Products........

iltEimtt

Thunderboll Wood lreatino Co. .

i0ct(ilr

Norlh Sierra Forest Products.........

tlt0t

Louisiana-Pacilic Corp

Eilrt ioit

Calilornia Redwood Sales

Louisiana-Pacilic Corp

Media Trade Co..

Novo Timber Producls, Inc.

Stdndard Structures. 0071 544-2982

Wrndsor Mill, Inc.

s$tET(|?0t

Trinitv Foresl Producls

SACRATIEl{TO

Bel-Air 0oor C0........

Buildin0 Matefial 0istributors. Inc......

Calilorn-ra Euilders Su001v ........

Calilornra Cascade, Ini.............

Caoilal Plywood. Inc.......

Columbra Calilornia Lumber Sales.

Gabbert-Simmen Lumber, Inc..........

Georgia-Pacilic Warehouse.

Higgins Lumber C0........

Inland Lumber

KooDers Co..

C0. (Woodland)...

Lumber Dealers Malerial ComDanv.....

Nikkel Coro.. The...................

PSF. Inc..

Slanline, Inc..

Union Pacilic Railroad...

Waldron Forest Products.

Al Peirce C0...

All Coast Forest Products...... American Mill & Manulacturiog. Beachwood Foresl Products..... gel-Air 0oor C0...............

Brush Industrial Div. (MacBeath)

Capital Lumber C0............

Cardwell Forest Products.. Catroll Moulding Co..

Connor Lumber Sales, Inc...... Crown Plywood C0............ DMK-Pacilic Corp...

& Son, 0.C............. Far West Fir Sales............

& Pine Lumber Co..

& Co., Slephen G......

GREATER SAN DIEGO AREA

PACIFIC NORTHWEST STATES ffi ffiROCKY TOUNTAIilSffi

wasl{t}tGTol{

OREGOl{

752-0218

0tlun0/ItmtE ciEEt(

Fibreboard Foresl Products (Dillard)..

EUGTTT

K & S Disrnbuting Co...

Louisiana-Pacrlic Corp.

Louisrana-Pacrlrc Corp. (Eeaverton).....

Lumber Pfoducts

Mcc0rmrck & Eaxter Creosotrng C0..

NiedermeyerMarlin C0... (800) 547-6952

Norlh American Wholesale Lumber Assn.

Norlhwest Hardwoods, Inc..

oregon Lumber Exporl Co..

Pacilic Commercial, Inc. (800) 452-8617

Sunrise Forest Products Co.. (800) 547-1771

Union Pacrlic Railroad

it00tt

C&D Lumber Co

st[Er

Lumber Products

Stayton Wood Producls.

8?firr6flEt I

Timber Products Sales Co

lt0t80

Fullmer Lumber C0..

Pacrlic Yard Servrce...

fEt0utG

Wendhng'Nalhan C0.. ...

wilrlt crTV

Delah Timber Producls

N0tst

Georgra-Pacrfic Corp

Loursrana PacrIc C0rp. {Coeur d Alene).

Lumber Products.

Pressure Treated Trmber Co.

Unton Paotrc Rarlroad

ctlEtr000

Cedar Rrdge Lumber Co

LEItSI0t

Union Pacilic Rarlroad...

?0crltu.0

Union Pacrlic Rarlroad sil0t0rtT

McFarland Cascade

slEuEnUU.E

Cedar Rrdge Lumber Co

ctsPEi

oresco Wyoming.....

O6OET

Georgia-Pacilic Corp.

sltT ulE clTY

Georgia-Pacilic Corp.

lmperial Wholesale

MacBeath Hardwood..

Unron Pacilic Railroad

. SOUTIIWESTffi

aRlzol{A

PI0titt mEt

Caprlal Lumb€r Co

Fremonl Foresl Producls..

Georgia-Pacilic Corp.

Globe International ol Ariz........ (602) 252-5854

Goettl's Metal Producls...

Industlal Melal Producls..

Mallco 0rstributors

In Az. (800) 352-5530 out ol A2

Bay Lumber

Southwest Foresl Induslries.

Specralty Forest Producls

Spellman Hardwoods Virgrnia Sardwood Co.

TUSC0t Wickes Lumber

u8 tE8t8 Lumber Sales, Inc.

IEX0

IIEVADA

Capilol Plywood, Inc.......

Hrggins Lumber Co., J.E..

Pond€rosa Wholesale.

Unron Pacilic Railroad.

ilEW ilEXtCO

ruu0uri0uE Capital Lumber C0.. Georgia-Pacilic Corp..

CORYDON WAGNER

Corydon Wagner, 84, past president of West Coast Lumbermen's Association, predecessor of WWPA, died Dec. 16, 1979, in Tacoma, Wa.

He was a past president of National Lumber Manufacturers Association, and chairman of the Cariboo-Pacific Corp. and the St. Paul & Tacoma Lumber Co.

He is survived by his widow, Eulalie, two daughters and a son.

TASMANIAN OAK

(Continued from page 67)

kiln dried, or blanked sides, in widths of 3, 4, 5, 6, and 7' and wider. Lengths range to 20' with average length at'1 6'. Two grades

are currently offered, select and standard.

"The grades are really not quite comparable to the grades the U.S. market is accustomed to workine with," Ctark adds. "as the lumbei is all vertical grain, and clear with only one defect." The defect is a "gum line," or "vein," which is dry, inert, and stable. "lt is not a pitch pocket," Clark stresses, "and cannot and does not exude anvthing." The defect generally runs from an inch to six inches in length, and the difference between the two grades is the frequency the defect appears in a given board.

(EDITOR'S NOTE: The Jbregoing is the,first of two articles concerned with the exporting of Tasmanian oak and other Australian hardwoods to the U.S. West coast markets. In a Jbrthcoming issue we'll take a closer look at grades, prices, current uses of Australian species, and the opinions of wholesalers importing them.)

Inland f,umber is big on TimbGr.

Our people are big on service

When you need fast delivery on timber, call Inland Lumber.

Our people are ready to process your orde and in most cases will deliver it to your yar within 48 hours.

Fast? You bet that's fast!

More important than speed, is the quahfi of timbers we'll deliver.

Since we specialize in full-sawn, old growth timbers, you can order it "rough" and mill it yourself or have us custom mill it for you. Either way, you are assured of top quality timber, processed and shipped to your exact specifications.

We handle over 720 different sizes and dimensionsfrom 2x2throughl2xL2 roughin 8 to 40 foot lengths.

So, whether you need one piece or a trainloadcall usour people will take good care ofyou.

Southern CA (714) 783-0021

Northern CA (916) 666-1991