Essential Install December 2017

Page 64

Essential Install | Day In The Life: Pyramid AV

Pyramid makes itself at home Nic Black, owner and MD of The Pyramid Group, gives EI the tour of the company’s showroom and explains why the company has chosen to expand into the domestic market.

Ladies Lake put down a marker of what the company could do in the domestic sector

62 | December 2017

The Pyramid Group operates in four separate sectors; commercial AV and installation, lighting design services, live events and the home automation and entertainment market. Based in Devon for over 20 years, the company now boasts a recently expanded HQ and showroom, located on the outskirts of Plymouth. It’s obvious how proud Nic and the team are of what they have achieved, a compact but well designed space which shows what the company can do in the domestic sector. “It’s really only the second week of the space being fully up and running,” explains Nic, “But we have already done two events, just to get the word out locally, but also to get the feel of the place and see how it works with visitors.” The set-up has already generated lots of interest and projects are already being discussed. Nic adds, “This has been three years in the making. We already had our offices upstairs and the large downstairs meeting room has been finished for a while, however the success we have had in the home market recently gave us the impetus to make the final push and finish the demo area and cinema.

“We are really proud that we have found success and still kept our Devon roots. I think it informs what we do, sure we might have to work a little harder as we are not directly located to one of the big install hot spots, but I actually think this is an advantage for us, it gives us more character as a company and pushes us to be more creative.” So, what was the catalyst for expanding the company’s presence in the home market? Nic enthuses, “We took on a project for an existing client located on a stunning spot overlooking the sea located at St Andrews, Scotland, called Ladies Lake. Bringing to bear our experience in other sectors on this stunning new build property underlined how much we could deliver in the home sector and create something different.” Nic’s statement is no idle boast, as the project won ‘Best Lighting, Control and Installation’ and was shortlisted for ‘Best Integrated Home’ at this year’s CEDIA EMEA Awards, it also won ‘Best Whole Home Project’, again in the EMEA region at this year’s Control4 ISE Awards. Delivering a complete home automation and entertainment solution, this project is also particularly notable for its impressive use of lighting inside and outside, working with its spectacular setting overlooking the sea.