BLENDER KID PORTFOLIO OCTOBER 2024

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BLENDER AGENCY KID

AGENT FOR KIDS AND TEENS FASHION, LIFESTYLE & TOYS IN SCANDINAVIA

BRAND PORTFOLIO 2024

TEAM K I D

Erika Brand Manager Lene Owner
Veslemøy Owner
Vilde PARTNER & Senior Brand Manager

ABOUT

Blender Agency Kids is a leading Scandinavian Agency for Kids, specializing in children's fashion and lifestyle. Based in Norway, we offer a diverse range of products for kids, including clothing, accessories, and toys. At Blender Agency Kids, we are committed to sustainability and ethical practices, and we focus on brands that prioritize environmentalfriendly and fair trade policies.

We represent a diverse group of brands, ranging from established brands to emerging designers. We offer a wide range of brands for all ages from newborn to teenagers, ensuring that there is something for every child's individual taste and needs. In addition to clothing, we also do accessories such as hats, scarves, socks, and shoes, all made with the same commitment to quality and sustainability. We also have a selection of toys and games that promote learning and development, making us a onestop-shop for stores looking for both fashion and fun.

Blender Agency Kids has a strong network of stores across Scandinavia. Our experienced and passionate team is dedicated to providing the best service to our clients and partners. We are a reliable and trusted agency in the children's fashion industry in Scandinavia. We are not only a sales agency but also a protector of our partners' and clients' interests.

Sales at Blender Agency Kids are handled from our headquarters in Oslo, Norway. In addition, we also conduct sales from Copenhagen and at different fairs in Europe, showcasing our brands. Overall, Blender Agency Kids AS is a great choice for brands looking for high-quality and sustainable work ethics.

Blender Agency Kids is a part of the Blender Group. Blender Agency AS represents brands such as Frame, Nili Lotan, 79Hour, Common Projects, Clarks Originals, District Vision, Aries, State of Escape, Veja, Diemme Rag & Bone and Frama to mention a few.

BLENDER KID TEAM,

Veslemøy, Lene, Erika & Vilde

CONTENT

LIFESTYLE & TOYS

FOOTWEAR

CLOTHING

STUDIO

CONTACT

VISIT US

TOYS & LIFESTYLE BRANDS

SCOOT & RIDE

CLEVERCLIXX

ROCKAHULA

INUWET

MOONBOON

OLLI ELLA

LIEWOOD

JACK O JUNO

Going back into the year 2010 looking for mobility concepts driven by user needs, a team of Austrian designers came up with the first sketch to convert a kids scooter into a balance bike. Plenty of prototypes and two years of test and design development shaped the first born Highwayfreak. A product which was no longer able to be called a scooter. It was the birth of the ScooterBike. 2012 the company was officially founded under the name Scoot & Ride - Scoot of Scooter & Ride of Ride On Toys - in the small town in Upper Austria and step by step the ScooterBike range has been extended to its target group.

Cleverclixx’ magnetic tiles bring children and their families together to build, create and learn. At Cleverclixx we believe that children learn best when they have the freedom to explore and play without limitations. Our mission is to provide innovative, high-quality educational toys that spark curiosity, creativity and a love of learning. We believe that education should be fun, engaging and accessible to all, and that every child deserves the opportunity to discover and enjoy the Cleverclixx magic.

Rockahula Kids is a boutique accessories brand for kids. They create products that are the opposite of boring. Fun, heart skippingly gorgeous, awesome products to delight young kids.

Rockahula Kids operates as ethically as possible. Their manufacturing partners are carefully chosen and relationships with them are established over time, most of them have grown with the brand. Their products are tested in independent labs for safety, and they take measures to ensure the least possible waste in their supply chain. Every piece in the Rockahula Kids collection is designed in the UK and carefully developed to be well made and of good quality. Their collection includes hair, jewellery, knits and bag ranges.

Pretty up your daily routine with a rainbow of beauty tools and a touch of glitter! That’s the motto of French beauty brand Inuwet – “In Unicorns We Trust”. Founded in 2017, the brand’s fun and colourful vegan products are made for all the family and feature innovative high-quality formulas that use natural and organic ingredients and that are not tested on animals.

Moonboon was founded by Marie, a mother of two from Copenhagen, together with her husband, Adam, in 2019. After the birth of her first son, Marie quickly realized that in order to be the mother she wanted to be, sleep was crucial, and she just wasn't getting enough of it. There was no oneoff answer on how to get good sleep and what had worked for her friends and family just wasn't working for her and her son.

So, after countless sleepless nights trying to get her son to sleep, Marie set out to find a solution that would improve her son’s sleep quality and be a helping hand to parents by taking some of the weight off their shoulders. This led to the development of Moonboon and the birth of the first Moonboon baby hammocks with the motor, as well as many more hours of good sleep for Marie, Adam and their son.

Olli Ella was started in London in 2010 by two sisters, Chloe and Olivia Brookman, who now live in Australia and LA respectively.

Part of a big family, the sisters grew up with a nomadic childhood, spending lots of time travelling around the world. This combined with their own family experiences has influenced and inspired the products they create for Olli Ella, always looking to offer families functional yet gorgeous and unique pieces.

Parents themselves, Chloe and Olivia know how important it is for families to find gorgeous and unique toys their little ones will love while keeping an eye on sustainability and the impact our shopping has on the environment.

All of the products are handmade with love and the majority are produced using rattan which is sustainably sourced and made in Vietnam by hand, supporting local communities and artisans

the Wares apparel line and the textiles used in the other products are manufactured by women in India using 100% certified organic double gauze cotton

The Copenhagen based brand Liewood, founded in 2015, creates irresistible products for the modern family – from organic textile products and soft knitwear to their collection of soft interior in beautiful shapes and delicate colors. All together the products create a unique, pure and simple universe – and they are all a result of our 360degree understanding of the overall design process. Liewood has an uncompromising and ethical approach to manufacturing. They are driven by strong values and make decisions based on profound knowledge and experience. All of their products are produced under controlled, safe and fair conditions and of skilled suppliers who do not compromise on either employment or environment.

Jack o Juno is a childrens' brand rooted in Swedish design tradition with slow living at heart.

Founded by Maral and Josefine, two long-time friends and mothers, Jack o Juno was born out of their disappointment with the less practical, unsafe and unsustainable plastic products flooding the market. Their quest for better options eventually led them to create their own line of high-quality, food-grade silicone tableware that is not only dishwasher-friendly and microwave-safe but also incredibly durable and sustainable.

Since the launch in early 2021, Jack o Juno has grown at a high pace and its assortment nowadays encompasses a wide range of products which are sold and distributed worldwide. Going forward, Jack o Juno is committed to continue to create products that not only look good but are also good for the planet and the little ones who use them.

FOOTWEAR BRANDS

Veja is the radically transparent French sneaker brand known for its environmentally-friendly production methods. Founded in 2004 by Sébastien Kopp and Ghislain Morillion, the brand privileges ecological materials, think: organic cotton, vegetable-tanned leather and natural rubber, all fair-trade. All Veja trainers, including their shoes for kids, are made in Brazil with respect for the environment. Veja has pioneered a new approach to production in the fashion industry, championing ecological and fair-trade practices, creating solidarity from the producer to the consumer. Sticking to classic styles, inspired by 1970s Brazilian designs, Veja trainers are as popular among the fashion set as they are with kids. Good to the planet and easy to wear with any outfit, join the green revolution with a pair of Veja trainers!

EMU Australias offers Australian Merino wool, leather and Australian sheepskin and are world renowned for their super- natural qualities including next-to-skin softness, as well as being renewable, biodegradable and 100% natural.

for growing feet all year round.

For more than 100 years, Superga has created classic shoe designs representing the very best in Italian heritage style. Their iconic 2750 shoe, one of the brand’s stand-outs, has been in circulation since 1925 and continues to add a touch of retro cool to looks today. Available in a number of styles and finishes - two-toned, patterned, metallic, velvet, leather or platformed –Superga continues to reinvent itself with looks that are charming and resolutely cool. Taking you from the city to the beach, from the office to the bar, or from the high street to the park, Superga shoes guarantee ease, comfort and style that know no boundaries.

The famous Havaianas flip flop was born in Brazil in 1962. Inspired by traditional Japanese sandals, over the years it became a symbol of Brazilian identity. Havaianas shoes will never deform, will not loose their flanges, making it the ideal shoes for kids for any occasion. The authentic Havaianas style is all about comfort and resistance, and is simply unmatched. Havaianas now invests in sustainable development, making these shoes an even greater option for your little ones!

Hunter is a British footwear manufacturer that is known for its rubber Wellington boots. Originally established in 1856 as the North British Rubber Company. Hunter holds several Royal Warrants as suppliers of waterproof footwear.

continue to turn to year after year.

Shoo Pom is a part of the Pom d’Api family, founded by Jean-Baptiste Rautureau, a shoe manufacturer who at the time, plied his trade from a workshop hidden in the heart of the Vendée region of France, creating quality shoes for adults and children.

CLOTHING

BRANDS

RYLEE & CRU

QUINCY MAE

Founded in 2006 by Anne Sofie Olrik and Lotte Bundgaard, FUB is a Danish brand of sustainable knitwear for kids and women. Every item is carefully created and produced with a demanding regard for details and craftsmanship. The collections are purely made of OEKO-TEX® certified merino wool and GOTS certified organic cotton. Anchored in the simple Scandinavian aesthetic, the brand focuses on timeless knitwear that can be worn again and again blending classic cuts with high-quality, durable materials that never go out of style. What’s more, for 10 years their production has been limited to a minimum, meaning that they only produce for orders – not for stock and not for waste. In every collection, classic shades like ecru, navy and grey are combined with a few carefully selected colours that match the trends of the season and add a lively contrast to the classic FUB look.

Le Petit Tom became famous and well known for introducing new, celebrity style brands into the baby branch and market for the Netherlands and Europe. They are known for their big and fabulous skirts.

creates irresistible products for the modern family – from organic textile products and soft knitwear to their collection of soft interior in beautiful shapes and delicate colors. All together the products create a unique, pure and simple universe – and they are all a result of our 360degree understanding of the overall design process. Liewood has an uncompromising and ethical approach to manufacturing. They are driven by strong values and make decisions based on profound knowledge and experience. All of their products are produced under controlled, safe and fair conditions and of skilled suppliers who do not compromise on either employment or environment. Their textile products are made in India at a GOTS (Global Organic Textile Standard) certified supplier and always use the best possible materials, which have passed strict demands and quality control – and we personally follow each collection from drawing table to store shelf.

Designers Remix was founded in Copenhagen in 2002 by Charlotte Eskildsen based upon an idea of making full use of already existing resources by redesigning, remixing and upcycling of deadstock fabrics and garments.

In 2008, she created Little Remix, a clothing line for girls aged 6 to 16. Ever since it has been their mission to make fashion better.

Lee Jeans is backed by over 125 years of purposeful design and craftsmanship, Lee’s® movement-inspired innovations, versatile styling and superior fit continue to inspire generations of brand loyalists.

Lee® is an iconic American denim and casual apparel brand that has been purposefully designing clothing to inspire you to live a life in motion. Driven by core values of authenticity, integrity and drive, the brand creates products consumers love. Lee's® collections include a uniquely styled range of jeans, pants, shirts, shorts and jackets for both girls and boys.

Japanese brand Taion specialises in clothing for harsh weather conditions. The brand whose name means “body temperature” in Japanese uses exceptional materials to create effective down wear. Using a mix of feathers and water-repellent high-density nylon fabric, each Taion piece is made to regulate temperature and humidity. The end result is a colourful line of down jackets and vests for men, women, and children.

THE NEW began in 2016 with a mission to inspire children to embrace the world with open arms, confidence, and amazing style. They believe that the clothes we wear can be more than just fabric and seams. They can be a source of strength and confidence. Therefore, their designs are carefully created to highlight children's personalities, encourage their bravery, and give them the freedom to be authentic. The New design clothing for children aged 0-16 years, and each collection is inspired by the world around us.

Juicy Couture is well know for their track suits in velour. The American brand was first very popular in the late 90s-early 2000’s and is now back on the market again. Juicy Couture is a glamorous, irreverent and fun lifestyle brand for the decidedly fashionable, bringing LA style and attitude to girls all over the world. Embracing its Los Angeles heritage, Juicy discovers the couture in the everyday and delivers an element of surprise in all of its designs.

Lyle & Scott is a profitable, privately owned Scottish brand with a 140 year history that has built a reputation for crafting high-quality knitwear and other clothing. They are a brand with true authenticity, heritage and expertise recognized throughout the world; from early collaborations with Christian Dior to clothing some of the world's golfing greats. Lyle & Scott is a simple and clean brand for teen boys.

The Swedish brand LIVLY was launched in 2011, named after her twin girls Liv and Lilly. Her mission was to create only the softest clothes for newborns, babies and kids. Their Pima cotton is 50% longer in its fiber compared to regular cotton, which makes it softer to the touch and doesn’t irritate the delicate skin of our newborn babies.

The founder Lisa Carrol, dreamed of creating a brand that would offer Pima cotton fabrics painted with dreamy prints.

Charming choices for celebrations of all sorts. At Noralee, they're intentional about crafting clothing that's both ridiculously cute and resoundingly fierce - in personality and longevity.

Especially friendly + organic fabrics for tiny ones and toddlers.

At Rylee + Cru Collective, they're intentional about crafting clothing that's both ridiculously cute and resoundingly fierce - in personality and longevity.

Everyday basics that are anything but. At Rylee + Cru Collective, they're intentional about crafting clothing that's both ridiculously cute and resoundingly fierce - in personality and longevity.

STUDIO

Our Showroom is located at Fornebu, right outside of Oslo.

Situated in the center of the old Fornebu Airport, in a beautiful brick building from world war II, we have created a beautiful 470sqm space to invite our partners into.

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BLENDER KID PORTFOLIO OCTOBER 2024 by Blenderkid - Issuu