Spectrum Brooklyn Sponsorship

T H R E E DAY S O F CONTEMPORARY ART & E N T E R TA I N M E N T SEPT. 10 – SEPT. 12, 2021 1ST EDITION

ADC FINE ART

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DISCOVER SPECTRUM BROOKLYN

EXPLORE THE SIGHTS & SOUNDS OF NEW YORK'S NEWEST ART FAIR

Spectrum Brooklyn, a curated contemporary art show featuring established artists, galleries, and publishers — local, national and international. Attracting art aficionados, collectors, and industry professionals looking to discover the inspirations and creativity of each of the showcased artists.

With easy access to the hottest galleries, trendiest bars, and best restaurants in Brooklyn, the Brooklyn Expo Center also has excellent access to New York City and multiple hubs of transportation including both NYC Airports.

Spectrum Brooklyn is rich with opportunities for galleries and artists to showcase their work to an audience that’s highly literate in the arts and make valuable lifetime connections with buyers and fans. And for exhibitors and attendees alike, Spectrum is alive with exciting events, live performances, sponsor fetes, and more.

With September dates coinciding with three other art fairs — The Armory Show, Clio Art Fair, and NADA — Brooklyn and Manhattan will be abuzz with arts enjoyment and activity.

Spectrum Brooklyn's full spectrum of exhibitors, installations, sponsors and partners promises to be an exciting addition to the New York Fall arts scene.

ABOUT OUR LOCATION

Not only is Spectrum Brooklyn located in the second most densely populated county in the United States (after Manhattan), Brooklyn is also one of the most prolific arts and culture centers in the country. With over 700 museums and cultural institutions, it's no wonder that Brooklyn has become a hub for artists and art aficionados. The Brooklyn Expo Center, an anchor of the vibrant trend-setting Greenpoint neighborhood, is the home of Spectrum Brooklyn.

OPHELIE / DIANA VURNBRAND

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ALEXIS SILK

September 10—12, 2021 I www.redwoodartgroup.com/spectrum-brooklyn

TESTIMONIALS

“I WOULD LIKE TO THANK YOU FOR ALL YOUR SUPPORT AND KINDNESS. I KNOW THIS OPPORTUNITY WILL BRING A LOT TO MY CAREER AND IT INSPIRES ME TO WORK HARDER TO ACCOMPLISH BIGGER DREAMS. I HAD A VERY GOOD REACTION FROM PEOPLE AND AMONG MY PEERS. AND I HAVE SOME GOOD LEADS TO FOLLOW UP FOR SALES AND COMMISSIONS. THANK YOU VERY MUCH!”

“SPECTRUM MIAMI WAS AN AMAZING SHOW THIS YEAR! T H E B E S T PA R T O F T H E S H O W EXPERIENCE FOR ME WAS NOT O N LY T H E R E S P O N S E T O M Y ARTWORK, BUT ALSO MAKING MANY AMAZING CONNECTIONS ... AND GETTING IDEAS ON M A R K E T I N G A N D P R E S E N TAT I O N .

THE OVERALL EXPERIENCE MADE THE SHOW A SUCCESS FOR ME!” -Julia Carter, Julia Carter Studios

-Luis A. Gutierrez, LaunchPad Artist “AT SPECTRUM MIAMI, OUR SALES EXCEEDED $12,000 WITH “TREE OF LIFE,” AN ORIGINAL OIL, AND AN ACRYLIC SELLING FOR $7,500 ... A FURTHER $7,500 OF LIMITED-EDITION P R I N T S H A S S U B S E Q U E N T LY B E E N PLACED WITH A U.S. GALLERY AND WE BELIEVE WE HAVE FURTHER SALES OF ORIGINALS IN THE PIPELINE GOING FOR WARD. OUR OWN SOCIAL MEDIA COVERAGE OF THE EVENT HAS ALREADY GENERATED NUMEROUS ONLINE INQUIRIES. WE WOULD RATE SPECTRUM MIAMI A 10 OUT OF 10!”

-Souren Mousavi, Souren Mousavi Studio

“ W H AT A W E L L - AT T E N D E D , FA B U L O U S S H O W ! W O R K I N G WITH THE REDWOOD MEDIA GROUP TEAM WAS A PLEASURE. A N D T H E L A R G E R B O O T H R E A L LY WORKED WELL FOR US! THANKS F O R C R E AT I N G A W O N D E R F U L EXPERIENCE!” -Deborah Ann Haines, DH Fine Art Photography “ E V E R Y T H I N G W A S G R E A T. THE SHOW GETS BETTER EVERY YEAR.” -Kevin Grass, Kevin Grass Fine Art

“ T H I S W A S A P E R F E C T LY O R G A N I Z E D S H O W. W E S O L D 5 PIECES AND WERE QUITE HAPPY W I T H T H E R E S U LT S . ” -Paul Chang, Paul Chang Studio “ W E A R E A L W AY S S O I M P R E S S E D AT H O W H A R D E V E RY O N E AT RMG WORKS TO HELP PEOPLE S U C C E E D ! W E A R E F O R T U N AT E T O H AV E C R O S S E D PAT H S . W E R E A L LY F E E L R M G H A S H E L P E D M A N Y P E O P L E S TAY A L I V E DURING THE TOUGH YEARS WHEN THE ART WORLD WAS R E D E F I N I N G I T S E L F. M A N Y, MANY WOULD HAVE NOT MADE IT WITHOUT YOUR GROUP’S C O M M I T M E N T A N D L E A D E R S H I P. BRAVO! WE HAD 3 MAJOR SALES AT S P E C T R U M M I A M I . A N D W E J U S T S O L D A L A R G E PA I N T I N G T H AT W A S I N T H E S H O W T O A C E O T H AT W E F O L L O W E D U P W I T H A F T E R T H E S H O W. D E L I V E R I N G IT TO NAPLES ON CHRISTMAS EVE. WE THOUGHT IT WAS AN E X C E L L E N T S H O W. W E L O V E DOING THE SHOWS!” -Angela and Kris Gebhardt Gebhardt Gallery

“SPECTRUM MIAMI WAS GREAT! THERE WAS GOOD TRAFFIC, WE HAD GOOD SALES. THANKS FOR EVERYTHING!” -Malcolm Smith, Malcolm Smith Studio

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Marketing REACH The Redwood Art Group team works tirelessly to ensure that exhibiting artists and galleries at Spectrum Brooklyn reach a vast audience and that the show itself receives significant media exposure. To fulfill our marketing efforts, Spectrum partners with a wide range of publications and promotes the show through a wide-reaching, multi-platform advertising plan that includes online and print advertising, as well as robust email campaigns and social media coverage.

EMAIL CAMPAIGNS

We invest in a significant media buy to promote the show and drive trade buyers, collectors, industry insiders, and art enthusiasts to our venue. Last year, we generated over 2 million media impressions through promotional campaigns targeting trade and consumer audiences. We also provide our exhibitors with complimentary Collector Passes to hand out to their professional contacts, industry buyers, clients, and colleagues. These Collector Passes include access to the exclusive Opening Night Preview Reception as well as to all of the show days.

SOCIAL MEDIA

With a combined email subscription list comprising nearly 125,000 industry professionals, collectors, artists, and high-end home and business owners, RWAG will send out frequent Spectrum Brooklyn marketing emails that include inspiring artist features, newsworthy show updates, and more to prompt interest in our exhibitors’ artwork and attract attendees to our show.

Spectrum Brooklyn and its exhibiting galleries and artists will be promoted via synchronized social media channels such as Facebook, Twitter, Instagram, Flickr, Pinterest, and the Spectrum blog. RWAG’s shows have a combined fan base of over 125,000 on Facebook, 12,000 Twitter followers, and 11,000 Instagram followers—and the numbers are ever growing. We continue to develop cutting-edge social media campaigns to keep up with today’s demand for up-to-theminute info and exclusive content.

The publications in which we advertise boast a combined circulation of over 2 million, whether in print copies or email newsletters. We’re proud to advertise with the following media outlets, as well as other local art guides: • ArtInfo • Fine Art Magazine • Art Ltd. • Gallery Guide • ArtNet • InNew York • ARTnews • Metro New York • ArtSlant • The New York Observer • Art World News • The New York Times • Cultured • Time Out New York Magazine • Village Voice • Fine Art • Visual Art Source Connoisseur • WHERE New York

J I M K E L L E R / M AT T S O N ’ S F I N E A R T

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S O M E W H E R E / A L F R E D O PA L M E R O

Q U E T Z A L C O ATA L / C O N T E M P O R A RY ART PROJECTS USA

September 10—12, 2021 I www.redwoodartgroup.com/spectrum-brooklyn

OUR GUESTS. CULTURED

Median Age: 52

Average NW: $1.5 Million

Male/Female: 42/58%

College: +82%

Average HHI: $207,000

Art Collectors: 70%

Redwood Art Group's fair attendees are well-educated professionals who love to travel and enjoy fine wine and great food. They are typically museum members, “doers” who enjoy luxury items, great design, and giving back to their communities. Attendees include collectors, artists, designers, architects, civic leaders, philanthropists, entrepreneurs, art industry professionals, and retirees.

E V O R L AT I N A M E R I C A N A R T

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Sponsorship & Partner Plan SPONSORSHIP OPPORTUNITIES Spectrum offers a wide range of sponsorship and partnership opportunities to strengthen branding in both corporations and nonprofit organizations. Let us work with your team to develop a package that will meet your company’s objectives.

Here is a list of the Spectrum packages that will provide your company with exposure to thousands of influential art world supporters, including gallery owners, publishers, artists, art dealers, interior designers, architects, framing retailers, and art collectors.

MECENAVIE

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September 10—12, 2021 I www.redwoodartgroup.com/spectrum-brooklyn

Sponsorship & Partner Plan TITLE SPONSOR

Prominent logo placement on Fair Guide Sponsor Page.

The Title Sponsor’s brand will be prominently included in promotional and marketing activities of the Spectrum Brooklyn 2021 Fair, including print, electronic and broadcast media. The Title Sponsor’s name will always appear along with the Spectrum Brooklyn logo in marketing materials.

• Brochure Distribution: On-site distribution of your company’s brochures.

Title Sponsors are given the following category exclusivity and designation: SPECTRUM BROOKLYN 2021 PRESENTED BY (TITLE SPONSOR NAME)

• Website: Logo, link and marketing text on our Sponsor Page of Spectrum Brooklyn website.

Additionally, the Title Sponsor will receive: • Booth Space: Well-appointed booth with a prime location at the show. The booth includes furniture, lights, walls, carpeting and signage.

• Signage: Prominent logo placement on official show signage in the registration area, and in other high-traffic areas. Title Sponsor’s logo will appear on all show signage and banners.

• Show Guide: Full page advertisement in the Spectrum Brooklyn 2021 official Fair Guide & Handout

• Social Media: Blog post showcasing your products and/ or services, simultaneously distributed to Spectrum Brooklyn’s Facebook & Twitter accounts.

• Public Relations: Title Sponsor representatives will be included at Show events, the show-produced B-roll and media interviews (wherever possible).

PLATINUM SPONSOR • Booth Space: Well-appointed booth with a prime location at the show. The booth includes furniture, lights, walls, carpeting and signage.

• Signage: Prominent logo placement on official show signage.

• Show Guide: Full-page advertisement in the

ALEXIS SILK

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Sponsorship & Partner Plan Spectrum Brooklyn 2021 official digital Show Guide.

• Brochure Distribution: On-site distribution of your company’s brochures.

• Social Media: Blog post showcasing your products and/ or services, simultaneously distributed to Spectrum Miami’s Facebook & Twitter accounts.

• Website: Logo, link and marketing text on our Sponsor Page of Spectrum Brooklyn website, including a link to a pre-determined page of your website.

• Public Relations: Platinum Sponsor representatives will be included at Show events, the Show-produced B-roll and media interviews (wherever possible).

GOLD SPONSOR • Signage: Prominent logo placement on official show signage.

• Show Guide: Full-page advertisement in the Spectrum Brooklyn 2021 official Fair Guide & Handout • Brochure Distribution: On-site distribution of your company’s brochures.

• Social Media: Blog post showcasing your products and/ or services, simultaneously distributed to Spectrum Brooklyn’s Facebook & Twitter accounts.

• Website: Logo, link and marketing text on our Sponsor Page of Spectrum Brooklyn website, including a link to a pre-determined page of your website.

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SILVER SPONSOR • Signage: Prominent logo placement on official show signage.

• Show Guide: Half-page advertisement in the Spectrum Brooklyn 2021 official Fair Guide & Handout.

• Show Guide: Logo placement on Show Guide Sponsor Page.

• Social Media: Blog post showcasing your products and/ or services, simultaneously distributed to Spectrum Brooklyn’s Facebook & Twitter accounts.

• Website: Logo, link and marketing text on our Sponsor Page of Spectrum Brookklyn website, including a link to a pre-determined page of your website.

BRONZE SPONSOR – PRODUCT SPONSOR (giveaways valued at $750 and up)

• Signage: Prominent logo placement on official show signage.

• Show Guide: Logo placement on Fair Guide Sponsor Page.

• Website: Logo, link and marketing text on our Sponsor Page of Spectrum Brooklyn website, including a link to a pre-determined page of your website.

• Social Media: Blog post showcasing your products and/or services, simultaneously distributed to Spectrum Brooklyn's Facebook & Twitter accounts.

September 10—12, 2021 I www.redwoodartgroup.com/spectrum-brooklyn

CONTACT US Eric Smith

President Redwood Media Group eric@redwoodmg.com 216.225.0962

Linda Mariano

Managing Director, Marketing Redwood Media Group linda@redwoodmg.com 408.718.3730

WWW.REDWOODARTGROUP.COM/SPECTRUM-BROOKLYN 9