LALA SHRI RAM:

THE MAN WHO SAW TOMORROW, BY SONU BHASIN

This book is a treasure trove of learnings for modern-day entrepreneurs, this book celebrates a legendary industrialist and his vision, grit, determination and spirit of entrepreneurship.

- Author Sonu Bhasin

In the history of Indian business, Lala Shri Ram stands out for his ability to see the future. Not only did he built his business empire with great foresight but was a rare entrepreneur who believed in the potential of education for the Indian youth.

- Sachin Sharma, Executive Editor, HarperCollins India

Lala Shri Ram was among the earliest industrialists who could foresee the usefulness of an organised approach by the country’s business community. Joining DCM at the age of twenty-five in 1909, Shri Ram went on to not only create a textile giant but a conglomerate that gave wings to an aspiring nation—venturing into sewing machines, sugar, hydrogenated oil, chemicals and becoming a market leader in a short span. Shri Ram established new benchmarks in labour welfare, education and business innovation that was hitherto unheard in the Indian business space.

This book celebrates the man, his vision and the entrepreneur’s zeal that made it all possible. Startups today will find it inspiring and a useful guide as they go about building the businesses of their dreams.

About The Author

In her career of over 30 years, Sonu set up and managed large businesses across financial and non-financial sectors in India and overseas.

As a Banker, she was a Director at ING Barings, President Axis Bank, Group President Yes Bank before going back to the Tatas as COO Tata Capital Limited.

Sonu is a family business historian and is the Editorin-Chief of Families & Business magazine – India’s only standalone magazine that addresses the concerns of family businesses.

She has been named as one of the Global 100 most Influential individuals for family enterprises in 2020.