Atlanta Jewish Times 2021 Media Kit

2021 MEDIA KIT

Published by the Southern Israelite LLC

ADVERTISE & ENGAGE WITH JEWISH ATLANTA JEWISH ATLANT A

150,000+

2020 GUIDE TO

Our reach includes:

MONTHLY PRINT READERS

150,000+

MONTHLY UNIQUE WEBSITE VISITORS

8,000+

WEEKLY NEWSLETTER SUBSCRIBERS

40,000+

MONTHLY COMMUNITY CALENDAR USERS

372,000+

COMMUNITY ENGAGEMENT OPPORTUNITIES EVERY MONTH

CALL TODAY TO RESERVE YOUR OPPORTUNITY Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

DEMOGRAPHICS VISIT ADVERTISERS AJT VISIT adverAsers SEEN SEEN IN AJT IN y/n: Yes 57%

ATLANTA JEWISH TIMES HAS SERVED THE LOCAL JEWISH COMMUNITY FOR OVER 95 YEARS.

No 43%

Yes

• OVER 50% OF OUR READERS FREQUENT OUR ADVERTISERS.

No

HOUSEHOLD INCOME $101k-$150k 17%

• OVER 55% OF READERS HAVE A HOUSEHOLD INCOME OF $150,000 OR MORE.

$151k-$250k 24%

HOUSEHOLD Income:

$51k-$100k 21%

LEVEL OF EducaAon:

Under $50k 7%

$101k-­‐$150k 17%

$250k+ 31%

$151k-­‐$250k 24%

Undergrad 34%

$51k-­‐$100k 21%

Master's 26%

LEVEL OF EducaAon:

READER EDUCATION STATISTICS

NAME] Some c[CATEGORY ollege 13% [PERCENTAGE]

[CATEGORY NAME] [PERCENTAGE]

Undergrad 34%

Master's 26%

Ph.D./M.D./J.D. 25%

High school 2%

• OVER 70% OF OUR READERS READ THE PAPER COVER TO COVER EACH AND EVERY WEEK.

Some college 13%

Ph.D./M.D./J.D. 25%

High school 2%

• OVER 85% OF OUR READERS ARE COLLEGE GRADUATES WITH OVER 50% HAVING A MASTER’S DEGREE.

TYPICALLY READ ajt cover to cover y/n:

COVER-TO-COVER READERS Yes

73% ajt cover to cover y/n: TYPICALLY READ

Yes 73%

2

AJT readers are upscale, well- educated and engaged in the Atlanta Jewish community.

Atlanta’s 125,000+ members represent the 8th largest Jewish community in the country.

No 27% No 27%

4 Drive NE, Suite 320 | Atlanta, GA 30328 Atlanta Jewish Times | 270 Carpenter 4

404.883.2130 | www.atlantajewishtimes.com

TESTIMONIALS

ADVERTISER TESTIMONIALS: “For me, having a weekly ad in the Atlanta Jewish Times is just good business. I receive new client phone calls and, when I meet someone new at a community event, they say: “Hey, you are the guy in the Jewish Times!” But just as important, we need to support the AJT to keep our diverse Jewish Community united”

– Jay Howard Givarz, MPA

Sr. Mortgage Banker | Fidelity Bank “People seem to know me wherever I go! Why? Because they see me every week in the Atlanta Jewish Times. My sellers love the exposure that their homes get to qualified purchasers and The Sonenshine Team is always top of mind to your readers.

One client recently said “I needed your number and just looked in my copy of the Atlanta Jewish Times to find it.” Thanks for continuing to expand and update the paper. It benefits our whole community.”

– Debbie Sonenshine

Coldwell Banker Residential Brokerage Many thanks to my AJT senior account manager, for her professionalism and marketing insight. I want to acknowledge the time and effort she puts forth to help me create my advertisements. Her suggestions regarding style and content are greatly appreciated. Many of my patients have mentioned our beautiful ad and, over the years, it has resulted in new patients scheduling to see me for both cosmetic dentistry as well as our Botox and Juvaderm services. She is a delight to work with and makes the entire process of advertising with the Jewish Times efficient and even fun. So, thank you for helping me market my dental services.

– Dr. Jeffery G. Priluck

Dentistry with a Difference

Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

2021

EDITORIAL CALENDAR GLOSSY COVERS ON EVERY ISSUE! Jan. 3

No Issue

July 15

Pets and Senior Living

Jan. 15

Health & Wellness

July 31

Back to School & College

Jan. 31

Education & Camp and AJLF

August

Guide to Jewish ATL

Feb. 15

Biz, Real Estate, Professionals & AJFF

Aug. 15

Synagogue Guide & Holiday Flavors

Feb. 28

Education & Camp

Aug. 31

Rosh Hashanah

March

Spring Simchas

September Fall Simchas

March 15

Home & Garden/Passover Recipes

Sept. 15

Yom Kippur

March 31

Passover

Sept. 30

Arts & Culture and Health & Wellness

April

Best of Jewish Atlanta

Oct. 15

Book Festival Preview & Education

April 15

Education & Camp

Oct. 31

ATL Then and Now & Senior Living

April 30

Spa & Beauty Staycation/Mother’s Day

November Winter Simchas

May 15

Senior Living

Nov. 15

Health & Wellness, Gift Guide & Holiday Flavors

Final trim size: 10.5” x 12.75” tall

May 31

Graduation & Professionals

Nov. 30

Chanukah

Cover: glossy

June

Summer Simchas

Dec. 15

Senior Living

June 15

Parenting & Father’s Day

Dec. 31

Year in Review & Resolutions

June 30

Health, Wellness & Travel

Special Editions:

March April June August September November

Spring Simchas Best of Jewish Atlanta Summer Simchas Guide to Jewish Atlanta Fall Simchas Winter Simchas

Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

Paper: newsprint Color: CMYK Ad specifications: 300 DPI, High-resolution PDF with embed images and fonts.

2021

AD RATES Page Size

A

OPEN RATE

6X

12X

25X

Full Page [with bleed]

$ 1115

1055

975

890

x 11.56”H 9.5”W x 5.7”H

1/2 Page

$ 775

740

675

625

6.3”W x 5.5”H 9.5”W x 4”H

1/3 Page

$ 585

555

515

470

4.66”W x 5.7”H 9.5”W x 3”H

1/4 Page

$ 420

395

370

335

4.66”W x 3”H

1/8 Page

$ 220

210

190

175

Section Sponsorship

$ 170

10.75”W x 13.25”H (safe text area: 9.5”W x 11.56”H)

B

VERTICAL: 4.66”W

C

HORIZONTAL:

D E

FLAT:

F G

FLAT:

H

Brought to You by ABC Company CANDLE-LIGHTING TIMES Bechukotai Friday, June 3, light candles at 8:27 p.m.

Saturday, June 4, Shabbat ends at 9:29 p.m.

Available sections: Candle Lighting, Obituaries, Israel Pride, Special Issue Section, Brain Food, Remember When

A

B

Full Page WITH BLEED

1/2 Page Vertical

1/2 Page Horizontal

Full Page Premium Plus $560

D 1/3 Page

F 1/4 Page

1/3 Page Flat

C

E

H 1/8 Page

1/4 Page Flat

G

1/2 Page Premium Plus $280 1/4 Page Premium Plus $140

Final trim size: 10.5” x 12.75” tall Cover: glossy Paper: newsprint Color: CMYK Ad specifications: 300 DPI, High-resolution PDF with embed images and fonts.

Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

2021

ADVERTORIALS Tell your business’ story or educate our readers about your products and services.

What is an Advertorial?

How to Write Them & Why?

Basically an advertorial is when someone pays to have their content in a publication and it looks “sort of like a regular article.”

The way you create a successful advertorial is by mixing 70% good content with about 30% promotion of your product.

www.atlantajewishtimes.com

LOCAL NEWS

Overhaul Planned for Shul Familiar to UGA Alumni

By Rebecca McCarthy It has been half a century since the members of Congregation Children of Israel in Athens have altered their sanctuary or social hall. But if a fundraising campaign is successful, renovations and redesign could render the interior of the facility almost unrecognizable.

The building needs a new roof, Rabbi Eric Linder said, as well as work on the heating and air-conditioning systems and other major maintenance work.

“We figured, if we’re going to spend a good deal of money on repairing things, why not go ahead and improve the overall aesthetics?” he said.

Others in the Reform congregation agreed; there had been talk of renovations in 2008 until the recession hit.

Members of the congregation of 170 families have spent the past several months forming committees, choosing Atlanta-based Walker Houser as the architectural firm, visiting other projects the firm has completed, meeting with architects to discuss their hopes and dreams for the building, and determin-

ing their options.

The price for the planned renovations and repairs is $1.4 million, which the congregation hopes to raise internally.

Once the funding pledges are secured, architects will draw up the final plans, a process that could take six months. Six more months will be needed for the actual construction.

Different committees have met to figure out the master plan, “and there’s tremendous enthusiasm,” said University of Georgia psychology professor Adam Goodie, the president of the temple. “It incorporates so many of the things we’ve been dreaming about.”

Those dreams include more light — better lighting, skylights and an entire wall of windows in what is now a dark sanctuary.

The windowed wall will open into a garden, which can serve as a peaceful gathering place. A small addition on the east side of the building will expand the sanctuary for more seating and a new bimah.

Under the preliminary plans, the bimah will be larger, wide enough to

accommodate b’nai mitzvah families and to allow consecration students to stand under the ark. With a skylight overhead and windows on the north side and behind it, the bimah will be bathed in natural light.

There will be raised seating for the choir, a new ark and two lecterns, and the bimah will be wheelchair-accessible. A new sound system is also part of the plan.

“What’s great is that everything is going to be organically integrated,” Goodie said. “It’s going to be incredible.”

Instead of pews, the renovated sanctuary will feature individual chairs, a change that will accommodate 200 people instead of the current 145. A center aisle will separate the seats. For small gatherings, chairs could be removed to create a more intimate setting.

Plans are to renovate the adjacent social hall as well, with the floor, ceiling and walls mirroring those of the sanctuary. When the partition doors between them are open, the sanctuary and social hall will function as

one space, able to accommodate larger crowds and special events.

The renovation will incorporate elements from the congregation’s first building from 1884 in downtown Athens: Two stained-glass windows will flank the entrance to the social hall; a wooden pew will be placed in the sanctuary; and two large menorahs will retain places on the expanded bimah.

The preliminary plans include other improvements. The restrooms will be “refreshed,” and the Sisterhood will have a new gift shop. Prayer books will have space for storage in the vestibule.

Rabbi Linder hopes to have all financial commitments — and 100 percent participation from the members — in place by the end of November so construction can begin in the spring.

He isn’t sure whether services will move during construction.

“We’re hoping to raise the money with our members, but if someone who joined us, or whose child or grandchildren joined us, while they were in college wanted to contribute, we would love to hear from them,” Goodie said. ■

Because it’s actually an interesting read, people are more likely to: Share the article. (yay!)

Read the article the whole way through. (double yay!)

Buy the deal. (SUPER YAY!)

OCTOBER 6 ▪ 2017

Strive to give even better information than the actual publication gives! That’s why everyone will like your article. Whilst also mentioning your product/services in the advertorial, no one minds because you give at least 70% great content, and less than 30% sales pitch.

15

Pricing: $775.00 per issue - Half Page: Includes up to 650 words, 1 logo and 1 photo.

Pricing: $1325.00 per issue - Full Page: Includes up to 850 words, 1 logo and 2 photos.

Optional: Add Website Placement: $199.00 Upcharge A sponsored placement on the homepage of the AJT website for 1 week and an active link for 6 months.

NOTE: Advertorials are all submitted to the AJT’s Editor for approval and may be edited at their discretion.

Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

2021

MARKETPLACE

1 Column (2.9” Wide) x 2” OPEN RATE PER ISSUE

$80.00

4 weeks

70.00

8 weeks

60.00

12 weeks

50.00

25 weeks

40.00

1 Column (2.9” Wide) x 3” OPEN RATE PER ISSUE

$100.00

4 weeks

90.00

8 weeks

80.00

12 weeks

70.00

25 weeks

60.00

1 Column (2.9” Wide) x 4” OPEN RATE PER ISSUE

$150.00

4 weeks

140.00

8 weeks

130.00

12 weeks

120.00

25 weeks

110.00

B

C

A issue

Classified Ad 3 LINES

Classified Line Ads $12 per line (not to exceed 140 characters) Minimum of 3 lines or $36

Final trim size: 10.5” x 12.75” tall Cover: glossy Paper: newsprint

Certified Caretaker Companion. 25 yrs experience.

Excellent references. Available 24/7 with reliable transportation. Call Joan at 770-000-0000.

Color: CMYK Ad specifications: 200 DPI, High-resolution PDF with embed images and fonts.

Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

2021

DIGITAL RATES WEB, MOBILE & EBLAST

150,000+

WEB PAGES SAMPLES

Monthly Website Unique Visitors

191,000+

SKY BANNER 970x250 $200

Monthly Page Views

Tile Ad 300x600 $150

Sky Banner with Mobile $200 • 970 wide x 250 pixels high [web] • 320 wide x 100 pixels high [mobile]

Tile Ad with Mobile $150 • 300 wide x 250 pixels high [web] • 300 wide x 250 pixels high [mobile]

Tile Ad 300x250 $150

Maximum file size: up to 60k Image resolution: 72 dpi Image Format: JPG, GIF, PNG Animated ads: 2 loop max on animated banners URL: your link must be approved by AJT Alternate Text: A short 5 word description of the ad, with a URL included, for people who have images loading turned off or are using a browser that does not display images

ALL ADS ARE ON A SHARED ROTATION Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

Weekly EBlast

WEB PAGES SAMPLES

Article News Page

7,000+ Active Readers Available Ad Sizes:

Sky Banner 970x250 $200

600 pixels W x 150 pixels H $125 635 pixels W x 600 pixels H $175 600 PX WIDE 150 PX HIGH $125

Tile Ad 300x250 $150

GO TO REPORT Nov 1, 2018 - Nov 29, 2018

35.43% of total users

female

male

52.2%

Atlanta Jewish Atlanta Atlanta Times Jewish Jewish Times Times Atlanta Jewish Times

Atlanta Jewish Times

Atlanta Atlanta Atlanta Jewish Jewish Times JewishTimes Times Atlanta Jewish Times

Demographics: Demographics: Demographics: Overview Overview Overview ographics: Overview

All Users

100.00% Users 100.00% 100.00% Users Users 100.00% Users

Age

24% 24%

24%

18%

18% 18%

18%

12%

12% 12%

12%

6%6%

0%0% 18-24 25-34

Nov 1, 2018 - Nov 29, 2018

35.43% of total 35.43% 35.43% users of total of total users users 34.54% 35.43%of oftotal total users users Gender

35.43% of total users

Key Metric:

34.54% of total 34.54% 34.54% users of total of total users users 34.54% of total users Gender Age Gender

24%

0% 18-24

Nov 1, 2018 Nov Nov -1,Nov 1, 2018 2018 29,- 2018 Nov - Nov 29,29, 2018 2018 Nov 1, 2018 - Nov 29, 2018

100.00% Users

WEBSITE DEMOGRAPHICS

Age Age

6%

GO TO REPORT

Demographics: Overview

Users Users All UsersAll Users AllAll

Key Metric:KeyKey Metric: Metric: tric:

GO TO GOGO TOTO REPORT REPORT REPORT REPORT  GO TO

Atlanta Jewish Times

Gender Gender female

47.8%

47.8%

female male

female male female

47.8% 47.8%

52.2%

male male

52.2%

female

52.2% 52.2%

635 PX WIDE 600 PX HIGH $175 47.8%

male

52.2%

6%

18-24 25-34 18-24 35-44

25-34 35-44 25-34 45-54

35-44 45-54 35-44 55-64

45-54 55-64 45-54 65+

55-64 65+ 55-64

0% 65+65+ 18-24

25-34

35-44

45-54

55-64

65+

© 2018 Google © 2018 © 2018 Google Google © 2018 Google

© 2018 Google

Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

SPECIAL QUARTERLY ISSUE

STYLE MAGAZINE Full Page with bleed 8.75” wide x 11.25”

2 Page Spread with bleed 17” wide x 11.25”

(safe text area: 7.75” wide x 10.25”H)

(safe text area: 7.75” wide x 10.25” per side)

Half Page 7.5” wide x 5”

1/4 Page 3.66” wide x 4.875”

1/2 Page Vertical 3.66” wide x 10”

Market Place 2.875” wide x 3.25”

Atlanta’s Magazine for Stylish Celebrations & Events Style Magazine fills it’s pages with practical advice and resources for your celebrations, simchas, and planning your next parties. Some articles will save you time or money; others will help you make the most of the time and money you have.

Page Size

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Standard

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Highlighted Directory Listing - $125.00

Marketplace

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Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

SPECIAL ANNUAL ISSUE

BEST OF JEWISH ATLANTA Full Page with bleed 10.75” wide x 13.25” (safe text area: 9.5” wide x 11.56”)

Half Page 9.5” wide x 5.7”

1/4 Page 4.66” wide x 5.7”

1/2 Page Vertical 4.66” wide x 11.56”

Market Place 2.9” wide x 3”

Best of Jewish Atlanta: Readers’ Choice Awards

Our readers will vote for their favorite establishments of Jewish Atlanta over several months, naming their choice businesses and organizations across various categories.

We will recognize the top three readers’ choices.

You’re invited to advertise in this special issue to be seen by all of Jewish Atlanta in this keepsake publication.

Advertise to celebrate being a winner, congratulate the Readers’ Choice winners, or just to market your business and be seen by all.

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Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

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GUIDE TO JEWISH ATLANTA 2020 GUIDE TO JEWISH ATLANTA

Full Page with bleed 8.75” wide x 11.25” (safe text area: 7.75” wide x 10.25”)

Half Page 7.5” wide x 5”

1/4 Page 3.66” wide x 4.875”

Market Place 2.875” wide x 3.25”

Keeping Jewish Atlanta Connected!

The Guide to Jewish Atlanta is a glossy magazine that serves as a comprehensive guide of the local Atlanta Jewish community. Copies are distributed to our readers and other local Jewish organizations during the year.

Current residents – as well as newcomers and those considering a move to the area – will find complete information about the Atlanta Jewish community, making this guide an indispensable resource throughout the year.

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Atlanta Jewish Times | 270 Carpenter Drive NE, Suite 320 | Atlanta, GA 30328 404.883.2130 | www.atlantajewishtimes.com

PODCASTS Welcome to Jewish Atlanta’ podcasts brought to you by the Atlanta Jewish Times and the Atlanta Jewish Connector, hosted by Jeff Silberblatt.

Bringing you a timely and interesting conversation with people who connect with Jewish Atlanta, locally, nationally and around the world.

Jewish Time Podcast

Keeping Jewish Connections Live Brought to you by the Atlanta Jewish Times

A Jewish Perspective on Protests and the Pandemic

Jill Savitt Talks About Civil and Global Human Rights

Matchmaking with Jeff Kaplan, CEO of Just Kibbitz

Connector Chatter

Who, What, Where and When of Jewish Atlanta Brought to you by the Atlanta Jewish Connector

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Atlanta Jewish Times Distribution ap D ecember Atlanta Jewish Times DistributionM Map Nov 2018 2020

Atlanta Jewish Times Distribution Map Nov 2018

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