
4 minute read
NEW SPONSORS
YET ANOTHER INDUSTRY GIANT PLEDGES ITS SUPPORT TO THE BiKBBI AS VitrA BECOMES ITS LATEST CORPORATE SPONSOR
Margaret Talbot, Marketing Manager, VitrA
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VitrA has become the latest premium KBB brand to support the BiKBBI.
A part of the Eczacıbaşı Group, one of Turkey’s most prominent industrial groups, VitrA and was founded way back in 1942. Firmly established in the UK, the company has been supplying UK bathroom retailers for 25 years and is firmly established as one of the leading bathroom brands.
Speaking on behalf of VitrA, Margaret Talbot, Marketing Manager, said: ‘We are delighted to be a corporate sponsor of BiKBBI, the installer is a vital part of the jigsaw to VitrA and their importance can be overlooked by the industry. However, we are constantly striving to be the go-to bathroom brand by offering great products that are straightforward to install. In line with this we have recently launched a new campaign which directly supports bathroom installers. The Fit and Forget promotion is aimed at the growing wall hung frames and flush plate market and ensuring the installers get access to the relevant training and product knowledge.’
BiKBBI CEO Damian Walters commented on the announcement by saying: “We’re hugely grateful that another big KBB manufacturer has decided to support our organisation. The endorsement of the BiKBBI by blue-chip brands like VitrA means that we can collectively achieve so much more. With a rapidly growing membership and exciting initiatives like our forthcoming apprenticeship launch these really are exciting times. He added: “We welcome VitrA to the BiKBBI family and thank them for their commitment. The support we receive from our corporate members is invaluable and is making the difference and enabling us to grow.”
A truly global brand, VitrA manufactures a complete


range of bathroom products including some six million pieces of sanitaryware including baths, bathroom furniture, brassware and accessories annually across some 75 countries!
Damian Walters CEO, BiKBBI
We’re hugely grateful that another big KBB manufacturer has decided to support our organisation. We welcome VitrA to the BiKBBI family and thank them for their commitment."

NEW WAY INTERNATIONAL IS ANNOUNCED AS A NEW BiKBBI SPONSOR

Nigel Prince, Managing Director, New Way International.
New Way International has joined the ranks of BiKBBI sponsors by committing itself to the institute. The company is UK Distributor for the Bullitt Group, global device licensee for Caterpillar which supplies a wide range of durable Cat® phones to tradespeople.
The comprehensive range of Cat mobile phones are built to last and withstand the rigours of day-to-day installation work. The Caterpillar brand is globally recognised as being synonymous with trust, durability, reliability and quality This brand DNA is found in every Cat mobile phone and accessory as each of its phones are rugged and resilient, waterproof, drop-proof and with a large and powerful battery, keeping you connected wherever the project.
Managing Director of New Way International, Nigel Prince said, “We are delighted to be involved with the BiKBBI. Our exciting range of products greatly benefit installers as they work daily with water, dust and other working environments where a owning a phone device built to withstand these rigours can be of great benefit.”
A perfect example is the Cat S60, the world’s first thermal imaging smartphone with leading IP68, Mil-Spec 810G rugged credentials – drop proof up to 1.8m, waterproof up to 5m for 60 minutes, including salt water, and resilient to all types of dust.
The range of robust, durable smartphones, mobile phones and accessories are designed with the tradesperson in mind and are an “ideal match to our members requirements” stated BiKBBI Communications Manager Nicole Mercer. “This is another example of a great benefit for our members and brought to them as a direct result of their feedback. The CAT® phones have ideal technology and durability, that our members need in their working environments, most importantly, we are happy to be able to offer our members a great discount. We thank New Way International for putting its trust in our organisation.”
The full range of products can be found on the retail website www.ultimatephoneshop. co.uk where BiKBBI members will receive a 10% discount at time of purchase.
This is another example of a great benefit for our members and brought to them as a direct result of their feedback. The CAT® phones have ideal technology and durability, that our members need in their working environments, most importantly, we are happy to be able to offer our members a great discount."


Nicole Mercer, Communications Manager, BiKBBI.