CORPORATE SPONSORSHIP
B R O C H U R E
The British School of Milan
The British School of Milan (BSM) is one of Italy’s top-ranked international schools, located in the heart of Milan a city that drives global business, fashion, and innovation. With over 780 students from more than 40 countries, our school is a vibrant, multicultural hub that reflects the international spirit of the city itself.
Our parent community comprises C-suite executives, senior decision-makers, and high-level professionals from leading industries, including finance, technology, fashion, design, and beyond. Families at BSM are connected to some of the world’s most prestigious brands and organisations, making our school a unique gateway to a powerful and discerning audience.
As a BSM sponsor, your brand will benefit from:
Premium visibility across school events, communications, and digital platforms
Direct engagement with an influential network of global professionals and thought leaders
Strategic alignment with a school that champions excellence, innovation, and social responsibility
Meaningful impact by supporting the next generation of globally minded students
Sponsorship at BSM is more than a marketing opportunity—it’s a partnership with a trusted institution that shares your values and reaches the audiences that matter most.
The BSM’s Quality Events
The British School of Milan organises events throughout the year which bring together our community
Sample Events & Potential Partnerships
Event Description
Coffee Connect
Christmas Fair
A relaxed, recurring networking event for parents and staff held on site A perfect setting for informal engagement and brand presence.
Strategic SPonsorship Partners
Fundraising Gala
A festive celebration drawing 200+ attendees from the BSM community. Includes stalls, entertainment, and seasonal activities—ideal for showcasing products and services.
A formal three-course dinner in central Milan with live entertainment and a charity auction. Attended by 150+ influential guests. Offers premium visibility and networking.
Presentation Evening
Our largest annual event with 400+ guests celebrating student achievements. A prestigious occasion for brand exposure and engagement.
Sir James Lecture Series
Summer Party
A year-long programme featuring high-profile speakers from finance, media, politics, and the arts A premium opportunity for brand alignment with thought leadership and global influence.
A signature community event bringing together parents and alumni for international cuisine, entertainment, and celebration. With 500+ attendees, it offers exceptional brand visibility.
Sponsor Type
The school is happy to work with both financial sponsors and sponsors offering in-kind support. When in-kind sponsorship is agreed, the commercial value of the products or services a company is providing is considered as equivalent to a financial donation of the same amount.
Not all the benefits detailed will be relevant for every event (i.e. when an opening speech is not planned). However, this package outlines clear sponsorship levels, which offer attractive proposals for all types of businesses, large or small. By offering multiple sponsorship levels, the school enables participation at various financial capacities, strengthening partnerships for future events.
The school is delighted to work with the following:
Small businesses with aligned values, as well as local banks and corporations
Companies offering in-kind support
Long-term volunteers or past major donors
BSM’s Sponsors
A selection of valued partners who have supported our school
Sponsorship Levels
Sponsorship Tiers & Packages
(€5.000)
Public Speaking opportunity during the event
Acknowledgement in Principal/ Chair of Governor’s opening remarks
Front page thank you published in event programme
Six reserved seats/ tickets at sponsored event
Media opportunities
Two tables/booths at the event
Logo on event banner/ signboard / event flyer / poster
Half-page advert in School Yearbook
Two features in School Newsletter
Opportunity to include merchandise in event goodie bag
Two social media acknowledgements and social media tags
Inclusion in sponsorship moment prior to the event
Sponsorship Levels
Sponsorship Tiers & Packages
Acknowledgement in Principal/ Chair of Governor’s opening remarks
Back page thank you published in event programme
Four reserved seats/ tickets at sponsored event
One table/booth at the event
Mention on event banner/ signboard / event flyer / poster
Half-page advert in School Yearbook
One feature in School Newsletter
Opportunity to include merchandise in event goodie bag
One social media acknowledgement and social media tag
Sponsorship Levels
Sponsorship Tiers & Packages
BRONZE (€500)
Two reserved seats/ tickets at sponsored event
One table/booth at the event
Mention on event banner/ signboard / event flyer / poster
Quarter-page advert in School Yearbook
Social media tag
Back page thank you published in event programme
Sponsor Management
Each sponsor will be given individualised attention throughout the sponsorship partnership
A detailed agreement in writing will be drawn up between the school and the sponsor, confirming details of the sponsorship, benefits to the sponsor as well as responsibilities for each party
A consistent policy will be applied so that all parties are clear on the details of the agreed partnership
Following the event, sponsor feedback will be collated via a digital form, personal call, or letter to strengthen relationships and refine future sponsorship opportunities
Select a Sponsorship Package
Next Steps: Sign sponsorship agreement
Start Coordinating
Right of Refusal
External sponsors will be considered on a case-by-case basis and the school has the right to refuse a sponsor should their ethos, values, products or suggested activities not align with the value and culture of the BSM community
Particular sensitivity is necessary in light of the age range and the school’s responsibility for children who can be easily influenced
For example, companies offering food or drink products will be considered carefully given the healthy eating values that the school promotes
This package includes a separate annex detailing company sectors, services and profiles which are unlikely to align with BSM’s ethos
Sponsorship from certain sectors may require careful consideration to ensure alignment with school values
The BSM may respectfully decline sponsorship opportunities that do not reflect the school’s values, culture, or commitment to the wellbeing of its students, particularly in view of their age and susceptibility to influence.
In keeping with BSM’s values, sponsorship from the following types of companies may be declined: