

MARKETING YOUR HOME



As a Berkshire Hathaway HomeServices agent, I believe that selling a home should be a luxury experience. I understand that your home is not just part of your family’s history – it is a significant investment. That’s why it is essential to have the power of a world-class brand in your corner.
I am proud to represent a company that stands for integrity, trust, stability and longevity. I will leverage our considerable business strength and unparalleled marketing advantages to provide you with an experience that is as effective, efficient and enjoyable as possible.
My affiliation with Berkshire Hathaway HomeServices grants me access to the most up-to-date marketing tools, as well as connections to the world’s most elite consumers. My combined knowledge of the luxury market, commitment to customer service and technological expertise will afford you marketing advantages that no local firm or international competitor can hope to match.
Thank you for allowing me the opportunity to be considered to represent you.
Respectfully,
Pam Colesworthy







MY COMMITMENT TO YOU...
Integrity & Loyalty
You can count on me to represent you with the highest ethical standards. From listing to negotiating to closing, my company and I are committed to doing real estate right. I will operate with your best interests in mind at all times. I will never disclose information that is confidential.
Reliable Communication & Guidance
I will keep you updated on any pertinent information about your property, showings, offers, the market, and negotiations. I will provide you with informed advice and suggestions based on my experience in the Sun Valley Real Estate market, extending to local vendors and services that I trust to make your experience better.
Professionalism & Excellence
Working with me guarantees that you are working with a brand, agents, and support staff at the top of the profession. I strive to make your experience one you will talk about fondly for years to come.
Expertise & Current Market Knowledge
I stay abreast of all current statistics and trends in the market. That, combined with my experience in the business, allows me to give you the most expert insights available.

...AND YOUR PROPERTY
Creativity & Innovation
Being successful in today’s market demands an open and progressive approach to marketing. I have at my disposal the best, newest and most powerful tools, and I can assure you that no other agent in our market competes with my team’s thoughtful approach to marketing.
Marketing & Exposure
From professional photos to sophisticated flyers and social media posts, to aerial photos and property videos, I have the ability to make sure that more buyers are seeing your listing through the best possible presentation. Berkshire Hathaway HomeServices listings syndicate to hundreds of Real Estate websites throughout the world.
Connectedness
On a local level, I work closely with the agents who are most likely to have a buyer for your listing. My affiliation with BHHS gives me access to more than 45,000 agents worldwide.
Results
My performance record demonstrates that I get the job done. My repeat clients will attest that I put the client first. What truly matters to me is your complete satisfaction.


THE POWER OF THE BRAND
Berkshire Hathaway HomeServices is part of one of the most admired brands in the world. A brand synonymous with trust, strength and financial stability.
Proudly comprised of more than 55,000 agents in 1,500 offices across North America, Europe and Asia, Berkshire Hathaway HomeServices is a company that prioritizes honesty, innovation and professionalism in its employees and leadership teams around the world.
As part of the nation’s second largest real estate brokerage, Berkshire Hathaway HomeServices Sun Valley Properties is committed to upholding the brokerage’s brand standards every single day, focusing on Berkshire Hathaway CEO Warren Buffett’s four main pillars:
Integrity | Trust | Stability | Longevity




FROM SUN VALLEY TO THE WORLD
BHHS Sun Valley Properties is virtually connected to 45,000 agents across the globe, giving your property the maximum possible exposure.

In Idaho there are five other BHHS franchises that we are closely connected to, including our sister company in Boise, Silverhawk Realty. Beyond that, BHHS has offices in the following feeder, resort, and international markets:
FEEDER MARKETS
Atlanta
Bay Area
Boston
Chicago
Dallas
Denver
Hawaii
Houston
Las Vegas
Los Angeles
Miami
Mpls/St Paul
Nashville
New York
Palm Springs
Philadelphia
Phoenix
Portland
Salt Lake City
San Diego
Santa Barbara
Seattle
MOUNTAIN RESORTS INTERNATIONAL
Aspen/Snowmass
Beaver Creek
Bend
Big Sky (Bozeman)
Breckenridge
Coeur d’Alene
Crested Butte
Deer Valley
Durango
Jackson Hole
Park City
St. George
Taos/Santa Fe
Tahoe
Telluride
Vail
Whitefish

Bahamas
Canada
Dubai
Germany
Greece
India
Italy
London
Mexico
Portugal
Spain
Sun Valley Properties
HOW I WILL MARKET YOUR PROPERTY
PHOTOGRAPHY & VIDEO
• professional photography to give your listing the best possible presentation; I can help stage your listing and ensure it shows as professionally as possible
• drone photos which allow viewers to see the property from new angles
PRINT & DIGITAL PROMOTION
• all listings promoted to the local board of agents through our exclusive email system
• luxury brochures for selected listings
• stand-alone websites for selected listings
• ads in selected local publications such as SVPN, Sun Valley Magazine, Big Life, and more (see following pages)
• e-flyers sent to agents in feeder areas like Los Angeles, Seattle, San Francisco, Salt Lake City, Portland, and Boise
• promotion on social media outlets like Instagram and Facebook (see below)
• all BHHS listings are automatically present on all of the main real estate websites, from Zillow.com to Realtor.com to Homes.com and more
• exposure on real estate sites like wsj.com, MansionGlobal, and other sites that attract high net worth viewers
• all of our new listings get a week of promotion on ChalkDigital, the industry leader for targeting real estate consumers
EVENTS & CONNECTIONS
• I will schedule Broker Tours and Open Houses as agreed upon
• I am present at all showings conducted by other agents
• with seller permission, I hold Open Houses at strategic, high-traffic times such as the Symphony, Allen & Co., and the Writers’ Conference


INCREASED EXPOSURE = MORE BUYERS





































PRINT & EMAIL PIECES



Sample digital flyers and books sent through email to clients, agents, brokerages and feeder markets


Sample luxury brochure
REACHING THE RIGHT BUYERS






Properties require different levels of exposure, in different forums. Here are some of the print magazines we have used to promote our listings, from the highend magazines in the top row to local and regional issues in the second and third rows.
REAL ESTATE IN SUN VALLEY SINCE 2005

To read the full Sun Valley 2024 Real Estate Report, click here.
To read the 2024 Luxury Real Estate Report, click here.





ABOUT ME
My goal is to help you reach your goal of buying or selling real estate, here in the Wood River Valley. This is a wonderful, family focused community that offers an exceptional quality of life for every age and pursuit - from arts to athletics, this place has it all! The joy of sales is making a match. Listen closely and follow up! I listen to your needs and wants to find creative solutions. Then I present the options. Fortunately, my background in vacation rentals gives me unique insight into both the rental and sales market.
Please let me know how I can help you!

TESTIMONIALS
“I would recommend Pam to anyone looking for property in the Sun Valley area. Pam listened to what I wanted and presented me with a comprehensive tour of suitable and available properties. Her knowledge and expertise were greatly appreciated. Her attention to detail and response times made the selection, negotiation and closing of my purchase worry-free.” -Lauren C.
“I had the pleasure of working with Pam on a luxury assignment and real estate sale in Ketchum, and found her to be the best local representative that we could have imagined. Pam has an engaging spirit and complete and insightful local market knowledge. Pam’s business acumen is tempered only by her abundance of grace and tact. We heartily recommend Pam.” -Mark H., President, Windermere Services Southern California












of Ketchum
Rember St #3, Ketchum
Spruce Way, South of Ketchum
Elkhorn
Penny Dr, Warm Springs
Hailey
Howard Dr #5, Warm Springs
Williams St, Ketchum



