Bringing talent together to raise money for great causes – virtually!
Our virtual events raise funds whilst also raising the profile of the charities and personalities featured. We love to showcase charities supported by talent and work as a passionate and dedicated team to achieve the best possible results for all concerned!
Campaign
The Wonderful Wizarding Quiz, featuring members of the Harry Potter
cast – six lucky winners took part in a private quiz on zoom, hosted by Tom Felton and David Holmes.
Charities
• The Royal National Orthopaedic Hospital (RNOH)
• Essex & Herts Air Ambulance
• Marie Curie UK
Dates:
Launch Sunday 31st October, close Sunday 22nd November,
Event 29th November
Fundraising result:
Over 50K achieved
What We Did
Working with ex-crew and cast from the Harry Potter movies, we created a unique, money can’t buy experience for the winners and drove significant fundraising and exposure for the charities involved.
Not available to view anywhere, the quiz was a beautifully designed and fully stage-managed evening which was thoroughly enjoyed by winners and cast alike.
The Wonderful Wizarding Quiz – Social Media
uWin created all content and video, supplying it back to cast, fan groups and charities to enable a saturated and co-ordinated campaign
Across the cast, who all posted to support the campaign, total views (excluding stories) for launch video = more than 3.8M
uWin Ads
Reach: 168,538
Impressions: 291,882
uWin Organic from launch video
Reach: 22,579 (IG)
Reach: 22403 (TW)
We reached out to fan accounts many of whom joined in to post at the same time, tagging uWin: the largest was a Daniel Radcliffe fan account with more than 3.3M followers.
