Beursmagazine Data Expo 2024 by bigdata-expo

VISITORS INFORMATION

700+ CUSTOMERS

200+ CUSTOMERS

4 Floor plan + partners

5 Exhibitor List

6 Interview Maarten van den Outenaar Chief Data Offi cer at Royal Schiphol Group

WEDNESDAY 11 SEPTEMBER

8 Program overview

12 Keynote program

15 Catch-up with digitization: what not to do

16 Lecture program hall 1

17 Lecture program hall 2

18 Lecture program hall 3

19 Lecture program hall 4

21 Lecture program hall 5

22 Lecture program hall 6

23 Lecture program hall 7

24 Lecture program hall 8

25 Roundtable sessions

26 Interview Wiet de Ronde Strategic Project Offi cer at HeatTransformers

29 Getting started with AI? 6 points of interest

PODCAST DE DATALOOG

LEARN MORE ABOUT:

Product development with AI

Data quality

Problem solving

DataOps in practice

Digitalization

30 Blog: (Gen)AI an integral part of the business strategy

THURSDAY 12 SEPTEMBER

32 Program overview

36 Keynote program

35 6 must-haves in data governance

38 Interview Martijn van der Werff

41 Blogs from our exhibitors

42 Lecture program hall 1

43 Lecture program hall 2

44 Lecture program hall 3

45 Lecture program hall 4

47 Lecture program hall 5

48 Lecture program hall 6

49 Lecture program hall 7

50 Lecture program hall 8

51 Roundtable sessions

52 8 Ways to Manage Data Sustainably: Key Considerations for Storage and Processing

55 Digital Transformation for SMEs: Benefits and Challenges

57 Exhibitors profiles

OPENING HOURS

Wednesday 11 September 2024 10:00 - 17:00 uur

Thursday 12 September 2024 10:00 - 17:00 uur

Listen to roundtable discussions, in-depth interviews, and stories from experts with hands-on experience.

“We naturally want to ensure that we can stand on our own two feet when it comes to this kind of technology. And that we can also seize the opportunities it presents in terms of employment.”

Alexandra van Huffelen State Secretary for Digital A airs

De Dataloog is a Dutch podcast where data scientists, consultants, technology companies, and researchers discuss various topics in the fi eld of data. They also have various podcasts in English.

•

EXHIBITOR LIST

EXHIBITORS PROFILES ON PAGE 57

•

HOW SCHIPHOL USES THE DATA COMMUNITY TO BECOME THE BEST DIGITAL AIRPORT

MAARTEN VAN DEN OUTENAAR

Chief Data Officer at Royal Schiphol Group

DATA STRATEGY

Schiphol has set itself a clear goal: it aims to become the best digital airport in the world. At last year’s Data Expo, Maarten van den Outenaar provided an insight into the strategy, just before its rollout. Since then, a lot has happened within the royal organization. The Chief Data Officer will return to the keynote stage this September to share the lessons learned. “We are not just here to solve problems; we are primarily here to help our employees. The frustration surrounding data has been replaced by optimism.”

He is eager to return to Data Expo, says Van den Outenaar. Refl ecting on the 2023 edition, he notes: “I received positive feedback and was able to chat with many visitors afterwards. The right people from the industry were there—a great group to speak to. At the request of Vanessa Visser, Chief Data Offi cer at KVK (also a keynote speaker at the upcoming Data Expo, ed.), I had a follow-up discussion with her data team after the event. These are the enjoyable aspects.”

Van den Outenaar spoke last September about Royal Schiphol Group’s data strategy for 2024 through 2026. He discussed the importance of engaging people in such complex transitions, especially in established companies with a long history. Having previously worked at organizations such as Alliander, VolkerWessels, and NS, Van den Outenaar had extensive experience in this area. “You shouldn’t tell people how they can do their jobs better with data, such as a gate planner here at Schiphol,” he notes. That approach often meets resistance, he explains. “The needs of employees should be the starting point. Then the question becomes how data can assist in meeting those needs.” With this conviction, he began working according to the new direction.

THE VALUE OF DATA

The CDO decided to focus entirely on understanding the impact and value of data, and building a Schiphol-wide data community. He spoke with directors from nine different business units to pick up their three main goals, in collaboration with Accenture. “We then also conducted

maturity scans, to see how data mature those industries were. So then we had 27 goals on paper. Scaling up customer satisfaction, to name one as an example. We found out that within the business units there were sometimes different opinions about the stated goals. It was also not easy to prioritize and quantify them. With the latter, Van den Outenaar is also referring to the budgetary side of things: ‘The board of directors was critical when I shared the various goals. They asked for more accountability, wanted to know more precisely where the value was, and I get that. There was a gap between the value that data can add and the knowledge of that within the business, we have become more aware of that.

REDUCED NOISE ON THE LINE

It has also made Van den Outenaar and his data colleagues ‘more proactive,’ as he puts it: “When rolling out the strategy, we were initially on the back foot, so to speak, defensively. I received this feedback in a conversation with the Commercial Director. He felt that we were too focused on defending FTEs. We are now more on the

front foot, proactively demonstrating where data can make an impact. As a result, we have improved our ability to express value at the executive level of the business units—we have a better grasp of the feedback loop—which helps with prioritization. The noise between strategy and priorities has been largely eliminated.”

WHO IS YOUR KHALID?

At the upcoming Data Expo, Van den Outenaar will also discuss the role of personas. He provides a sneak peek: “Data at the heart of every key decision is our mission. The accompanying goal is to empower every employee to work with data. To achieve this, we started working with archetypal employees. For example, we envisioned a plane planner and casually named him Khalid. How could he be helped by certain data solutions? The name we quickly came up with stuck and keeps coming up. ‘Who is your Khalid?’ we sometimes ask each other. ‘My Khalid is Ronald, who wants to attach ceiling panels as effi ciently as possible,’ for instance. It’s fascinating to see the added value that good personas can provide. We also

gave each persona specifi c quotes. What user requirements do they have? How do we make them happy? This approach makes it much easier for our data architects and developers, and ultimately, for the users in the various departments. Personas also greatly help in explaining the value of data.”

“THE STEP WE’RE TAKING NOW IS: FALL IN LOVE WITH THE EMPLOYEE, AND WE’VE PUT A LOT OF EFFORT INTO THAT AT SCHIPHOL.”

FROM TECH-PUSH VIA PROBLEM SOLVING TO ADOPTION

Van den Outenaar has seen the data world evolve over the past years, becoming more human-centered, so to speak. “It started with a tech-push, showcasing what was possible. Then came the next phase: fall in love with the product, without really looking at endusers. The attitude was, ‘Let us handle the data work that you can’t.’ This met resistance from team leaders and older employees. The step we’re taking now is: fall in love with the employee, which we’ve put a lot of effort into at Schiphol. It’s not about having the coolest

algorithm but about fi guring out how to make Khalid’s, Ronald’s, or Sandra’s work better tomorrow. It’s not just about solving problems but about helping people.”

CATALYST FOR OPENNESS

Van den Outenaar and his team decided to actively promote the new data strategy. They handed out water bottles on behalf of the Data & Analytics Centre of Excellence, internally known as DNA. “Employees could have one, provided they turned the bottle with the text towards their boss. This way, we made colleagues aware of our work; those water bottles became a catalyst for openness. We moved away from operating in isolation and involved others in our work. For example, we organized a Data Fest with people from various departments, such as operations and asset management. We also have a column in the internal newsletter called ‘The Data Bottle on the Move,’ where employees show where their bottles have traveled.”

LAPTOP STICKERS

Stickers also contribute to data optimism within the organization, says Van den Outenaar: “People can place these stickers on their laptops. It says, ‘Do you work with data?’ This sparks conversations about data and the value it can offer. It’s much more effective than just trying to catch each other’s attention.”

MILESTONES

According to Van den Outenaar, Schiphol Group has reached several milestones since the last Data Expo thanks to data. “We’ve increased from two to three passengers per minute at the security bins, and with smart cameras, we’ve made aircraft turnaround and fueling more effi cient. The 3D animation of the baggage hall also adds value. We’re doing a lot of exciting things, and we try to highlight these in an engaging way, both within and outside Schiphol.”

Maarten van den Outenaar, Chief Data Officer at Royal Schiphol Group, will give a keynote presentation at Data Expo on Thursday, September 12, at 14:30

Keynote

Page 12-13 Hall 1 Page 16 Hall 2

How Datenna built a digital twin of China using graphs and GenAI

Edward Brinkmann (Datenna)

Data- en innovatie:AI-gedreven hoe doe je dat succesvol in een tijd waarin ChatGPT het toverwoord lijkt te zijn?

Frans Feldberg (Vrije Amsterdam)Universiteit

Fight tonight, tomorrow and together - de digitale transformatie van de Luchtmacht

Transformative BI powered by generative AI

Ashwinth Solomon (Zoho Corporation)

Data frenzy to data freedom: How centralized data powers analytics and AI

Edwin Commandeur (Fivetran)

Linda de Looper (Koninklijke Luchtmacht, Ministerie van Defensie) De dbt data terminal van Schiphol: een veilig vertrekpunt voor analyses

Dennis de Groot (Digital Power)

Samuel Beukers (Schiphol Group)

The Power of Internal Data Marketplaces in Untangling the Data

Mess Mahmoud Yassin (Booking.com)

Navigating the Gen-AI Frontier: Revolutionising Data Strategies for Business Success

Charles Southwood (Denodo)

Hoe kunnen organisaties vol vertrouwen hun digitale transformatie uitvoeren?

Shailes Nanda (Thalesgroup)

Data Strategies for Social Impact: why they matter and how to get started Chantal van der Jagt (Digital Power) & Michele Ernsting (War Child)

Creating a Data & AI Literate Workforce

Angelika Klidas (Business Data Challengers)

In gesprek met meer dan 60 gemeenten over datagedreven werken in de aanpak van ondermijnende criminaliteit

Sabine Verbeek & Robert Jacobs (Taskforce-RIEC Brabant-Zeeland)

Ongestructureerde data plotten op een gestructureerd datamodel

Jurgen van der Jagt (INKIS) & Don de Haan (INKIS)

Applying machine learning to enable the creation of robust and efficient flight schedules at KLM

Daan Mocking & Felipe Ramos-Gaete (KLM)

Navigating the Future: Machine Learning Applications in the Maritime Industry

Alior Bank – Analytics Journey to the Cloud Dariusz Dudek (Alior Bank) & Mariusz Wadolowski (Teradata Poland)

George Drakoulas (Damen Shipyards)

The GenAI journey of de Volksbank

Steven Laan (de Volksbank)

Samen zorgen dat informatie sneller stroomt dan een infectie zich verspreidtGeronimo Wolf & Gergely Tordai (Isatis Business Solutions) & Marco Ebbers (GGD GHOR)

Met AI stuurt Omoda retouren op hun retour

Yoran van Bezooijen (Omoda)

De drivers achter de datastrategie van Fletcher Hotels voor een datagedreven toekomst Orrin Hoogervorst & Job Stramrood (Fletcher Hotels)

Transformeer klantenbinding met data: hoe Primera off- en online data combineert

Lifecycle Orchestration in Marketing: Insights from S&P Global

Curtis Stapleton (S&P Global Commodity Insights) & Jeroen Bouwmeester (GX Software)

Wilco Schellevis (Growteq B.V.)

Tim Schoonderwoerd (Primera)

Ladies of Data taking the stage: Embedding your data science solution in organisational use cases

Sandra van den Poll & Naomi Moonen (JADS)

Page 19

Data als voorspeller van succesvolle vastgoedaankopen Rutger de Koning & Robert Mens (Bouwinvest Real Estate Investors)

The Fundamentals of Analytics Engineering

Dumky de Wilde & Ricardo Granados (Xebia

Transforming Commodity Trading: The Power of Real-Time Data

Claudio Casarotti (STX Group) & Marco Lambers (Altair)

Mastering AI Governance: A Practical Guide to Trusted AI Alexandre T’Kint (Collibra)

Atmospheric Co2 reimaginedUsing Co2 as a product Wijnand Diemer (Skytree) & Lukas Heeren (Alten)

How data products redefi ne data management for the age of AI innovation

Tanya Nitzsche & Claus Zitzelsberger (One Data)

A setup to improve the incrementality of Performance

Enhancing Effi ciency and Flexibility Through Platform

Engineering

Lecture Informatica

Dimitri Vanoverbeke (Percona)

Marketing Rico Stuijt (Just Eat Takeaway)

De Digital Governance Act

Michiel van Dijk (Autoriteit Consument & Markt)

De ‘nieuwe Max Verstappen’ ontdekken door data en slimme algoritmes

Claudia Sulsters & Francisco Freitas (Van Amersfoort Racing)

Data)

LECTURE PROGRAM

De ouderwetse toekomst van opleiden: hoe A.I. onderwijs en opleiden op zijn kop zet!

Tom Bos (SkillsTown)

How the RTL academy helps employees to better implement technology in business operations

Joan Chan & Nela Chereja (RTL)

Hoe Albert Heijn GenAI inzet voor klanten en de keten Wies Mensink & Rogier Zimmer (Albert Heijn)

Empowering Fitness Busines- ses by leveraging embedded analytics with Domo. Joe Canning (Domo), Carlos Casanovas & Louis-Albert Bui (Virtuagym)

Navigating Data Mesh: ANWB’s Blueprint to Effective Data Sharing in a Federated Landscape

Stefan Boom (ANWB)

Voedselverspilling tegengaan met data: de duurzame data-aanpak van Hutten Caspar van Thiel (Hutten) & Erwin Schoonderbeek (Incentro)

AI Kijkt TV: Automatische Content Labeling bij AVROTROS

Tjitze Zijlstra (Avrotros) & Yke Rusticus (Xebia Data)

Van 6 naar 30.000 artikelen: Hoe beweeg je van handmatig ingrijpen naar een machine learning oplossing in een draaiende operatieLonneke Eijdems (Albert Heijn)

Tackling the Data Literacy Challenge: A Roundtable to Overcome Barriers and Measure Success

Iris Mariëlle Wijers (Interfood)

Sociale robots in retail: lessons learned

Tibert Verhagen & Ewout Nas (Centre for Market Insights Hogeschool van Amsterdam)

Data als Drijvende Kracht: Hoe Pinkcube Waarde Creëert met een Data-gedreven Cultuur Marianne Wesselink (Pinkcube.nl)

The Foundation for AI Excellence: Establishing a Solid Data Platform

Ruud Wichers Schreur (Codit)

Warranty support for car workshops featuring Chat GPT

Nancy van der Linden & Sander Berkers (Pon Automotive)

Data is at the Heart of Everything, The Value of Data Streaming at ABN AMRO Bank

Jelle Jansma & Shahebaz Shaik (ABN Amro)

Building portable ML use-cases in the public cloud Roy van Santen (Xebia Data) & Akshay Verma (ASML)

What is a data streaming platform? And when should you build versus buy one?

Martijn Kieboom (Confluent)

Powering the Netherlands tomorrow: How we make our grid future-proof by predicting when you’ll drive a Tesla

Thijs Nieuwdorp (Xomnia) & Bram Timmers (Alliander)

Leveraging a Conceptual Information Model as the Backbone for a Future-Ready Data Landscape Ronald Van Marissing (Rainforest Alliance) & Steven Nooijen (Xebia Data)

Market Pulse on GenAI: How to achieve Enterprise ROI Edwin Peters (SAS)

Together for Better: Data Literacy door Data Community

Iris Mariëlle Wijers (Interfood)

GPT-NL: een soeverein

Nederlandse LLM

Saskia Lensink (TNO)

Harnessing Data & AI to Revolutionize Seed Breeding

Rick van Zijl (Rijk Zwaan NL) & Jerrold Stolk (HSO)

AI gedreven content: de kracht van ChatGPT

Siddique Sheikh (Lab42) & Martijn Dorhout Mees (MKB Digital Workspace) & Wouter Vrielink (UvA)

Copilot of je eigen Digitale AI Assistent ontwikkelen?

Constantijn Rijsdijk (Cegeka)

Where does Data-in-Motion fit in Modern Data Architectures?

Chris Joynt (Cloudera)

Winning in cycling with data-driven insights

Douglas Ryder (Q36.5 Pro Cycling Team)

Financing a Sustainable Future: Leveraging Data to Drive ESG Initiatives Ricardo Granados (Xebia Data) & Akhil Nambiar (ING)

Just Eat Takeaway’s Menu AI - Integrating restaurant menus from photo to platform Caio Benatti Moretti (Xebia Data) & Timon Likic (Just Eat Takeaway)

Data Governance 2.0 as fundament for AI adoption and more Jean-Paul Otte (Intodq2)

ING in the Cloud: How we built a data platform at a bank Constantijn Visinescu (Xebia Data) & Avinash Pancham (ING)

Corona dashboard: lessen over data in een crisis

Tamas Erkelens (Ministerie VWS)

The unfiltered story of rebuilding a data team and creating a new auction data platform

Bas Lucieer (TBAuctions)

Knowledge graphs & metadata, your main ingredients for data democratization and governance Peter Kromhout & Fanny Kas- sapian (Xebia Data) & Sjoerd Swanenberg (NIBC)

How Klaverblad Insurance multiplied its productivity using GenAI Jeroen Overschie & Sander van Donkelaar (Xebia), Olga Verburg & Roeland van der Molen (Klaverblad Verzekeringen)

“Sluit je aan bij onze AI-journey naar succes, waar talloze klanten de vruchten al van plukken”

Jouw succesvolle AI-journey

Of je nu aan het begin staat van je AI-reis of al een volledige implementatie hebt doorlopen, wij bieden een scala aan AI-workshops die je verder zullen brengen naar jouw bestemming.

De HSO AI-workshops

AI-Strategy

Verken opkomende trends in AI Ontdek praktijkvoorbeelden en use cases die relevant zijn voor jou. Stem AI-initiatieven af op jouw bedrijfsdoelstellingen en rank ze op economische waarde. Bedenk een aanpak om uitdagingen aan te pakken en AI-implementaties te realiseren.

AI Game Changer

Interactieve sessie om de impact van AI initiatieven te beoordelen. Speel een game om de waarde van AI-initiatieven te identiﬁ ceren en te benadrukken. Moment voor discussie en het delen van best practices.

AI op de werkvloer

Ontwikkel en implementeer veiligheidsprotocollen voor verantwoord AI-gebruik. Train medewerkers om de impact en mogelijkheden van AI te begrijpen. Gebruik AI-tooling om kansen voor productiviteit te identiﬁ ceren en op de werkvloer te vergroten.

– Arjan van der Bijl, Strategisch Consultant data & AI Bezoek ons op stand 113

Voor meer informatie neem contact op met avdbijl@hso.com

Bezoek ons op Stand 113

DOWNLOAD THE CONNECT APP!

Make the most of your exhibition participation with Data Expo

Connect, our free app designed to enhance your experience.

This is what you can do with the app!

• Schedule appointments with all attendees

• View the full program

• Navigate easily with the map

• Swipe and match: fi nd answers to your questions

KEYNOTE PROGRAM

Chairman of the day:

Tom van ’t Hek

10:45 - 11:30

Frans Feldberg

Hoogleraar Data-Driven Business Innovation (Vrije Universiteit Amsterdam)

DATA-

EN AI-GEDREVEN

INNOVATIE:

HOE DOE JE DAT SUCCESVOL IN EEN TIJD WAARIN CHATGPT HET TOVERWOORD LIJKT TE ZIJN?

Uit onderzoek blijkt keer op keer dat de meerderheid van alle dataen AI projecten die worden gestart niet succesvol zijn. Wat in het ‘datalab’ werkt, blijkt in de dagelijks praktijk maar al te vaak niet het gewenste resultaat op te leveren. Wil je als organisatie relevant blijven in een tijd waarin ChatGPT het toverwoord is, dan is het toch echt essentieel dat dataprojecten succesvol zijn. Hier moet dus verandering in komen! Op basis van een analyse van de oorzaken van falende dataen AI-projecten komt hij met oplossingen en geeft hij concrete handvatten voor het starten van succesvolle dataprojecten.

12:00 - 12:45

Linda de Looper

Hoofd Digitale Transformatie (Koninklijke Luchtmacht, Ministerie van Defensie)

FIGHT TONIGHT, TOMORROW AND TOGETHER - DE DIGITALE

TRANSFORMATIE VAN DE LUCHTMACHT

Hoe krijgt de Luchtmacht de relevante data uit de vliegtuigen op een veilige manier bij de juiste mensen, ook bij internationale partners? Na een korte introductie van het programma digitale transformatie bij de Luchtmacht neemt kolonel Linda de Looper je mee in wat er bij de Luchtmacht nodig is om digitaal volwassener te worden.

13:15 - 14:00

Mahmoud Yassin Senior Data Manager (Booking.com)

THE POWER OF INTERNAL DATA MARKETPLACES IN UNTANGLING THE DATA MESS

In the journey From Data Mess to Data Mesh, an internal data marketplace is essential for transforming disorganized data into a cohesive, discoverable, and accessible resource. By centralizing data assets, it ensures seamless data discoverability and findability. Moreover, it upholds robust data governance and orchestration, maintaining compliance and quality. Join me to explore how an internal data marketplace can streamline data management, foster a data-driven culture, and drive organizational effi ciency.

14:30 - 15:15

Jard van Ingen Winner of CES Innovation Award for AI

HARNESSING AI TO PREDICT THE NEXT TECHNOLOGICAL BREAKTHROUGHS: LESSONS LEARNED FROM CES INNOVATION AWARD FOR AI WINNER 2024

Explore how AI can predict future technological breakthroughs by learning from historical disruptions like lithium batteries and Kodak. We’ll discuss emerging trends, such as autonomous driving, and how AI aids investment decisions, management oversight, and R&D intelligence. Learn to mitigate AI risks and involve human experts in extracting actionable insights from AI data.

15:45 - 16:30

Job van den Berg

Co-founder (Ai.nl)

SLIMMER, LEUKER EN BETER WERK MET AI

Veel bedrijven en organisaties willen iets met AI, maar weten niet precies wat. Job deelt op een toegankelijke manier de mogelijkheden van AI en hoe je AI optimaal inzet voor je eigen taken, team en voor je organisatie.

CATCH-UP WITH DIGITIZATION: WHAT NOT TO DO

Digital transformation is a ‘must’ for virtually every organization. The beneﬁts are clear: increased efficiency, better control, greater flexibility, to name just a few. Many organizations have already started working on it. This can create a sense of high urgency among the management of those lagging behind. However, in the rush to quickly catch up, several dangers lurk. Let’s list them.

Digital transformation and data-driven work are high on the agenda for many organizations. However, much goes wrong, as shown in a study by the Boston Consulting Group (BCG) in 2023. As much as 70% of all digital transformations fail to achieve the set goals, or only partially so. Lessons have since been learned and are widely available on the internet. Armed with these recommendations, a rapid catch-up may seem enticing. Indeed, delaying the initiation of the project further is not a good idea, but the execution must proceed with caution. Here are eight pitfalls to avoid:

FEAR OF MISSING OUT

The digital transformation so far has primarily been about leveraging opportunities that have existed for at least ten years. The real transformation is yet to come when artifi cial intelligence gives business processes a high degree of autonomy. This second wave of changes will have a much greater impact on the organization. However, it is still useful to be engaged in the first wave of digital transformation.”

BUSINESS PROCESSES ARE INSUFFICIENTLY MAPPED OUT

Every digital transformation should start

with a thorough analysis and description of the business processes as they currently function, along with the supporting IT infrastructure. Many organizations lack this insight. While the system as a whole may work, the specifi c areas of ineffi ciency are not explicitly identifi ed. This becomes problematic during the transformation process.

3. LACK OF A CLEAR STRATEGY

By rushing into digital transformation “because we have to do something with digital transformation,” the transformation quickly takes on the character of solely a technological project. The goals and guidelines are missing, preventing the organization as a whole from effectively responding to a changing society. Therefore, first formulate the goals at a conceptual level and then translate them into business models and the new business processes that result from them. Analyze afterwards the implications this has for the supporting IT infrastructure.

4. INSUFFICIENT VISIBILITY OF THE IMPACT OF CHANGES.

Digitizing a business process often affects other parts of the organization. Especially when not all business processes have been adequately mapped out beforehand, it remains unclear which of the often complex interactions between business processes will be affected by the change. Use scenario planning and simulations to assess how changes will unfold and what their consequences will be.

DIGITAL TRANSFORMATION IS NOT JUST AN IT MATTER

Include the ‘content people on the shop

fl oor’ in the process from the very beginning. Take plenty of time to engage with them about their current practices and ask for their comments on the proposed changes. Take the feedback seriously and incorporate it into the proposed plans. Change is always diffi cult, but by giving people infl uence over those changes, they are more likely to see the benefit and need for them.

6. STRESS CAUSED BY AUTOMATION

For many people, automating processes poses a threat. They see the work they are familiar with disappearing and struggle to envision their role in the new situation. They are given new responsibilities and are unsure if they have the necessary skills for them. Allow them to gradually adjust to their new role and provide proper training and coaching.

7. STRIVING FOR PERFECTION

A digital transformation is a complex process that inevitably involves trial and error. This takes time. Give employees the opportunity to make mistakes. Break down the change process into small components and identify where things go wrong as quickly as possible (fail fast), so adjustments can be made.

8. COMPLETION OF THE TRANSFORMATION

A digital transformation is never complete. It is a continuous process that must find a permanent place within the organization. Continuously monitor societal changes and analyze various scenarios to understand their potential impact on business processes. Only then can an organization effectively adapt to changing needs from customers and suppliers.

10:15 - 10:45 11:00 - 11:30

HOW DATENNA BUILT A DIGITAL TWIN OF CHINA USING GRAPHS AND GENAI

Discover how Datenna leverages graph databases and GenAI technology to build an open-source intelligence engine that continuously collects information on over 100 million entities in China, mapping all these entities and their relationships.

TRANSFORMATIVE

BI POWERED BY GENERATIVE AI

To stay competitive, businesses need to democratize data to gain insights through BI and analytics. Breaking data silos, blending data, deriving 360° insights, and empowering teams with insights can truly transform business outcomes. AI is now augmenting BI to be more powerful, democratizing access to insights. Join us and learn how AI is evolving in BI to meet business needs.

- 12:15 12:30 - 13:00

DATA FRENZY TO DATA FREEDOM: HOW CENTRALIZED DATA POWERS ANALYTICS AND AI

Join us as we explore how data freedom powers analytics, operations and AI/ ML with all your data - including onprem databases, SaaS applications, and enterprise systems like SAP.

DE DBT DATA TERMINAL VAN SCHIPHOL: EEN VEILIG VERTREKPUNT VOOR ANALYSES

Ontdek Schiphols nieuwe data terminal! Deze innovatieve dbt terminal fungeert als het centrale knooppunt voor datatransformaties zoals data cleaning en business ruling. Dankzij deze centrale aanpak waarborgen we consistentie en kunnen analisten sneller en effi ciënter met de data aan de slag. Leer hoe we deze dataterminal operationeel hebben gemaakt met praktische tips en tricks.

- 14:15 14:30 - 15:00

NAVIGATING THE GEN-AI FRONTIER: REVOLUTIONISING DATA STRATEGIES FOR BUSINESS SUCCESS

Join us as we navigate the ethical challenges, technological innovations, and strategic imperatives that defi ne the future of AI and data management in 2024 and beyond.

HOE KUNNEN ORGANISATIES VOL VERTROUWEN HUN DIGITALE TRANSFORMATIE UITVOEREN?

Organisaties moeten hun diensten digitaal beschikbaar stellen om concurrerend te blijven, maar deze moeten goed beschermd worden tegen cyberdreigingen. In deze sessie van Thales & Imperva bespreken we welke bedreigingen uw sector kunnen treff en en hoe u uw organisatie kunt wapenen tegen digitale criminaliteit. Shailes Nanda (CISSP) deelt zijn expertise over digitale transformatie en databeveiliging, en is ook aanwezig op de Thales / Imperva stand 117.

LIFECYCLE ORCHESTRATION IN MARKETING: INSIGHTS FROM S&P GLOBAL

During this presentation, S&P Global Commodity Insights will share their approach to building a technology infrastructure that orchestrates digital marketing activities by aligning and integrating all marketing data sources, with a Customer Data Platform (BlueConic) at the core. LECTURE INFORMATICA

Charles Southwood Regional Vice President (Denodo)

Shailes Nanda CISSP – Principal Channel SE for EMEA at Imperva a Thales Company (Thalesgroup)

Edward Brinkmann CTO (Datenna)

Ashwinth Solomon Associate Director - Marketing (Zoho Corporation)

Edwin Commandeur Principal Field Product Manager (SAP) (Fivetran)

Dennis de Groot Data Analyst (Digital Power)

Curtis Stapleton Director Digital Marketing (S&P Global Commodity Insights)

Samuel Beukers Digital Analyst (Schiphol Group)

Jeroen Bouwmeester Senior Business Consultant (GX Software)

LECTURE PROGRAM HALL 2

10:45 - 11:15 11:30 - 12:00 12:45 - 13:15 13:30 - 14:00

DATA STRATEGIES FOR SOCIAL IMPACT: WHY THEY MATTER AND HOW TO GET STARTED

War Child measures the quality of interventions with their own Quality of Care methodology. Together with Digital Power, War Child began working on a Data Strategy to support the optimisation and scaling of this methodology. Why is this necessary? And how can you get started with your Data Strategy? Join us to fi nd out!

CREATING A DATA & AI LITERATE WORKFORCE

In an era where (Generative) AI and Data are pivotal, organizations empower employees with critical skills in data and AI. Expertise in data analytics, critical thinking, and unlearning outdated practices is crucial for addressing organizational challenges, fostering innovation, and ensuring long-term success.

ALIOR BANK – ANALYTICS JOURNEY TO THE CLOUD

Alior Bank and Teradata will walk the audience through the data journey of the bank through diff erent stages of growth, cloud migration and transformation. Alior Bank had to comply with very specifi c and strict set of regulations, which required the bank and Teradata to innovate and introduce new operational models and accelerate product development.

SAMEN ZORGEN DAT INFORMATIE SNELLER STROOMT DAN EEN INFECTIE ZICH VERSPREIDT

Dat er een nieuwe pandemie zal komen staat vast - wanneer dat zal gebeuren is nog onzeker. We weten nog niets over dit nieuwe virus en welke data daarbij komt kijken, maar toch moeten we voorbereid zijn op verschillende denkbare en minder voorstelbare virusuitbraken. Vier jaar geleden werd duidelijk dat Nederland niet voorbereid was op de komst van het coronavirus. Hoe kunnen we ons nu wel goed voorbereiden?

14:15 - 14:45 15:00 - 15:30 15:45 - 16:15

DE DRIVERS ACHTER DE DATASTRATEGIE VAN FLETCHER HOTELS VOOR EEN DATAGEDREVEN TOEKOMST

Een kijkje in de digitale keuken bij de grootste hotelketen van Nederland, waarin de drivers achter de datastrategie van Fletcher Hotels vertellen hoe men nu het fundament voor de datagedreven toekomst aan het bouwen is.

TRANSFORMEER KLANTENBINDING MET DATA: HOE PRIMERA OFF- EN ONLINE DATA COMBINEERT

Ontdek hoe we 530 winkels en kassasystemen transformeerden naar een geïntegreerd dataplatform, resulterend in een herlancering van hun loyaliteitsprogramma voor 1,5 miljoen pashouders. Leer praktische tips voor gegevensverzameling, integratie en het benutten van klantinzichten om loyaliteit te bevorderen.

ENHANCING EFFICIENCY AND FLEXIBILITY THROUGH PLATFORM ENGINEERING

Platform Engineering plays a pivotal role in boosting security, ensuring compliance, reducing costs, and accelerating time-to-business value. However, building a platform that eff ectively delivers on these benefi ts, particularly in data services, is a formidable challenge. Join this talk to discover how running your data infrastructure on Kubernetes, using fully open source components, can off er greater fl exibility, shorten time to market, and provide developers with frictionless self-service.

Chantal van der Jagt Data Strategy Consultant (Digital Power)

Wilco Schellevis Algemeen Directeur (Growteq B.V.)

Michele Ernsting Scaling Lead (War Child)

Tim Schoonderwoerd Hoofd Digital Business Development (Coöperatie Primera)

Orrin Hoogervorst Data & Business Intelligence Lead (Flecher Hotels)

Job Stramrood Technology & BI Manager (Fletcher Hotels)

Geronimo Wolf Lead Consultant / Architect (Isatis Business Solutions)

Gergely Tordai Consultant / Architect (Isatis Business Solutions)

Dimitri Vanoverbeke Senior Solutions Engineer (Percona)

Angelika Klidas Advisor & Trainer (Business Data Challengers)

Marco Ebbers Principal Advisor / CTO (GGD GHOR Nederland)

Dariusz Dudek Data Manager in Data Department (Alior Bank)

Mariusz Wadolowski Country Leader (Teradata Poland)

HALL 3

10:15 - 10:45 11:00 - 11:30 11:45 - 12:15

IN GESPREK MET MEER DAN 60 GEMEENTEN OVER DATAGEDREVEN WERKEN IN DE AANPAK VAN ONDERMIJNENDE CRIMINALITEIT

Al meer dan 60 gemeenten hebben deelgenomen aan de Datavolwassenheidsscan, een instrument om in kaart te brengen in hoeverre de gemeente in staat is om een maatschappelijke opgaven, in dit geval de aanpak van ondermijnende criminaliteit, op een datagedreven manier aan te pakken. Als begeleiders van deze gesprekken over datagedreven werken binnen gemeenten vertellen we jullie graag over de kansen, uitdagingen en handelingsperspectieven voor gemeenten binnen de datagedreven aanpak van ondermijnende criminaliteit.

Sabine Verbeek Projectleider zicht op ondermijning a.i. (Taskforce-RIEC Brabant-Zeeland)

Robert Jacobs Coördinator Versterken Informatie positie Overheid (Taskforce-RIEC Brabant-Zeeland)

12:30 - 13:00

NAVIGATING THE FUTURE: MACHINE LEARNING APPLICATIONS IN THE MARITIME INDUSTRY

This presentation will explore the importance and effi ciency of artifi cial intelligence in the maritime industry. It will focus on how to bring business value to machine learning models, addressing challenges, risks, and advantages. A real-world application of machine learning for the fast computation of vessel resistance will be showcased to enhance audience awareness.

ONGESTRUCTUREERDE DATA PLOTTEN OP EEN GESTRUCTUREERD DATAMODEL

Van ongestructureerde data naar een gestructureerd datamodel. Informatiebeheer en ontsluiting van informatie zijn cruciaal in een wereld vol informatie. Deze presentatie deelt inzichten uit acht jaar ervaring met technieken zoals Regular Expressions, Natural Language Processing (NLP) en Azure OpenAI. Door innovatieve data visualisaties kunnen organisaties sneller en effi ciënter relevante informatie analyseren en beter geïnformeerde beslissingen nemen. Deze sessie biedt praktische inzichten en een voorbeeld uit het sociale domein wordt gedeeld.

APPLYING MACHINE LEARNING TO ENABLE THE CREATION OF ROBUST AND EFFICIENT FLIGHT SCHEDULES AT KLM

Flint is a ML prediction platform for estimating fl ight punctuality and fuel consumption up to six months before fl ight departure. Being able to accurately estimate a fl ight’s performance this early in the process, enables the creators of the fl ight schedule to apply the limited slack in the most impactful places in the schedule. In this way, the scheduler can balance cost, emissions and robustness to optimize the schedule.

Mocking Senior Data Scientist (KLM) Felipe Ramos-Gaete Data Science Leader (KLM)

13:15 - 13:45 14:00 - 14:30

THE GENAI JOURNEY OF DE VOLKSBANK

A step by step presentation on how we got to VolksbankGPT and other GenAI applications.

MET AI STUURT OMODA RETOUREN OP HUN

RETOUR

Omoda heeft ‘Return Based Bidding’ ontwikkeld, een techniek die in Google Cloud het werkelijke winstpotentieel van elke order berekent door te corrigeren voor verwachte retouren. Dit helpt het Google Ads biedingsalgoritme zich te richten op de meest winstgevende orders, wat zorgt voor een advertentiestrategie die beter aansluit bij de focus op winstmaximalisatie.

14:45 - 15:15 15:30 - 16:00 16:15 - 16:45

LADIES OF DATA TAKING THE STAGE: EMBEDDING YOUR DATA SCIENCE SOLUTION IN ORGANISATIONAL USE CASES

Some of the female Data Scientists at JADS share their expertise on applying their knowledge in a business related context.

A SETUP TO IMPROVE THE INCREMENTALITY OF PERFORMANCE MARKETING

Learn from Rico Stuijt about the setup JustEat Takeaway. com has in place to steer their performance marketing on incrementality. In this presentation you will learn that steering on attribution alone is not always benefi cial for your business. Incrementality tests will help you identify the actual incremental value of your channels and campaigns.

DE ‘NIEUWE MAX VERSTAPPEN’ ONTDEKKEN DOOR DATA EN SLIMME ALGORITMES

Van Amersfoort Racing is een Nederlands raceteam dat actief is in de opstapklassen van de Formule 1. Al sinds 1975 helpen ze jonge coureurs op weg naar een succesvolle carrière in de autosport. En met succes: onze eigen Max Verstappen is onder de vleugels van Frits van Amersfoort ‘groot’ geworden. Het vinden van getalenteerde coureurs is een uitdaging want net als op de baan wil je de concurrentie continu een stap voor zijn. Van Amersfoort Racing ontwikkelt daarom een slimme tool waarin jonge coureurs gemakkelijk gevolgd en vergeleken kunnen worden. Lukt het ons algoritme om de ‘nieuwe Max Verstappen’ te vinden?

Steven Laan Lead Data Scientist (de Volksbank)

Rico Stuijt Principal Performance Measurement (Just Eat Takeaway)

Yoran van Bezooijen Data Scientist (Omoda)

George Drakoulas Data Scienctist (Damen Shipyards)

Jurgen van der Jagt CTO (INKIS)

Don de Haan Strategisch adviseur informatiemanagement (INKIS)

Sandra van den Poll Partnership Manager (JADS) Naomi Moonen PhD Candidate (JADS)

Claudia Sulsters Senior data scientist / data engineer (Van Amersfoort Racing)

Francisco Freitas Sporting Aff airs & Business Development (Van Amersfoort Racing)

Daan

LECTURE PROGRAM

HALL 4

10:45 - 11:15 11:30 - 12:00 12:45 - 13:15 13:30 - 14:00

DATA ALS VOORSPELLER VAN SUCCESVOLLE VASTGOEDAANKOPEN

Het selecteren van de juiste potentiële vastgoedaankopen kan een ingewikkeld en tijdrovend proces zijn. Bouwinvest heeft hier een oplossing voor: in één oogopslag zien wat de potentie is van elk pand in Nederland. Je kunt per pand bijvoorbeeld zien welke faciliteiten er in de directe omgeving zijn, wat de afstanden zijn tot supermarkten en ziekenhuizen en wat klimaatrisico’s voor een pand zijn.

THE FUNDAMENTALS OF ANALYTICS ENGINEERING

Navigate the world of data and analytics from foundational concepts to advanced techniques of data ingestion and warehousing, data lakehouse, and data modeling.

TRANSFORMING

COMMODITY TRADING: THE POWER OF REAL-TIME DATA

STX, the trader in Environmental Commodities, renewed their IT landscape to facilitate management and board members with realtime and streaming data. Claudio Caserotti from STX will guide you in this journey and share lessons learned and motivations for the decisions they made.

MASTERING

AI GOVERNANCE: A PRACTICAL GUIDE TO TRUSTED AI

With the recent implementation of the EU AI Act, ensuring your AI systems are compliant, transparent, and trustworthy is more critical than ever. This session will explore the importance of AI governance and provide a practical four-step framework to help you navigate these complexities. Join us to learn practical steps and strategies for implementing robust AI governance and lead the way in responsible AI use.

14:15 - 14:45 15:00 - 15:30

ATMOSPHERIC

CO2

REIMAGINED - USING CO2 AS A PRODUCT

CO2, often seen as a harmful byproduct, can be a valuable resource for industries like agriculture. Skytree’s Direct Air Capture (DAC) system effi ciently captures and releases CO2, off ering a sustainable solution to use CO2 as a valuable resource. After a decade of research, Skytree is set to launch its fi rst production system, with IoT solutions capturing all data from the DAC’s, as well as enabling remote management and maintenance. Skytree’s technology transforms CO2 into a resource for a greener future. Join us in revolutionizing its potential.

HOW DATA PRODUCTS REDEFINE DATA MANAGEMENT FOR THE AGE OF AI INNOVATION

Explore the symbiotic relationship between AI and data products. Discover how these advancements democratize data access, empowering data leaders to bridge the gap between IT, Data owners and Business users. Gain insights on how to convert raw data into actionable insights for enterprise-scale operations.

15:45 - 16:15

DE DIGITAL GOVERNANCE ACT

De Autoriteit Consument & Markt (ACM) presenteert een sessie over de Data Governance Act (DGA) tijdens Data Expo. Deze presentatie zal de belangrijkste aspecten van de DGA belichten en uitleggen hoe deze wetgeving zorgt voor een betrouwbare datadeel-economie.

Alexandre T’Kint

Senior Data Scientist, Data Offi ce (Collibra)

Claudio Casarotti Project Manager - Risk Systems (STX Group)

Rutger de Koning Product owner ArcGIS (Bouwinvest Real Estate Investors)

Wijnand Diemer

Director of Product Management (Skytree)

Marco Lambers Account ManagerBenelux (Altair)

Robert Mens Geographical Information Analyst (Bouwinvest Real Estate Investors)

Lukas Heeren Solution Architect (Alten)

Dumky de Wilde Analytics Engineer (Xebia Data) Ricardo Granados Analytics Engineer (Xebia Data)

Tanya Nitzsche

Senior Vice President (One Data)

Claus Zitzelsberger Principal Solution Engineer (One Data)

Michiel van Dijk Project lead Data Act (Autoriteit Consument & Markt)

BECOME A SPEAKER AT DATA EXPO!

DO YOU HAVE AN INTERESTING CASE YOU WANT TO TELL OTHERS ABOUT? THEN SIGN UP AS A SPEAKER AT DATA EXPO. MAYBE YOU’LL BE ON STAGE NEXT YEAR!

• Share your knowledge with new leads

• Strengthen your personal branding

• Promote your company

DO YOU HAVE A GREAT IDEA TO SHARE?

Tell your story in 30 minutes to around 100 visitors in your own lecture hall. Cases that do well:

• Interesting case studies

• Trends and developments

• Successful and unsuccessful stories

Requirement: you are an end-user of data solutions.

INTERESTED?

Fill in the application form via the QR code or send an email to info@data-expo.nl

HALL 5

10:15 - 10:45 11:00 - 11:30 12:30 - 13:00 13:45 - 14:15

DE OUDERWETSE TOEKOMST VAN

OPLEIDEN: HOE A.I.

ONDERWIJS EN OPLEIDEN OP ZIJN KOP ZET!

Elke sector verandert compleet door A.I. In opleiden en zelfs het regulier onderwijs is dit nu al voelbaar. Tom Bos neemt je mee in de wereld van opleiden en zijn droom over een hele ouderwetse toekomst. In deze sessie zullen we diepgaand ingaan op de beperkingen, risico’s en kansen die AI met zich meebrengt.

HOW THE RTL ACADEMY HELPS EMPLOYEES TO BETTER IMPLEMENT TECHNOLOGY IN BUSINESS OPERATIONS

The issue is that although all departments at RTL work with data or technology, not all employees are aware of the full value of these technologies. We saw an opportunity to share and apply new technological innovations and data skills in a streamlined manner, so that all RTL teams can fully realize their potential. By establishing an internal academy for RTL, which is focused on inspiring all employees to understand and apply the latest technology trends, workshops, and case studies from other companies that have successfully utilized technology, RTL can better implement technology in its business operations.

SOCIALE ROBOTS IN RETAIL: LESSONS LEARNED

Het Centre for Market Insights heeft in twintig winkels onderzoek gedaan naar de mogelijkheden van sociale robots in de retailsector. In deze presentatie worden de belangrijkste bevindingen gedeeld.

DATA ALS DRIJVENDE KRACHT: HOE PINKCUBE WAARDE CREËERT MET EEN DATA-GEDREVEN CULTUUR

Ontdek hoe Pinkcube (e-commerce partij in relatiegeschenken en promotieartikelen) een data-gedreven cultuur heeft opgebouwd om bedrijfsdoelstellingen te ondersteunen. Marianne Wesselink deelt inzichten over datasegmentatie, de waarde van zowel kwantitatieve als kwalitatieve inzichten en de kracht van experimenteren. Leer van praktische voorbeelden en ontdek de uitdagingen en kansen voor de toekomst.

14:30 - 15:00 15:15 - 15:45 16:00 - 16:30

TOGETHER FOR BETTER:

DATA LITERACY DOOR

DATA COMMUNITY

Data is voor iedereen, en het bevorderen van Data literacy kan niet slechts door één persoon of team gedaan worden. Iris Wijers vertelt hoe de Data Community binnen Interfood hierin een essentiële rol speelt, door het meehelpen aan het creëren van data literacy trainingen, het geven van het goede voorbeeld aan collega’s en het creëren van een data gedreven cultuur. Ze deelt inzichten over het opzetten en onderhouden van een community, het organiseren van trainingen en het daarin werken met de middelen die je hebt.

GPT-NL: EEN SOEVEREIN NEDERLANDSE LLM

Samen met SURF en het NFI ontwikkelt TNO een soeverein en transparant taalmodel, een LLM voor en door Nederland, waarbij in de ontwikkeling en bouw van het model binnen de kaders van huidige weten regelgeving wordt gebleven. Deze sessie gaat in op de vorderingen en bespreekt de mogelijke toepassingen van GPT-NL.

CORONA DASHBOARD: LESSEN OVER DATA IN EEN CRISIS

Tamas deelt zijn data lessen uit de corona crisis. In een tijd waarin het nieuws opende met de laatste corona cijfers, moest het corona dashboard er elke dag weer staan. Maar er was meer informatie nodig. Hoe zorg je ervoor dat deze informatie helder terecht komt bij het kabinet en het grote publiek?

Marianne Wesselink E-commerce Manager (Pinkcube.nl)

Iris Mariëlle Wijers Data Analyst & Community Builder (Interfood)

Saskia Lensink Consultant (TNO)

Tamas Erkelens Manager (Ministerie VWS)

Tom Bos CEO (SkillsTown)

Joan Chan Teammanager Data Analytics & Research (RTL)

Nela Chereja Data Engineer (RTL)

Tibert Verhagen Lector (Centre for Market Insights Hogeschool van Amsterdam)

Ewout Nas Onderzoeker (Centre for Market Insights Hogeschool van Amsterdam)

10:45 - 11:15 11:30 - 12:00 12:45 - 12:15

HOE ALBERT HEIJN GENAI INZET VOOR KLANTEN EN DE KETEN

Wies en Rogier nemen je mee in de wereld van GenAi binnen Albert Heijn. Hoe zet Albert Heijn GenAi in?

Wat heeft AH tot nu toe gedaan en wat zijn de lessons learned? Wies en Rogier vertellen hoe Albert Heijn door het inzetten van GenAI klanten helpt en impact maakt in haar keten.

EMPOWERING FITNESS BUSINESSES BY LEVERAGING EMBEDDED ANALYTICS WITH DOMO.

In this presentation, Carlos Casanovas will share how Virtuagym uses Domo’s embedded analytics to deliver actionable data insights - from revenue and client activity to peak hours and employee reports - to their customers. These insights enable fi tness businesses to make informed decisions, optimize operations, and drive growth.

THE FOUNDATION FOR AI EXCELLENCE: ESTABLISHING A SOLID DATA PLATFORM

The cornerstone of successful generative AI projects is a robust data platform architecture. This session compares Modern Data Warehouse (MDW), Data Fabric, Lakehouse, and Data Mesh architectures. We will then discuss how these architectures facilitate generative AI initiatives, driving innovation and ensuring the long-term success of AI projects.

13:30 - 14:00 14:15 - 14:45 15:00 - 16:30

WARRANTY SUPPORT FOR CAR WORKSHOPS FEATURING CHAT GPT

Unlock the potential of AI in car workshops with our presentation on Chat GPT-powered warranty support. This session will explore how integrating Chat GPT can streamline warranty processes and enhance operational effi ciency for car dealers. Discover how leveraging this cutting-edge technology can provide dealers with accurate, real-time assistance, ultimately boosting productivity and simplifying warranty management.

Powered by Dataiku

HARNESSING DATA & AI TO REVOLUTIONIZE SEED BREEDING

Welcome to the future of agriculture and technology! Discover the groundbreaking advancements of Rijk Zwaan, a pioneering company in fruit and vegetable breeding. Learn how they have signifi cantly enhanced their seed breeding processes using data and AI for digital phenotyping.

AI GEDREVEN CONTENT: DE KRACHT VAN CHATGPT

Generatieve AI (GenAI) is een steeds groter onderdeel van het dagelijks leven en professionele werkvelden. Generatieve AI is een specifi eke AI-technologie die verwijst naar AI-systemen die in staat zijn om autonoom nieuwe en originele inhoud te genereren, zoals afb eeldingen, teksten, muziek en meer. Deze technologie biedt een breed scala aan toepassingen die je toegang geven tot informatie, je helpen effi ciënter te werken, gepersonaliseerde feedback kunnen geven, en je inspireren tot nieuwe creatieve ideeën. In deze masterclass gaan we dieper in op een van de meest geavanceerde en toegankelijke generatieve AI-tools van dit moment: ChatGPT.

Carlos Casanovas Data Manager (Virtuagym)

Louis-Albert Bui Product Engineer (Virtuagym)

Nancy van der Linden Lead Advanced Analytics (Pon Automotive)

Sander Berkers Data Scientist (Pon Automotive)

Joe Canning Senior Customer Success Manager (Domo)

Ruud Wichers Schreur Domain Lead: IoT, Data & Analytics (Codit)

Wies Mensink Sr. Director Digital Analytics & Data Science (Albert Heijn)

Rogier Zimmer Head of Product Marketing, Customer & Retail Media (Albert Heijn)

Rick van Zijl Program Leader (Rijk Zwaan NL)

Siddique Sheikh Project Manager (Lab42)

Jerrold Stolk Technology Lead (HSO)

Martijn Dorhout Mees Account Manager (MKB Digital Workspace)

Wouter Vrielink Docent AI (UvA)

LECTURE PROGRAM

HALL 7

10:15 - 10:45 11:00 - 11:30 11:45 - 12:15 12:30 - 13:00

NAVIGATING DATA MESH: ANWB’S BLUEPRINT TO EFFECTIVE DATA SHARING IN A FEDERATED LANDSCAPE

Join us for an insightful session on ANWB’s transformative journey in developing a cutting-edge data architecture using the Data Mesh pattern with Snowfl ake’s AI Data platform.

VOEDSELVERSPILLING TEGENGAAN MET DATA: DE DUURZAME DATAAANPAK VAN HUTTEN

Ontdek hoe het toonaangevende cateringbedrijf Hutten samen met Incentro een toegankelijk dataplatform ontwikkelde. Door de overstap naar SaaS en het implementeren van een toegankelijk dataplatform, haalt Hutten met weinig eff ort waardevolle inzichten uit zijn data. KPI-dashboards en datamanagement helpen bij klimaatmonitoring, marge-analyse en het verminderen van voedselverspilling. Laat je inspireren door de creatieve data-oplossingen en indrukwekkende resultaten van Hutten.

DATA IS AT THE HEART OF EVERYTHING, THE VALUE OF DATA STREAMING AT ABN AMRO BANK

Join Jelle and Shahebaz from ABN Amro Bank, where the team believes that Data is at the heart of everything. It enables and supports their three strategic pillars: Reinventing the customer experience, supporting clients in the transition to sustainability, and building a future-proof bank. Join Jelle and Shahebaz for this engaging talk in which they will delve into the role of data at ABN Amro Bank and how Data Streaming is central to the team’s vision.

POWERING THE NETHERLANDS TOMORROW: HOW WE MAKE OUR GRID FUTURE-PROOF BY PREDICTING WHEN YOU’LL DRIVE A TESLA

In this talk we will present how Alliander uses its data and cloud computation to get our grid ready for the future.

Jelle Jansma Product Manager (ABN Amro)

Shahebaz Shaik Kafk a Platform Engineer (ABN Amro)

13:45 - 14:15 14:30 - 15:00 15:15 - 15:45 16:00 - 16:30

COPILOT OF JE EIGEN DIGITALE AI ASSISTENT ONTWIKKELEN?

Ontdek in onze presentatie de wereld van Digitale AI Assistenten en welke AIoplossing past bij de specifi eke wensen en behoeften van je organisatie. Of het nu gaat om een kant-en-klare oplossing zoals Copilot of een aanpasbare digitale assistant voor gespecialiseerde taken.

WHERE DOES DATA-INMOTION FIT IN MODERN DATA ARCHITECTURES?

We will discuss how to expand the concept and principles of modern data architectures to streaming, in order to respond to critical events and drive intelligent automation.

WINNING THE TOUR DE FRANCE WITH DATADRIVEN INSIGHTS

Reaching – and eventually winning - the Tour de France which Q36.5 Pro Cycling Team aspires, involves successfully blending a combination of critical factors. The Qlik solution’s primary function is to track all professional cyclists, from continental right through to World Tour level, and provide insights into their performance and results.

THE UNFILTERED STORY OF REBUILDING A DATA TEAM AND CREATING A NEW AUCTION DATA PLATFORM

The story behind setting-up a new data team and simultaneously building a new auction data platform. He will share an unfi ltered account of his experiences in establishing a robust data team structure, fostering a stronger data culture, and scaling up both personnel and capabilities to support the company’s vision.

Constantijn Rijsdijk

Business Consultant Data Analytics & AI (Cegeka)

Chris Joynt Senior Manager Product Marketing, Data in Motion (Cloudera)

Douglas Ryder General Manager (Q36.5 Pro Cycling Team)

Bas Lucieer Head of Data (TBAuctions)

Stefan Boom Lead Data Architect (ANWB)

Caspar van Thiel Data-Analist (Hutten)

Thijs Nieuwdorp Lead Data Scientist (Xomnia)

Erwin Schoonderbeek Sales Director (Incentro)

Bram Timmers Data Science Software Engineer (Alliander)

HALL 8

10:30 - 11:00 11:15 - 11:45 12:00 - 12:30

AI KIJKT TV: AUTOMATISCHE CONTENT LABELING BIJ AVROTROS

Ontdek hoe AVROTROS slimme oplossingen inzet voor het automatisch labelen van tv-content. Deze presentatie belicht de toepassing van beeld- en taalherkenningstechnologieën om onderwerpen en personen in uitzendingen te identifi ceren. Leer over de technische innovaties die bijdragen aan een beter begrip van kijkersgedrag.

VAN 6 NAAR 30.000 ARTIKELEN: HOE BEWEEG JE VAN HANDMATIG INGRIJPEN NAAR EEN MACHINE LEARNING OPLOSSING IN EEN DRAAIENDE OPERATIE

Albert Heijn is 3 jaar geleden gestart met het gebruik van AI om de klantvraag nauwkeuriger te voorspellen. Lonneke bespreekt de uitdagingen die je tegenkomt bij het grootschalig inzetten van machine learning. Je vertrekt met praktische voorbeelden en inzichten over hoe je een data science idee kunt omzetten naar een live product.

BUILDING PORTABLE ML USE-CASES IN THE PUBLIC CLOUD

ASML helps its customers maintain EUV machines using predictive models. These models often utilize sensitive EUV machine data that is owned by its customers and cannot leave customers infrastructure. How can ASML build data-driven predictive solutions that can be deployed to customers’ diverse infrastructure?

12:45 - 13:15 13:30 - 14:00 14:15 - 14:45

LEVERAGING A CONCEPTUAL INFORMATION MODEL AS THE BACKBONE FOR

A FUTURE-READY DATA LANDSCAPE

The Rainforest Alliance partnered with Xebia to enhance its certification program’s information strategy, focusing on traceability, scalability, and interoperability of data throughout the supply chain. By adopting a business-first approach, they defined a conceptual data model to improve data management practices. This model enables Rainforest Alliance to better capture, store, process and manage its most important information objects thereby making the organization future-ready amidst rising traceability demand. The collaboration not only contributes to a great cause but also assists the organization in building the capabilities needed to advance its sustainability-focused data mission.

FINANCING A SUSTAINABLE FUTURE: LEVERAGING DATA TO DRIVE ESG INITIATIVES

In this talk, we will explore the crucial role of ESG goals in addressing climate change and guiding ING towards responsible investment decisions for a greener future. As the global community strives to achieve Net Zero Goals set forth by the COP 21 climate change agreement, data-driven insights become essential in supporting sustainable fi nance and fostering eco-friendly projects. We will delve into the complete data journey, from gathering and visualizing information to extracting insights that directly impact decision-making and compliance work.

JUST EAT TAKEAWAY’S MENU AIINTEGRATING RESTAURANT MENUS FROM PHOTO TO PLATFORM

Parsing pictures of restaurant menus with GenAI and vision models towards quick and smart transcriptions.

15:00 - 15:30 15:45 - 16:15 16:30 - 17:00

ING IN THE CLOUD: HOW WE BUILT A DATA PLATFORM AT A BANK

Come fi nd out how we build a data platform for the ING bank. Making a compliant cloud data platform in a highly regulated industry.

KNOWLEDGE GRAPHS & METADATA, YOUR MAIN INGREDIENTS FOR DATA DEMOCRATIZATION AND DATA GOVERNANCE IN A DISTRIBUTED MODEL

At NIBC, we leverage the features of modern data tools to enable a Hub-and-Spoke model while adhering to advanced data management strategies. In this talk, we will explain how knowledge graphs and metadata

HOW KLAVERBLAD INSURANCE MULTIPLIED ITS PRODUCTIVITY USING GENAI

The rise of Generative AI (GenAI) is transforming businesses by off ering powerful tools that can enhance effi ciency. Klaverblad, a Dutch insurance company, was faced with the challenge of managing a backlog in handling injury claims. The solution lies in deploying a GenAI-powered digital knowledge assistant, tailored to help Klaverblad’s employees in claims processing.

Olga Verburg Sr. Manager Optimization & Innovation (Klaverblad Verzekeringen)

Roeland van der Molen Product Owner Data & Business Intelligence (Klaverblad Verzekeringen)

Jeroen Overschie Machine Learning Engineer (Xebia Data)

Sander van Donkelaar Machine Learning Engineer (Xebia)

Fanny Kassapian

Sjoerd Swanenberg

Peter Kromhout Data Management Architect & Principal Consultant (Xebia Data)

Lonneke Eijdems Product Owner Data Science (Albert Heijn)

Tjitze Zijlstra Data Analist (AVROTROS)

Ronald Van Marissing Technology Enterprise Architect (Rainforest Alliance)

Ricardo Granados Analytics Engineer (Xebia Data)

Caio Benatti Moretti Data Scientist (Xebia Data)

Roy van Santen Machine Learning Engineer (Xebia Data)

Yke Rusticus Machine Learning Engineer (Xebia Data)

Steven Nooijen Head of Data & AI Strategy (Xebia Data)

Akhil Nambiar Tech Lead (ING)

Timon Likic Data Scientist (Just Eat Takeaway)

Akshay Verma Data Engineer (ASML)

Constantijn Visinescu Hands-on cloud architect (Xebia Data)

Avinash Pancham Platform Engineer (ING)

ROUNDTABLE SESSIONS

WEDNESDAY 11 SEPT

OPPOSITE TO THE VIP AREA

NOT REGISTERED? CHECK AVAILABILITY AT THE REGISTRATION DESK

10:30 - 11:15

Iris Mariëlle Wijers Data Analyst & Community Builder (Interfood)

TACKLING THE DATA LITERACY CHALLENGE: A ROUNDTABLE TO OVERCOME BARRIERS AND MEASURE SUCCESS

Data literacy is a challenge faced by many companies today. This roundtable aims to address these challenges through an engaging, small-scale discussion. Participants will explore diff erent topics, including cost-eff ective methods for enhancing data literacy, the role of ‘data champions’ in driving data initiatives, and techniques for measuring the value and impact of data literacy efforts.

11:30 - 12:15

Martijn Kieboom Manager, Solutions Engineering (Confl uent)

WHAT IS A DATA STREAMING PLATFORM? AND WHEN SHOULD YOU BUILD VERSUS BUY ONE?

Martijn Kieboom from Confl uent explores how data streaming platforms revolutionize customer experiences, off ering insights into infrastructure management and strategic investment decisions.

13:15 - 14:00 14:15 - 15:00

Edwin Peters Director Customer Advisory (SAS)

MARKET PULSE ON GENAI: HOW TO ACHIEVE ENTERPRISE ROI

In the digital age, generative AI promises revolutionary changes, but success requires moving beyond the hype. Join this session to gain actionable insights to harness generative AI eff ectively, ensuring you avoid costly pitfalls.

Jean-Paul Otte VP Strategic Services EMEA (IntoDQ2)

DATA GOVERNANCE 2.0 AS FUNDAMENT FOR AI ADOPTION AND MORE

Becoming data-driven and achieve data excellence is crucial for organisations as it drives effi ciency, innovation, and competitive advantage. In this roundtable, we will explore the transformative potential of a 2nd generation data governance approach in today’s dynamic business landscape and the ability to link business goals to the tangible value and measurable impact of data.

‘BIG AI DREAMS ACCOMPLISHED IN SMALL STEPS’

WIET DE RONDE

Strategic Project Officer at HeatTransformers

The market for heat pumps may be in a slump, HeatTransformers is growing well. The vendor and installer based in Woerden is successfully leveraging data. This requires a project-oriented approach and perseverance,” said Strategic Project Officer Wiet de Ronde. He still sees lots of opportunities with data and AI: ‘We are absolutely motivated to serve customers better and better with this.’ At the Data Expo, the returning visitor hopes to gain concrete new insights.

HeatTransformers, founded in 2018, had the economic wind in its sails for a long time, but heat pumps have since found themselves in different weather. Due to a range of factors, strong growth rates have declined. This spring, moreover, the obligation to have central heating boilers replaced by (at least a hybrid) heat pump from 2026 was scrapped. ‘That’s unfortunate,’ said De Ronde, who set up the data and BI capabilities at HeatTransformers and supervised several strategic data-related projects. ‘But fortunately, there are plenty of positive drivers for purchasing a heat pump. It is a sustainable option and, just as

importantly for many people, it helps save energy costs from a certain gas usage. For some, geopolitical motivations come on top of that.’

”WE REMOTELY GATHER DATA FROM APPROXIMATELY FIVE THOUSAND OF THE HEAT PUMPS WE’VE INSTALLED. WE HAVE DEFINED PARAMETERS TO CHART THE SUCCESS OF THE PUMPS. SO WE ARE NOT MONITORING IN A LABORATORY SETTING, BUT IN A HOME SETTING. AND THE MORE HOMES, THE BETTER WE CAN OPTIMIZE.”

The fear of the unknown is fading, according to De Ronde: ‘You hear less and less about heat pumps making noise, looking unattractive, or malfunctioning. Recent research by the RVO proves that owners are quite satisfi ed with them: 95 percent recommends a heat pump.’

COMPLEX MODELS FOR IMPROVED PREDICTION

The market prospects for the slightly longer term are therefore fine, as indicated by De Ronde, but even in these less favorable times HeatTransformers is doing well: the multi-site company is even among the 250 fastest growing companies in the Netherlands. Their data-driven approach is paying off: ‘We make a lot of use of smart data insights,’ says De Ronde. ‘Specifically: complex models to better predict, from customer conversion rates to lead times, drawing on various data sources. We remotely gather data from approximately five thousand of the heat pumps we’ve installed. We have defined parameters to chart the success of the pumps. So we are not monitoring in a laboratory setting, but in a home setting. And the more homes, the better we can optimize.’

NEW AI APPLICATIONS

In addition to machine learning (“oldfashioned AI, you might say”), De Ronde sees new applications of artifi cial intelligence making their appearance:

“Agents that take over tasks, based on LLMs (large language models, ed.) like ChatGPT. Think of tools for customer service, automatic note-taking et cetera. All the analysts and developers here have ChatGPT open to improve codes. ‘The developments are advancing so rapidly, the use cases are popping up like mushrooms, but it’s not easy to implement them yourself.’

HeatTransformers gained experience with ‘an internal chatbot on its own knowledge system,’ De Ronde continued. That should be able to give customers concrete suggestions based on housing specifications. “We tested two applications, but it turned out to be complex to get it error-free. You can say that the technology did the 80 percent well that we can already do well ourselves. But the added value is right out there. What we noticed was that the application always gave an answer, while in some cases no answer was possible, the well-known hallucination. Especially when it came to specific properties of heat pumps. It keeps on testing and learning. In our core processes, we certainly still need people for the time being.’

‘THERE

ARE SIGNIFICANT

CHALLENGES

TO SOLVE GRID CONGESTION AND TO USE DATA TO OPTIMIZE ENERGY USE AND STORAGE, AT BOTH HOUSEHOLD AND NEIGHBORHOOD

LEVELS.’

MORE THAN A PUSH OF A BUTTON

De Ronde is brainstorming with colleagues on how HeatTransformers can best implement new capabilities into its business model.

‘We’re not just talking about one push of a button, but about entire projects that require a lot of attention. To start with, your data infrastructure must be in good order, because it is difficult to extract smart AI from bad data. In addition, you have to know very well what exactly you want to generate. Standardizing and getting teams on board takes time, you shouldn’t think too lightly about that. I also hear this from other data-driven companies. I am convinced that organizations that are currently using advanced AI applications have invested a lot of time and tested in silence for a long time before they started using them. It takes a lot

of small implementation steps to achieve big dreams in AI.’

DATA EXPO AND INSPIRATION

At Data Expo in September, De Ronde hopes to gain new insights, realizing that data will become increasingly important in the energy market: ‘There are significant challenges to solve grid congestion and to use data to optimize energy use and storage, at both household and neighborhood levels.’ But there are also lessons to be learned beyond the industry, according to the Strategic Project Officer. Last year, De Ronde was inspired by a presentation by the Municipality of The Hague, on linking clients to WMO specialists. ‘Although it is a very different type of organization, we found ourselves facing exactly the same constraints. Like them, we strive to make matches as effectively as possible, between customers and installers in our case. I find it especially interesting at Data Expo to hear analysts, data scientists and developers talk about concrete cases. For instance, what challenges have they overcome, what solutions have they chosen, and what possibilities and limitations do these present?’

Data & AI, from Strategy to E xecution

Choose Xomnia as your data & AI partner, and trust our 10+ years of experience to achieve your data-driven goals, from ideation to execution all the way to impact.

Powering the Netherlands tomorrow: How we make our grid future-proof by predicting when you’ll drive a Tesla.

Albert Heijn’s Data Kitchen: Enabling data domains with our self-service platform for datamarts.

GETTING STARTED WITH AI? 6 POINTS OF INTEREST

Artificial intelligence, or AI for short, is perhaps the most discussed topic in professional life today. Whether in finance, healthcare, retail, media, law or construction, AI is prominent, and at Data Expo it’s an important topic as well. Artificial intelligence can add value in just about any industry and in just about any department. But what if you haven’t yet taken (conscious) steps with AI? We’ll give you six implementation perspectives.

1. SMES: AI SAVES TIME AND COSTS

AI applications help SMEs save time and/or costs. At least that is what 87 percent of experienced companies in Australia state. For two-thirds of this group, improving productivity and effi ciency was also the main reason for deploying artifi cial intelligence, states the Commonwealth Bank of Australia (CBA) in early June 2024. The survey reveals that exactly a quarter of SMEs down under have now invested in AI, while 34 percent say they plan to do so within fi ve years. Thus, the practical experiences of their predecessors encouraged them to do so.

2. COST COMES BEFORE PROFIT

Before AI can save time and costs, organizations must first put in the necessary effort and money. Productivity usually goes down first in the implementation process before the acceleration comes. For many companies, these are reasons not to start with AI technology. Of the Australian SMEs in the CBA survey, 26 percent said they do not have the financial resources to invest in AI. Slightly more entrepreneurs (28 percent) cite lack of knowledge about AI as a barrier, while concerns about data security are mentioned even more often (33 percent).

3. NO SMART AI WITHOUT CLEAN DATA

Companies that want to use AI applications safely and meaningfully must have their data in order. Is the necessary data available for AI to be able to render? Data on products and customers, among other

things, must not only be collected but also purifi ed and updated. Garbage in, garbage out is not just a facade term. Even with AI solutions, the quality of the output is directly dependent on the quality of the input. In other words, first things first, and the cleaner, the smarter.

4. INTERNAL SUPPORT IS HALF THE BATTLE

If you know what value AI can add to your company and if you have the necessary data, you can make an informed decision to begin implementation. It is of great importance to involve the right people (from different departments), not excluding skeptics, and to create ambassadors who take colleagues on the AI journey, share experiences and address internal concerns. Think big, but start small.

5. AI WILL CHANGE PEOPLE’S WORK (READ: MAKE IT MORE FUN)

Top executives at larger organizations estimate that 40 percent of their workforce will need to be retrained over the next three years as a result of implementing AI, research from IBM shows. This is not to say that artifi cial intelligence is a burden on employees. On the contrary, according to the researchers and many other professional users of AI: automation allows them to focus less on repetitive jobs and more on tasks in which they can personally make a difference. So while AI helps business owners achieve more with fewer resources, the technology enhances job satisfaction on the fl oor.

6. OVERCOME AI PHOBIA

The world is changing at lightning speed. It’s often said, and rightly so, that the pace of change is only accelerating. Technology is humbling. “It’s tempting for entrepreneurs to jump on the AI train to avoid missing out.” But fear, also AI fear of missing out, is a poor counsel. This fear can be overcome by getting a realistic picture of the (im) possibilities with AI for your organization.

BLOG: (GEN)AI AN INTEGRAL PART OF THE BUSINESS STRATEGY

Organizations are on the eve of a revolution in which AI, and in particular generative AI (GenAI), plays a crucial role. Forms of AI such as machine learning, computer vision and NLP for chatbots, among others, are already widely deployed in sectors as diverse as healthcare, government, retail and banking. But how can organizations apply (Gen)AI effectively?

A recent global survey by SAS and Coleman Parkes among 1,600 decision-makers found that China leads the way in the use of GenAI in the workplace, followed by the U.K., U.S. and Benelux. However, the U.S. leads the way in maturity and full implementation of GenAI.

The biggest challenge according to the survey is the lack of a clear GenAI strategy. Only a small percentage of respondents are well aware of the implementation strategy within their organization, particularly in the Benelux. Other challenges include a lack of data and insufficient preparation for AI regulations. IT leaders are particularly concerned about data privacy and security.

A common question is which GenAI strategy companies are pursuing. Because just having a strategy is not enough for success and productivity. GenAI must be an integral part of the business strategy to have real impact. Five factors are important here:

1 DATA QUALITY: Data quality is essential. No good AI model can be developed without quality data. Companies must thoroughly evaluate their data to achieve reliable results and avoid bias. The same is true for GenAI: the quality and reliability of the final result depend on the data used.

2 DATA SECURITY: With the increasing threat of data breaches and cyber attacks, data security is crucial. GenAI offers criminals new opportunities to obtain data in a smarter way, making security even more important.

3 COST ASPECT: GenAI is costly. Companies must determine which processes can benefit most from GenAI to justify the cost. The choice between training a GenAI model themselves or using outside vendors is also important here.

4 ATTRACT TALENT: With the scarcity of IT talent, companies need to be attractive to AI experts. This is essential given the pressure to develop and adopt GenAI quickly.

5 COLLABORATION ACROSS DISCIPLINES: For reliable GenAI, data scientists, IT, business and legal experts must work together effectively.

By considering GenAI as a core part of the business strategy and paying attention to these five factors, organizations can maximize the benefits of this technology.

STRATEGIES

FOR SUCCESSFUL IMPLEMENTATION

Our research shows that 83% of U.S. companies will invest significantly in generative AI by 2024-25. The following aspects are important for successful implementation:

• Value creation: Translate the implementation into measurable benefits for the organization.

• Trust and Compliance: Increase trust in data use and ensure regulatory compliance.

• Integration: Ensure that existing systems and processes do not impede the potential of GenAI.

• Skills: Develop the skills in your organization that support and optimize the GenAI strategy.

By applying these strategies, organizations can not only maximize the benefits of GenAI, but also strengthen their competitive position.

Learn more about the importance of GenAI

WOULD YOU LIKE TO READ MORE BLOGS FROM OUR EXHIBITORS?

Go to page 41 or scan the code! All blogs are available in English and Dutch

Keynote

Page 36

Hall 1

Page 42

Beyond Limits: How GraphRAG Revolutionizes Data Interaction

Kristof Neys (Neo4j)

Transforming data into strategic and actionable insights driving profi table category growth.

Satyam Arora (Philips)

Hoe hotelketen citizenM dagelijks 45 minuten wint voor waardevolle connecties met gasten dankzij Value Stream Mapping. Merel Derlagen (Digital Power) & Tosca Eggenhuizen (citizenM)

KVK datastrategie en de weg naar de CDO Offi ce Vanessa Visser (KvK)

De Toekomst van Data Gedreven Innovatie voor Middelgrote Bedrijven en Organisaties: Effi ciëntie, Innovatie en Groei Rob van Kerpel & Chantal Perrier (Cegeka)

Dutch-CTI: Verrijking Cyber Threat Intel met Big Data, ML en AI Aad van Boven (SecureMe2 BV)

Hall 2

Page 43

Hall 3

Page 44

Gear up for success: practical insights from forecasting OVfi ets availability

Marthe Veldhuis (Nederlandse Spoorwegen)

Artifi cial Intelligence - Machine Learning in Forecasting and Demand Management.

René van Luxemburg (Atim)

A four-pronged strategy to mitigating the risk of Generative AI hallucinations and improving response quality Snehit Cherian (LexisNexis)

Leveraging Generative AI for innovation: The Dustin AI Lab story Marcel Beerden (Dustin)

Hall 4

Page 45

Succesvol met de juiste data: enorme internationale groei dankzij inzicht in data Ben Cornelisse (Kamera Express)

Van

Hoe DataFryslân regionale AI inzet in het openbaar bestuur en bij energiearmoedeEdwin Elferink & Carlos de Matos Fernandes (DataFryslân)

Hoe GGD & Veiligheidsregio Drenthe op een flexibele en toekomstbestendige manier hun datawarehouse opbouwt Yvonne Blom (GGD Drenthe)

LLM Engineering: Building Production-Ready LLMenabled Systems Petra Heck & Leon Schrijvers (Fontys)

Making Insights Interactive and Actions Automated with Domo App Studio & Workfl ows Andreina Toledo Men (Domo) & Thijs van Wijngaarden (Metriqzz)

Een nieuwe energiebalans door digitale transformatie David Peters (Stedin)

Hoe krijg je het beste grip en inzicht op data binnen je organisatie?

Shailes Nanda (Thalesgroup)

Datastrategie @ Schiphol: Terugkijkend op het eerste jaar van de nieuwe

datastrategie 24-26

Maarten van den Outenaar (Schiphol)

Compliance is a state of the world

Jorrit Van de Walle (Audittrail)

NIS2 en ketenaansprakelijkheid, zorg dat je veilig blijft! Bart Lageweg (Bizway BV)

Protecting wildlife with passion and data

Tim van Dam (Smart Parks B.V.)

Succes door data: de CRMstrategie van Auping Jeroen van Huet (Koninklijke Auping B.V.) & Jelle Sundermann (GeoMarktprofiel)

How to rapidly innovate with GenAI at ABN AMRO Wouter Gielen (ABN AMRO)

DPG’s journey from Tableau to Looker: A Seamless Transition to Next-Gen Data Analytics Jordy Vercammen (Agiliz) & Leonie Chaudron (DPG Media)

Hoe maak je van Data een goede investering?

Louis de Roo (E-Mergo)

Succesvol van legacy naar cloud: Praktische inzichten uit de data transformatie van Maandag Bart Manintveld (Maandag)

Bescherm je data: Boost security awareness door te gamen!

André Wols (Legian)

Datacenters: Fundament van onze Digitale Infrastructuur

Technology driven change Maarten Schuit (KNVB)

Andrew van der Haar (Dutch Data Center Association)

Switching strategies: the rise of the multi branded data platform for the Wehkamp Retail Group Arnoud de Munnik & Ricardo Wagenmaker (Wehkamp Retail Group)

Postgres: Data and AI Platform for the 21st Century Marc Linster PhD (EDB)

De kracht van data: een kijkje in de keuken van Bosch en Siemens

Markus van Griethuijsen & Henk Peter van Hagen (BSH Huishoudapparaten)

Building a cloud data ecosystem for Sligro’s data transformation

Data Access Management at scale. How to be compliant and flexible? We cracked it! Ton van Rijn & Lucas Tazelaar (Albert Heijn)

Jan Boerlage (Sligro Food Group) & Aletta Tordai (Xebia Data)

Data naar Sturing: Het Meetbare Succesverhaal van Van Wanrooij met BI Joep Lugtenberg (9altitudes) & Sander de Weert (Van Wanrooij)

LECTURE PROGRAMMA

From Code to Coexistence:

Envisioning AI’s Role in Enhancing Human Capabilities

Christopher Obereder (Start up Chris ventures)

Digitale Transformatie, inclusief en mensgericht

Mieke van Schaik (Gemeente Eindhoven)

Leveraging GenAI in a Large Enterprise: from Hype towards Value

Arnoud Prop & Camiel Wits (Vodafone Ziggo)

Slimmer Retailen: Innovaties op een Klantgericht Data

Platform Thomas Prikkel & Nick Meulenbroek (Intergamma)

AI For Good - Take a Stand! Nico Bonnet (Duurzaam Datalab)

Completing the jigsaw while blindfolded: connecting the dots of data through direct reporting and interactive dashboards

Suzanne Post (BearingPoint), Marinka Voorhout & Chris Lemmens (Philips)

Bringing the Power of Your Data to AI

Jaap-Willem Verheij van Wijk (Qlik)

How to make operational data accessible to the analytical world.

Maria Berinde-Tampanariu (Confluent)

Albert Heijn’s Data Kitchen - Enabling data domains with our self-service platform for datamarts

Hella Haanstra (Xomnia Data) & Aafke Jongsma (Albert Heijn)

Het pad van New York Pizza naar datavolwassenheid

Job Gawel (New York Pizza)

5 lessen: Het ontwikkelen van de eerste data producten Bastiaan Witte (Foodticket)

The Possibilities of Generative AI with Snowflake Tatiana Petrache (Snowflake)

Delivering Trusted AI at Scale to Drive Business Value

Chris Hillman (Teradata)

Transforming Data into Action: The Self-Service BI Journey in Large Enterprises

Metin Sarikaya (Akbank)

Digital technology for people: How to empower ‘ordinary people’

Marc Steen (TNO)

Hart en Hard – Hoe maak je het verschil met data gedreven werken?

Tjaard Prins & Livia Lablans (Centraal Beheer)

Een laagdrempelige, planmatige aanpak als basis voor succesvolle data gedreven marketing binnen je organisatie Lucas Bos (DDMA)

De favoriete bezorger dankzij een datagedreven aanpak Eeuwe Kamsteeg (PostNL)

Gemeente Huizen verbetert de (digitale) dienstverlening door datagedreven werken en de inzet van RPA, analytics en AI Koen Buikema (Gemeente Huizen)

De ACM als Data Coordinator bij de Data Act

Manisha Sabajo (Autoriteit Consument & Markt)

Eenvoudig fors verbeterpotentieel voor uw bedrijf ontdekken, beter dan met A.I.

Piet Honkoop (eV-ict BV)

Streamlining MLOps with Databricks

Maria Vechtomova

Generative AI for Good: Efficiently Retrieving Sustainability Information Lan Chu (Rabobank)

The Forgotten Aspect of AI: Security

Kemal Yesilbek (ABN AMRO)

De uitdagingen van de NIS 2 en datacompliance

Godfried Boshuizen (CC Security)

Data: the fuel powering train travel

Andrew Martinez - Novoa & Naveen Kumar Nagavelly (Eurail) & Katerina Tashoska (Xebia Data)

Optimizing logistic network capacity at Bol. Christianne Wisse & Annemiek van der Sluijs (Bol.)

Van Excel naar low-code applicatie: De kansen en valkuilen van digitale transformatie

Joerie Basten (Inalfa Roof Systems B.V.)

Man-vs-machine: attribution, data-driven decision making and smart automation for maximum success

Theo Lentjes & Jasmijn Hemersma (Kramp)

In gesprek met mijn AI Buddy, de kansen en keerzijde van AI Onderdelen workshop

Ruben Nieuwenhuis (CupolaXS), Siddique Sheikh (Lab42) & Martijn Dorhout Mees (MKB Digital Workspace)

AI for Good projecten: De statiegeld algoritmes Klik en Fles Nico Bonnet (Duurzaam Datalab)

Select the right use case with a customer-centric ideation funnel Camiel Wits & Arnoud Prop (Vodafone Ziggo)

Totstandkoming en gebruik van een Semantische Laag

Thomas Prikkel & Nick Meulenbroek (Intergamma)

Databases Run Better with Percona

Transform your database management with open source, enterprise-grade software and services from Percona. Cut costs, simplify your move to the cloud, or stay on-premises with solutions that make it easy to manage, run, and optimize MySQL, PostgreSQL, and MongoDB databases —wherever they reside.

Session on Day 1: Data Services with Kubernetes and Open Source: Enhancing Efficiency and Flexibility Through Platform Engineering

Booth #1

Wednesday, September 11th at 3:45 p.m. in Lecture Hall 2. Speaker: Dimitri Vanoverbeke, Senior Solutions Engineer

6 MUST-HAVES IN DATA GOVERNANCE

Improving data governance is high on the agenda of organizations, often higher than the adoption of AI tools. The latter also does not fare well without the former. Both larger and smaller organizations are investing in data governance, a crucial pillar of every successful data strategy. What do they need?

Data governance is a top priority for organizations this year, according to Immuta’s latest State of Data Security Report. It is based on responses from seven hundred data platforms and security professionals from international enterprises. These specialists emphasize the importance of data governance in the rapid evolution of AI, describing it more or less as a foundational requirement.

Also interesting is an analysis by Gartner on this topic. The research and advisory firm predicted that 6 out of 10 organizations will experience disappointing AI performance in 2027 due to inadequate data governance.

The importance of data governance is evident, and with the rapid rise of AI, perhaps greater than ever before. What are the must-haves and do’s for organizations?

1. A DATA GOVERNANCE FRAMEWORK

Data governance benefits from a framework, a set of agreements, rules, processes, and responsibilities designed to ensure the security and privacy of data. It provides the framework for the data strategy and

compliance. Improved security and reduced risk of data breaches are most commonly cited as benefits of a data governance framework in Gartner research, followed by facilitating technical complexity (such as generative AI applications). Furthermore, such a framework, tailored to the organization in question, can prevent data sprawl and help ensure integrity.

2. INSIGHT INTO BUSINESS VALUE

Aligning IT professionals and ‘the business’ is often a challenge in companies’ governance journey. Most decision-makers also struggle to express data use cases in tangible business value, research shows. By contextualizing data challenges within broader goals and outcomes, organizations can determine, share, and optimize the relevance of data in daily business operations.

3. CULTURAL CHANGE

Data governance involves not only technical and procedural aspects but also cultural ones. Organizations benefit from fostering a data-driven mindset at all levels, where individual employees understand the importance of responsible data use, as well as their own roles and responsibilities in this regard. Experts cite this organizational cultural component as crucial for the successful implementation and longterm maintenance of a data governance framework.

4. TOOLS

Data governance relies on tools that help organizations effi ciently manage, trace,

and leverage their data. This includes data catalogs, which provide an organized and searchable inventory of all data assets within an organization, and data lineage tools, which trace the origin, movement, and transformations of data across different systems. Metadata management systems and Master Data Management (MDM) tools also provide specifi c value. Additionally, integrated data governance platforms on the market support policy management, workfl ow automation, and compliance monitoring, among other functionalities.

5. TRAINING

Continuous training of employees is also crucial for effective data governance. It contributes to the data-driven culture of organizations (see must-have 4) and maintains staff engagement with the data strategy. Moreover, training sessions and workshops enhance employees’ data maturity and literacy, ultimately improving the quality and effectiveness of the data governance framework.

6. CONTINUOUS MONITORING

Monitoring helps organizations identify issues in data governance, provides targeted support, and ensures compliance with agreements. It also validates the effectiveness of strategies and shares successes. Monitoring based on carefully chosen and strategy-driven KPIs (key performance indicators) enhances employee engagement, reduces frustration, and increases the likelihood of successfully implementing changes.

KEYNOTE PROGRAM

Chairman of the day: Tom van ’t Hek

10:45 - 11:30

Satyam Arora Head of Commercial Analytics (Philips)

TRANSFORMING DATA INTO STRATEGIC AND ACTIONABLE INSIGHTS DRIVING PROFITABLE CATEGORY GROWTH

Satyam will talk about: The analytics programs that use data to generate insights and results that can be actioned upon by leadership, highlighting the proven returns achieved, such as increased revenue and reduced costs. In this, he will also touch upon methods for ensuring high data quality and utilizing data for forwardlooking insights.

12:00 - 12:45

Vanessa Visser Chief Data Offi cer (KvK)

KVK DATASTRATEGIE EN DE WEG NAAR DE CDO OFFICE

Vanessa beschrijft hoe zij n.a.v. de organisatie transformatie bij KVK, data hoger op de agenda heeft gekregen. Zij vervult daar sindsdien de functie van Chief Data Offi cer, waarin zij op een organische wijze, aan de hand van een datastrategie en use cases, waarde heeft kunnen leveren en een CDO Offi ce heeft kunnen opbouwen.

13:15 - 14:00

David Peters

Chief Transition Offi cer

(Stedin)

EEN NIEUWE ENERGIEBALANS DOOR DIGITALE TRANSFORMATIE

David Peters, CTO van Stedin Groep, schetst tijdens Data Expo 2024 hoe Stedin transformeert naar een digitale netbeheerder. Hij geeft een inkijkje in de digitalisering van het energienetwerk en de besturing van het toekomstige energiesysteem. En hij vertelt hoe slimmer en effi ciënter werken, gesteund door data, ervoor zorgt dat Stedin haar alsmaar groeiende investeringsportfolio kan blijven uitvoeren en financieren.

14:30 - 15:15

Maarten van den Outenaar

Head

of Data (Schiphol)

15:45 - 16:30

Tim van Dam Co-Founder/Director (Smart Parks B.V.)

DATASTRATEGIE @ SCHIPHOL: TERUGKIJKEND OP HET EERSTE JAAR

Een terugblik op de eerste executie periode van de datastrategie en geleerde lessen: Eind vorig jaar lanceerde Schiphol haar nieuwe datastrategie met als slogan Data at the Heart of Every Key Decision. In deze keynote kijkt Maarten van den Outenaar terug op de eerste periode van de executie van deze strategie. Wat ging goed, waar was het moeilijk en hoe ging hij hiermee om?

PROTECTING WILDLIFE WITH PASSION AND DATA

Ga met ons mee op een data-safari door Afrika! Met behulp van Internet of Thingstechnologie genereren wij grote hoeveelheden data, die beschikbaar worden gesteld aan parkmanagers, rangers en onderzoekers. Het real-time karakter van deze data stelt hen in staat snel beslissingen te nemen die betere bescherming bieden voor bedreigde dieren en hun omgeving.

‘THE

IMPORTANCE OF DATA GROWS IN DECISION-MAKING BEFORE, DURING, AND AFTER A CRISIS.’

MARTIJN

VAN DER WERFF

Van der Werff works at the Netherlands Institute for Public Safety, abbreviated as NIPV. In addition to being a program manager for crisis management, he is the team manager for information and data services at the public institute.

A pandemic, threat from the East, and hybrid warfare have brought national crisis management into sharp focus. As Program Manager for National Crisis Management Facilities, Martijn van der Werff ﬁnds himself at the center of the storm. A frequent visitor to Data Expo, he discusses the increasing importance of data for public safety in the Netherlands: ‘Crisis decision-making is increasingly influenced by the availability and quality of data.’ He will be exploring numerous aspects of this in September. ‘I recognize all the challenges often discussed regarding the use of data across various domains.’

SAFETY AND RESILIENCE

The NIPV has four core tasks: research, education, information (provision), and support. ‘For a safe and resilient Netherlands’ is the mission. The independent administrative body primarily focuses on crisis management and fire services. ‘We provide resources and expertise,’ says Van der Werff, ‘and also deliver an IT platform, which includes the National Crisis Management System.’ Safety regions and other crisis partners must be able to rely on the information and support of the NIPV in all phases of incidents and crises, the manager continues: ‘In the planning phase, the prevention phase, during the manifestation of a crisis, and in the aftercare phase.’

“ OBJECTIVE DATA HELPS US TO MAP OUT THE CONSEQUENCES OF EVENTS AND ACTIONS AND MAKE THE SITUATIONAL AWARENESS AS RELEVANT AS POSSIBLE.”

DATA FOR CRISIS MANAGEMENT

Data are gaining ground in crisis management, says Van der Werff: ‘They have enriched our way of working. Situational Awareness, Judgment, and Decision-Making together form the well-known BOB model for effective decision-making. Nowadays, data analysis precedes this. Let me give an example of a fire in a tire factory: you can extinguish that fire, but if downstream there’s a brewery that will be affected by the extinguishing water, the local economic impact could be enormous. Objective data help to map out the consequences of events and actions, making the situational awareness as relevant as possible. This often revolves around networks, and whether you have all the different stakeholders in the loop.’ That data sources are gaining ground over gut feelings seems like a good thing to Van der Werff. ‘I should add that uniformity of data is essential, and that data without interpretation is useless. Only experts can provide that interpretation. So, in addition to data, people are very important, and investing in your network remains essential.’

The NIPV offers crisis partners support with a ‘geoserver,’ says Van der Werff. ‘It generates enriched map layers to facilitate good decision-making. Think of a geographical presentation of vulnerable objects in a specific area and intuitive visualizations where various sources are combined into valuable information. For example, the purpose of a building and the composition of its residents.’

“FIRST IT WAS: SHIT GOES IN, SHIT COMES OUT; NOW WITH AI, IT’S: SHIT GOES IN, SHIT IS EVERYWHERE.”

DATA QUALITY

Data quality and integrity are vital for crisis decision-making, observes Van der Werff. ‘We face cybersecurity risks. Hacks are looming, and the NCTV (National Coordinator for Counterterrorism and Security) openly communicates about this threat. Additionally, more and more processes are being automated and linked together, which increases the importance

of data quality.’ This importance is further amplified by AI, he continues: ‘Previously, it was: garbage in, garbage out. Now, with AI, it’s: garbage in, garbage everywhere. I see organizations currently investing heavily in data quality as the foundation for AI’s black box. At Data Expo, I am keen to hear how others are tackling this and what solutions they are using.’

VIRTUAL ASSISTANCE

The NIPV and several crisis partners are experimenting with an AI-driven virtual assistant, Van der Werff continues. ‘Disaster coordinators have a leadership role during a crisis, such as a large fire in a hospital with heavy smoke development. Using a large language model, we aim to help quickly get a good understanding of such a disaster and the relevant factors, like what vulnerable objects are in the direction of the smoke that may need to be evacuated. The output is based on similar incidents in the past, the lessons learned from them, and so on. With this rudimentary AI, we can try to make even faster and better decisions.’

ETHICS

This brings him to another data challenge, the ethical aspect: what can you conscientiously leave to technology? Can you later transparently show how decisions were made if you let an opaque neural network run its course? Van der Werff says, ‘For example, we have the AI Act. At Data Expo, I am eager to hear stories from experienced professionals in this field: can they offer concrete guidelines, things you need to consider in practice?’

HUMAN CAPITAL

Van der Werff also attends Data Expo to learn how companies are reorganizing themselves to be ready for an AI-driven future: ‘Recently, I was with a group of CIOs (Chief Information Officers), where much discussion focused on the impact of AI on human capital. It’s something where we at the NIPV are not yet leading; we are primarily at the forefront of exploring AI. I want to prevent us from being too late. We have all the expertise in-house, from knowledge development to infrastructure and tools. We can’t just put everything in an American cloud. Therefore, it is crucial for us to think about the IT organization in approximately ten years. What does that mean, for example, for our workforce?’

DATA LITERACY

Van der Werff is also interested in sessions on data literacy at Data Expo: ‘When working with data, it’s crucial that you can formulate the right question, the prompting. And you must be able to answer for yourself why you want to know something. During the pandemic, I experienced that leaders wanted to know how many fines were issued for non-compliance with measures. However, I believe it wasn’t about the number of fines, but rather about whether the measures and their enforcement were effective in relation to public health. Finally, as a recipient, you should always ask for interpretation of the numbers. As an educational institution, we can develop these skills for everyone. I’m curious to hear how other organizations have approached this.’

Unlock the Value of Knowledge Graphs

Quickly uncover hidden relationships and patterns across billions of data connections.

Discover more at neo4j.com

BLOGS FROM OUR EXHIBITORS

5 WAYS EXTERNAL B2B DATA HELPS YOUR BUSINESS MOVE FORWARD

UNLOCKING THE POWER OF RETRIEVAL-AUGMENTED GENERATION (RAG)

STARTING WITH A CUSTOMER DATA PLATFORM: WHAT TO LOOK OUT FOR?

THE CISO’S PRIORITY: IMPROVING DATA-CENTRIC SECURITY

THE IMPORTANCE OF UX RESEARCH IN THE DIGITAL WORLD

ADAPTING GENAI/LLM INTO YOUR PRODUCT

DATA STRATEGIES MAP A JOURNEY FROM ORIGIN TO DESTINATION

WOULD YOU LIKE TO READ MORE BLOGS FROM OUR EXHIBITORS? Scan the code! All blogs are available in English and Dutch

WHAT IS A PROMPT FOR AI?

HALL 1

10:15 - 10:45 11:00 - 11:30 11:45 - 12:15 12:30 - 13:00

BEYOND LIMITS: HOW GRAPHRAG REVOLUTIONIZES DATA INTERACTION

Discover GraphRAG, a cutting-edge approach that revolutionizes data interaction by combining Knowledge graphs and generative AI. This talk will explore its principles, architecture, and applications, demonstrating how GraphRAG enhances data navigation, retrieval, and user interaction, making complex insights more accessible across various domains.

HOE HOTELKETEN

CITIZENM DAGELIJKS

45 MINUTEN WINT

VOOR WAARDEVOLLE

CONNECTIES MET GASTEN DANKZIJ VALUE STREAM MAPPING.

Ontdek hoe citizenM een sterk gefragmenteerd proces voor 36 wereldwijde hotels heeft geoptimaliseerd met verschillende datamethoden, waaronder Value Stream Mapping. We nemen je graag mee in onze aanpak hoe we het Incident Management proces van begin tot eind in kaart brachten en daarmee knelpunten elimineerden.

DE TOEKOMST VAN DATA

GEDREVEN INNOVATIE VOOR MIDDELGROTE BEDRIJVEN EN ORGANISATIES: EFFICIËNTIE, INNOVATIE EN GROEI

Ontdek in onze sessie hoe middelgrote bedrijven kunnen fl oreren in de digitale economie door data op een slimme manier te benutten. Leer hoe je met de juiste data-oplossingen je bedrijfsvoering kunt optimaliseren, digitaliseren en innoveren.

DUTCH-CTI: VERRIJKING CYBER THREAT INTEL MET BIG DATA, ML EN AI

Ontdek hoe up-to-date Cyber Threat Intelligence (CTI) uw netwerk beter kan beveiligen door indringers vroegtijdig te herkennen en te neutraliseren. Ondanks de beperkte bijdrage van Nederlandse ‘Indicators-of-Compromise’, kunnen we met sensoren, Big Data Analysis, Machine Learning (ML) en Artifi cial Intelligence (AI) een eff ectieve CTI-architectuur opbouwen. Leer over de technologie achter Cyberalarm en versterk uw cyberverdediging. Bezoek onze presentatie en ontdek de toekomst van CTI!

13:45 - 14:15 14:30 - 15:00 15:15 - 15:45 16:00 - 16:30

HOE KRIJG JE HET BESTE

GRIP EN INZICHT OP DATA BINNEN JE ORGANISATIE?

Met de opkomst van digitale transformatie is inzicht in de locatie en het gebruik van kritieke systemen en data essentieel. Tijdens deze sessie van Imperva & Thales leert u hoe u deze uitdagingen eff ectief kunt aanpakken en uw infrastructuur kunt beveiligen. Shailes Nanda (CISSP) deelt zijn expertise over digitale transformatie en databeveiliging en is beide dagen aanwezig op stand 117 van Thales / Imperva.

COMPLIANCE IS A STATE OF THE WORLD

Is compliance de standaard voor hoe organisaties geacht worden te handelen, en is het een hedendaagse norm? Als je niet compliant bent, val je buiten de boot! In het huidige tijdperk wordt er steeds meer verwacht van organisaties en hun bestuurders.

NIS2 EN KETENAANSPRAKELIJKHEID, ZORG DAT JE VEILIG BLIJFT!

Of je nu betrokken bent bij dataen systeembeveiliging of gewoon wilt weten hoe je je beter kunt beschermen, deze sessie biedt je praktische tips en inzichten. Zorg dat je erbij bent en maak je klaar voor een veiligere digitale toekomst!

TECHNOLOGY DRIVEN CHANGE

In the last few months, the KNVB has set up a central data platform. It allows newer, faster, better insights and data communication for the Dutch national team and the support for professional and amateur football. This presentation will highlight the challenges of adoption of new tech in an organisation such as the KNVB, how these diff er between organisations and how technology has helped mitigate these.

Shailes Nanda CISSP – Principal Channel SE for EMEA at Imperva a Thales Company (Thalesgroup)

Jorrit Van de Walle Algemeen Directeur (Audittrail)

Bart Lageweg Directeur (Bizway BV)

Maarten Schuit Techlead data platform (KNVB)

Kristof Neys Director Graph Data Science Technology in the Field Engineering team (Neo4j)

Aad van Boven CEO (SecureMe2 BV)

Merel Derlagen Data Analytics & Research consultant (Digital Power)

Tosca Eggenhuizen Product Owner Incident Management (citizenM)

Rob van Kerpel Divisie Directeur Data Solutions Nederland (Cegeka)

Chantal Perrier Department Manager Data & Analytics (Cegeka)

LECTURE PROGRAM

HALL 2

10:45 - 11:15 11:30 - 12:00 12:45 - 13:15 13:30 - 14:00

ARTIFICIAL INTELLIGENCE - MACHINE LEARNING IN FORECASTING AND DEMAND MANAGEMENT.

In the M5 competition at MIT, machine learning techniques, especially extreme gradient boosting regression trees, produced the best forecasts. The competition showed that machine learning, particularly hybrid models, is superior to traditional methods, providing better forecasts for Walmart and highlighting the potential of AI in forecasting.

A FOUR-PRONGED STRATEGY TO MITIGATING THE RISK OF GENERATIVE AI HALLUCINATIONS AND IMPROVING RESPONSE QUALITY

Generative AI is predicted to transform almost every role and industry. Yet the technology also exposes users to the major risk of AI hallucinations. Snehit Cherian, Chief Technology Offi cer for Global Nexis Solutions, will outline four steps for organizations to mitigate this risk and make Generative AI’s outputs more accurate, relevant and trustworthy.

HOE GGD & VEILIGHEIDSREGIO DRENTHE OP EEN FLEXIBELE EN TOEKOMSTBESTENDIGE MANIER HUN DATAWAREHOUSE OPBOUWT

GGD & Veiligheidsregio (VR) Drenthe heeft een grote diversiteit aan data uit vele verschillende bronnen. Daarom zochten ze één systeem om alle data uit de verschillende bronsystemen bij elkaar te brengen. Hierbij was de uitdaging om de datalaag los te koppelen van de applicatielaag. In TimeXtender vonden zij een low-code oplossing die handmatige taken automatiseert. In deze sessie vertelt Yvonne Blom van GGD & Veiligheidsregio Drenthe hoe ze dit proces hebben aangepakt en welke uitdagingen hierbij kwamen kijken.

14:15 - 14:45 15:00 - 15:30 15:45 - 16:15

HOE MAAK JE VAN DATA EEN GOEDE INVESTERING?

In deze sessie legt Louis de Roo, Data Strategy Leader bij E-mergo, uit hoe je met een eenvoudige datastrategie de focus kunt leggen op toegepaste data die aansluit bij je businessmodel, en hoe je praktisch en pragmatisch omgaat met datakwaliteit en data governance.

BESCHERM JE DATA: BOOST SECURITY AWARENESS DOOR TE GAMEN!

Data speelt een vitale rol in onze moderne samenleving, maar ook binnen je eigen organisatie. Het beschermen van die data is van groot belang. Maar hoe doen we dat? Aan de hand van serious gaming laten we zien hoe security awareness hierin van belang is.

DATACENTERS: FUNDAMENT VAN ONZE DIGITALE INFRASTRUCTUUR

Een presentatie over het belang van datacenters voor onze digitale economie. Welke ontwikkelingen vinden momenteel plaats en welke invloed heeft AI op datacenters?

SUCCES DOOR DATA: DE CRM-STRATEGIE VAN AUPING

Ontdek hoe Auping klanten segmentatiedata gebruikt om doelgroepgerichte vestigingsstrategieën te ontwikkelen, campagnes te optimaliseren en vestigingsprestaties te verbeteren. Leer hoe je eenvoudig je CRM-strategie nog beter afstemt op je doelgroep.

Louis de Roo Data Strategy Leader (E-Mergo)

André Wols Cyber Security Consultant (Legian)

Andrew van der Haar Senior Adviseur Energie & Duurzaamheid en Onderwijs & Werkgelegenheid (Dutch Data Center Association)

René van Luxemburg Business Development (Atim)

Snehit Cherian Vice-President and Chief Technology Offi cer (LexisNexis)

Yvonne Blom Lead Data & Innovation Hub (GGD Drenthe)

Jeroen van Huet CRM Manager (Koninklijke Auping B.V.)

Jelle Sundermann Marketing intelligence analist (GeoMarktprofi el)

HALL 3

10:15 - 10:45 11:00 - 11:30 11:45 - 12:15 12:30 - 13:00

GEAR

UP FOR SUCCESS: PRACTICAL INSIGHTS FROM FORECASTING OVFIETS AVAILABILITY

Nederlandse Spoorwegen (NS) has evolved into a mobility-as-a-service organization, catering to travelers’ doorto-door journey needs. Inspired by train crowdedness indicators, NS developed a solution for the fi nal leg of the journey: forecasting OV-fi ets availability. This allows users to plan their trip with more certainty. In this talk, we will describe the process of translating this business idea into a comprehensive MLOps product and share lessons learned along the way.

Marthe Veldhuis Data Scientist / Machine Learning Engineer (Nederlandse Spoorwegen)

LEVERAGING

GENERATIVE AI FOR INNOVATION: THE DUSTIN AI LAB STORY

At Dustin, our journey with Generative AI began in 2023. The Dustin AI Lab—a dynamic virtual team—explores the transformative potential of this cutting-edge technology. Our mission? To harness AI for innovative solutions, elevate customer experiences, and drive sustainable growth. From uncharted territories to impactful use cases, we’re committed to pushing boundaries and making a diff erence.

HOE DATAFRYSLÂN REGIONALE AI INZET IN HET OPENBAAR BESTUUR EN BIJ ENERGIEARMOEDE

Hoe kan regionale data en AI worden ingezet bij besluitvorming in het publieke domein? DataFryslân werkt al vijf jaar aan een kwalitatieve datastrategie voor Friesland. Met vallen en opstaan wordt regionale microdata omgezet in intelligentie die steeds betere inzichten genereert. Ook wordt een concrete case besproken: het inzichtelijk maken van energiearmoede op lokaal niveau.

Marcel Beerden Manager AI & Data (Dustin)

Edwin Elferink Manager Communities (DataFryslân)

Carlos de Matos Fernandes Programmamanager (DataFryslân)

LLM ENGINEERING: BUILDING PRODUCTIONREADY LLM-ENABLED SYSTEMS

With the advent of foundation models and generative AI, especially the recent explosion in Large Language Models (LLMs), we see our students and companies around us build a whole new type of AI-enabled systems: LLM-based systems or LLM systems in short. The most well-known example of an LLM system is the chatbot ChatGPT. Inspired by ChatGPT and its possibilities, many developers want to build their own chatbots, trained on their own set of documents, e.g. as an intelligent search engine.

Petra Heck Senior Researcher AI Engineering (Fontys Kenniscentrum Applied AI for Society)

13:45 - 14:15 14:30 - 15:00 15:15 - 15:45 16:00 - 16:30

HOW TO RAPIDLY INNOVATE WITH GENAI AT ABN AMRO

ABN AMROs GenAI journey and playbook for rapid innovation. We will cover our journey from the initial use cases to a comprehensive, bank-wide and change program.

SUCCESVOL VAN LEGACY NAAR CLOUD: PRAKTISCHE INZICHTEN UIT DE DATA TRANSFORMATIE VAN MAANDAG

Tijdens deze presentatie deel ik de waardevolle lessen die mijn team heeft opgedaan met het opstellen van een data strategie voor Maandag, en het moderniseren van ons data platform met een migratie van on-premise naar cloud.

SWITCHING STRATEGIES: THE RISE OF THE MULTI BRANDED DATA PLATFORM FOR THE WEHKAMP RETAIL GROUP

In 2018, Wehkamp transitioned from a centralized to a decentralized data strategy. With the acquisition of Kleertjes.com in 2021, we adopted a multi-brand strategy, which challenged our data environments signifi cantly. This initiated a complete rethink of our strategy, leading us to adopt a hybrid data approach, rebuilding from the ground up using development best practices.

Leon Schrijvers Docent-Onderzoeker (Fontys University of Applied Sciences)

DATA ACCESS MANAGEMENT AT SCALE. HOW TO BE COMPLIANT AND FLEXIBLE? WE CRACKED IT!

The days of data access to all are over. But how to handle access to data in pragmatic way? And how to do this at scale? Without fl ooding data owners with access requests? With Albert Heijn’s Data Access Management solution we have solved this puzzle.

Wouter Gielen Product Manager Gen AI (ABN AMRO)

Bart Manintveld Data Warehousing + Reporting Workstream Lead (Maandag)

Arnoud de Munnik Tech lead data engineering/science (Wehkamp Retail Group)

Ricardo Wagenmaker Senior Data Engineer (Wehkamp Retail Group)

Ton van Rijn Platform Architect (Albert Heijn)

Lucas Tazelaar Data Platform Engineer (Albert Heijn)

LECTURE PROGRAM

10:45 - 11:15 11:30 - 12:00 12:45 - 13:15 13:30 - 14:00

SUCCESVOL MET DE JUISTE DATA: ENORME

INTERNATIONALE GROEI

DANKZIJ INZICHT IN DATA

Dankzij een diepe verbondenheid met beeldmakers en strategisch gebruik van data uit webshops en fysieke winkels, heeft Kamera Express een indrukwekkende internationale groei doorgemaakt.

VAN DATA NAAR

STURING: HET MEETBARE

SUCCESVERHAAL VAN

VAN WANROOIJ MET BI

Onderbouwde beslissingen: Hoe beschik je op het juiste moment over de juiste informatie?

MAKING INSIGHTS INTERACTIVE AND ACTIONS AUTOMATED WITH DOMO APP STUDIO & WORKFLOWS

Data-driven actions are at the heart of what we all do, and Domo’s App Studio and Workfl ows make it easy! This session will give an overview of these features and provide business examples from various industries. Thijs & Andreina will demonstrate how App Studio and Workfl ows work seamlessly together to enable immediate, informed actions based on insights.

Joep Lugtenberg BI advisor (9altitudes)

Sander de Weert Bedrijfsanalist (Van Wanrooij)

Andreina Toledo Men Partner Solution Consultant (Domo)

14:15 - 14:45 15:00 - 15:30 15:45 - 16:15

POSTGRES: DATA AND AI PLATFORM FOR THE 21ST CENTURY

With 37% of businesses anticipating AI will disrupt their competitive landscape and 90% either deploying or evaluating AI, Postgres stands out due to its extensible and multi-model architecture. This talk will explore how Postgres is uniquely positioned to support AI advancements and how EDB plans to drive this evolution.

DE KRACHT VAN DATA: EEN KIJKJE IN DE KEUKEN VAN BOSCH EN SIEMENS

BSH laat je zien welke data de slimme apparaten van Bosch en Siemens dagelijks opleveren, we zoomen in op wat we daar als organisatie mee doen. Ook geven we een kijkje in onze Nederlandse data keuken en vertellen we hoe we meer en meer data gebruiken in onze dagelijkse werkwijze, want ons uiteindelijke doel is natuurlijk om een data gedreven onderneming te worden.

Markus van Griethuijsen ICT Manager NL (BSH Huishoudapparaten)

Henk Peter van Hagen Data engineer (BSH Huishoudapparaten)

Thijs van Wijngaarden Senior Consultant (Metriqzz)

BUILDING A CLOUD DATA ECOSYSTEM FOR SLIGRO’S DATA TRANSFORMATION

In recent years, a pivotal shift occurred as many initiatives were centralized under the CIO’s responsibility, driven by the growing business demand for datadriven decision making. This led to the initiation of a major Data Transformation progam. This session outlines the journey through the Data Transformation and the development of our Cloud Data Ecosystem.

Jan Boerlage Head of IT Data Platforms (Sligro Food Group)

Aletta Tordai Cloud & Data Engineer (Xebia Data)

DPG’S JOURNEY FROM TABLEAU TO LOOKER: A SEAMLESS TRANSITION TO NEXT-GEN DATA ANALYTICS

Join us for From Tableau to Looker: A Seamless Transition to Next-Gen Data Analytics. Discover how DPG enhanced data visualization and analytics by migrating from Tableau to Looker.”

Jordy Vercammen Lead analytics (Agiliz)

Ben Cornelisse CEO (Kamera Express)

Marc Linster PhD Technical Fellow (EDB)

Leonie Chaudron Product Owner (DPG Media)

The Only True Hybrid Platform for Data, Analytics, and AI

Data Fabric

Data Lakehouse

Data Mesh

Open data fabrics, lakehouses, and mesh with data anywhere at scale

Multi-cloud and on-prem data management and analytics AWS, Azure, Google Cloud On-Premises

Data Engineering

Data Flow

Data Warehouse

Operational Database

Machine Learning

“Write once, run anywhere” cloud-native data analytics portability

Unified security and governance for trusted data and open storage formats

THURSDAY 12 SEPTEMBER 2024

HALL 5

FROM CODE TO COEXISTENCE: ENVISIONING AI’S ROLE IN ENHANCING HUMAN CAPABILITIES

In the rapidly evolving landscape of artifi cial intelligence, the dialogue around AI has often centered on automation, effi ciency, and the displacement of human jobs. However, this perspective overlooks a profound opportunity: AI’s potential to enhance human capabilities and foster a new era of coexistence between human intelligence and artifi cial intelligence. This talk aims to shift the narrative from competition to collaboration, exploring how AI can augment human abilities and create synergies that propel us toward a more prosperous and inclusive future.

DIGITALE

TRANSFORMATIE, INCLUSIEF EN MENSGERICHT

Mieke, Strategisch Informatie Adviseur en Kwartiermaker van de Digital Decade, vertaalt de Europese ambitie voor datagedreven werken naar de Nederlandse praktijk. Ze ontwikkelde de ‘Blueprint’ voor Dataspaces, essentieel voor uitdagingen zoals de Green Deal. Met tools als ‘de Buurtkijker’ biedt ze concrete handvatten voor datagovernance en het betrekken van stakeholders bij digitale transformatie.

LEVERAGING GENAI IN A LARGE ENTERPRISE: FROM HYPE TOWARDS VALUE

In this presentation, we’ll share our process for identifying, prototyping, and developing GenAI use cases in a large enterprise environment, including key decisions and best practices, and showcase our favorite productionized solutions.

DIGITAL TECHNOLOGY FOR PEOPLE: HOW TO EMPOWER ‘ORDINARY PEOPLE’

We can explore ways to empower ‘ordinary people’ to play more active roles in the design and application of digital technologies. This presentation inspires you to use digital technologies as tools to promote ways in which people can live well together. You are invited to fi nd ways to integrate these ideas in your own work and projects.

HART EN HARD – HOE MAAK JE HET VERSCHIL MET DATA GEDREVEN WERKEN?

Data is een belangrijk onderdeel van de strategie bij Centraal Beheer. Hierin staan ondermeer het opleiden van je mensen en het slim inzetten en benutten van AI technologie centraal.

EEN LAAGDREMPELIGE, PLANMATIGE AANPAK ALS BASIS VOOR SUCCESVOLLE DATA GEDREVEN MARKETING BINNEN JE ORGANISATIE

Onduidelijke KPI’s, het ontbreken van eigenaarschap, niet beschikbare data of juist zoveel beschikbare data dat je door de bomen het bos niet meer ziet: zomaar wat voorbeelden die DDMA veel hoort als redenen voor blokkades en het ontbreken van een succesvolle data gedreven marketing-aanpak. Lucas vertelt hoe je die blokkades binnen je organisatie kunt doorbreken.

SLIMMER RETAILEN: INNOVATIES OP EEN KLANTGERICHT DATA PLATFORM

In een tijd waar technologie en dataanalyse grenzen blijven verleggen, is het essentieel dat je als retailer blijft innoveren. ‘Slimmer Retailen: Innovaties op een Klantgericht Data Platform’ biedt een diepgaande kijk op de belangrijkste transformaties binnen onze organisatie, waarmee wij onze data-gelieerde uitdagingen te lijf zijn gegaan. We zullen bespreken hoe technologische innovaties als de integratie van een semantische laag, geautomatiseerde testmethoden, en de inbedding van generatieve AI in ons dataplatform niet alleen onze operationele effi ciëntie hebben verbeterd, maar ons juist ook in staat heeft gesteld om ons self-service analytics aanbod verder uit te breiden en onze (interne) klanten beter te bedienen.

DE FAVORIETE BEZORGER DANKZIJ EEN DATAGEDREVEN AANPAK

Data, algoritmes en inzichten zijn een soort brein: een betrouwbare bron voor de digitale én fysieke operatie. We verwerken onze data en ontwikkelen algoritmes die ons helpen om effi ciënter, sneller en nog duurzamer te werken.

Thomas Prikkel Data Scientist (Intergamma)

Nick Meulenbroek Product Owner Data & Analytics (Intergamma)

Arnoud Prop Product Owner GenAI (Vodafone Ziggo)

Camiel Wits Data & (Gen)AI Consultant (Vodafone Ziggo)

Tjaard Prins Lead Data Consultant (Centraal Beheer)

Livia Lablans Lead Data Consultant (Centraal Beheer)

Marc Steen Senior research scientist (TNO)

Lucas Bos Commissielid ‘Data, decisions & engagement’ (DDMA)

Eeuwe Kamsteeg Directeur Digital & Agile Transformation (PostNL)

Christopher Obereder CEO / Investor (Start up Chris ventures)

Mieke van Schaik Kwartiermaker Europese Digital Decade (Gemeente Eindhoven)

HALL

10:45 - 11:15 11:30 - 12:00 12:45 - 13:15 13:30 - 14:00

AI FOR GOOD - TAKE A STAND!

AI For Good - Take a Stand! Met de huidige AI revolutie wordt het steeds duidelijker dat het thema Sustainable Digital echt aandacht behoeft. Digitale infrastructuur heeft fors energieverbruik, waterverbruik en materiaalverbruik tot gevolg. Het verzamelen van data en het labelen van data heeft negatieve impact op grote groepen mensen. Het is mede aan ICT’ ers om vanuit bewustzijn actie hierop te nemen. Negatieve impact op planeet en samenleving kunnen we niet klakkeloos accepteren.

COMPLETING THE JIGSAW WHILE BLINDFOLDED: CONNECTING THE DOTS OF DATA THROUGH DIRECT REPORTING AND INTERACTIVE DASHBOARDS

At Philips, designated divisions are accountable for separate parts of the product lifecycle, including R&D, purchasing, planning, shipping, and invoicing. However, within some phases of this end-to-end process divisions share responsibilities. The internal Innovation and Engineering department (IEN), supported by BearingPoint, provides guidance in defi ning shared data requirements, a shared data architecture, and the delivery of reliable data marts to facilitate eff ective reporting with interactive dashboards

DELIVERING TRUSTED AI AT SCALE TO DRIVE BUSINESS VALUE

Generative AI has the potential to create massive enterprise business value, but most companies lack the tools and technologies needed to cost-eff ectively operationalize AI at scale. In this session, we’ll explore how to deliver the highquality data that AI models require and drive AI innovation with VantageCloud’s open and connected ecosystem—all while mitigating AI risk and avoiding cost overruns.

GEMEENTE HUIZEN VERBETERT DE (DIGITALE) DIENSTVERLENING DOOR DATAGEDREVEN WERKEN EN DE INZET VAN RPA, ANALYTICS EN AI

Gemeenten moeten steeds meer doen met minder geld en worden geconfronteerd met een krappe arbeidsmarkt met personeelstekort. Dit vraagt om innovatieve oplossingen zoals het creëren van toekomstige nieuwe functies door oude administratieve functies weg te automatiseren en door natuurlijk verloop.

14:15 - 14:45 15:00 - 15:30 15:30 - 16:00 16:00 - 16:30

EENVOUDIG FORS VERBETERPOTENTIEEL VOOR UW BEDRIJF ONTDEKKEN, BETER DAN MET A.I.

STREAMLINING MLOPS WITH DATABRICKS

While we focus on the potential of AI and ML unlocking for us, we may also be unlocking a door for adversaries to creep in. In this talk, we will discuss why and how security is neglected in AI, and how you can start securing your AI systems. THURSDAY 12

Uw bedrijf heeft vele soorten informatie opgeslagen in evenzovele soorten systemen. In al die informatie ligt een enorm potentieel aan besparingen en optimalisaties verborgen, door u te bereiken door slimme combinaties te maken. Bedrijfsanalyses beperken zich vaak tot het fi nanciële domein of tot moeizaam vergaarde informatie voor specifi eke BI rapportages.

A lot of diff erent features are required to do MLOps in large organizations. In the past, you had to implement these features yourself. Luckily, the MLOps space is getting more mature, and some end-to-end platforms like Databricks provide most of the features.In this talk, we will walk through the MLOps components and how you can simplify your processes using Databricks.

GENERATIVE AI FOR GOOD: EFFICIENTLY RETRIEVING SUSTAINABILITY INFORMATION

Using generative AI, we automated the collection and structuring of critical sustainability information from diverse sources, while ensuring accuracy and reliability. By streamlining these traditionally time-consuming tasks, we improve effi ciency and enable our users to focus on off ering insights to clients and implementing impactful sustainability initiatives.

THE FORGOTTEN ASPECT OF AI: SECURITY

Maria Vechtomova MLOps Tech Lead

Piet Honkoop CTO (eV-ict BV)

Lan Chu Data Scientist (Rabobank)

Kemal Yesilbek Technical Lead (ABN AMRO)

Nico Bonnet Oprichter (Duurzaam Datalab)

Suzanne Post Consultant Data & Analytics (BearingPoint)

Chris Hillman Senior Director of AI & Data Science International (Teradata)

Koen Buikema Teamleider bedrijfsvoering en informatiemanagement (Gemeente Huizen)

Marinka Voorhout Director Data Driven Consulting (Philips Innovation Solutions)

Chris Lemmens Director Data Driven Consulting (Philips Innovation Solutions)

LECTURE PROGRAM

HALL

10:15 - 10:45 11:00 - 11:30 11:45 - 12:15 12:30 - 13:00

BRINGING THE POWER OF YOUR DATA TO AI

In this session we will discuss the indispensable role of quality data, creating a cohesive data environment and laying the groundwork with a solid data integration strategy. Join us as we unpack these essential elements and equip your organization with the knowledge to eff ectively harness the power of Generative AI.

HOW TO MAKE OPERATIONAL DATA ACCESSIBLE TO THE ANALYTICAL WORLD.

Discover how to make operational data accessible to the analytical world and enable new use cases such as generative AI and customer 360.

ALBERT HEIJN’S DATA KITCHEN - ENABLING DATA DOMAINS WITH OUR SELF-SERVICE PLATFORM FOR DATAMARTS

Dive into Albert Heijn’s transformative journey with our innovative Data Kitchen. Discover how this self-service platform seamlessly integrates into Albert Heijn’s data strategy, driving transparency and effi ciency across the organization. Learn about the organizational changes and challenges we faced to ensure a smooth transition. Explore the technical intricacies of building a robust platform, from the tools and technologies used to addressing scalability and performance challenges. Join us as we unveil the benefi ts and insights gained from this new setup, paving the way for a datadriven future at Albert Heijn

13:45 - 14:15 14:30 - 15:00 15:15 - 15:45

DE ACM ALS DATA

COORDINATOR BIJ DE DATA ACT

De Autoriteit Consument & Markt (ACM) presenteert een sessie over de Data Act (DA) tijdens Data Expo. Deze presentatie zal de belangrijkste aspecten van de DA belichten en uitleggen hoe deze wetgeving het makkelijker zal maken om data te delen uit slimme apparaten, en het gecombineerd kunnen gebruiken van clouddiensten.

DE UITDAGINGEN VAN DE NIS 2 EN DATACOMPLIANCE

Benieuwd hoe de toekomstige regelgeving rondom cyberbeveiliging uw bedrijf gaat beïnvloeden? In de presentatie wordt dieper ingegaan op de huidige stand van zaken en kijken we ook naar de toekomst. We bespreken de verplichtingen en uitdagingen die voortvloeien uit de NIS2-richtlijn op het gebied van databeheer en beveiliging.

TRANSFORMING DATA INTO ACTION: THE SELF-SERVICE BI JOURNEY IN LARGE ENTERPRISES

Implementing a self-service Business Intelligence (BI) culture in large organisations is always challenging and takes time because it is not a state but a journey. In this presentation, we will detail the inception, challenges, and key milestones of the self-service BI initiative. Attendees will gain insights into the importance of fostering a datadriven culture, ensuring data quality, sustaining data governance (including report governance), and preserving the scalability of the BI environment through practices implemented at Akbank. Practical examples and success stories will be shared, providing a roadmap for other organisations to embark on their self-service BI journeys and harness the full potential of their data assets.

DATA: THE FUEL POWERING TRAIN TRAVEL

The Eurail journey on a data modernization towards machine learning and AI. This initiative encompasses standardization, quality assurance, and governance to optimize the data landscape within Eurail.

Godfried Boshuizen Lead consultant (CC Security)

Katerina Tashoska Architect (Xebia Data)

Jaap-Willem Verheij van Wijk Enterprise Sales Director Benelux (Qlik)

Maria Berinde-Tampanariu Staff Solutions Engineer (Confl uent)

Metin Sarikaya Head of Data Warehouse and Business Intelligence (Akbank)

Hella Haanstra Machine Learning Engineer (Xomnia Data)

Aafke Jongsma Product Owner Data Kitchen (Albert Heijn)

Andrew Martinez - Novoa Head of Business Intelligence (Eurail)

Naveen Kumar Nagavelly Senior BI Engineer (Eurail)

Manisha Sabajo Senior Toezichthouder Online platforms (Autoriteit Consument & Markt)

THURSDAY 12 SEPTEMBER 2024

HALL 8

10:45 - 11:15

HET PAD VAN NEW YORK PIZZA NAAR DATAVOLWASSENHEID

Hoe kan jouw organisatie data inzetten om strategische doelstellingen te bereiken? In deze presentatie nemen we je mee in het proces dat we bij New York Pizza hebben doorlopen om dit te realiseren. Zo analyseren we onze sterke punten en identifi ceren verbeterpunten met behulp van de Data Maturity Scan.

11:30 - 12:00

5 LESSEN: HET ONTWIKKELEN VAN DE EERSTE DATA PRODUCTEN

Deze sessie zal ingaan op 5 praktische lessen die wij bij Foodticket hebben geleerd tijdens het opzetten van ons data platform en het ontwikkelen van onze eerste data producten.

12:30 - 13:00

OPTIMIZING LOGISTIC NETWORK CAPACITY AT BOL.

In this hands-on talk, we’ll share how we are using data-driven planning models to make optimal use of our available warehouse and delivery capacity.

13:30 - 14:00 14:15 - 14:45 15:00 - 16:30

VAN EXCEL NAAR LOW-CODE APPLICATIE: DE KANSEN EN VALKUILEN VAN DIGITALE TRANSFORMATIE

Stel je voor: je begint met een eenvoudige Exceldatabase en duikt in de wereld van low-code applicaties. Maar wat gebeurt er als de eenvoud verdwijnt? In deze sessie onthul ik de verborgen valkuilen die je kunt tegenkomen bij de transformatie van traditionele applicatieontwikkeling naar je eerste low-code toepassing. Ontdek welke obstakels je kunt vermijden, welke je pas opmerkt als het bijna te laat is en welke gevaren je denkt te zien, maar eigenlijk niet bestaan. Maar dit gaat verder dan alleen valkuilen en obstakels. Is low-code slechts een voorbijgaande trend of staan we aan de vooravond van een technologische revolutie? Welke rol speelt AI hierin? Blijft low-code een speeltje voor IT-specialisten of is de tijd gekomen dat business users zelf de teugels in handen nemen en de programmeur overbodig maken? En hoe cruciaal is de rol van data in deze transformatie – biedt het alleen voordelen, of schuilt er meer achter? Tijdens deze sessie deel ik mijn praktijkervaringen met het transformeren van twee onpremise business applicaties naar low-code oplossingen in de cloud. Laat je inspireren en ontdek of low-code applicaties echt de toekomst van IT in handen van de business leggen!

MAN-VS-MACHINE: ATTRIBUTION, DATA-DRIVEN DECISION MAKING AND SMART AUTOMATION FOR MAXIMUM SUCCESS

Discover how Kramp, the largest European supplier in the agricultural B2B sector, makes emails & kramp.com more relevant with automated product recommendations. The success formula for ultimate cross-sell. During the presentation we‘ll share our approach towards internal stakeholders, and how we have setup smart automation driven by machine learning created recommendations.

IN GESPREK MET MIJN AI BUDDY, DE KANSEN EN KEERZIJDE VAN AI ONDERDELEN WORKSHOP

1. Hoe werkt AI?

- Uitleg over wat AI is en hoe het wordt getraind

- Doel: Begrijpen wat AI is en hoe het werkt

2. Instructies geven aan AI: Prompt Engineering

- Wat is een ‘prompt’ en hoe gebruik je het?

- Met prompts geef je AI opdrachten. Handleiding voor het maken van goede prompts

3. Demo ChatGPT

- Demonstratie van verschillende toepassingen van ChatGPT

- Inspiratie

4. Zelf aan de slag

- Deelnemers kiezen uit 2 opdrachten en gebruiken verschillende AI-instructies

- Dit helpt je om praktische ervaring op te doen met AI

5. Afsluiting

- Bespreken hoe je AI kunt integreren in je team- of bedrijfsstrategie

Zorg ervoor dat je je eigen laptop meeneemt met toegang tot een gratis ChatGPT account!

Siddique Sheikh Project Manager (Lab42)

Martijn Dorhout Mees Account Manager (MKB Digital Workspace)

Ruben Nieuwenhuis Ondernemer (CupolaXS)

Joerie Basten Global IT Architect Data Analytics and Business Intelligence (Inalfa Roof Systems B.V.)

Job Gawel Head of Data (New York Pizza)

Bastiaan Witte Data Lead (Foodticket)

Christianne Wisse Senior Data Scientist (Bol.)

Annemiek van der Sluijs Senior Product Manager (Bol.)

Theo Lentjes Performance Marketing Manager (Kramp) Jasmijn Hemersma E-mail and Marketing automation strategist (Kramp)

ROUNDTABLE SESSIONS

THURSDAY 12 SEPT

OPPOSITE TO THE VIP AREA

NOT REGISTERED?

CHECK AVAILABILITY AT THE REGISTRATION DESK

10:30 - 11:15

THE POSSIBILITIES OF GENERATIVE AI WITH SNOWFLAKE

Join us for an exclusive roundtable to delve into the transformative potential of Generative AI powered by Snowfl ake.

11:30 - 12:15

AI FOR GOOD PROJECTEN: DE STATIEGELD ALGORITMES KLIK EN FLES

Met de huidige AI revolutie wordt het steeds duidelijker dat het thema Sustainable Digital aandacht behoeft. Tijdens deze rondetafelsessie gaat Nico dieper in op enkele AI for Good projecten zoals de klik en fl es challenge. Door het opbouwen van een kwalitatief hoogwaardige database aan zwerfafval foto’s met juiste labeling, kunnen ze een statiegeld algoritme trainen.

13:15 - 14:00 14:15 - 15:00

Camiel Wits

Data & (Gen)AI Consultant (Vodafone Ziggo)

Arnoud Prop

Product Owner GenAI (Vodafone Ziggo)

SELECT THE RIGHT USE CASE WITH A CUSTOMER-CENTRIC IDEATION FUNNEL

Finding the right GenAI use case in an enterprise is challenging. To avoid losing sight of the forest for the trees, VodafoneZiggo employs a 4-step ideation funnel designed to select the highest-value GenAI use cases. We would like to showcase our approach and hear about your experiences and insights.

Thomas Prikkel

Data Scientist (Intergamma)

Nick Meulenbroek

Product Owner Data & Analytics (Intergamma)

TOTSTANDKOMING EN GEBRUIK VAN EEN SEMANTISCHE LAAG

In deze rondetafelsessie gaan we verder verdiepen in de totstandkoming van de Semantische Laag bij Intergamma. Daarnaast nemen we jullie mee in onze reis waarin we verschillende toepassingen voor de Semantische Laag hebben uitgewerkt, zoals het integreren van grote taalmodellen en het toegankelijk maken van onze data voor de ‘dataklussers’. We zijn hierin ook erg benieuwd naar jullie ervaringen en verschillende toepassingen die jullie in de praktijk hebben gebracht. Tot slot zijn we benieuwd naar best practices in het optimaliseren van performance in het BI landschap / Tableau.

Nico Bonnet Oprichter (Duurzaam Datalab)

Tatiana Petrache Senior AI Specialist (Snowfl ake)

8 WAYS TO MANAGE DATA SUSTAINABLY: KEY CONSIDERATIONS FOR STORAGE AND PROCESSING

The process of digital transformation carries a pleasant aura of sustainability, alongside improved efficiency, of course. Physical processes become digital, efficiently handled ‘somewhere in the cloud.’ As a result, they appear to consume less energy and other resources. Digital collaboration also reduces the need for travel. These arguments can be valid, but there are several considerations to keep in mind. We have listed the key considerations for sustainable data management.

The term ‘sustainable data’ sounds concise, but what does it actually mean? For convenience, a range of topics is grouped under this term, even though they might not have much in common. These topics vary from energy efficiency to the careful handling of privacy-sensitive data. However, each of these subjects is important to

prevent the process of digitalization from having an adverse effect.

STORAGE AND PROCESSING.

A migration to cloud processes seems like a sustainable step from an environmental perspective. Digitalizing processes and transferring data processing to the cloud causes the energy consumption of these processes to become less visible. However, data centers are required for all that data storage and processing, and they are known for their enormous energy and water consumption. Many data operators, however, strive to work as environmentally conscious as possible. They use renewable energy and energy-efficient hardware. Due to their scale, they are more efficient than traditional on-premises data centers at companies or the “server room” at the office. But not all data centers follow the same path when setting up sustainable processes. Therefore, when selecting a cloud provider,

it is important to ask critical questions about their environmental goals and future plans in this area.

HALLHARDWARE.

Data is processed on servers, which significantly determines the energy consumption in the process. Cooling in the server room is also an energy-intensive process. Hardware manufacturers are making increasingly smaller and faster components that, relatively speaking, consume less and less energy. These should replace the old equipment. But what happens to the old equipment? The degree to which equipment can be recycled varies considerably between manufacturers. This is also an important topic to discuss with suppliers.

GREEN ENERGY.

Even with the best saving measures in place, energy is still required. Ideally, this energy should come from renewable sources if the

aim is to prioritize sustainable data. The use of solar panels and wind energy helps reduce the ecological footprint.

HALLDATA STREAMS.

The way data processes are structured can have significant implications for the amount of energy required. Especially retrieving and writing data is relatively energy-intensive. When programming software, it can therefore matter how often data needs to be loaded into the working memory. The way processes are interconnected can also impact the overall energy usage. Therefore, ask a software supplier or cloud provider during the selection process how they focus on setting up sustainable data streams.

HALLDATA DEDUPLICATION.

The more data stored, the greater the energy demand. Therefore, it is not wise to store more data than necessary. Many data files contain duplicate or even multiple instances

of data. There is software that analyzes data for duplicates before storing it. The copies are removed and replaced with a reference. When retrieving data from storage, the reverse process occurs so that applications still find the copies where they expect them. There are significant differences in the efficiency and accuracy of deduplication software. Therefore, it is a point of attention during the selection process.

HALLDATA CLEANING.

Deleting data that is no longer needed is also a way to manage data sustainably. Many companies, as well as individuals, tend to keep data “just in case it might be useful someday.”

The General Data Protection Regulation (GDPR) already imposes legal requirements on the maximum retention period for personal data. However, it is advisable to use software that attaches a retention period to all data and automatically deletes it after this period expires.

HALLDATA QUALITY.

Data lakes filled with data that don’t fit together are essentially worthless. Therefore, the reuse of data depends on careful monitoring of the quality of the data being stored. In many digital transformation projects, rationalizing and converting data is the biggest sore point.

HALLGOVERNANCE.

Supervision of the use and management of data has as much impact on sustainability as the technical requirements for sustainable data. How is accountability for the use and management of data ensured? Is there adequate attention to privacy? And how is ethical handling of data guaranteed? Governance is not a one-time exercise but a subject that requires continuous attention because societal conditions, legislation, and technology are subject to change.

DIGITAL TRANSFORMATION FOR SMES: BENEFITS AND CHALLENGES

How does an SME harness the beneﬁts of digital transformation? What are the key challenges and how do you tackle them? One thing is certain: not riding the data wave will cause your business to veer off course and eventually strand.

Digital transformation - or optimizing the use of data - remains a headache for many SMEs. Especially in the process and manufacturing industries, established companies find it diffi cult to let go of old and familiar practices. However, this issue also affects the service sector. “It has been working well for years” is certainly no longer a guarantee that business processes or products will meet future requirements. Customer needs are changing, and they also have different expectations for interactions with suppliers. Automation, robotics, and artifi cial intelligence are revolutionizing the effi ciency of business processes. Those who understand this and innovate can participate in this revolution and gain a competitive advantage.

Digitized business processes offer the opportunity to collect much more data about those processes and analyze where delays occur. By gathering data from customer interactions, you can anticipate changing needs earlier and respond accordingly. Well-structured digital processes are also fl exible and can be easily adapted to changes.

The benefits are clear. However, when digitally transforming a business, there are quite a few dangers and challenges to consider.

DELAY: Don’t put off starting until tomorrow; digitalization is a process that takes time. Trying to move too quickly is a

recipe for failure, as the organization might not keep up. However, waiting too long to start the project increases the risk of losing customers and revenue.

HUMAN FACTOR: Change is challenging for many people and often evokes resistance. Digitalization and the shift to autonomous or semi-autonomous processes pose a threat to employees on the shop fl oor. Involve them from the very first steps of the process. Engage in dialogue to understand their perspectives. Explore how their current work is structured and discuss the proposed changes. Take their experiences and feedback seriously, and incorporate them into the transformation plan.

LACK OF INSIGHT: Inventory and analyze all business processes. In many organizations, it’s not clear exactly what is involved in delivering products or services. Review everything and document this information meticulously, preferably with the help of an external expert experienced in such processes.

FEAR OF INNOVATION: You know what you have, but especially with radical innovation, you don’t know what will happen. Transformation requires signifi cant investment, both financially and in terms of manpower. If the organization is currently performing well, it’s tempting to leave things as they are. However, standing still is not an option in this era of rapid change. Conduct research, talk to industry peers about their experiences, and try to overcome that reluctance.

UNFAMILIARITY WITH THE RANGE OF DIGITAL SOLUTIONS: When you don’t know what’s possible, you also don’t see what can change. It is crucial to evaluate the

options at the beginning of the journey for opportunities and risks.

INSUFFICIENT DIGITAL SKILLS: Many entrepreneurs are dissatisfi ed with their own abilities in handling data. Digitizing means more data. The prospect of a growing mountain of data can be daunting. Invest in modern software for data management and analysis and seek help in setting it up. Data engineers and data analysts can set up the right dashboards to make crucial decisions. With no-code and low-code software development, it’s increasingly easier nowadays for experts in content or management, even without extensive programming experience, to create new dashboards.

STAFF SHORTAGE: The tight labor market affects organizations in two ways. A shortage of employees engaged in operational tasks is just one reason to take digital transformation seriously. It leads to more effi cient processes, thereby relieving employees. It usually makes their work more interesting because digitization and robotization can help reduce the number of repetitive tasks. However, experts needed to guide digital transformation are also scarce. All the more reason not to hesitate to launch the digitalization project.

LACK OF FINANCING: Transformation will require investment, but ultimately yields signifi cant benefi ts. Improved effi ciency leads to cost savings, and welldigitized processes enhance customer satisfaction and loyalty. Enhanced understanding of internal processes provides management with greater control and improves organizational agility.

INTERESTED IN BECOMING AN EXHIBITOR?

We would be happy to discuss the possibilities with you at our sales office STAND 101 AND DO THE WIRE LOOP CHALLENGE FOR A CHANCE TO WIN A SESSION OF YOUR CHOICE!

EXHIBITORS PROFILES

Agiliz 98

Agiliz brings the unique combination of deep domain expertise, data-driven culture and harmonious collaboration with the ambition to realise top- & bottom-line impact.Our customers thrive through the combined strength of holistic strategic thinkers and top domain experts to implement projects that create a lasting impact on the business and organisation. Together we are unstoppable. www.agiliz.com

Altair Engineering 143

Altair - leverage computational intelligence to transform innovation for a more connected, safe, and sustainable future. www.altair.com

ALTEN Nederland 141

ALTEN is a technology and consultancy company. We support our customers’ development strategies in the areas of innovation, R&D and technological information systems. We have passion for solving technical challenges for your organization. www.alten.nl

ArchiXL 152

ArchiXL is specialist in data-, informatieen kennisintensieve vraagstukken. We zijn een adviesbureau op het gebied van informatie-architectuur en leverancier van softwareproducten voor dataen kennismanagement. www.archixl.nl

AT Computing 134

AT Computing is dé open source-specialist van Nederland. Wij zijn expert op het gebied van Linux/UNIX en diverse open sourcetools en programmeertalen. Sinds 1985 delen onze open source gurus hun kennis d.m.v. training, consultancy en detachering. www.atcomputing.nl

ATIM 13

ATIM levert innovatieve softwareoplossingen en opleidingen die bedrijven helpen met het optimaliseren van hun forecastprocessen, demand-management en voorraadbeheer. Met geavanceerde tools richt ATIM zich op efficiëntie en nauwkeurigheid voor maximale bedrijfsresultaten. www.atim.nl

Audittrail 158

Audittrail is een adviesbureau in de disciplines informatiebeveiliging, privacy, kwaliteit en Governance, Risk & Compliance (GRC). We leveren helder en begrijpelijk advies voor al jouw compliance& informatiebeveiligingvraagstukken. www.audittrail.nl

Autoriteit Consument & Markt 64

De Autoriteit Consument & Markt (ACM) maakt zich als onafhankelijke toezichthouder sterk voor goed werkende markten voor alle mensen en bedrijven. Zo stimuleert de ACM een open en eerlijke digitale economie met bijvoorbeeld toezicht op de Data Act. Vanaf eind 2025 geldt de Data Act en nu al de Data Governance Act. We spreken graag met mensen die hier vragen over hebben. www.acm.nl/nl

AVEVA Select Benelux

CAS Software AG

172

CAS Software AG is a leading German provider of CRM and CPQ solutions. Over 520,000 users in 42 countries use CAS Software every day. Through innovation and customer centricity, we deliver cutting-edge technology that drives our clients’ success. www.cas-software.com

CC Security

138

AVEVA Select Benelux levert dataproducten en diensten aan industriële klanten wereldwijd. Door inzet van bewezen datatechnologie van onze partners slaan we de brug tussen OT en IT met als doel de operatie efficienter te maken en te verduurzamen.

www.benelux.avevaselect.com

Axians

CC Security is een toonaangevende IT-kennispartner, gespecialiseerd in het adviseren en begeleiden van organisaties bij complexe cybersecurityvraagstukken en -projecten. Ons doel is om organisaties te ontzorgen bij hun digitale weerbaarheid. www.ccsecurity.nl

Cegeka

Axians adviseert organisaties over het optimaal gebruik van data, dataarchitectuur, AI-toepasbaarheid & datagovernance. Dit geldt ook voor ESGdata. Weet je niet waar te starten met ESGrapportages? Ons ESG Planning Process helpt je op weg met een kickstart. Bezoek onze stand en ontdek hoe. www.axians.nl

BearingPoint

Cegeka biedt end-to-end IT-oplossingen van Data & AI tot Applications, Infrastructure en Security. Met onze krachtige mogelijkheden op het gebied van analytics en AI helpen wij onze klanten om álles uit hun data en IT te halen. Cegeka telt wereldwijd meer dan 9.000 medewerkers waarvan 1.450 in Nederland. www.cegeka.com/nl-nl

Cibit Academy

BearingPoint is an independent management and technology consultancy with European roots and global reach. It operates in three units: advisory services focusing on growth, IP-driven managed services beyond SaaS, and software for digital transformation and regulatory needs. With a global network of 10,000+ people, BearingPoint supports leading companies in over 75 countries, driving measurable success.

www.bearingpoint.com/en-nl

BI-Platform

BI-Platform is dé portal op het gebied van Business Intelligence, datawarehousing, analytics en data science maar ook datamanagement en datamodelleren. Een onmisbare bron van informatie voor ITmanagement, CDO’s en professionals op dit terrein. www.biplatform.nl

Bizway

134

Cibit is autoriteit op het gebied van datamanagement, IT-architectuur, Agile DevOps en Security. Wij verzorgen opleidingen en zijn jouw hands-on consultancy partner. Wij zijn winnaar van de Beste IT-opleider van Nederland award 2024. www.cibit.nl

GOLD PARTNER

158

MSP en SaaS-hoster voor diverse vitale partijen in de EU. Met onze ISO 27001, ISAE 3402 Type 2, ISO 9001 en NEN 7510 voldoen we aan de hoogste normen en denken we graag gezamenlijk mee over DORA-, NIS2- en AVG-richtlijnen. www.bizway.nl

Business Data Challengers 30 Dé specialist in Datagedreven oplossingen! Business Data Challengers is jouw partner in BI Consulting, Services, Solutions & Academy. Ontdek de wereld van Data met Business Data Challengers. Wij gaan de Challenge aan! Jij ook? www.businessdatachallengers.nl

Cloudera

132

Why Cloudera: confidently tackle your toughest data and AI challenges with the industry’s only hybrid, multi-cloud data platform for data anywhere. What We Do: Secure data management and portable cloud-native data analytics delivered in an open, hybrid data platform. Whether you’re powering business-critical AI applications or real-time analytics at scale, Cloudera Data Platform enables your business to do anything with your data, anywhere, securely. www.cloudera.com/about.html

Coalesce

Coalesce revolutionizes data transformations to accelerate the delivery of data projects. Recognizing data transformation’s critical role in the analytics lifecycle, we’ve created an inclusive developer platform that automates most SQL coding without sacrificing flexibility. Our platform boosts data team efficiency tenfold, allowing faster data pipeline development while empowering organizations to concentrate on extracting maximum value from their data. www.coalesce.io

Codit 156

Bij Codit proberen we de wereld steeds slimmer te maken.We doen dat onder meer door intelligente cloudoplossingen te bouwen die de data van de wereld verwerkt. We helpen onze klanten vooruit en raken tegelijkertijd aan het leven van miljoenen mensen over de hele wereld. www.codit.eu/en

Collibra B.V.

Collibra Data Intelligence Platform A data intelligence platform powered by active metadata. With active metadata at its core, Collibra Data Intelligence Platform delivers trusted data for every user, every use case and across every source. Collibra creates the critical alignment that accelerates smarter decision making. Increase productivity and drive innovation — while minimizing risk and reducing costs — by using our unifi ed data intelligence platform. www.collibra.com

Company.info

Company.info biedt actuele informatie over alle ruim 3 miljoen bedrijven in Nederland. Denk hierbij aan financiële gegevens, concernstructuren en duurzaamheidskenmerken. Op basis hiervan informeren we organisaties proactief en tijdig over groeikansen en bedrijfsrisico’s. wwwcompanyinfo.nl

Confluent

GOLD PARTNER

129

The digital realm is now a competitive battlefield. To win, organisations must innovate software systems that handle core operations. Modern tech upstarts have reset customer expectations, pushing all businesses to modernize. This shift demands systems that break through infrastructure silos and adapt in real-time. Companies need data infrastructure that supports continuous data flow and real-time processing. Confluent is leading this with a cloud-native platform combining Apache Kafka and Apache Flink for constant real-time data streaming. Discover more at Confluent.io. www.conﬂ uent.io

Connected Data Group 39

Wij zijn jouw gids in de complexe datawereld. We helpen je grip te krijgen op data en waardevolle analyses uit te voeren. Via ‘voordoen, meedoen, zelfdoen’ maken we jouw organisatie zelfredzaam met concrete trajecten die snel waarde leveren. Van datastrategie tot implementatie van data virtualisatie in onze veilige Connected Data Cloud: wij zijn je adviseur, coach, trainer, uitvoerder en ontzorger. Data Virtualisatie versnelt en vereenvoudigt de toegang tot en integratie van data uit iedere databron en maakt deze direct toegankelijk voor analyse, AI en distributie. www.connecteddatagroup.nl

CrateDB 118

The Database for Real-Time Analytics and Hybrid Search. Any type of data. Distributed. Containerized. Native SQL. CrateDB offers a robust solution for AI/ML, IoT, Digital Twins, Real-time Analytics, Log Analysis, and Database Consolidation. www.cratedb.com

DAMA NL 112

DAMA Nederland is de Nederlandse afdeling van DAMA International. Wij zijn vrijwilligers en promoten goed datamanagement en helpen organisaties en professionals om beter met data om te gaan. Waarde halen uit data, risico’s en kosten verminderen en voorbereiden op AI is hoe wij kunnen helpen. www.dama-nl.org

Data Booster 46 At Data Booster it’s our mission to unlock data-driven decision making in your organization. With our customized and hands-on data literacy programs we empower your employees with the Data & AI Skills to make better and faster decisions. www.databooster.io

Data Expo Sales office 101 Boek je stand voor Data Expo 2025! www.data-expo.nl/nl/exposanten/exposant-worden

Databricks 85

Databricks is the Data and AI company. More than 10,000 organizations worldwide — including Block, Comcast, Condé Nast, Rivian, Shell, and over 60% of the Fortune 500 — rely on the Databricks Data Intelligence Platform to take control of their data and put it to work with AI. Databricks is headquartered in San Francisco, with offi ces around the globe, and was founded by the original creators of Lakehouse, Apache Spark™, Delta Lake, and MLfl ow. To learn more, follow Databricks on LinkedIn, X, and Facebook. www.databricks.com

Dataddo 75

Dataddo is a no-code, cloud-based platform that simplifi es data integration and automation. It connects diverse data sources, enabling real-time insights and streamlined workfl ows, making it easy for businesses to harness the power of their data effi ciently. www.dataddo.com

GOLD PARTNER

Denodo

The Denodo Platform is the leading logical data management platform for delivering data in the language of business, at the speed of business, for all data-related initiatives. Realizing more than 400% ROI and millions of dollars in benefits, Denodo’s customers have received payback in less than six months.

www.denodo.com

Digital Power

Digital Power is a congenial data consultancy tackling all data-related issues. We have extensive experience in different types of organisations, with all kinds of assignments, and are happy to share our knowledge with you.

www.digital-power.com

Domo Europe Ltd

Domo transforms business by putting data to work for everyone. Domo’s low-code data app platform goes beyond traditional business intelligence and analytics to enable anyone to create data apps to power any action in their business, right where work gets done. For more information, visit www. domo.com, or follow Domo on Twitter, Facebook and LinkedIn.

www.domo.com

DR Insight

DR Insight: Your Data Discovery and Security Partner. As a Splunk Elite partner, we provide intelligent, intuitive solutions to protect and inform organizations using cutting-edge technology. We transform data into actionable intelligence, enhancing security, observability, and cost control. Partnering with leaders like Splunk, Cisco, Cribl and Palo Alto, we ensure your organization excels in the age of data. Speak to one of our Splunk certifi ed consultants to assist in your data and security journey. www.drinsight.tech

E-Mergo

PLATINUM PARTNER

Dataiku

Dataiku is the platform for Everyday AI, enabling data experts and domain experts to work together to build data into their daily operations, from advanced analytics to Generative AI. Together, they design, develop and deploy new AI capabilities, at all scales and in all industries. www.dataiku.com

DataPebbles

118

DataPebbles offers end-to-end data and AI consultancy services. With a team of passionate experts, we focus on delivering optimal results and long-term benefits to our clients. You can rely on us from day 0, from setting up your architecture to putting it live on production.

www.datapebbles.com

E-mergo is de specialist op het gebied van data & low-code. Onze 80 collega’s streven ernaar het volledige potentieel van jouw data te benutten. Met een heldere strategie, onze expertise en de juiste toepassing van tools en software hebben we op elk dataen digitaliseringsvraagstuk een antwoord. Ook voor jouw organisatie! www.e-mergo.nl

GOLD PARTNER

EDB

114

Data and AI rule today’s economy. $1bn of new GDP is created everyday from the AI market. 90% of the world’s data was created in the last two years, and 90% of enterprise data is unstructured. That means serious untapped potential to realize the true value of your data—and transform that data to harness the power of AI. Data and AI are your sovereign assets, and it’s time to get the most out of them, anywhere. Ready to become your own sovereign data and AI platform? Learn more: enterprisedb.com www.enterprisedb.com

erwin by Quest 110

A leader in data modeling, intelligence & governance erwin allows you to discover and better leverage high-value, trusted data within diverse data landscapes and enables you to move your business forward with trusted data. www.erwin.com

Esri Nederland 76

Esri, marktleider in geografi sche informatiesystemen (GIS), vormt een wereldwijd netwerk met ruim 1 miljoen succesvolle gebruikers. Onze oplossingen bestaan uit een combinatie van softwareontwikkeling, uitgebreide dienstverlening en kennisoverdracht. Samen met partners bieden wij een totaaloplossing gebaseerd op onze innovatieve, stabiele en op open standaarden gebaseerde ArcGIStechnologie. www.esri.nl/locationintelligence

eV-ict BV

eV-ict : Enterprise Visibility Insight Costs Transparency. eV-ict biedt inzicht, sturing en grip op basis van data uit uw eigen organisatie en helpt daarmee organisaties effi ciënter en winstgevender te maken. De eV-ict systematiek gebruikt data vanuit verschillende bronnen die met elkaar gecorreleerd worden. www.ev-ict.com

GOLD PARTNER

Fivetran 50

Fivetran, the global leader in data movement, helps customers use their data to power everything from AI applications and ML models to predictive analytics and operational workloads. The Fivetran platform reliably and securely centralizes data from hundreds of SaaS applications and databases into any cloud destination — whether deployed on-premises, in the cloud, or in a hybrid environment. www.fi vetran.com

GeoMarktproﬁel

GeoMarktprofi el helpt organisaties om met betrouwbare landelijke segmentatie data en analyses een compleet en actueel beeld te geven van klanten en markten. Op deze manier kunnen zij betere, datagedreven beslissingen nemen en hun klantwaarde vergroten. www.geomarktprofi el.nl/nl

Growteq 62

Growteq biedt consultancy en implementatie in Big Data, Analytics en BI. Onze 50 experts creëren overzicht en inzicht uit jouw data. Dit deden wij ook voor Primera. Benieuwd? Kom woensdag om 15:00 naar Lezingzaal 2 of ga naar stand 62! www.growteq.nl

GX

GOLD PARTNER

125

At GX Data we help your business make the most of your customer data with a range of services and solutions that deliver real results. As experienced Customer Data Platform (CDP) consultancy partner, we support with independent CDP selection, implementation and activation. www.gxsoftware.com/en/data-services-and-solutions

HSO

Informatica

Informatica brings your data and AI to life by empowering your business to realize the transformative power of your most critical assets. AI requires data velocity, volume, variety and veracity for companies to succeed with correct, unbiased insights. Informatica’s Intelligent Data Management Cloud unlocks the power of your AI with holistic, trusted and governed data. Ranked #1 in Data Ingestion, Quality, Intelligence, Master Data Management, and Dynamic Data Movement, Informatica invites you to join this journey. www.informatica.com

IntoDQ2

131

IntoDQ2 biedt oplossingen waarmee u uw data bedrijfsbreed kunt begrijpen en beheersen. IntoDQ2 is gespecialiseerd in de 4 kerngebieden voor data-gedreven bedrijven: metadata management, data governance, data kwaliteit en data-centricsecurity.

www.intodq2.com

Invenna B.V.

113

HSO combines technology leadership with deep industry knowledge, leveraging its 30+ years in Microsoft Cloud technology for ERP and CRM solutions. We enhance your competitive edge through data-driven optimization and AI expertise, offering tailored data solutions like data integration, governance, and community support. As your trusted advisor, HSO integrates AI into core processes to boost productivity and drive business forward. Choose HSO to unlock your data’s full potential. www.hso.com

Improven

Bij Improven begint verbeteren met verbinding: met klanten, collega’s en de maatschappij. Als leukste adviesbureau van Nederland begeleiden wij organisaties in transitie op het gebied van Finance, Risk en IT, met focus op data en digitalisering. Met 150 creatieve collega’s behalen we samen met de klant aantoonbare resultaten. Wij zorgen voor werkende oplossingen die grip en wendbaarheid brengen, met oog voor de mens.

www.improven.nl/nl

GOLD PARTNER

Incentro

Met ons Customer Data Platform centraliseer je klantdata en creëer je een 360-graden klantbeeld. Hiermee personaliseer je marketing, verbeter je de klanttevredenheid en neem je betere beslissingen. Allemaal terwijl je compliant blijft. www.invenna.nl/nl

iqbs solutions BV

157 iqbs maakt inzichtelijke dashboards en BI-analyses. We combineren bedrijfsdata met Microsoft-technologie voor solide en innovatieve rapportages. Dankzij jarenlange ervaring en gestandaardiseerde ERPkoppelingen implementeren we bovendien razendsnel. www.iqbs.nl

Isatis Business Solutions BV

Isatis Business Solutions is een gespecialiseerd boutique consultancybureau dat data-oplossingen levert. Wij zetten onze specialisten in en ondersteunen hen in hun professionele ontwikkeling en leerproces als consultant. Onze experts in dataoplossingen bieden advies en oplossingen op het gebied van business intelligence, dataengineering en data-analyse. Ons team van ervaren professionals begrijpt diepgaand hoe data ingezet kan worden om de groei en het succes van een onderneming te stimuleren. www.isatis-business-solutions.nl

Legian 158

127

Incentro is een hard groeiende digitale dienstverlener met ruim 450 medewerkers, gevestigd in Nederland, Spanje, Bali en Afrika. Onze slagvaardige IT-consultants duiken in je organisatie, denken twee stappen vooruit en bouwen duurzame oplossingen die perfect aansluiten bij jouw wensen én die van de klant. Oftewel: awesome digital solutions. Wat je ambitie ook is.

www.incentro.com/nl-NL/home

Infocura 115

Infocura is een datamanagementbedrijf dat het tekort aan database-expertise aanpakt. Wij specialiseren ons in alles rond data zoals masking, security, replication en visualization. Zo transformeren we complexe datalandschappen in bruikbare inzichten. www.infocura.be

Legian is een onafh ankelijke ICTkennispartner met expertise in Infrastructure, Cybersecurity, Cloud en Business & IT Alignment. Met meer dan 150 professionals – Legends genaamd –maken we complexe ICT-vraagstukken eenvoudiger, zodat organisaties zich kunnen concentreren op het waarmaken van hun ambities. www.legian.nl

LexisNexis 17 LexisNexis is een data-analysebedrijf. In onze database bieden we een verzameling van wereldwijde bronnen waaronder nieuwsartikelen, bedrijfsinformatie, juridische en financiële gegevens en meer. Onze klanten gebruiken onze data voor onderzoek, due diligence-onderzoek, mediamonitoring en media-analyse. www.lexisnexis.com/nl-nl

GOLD PARTNER

Metriqzz

Metriqzz is the Domo partner for the Benelux and UK.Discover why companies like Sony PlayStation, TaylorMade Golf, L’Oreal, DHL, Zarah, Rolex, Aston Martin has chosen for the Domo Data Experience Platform. Meet us for a live demo at our booth#60 www.metriqzz.com

MicroStrategy

MicroStrategy is the largest independent publicly traded analytics and business intelligence company. The MicroStrategy analytics platform is consistently rated as the best in enterprise analytics and is used by many of the world’s most admired brands in the Fortune Global 500. We pursue two corporate strategies: (1) grow our enterprise analytics software business to promote our vision of Intelligence Everywhere and (2) acquire and hold bitcoin, which we view as a dependable store of value supported by a robust, public, open-source architecture untethered to sovereign monetary policy. www.microstrategy.com

Neo4j

Neo4j, the Graph Database & Analytics leader, helps organisations find hidden patterns and relationships across billions of data connections deeply, easily and quickly. Customers leverage the structure of their connected data to reveal new ways of solving their most pressing business problems, with Neo4j’s full graph stack and a vibrant community of developers, data scientists and architects across hundreds of Fortune 500 companies. Visit neo4j.com. www.neo4j.com

Nippur

123

Onze mensen hebben echte affi niteit met data en zijn gepassioneerd over analytics. We zetten ons in om waarde te creëren uit data, om analytisch uitgedaagde organisaties te ondersteunen op hun weg om te blijven innoveren en te verbeteren. www.nippur.nl

One Data

111

One Data, a software company serving customers across all industries worldwide, developed the market-first Data Product Builder. Using AI, the platform cuts manual work, ensuring a rapid, easy, and costeffective way to gain measurable business value from data. One Data dismantles data silos, creating a central space for data collaboration and sharing. The company concentrates on bridging the gap between data experts and business users, enabling them to build, manage, and share data products effi ciently. www.onedata.ai

OneDNA

OneDNA is een consultancy club op het gebied van Data & Analytics. Vakinhoudelijk richten we ons voornamelijk op de Microsoft technologie waarbij alle componenten aan bod komen. Van het goed en gedegen opzetten van een ‘on-premise’ data warehouse tot het opbouwen en ontsluiten van een Cloud data platform. Wij zijn de specialist en tegelijkertijd partner die onze opdrachtgevers richting geven om data gedreven te werken. To the Cloud and beyond! www.onedna.nl

GOLD PARTNER

Percona

Percona is a world-class open source database software, support, and services company. The organization is dedicated to helping businesses ensure their databases — and the applications that depend on them — are secure, compliant, performant, and highly available. www.percona.com

Pong B.V.

Versnel digitale transformatie met Pong! Wij bieden heldere oplossingen in data governance, data & AI, en (data) testing. Met onze diepgaande expertise en pragmatische aanpak maken we het verschil. We ontwikkelen samen een maatwerkplan en vertalen dit naar waardevolle output. Onze expertises zijn Data Governance: Maximaliseer de waarde van je data. Data & AI: Versterk je concurrentievoordeel. Data Quality Assurance: Waarborg de veiligheid van je data. www.pong.nl

Premium 112

Premium is een groep experts die bedrijven helpt grip op data te krijgen. Wij bieden pragmatische oplossingen voor complexe data en compliance vraagstukken, met focus op innovatie, wetgeving en beter gebruik van data.

www.premium.nl

QlikTech Netherlands B.V. 116 Qlik delivers an industry leading portfolio of solutions for data integration, data quality, & analytics. Qlik™s solutions work with any data source, target, architecture or methodology, to ensure customers have the data they need, whenever they need it. www.qlik.com

Riviq

Rockfeather

Bij Rockfeather zijn we niet alleen consultants, we helpen jouw dromen te realiseren. Wij maken jouw Data & Automation-visie werkelijkheid en gebruiken de kracht van technologie om jouw ideeën naar nieuwe hoogten te brengen. Samen zorgen wij ervoor dat jouw doelen bereikt worden. Klaar om jouw solide ideeën een vlucht te zien nemen? Begin samen met Rockfeather aan een reis van innovatie en succes. Samen zijn er geen grenzen aan wat we kunnen bereiken. http://www.rockfeather.com

rond

96 rond is de trusted advisor op het gebied van Business Intelligence, Data Analytics, Data Integration, Data Science en Enterprise Apps. rond is partner van de vendors Qlik, Mendix en SAP. Duurzaam meer waarde scheppen is waar rond voor staat. www.rond.nu

SafeGPT 8

SafeGPT maakt complexe AI-technologie, veilig en toegankelijk voor iedereen. Het platform integreert AI-tools in kantoorautomatisering en bedrijfsvoering. Maak processen effi ciënt en werk leuker met de inzet van SafeGPT. Ons team staat voor je klaar! www.safegpt.nl

GOLD PARTNER

SAS Nederland

136

SAS is a global leader in data and AI. With SAS software and industry-specifi c solutions, organizations transform data into trusted decisions. SAS gives you THE POWER TO KNOW®. www.sas.com/nl_nl/home.html

Scrape IT

Beslis slimmer en bespaar kosten met onze ervaren data scraping diensten. 8 jaar ervaring, 100+ klanten, 3 miljard verwerkte internetpagina’s. Wij automatiseren en structureren direct de data van het internet die jij wilt ontvangen - continue of eenmalig. Ontdek ook onze kant-en-klare datasets. www.scrape-it.com

SecureMe2 BV

158

Van data naar Elke dag betere beslissingen met Riviq, jouw partner voor: Data strategie en -achitectuur, Ontwikkeling data & AI oplossingen, Beheer & support, Innovatie en training. Waar kunnen we jou mee helpen? www.riviq.nl

SecureMe2 is een Nederlandse organisatie en de producent van Cyberalarm. Een Network Intrusion Detection Systeem dat realtime kwaadaardig verkeer ontdekt in netwerken van MKB tot Enterprise. Met 30 werknemers draagt SecureMe2 met hoogwaarde technologie, zoals Big Data Analysis en AI, bij aan de toename van de digitale weerbaarheid van ondernemingen. De organisatie is ISO-27001 en NEN7510 gecertifi ceerd en levert ontzorging en voorspelbaarheid voor elke onderneming die in-control wil zijn. www.secureme2.eu

GOLD PARTNER

Security Delta HSD 158

Security Delta (HSD) is hét nationale veiligheidscluster, met zo’n 300 bedrijven, overheidsorganisaties en kennisinstellingen die samenwerken aan innovatieve veiligheidsoplossingen voor een digitaliserende samenleving. De focus ligt op Cybersecurity, Data & AI, en Slimme Veilige Samenlevingen. HSD, een nonprofit organisatie, versterkt de economie, creëert werkgelegenheid en bevordert een digitaal weerbaarder Nederland. www.securitydelta.nl

SLTN Professional Services 39

SLTN Professional Services helpt organisaties zich op unieke wijze te ontwikkelen en succesvol te zijn. Met onze geavanceerde data-oplossingen en toekomstbestendige applicatie functionaliteit garanderen wij continuïteit in bedrijfskritische processen. Wij begeleiden onze klanten in hun Digitale Transformatie. www.sltn.nl

GOLD PARTNER

Snowflake 59

Snowfl ake makes enterprise AI easy, effi cient, and trusted. Thousands of companies around the globe, including hundreds of the world’s largest, use Snowfl ake’s Data Cloud to share data, build AI and machine learning applications, and power their business. The era of enterprise AI is here. Learn more at snowfl ake.com (NYSE: SNOW). www.snowﬂ ake.com

Sparkle 110

Sparkle is uw holistische datapartner, die helpt vanaf het bepalen van de data strategie, het implementeren van de roadmap tot en met ondersteuning dmv managed services. Specialist in: Data Governance, Data Architectuur & Engineering, Analytics en AI. www.sparkle.consulting

Spectra Logic Europe Ltd 124

Spectra Logic modernizes IT infrastructures to preserve, protect and defend data, from days to decades, whether on-premises, in a single cloud, across multiple clouds or in all locations at once. Our cost-effective solutions help organizations effi ciently manage, migrate and store long-term data, from terabytes to exabytes, with features that make it ransomware resilient. www.spectralogic.com

Supermetrics 73

Supermetrics helps over 750k marketers and analysts move data from popular marketing and ad platforms like Facebook, Google, and HubSpot to their favorite analytics, reporting, and data warehouse platforms. Over 15% of global ad spend is reported through Supermetrics. www.supermetrics.com

GOLD PARTNER

Teradata 54

We believe people thrive when empowered with trusted information. We offer the most complete cloud analytics and data platform for AI, delivering harmonized data, Trusted AI, and faster innovation to improve performance and drive profitable growth. www.teradata.com

Thales 117

In today’s digital landscape, organizations rely on Thales to protect applications, data, identities, and software. Thales safeguards against cyber threats, securing sensitive information across cloud, data centers, and networks. Our platforms reduce the risks and complexities of protection, empowering secure operations. With Thales, businesses confi dently transition to the cloud, meet compliance, and deliver exceptional digital experiences. www.cpl.thalesgroup.com/nl

TimeXtender 29

TimeXtender simplifi es data management, making data accessible and actionable for businesses in all industries.We provide all the features you need to build a robust, secure, yet agile data infrastructure for analytics and AI in the fastest, most effi cient way possible; all with a single-low code user interface. www.timextender.com

TMC Data Science & IoT

The Member Company (TMC) is een internationaal high-tech consultancy bureau met een team van ondernemende inginieurs, wetenschappers en digitale experts van over de hele wereld. Er zijn veel manieren waarop we kunnen samenwerken. Of je nu de expertise van een van onze employeneurs nodig hebt, wilt dat wij een compleet project uit handen nemen of je team wilt trainen met een van onze cursussen, wij staan voor je klaar! www.tmc-employeneurship.com

Vijfhart

134

Klopt! Vijfh art is de grootste onafh ankelijke IT-opleider van Nederland met meer dan 40 jaar ervaring. Inmiddels hebben we meer dan 500.000 mensen opgeleid tot IT’er. Samen maken we Nederland slimmer. www.vijfh art.nl

Vormer IT

Vormer ontwikkelt praktische AIoplossingen met beschikbare data, op maat gemaakt voor jouw bedrijfsprocessen. Of het nu gaat om chatbots, automatisering, data-analyse of maatwerk AI-integraties, wij helpen je organisatie effi ciënter te werken en kosten te besparen. Ontdek AI met Vormer! www.vormer.it

WeAreFrank!

Dé open-source integratiespecialist van Nederland! Wij koppelen alle mogelijke IT-systemen, databronnen en bedrijfsapplicaties. Op een open eerlijke manier, zonder geheimen of dure contracten. Dit doen we met het Frank!Framework, ons open-source platform, waarmee jij ook zelf aan de slag kunt. www.wearefrank.nl

Wobby

174

Wobby allows you to quickly find, understand, and use data. It combines the user-friendliness of Notion, the smart assistance of ChatGPT, and the powerful visualizations of Tableau. www.wobby.ai

Xebia

Xebia, a leader in digital transformation, partners with companies in all digital areas. With 5,500+ professionals specializing in AI, Data, Cloud, software development, and intelligent automation, Xebia provides high-quality self-service solutions with a customer-centric mindset. www.xebia.com

GOLD PARTNER

Xomnia

Xomnia is a leading data & AI consulting company. We help some of the leading organizations in The Netherlands achieve their AI strategies, build data platforms and architectures, create and run data science, analytics or GenAI models, and much more. www.xomnia.com

Zoho

Zoho is al meer dan 25 jaar ontwikkelaar van SaaS oplossingen. Zoho biedt meer dan 55 zakelijke applicaties om uw hele organisatie op te draaien. Met Zoho Analytics voorziet Zoho in een totaaloplossing voor al uw BI en Data vraagstukken. www.zoho.com/nl

9altitudes Business Analytics

139

Wij zijn de Business Analytics unit van 9altitudes. Onze organisatie bestaat uit een team van meer dan 60 ervaren en bevlogen BI-specialisten. www.birds.bi