Bürgenstock Resort Events Sponsorship

STand out above the clouds EVENT SPONSORING AT BÜRGENSTOCK HOTELS & RESORT

BÜRGENSTOCK HOTELS & RESORT

WHERE LUXURY IS IN THE

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WHO WE ARE

old new

« EVERYTHING IS

AGAIN

AT SWITZERLAND’S BÜRGENSTOCK RESORT » —FORBES

LUSH EXCLUSIVITY HIGH ABOVE LAKE LUCERNE After a CHF 600 million complete renovation, the superbly transformed resort reopened its doors in September 2017.

HERITAGE IS PART OF THE BRAND DNA Buildings and sites that have a place in history, fitted with both contemporary and classic interior design, preserving landmark elements.

Three hotels offering their own unique style and experience across all 360 resort rooms.

Exclusive & Breathtaking BÜRGENSTOCK HOTEL & ALPINE SPA

Historic & Alluring PALACE HOTEL

Nature & Serenity WALDHOTEL

WHO OUR GUESTS ARE

WE ATTRACT THE NOSTALGIC GUESTS AND JET-SETTING MODERN TRAVELERS THE AFFLUENT EXPERIENCE TRAVELER IS A BÜRGENSTOCK TRAVELER

WE TRAVEL WITH OUR GUESTS, THEY SHARE THEIR EXPERIENCES WITH US

The Bürgenstock traveler is looking for a brand that genuinely understands that luxury is enjoying experiences. A brand that helps to set them apart and gives them stories to tell to their friends and family and that makes them feel worldly and sophisticated.

2017 ― 2019

EXCLUSIVITY AND PERSONAL SERVICE At Bürgenstock Resort each customer receives what defines us: personal & emotional luxury.

Our staff-to-guest ratio: 1.8 hotel experts are catering to each customer arrival, stay and departure.

2021

Swiss 38% Swiss USA 11% Germany China 10% USA Qatar 6% Qatar Germany 4% Russia UK 3% UAE

Saudi-Arabia France UK

61% 11% 5% 5% 4% 4% 3% 3% 3%

EVENT CALENDAR

ANNUAL EVENTS Edition 2022

Summer Fling

20th August

Bürgenstock Food Festival Chefs United

9th - 12th September 11th September

Bürgenstock Charity Run

September

FIFA World Cup Qatar 2022

21st Nov - 18th Dec

New Year's Eve Party

31st December

SPONSORING PACKAGES

PLATINUM

GOLD

SILVER

CHF 50,000

CHF 30,000

CHF 10,000

Complimentary tickets for the sponsored event. For any further tickets 20% discount off the regular rate will be offered.

10 x

5x

3x

Bürgenstock Resort Journal advertisement page

1/1

1/2

-

Digital Screen advertisement at Bürgenstock Resort

4 weeks

2 weeks

1 week

Bürgenstock Cinema advertisement before blockbuster (max. 15 sec)

4 weeks

2 weeks

1 week

Product placement during the event (Goodie Bags)





-

Stories on Social Media (Instagram / Facebook)

5

3

1

Brand introduction during the event



-

-

Overnight vouchers for Bürgenstock Hotel & Alpine Spa (Lake & Mountain View Deluxe Room, double occ.)

4x

3x

1x

Overnight vouchers for Palace Hotel (Lake View Deluxe Room, double occ.)

4x

3x

1x

Overnight vouchers for Waldhotel (Alpine Deluxe Room with Balcony, double occ.)

4x

3x

1x

Full Day Access Spa Indulgence

10 x

8x

2x

-

4x

4x

CHF 15,000

CHF 7,500

CHF 1,500

Inclusions after the event date, valid for one year

Inclusions before & during the event

DISCOUNTS AND SERVICES

4hrs Access Spa Indulgence Corporate Event Credit* *T&Cs will be applied

CONTENT & PR

BE INCLUDED IN A MULTITUDE OF TOUCH POINT OPPORTUNITIES

DEPENDING ON THE SPONSORSHIP LEVEL, THIS CAN INCLUDE: Inclusion in marketing collaterals leading up to the event Inclusion in the Bürgenstock Hotels & Resort Journal in form of an advertisement. The Bürgenstock Journal is distributed to guests of the resort, the entire The Bürgenstock Selection database, as well as select partners.

Up to 4 weeks of exposure on the digital screens around the resort Up to 4 weeks of exposure at the Bürgenstock Cinema (maximum 15 seconds) Bespoke social media content: up to 5 Stories on our social media accounts (Instagram: 177,000 followers, Facebook: 42,000 followers) Networking opportunities to engage with our guests. We are committed to working with you to communicate and engage with our audience.