Technology
BOURNEMOUTH IN YOUR POCKET. Smartphone users expect everything they need to be just a few screen taps away, wherever they are. And conference delegates are no exception. With a destination app they can find cabs and restaurants, find out what’s on in local bars and cinemas, shop and take in the local sights and attractions. It also makes their money go further.
“Now, with the new app, local businesses will be able create targeted offers relevant to events and the audiences who attend,” says Business Events Bournemouth’s Manager, Karina Gregory. “Delegates and visiting members of the public expect to have everything they need for their visit, on tap, on their smartphone. Our new app puts Bournemouth in their pocket, giving plenty of options to make the most of their visit and choose how and where to spend their money wisely.
Local businesses will be keen to design and publish special offers to reach the thousands of business tourists looking for ways to spend their money and free time, which means delegates get the best the destination can offer, for a great price. Last year, over 118,000 delegates visited Bournemouth. That’s a huge market for local firms to tap into, “By providing a destination app we are giving visitors a more leading to plenty of choice and some very competitive deals for Last year, directed and focused experience that works faster than visitors. over 118,000 browsing a mobile website. Once they download it to their phone, the things they value most are in immediate reach,” Business Events Bournemouth has teamed up with Bournemouth delegates says Simon Richards, Reservations Manager at Business Town Centre Business Improvement District (BID) to develop and visited Events Bournemouth. “Most of the data for the destination launch an exciting new app to attract more customers to the town Bournemouth. will live on the visitor’s phone, rather than relying on centre. Launched this month, the Bournemouth app will create a fluctuating internet and wi-fi signals. new channel for local businesses to promote deals and special offers to the many thousands of people coming to attend business and “We can keep tuning the content to reflect the way people use the consumer events in Bournemouth. app – the more we learn about our visitors’ interests and preferences, the more relevant the content will be to their experience.” Conference delegates, staff, exhibitors and other visitors will be able to download the app free to their Apple or Android smart devices to help To find out more Call 01202 055556 plan their visit and create their own itinerary for exploring the town. Email karina@businesseventsbournemouth.co.uk or Visit BusinessEventsBournemouth.org.uk Business Events Bournemouth is the officially appointed agency for Bournemouth’s hotels, helping organisers to find the right fit in venues and accommodation for their delegates.
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Hampshire Legal