Terrell Team - Pre-Listing

SELLING YOUR HOME OUR PLAN TO SELL YOUR HOME FOR TOP DOLLAR

WELCOME. Thank you for considering The Terrell Team and our company for the job of selling your home. We know you have many choices, however, we are confident our proven local expertise, combined with the unmatched resources of Berkshire Hathaway HomeServices Troth, REALTORS®, will help ensure you obtain the highest sales price and best terms for your property.

This brief presentation outlines the proven steps we will take to achieve success together. From our experience to our strategic marketing plan, you will find no detail is overlooked when it comes to the sale of your home.

We truly appreciate the opportunity to successfully represent you in the sale of your home for top dollar.

Sincerely,

The Terrell Team

EXPERIENCE MATTERS

“ HomeServices will be around tomorrow, next week, next month, and a century from now. If you're making an investment in what could be the most important asset you'll ever have, you should want to know that if you have any questions about anything, that you don't find a sign on the door that says "out of business.” That will never happen with HomeServices.”

– Warren Buffett Chairman and CEO Berkshire Hathaway Inc.

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THE TERRELL TEAM Proven Real Estate Professionals.

We understand your needs and expectations.

From our current knowledge of the local real estate market, our true understanding of the real estate buying and selling process, to our vast network of colleagues - we promise to offer unsurpassed care and service.

Doug Terrell, Team Leader

Bret Roof, Team Member

Alain Carnero, Senior Team Member

Sean Odonnell, Team Member

The Terrell Team has been recognized as Top Producing Agents with multiple awards, including "The Antelope Valley's Best Real Estate Team", four years running.

Simply put, we have built our award-winning team by bringing together real estate professionals that exhibit honesty, integrity, expertise, and a true compassion that will enable us to help our clients fulfill their real estate dreams.

Other Recognition Includes: Berkshire Hathaway HomeServices 5-Year Legend Chairman Circle Gold 4 Times Chairman Circle Platinum 3 Times Top 100 GAVAR 8 Times Top 10 GAVAR 3 Times #1 Top Office Team 7 Years

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WHY CHOOSE A TEAM? RESULTS. That is why you hire professionals to sell your home.

It has been documented that in a real estate transaction there are over 100 tasks. The Terrell Team is a group of specialists, rather than a oneman-show. The Terrell Team has 35 years combined experience helping sellers achieve their real estate goals.

Of the many reasons to hire a team, the most important is that someone is always available to help you with any questions that may arise. We strive to set you up for success by keeping you informed throughout the process, setting expectations and always preparing you with next steps. From our first meeting, to listing you home on the market, receiving an offer, helping you negotiate your best terms and ensuring we get you to the closing table - The Terrell Team is the team to make selling your home as smooth and stress-free as possible.

Doug, Amber, Alain and team are true professionals. We had a great experience working with them. Doug and team led the selling process as the real estate market began to undergo very rapid changes with interest rates increasing at faster rates than seen in many years. Doug served as a great advisor and maintained daily communications throughout the process.

Doug helped navigate the process, which made it feel seamless to us at time, though we knew the team was working very hard in the background. We are very appreciative of the hard work and at the end of the day, the results are what matter. Doug and team delivered!

- Timothy S O'Malley

REPUTATION MATTERS

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REVIEWS "Doug is a highly experienced Realtor in the Palmdale, Lancaster and overall Antelope Valley area of California. As I was an absentee property owner wanting to sell my property there, and particularly in view of that consideration, I wanted a realtor that could do it with efficiency and positive results. I was not disappointed. The service and results Doug provided on my recently closed sale of my property couldn't have been improved upon. On top of that, Doug is affiliated with one if the to top real estate firms, Berkshire Hathaway. And so I'm a pleased and very satisfied client, and recommend Doug highly."

- Joseph W Losch

"They were great throughout our entire relationship together l felt as though they were always working hard on my behalf and making the extra effort to do their job right to get my property sold! They were always upbeat even though we had some “buyer” stumbling blocks to wade through together! Plus a little laughter thrown in helped ease the waiting process throughout the past year! I would and have recommended them to my neighbor and others as well. Thanks for your very honest and professional help, guys, we have fond memories!"

- Sondra J Eye

"Doug and his team have been instrumental in selling our home and vacant land properties over the years. We trust them to represent us and would highly recommended them to others. " - Della L Topham

"Excellent job, kept us informed at all times, was amazing with all of our questions. Kept us calm and little to no stress throughout the entire process."

- Kali Warren

Click here to see more reviews.

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BEHIND THE TEAM Worldwide Reach.

Aligning with one of the most powerful names in business can make all the difference when presenting your home to buyers.

When our name goes on a real estate sign, it means something. It’s a promise of trust, integrity, stability, longevity and the highest standards of work. And we don’t take that promise lightly. Berkshire Hathaway HomeServices is the name buyers and sellers trust.

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Locally Known.

Since 1957 the Troth family has been serving the real estate needs of buyers and sellers in the Antelope Valley. We are 3rd generation familyowned and operated by local Brokers with over 60 years combined local Real Estate Knowledge.

We have the highest “per agent” productivity of any real estate company in the Antelope Valley with approximately one out of every eight homes purchased in the area is through BHHS Troth REALTORS®.

We support many local community organizations with our sales professionals being actively involved in making our community a better place to work and live. Annually we donate to local military families in need of help and support; in December of 2021 our office donated over $11,000 to Airmen and Women and their families at Edwards Air Force Base.

The Terrell Team - Luxury Specialists.

As Berkshire Hathaway HomeServices Designated Luxury Specialists, we excel at delivering unrivaled marketing and bringing extraordinary listings to the attention of an exclusive audience. We conduct business in the Antelope Valley's most prestigious communities. Our highly collaborative network of agents draw on each other’s skills, experience, and connections to provide elite representation through close of escrow and beyond. Our exclusive network of powerful relationships and proven marketing abilities gracefully brings buyers and sellers of luxury properties together. Rest assured your property is in the hands of Luxury Specialists.

MARKETING MATTERS

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OUR MARKETING PLAN

Professionally prepared marketing is essential to maximizing your home's exposure and requires more than just listing the property for sale. Of course we do all the standard marketing, like inputting your listing into an MLS. We also go above and beyond with a proven, strategic marketing plan to get your home sold for top dollar.

The Terrell Team invests in professional real estate photography; presenting your home at its best so we can showcase it to the world with our digital and print marketing. We also have a professional Marketing Department that will develop customized marketing for your home.

Our marketing plan ensures we capitalize on this window.

Interest in Your Home

ACTIVITY (Amount of Interest)

The "Window of Opportunty" is the period in which your home will receive its maximum exposure - when it is new on the market.

TIME ON MARKET (In Weeks)

PROFESSIONAL PHOTOGRAPHY Professional Photography for Your Home.

The start of all good marketing is having great photos to showcase. The professional photography of your home will highlight your property’s features to attract buyers searching for a home like yours. Professional real estate photography has also been shown to increase the buyers perceived value of the home.

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DIGITAL MARKETING 24/7 Online Exposure.

With 93% of homebuyers searching on the internet for their next home, you want to ensure that your home will receive maximum online exposure.

As part of our marketing plan, your home will receive unparalleled exposure among consumers and real estate professionals through our extensive online avenues of MLS syndication, property websites, targeted online ads, email marketing, and of course social media.

Your Home's Digital Footprint.

Your home will be input into the MLS (Multiple Listing System) which will get exposure to real estate agents and buyers over a large region of California. Of course your property will show up on buyer-driven sites like realtor.com and Zillow.com, but also, our extensive BHHS syndication network automatically pulls from the MLS and feeds your property to the most viewed real estate sites in the world. .

Your Home's Custom Property Website.

Your home will be given a dedicated property website to generate traffic and attract buyers.

This website will contain all professional photos and property information. Buyers will be able to schedule tours directly or even share the site with family, friends, social media, etc.

Click to view a property website.

The National Association of REALTORS statistics show that 93% of home buyers use the internet to help them with their home search.* *Source: NAR 2019 Profile of Home Buyers and Sellers

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Above and Beyond Marketing - Digital Ads Targeted to Buyers.

Just like how that pair of shoes you looked at online is now showing up in ads to you across the internet, we will run powerful digital ads for your property through our exclusive relationship with CHALK Digital Ads. These ads get shown directly to potential buyers in the area.

Some sites include: CBS | CNN | ESPN | FORBES | FOX NEWS | NEW YORK TIMES | USA TODAY | WASHINGTON POST | YAHOO | FACEBOOK | INSTAGRAM

Our digital ads use online data to show ads featuring your home to potential buyers; this includes people who have searched for homes, used mortgage calculators, searched for moving companies, etc. We will also send you a daily report of how your ads are performing.

Click to play short video.

Eye-Catching Social Media Marketing.

Of course we are going to showcase your home on Social Media. But we aren't just going to post some pictures; we create thoughtful, welldesigned social media marketing that will perform well and get views across the platforms.

Extensive Email Marketing.

We also take advantage of email marketing in many different aspects from start to finish.

Launching with 'Coming Soon' emails. These email campaigns offer a behind-the-scenes look at your home before it even hits the market. Your home will be advertised to our agents who may have a buyer interested before we even go on the market.

Just Listed emails blast out to the real estate community. These emails are a grand entrance to showcase your property. New Listing email announcements are eye-catching, informative and emailed directly to the local real estate community for maximum marketing exposure. Interactive links allow the recipient to learn more about your home with just one click.

Click to visit us on social media.

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PRINT MARKETING Professional Printed Materials.

Using our diversified, proven marketing strategy, we know direct mail pieces are a great way to advertise your property to the surrounding area. These customdesigned cards showcase your property providing all the necessary information to attract buyers to your home.

In addition, property flyers are an easy way to stay topof-mind with buyers as they can easily view a snapshot of the house. They can also access your property's website simply using the QR code.

OUR PROMISE TO YOU As your Listing Team, we promise: 1.We Promise to be: Prompt with communication -- If you have a concern, we will address it in a timely fashion and will give you updates throughout the entire process. Tell us how you prefer to get updates; whether it be minor updates via text or more substantial updates via phone, or if you prefer faceto-face conversation.

2.We Promise to be: Honest -- we will become a trusted partner who isn't afraid to be direct about what it will take to sell your house. This includes setting realistic pricing expectations. We will discuss potential problems including pointing out issues that should be fixed around your home before putting it on the market.

3. We Promise to be: Thoughtful leaders -- Hands-on experience is an important quality that we will bring to the table. My team and I have sold 100s of properties, which allows us to demonstrate proven results in the local area.

Our industry insight and knowledge of the current market are exceptional.

4. We Promise to be: Tenacious -- You are looking for and deserve a fierce negotiator who will fight for you. Our team will get you the best possible sales price, rather than simply settle for a quick commission.

5. We Promise to be: Your Marketing Genius -- The ability to attract qualified buyers is paramount in this business. Our past clients have been more than satisfied with our marketing savvy. Your house will have enormous exposure and will include but not limited to, professional photography and or video, virtual tours and a huge social media promotion. We will utilize all the traditional channels as well.

Our team looks forward to the opportunity to provide an unforgettable experience.

THANK YOU. We hope you’ve enjoyed the insights and information in this presentation.

Call us with any questions you may have - we look forward to working with you on this next chapter of your life.

Your Real Estate Trusted Advisors,

The Terrell Team

©2023 BHH Affiliates, LLC. An independently owned and operated franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. BHH Affiliates LLC and BHHS Troth, REALTORS do not guarantee accuracy of all data. If your property is currently listed with a Broker, this is not intended as a solicitation. Equal Housing Opportunity. DRE# 00829744