Classified Advertising

i{fli:i:li:iiiiiil;iij:iiiiiiii:,iiii:i;tt.+iil:iiiii:ii;ii:iiii:iiii:iii:iiii1:iii::iiiiiii:rii:i:iii:::ri::i;:::il:ii::1i:::,:li::i liil:lll:i,l:i:::,..ii:iill.:.iiililil:iltllllliii.'i:#ii;!:11,1:iiiLiiii:i:iiii:'ii:iti!:':{ti

Twenty'five (25) words for $21. Each additional word 700. Phone number counts as one word. Address counts as six words. Headlines and centered copy ea. line; $6. Box numbers and special borders: $6 ea. Col. inch rate: $45 camera ready, $55 ifwe set the type. Names of advertisers using a box number cannot be released. Address replies to box number shown in ad in care of Building Products Digest, 4500 Campus Dr., Suite 4E0, Newport Beach, Ca. 92660. Make checks payable to Cutler Publishing, Inc. Mail copy to above address or call (714) 852-1990. Deadline for copy is the l5th of the month. PAYMENT MUST ACCOMPANY COPY unless you have established credit with us.

Fire Retardant Guidelines

Ncw intcrirtr tcstirrg guitlclincs lirr thc rlcsigrr lncl installation ol lirc rctlrrtlirnt trcittc(l wo<ld hitvc bccn rclcirsctl hv tltc l:irc I{ctitrtlant I rcatcd Wootl lVlirrtulrtcturcrs ('otlncil.'l ltc ncwlv-lirrrrtctl cotrncil cottlprtscs a group ol' llrc rctardant chcnticlrl and lirc rctirrtlittrt treittc(l lunthcr lllllnul uc t tt rcrs.

Accorrlitrg t<l (icorgc l:liltlcs, prcsitlctrt <ll'thc Srtcicty ol. Anlcrican Wood l'rcscrvcrs ltntl cxct utive tlircctor ol'thc cottncil, "'l'hc ncw tcstirtg guidclittes hlvc bccn cle vcl<lpctl irr rcslx)ttsc to is<llittctl rcports ol' prorlttct tlcgritdltion ttntlcr scvcre rlr<listurc contlitirlns <lr unr'rsually high tcrrpcritturcs." Specilically, the lrcw gtritlclirrcs cstrrhlish ntltxinlum tcnrl)e rittttrcs itt.ttl tt.ttlisture lcvcls lor llrc rctirrdant trcittctl lunrbcr lrnd plywo<lcl.

Otlre r ntitior clcnlcnts <lf'thc ncw guidclincs incluclc spccilic rcquirenrcnts rcgar(ling tlrying <ll' thc pr<lduct alicr trcatmcnt; propcr storagc at thc job silc; prgcltutions ltl bc tlken prior to applying the rool'covering and vcntiltrtion rcquircmcnts.

"'l'hcsc intcrim guidelines have bccn clcvcl<lpcd lor designcrs and cnd-uscrs in order to Providc a mcaningf ul standard bY which to mcasurc product integrity," l:liades aclcls. "li<lr user groups, thcse uniItlrmly acccptcd lcvels providc maximum moisturc and tcmPcrature limits below which satisfactory perlirrmancc can bc expected."

Thc council is working with the National Iiorest Products Association (Nl;l'}A) to develoP test Proccdurcs for evaluating firc retardant prcssure trcated wood products under ambient and accelerated conditions. Thc Nl'PA alreadY requires third party tcsting and certification of recommendcd strength values as well as continuous monitoring of the production and redrying processes by an approved third-party inspection agency.

The council is working closelY with numerous organizations including lumber dealers, contractors, retail dealer associations and various municioalities.

Don't Give To Your Foes!

As part of the industry's concern about the protection of its forest management rights, the Western Wood Products Association, Portland, Or., is asking people to check the environmental position of organizations before contributing money.

Mac Epley, vice president, WWPA, explains, "Make sure they're not in business to put you out of business."

WWPA suggests investigation of state or local organizations calling themselves "friends of, citizens for or save the ," as well as environmental councils. natural resources councils, conservation leagues, green alliances, native plant societies and wilderness groups.

Other organizations considered by WWPA to be antiforest management include Alpine Lakes Protection Society, Ancient Forest Alliance, American Wilderness Society, Animal Protection Society, Cascade Holistic Consultants Inc., Cascadians, Cathedral Forest Action Group, The Conservation Foundation, Defenders of Wildlife, Earth First!, Earth Island Institute, Ecodefense, Environmental Action Inc,, Environmental Defense Center, Environmental Defense Fund, Environmental Policy Institute.

Friends of the Earth, Fund for Animals, Greater Yellowstone Coalition, Green Committees of Correspondence, Greenpeace, Inc., Greenworld, Headwaters, Izaac Walton League, League of Conservation Voters, Mazamas, Middle Santiam Wilderness Coalition, Mountaineers, National Audubon Society, National Coalition Against Pesticides, National Parks and Conservation Association, National Wildlife Federation, Natural Resources Defense Council, North Cascades Conservation Council.

Obsidians, Oregon Environmental Council, Oregon Natural Resources Council, Recreation Equipment, Inc., Renewable Resource InstituteGreen Century project, Rural Oregonians Against Deadly Sprays, Sierra Club, Sierra Club Legal Defense Fund, Southern Oregon Citizens Against Toxic Sprays, Student Conservation Association, Sundance Institute, The Wilderness Society, Wolf Sanctuary and World Wildlife Federation.

Handling Customer Complaints

Effective response to a customer's complaints can mean the difference between that customerand his friendsever returning to your business.

Tips for the manager:

7. Respond quickly. As soon as you are aware of the complaint, contact the customer.

2. Listen to the complallt. Allow the customer to complete his explanation without interruption. Listen, nod and only say "l understand" until he is finished.

3. Don't solve the problem too quickly. Work on it. Speed belittles the problem.

4. Complete the circle. Until everyone understands the importance of not letting the same problem happen again, the issue is not finished.

5. Always say thanks. Instead of complaining to you, the customer could next time just take his business elsewhere. It is a compliment that he thought enough of you and your company to complain.

IAccordion doors desisned for use where performance is importint for HOMES . OFFICES . CIIUR CHES . RESTAURAN?S . TNDUSTRY lCustom-sized room dividers shipwithin a two week production cycle from the factory

IAccordion doors custom sized to vour customer requirements J

Custom orders mean profitablc return on inuestmentno inuentory!

Greensboro. NC

HUTTIC S{SH & DOOR COMPANY, Oklahoma (litv. OX ADDISON CORP0RATION. GTCENViIIC. SC

DYKE INDUSTRIES. MemDhis. IN_'

At)DlS0l\ (IORPORATION. Nashville. TN

KNOXVil,t.t: D(X)R & M|l,t,WORK, Knoxvi[e. TN

TUXAS DISTRIBUTORS OF HOUSTO\. Hou*on. TX (i{MEROf\ VHOLESALE. Vaco. TX HtrTTlC SASH & D(X)R COMPA\Y, Fredericlsbure.VA R {NtX)t,PH-BtrNDY. rN(:.. Norfotk.

Color Booldot Boootr Decks

Just in time for sPring and earlY summer outdoor Promotions, a new color brochure is available illustrating the manY uses of west' ern red cedar for decks and outdoor accessories.

The four-page "Cedar ConceptsDecks and Outdoors" shows your customers examples of western red cedar decks for barbeques, sun bathing or just as a secluded, relaxing retreat.

Cedar decks are illustrated in a variety of styles and with accessories such as planters, trellises, railings, steps and benches to suit simple or complex designs. Cedar is available in a wide range of sizes, grades, surfaces and Patterns for any outdoor Proiect'

Also of interest to the home' owner or prolessional designer are the durability, appearance and workability of western red cedar and its ability to accept a variety of finishes, from Paint to stains.

The new publication is available for promotional use. Litera' ture on other western red cedar products, applications and finishing is also available.

Copies of the new ConcePts brochure are available from the Western Red Cedar Lumber Association, Dept. 653, Yeon Building, 522 S.W. Fifth Ave., Portland, Or. 97204.

Pereonals

(Continued l'rom Page 27)

Bob Pickard, Muller Warehouse, Bedford, Tx., won the grand prize trip' lor-two to the Super Bowl in PlastiKote's annual sweepstakes. Runnersup: Mark Wiggens, Al Pro Inc., Andalusia. Al.: Michael Vitala, Associated Distributors, Snellville, Ga.; Phil Server, APW CorP., Greensboro, N.C., and Don Thieman' Florida Hardware Co., Jacksonville, Fl.

Bernard Marcus, chairman and c.e.o., Home Depot, Atlanta, Ga., received the 1989 Human Relations Award from the Institute of Human Relations of the American Jewish Committee.

Phil Hartsfield is a new rep for treated products at Bean Lumber Co., Glenwood, Ar.

Wlllhm R. "Chlp" Murrry has joined the American Forest Resource Alli' ance as natural resources counsel, according to exec. director Mrrk Rey. Heldl Blggs is government affairs rep.

Chrrles M. Hrmmer, sales mgr., Allied Plywood Corp., Alexandria, Va., has been appointed to Forbo'Arborite's distributor advisory council.

Blll McMrhon has been Promoted to sales mgr. at Lumberman's Informa' tion Services, Natchez, Ms., according to Jlm Lee.

T. Marshall Hehn Jr., chairman and c.e.o., Georgia-Pacific, Atlanta, Ga.' has been named best chiel executive in the forest products and paper industry by a Wall Street TranscriPt survey.

Jim Cowllshrw recently received a ser' vice award for his 23 years with Fox' worth-Calbraith Lumber Co., Kerr' ville, Tx., Also recognized: Jrckle Grnnel, Bob Goldsborough, Glendr Colwell, Joe Villruevr, RandY Mlddleton. Steve Larrik, Wlllhm McDonald. Forrest Green, Eugene Thomas' Elalne Buckner, David Polndexter, Dan SamPle' Jlmes Ratliffe, Judy Ashcroft, Don Robblns and Kim Moss.

Ray Harvell has joined the sales team at BiWood Flooring, MemPhis, Tn.

Steve Newhouse has been named v.p. of human resources at Scotty's, Winter Haven, FI., reports pres. Daryl Lansdale.

Jerry Mason is now with Leader Lum' ber, Lake Charles, La.

Chris Ferrell has joined Ferrell Lumber, Inc., Huntersville, N.C., assisting in all departments, according to Harry R. Ferrell.

Gordon R. Pollock is the new gen' mgr. of Bradley Plywood Co., Savannah' Ga., according to Charles A. Jackson, exec. v.p., operations, The Bradley Group. Robert E. Briggs is now mgr. of human resources.

Gerald H. Johnson has been promoted to pres., Witliams Brothers Lumber Group, Atlanta, Ga.

Frank Paxton Jr., Frank Paxton Lum' ber Co.. Kansas CitY, Mo., has retired.

Charlie Netterville, Fred Netterville Lumber Co., Woodville, Ms., has returned from a recent business trip to California.

Tim Booth is the new mgr. of 84 Lumber, Charlottesville, Va.

J. Howard Luck, Manassas Lumber Corp., Manassas, Va., has been elected 2nd v.p. of the National Lumber & Building Material Dealers Association. Carl Tindell, Tindell's Inc.. Knoxville, Tn., is regional v.p., and Robert Mc{lure Jr., McClure Lumber Co., Charlotte, N.C., district director.

Mlke Schwlndt has been transferred to Wickes Lumber. Dothan, Al.. as store mgr.

SFPA Meetlngs On The Road

Southern Forest Products Association will hold district meetings in March and April. Opening with coffee at ll. the sessions will include lunch and an afternoon business session.

Dates and places: March 6, Diboll, Tx., Temple Civic Center; March 7, El Dorado, Ar., Best Western Kings Inn; March 8, Jackson, Ms., Holiday Inn Medical Center; March 20, Mobile, Al., Mobile Hilton; March 21, Tuscaloosa, Al., Sheraton Capstone Inn; March 22, Atlanta, Ga., Radisson Inn & Conference Center; April 3, Charleston, S.C., Omni Hotel; April 4, Raleigh, N.C., Velvet Cloak Inn; APril 5, Richmond, Va., Holiday Inn.

rwii.ifiif'Jlill:llli

Altgeler Computer Corp. ...'...Cover II

Arizonr Paciflc Wood Preserving '. ' , ,7

Besn LumberCo', Curt .....'.3

Berdex tnternational. ....'.'.33

Bohemla' Inc. '. .21

BowieSlmsPrrnge. .......'.25

Cole & Associates, John T. '... '..35

Columbus Lumber ..., ,., '...24

Essex tnn .'..,,, '.,22

Fishman & Affiliates, Bill .....'.....36

Georgla-Paclfic ..... ....Cover I

Glasteel Tennessee ......'. '..5

Glen Oak Lumber & Milling ..'.....'35

Jordan Redwood Lumber Co., Lee Roy 19

LJBLumberSales. .....'....6

LWOCorp. ...'....'.8

Mansionlndustries'.....'...25

Maze Nails .'.....'.23

Miller Freeman Publications ... '.... ' 18

Navajo Forest Products Industries '.20

P&M Cedar Products .. '26'21

Pennsylvania Lumbermens Mutual Insurance Co. '. ....31

Performance Coatings .Cover lV

Pressute Treated Wood Special Issue ......'..Cover III

Product Sales Co. .....'......4

SimpsonTimberCo.....'.....15

Tarheel Wood Treating Co. ..........' 17 Woodfold-Marco Manufacturing Inc. 37