DIGITAL MARKETING
Capture attention. Spread the message.
Bethany College’s digital marketing program is a specialized track of the business administration degree that will build your foundation in marketing. When you transition to your professional career, you will leave Bethany with an exemplary education and fulfill critical roles in this high-demand field. Our program provides you with opportunities to take courses that will foster your creativity and prepare you for your future career. Experienced faculty will push you to succeed throughout our curricula of traditional and modern courses. We will prepare you for your marketing career with classic courses in sales campaigns, engagement, and activation, along with sleek modern courses in meme culture and marketing, influencer marketing and referral programs, psychology of variety, and viral contests. ABOUT BETHANY COLLEGE Bethany College, founded in 1840, is the oldest private college in West Virginia. The Bethany experience focuses on academic excellence in the area of liberal arts and prepares future leaders for a lifetime of work and a life of significance. Our campus is located on 1,300 beautiful acres in the foothills of the Allegheny Mountains, just one mile from Pennsylvania and five miles from Ohio. Bethany is served by Pittsburgh International Airport, just 45 minutes from campus. The College is located 39 miles from downtown Pittsburgh, 22 miles from Washington, Pa., and 14 miles from Wheeling.
For more information, contact: Bethany College Office of Enrollment 304.829.7611 enrollment@bethanywv.edu 31 E Campus Dr Bethany, WV 26032 Or visit us online at WWW.BETHANYWV.EDU
Tracks & Minors: Digital Marketing* (Track, Minor) *Program available through RIZE Education
What Can You Do with a Degree in Digital Marketing? Search Engine Optimization (SEO) Strategist Search Engine Marketing (SEM) Strategist User Experience (UX) Designer Content Creator Digital Marketing Analyst Email Marketing Specialist Web Developer Social Media Manager Advertising Manager Data Analyst Market Research Analyst VR Developer