Bethany College Digital Marketing One Sheet

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DIGITAL MARKETING

Bethany College’s digital marketing program is a specialized track of the business administration degree that will build your foundation in marketing. When you transition to your professional career, you will leave Bethany with an exemplary education and fulfill critical roles in this high-demand field.

Our program provides you with opportunities to take courses that will foster your creativity and prepare you for your future career. Experienced faculty will push you to succeed throughout our curricula of traditional and modern courses.

We will prepare you for your marketing career with classic courses in sales campaigns, engagement, and activation, along with sleek modern courses in meme culture and marketing, influencer marketing and referral programs, psychology of variety, and viral contests.

ABOUT BETHANY COLLEGE

Bethany College, founded in 1840, is the oldest private college in West Virginia. The Bethany experience focuses on academic excellence in the area of liberal arts and prepares future leaders for a lifetime of work and a life of significance.

Our campus is located on 1,300 beautiful acres in the foothills of the Allegheny Mountains, just one mile from Pennsylvania and five miles from Ohio. Bethany is served by Pittsburgh International Airport, just 45 minutes from campus. The College is located 39 miles from downtown Pittsburgh, 22 miles from Washington, Pa., and 14 miles from Wheeling.

Tracks & Minors:

Digital Marketing* (Track, Minor)

*Program available through RIZE Education

What Can You Do with a Degree in Digital Marketing?

For more information, contact:

Bethany College Office of Enrollment

304.829.7611

enrollment@bethanywv.edu

31 E Campus Dr Bethany, WV 26032 Or

OppOrtunities & innOvatiOn

Rize Partnership Overview

Bethany College has joined forces with Rize Education to redefine the student journey and equip graduates for success in today’s job landscape. This dynamic collaboration delivers an unparalleled educational experience, offering students access to cutting-edge career-ready courses in emerging fields. From immersive project-based coursework to interactive flipped classrooms and hands-on real-world assignments, our partnership with Rize Education ensures students are armed with the skills demanded by industry leaders.

Hybrid Learning Benefits

Our hybrid programs, offered in collaboration with Rize Education, provide access to high quality instructors and students nationwide. They link academic rigor to industry relevance to offer benefits such as:

• Curriculum enhancements with current industry trends and research.

• Comprehensive and adaptable learning experiences with an emphasis on resume-ready skills.

• Flexible hybrid format that blends online convenience with traditional campus engagement.

Apply Today!

Learn more about our digital marketing program.

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