2019 Alliance Safety Council: Building Safer, Higher Performing Workforces

S P E CI A L A DVE R T I S I N G S E CT I O N

BUILDING SAFER, HIGHER PERFORMING WORKFORCES.

S PE CI AL ADV E RT I S I N G SECT IO N

Staying

FUTURE FOCUSED

I

N THE 61 YEARS since Alliance

tools, techniques and processes used

(OTIEC), a consortium between Alliance

behaviors, that support those values.

Safety Council began, the organi-

in 2019 may differ from those of 1958,

and LSU’s College of Engineering. It is one

As a result, Alliance has built an inno-

zation has grown into a premier

Alliance’s focus on, passion for and dedi-

of only 26 OTIECs in the U.S. and the only

vative, purposeful culture that informs

provider of training and technol-

cation to improving safety has remained

center located in Louisiana.

relationships with customers, members,

ogy solutions that develop and elevate workforces, ensuring companies remain

workers each year, has impacted over

works with companies from a wide array

20,000 companies and is one of the larg-

of industries, including construction,

est safety councils in the U.S.

manufacturing and transportation.

members.

Today, Alliance trains nearly 300,000

safe and competitive. The organization

petrochemical, pulp and paper, power,

students, partners and Alliance team

constant.

The organization has developed several signature programs, such as Certified

GUIDED BY THE FUNDAMENTALS

“We’ve been very intentional about setting the culture at Alliance and identifying the behaviors that support our core

For Alliance, every aspect of the organization aligns with its core values:

values,” said President and CEO Kathy Trahan. “The behaviors that support

As such, Alliance helps build the

Occupational Safety Specialist® (COSS),

• Ask What’s Next

those values have become second nature

standard of training and safety in the

Certificate for Occupational Safety Man-

• Drive for Results

to us. We start our meetings by speak-

industry. Alliance achieves this aim by

agers™ (COSM) and Safe Supervisor™, as

• Do the Right Thing

ing about the fundamental of the week

streamlining its products and services

well as the PowerSafe® system.

• Help Others Succeed

and find ourselves using the language in

• Foster an Enjoyable Workplace

everyday conversation.”

and building lasting relationships with

Alliance also provides OSHA-autho-

its members and customers based on a

rized training through the Mid-South

foundation of expertise. And while the

OSHA Training Institute Education Center

38 10/12 INDUSTRY REPORT • THIRD QUARTER 2019

From these core values, Alliance developed 28 fundamentals, or measurable

With clear expectations, Alliance team members are encouraged to be innova-

1012industryreport.com

S P E CI A L A DVE R T I S I N G S E CT I O N

SHARING THE VISION

core value of helping others succeed.

Other examples include providing data integration and records management

Alliance is dedicated to ensuring

services, and developing custom systems

customers and members leverage rap-

that enable customers to focus on their

idly changing technology and Alliance’s

core business.

growing portfolio of products and

“We help our members and customers choose the right compliance training – training that is relevant, up to date and

services to meet their current and future business needs.

“We help educate our customers,

engaging,” Trahan said. “Our job is to help

potential customers and partners about

our customers make good choices, so

the latest technology Alliance offers,” said

they can make every day and every dollar

Alliance VP of Business

count.”

Development Travis Broussard. “Our job is to com-

POWERING INNOVATION

municate with industry the

Change is a constant across industries.

whole picture

For Alliance, change and growth fuel

of what we offer

innovation.

and all of the new

“Our goal is to create the most engag-

Travis Broussard

things we’re doing,

ing products on the market,” said Alliance

so we can build on our

Chief Technology Officer Scott Edwards.

60-plus year foundation of helping busi-

This includes the development of a

nesses and communities stay safe.”

new suite of software applications: Pyvot Connect, Pyvot Track and Pyvot Explore.

Pyvot Connect is an employee recruit-

This is evident in Alliance’s nontraditional approach to business development. Alliance evaluates how the orga-

ment and candidate tracking application,

nization has helped existing customers,

Pyvot Track is a compliance and training

including interviewing those customers

records management system, and Pyvot

about why they’ve been successful. They

Explore is a workforce development and

then document that success story and

learning experience platform.

share the vision with as many like-mind-

While many students take Alliance’s

ed customers as possible.

training courses to satisfy mandatory reg-

Central to Alliance’s approach is

ulations and requirements, Pyvot Explore

listening. To do this, Alliance builds

will motivate individuals to seek addition-

lasting relationships with existing clients,

al training to fill in gaps in their skills.

partners and potential customers.

The aim here is to not only improve productivity but advance careers.

“We work with some of the biggest companies in the world,” Broussard said.

“At the highest level, this suite of

“They are busy keeping their operations

products will help our customers get

going, building our cities and power-

the most out of their work-

ing our communities. It’s our

force,” Edwards said. “We’re

job to listen to them and

diversifying our products

ask the right questions

and support, so our

about what’s keeping

tive, to embrace change and growth, and

the way of your success, we want to help

customers are engaged

them up at night.”

to provide the unparalleled expertise

you see things in a new way. We walk our

and want to take addi-

This may be safety

and service that Alliance’s customers and

members through challenges they may

tional training to take

concerns, workforce

the next step in their

shortages, compliance

members have come to expect.

be struggling with, sift through the

These fundamentals are key

complexities and help them

to every product and ser-

develop new approaches

vice Alliance provides.

that set them up for

The culture is further

success.”

exemplified by Alliance’s

Although common

issues, training gaps,

careers.”

technology challenges or

Alliance is also working

Scott Edwards

on other innovative tech-

pains from growing so fast that they can’t keep up with the

nology solutions for existing and potential customers. These include mo-

latest in training, technology, records

investment in its mem-

themes – such as time

bile platforms, artificial intelligence-driv-

management and constantly changing

bers’ new 3,000-square-

management, project

en recommendations, and 100 percent

regulations.

foot Design Thinking lab,

management and hiring

cloud-hosted services, thus eliminating

where Alliance hosts workshops to help customers solve

talent – exist across in-

Kathy Trahan

critical problems they are facing.

“All of the great ideas in the world don’t matter if you can’t execute them,” Trahan said. “If an obstacle is standing in

1012industryreport.com

dustries, Alliance adapts this collaborative approach for each

PowerSafe, a comprehensive safety

concerns about scalability or disaster

orientation and verification system, was

recovery.

borne from Alliance listening to custom-

“We’re investing in our content and

ers. “We listened to a problem: How do I

industry and for each issue a company

our services,” Edwards said. “This enables

get thousands of utility contractors, who

is facing.

us to connect with our customers even

never come to an office, trained and

more.”

verified while they’re on the road and

This is in alignment with Alliance’s

10/12 INDUSTRY REPORT • THIRD QUARTER 2019 39

S PE CI AL ADV E RT I S I N G SECT IO N

The Alliance Safety Council headquarters at 10099 N. Reiger Road in Baton Rouge. before they even get to the jobsite? We

us to know which type of learner is ac-

ters and satellite locations, our web-based

built the PowerSafe system to be a solu-

ing our training as engaging as current

cessing our content at any given moment.

clients enjoy the fact that they can access

tion for that problem,” Broussard said.

technology will allow,” said Alliance VP of

The challenge is creating interactive and

our training over the web from a variety

By continually learning and sharing the

“At Alliance, we are committed to mak-

engaging content that can reach all

Operational Excellence Sheri Bank-

types of learners.”

of devices. Because of this flexibility, new

latest technology solutions, e-learning

ston. “Instead of developing

platforms and content delivery systems,

content that focuses

To that end, Alliance

and ready to work. This time savings ulti-

Alliance empowers its customers and

solely on the transfer

incorporates interactive

mately translates into monetary savings

their workforces to become safer and

of knowledge, we use

questions throughout its

more efficient. “It’s not about selling

the latest learning and

programs and utilizes

them something; it’s about listening,”

development technol-

innovative technologies,

continue to support workforces with

Broussard said. “Only then can we truly

ogies to offer solutions

such as avatars, custom

new and exciting training technologies,

offer solutions that matter to an owner,

that promote student

contractor or worker – ones that are

interactivity. We believe

going to save a project, save a career or

engaged students better

save someone’s life.”

retain information, which in turn

animation and interactive videos to improve the

Sheri Bankston

allows them to later recall critical

ENGAGING A CHANGING WORKFORCE Training programs are only impactful

student experience.

A majority of Alliance’s training courses can be accessed from

hires can arrive on the first day trained

for our clients!”

Looking to the future, Alliance will

as well as content that will follow workers throughout their career.

“Traditionally, Alliance’s focus has been on the post-hire, pre-employment worker who needs to meet an owner’s

information that will help keep them safe

any type of device. With the workforce

requirements to enter their facility and

while on the job.”

becoming more mobile than ever before,

go to work,” said Bankston.

Key to this is to design programs that

the ability to deliver training optimized

“Our focus for the future is to follow

speak to all types of adult learners, who

for a given user’s device has been a game

that worker as they enter the work-

can range from visual, auditory and

changer.

force and offer training solutions that

if the student is able to retain and apply

reading/writing learners, all the way to

“Many employees don’t check into

the lessons learned. As such, Alliance has

will address not only safety but other

kinesthetic learners, who prefer to learn

an office every day,” Bankston said. “In

content that will drive their success as

made developing engaging, innovative

by doing. “Adults learn in a variety of

addition to proctored training delivered in

they advance in their careers. Some ex-

content a primary goal.

ways,” Bankston said. “There’s no way for

computer labs at each of our training cen-

amples include content that focuses on

40 10/12 INDUSTRY REPORT • THIRD QUARTER 2019

1012industryreport.com

S P E CI A L A DVE R T I S I N G S E CT I O N

The courtyard at Alliance’s headquarters.

soft skills, leadership development and

customers. Customer success is what

personal growth.”

makes or breaks a business, and that is

In addition, as more advanced solu-

a differentiator for us.”

tions like augmented and virtual reality

Alliance measures customer success

become more widespread and cost-ef-

in several ways. The organization uses

fective, these solutions will become a

data collected from contact touchpoints,

regular part of Alliance’s training offer-

such as student surveys and call center

ing. Artificial intelligence will also play a

data, to stay on top of customer needs

pivotal role in personalizing the learning

and monitor trends. For example, if Alli-

experience for Alliance’s students.

ance team members notice that demand

“Because of the various types of tech-

is increasing for specific training cours-

nologies and authoring tools available in

es, they identify the needs these courses

the learning and development industry

are filling and suggest the courses to

today, we have an opportunity now

other customers doing similar work.

more than ever before to meet learners

Alliance uses a variety of ways to

where they are and to provide the sup-

communicate with customers, includ-

port they need at any given moment,”

ing a robust call center, email and chat

Bankston said. “In keeping with our com-

boxes. The Alliance team works each day

mitment to help people and businesses

to make sure customers understand the

succeed, we are seizing the opportunity

products and services, and can use them

to do just that!”

effectively to achieve their business

TRAINING - EQUIPMENT - STAND-BY SERVICES WE DO RESCUE

800-647-7626 RocoRescue.com 1012Roco1/4CSRTad.indd 1

7/10/19 11:52 AM

GHC-ARCH.COM

objectives.

Its customer success staff is trained to

FOCUSING ON CUSTOMER SUCCESS

be proactive in identifying trends and potential enhancements, and empowered

As Alliance grows, the

to solve any issues

organization remains

that arise. With

proactive about keeping

service-level agree-

customers at the heart

ments, Alliance

of its operations.

is committed to

“We’ve been here

providing expert

for more than 60 years

customer service and

because of our relationship with our customers, and we continue to stay laser focused on

a one-call resolution.

Joelle McGehee

customer success,” said Alliance VP of Customer Success Joelle McGehee.

“We’re putting even more resources

“We aim for 100 percent customer success,” McGehee

said. “We want to make sure we reach out and solidify our relationships with our customers. We see ourselves as

into the customer side because our goal

advocates for our customers. We want

is to create an effortless journey for our

to help them succeed.”

1012industryreport.com

GR ACE HEBERT CURT IS

A R C H I T E C T S

“Grace Hebert Curtis Architects hit another home run for us designing our new Emerging Technologies Center. This new facility will provide an environment conducive to design thinking and also innovative content development and delivery technologies that will transform the adult learning experience” - Kathy Trahan // CEO // Alliance Safety Council.

1012 Industry AD.indd 1

10/12 INDUSTRY REPORT • THIRD QUARTER 2019 41

7/26/2019 10:26:16 AM

S PE CI AL ADV E RT I S I N G SECT IO N

Innovation has a new home base Issue Date: Q3 Ad proof #2

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ALLIANCE SAFETY COUNCIL, one of the

11030 Industriplex Blvd. in Baton Rouge,

largest safety councils in the U.S., has

a 26,400-square-foot facility dedicated to

introduced two new dynamic resources,

advancing the future of learning technol-

the Emerging Technologies Center (ETC)

ogy and training process innovation for

and Design Thinking services, to further

business and industry. Within that space,

its safety and workforce development

there is an area dedicated to Alliance’s

mission.

new Design Thinking team, which offers

In June, Alliance opened its ETC at

workshops to companies in need of

Industrial Services Inc.

This ad design © Louisiana Business, Inc. 2019. All rights reserved. Phone 225-928-1700 • Fax 225-926-1329

GREMILLION INDUSTRIAL SERVICES, INC. PROVIDES: PORTABLE CEMENT DEMO • ROCK CRUSHING & SCREENING 18-WHEELER TRAILER REPAIR • TRAILER WASHOUTS

Industrial Services Inc.

PREVENTIVE MAINTENANCE & ANNUAL DOT INSPECTIONS DAILY AND MONTHLY DROP YARD • ROAD SERVICE SHOP & OIL FIELD WELDING • FABRICATION & PIPE WELDING PIPELINE RIGHT-OF-WAY MAINTENANCE EXCAVATION/TRACK HOE & DOZER SERVICES

GREMILLION TRUCKING, INC. PROVIDES: HOT SHOT • HEAVY EQUIPMENT AVAILABLE

ZACHARY, LOUISIANA OFFICE: 17540 BARNETT RD • SHOP: 17000 BARNETT RD P: 225.654.0616 • F: 225.658.2243

42 10/12 INDUSTRY REPORT • THIRD QUARTER 2019

1012industryreport.com

S P E CI A L A DVE R T I S I N G S E CT I O N

a solution-based approach to solving complex problems.

Design Thinking is a strategic, human-centered process for ideation and creation that encourages quickly moving from an idea to a solution that can be tested and continually improved on.

“This new facility will provide an environment conducive to Design Thinking and also innovative content development and delivery technologies that will transform the adult learning experience.

We are here to support our members and our training partners, so they can in turn be responsive to the changing needs of their workforce,” said Alliance Safety Council President and CEO Kathy Trahan.

The Design Thinking lab is helmed by Alliance Innovation Consultant and Design Thinking Specialist Johnny Saye, who has helped world-renowned brands such as IBM successfully launch new technology services.

Whiteboards line the walls of the Design Thinking lab, which offers multiple seating arrangements to easily accommodate the team’s needs. Like the Design Thinking process itself, the lab is configured to allow for maximum flexibility. Nothing is stagnant here. The

Design Thinking is a strategic, humancentered process for ideation and creation that encourages quickly moving from an idea to a solution that can be tested and continually improved on.

Telecommunications & Security Systems Design Physical Security LAN/WAN Engineering - Video Surveillance Wireless (Wi-Fi, Construction - Access Control Mesh, Microwave) Commissioning - Gates, Turnstiles Public Address & Fiber Optic & Barriers General Alarm (PAGA) Structured - Intrusion IP Telephony Cabling Detection

The Leader in Electrical & Instrumentation Services (225) 756-5090 www.mmrgrp.com

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Senstar Sumitomo Fiber Gaitronics Certifications: Honeywell Panduit Future Fiber Milestone Federal Signal Commscope Fiber Genetec Industronic Softwarehouse Technologies Corning Fiber (FFT) 10/12 INDUSTRY REPORT • THIRD QUARTER 2019 43

Issue Date: 3Q Ad proof #6

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WE CAN TAKE CARE OF ALL OF YOUR COMPANY’S CABLE AND NETWORKING REQUIREMENTS. SERVICES

INSIDE PLANT & OUTSIDE PLANT CONSTRUCTION • FIBER OPTICS DIRECTIONAL DRILLING • AUDIO VISUAL • CCTV TELEPHONE SYSTEMS • DIGITAL SIGNAGE

225-261-9800 • 1-800-460-8070 •

GIL, MICHELLE, AMBER & COLBY MATHERNE

GMCABLE.COM

DEAN HARRINGTON CHIEF ESTIMATOR

Issue Date: Q3 Ad proof #3

DWAYNE HUGHES

DIRECTOR OF 225-261-9800 NETWORK WIRING

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• 1-800-460-8070 •

DIRECTOR OF GMCABLE.COM INDUSTRIAL PROJECTS

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Driving solutions for Greater Baton Rouge industry SINCE 1970

GBRIA is a trade association made up of industrial managers and their employees in the Greater Baton Rouge area.

Our mission is to drive solutions to common issues with an emphasis on workforce development and safety performance.

GBRIA and Alliance Safety Council have partnered to deliver dynamic safety training to plant employees and contractors since 1991.

GBRIA, Alliance Safety Council, ARSC and other jointly developed programs standardized contractor orientation training.

Contact us today!

44 10/12 INDUSTRY REPORT • THIRD QUARTER 2019

GBRIA hosts numerous events throughout the year in support of industry. Visit us at GBRIA.org to learn more and be a part of our Workforce Development and Safety Award banquets and our Top Golf, Clay Shoot and Golf Tournament Fundraiser!

225.769.0596 • GBRIA.org 1012industryreport.com

S P E CI A L A DVE R T I S I N G S E CT I O N

The Emerging Technologies Center is the embodiment of Alliance’s commitment to building a dynamic digital future.

ETC is innovation’s new home base, and

solutions. Alliance recently did this for

Design Thinking is the future of creative

utility provider Entergy, one of its long-

problem solving.

time members.

Design Thinking is not a new concept,

Dennis Lytle, senior manager of

but it’s not often used by businesses in

operations and safety at Entergy, was

construction, petrochemical, energy or

introduced to Alliance’s Design Thinking

similar industries that Alliance serves.

after Travis Broussard, VP of business

Saye said Alliance is leading the charge

development, invited him to tour the new

to introduce this process of structured

ETC.

creative thinking to these industries.

“Louisiana is in need of this type of

“Travis talked to me about Alliance’s growth and business evolution and men-

creative thinking process. We have some

tioned Design Thinking. When I toured

of the most creative people in the world

the building, he introduced me to Johnny

here, but we’re not doing anything on the

Saye and talked about what Design Think-

technological front. I’d like to see Design

ing could do in terms of issue resolution. I

Thinking really seep in here and make a

set up a workshop right away,” Lytle said.

difference, to put Louisiana on the map

The initial workshop was held for the

as a creative tech hub,” Saye said. “We

Contractor Safety Council - Utility Group

want to build toward a dynamic digital fu-

that Lytle chairs. The workshop focused

ture. The Emerging Technologies Center

on laying out clear job descriptions for

is the embodiment of our commitment

reliability servicemen. “The feedback we

to this.”

got from the guys was so good. This is

Saye said one of the biggest mis-

something they needed for a long time,”

conceptions about Design Thinking he

Lytle said. “When I saw what Alliance did

encounters is that it’s only suited to cer-

for the Contractor Safety Council, I knew

tain industries. “Design Thinking is best

we needed to do it for Entergy.”

suited for particular times, not particular

As a utility provider for more than

sectors. The perfect time to use Design

2.5 million customers, Entergy is deeply

Thinking is at the beginning of a project

focused on providing reliable service to

or when you’re stuck. I’ve used Design

its customers and ensuring the safety of

Thinking for everything from planning a

its workers and the public. In Lytle’s 38

trip to building apps,” Saye said.

years at Entergy, he’s seen firsthand how

Alliance has already started conduct-

important these two things are. Despite

ing Design Thinking workshops with

the importance the company places on

local businesses. The workshops help

safety, Entergy was experiencing a few

uncover root causes of an issue and use

challenges in this area.

a company’s most valuable resource – its

“The timing of the workshop with

employees – to discover the best possible

Alliance was very good. We faced some

1012industryreport.com

10/12 INDUSTRY REPORT • THIRD QUARTER 2019 45

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BUILDING ON

SAFETY, QUALITY,

PERFORMANCE AND

TRUST

2019

Pr

ies

Top 100 ivate Compa

n

SAFETY | QUALITY | EXCELLENCE

Headquarters IssueCorporate Date: 3Q Ad proof• 3970 #7 Rosedale Road

• Port Allen, LA 70767

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“You can’t go in thinking you’re just going to tweak the processes you already have in place. You have to start fresh, from scratch.

This gets you to think about what the true goal is and what really needs to be done.

By the time you’re finished, you might reinvent your entire business.”

DENNIS LYTLE, senior manager of operations and safety, Entergy safety issues and knew we needed to

safety, and expanding services to better

shut things down until they could be

serve its members in the new digital age

resolved. Johnny Saye’s guidance in the

is crucial. “This is an effort to make that

Design Thinking workshop got us to the

leap into the future,” Saye said. “We want

right place quickly,” Lytle said.

to make sure our industry and the work-

“The process isn’t what you expect going in. You can’t go in thinking you’re

force are prepared.”

Alliance’s top priority is ensuring its

just going to tweak the processes you

members are thoroughly prepared for

already have in place. You have to start

the industry changes that technology is

fresh, from scratch. This gets you to think

rapidly introducing. The ETC represents

about what the true goal is and what re-

a bold investment in the future of safety

ally needs to be done. By the time you’re

and technology for local and international

OCCUPATIONAL TESTING

finished, you might reinvent your practice

workforces across multiple industries.

Including Respiratory clearance, pulmonary function testing, fit testing, audiometry, blood lab testing, in-house X-rays, physical examinations (DOT, non-DOT, Return to Duty, Physical Abilities Test, etc.)

or your entire business,” Lytle continued.

SUBSTANCE ABUSE TESTING Certified collectors for breath, saliva, urine, hair, and oral fluid testing with rapid testing available.

MROCC NATIONALLY CERTIFIED MRO

INJURY MANAGEMENT Conservative medical services delivered according to OSHA guidelines with respect to your safety record.

ONLINE REPORTING ACCESS Complimentary access to your employees’ files through our secure, easy to use database.

ONSITE SERVICES AVAILABLE • CONVENIENT AFTER HOUR ASSISTANCE Technicians and Providers are on call 24/7/365 for your after-hour needs.

GULF GATHERINGS EVENT & MEETING VENUE

The Design Thinking process encourages this reinvention of practices or business models that no longer serve

Training nearly 300,000 students annually, Alliance is making a significant impact. But it refuses to be complacent.

“At Alliance, we strive to honor the con-

an organization’s needs. This aligns with

tributions of our contractor workforce,”

Alliance’s guiding principle to always

Trahan said. “We’re working hard to keep

embrace positive change and growth. The

up with all the changes our industry expe-

new ETC and its Design Thinking services

riences and we strive to be an organiza-

are examples of this.

tion reflective of our industry’s commit-

Alliance is invested in the future of

ment to safety, quality and efficiency.”

Conference facility for corporate assemblies, training, HR hiring events and more.

6 FULL SERVICE CLINICS TO SERVE YOU Phone: 225.753.7233 • Fax: 225.753.5188 • Website: www.gulfcoastoccmed.com • Email: Info@gulfcoastoccmed.com

46 10/12 INDUSTRY REPORT • THIRD QUARTER 2019

Alliance invites you to stop by for a tour of its headquarters or new ETC. Call (225) 766-0955 or email tours@alliancesafetycouncil.org today.

1012industryreport.com

S P E CI A L A DVE R T I S I N G S E CT I O N

Performance people

From the Ground Up.

www.performance-br.com

The people at Performance Contractors are the backbone of our industrial economy. Men and women across the country making an honest living doing an honest day’s work. They’re supporting their families and are striving to make American life even better for their kids. It’s a big job and we are proud to be a part of it. People are our most important asset and we are humbled by their hard work and dedication to making America the best ever.

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7516 Highway 63 Moss Point, MS 39562 (228) 285-7900

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10/12 INDUSTRY REPORT • THIRD QUARTER 2019 47