EMPOWERING YOUR GAMING WORLD
CORPORATE PROFILE
AN END-TO-END GAMING AND LOTTERY SOLUTIONS PROVIDER As a global leader in the gaming and lottery industries, Scientific Games’ mission is to empower our customers by creating the world’s best gaming and lottery experiences. Our casino, interactive and lottery games are designed to reach players wherever they are, whenever they want to play, and in any channel they choose: retail, casino or digital. For more than 85 years through our acquired companies, Scientific Games has delivered what customers and players value most: trusted security,
creative content, operating efficiencies and innovative technology. Today, we offer customers a fully integrated portfolio of technology platforms, robust systems, engaging content and unrivaled professional services. Headquartered in Las Vegas, Nevada with approximately 8,400 employees worldwide, we serve our customers from manufacturing, printing and commercial facilities on six continents.
OUR MISSION
our customers by creating the world’s best “To empowergaming and lottery experiences. ”
TOTAL ANNUAL REVENUE ~ $2.9 BILLION*
$1.7 billion*
*Actuals FY 2016
~$778 million*
$333 million* SCIENTIFIC GAMES CORPORATE PROFILE
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SCIENTIFIC GAMES CORPORATE PROFILE
Across-The-Floor Innovations in Games, Systems and Table Products Scientific Games is dedicated to being the industry’s only COMPLETE global solutions provider with products that will enhance your entire gaming operation, both on the casino floor and behind the scenes. As an innovator of creative content and technology, Scientific Games continues to set new standards in the gaming industry, leading the way in the design, manufacturing and distribution of premium gaming content and products. Our products stem from proven, successful brands Bally, Barcrest, Shuffle Master and WMS. Scientific Games’ compelling content and proprietary solutions engage players and empower customers because of our use of cutting-edge technology, decades of extensive industry knowledge and market research insights that provide a deep understanding of player and casino demand and preference.
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Electronic gaming machines for commercial and tribal casinos, video lottery, central determination, licensed betting office, arcade and bingo markets across the globe
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Innovative electronic table games, including fully electronic, multi-terminal and multi-game configurations linked to virtual, hybrid and live games
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An extensive library of proprietary and licensed brand game content, that includes some of the hottest entertainment brands, designed to maximize player enjoyment and operator’s return on investment
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The most robust suite of casino system products and solutions that allow operators to manage all aspects of their business while maximizing operating efficiency, player engagement and ultimately, revenue
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A cutting-edge family of gaming platforms featuring the latest technology, engineered with both the player and operator in mind, and that take player attraction and engagement to new levels
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Engaging, proprietary table games, table game progressives, card shufflers and chip sorters
Game images may not accurately depict final product.
SCIENTIFIC GAMES CORPORATE PROFILE
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SCIENTIFIC GAMES CORPORATE PROFILE
The world’s lotteries trust Scientific Games. We’re blending art with science to innovate the best experiences for our lottery customers, their retailers and players. Consumer insights from our data scientists, continuous creativity from our game content studios, integrated gaming systems technology, and unsurpassed security help drive our customers’ longterm growth and increase returns to beneficiaries. We’re engaging today’s players with entertaining games, developing solutions with the retailer in mind, and aligning with each lottery’s unique business plans and regulations.
We lead the global lottery industry by driving performance with a proven portfolio of games, technology and services featuring: • • • • • • • • • • • • •
Instant, draw and hybrid games Licensed brands Interactive games and promotions Loyalty programs + online rewards store iLottery (eDraw and eInstants) Sports betting Gaming systems technology Retail point-of-sale technology Mobile apps Internet platform + CRM Retail development programs Instant product management Managed services
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SCIENTIFIC GAMES CORPORATE PROFILE
In the global iGaming, iLottery and social gaming industry segments, Scientific Games has developed innovative distribution platforms to deliver compelling, player-favorite content through current and emerging digital gaming channels. From top social casino platforms and industry-leading players clubs and rewards programs to interactive lottery games and engaging casino-style games, our interactive solutions are built to excite players with groundbreaking digital experiences. We’ve learned that omni-channel engagement can draw new audiences to our proven content library, offer enhanced player engagement, and extend the reach of our customers’ brands.
Our product family includes robust iGaming and social casino solutions anchored by expansive slot and table-game content from Bally, Barcrest, Shuffle Master and Williams game studios. The SG Universe™ product suite, which includes the Mobile Concierge platform, the Play4Fun Network social casino, and the innovative Core Systems Integration technology, is an unparalleled and proprietary solution that empowers casinos with exceptional tools and opportunities to foster strong relationships with their patrons both on and off the casino floor.
Scientific Games is the world’s second-largest social casino games provider, and the Company’s social gaming business is on fire. Our leading social casinos 88 Fortunes®, Blazing 777®, Hot Shot®, Gold Fish® Casino Slots, Jackpot Party®, and Quick Hit® leverage player-favorite content with an available library exceeding 1,800 social casino games and more than 300 game mechanic patents. SCIENTIFIC GAMES CORPORATE PROFILE
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SCIENTIFIC GAMES CORPORATE PROFILE
CARES
EMPOWERING OUR CORPORATE SOCIAL RESPONSIBILITY At Scientific Games, we view success as more than delivering great products and services. For our business to continue its momentum, we commit to doing what is right for our customers, our employees, the communities in which we live and work, and our stockholders and bondholders. We believe the responsible standard we have set for corporate governance, environmental sustainability, community engagement, responsible gaming and diversity contributes to our growth and benefits all stakeholders.
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HISTORY OF INNOVATION & LEADERSHIP 1930 1940 1950 1960 1932
1936
Introduced first slot machine, the “Bally Baby”
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1973
WW2 ends, company resumed slot production, with “Hi-Boy” console slot
Harry E. Williams, founder of Williams Manufacturing Company, invented the world’s first electromechanical pinball machine
SCIENTIFIC GAMES CORPORATE PROFILE
1980
1990 1995
1983
1945
Raymond Moloney founded Bally Manufacturing Corporation to make pinball games
1970 Introduced world’s first secure instant lottery game
John Breeding invented the world’s first mechanical card shuffler that would allow every hand to be dealt from a fresh deck; he went on to establish and incorporate Shuffle Master in Minnesota
Shuffle Master introduces the first multi-deck card shuffler
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Launched AEGIS® open lottery gaming system
1963 The three-reel electromechanical slot machine Money Honey debuted, changing the gaming industry landscape
1976 Created a new division called Slot Data System
1984
Company developed its first video poker machine
1996
AWARDS AND RECOGNITION At Scientific Games, we work hard every day to empower our customers by creating the world’s best gaming and lottery experiences. We focus on delivering products that entertain, provide a great return on our customers’ invested capital, and drive operating efficiencies. When we are recognized for our work and innovation by esteemed organizations, it validates our mission and core values and affirms that we are doing the right things for our customers and their players.
Our customers and their players are the ultimate judge of our work. However, when highly regarded third parties from the ranks of our customers and other industry experts deem our product innovation worthy of innovation awards, we appreciate the validation.
94 17 Scientific Games has won more innovation awards in the past five years than all of our competitors combined, reflecting our commitment to vision and customer-driven development.
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* 2011-2017 Class 3 Gaming awards granted by Gaming & Technology Awards, Top 20 Most Innovative Products Awards, HOT Awards, and Slot-Floor Technology Awards.
2000
2005 2004
2010 2007
Debuted industry’s first linked multistate game
Introduced first internet lottery game in the U.S.
2012
2011
First to integrate in-casino game play with online applications Jackpot Party Social Casino (Player’s Life) launched for iPhone
2011 2006 Introduced first Community Gaming play action that used a server to drive bonus play
2008 Introduced first Adaptive Gaming product that saves player progress and trophies
2017
2015
Launched first cross-jurisdictional, motivation-based player segmentation study for lottery and gaming
Developed new retail technology directly integrated with lottery gaming system to enable credit/debit card purchases of lottery games
2013
First Shuffle Master games launched online
2011
2016
2014
Integrated lottery and sports betting systems Debuted first iPhone mobile app for lottery play at retail
2017 2016
Signed omni-channel license agreement for JAMES BOND franchise
Introduced the groundbreaking TwinStar slot platform which, for the first time, delivers Bally, Shuffle Master, and WMS game content on one state-of-theart machine
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INNOVATIVE HERITAGE - FIRST IN THE CATEGORY SCIENTIFIC GAMES STARTED WITH A STRATEGY BOARD GAME: During the late 1960s, college students invented a strategy board game called CONSENSUS that was based on the electoral college system – and they named their company Scientific Games Development Corporation. Years later, that company would become Scientific Games Corporation, thanks to Scientific Games co-founder John Koza, one of the CONSENSUS inventors.
THE FIRST SHUFFLE MASTER MECHANICAL CARD SHUFFLER: John Breeding, a Minneapolis truck driver, invented the world’s first mechanical card shuffler in the early 1980s. Inspired by a newspaper article about card counting in blackjack, Breeding borrowed $30,000 to develop a mechanical shuffler that would allow every hand to be dealt from a fresh deck, nullifying the advantage of card counting. He went on to establish Shuffle Master, which was sold to Bally Technologies in 2013 and became a part of Scientific Games following a merger in 2014.
EARLY PLAYER ENTERTAINMENT STARTED WITH BALLY PINBALL: The Bally Manufacturing Corporation was founded by Raymond Moloney in 1932 to make pinball games. The company quickly became a leading maker of pinball games, and in the late 1930s, expanded their product line to include mechanical slot machines.
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SCIENTIFIC GAMES CORPORATE PROFILE
OUR CUSTOMERS At Scientific Games, we establish long-term, collaborative relationships with our customers as trusted partners. Such partnerships allow us to build dedicated teams, fortify our knowledge base, and Commercial and Tribal Land-Based Casinos
Video Lottery Terminal (VLT) Operators
collaborate with our customers to improve our product and service offerings for the benefit of the industry. Our global customer base includes:
Central Determination Gaming Jurisdictions
Licensed Online Casino Operators
Licensed Betting Operators
Social Sites Offering Online Free-To-Play Casino Games
U.S. and International Lotteries (Government Sponsored and Private)
LOCATED WHERE OUR CUSTOMERS NEED US Headquartered in Las Vegas, Nevada, Scientific Games is a global lottery and gaming technology and manufacturing company with offices and employees on six continents. Our company has approximately 8,400 employees worldwide, with more than 182 locations in over 27 countries. A strategic presence in every major global market enables Scientific Games to be close to our customers and stay abreast of market demands so that we can respond quickly and efficiently tailor our products and services to changing market needs.
Cirque du Soleil, Sun Logo, Amaluna. and KOOZA trademarks owned by Cirque du Soleil and used under license. © 2017 Cirque du Soleil. All rights reserved. Licensed by Cirque du Soleil. The Godfather™ and © 2017 Paramount Pictures. All Rights Reserved. and related James Bond Trademarks © 1962-2017 Danjaq, LLC and United Artists Corporation. and related James Bond Trademarks are trademarks of Danjaq, LLC. All Rights Reserved. The Lord of the Rings © 2017 New Line Productions, Inc. All rights reserved. The Lord of the Rings: The Fellowship of the Ring, The Lord of the Rings: The Two Towers, The Lord of the Rings: The Return of the King and the names of the characters, items, events and places therein are trademarks of The Saul Zaentz Company d/b/a Middle-earth Enterprises under license to New Line Productions, Inc. “THE SIMPSONS” ™ & © 2017 Twentieth Century Fox Film Corporation. All Rights Reserved. Anchorman TM&©2017 Paramount Pictures. All Rights Reserved.
SEPTEMBER 2017
WONDER WOMAN and all related characters and elements are trademarks of and © &™ DC Comics. (s17) WILLY WONKA & THE CHOCOLATE FACTORY and all related characters and elements © and ™ Warner Bros. Entertainment Inc. (s17) PLAYBOY ©2017 Playboy Enterprises International, Inc. PLAYBOY, PLAYMATE, PLAYBOY BUNNY, and the Rabbit Head Design are trademarks of Playboy Enterprises International, Inc. and used under license by Scientific Games Corporation. Deal or No Deal TM & © 2017 Endemol International B.V. The MONOPOLY name and logo, the distinctive design of the game board, the four corner squares, the MR. MONOPOLY name and character as well as each of the distinctive elements of the board and the playing pieces are trademarks of Hasbro for its property trading game and game equipment. ©2017 Hasbro. All rights reserved. Used with permission. SLINGO ©2001-2017 RealNetworks, Inc. Visit www.slingo.com. All ® notices signify marks registered in the United States. ©2017 Scientific Games Corporation. All Rights Reserved.
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MISSION To empower our customers by creating the “world’s best gaming and lottery experiences. ”
CORE VALUES
BY THE RULES
TOGETHER
Maintain integrity in everything we do.
One mission, one team, one Scientific Games.
IMPROVE THE GAME
TO WIN
Continuously innovate & raise the bar.
Surpass the expectations of our stakeholders.
SMART
WITH PASSION
Take ownership & hold ourselves accountable.
We love what we do & have fun doing it!
ScientificGames1
Scientific Games Global Corporate Headquarters 6601 Bermuda Road, Las Vegas, NV 89119 USA 702.532.7700
www.scientificgames.com
scientific-games ScientificGamesCorp @scientificgames