Beauty & Hairdressing May & June 2025 Issue 21

Issue 21 May & June ‘25

Do you realise

Neon Nights

Retro vibes & festival feels

your salon’s

potential?

SPF: everyone’s

non-negotiable Take Pride is your salon

inclusive?

£6 Million Professional, Public & Product Liability

Our logo might have changed and our membership benefits improved too, but the dedicated team behind it all remains the same, taking your questions via phone, live chat, social media and in person at events throughout the year.

www.abtinsurance.co.uk / 01789 773 573

ABT is a Specialist Membership & Insurance Provider for the Beauty, Hair, Nails, Tanning & Makeup Industry Including Treatment Risk Insurance ABT VIP Access to the UK’s Leading Trade Beauty Shows

Your Smart Group 20 minutes No Obligation Business Review

Free ABT Membership Pack

Bi Monthly Newsletter

Printed Beauty & Hairdressing Magazine Personalised Membership Portal

Industry News Website

Vouchable helping you sell your gift vouchers the best way

ABT VIP Membership Goody Bag

Helpline

Scratch Star Party Marketing & Networking Solutions

To find out more on how to access your membership benefits, pick up your free membership pack at a show or visit our website.

50% Off Salon Owners Networking Forum

Interactive Demos

Drinks Receptions in the VIP Lounge for you and a Colleague

National Register of Beauty & Hair Professionals

Industry News Website

ABT Ongoing Development

Access to the VIP Lounges with free refreshments

Digital Beauty & Hairdressing Magazine

Scratch Magazine

Early Show Access for You and a Colleague

Beauty | Hair | Complementary | Nails, Tanning & Make-Up | Salon Full Details, Terms of Business, Application Forms and Policy Wording are available to view online at the website address

T&Cs apply on membership benefits. Head to our website to find out more.

THIS IS HOW I ROLL

GIVE IT A CURL

DON'T BE A TEASE

UNWIND WITH ME

© 2025 Nail Alliance - North America, Inc. HM-19736

Gelish® and Morgan Taylor® are delighted to announce the launch of the new Let’s Roll collection. This season we are embracing all things peak nostalgia! From big hair to bold hues, the season is all about making your statement and doing it with the volume turned way up! The colours in this collection are ultra-bright and fully saturated in a way that allows their luminosity to shine, almost as if they are glowing from within.

DO THE TANGLE

HOLD ME TIGHTER

FEATURED SHADES: THIS IS HOW I ROLL, GIVE IT A CURL, DON'T BE A TEASE, UNWIND WITH ME, DO THE TANGLE, AND HOLD ME TIGHTER

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43

Spring Show Success ABT welcomes members at Professional Beauty London.

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SS25 Trends: Neon Nights Evoking free-spirited festivals and retro 80’s energy, neon colours are taking this season by storm.

48

Meet Our Members

Shannon Boyle, Educator and Lash Artist from Belfast, shares her inspiring story.

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Social Spotlight

ABT Accredited and insured educators will inspire you with their social feeds.

Skin Safe

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Expert Reads

The latest launches in beauty and hair business books.

This Skin Cancer Awareness Month, educate clients on the importance of UVA and UVB protection.

Regulars 12

ABT News

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What’s New in Beauty

22 33 64 68

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Industry News

What’s New in Skin Care

What’s New in Nails

What’s New in Hair

Sell, Scale or Franchise?

56 V

E

ERYON

E

Cassidy Bailey discusses how to create an inclusive salon culture during Pride Month and beyond.

UTY F A E

OR

Beauty For Everyone

B

40

Katie Godfrey asks, does your beauty or hair business have more potential than you realise?

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Beauty & Hairdressing is published by ABT (Associated Beauty Therapists) Ltd.

Publisher

Dave Horton dave@abtinsurance.co.uk

Editorial Consultant

Melissa Dennis pr@abtinsurance.co.uk

Design

Darren Hassett darren@abtinsurance.co.uk

Advertising Sales

Shaun Peaty shaun@abtinsurance.co.uk 01789 336888

Head of Brand & Marketing Amelia Black amelia@abtinsurance.co.uk

Marketing Coordinator

Happy Birthday Staffordshire-based SkinBase™ marks two decades of global success.

Ella Figgitt ella@abtinsurance.co.uk

Accounts

Tracey Board tracey@abtinsurance.co.uk

ABT Course Accreditation

accreditation@abtinsurance.co.uk www.abtinsurance.co.uk info@abtinsurance.co.uk www.beautyandhairdressing.co.uk

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Follow us at Facebook.com/ AssociatedBeautyInsurance Instagram.com/abtinsurance x.com/abt_insurance

Beauty & Hairdressing, ABT Ltd, The Courtyard, Wixford Park, George’s Elm Lane, Bidford on Avon, Warwickshire B50 4JS

Hair Trends

Simon Houston combines soft pinks with a mature attitude for his Pink Paradox collection.

Beauty & Hairdressing is published by ABT Ltd. The publisher has taken all reasonable measures to ensure the accuracy of the information in this issue of Beauty & Hairdressing and cannot accept responsibility for errors or omissions from any information given in this or previous editions of Beauty & Hairdressing or for any consequences arising thereof.

Associated Beauty Therapists Limited is authorised and regulated by the Financial Conduct Authority Authorised Number 463052.

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Accreditation for your Training Courses

ABT Accreditation

ABT Accreditation is a simple, low cost and extremely efficient way to step out of the crowd and show your potential students that you are approved, endorsed and eligible to offer, on completion of your courses, ABT membership and insurance packages to them.

ABT Accreditation isn’t just a logo, or a membership, it allows you to instil confidence and provide guidance to your potential students that they can get insurance with ABT. Once insured your students can continue practicing on the public with the new skills they have learnt.

A successful application would allow you access to the use of our accreditation logo, insurance for your students, as well as loads of membership benefits to becoming an ABT Accredited member.

To complete the Accreditation process go to:

www.abtinsurance.co.uk or call 01789 773 573

We Also Provide Insurance Beauty | Hair | Complementary | Nails, Tanning & Make-Up | Salon

Full Details, Terms of Business, Application Forms and Policy Wording are available to view online at www.abtinsurance.co.uk

As an ABT Accredited College What do my Students and I Receive?

One Off Fee* ABT is an accreditation provider for the industry offering a one-off fee for your initial application of courses.

There are no annual renewals or price per certificate issue costs for those holding an ABT Insurance policy. *

Free Promotion in our Bi-Weekly Newsletters Personalised Onboarding

Once your accreditation has been verified and an accreditation pack has been sent, you will be eligible for a personalised onboarding session to show you around your portal taking advantage of all the benefits available to you and your students.

Ability to bring your students for free to trade industry shows and events throughout the year.

Free Promotion on abtinsurance.co.uk

Personalised Accreditation Portal

Your very own accreditation portal where you can check your details, documentation, as well as select and confirm how you will appear on the Find Your Accredited College search.

PR and Editorial Support Use of the ABT Accreditation Logo 10% Off Any ABT Package for Your Students

Starting at £250

Free VIP Access to Trade Industry Shows as an Educator

Allows your students to

Free Student Presentation

receive 10% off

any of our individual membership packages.

Invitation to ABT Events

Access to discounted Educational Talks

* There are no annual renewals or price per certificate issue costs for those holding an ABT policy.

ABT Members’ News........................................................................................................................................................

ABT Members’ News We celebrate the summer whilst planning ahead As we enter May and head towards June, summer really is in sight and unless we’ve been lulled into a false sense of security, the weather has changed for the better. What we do know is that summer nail and makeup colours are here, ahead of the first official day of the new season (June 21st), and here’s hoping we all have our Sun Protection Factor (SPF) at the ready.

It’s imperative that we embrace SPF skincare and protect ourselves and clients’ skin, not only against ageing UVA and UVB rays but also the more dangerous effects of sun damage. If you don’t already have a year-round conversation with clients about the necessity of SPF products, this is the time to start as May is Skin Cancer Awareness Month and establishing good habits now could protect against future issues.

On page 48, we explore retailing opportunities from brands embracing SPF in their product ranges as well as providing you with educational resources to support clients in identifying early signs of skin cancer through the ABT-Accredited MASCED (Melanoma and Skin Cancer Early Detection) training programme delivered by skin cancer awareness charity SKCIN. Once you’ve completed the MASCED course contact the ABT team and we’ll add your new certification to your membership.

Plus don’t forget if there are any new treatments that you would like to add to your skills this summer, ABT are here to help you with a wide range of ABT accredited training courses which can be found on the course finder via the ABT website (abtinsurance.co.uk).

The one-on-one time that we share with accredited lecturers, tutors and insured members is vital to help us deliver membership benefits, provide you with new merchandise since our acquisition by Howden and learn how we can help enhance your career and business.

We’re delighted to confirm that ABT will be returning to Professional Beauty North taking place in Manchester in September.

Come October we will be back in London for Professional Beauty Autumn, finishing off the show season with new launches and more membership benefits. Plus, the ABT team will again be on-hand to help with your renewals and new memberships.

Exclusive ABT Member discount

But back to this summer. On Sunday 6th July, we look forward to celebrating with nail techs, industry suppliers and educators at the annual Scratch Stars Awards, taking place at the Underglobe in London. ABT is sponsoring two awards, Nail and Beauty Salon of the Year and Educator of the Year, and we’re delighted to have negotiated an additional £10 discount off early bird tickets exclusively for ABT members.

Email ella@abtinsurance.co.uk to receive your ABT members’ discount code; just one of the many membership benefits of being part of our ABT community.

On-hand to help

In March it was a pleasure to meet our members on the ABT stand at Professional Beauty London. Over a glass of fizz, we enjoyed hearing insightful industry feedback and stories of what you are currently up to within your businesses.

Amelia Black

ABT Head of Brand & Marketing

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........................................................................................................................................................................ ABT News

Hair extension course gets Manchester launch

Routes Hair Extensions is to hold the official launch of its ABT accredited course on 14th September, at an event aimed at equipping stylists with the tools, strategies and confidence to stand out in the industry.

Taking place in Manchester, ‘Ahead of the Game’ will feature a full line-up of sessions headed by keynote speaker Ola Goldsmith (pictured), a leading sales psychologist in the hair and beauty industry.

In addition, Rachel Burgin, director of Routes Hair Extensions, will share her personal journey, industry insights and key benefits of the Routes technique.

This will be the first time that this ABT Accredited hair extension course will be taught in full, with every attendee receiving 12-months’ access to the full online course, a digital training manual and a certification of completion as well as a goody bag and afternoon tea.

Routes Hair Extensions: routes-hair-extensions.com

New accredited brow and waxing courses revealed All About Me PRO Training Academy has introduced a new Brow Masterclass and a waxing course, both of which are ABT Accredited.

Based in Sidbury, Worcester, the Academy is led by Amy Evans, who also runs existing accredited courses in Gel Manicures and Pedicures, E-Files and Intimate Waxing.

The new courses come following an increase in demand for hands-on training at the academy in Worcester and on location.

Commenting, Amy Evans (pictured left) says:

“We’re pleased to see an increased interest in the academy, and it’s been great to grow our training courses to support people with getting their qualifications. We’re excited to introduce these new courses to further support others in building successful and fulfilling careers.”

All About Me PRO Training Academy: allaboutmepro.co.uk

London College of Beauty Therapy acquires Shoreditch campus

As they prepare to mark their 30th anniversary, the London College of Beauty Therapy (LCBT) is relocating to new premises to enable even more students to train in beauty therapy, makeup and hairdressing.

In addition to established post-16 diplomas and ABT-accredited courses, the LCBT is planning on introducing new advanced courses.

The new campus is located on Fashion Street in Shoreditch and has undergone a complete refit and installation of brand new furniture and equipment.

LCBT: lcbt.co.uk

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ABT News........................................................................................................................................................................

Fast track your makeup & SFX career Creative and SFX Makeup Artist and educator Kelly Odell (pictured) is hosting four, five and six day makeup artistry and special effects courses at her KO Studio in Leicester, all of which are ABT Accredited.

The four-day fast track course is ideal for those wanting to learn special occasion makeup and covers Bridal, Natural, Vintage and Glam looks with information on trends, hygiene and professional products.

The six-day course also covers special occasion themes with the addition of festival and Halloween makeup.

Over the five-day course, Kelly teaches Special Effects Makeup including silicone prosthetics for wounds and fantasy characters using rubber and foam latex.

KO Studio Makeup & FX: ko-llective.co.uk

Accredited trainer launches Buffed Cosmetics range

ABT Accredited Victoria Louise Makeup Artistry has launched a new line of professional makeup tools including brushes, brush belts, mixing palettes and bags for make-up artists and students.

Buffed Cosmetics’ signature brushes are made from premium synthetic materials with each brush specially designed by award-winning Victoria Louise, who has over 18 years’ experience in TV and film, theatre and freelance work.

“Our ethos is providing tools to pro MUAs, students and makeup enthusiasts and our mission is to provide updated tools to makeup students especially in colleges, who don’t get adequate tools in their kits,” explains Victoria Louise, educator and founder of the brand. “We launched in December ‘24 and have already had some of our tools used at London Fashion Week, Leicester Fashion Week and Professional Beauty London.”

Victoria Louise Makeup Artistry: instagram.com/victorialouise_mua

Buffed Cosmetics: buffedcosmetics.co.uk

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BackWash Regardless of the size of your salon or the level of backwash experience you offer, we have the perfect backwash to suit.

RS Prime

Yume iXi

Luxury space-saving shampoo unit designed for ultimate comfort

For space sensitive salons, a semi-lie-flat backwash bed offers luxury and comfort

Yume Noble For the ultimate backwash experience, this lie-flat backwash is perfect for Head Spa treatments

Enquire about our 0%, zero deposit finance

Our feature-rich range of backwashes offers superior quality, precise thermostatic control and unrivalled comfort setting the standard for luxury in the industry.

Make a showroom appointment today to experience our world-class equipment for yourself.

www.takarahairdressing.co.uk

ABT News........................................................................................................................................................................

Success

Spring Show ABT welcomes members at Professional Beauty London.

In March, the ABT team spent two fantastic days meeting members and accredited companies at Professional Beauty London.

“We had two incredibly busy days and we were overwhelmed by the number of ABT members who came to see us, took selfies with our team and engaged with the fun activities on our stand,” Ella Figgitt, ABT’s Marketing Assistant told us.

“We invited members to collect their in-person membership benefits at the show, including goody bags and VIP wrist bands, meaning they were able to get the most value from their ABT membership too. We look forward to seeing more of you at trade events in the autumn!”

We were also delighted to see so many of ABT’s Accredited companies exhibiting at the event, which attracted over 18,600 beauty, nails and spa professionals

Nail Alliance

Pinkfishes

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........................................................................................................................................................................ ABT News

Lecenté

Nouveau Beauty Group

Inverness Piercing

CACI

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O

Meet our Members...........................................................................................................................................................

Over the last decade Shannon Boyle has risen to become an award-winning lash artist, salon owner, educator and influencer. Her lash videos featuring real clients reach an incredible 25 million views on TikTok and as Elleebana Educator for Northern Ireland, she has achieved numerous professional accolades and brand recognition for her lash lifting and brow lamination treatments.

Aged 13, Shannon undertook a makeup course and trained in eyelashes at just 16 starting a parttime business. When she left school at 18, her entrepreneurial instincts led her to focus on building a full time enterprise rather than going to university, working from home as a self-employed lash artist.

Shannon explains: “Whilst studying make-up, it became evident that the lash industry offered many lucrative opportunities and that you could earn a good salary as a lash artist, which inspired me to enter the industry. Since then, I have developed a lifelong passion for lash artistry and the amazing results that you can achieve.”

Through hard work, knowledge and passion, Shannon not only excelled as a lash artist but has also built a successful business, establishing Shannon Boyle Artistry offering bespoke lash services including Classic and Russian Volume Eyelash Extensions, Elleebana Lash Lift and Tint, HD Brows and Brow Lamination.

A lifelong PASSION for

LASHES We meet Shannon Boyle, ABT Member, Educator and Lash Artist from Belfast, who shares her inspiring story of success.

“I love that I get to tailor treatments to women to enhance their features and make them feel good about themselves,” says Shannon. “I love a client’s reaction when they see the end result after a Lash Lift, as they are completely mesmerised by their lashes. I also love working for myself and being in charge of my own destiny.

“Working in the beauty industry is so much more than just undertaking treatments. You need to know all about managing finances, how to run your own business, marketing, training staff and setting up investments. The skills I’ve learnt as a beauty entrepreneur have been invaluable and have set me up for the future and given me strong business and life skills.”

Her reputation and achievements as a leading lash artist soon led her towards educating others, establishing an ABT-Accredited training academy.

From here, as the official Elleebana Trainer for Belfast, Shannon now delivers the brand’s accredited lash lift and brow lamination courses.

“I absolutely love teaching and it is amazing to

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........................................................................................................................................................... Meet our Members

inspire my artists in their career journey and to ultimately transform their lives,” Shannon enthuses. “It has created so many opportunities, from educating and inspiring artists in their career journeys, networking, meeting new people, speaking at global industry events, to raising my profile in the industry.”

Shannon has successfully achieved ABT Accreditation for all the courses she delivers in person including Classic Beginners Foundation, Russian Volume Advanced, Elleebana One Shot Lash Lift, Elleeplex Profusion Brow Lamination and Elleeplex Profusion Lash Lamination as well as the Classic Online Eyelash Extension Course.

She believes that working with ABT has helped her to excel as a lash artist, educator and beauty entrepreneur, saying: “Becoming an ABT member and having my courses accredited by ABT has played a huge role in the success of my business and career. ABT is a highly respected professional body within the beauty industry, and its accreditation provides a mark of quality and trust that both clients and students recognise.

Having ABT accreditation has enhanced my credibility, ensuring that my training courses meet high industry standards. This not only reassures students that they are receiving reputable and recognised education but also sets them apart in their own careers.

“Additionally, being an ABT member has been instrumental in safeguarding my business and maintaining compliance with best practices. The association has strengthened my reputation, increased business opportunities and helped me build a thriving reputation that clients and students can trust.”

“The skills I’ve learnt as a beauty entrepreneur have been invaluable and have set me up for the future.”

Last summer, Shannon decided to utilise social media to educate consumers about professional lash treatments and raise her business profile. Little did she realise that her ‘before and after’ videos featuring her real clients would lead to her becoming a TikTok sensation!

“When I put the first video on TikTok in August 2024 it went viral! One of my videos on TikTok generated 25 million views in total, which was incredible. I now have clients approaching me asking to be in one of my TikTok videos, which is amazing!”

Following her many achievements, what does Shannon aim to accomplish over the next five years? “To build my online presence in the beauty industry through the content that I create and to keep learning as a lash artist and educator,” she answers. We have no doubt that she will succeed.

Follow Shannon’s success via her social media channels: TikTok: @shannonboyleartistry

Instagram: @shannonboyleartistryeducator shannonboyleartistryeducator.com

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Industry News..................................................................................................................................................................

Study confirms efficacy of LED mask

A new clinical study has confirmed the efficacy of the Déesse PRO® LED Phototherapy Mask in improving skin health and reversing visible signs of ageing.

Conducted by dermatological and scientific experts Bassi Rita and Serafino Marta, the study evaluated the impact of red and near-infrared (NIR) light therapy using the Déesse PRO® LED Mask.

The findings reveal a 14% reduction in hyperpigmentation and a 23.4% improvement in skin roughness within just six weeks of treatment.

Plus, 3D imaging analysis showed a significant reduction in fine lines, freckles and vascular lesions.

Déesse PRO®: deessepro.com

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Spa Furniture UK launches dedicated website PJS Direct has launched a new Spa Furniture UK website at www.spafurnitureuk.co.uk.

“PJS Direct have worked for many years with spa clients but we felt the market needed a new range of furniture and its own presence online,” explains Paul Matthes, owner and founder of PJS Direct Ltd. “The product range offers luxury but with a much more fair price for day spas, hotels and destination spas.

“Our UK, Asian and Europe warehouse (based near Barcelona) allows for faster delivery to not only the UK but also across all of Europe and the rest of the world.”

In order to support the spa market further, Jordan Jennings, PJS Direct’s Business Development Director, has taken on the role of Senior Spa Lead, providing a dedicated contact for spa owners, managers and consultants to discuss their furniture needs.

“This is very exciting and Spa Furniture UK has already established some new and exciting projects for 2025,” adds Paul.

Spa Furniture UK: spafurnitureuk.co.uk

..................................................................................................................................................................Industry News

Sweet Squared show the love with loyalty scheme launch Professional nail, hair and beauty distributor Sweet Squared has unveiled a new loyalty programme.

y r t s Indu s New

Designed to reward nail technicians, hairstylists and beauty professionals for every purchase they make, the Sweet Hearts programme unlocks a choice of nail, hair and beauty treats. The more you order, the more you collect! The scheme includes all of the company’s professional brands such as CND, Famous Names, Artistic Nail Design, Footlogix®, Nimue Skin Technology, Lashus, Decoded, Kevin.Murphy, Sachajuan, epres™ and ShowPony.

Sweet Hearts can be collected via online purchases, instore, on orders made by phone or through your Sweet Squared Partnership Manager.

Sweet Squared: sweetsquared.com

Phorest’s new feature makes treatment notes easier

Documenting client visits at med spas and aesthetic clinics is now easier thanks to a new tool launched by software brand Phorest.

Proper documentation of aesthetic treatments is critical for safety, compliance and professionalism.

This new feature, Phorest Dot Phrasing, enables practitioners to insert pre-set text snippets into client notes, reducing administrative workload and freeing up time for client care. Dot Phrasing has been found to cut documentation time by up to 90%, say Phorest. Órla Phelan, Global Director of Medspa Operations at Phorest, explains:

“We designed Phorest’s Dot Phrasing functionality to solve a real challenge for medspas —balancing high-quality client care with efficient documentation.

By automating repetitive notetaking, this feature ensures practitioners spend less time typing and more time focused on their clients, which we know is always their top priority.”

Phorest: phorest.com/industry/aesthetic

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Industry News..................................................................................................................................................................

New forum empowers users with female health chat

House of Hormones is a new online space dedicated to female hormonal health education and support, opening conversations on hormones, health and life without awkwardness or judgment.

No topic is off-limits (or too weird!) on the House of Hormones Forum, designed to be an empowering space where you can join the conversation and find your people.

With education and awareness of female hormonal health across all ages at its heart, House of Hormones advocates for more research into female health and aims to ensure all women and girls have access to reliable information and support.

Join the community at thehouseofhormones.com/forum

Paul Stafford joins Alfaparf Milano launch Alfaparf Milano Professional headed to the North East recently for the launch of the new Semi di Lino Style&Care range.

Held in Newcastle, the immersive educational experience was attended by 85 salon owners. Paul Stafford, Alfaparf Milano Professional Brand Ambassador UKI, demonstrated new launches and the brand’s hero products, taking attendees on a journey from Street to Salon.

Commenting on the event, David Donnellan on behalf of Alfaparf Milano Professional, said:

“We had such a brilliant turn out of incredibly dedicated and keen salon owners and their teams who were all incredibly eager to learn. Paul is always captivating to watch; his level of skill, dedication to perfection, and the intelligent, yet relatable way he showcases the craft of hairdressing makes him one of the best people in the industry to learn from.”

Alfaparf Milano: xpertprofessional.co.uk

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..................................................................................................................................................................Industry News

Laser Clinics UK introduce Dermalogica’s pigmentation facial

Clinic chain Laser Clinics UK has added the MelanoPro by Dermalogica facial treatment to its treatment menu at its locations across the country.

The two-phased programme fades hyperpigmentation in under six weeks, addressing pigmentation, uneven skin tone, dullness and rough skin texture, whilst also minimising future the formation of dark spots.

Laser Clinics UK’s clinicians apply the first phase of the MelanoPro masque in clinic, which clients leave in place for two to seven hours. Treatment is then continued at home, with clients applying the prescribed Dermalogica products to help lighten hyperpigmentation, soothe, hydrate and calm redness and sensitivity.

Laser Clinics UK: laserclinics.co.uk

Dermalogica: pro.dermalogica.co.uk

TBG introduces new rewards programme

The GelBottle Inc. has introduced the TGB Insiders advocacy and rewards programme, in collaboration with rewards platform Duel, replacing the nail brand’s previous affiliate platform.

Harriet French, Head of PR & Partnerships at The GelBottle Inc., explains:

“We took on board all the feedback we had about user experience and have worked closely with Duel to develop a seamless, engaging and rewarding platform.

“With TGB Insiders, we’re bringing our community closer to the heart of our brand, offering even greater opportunities to earn, connect, and thrive within the nail industry.”

Users will receive exclusive benefits including early access to product launches and bespoke gifts, along with opportunities to earn commission through unique referral links. They can choose how they interact with the programme, which also enables them to connect with a supportive community of TGB users and access educational content.

The GelBottle Inc.: thegelbottle.com

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Industry News..................................................................................................................................................................

SRVC Studio X Andreia Professional at LFW

Manicurist Hayley Evans-Smith partnered with nail brand Andreia Professional when working backstage at SRVC Studio’s London Fashion Week Autumn/Winter 2025 runway show.

From left to right: Stacy Humphreys, Head of Education UKI at Xpert Professional; Shaun Christie, Sales Manager at Xpert Professional, South East; David Donnellan, Managing Director UKI for Xpert Professional, Tony Rizzo MBE, Founder of Sanrizz; Leonardo Rizzo, International Creative Director at Sanrizz; and Sharon Cox, International Education Director at Sanrizz.

Creating 18 nails for each of the 32 models in the show, Hayley and her assistant Yuca Murakami produced a total of 576 nails!

Following the designer’s brief, Hayley styled nails that defined the collection’s aesthetic fusion of sci-fi, suiting and sensuality.

“SRVC has always celebrated the strong and powerful woman,” Hayley explains. “Nails have the ability to finalise a look’s tone, so it was important that they embodied the collection’s concept right to the finer details.

Using piercings in an unexpected manner – especially on delicate nails – adds a tough and assertive vibe. My goal was to create a statement that made the models feel confident and empowered, bringing Ricky’s (designer) and Anna’s (stylist) ideas to life.”

She adds: “I absolutely loved using Andreia Professional NC21 Nutricolor as the base and then airbrushing Nutricolor shades on top. The LAB Coconut Cuticle Oil was essential on the day - it made the skin glow, and my team loved them too!”

Andreia Professional / Salon Services: salon-services.com Hayley Evans-Smith: haylznails.com

Sanrizz X Alfaparf Milano Professional collab agreed

London-based salon group Sanrizz has announced an educational partnership with Alfaparf Milano Professional.

The collaboration will provide exclusive access for Alfaparf Milano Professional salons in the UK and Ireland to the globallyrenowned Sanrizz Academy’s colour, cut and styling courses.

Tony Rizzo MBE, founder of Sanrizz, explains:

“We’re thrilled to announce our new collaboration - Sanrizz Academy x Alfaparf Milano Professional! As we celebrate 40 years of education at Sanrizz Academy, we are delighted to offer our services to Alfaparf Milano Professional UK & Ireland at our academy. This exciting new venture is the perfect way to mark such a special milestone in 2025! We can’t wait to bring even more innovation, creativity, and expertise to the hairdressing world.”

Sanrizz Academy: sanrizzacademy.co.uk Alfaparf Milano Professional: xpertprofessional.co.uk

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Social Spotlight................................................................................................................................................................

Who to follow These ABT Accredited and insured educators will inspire you with their Insta posts, BTS reels and on-brand feeds…

@karina_makeup35 Corina Neagu, Makeup Artist, Lash and Brow Artist and Educator 9.3k followers

“Be inspired by Corina’s stunning makeup and hair styling as she shares her latest creations as well as the success of her students as they complete her Northampton-based makeup, lash and brow courses.” @rbeauty__x Ruby Ann Microblading, Lips and Training Academy 4.7K followers

@evetaylorlondon Eve Taylor London 12.9K followers

“Established by pioneering aromatherapist Dame Eve Taylor over 60 years ago, follow Eve Taylor London not only for the latest brand product launches, but to discover inspiring natural solutions to common skin care and wellbeing concerns.”

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“We can’t help but be inspired

by Ruby’s training academy that’s led to her delivering brow and lip courses in sun soaked locations worldwide.

Take a peak BTS at how she continues to achieve success.”

@thestudio_byalex The Studio by Alex Training Academy 8.5k followers “Want to learn how to carry out the perfect blowout on curly, straight, natural hair or extensions, then @thestudio_byalex is the account to follow. Be inspired by the results these experts achieve using the right tools, products and techniques.”

.................................................................................................................................................................... Book Review

Expert Reads Get Off The Tools

by Katie Godfrey Published by Authors and Co. Available in hardcover, paperback and Kindle from amazon.co.uk/dp/B0F1Y8Y48M Opening her first salon at just 19 years of age, Katie Godfrey built her beauty empire over 16 years to include an ABT Accredited training academy, professional product range and global mentorship program. Now she shares the secrets of her success in her new book, Get Off The Tools, including how she spent years chained to the treatment bed, juggling staff, managing chaos and feeling stuck, until she realised she had to stop working in the business and start building a business that worked for her.

“I wrote this book for the salon owner who lies awake at night wondering how they’re going to pay their team, or how they’ll ever take a day off,” Katie shares. “I’ve been there, and this book is the roadmap I wish I had.”

The Power of Funding:

How to Grow Your Hair and Beauty Business Through Government Funding

by Sarah Abel

Get Off The Tools comprises honest storytelling, practical strategy and no-fluff guidance, tackling the real challenges salon owners face, from staff management and marketing to mindset and money.

Published by Authors and Co. Available in paperback and Kindle from amazon.co.uk/dp/1915771927 Since 2008, beauty entrepreneur Sarah Abel has secured £6million in funding for TNB Skills Training, her training academy based in Folkestone, as well as other Kent-based salons and brands. Now she is sharing her secrets and teaching other business owners her proven strategies for navigating government funding.

In The Power Of Funding, Sarah aims to equip small business owners with the knowledge needed to transform their business and achieve scalable success.

Sarah shares her seven-step roadmap, outlining how to leverage funding, attract clients and build a profitable business without getting lost in paperwork or policies.

The book outlines financial planning; understanding and navigating funding opportunities, finding and tendering for contracts; how to win funding bids, delivering quality training and why it matters, how to scale your business with funding.

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What’s New in Beauty.......................................................................................................................................................

Brush brand launches Pro Edit of everyday tools

Spectrum Collections has curated an edit of professional-level tools to reduce kit bulk whilst maximising artistry.

The Everyday Essentials Collection comprises five double-ended brushes that are multi-functional and versatile.

The kit includes The Foundation & Concealer Brush, The Sculpt & Contour Brush, The Buff & Blend Brush, The Powder & Brighten Brush and The Blush & Blend Brush. Each has black bristles with stylish high-gloss gold effect handles.

To complement the Everyday Essentials Collection, Spectrum offers a number of accessories including makeup bags, blending sponges, headbands and wrist cuffs.

Spectrum Collections: spectrumcollections.com

New foundation delivers skin caring benefits

Created to protect the skin against UVA, UVB, blue light and infrared radiation whilst enhancing brightness, et al. has launched Intelligent Skin Radiant Foundation.

Available in 32 shades, the foundation has a light formulation of Gatuline® Radiance which increases nutrient and oxygen delivery to the skin, and Hydractin® LMF, which forms a moisturising physical layer for day-long hydration.

In addition, VC-IP (a form of vitamin C) acts as an anti-inflammatory and antioxidant, whilst zinc oxide, BlueShield® and titanium dioxide protect and defend skin against environmental aggressors.

The et al. range is 100% vegan and cruelty-free, responsibly produced and presented in recyclable packaging, et al.: etalbeautycollective.co.uk

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...................................................................................................................................................... What’s New in Beauty

w e N s ’ What

inBeauty

Hydrating & plumping lip care with a glass-like gloss MAC Cosmetics’ new lip product delivers the glass-like shine of a gloss with the nourishing properties of a lip oil.

With a non-sticky hydrating formulation that delivers eight-hour hydration, MAC Lipglass Air Non-Sticky Gloss features a 7% blend of pure botanical oils to nourish the lips including coconut, jojoba and meadowfoam seed. What’s more, 1% ginger root, ginger root oil, capsicum extract and menthol crystals deliver a lip-plumping effect.

Colours include Zephyr, a colourless clear; Frosting, opal with red shimmer; Behaved, a light beige; Snobbish, bubblegum pink; Spritz, a bright vibrant coral pink; Instinct, a warm beige; Casual, a deep dirty peach; Talented, a true red; Aesthetic, a deep brown with red undertones; and Quality, a mid-toned brown.

MAC Cosmetics: maccosmetics.co.uk

New lash & brow kits from Revitalash RevitaLash® Cosmetics has revealed two new limited-edition lash and brow collections suitable for retailing.

Each includes limited-edition Depuffing Reusable Eye Pads, which help reduce the appearance of dark circles, puffiness and wrinkles, in addition to either a full-size RevitaLash® Advanced Eyelash Conditioner (3.5 ml) or RevitaBrow® Advanced Eyebrow Conditioner (3.0 ml) paired with a full-size Lash & Brow Masque.

Lori Jacobus, President and Global CMO of RevitaLash® Cosmetics, explains:

“We’re excited to offer both new and existing customers the opportunity to refresh and reset their lash or brow routines with these limited-edition collections. These exclusive sets include our new limited-edition Reusable Eye Pads to refresh and round out their eye care routine, while encouraging consumers to create a moment of self-care in their busy lives.”

RevitaLash® Cosmetics: revitalash.co.uk

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What’s New in Beauty.......................................................................................................................................................

New tea tree strip wax revealed

Harley Wax has introduced Tea Tree Strip Wax, ideal for hair removal on larger areas of the body such as legs, chest and back.

Formulated with natural tea tree oil renowned for its antibacterial and anti-inflammatory properties, this strip wax grips only to the hair, not the skin, leaving behind no sticky residue and making for a more comfortable waxing experience.

Cruelty-free and manufactured using vegan ingredients, the wax’s calming properties also make it ideal for use on sensitive skin prone to irritation. Available in 500ml and 800ml pots.

Harley Waxing: harleywaxing.co.uk

Pigment line enhances areola restoration results Paramedical tattooing expert, Victoria Felicia, has launched a line of pigments to enhance the results of realistic areola restoration and scar camouflage procedures.

Developed in partnership with Li Pigments, VF Pigments deliver colour accuracy across all Fitzpatrick skin tones, longevity and compliance with EU and UK regulatory standards.

Featuring six shades, the collection of PETA-certified pigments is accompanied by a 3D Areola Masterclass delivered online.

Brand founder Victoria Felicia says:

“I created VF Pigments to provide artists with a highperformance, regulated and reliable system that ensures exceptional results for every client.”

VF Pigments: victoriafelicia.com

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...........................................................................................................................................................What’s New in Skin

w e N s ’ t Wha

inSkin

CACI launch portable pro microcurrent device

Microcurrent expert CACI has introduced its first portable device for professionals to deliver facial toning, wrinkle-smoothing, skin rejuvenation and hand care treatments.

Featuring the brand’s renowned microcurrent technology, the CACI Micro-Pro is the ideal option for mobile therapists or those who don’t have the space or budget for a full CACI system to introduce advanced treatments, such as facial sculpting using microcurrent.

Dean Nathanson, Managing Director of CACI says:

“This powerful portable microcurrent system delivers simultaneous face and hand treatments, enabling beauty businesses to offer clients dual treatments without the need to increase treatment time.”

The device is charged via a USB, is operated using CACI’s Electro Gloves and Microcurrent Energising Mask connected with magnetic cables and is supplied with over £200 worth of consumables, accessories and point of sale materials.

CACI: cacibeauty.com

Intensive eye care programme blends triple HA & peptides Dibi Milano has introduced a new eye contour system to its Biostimulating System Lab line, formulated to revitalise the skin and reduce under eye puffiness.

The 16-day at-home programme features Dibi Milano’s Biostimulating Eye Contour Gel Pure Sonicated HA Solution + GABA + Caffeine, which delivers a biorevitalising and biostimulating effect.

With a fluid and elastic consistency, the gel serum is formulated with a patented blend of three types of hyaluronic acid with different molecular weights.

GABA, a peptide of a lactobacillus derived through fermentation, stimulates the synthesis of collagen and hyaluronic acid to hydrate and improve elasticity, reducing wrinkles and strengthening the skin’s natural barrier. In addition, caffeine recognised for its draining properties, reduces eye puffiness.

Xpert Professional: xpertprofessional.co.uk

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What’s New in Skin...........................................................................................................................................................

CACI develops ‘high-tech meets holistic’ eye mask

CACI has introduced the ThermaTec Eye Mask, which combines microcurrent technology with thermal energy and Chinese acupoint stimulation.

Created as an exclusive optional attachment that plugs into the new CACI Synergy Flex system, the mask delivers multiple benefits to lift, revive and rejuvenate the delicate eye area.

With three variable settings, microcurrent stimulates lymphatic drainage and circulation is improved reducing the appearance of dark circles and puffiness. Collagen and elastin production is boosted and the eye area appears brightened. Acupoint stimulation also enhances circulation, alleviates tension and provides relief from headaches, whilst the heat element of the mask stimulates the sebaceous glands to improve tear production and alleviate symptoms of dry eye, whilst tension is reduced and the eye muscles are relaxed.

CACI: cacibeauty.com

Environ enhance Vitamin A effects with new boosters

New topical vitamin A boosters have been added to Environ Skin Care’s Focus Care™ Youth+ collection.

Focus Care™ Youth+ Tri-Retinoid Complex Retinol Serum and Tri-Retinoid Complex Retinol Forte should be introduced to skin once it is acclimatised to medium or high concentrations of vitamin A. The new formulations combine retinol plus other retinoid forms to optimise the effects of natural retinoic acid on youthful cellular behaviour. In addition, potent antioxidants diminish the effects of oxidative stress.

As a result, the appearance of wrinkles, firmness, elasticity, hydration, skin tone and texture are clinically proven to improve.

Environ Skincare: environskincare.co.uk

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...........................................................................................................................................................What’s New in Skin

Anti-ageing cream delivers retinol alternative Developed as a natural alternative to retinol, Katherine Daniels Bakuchiol Cream tackles visible signs of ageing and delivers a radiant complexion without causing redness, peeling or irritation.

Plant-based bakuchiol mimics the benefits of retinol, stimulating collagen production, smoothing fine lines, evening out skin tone and calming inflammation.

This makes it an ideal product for clients who may experience irritation and inflammation from retinol use.

In addition, the cream is formulated with hydrating squalane which has a plumping effect, wild pansy extract which supports the production of hyaluronic acid, along with vitamins C, E and F from babassu oil and shea butter which provide lasting hydration.

Katherine Daniels: katherinedanielscosmetics.com

Repêchage reveal antiredness sensitive skin line

Marine skincare brand Repêchage® has introduced the Red Out collection of products, designed to treat and support sensitive skin.

Key ingredients include nourishing seaweed, hydrating hyaluronic acid and silver for added support in reinforcing the skin barrier.

The collection comprises Red Out Soothing Essence Mist to cleanse, balance and refresh skin after every use; Red Out Soothing Moisturizer to quench and nourish skin and visibly reduce redness; and Red Out Serum, with antioxidant-rich quercetin and rutin for essential skin protection and a calming green tea-inspired herbal scent.

Repêchage UK: beautyfromthesea.co.uk

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What’s New in Skin...........................................................................................................................................................

Rituals’ new body care collection is dreamy Rituals has revealed The Dream Collection, a limited edition range of bath and body products created to bring peace and joy to users’ self-care routines.

With a floral and woody scent, the collection of 13 products is formulated with soothing blue daisy, renowned in Morocco for its astringent properties, and moonstone, a mystical gemstone that inspires a sense of calm.

Body products include Hair & Body Mist, Whipped Shower Foam, Body Cream, Body Lotion Mousse, Body Scrub, Shimmering Lip Oil and Shimmering Hand Wash, whilst The Dream Collection also includes a scented candle, fragrance sticks and home fragrance mist.

Rituals: rituals.com

CACI reformulate microcurrent firming gel

CACI has introduced Firming Booster Gel designed to enhance the performance of microcurrent treatments.

The gel replaces the brand’s Firming Gel and has a new calming, soothing and hydrating formula. It works with CACI microcurrent to ensure optimal conductivity. The gel is recommended for use during CACI’s non-surgical facial toning with T-bar, the Micro-Touch facial, the Flex Facial and the Microcurrent Gua Sha facial. It can also be used as a transmission gel for radio frequency, ultrasound, IPL and laser treatments.

Formulated with Sodium hyaluronate, a powerful form of hyaluronic acid, along with cucumber fruit extract, caffeine and vitamin B5, the gel revitalises and nourishes the skin, supporting the outermost layer to promote healing.

CACI: cacibeauty.com

36

...........................................................................................................................................................What’s New in Skin

Glycolic toner gently exfoliates & preps the skin

Skinician’s Glycolic Exfoliating Toner has been designed to take skin cleansing to the next level, acting as a skin primer and tackling dullness, congestion, uneven texture and fine lines.

Suitable even for sensitive skin types, it features 4% glycolic acid for a powerful yet gentle exfoliation, along with succinic acid that targets breakout-causing bacteria as well as reducing inflammation and refining pore size.

Thanks to multi-molecular hyaluronic acid, the toner is also intensely hydrating enhancing elasticity, whilst oat extract fortifies the skin’s barrier, balances pH and calms irritation.

In addition, because of the toner’s ability to break down excess sebum and impurities, active ingredients in subsequently applied serums and treatments are more effectively absorbed.

Skinician: skinician.com

Éminence develop powder-tofoam enzyme cleanser

Éminence Organic Skin Care has introduced Barbados Cherry Enzyme Cleansing Powder to gently exfoliate and deeply cleanse the skin.

This powder-to-foam wash is formulated with the enzymes actinidin and papain, derived from papaya, which deliver a very mild exfoliation action to the surface of the skin. In addition, Barbados Cherry (Acerola) and Kakadu Plum, both rich in vitamin C, brighten the skin whilst polyphenols and antioxidants minimise the appearance of dark spots. Finely-milled and absorbent natural Diatomaceous Earth targets dirt and excess sebum, minimising the look of pores.

This two-in-one cleanser exfoliator is suitable for all skin typesincluding environmentallydamaged, sensitive and sensitised skin and those experiencing acne.

The Skinsmith: theskinsmith.co.uk

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Non-invasive treatments. Non-invasive costs.

Katie Godfrey...................................................................................................................................................................

SELL, SCALE OR FRANCHISE?

T

The beauty industry has changed dramatically in recent years. Once a thriving, fast-paced industry, it now presents salon, clinic and training academy owners with new challenges.

Staffing shortages, rising costs and shifts in consumer behaviours have made it harder than ever to maintain profitability.

Many beauty business owners find themselves exhausted, stuck and unsure of their next move. Some feel like closing is the only option, while others wonder if their business has more potential than they realise.

The truth is, your business is an asset and with the right strategy, you can sell, scale or even franchise it for greater success.

Do you feel like giving up?

Is your business sellable?

Staff recruitment struggles: More professionals are choosing to work for themselves, making it harder to find reliable employees.

Here’s what makes a beauty business valuable to potential buyers:

Running a beauty business has always been demanding, but recent years have made it even tougher. Here’s why many owners feel drained:

Rising costs: Inflation has increased expenses for wages, rent and supplies, squeezing profit margins.

Changing client behaviours: Consumers are more cautious with spending and loyalty isn’t as strong as it once was.

More competition: With the rise of home-based and mobile beauty businesses, traditional salons need stronger marketing and differentiation.

These challenges leave many owners wondering if it’s worth continuing. But instead of shutting down, there are smarter ways to exit or scale your business profitably.

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Many beauty business owners never consider selling because they assume no one would buy their business but most are sellable, if they’re structured correctly.

Profitability: A business that generates consistent revenue is more attractive to buyers.

Operational independence: If your business can run without you, it’s more valuable.

Systems and processes: Documented procedures make it easier for a new owner to take over.

Brand reputation: A strong client base and online presence increase its appeal.

Team stability: Having reliable, well-trained staff in place adds to the business’ value.

If your business isn’t fully sellable yet, small strategic changes can increase its value in 6-12 months and make it a lucrative asset instead of a burden.

.................................................................................................................................................................. Katie Godfrey

Sell, scale or franchise?

If you’re feeling overwhelmed in your business, selling isn’t your only option. Here are three different ways to move forward:

1. Selling your business Selling is a great option if:

• You no longer feel passionate about running it • You want a lump sum to invest in something new • The business has strong systems and profitability A common misconception is that selling means finding someone willing to pay the full price upfront. However, most salon sales involve structured payments where the new owner takes over gradually, reducing financial risk.

Tip: The more profitable and well-documented your business is, the higher the sale price you can command.

2. Scaling your business

If you still love the industry but feel overwhelmed, scaling can provide relief while increasing revenue. This might involve:

“Small strategic changes can increase your business’ value in 6-12 months”

• Hiring a salon manager to oversee operations • Expanding services, locations or online training • Leveraging passive income streams like retail sales

Scaling allows you to increase profits without working more hours, but it requires strong leadership, marketing and financial planning.

3. Franchising your business

Franchising is an ideal option for business owners who want to expand without managing multiple locations themselves.

A franchise model works best if:

• Your salon or training academy has strong branding and systems

• There’s demand for your business in other locations • You want to grow but prefer others to handle day-to-day operations

Many buyers prefer buying established salons instead of starting from scratch. If your business is thriving, it could become a franchise opportunity for other aspiring owners.

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Katie Godfrey...................................................................................................................................................................

Shifting to a CEO Mindset

One of the biggest mistakes beauty business owners make is becoming too emotionally attached to their business.

Yes, your salon is your passion but at the end of the day, it should be profitable and sustainable. If it’s draining you financially and emotionally, it may be time to: Streamline operations: Improve efficiency, reduce waste and optimise pricing.

Delegate and automate: Invest in management and software that lightens your workload.

Think like an investor: Instead of seeing your business as a personal project, view it as an asset that should generate long-term value.

By shifting your mindset from a stressed-out salon owner to a confident CEO, you’ll be in a stronger position to sell, scale or franchise successfully.

If you’re at a crossroads in your business, you don’t have to shut down or struggle alone. There are ways to turn your hard work into a profitable exit or expansion strategy.

Whether you decide to sell, scale or franchise, the key is making your business attractive to buyers. If you’re unsure how to assess your business value, make it sellable, or transition into franchising, now is the time to start planning for the future.

Your business is worth more than you realise, make sure you maximise it!

Scan me!

Katie Godfrey is a Business Strategist, Mentor and CEO of KG Professional, offering ABT Accredited courses. Listen to a recent episode of her podcast, The Life of KG, where Katie and Amy Lewis, Founder of Mooeys, talk beauty business franchising. instagram.com/kg_katiegodfrey kgbusinessmentor.com

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..................................................................................................................................................................... SS25 Trends

Neon Nights Andreia Professional’s limited edition Beach Please Gel Polish Collection of six shades is inspired by sunny skies, mesmerising waves and bohemian sunsets.

Encapsulating the neon trend, the collection’s BP5 Hibiscus Pink is a vivid, tropical pink packed with chunky holographic glitter whilst BP4 Sunset Yellow is a bold, sunshine-infused yellow-orange that bursts like a golden hour glow.

Evoking free-spirited festivals and retro 80’s energy, neon colours are taking this season by storm.

Here are a few of our favourites!

The collection is completed with BP1 Seashell White, a shimmering metallic white; BP2 Mermaid’s Tail, a vibrant bluegreen shimmer; BP3 Aquamarine, a translucent aqua blue infused with chunky holographic glitter; and BP6 Lilac Breeze, a soft lilac with a delicate hint of sparkle.

Andreia Professional / Salon Services: salon-services.com

For clients seeking neon hair colour with a semi-permanent finish, OSMO Planet Vivid is a new collection that delivers longlasting, vibrant hues. There’s a spectrum of 15 bold shades with Big Bang delivering neon pink, Atomic bringing a neon blue, Hayley’s Comet offering a neon orange and Solar giving a bright yellow finish.

The vegan formulation is ammoniafree, ensuring hair remains healthy and, because the colours are intermixable, there’s actually limitless possibilities when it comes to creating bespoke shades.

OSMO: osmo.uk.com

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SS25 Trends.....................................................................................................................................................................

Pure Nails’ Stained Glass Collection captures the essence of summer with neon gel polishes in pink, green, magenta, teal, blue and yellow.

For a fresh 2025 effect, these cure to a translucent, jelly-like finish so they can be worn alone or used as part of creative nail artistry.

Check out this design by Deanna Caprice (@deannacapricenails).

In addition, Pure Nails’ Halo Gel Polish Plus Hema Free range includes a number of highly-pigmented neons that deliver long-lasting results. Look for Electric Blue and Neon Orange for inspiration.

Pure Nails: purenails.co.uk

Gelish’s Neon & On & On Cream Gel Palette comprises six neon solid gel formulas that deliver a true colour finish for statement nails that scream summer and shine under festival lights.

Cured under LED lamps and delivering up to 21 days of wear, these Cream Gels come in a palette making them portable with no spilling or mess. This makes these gels ideal for creating detailed artwork as well as full nail coverage without any cuticle flooding.

Colours include purple, blue, pink, yellow, red and green neons.

Gelish: gelishmorgantaylor.co.uk

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..................................................................................................................................................................... SS25 Trends

Artistic Nail Design’s Euphoria Solid Cream Colour Palette includes six neon shades of thicker LED-cured gel created for full colour application and more intricate nail art designs.

Colours include purple, blue, pink, yellow, red and green neons with a smooth, workable texture enabling complete control and precise placement without flooding the cuticle.

These highly-pigmented practical and reliable gels require no stirring and deliver up to 21 days’ wear.

Sweet Squared: sweetsquared.com

Add an Ibiza-vibe to clients’ summer lashes with Pinkfishes Limited Edition UV lashes. Each lash features highly pigmented neon colour and, as a bonus, they also glow in the dark under UV light!

Lashes come in yellow, pink, orange and green in D Curl with 0.05 thickness. Each tray includes 16 rows, with four rows of each colour, in 10mm, 12mm, 14mm and 16mm lengths.

Lash artists say they are easy to fan enabling you to style totally bespoke looks this summer.

Pinkfishes: pinkfishes.com

The Neon Nights collection by The GelBottle Inc. comprises five bright neon hues including the brand’s first ever neon flashing effect glitter.

The collection comprises Hot, a bright neon pink shimmer; Mini Dress, a creamy neon coral; Neon, a fluorescent tangerine orange; Vibes, a creamy lime and Hypnotic, a neon lime green with reflective light-up silver glitter.

Complete your application with a layer of Extreme Shine Top Coat or Matte Top Coat.

The GelBottle Inc.: thegelbottle.com

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A

Sun Protection.................................................................................................................................................................

As summer fast approaches, clients naturally become more conscious of the importance of wearing a product to protect them against the sun’s harmful rays. Although it’s been long known that wearing a daily SPF year-round is the best way to keep skin healthy, for many it’s only overseas holidays or intense temperatures that encourage consumers to reach for the sunscreen.

Whether it’s generational, due to cost or simply a lack of education, as a professional dedicated to clients’ wellbeing, you’re perfectly placed to support them in sourcing sun protection that suits their lifestyle and pocket, whether they need an all-round formula that suits the family or a highend skin product they can build into their daily regime. This is your opportunity to not only discuss clients’ needs during their appointments, but also ensure you are stocking the products they’re looking for.

What’s more, May is Skin Cancer Awareness Month, an annual event that aims to highlight the importance of protecting skin and the ability to spot the early signs of skin cancer. Although as beauty and hair professionals you are not qualified to medically identify skin issues, you are perfectly placed to observe changes in skin and signpost clients towards the right medical help.

If you’re in any way unsure, we asked the experts why wearing a high spectrum SPF product is so important.

“SPF is the one non-negotiable skincare step that everyone should be incorporating into their regime regardless of age, skin type or skin colour. No one is completely safe or protected against UVA/B damage without daily SPF use,” says Kimberley Medd, Head of Clinic at online retailer Face the Future (facethefuture.co.uk), who recently published their second annual ‘365 Days of SPF’ Report, highlighting the importance of daily sun The 365 Days of SPF campaign protection.

is lobbying to slash the 20% VAT charged on all SPF products in the UK. #AxeTheSPFTax

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“The sun emits harmful rays year-round, even on cloudy days. The UK’s climate, which is often cloudy and damp, might suggest less sun exposure and therefore the attitude of wearing sunscreen frequently is overlooked, leading to cumulative UV damage over time.

“There are two types of sun rays that can damage your skin in different ways. UVB rays are responsible for sunburn while UVA rays can lead to premature ageing and the development of skin cancer.

“Not everyone realises that while we’re at low risk of sunburn in the UK most of the year, UVA rays are present year-round and are the main UV aggressor that we should be protecting our skin against daily, to help reduce accelerated fine lines and wrinkles (collagen depletion), protect against pigmentation/sunspots, discoloration and heightened skin sensitivity.”

Kimberley continues:

“Whilst skin cancer is rightly still the number one reason to wear SPF, there are a multitude of protective benefits to wearing sunscreen that go beyond sunburn.

This includes minimising and protecting the skin from hyperpigmentation, sunspots, fine lines and wrinkles, accelerated collagen depletion, drier skin from no barrier protection and maintaining an even skin tone.”

Karen Harvey-Conran (karenharveyconran.com), clinic owner and specialist in advanced procedures, agrees:

“When it comes to sun protection, we always say: don’t skimp on SPF. We recommend using at least SPF 30 every single day to keep your skin safe from harmful UV rays. This level blocks 97% of UVB rays (the ones responsible for sunburns and skin damage). While SPF 50 gives you just a little extra boost, SPF 30 is more than enough for everyday use in the UK. “A lot of people think they only need SPF when they’re on holiday or enjoying the sun, but that’s not the case. UV rays are sneaky and can cause damage on cloudy days or even through windows! That’s why we always tell our clients to wear SPF daily, even if it’s rainy outside. Just like we make time for a cup of coffee in the morning, SPF should be a non-negotiable part of your routine.”

.................................................................................................................................................................Sun Protection

This Skin Cancer Awareness Month, commit to educating clients on the importance of UVA and UVB protection.

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Sun Protection.................................................................................................................................................................

Kimberley Medd, Head of Clinic at Face the Future, shares...

The 5 W’s of Sun Protection 1 2 3 .

Who: All skin types and tones should wear SPF.

.

What: Wear a minimum of SPF 30 or higher.

.

When: SPF should be worn every day, even indoors, and reapplied every few hours depending on factors such as excess perspiration, UV exposure, physical activities/sports and post swimming and sauna use.

4

.

5

.

Where: All skin that is exposed or uncovered should have SPF applied. This includes the back of the ears, hands, neck and face as a minimum.

Why: SPF protects against skin damage and reduces the risk of skin cancer, a largely preventable form of cancer.

If clients are unsure as to what level of sun protection they need, Julia Barcoe-Thompson, Director and CoOwner at Face the Future, shares this advice:

“According to the Skin Cancer Foundation, applying SPF 30+ protects you from 97% of UV rays, while SPF 50+ from 98%. UVA rays can cause skin cells to age, linked to increase in wrinkles, and can cause some indirect damage to cells’ DNA. UVA emitted in tanning beds emit three times more intensity than the UVA in natural sunlight.

“Sunscreen should be applied to all exposed skin including the face, neck and ears and head if you have thinning or no hair. A lot of the frequently forgotten areas of application include the ears, nose, lips, back of the neck, hands, tops of feet, along the hairline and exposed scalp.”

“Many sunscreens contain Avobenzone, a common ingredient that reacts with minerals in water, causing orange or peach staining on blonde and lighttoned hair extensions. Combined with saltwater, chlorine and UV rays, this can leave hair and extensions dry, brittle and discoloured.”

In addition to choosing Avobenzonefree SPF products, Rachel recommends covering hair with a hat or scarf when in direct sunlight, avoiding submerging hair in pools or the sea (braid and bun it up instead) and saturating hair with bottled water before and after swimming.

How to help further

In addition to educating clients about SPF use, you can also play an important role in raising awareness of skin cancer, looking for early signs and pointing clients towards the right medical support. Developed by national skin cancer awareness charity SKCIN, the MASCED (Melanoma and Skin Cancer Early Detection) training programme – which is ABT Accredited – equips you to provide trusted advice to clients and, by observing their skin health, help them access early detection, diagnosis and treatment.

So far there are 11,000+ MASCED accredited professionals nationwide.

Marie Tudor, CEO of SKCIN (skcin.org), explains:

“With skin cancer now the UK’s most common cancer, and 90% of cases preventable, education is absolutely “To ensure the face is fully protected, 2mg of product should be 2 applied for every cm of skin,” adds Kimberley Medd. “This roughly key. Hair, beauty and aesthetics professionals are uniquely placed to equates to a full finger length. Failing to apply enough product notice changes to their clients’ skin can dramatically reduce the protection from your sunscreen. that may otherwise go undetected.

“The key to keeping skin protected and staying sun safe is The MASCED training empowers them re-application, with two hours offering the best efficacy. with the knowledge and confidence There is no substitute for the re-application of sunscreen, to spot early signs of skin cancer and no matter how much a brand may try to convince you that signpost clients to take potentially their formula only needs a ‘once a day’ application.” life-saving action. It’s more than a course — it’s a movement of industry Karen Harvey-Conran advises: “For the best results, professionals saving lives through apply your SPF as the first step in your skincare routine, education, one conversation at a time.” then go ahead and layer on your makeup afterward.”

“SPF is non-negotiable, but knowing which products to use makes Access the MASCED training programme at masced.uk. Once you have completed all the difference,” states Rachel Burgin, Founder of Routes Hair Extensions (routes-hair-extensions.com). “While SPF is essential your training, contact ABT to add this new certification to your membership. for skin health, it can have a surprising downside for your hair.

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.................................................................................................................................................................Sun Protection

Simon Ourian M.D SPF50 Daily Face Cream has been designed to delay the appearance of premature ageing on the skin, including dark spots, dehydration and sagginess.

The formulation defends the skin against the effects of UVA/UVB rays thanks to a UV-A absorber + UV-B absorber. Withania somnifera root extract protects against blue light and tocopherol bolsters the skin barrier against sun damage.

As a result, the skin barrier is strengthened making skin more resistant to external aggressions.

Simon Ourian M.D: simonourianmd.com

AlumierMD Sheer Hydration Broad Spectrum SPF 30 is a hybrid formula of broad-spectrum sunscreen with high performance skincare. Physical sunscreens micronised zinc oxide and titanium dioxide protect against UVA and UVB rays. The formula also guards skin against damage from infrared (IR) and High Energy Visible (HEV) light.

Ingredients also include antioxidant resveratrol, to neutralise free radical damage, and glutathione, produced naturally in our bodies, which helps recycle other antioxidants.

This sunscreen also delivers tinted, sheer coverage that blends with most skin undertones.

AlumierMD: uk.alumiermd.com

PRFKT® Front Cover is one of the first SPFs to feature Glutathione, an antioxidant renowned for its powerful brightening and reparative properties. As a result, this SPF 50+ not only protects against UV damage thanks to its broad-spectrum UV filters but also reduces oxidative stress caused by UV rays, brightens uneven skin tone and strengths the skin’s cellular defence.

The stable, skin-compatible formulation actively refines, repairs and rejuvenates the skin, leaving it looking hydrated and visibly brighter.

It has a lightweight, non-greasy texture, formulated to leave no white cast, so it can be used as a standalone product or as a primer under makeup.

PRFKT®: prfkt.com

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Sun Protection.................................................................................................................................................................

Rituals The Ritual of Karma sun protection collection includes SPF 30, 50 and 50+ products created to care and nourish the skin whilst protecting against harmful UVA and UVB rays.

As well as being enriched with soothing and caring lotus flower and white tea, Hydra-Boost Complex supports the skin’s hydration levels thanks to aloe vera, squalane and algae.

Products include Sun Protection Milky Spray in SPF 30 and 50 and Sun Face Cream in SPF 30 and 50+ formulations, as well as post-sun exposure After Sun Cooling Shower Gel for the body and After Sun Serum for the face.

Rituals: rituals.com

Dr.Jart+ recommends the K-beauty philosophy of SPF layering, applying multiple sun protection formulas to double, triple or quadruple up on coverage and skin benefits.

New to the range is Dr.Jart+ Every Sun Day™ Ultra-sheer Priming Sunscreen Stick, which delivers SPF 30 protection against UV rays and pollution in a hybrid formulation that leaves no white cast on the skin. It comes in a convenient compact stick for easy application under or over makeup.

In addition, Dr.Jart+ Premium BB SPF 50 acts as moisturiser, makeup and SPF 50, evening out skin tone and improving the skin barrier. For added protection, Dr.Jart+ Cicapair™ Camo Drops SPF 35 neutralise the look of skin redness whilst moisturising and creating a dewy glowing finish to the skin.

Dr.Jart+: drjart.co.uk

Beauty of Joseon Relief Sun is available in two formulas, both of which deliver high level UVA and UVB protection and defence against environmental stressors whilst hydrating and nourishing the skin and leaving no white cast.

Relief Sun: Rice + Probiotics SPF 50+ has an ultralightweight feel that absorbs without clogging pores. It is formulated with 30% rice extract and fermented grain complex which nourishes, hydrates and soothes the skin, enhancing a dewy, bouncy and bright complexion.

Alternatively, Relief Sun Aqua-Fresh: Rice + B5 (SPF 50+ PA++++) has the same benefits but with a lighter texture for a sheerer finish. It features 30% rice seed water and also panthenol (Vitamin B5) for refreshing hydration.

Beauty of Joseon: beautyofjoseon.com

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Salon Inclusivity...............................................................................................................................................................

Beaut

yf or Ev eryone

Cassidy Bailey discusses how to create an inclusive salon culture this Pride Month and beyond.

B

eauty and hair salons are uniquely positioned to be sanctuaries for all people, but making sure your space feels truly welcoming requires more than good intentions.

Pride Month is a time to celebrate diversity and reflect on how we can create more inclusive spaces, especially in industries built around personal care and self-expression.

Prioritise client comfort and confidence with these tips to create and maintain inclusive spaces this Pride Month – and always!

#1. Send a clear message People feel safer when they know they’re welcome. For the LGBTQ+ community particularly, a rainbow – or rainbow flag – is an unmistakable sign that wherever they’re walking into is a safe space.

For your salon, that could mean a rainbow flag sticker in the window by the entrance or even a rainbow flag emoji in your social media bios or captions. Or, if the rainbow doesn’t work for you, add a statement to your website and social media about being proud to be inclusive.

Tip: Feature diverse models in your social media. Include different gender expressions, body types, ethnicities and abilities.

#2. Make your services gender-neutral In many salons, it’s normal for services and pricing to be related to gender; take a haircut, for example. The distinction between a ‘men’s

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haircut’ and a ‘women’s haircut’ enforces gender in an area that could easily be offered neutrally for clients’ comfort.

In this example, instead of a haircut for a man or woman, the service could be reframed as a ‘short cut’ or ‘long cut’? Pricing based on time or hair length, rather than gender, makes services more inclusive.

“Traditional beauty industry pricing often reinforces outdated gender norms, with ‘men’s’ and ‘women’s’ services carrying different costs despite requiring the same level of skill and expertise,” says Havva Aykac, company director of Luxe Studio Cosmetics.

This small but meaningful change means clients “can feel confident knowing they’re being treated as an individual, not as a gender category.”

Tip: Review your service menu and reword it to be gender neutral.

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“Embracing inclusivity is not just about celebrating Pride Month, but committing to ongoing education, creating safer spaces and showing support all year round” - Avril Kealy, Phorest

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...............................................................................................................................................................Salon Inclusivity

#3. Be mindful of your language

#4. Support clients with safe spaces

Taking extra care with the language you choose to use in your salon is a key part of helping your entire client base feel welcome. This isn’t to say that language should be policed; it’s about making small adjustments to ensure everyone feels safe and comfortable.

It’s time to think about both the physical and emotional safety of your clients. Making your clients comfortable includes thinking about how they feel about themselves during their visit. A truly inclusive space feels safe at every step, so how can you offer that?

Language can shape experience and there are simple changes you can make to the words you use so your clients have a great one. Instead of saying, “Do you have a boyfriend?”, ask “Do you have a partner?”. Making a conscious effort to use more neutral language will allow your clients to divulge personal details in a way that feels safe to them.

When it comes to pronouns, you could try asking about theirs at the start of an appointment and offer yours too! It’s as easy as saying, “Hi, I’m Sarah and I use she/her pronouns. What about you?”

Tip: Update forms and booking systems to include pronoun fields and neutral gender options (not just ‘Mr’ and ‘Mrs’ or ‘M/F’).

Emotionally, this includes things like using inclusive language, signposting your salon as an accepting and welcoming space and following your clients’ lead when it comes to discussing personal details.

Physically, this means ensuring your consultation areas allow for privacy,especially for sensitive services like post-surgery treatments. Also, having gender-neutral toilets is a great way to show consideration for all.

Tip: Highlight inclusive values in your salon policies. Try adding a short, welcoming statement to your booking confirmation emails or policies page.

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Salon Inclusivity...............................................................................................................................................................

WE

– Havva Aykac, Luxe Studio Cosmetics.

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IS

“The beauty industry has the power to shape culture”

YONE R E

OME H

#5. Educate and empower your team

#6. Be prepared to make mistakes

Inclusivity isn’t a box to tick. It’s an ongoing practice and it’s always a team effort. If you’re a team manager or supervisor or work closely with other colleagues in your salon, it’s vital that the whole team is on the same page.

Everyone makes mistakes, what matters is how you handle them. So, if you find yourself in an awkward or regretful situation where you may have upset a client, regardless of intent, it’s important to apologise and learn from the experience.

“Educating your team about LGBTQ+ issues and using inclusive language is key.

Providing training on topics such as genderinclusive language and understanding LGBTQ+ employees can promote a more welcoming environment,” says Avril Kealy, Digital Content Strategist at Phorest.

Regular open discussions can help staff feel more confident and compassionate when it comes to practising inclusivity. Be open to questions from other members of your team and don’t worry if you don’t have all the answers.

Tip: Open up the conversation with a Q&A box on your Instagram Story or invite clients to DM you with ideas if there are specific issues you’d like to tackle or areas you’d like to improve.

In the case of incorrect language use, the solution could be as simple as asking what they would like you to say. So if you’ve used the wrong pronouns, apologise and ask, “What are your pronouns?”. Correct yourself and then move on without making a big deal about it and simply make the effort to use that language going forward.

In the rare instance that someone is deeply offended by your mistake, all you can do is apologise and make the necessary changes to avoid making the same mistake again. Remember, you’re only human.

Tip: Stay open to feedback and encourage a culture of learning among your team.

Being an inclusive salon isn’t just good ethics, it’s good business. Clients are drawn to spaces where they can be fully themselves. So this Pride Month, and every month, make sure your salon is a place of warm welcomes, acceptance and beauty for everyone.

e! an m

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Cassidy Bailey is a freelance journalist who specialises in beauty, lifestyle and women’s health. Find her on Instagram at @cxssbailey.

............................................................................................................................................................... Business Profile

SkinBase Marks

TWO DECADES

of global success

Award-winning SkinBase™ was founded by salonowner Leesa Faulkner (right) and her brother Richard.

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Founded in February 2005 by brother and sister entrepreneurs Richard and Leesa Faulkner, the company specialises in manufacturing and distributing highperformance Microdermabrasion, Hydro, Intense Pulsed Light and Radio Frequency devices. Their pioneering Pay As You Go scheme opened up the possibilities of advanced treatments to salons and spas across the UK and further afield.

This year Staffordshire-based non-surgical aesthetic equipment brand SkinBase™ is celebrating its 20th anniversary.

Today SkinBase™ technologies are used by over 2,200 businesses worldwide and their courses in MDPro microdermabrasion, Intense Pulsed Light and Collagen Lift have all achieved ABT Accreditation.

SkinBase™ was first established after Leesa, who ran a high street salon at the time, experienced difficulties with her existing microdermabrasion machine.

Despite the treatments being popular with clients, she found the equipment to be unreliable. Their engineer father, Keith Faulkner, set out to design and make something more reliable and the SkinBase™ MDPro was born.

Richard, already a successful business owner himself and with a background in sales, took the helm to market and sell the new machine, running the business from

home. Meanwhile Leesa travelled the UK providing therapists with free training on the SkinBase™ Microdermabrasion system.

Richard knew that for salon owners and therapists to invest in a new brand of microdermabrasion they would need to experience the benefits to their business first hand. So instead of offering a single salon demonstration, they encouraged salons to trial the machine, free of charge, for two weeks without any commitment to buy.

This bold move proved to be genius.

The ability for beauty professionals to experience the effectiveness and reliability of the SkinBase™ machine in their own business ensured they had the confidence to invest in the system.

“It’s surreal looking back, it was a completely different business back then, we were new to the industry and I personally spent a lot of time speaking to salon owners and working out what they needed in order to make the business a success,” Richard Faulkner reminisces.

“We had a really small team and we did everything. I would be making calls to new customers one minute and printing

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Business Profile................................................................................................................................................................

off direct mail letters to send out to lists of salons the next. We built up a process that worked for us around the free trial offer and that has largely remained the same. I’ve always wanted the focus to be on providing a great service and making it as easy as possible for salons to do business with us and I think we still do that to this day.”

In response to the recession in 2008, SkinBase™ invested in the world’s first truly automated Pay As You Go (PAYG) system using their patented technology to record treatment data. Financed by Richard remortgaging his house, this was a huge gamble but necessary as so many salon owners were struggling to gain traditional finance to purchase machines outright.

The SkinBase™ PAYG scheme meant that businesses could take on a SkinBase™ MDPro on a rental basis with no ongoing servicing or consumable costs. Therapists were now able to introduce microdermabrasion to their treatment menus without a big investment.

Seventeen years on and the PAYG model is strong for SkinBase™, with the twoweek free trial offer also still available.

Success further afield

In 2010 the business expanded further into Europe. Already available in the Republic of Ireland, the company moved into Italy and Sweden. In 2024, the brand was introduced into the lucrative United States market, with SkinBase™ US launching at the International Esthetics, Cosmetics & Spa Conference (IECSC) in New York.

The SkinBase™ HQ was also on the move, as in 2012 the company invested in a brand new facility in Talke, Staffordshire, with space for manufacturing, administration and a purpose-built training centre to support their growing therapist network.

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SkinBase’s success is a team effort, with the company moving to a new HQ in 2012.

The portfolio expands

With the popularity of non-surgical treatments showing no sign of slowing, in 2014 the company expanded with the launch of SkinBase™ Intense Pulsed Light, through a partnership with an Italian company. This Medical CE certified IPL system, also available on the PAYG scheme, delivers permanent hair reduction and minimises the appearance of acne, vascular lesions and sun damaged skin through stateof-the-art light wavelength technology.

The company has continued to innovate, with the introduction in 2019 of the SkinBase™ Collagen Lift machine, available to buy or rent, sculpting and visibly improving the appearance of the face and body using radio frequency.

Combining the technology of the Collagen Lift with the MDPro, the company designed the SkinBase™ Collagen Ultimate advanced facial treatment to resurface, regenerate, repair and sculpt the skin.

The original and ever-popular SkinBase™ MDPro was upgraded in 2024 with the launch of the SkinBase™ Hydro attachment for facial treatments that banish dull, tired skin and enhance radiance. The Hydro handpiece incorporates a natural blend of AHAs and BHAs to gently exfoliate, followed by an infusion of Brightening, Clarifying or Renewing serum to address clients’ individual skin concerns.

............................................................................................................................................................... Business Profile

“I always wanted the focus to be on providing a great service and I think we still do that to this day” Continuing to raise brand awareness

SkinBase™ continues to work hard to keep brand awareness high whilst supporting their valued therapist network. The first SkinBase™ national TV campaign launched in 2017, promoting the brand and treatments to consumers and driving new business through salon doors. The company also participated in TV show presented by Zoe Ball, documenting a group of clients through a six-week course of treatments, and later partnered with salon business mentor Liz McKeon to film a pilot show, The Salon Turnaround.

A key aspect of their therapist support is the SkinBase™ Transformation of the Year competition. Launched in 2022 to recognise the significant difference skin therapists make to their clients lives, the competition invites therapists to submit before and after results from their SkinBase™ treatments. Entry is now open for the SkinBase™ Transformation of the Year 2025, searching for the best client results from a course of treatments using SkinBase™ Microdermabrasion, Hydro, IPL, and/or Collagen Lift technologies.

Along with technical support available seven days a week, SkinBase™ therapists are further backed through the official SkinBase™ Therapist Facebook group, an online community of 3,000 members sharing business advice and treatment results.

As they mark two decades of success, the SkinBase™ team have much to celebrate.

Over the year’s they’ve scooped industry accolades not only for their treatments but also customer service, training, innovation and use of social media.

We look forward to seeing what the SkinBase™ team achieve next. We’re told there is a new device in development that will complement the existing range of Aesthetic devices.

We’ve no doubt it will be fantastic!

The company was founded in 2005 with the launch of the SkinBase™ MDPro microdermabrasion system.

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What’s New in Nails..........................................................................................................................................................

Smudge-proof polish in 60-seconds OPI has introduced the RapiDry range, a collection of 30 smudge-proof polish shades plus a 3-in-1 clear coat.

One coat of RapiDry is smudge-proof in 60 seconds and a second coat delivers wear for up to five days. Base coat and top coat are optional.

The RapiDry Clearly Fast 3-in-1 clear coat can be used as a base coat, clear lacquer or top coat, delivering a high shine and glossy finish.

Alternatively, for an even faster dry, OPI’s RapiDry Quick-Dry Top Coat dries nails in 30 seconds and offers high-shine protection.

The OPI RapiDry formula is vegan and 9-free with the colour collection comprising brights, neutrals and classic shades in shimmer, glitter, pearl, metallic and crème finishes.

OPI: opi.com

Artistic introduce new builder gel line Artistic Nail Design’s new Brush-On Builder Gel range offers the strength and flexibility of traditional builder products in a convenient brush-in-bottle application.

The range comprises six neutral tones created for overlays and extensions as well the on-trend clean and natural-looking nail, with results lasting 21+ days.

The gel formulation is self-levelling for smooth even coverage with no sidewall flooding, is bubble-free and vegan certified, and soaks off easily for swift salon maintenance.

Bottles also feature a specially designed brush for detailed application.

Shades in the range include Milky Pink, Pink Blush, Rose Beige, Peachy Nude, Blush Mauve and Cream Nude.

Sweet Squared: sweetsquared.com

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..........................................................................................................................................................What’s New in Nails

w e N s ’ What inNails Leighton Denny expands crystal file range

Leighton Denny has launched a Crystal Foot File, made using the same high-performance technology as the brand’s award-winning Crystal Nail File.

Ideal for retailing to remove hard skin and calluses between salon visits, the two-step tool gently removes and smooths thickened problem skin and transforms dry, cracked heels with minimal effort.

For best results, the file should be used at least once a week on dry or slightly damp, soaked feet. Firstly focus on the heel, ball and sides of the foot, using circular movements, followed by using the smoother side of the file to refine the skin on the sole and heel.

Leighton Denny: leightondenny.com

The GelBottle Inc. introduce pastel builder gels

The GelBottle Inc.’s Sweet Like BIAB™ collection has landed, comprising six candy-coloured self-levelling gel shades with a jelly-cream texture.

Suitable for creating intricate nail art as well as standalone manicures, Sweet Like BIAB™ was inspired by professional nail techs’ desire for pastel coloured builder gels, which provide salon-quality strength with minimal effort.

Colours include Fancy, pastel pink; Jello, a lavender jelly-purple shimmer; Slushy, a dewy icy-blue; Minty, a crisp pastel green; Sorbet, a creamy pastel yellow; and Lollipop, a bright peachy pastel with a coral tint.

The GelBottle Inc.: thegelbottle.com

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What’s New in Nails..........................................................................................................................................................

Mini sized products created to boost retail sales

Two products in the TGB SPA™ manipedi collection have been launched in mini sizes and retail packs.

Created by The GelBottle Inc., TGB SPA™ offers intense hydration and targeted care for hands, nails and feet.

These new travel-friendly sizes include deeply hydrating Better Balm™ (15g) and indulgent hand and body H2O Cream™ (40ml).

In addition, TGB SPA™ Retail Packs for each Mini, designed specifically for nail technicians to maximise sales, include 12 products and a sleek cardboard point of sale display.

The GelBottle Inc.: thegelbottle.com

Hybrid gel bridal collection revealed Andreia Professional has added a new collection to its line of Hybrid Gel which marries the durability and shine of gel with the easy application of traditional polish.

The ‘I Do Hybrid Gel’ collection is inspired by the magic of weddings with six shades chosen to evoke romance, luck, joy and beauty. Colours include Pink (ID1), a pink, silver and gold glitter; Nude (ID2), a nude with gold sparkles; Champagne Nude; a champagne with gold sparkles; Milky Nude (ID4), a milky nude; Transparent (ID5), a sheer shade with gold sparkles; and Sky Blue (ID6), a sky-blue with silver sparkles.

Andreia Professional Hybrid Gel delivers an enduring finish without requiring curing under a UV or LED lamp.

Salon Services: salon-services. com / andreiaprofessional.com

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..........................................................................................................................................................What’s New in Nails

TGB curate four-piece Try Me Kits

The GelBottle Inc. has introduced Try Me Kits to enable you to explore the brand’s highly pigmented, vegan, cruelty-free formulas without the commitment.

The TGB Try Me Kit comprises 7ml bottles of Original BIAB™ builder gel, a seasonal TGB gel colour, TGB Basecoat and TGB Top Coat.

Commenting on the launch, Giorgia Cappella, Head of Education & Spa at The GelBottle Inc., says: “We know that making the switch to a new brand is a big decision, which is why we’ve created our Try Me kits – designed to give nail techs an effortless way to experience TGB’s musthave essentials and best sellers. With these curated four-piece sets, you can test the quality, performance, and innovation that set TGB apart, all while keeping costs low and the process simple. It’s never been easier to discover what makes TGB a salon staple!”

The GelBottle Inc.: thegelbottle.com

SOFGEL brand enters UK market

Nail, skin and hair distributor Sweet Squared has partnered with SOFGEL to bring the professional nail system to UK salons and spas.

Founded by Carol Ma, the inventor of Gel-X®, the SOFGEL range comprises SOFGEL PRO™ Gel along with SOFTIPS™, ultra-thin, flexible, fullcoverage tips in eight shapes, five lengths and 15 sizes, SOFGEL PRO™ Tip Gel Adhesive, SOFGEL Gel Color and a range of essentials and tools.

Commenting on the partnership, Samantha Sweet, CCO at Sweet Squared, says:

“Nails aren’t just about fashion; they’re a form of selfexpression, and nail technicians are the artists behind the magic. We’re thrilled to introduce SOFGEL to the UK – a service designed for professionals and clients who want fast, flawless enhancements, giving them more time to create stunning, individualised artistry.”

Sweet Squared: sweetsquared.com

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What’s New in Hair...........................................................................................................................................................

Hair loss prosthesis delivers ‘life changing’ results

Amanda Ward, ABT Member and owner of Hair Extensions by Amanda, has introduced a new hair replacement system for those experiencing hair loss.

Designed by Ashleigh Welsh, Skalp D is a scalp-replicated hair loss prosthesis created to give clients ultra-realistic results. It is non-surgical, breathable and comfortable. Each bondedon piece is made from a custom mould of the client’s head and can be as small or large as needed.

Amanda says: “Whether enhancing natural beauty with premium extensions or providing expert solutions for hair thinning and loss for men and women, I am dedicated to helping clients feel confident and beautiful…I am so excited to offer this life changing service.”

Hair Extensions by Amanda / HBA Ltd: hairextensionsbyamanda.co.uk SkalpD: jaace.co.uk/skalpd

Flora Lab Paris has introduced Microbiome Booster, a concentrate of active ingredients designed to rebalance and protect the scalp’s microbiome.

The serum is formulated with chlorella, a microalgae known for its purifying and antioxidant properties, which restores the scalp’s complex ecosystem to promote healthier, more resilient hair.

The booster can be added into clients’ usual shampoo, conditioner, mask or serum. However, to maximise its effectiveness, Flora Lab Paris recommends using the Flora Nano Oxygen Device to deliver ultra-fine microdroplets of the booster, allowing for optimal penetration and even distribution across the scalp.

Flora Lab Paris: FloraLabParis.com

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........................................................................................................................................................... What’s New in Hair

Care for hair whilst delivering superior blonde lightening

w e N s ’ What inHair

Andreia Professional’s new Lightening Powder 10 Power Blonde offers up to 10 levels of lift for superior blonde transformations.

Maintaining the integrity of the hair fibre whilst delivering ultimate colour results, this dust-free formula features a blue pigment to neutralise yellow and orange tones during the lightening process. It includes Plex and Keratin Technology that rebuilds and protects hair bonds ahead of creative colouring. The formula is also enriched with nourishing quinoa protein, prickly pear extract and avocado oil and is free of parabens, silicones, phthalates and DEA.

The Lightening Powder uses a versatile 1:2 mixing ratio, allowing compatibility with hydrogen peroxide emulsions at 10, 20, or 30 vol., ensuring flexibility for scalp and off-scalp techniques.

Grafton International: graftons.co.uk Salon Supplies: salonsupplies.co.uk

New collection of heat styling tools introduced

Diva Pro Styling has unveiled the Atmos Stylers collection of one-pass heating styling tools.

Available in four plate widths, 13mm Super Slim Styler, 25mm Standard Styler, 42mm Wide Professional Styler and 51mm XXL Wide Styler, the new stylers suit all hair types and lengths, with each featuring rounded housing for curling.

The tools’ Adaptive Heat Technology continually adjusts the heat output of the floating ceramic plates, which have adjustable settings from 80°C to 235°C, ensuring consistent heat from root to tip.

Silicone heat-protective cool tips provide added safety and an auto shut-off functionality ensures energy efficiency.

What’s more, the stylers’ plates are infused with macadamia, argan oil and keratin for enhanced hair shine and nourishment.

Diva Pro Styling: divapro.co.uk

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What’s New in Hair...........................................................................................................................................................

Bond treatment enhances extension longevity

epres™ Professional Bond Repair has been created to care for human hair extensions and ensure clients achieve longevity from their investment.

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Formulated as a 10-minute one-step salon A Bond Repair has an treatment, epres™ Professional acid-free formula of just fourAingredients, restoring and protecting the hair’s structure without weight.

Apply to lengths and natural hair, avoiding taped or beaded areas to prevent slippage.

The professional treatment is complemented by the epres™ Bond Repair Treatment Starter Kit for clients to use at home.

Sweet Squared: sweetsquared.com

New natural-looking hair extension system developed

Beauty Works new Invisitip® Nanobond® promises stylists a discreet long-lasting and damage-free hair extension solution.

The patented system incorporates an advanced thread structure, mimicking the flexibility of a three-strand rope, for enhanced grip and durability. A colour-coded camouflage tip ensures a seamless blend with natural hair.

Applied using a tiny nano ring with no heat or adhesives, this ultra-secure bond is said to be twice as strong as conventional extension methods, remaining intact for up to 12 weeks while allowing for multiple salon reapplications over nine months.

The collection’s ethically sourced, doubledrawn 100% Remy Cuticle-Retained Hair ensures uniform thickness from root to tip. There are 53 custom shades and five length variations, ranging from 16” (40cm) to 24” (60cm), enabling you to completely customise clients’ looks.

Beauty Works: beautyworks.com 70

........................................................................................................................................................... What’s New in Hair

ghd’s new tool for straightening thick & curly hair ghd has revealed an addition to its chronos range of styling tools. The ghd chronos™ max has 85% larger closeedge plates for straightening long, thick and curly hair.

The chronos max features close-edge plates that align the cuticle to sit flat, root-to-tip, and straighten hair three times faster in one-stroke.

In addition, HD motion responsive™ technology maintains an optimum styling temperature of 185°C to prevent extreme heat damage on textured hair.

The tool is said to deliver sleek high-definition results with 2.5 times less frizz and 90% more shine that lasts 24 hours.

Dafydd Thomas, ghd’s Global Director of Education, says:

“I am so excited to finally have a new and improved ghd max styler. Chronos max with 85% larger plates is incredible for those who want perfect, faster, one-stroke styles on longer, thicker and curlier hair. This tool is taking HD styling to a whole new level, and I urge anyone who wants fast, flawless shine on long hair to give this big styler, with even bigger results, a go!” ghd: ghdhair.com

Maria Nila reveal multi-tasking spray wax

Maria Nila has developed a new Spray Wax designed to deliver sleek and polished styles along with natural texture.

Suitable for all hair types and with a hold level of 3/5, the multi-tasking spray wax creates high shine, dimension and texture, taming frizz and flyaways for sleek, polished styles. It also delivers long-lasting hold on curls and tousled, voluminous waves.

It features a colour protecting formula with moisturising provitamin B5 to prevent hair crunch and enhance shine.

The launch comes as Maria Nila revamps their full vegan hair wax range which comprises Styling Paste, Sculpting Wax, Fixating Wax and Extreme Wax. Maria Nila: marianila.co.uk

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What’s New in Hair...........................................................................................................................................................

New innovations in temporary colour

Andreia Professional’s new Direct Color Gloss Gel and Bold Color Cream have been launched as the next generation of temporary hair colour, enabling you to push the boundaries of innovative hair colour.

Both the Color Gloss Gel and Bold Color Cream are infused with quinoa protein to strengthen the hair fibre, antioxidant prickly pear extract and avocado oil for nourishment.

Color Gloss Gel comes in Mocha Brown, Caramel and Clear shades that enhance shine whilst delivering a temporary boost of colour. The Bold Color Cream delivers vibrant and intense results in creative shades of Petrol Blue, Deep Lilac, Bubblegum Pink, Deep Fuchsia, Deep Cherry and Golden Yellow.

Both the Direct Color Gloss and Color Cream fade gradually, with longevity depending upon hair condition, exposure to external elements and post-colouring care.

Grafton International: graftons.co.uk Salon Supplies: salonsupplies.co.uk

Olaplex moves into scalp care sector Olaplex has launched a new anti-ageing scalp serum to the act as the foundation for long-term scalp and hair health, marking the brand’s shift beyond hair repair into foundational hair health.

Olaplex No.0.5 Scalp Longevity Treatment is a lightweight leave-in scalp treatment that balances the scalp’s microbiome and maintains a healthy scalp environment by reinforcing the Stratum Corneum.

The serum is formulated with Olaplex’s patented Bond Building Technology®, relinking disulfide bonds within keratin to strengthen the scalp barrier. Additionally, essential fatty acids and ceramides nourish dry scalps whilst lavender extract and Tazman Pepper extract protect against free radical damage.

This immediate hydration sooths and protects the scalp and promotes smooth, shiny hair.

Olaplex: uk.olaplex.com

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........................................................................................................................................................... What’s New in Hair

Single hairdryer styles four ways

Remington has introduced a new hairdryer with four attachments to deliver both smooth and curly styles.

The Remington ONE Hairdryer delivers air speeds of up to 120 km/h to enable hair to dry 25% faster than a standard Remington dryer. With eight heat settings, it features the brand’s Thermacare sensor to ensure the air temperature remains at its optimal heat to prevent damage.

The four styling attachments include the Slim Styling Concentrator to direct airflow onto a rounded brush for bouncy blowouts or paddle brush for smoothing, a Flyaway Tamer for use on dry hair to finish sleek styles, a Gently Drying Diffuser to speed up drying of curly or wavy hair, and a Curl Defining Diffuser to define natural curls and waves.

Remington: uk.remington-europe.com

Dual benefit salt scrub new from Ori Lab NAK Hair has introduced a new Ori Lab exfoliator that not only deep cleanses the scalp but can also be used on the body.

Ori Lab Refresh Scalp & Body Scrub removes product build-up, oil and residue from the scalp and skin, refreshing and nourishing the outer layer of the epidermis.

The vegan formulation includes natural sea salt crystals and certified organic coconut and juniper berry oils, pomegranate and marshmallow root extracts plus aloe vera leaf juice powder.

In addition, niacinamide improves blood flow and helps nutrients to penetrate the scalp.

Clients should apply to wet hair, massaging into the scalp at the root to activate the lather before rinsing and shampooing and conditioning as usual.

Xpert Professional: xpertprofessional.co.uk

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Hair Trends......................................................................................................................................................................

pink Paradox

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...................................................................................................................................................................... Hair Trends

C

n

Challenging the contemporary view of ‘pink’ as a reflection of feminine innocence, Simon Houston combines soft pinks with a mature attitude, reflecting how today’s self-confident female has grown from the established gender expectations of her childhood.

The Pink Paradox Collection combines a wide range of precision cutting, colour and styling techniques with innovative styling, to break the existing norms and capture a fresh and challenging the use of the colour.

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Hair Trends......................................................................................................................................................................

“The collection challenges the contemporary view of ‘pink’ as a reflection of feminine innocence”

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k

...................................................................................................................................................................... Hair Trends

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Hair Alicia Trends......................................................................................................................................................................

Humphreys............................................................................................................................................................

i Credits

Hair by Simon Houston at Houston Hair: houstonhair.co.uk / @houstonhair.co.uk

Photography by Jack Eames: @jackeamesphoto Styled by Clare Frith: @clarefrithcreative

Makeup by Maddie Austin: @maddieaustinmua

Images courtesy of FPA (Five Point Alliance): @fivepointalliance

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................................................................................................................................................................. Did You Know?

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